之前设置追踪,在token方面设置出错,逛论坛无意发现这篇文章,感觉对新手可能有些用处,有需要的可以看下,除了看token,还可以看下iAmAttila用的流量平台{:soso_e113:}
! @0 F; M! ]: i$ i9 XiAmAttila’s TOP List of Traffic Source TOKENS
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ExoClick Dynamic Tracking Tokens/Scripts/API
) q" l$ L# x) o1 {$ r: h' J. OTokens Description
1 u& I( J6 p& I; d{campaign_id} ID of the campaign.
- p, Q0 L7 f) @$ p. t) ?+ t- L: t{variation_id} ID of the variation. (Banner or landing page)
, x6 N9 F; d3 g- ^{src_hostname} Domain name where the ad is displayed.
& N% P4 Y; [6 q9 `{site_id} ID of the site where the ad is displayed.) L% V1 c6 h6 P# r2 ?: U
{zone_id} ID of the ad zone where the ad is displayed.
$ r8 ^$ g* \8 i{category_id} ID of the category detected.
0 A3 [' R3 X R{country} 3-char country code of the visitor.- p' @; s' K0 g* @
{time} Timestamp, used as a cache buster. MobPartner Dynamic Tracking Tokens/Scripts/API# X) m$ q0 N, G7 i. z
Tokens Description
5 k2 l6 @4 K/ s7 G[=MOBTAG=] Reference ID specified by MobPartner to reconcile with their own system
# a2 s- _ n# n/ E/ S[=DEVICEID=] The UDID of the Android device as device_id) l6 P7 J! C3 N+ [$ U5 [
[=ANDROIDID=] The parameter for Android ID as android_id, [: o+ l5 j h/ s6 T5 @
[=MACADDRESS=] The MAC address of the Android phone’s wifi adapter as mac_address7 n+ {/ l3 Z2 p/ V
[=ODIN=] The ODIN of the Android device as odin
f7 q" a! ]+ x2 T" t0 T( K+ F; ?[=PUBLISHERID=] MobPartner’s publisher ID as sub_publisher
: S) D8 A6 K2 k8 Y' k9 p[=SERVICEID=] MobPartner’s service ID as sub_site
, M( ~% ^' j& t[=CAMPAIGNID=] Campaign name or ID as sub_campaign
( q2 _* G, j" N5 i% u! w[=ACTIONID=] The action ID as sub_adgroup w2 t5 A, H5 a" c, l
[=CREATIVEID=] Ad name or ID as sub_ad PopADS.net Dynamic Tracking Tokens/Macros/Scripts
! q$ r% }% K2 F* K" Z+ H$ x# g \[WEBSITEID] – ID of the website that was source of the popunder,- E5 I ?5 C7 D" f! f% W
[KEYWORD] – keyword that was used for keyword targeting,
) n9 Z5 i3 y% L& x[CATEGORYID] – ID of category that was used for targeting,
( @4 O6 h) x. W8 v; v- T[COUNTRY] – country of the visitor. PopCash Dynamic Tracking Tokens/Macros/Scripts) W Y: T- h6 B W& M
%siteid% – Site ID: X* Q0 I6 i- Q6 x
%cc% – Country Code Plugrush Dynamic Tracking Tokens/Macros/Scripts1 ]/ a9 k# L1 y+ X7 l' z- g
{$id} – a unique ID of the traffic source/website" M$ i! ?% a# n2 f0 |
{$cc} – two letter country code of the visitor
- h! Y t3 G& b7 w+ L) L# j3 N* C{$category} – the category of the traffic source/website( U- j" |2 G6 @5 V) |0 l
{$domain} – the domain of the traffic source/website
1 `5 {7 R: {# r2 p* R{$trafficsource} – type of the traffic source (babelog, blog, dump, mgp, tgp or tube)
( F) N. T0 A+ Z1 s; z{$ad_id} – a unique ID of your ad (works on PlugTraffic only)
+ a6 l+ G% D5 V; t{$ad_ref} – your internal ad reference (works on PlugTraffic only) SiteScout Dynamic Tracking Tokens/Scripts/API6 K R; M8 z, e
Tokens Description: v$ a' {9 z; Q% [. {# }
{adId} Passes the unique ID # of the ad that was clicked.1 a* G; W, X$ k/ [
{siteId} Passes the unique ID # of the site where your ad was clicked.
9 T8 u$ J9 u6 J5 X7 k* d{campaignId} Passes the unique ID # of the campaign that received the click.
+ p6 B! L8 a% r$ z7 u+ D( t6 }{networkId} Passes the unique ID # of the exchange where your ad was clicked.$ |! x, C8 j5 ?" K' w7 s
{postbackId} Passes the unique ID # of the visitor that clicked your ad.
8 d6 e) E/ I5 K{domain} Passes the domain name where your ad was clicked.2 i# h3 {4 {$ u
{pageUrl} Passes the URL of the page where your ad was clicked.
q9 Z1 b/ U8 c) D3 v1 l{demographicIds} Passes the ID(s) of the applicable audience segments.1 h! y. p6 W& C# m! O4 n9 }0 r3 y
{contextualIds} Passes the ID(s) of the applicable contextual categories.# O7 A1 G' K9 Q
{dpid} SHA1 hashed platform-specific ID (e.g., Android ID or UDID for iOS). (mobile only)" e# m! M2 Z2 ^* F: d8 Z' j7 {. X
{did} SHA1 hashed device ID; IMEI when available, or else MEID or ESN. (mobile only) N2 }/ `7 w! K* x7 d* c7 l
{uid} This value represents either {dpid} or {uid}, in that order of priority. (mobile only). K% r! w) G8 h+ _0 K) Z* p
{carrier} Passes the carrier of the people that click your ads. (mobile only)0 b& p# Y: b- I* I
{device} Passes the device of the people that click your ads. (mobile only) Q# N7 v Q" ?0 ^
{appId} Passes a numeric ID (for Apple) or bundle name (for Google) specific to the mobile app responsible for generating the click. [Example values: “383763″ (Apple) or “com.google.mygoogleapp” (Google)] (mobile only)& R/ l% T: M$ n8 w/ Q# C0 Q
{appType} Passes a string that outputs the origin or type of application responsible for the click. [Example values: “APP_STORE” (Apple) or “PLAY_STORE” (Google)] (mobile only) StartApp Dynamic Tracking Tokens/Scripts/API
. Y: a) }" P( H2 a D8 D0 M9 t% a; ]& HTokens Description
) Z1 w6 p. d% `- c t1 ? H/ {# buser_id get the Android ID or IDFA of the user who clicked your ad.
( X F2 a( n1 X" ]/ q7 A9 capp_id get the App ID of the publishing app from which every click came.: H- [, E9 E: q6 L5 L$ q, X
creative_name get the creative name as you inserted it on our portal.
! P& {7 d3 O* p4 y8 m3 u$ mcampaign_id get the campaign ID that was automatically assigned to your campaign on our portal.
- D- A( d; l7 N) `, v0 \# ybid_cost get the CPC bid you used for each click. Go2mobi Dynamic Tracking Tokens/Scripts/API# k$ P5 _3 r( M
Tokens Description- C Y* T* j) X& V2 Z3 S) s
{clickid} Go2mobi unique click id
: Q- e6 | \# r4 F5 U0 J4 m. b1 c{campaign} Go2mobi campaign id2 m: f- Z0 H# ^. [, n5 R
{pln} Exchange placement name# s+ t, C$ @" w5 K; T# _6 ^, q0 a
{plid} Exchange placement id
) l2 B0 Q9 a) P9 m( q{crid} Go2mobi creative id
' a. z7 _' y1 H{imp} Impression dimensions (width x height)
8 `& F( a* A$ X% }) m7 p{cc} Exchange country code of user
o6 Y9 N% l' j- p{referrer} HTTP referrer url (if applicable)
n7 W/ ]9 N! t+ v{referrer_domain} HTTP referrer domain (if applicable)
, } y7 U' z- d/ r; o, {{isp} Carrier name of user, g/ n+ ]+ R0 d" x! }0 ?
{ip} IP address of user
; S9 l2 R" F* L. ^' E; W/ w{xip} Proxied IP address of user7 t8 s7 ]6 q0 M: W- d& a; R6 I
{country} Carrier country of user
/ \/ l& ?2 c, S{region} Carrier region of user$ |% J% o1 T( S
{city} Carrier region of user
4 Z' |* L, l4 d; L& F9 q3 Q2 s" x{agent} Device user agent
4 |5 w# n5 c; F{ua_hash} Device user agent SHA1 hash" k5 [$ o6 C- y6 Q4 x4 G0 F
{device_vendor} Device make
! }1 c3 j* A; }9 v* Z{device_model} Device model) G/ x5 a; \/ }% C% c* l( ^
{os} Device operating system
# c: L0 k, a5 }7 ~{os_verion} Device operating system version
5 ~$ }, n! |. b1 r{year} Device year of release Decisive.is Dynamic Tracking Tokens/Scripts/API8 V( ?! `, @4 S9 @
Macro Field Info
. ]9 h8 b7 f- h. P7 d2 t{{{bidhash}}} Unique impression ID (Use this to track conversions/actions)* O; ?' e- ]1 ^
{{{ad_id}}} Ad ID (Identifies the ad associated with the impression/click/conversion), H- Y4 l& w8 U- h& h. Z
{{{creative_id}}} Creative ID (Identifies the creative used in the ad)
3 b( q% B1 V' D g# g( w0 K# Q{{{ad_name}}} Name of campaign% s5 y% z7 @$ |9 d- v; D8 y
{{{carrier}}} Carrier used by mobile device (Verizon, AT&T, T-Mobile, …)
7 v k* T7 x0 {) y7 ?{{{os}}} OS of device (Android, iOS, BlackBerry OS, Windows Phone OS, …)# f8 k: e0 K) d9 O7 B+ x I' [
{{{os_version}}} OS Version (Android 4.0.4, iOS 6.0.2, …)
2 n4 J) _ l" C+ L+ h( N{{{device}}} Device type (iPad, DROID RAZR, Kindle Fire, …)
/ T ?4 j: H. W! B' g. f{{{media}}} app or site0 t* H$ x! R: u& w: e
{{{country}}} Country of visitor (United States, Mexico, Canada, Germany, …)/ Y" A$ |( X( _
{{{ip}}} IP address of user! e7 ^3 g. K& O: c, _5 T$ U
{{{app}}} Name of app where ad is placed
' [3 p+ l! c0 I X6 Z{{{site}}} Name of site where ad is placed( J5 N5 b- G( G9 z5 S7 G* D
{{{placement}}} Combination of site and app. Name of either site or app where ad is placed.
- I) }* j- w2 v9 X# v{{{ua}}} User agent string- d" E5 G" p) o2 ?7 } P( m
{{{category}}} IAB Category of site/app
+ E/ i/ d& T) c7 W( g{{{subcategory}}} IAB Subcategory of site/app; G5 g: F' ]+ _6 x8 ~% }
{{{idfa}}} iOS User IDFA Leadbolt Dynamic Tracking Tokens/Scripts/API [TRACK_ID] – Reference ID specified by LeadBolt to reconcile with their own third-party system
8 L9 P8 m3 d1 v& b, X m8 |/ r0 p/ A[CLK_ID] – Click ID as sub1
5 ?# O+ z) |1 _) n% Z- f) C; f$ l) [% W[PUB_ID] – LeadBolt’s publisher as sub_publisher. x0 l$ [; }! n, k& t+ t9 T) J& M1 ^5 {" a
[AD_GROUP_ID] – Sub Ad Group as sub_ad_group7 K+ W$ B( T# v! y+ T8 q
[AD_ID] – Ad ID as sub_ad BuzzCity Dynamic Tracking Tokens/Scripts/API {clickcode} To substitute the unique clickcode value associated with this click
/ ]6 N% m7 ?: }) p& R{pubid} To substitute the publisher ID associated with this click. You need special privilege to use this parameter. For more information , see PubID filtering.$ w0 l5 _% W2 Y
{random} To substitute a randomly generated value associated with this click
7 i( C8 C; }- {2 w% w{timestamp} To substitute an unix time value associated with this click. E.g. 1379453899 – Which represents ISO 8601:2013-09-17T21:38:19Z AirPush Dynamic Tracking Tokens/Scripts/API Tokens Description5 i* u3 T. x: W" J0 O" e
%guid% GUID is an unique variable generated by Airpush when a click happens. This is automatically generated by Airpush.$ T& k9 H* E- f
%d% IMEI (MD5 encrypted)
: K: E. F/ ^% }9 Q- l7 V%androidid% Device android id
4 n3 f! x9 `. l4 N" s' g: h5 E%carrier% Carrier name
, p- q( Z; s0 p& `%device% Phone model
; r/ ?0 E* M0 \: W# f( t%manufacturer% Device manufacturer name
# H5 `2 u1 ^$ d2 K, u%campaignid% Campaign Id8 t7 \7 \, y4 B0 P: T
%creativeid% Creative Id
8 P8 _# I, L5 p2 ?" _2 x1 W6 G" m%ip% Device ip address
/ l W# n4 |( L* \3 {- P5 ^%state% State- J% G# I* d# ]% V* m: h: W
%city% City3 [1 d8 j& {6 ?# F R( [
%dapp% App Id9 ~' R; _' o% e# s: _
%pubid% Application Developer/Advertiser Id
" G$ A6 ]3 {$ @%framework% Device OS Version Traffic Force:; S+ F( S; K3 J
{site_id} – id of the site on whch the ad is shown
( t0 W* d) @, d+ u4 @{channel_id} – id of the channel on which the ad is shown
' p- ^$ o3 U9 e' q J{campaign_id} – id of the campaign' e, N: w; V' N# ~5 E+ p
{group_id} – id of the group
( r$ {7 H" \8 i" R{ad_id} – id of the ad
+ z8 H U/ E6 H& H* n5 c{keywords} – list of keywords by which the ad was found3 X' I Z& C2 x1 x' Z1 B+ X
{v_country} – visitor country
% v3 J1 }2 {, \4 s, M) K- k{v_language} – visitor language
3 ?* K- S$ ~! d c3 A7 z{v_browser} – visitor browser( g/ a7 P# J g3 J3 }: d+ d" U2 x
{v_os} – visitor operating system Traffic Factory:4 {/ i* D# F% P5 p# h& O) o9 A
{campaign.id} Campaign’s id z/ ^5 U: V& s- [' j8 m6 J! ^
{target.bid} Target’s bid
$ U7 J( T# H, C5 b8 |' [9 b# ~{banner.id} Banner’s id9 {, t9 D3 u+ ^$ o6 K+ V* H- _
{banner.name} Name of the banner( i3 y3 l2 Y# e% ^; Z& [ n
{banner.size} Size of the banner e.g. "338×235"
7 x! K$ v o1 k3 C0 P$ m1 u{target.name} Campaign’s target name2 U# R# j+ n+ B
{categories} The page’s categories
- P( Y( F$ o/ k8 @9 Y: W0 n* d{user.country} 3 letters ISO country code of the user’s country. e.g. "FRA" for France
3 w6 f2 {# }' q3 c{user.browser} User’s web browser
# O8 D) i6 E% k* t{user.os} User’s operating system AdBucks:
& \4 @+ h' d, e8 Y2 X{bannertag} : This is a tag that represents your banner. It is created in the Banner Macro Tag field when the banner is uploaded and can be edited later if needed.
; x* ^6 c& P1 }{campaigntag} : This is a tag that represents your campaign. It can be changed in the bid editor.
' F; y ]2 [1 e, f% i{spottag} : This is a tag that represents the spot (page location on the site) your ad appears on. This value is set by AdBucks and cannot be customized.: k& s; r/ j0 ] W: v
{site} : This is a tag that represents the site your ad appears on. This value is set by AdBucks and cannot be customized.
+ {; f. T4 ?2 z5 M) o{width} : This is a tag that represents the width (in pixels) of the ad spot. This value is set by AdBucks and cannot be customized.. R Z6 _' `* Z/ o. l, c
{height} : This is a tag that represents the height (in pixels) of the ad spot. This value is set by AdBucks and cannot be customized.! M5 v: ~$ o/ X+ t
{size} : This is a tag that represents a shortcut equivalent to {width}x{height}.
$ u$ N/ S8 D% Q' m- D+ G{year} : This is a tag that represents the current 4-digit year (2014). A" k" N# `/ i: F$ w; `" w
{month} : This is a tag that represents the current 2-digit month (09). Adxpansion:
- [' {. N( R: W1 l{zone}
; g0 u% t# _) C2 O& p) k# F{keyword}, o1 D E& G; F. ?1 g/ H C& Q
{country} 50onRed:
! N6 g0 {+ t [' ?7 m{country}, {bid}, {target}, {campaign_id}, {creative_id}, {target_id}, {domain}, and {click_id}
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