之前设置追踪,在token方面设置出错,逛论坛无意发现这篇文章,感觉对新手可能有些用处,有需要的可以看下,除了看token,还可以看下iAmAttila用的流量平台{:soso_e113:} ! F* T* J; |8 S2 M M" g& u
iAmAttila’s TOP List of Traffic Source TOKENS
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ExoClick Dynamic Tracking Tokens/Scripts/API# d1 Y9 h) A& f. U% u; S4 k" |
Tokens Description' X& m3 }8 n; m" W; p$ |! W
{campaign_id} ID of the campaign.
! z* w1 ], r4 j{variation_id} ID of the variation. (Banner or landing page)( l- w4 B S! t- T$ u1 Y
{src_hostname} Domain name where the ad is displayed.
, O, C# r6 `# }{site_id} ID of the site where the ad is displayed.
5 p* y8 B, A" ~{zone_id} ID of the ad zone where the ad is displayed.
, {5 @/ g/ w% t" G1 W{category_id} ID of the category detected.
' ~7 S! @7 e5 T0 i) \{country} 3-char country code of the visitor.
$ \, M2 q$ m$ ?3 C( _, i5 X$ K8 ^{time} Timestamp, used as a cache buster. MobPartner Dynamic Tracking Tokens/Scripts/API
- A0 m H* C2 {! ]Tokens Description' R0 {, W/ z6 B' u; E
[=MOBTAG=] Reference ID specified by MobPartner to reconcile with their own system
% r0 B) K. l6 w u: P/ x0 N) A( ? K[=DEVICEID=] The UDID of the Android device as device_id
! v5 l- O- y! }8 ?" h* \# J[=ANDROIDID=] The parameter for Android ID as android_id1 o* e. c$ d* u# Q1 b0 b# `( A
[=MACADDRESS=] The MAC address of the Android phone’s wifi adapter as mac_address* |0 ^/ I4 [% w' X8 x
[=ODIN=] The ODIN of the Android device as odin0 _# p3 l" m' K- c9 [/ `
[=PUBLISHERID=] MobPartner’s publisher ID as sub_publisher) @4 V d9 I$ W; Y
[=SERVICEID=] MobPartner’s service ID as sub_site
7 Y- c6 }; J; S2 E/ R$ {1 |[=CAMPAIGNID=] Campaign name or ID as sub_campaign
( L" a% Y4 ] P) E[=ACTIONID=] The action ID as sub_adgroup& H* M V- [! L+ b7 o9 C
[=CREATIVEID=] Ad name or ID as sub_ad PopADS.net Dynamic Tracking Tokens/Macros/Scripts
& w% i, j) _9 _* H/ O( i; |, }[WEBSITEID] – ID of the website that was source of the popunder,
, g7 C. t, V% T3 p[KEYWORD] – keyword that was used for keyword targeting,' r* b& R M j1 P3 S+ V9 M) D/ G
[CATEGORYID] – ID of category that was used for targeting,+ t9 t: F$ @3 [
[COUNTRY] – country of the visitor. PopCash Dynamic Tracking Tokens/Macros/Scripts
1 p5 e5 n7 I3 F7 R2 e' A4 F%siteid% – Site ID" W2 c# l* g$ O! N/ r2 Q) w
%cc% – Country Code Plugrush Dynamic Tracking Tokens/Macros/Scripts+ z9 u) L2 g) A6 r5 e# n
{$id} – a unique ID of the traffic source/website$ @1 D, [; ?7 T
{$cc} – two letter country code of the visitor' _0 }# R& _1 ]* O1 R9 l" M
{$category} – the category of the traffic source/website
. G2 j# N1 Y: ^{$domain} – the domain of the traffic source/website$ z* z0 d' t* |2 M+ X& C2 A
{$trafficsource} – type of the traffic source (babelog, blog, dump, mgp, tgp or tube)
5 n; u, h# y8 q, Q+ D{$ad_id} – a unique ID of your ad (works on PlugTraffic only)
8 s/ u6 Z1 f% n, r1 F% G0 X3 a" l{$ad_ref} – your internal ad reference (works on PlugTraffic only) SiteScout Dynamic Tracking Tokens/Scripts/API
) m4 Y' q' v, x2 @Tokens Description
( C9 ^8 ?2 U6 k/ M8 R: T8 n3 R) t{adId} Passes the unique ID # of the ad that was clicked.
/ U6 p' w- k3 r0 H% u% f8 i6 |{siteId} Passes the unique ID # of the site where your ad was clicked.
/ ^4 Q& G0 x& h( _{campaignId} Passes the unique ID # of the campaign that received the click.
/ {) n4 w/ M+ N8 x{networkId} Passes the unique ID # of the exchange where your ad was clicked.5 N! k0 v( x! p( z; L6 c# T
{postbackId} Passes the unique ID # of the visitor that clicked your ad.; z# r3 a) d5 z$ S, W! K
{domain} Passes the domain name where your ad was clicked.
, ~4 d$ x, A' v5 Y{pageUrl} Passes the URL of the page where your ad was clicked.$ ~% c0 i7 U- l/ K
{demographicIds} Passes the ID(s) of the applicable audience segments.
) n3 X; N4 C& S( {( j{contextualIds} Passes the ID(s) of the applicable contextual categories.
0 _2 ^% ~4 R4 z7 H3 o{dpid} SHA1 hashed platform-specific ID (e.g., Android ID or UDID for iOS). (mobile only)2 R* E( k* r6 D; P( G3 b( s
{did} SHA1 hashed device ID; IMEI when available, or else MEID or ESN. (mobile only)& M; P; R1 ?+ ?# p4 k0 P; J
{uid} This value represents either {dpid} or {uid}, in that order of priority. (mobile only)
+ X4 x ^3 [8 r5 r# W8 O* @# ~7 x8 L$ M{carrier} Passes the carrier of the people that click your ads. (mobile only)3 G" |$ A7 y) P' `1 d% T
{device} Passes the device of the people that click your ads. (mobile only), K$ W1 a* P( N! m- W
{appId} Passes a numeric ID (for Apple) or bundle name (for Google) specific to the mobile app responsible for generating the click. [Example values: “383763″ (Apple) or “com.google.mygoogleapp” (Google)] (mobile only)
1 V+ x! {$ W+ f- w/ [4 g. g{appType} Passes a string that outputs the origin or type of application responsible for the click. [Example values: “APP_STORE” (Apple) or “PLAY_STORE” (Google)] (mobile only) StartApp Dynamic Tracking Tokens/Scripts/API) g& T1 r1 O: N5 W; K% Y
Tokens Description7 E( x$ a* s& I, ^
user_id get the Android ID or IDFA of the user who clicked your ad.
: v! Y2 k" ?, d/ A- aapp_id get the App ID of the publishing app from which every click came.
. G; J. A. R+ B' P4 Ycreative_name get the creative name as you inserted it on our portal.
I* }# T# S# L0 fcampaign_id get the campaign ID that was automatically assigned to your campaign on our portal.
9 U- N( T: |* n9 zbid_cost get the CPC bid you used for each click. Go2mobi Dynamic Tracking Tokens/Scripts/API
4 o5 Q, e' @1 i: B% {Tokens Description5 m+ C$ H! m$ z& R
{clickid} Go2mobi unique click id
8 ]$ [1 V' y7 I& g- ^{campaign} Go2mobi campaign id, S' E' C" t" y; |) z
{pln} Exchange placement name. j) k8 Y7 q: ^ d
{plid} Exchange placement id6 m" P& z4 U, ]' {5 O! W
{crid} Go2mobi creative id
8 v+ l$ ~$ \4 Y2 Y0 h) {% C. V& E{imp} Impression dimensions (width x height)4 l0 H) f" y# {0 \& K% r& V1 ]7 d! K
{cc} Exchange country code of user" F8 V+ e }8 f9 O
{referrer} HTTP referrer url (if applicable)2 X! W& U) c% C. L& x5 z
{referrer_domain} HTTP referrer domain (if applicable)8 G) Y) s6 j, n' d, C( s L5 }
{isp} Carrier name of user, _; D; D% x3 n5 H, a" P# ^9 T
{ip} IP address of user
% _- j W2 n: W f{xip} Proxied IP address of user, x" K6 v1 U o! C0 s2 s, V* ?% X
{country} Carrier country of user
, X. d$ Q. v" Z1 E; q{region} Carrier region of user
. I+ |& w A2 p. B2 q8 a0 R' L+ T3 S{city} Carrier region of user
# j7 O; S; O/ M- P' v% x5 |& ^{agent} Device user agent
* y5 {' V$ G: ? M: H+ t{ua_hash} Device user agent SHA1 hash+ h* d6 F' v; R0 m/ O- b, X0 G
{device_vendor} Device make
! |3 {8 i6 ^6 j' L! r{device_model} Device model- {% W$ Z8 Z3 e' Z2 b: L
{os} Device operating system
m6 I! D( {+ J4 T0 l( \3 c{os_verion} Device operating system version$ w" w" V- h& h3 H
{year} Device year of release Decisive.is Dynamic Tracking Tokens/Scripts/API
. l2 n! }9 b' ]4 m0 B6 O; ]Macro Field Info
; M' {, z$ u0 b, t% l) ^0 X{{{bidhash}}} Unique impression ID (Use this to track conversions/actions)( q% ~' t1 m# Z6 V. n) b
{{{ad_id}}} Ad ID (Identifies the ad associated with the impression/click/conversion)1 _" d" ~6 h* Y& N- M
{{{creative_id}}} Creative ID (Identifies the creative used in the ad)2 C; K! M4 r2 z$ E* M
{{{ad_name}}} Name of campaign3 [( t% ~; i- v
{{{carrier}}} Carrier used by mobile device (Verizon, AT&T, T-Mobile, …)
+ B5 a- _1 X5 R1 Y9 K{{{os}}} OS of device (Android, iOS, BlackBerry OS, Windows Phone OS, …)
^, E/ ]0 t" U$ z$ F, X$ v{{{os_version}}} OS Version (Android 4.0.4, iOS 6.0.2, …)
1 {; y) z5 _) D. L3 q6 M' D. T8 X{{{device}}} Device type (iPad, DROID RAZR, Kindle Fire, …)1 e4 C8 p& u$ c' [0 p+ L
{{{media}}} app or site
: E$ `+ ?0 F. L c5 e! i- ?3 O$ c7 b{{{country}}} Country of visitor (United States, Mexico, Canada, Germany, …)
% `# u" C) O6 ^+ x4 m{{{ip}}} IP address of user5 v. b' }$ [$ X6 Y7 {0 l( ~
{{{app}}} Name of app where ad is placed7 ?; y( P+ L" p$ K+ K& O7 w# a
{{{site}}} Name of site where ad is placed, u9 @/ [5 S, P$ S2 [0 ^) ^8 R
{{{placement}}} Combination of site and app. Name of either site or app where ad is placed.
, n& E: Y1 o* A5 [2 J* x) d L, N" w{{{ua}}} User agent string
5 n; w+ f. K) L1 o- G{{{category}}} IAB Category of site/app
9 T: @$ P, \) S4 _5 b9 [{{{subcategory}}} IAB Subcategory of site/app
1 H3 ~% e+ ~# c{{{idfa}}} iOS User IDFA Leadbolt Dynamic Tracking Tokens/Scripts/API [TRACK_ID] – Reference ID specified by LeadBolt to reconcile with their own third-party system
& N( y% Q' M0 ^) }* B' w[CLK_ID] – Click ID as sub14 @' k* s4 }* q2 T. t( I
[PUB_ID] – LeadBolt’s publisher as sub_publisher F/ i1 w# S! F* P
[AD_GROUP_ID] – Sub Ad Group as sub_ad_group
t1 |* u8 B+ I. z5 J; ^$ l# l[AD_ID] – Ad ID as sub_ad BuzzCity Dynamic Tracking Tokens/Scripts/API {clickcode} To substitute the unique clickcode value associated with this click& J+ n# q: W+ c6 \2 g" N2 P
{pubid} To substitute the publisher ID associated with this click. You need special privilege to use this parameter. For more information , see PubID filtering.
" h* \! A- G0 o2 k{random} To substitute a randomly generated value associated with this click7 @ l" L3 p6 T8 L# w d9 j
{timestamp} To substitute an unix time value associated with this click. E.g. 1379453899 – Which represents ISO 8601:2013-09-17T21:38:19Z AirPush Dynamic Tracking Tokens/Scripts/API Tokens Description, u3 p+ C; X& f. v
%guid% GUID is an unique variable generated by Airpush when a click happens. This is automatically generated by Airpush.- J! [% e( x% R' G+ Z
%d% IMEI (MD5 encrypted)
5 J( @3 l& C% T$ c* S1 e7 }%androidid% Device android id
8 a! h! q2 y% \. @: N" U%carrier% Carrier name6 v4 }! E0 A' W- x" i6 M! G/ z
%device% Phone model
* r: s1 S6 P; P8 a$ z%manufacturer% Device manufacturer name
# O& _# q1 M6 N/ q: b, y0 O* w d, ?# W%campaignid% Campaign Id8 r& Q6 x9 v5 U/ j4 L3 y( f. G
%creativeid% Creative Id
( x+ a& y: @- W2 K8 j, F' b%ip% Device ip address
" p/ _2 z2 O! ? c8 h1 |% o" n1 `%state% State; P4 _ j1 H1 U9 \1 t
%city% City% H2 _- d8 @' O. L
%dapp% App Id5 Z3 M: C% Q/ [2 [! e6 @
%pubid% Application Developer/Advertiser Id! N8 Q8 w7 I7 M: D
%framework% Device OS Version Traffic Force:
; @ o9 F0 d* [7 u w, p{site_id} – id of the site on whch the ad is shown; }& {5 j* ^# @" B' P
{channel_id} – id of the channel on which the ad is shown I( f8 c" m" U* {
{campaign_id} – id of the campaign- P& |! I$ [& J% q3 x& @7 O
{group_id} – id of the group) Y0 \# Z: s$ i# m o
{ad_id} – id of the ad
- Q8 \/ Q( ]5 Y0 ~/ [* P# q3 C A{keywords} – list of keywords by which the ad was found; `( N$ O9 M S+ `& ?
{v_country} – visitor country# h% i7 X. N0 q% ?! N
{v_language} – visitor language. Z) C/ h; Z* ]4 a. o
{v_browser} – visitor browser
6 a5 e# I: w- [{v_os} – visitor operating system Traffic Factory:
# b, U/ T$ e5 I1 ^5 F* u9 H{campaign.id} Campaign’s id7 R/ F* g9 g2 O! N6 \
{target.bid} Target’s bid
) o) y# l2 O7 L* O: L0 ?: Y/ T. a{banner.id} Banner’s id
9 F2 }" S8 R, V. h' ~& C{banner.name} Name of the banner5 \$ C9 t- H5 }
{banner.size} Size of the banner e.g. "338×235"" p1 H) A" }+ ]* P, |
{target.name} Campaign’s target name3 M8 R( s' ]; |$ l1 @4 k1 u
{categories} The page’s categories: {/ y8 U% j% p# U2 p
{user.country} 3 letters ISO country code of the user’s country. e.g. "FRA" for France
2 y6 v* P, c8 s$ r{user.browser} User’s web browser
5 W3 t% ?9 L2 `$ W: Q1 Y8 b{user.os} User’s operating system AdBucks:
5 E- m2 z; R3 l X; H{bannertag} : This is a tag that represents your banner. It is created in the Banner Macro Tag field when the banner is uploaded and can be edited later if needed.* s3 v* {6 S' J# D1 Z& [
{campaigntag} : This is a tag that represents your campaign. It can be changed in the bid editor.# f5 X. Z. f2 Q+ T
{spottag} : This is a tag that represents the spot (page location on the site) your ad appears on. This value is set by AdBucks and cannot be customized.
: \3 s3 X' P, i% _/ \3 L0 T{site} : This is a tag that represents the site your ad appears on. This value is set by AdBucks and cannot be customized.+ Z( ~2 I1 K1 s
{width} : This is a tag that represents the width (in pixels) of the ad spot. This value is set by AdBucks and cannot be customized.
g- x6 [. J; Y0 m6 |, N$ V) F7 r{height} : This is a tag that represents the height (in pixels) of the ad spot. This value is set by AdBucks and cannot be customized.' t6 B: Y7 n, o- W( h( t
{size} : This is a tag that represents a shortcut equivalent to {width}x{height}.
% B& n! y% o: V5 O{year} : This is a tag that represents the current 4-digit year (2014).
& b3 E- m' T9 X: C{month} : This is a tag that represents the current 2-digit month (09). Adxpansion:
$ n2 u3 o0 k6 h# X8 M+ T8 F* @( y8 p{zone}4 e2 k7 m0 b6 I& s! D* I" B
{keyword}" \$ J% y* n% I- ~$ S) u8 H8 ?7 u
{country} 50onRed:
4 o: q- X) ~* I! t, H9 k{country}, {bid}, {target}, {campaign_id}, {creative_id}, {target_id}, {domain}, and {click_id} . k( T( V- D" F7 Z* @
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