之前设置追踪,在token方面设置出错,逛论坛无意发现这篇文章,感觉对新手可能有些用处,有需要的可以看下,除了看token,还可以看下iAmAttila用的流量平台{:soso_e113:} " q( l' Q: \! C5 S
iAmAttila’s TOP List of Traffic Source TOKENS 0 }. {% V( w6 q; [7 i# C l! Q* w; j
! i5 A' f& C, E" ~; S( U. u0 R2 hExoClick Dynamic Tracking Tokens/Scripts/API6 m1 l3 O) [. i) n1 L
Tokens Description
9 c3 v9 d8 _; B. V5 C4 y9 r{campaign_id} ID of the campaign.
6 @& l6 p: E8 ]1 D4 J, W{variation_id} ID of the variation. (Banner or landing page)
& S6 C: r6 B7 T{src_hostname} Domain name where the ad is displayed. S% a L6 u/ E
{site_id} ID of the site where the ad is displayed.
6 s( @/ P) j; v* C4 @{zone_id} ID of the ad zone where the ad is displayed./ F. \& R$ J& G1 D% a' V
{category_id} ID of the category detected.
( t u" _# h j) \{country} 3-char country code of the visitor.
0 L a$ z4 o J' }7 r- b{time} Timestamp, used as a cache buster. MobPartner Dynamic Tracking Tokens/Scripts/API; E9 Z" V! O) R# S, a, k
Tokens Description
8 M& ~8 B3 [: Y7 u2 N# B' |[=MOBTAG=] Reference ID specified by MobPartner to reconcile with their own system
5 `, @/ H! l, _- |8 h8 U[=DEVICEID=] The UDID of the Android device as device_id2 @$ K, {! C- X
[=ANDROIDID=] The parameter for Android ID as android_id: D( r: x* Q$ ?6 ?% [
[=MACADDRESS=] The MAC address of the Android phone’s wifi adapter as mac_address; N ? r$ _$ U# I" B2 M9 a7 T! C
[=ODIN=] The ODIN of the Android device as odin$ j' ?- O+ ]4 A3 D% z, {
[=PUBLISHERID=] MobPartner’s publisher ID as sub_publisher
2 r# k5 g& u6 @ [& b2 O) e9 v( Q1 g8 ~[=SERVICEID=] MobPartner’s service ID as sub_site" s1 |9 l1 R2 X) |7 }/ D
[=CAMPAIGNID=] Campaign name or ID as sub_campaign9 w! k% M, h0 W S: S* R
[=ACTIONID=] The action ID as sub_adgroup9 z/ }0 [! x2 z
[=CREATIVEID=] Ad name or ID as sub_ad PopADS.net Dynamic Tracking Tokens/Macros/Scripts 7 w9 l/ [. ^: k: s
[WEBSITEID] – ID of the website that was source of the popunder,
$ W% O) Y% X/ o" X% O+ o/ [[KEYWORD] – keyword that was used for keyword targeting,
) p* O9 h- K& C& S: w' t+ z[CATEGORYID] – ID of category that was used for targeting,2 d. R5 d, u5 U B0 E. e* y3 ]
[COUNTRY] – country of the visitor. PopCash Dynamic Tracking Tokens/Macros/Scripts' K$ k% w2 p* t; v5 [ z) Q
%siteid% – Site ID
; C' M1 k5 s, c J5 F% ?%cc% – Country Code Plugrush Dynamic Tracking Tokens/Macros/Scripts: L2 z" R( ?2 W) k% w1 s
{$id} – a unique ID of the traffic source/website' k0 x; m( t3 O" ^5 k
{$cc} – two letter country code of the visitor
/ o3 l2 k6 v8 b* a: E& `{$category} – the category of the traffic source/website+ O' L, q5 @' t1 \ n
{$domain} – the domain of the traffic source/website8 E* v( ]7 S- `3 S3 m
{$trafficsource} – type of the traffic source (babelog, blog, dump, mgp, tgp or tube)
: ?7 ~. `/ q) _3 u; Q{$ad_id} – a unique ID of your ad (works on PlugTraffic only)
6 |7 ~3 \) u" [( _9 w1 r. \, o{$ad_ref} – your internal ad reference (works on PlugTraffic only) SiteScout Dynamic Tracking Tokens/Scripts/API' f, U" }8 w- c2 _' O' J) y, t. I
Tokens Description
8 M$ d) y2 v9 p& r{adId} Passes the unique ID # of the ad that was clicked.$ d+ c8 w4 _* y, l0 S: ~$ N& F
{siteId} Passes the unique ID # of the site where your ad was clicked." y* k; G8 \" U. ~8 }
{campaignId} Passes the unique ID # of the campaign that received the click.
8 n, ^" o& }' |% V! ]{networkId} Passes the unique ID # of the exchange where your ad was clicked.
5 `; I/ N4 ^3 @: @: r{postbackId} Passes the unique ID # of the visitor that clicked your ad.$ N5 \6 E. m! Q2 B/ W: N) _
{domain} Passes the domain name where your ad was clicked.- H) A* |- h1 W+ e" m2 ?6 [
{pageUrl} Passes the URL of the page where your ad was clicked.3 ?. v5 E, a! d" s
{demographicIds} Passes the ID(s) of the applicable audience segments.
* u9 K: L" }" |( \2 V, G{contextualIds} Passes the ID(s) of the applicable contextual categories.$ V# ?6 G1 p8 C* v6 x$ d
{dpid} SHA1 hashed platform-specific ID (e.g., Android ID or UDID for iOS). (mobile only)
+ k' l+ q5 J* R7 _{did} SHA1 hashed device ID; IMEI when available, or else MEID or ESN. (mobile only)
: I( e3 r4 f/ [" w{uid} This value represents either {dpid} or {uid}, in that order of priority. (mobile only)5 i; P9 l. R8 m
{carrier} Passes the carrier of the people that click your ads. (mobile only)
9 C+ v% Q$ l. m% q e5 r6 x{device} Passes the device of the people that click your ads. (mobile only)
* ~. L& e3 {7 @, Q0 {8 [& Q{appId} Passes a numeric ID (for Apple) or bundle name (for Google) specific to the mobile app responsible for generating the click. [Example values: “383763″ (Apple) or “com.google.mygoogleapp” (Google)] (mobile only)
4 l" ?5 i2 _% o; e, K: Y/ n2 v4 y- r{appType} Passes a string that outputs the origin or type of application responsible for the click. [Example values: “APP_STORE” (Apple) or “PLAY_STORE” (Google)] (mobile only) StartApp Dynamic Tracking Tokens/Scripts/API
# q2 |% B& \! R" y8 E3 jTokens Description! ]/ @3 \ f3 J! b- H
user_id get the Android ID or IDFA of the user who clicked your ad.
$ P$ ?4 {# |8 m$ W. ]; P rapp_id get the App ID of the publishing app from which every click came.
" h" o& |8 g% u N8 jcreative_name get the creative name as you inserted it on our portal.8 m" T, ^% W/ T* L
campaign_id get the campaign ID that was automatically assigned to your campaign on our portal.
% h. ~2 ~. e3 a: K, @* M' ]bid_cost get the CPC bid you used for each click. Go2mobi Dynamic Tracking Tokens/Scripts/API
/ x0 \$ N# C: h& Z& _Tokens Description
( F& }, n. t( X* `' g{clickid} Go2mobi unique click id$ r! b- o9 A( j* N) L% f
{campaign} Go2mobi campaign id
& B3 E6 \9 ]6 Q) Y0 v a. s{pln} Exchange placement name
: X/ P' G! L; t/ s% `{plid} Exchange placement id7 v9 ]: V7 K. B" e. e( g5 D9 r) H
{crid} Go2mobi creative id9 J% u: N* L8 h6 |
{imp} Impression dimensions (width x height)* _- v; k2 X o+ A
{cc} Exchange country code of user
! N0 m; g, F' D7 e' j M{referrer} HTTP referrer url (if applicable)
) q1 Y7 s0 n# ~{referrer_domain} HTTP referrer domain (if applicable)3 B! z+ h+ A) L, a* S
{isp} Carrier name of user
0 k; O4 A4 e8 A/ b* | S{ip} IP address of user: O4 T& K4 [7 Y) j' Y$ o
{xip} Proxied IP address of user
9 F2 l! {" _; B3 [+ X! z{country} Carrier country of user
& A+ v" f" |! U t/ i5 m{region} Carrier region of user
V; Q# o/ `5 ^8 F{city} Carrier region of user# Z2 R# q+ A$ L2 A8 |+ O$ N5 k7 ~! [
{agent} Device user agent
, ^% L% }. ^& h# U5 @- B [{ua_hash} Device user agent SHA1 hash
" c0 i4 _8 y$ Q- R4 M# [1 F2 ]0 n7 ?9 ~{device_vendor} Device make/ ]' }% i2 b# ?2 g; p5 O& @
{device_model} Device model
! p, D3 |& ?5 w1 g{os} Device operating system
* Z7 Q. ]! e' J{os_verion} Device operating system version
: ?. u2 y5 C$ U; w. s{year} Device year of release Decisive.is Dynamic Tracking Tokens/Scripts/API% a' M. {$ L1 f N6 U i0 `/ Q
Macro Field Info
9 T) x& Y9 W& B* y8 L6 v{{{bidhash}}} Unique impression ID (Use this to track conversions/actions)
+ |1 H- l) J& }3 r% ^{{{ad_id}}} Ad ID (Identifies the ad associated with the impression/click/conversion)
: l1 s1 N$ c9 G+ ]{{{creative_id}}} Creative ID (Identifies the creative used in the ad)7 W( t6 N' k% a/ V5 t0 I
{{{ad_name}}} Name of campaign9 ^% S5 l5 f5 f" q) M
{{{carrier}}} Carrier used by mobile device (Verizon, AT&T, T-Mobile, …)$ ?. k+ r: E+ v+ S! l3 y3 O6 N
{{{os}}} OS of device (Android, iOS, BlackBerry OS, Windows Phone OS, …)) f1 D6 `/ U- D
{{{os_version}}} OS Version (Android 4.0.4, iOS 6.0.2, …)
# z- N- V5 Z4 N% n" ~ a! _" O{{{device}}} Device type (iPad, DROID RAZR, Kindle Fire, …)+ m1 A% ~0 @% C# m$ c+ t) ~
{{{media}}} app or site9 Q6 O( O4 H2 G! w' C* U
{{{country}}} Country of visitor (United States, Mexico, Canada, Germany, …)
7 I' i% D Q! f7 y. B{{{ip}}} IP address of user
+ K# Z: \: @; w{{{app}}} Name of app where ad is placed
' X. a5 V$ J2 a+ i: O: F{{{site}}} Name of site where ad is placed
! z$ h- m& Q# [! Q6 e( s5 p{{{placement}}} Combination of site and app. Name of either site or app where ad is placed.
5 [, `1 P( w% \0 V- T' L7 [{{{ua}}} User agent string
7 d! k) x5 K$ V% }0 S{{{category}}} IAB Category of site/app$ \6 w' ?) m* |
{{{subcategory}}} IAB Subcategory of site/app/ Z3 a0 Q2 L7 K2 a5 e+ \$ w
{{{idfa}}} iOS User IDFA Leadbolt Dynamic Tracking Tokens/Scripts/API [TRACK_ID] – Reference ID specified by LeadBolt to reconcile with their own third-party system
9 x' {+ }5 Q) s3 I7 U, m[CLK_ID] – Click ID as sub1* v, N! m2 a! E% I1 e9 l
[PUB_ID] – LeadBolt’s publisher as sub_publisher
# y. e$ X R% v! ~ T1 v& w[AD_GROUP_ID] – Sub Ad Group as sub_ad_group) y) Q, g6 H" y( t9 b L$ p+ ^
[AD_ID] – Ad ID as sub_ad BuzzCity Dynamic Tracking Tokens/Scripts/API {clickcode} To substitute the unique clickcode value associated with this click
* E+ ?; c" |. b$ P6 Q1 t1 D( C{pubid} To substitute the publisher ID associated with this click. You need special privilege to use this parameter. For more information , see PubID filtering.
' u$ L9 O7 [* J% t* A2 ^{random} To substitute a randomly generated value associated with this click
; l1 I" s3 [4 F i% S$ {{timestamp} To substitute an unix time value associated with this click. E.g. 1379453899 – Which represents ISO 8601:2013-09-17T21:38:19Z AirPush Dynamic Tracking Tokens/Scripts/API Tokens Description; S+ x6 T, o. g* y
%guid% GUID is an unique variable generated by Airpush when a click happens. This is automatically generated by Airpush. ~5 [0 f6 P r; _( U
%d% IMEI (MD5 encrypted)) Y @+ `, h0 I
%androidid% Device android id: F: O! H8 `: Q( @$ A0 S
%carrier% Carrier name
$ i( w* I9 d( g& ]2 a! f/ o! z%device% Phone model
+ U1 O" h' b9 P% ^4 M. u8 U' W; I%manufacturer% Device manufacturer name
2 g4 M" N' I$ J2 _1 G5 J1 [%campaignid% Campaign Id7 O& H. n+ `: F4 w" o2 Z
%creativeid% Creative Id
& X, e) u' o5 j%ip% Device ip address
; q- N7 t7 W. R7 T" Y%state% State% o" I! J; B" q2 a# \8 U
%city% City
; N, I! I- j+ B3 F%dapp% App Id
) G) O# Z* N+ n; M' M: z%pubid% Application Developer/Advertiser Id I6 t6 L3 a: s8 l3 E
%framework% Device OS Version Traffic Force:" h2 d# Y X" Q v( e- M% b
{site_id} – id of the site on whch the ad is shown6 O5 y6 t+ g: C/ Z6 B
{channel_id} – id of the channel on which the ad is shown3 a5 e' G; w. p7 y( B, @* K" J4 z5 X
{campaign_id} – id of the campaign
7 k5 S* \4 l# u' ]/ D: v ^" x5 j{group_id} – id of the group& q- ?1 e# |' L% j
{ad_id} – id of the ad, x. D4 S* x+ E$ F; {) V
{keywords} – list of keywords by which the ad was found% b6 x9 x" r8 ]$ D/ E# W n
{v_country} – visitor country
S% l( L; ?6 O3 N X* k: O# `{v_language} – visitor language
& j. ` J9 _5 r$ C{v_browser} – visitor browser! s$ h3 L3 |) B2 ~
{v_os} – visitor operating system Traffic Factory:# _% W( |6 R, E' E
{campaign.id} Campaign’s id: s$ r! z( s- O+ j( H: }
{target.bid} Target’s bid- f- e9 ]8 d' ?, C0 ?. J
{banner.id} Banner’s id
8 b' D: |: [# O G0 y{banner.name} Name of the banner! v8 ?: [8 A k: b" h
{banner.size} Size of the banner e.g. "338×235"4 Y5 Q6 X6 b' Q7 g! a' y2 ^2 \
{target.name} Campaign’s target name3 L2 k/ ~" I) ^5 w' i& R
{categories} The page’s categories% X( c$ w0 Z& s
{user.country} 3 letters ISO country code of the user’s country. e.g. "FRA" for France
4 G+ {. d2 }( E3 s' j2 \; n{user.browser} User’s web browser
# k2 u" E8 C5 f{user.os} User’s operating system AdBucks:+ D g! Z+ K! N$ l+ [% ?! \
{bannertag} : This is a tag that represents your banner. It is created in the Banner Macro Tag field when the banner is uploaded and can be edited later if needed.0 K+ `4 X a2 c8 f
{campaigntag} : This is a tag that represents your campaign. It can be changed in the bid editor.3 Y& D7 E( c2 G5 W B
{spottag} : This is a tag that represents the spot (page location on the site) your ad appears on. This value is set by AdBucks and cannot be customized.4 T4 h( Q* u; Q3 |! P' \
{site} : This is a tag that represents the site your ad appears on. This value is set by AdBucks and cannot be customized.
, h( @; D- F- @4 |/ X1 A/ X{width} : This is a tag that represents the width (in pixels) of the ad spot. This value is set by AdBucks and cannot be customized.( B, [+ Z5 V7 Y
{height} : This is a tag that represents the height (in pixels) of the ad spot. This value is set by AdBucks and cannot be customized.
) t( i) S+ j$ K+ N( p{size} : This is a tag that represents a shortcut equivalent to {width}x{height}.3 T6 w( V- H, G3 {3 @/ K
{year} : This is a tag that represents the current 4-digit year (2014).
; o: _: y% @1 Y( Q( c{month} : This is a tag that represents the current 2-digit month (09). Adxpansion:
3 ~) `# g7 Q5 F, G0 I{zone}
) k9 u* K) |- e m, A{keyword}2 }: H( t, E9 |4 z
{country} 50onRed:
& z! t2 S8 ^$ L7 W' i* V{country}, {bid}, {target}, {campaign_id}, {creative_id}, {target_id}, {domain}, and {click_id} 0 Z( ]/ P# U% G, L7 h$ t% M2 G
% s$ J8 w) Q" Q( i5 f" b3 \
|