1.Search Campaigns - Recommended SEM Bidding Keywords 5 ^* z& z# }3 P/ {% V3 F: Z5 }High performing keywords that publishers are permitted to bid on for their search marketing campaigns.: U% w0 b+ E' u6 M! }/ }
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2.Search Campaigns - Limited Use SEM Display URL Content 4 s. o7 J) x6 zTerms that publishers are permitted to use in the display URL of search marketing campaigns. D4 H; A' P6 e8 T% z7 f+ G# D: \+ s% G$ t( b2 X' x
3.Search Campaigns - Limited Use SEM Ad Copy Content 7 ^3 a. ?3 k! P; R/ ]6 p3 P, e5 s$ b VThese are terms that publishers are permitted to use in the ad copy of their search marketing campaigns.