之前设置追踪,在token方面设置出错,逛论坛无意发现这篇文章,感觉对新手可能有些用处,有需要的可以看下,除了看token,还可以看下iAmAttila用的流量平台{:soso_e113:}
E- d2 F/ Q* |- G( M. _iAmAttila’s TOP List of Traffic Source TOKENS
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ExoClick Dynamic Tracking Tokens/Scripts/API( y! J& ^" Z2 j+ |+ I
Tokens Description" s2 x& Y& h% V+ j8 ^8 f, w
{campaign_id} ID of the campaign.6 F) C- T( J& X" W
{variation_id} ID of the variation. (Banner or landing page)
: H+ \, C4 I0 t9 m{src_hostname} Domain name where the ad is displayed.
* p5 P1 [0 F* A* I- r) g3 w{site_id} ID of the site where the ad is displayed.( v& t! u$ D- N3 a
{zone_id} ID of the ad zone where the ad is displayed.
% [+ t* A. Q, w) x{category_id} ID of the category detected.
. H- Y0 Z# b' C1 j6 t# I9 T9 }0 U{country} 3-char country code of the visitor.6 Z( { D4 H8 A2 p1 P1 K
{time} Timestamp, used as a cache buster. MobPartner Dynamic Tracking Tokens/Scripts/API
6 R- |' y i. i8 Y9 J8 _5 E- v2 oTokens Description
* i& n$ L6 \" y: w4 A$ u[=MOBTAG=] Reference ID specified by MobPartner to reconcile with their own system
% ?% p9 \& r9 t. j K* z[=DEVICEID=] The UDID of the Android device as device_id
( } R* W+ H* x2 o[=ANDROIDID=] The parameter for Android ID as android_id# t8 S f; n6 e; Q- a3 q! _
[=MACADDRESS=] The MAC address of the Android phone’s wifi adapter as mac_address) J- o+ ?; J7 q* Y
[=ODIN=] The ODIN of the Android device as odin( G: S, ~: |% o# A1 t
[=PUBLISHERID=] MobPartner’s publisher ID as sub_publisher3 I; B5 E6 M5 W3 D" p
[=SERVICEID=] MobPartner’s service ID as sub_site* r- `5 U5 }8 W( D
[=CAMPAIGNID=] Campaign name or ID as sub_campaign
8 _- x4 Z6 b1 L. J7 U, x[=ACTIONID=] The action ID as sub_adgroup; I' H l8 Z- o1 `, O% I
[=CREATIVEID=] Ad name or ID as sub_ad PopADS.net Dynamic Tracking Tokens/Macros/Scripts
* d: q2 M6 R! L: A- F4 J* I[WEBSITEID] – ID of the website that was source of the popunder,
! \1 r6 u, t8 w: u: b[KEYWORD] – keyword that was used for keyword targeting,
- @1 i/ ~4 ?6 ?[CATEGORYID] – ID of category that was used for targeting,
) j; h+ ? }* Y[COUNTRY] – country of the visitor. PopCash Dynamic Tracking Tokens/Macros/Scripts8 _" F. d) f3 |- T& D; L1 v
%siteid% – Site ID' b- J6 ~. f) c. q+ j% K
%cc% – Country Code Plugrush Dynamic Tracking Tokens/Macros/Scripts6 A8 T6 ]7 `- f% F& ?3 z1 M' [& h
{$id} – a unique ID of the traffic source/website, n' Q4 `" W) _; k4 S
{$cc} – two letter country code of the visitor& b4 O: f' k6 [$ f. m* k, b3 q
{$category} – the category of the traffic source/website, n- T$ J: a6 p5 X7 I
{$domain} – the domain of the traffic source/website
5 r) d0 \4 j, m{$trafficsource} – type of the traffic source (babelog, blog, dump, mgp, tgp or tube)& }( ?/ c% U0 s0 V- l9 ]9 d: k" |
{$ad_id} – a unique ID of your ad (works on PlugTraffic only)
; ^) C0 b& m, a{$ad_ref} – your internal ad reference (works on PlugTraffic only) SiteScout Dynamic Tracking Tokens/Scripts/API
* t5 H' e: u4 H' w/ m% \* I% }Tokens Description7 C3 r! B' n7 B. \
{adId} Passes the unique ID # of the ad that was clicked.
1 t6 A }+ Z! B- P7 V$ F{siteId} Passes the unique ID # of the site where your ad was clicked.
) n6 `2 K; M G! G{campaignId} Passes the unique ID # of the campaign that received the click.9 @8 T: G6 L. O
{networkId} Passes the unique ID # of the exchange where your ad was clicked.
7 x, J' d* C9 d' p8 v8 [# s$ \) K8 s{postbackId} Passes the unique ID # of the visitor that clicked your ad.& |) H5 V8 f- t/ f( W0 Z7 r- k
{domain} Passes the domain name where your ad was clicked.
% Y+ S! N, d/ t{pageUrl} Passes the URL of the page where your ad was clicked.
$ ^8 k& V, Q8 A$ o- X{demographicIds} Passes the ID(s) of the applicable audience segments.
y) }( m& r o7 M{contextualIds} Passes the ID(s) of the applicable contextual categories.
" ?' D% F |$ ^* H. ^. e{dpid} SHA1 hashed platform-specific ID (e.g., Android ID or UDID for iOS). (mobile only)
# I8 Y4 R: U5 h" B9 A! V3 M( c{did} SHA1 hashed device ID; IMEI when available, or else MEID or ESN. (mobile only): M) x2 d0 z5 ~: z3 O1 `
{uid} This value represents either {dpid} or {uid}, in that order of priority. (mobile only)
9 }6 Z8 ` f) K; F! G/ s{carrier} Passes the carrier of the people that click your ads. (mobile only)
9 i9 W n" c8 f8 F9 I{device} Passes the device of the people that click your ads. (mobile only)
( L3 \! h$ y4 s{appId} Passes a numeric ID (for Apple) or bundle name (for Google) specific to the mobile app responsible for generating the click. [Example values: “383763″ (Apple) or “com.google.mygoogleapp” (Google)] (mobile only)
4 f, I) w/ q" S8 D) m2 ~& B) ^{appType} Passes a string that outputs the origin or type of application responsible for the click. [Example values: “APP_STORE” (Apple) or “PLAY_STORE” (Google)] (mobile only) StartApp Dynamic Tracking Tokens/Scripts/API8 E4 x/ l4 P4 F
Tokens Description+ G N( x' U2 K1 H6 H, M
user_id get the Android ID or IDFA of the user who clicked your ad.' e5 S6 k& Z! D
app_id get the App ID of the publishing app from which every click came.8 ?. z5 d0 W/ g/ h
creative_name get the creative name as you inserted it on our portal. a( k- z/ V. h# {; j
campaign_id get the campaign ID that was automatically assigned to your campaign on our portal.! a- g- g( ~" C) S
bid_cost get the CPC bid you used for each click. Go2mobi Dynamic Tracking Tokens/Scripts/API( f+ C h' {4 [. Z: u/ E
Tokens Description0 A0 C9 W) N! B& z
{clickid} Go2mobi unique click id
3 X) z8 D- V/ {( m* n; d{campaign} Go2mobi campaign id
1 ]3 Z1 j9 o7 O& J. T7 Q{pln} Exchange placement name
1 o* ?9 U5 ] I/ @{plid} Exchange placement id
" n* }: V# m+ p8 x{crid} Go2mobi creative id
' i. G3 m" i9 @9 y0 k{imp} Impression dimensions (width x height)
( E2 {/ e$ O$ E3 B+ N{cc} Exchange country code of user3 F1 h9 ]% x4 }9 g4 [3 n% u% \
{referrer} HTTP referrer url (if applicable) c) k0 _1 U9 N* h9 t; x5 Q# `0 Q
{referrer_domain} HTTP referrer domain (if applicable)
0 b8 V# q$ l6 W& z{isp} Carrier name of user; C1 c9 P2 u' i9 I, b$ I2 d
{ip} IP address of user+ J6 y8 V9 R- H& `; P
{xip} Proxied IP address of user
$ E+ d9 A v$ P B" e4 C{country} Carrier country of user5 J2 e, h7 r' y! h' J
{region} Carrier region of user. r) [/ X3 b! a5 L. L
{city} Carrier region of user. `: R' z. R, ^/ Y1 n
{agent} Device user agent
' P( a3 j" e9 P* K) r. \{ua_hash} Device user agent SHA1 hash/ Q6 p# |* a% R8 ~3 _9 \" a6 S
{device_vendor} Device make, ^+ q5 m( p" `, A% l
{device_model} Device model
) Y7 n \" ~( z+ i4 m6 C{os} Device operating system. ?4 ~8 U2 I1 a. m
{os_verion} Device operating system version; v+ Y- ?3 t1 W( E/ H
{year} Device year of release Decisive.is Dynamic Tracking Tokens/Scripts/API t8 {7 ?. l9 h4 z, Y
Macro Field Info
" S, e8 w, k8 w) r5 u{{{bidhash}}} Unique impression ID (Use this to track conversions/actions)" i* a3 _& a* m
{{{ad_id}}} Ad ID (Identifies the ad associated with the impression/click/conversion)4 W3 Q. G5 g, i9 z/ }9 W; _1 Y
{{{creative_id}}} Creative ID (Identifies the creative used in the ad)
# Y, v/ d" H2 N& ?% P6 v/ \{{{ad_name}}} Name of campaign
0 F: U5 ?/ O5 e* A& \ H{{{carrier}}} Carrier used by mobile device (Verizon, AT&T, T-Mobile, …)
( p$ D& Y' G' e1 X8 m: G. l% q{{{os}}} OS of device (Android, iOS, BlackBerry OS, Windows Phone OS, …), ^' [, L" b( M l, A/ m1 c0 \
{{{os_version}}} OS Version (Android 4.0.4, iOS 6.0.2, …)
! k g7 a/ Y2 T$ o l0 s{{{device}}} Device type (iPad, DROID RAZR, Kindle Fire, …)
& L3 _! y7 n9 A" H# d, c; [{{{media}}} app or site
* l" J/ c3 j2 q( U6 d{{{country}}} Country of visitor (United States, Mexico, Canada, Germany, …)
9 U2 Y7 N; i# m8 T( j6 S+ `{{{ip}}} IP address of user. t, ^- Q1 @& d: S) c/ r5 ], i
{{{app}}} Name of app where ad is placed" Z) t+ N+ \2 z
{{{site}}} Name of site where ad is placed# r8 O J5 D1 R
{{{placement}}} Combination of site and app. Name of either site or app where ad is placed.
. H2 H" V5 M2 @# z2 r: C{{{ua}}} User agent string
3 H y- b3 w- o }# G{{{category}}} IAB Category of site/app
! K" Y. E( J5 o* T{{{subcategory}}} IAB Subcategory of site/app
3 M1 S6 P& d$ r3 D{{{idfa}}} iOS User IDFA Leadbolt Dynamic Tracking Tokens/Scripts/API [TRACK_ID] – Reference ID specified by LeadBolt to reconcile with their own third-party system
. v3 Y5 f& i/ g; f" j3 F[CLK_ID] – Click ID as sub1
1 ~5 M& ]& f# G0 ~6 n8 ~[PUB_ID] – LeadBolt’s publisher as sub_publisher
9 o6 d. T) ~& N: H Y[AD_GROUP_ID] – Sub Ad Group as sub_ad_group6 r7 Y7 U: J1 f& k8 A! U, [, g" X
[AD_ID] – Ad ID as sub_ad BuzzCity Dynamic Tracking Tokens/Scripts/API {clickcode} To substitute the unique clickcode value associated with this click- D0 [+ a; Q2 p% u% f2 n
{pubid} To substitute the publisher ID associated with this click. You need special privilege to use this parameter. For more information , see PubID filtering.$ l: C, q# z# | S9 I( @
{random} To substitute a randomly generated value associated with this click+ ]4 F- W$ d8 R9 Z9 S2 P( |: A
{timestamp} To substitute an unix time value associated with this click. E.g. 1379453899 – Which represents ISO 8601:2013-09-17T21:38:19Z AirPush Dynamic Tracking Tokens/Scripts/API Tokens Description2 X% x) S) ~- Y% y
%guid% GUID is an unique variable generated by Airpush when a click happens. This is automatically generated by Airpush.
! Q+ X, |5 \; w4 P%d% IMEI (MD5 encrypted), _/ B& r2 |$ Q" j
%androidid% Device android id5 `" [( C! u5 N/ c
%carrier% Carrier name
2 a' r' m* r( T5 ?%device% Phone model
" n$ C8 ^" B% t1 ?%manufacturer% Device manufacturer name
, H4 h& q1 J/ u. V8 @1 _%campaignid% Campaign Id
' ^1 F5 w, N: E7 ?7 S* d/ K/ b%creativeid% Creative Id( j# w4 _$ [3 m6 m( D/ |+ H
%ip% Device ip address6 l* q- B! I+ I3 A/ m0 @
%state% State
- ^ `( `9 v# E6 ]%city% City' P9 s# c+ s3 R# W, h- B7 Y
%dapp% App Id
# ^0 e8 L/ m6 b%pubid% Application Developer/Advertiser Id, z8 D. W- R9 i* m8 u
%framework% Device OS Version Traffic Force:
9 u/ A9 g2 K2 G5 y{site_id} – id of the site on whch the ad is shown4 v9 t9 C% S# G0 j; Z
{channel_id} – id of the channel on which the ad is shown
; J1 G* M- [: Y, H) H) n# g4 j* ?{campaign_id} – id of the campaign# C+ u4 E% f/ O7 L9 E) w
{group_id} – id of the group- X/ o( [; L i6 p- T- ~+ L. o
{ad_id} – id of the ad% U; m' i+ F7 }3 @) x
{keywords} – list of keywords by which the ad was found
% [: J/ C, W) V- q! k# a4 [{v_country} – visitor country
6 y9 J- {. Y9 n9 E/ ?1 j" |{v_language} – visitor language% U5 ~$ G( A3 H; s& `3 @
{v_browser} – visitor browser# ^* |# C/ ]) s
{v_os} – visitor operating system Traffic Factory:9 S$ F5 J/ T8 X) M- T
{campaign.id} Campaign’s id
) i& `' q+ M( H% g# S6 P! z: r{target.bid} Target’s bid
: Z* W- v9 _ J6 H8 t: U8 |{banner.id} Banner’s id" J- v D( b X: S4 |* e5 Y
{banner.name} Name of the banner
- E( r' B" O$ W1 X{banner.size} Size of the banner e.g. "338×235"
" t) K: _; U5 J2 U! f{target.name} Campaign’s target name
! g6 d( L1 q i/ G! e{categories} The page’s categories4 A. L, Y& v" ^" r( X8 D) |* J
{user.country} 3 letters ISO country code of the user’s country. e.g. "FRA" for France
# f" J7 {& m. ~* G7 K8 c4 B{user.browser} User’s web browser
# g& G W6 i- r2 q& k, h+ E# R8 M{user.os} User’s operating system AdBucks: f+ n4 C! T% P0 H& d9 R
{bannertag} : This is a tag that represents your banner. It is created in the Banner Macro Tag field when the banner is uploaded and can be edited later if needed.& s% S8 i; c* K$ x6 O- @% i
{campaigntag} : This is a tag that represents your campaign. It can be changed in the bid editor.
9 a; U# D) [' N+ ?8 p{spottag} : This is a tag that represents the spot (page location on the site) your ad appears on. This value is set by AdBucks and cannot be customized.
- G& e& D! r, J; z{site} : This is a tag that represents the site your ad appears on. This value is set by AdBucks and cannot be customized.
% B$ M9 C! L7 v7 Z7 }{width} : This is a tag that represents the width (in pixels) of the ad spot. This value is set by AdBucks and cannot be customized.# R( B1 h3 H; \0 l8 w
{height} : This is a tag that represents the height (in pixels) of the ad spot. This value is set by AdBucks and cannot be customized.
2 `' ^! L5 z5 W( o{size} : This is a tag that represents a shortcut equivalent to {width}x{height}., h! m2 _+ L( p# Q
{year} : This is a tag that represents the current 4-digit year (2014).8 W, p% E6 j! b: T% V( V2 x( I
{month} : This is a tag that represents the current 2-digit month (09). Adxpansion:
/ R% G' c; X, E{zone}
. ?- b- n% u; h( _" }/ M{keyword}8 B- s& e2 u4 ?* V
{country} 50onRed:0 N, d- Z* D( U
{country}, {bid}, {target}, {campaign_id}, {creative_id}, {target_id}, {domain}, and {click_id} ! T! I( T6 r" h; C+ f9 S" j9 H) I
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