之前设置追踪，在token方面设置出错，逛论坛无意发现这篇文章，感觉对新手可能有些用处，有需要的可以看下，除了看token,还可以看下iAmAttila用的流量平台{:soso_e113:} 8 G! [8 j2 @: ?% `; A( \, D
iAmAttila’s TOP List of Traffic Source TOKENS $ {+ s# L+ W# c* m5 F
, d, [3 ^& x$ t* p7 d, l$ j6 CExoClick Dynamic Tracking Tokens/Scripts/API
8 l5 j+ q% i0 I1 ?. L& Q! LTokens Description
% @9 I, m% ]8 S# L7 {* n{campaign_id} ID of the campaign. o, Q* |( |8 j& c
{variation_id} ID of the variation. (Banner or landing page)
4 m d/ s7 \7 W' w8 W1 h{src_hostname} Domain name where the ad is displayed.
) @' r- {# ]2 P% L# i, h+ A4 |1 J{site_id} ID of the site where the ad is displayed.9 D% G/ S) q( m* [1 I" Y9 R
{zone_id} ID of the ad zone where the ad is displayed.
0 ~ g* ]1 s% |: B; l* f1 {$ x8 W{category_id} ID of the category detected.1 r4 H; G$ q1 ]: D2 I3 r
{country} 3-char country code of the visitor.
, C& C4 k+ z9 c. N$ a: }5 ?7 X{time} Timestamp, used as a cache buster. MobPartner Dynamic Tracking Tokens/Scripts/API( u" H9 r: m% T+ k8 o
Tokens Description
. n3 D) R6 X6 x* D[=MOBTAG=] Reference ID specified by MobPartner to reconcile with their own system
8 b8 ~. { }6 ?& L9 J[=DEVICEID=] The UDID of the Android device as device_id
% B3 }; f5 |* ]. t[=ANDROIDID=] The parameter for Android ID as android_id
5 S4 \! X& c6 z0 z: D+ d[=MACADDRESS=] The MAC address of the Android phone’s wifi adapter as mac_address5 G3 g1 K6 } g
[=ODIN=] The ODIN of the Android device as odin
0 L7 t; w" p& B# A( Y H7 {[=PUBLISHERID=] MobPartner’s publisher ID as sub_publisher8 ?2 B3 s! J9 b* i' p
[=SERVICEID=] MobPartner’s service ID as sub_site1 |9 {$ j6 }3 ?# Q4 B& G/ u' ] y+ M
[=CAMPAIGNID=] Campaign name or ID as sub_campaign
8 C4 z" S8 B7 P! D[=ACTIONID=] The action ID as sub_adgroup
) P' a n/ y- ? |: w[=CREATIVEID=] Ad name or ID as sub_ad PopADS.net Dynamic Tracking Tokens/Macros/Scripts X, p {* r( i+ H8 P2 d2 `! R5 X
[WEBSITEID] – ID of the website that was source of the popunder,
: c) R3 r" z9 M& R, }8 ?8 s0 K6 H% T[KEYWORD] – keyword that was used for keyword targeting,
# |1 @$ v& D0 o/ @[CATEGORYID] – ID of category that was used for targeting,2 a% y" o- w# C) |
[COUNTRY] – country of the visitor. PopCash Dynamic Tracking Tokens/Macros/Scripts# J- s+ `. U8 {. C" S, ~
%siteid% – Site ID
" m6 S, M, c$ X%cc% – Country Code Plugrush Dynamic Tracking Tokens/Macros/Scripts9 c i+ ?! h: r+ [9 K& N6 Z( z0 W; e
{$id} – a unique ID of the traffic source/website9 x3 p* V2 o; L& i; S. r2 w5 C
{$cc} – two letter country code of the visitor" {1 Y) t' H7 ]8 M4 A6 G- q/ X
{$category} – the category of the traffic source/website' k" u/ ?3 M' W
{$domain} – the domain of the traffic source/website: ]+ c$ W* P/ F7 Y
{$trafficsource} – type of the traffic source (babelog, blog, dump, mgp, tgp or tube)
* ]% G6 G3 [4 w{$ad_id} – a unique ID of your ad (works on PlugTraffic only)2 P% P F* `) _. G6 G
{$ad_ref} – your internal ad reference (works on PlugTraffic only) SiteScout Dynamic Tracking Tokens/Scripts/API
; V' v' P' \7 D, `, R; MTokens Description5 f2 o; Q; t; e) p; m& X
{adId} Passes the unique ID # of the ad that was clicked.
7 ~" `9 o/ }# S: G{siteId} Passes the unique ID # of the site where your ad was clicked., v* l" \" [1 o3 H( ^2 Z2 v
{campaignId} Passes the unique ID # of the campaign that received the click./ m+ s$ Q* }7 b! f3 N
{networkId} Passes the unique ID # of the exchange where your ad was clicked.
8 l/ u, r% V1 D{postbackId} Passes the unique ID # of the visitor that clicked your ad.
0 a* S) j7 f8 |3 c5 f{domain} Passes the domain name where your ad was clicked.8 ~4 R4 E7 F6 v3 R5 t' i
{pageUrl} Passes the URL of the page where your ad was clicked.) k$ v$ W+ R9 `
{demographicIds} Passes the ID(s) of the applicable audience segments.
) C; T# `! u: O{contextualIds} Passes the ID(s) of the applicable contextual categories.1 V) n. p% k5 ]8 ~) Y
{dpid} SHA1 hashed platform-specific ID (e.g., Android ID or UDID for iOS). (mobile only)
% B1 O, F8 T6 x% B& O8 P8 U{did} SHA1 hashed device ID; IMEI when available, or else MEID or ESN. (mobile only)
% z& V& S, w4 k{uid} This value represents either {dpid} or {uid}, in that order of priority. (mobile only)6 m3 F4 P- h/ c% s. O4 c) Y
{carrier} Passes the carrier of the people that click your ads. (mobile only)
7 K" `2 ^6 T0 A% {7 y! R{device} Passes the device of the people that click your ads. (mobile only)
( Q- Z9 w* P- A/ U6 I; @( ]{appId} Passes a numeric ID (for Apple) or bundle name (for Google) specific to the mobile app responsible for generating the click. [Example values: “383763″ (Apple) or “com.google.mygoogleapp” (Google)] (mobile only)7 Q( D8 }2 r, G4 L" }2 _; V
{appType} Passes a string that outputs the origin or type of application responsible for the click. [Example values: “APP_STORE” (Apple) or “PLAY_STORE” (Google)] (mobile only) StartApp Dynamic Tracking Tokens/Scripts/API% J$ B% D! I% |5 l" {% B
Tokens Description
; l+ y% ~0 U U+ M# E6 R4 Guser_id get the Android ID or IDFA of the user who clicked your ad." w4 L" [( r- V* Q A2 R
app_id get the App ID of the publishing app from which every click came.8 x8 ~3 T# `- R
creative_name get the creative name as you inserted it on our portal.* }2 r1 L* [7 v3 K8 Z7 ^9 J
campaign_id get the campaign ID that was automatically assigned to your campaign on our portal.
- u! D3 e2 }/ ]bid_cost get the CPC bid you used for each click. Go2mobi Dynamic Tracking Tokens/Scripts/API! x+ _; Z5 r6 Y
Tokens Description8 |3 f4 _8 A3 d/ E E; L; |
{clickid} Go2mobi unique click id
8 t0 W8 Z0 k2 C6 o2 ^5 A" P{campaign} Go2mobi campaign id; `7 ?9 p' u/ k: T: g
{pln} Exchange placement name: B% B3 s; [ f
{plid} Exchange placement id( Y* z( t. G; b
{crid} Go2mobi creative id
/ a9 v/ o9 u' P3 s{imp} Impression dimensions (width x height)
0 m W$ E5 B% H, d8 N& r7 v& u{cc} Exchange country code of user
\/ o7 K: U' g, f, T/ {{referrer} HTTP referrer url (if applicable)
4 m, t& v/ n1 Z{referrer_domain} HTTP referrer domain (if applicable)0 F' Y) u. q+ Z9 Y& b
{isp} Carrier name of user( R6 K% C8 z. |7 R& }
{ip} IP address of user
, S' R t4 V6 f. X{xip} Proxied IP address of user: A! ~6 R, ]+ P' i4 F- ^4 D5 C
{country} Carrier country of user. V/ c+ [ b/ R7 ~' N: k- a4 k" d x
{region} Carrier region of user
% v B% h) N$ g{city} Carrier region of user) m6 H% M$ m @ c# G1 j# M$ h8 `' H
{agent} Device user agent& F: ]4 a# `+ V; f
{ua_hash} Device user agent SHA1 hash( y( o9 h( U ^5 x8 c1 E7 }
{device_vendor} Device make5 {; K8 s A, ^# f4 Z
{device_model} Device model
- V. f7 {9 U8 G) I3 v, A( j{os} Device operating system! r, z: g& V/ Z$ I
{os_verion} Device operating system version, z& _5 e' W9 i
{year} Device year of release Decisive.is Dynamic Tracking Tokens/Scripts/API
; f7 x9 R8 ~$ M9 b# k- tMacro Field Info
, C7 ^ G& @5 K{{{bidhash}}} Unique impression ID (Use this to track conversions/actions)3 }$ o: X. ]& v6 o
{{{ad_id}}} Ad ID (Identifies the ad associated with the impression/click/conversion)
7 ]# T+ n. z+ v{{{creative_id}}} Creative ID (Identifies the creative used in the ad)
/ h2 F) K5 s" o# D* L{{{ad_name}}} Name of campaign
1 F) C; [- m$ l* p) ]: B& e$ M{{{carrier}}} Carrier used by mobile device (Verizon, AT&T, T-Mobile, …)2 x# k4 ]! h8 e# F4 R, }2 ^
{{{os}}} OS of device (Android, iOS, BlackBerry OS, Windows Phone OS, …)7 X0 Y! r6 H/ l9 E7 I
{{{os_version}}} OS Version (Android 4.0.4, iOS 6.0.2, …)
4 k. E" Z: v9 A2 V* R{{{device}}} Device type (iPad, DROID RAZR, Kindle Fire, …)$ Y! ?& L" X/ S2 O% r
{{{media}}} app or site! Z: K# L4 }8 u( r
{{{country}}} Country of visitor (United States, Mexico, Canada, Germany, …)
( p1 T+ ]) J* o+ r! e6 |1 ^2 ]{{{ip}}} IP address of user
1 A4 @/ L- J( i" w6 r{{{app}}} Name of app where ad is placed
1 i8 ?3 D1 w% w{{{site}}} Name of site where ad is placed
; {9 n* W; I% Y/ e{{{placement}}} Combination of site and app. Name of either site or app where ad is placed.! Y9 u# |9 i2 ]4 t; |) d/ \
{{{ua}}} User agent string
5 m5 M3 ~( m( V& l6 B{{{category}}} IAB Category of site/app
: c G9 J- [% N( {: ~8 K9 C{{{subcategory}}} IAB Subcategory of site/app
6 ?& N& L9 T3 N c' q% A5 V{{{idfa}}} iOS User IDFA Leadbolt Dynamic Tracking Tokens/Scripts/API [TRACK_ID] – Reference ID specified by LeadBolt to reconcile with their own third-party system
/ B8 A0 z& x+ t5 ?' x& Q[CLK_ID] – Click ID as sub1; r/ ]0 m. p% L! x2 g
[PUB_ID] – LeadBolt’s publisher as sub_publisher5 V( G- p2 G! G+ V
[AD_GROUP_ID] – Sub Ad Group as sub_ad_group
: X* N' z: x* _[AD_ID] – Ad ID as sub_ad BuzzCity Dynamic Tracking Tokens/Scripts/API {clickcode} To substitute the unique clickcode value associated with this click$ s$ _* w8 v8 }' q e5 ?
{pubid} To substitute the publisher ID associated with this click. You need special privilege to use this parameter. For more information , see PubID filtering.
: L. S1 p7 H M. C3 h, j{random} To substitute a randomly generated value associated with this click
" D3 X. g; w S+ V7 |{timestamp} To substitute an unix time value associated with this click. E.g. 1379453899 – Which represents ISO 8601:2013-09-17T21:38:19Z AirPush Dynamic Tracking Tokens/Scripts/API Tokens Description
: J( r& Y1 {1 h F%guid% GUID is an unique variable generated by Airpush when a click happens. This is automatically generated by Airpush.
- z/ N& I% y h1 y%d% IMEI (MD5 encrypted)
. }, q, H0 s ~' m) p1 |%androidid% Device android id
, M0 I2 l- Q$ u%carrier% Carrier name
% Y$ A& M- j9 O! v$ m%device% Phone model
! a, ] F% ?( Y- j0 q# W3 L, x0 ^%manufacturer% Device manufacturer name
Q- B; v. n$ S1 k' s: o$ f3 J%campaignid% Campaign Id! y1 K5 F$ H4 g' y( c% E/ `" e
%creativeid% Creative Id
7 c) }+ }9 v# Y0 G%ip% Device ip address
5 w4 I- @) {3 B- Z' S%state% State. x# s! M- f# u% p2 q
%city% City
5 ]& e q3 w+ ^; I L$ S%dapp% App Id
0 }+ {" M% r. {%pubid% Application Developer/Advertiser Id
+ ~3 s& B1 r5 p0 n1 n6 Q. L%framework% Device OS Version Traffic Force:
2 \$ z( ` p! r6 [) h0 ?, `{site_id} – id of the site on whch the ad is shown
. f7 x- @( C; D{channel_id} – id of the channel on which the ad is shown0 A# b4 p& S; u9 H, C% {
{campaign_id} – id of the campaign
9 C. X6 Y& |; ~" B5 ]# ~- j{group_id} – id of the group
, N- J$ w! d! T$ M- |# Y{ad_id} – id of the ad& R+ c. `0 ]8 F. J' v, k5 {
{keywords} – list of keywords by which the ad was found
0 P! Q# O( w0 L \2 B8 @5 x6 W{v_country} – visitor country/ l5 H) ?1 ?' f7 S
{v_language} – visitor language
6 w& s2 t' q7 n/ l% A& h) ^{v_browser} – visitor browser
8 F5 l6 \. `' I2 C{v_os} – visitor operating system Traffic Factory:. ?/ S& ^/ Q9 N/ f2 F6 X
{campaign.id} Campaign’s id; \& F* ?, M) z( y# p) |- M, O# n% [
{target.bid} Target’s bid8 w1 \& H- X" h
{banner.id} Banner’s id6 U' T1 i) y: O
{banner.name} Name of the banner# o: Z' q* H1 O2 K
{banner.size} Size of the banner e.g. "338×235"
: m7 D$ O6 w2 t4 [) s# X{target.name} Campaign’s target name
7 X+ o+ Y# l- m8 n) j ~. p$ ~{categories} The page’s categories
* R0 L% Q) e3 p8 Q- G{user.country} 3 letters ISO country code of the user’s country. e.g. "FRA" for France6 }) Q) i# E' H& i3 X& Q# a# b
{user.browser} User’s web browser
' A! G o ?( w* ?{user.os} User’s operating system AdBucks:
: _% i6 U* s* s) _8 R# K{bannertag} : This is a tag that represents your banner. It is created in the Banner Macro Tag field when the banner is uploaded and can be edited later if needed.
7 x5 \( x8 h( t# N2 b{campaigntag} : This is a tag that represents your campaign. It can be changed in the bid editor.
7 {1 P- X5 @1 Z- y: V* |{spottag} : This is a tag that represents the spot (page location on the site) your ad appears on. This value is set by AdBucks and cannot be customized.
" b4 i7 T) Q0 u9 _{site} : This is a tag that represents the site your ad appears on. This value is set by AdBucks and cannot be customized.+ m6 M g, ~5 p# G N
{width} : This is a tag that represents the width (in pixels) of the ad spot. This value is set by AdBucks and cannot be customized.) }2 W$ f0 z9 I' J) }
{height} : This is a tag that represents the height (in pixels) of the ad spot. This value is set by AdBucks and cannot be customized.- [$ d3 W0 o8 Z& B% k& N, v
{size} : This is a tag that represents a shortcut equivalent to {width}x{height}.* Z! O, {$ H$ ]6 g" T/ j
{year} : This is a tag that represents the current 4-digit year (2014).
# S- l4 k9 e' I6 a4 Y- Y) L! R6 x{month} : This is a tag that represents the current 2-digit month (09). Adxpansion:
2 t1 M, ?% q( }* w3 o{zone}2 L3 b) m2 g3 {1 } e. {
{keyword}
# p3 O0 ~9 l- J1 F$ o4 Z{country} 50onRed:2 ^) V% I) f% o' T$ e
{country}, {bid}, {target}, {campaign_id}, {creative_id}, {target_id}, {domain}, and {click_id}
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