之前设置追踪，在token方面设置出错，逛论坛无意发现这篇文章，感觉对新手可能有些用处，有需要的可以看下，除了看token,还可以看下iAmAttila用的流量平台{:soso_e113:} , Q9 ~% a) ^* i+ Y" o) A
iAmAttila’s TOP List of Traffic Source TOKENS
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ExoClick Dynamic Tracking Tokens/Scripts/API
- Q; a% M+ `* Y0 H& c8 P& _Tokens Description( _2 \; ~+ _/ O
{campaign_id} ID of the campaign.
8 }# q1 o( ? g+ l3 l{variation_id} ID of the variation. (Banner or landing page)' p. B4 ]9 ]& V+ e
{src_hostname} Domain name where the ad is displayed.) M" T l- ]: r6 ^" u
{site_id} ID of the site where the ad is displayed.. v8 i& Q. F7 g9 F, w7 C
{zone_id} ID of the ad zone where the ad is displayed.
/ H4 [! D5 h! k: K0 P& D# i{category_id} ID of the category detected.
9 T% ]$ _. J3 `/ W4 c) j. r{country} 3-char country code of the visitor.. d! c9 \4 z4 u5 q4 p* `
{time} Timestamp, used as a cache buster. MobPartner Dynamic Tracking Tokens/Scripts/API# k, @6 i/ w* n$ W
Tokens Description
R) X9 G+ r! C, ]; p7 U6 g, R% f2 f[=MOBTAG=] Reference ID specified by MobPartner to reconcile with their own system, S1 s6 Q1 J0 d3 V* c# B( ?2 Q
[=DEVICEID=] The UDID of the Android device as device_id/ i: t: I( m! W
[=ANDROIDID=] The parameter for Android ID as android_id4 g7 s$ S2 r0 E' N: P: P, [/ Q
[=MACADDRESS=] The MAC address of the Android phone’s wifi adapter as mac_address
3 A, G9 L$ p" I; k; p& k( d[=ODIN=] The ODIN of the Android device as odin
! V5 y3 ?. P C- d2 E/ Y2 @5 w[=PUBLISHERID=] MobPartner’s publisher ID as sub_publisher% e% U0 u& o: f9 N( e
[=SERVICEID=] MobPartner’s service ID as sub_site
/ X& Y& j. V3 [, S5 {$ I1 @[=CAMPAIGNID=] Campaign name or ID as sub_campaign$ u i5 j3 J7 W. l
[=ACTIONID=] The action ID as sub_adgroup+ T: R+ _. [+ I9 ]: q$ a U9 d
[=CREATIVEID=] Ad name or ID as sub_ad PopADS.net Dynamic Tracking Tokens/Macros/Scripts
9 g/ p: ?, X4 ]; A/ v! G[WEBSITEID] – ID of the website that was source of the popunder,
! c0 p5 |+ U/ ?[KEYWORD] – keyword that was used for keyword targeting,
/ o5 C/ x8 O: m4 C6 f[CATEGORYID] – ID of category that was used for targeting,
/ ^ v7 X: R: B% J) K[COUNTRY] – country of the visitor. PopCash Dynamic Tracking Tokens/Macros/Scripts0 m' W s. l& ]
%siteid% – Site ID
) x2 D+ M, p! s%cc% – Country Code Plugrush Dynamic Tracking Tokens/Macros/Scripts: l5 p/ ~4 ~# Z& A
{$id} – a unique ID of the traffic source/website0 `7 p0 K* \% {
{$cc} – two letter country code of the visitor
4 p6 V1 x- O! h3 i* O, F+ f( Z& @ Q{$category} – the category of the traffic source/website
4 a! i; g' o% N6 c* N; S2 X" l{$domain} – the domain of the traffic source/website
' s0 Y9 I* L9 e8 j3 B+ j{$trafficsource} – type of the traffic source (babelog, blog, dump, mgp, tgp or tube)0 y" z" v8 s: x$ i% F- ?5 c9 w. j
{$ad_id} – a unique ID of your ad (works on PlugTraffic only)
! [# I* W0 L7 o5 c{$ad_ref} – your internal ad reference (works on PlugTraffic only) SiteScout Dynamic Tracking Tokens/Scripts/API
2 ?. }& V! X+ e5 k4 W1 e' NTokens Description
6 Y2 F7 a m0 `9 Q9 ^1 l{adId} Passes the unique ID # of the ad that was clicked.
) X/ o' d8 ]( q) X{siteId} Passes the unique ID # of the site where your ad was clicked.+ L1 m- H3 k( f2 b: i' u" ~
{campaignId} Passes the unique ID # of the campaign that received the click.! X! Z: l0 {! r- j3 U7 M! }+ o9 ^9 h
{networkId} Passes the unique ID # of the exchange where your ad was clicked.& n. I5 W' A* S) z1 L
{postbackId} Passes the unique ID # of the visitor that clicked your ad.
: ?1 o1 z/ q" A{domain} Passes the domain name where your ad was clicked.$ d* R. x" r$ u- |$ B
{pageUrl} Passes the URL of the page where your ad was clicked.
7 @6 I9 h; v! q! x' C/ Y& \& C{demographicIds} Passes the ID(s) of the applicable audience segments.4 J, ?" y, P& [* T! q. Y+ @* g
{contextualIds} Passes the ID(s) of the applicable contextual categories.
$ y$ f1 o& A6 u6 O2 D{dpid} SHA1 hashed platform-specific ID (e.g., Android ID or UDID for iOS). (mobile only)
, v) J @% A- K. e; m{did} SHA1 hashed device ID; IMEI when available, or else MEID or ESN. (mobile only)) ~7 d6 e- t/ z
{uid} This value represents either {dpid} or {uid}, in that order of priority. (mobile only)
- M! w+ N' r# a& y- B' B{carrier} Passes the carrier of the people that click your ads. (mobile only)* p# K+ v5 S- s8 |& X8 S0 r; |* ^6 L0 h
{device} Passes the device of the people that click your ads. (mobile only)
7 P) G3 p" P7 }: ^{appId} Passes a numeric ID (for Apple) or bundle name (for Google) specific to the mobile app responsible for generating the click. [Example values: “383763″ (Apple) or “com.google.mygoogleapp” (Google)] (mobile only)# q. O7 r3 L& h
{appType} Passes a string that outputs the origin or type of application responsible for the click. [Example values: “APP_STORE” (Apple) or “PLAY_STORE” (Google)] (mobile only) StartApp Dynamic Tracking Tokens/Scripts/API2 n. }. k$ V% v; y$ y; P! d2 E
Tokens Description$ |8 {& n' S; R3 t$ |( O6 Z' @+ m
user_id get the Android ID or IDFA of the user who clicked your ad.
+ K& Y4 G4 y. @app_id get the App ID of the publishing app from which every click came.
: I: P6 P+ [8 ~. ccreative_name get the creative name as you inserted it on our portal." Y- `5 s8 K2 T5 p9 s( Z7 r
campaign_id get the campaign ID that was automatically assigned to your campaign on our portal.
, G" u+ s o. G j ~/ A6 hbid_cost get the CPC bid you used for each click. Go2mobi Dynamic Tracking Tokens/Scripts/API
" q8 ]) K1 g" @Tokens Description$ o" I: G4 a5 ]% Z& [
{clickid} Go2mobi unique click id
% p d% h" w% _* G{campaign} Go2mobi campaign id# P. v& H9 s$ q) Y+ c9 Q' h. v. M
{pln} Exchange placement name" Q, x0 s+ T$ U+ g
{plid} Exchange placement id$ B2 r9 ]+ q! q. v) t2 ?5 ]6 v
{crid} Go2mobi creative id' m" v/ v2 _8 Z3 Y5 C
{imp} Impression dimensions (width x height)1 A w! ]2 V" m2 ?" ~. _$ p, b- a% C
{cc} Exchange country code of user
7 j2 K4 Z; v x+ L& S& _* \) {{referrer} HTTP referrer url (if applicable)) X4 V. A6 G0 I% y
{referrer_domain} HTTP referrer domain (if applicable)$ ~2 o, g, O! V3 A, j& G+ g ~
{isp} Carrier name of user
+ }: I% x R, l) Q6 A: g{ip} IP address of user
6 g7 W5 t' D8 z- V& z; v{xip} Proxied IP address of user
1 ?5 f3 B& u- C9 E% V# }( D{country} Carrier country of user- @+ `9 }+ d [, n/ c- @; q7 ^
{region} Carrier region of user
1 ~* G' X, L* i{city} Carrier region of user& ~- x5 Q# q- S+ G
{agent} Device user agent2 z U& |0 a8 @, S- m
{ua_hash} Device user agent SHA1 hash
' V9 H& v: r9 K' g; t{device_vendor} Device make* P0 a& L- m2 m1 s* o
{device_model} Device model
2 u0 {/ |% O+ E, G/ U6 I{os} Device operating system
0 ^7 ^/ o# ~/ p& z{os_verion} Device operating system version- z# T. L E: \) q% V2 K
{year} Device year of release Decisive.is Dynamic Tracking Tokens/Scripts/API
+ T+ m. }4 A/ Y+ r8 j1 ], YMacro Field Info
5 P y) z/ m/ a: b! D. H{{{bidhash}}} Unique impression ID (Use this to track conversions/actions)* h+ {+ L& I/ i5 o
{{{ad_id}}} Ad ID (Identifies the ad associated with the impression/click/conversion)/ C) s, ?* L2 l. y1 [
{{{creative_id}}} Creative ID (Identifies the creative used in the ad)
% M1 W# U1 L' a1 M% Q& S{{{ad_name}}} Name of campaign9 V! K& r2 n" T7 t2 G
{{{carrier}}} Carrier used by mobile device (Verizon, AT&T, T-Mobile, …)0 Z- g+ K( ?! \5 z, z2 L, j
{{{os}}} OS of device (Android, iOS, BlackBerry OS, Windows Phone OS, …)
# f& b3 X7 F0 f{{{os_version}}} OS Version (Android 4.0.4, iOS 6.0.2, …)/ r6 S" A- W* V0 l, U) I, o1 k
{{{device}}} Device type (iPad, DROID RAZR, Kindle Fire, …)
5 j& s4 ^1 W/ u, M3 w. A) a{{{media}}} app or site
, t5 r9 c7 c+ L6 j! O' F' g3 ?{{{country}}} Country of visitor (United States, Mexico, Canada, Germany, …)
) t( ]' q/ B5 ^{{{ip}}} IP address of user
) k3 l; p6 G4 Q2 G6 n2 m+ k1 [{{{app}}} Name of app where ad is placed$ S7 f: ^+ m0 [" r, _& x$ I* E
{{{site}}} Name of site where ad is placed
$ d0 Z1 \# Z* D7 N{{{placement}}} Combination of site and app. Name of either site or app where ad is placed.3 ^& J0 C0 i: h. ^
{{{ua}}} User agent string) a; A" X6 [8 q0 H1 M& p/ D
{{{category}}} IAB Category of site/app5 k0 ~9 @0 g0 b8 b8 K8 A
{{{subcategory}}} IAB Subcategory of site/app
: t9 K4 E' w: Q+ ~{{{idfa}}} iOS User IDFA Leadbolt Dynamic Tracking Tokens/Scripts/API [TRACK_ID] – Reference ID specified by LeadBolt to reconcile with their own third-party system
# a* M7 E0 J9 `. z$ N+ x% t j[CLK_ID] – Click ID as sub1
8 c- B$ T3 z: D1 s5 C[PUB_ID] – LeadBolt’s publisher as sub_publisher
% \, U( k1 D4 R& r3 U* _[AD_GROUP_ID] – Sub Ad Group as sub_ad_group
) `* y8 m1 z2 X; w2 }/ m[AD_ID] – Ad ID as sub_ad BuzzCity Dynamic Tracking Tokens/Scripts/API {clickcode} To substitute the unique clickcode value associated with this click3 }- M7 b& o- J+ { m& m: v
{pubid} To substitute the publisher ID associated with this click. You need special privilege to use this parameter. For more information , see PubID filtering., z+ S, y* J) Z3 g9 \
{random} To substitute a randomly generated value associated with this click- U+ t& l- M& V# y# [+ I+ i
{timestamp} To substitute an unix time value associated with this click. E.g. 1379453899 – Which represents ISO 8601:2013-09-17T21:38:19Z AirPush Dynamic Tracking Tokens/Scripts/API Tokens Description
1 f: c1 B( C8 P( X- a, v$ C%guid% GUID is an unique variable generated by Airpush when a click happens. This is automatically generated by Airpush.$ c# K1 b% x( J
%d% IMEI (MD5 encrypted)# d2 [8 z. J$ l" _1 Z+ s
%androidid% Device android id: q3 R P2 k+ f4 |
%carrier% Carrier name
- m" e9 O7 }, [%device% Phone model, `. p; p/ Y* v% j
%manufacturer% Device manufacturer name
& J2 x5 O+ p3 ~. y' |%campaignid% Campaign Id, O, P' _9 i6 y' G5 Z1 F
%creativeid% Creative Id
" M: _6 {, r( k% E: t3 K%ip% Device ip address
5 D0 y8 X. b0 D& m- x+ m6 B1 |%state% State. X8 L) n: K( R0 J2 n, S- h! e
%city% City
) F @6 w7 D' V& X; @%dapp% App Id( ?( l$ ]$ E7 F
%pubid% Application Developer/Advertiser Id8 h+ h% B( `$ I) Z
%framework% Device OS Version Traffic Force:. S# s3 n" ]: q0 `( n) J
{site_id} – id of the site on whch the ad is shown
2 B+ }. ^) n3 [6 G* }' B{channel_id} – id of the channel on which the ad is shown/ y8 _" G5 l! j" r2 ^# `6 G5 J
{campaign_id} – id of the campaign
# C$ m+ z$ s# ?2 m; M! I{group_id} – id of the group
' w5 n1 U# Z6 g( Q+ M! C{ad_id} – id of the ad* Z" M' o1 _' m6 b9 W7 x! p
{keywords} – list of keywords by which the ad was found
# y5 }0 l$ Y. {( {; \2 I* S{v_country} – visitor country
$ n" h! Q: _& f; M e& ? C{v_language} – visitor language
/ l ^" U" w. O7 Q& m{v_browser} – visitor browser
# ?5 t; `& _* S{v_os} – visitor operating system Traffic Factory:
5 T) W9 `1 Y) {2 j{campaign.id} Campaign’s id5 D5 e5 P- N5 a: R$ b
{target.bid} Target’s bid
' n! Q/ A4 Y7 _' h; H1 ]3 i{banner.id} Banner’s id3 v+ X& i) u4 A/ _! }6 k9 T
{banner.name} Name of the banner6 w; Q/ J, }9 V7 o4 C: G+ j# Y% d
{banner.size} Size of the banner e.g. "338×235": s) x8 A1 l) p/ {
{target.name} Campaign’s target name
! a5 X. |2 W5 N, h( L{categories} The page’s categories
n+ C% A: q. p% d{user.country} 3 letters ISO country code of the user’s country. e.g. "FRA" for France
. p* e. M1 C1 u( Y' L3 Q& o{user.browser} User’s web browser
+ L8 T9 ^* c6 W. N1 ]{user.os} User’s operating system AdBucks:
0 M. I$ ]* H" G7 ]' |{bannertag} : This is a tag that represents your banner. It is created in the Banner Macro Tag field when the banner is uploaded and can be edited later if needed./ h6 m% |0 X4 z0 L% x0 u
{campaigntag} : This is a tag that represents your campaign. It can be changed in the bid editor.
: _2 G" {5 Q6 l$ m% k3 ?: V{spottag} : This is a tag that represents the spot (page location on the site) your ad appears on. This value is set by AdBucks and cannot be customized.& ^% R/ R' e: A" v) D
{site} : This is a tag that represents the site your ad appears on. This value is set by AdBucks and cannot be customized.
- Y. s0 Q5 h8 r{width} : This is a tag that represents the width (in pixels) of the ad spot. This value is set by AdBucks and cannot be customized.
. {* \ V9 K" A* }{height} : This is a tag that represents the height (in pixels) of the ad spot. This value is set by AdBucks and cannot be customized." i: V7 }" @7 s& f+ x- \
{size} : This is a tag that represents a shortcut equivalent to {width}x{height}.
" C! [- N7 ^: |) \4 `* F, a{year} : This is a tag that represents the current 4-digit year (2014).6 ^! ?2 \5 r; w* _
{month} : This is a tag that represents the current 2-digit month (09). Adxpansion:
" F! z( o# u) h& d{zone}
" A5 N5 h1 G- X$ }- d2 f. W0 d{keyword}
( J4 G+ |- W! l( l: D; V9 ]{country} 50onRed:5 C& i& `; E- O
{country}, {bid}, {target}, {campaign_id}, {creative_id}, {target_id}, {domain}, and {click_id}
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