之前设置追踪，在token方面设置出错，逛论坛无意发现这篇文章，感觉对新手可能有些用处，有需要的可以看下，除了看token,还可以看下iAmAttila用的流量平台{:soso_e113:} . }/ `2 T9 m% O3 N
iAmAttila’s TOP List of Traffic Source TOKENS ) ]" E4 E" ]1 X4 T. L/ ?
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ExoClick Dynamic Tracking Tokens/Scripts/API
0 Z# }, R) M' _- }8 i9 H, NTokens Description! c/ O; L6 Z4 J/ @3 w% A1 a
{campaign_id} ID of the campaign.. b- e( x. V# Y5 F
{variation_id} ID of the variation. (Banner or landing page)2 x' c& y# w5 ?& B0 O) n
{src_hostname} Domain name where the ad is displayed.6 r9 ~& N8 l5 a" d! ^/ K3 b
{site_id} ID of the site where the ad is displayed.8 q* o9 Q5 d8 ~# Y
{zone_id} ID of the ad zone where the ad is displayed.; V: S; I% N0 u! S
{category_id} ID of the category detected.
2 V& Z6 l, t8 @3 F% c{country} 3-char country code of the visitor.
; R- |9 j" F4 y{time} Timestamp, used as a cache buster. MobPartner Dynamic Tracking Tokens/Scripts/API/ D$ l: K+ }9 M" I
Tokens Description
; [- g x1 V; U: Q/ |! U[=MOBTAG=] Reference ID specified by MobPartner to reconcile with their own system# p! o: S( r4 h$ O
[=DEVICEID=] The UDID of the Android device as device_id0 I9 D4 k4 t2 C' \4 `' b* m" I* W# o
[=ANDROIDID=] The parameter for Android ID as android_id5 E4 V; g. A; f
[=MACADDRESS=] The MAC address of the Android phone’s wifi adapter as mac_address
& J9 r b; w9 @) G[=ODIN=] The ODIN of the Android device as odin
' v, ]9 h/ I6 E- T2 R \. X[=PUBLISHERID=] MobPartner’s publisher ID as sub_publisher
$ F9 B% h+ O; b3 [[=SERVICEID=] MobPartner’s service ID as sub_site6 p! S) [" V3 {6 F* {) U
[=CAMPAIGNID=] Campaign name or ID as sub_campaign1 n4 w# M1 E& ]9 @8 ~5 P- _7 @% ~
[=ACTIONID=] The action ID as sub_adgroup }/ c' D u s1 U8 ?
[=CREATIVEID=] Ad name or ID as sub_ad PopADS.net Dynamic Tracking Tokens/Macros/Scripts
. ]/ M, `4 o+ n; \- S; d- g8 f[WEBSITEID] – ID of the website that was source of the popunder,/ Q9 @4 ^% D, ?- m7 m# y/ O
[KEYWORD] – keyword that was used for keyword targeting,
$ c* h+ e+ W F) e[CATEGORYID] – ID of category that was used for targeting,# F: v( E1 X- m; `& |+ ~/ W
[COUNTRY] – country of the visitor. PopCash Dynamic Tracking Tokens/Macros/Scripts
1 v! A" e- ^7 h+ e( a6 B%siteid% – Site ID& L4 h, f |% w, Y5 A9 T9 x5 A
%cc% – Country Code Plugrush Dynamic Tracking Tokens/Macros/Scripts N! \: i3 n- R4 T1 b
{$id} – a unique ID of the traffic source/website
1 l1 F M# t/ ~ C9 @{$cc} – two letter country code of the visitor
1 d$ m! B! H9 A, }3 N/ F4 i{$category} – the category of the traffic source/website; o6 b- y. O) x
{$domain} – the domain of the traffic source/website; G) y% {9 l7 j( S& E8 r$ x/ R
{$trafficsource} – type of the traffic source (babelog, blog, dump, mgp, tgp or tube)) i1 M- j3 e4 c0 b8 y3 S
{$ad_id} – a unique ID of your ad (works on PlugTraffic only)
J7 y' y+ @$ b" H, G! j" m{$ad_ref} – your internal ad reference (works on PlugTraffic only) SiteScout Dynamic Tracking Tokens/Scripts/API
4 g$ {6 B& V+ @0 A% `1 L" a4 kTokens Description
/ m; R! G/ ]5 T2 ~( Y0 y{adId} Passes the unique ID # of the ad that was clicked.; W2 u) W/ m8 L0 _" w! s7 Z
{siteId} Passes the unique ID # of the site where your ad was clicked.
0 @- A8 q& n b1 a# Y{campaignId} Passes the unique ID # of the campaign that received the click.
9 j) L& b) f' ~7 Q4 }3 t/ V* h{networkId} Passes the unique ID # of the exchange where your ad was clicked.* W$ Z! l; s. S% P X! s0 N
{postbackId} Passes the unique ID # of the visitor that clicked your ad.
3 F q4 F' `+ h4 Q ^$ U{domain} Passes the domain name where your ad was clicked.& l$ e% s! I! _7 a
{pageUrl} Passes the URL of the page where your ad was clicked.
- o2 \: p. M5 v6 v% V4 s+ z9 O% [{demographicIds} Passes the ID(s) of the applicable audience segments.
& X3 S: E7 Q1 O: B0 `# k+ p{contextualIds} Passes the ID(s) of the applicable contextual categories." g+ }( T8 T* E
{dpid} SHA1 hashed platform-specific ID (e.g., Android ID or UDID for iOS). (mobile only)
% C4 r' p; [6 X: \3 l1 f: d{did} SHA1 hashed device ID; IMEI when available, or else MEID or ESN. (mobile only)1 _/ Z+ F+ G% a* f$ @
{uid} This value represents either {dpid} or {uid}, in that order of priority. (mobile only)8 \$ X- N- B' v& l4 C) \1 p3 h
{carrier} Passes the carrier of the people that click your ads. (mobile only)
5 [5 q4 r0 K4 ]% I# [" X# r{device} Passes the device of the people that click your ads. (mobile only)5 @5 j) H- e1 O
{appId} Passes a numeric ID (for Apple) or bundle name (for Google) specific to the mobile app responsible for generating the click. [Example values: “383763″ (Apple) or “com.google.mygoogleapp” (Google)] (mobile only)( I$ ]- x% H3 ?4 Z& u
{appType} Passes a string that outputs the origin or type of application responsible for the click. [Example values: “APP_STORE” (Apple) or “PLAY_STORE” (Google)] (mobile only) StartApp Dynamic Tracking Tokens/Scripts/API/ @& t* d3 i- w1 b
Tokens Description" _2 y" x+ g3 P# F; J+ e
user_id get the Android ID or IDFA of the user who clicked your ad.! w3 {# x1 H7 h& ^) N/ G/ h
app_id get the App ID of the publishing app from which every click came.# m* U3 g4 D; A
creative_name get the creative name as you inserted it on our portal.
5 f7 j' [9 W2 U N( n7 r/ T8 ccampaign_id get the campaign ID that was automatically assigned to your campaign on our portal.
0 G0 n+ j/ p( A0 o# \2 v$ Hbid_cost get the CPC bid you used for each click. Go2mobi Dynamic Tracking Tokens/Scripts/API
, ~9 W. H# L# uTokens Description: t7 y6 l, l( y. X' \6 H4 H- h
{clickid} Go2mobi unique click id$ E% W( C- B) i/ O. Y$ A% C
{campaign} Go2mobi campaign id
5 d' e$ [7 }5 L. @$ G; C, s{pln} Exchange placement name
. T- K9 L3 [% R: D5 ` B+ D! M{plid} Exchange placement id
) e/ W) C& t3 w9 y8 U0 J{crid} Go2mobi creative id9 J+ V# J8 K: P, U
{imp} Impression dimensions (width x height)( i j4 a% A) m( v# e% B. F
{cc} Exchange country code of user
0 ]* [4 A$ g9 F6 j: F{referrer} HTTP referrer url (if applicable)9 B/ Y B3 F" F* s) B
{referrer_domain} HTTP referrer domain (if applicable)$ g; m6 b" _# T X
{isp} Carrier name of user2 [! X* w; `$ Z9 _* T- m
{ip} IP address of user
5 H. a' t' X1 H! V{xip} Proxied IP address of user
c! Y4 R6 c$ m9 J( y( b2 K{country} Carrier country of user
6 u! X h1 d) w{region} Carrier region of user& \2 n, ^( C, e; t0 K
{city} Carrier region of user# W) x4 Z3 K5 u
{agent} Device user agent
; z4 S6 I5 ^9 w! f. b; u& h{ua_hash} Device user agent SHA1 hash' N# c- U* u1 S1 R6 d, J
{device_vendor} Device make
2 S5 C; c, X5 w) L) s' g, s" H{device_model} Device model
" v! g' H. g& u+ \- k$ K{os} Device operating system
2 I) h5 }- j3 A& N9 Z{os_verion} Device operating system version8 {- A7 k$ T* V
{year} Device year of release Decisive.is Dynamic Tracking Tokens/Scripts/API
( y+ [( l7 w& i+ a8 QMacro Field Info
" \# x2 g& ` H& n) i( C{{{bidhash}}} Unique impression ID (Use this to track conversions/actions)
1 q9 ~! ]: t* ^4 V% i& p# m+ N6 T* V{{{ad_id}}} Ad ID (Identifies the ad associated with the impression/click/conversion)1 y! |, L% d$ c0 S
{{{creative_id}}} Creative ID (Identifies the creative used in the ad)
5 u( U1 }; h4 v{{{ad_name}}} Name of campaign
( c Z& x3 s9 s) L( ]$ [{{{carrier}}} Carrier used by mobile device (Verizon, AT&T, T-Mobile, …)5 E5 T1 _2 `7 _: c& ]" T- W
{{{os}}} OS of device (Android, iOS, BlackBerry OS, Windows Phone OS, …)
, Q( r. b. v. P V0 @{{{os_version}}} OS Version (Android 4.0.4, iOS 6.0.2, …)
+ _! p% [1 w8 N. a( D{{{device}}} Device type (iPad, DROID RAZR, Kindle Fire, …)
" h& B; c+ F' C, m* l{{{media}}} app or site% G2 k1 v' D& i& k0 d- H
{{{country}}} Country of visitor (United States, Mexico, Canada, Germany, …)
6 x' J% Y( N! b9 f{{{ip}}} IP address of user; B+ Q7 Y, `* Y d2 ^4 C O7 ^* y
{{{app}}} Name of app where ad is placed
/ V" I4 W; N d2 X; e$ S9 z4 L( L{{{site}}} Name of site where ad is placed
+ X% _- U& y0 k+ g{{{placement}}} Combination of site and app. Name of either site or app where ad is placed.8 k' h1 A% u6 \; W7 {; D0 H) S
{{{ua}}} User agent string: z' T' r& f9 `+ r0 m$ f6 J
{{{category}}} IAB Category of site/app% R& U$ D- x" H2 q
{{{subcategory}}} IAB Subcategory of site/app& M* n9 _ V. x8 J
{{{idfa}}} iOS User IDFA Leadbolt Dynamic Tracking Tokens/Scripts/API [TRACK_ID] – Reference ID specified by LeadBolt to reconcile with their own third-party system5 @( b1 I. H5 F9 q2 l: u
[CLK_ID] – Click ID as sub1
# I8 u% t n2 M. @. r; s[PUB_ID] – LeadBolt’s publisher as sub_publisher; |' Z) A' J' f# w6 l$ }: v
[AD_GROUP_ID] – Sub Ad Group as sub_ad_group8 H& T8 n: ~! s
[AD_ID] – Ad ID as sub_ad BuzzCity Dynamic Tracking Tokens/Scripts/API {clickcode} To substitute the unique clickcode value associated with this click
3 a) Y8 i! i. O: e' k! c{pubid} To substitute the publisher ID associated with this click. You need special privilege to use this parameter. For more information , see PubID filtering.$ O* y+ h0 s+ \7 ?7 ~
{random} To substitute a randomly generated value associated with this click
, j' P4 J" {2 L0 J; L{timestamp} To substitute an unix time value associated with this click. E.g. 1379453899 – Which represents ISO 8601:2013-09-17T21:38:19Z AirPush Dynamic Tracking Tokens/Scripts/API Tokens Description3 \, A; Y( @( I' |: p
%guid% GUID is an unique variable generated by Airpush when a click happens. This is automatically generated by Airpush.4 Z6 Y/ \0 |* ]4 B2 S: H
%d% IMEI (MD5 encrypted)
( }, v/ E# F$ L1 D) C% j%androidid% Device android id$ b, P# v/ [" y8 Q- i h
%carrier% Carrier name
6 C! R7 D+ l6 P%device% Phone model
4 A0 O4 |& H- I& i9 Z) H%manufacturer% Device manufacturer name
: h% e3 l! Y: g; {& e% V8 k%campaignid% Campaign Id
' `. x& H$ G& \9 p: ` K# e) A%creativeid% Creative Id
/ U1 v; V$ s, A3 B; I: R; Z4 N%ip% Device ip address
$ z w1 g8 ]5 r%state% State
# }& y0 C( ~1 x+ s%city% City3 c* b9 l- S+ _ z3 m
%dapp% App Id5 L& e& |6 M: y. N$ |2 e
%pubid% Application Developer/Advertiser Id5 ~' |( g; z5 N# |" S; ^' |
%framework% Device OS Version Traffic Force:$ h8 ?' E+ t& x8 F# N* s* f
{site_id} – id of the site on whch the ad is shown
2 H) a4 E' r1 b! c{channel_id} – id of the channel on which the ad is shown
3 n0 F5 p; b% v0 x. B( v7 l1 X( }{campaign_id} – id of the campaign' I v$ n* j2 W; N9 r! C; j7 ~
{group_id} – id of the group
, `$ m; P* p% g `) A7 { I" K# L{ad_id} – id of the ad6 k n8 X# _9 Y- b _1 m! t5 e
{keywords} – list of keywords by which the ad was found
; |' B: }8 B0 h6 w |3 q! \1 G{v_country} – visitor country
5 @% c% R8 H4 m% N" @( w7 i* r{v_language} – visitor language* }/ C8 F' p4 H3 j
{v_browser} – visitor browser
2 A" W/ v* h2 g9 Z{v_os} – visitor operating system Traffic Factory:4 {6 B# O1 @1 _7 P$ f2 u- K- c
{campaign.id} Campaign’s id, k2 @$ {8 T2 C2 Q p0 T
{target.bid} Target’s bid/ j: M; }3 Q2 K& L. ]( a! |
{banner.id} Banner’s id7 N e3 M' B; N& N9 p
{banner.name} Name of the banner5 g9 `- r) }# p
{banner.size} Size of the banner e.g. "338×235"; v0 b" |9 B" M* V. W6 p) v6 g
{target.name} Campaign’s target name h# l: S# t% n6 x1 o4 A
{categories} The page’s categories3 N/ X$ G p( O) M" z- P# O9 |
{user.country} 3 letters ISO country code of the user’s country. e.g. "FRA" for France
+ b; L9 L q. K/ ~) U, l1 @/ c j{user.browser} User’s web browser
* ]# d8 r. U. u. X- r9 p{user.os} User’s operating system AdBucks:7 Y, s% R; b+ X2 {$ t% T/ e# T3 q4 X7 {$ o
{bannertag} : This is a tag that represents your banner. It is created in the Banner Macro Tag field when the banner is uploaded and can be edited later if needed." o t8 W! D4 B1 ^' h# x* ?5 ^
{campaigntag} : This is a tag that represents your campaign. It can be changed in the bid editor.
1 j- K# i: q% P7 Q( F6 a4 `4 l{spottag} : This is a tag that represents the spot (page location on the site) your ad appears on. This value is set by AdBucks and cannot be customized.
3 }3 {9 u* J, }, @; h5 l{site} : This is a tag that represents the site your ad appears on. This value is set by AdBucks and cannot be customized.
8 e1 j: t, j# N6 t' {: S{width} : This is a tag that represents the width (in pixels) of the ad spot. This value is set by AdBucks and cannot be customized.
* j! v7 ~$ U9 c{height} : This is a tag that represents the height (in pixels) of the ad spot. This value is set by AdBucks and cannot be customized.$ G8 l; \. ]# Y2 ~, I. L
{size} : This is a tag that represents a shortcut equivalent to {width}x{height}.
9 \+ H$ Q% q# A& e0 @: I, | b$ Q5 c{year} : This is a tag that represents the current 4-digit year (2014).
. I5 C. l# Z# u{month} : This is a tag that represents the current 2-digit month (09). Adxpansion:
2 g; w* @8 |0 p! y+ m% l T{zone}
8 ?6 K5 m# {8 p! Z{keyword}
+ \; |1 w% y2 J4 }{country} 50onRed:
' B; G. D- D7 ~" N+ R p{country}, {bid}, {target}, {campaign_id}, {creative_id}, {target_id}, {domain}, and {click_id} , O! @: A) D/ ?
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