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---------------------------------------------------------------------------- 5 Q+ `' j8 b: q 2 S3 T. w4 Q1 q; I; \9 I( KThe Top 25 Advertising Partners1. Twitter Ads ; j9 s* K+ I* Q" ] ]6 tWith 500 million Tweets a day and over 288 million active users, people turn to Twitter to bring them closer to the things they care about, whether it’s the news that affects their lives or the businesses down the block. Twitter enables you to get your messages in front of people not yet following you by promoting your Tweets. Reach the right audience by targeting based on interests, geography, gender, device, or users similar to your followers. In addition, maximize the relevancy of your message by targeting by keywords in people’s Tweets.: Q1 k. _& O& h7 D0 b 2. Google AdWords8 A3 o8 ?& U0 R2 ` Google Mobile Ads can help you achieve your performance marketing objectives to win new customers, grow leads and earn conversions. Mobile ads appear on mobile devices in Google search results, on content websites, in apps and video. Use them to put your business in front of people as they use their smartphones and tablets throughout the day. Google Mobile Ads can also help you fulfill your branding goals. Make an impact with engaging, interactive, rich-media display ads on the mobile web and in apps. 3 d4 u1 @! R2 i5 h5 \0 p3. InMobi 2 q# F/ e7 O8 pThe mission at InMobi is to enable consumers and businesses to make smarter decisions. They build mobile-first customer engagement platforms that transform the economics of influencing global consumers. InMobi helps their customers engage consumers in a far more intimate way through mobile advertising. They offer a suite of solutions based on the core principles of simplicity and scale to help engage, retain, and grow consumer bases. InMobi’s focus on understanding consumer behavior and leveraging big-data to predict their actions enables them to offer these unique solutions.6 l# Y! `5 O# Z) v8 P7 ~7 V 4. AdColony& o5 V/ t* D1 D. |7 `- L8 } AdColony is a leading mobile video advertising and monetization platform that plays crystal-clear HD video at lightning speed and drives deep engagement with content. AdColony’s proprietary Instant-Play™ video ad technology serves video ads instantly on the most popular apps in the world across Apple’s iOS and Google’s Android platforms. AdColony’s reach, targeting and optimization tools and services provide advertisers with a superior way to engage mobile audiences at scale. AdColony’s app developer tools and services provide publishing partners with ways to maximize audience and revenue growth while gaining insight needed to continuously optimize content and advertising offerings. H% X5 T2 V& ?9 m 5. Motive Interactive5 k' Z) d9 n5 c Motive Interactive is a performance-based online and mobile marketing network that represents brands across numerous verticals with a focus on user acquisition in the mobile and online game segments. A proven innovator, Motive develops and markets technologies, strategies and services that increase our advertisers’ ROI’s and our publishers’ profits. 3 ]7 g: I/ F8 j# _6. MobPartner( ]/ F; e4 x) [9 E P! x3 N7 \2 s MobPartner was founded in 2009 in Paris, France with one simple goal—to build the most advanced mobile advertising & monetization solutions based on performance-driven results. Today, they offer cutting-edge mobile marketing products in which advertisers pay only for measurable performance, and publishers monetize with superbly matched campaigns and contextually relevant ad units offering high eCPMs.& ^2 l( v' v. ?) [ 7. Glispa P& d s2 m' ~# f, ~ Glispa is a high-performance, digital marketing pioneer empowering their clients to activate global audiences, reach growth objectives, and move markets. We provide a full suite of acquisition and monetization solutions (gBoost, gPerform, gMonetize and Media Services) for global advertisers like Baidu, Nexon, OLX, Dafiti and Gumi. Glispa reaches billions of mobile and web users with our multichannel offerings, driving quality engagement, increasing customer lifetime value, and impacting the bottom-line.9 o7 ]7 t$ U' y 8. AppLovin " M8 r" k/ Q' b( [Named #8 on Forbes 2015 America’s Most Promising Companies list, AppLovin’s marketing platform provides marketing automation and analytics for brands who want to reach their consumers on mobile. The platform enables brands to use real-time data signals to make effective marketing decisions across one billion mobile consumers worldwide. AppLovin has over 70 employees and is headquartered in Palo Alto, with offices in San Francisco, New York, London, and Berlin.+ O% Z7 d! [, t( b* D8 _ 9. StartApp + w# w" X: P* V2 cStartApp is a mobile advertising platform founded in late 2010. They currently partner with more than 125,000 applications, generating over 1 billion SDK downloads to date. StartApp’s direct partnership with developers allows them to offer advertisers over 6 billion monthly ad impressions worldwide across a variety of technologically advanced ad units, including ads in a 3-D format designed to maximize revenue while keeping user experience interference to a minimum.9 _ x. E+ k+ l* Y( Y3 X# e, _, C 10. Apple iAd# p% |& Y# x' j5 T1 T3 m" Q I% ?. d iAd is Apple’s advertising platform. They help businesses find the right people and create the kind of advertising that captures attention and drives results. iAd helps you find the right customers, understand them better, and engage them more effectively—all on your own terms. There are hundreds of millions of validated iTunes accounts worldwide, most tied to payment methods. So whether you’re looking for moms or business travelers or groups of your own customers, iAd has you covered. 5 Z0 E4 u3 M: M11. Chartboost) }7 p2 w% k' L/ M Chartboost is the largest revenue platform for mobile games. They empower developers to find new players and monetize their games by providing them with the tools and analytics to make smarter decisions. The company reinvented distribution through development of the first 100% transparent ad network, and industry’s only Direct Deals Marketplace, encouraging developers to work directly with one another. Chartboost powers over 60,000 games from companies such as Machine Zone, Supercell, Wooga, NimbleBit, ZeptoLab, Pocket Gems, PikPok, Animoca, Tap4Fun and Chukong, and drives over 12 billion game sessions per month.# e6 g7 \9 w \ 12. Vungle 5 v4 r3 { O: s. n* U# KVungle’s technology helps thousands of app developers around the world make money and enhance their apps with beautiful video ads. The leader in in-app video advertising, Vungle wants to make ads that people actually enjoy. Vungle products provide necessary infrastructure for app monetization through high-quality video ads. More than 100 million people worldwide see a Vungle ad each month. , U( q5 U3 w5 l, t5 ^ d; R# C- L13. Unity Ads+ g. O/ t6 Z' b( C( l" D! q' C* n Unity’s premier mobile game ad network, Unity Ads, is trusted by top brands like Sega, Supercell, and King—both for monetizing their user base and acquiring highly-valued users. Users opt-in to watch video ads and earn virtual item rewards. % X1 ^- y+ L& ~& c, g14. Appia+ p5 |# T/ x% I$ W7 X Appia is a mobile user acquisition network and has delivered more than 85 million app installs for hundreds of advertisers, including 60 of the top 100 grossing apps on the App Store and Google Play. Appia provides the technology, infrastructure, and scale to provide higher lifetime value users for advertisers while driving positive return on ad spend. In addition, Appia partners with a diverse set of publishers including app developers, mobile websites, and carriers to maximize their advertising revenue." R) r# b2 K Y w+ n 15. Millennial Media ' v7 T5 l: R% X0 A) r9 j' UMillennial Media is the leading independent mobile marketplace, making mobile simple for the world’s top brands, app developers, and mobile web publishers. The company’s unique data and technology assets enable its advertising clients to connect with their target audiences at scale. Millennial Media also drives monetization for its publisher and developer partners by connecting them to networks, advertisers, and an RTB exchange. ; f4 R3 b0 N& p( G16. PropellerAds Media Ltd( c0 D# |% s: S; x) p: \ PropellerAds combined up-to-date technologies and their deserving experience of working with numerous ad networks to provide you with the best advertising solution. They totally understand what is important for you and take the stress out of your campaign. To ensure highest possible results of an ad campaign in the shortest time period with the cheapest budget—that becomes real with their help. Providing access to a large number of ad places on the sites of various categories and using PropellerAds’ sophisticated technology, you will find the right spot to place your advertisement and achieve the best results by attracting the audience you are looking for. 4 R, J8 k9 G- ?% r17. Jampp; s; W1 _& m7 Q! p$ O" T0 { Jampp is an app marketing & re-engagement platform. They aggregate over 150 ad networks and RTB exchanges to drive and optimize traffic to apps. The Jampp platform algorithms factor in information about each user’s profile as well as about the ad impression’s context, their programmatic platform (through a combination of big data and machine learning) decides within milliseconds how much the ad impression is worth and what message or creative to show each particular user. The company is based in London, Buenos Aires, Cape Town and expanding into the US and other countries soon. - Z1 A. z2 I0 S, d; {$ ~18. Liftoff * t) B1 S% I8 ]( o1 ULiftoff is a marketing technology company that helps mobile app publishers acquire more engaged users. Each Liftoff campaign is powered by a bidding optimization engine trained on a proprietary data set of User Composites and App Constellations. This bidding engine allows Liftoff to identify users with a higher chance of post-install activity and thus focus ad spend on these specific users. Liftoff campaigns leverage ad inventory from all the major mobile advertising channels and provide real-time analytics in one centralized dashboard.9 O4 M6 T* k/ t3 a% b 19. Pandora7 a+ p d6 {1 T8 [3 \ S: `3 Y At Pandora, they have a single mission: To play only music you’ll love. (OK, they’ve added comedy as well so they’re also up for playing some jokes you’ll love.) Their team of musician-analysts have been listening to music, one song at a time, studying and collecting literally hundreds of musical details on every track—melody, harmony, instrumentation, rhythm, vocals, lyrics … and more! Pandora continues this work every day to keep up with the incredible flow of great new music coming from studios, stadiums, and garages around the country.4 V/ f9 a" F8 Z: ^ 20. Appiris- t8 U% s& R2 @* b; K" g n Appiris, a mobile user acquisition platform focusing on non-gaming vertical, was acquired by AppLift, a mobile marketing platform in the gaming space. With this acquisition, AppLift will expand to all app verticals by including Appiris’ technology into its existing adstack to offer one unified, LTV-powered user acquisition platform for all advertisers. 2 M( u6 a$ _, j/ q+ N/ d( m21. NativeX 7 ` ?0 ~8 W$ } x) I: n6 E, A* K) KNativeX is a leader in innovative monetization and user acquisition solutions for iOS and Android games and apps. For publishers looking for effective monetization and user acquisition solutions, NativeX is the marketing technology platform that is reinventing in-app advertising to create more effective and engaging ad experiences that enable developers to build successful businesses around their apps. * |& w1 W- |2 ?& F! n3 [+ R% R: B22. LifeStreet Media( J( n3 t, _9 i* B/ [ LifeStreet Media is a leader in global in-app advertising for Facebook, Apple (iOS) and Android developers. LifeStreet’s RevJet optimization platform is built upon the world’s first universal object server and is the product of a $25+ million software development investment. RevJet applies Iterative High Velocity Testing to any digital revenue driver, ranging from visual objects such as ads and landing pages to logical objects such as trafficking decisions and revenue maximization algorithms. RevJet is producing breakthrough monetization levels and extraordinarily high volumes of new customers for social and mobile advertisers, publishers, and app developers alike. LifeStreet reaches 500 million social and mobile app users monthly and has driven over 375 million app installs.& j; R/ B# k" D! e) s 23. Yahoo Gemini! a7 K: ^/ W4 S7 ? C0 a. d7 b/ ~. u Yahoo Gemini is the only marketplace that brings together mobile search and native advertising. Buying together delivers greater impact and superior performance for marketers. All backed by massive reach, analytics, and personalization as part of the first unified ad marketplace for mobile search and native advertising. % m8 w( I! W& t7 ^6 ^24. MdotM7 R: ?3 R3 r8 i, L* C7 j6 H MdotM is a premier mobile ad network comprising of iPhone and Android apps. MdotM helps advertisers reach users on their mobile devices and enables developers to monetize their iPhone and Android apps. MdotM runs campaigns on a CPC, CPM, or cost-per-download basis. Developers yield the most competitive CPMs through the MdotM network.. `- ^+ T; B/ Q0 T) u4 a 25. Tapjoy ) ^3 Z' P/ N1 a6 yTapjoy’s goal is to maximise the value of every user for freemium mobile app publishers. Its Marketing Automation and Monetization Platform for mobile apps uses market leading data science, user segmentation and predictive analytics to drive deeper engagement and optimize revenue from every user. Tapjoy’s SDK is embedded in more than 270,000 apps with a global reach of more than 520 million monthly active users (December, 2014). Backed by top-tier investors including J.P. Morgan Asset Management, Rho Ventures, North Bridge Venture Partners, InterWest Partners, and D.E. Shaw Ventures, Tapjoy is headquartered in San Francisco.8 |* v/ G$ r/ j/ ~) L
Tags: Top 25 Advertising Partners, TUNE1 e0 A x: L) Q
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发表于 2015-4-16 11:48:58
发表于 2015-4-16 20:25:00
发表于 2015-4-17 07:43:07