之前设置追踪,在token方面设置出错,逛论坛无意发现这篇文章,感觉对新手可能有些用处,有需要的可以看下,除了看token,还可以看下iAmAttila用的流量平台{:soso_e113:} 5 ~/ t" N3 `1 W: t" D
iAmAttila’s TOP List of Traffic Source TOKENS H. \) Z* F2 w+ ~
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ExoClick Dynamic Tracking Tokens/Scripts/API
) h- T1 b: M5 y- p, {: P" LTokens Description& J/ l- e% P0 S v& g1 t
{campaign_id} ID of the campaign.
6 Y+ j) Q8 I# b{variation_id} ID of the variation. (Banner or landing page)
( E2 l9 P- {7 g. p0 ^1 r{src_hostname} Domain name where the ad is displayed.
; r+ }& q7 W. {% n! r{site_id} ID of the site where the ad is displayed.
* ~4 Z. N: b" h9 ?2 T6 p{zone_id} ID of the ad zone where the ad is displayed.- l, |" l, Y" u A
{category_id} ID of the category detected.5 G" _" [$ G% s G$ ]7 M N
{country} 3-char country code of the visitor.
5 v3 Z6 M1 [' [! n; O3 L{time} Timestamp, used as a cache buster. MobPartner Dynamic Tracking Tokens/Scripts/API8 T' ]9 I* `, g1 d; t+ U8 l
Tokens Description9 w; Q8 y0 s& P" Z& g
[=MOBTAG=] Reference ID specified by MobPartner to reconcile with their own system, |" ?( ]7 y, I3 }) Q9 t/ s
[=DEVICEID=] The UDID of the Android device as device_id
6 z+ G9 j1 f1 `; \* K! |% v[=ANDROIDID=] The parameter for Android ID as android_id \6 ]6 O- \, M5 L% Q% |
[=MACADDRESS=] The MAC address of the Android phone’s wifi adapter as mac_address
( p, {$ P8 E1 Z- K; m[=ODIN=] The ODIN of the Android device as odin
: v8 q, v8 ~2 d" k) a7 [' M3 s1 A[=PUBLISHERID=] MobPartner’s publisher ID as sub_publisher
' s# E: ?9 M! I& [$ @[=SERVICEID=] MobPartner’s service ID as sub_site
' H/ h) N/ j, _6 E[=CAMPAIGNID=] Campaign name or ID as sub_campaign0 }7 L0 a$ e; \5 S& B; i
[=ACTIONID=] The action ID as sub_adgroup
0 l. K h% g# M7 J0 G[=CREATIVEID=] Ad name or ID as sub_ad PopADS.net Dynamic Tracking Tokens/Macros/Scripts
% @& u( @/ m; X: q r[WEBSITEID] – ID of the website that was source of the popunder,, `6 R1 G1 n; I
[KEYWORD] – keyword that was used for keyword targeting,
0 D5 Q! s/ b4 M' Z' w2 a% |4 o5 S[CATEGORYID] – ID of category that was used for targeting,* K. |; I$ h7 |% _: `& G4 ?3 E
[COUNTRY] – country of the visitor. PopCash Dynamic Tracking Tokens/Macros/Scripts
( Y4 m( M0 B9 g) D%siteid% – Site ID
0 C2 g1 y, D: I& x%cc% – Country Code Plugrush Dynamic Tracking Tokens/Macros/Scripts& e5 H) ]( o7 f* E
{$id} – a unique ID of the traffic source/website; R5 y7 e" ?# Q1 L5 a; T# L% c
{$cc} – two letter country code of the visitor
. K3 t: t0 O5 v3 u% y{$category} – the category of the traffic source/website9 h# z, `: |( D) f
{$domain} – the domain of the traffic source/website: h* X3 s7 z- R8 _: n4 D- ?, h$ |
{$trafficsource} – type of the traffic source (babelog, blog, dump, mgp, tgp or tube)# i( R1 z% g' C* p4 z: B
{$ad_id} – a unique ID of your ad (works on PlugTraffic only) N4 k H1 f# T+ |% Y
{$ad_ref} – your internal ad reference (works on PlugTraffic only) SiteScout Dynamic Tracking Tokens/Scripts/API
. F9 Y2 H" G8 a) WTokens Description" Q' o9 { D9 V3 m
{adId} Passes the unique ID # of the ad that was clicked.. C X0 ?$ U5 Q! [
{siteId} Passes the unique ID # of the site where your ad was clicked.
9 x) o4 `3 g9 f) k( p6 e- W" f- B5 _{campaignId} Passes the unique ID # of the campaign that received the click.
2 V6 B( d; C* j' a+ z& @{networkId} Passes the unique ID # of the exchange where your ad was clicked.) D) M- v# [9 B0 i( ?* c k s3 P
{postbackId} Passes the unique ID # of the visitor that clicked your ad.
' |& a% B5 A4 w{domain} Passes the domain name where your ad was clicked.+ r9 O, N/ a% n2 x9 o$ n. I" u9 C
{pageUrl} Passes the URL of the page where your ad was clicked.
2 s6 Y" m+ n- S0 w{demographicIds} Passes the ID(s) of the applicable audience segments." m- |7 I- t4 E9 F/ @* }6 P0 W
{contextualIds} Passes the ID(s) of the applicable contextual categories.: M- q6 Q; ]. e0 m$ y. f( U
{dpid} SHA1 hashed platform-specific ID (e.g., Android ID or UDID for iOS). (mobile only)
+ L$ D- l ^5 ~1 T" X+ _{did} SHA1 hashed device ID; IMEI when available, or else MEID or ESN. (mobile only). n$ F6 ?, c2 L
{uid} This value represents either {dpid} or {uid}, in that order of priority. (mobile only)
. c) n; @: B2 m6 n' S{carrier} Passes the carrier of the people that click your ads. (mobile only)
! ?" h) a7 f! t1 ]{device} Passes the device of the people that click your ads. (mobile only)
$ l6 F! ]5 B/ _' h# E* g1 g, t{appId} Passes a numeric ID (for Apple) or bundle name (for Google) specific to the mobile app responsible for generating the click. [Example values: “383763″ (Apple) or “com.google.mygoogleapp” (Google)] (mobile only)
2 C" \1 c5 \& `& F+ H9 p{appType} Passes a string that outputs the origin or type of application responsible for the click. [Example values: “APP_STORE” (Apple) or “PLAY_STORE” (Google)] (mobile only) StartApp Dynamic Tracking Tokens/Scripts/API1 X; U/ h+ A- y( n8 B2 h
Tokens Description
" A! O" u9 j) {! x7 f9 ~user_id get the Android ID or IDFA of the user who clicked your ad.# ?: X( n2 X0 s9 u' O3 ?
app_id get the App ID of the publishing app from which every click came.
6 G" n/ y6 }2 y( \; o$ E' ?% lcreative_name get the creative name as you inserted it on our portal.# `3 {' P+ \7 I4 W3 L
campaign_id get the campaign ID that was automatically assigned to your campaign on our portal.
% X$ M+ ^. Z3 t" g8 l) Jbid_cost get the CPC bid you used for each click. Go2mobi Dynamic Tracking Tokens/Scripts/API+ B5 w4 [; L: E6 ^6 |8 S
Tokens Description
! k: T# v* }2 z' W B, b v( P{clickid} Go2mobi unique click id( i5 ]! ?1 {1 O: S. o" [% o
{campaign} Go2mobi campaign id. C4 r. Y5 `; E/ i
{pln} Exchange placement name! f$ j. {; E! m) U
{plid} Exchange placement id/ ]3 G/ S/ a- Z& p
{crid} Go2mobi creative id0 O6 U1 c) X8 S P6 Q' Z
{imp} Impression dimensions (width x height)4 W% F7 n4 c% Z9 Y
{cc} Exchange country code of user
7 j, ~+ Z: f2 D; X{referrer} HTTP referrer url (if applicable)" x8 \$ Z$ W/ P4 w) L
{referrer_domain} HTTP referrer domain (if applicable)
" S9 y j7 I3 P5 U% e# F{isp} Carrier name of user
# v9 e* k' [+ U& k{ip} IP address of user5 v5 U* I# j4 l% z
{xip} Proxied IP address of user& Z4 D5 ^ O- [7 q! J& {0 X+ w. t
{country} Carrier country of user! C6 [ L/ p. S+ b/ _2 Q1 _# y
{region} Carrier region of user
% d; _* |1 O8 U2 ~% o! }{city} Carrier region of user
$ N5 v G$ m1 [& J# @+ b# Y{agent} Device user agent" b( I) r) e1 L9 [
{ua_hash} Device user agent SHA1 hash8 O) l7 A+ s9 M. o+ |
{device_vendor} Device make1 M$ ^2 r( q: k2 i5 B
{device_model} Device model, p9 d1 z# K; i, U3 [: }5 v
{os} Device operating system0 {8 c o. p) i
{os_verion} Device operating system version
2 e1 V: t: r ?# G/ H- |{year} Device year of release Decisive.is Dynamic Tracking Tokens/Scripts/API
% c+ k) r$ O0 gMacro Field Info
* R7 W, y5 U3 f9 u4 Z; }7 M{{{bidhash}}} Unique impression ID (Use this to track conversions/actions)
: o f4 {( j' Q{{{ad_id}}} Ad ID (Identifies the ad associated with the impression/click/conversion) M' \7 @5 y# k, L' B1 L
{{{creative_id}}} Creative ID (Identifies the creative used in the ad) E7 L0 g( V) e$ d Y5 v1 F
{{{ad_name}}} Name of campaign, K' o) ], X% l
{{{carrier}}} Carrier used by mobile device (Verizon, AT&T, T-Mobile, …)
# T; f$ o, c6 {' z6 s+ S{{{os}}} OS of device (Android, iOS, BlackBerry OS, Windows Phone OS, …)& w" p4 }: x. L
{{{os_version}}} OS Version (Android 4.0.4, iOS 6.0.2, …)( j& C7 @) t4 Q3 Y; I k# ^- e7 O
{{{device}}} Device type (iPad, DROID RAZR, Kindle Fire, …)
2 n$ {1 m: J$ [4 |- ~{{{media}}} app or site
: s: Z( }) C; b4 ?; w8 e# }{{{country}}} Country of visitor (United States, Mexico, Canada, Germany, …)
6 s! Z4 B& Z. K( P! A8 m{{{ip}}} IP address of user
M1 P4 q/ L) {% o/ n* ?( B{{{app}}} Name of app where ad is placed0 t/ F: {, \" W1 \: i
{{{site}}} Name of site where ad is placed
4 P# K2 S$ i* I# i5 t, [{{{placement}}} Combination of site and app. Name of either site or app where ad is placed.
1 X9 a( X9 D; {( l! K{{{ua}}} User agent string2 b! Y: L1 J5 b. c$ i [
{{{category}}} IAB Category of site/app( k% Q8 f, K; q1 d& s; w
{{{subcategory}}} IAB Subcategory of site/app7 b# e. a2 H( m4 o, `
{{{idfa}}} iOS User IDFA Leadbolt Dynamic Tracking Tokens/Scripts/API [TRACK_ID] – Reference ID specified by LeadBolt to reconcile with their own third-party system
2 c* Z% G% s" b h7 ^[CLK_ID] – Click ID as sub1
( O2 d6 |7 V8 \7 V* L[PUB_ID] – LeadBolt’s publisher as sub_publisher2 g- ^8 f% Y* v' K6 _
[AD_GROUP_ID] – Sub Ad Group as sub_ad_group
* r* y8 ]; Q# ^) |[AD_ID] – Ad ID as sub_ad BuzzCity Dynamic Tracking Tokens/Scripts/API {clickcode} To substitute the unique clickcode value associated with this click# \/ k3 {: @/ v
{pubid} To substitute the publisher ID associated with this click. You need special privilege to use this parameter. For more information , see PubID filtering.
3 q8 y9 z# K* Q4 P, A5 q4 F{random} To substitute a randomly generated value associated with this click
' H. x5 I, i3 E2 p, r' z3 k; s2 h% x) x{timestamp} To substitute an unix time value associated with this click. E.g. 1379453899 – Which represents ISO 8601:2013-09-17T21:38:19Z AirPush Dynamic Tracking Tokens/Scripts/API Tokens Description
5 \# ^; l2 S9 w6 B% v%guid% GUID is an unique variable generated by Airpush when a click happens. This is automatically generated by Airpush.
4 F. t' o5 L4 X8 ^+ Q4 h%d% IMEI (MD5 encrypted)
, \. f) b& _" J4 z, M%androidid% Device android id9 \1 |% f, c3 E4 l( P
%carrier% Carrier name
A! F8 T D& d Z5 I%device% Phone model+ n3 W; c4 G* e
%manufacturer% Device manufacturer name
X& L- G, Z# c. Z%campaignid% Campaign Id# N, @- F, _& `- j
%creativeid% Creative Id( n1 X) \1 @' E3 r1 c8 h& B
%ip% Device ip address( T1 u0 ^' [5 u7 e$ A+ O
%state% State7 u4 t; o5 p# e/ O- Z
%city% City
8 {; a$ n2 M( }0 a/ \%dapp% App Id9 D0 x ~8 ]! h8 X$ ^. E
%pubid% Application Developer/Advertiser Id
0 q$ |4 n9 o; I& c/ Z, \8 d' f%framework% Device OS Version Traffic Force:
' [; E! `, i* Q! S- S{site_id} – id of the site on whch the ad is shown9 {6 \! I; ^+ j* \
{channel_id} – id of the channel on which the ad is shown' g. c+ q( e# d- E
{campaign_id} – id of the campaign: I* t$ c2 f- S& p6 z
{group_id} – id of the group/ p' ^; q& o3 A4 u8 J) S8 |7 V
{ad_id} – id of the ad( G$ f3 n+ l9 }3 @
{keywords} – list of keywords by which the ad was found
: j8 B# i. b' d- K/ D% l/ i{v_country} – visitor country
( U2 B, e! g% [+ m{v_language} – visitor language; p7 t" o) U7 O! _3 c# _* K5 `; o
{v_browser} – visitor browser
* y, `# w( F0 a- y* u{v_os} – visitor operating system Traffic Factory:
5 i: j: N# X8 _3 Q{campaign.id} Campaign’s id
0 Y. _: G' Q, g' g, P4 `- a{target.bid} Target’s bid
' R6 ~! L- x' i p& C7 k{banner.id} Banner’s id
T1 ]( L5 a1 q: X/ C! @, E{banner.name} Name of the banner
V/ a7 O; n3 g L1 l0 i/ V{banner.size} Size of the banner e.g. "338×235"1 S/ Z" @! i9 K9 v* n$ t
{target.name} Campaign’s target name$ c! d! P+ j6 z2 E% k# f5 w3 f
{categories} The page’s categories
7 r- J+ x+ u8 M- |/ K{user.country} 3 letters ISO country code of the user’s country. e.g. "FRA" for France
" w8 x$ A* B5 N! M{user.browser} User’s web browser
: j5 M0 x1 R% |! @3 Q( b{user.os} User’s operating system AdBucks:% g& ~' Y L+ |
{bannertag} : This is a tag that represents your banner. It is created in the Banner Macro Tag field when the banner is uploaded and can be edited later if needed.& d. U4 k! z% D
{campaigntag} : This is a tag that represents your campaign. It can be changed in the bid editor./ [) ~% I1 z6 V o
{spottag} : This is a tag that represents the spot (page location on the site) your ad appears on. This value is set by AdBucks and cannot be customized.6 {/ `* e8 q1 I; S4 g
{site} : This is a tag that represents the site your ad appears on. This value is set by AdBucks and cannot be customized.. f& D$ @' n6 `0 ~; U' V) B
{width} : This is a tag that represents the width (in pixels) of the ad spot. This value is set by AdBucks and cannot be customized.* v6 T0 q8 t5 j: d$ h9 ]' l
{height} : This is a tag that represents the height (in pixels) of the ad spot. This value is set by AdBucks and cannot be customized. R8 }% E3 R! B7 o0 {2 N
{size} : This is a tag that represents a shortcut equivalent to {width}x{height}.
* X2 J! N# l* g+ A3 ^, T{year} : This is a tag that represents the current 4-digit year (2014).
* h- q- @ D( u4 j$ }{month} : This is a tag that represents the current 2-digit month (09). Adxpansion:
. F# M' s6 e; ~2 t{zone}6 Z/ g# n9 h" f; M; ~4 s
{keyword}! V/ t: Y8 c6 I. V* f
{country} 50onRed:
7 ?8 Q: x- _- u& m{country}, {bid}, {target}, {campaign_id}, {creative_id}, {target_id}, {domain}, and {click_id}
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