河小马 发表于 2013-6-13 04:45:00

Scott Richter 访谈

http://www.themail.com/2013/06/12/media-breakaway-ceo-scott-richter-talks-with-themail/Scott Richter 是我最尊敬的 CEO， 没有之一。 他的访谈很具有代表性。 他带动了整个Colorado州的online/affiliate marketing

Scott 应该说是 US affiliate marketing 的标志性人物Lots of CPA networks are struggling—why is that?

The industry is very hard right now. Most networks do not have a lot of cash on hand so they are on tight financial budgets, and advertisers are paying slower and slower a lot of times. It makes for a hard combination. Also, a lot of the big traffic sources have died off over the years as more people go from web to mobile to surf the net.
Where do you see the future of the affiliate industry?

There will be very bumpy roads, that’s for sure. I think that networks need to own some of their own offers as well as be able to generate internal traffic some how to keep advertisers steady with new users daily. It’s also important to adjust to the face that the web is shrinking and that mobile is the new future. The advertising opportunities are not the same like from a computer when someone can easily fill out large forms and make purchases much easier.

m1sui 发表于 2013-6-13 05:59:03

mobile绝对是吹势

dxszzcylm 发表于 2013-6-13 08:46:39

虽然是趋势但是个人还是不习惯，呵呵。

浅醉 发表于 2013-6-13 10:24:59

手机肯定会取代电脑的地位

gger 发表于 2013-6-13 20:55:45

浅醉 发表于 2013-6-13 10:24 static/image/common/back.gif
手机肯定会取代电脑的地位

非常不赞同

浅醉 发表于 2013-6-14 10:03:52

gger 发表于 2013-6-13 20:55 static/image/common/back.gif
非常不赞同

那拭目以待:)

aron 发表于 2013-6-14 10:09:29

电脑和手机都在往同一个方向靠，过不了多少时间，应该会弱化电脑和手机的概念
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