之前设置追踪,在token方面设置出错,逛论坛无意发现这篇文章,感觉对新手可能有些用处,有需要的可以看下,除了看token,还可以看下iAmAttila用的流量平台{:soso_e113:} ! p r8 W/ H8 @ Z* J8 B# P
iAmAttila’s TOP List of Traffic Source TOKENS
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0 t% F. ^' r& f/ ^ExoClick Dynamic Tracking Tokens/Scripts/API
* F7 \8 X7 O4 o/ p3 I7 U0 eTokens Description
8 g8 k: Y$ p4 K/ U& O{campaign_id} ID of the campaign.
( ?% i: d! I9 E$ Z: r4 x, `{variation_id} ID of the variation. (Banner or landing page)
$ T" [* S4 Q0 O9 M{src_hostname} Domain name where the ad is displayed.
+ F0 {+ t% n0 m% Z( ^{site_id} ID of the site where the ad is displayed.1 c2 o: l6 }* @- b
{zone_id} ID of the ad zone where the ad is displayed.
" I1 d* b o9 P" d9 b( } p{category_id} ID of the category detected.2 c7 \5 ^% c" k# @+ l, d s
{country} 3-char country code of the visitor.& t6 `5 I. ?( E9 s) i, G0 w5 a
{time} Timestamp, used as a cache buster. MobPartner Dynamic Tracking Tokens/Scripts/API
; k3 Z& u7 v5 v8 n, i, JTokens Description6 ~$ J& _5 _% `4 m
[=MOBTAG=] Reference ID specified by MobPartner to reconcile with their own system
- k) M. S4 Y- g. Z/ F( T8 p[=DEVICEID=] The UDID of the Android device as device_id; H& o( p$ t' Q
[=ANDROIDID=] The parameter for Android ID as android_id' [6 W2 e' p5 H# c2 ]7 o
[=MACADDRESS=] The MAC address of the Android phone’s wifi adapter as mac_address
" X3 b/ C' V7 ~- l+ b U6 O[=ODIN=] The ODIN of the Android device as odin
3 `2 ^2 F: k1 B) l[=PUBLISHERID=] MobPartner’s publisher ID as sub_publisher: l; w1 x7 Q, u; h6 P
[=SERVICEID=] MobPartner’s service ID as sub_site
6 z: `1 G* p2 I; c5 V[=CAMPAIGNID=] Campaign name or ID as sub_campaign
) J7 o3 p& B. O3 h3 O% i4 X[=ACTIONID=] The action ID as sub_adgroup
) ^8 t8 d( R7 ?( u' p[=CREATIVEID=] Ad name or ID as sub_ad PopADS.net Dynamic Tracking Tokens/Macros/Scripts 9 C$ a" P; Y7 v {( T+ v
[WEBSITEID] – ID of the website that was source of the popunder,1 k$ y. ?' _& I- |4 z( [8 P
[KEYWORD] – keyword that was used for keyword targeting,
1 L# \2 s! _( | O- F; k[CATEGORYID] – ID of category that was used for targeting,# s0 z( Q% r( Y- D
[COUNTRY] – country of the visitor. PopCash Dynamic Tracking Tokens/Macros/Scripts
' D4 c2 B6 _( [' j/ o( w: R! @%siteid% – Site ID
2 Y6 [5 \+ c. J& p6 g2 u1 z%cc% – Country Code Plugrush Dynamic Tracking Tokens/Macros/Scripts0 t: g% k% S0 i1 @) R1 C. U
{$id} – a unique ID of the traffic source/website: _- f9 x- d( r- r! ?
{$cc} – two letter country code of the visitor
) X( ?4 D9 u1 F{$category} – the category of the traffic source/website
8 H) Q$ X& f7 [. ^0 a; T5 i: ~{$domain} – the domain of the traffic source/website
8 w; [1 g0 M* G3 [! b{$trafficsource} – type of the traffic source (babelog, blog, dump, mgp, tgp or tube); k; [" R1 y' P) Z% j, P" p4 C
{$ad_id} – a unique ID of your ad (works on PlugTraffic only)
( ?$ L5 L& d$ p+ I9 s1 v{$ad_ref} – your internal ad reference (works on PlugTraffic only) SiteScout Dynamic Tracking Tokens/Scripts/API
3 Q" i+ V# T7 C* D( a- d8 `/ QTokens Description
% l3 |, r& J6 N{adId} Passes the unique ID # of the ad that was clicked.1 `1 H1 v, ^9 ]
{siteId} Passes the unique ID # of the site where your ad was clicked.
3 Q# J0 N+ }4 ^: j9 d- U$ c{campaignId} Passes the unique ID # of the campaign that received the click.
3 m! _* k2 f5 J2 f0 y: b{networkId} Passes the unique ID # of the exchange where your ad was clicked.
. G1 @! G8 S q# f! U- E# X0 k. R$ q2 s{postbackId} Passes the unique ID # of the visitor that clicked your ad.( H' E* M3 ~# M
{domain} Passes the domain name where your ad was clicked.
1 Q# ~- g Q' g" O: [, B. `{pageUrl} Passes the URL of the page where your ad was clicked.- \1 U, X4 z n( Q
{demographicIds} Passes the ID(s) of the applicable audience segments.7 c+ L9 ~8 Z9 [# U1 t
{contextualIds} Passes the ID(s) of the applicable contextual categories.
9 Q& d: g9 n9 }/ O/ _* i% w6 k" W{dpid} SHA1 hashed platform-specific ID (e.g., Android ID or UDID for iOS). (mobile only)
) Z2 z( T+ a# Y- l! T! L6 [{did} SHA1 hashed device ID; IMEI when available, or else MEID or ESN. (mobile only)# d+ v6 j/ v3 y- \& }! ]4 u
{uid} This value represents either {dpid} or {uid}, in that order of priority. (mobile only)
! ?0 F$ X; q$ @{carrier} Passes the carrier of the people that click your ads. (mobile only)
" g8 ~, L% _/ q( Y3 e% A{device} Passes the device of the people that click your ads. (mobile only)
3 w K: X7 ~9 N" c* V, k{appId} Passes a numeric ID (for Apple) or bundle name (for Google) specific to the mobile app responsible for generating the click. [Example values: “383763″ (Apple) or “com.google.mygoogleapp” (Google)] (mobile only)
7 O( D4 r% X8 ?- ]2 r: `2 i1 w{appType} Passes a string that outputs the origin or type of application responsible for the click. [Example values: “APP_STORE” (Apple) or “PLAY_STORE” (Google)] (mobile only) StartApp Dynamic Tracking Tokens/Scripts/API
* K5 d( T$ {% X rTokens Description
" H4 I8 M4 F6 u8 o! Duser_id get the Android ID or IDFA of the user who clicked your ad.
- ?3 q' ?' J' capp_id get the App ID of the publishing app from which every click came.) @ u6 ~! q4 O: z$ L; ~/ f
creative_name get the creative name as you inserted it on our portal." `& P5 E8 E! R# m3 u
campaign_id get the campaign ID that was automatically assigned to your campaign on our portal.: X1 g: `- e5 D# b! Z, t0 i" F
bid_cost get the CPC bid you used for each click. Go2mobi Dynamic Tracking Tokens/Scripts/API
' X; D" ]! g3 Z6 e0 N; nTokens Description
* T+ p+ L2 `; Q! X4 Y{clickid} Go2mobi unique click id
" }: j* O- T& r8 X" N6 \{campaign} Go2mobi campaign id
; f0 b! S$ G- Q0 H; N/ b{pln} Exchange placement name
$ d. A* x; Z& Q/ }+ K4 S* M{plid} Exchange placement id$ ^/ i9 ^: s3 j6 t- w) D
{crid} Go2mobi creative id
9 P/ ~: q/ }( o. l8 l# o5 t6 W{imp} Impression dimensions (width x height)
. F0 I! E7 d6 a" E% R& B: f% p{cc} Exchange country code of user
- b1 W: v$ t7 u{referrer} HTTP referrer url (if applicable)
" p* Z1 B4 V5 K2 d3 l [{referrer_domain} HTTP referrer domain (if applicable)
) c" |0 H5 w7 K* u; }. A8 v' w{isp} Carrier name of user
. y# f6 Z! o: u{ip} IP address of user9 c- |/ E6 x9 {1 }: t, J0 v
{xip} Proxied IP address of user
; T" L! h0 a: y; |( j9 r{country} Carrier country of user
' q! H& q/ f3 t. b+ P- J{region} Carrier region of user
7 o B& X( y5 t6 r' \$ X! h{city} Carrier region of user0 H7 o6 ]# Z% v/ w
{agent} Device user agent
: T" s5 p- _ w1 d% \{ua_hash} Device user agent SHA1 hash! p: P f& c/ r
{device_vendor} Device make! x% s& w3 ]6 Y8 `6 m
{device_model} Device model E$ ~0 y; K1 l" g
{os} Device operating system [2 N, x! x; z) x8 D& x5 i6 n. Y
{os_verion} Device operating system version2 ~$ W' C7 s0 z% H, a- d1 z1 _5 f# M
{year} Device year of release Decisive.is Dynamic Tracking Tokens/Scripts/API3 D/ v0 Y7 k% I: u' ]; }* E
Macro Field Info# ?( l2 w. k* Q) K' n
{{{bidhash}}} Unique impression ID (Use this to track conversions/actions)
+ g0 C; b% a8 h6 b& C{{{ad_id}}} Ad ID (Identifies the ad associated with the impression/click/conversion); E, S' {1 {, x! ]4 u* k7 U/ |
{{{creative_id}}} Creative ID (Identifies the creative used in the ad)! F& T% ]+ {( n, J* |+ I) P
{{{ad_name}}} Name of campaign/ D+ H. a& s: V
{{{carrier}}} Carrier used by mobile device (Verizon, AT&T, T-Mobile, …)
3 Q' Z9 V- ?0 Z. Z. \4 z{{{os}}} OS of device (Android, iOS, BlackBerry OS, Windows Phone OS, …)
* l1 Y# x9 p5 @! o! S; A" v{{{os_version}}} OS Version (Android 4.0.4, iOS 6.0.2, …)
{; W( O$ ?0 S{{{device}}} Device type (iPad, DROID RAZR, Kindle Fire, …)
. u- ~1 {* g- W z: I0 P1 @{{{media}}} app or site# z2 w) Q, Z$ ]3 O& g1 W5 o
{{{country}}} Country of visitor (United States, Mexico, Canada, Germany, …)6 @4 V7 F; B3 T7 E+ B4 W6 T
{{{ip}}} IP address of user
4 Z$ o5 H: V0 \" q, z- m{{{app}}} Name of app where ad is placed
7 h: w7 F. z! I( R4 E{{{site}}} Name of site where ad is placed# P7 u8 v8 m0 [: d9 h5 w
{{{placement}}} Combination of site and app. Name of either site or app where ad is placed.
# p# `) ^$ T; e" c5 s9 m{{{ua}}} User agent string
7 k/ P4 A1 Y+ A+ W{{{category}}} IAB Category of site/app
( o; X0 D% E2 C5 K' g' M{{{subcategory}}} IAB Subcategory of site/app
0 ?& O* x/ a2 C2 P) l+ }{{{idfa}}} iOS User IDFA Leadbolt Dynamic Tracking Tokens/Scripts/API [TRACK_ID] – Reference ID specified by LeadBolt to reconcile with their own third-party system
; X, B U7 E0 R2 N[CLK_ID] – Click ID as sub1+ d& V4 j- _8 Q% B7 @. p: {
[PUB_ID] – LeadBolt’s publisher as sub_publisher
# l. m( E' {' _9 k R8 V[AD_GROUP_ID] – Sub Ad Group as sub_ad_group
- |9 P2 Q8 K0 z/ T5 A1 j5 r3 b' ?[AD_ID] – Ad ID as sub_ad BuzzCity Dynamic Tracking Tokens/Scripts/API {clickcode} To substitute the unique clickcode value associated with this click w" f& B( }' D
{pubid} To substitute the publisher ID associated with this click. You need special privilege to use this parameter. For more information , see PubID filtering.
$ M [) H3 I7 J: M/ X8 d4 _0 ^{random} To substitute a randomly generated value associated with this click1 m" ~; B3 |! F4 X; B, @
{timestamp} To substitute an unix time value associated with this click. E.g. 1379453899 – Which represents ISO 8601:2013-09-17T21:38:19Z AirPush Dynamic Tracking Tokens/Scripts/API Tokens Description
! h+ v% T) C+ \+ q( g7 k t/ e$ k%guid% GUID is an unique variable generated by Airpush when a click happens. This is automatically generated by Airpush.; i% P: Y$ Y7 H6 R9 {
%d% IMEI (MD5 encrypted)* o( o$ b/ K- J- M
%androidid% Device android id
/ O* H4 A' P3 U% l%carrier% Carrier name
/ F7 L( S8 {- Z' N' b. k' [+ D%device% Phone model! x( T' A/ S9 n
%manufacturer% Device manufacturer name
* U' V8 K" h6 C$ b8 {, {( N* T1 V4 @%campaignid% Campaign Id# C, ^3 K0 `0 _$ [
%creativeid% Creative Id7 a) W5 p( V" j3 N$ ^( ?* {
%ip% Device ip address
: `" `% {) I0 g1 ~' B' M5 ?1 {: |%state% State
8 ?6 j% b* b% m2 ^" u) ?* g%city% City
0 u0 S2 k) M) u: b* M& A7 I%dapp% App Id
5 t8 @4 k7 L9 I0 m%pubid% Application Developer/Advertiser Id
+ s: v% o' e2 n7 K$ {+ R3 v%framework% Device OS Version Traffic Force:1 b" J" Y2 U- \
{site_id} – id of the site on whch the ad is shown7 l4 x: E" O1 m: R6 l
{channel_id} – id of the channel on which the ad is shown
& B. m6 }9 x2 U3 O p2 C% G! I: z{campaign_id} – id of the campaign( @. j) U' f$ ~! D
{group_id} – id of the group2 o ` v, v* [# E' w# h; D
{ad_id} – id of the ad
4 T; j6 A' k2 R) Q{keywords} – list of keywords by which the ad was found
+ u2 S4 K3 p9 O2 _. g I* a{v_country} – visitor country0 U! R& M/ O" }$ M/ M% B
{v_language} – visitor language2 l8 V( e) b n. w( i% `8 ]
{v_browser} – visitor browser
. Z& q. V+ I3 V3 ^, u9 a7 v{v_os} – visitor operating system Traffic Factory:. K& S @# a: o: X: F
{campaign.id} Campaign’s id
! _; I! E& q% I5 o7 C* j{target.bid} Target’s bid; D0 o! C' K4 k. B- ^# b& W
{banner.id} Banner’s id# n! b7 k" ]* q. U% E
{banner.name} Name of the banner9 o4 y, F( Y: g3 m/ ?8 P4 d
{banner.size} Size of the banner e.g. "338×235"
x1 u% Q& Z( I3 P$ ?{target.name} Campaign’s target name
! b! I F; w2 w0 W: G4 U7 K8 |9 |{categories} The page’s categories
- k1 ^, b6 z) h8 l+ A{user.country} 3 letters ISO country code of the user’s country. e.g. "FRA" for France
' V5 v6 V$ W G, a{user.browser} User’s web browser9 d0 @) ^6 k! o2 A+ q' Q
{user.os} User’s operating system AdBucks:- }5 p5 P4 C; h+ m
{bannertag} : This is a tag that represents your banner. It is created in the Banner Macro Tag field when the banner is uploaded and can be edited later if needed.5 Z- d& x9 l1 Q z2 h% S2 m
{campaigntag} : This is a tag that represents your campaign. It can be changed in the bid editor.1 Y2 V+ e$ t! u0 b ]
{spottag} : This is a tag that represents the spot (page location on the site) your ad appears on. This value is set by AdBucks and cannot be customized.% z, G: S1 d# e2 t9 b
{site} : This is a tag that represents the site your ad appears on. This value is set by AdBucks and cannot be customized.7 k+ Q. }" D7 j) N; B/ o, W
{width} : This is a tag that represents the width (in pixels) of the ad spot. This value is set by AdBucks and cannot be customized.% P9 p) e% z, [ X" d+ e' E! y
{height} : This is a tag that represents the height (in pixels) of the ad spot. This value is set by AdBucks and cannot be customized.- ?" s9 e) W4 c% V/ O0 g* Z8 n
{size} : This is a tag that represents a shortcut equivalent to {width}x{height}.
; g! d/ D( k3 E# W7 v2 a' i{year} : This is a tag that represents the current 4-digit year (2014).
+ Q& P) o+ `' f5 [6 E. P3 B2 {5 f{month} : This is a tag that represents the current 2-digit month (09). Adxpansion:
. z f0 s" p1 {/ T9 N{zone}
$ `. _% A: C0 T/ e{keyword}
1 X% {' M6 C6 X{country} 50onRed:- a4 y- m% [+ o$ m0 e$ B# X
{country}, {bid}, {target}, {campaign_id}, {creative_id}, {target_id}, {domain}, and {click_id} $ p4 E" R+ C& O
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