之前设置追踪,在token方面设置出错,逛论坛无意发现这篇文章,感觉对新手可能有些用处,有需要的可以看下,除了看token,还可以看下iAmAttila用的流量平台{:soso_e113:}
5 {3 d$ `0 e/ a/ ziAmAttila’s TOP List of Traffic Source TOKENS % `/ A' b% k2 }4 a- M8 y9 ]
! ~% h8 ~/ l" a- o0 `& DExoClick Dynamic Tracking Tokens/Scripts/API5 ]# T. J) t# v9 A" F2 W" F0 I3 ?
Tokens Description
7 n# s. v( P1 x, h v: W{campaign_id} ID of the campaign.
# b; ~ _4 ~8 f{variation_id} ID of the variation. (Banner or landing page) b" T' B8 U; }9 i
{src_hostname} Domain name where the ad is displayed.
4 r4 h" w/ O* m{site_id} ID of the site where the ad is displayed.1 o+ b! ?% |- h h& V) A
{zone_id} ID of the ad zone where the ad is displayed.
2 t7 @; d7 N, v" X( l{category_id} ID of the category detected.
) G, x% x/ M7 X$ a' [) h{country} 3-char country code of the visitor.
. j3 m( D; e3 ?; b5 i{time} Timestamp, used as a cache buster. MobPartner Dynamic Tracking Tokens/Scripts/API
! n; X* `6 I3 dTokens Description
! @0 R' x* [3 l[=MOBTAG=] Reference ID specified by MobPartner to reconcile with their own system
# n. f0 d/ n" m. N' C( ~6 |[=DEVICEID=] The UDID of the Android device as device_id2 b, | r& |/ [1 Y6 t0 {6 p/ @4 P
[=ANDROIDID=] The parameter for Android ID as android_id
) E. t' T+ L& Q, b! U5 L# M2 l[=MACADDRESS=] The MAC address of the Android phone’s wifi adapter as mac_address
) Q% g+ d2 A T0 c[=ODIN=] The ODIN of the Android device as odin
/ X( F( T7 x9 q: y[=PUBLISHERID=] MobPartner’s publisher ID as sub_publisher$ ]( g' c$ n& j! L
[=SERVICEID=] MobPartner’s service ID as sub_site
4 o3 S& A5 |( Y% \ a( b; J6 f[=CAMPAIGNID=] Campaign name or ID as sub_campaign% ]$ ?5 c0 P2 E8 @3 [1 J
[=ACTIONID=] The action ID as sub_adgroup$ C- k X. R1 Z2 G- D- x
[=CREATIVEID=] Ad name or ID as sub_ad PopADS.net Dynamic Tracking Tokens/Macros/Scripts - U/ Q/ I* b6 j0 J+ F
[WEBSITEID] – ID of the website that was source of the popunder,
/ [* v! q/ b( R. u; P. C[KEYWORD] – keyword that was used for keyword targeting,$ f1 s5 h3 S8 W6 t
[CATEGORYID] – ID of category that was used for targeting,
: Z, Q _0 @6 [9 a( V) P1 K[COUNTRY] – country of the visitor. PopCash Dynamic Tracking Tokens/Macros/Scripts
7 B! L/ n" X. a& I4 p$ W9 G: O%siteid% – Site ID4 S0 Z3 T+ s' V0 M; x% l
%cc% – Country Code Plugrush Dynamic Tracking Tokens/Macros/Scripts
. A7 P N# v( t& `9 u$ b{$id} – a unique ID of the traffic source/website
+ u# z/ @+ Z- x- C& ?; C3 N{$cc} – two letter country code of the visitor) }: I; q! A9 k# P
{$category} – the category of the traffic source/website0 R7 A* }! l7 y* p M& i; X
{$domain} – the domain of the traffic source/website. C% Q8 C9 |3 s+ R5 {' J
{$trafficsource} – type of the traffic source (babelog, blog, dump, mgp, tgp or tube)
# }" q8 Y x& l) G" y{$ad_id} – a unique ID of your ad (works on PlugTraffic only)
: k! t, a4 N3 x{$ad_ref} – your internal ad reference (works on PlugTraffic only) SiteScout Dynamic Tracking Tokens/Scripts/API% G' E; T+ `; S$ a6 Z }9 M
Tokens Description
2 [7 P0 c, A2 K; B% h{adId} Passes the unique ID # of the ad that was clicked.
; r i. B4 C! x5 \, @( s9 P{siteId} Passes the unique ID # of the site where your ad was clicked.5 b( B. w& l x |# F
{campaignId} Passes the unique ID # of the campaign that received the click.9 Z1 ]' E- s& o& M
{networkId} Passes the unique ID # of the exchange where your ad was clicked." H7 A1 N9 z& _' R" w3 Q
{postbackId} Passes the unique ID # of the visitor that clicked your ad.5 y, ]! n$ K4 L& N5 A) v
{domain} Passes the domain name where your ad was clicked.
. k0 q) g" F0 x- N/ _. @{pageUrl} Passes the URL of the page where your ad was clicked.9 A6 o1 ~8 C! t9 V/ P# d7 {( W
{demographicIds} Passes the ID(s) of the applicable audience segments.9 ~9 p" Y/ U, ~: f
{contextualIds} Passes the ID(s) of the applicable contextual categories.$ U# F9 T; N! w, ~- m! X$ U! M7 i# M
{dpid} SHA1 hashed platform-specific ID (e.g., Android ID or UDID for iOS). (mobile only)2 Q, U) j' m$ R' D& K u
{did} SHA1 hashed device ID; IMEI when available, or else MEID or ESN. (mobile only)" U6 S' S; r$ v3 Y9 d
{uid} This value represents either {dpid} or {uid}, in that order of priority. (mobile only). c7 L5 F: ?# K7 R0 p9 t7 Q
{carrier} Passes the carrier of the people that click your ads. (mobile only)
* |' Q3 g+ H9 N{device} Passes the device of the people that click your ads. (mobile only), @ L/ ^- \) x0 Q9 x' p+ r! }
{appId} Passes a numeric ID (for Apple) or bundle name (for Google) specific to the mobile app responsible for generating the click. [Example values: “383763″ (Apple) or “com.google.mygoogleapp” (Google)] (mobile only)9 G- t: J8 S8 t# V. E' v
{appType} Passes a string that outputs the origin or type of application responsible for the click. [Example values: “APP_STORE” (Apple) or “PLAY_STORE” (Google)] (mobile only) StartApp Dynamic Tracking Tokens/Scripts/API
2 T5 P4 u3 U1 R3 V' @2 [Tokens Description
9 x9 k z: X/ C cuser_id get the Android ID or IDFA of the user who clicked your ad.; T+ V1 J7 H+ o
app_id get the App ID of the publishing app from which every click came.
# Y3 a# p" a, g5 fcreative_name get the creative name as you inserted it on our portal.7 b. {7 w; _- Q8 ~
campaign_id get the campaign ID that was automatically assigned to your campaign on our portal.
, n d" }8 q( l/ |9 v" O5 Ybid_cost get the CPC bid you used for each click. Go2mobi Dynamic Tracking Tokens/Scripts/API6 Q/ n5 B# N3 j/ d/ o
Tokens Description( A$ t& w2 g5 [ ]% R
{clickid} Go2mobi unique click id0 s/ Y9 P e; h w* I$ R! g1 C6 i! h
{campaign} Go2mobi campaign id
/ E3 L% a4 \4 `4 F5 D p{pln} Exchange placement name
( r+ i8 p1 `6 j% a2 h. U{plid} Exchange placement id
( I6 |$ @4 c) U5 K& l# R7 j2 I{crid} Go2mobi creative id
8 B( d9 z; Q2 ]! F, h3 u# d{imp} Impression dimensions (width x height)
( o. C) w% y% U{cc} Exchange country code of user
. s" |0 D- p+ N* ~ U{referrer} HTTP referrer url (if applicable)
7 I2 Q' n7 t' f; k& h{referrer_domain} HTTP referrer domain (if applicable)1 o* K/ @& ?" R. `: Y, r+ T0 Z
{isp} Carrier name of user
1 p+ H3 K% ~# Q, F3 Q{ip} IP address of user
i, l2 K* R' J{xip} Proxied IP address of user
' Y( V# j: O0 I$ L9 [{country} Carrier country of user# s8 Q* V; s7 v9 I
{region} Carrier region of user/ f$ Z0 e( F* `- D" j7 C" S. M
{city} Carrier region of user
1 u& Z' F" I* ]; u* P" G6 h{agent} Device user agent. w; H/ F, g- }+ O6 v! Q
{ua_hash} Device user agent SHA1 hash# L7 t) \' Q$ O1 f
{device_vendor} Device make
" K p/ `% |4 ]" Z* A8 v{device_model} Device model8 {+ o6 R; G$ o
{os} Device operating system
) L$ G2 `' r. d( k7 b{os_verion} Device operating system version" j7 ]5 l- w+ g
{year} Device year of release Decisive.is Dynamic Tracking Tokens/Scripts/API N. h! h1 M% y
Macro Field Info2 W7 Y# H0 ^. S) d
{{{bidhash}}} Unique impression ID (Use this to track conversions/actions)$ D! a& s& o/ Y/ P ^! n: D7 x
{{{ad_id}}} Ad ID (Identifies the ad associated with the impression/click/conversion)
2 t" ?- I7 J( E1 k1 ^* R8 _3 i4 l{{{creative_id}}} Creative ID (Identifies the creative used in the ad)# ?; ~) V3 S" n! \9 D/ T: H
{{{ad_name}}} Name of campaign
6 r5 x4 ?& |* y{{{carrier}}} Carrier used by mobile device (Verizon, AT&T, T-Mobile, …)) {4 J: t5 s7 J2 e
{{{os}}} OS of device (Android, iOS, BlackBerry OS, Windows Phone OS, …)! R) ~6 m$ X6 G( z+ [/ m1 S" V
{{{os_version}}} OS Version (Android 4.0.4, iOS 6.0.2, …)& C% c, x G9 Y$ c! J3 O. {# ]
{{{device}}} Device type (iPad, DROID RAZR, Kindle Fire, …)
" ]& [9 a6 t& ] W, f, f3 A' ]: }{{{media}}} app or site
& o! [( q3 @# P4 V{{{country}}} Country of visitor (United States, Mexico, Canada, Germany, …)
8 \, V1 W3 G- p+ P) Q3 X{{{ip}}} IP address of user
% Y; \6 o9 I& ], C/ k4 H{{{app}}} Name of app where ad is placed
) l( H5 _5 f, [% _% I6 S{{{site}}} Name of site where ad is placed) a I* Z4 u8 W+ ^& p$ z, h
{{{placement}}} Combination of site and app. Name of either site or app where ad is placed.1 b$ i0 j& @! h/ a1 k3 x W
{{{ua}}} User agent string8 W, t: X, Z" c) L6 `9 t6 P+ S. y6 w! D
{{{category}}} IAB Category of site/app4 O' K |- W* k' n* W
{{{subcategory}}} IAB Subcategory of site/app; X( f2 m. @# G
{{{idfa}}} iOS User IDFA Leadbolt Dynamic Tracking Tokens/Scripts/API [TRACK_ID] – Reference ID specified by LeadBolt to reconcile with their own third-party system
/ T. R1 C3 Q6 ~5 z$ v0 L[CLK_ID] – Click ID as sub11 p1 A2 q' A7 v1 |! c, P2 E
[PUB_ID] – LeadBolt’s publisher as sub_publisher' v( e6 R2 c5 i' |. N+ O. n
[AD_GROUP_ID] – Sub Ad Group as sub_ad_group
$ Z$ T. d- {" ]. j9 l[AD_ID] – Ad ID as sub_ad BuzzCity Dynamic Tracking Tokens/Scripts/API {clickcode} To substitute the unique clickcode value associated with this click$ f+ I7 M# n: R4 W0 N6 Q& M
{pubid} To substitute the publisher ID associated with this click. You need special privilege to use this parameter. For more information , see PubID filtering.
1 U1 G) s. t/ g' F Y i{random} To substitute a randomly generated value associated with this click0 n$ O5 G8 H3 o" A3 Y
{timestamp} To substitute an unix time value associated with this click. E.g. 1379453899 – Which represents ISO 8601:2013-09-17T21:38:19Z AirPush Dynamic Tracking Tokens/Scripts/API Tokens Description
2 P& e: m& j5 S) V%guid% GUID is an unique variable generated by Airpush when a click happens. This is automatically generated by Airpush.3 I. M- U) |/ M" |% `9 ^2 C
%d% IMEI (MD5 encrypted); J- L! V/ i! R
%androidid% Device android id$ N% b2 |6 g f, _( b/ H/ B
%carrier% Carrier name* `6 B! S; ]: ^) ~$ s, j. \5 _
%device% Phone model
5 K1 s; \5 o1 ^" w3 g5 p3 ?( W%manufacturer% Device manufacturer name+ B7 w3 D/ M4 V3 K. y
%campaignid% Campaign Id- n; Q- G \0 b" e3 ~4 X
%creativeid% Creative Id% n2 }: m: \) i0 s* D
%ip% Device ip address+ i& P8 n4 N$ k7 o. y+ b0 D
%state% State
" g, f4 J) Z G%city% City
# o2 ?" B3 a# N; w%dapp% App Id6 U2 c4 q2 N2 {2 O+ M K0 N; F
%pubid% Application Developer/Advertiser Id- N3 F6 c3 y9 ?- Y0 I
%framework% Device OS Version Traffic Force:- D4 c4 K4 x! j$ j1 z1 P0 o! f. M
{site_id} – id of the site on whch the ad is shown5 R7 R8 ^, j- Z6 b9 s- k5 a: ]" E+ W
{channel_id} – id of the channel on which the ad is shown
/ }. e: v0 U3 Y/ m{campaign_id} – id of the campaign
; r( i5 I; C( X% u! Z$ I{group_id} – id of the group( [3 O( t ~$ S; R9 J: g& l) K
{ad_id} – id of the ad* A8 N3 A s, S% N1 N( f. e
{keywords} – list of keywords by which the ad was found: m9 D7 Y# S$ @* x# e# @: j: _
{v_country} – visitor country% ] P7 e# j- d! i# |6 f/ b& e! [
{v_language} – visitor language: P( b# e" Y* V. l. G* O& P
{v_browser} – visitor browser
9 `: K$ y3 x, w- L. r W{v_os} – visitor operating system Traffic Factory:5 V. W8 G1 M. `8 Z- l( N
{campaign.id} Campaign’s id
2 |5 d; |: ^% O, p7 ~. {{target.bid} Target’s bid
' i5 m$ R8 p) h. e8 Y{banner.id} Banner’s id1 @* R. L' H& u* l$ x
{banner.name} Name of the banner6 {! l) s- q+ y& s$ b- `
{banner.size} Size of the banner e.g. "338×235"
; G6 g# B! b8 f' N- N0 f* [/ d{target.name} Campaign’s target name3 l$ z# L2 Y6 X2 j% z: [2 g& d+ S7 \
{categories} The page’s categories/ `4 r+ H! Q2 y2 s( {0 Y" `# l
{user.country} 3 letters ISO country code of the user’s country. e.g. "FRA" for France# H' l# e7 I, p0 ~6 _- |
{user.browser} User’s web browser; x& i9 o0 ^; Q" \( N) u
{user.os} User’s operating system AdBucks:+ o: S% a( x. U& {5 w+ ]
{bannertag} : This is a tag that represents your banner. It is created in the Banner Macro Tag field when the banner is uploaded and can be edited later if needed.
* g# D! N9 @, K7 q8 q6 c' H5 {{campaigntag} : This is a tag that represents your campaign. It can be changed in the bid editor. u' Q7 |6 A9 d( [* p' A) S) B
{spottag} : This is a tag that represents the spot (page location on the site) your ad appears on. This value is set by AdBucks and cannot be customized.2 a' B# s2 ]! v. Z
{site} : This is a tag that represents the site your ad appears on. This value is set by AdBucks and cannot be customized. m0 u: X7 L3 c# i, h
{width} : This is a tag that represents the width (in pixels) of the ad spot. This value is set by AdBucks and cannot be customized.# T4 }( H0 D ]! I% `; i. k
{height} : This is a tag that represents the height (in pixels) of the ad spot. This value is set by AdBucks and cannot be customized.
" m) E# n" X! r+ @! W* i) n$ a2 ^{size} : This is a tag that represents a shortcut equivalent to {width}x{height}.: m" p% ]( T2 {% j; b$ O: \
{year} : This is a tag that represents the current 4-digit year (2014).* b8 h2 p B, P: Z. i
{month} : This is a tag that represents the current 2-digit month (09). Adxpansion:
' \6 b2 u# W }) X8 o{zone}, \2 d8 m) J3 k8 O* k! ?( Y Y! p7 X
{keyword}
; W# C1 ?( V1 L% s{country} 50onRed:3 D2 Z9 |! W7 Y) u! ~1 z! K
{country}, {bid}, {target}, {campaign_id}, {creative_id}, {target_id}, {domain}, and {click_id}
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