之前设置追踪，在token方面设置出错，逛论坛无意发现这篇文章，感觉对新手可能有些用处，有需要的可以看下，除了看token,还可以看下iAmAttila用的流量平台{:soso_e113:} ' Y3 q& q2 H6 b5 V1 a. ]' v
iAmAttila’s TOP List of Traffic Source TOKENS $ V ~ I' C+ |4 e, {6 g. X
6 Z$ {. `9 O6 @; M4 bExoClick Dynamic Tracking Tokens/Scripts/API& }* H( r6 r1 @* T5 s
Tokens Description
' m5 {7 }, j7 d- N6 a0 d{campaign_id} ID of the campaign.
( C7 ?$ K6 b& ] S{variation_id} ID of the variation. (Banner or landing page)- t1 W9 W' g- s0 N# N, O
{src_hostname} Domain name where the ad is displayed.
8 [$ n. Z, T$ N{site_id} ID of the site where the ad is displayed.0 l( G5 m& n& B! S* N4 a4 I. Y/ N# g* _
{zone_id} ID of the ad zone where the ad is displayed.$ S/ _* o4 b3 S. `
{category_id} ID of the category detected.
3 W( C: ~+ D) D/ Y. O{country} 3-char country code of the visitor.2 Y; L, d; Q) y' B5 ]1 Y
{time} Timestamp, used as a cache buster. MobPartner Dynamic Tracking Tokens/Scripts/API- U& f/ T$ A* W0 L3 ~: R# L
Tokens Description' Z8 x6 v ?( ^) |* f7 |
[=MOBTAG=] Reference ID specified by MobPartner to reconcile with their own system
9 Z" ?8 u- G1 d5 W$ J/ k/ f* D[=DEVICEID=] The UDID of the Android device as device_id: f5 a( L7 v& C( C5 y4 _
[=ANDROIDID=] The parameter for Android ID as android_id z f" V/ q# U
[=MACADDRESS=] The MAC address of the Android phone’s wifi adapter as mac_address6 q* U0 O$ d e7 |1 E
[=ODIN=] The ODIN of the Android device as odin" Y, \3 I# |1 x; U G' e0 R: `
[=PUBLISHERID=] MobPartner’s publisher ID as sub_publisher
' O; E. l9 i2 f1 w0 e[=SERVICEID=] MobPartner’s service ID as sub_site
$ a, E: h# R- g* N9 M3 [[=CAMPAIGNID=] Campaign name or ID as sub_campaign
. p/ b! y8 B- f4 B) b2 ?0 H[=ACTIONID=] The action ID as sub_adgroup s. X% o. D/ ?$ P' V; l. m
[=CREATIVEID=] Ad name or ID as sub_ad PopADS.net Dynamic Tracking Tokens/Macros/Scripts
1 V$ q: l) X. J6 |9 U, ][WEBSITEID] – ID of the website that was source of the popunder,5 q' ?" a# m+ D7 o: a5 {5 L5 i
[KEYWORD] – keyword that was used for keyword targeting,
- a" S' d- a M[CATEGORYID] – ID of category that was used for targeting,$ y# ^( T+ x- U0 P5 O
[COUNTRY] – country of the visitor. PopCash Dynamic Tracking Tokens/Macros/Scripts
4 t6 c+ k7 v o3 }8 ?3 u2 y%siteid% – Site ID
7 j. }6 ~/ c- I, y& _8 h% q%cc% – Country Code Plugrush Dynamic Tracking Tokens/Macros/Scripts6 t* r! x2 W }8 x
{$id} – a unique ID of the traffic source/website; ?0 ^9 Q% A/ t
{$cc} – two letter country code of the visitor
I/ h! d, y6 z9 M! k5 C2 _# M4 C{$category} – the category of the traffic source/website) a" n- E5 q4 y3 `0 @
{$domain} – the domain of the traffic source/website" }: ]6 D* A- y6 V% s
{$trafficsource} – type of the traffic source (babelog, blog, dump, mgp, tgp or tube)
7 `. `1 ~4 U B: {, I O5 p% G{$ad_id} – a unique ID of your ad (works on PlugTraffic only)+ ?0 k6 x% p* |( z
{$ad_ref} – your internal ad reference (works on PlugTraffic only) SiteScout Dynamic Tracking Tokens/Scripts/API
" R/ i; R. U9 |. lTokens Description
" }2 e6 g ]6 R/ `. {$ Y{adId} Passes the unique ID # of the ad that was clicked.
8 L& b+ g' A2 e2 l{siteId} Passes the unique ID # of the site where your ad was clicked.
( p" Z$ M; s, X0 Q d{campaignId} Passes the unique ID # of the campaign that received the click.+ V: E F( k5 O$ y
{networkId} Passes the unique ID # of the exchange where your ad was clicked.
6 n* K& r( u, ]+ }- k; Z- e{postbackId} Passes the unique ID # of the visitor that clicked your ad.7 x2 s) j! O9 V X6 s f+ @
{domain} Passes the domain name where your ad was clicked./ G+ k8 K2 D& u) D& |* W. R% X
{pageUrl} Passes the URL of the page where your ad was clicked.
$ P# s8 `8 P; o{demographicIds} Passes the ID(s) of the applicable audience segments.
" ]8 K; e+ e" D+ d2 V4 F! d" A{contextualIds} Passes the ID(s) of the applicable contextual categories.
- O @ N( c( N, o* }3 x{dpid} SHA1 hashed platform-specific ID (e.g., Android ID or UDID for iOS). (mobile only)0 D* e' {* [+ e& e1 u7 M: \2 [
{did} SHA1 hashed device ID; IMEI when available, or else MEID or ESN. (mobile only)
; B( a* s) C5 W: I' @{uid} This value represents either {dpid} or {uid}, in that order of priority. (mobile only)
# q3 W$ x7 Z; O2 Z8 l{carrier} Passes the carrier of the people that click your ads. (mobile only)9 X+ ^* b5 S; C/ S' C
{device} Passes the device of the people that click your ads. (mobile only)9 t9 b) D& W* T) W- A- V
{appId} Passes a numeric ID (for Apple) or bundle name (for Google) specific to the mobile app responsible for generating the click. [Example values: “383763″ (Apple) or “com.google.mygoogleapp” (Google)] (mobile only)$ X% c! {4 g2 j$ Q, O% W
{appType} Passes a string that outputs the origin or type of application responsible for the click. [Example values: “APP_STORE” (Apple) or “PLAY_STORE” (Google)] (mobile only) StartApp Dynamic Tracking Tokens/Scripts/API
M* ?: v% u9 OTokens Description
" T1 N+ q% _& _9 P7 L$ ]$ V/ o( Tuser_id get the Android ID or IDFA of the user who clicked your ad.1 _ v/ P, {8 n8 A, c, `
app_id get the App ID of the publishing app from which every click came.5 m+ G6 `9 G+ F* O ^# ~9 R- t( R
creative_name get the creative name as you inserted it on our portal.) u* c% B* @7 W" s" w
campaign_id get the campaign ID that was automatically assigned to your campaign on our portal.
( x4 ?) b" d5 |& W- L: K8 c+ ibid_cost get the CPC bid you used for each click. Go2mobi Dynamic Tracking Tokens/Scripts/API
4 h6 x! E3 @$ j3 u' hTokens Description
4 c. m4 s9 Z8 r6 v# Y. |; T. P! ]) `) i9 H) s{clickid} Go2mobi unique click id5 B2 F2 D5 n- O) q4 [( G6 m* }
{campaign} Go2mobi campaign id x6 `4 j' O6 A% `
{pln} Exchange placement name
% W1 h( d# m7 S8 u9 r ~8 S{plid} Exchange placement id" ^3 W0 I! r5 ?; {4 T9 a
{crid} Go2mobi creative id
, ~2 X5 i, F% [0 |& G{imp} Impression dimensions (width x height)
. a' X# _0 {& w1 K: i8 |) R{cc} Exchange country code of user+ X" ~4 g% g& e2 f
{referrer} HTTP referrer url (if applicable)
" P4 b0 h0 m, v' a+ U/ Z( n{referrer_domain} HTTP referrer domain (if applicable)
# L) K ~# T. _' R{isp} Carrier name of user; B$ G: D$ S. ?( q M& B
{ip} IP address of user- Q) d5 U$ W( B
{xip} Proxied IP address of user
7 l; \" \7 Y$ z/ r* v3 c! N{country} Carrier country of user
0 U! i: k+ X. d" E- o4 D% z{region} Carrier region of user
4 m6 e* q$ R# b9 [7 v{city} Carrier region of user2 d) d; U- g4 ~) ?5 j4 _2 G
{agent} Device user agent
6 i O. c* O5 j. F0 u+ i+ S{ua_hash} Device user agent SHA1 hash# T. P1 G6 B: g! t' O1 H# M- r
{device_vendor} Device make
$ b: S3 n2 w, ]0 ^{device_model} Device model/ m% G) R/ H; K3 d3 M0 C8 H+ h
{os} Device operating system
- T4 w. w9 h/ B$ r& d' z{os_verion} Device operating system version5 `! `0 J3 I" b* Y( S& S, ~
{year} Device year of release Decisive.is Dynamic Tracking Tokens/Scripts/API% W! d* Z" C7 o& }) F
Macro Field Info$ J# b/ M8 g- J& B) ~" g
{{{bidhash}}} Unique impression ID (Use this to track conversions/actions)
# r% Q) X* q$ ~* q2 d- t( X* @{{{ad_id}}} Ad ID (Identifies the ad associated with the impression/click/conversion)
& q) A5 k, d( K! [2 H6 o{{{creative_id}}} Creative ID (Identifies the creative used in the ad)
4 F& t; k' [4 p! d- y5 }{{{ad_name}}} Name of campaign; N; a1 S1 }% Y5 w$ d; i+ _
{{{carrier}}} Carrier used by mobile device (Verizon, AT&T, T-Mobile, …) Q6 U# U' k: B" ] U! ]8 U
{{{os}}} OS of device (Android, iOS, BlackBerry OS, Windows Phone OS, …)
8 s$ u6 K5 N1 K' ~$ J, Z{{{os_version}}} OS Version (Android 4.0.4, iOS 6.0.2, …)
% Y9 ]0 N2 G% g2 @' {3 q0 J{{{device}}} Device type (iPad, DROID RAZR, Kindle Fire, …)4 F) a. d& Y2 n& a% ^& }
{{{media}}} app or site; x' u+ K/ O( v! d
{{{country}}} Country of visitor (United States, Mexico, Canada, Germany, …); R; z6 E0 G4 u5 j0 V- W* Q( W
{{{ip}}} IP address of user
: _ Z+ Q2 k9 N& ~4 c" }{{{app}}} Name of app where ad is placed/ ~. h4 f3 e7 Q
{{{site}}} Name of site where ad is placed
4 V4 y5 K9 U0 }. c{{{placement}}} Combination of site and app. Name of either site or app where ad is placed.' \# k7 J$ ?0 c; K- u" x7 @
{{{ua}}} User agent string
& a, a- t0 D5 V{{{category}}} IAB Category of site/app z* N, B% W5 P: z' A, K6 O% Q
{{{subcategory}}} IAB Subcategory of site/app
1 J; Z& n7 d! @ l7 {/ P{{{idfa}}} iOS User IDFA Leadbolt Dynamic Tracking Tokens/Scripts/API [TRACK_ID] – Reference ID specified by LeadBolt to reconcile with their own third-party system# l! U1 M+ i b" |, C, R* I
[CLK_ID] – Click ID as sub1$ S. i( s1 x* b" Q" [& _. L; W
[PUB_ID] – LeadBolt’s publisher as sub_publisher, I7 j8 y' ?' C, [
[AD_GROUP_ID] – Sub Ad Group as sub_ad_group
/ F% x2 X+ ~' r[AD_ID] – Ad ID as sub_ad BuzzCity Dynamic Tracking Tokens/Scripts/API {clickcode} To substitute the unique clickcode value associated with this click
* p- ]2 e; X( \7 h6 x3 G+ V- s{pubid} To substitute the publisher ID associated with this click. You need special privilege to use this parameter. For more information , see PubID filtering.% i9 u( b9 T; i9 ^$ n& O9 l5 F2 s( p
{random} To substitute a randomly generated value associated with this click
; D; k6 L1 @! ~" g) \" m{timestamp} To substitute an unix time value associated with this click. E.g. 1379453899 – Which represents ISO 8601:2013-09-17T21:38:19Z AirPush Dynamic Tracking Tokens/Scripts/API Tokens Description
! D2 I% ?( ~ {/ n%guid% GUID is an unique variable generated by Airpush when a click happens. This is automatically generated by Airpush.: Y' O0 Z- o! E- J6 r
%d% IMEI (MD5 encrypted)
4 z5 Q, |& y( f) y5 I! Y%androidid% Device android id
" ]6 H' g$ W, Q, X%carrier% Carrier name" N m; p( s& V V8 j; i
%device% Phone model* k6 R0 u; F. C R
%manufacturer% Device manufacturer name9 |6 Q$ p" u' v+ c
%campaignid% Campaign Id
1 w0 x D8 d. `%creativeid% Creative Id
2 n7 Z7 o% c) V. c% R& b$ I%ip% Device ip address; g5 c5 f7 ?: I& X# _; \% Y
%state% State# X5 F" E9 z3 h' `; ], G1 B6 N+ p. T$ x
%city% City% y5 x3 x+ @# f1 |4 H0 v
%dapp% App Id) F; n5 L, [. i/ g7 \) s' w
%pubid% Application Developer/Advertiser Id+ x# |; f" p; K+ r
%framework% Device OS Version Traffic Force:
6 L0 B, J; x& W$ ~5 ~{site_id} – id of the site on whch the ad is shown
1 j# ? W! ^1 O8 i{channel_id} – id of the channel on which the ad is shown" Y4 j' W! f6 T5 N6 g4 K
{campaign_id} – id of the campaign
j+ H" s( v2 [6 o{group_id} – id of the group- V+ d: i- A& f: ^
{ad_id} – id of the ad: _* g0 X6 K. t3 K U) k
{keywords} – list of keywords by which the ad was found( i2 h3 ^# |$ X: c
{v_country} – visitor country
, | W, z5 L' b{v_language} – visitor language
6 n! i- w# V% _; h/ N{v_browser} – visitor browser( B. A0 K, i; j
{v_os} – visitor operating system Traffic Factory:
4 P& h% S" B7 b+ \. e5 A{campaign.id} Campaign’s id. s0 `% _4 T8 \( U) y
{target.bid} Target’s bid2 b- g% J# O# k5 K) ]
{banner.id} Banner’s id' N! N! h+ x% C: \( A) t
{banner.name} Name of the banner @4 r) }1 E* r" ?- d$ D' V
{banner.size} Size of the banner e.g. "338×235"
4 Q3 J9 R* l7 }' z: l{target.name} Campaign’s target name
; E' s0 s. q; G; F t+ I" _' ~{categories} The page’s categories
. H9 ~9 P. P; c+ v7 m, h{user.country} 3 letters ISO country code of the user’s country. e.g. "FRA" for France
% m+ R$ t R6 D{user.browser} User’s web browser2 a( a U6 F3 M; S' F* s
{user.os} User’s operating system AdBucks:8 b( U) r4 q* t4 d
{bannertag} : This is a tag that represents your banner. It is created in the Banner Macro Tag field when the banner is uploaded and can be edited later if needed.
: ~2 N9 A+ i Q+ I7 V% y{campaigntag} : This is a tag that represents your campaign. It can be changed in the bid editor.- u0 b M" [4 ?1 w5 s! h5 |5 m
{spottag} : This is a tag that represents the spot (page location on the site) your ad appears on. This value is set by AdBucks and cannot be customized.5 ~ `6 C- [/ {- u+ |
{site} : This is a tag that represents the site your ad appears on. This value is set by AdBucks and cannot be customized.' Q9 a" _9 n [& R( Y' ?
{width} : This is a tag that represents the width (in pixels) of the ad spot. This value is set by AdBucks and cannot be customized. _. D( Q1 B3 ]% |1 P3 K
{height} : This is a tag that represents the height (in pixels) of the ad spot. This value is set by AdBucks and cannot be customized.) c* H+ |, i' B; M2 F" W
{size} : This is a tag that represents a shortcut equivalent to {width}x{height}.
3 B- t( X }& ~7 F8 }2 Q2 T& y8 d{year} : This is a tag that represents the current 4-digit year (2014).
' V8 y2 a4 a4 s8 q{month} : This is a tag that represents the current 2-digit month (09). Adxpansion:
3 p5 W# o, C% S; }% d{zone}/ h; ?+ }" z3 W! G/ ^
{keyword}- O/ n5 A, |& h8 p/ D" g% n) i0 S
{country} 50onRed:9 U0 l5 S- |0 `1 u, v
{country}, {bid}, {target}, {campaign_id}, {creative_id}, {target_id}, {domain}, and {click_id}
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