之前设置追踪，在token方面设置出错，逛论坛无意发现这篇文章，感觉对新手可能有些用处，有需要的可以看下，除了看token,还可以看下iAmAttila用的流量平台{:soso_e113:} / k( g4 o7 F# {: R" C% t
iAmAttila’s TOP List of Traffic Source TOKENS % J/ {: _9 ]1 y% r. ]% @
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ExoClick Dynamic Tracking Tokens/Scripts/API
' g/ |' O, D" [) p& oTokens Description2 n7 Q s+ y) d- `
{campaign_id} ID of the campaign.
9 O, R1 e' l* s{variation_id} ID of the variation. (Banner or landing page)) b p/ m/ `4 t" H% g& i' d' l- Q( s+ q
{src_hostname} Domain name where the ad is displayed.
) T, r# x3 K' q$ k) S7 }{site_id} ID of the site where the ad is displayed.% D3 n3 t' e9 K c& L
{zone_id} ID of the ad zone where the ad is displayed.
! g {$ ~$ X0 \0 o4 M9 H+ N{category_id} ID of the category detected.
3 G& X5 c4 F. g2 N: v9 |. n5 w{country} 3-char country code of the visitor.
( |. t* L) k9 v! y; Z{time} Timestamp, used as a cache buster. MobPartner Dynamic Tracking Tokens/Scripts/API8 {% ~' a) V: Q; q# J6 S# Q) d1 N5 H
Tokens Description$ S3 C( K: I% }) L( P# M" z- Z
[=MOBTAG=] Reference ID specified by MobPartner to reconcile with their own system5 V+ ~1 {: t3 n( b: `" U6 f
[=DEVICEID=] The UDID of the Android device as device_id
: H4 y6 I0 {. \& r& r2 `8 n; s[=ANDROIDID=] The parameter for Android ID as android_id
' }& s( v7 M! N3 w$ s[=MACADDRESS=] The MAC address of the Android phone’s wifi adapter as mac_address2 f9 f# e4 m- b2 R& F8 G) o
[=ODIN=] The ODIN of the Android device as odin
% T" r( l1 Z# q9 Z5 l[=PUBLISHERID=] MobPartner’s publisher ID as sub_publisher
! Y4 i% O, g* T& E[=SERVICEID=] MobPartner’s service ID as sub_site8 \* L0 ~) [9 Y. m- N. ^9 |
[=CAMPAIGNID=] Campaign name or ID as sub_campaign
) n6 }3 M4 H2 X5 U: T[=ACTIONID=] The action ID as sub_adgroup* g- w# |5 h. R& Z1 W2 K$ V
[=CREATIVEID=] Ad name or ID as sub_ad PopADS.net Dynamic Tracking Tokens/Macros/Scripts
+ W% X/ J* ?$ c$ S Z1 w' j2 \[WEBSITEID] – ID of the website that was source of the popunder,
( A: e6 e U* G7 q[KEYWORD] – keyword that was used for keyword targeting,
- H. f" r( h5 N- g( T$ ~! a[CATEGORYID] – ID of category that was used for targeting,
% p% N( X3 s8 |[COUNTRY] – country of the visitor. PopCash Dynamic Tracking Tokens/Macros/Scripts
. @. Z$ _/ j) |! d D%siteid% – Site ID
$ @8 b7 }1 t+ h%cc% – Country Code Plugrush Dynamic Tracking Tokens/Macros/Scripts% W3 b* g9 d* I$ `$ m0 M
{$id} – a unique ID of the traffic source/website( T8 \2 o, _) r# z
{$cc} – two letter country code of the visitor+ K. m |9 W) V0 r, J
{$category} – the category of the traffic source/website
( k! W# t& `; q* R- a2 D. h" E{$domain} – the domain of the traffic source/website
6 `8 G' X) O" E3 [{$trafficsource} – type of the traffic source (babelog, blog, dump, mgp, tgp or tube)* g4 P( J' @% i+ o1 \
{$ad_id} – a unique ID of your ad (works on PlugTraffic only)
' N0 _4 {3 E# P# ^6 Q{$ad_ref} – your internal ad reference (works on PlugTraffic only) SiteScout Dynamic Tracking Tokens/Scripts/API9 F& F6 c' ~/ k9 w8 B& |8 o, Z
Tokens Description
* a5 f& Y2 I# D b3 B* |{adId} Passes the unique ID # of the ad that was clicked. Y, d0 q* z* B! o1 r
{siteId} Passes the unique ID # of the site where your ad was clicked.0 e' f1 |+ _; ?3 Y
{campaignId} Passes the unique ID # of the campaign that received the click.
: m( M+ W" S6 W, D9 d+ k{networkId} Passes the unique ID # of the exchange where your ad was clicked." X1 i0 v/ g( ]" O
{postbackId} Passes the unique ID # of the visitor that clicked your ad.
% |; B- ~0 R: C{domain} Passes the domain name where your ad was clicked.
; a' q" S7 M" t/ P2 B{pageUrl} Passes the URL of the page where your ad was clicked.& _9 s5 i" Y7 w/ F
{demographicIds} Passes the ID(s) of the applicable audience segments.' O1 i6 I$ L: z( o8 p( s4 t
{contextualIds} Passes the ID(s) of the applicable contextual categories.
; l% H( Z: q' G" ]: [( H3 P{dpid} SHA1 hashed platform-specific ID (e.g., Android ID or UDID for iOS). (mobile only)
( ]2 X+ h$ d+ P# d1 ^{did} SHA1 hashed device ID; IMEI when available, or else MEID or ESN. (mobile only), J; D3 X# P2 v1 D
{uid} This value represents either {dpid} or {uid}, in that order of priority. (mobile only): `: d& k# f) E) k* k$ u9 C
{carrier} Passes the carrier of the people that click your ads. (mobile only) T( ` ?% l$ E. ]
{device} Passes the device of the people that click your ads. (mobile only)
8 w0 d' ?8 ]2 j+ D. @6 g2 s{appId} Passes a numeric ID (for Apple) or bundle name (for Google) specific to the mobile app responsible for generating the click. [Example values: “383763″ (Apple) or “com.google.mygoogleapp” (Google)] (mobile only)
% p+ ?. x; r: n{appType} Passes a string that outputs the origin or type of application responsible for the click. [Example values: “APP_STORE” (Apple) or “PLAY_STORE” (Google)] (mobile only) StartApp Dynamic Tracking Tokens/Scripts/API
! h- _" v4 t1 N: z) MTokens Description
. f3 [5 z: K4 v- F4 K( N9 p- ]user_id get the Android ID or IDFA of the user who clicked your ad.
9 L# h' E2 B6 W) B8 }app_id get the App ID of the publishing app from which every click came.
- c& D, p# n5 c, }creative_name get the creative name as you inserted it on our portal.
+ L" Z' q" I, @2 y1 {! Y3 z2 \( U+ vcampaign_id get the campaign ID that was automatically assigned to your campaign on our portal./ b- A( x3 e6 H1 A j7 W1 O0 C
bid_cost get the CPC bid you used for each click. Go2mobi Dynamic Tracking Tokens/Scripts/API
1 X- V' g$ ~& E9 Q! A0 x' u) Z# KTokens Description! A1 D# Y% x' F7 }
{clickid} Go2mobi unique click id# y' h1 ~) {/ [9 R1 ~
{campaign} Go2mobi campaign id
/ P0 R$ T1 D# n' z$ O{pln} Exchange placement name
" n; ]8 B; D) k/ R9 ]{plid} Exchange placement id
1 X& v8 K3 j# P' F0 P' V- ~{crid} Go2mobi creative id# m/ E- k9 r+ | z/ H& F& W8 K- Y0 ]
{imp} Impression dimensions (width x height)
7 H& \1 B- Z1 x/ j) s# [{cc} Exchange country code of user
7 G. p |. Y# T* i; U{referrer} HTTP referrer url (if applicable)
; A) N8 p' h) B& o$ D{referrer_domain} HTTP referrer domain (if applicable)4 h6 w) E) a) m4 F* m& g8 W
{isp} Carrier name of user; B) u. |" ?. X$ P; K! Z
{ip} IP address of user
. Y. q2 U: _4 z" E0 s{xip} Proxied IP address of user* A- m4 O7 G3 g" `
{country} Carrier country of user
( g4 X4 s0 z' B' K# w{region} Carrier region of user
2 [; C O) G4 f; `/ f{city} Carrier region of user3 \! N! C3 R' ^5 r* B9 C
{agent} Device user agent" E, }: G0 c8 G1 D3 O6 R& @4 P
{ua_hash} Device user agent SHA1 hash
; b5 G3 o7 s/ S" Y4 U{device_vendor} Device make2 S- S8 D+ ?! F' X- V
{device_model} Device model
& \! `! R0 o2 o2 r" g; b1 b, u{os} Device operating system5 V% g: R: r9 v' W. T+ i
{os_verion} Device operating system version
( U! [/ e( y2 i% {% C- N{year} Device year of release Decisive.is Dynamic Tracking Tokens/Scripts/API. P+ Z. H# T% \# T% A! \+ t1 B2 t1 i
Macro Field Info
4 W: S7 l' G4 l{{{bidhash}}} Unique impression ID (Use this to track conversions/actions)
5 _" }# w" l% {* p9 C; M! I8 ?{{{ad_id}}} Ad ID (Identifies the ad associated with the impression/click/conversion)
6 p) M6 S, U9 ]3 W4 @{{{creative_id}}} Creative ID (Identifies the creative used in the ad)2 j1 q% K5 ~8 K/ j2 v6 Q* x
{{{ad_name}}} Name of campaign
- M1 M `) `$ @8 v* [3 z# o1 X{{{carrier}}} Carrier used by mobile device (Verizon, AT&T, T-Mobile, …)+ e1 e+ Y0 Z; f* z/ e
{{{os}}} OS of device (Android, iOS, BlackBerry OS, Windows Phone OS, …)! J* _8 Q; ^ V+ d3 Q( [
{{{os_version}}} OS Version (Android 4.0.4, iOS 6.0.2, …)% {# d: R. s1 c* V
{{{device}}} Device type (iPad, DROID RAZR, Kindle Fire, …)7 K2 I- O9 W8 J- p7 N0 M; o
{{{media}}} app or site$ ~6 y) y ]* {, E9 T3 ^. ^# A
{{{country}}} Country of visitor (United States, Mexico, Canada, Germany, …)& Q8 Y0 O5 `. L# I1 D4 L% B7 L5 X
{{{ip}}} IP address of user! _& p- V2 ^! x7 g
{{{app}}} Name of app where ad is placed8 H" v) d0 t$ n1 ~6 a) a' D [
{{{site}}} Name of site where ad is placed5 S3 _; [8 C! g0 z
{{{placement}}} Combination of site and app. Name of either site or app where ad is placed.3 S+ s8 S! s6 d7 v
{{{ua}}} User agent string6 H' u# W; Y; z- @# M: d- E
{{{category}}} IAB Category of site/app
( H( y, P6 s+ `/ J) p{{{subcategory}}} IAB Subcategory of site/app
. u4 l r; O6 l7 H3 u2 f{{{idfa}}} iOS User IDFA Leadbolt Dynamic Tracking Tokens/Scripts/API [TRACK_ID] – Reference ID specified by LeadBolt to reconcile with their own third-party system$ e' k3 B9 l6 k, V- X; k9 }
[CLK_ID] – Click ID as sub16 T k3 X3 B8 q1 C' e6 j: W: G
[PUB_ID] – LeadBolt’s publisher as sub_publisher
. N% Z: l: f* P9 S3 W[AD_GROUP_ID] – Sub Ad Group as sub_ad_group( j( b$ U/ Z5 | p
[AD_ID] – Ad ID as sub_ad BuzzCity Dynamic Tracking Tokens/Scripts/API {clickcode} To substitute the unique clickcode value associated with this click3 [! e ?9 c G4 d
{pubid} To substitute the publisher ID associated with this click. You need special privilege to use this parameter. For more information , see PubID filtering.* a2 n: @% D5 T, b
{random} To substitute a randomly generated value associated with this click) \# f \& \' \: b5 S
{timestamp} To substitute an unix time value associated with this click. E.g. 1379453899 – Which represents ISO 8601:2013-09-17T21:38:19Z AirPush Dynamic Tracking Tokens/Scripts/API Tokens Description
0 ?$ g4 e$ g0 N4 Q& ~8 {/ }%guid% GUID is an unique variable generated by Airpush when a click happens. This is automatically generated by Airpush.
* m* | z; j. A+ B4 K' S3 D%d% IMEI (MD5 encrypted)4 ~8 j; o7 S# Y
%androidid% Device android id$ j6 J' U, S4 x8 u
%carrier% Carrier name% P' G _5 i' s: E' N/ S
%device% Phone model5 ~' V+ E w# d2 B% h
%manufacturer% Device manufacturer name
( q8 F+ s% m# P; N" b1 I- c%campaignid% Campaign Id
8 E2 m1 b5 Q* t; B; Q%creativeid% Creative Id
+ L" i; f6 Y& k; R%ip% Device ip address
: Y: K( C- L- x% g2 G%state% State1 _0 K/ \+ Q6 k& E/ h
%city% City
[! ^5 X" j7 X, O3 [%dapp% App Id
6 Q0 d, ? ^' m& o- y%pubid% Application Developer/Advertiser Id0 s4 \2 H' {/ [6 `
%framework% Device OS Version Traffic Force:2 z; z# [" y2 j
{site_id} – id of the site on whch the ad is shown
' m% Z0 U7 e8 R: g% H2 w8 h8 P{channel_id} – id of the channel on which the ad is shown
- g% K8 h( e% R/ X. C{campaign_id} – id of the campaign: ~1 [7 h' P) i! R& w2 M! q* P; X
{group_id} – id of the group
: ?' |9 ]! U/ g9 a: I{ad_id} – id of the ad* }+ e z& w: ?1 P( i
{keywords} – list of keywords by which the ad was found
. |+ I9 t3 q$ w# e$ ]3 G! ]{v_country} – visitor country
5 g% P6 K4 o5 K7 u2 g{v_language} – visitor language" W( H7 J, w) @ ]/ Z* \1 ~/ f
{v_browser} – visitor browser* d& q4 ~3 C8 p
{v_os} – visitor operating system Traffic Factory:
H5 S* j/ f" v" M{campaign.id} Campaign’s id+ {& I/ G/ T9 H
{target.bid} Target’s bid
% |5 Q c( C6 W) p5 n% K' T{banner.id} Banner’s id
l1 `8 P* a. }1 S7 a- l# Q. T{banner.name} Name of the banner
" _$ I$ {' N( r* t9 P; ?{banner.size} Size of the banner e.g. "338×235"0 N" d/ V5 r, z; a/ {: j
{target.name} Campaign’s target name
( ~$ Y! ]9 `& d; ^6 _: `( P1 n{categories} The page’s categories
' q @& k* i* @2 a9 G{user.country} 3 letters ISO country code of the user’s country. e.g. "FRA" for France
2 j/ }6 ?8 v/ A3 b, D4 W{user.browser} User’s web browser
& [: M( s' m7 p: ^/ L( L4 y{user.os} User’s operating system AdBucks:
1 K/ Z- F o: b$ l6 ^! ?8 g{bannertag} : This is a tag that represents your banner. It is created in the Banner Macro Tag field when the banner is uploaded and can be edited later if needed.7 e. f/ }5 k. u( S
{campaigntag} : This is a tag that represents your campaign. It can be changed in the bid editor.
1 c" O9 f0 M5 d0 R$ X2 y{spottag} : This is a tag that represents the spot (page location on the site) your ad appears on. This value is set by AdBucks and cannot be customized.
* B" t& {- Q: k8 u! B( U{site} : This is a tag that represents the site your ad appears on. This value is set by AdBucks and cannot be customized.
8 m0 z- }$ K% ]9 ~' O4 `{width} : This is a tag that represents the width (in pixels) of the ad spot. This value is set by AdBucks and cannot be customized.+ V( d0 J9 r# x, I4 [$ B
{height} : This is a tag that represents the height (in pixels) of the ad spot. This value is set by AdBucks and cannot be customized.4 e, m% e1 }) i7 x
{size} : This is a tag that represents a shortcut equivalent to {width}x{height}.
# o, B8 L% B; e. a{year} : This is a tag that represents the current 4-digit year (2014).# F' p S1 R8 k
{month} : This is a tag that represents the current 2-digit month (09). Adxpansion:
: p# i4 W" T2 h% @. |: d( ?{zone}1 k8 f1 B+ v/ ?. V9 R
{keyword}3 W) b9 v. J8 W7 B# e& {
{country} 50onRed:3 y, a4 D# r4 U d
{country}, {bid}, {target}, {campaign_id}, {creative_id}, {target_id}, {domain}, and {click_id}
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