大家好，做linkshare，收到发来违规邮件，邮件内容如下：，请问我应该怎样做呢？3 I* `) p! l" z7 ], y; d
Dear Publisher, b) z1 k' e; ] u, q7 ?( w7 ?' _$ H1 A
During a review of your account, we found that you are violating Rakuten Marketing Affiliate Network policies, the FTC endorsement guidelines, and other government agencies in other countries for failing to disclose promotions on various internet sources.: t- L, i* C. x* N( s
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Instances of your disclosure violations are listed below: , W+ }! h! ~ M8 q8 }' ` 7 p2 n' `% B7 Q $ q0 P! F, a2 w% O3 G9 _% s& Y& i4 y9 v
The Disclosure Policies and Guidelines require all publishers that if there is a material connection between the advertiser and the publisher on websites/social media/blogs/etc, the relationship must be disclosed to consumers. The disclosure must be frequent, clear, conspicuous, and require no action from the consumer. ) g3 t7 Y2 c" c' E) W L0 r8 D% m8 |
For more information about the Disclosure Guidelines, please access the resources linked below. / T# ]7 K! q2 G0 \/ f1 t) w E1 ^( H0 Z M/ g+ Y
Rakuten Marketing Affiliate Network Policies - https://pubhelp.rakutenmarketing.com/hc/en-us/sections/200177583-Network-Policies-FTC-Compliance- \$ m f9 Y9 ~! X: j- r
United States Federal Trade Commission Guidelines - https://www.ftc.gov/tips-advice/business-center/guidance/ftcs-endorsement-guides-what-people-are-asking#affiliate! @( V( y5 j% P0 w! u8 n
FTC guidance document ‘.com Disclosures: How to Make Effective Disclosures in Digital Advertising’ https://www.ftc.gov/sites/default/files/attachments/press-releases/ftc-staff-revises-online-advertising-disclosure-guidelines/130312dotcomdisclosures.pdf 9 D$ t o) G |+ o! a, SAdvertising Standards Authority: Europe - https://www.asa.org.uk/advice-online/affiliate-marketing.html; a( }7 W. u1 x! H
If you use affiliate links on social media (Instagram, Facebook, Twitter, etc…), ad or #ad, sponsored or #sponsored, and promotion or #promotion are examples of disclosures you may use as these are terms commonly understood by consumers and marketers alike. 6 V' {# f1 I( IPlease remedy the issue(s) and confirm compliance to this request within five (5) business days to avoid any further action on our behalf. 3 C# M6 n2 s; Y- q/ q( J! P1 U
Rakuten Marketing, or the applicable network advertiser, reserves the right to withhold commission fees and/or suspend or terminate your participation in any publisher program on the Rakuten Marketing Affiliate Network should we determine at our discretion that you are not in compliance with the previously mentioned guidelines or other government regulations/guidelines we deem relevant.% L! G- N k, X- M
; k" ~9 Z& n# aThank you for your prompt attention to this matter. / I: `4 T4 M1 b* j
2 e' R$ Z) ^( v LRakuten Marketing Compliance Team 1 f8 H) I3 _( @0 R1 W0 C0 O: N 亲爱的出版社， & B& P6 C a: T3 |7 `# ?5 G4 \* L/ W1 V/ j# c- [# t6 ?9 E* l
在审核您的帐户时，我们发现您违反了乐天营销联盟网络政策，FTC认可指南以及其他国家/地区的其他政府机构未能披露各种互联网资源的促销信息。% i% p g( l2 d) ^
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您的披露违规行为的实例如下： 0 _# N8 F5 k0 o5 c. Z1 z: E% Z" [& o! i
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披露政策和指南要求所有发布商如果广告商与发布商之间存在网站/社交媒体/博客/等之间的重大关联，则必须向消费者披露该关系。披露必须频繁，明确，引人注目，并且不需要消费者采取任何行动。 0 J# _$ P m/ Y. E9 [- S7 j * P( y: f: r, L1 L( ~有关披露指南的更多信息，请访问下面链接的资源。 : B2 p6 |& _+ ?! @0 Q8 ]. r9 A" \5 U" K2 Z( e0 T+ W
Rakuten营销联盟网络政策 - https://pubhelp.rakutenmarketing.com/hc/en-us/sections/200177583-Network-Policies-FTC-Compliance % O+ e* \( @2 Y# u美国联邦贸易委员会指南 - https://www.ftc.gov/tips-advice/business-center/guidance/ftcs-endorsement-guides-what-people-are-asking#affiliate' ]+ f) ?0 ]6 u5 @+ K8 ]
FTC指导文件'.com披露：如何在数字广告中进行有效披露'https://www.ftc.gov/sites/default/files/attachments/press-releases/ftc-staff-revises-online-advertising-disclosure -guidelines / 130312dotcomdisclosures.pdf ) q- [2 T! F. F9 ?: M广告标准局：欧洲 - https://www.asa.org.uk/advice-online/affiliate-marketing.html 6 q$ S* w7 N- s3 [如果您在社交媒体（Instagram，Facebook，Twitter等）上使用联盟链接，广告或#ad，赞助或#sponsored，促销或#promotion是您可能使用的披露示例，因为这些是消费者通常理解的术语和营销人员都一样。; Z: v) W' P" f3 v' n: @1 J
请在五（5）个工作日内纠正问题并确认遵守此请求，以避免代表我们采取任何进一步行动。 1 S0 w: H: R" ]( P; N% j( g1 v
如果我们自行决定您不遵守前面提到的，Rakuten Marketing或适用的网络广告客户保留扣留佣金费用和/或暂停或终止您参与Rakuten营销联盟网络上任何发布商计划的权利。我们认为相关的指导方针或其他政府法规/指南。 + U7 `8 f! }# \4 o: w , `/ T7 n" s# {+ V. |1 e感谢您及时关注此事。; r$ {% K5 B, e9 Y& t: C3 L
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乐天营销合规团队 5 h9 k3 \# a+ W0 ]4 _ T4 u* |7 u: t0 A$ ]. b
Affiliate Notification - Account Termination+ u+ N/ Q; N* C) @ \/ J
收件箱/ c* H$ |* Q% }# l
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9 X6 z/ T7 }4 F4 z { [email protected] 通过“linkshare.com”) i& Z, o; l" m8 X c
9月3日周二 上午5:00 (3天前) 9 {% o2 i- d6 x. R/ N发送至 我 ! X9 a8 F, {" S0 W- X5 N/ i z- v! ]3 n! j3 H7 ]
Dear Xxx Xxxx:$ r# n% y9 I& D. f+ [' M6 e6 D
* P. D2 I e3 _, B( BIf you have any questions, please contact us at [email protected]. 3 \7 S) O: q! y- x 8 P1 T/ _/ C; L0 c! k8 s1 s5 fYour affiliate account in the Rakuten Affiliate Network has been terminated under Section 20 of Rakuten Affiliate Terms and Conditions (http://marketing.rakuten.com/publisher-membership-agreement). Access to your account has been suspended, and all Rakuten Affiliate links on your site will no longer function effective immediately. - G! z2 `5 Y- \9 i" g+ q # l: i" d( K6 d! V5 j1 j5 gBest regards, : h7 m) G7 e* L6 tRakuten Marketing Compliance Team3 E Z3 W8 }& L. F, T% U# o1 } http://www.rakutenmarketing.com ; R: D" R( k2 r) D0 R! T5 e _, A/ c% \, N5 U3 i/ f
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Username: xxxxxxxx3 \" I# B: y! ~' w
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我不过是好久没登陆系统了，偶尔登录了一次，就收到这个邮件了。
发表于 2019-9-6 08:37:27
发表于 2019-9-6 09:15:59
楼主
发表于 2019-9-6 12:30:54
发表于 2019-9-18 09:36:33