之前设置追踪，在token方面设置出错，逛论坛无意发现这篇文章，感觉对新手可能有些用处，有需要的可以看下，除了看token,还可以看下iAmAttila用的流量平台{:soso_e113:} , W: @4 m4 O+ g( l6 h3 d) @+ o
iAmAttila’s TOP List of Traffic Source TOKENS
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ExoClick Dynamic Tracking Tokens/Scripts/API
8 o; e3 m3 M- F0 R, GTokens Description
3 V$ b# f! Y3 |" P) L- X4 f7 m{campaign_id} ID of the campaign.
5 u* K9 e* U; c C6 Y* g: B{variation_id} ID of the variation. (Banner or landing page), h8 o+ b6 O# I3 D4 `
{src_hostname} Domain name where the ad is displayed.
0 @% z$ i2 _' H{site_id} ID of the site where the ad is displayed.* g, o @+ A# `
{zone_id} ID of the ad zone where the ad is displayed.
& S1 q7 `; b( `{category_id} ID of the category detected.
% h- Z$ |5 E3 @& m: a% z{country} 3-char country code of the visitor.
% C5 z$ N3 Y! `% r9 V, R3 [" [9 W{time} Timestamp, used as a cache buster. MobPartner Dynamic Tracking Tokens/Scripts/API
u* B! x1 Z" `7 x( ]Tokens Description) K- z% c4 A* S* c# B
[=MOBTAG=] Reference ID specified by MobPartner to reconcile with their own system
/ K* X( \) F. O0 ?' X[=DEVICEID=] The UDID of the Android device as device_id
s* u* T8 {6 w) S3 x! b[=ANDROIDID=] The parameter for Android ID as android_id P( m5 v" @2 ~3 S, D
[=MACADDRESS=] The MAC address of the Android phone’s wifi adapter as mac_address4 K/ I. ]+ ? a" F0 M: w
[=ODIN=] The ODIN of the Android device as odin
' j" X3 x3 M# s! O[=PUBLISHERID=] MobPartner’s publisher ID as sub_publisher% _. d. ^* b# e
[=SERVICEID=] MobPartner’s service ID as sub_site
1 E5 ^7 M2 c9 L# }+ I' r- l5 d0 E[=CAMPAIGNID=] Campaign name or ID as sub_campaign5 L! T. q( x. v6 f8 b
[=ACTIONID=] The action ID as sub_adgroup
: f" T! N6 u6 H" ~- v+ t[=CREATIVEID=] Ad name or ID as sub_ad PopADS.net Dynamic Tracking Tokens/Macros/Scripts
0 u7 L% }$ y/ T, V[WEBSITEID] – ID of the website that was source of the popunder,. Y9 h3 f1 O6 L6 _$ J& c9 }
[KEYWORD] – keyword that was used for keyword targeting,
" P; t7 I& W) C7 l7 L. J[CATEGORYID] – ID of category that was used for targeting,
/ W3 ]) K+ `* k, L# |! E* g* O[COUNTRY] – country of the visitor. PopCash Dynamic Tracking Tokens/Macros/Scripts) c- k+ s2 u, I; G" G
%siteid% – Site ID
5 e2 m+ W9 \% C8 e, Z) k%cc% – Country Code Plugrush Dynamic Tracking Tokens/Macros/Scripts
3 L7 p* e- ^+ {* m7 \& ]{$id} – a unique ID of the traffic source/website1 s% k: X- g# `5 y4 ~! m8 j
{$cc} – two letter country code of the visitor
* M0 J9 F- ^" h- ]{$category} – the category of the traffic source/website# R4 J# ]; V5 i V+ C
{$domain} – the domain of the traffic source/website8 W& _. ^6 H+ y5 k5 G, A
{$trafficsource} – type of the traffic source (babelog, blog, dump, mgp, tgp or tube)
8 X8 Y' U# p2 J; F7 C{$ad_id} – a unique ID of your ad (works on PlugTraffic only)
& y6 o; T7 l: P{$ad_ref} – your internal ad reference (works on PlugTraffic only) SiteScout Dynamic Tracking Tokens/Scripts/API
: f+ Q5 ~! I/ d6 b4 ^Tokens Description" |. t- U. s2 X
{adId} Passes the unique ID # of the ad that was clicked.
' _6 D1 \( B; g6 t% u; c{siteId} Passes the unique ID # of the site where your ad was clicked.. L5 h) y# J3 B7 N
{campaignId} Passes the unique ID # of the campaign that received the click.5 A* U _) E( f9 P+ k* u
{networkId} Passes the unique ID # of the exchange where your ad was clicked.0 p9 z+ u! y! J4 z! S1 p! ^
{postbackId} Passes the unique ID # of the visitor that clicked your ad.
# l8 x i y, _1 I8 i( k; l{domain} Passes the domain name where your ad was clicked.5 g8 @& M1 U9 ]; N/ X( K) Z. G
{pageUrl} Passes the URL of the page where your ad was clicked.
% l* A* W% { ]0 I9 E8 j2 O{demographicIds} Passes the ID(s) of the applicable audience segments." w' n' x( M) d+ T E
{contextualIds} Passes the ID(s) of the applicable contextual categories.
5 N7 A' }3 H% m$ n% \/ W4 s{dpid} SHA1 hashed platform-specific ID (e.g., Android ID or UDID for iOS). (mobile only)5 I: Z: n* x- m' x |3 V5 d* ~
{did} SHA1 hashed device ID; IMEI when available, or else MEID or ESN. (mobile only)- j- b$ v, _6 X
{uid} This value represents either {dpid} or {uid}, in that order of priority. (mobile only)2 a6 t' K- I( L; p# I& |
{carrier} Passes the carrier of the people that click your ads. (mobile only). f: Q+ i' K" l; _7 Y
{device} Passes the device of the people that click your ads. (mobile only)& k! J( Q) q1 z0 o9 \
{appId} Passes a numeric ID (for Apple) or bundle name (for Google) specific to the mobile app responsible for generating the click. [Example values: “383763″ (Apple) or “com.google.mygoogleapp” (Google)] (mobile only)
2 |: a# Q$ S- z8 R: P{appType} Passes a string that outputs the origin or type of application responsible for the click. [Example values: “APP_STORE” (Apple) or “PLAY_STORE” (Google)] (mobile only) StartApp Dynamic Tracking Tokens/Scripts/API
]8 J' `7 ?1 ?; {; CTokens Description* H+ i8 E* e$ q8 R4 @; j
user_id get the Android ID or IDFA of the user who clicked your ad.: I% \1 w" u+ C2 w
app_id get the App ID of the publishing app from which every click came.$ d- V$ C5 |8 |2 B' H8 i' _
creative_name get the creative name as you inserted it on our portal.
) q( m3 q% A8 ]. \. t- pcampaign_id get the campaign ID that was automatically assigned to your campaign on our portal.) T, |. d' \1 _8 m; ^4 X7 V
bid_cost get the CPC bid you used for each click. Go2mobi Dynamic Tracking Tokens/Scripts/API7 R, G+ c3 m! F9 s) e8 V B7 f
Tokens Description: B0 p! Z5 V. h$ ]
{clickid} Go2mobi unique click id
: Y& h6 Z7 O0 I: g; x# c{campaign} Go2mobi campaign id
e& H* V( P5 k3 y0 e0 _7 u+ x{pln} Exchange placement name
- i0 p* p! T X: y6 U0 @/ g0 }{plid} Exchange placement id% ^+ M% G7 A, _# d
{crid} Go2mobi creative id
5 K# t( [/ e0 z9 q5 b+ q2 r4 L a{imp} Impression dimensions (width x height)
, U6 A0 E- W( D+ ?( w{cc} Exchange country code of user/ x/ Z3 w* R ]8 R3 s! G/ l4 u
{referrer} HTTP referrer url (if applicable)
% M [! T) G% G5 n/ f7 A{referrer_domain} HTTP referrer domain (if applicable)
! d+ L+ a! p6 F{isp} Carrier name of user% M0 z0 s9 @: g6 I. _
{ip} IP address of user; T2 r p4 e( Q) W
{xip} Proxied IP address of user" }. d* r! v9 F
{country} Carrier country of user
( t, i" b/ J$ g/ E{region} Carrier region of user
1 L& y' E3 t# Z% |; E' o5 {{city} Carrier region of user
7 ^; x" j" Z, F) T% W, b0 A{agent} Device user agent
/ C$ J6 z0 z( |- Y{ua_hash} Device user agent SHA1 hash
$ y+ {+ G" C5 `/ C1 v' [' ~{device_vendor} Device make2 G5 Q- B( s$ H3 Q. y- c* ], \
{device_model} Device model; ^- b# O' U; N# R& E
{os} Device operating system$ h V3 C7 [* ~+ Z& V! s
{os_verion} Device operating system version
6 m- S3 c9 y4 U- N" V% J{year} Device year of release Decisive.is Dynamic Tracking Tokens/Scripts/API5 T+ r# |; H3 \1 ]) _% @6 g" L
Macro Field Info
, g w3 G8 Q# |' w6 |{{{bidhash}}} Unique impression ID (Use this to track conversions/actions): T7 M9 z( l8 R7 J% P9 O
{{{ad_id}}} Ad ID (Identifies the ad associated with the impression/click/conversion)- r: `% r) M3 ]/ p4 M9 J$ Z! [
{{{creative_id}}} Creative ID (Identifies the creative used in the ad)
) ~. s+ s. ]) B3 m$ i{{{ad_name}}} Name of campaign9 H! e7 G$ [% r4 Q/ W, k
{{{carrier}}} Carrier used by mobile device (Verizon, AT&T, T-Mobile, …)
/ Q8 W" ~& Q; ~( e3 S! u) B- @* ~{{{os}}} OS of device (Android, iOS, BlackBerry OS, Windows Phone OS, …)
( Z6 w A" j& s( }2 t{{{os_version}}} OS Version (Android 4.0.4, iOS 6.0.2, …)( T: [% V" L+ i! p5 h+ \
{{{device}}} Device type (iPad, DROID RAZR, Kindle Fire, …)! V& F: N9 ?& Y+ E& ?! r, x
{{{media}}} app or site
4 n: P, B, }0 Q) ~3 b$ ~{{{country}}} Country of visitor (United States, Mexico, Canada, Germany, …)
- g. T' K. [' Z* E: N{{{ip}}} IP address of user; n8 J& S& j5 s( }! w% f
{{{app}}} Name of app where ad is placed
$ j4 X' w) z2 n. ^ {0 t/ e{{{site}}} Name of site where ad is placed( Q: I. S' @# o" ]3 Z
{{{placement}}} Combination of site and app. Name of either site or app where ad is placed.- `+ i& R+ t3 I2 h% x8 D
{{{ua}}} User agent string* y( h0 e7 ~4 {$ u; e' A* W0 L
{{{category}}} IAB Category of site/app- Y* w2 i, m5 A1 _7 a
{{{subcategory}}} IAB Subcategory of site/app) \1 W1 k! A0 K
{{{idfa}}} iOS User IDFA Leadbolt Dynamic Tracking Tokens/Scripts/API [TRACK_ID] – Reference ID specified by LeadBolt to reconcile with their own third-party system. w; `6 k, q5 ~9 ~$ s# o
[CLK_ID] – Click ID as sub1- i$ L, ]' G; u u( J
[PUB_ID] – LeadBolt’s publisher as sub_publisher
# `1 P' w2 v8 w# \+ b# O p1 @[AD_GROUP_ID] – Sub Ad Group as sub_ad_group
; j& y) F0 j: ~3 [2 Q[AD_ID] – Ad ID as sub_ad BuzzCity Dynamic Tracking Tokens/Scripts/API {clickcode} To substitute the unique clickcode value associated with this click+ Z" O% j v- A9 ?! s; }8 V0 O) O
{pubid} To substitute the publisher ID associated with this click. You need special privilege to use this parameter. For more information , see PubID filtering.
: L, S/ W$ z% j4 P4 _{random} To substitute a randomly generated value associated with this click1 r" p: W& u$ l: Z" r& c; p3 L
{timestamp} To substitute an unix time value associated with this click. E.g. 1379453899 – Which represents ISO 8601:2013-09-17T21:38:19Z AirPush Dynamic Tracking Tokens/Scripts/API Tokens Description8 `8 E1 Z5 }2 m4 t% r$ F4 w* I2 c
%guid% GUID is an unique variable generated by Airpush when a click happens. This is automatically generated by Airpush.
% Z: i+ o9 Z( U" b' f# O%d% IMEI (MD5 encrypted)2 C4 ~7 T; Z7 t4 l8 `
%androidid% Device android id/ k! I9 a, }3 Q1 @
%carrier% Carrier name
4 k- v% u% z& \% p! A. \' x; H: k%device% Phone model) m) J8 @6 `$ H9 F6 k+ T9 E
%manufacturer% Device manufacturer name$ J7 P" M3 c! |% c6 r! G, k7 P, k2 N
%campaignid% Campaign Id) ]9 R( P$ i1 p8 W8 r
%creativeid% Creative Id4 L5 B0 ]2 o! G, h4 a
%ip% Device ip address# l& f& g/ u) e: z: L
%state% State
) G5 Q1 L% g$ e! v2 W& c6 W%city% City
: d3 T4 i! H; B# S7 g1 Q; x%dapp% App Id
3 O% f- m9 ?6 ^. i% y1 @; h a( r%pubid% Application Developer/Advertiser Id8 I1 A# ]4 F) J
%framework% Device OS Version Traffic Force:6 [5 k5 R" L' k$ |% k+ u' M4 F
{site_id} – id of the site on whch the ad is shown
0 C+ o/ h- L! ]7 {{channel_id} – id of the channel on which the ad is shown
5 n/ K2 T$ _& f s{campaign_id} – id of the campaign) R- z5 D8 `9 m, H+ H, V
{group_id} – id of the group
9 Q. Q6 n# ]4 D) ^7 x; X, [{ad_id} – id of the ad
9 ~; X8 K6 E, R P8 ? J{keywords} – list of keywords by which the ad was found# E! i0 t* g1 s) N/ t/ E- F
{v_country} – visitor country
, g. k; l, p3 x+ X3 s% u# |{v_language} – visitor language
2 v: i; `/ d. y* @, F{v_browser} – visitor browser5 n/ Z7 s7 s- ]. C( G3 K/ B. n4 Q2 t
{v_os} – visitor operating system Traffic Factory:
w o0 {) W5 z" V{campaign.id} Campaign’s id
! [) {8 Q9 D# c& W) C{target.bid} Target’s bid W& q( m0 U( o3 A @3 V1 d/ k: O
{banner.id} Banner’s id P/ K4 f+ Q, f$ E- p
{banner.name} Name of the banner, ^8 X- V3 S- j3 V; n% V9 {* ^/ W
{banner.size} Size of the banner e.g. "338×235"
, E; x' P, q; C" U{target.name} Campaign’s target name
# y; ^0 n, b; ^3 k+ J1 d{categories} The page’s categories
0 e) U& Z5 H/ \4 l2 c5 J/ P7 t9 O{user.country} 3 letters ISO country code of the user’s country. e.g. "FRA" for France
2 R" g" \& I& C& D' H+ }! H{user.browser} User’s web browser4 I7 y! `0 D- Q* C
{user.os} User’s operating system AdBucks:
- l- Q" N' ~, ^ J, Z6 @{bannertag} : This is a tag that represents your banner. It is created in the Banner Macro Tag field when the banner is uploaded and can be edited later if needed.
/ n6 a' h) e! Q7 v( f% y% M{campaigntag} : This is a tag that represents your campaign. It can be changed in the bid editor.; ]8 p% a4 Q+ t8 E1 v' U
{spottag} : This is a tag that represents the spot (page location on the site) your ad appears on. This value is set by AdBucks and cannot be customized.
. I/ O# C d2 ? n, ~{site} : This is a tag that represents the site your ad appears on. This value is set by AdBucks and cannot be customized.
/ I: p6 L# k$ `3 K1 u6 U{width} : This is a tag that represents the width (in pixels) of the ad spot. This value is set by AdBucks and cannot be customized.
% n; n; D, g- w3 n6 f: A1 ~{height} : This is a tag that represents the height (in pixels) of the ad spot. This value is set by AdBucks and cannot be customized.
( O$ i- T0 \; j0 B) J8 g7 a{size} : This is a tag that represents a shortcut equivalent to {width}x{height}.
; N9 {3 q) @% S8 o( @+ a: d9 l9 F{year} : This is a tag that represents the current 4-digit year (2014)., l6 v! y5 o% }5 j* s p5 }3 h' S g
{month} : This is a tag that represents the current 2-digit month (09). Adxpansion:! E) N0 H( D( I7 U3 r* T) R5 T) f
{zone}+ X( O9 T8 ^! G0 o6 Z4 ~
{keyword}' a# [) c* f# \0 s$ Y3 I/ ?
{country} 50onRed:2 g! Z9 |0 }7 Q0 q' `" t* I
{country}, {bid}, {target}, {campaign_id}, {creative_id}, {target_id}, {domain}, and {click_id}
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