之前设置追踪，在token方面设置出错，逛论坛无意发现这篇文章，感觉对新手可能有些用处，有需要的可以看下，除了看token,还可以看下iAmAttila用的流量平台{:soso_e113:} 0 i" D" N% w4 Z& l
iAmAttila’s TOP List of Traffic Source TOKENS , B: K& k' s9 B
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ExoClick Dynamic Tracking Tokens/Scripts/API
& ^; P% j; K# @Tokens Description! P) p, M# u, K: }5 R* ~
{campaign_id} ID of the campaign.
( [- ]- d6 ^5 m! l5 z{variation_id} ID of the variation. (Banner or landing page)
' ?) S: s( R* f4 k- W# }: X8 g{src_hostname} Domain name where the ad is displayed.
- o& n! U- a9 Q9 k- Q z{site_id} ID of the site where the ad is displayed.
- w4 d5 w0 K* ]8 ]0 R2 z7 E{zone_id} ID of the ad zone where the ad is displayed.
; c! ?; i' Z3 `& A& P9 W: r7 s{category_id} ID of the category detected.& r n, a( H6 _+ @( t. _& x# S" y
{country} 3-char country code of the visitor.1 o1 ?' u: H2 \! k/ `, C3 _( b
{time} Timestamp, used as a cache buster. MobPartner Dynamic Tracking Tokens/Scripts/API
2 y% R) d9 d# Z6 i& tTokens Description
. J' U! p6 S2 {! m4 p3 }* T) [8 o0 D, A2 H[=MOBTAG=] Reference ID specified by MobPartner to reconcile with their own system% h: m) E& H7 y5 m' E- a
[=DEVICEID=] The UDID of the Android device as device_id" N" v! g i5 S7 _ h, p# y
[=ANDROIDID=] The parameter for Android ID as android_id/ N. R7 r( b- @8 h
[=MACADDRESS=] The MAC address of the Android phone’s wifi adapter as mac_address6 O {& j3 P+ U. a- F5 y
[=ODIN=] The ODIN of the Android device as odin
2 Q/ R, T5 C. U4 r[=PUBLISHERID=] MobPartner’s publisher ID as sub_publisher
( H: y1 X I. v7 ][=SERVICEID=] MobPartner’s service ID as sub_site
" u& H% o6 x' d1 F, z2 d[=CAMPAIGNID=] Campaign name or ID as sub_campaign2 s3 q3 |- u+ i/ p0 _
[=ACTIONID=] The action ID as sub_adgroup
; B) B' _+ U* D4 i' R" X- t[=CREATIVEID=] Ad name or ID as sub_ad PopADS.net Dynamic Tracking Tokens/Macros/Scripts
5 E( J( F7 {7 q. f[WEBSITEID] – ID of the website that was source of the popunder,
% h# R1 ?& I; ?& j7 W; ^[KEYWORD] – keyword that was used for keyword targeting,0 `0 [/ {- A, }9 F
[CATEGORYID] – ID of category that was used for targeting,% T- k5 L- K6 | H/ l" g$ s9 _
[COUNTRY] – country of the visitor. PopCash Dynamic Tracking Tokens/Macros/Scripts" N* q. k( j" P8 E+ X
%siteid% – Site ID
) h6 z" e: `: |6 p* {%cc% – Country Code Plugrush Dynamic Tracking Tokens/Macros/Scripts
, [% L: N( v9 s% X1 b{$id} – a unique ID of the traffic source/website
3 V3 o3 ]2 T- U3 _5 m0 b4 N0 S% o8 A6 j{$cc} – two letter country code of the visitor
. Z( W* S% m6 r8 C5 G{$category} – the category of the traffic source/website. g$ }) n9 o2 H U
{$domain} – the domain of the traffic source/website. N$ `; R2 Z$ D( b" b4 M
{$trafficsource} – type of the traffic source (babelog, blog, dump, mgp, tgp or tube)
+ [& D; Q6 \, T/ ]# k{$ad_id} – a unique ID of your ad (works on PlugTraffic only)* H( S& ]7 A& \5 x! s, j3 W/ Q
{$ad_ref} – your internal ad reference (works on PlugTraffic only) SiteScout Dynamic Tracking Tokens/Scripts/API0 v$ ]+ V2 ? r
Tokens Description: _4 p5 o/ W$ B9 P. R
{adId} Passes the unique ID # of the ad that was clicked.' D' F m1 c. p1 ?, w
{siteId} Passes the unique ID # of the site where your ad was clicked.# M3 R+ n2 `8 d' d2 M
{campaignId} Passes the unique ID # of the campaign that received the click.
6 L/ T9 e$ d& e{networkId} Passes the unique ID # of the exchange where your ad was clicked.
) ]! |; i/ c" |( H{postbackId} Passes the unique ID # of the visitor that clicked your ad.6 A. A5 E: W9 R4 E" t
{domain} Passes the domain name where your ad was clicked.
& c2 g: d0 k+ ]: v; p4 P) I, x2 g{pageUrl} Passes the URL of the page where your ad was clicked.& G7 r) ~* N9 i$ h) {2 @
{demographicIds} Passes the ID(s) of the applicable audience segments.
& Y8 w. |! T& Q6 I! V8 e$ {{contextualIds} Passes the ID(s) of the applicable contextual categories.
# A3 j8 ~/ ?. U0 j1 r, i* p2 E0 Q{dpid} SHA1 hashed platform-specific ID (e.g., Android ID or UDID for iOS). (mobile only)
& L. y1 w% I! {3 H, g* P6 b: Z7 s{did} SHA1 hashed device ID; IMEI when available, or else MEID or ESN. (mobile only)- b+ Y3 A, W. I L4 X. F
{uid} This value represents either {dpid} or {uid}, in that order of priority. (mobile only)
. ~6 k8 M% {( e{carrier} Passes the carrier of the people that click your ads. (mobile only)( U: P! Z" |( D
{device} Passes the device of the people that click your ads. (mobile only)1 Q% r# S" w' i3 B. l" o
{appId} Passes a numeric ID (for Apple) or bundle name (for Google) specific to the mobile app responsible for generating the click. [Example values: “383763″ (Apple) or “com.google.mygoogleapp” (Google)] (mobile only)
! W! |" W/ {# E7 m+ q{appType} Passes a string that outputs the origin or type of application responsible for the click. [Example values: “APP_STORE” (Apple) or “PLAY_STORE” (Google)] (mobile only) StartApp Dynamic Tracking Tokens/Scripts/API
9 k n; u6 |9 B9 ZTokens Description
+ d" Y8 u0 s k. ~' R0 fuser_id get the Android ID or IDFA of the user who clicked your ad.
9 ]; c" O+ ~6 C8 |# fapp_id get the App ID of the publishing app from which every click came." Y# b f+ Z+ O) c# y a+ { q
creative_name get the creative name as you inserted it on our portal.) {" O( j- n' o F
campaign_id get the campaign ID that was automatically assigned to your campaign on our portal., l! m8 U, Y/ P8 r; O9 F
bid_cost get the CPC bid you used for each click. Go2mobi Dynamic Tracking Tokens/Scripts/API1 p6 n# m7 L1 [) P
Tokens Description- o. b5 ^- a9 [
{clickid} Go2mobi unique click id3 g1 w7 [( V; H' u. ~
{campaign} Go2mobi campaign id
! \9 V+ W' m# L$ Y; K/ D! |{pln} Exchange placement name+ p# w) Z1 L# p8 n" p8 [ \
{plid} Exchange placement id
" _/ M; q) s) c, e{crid} Go2mobi creative id
& |- T/ `3 c# y* V6 h# D, k* {{imp} Impression dimensions (width x height)
( Y/ V, B3 o8 Z( [. @! _# R' {{cc} Exchange country code of user
9 G) b5 B* I3 F1 K- K2 y{referrer} HTTP referrer url (if applicable)
8 p9 Z* \9 ^, u* X{referrer_domain} HTTP referrer domain (if applicable)
0 S& s' r" \+ u: p$ l{isp} Carrier name of user
, p) |1 `9 B5 d8 {! c7 B{ip} IP address of user0 u- b" b3 _3 c) F6 Z" }0 z
{xip} Proxied IP address of user# s0 t' [* s3 C8 \7 v
{country} Carrier country of user
7 u% l: B! A" U% |3 m2 G{region} Carrier region of user, I0 J; w1 W# ?6 w# ?# T) \
{city} Carrier region of user4 S) Q$ Q" V B: z7 G2 b
{agent} Device user agent6 Z* S3 D- H+ J# O: Y9 W
{ua_hash} Device user agent SHA1 hash
/ U5 w, ~! i# ]- @& Y Y* u! B6 r{device_vendor} Device make
$ `; {1 b8 K6 C; k{device_model} Device model
# [9 l8 [' u3 e! S# D9 y) v{os} Device operating system3 z( ?. c4 N7 d! k" m1 }* b
{os_verion} Device operating system version8 n. c* |& L( A
{year} Device year of release Decisive.is Dynamic Tracking Tokens/Scripts/API3 p( r }0 r$ c, }9 f* G
Macro Field Info
# z' D" W2 y8 T' U6 Y6 n& Z5 `{{{bidhash}}} Unique impression ID (Use this to track conversions/actions)
! `7 f/ q& ` U; ]: m{{{ad_id}}} Ad ID (Identifies the ad associated with the impression/click/conversion)
0 m5 B, d( O( H G; v. Q8 @$ D{{{creative_id}}} Creative ID (Identifies the creative used in the ad)
: R( Y! v4 F: U2 {6 w{{{ad_name}}} Name of campaign# @4 k6 Z9 Z( x: m
{{{carrier}}} Carrier used by mobile device (Verizon, AT&T, T-Mobile, …)
) y9 C/ h) p4 v+ S{{{os}}} OS of device (Android, iOS, BlackBerry OS, Windows Phone OS, …)
# K, A1 N- V* B3 E. ^$ `+ Z{{{os_version}}} OS Version (Android 4.0.4, iOS 6.0.2, …)
% Q( w7 A: `; W* |{{{device}}} Device type (iPad, DROID RAZR, Kindle Fire, …)
6 v. F* ]' J; z# T) X& I, d; m{{{media}}} app or site
3 |# X, ]4 @$ X6 A v9 Y. K{{{country}}} Country of visitor (United States, Mexico, Canada, Germany, …)' \3 d& [6 m8 s, z) |) k/ U
{{{ip}}} IP address of user
* q1 x! U H( w, ?' l9 R' i1 ]{{{app}}} Name of app where ad is placed. P' w9 ]+ D" P: \0 |
{{{site}}} Name of site where ad is placed3 t$ _8 h$ r4 I" f
{{{placement}}} Combination of site and app. Name of either site or app where ad is placed.
+ s7 @' e5 o M+ v# U b{{{ua}}} User agent string9 q3 E, T, w' ^
{{{category}}} IAB Category of site/app2 G9 k8 z$ Q( C
{{{subcategory}}} IAB Subcategory of site/app
0 S: U) R2 f j{{{idfa}}} iOS User IDFA Leadbolt Dynamic Tracking Tokens/Scripts/API [TRACK_ID] – Reference ID specified by LeadBolt to reconcile with their own third-party system. f2 U, |- O6 S8 K$ Y4 k3 C
[CLK_ID] – Click ID as sub1
$ b: j! H. l' d2 w4 L[PUB_ID] – LeadBolt’s publisher as sub_publisher2 C3 D2 y" S1 K, G8 m: a
[AD_GROUP_ID] – Sub Ad Group as sub_ad_group: N! s$ P! \) q( d
[AD_ID] – Ad ID as sub_ad BuzzCity Dynamic Tracking Tokens/Scripts/API {clickcode} To substitute the unique clickcode value associated with this click
) @1 B0 G0 F" }! w: r- \{pubid} To substitute the publisher ID associated with this click. You need special privilege to use this parameter. For more information , see PubID filtering.
! ~; K% E' u$ T7 [1 Q' M, V{random} To substitute a randomly generated value associated with this click6 b8 x. D" o7 \% ]
{timestamp} To substitute an unix time value associated with this click. E.g. 1379453899 – Which represents ISO 8601:2013-09-17T21:38:19Z AirPush Dynamic Tracking Tokens/Scripts/API Tokens Description! g" d8 G8 Q1 u+ }5 ?7 u0 `
%guid% GUID is an unique variable generated by Airpush when a click happens. This is automatically generated by Airpush.
& x6 H: D3 u1 Y%d% IMEI (MD5 encrypted)# `4 e5 C ^0 ~2 Q k
%androidid% Device android id, S& C$ o, G( p7 Z* s# Q
%carrier% Carrier name. m5 H( t. U2 h5 ^+ r3 Y7 j
%device% Phone model
# V8 E( `3 y& y. M# f' J%manufacturer% Device manufacturer name% d0 S- @) o6 E
%campaignid% Campaign Id
% ~& z+ i; {2 d$ S2 F9 a%creativeid% Creative Id7 f u$ C. W6 P1 T K5 z
%ip% Device ip address
& y+ }5 i& {0 ^1 R' N%state% State& G) w# N# q( ^4 a. n
%city% City1 P( \; R$ u8 b X
%dapp% App Id
$ f9 ~; j# l7 L* @7 R%pubid% Application Developer/Advertiser Id
9 C4 Y; c+ S$ B+ B%framework% Device OS Version Traffic Force:
5 f# p' q2 O/ b% @, f* x{site_id} – id of the site on whch the ad is shown3 B' g8 V8 F. M u
{channel_id} – id of the channel on which the ad is shown. W9 W* L0 }/ J
{campaign_id} – id of the campaign
1 W- S! W [6 }6 L3 K{group_id} – id of the group8 t1 c4 Z$ F! e) O& p
{ad_id} – id of the ad# d* Y' [5 E; O) b
{keywords} – list of keywords by which the ad was found# a3 t/ F& ?) s" q4 v
{v_country} – visitor country! q2 d" |* q! e( O7 ?5 |
{v_language} – visitor language! w& V4 S6 m% ]* c( p5 g
{v_browser} – visitor browser3 g& v ^1 Q, R( x& E
{v_os} – visitor operating system Traffic Factory:
9 p8 S8 e+ @* R! }6 M; L l, B! t1 ?{campaign.id} Campaign’s id: X# m: a: R0 r' d7 H5 G
{target.bid} Target’s bid! h0 e2 A1 M! i! Z2 m: P* L
{banner.id} Banner’s id
$ ~4 m+ x% z# Y{banner.name} Name of the banner8 B" X5 Z6 ?! I1 m" l9 A
{banner.size} Size of the banner e.g. "338×235"7 y/ v9 D' j8 ?% t0 n
{target.name} Campaign’s target name
6 ]2 x2 {+ S% B- }/ X: M, B! E* f{categories} The page’s categories0 h2 V, ?& p' o* V$ d0 X
{user.country} 3 letters ISO country code of the user’s country. e.g. "FRA" for France
( _# N2 f" C0 S$ E5 Q{user.browser} User’s web browser
5 B* D1 T+ X8 M: i; Y- ^{user.os} User’s operating system AdBucks:
' B; ?' `- J. Q3 T: h' d) ?7 ^# g{bannertag} : This is a tag that represents your banner. It is created in the Banner Macro Tag field when the banner is uploaded and can be edited later if needed.+ j. Y+ H f1 e' Z% _& j" u
{campaigntag} : This is a tag that represents your campaign. It can be changed in the bid editor.
( {- l- z, p7 ?- D1 f! |{spottag} : This is a tag that represents the spot (page location on the site) your ad appears on. This value is set by AdBucks and cannot be customized.
9 m+ w6 i+ V2 n3 m% ]3 {9 f{site} : This is a tag that represents the site your ad appears on. This value is set by AdBucks and cannot be customized.
) j% T0 Y8 [9 ^, D/ c{width} : This is a tag that represents the width (in pixels) of the ad spot. This value is set by AdBucks and cannot be customized.
; C' A6 C1 q* m( b4 Z{height} : This is a tag that represents the height (in pixels) of the ad spot. This value is set by AdBucks and cannot be customized.' { _1 l. p1 U. L1 p# i0 J
{size} : This is a tag that represents a shortcut equivalent to {width}x{height}.
7 q5 P' }/ f" `* Y{year} : This is a tag that represents the current 4-digit year (2014).% D2 ~1 o9 G. i
{month} : This is a tag that represents the current 2-digit month (09). Adxpansion:
) j& A" K) l. B) n{zone}- i, o* {4 u2 y3 n+ h& S/ n
{keyword}3 y: j* B0 \2 v# T# e, v2 x
{country} 50onRed:& e3 f; T! P: f& N
{country}, {bid}, {target}, {campaign_id}, {creative_id}, {target_id}, {domain}, and {click_id} & Z( G; v3 \1 s! R! X! B8 G3 `
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