之前设置追踪,在token方面设置出错,逛论坛无意发现这篇文章,感觉对新手可能有些用处,有需要的可以看下,除了看token,还可以看下iAmAttila用的流量平台{:soso_e113:}
& v- q+ C* ^+ H- |iAmAttila’s TOP List of Traffic Source TOKENS 0 {+ @- x$ |% I) A) ^3 J/ U4 [& E
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ExoClick Dynamic Tracking Tokens/Scripts/API
- Q6 U0 C; e- x, t7 i XTokens Description
; t, w5 G% [% q# {7 ?( l{campaign_id} ID of the campaign.
- A3 M5 i7 ~4 l! c. N$ L3 z{variation_id} ID of the variation. (Banner or landing page)
6 A0 E! i7 k- O& ^5 |, m5 y. o{src_hostname} Domain name where the ad is displayed.
9 Y$ j4 Z/ k$ n$ Z) }{site_id} ID of the site where the ad is displayed.3 i% _1 G9 c. m" x
{zone_id} ID of the ad zone where the ad is displayed.
9 T4 ?9 v; o0 @; t# {# g5 V- G9 R{category_id} ID of the category detected.
# ]" x9 I; r, @( c7 `{country} 3-char country code of the visitor.
9 A) s* i3 l6 p{time} Timestamp, used as a cache buster. MobPartner Dynamic Tracking Tokens/Scripts/API
5 w7 _8 m- ~" O& P7 Z9 XTokens Description
/ J N* z* o- N[=MOBTAG=] Reference ID specified by MobPartner to reconcile with their own system: p" D1 v7 r, n- E
[=DEVICEID=] The UDID of the Android device as device_id9 E" m, a! Y9 T* {+ {( y
[=ANDROIDID=] The parameter for Android ID as android_id0 `6 ]! T( @8 |$ f, s
[=MACADDRESS=] The MAC address of the Android phone’s wifi adapter as mac_address# o0 E9 A/ t% Z' Y" [1 z
[=ODIN=] The ODIN of the Android device as odin
3 Q- B E5 l3 a5 }* {[=PUBLISHERID=] MobPartner’s publisher ID as sub_publisher& `/ d6 P6 m; d7 p; U- ^4 B
[=SERVICEID=] MobPartner’s service ID as sub_site0 L$ _ F, Q! Q
[=CAMPAIGNID=] Campaign name or ID as sub_campaign
7 t" ]7 r4 F9 ^1 j/ ~[=ACTIONID=] The action ID as sub_adgroup
3 S. L' d: F% H; L3 N- }[=CREATIVEID=] Ad name or ID as sub_ad PopADS.net Dynamic Tracking Tokens/Macros/Scripts
; n9 g$ s- [! V8 V' L( i[WEBSITEID] – ID of the website that was source of the popunder,
! z3 _+ _$ B# @5 O& m[KEYWORD] – keyword that was used for keyword targeting,
9 A O1 A: Q2 U[CATEGORYID] – ID of category that was used for targeting,2 R& q# m* F5 L/ g0 K' L" _- l4 B
[COUNTRY] – country of the visitor. PopCash Dynamic Tracking Tokens/Macros/Scripts4 C0 s1 o+ ]: B$ L
%siteid% – Site ID; h+ t/ B& O% L" m; W
%cc% – Country Code Plugrush Dynamic Tracking Tokens/Macros/Scripts6 }, y- V" R! [0 o0 f
{$id} – a unique ID of the traffic source/website, r; T R$ W' d- h0 I* J$ ]
{$cc} – two letter country code of the visitor
, x6 w: F" z! W& G/ w{$category} – the category of the traffic source/website& d" M# d) o& Q5 |% l
{$domain} – the domain of the traffic source/website8 d4 Q" A: f1 V' I( A4 `& d
{$trafficsource} – type of the traffic source (babelog, blog, dump, mgp, tgp or tube)
1 @8 ?" i) P: W4 O8 J* }! |0 ]{$ad_id} – a unique ID of your ad (works on PlugTraffic only)% K( v/ `0 u# T
{$ad_ref} – your internal ad reference (works on PlugTraffic only) SiteScout Dynamic Tracking Tokens/Scripts/API
, @0 T9 N7 o7 v( D7 dTokens Description
% @- G4 }. s: Q7 k& t$ x8 n{adId} Passes the unique ID # of the ad that was clicked.
( @# I, K$ m! j5 ]{siteId} Passes the unique ID # of the site where your ad was clicked.% W8 A3 W3 z) o! n* o5 e" T
{campaignId} Passes the unique ID # of the campaign that received the click.% @# H% {" a4 [$ \
{networkId} Passes the unique ID # of the exchange where your ad was clicked.
" j& H, I: o/ ~, s/ ~9 b3 K9 f{postbackId} Passes the unique ID # of the visitor that clicked your ad.
* c7 [9 t( F' X{domain} Passes the domain name where your ad was clicked.+ E+ ~' c! f7 S2 K# ^6 w
{pageUrl} Passes the URL of the page where your ad was clicked.
0 u* o. ?9 W7 E: F; K2 x{demographicIds} Passes the ID(s) of the applicable audience segments.8 a5 ^* k( K% Q) j$ z# ^
{contextualIds} Passes the ID(s) of the applicable contextual categories." U' U' o, f q: X$ B
{dpid} SHA1 hashed platform-specific ID (e.g., Android ID or UDID for iOS). (mobile only). N/ [4 s2 E- p! B) ]5 V- @5 j
{did} SHA1 hashed device ID; IMEI when available, or else MEID or ESN. (mobile only)
$ C |! A# h. {{uid} This value represents either {dpid} or {uid}, in that order of priority. (mobile only)1 ^4 o# z# V% ~" l {: e9 `
{carrier} Passes the carrier of the people that click your ads. (mobile only)
+ g) B! [8 `; @+ |{device} Passes the device of the people that click your ads. (mobile only)' c B, r- n" H) O6 t
{appId} Passes a numeric ID (for Apple) or bundle name (for Google) specific to the mobile app responsible for generating the click. [Example values: “383763″ (Apple) or “com.google.mygoogleapp” (Google)] (mobile only)/ A, t) x. N8 A; U: Y% h
{appType} Passes a string that outputs the origin or type of application responsible for the click. [Example values: “APP_STORE” (Apple) or “PLAY_STORE” (Google)] (mobile only) StartApp Dynamic Tracking Tokens/Scripts/API8 ^1 o! O* T: _& _9 @+ M+ p% ?
Tokens Description
; T2 E3 D3 P' u; m5 ] p7 j4 Guser_id get the Android ID or IDFA of the user who clicked your ad.) }" [& x0 y6 X/ J( Q( c
app_id get the App ID of the publishing app from which every click came.5 p3 o+ }2 q- a1 F/ [
creative_name get the creative name as you inserted it on our portal.' ?1 l: T; T8 |
campaign_id get the campaign ID that was automatically assigned to your campaign on our portal.
7 r5 J7 F+ {) j5 @bid_cost get the CPC bid you used for each click. Go2mobi Dynamic Tracking Tokens/Scripts/API; T- E: u& U7 O6 S
Tokens Description
3 ]! H( V2 v2 q4 B8 l/ q{clickid} Go2mobi unique click id3 ~0 n4 T( r7 `) K' r
{campaign} Go2mobi campaign id
( e6 ~9 x9 n9 j! _! z{pln} Exchange placement name3 |: B) M6 t- o. {
{plid} Exchange placement id
, r+ n4 S& B: ^7 ?) L6 P$ _{crid} Go2mobi creative id: `6 Z4 F! N8 m
{imp} Impression dimensions (width x height): t+ P+ K0 P1 X3 w$ B1 y M
{cc} Exchange country code of user
& I+ @! ^# r3 }{referrer} HTTP referrer url (if applicable)
$ ]( R/ t+ l1 x; _{referrer_domain} HTTP referrer domain (if applicable). Z, d" A& M4 E2 O1 ^$ d# l
{isp} Carrier name of user+ P9 }5 D- }* W; x4 O. D3 j' C
{ip} IP address of user I0 C( ^( |, w3 i- }9 _
{xip} Proxied IP address of user
" A3 B5 D- i% M2 m{country} Carrier country of user
7 q3 f% L8 P' R# p{region} Carrier region of user( K6 J, S: `$ K3 t- `) K) u$ k
{city} Carrier region of user. b! }; K, S( {
{agent} Device user agent
; @! Z2 e; D7 q- s. M- H{ua_hash} Device user agent SHA1 hash
' z. ~, _0 k1 [$ a8 {{device_vendor} Device make0 v8 _( l! o) o4 P$ A6 X2 Z" ~
{device_model} Device model
& {9 z, k2 x" l: x- E, ~3 |{os} Device operating system+ _5 K/ B4 U) X, [! H
{os_verion} Device operating system version0 {' \7 Z4 a0 J9 S' E: `& I
{year} Device year of release Decisive.is Dynamic Tracking Tokens/Scripts/API
5 p- Y8 ?6 _( s: x, X+ R8 mMacro Field Info7 P3 v8 C! w* X0 H" b ^; [
{{{bidhash}}} Unique impression ID (Use this to track conversions/actions)" g# u2 y8 B! V7 [. r* i
{{{ad_id}}} Ad ID (Identifies the ad associated with the impression/click/conversion)1 O4 _: R2 h7 M8 B5 L; o& K' ~
{{{creative_id}}} Creative ID (Identifies the creative used in the ad)- ^' ~3 u% n5 W
{{{ad_name}}} Name of campaign I4 N" G. [4 E2 k
{{{carrier}}} Carrier used by mobile device (Verizon, AT&T, T-Mobile, …)
0 g8 Z" H8 o$ h: h+ G/ x{{{os}}} OS of device (Android, iOS, BlackBerry OS, Windows Phone OS, …)
, B. [' H p. I5 \' e! d{{{os_version}}} OS Version (Android 4.0.4, iOS 6.0.2, …)
4 ]0 H9 c+ W9 b; s{{{device}}} Device type (iPad, DROID RAZR, Kindle Fire, …)
& b- \1 n8 u1 H i8 d; I, |{{{media}}} app or site
+ ?9 @& Z: K$ X% ~3 P+ a' c' D7 E{{{country}}} Country of visitor (United States, Mexico, Canada, Germany, …)
1 C5 m; l; B' X) Z- V- y, V6 r{{{ip}}} IP address of user3 E* ^ `' Q8 k% g* J w9 w) T
{{{app}}} Name of app where ad is placed) X$ F! o, {" n! L' R' _
{{{site}}} Name of site where ad is placed
! i4 b5 V: L, @{{{placement}}} Combination of site and app. Name of either site or app where ad is placed.; W) b5 ?* T3 b- S+ o' M8 T" A
{{{ua}}} User agent string
$ F: _ L) n% J% M% L$ q{{{category}}} IAB Category of site/app; F8 Q: j3 [. H
{{{subcategory}}} IAB Subcategory of site/app
7 H0 K+ K8 |8 v/ s" ^{{{idfa}}} iOS User IDFA Leadbolt Dynamic Tracking Tokens/Scripts/API [TRACK_ID] – Reference ID specified by LeadBolt to reconcile with their own third-party system3 z% q5 }( V* [$ o& a
[CLK_ID] – Click ID as sub1# `; ]/ x. \8 U: K. u5 Z) @6 J5 M
[PUB_ID] – LeadBolt’s publisher as sub_publisher+ V" W8 L8 j0 m2 X; ?) |# L: `8 C( h
[AD_GROUP_ID] – Sub Ad Group as sub_ad_group; p$ L- l o+ m8 ~) \0 r, I( P
[AD_ID] – Ad ID as sub_ad BuzzCity Dynamic Tracking Tokens/Scripts/API {clickcode} To substitute the unique clickcode value associated with this click
4 X; L) L8 u1 @ U+ K1 Q{pubid} To substitute the publisher ID associated with this click. You need special privilege to use this parameter. For more information , see PubID filtering.4 r- d- N" S1 B3 p
{random} To substitute a randomly generated value associated with this click
, M/ [. H) |' c8 n( Q6 ]: V! }3 j+ O{timestamp} To substitute an unix time value associated with this click. E.g. 1379453899 – Which represents ISO 8601:2013-09-17T21:38:19Z AirPush Dynamic Tracking Tokens/Scripts/API Tokens Description+ I1 Y0 ~" A- C% M3 w/ O- [2 F& U
%guid% GUID is an unique variable generated by Airpush when a click happens. This is automatically generated by Airpush.7 O: Y5 G0 f5 a7 `9 _; S( t0 l# o
%d% IMEI (MD5 encrypted). }+ B: \; u& ^7 _
%androidid% Device android id' T9 R% D2 V& q# n2 H
%carrier% Carrier name
; \% ?6 L9 Q4 g1 R6 W: v+ z+ J8 L%device% Phone model# `* ~2 t7 v+ S1 U+ y
%manufacturer% Device manufacturer name) u. u4 ]2 h. B3 _( O& g% I3 K
%campaignid% Campaign Id
: F& V8 O s; l$ c! Y9 e- `%creativeid% Creative Id
+ o7 D+ C0 Z7 q/ y%ip% Device ip address( ~+ w/ S& U) s U' [$ l
%state% State# y: G: c7 C. ]0 r) n% Y$ |
%city% City
, N9 y! W' j! f%dapp% App Id
4 r* L+ \& Y6 u& c%pubid% Application Developer/Advertiser Id
, w7 e- k7 {$ C- {8 ^6 r) Q+ Z%framework% Device OS Version Traffic Force:
+ k E* v7 U/ J; t/ y{site_id} – id of the site on whch the ad is shown
4 Y1 ~5 B: G* z9 \: B{channel_id} – id of the channel on which the ad is shown2 |! M3 U1 h5 W, ?2 ^ p. ?
{campaign_id} – id of the campaign4 {9 g) d6 s6 I O
{group_id} – id of the group8 S. ~: a* b* y3 J3 m
{ad_id} – id of the ad5 @3 A- d- R' {) \* H$ X3 T ^( C
{keywords} – list of keywords by which the ad was found
& k( P' S+ ~: ~3 |; V2 X{v_country} – visitor country4 Y0 |9 K; q) f* @
{v_language} – visitor language
' r8 v! O. H5 u( v/ l{v_browser} – visitor browser
) n# X8 g- d2 H{v_os} – visitor operating system Traffic Factory:
% I, Y) i: k" b4 `% M6 `$ e{campaign.id} Campaign’s id
$ U- N# o7 I+ S1 P{target.bid} Target’s bid
4 H( F+ {$ d' s{banner.id} Banner’s id5 v6 l5 g. {7 U& w
{banner.name} Name of the banner6 ]1 Z4 Y: L: w R
{banner.size} Size of the banner e.g. "338×235"9 M, Y/ ` x0 G; p7 g
{target.name} Campaign’s target name
) N- d, O2 a ]* ]; f* l{categories} The page’s categories
8 E6 \- [' Z. X% l/ s- y{user.country} 3 letters ISO country code of the user’s country. e.g. "FRA" for France
+ w) h; |" _ \. `3 F{user.browser} User’s web browser
3 I0 G i, i" ~. i2 ?2 b2 X$ o1 A{user.os} User’s operating system AdBucks:+ t8 J7 D0 l4 m( \5 r6 ?. d& O* Z
{bannertag} : This is a tag that represents your banner. It is created in the Banner Macro Tag field when the banner is uploaded and can be edited later if needed.
; s. H% a3 Z; V0 h{campaigntag} : This is a tag that represents your campaign. It can be changed in the bid editor.
! i( T, P7 f u5 f{spottag} : This is a tag that represents the spot (page location on the site) your ad appears on. This value is set by AdBucks and cannot be customized.
0 b0 r' \% ]& Z{site} : This is a tag that represents the site your ad appears on. This value is set by AdBucks and cannot be customized.! s l" g& ?: l3 t5 G& ]
{width} : This is a tag that represents the width (in pixels) of the ad spot. This value is set by AdBucks and cannot be customized.
* O: [ b ?3 l6 N{height} : This is a tag that represents the height (in pixels) of the ad spot. This value is set by AdBucks and cannot be customized.
0 N* B3 R$ c. {* _ ?{size} : This is a tag that represents a shortcut equivalent to {width}x{height}.
% T/ ]7 j, k5 h; `{year} : This is a tag that represents the current 4-digit year (2014).
{: s" v% n3 i9 n! ?3 Q& J+ L4 K) S{month} : This is a tag that represents the current 2-digit month (09). Adxpansion:7 _' \7 @0 c" S3 b
{zone}
" ]) t; {4 u: d# U{keyword}
( m* [0 c: s: }) ^{country} 50onRed:
5 R" W; p4 Q2 }0 k( R% C{country}, {bid}, {target}, {campaign_id}, {creative_id}, {target_id}, {domain}, and {click_id}
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