之前设置追踪，在token方面设置出错，逛论坛无意发现这篇文章，感觉对新手可能有些用处，有需要的可以看下，除了看token,还可以看下iAmAttila用的流量平台{:soso_e113:}
# H/ a& r3 O- j4 r( {iAmAttila’s TOP List of Traffic Source TOKENS / q0 [( ^% Z5 ~% u
7 N: K+ m' v' Y2 {* L' Y; Q0 \ExoClick Dynamic Tracking Tokens/Scripts/API; N% n) Z4 K; R- p
Tokens Description
9 h$ b% s: \! c9 _- h{campaign_id} ID of the campaign.2 U. ~' [6 h W; H0 e/ ^2 v
{variation_id} ID of the variation. (Banner or landing page)
( z( O' Q( X8 f{src_hostname} Domain name where the ad is displayed.; n! X- Q6 F7 m) [! g: B( B
{site_id} ID of the site where the ad is displayed." e# u* q( R) Z6 d* w- W
{zone_id} ID of the ad zone where the ad is displayed.
0 ^ c$ S9 Y3 o w! Y$ R O{category_id} ID of the category detected.9 ~$ A- p5 L# V- C4 \% C
{country} 3-char country code of the visitor.2 g: u# U3 H# M
{time} Timestamp, used as a cache buster. MobPartner Dynamic Tracking Tokens/Scripts/API
3 W3 ]7 C9 z7 d. q5 UTokens Description
; c8 \# _% W# }2 E' t. l; d$ j[=MOBTAG=] Reference ID specified by MobPartner to reconcile with their own system
2 J, O. ]5 c8 v/ N7 s% K[=DEVICEID=] The UDID of the Android device as device_id
1 Z/ r. t& Z7 |1 t8 r# d+ d[=ANDROIDID=] The parameter for Android ID as android_id5 m& E& |7 H' ]5 r- {% k# b
[=MACADDRESS=] The MAC address of the Android phone’s wifi adapter as mac_address
/ D! o0 f9 j9 J5 W9 W* |[=ODIN=] The ODIN of the Android device as odin
; |5 k( u/ x7 j. z& P, k, h- J[=PUBLISHERID=] MobPartner’s publisher ID as sub_publisher
7 b# p3 X1 E* }+ ]1 d[=SERVICEID=] MobPartner’s service ID as sub_site
, I- z3 M9 A0 g[=CAMPAIGNID=] Campaign name or ID as sub_campaign! O( f m; f! p- }' A
[=ACTIONID=] The action ID as sub_adgroup
5 A" N; Z' @ D, I* e) m& k1 A6 l0 [. `3 C[=CREATIVEID=] Ad name or ID as sub_ad PopADS.net Dynamic Tracking Tokens/Macros/Scripts 0 ?. u3 Z7 T6 A2 W/ C! b
[WEBSITEID] – ID of the website that was source of the popunder, f" p) Z2 U5 P, _- C
[KEYWORD] – keyword that was used for keyword targeting,; y0 R* y' d# S
[CATEGORYID] – ID of category that was used for targeting,: v: R/ U5 K- H5 ^$ b
[COUNTRY] – country of the visitor. PopCash Dynamic Tracking Tokens/Macros/Scripts2 `6 W7 M4 P1 N, ^4 ^/ }
%siteid% – Site ID
2 }# W5 Q# ~8 r9 v" [: f5 i# l%cc% – Country Code Plugrush Dynamic Tracking Tokens/Macros/Scripts! Q+ _! u* s, i& `
{$id} – a unique ID of the traffic source/website/ G/ Q! v" N' h9 ?- `. h3 q
{$cc} – two letter country code of the visitor
( Y3 T' ?; h7 z% a7 v; n{$category} – the category of the traffic source/website7 }- A+ ~) s' [! N) ]9 \5 _; t' i
{$domain} – the domain of the traffic source/website
+ X& D* W, }: [1 G{$trafficsource} – type of the traffic source (babelog, blog, dump, mgp, tgp or tube)3 v+ {7 ? Q% A' \7 [- `& z
{$ad_id} – a unique ID of your ad (works on PlugTraffic only)- f6 x" M3 G$ A. k
{$ad_ref} – your internal ad reference (works on PlugTraffic only) SiteScout Dynamic Tracking Tokens/Scripts/API7 ^* Y+ r c+ p. B u
Tokens Description7 x6 c3 L b& b" P
{adId} Passes the unique ID # of the ad that was clicked.
. E) Z* ?) y, i2 P$ @& n/ d1 r: v) O+ l+ P{siteId} Passes the unique ID # of the site where your ad was clicked.- ?1 N8 e m/ g& j
{campaignId} Passes the unique ID # of the campaign that received the click.
0 J. E5 [, H/ `" r& n{networkId} Passes the unique ID # of the exchange where your ad was clicked.
, g# {1 ?3 y2 W# a A. ^{postbackId} Passes the unique ID # of the visitor that clicked your ad.
4 P$ `4 Y0 y- r{domain} Passes the domain name where your ad was clicked.
& s6 u' V6 N# f; j{pageUrl} Passes the URL of the page where your ad was clicked.2 x7 `! z; w) m% R' m* Z
{demographicIds} Passes the ID(s) of the applicable audience segments.
9 A- U7 _) {8 a2 R, n{contextualIds} Passes the ID(s) of the applicable contextual categories.
$ s0 n) a8 r' r{dpid} SHA1 hashed platform-specific ID (e.g., Android ID or UDID for iOS). (mobile only)
2 s/ b. e$ L- J6 {{did} SHA1 hashed device ID; IMEI when available, or else MEID or ESN. (mobile only)
% g, r- ]% K9 W4 X# L{uid} This value represents either {dpid} or {uid}, in that order of priority. (mobile only)
: \- M3 N- S% \! x5 H{carrier} Passes the carrier of the people that click your ads. (mobile only). K; b, L; n. L4 @% `% E# T
{device} Passes the device of the people that click your ads. (mobile only)
, [4 M$ Y6 H& Z) H5 k6 d/ U{appId} Passes a numeric ID (for Apple) or bundle name (for Google) specific to the mobile app responsible for generating the click. [Example values: “383763″ (Apple) or “com.google.mygoogleapp” (Google)] (mobile only)
* Q" |; V, Y- Z& s8 ]# a- w{appType} Passes a string that outputs the origin or type of application responsible for the click. [Example values: “APP_STORE” (Apple) or “PLAY_STORE” (Google)] (mobile only) StartApp Dynamic Tracking Tokens/Scripts/API
8 v5 {( I2 ?" K7 o; ~- fTokens Description
8 e6 v l$ c0 N# m8 S% W6 muser_id get the Android ID or IDFA of the user who clicked your ad." ], |! K: P& U& R
app_id get the App ID of the publishing app from which every click came.
7 V/ F- ?" R- dcreative_name get the creative name as you inserted it on our portal.3 ?9 t( V8 [; I
campaign_id get the campaign ID that was automatically assigned to your campaign on our portal.! E) F7 v9 H( g6 L
bid_cost get the CPC bid you used for each click. Go2mobi Dynamic Tracking Tokens/Scripts/API
! Q- W/ K# m2 _9 v% CTokens Description) ^' q- m! N; F' M' g2 b
{clickid} Go2mobi unique click id
) |/ W3 W! ?! x9 R{campaign} Go2mobi campaign id- z/ ~/ f. O" ~/ e
{pln} Exchange placement name
, d3 ^ W& g) N, B/ W+ i8 f{plid} Exchange placement id
% R4 C7 U2 S/ i2 z( H' P{crid} Go2mobi creative id
7 B7 {: ]: N u4 m5 N, y5 \$ r# z{imp} Impression dimensions (width x height)- e4 d( D9 y1 O* B5 `3 B' ~) |
{cc} Exchange country code of user
! j! x9 J7 O) |% T9 M3 U5 V8 H# t{referrer} HTTP referrer url (if applicable)
0 L" [5 X; a' V! |$ W3 y{referrer_domain} HTTP referrer domain (if applicable)
! F! }6 f+ ~- r; Z; x{isp} Carrier name of user! P6 m& H2 V; z
{ip} IP address of user
' a. X& R& H7 @) ?7 r{xip} Proxied IP address of user. i- t4 L% W$ q0 r$ M& w8 y: b
{country} Carrier country of user2 ?: {8 W# U8 Q" e) L' P/ R
{region} Carrier region of user, B' i- C7 B, e/ z% v8 G% y
{city} Carrier region of user
% ]* i" G# b* p2 E6 c- X{agent} Device user agent
0 D# e* [2 u! j f% h2 b8 m{ua_hash} Device user agent SHA1 hash( V2 v; ] {. _/ W8 j
{device_vendor} Device make
. h8 b* Z; m( g3 |- T{device_model} Device model) w+ j3 P% }6 Z6 f7 Z/ k' F
{os} Device operating system
" Z3 i( G" M' G" ~7 X* D{os_verion} Device operating system version
$ ?. A0 O, O( K% ?{year} Device year of release Decisive.is Dynamic Tracking Tokens/Scripts/API( E1 X& S5 ]" O; z9 Y
Macro Field Info
5 {8 r X+ F& h6 w, g{{{bidhash}}} Unique impression ID (Use this to track conversions/actions)% T: o1 h3 o, `
{{{ad_id}}} Ad ID (Identifies the ad associated with the impression/click/conversion)
5 z" Q1 [1 n8 d3 h3 y9 d `) i" O$ Z" Y{{{creative_id}}} Creative ID (Identifies the creative used in the ad)
+ E Y- f$ d: y6 w3 x2 K{{{ad_name}}} Name of campaign7 r% W+ ]0 t% B: D0 B
{{{carrier}}} Carrier used by mobile device (Verizon, AT&T, T-Mobile, …)
( P1 ]* o. S' H. m{{{os}}} OS of device (Android, iOS, BlackBerry OS, Windows Phone OS, …)6 `8 y6 l7 d* }( {' q
{{{os_version}}} OS Version (Android 4.0.4, iOS 6.0.2, …); E3 o" L8 R- u9 @; G- k' }
{{{device}}} Device type (iPad, DROID RAZR, Kindle Fire, …)
& k# v9 {; K, C( t9 L* T{{{media}}} app or site# k1 e1 i& N7 U% B$ X
{{{country}}} Country of visitor (United States, Mexico, Canada, Germany, …)
L9 y" E0 [' J8 V6 k{{{ip}}} IP address of user7 t' i; }) Q4 u' v) V0 ]
{{{app}}} Name of app where ad is placed: U! e- W2 L# t. L! Z+ S' ?5 e! B) _
{{{site}}} Name of site where ad is placed
5 @, w6 [9 P* G: [/ y b! q+ I% }{{{placement}}} Combination of site and app. Name of either site or app where ad is placed.
0 q, ?# t' y/ j* @: F: ^{{{ua}}} User agent string/ L' b5 x) t+ j0 C: L- P
{{{category}}} IAB Category of site/app- }; \" m0 z6 r$ w+ n! a; |6 f0 G
{{{subcategory}}} IAB Subcategory of site/app( E# J# G3 q2 H4 s/ Q* l
{{{idfa}}} iOS User IDFA Leadbolt Dynamic Tracking Tokens/Scripts/API [TRACK_ID] – Reference ID specified by LeadBolt to reconcile with their own third-party system
6 j' f* {' z2 k5 I& A8 }[CLK_ID] – Click ID as sub1
5 P2 L- t' l8 w5 v) d; S[PUB_ID] – LeadBolt’s publisher as sub_publisher
: I4 M4 d# ]7 f5 v[AD_GROUP_ID] – Sub Ad Group as sub_ad_group6 k+ w, k$ \- M; l5 N$ T
[AD_ID] – Ad ID as sub_ad BuzzCity Dynamic Tracking Tokens/Scripts/API {clickcode} To substitute the unique clickcode value associated with this click
0 x! R$ x! n$ a% Q{pubid} To substitute the publisher ID associated with this click. You need special privilege to use this parameter. For more information , see PubID filtering.
) d8 B& P% Q3 O7 r1 m{random} To substitute a randomly generated value associated with this click$ F1 @2 B$ a4 t( b) N) o1 s) u
{timestamp} To substitute an unix time value associated with this click. E.g. 1379453899 – Which represents ISO 8601:2013-09-17T21:38:19Z AirPush Dynamic Tracking Tokens/Scripts/API Tokens Description4 ]4 y# F( _" A% x5 G& C
%guid% GUID is an unique variable generated by Airpush when a click happens. This is automatically generated by Airpush.# {2 S7 z f- [$ k) x
%d% IMEI (MD5 encrypted)6 m& Y+ h7 Q$ }# u
%androidid% Device android id; @! S! ^- b& I1 o
%carrier% Carrier name5 i3 f8 ^( D' |. {
%device% Phone model8 k# c. U1 |6 K, J: m2 s& _
%manufacturer% Device manufacturer name8 |/ ]. Y& R1 D4 a& I
%campaignid% Campaign Id* H! U% V: B* w3 c0 |$ k/ T0 }6 d6 C; c
%creativeid% Creative Id1 u. T6 i) b: p! J9 [9 M
%ip% Device ip address
( _( e; [9 v% m6 o& S J%state% State
; Y! g7 N$ q& L) t3 {3 ^; D& T%city% City$ U- V$ T) F3 w1 n/ s7 d& i5 j
%dapp% App Id
8 D+ T# S: g1 p%pubid% Application Developer/Advertiser Id
1 n# x* B2 h' m. ^$ t7 |%framework% Device OS Version Traffic Force:5 {9 e& B6 H8 P) N1 A
{site_id} – id of the site on whch the ad is shown
/ ]' i' U% d8 ]/ Z1 c{channel_id} – id of the channel on which the ad is shown
, [5 Z/ e1 P4 e" {* K{campaign_id} – id of the campaign. y6 b; m" P2 L/ b+ |7 K+ z, Y
{group_id} – id of the group
6 Z6 |4 N: b1 C D" Y9 D{ad_id} – id of the ad
) h$ V w% z) M0 s. l. Z! w2 c( Y{keywords} – list of keywords by which the ad was found/ E2 J- ~7 Z( Q4 K" }
{v_country} – visitor country
7 }. P" Z! q2 t* |6 o/ @{v_language} – visitor language: Q0 e% n# ~$ d
{v_browser} – visitor browser5 H0 q1 p1 w6 L' e
{v_os} – visitor operating system Traffic Factory:; _! V5 U/ V. O- u; D3 @
{campaign.id} Campaign’s id5 Z, P. |9 Q4 \
{target.bid} Target’s bid
1 [2 a1 S+ Y. d1 f{banner.id} Banner’s id
5 N$ e2 f0 `9 `6 A/ E# Y2 G{banner.name} Name of the banner2 |0 S8 h8 C0 N) h
{banner.size} Size of the banner e.g. "338×235"; Q* l; A6 l& b% z' |
{target.name} Campaign’s target name4 c* y6 @/ c1 G1 G
{categories} The page’s categories
$ X! i( O; w* W' [{user.country} 3 letters ISO country code of the user’s country. e.g. "FRA" for France" j. d+ c: U- t: g1 R, B9 |) @
{user.browser} User’s web browser
9 U4 ]* F: d# R+ K0 A{user.os} User’s operating system AdBucks:
8 ^8 l. p& K3 C/ z8 h( Y{bannertag} : This is a tag that represents your banner. It is created in the Banner Macro Tag field when the banner is uploaded and can be edited later if needed.
" {. _3 e3 l' H1 g/ c, g{campaigntag} : This is a tag that represents your campaign. It can be changed in the bid editor.
h$ ]4 s" f3 `2 O{spottag} : This is a tag that represents the spot (page location on the site) your ad appears on. This value is set by AdBucks and cannot be customized.
! F2 T _& w5 ?7 y; Z5 J$ w5 F{site} : This is a tag that represents the site your ad appears on. This value is set by AdBucks and cannot be customized.% Q/ H; A% z8 ~ a% Z
{width} : This is a tag that represents the width (in pixels) of the ad spot. This value is set by AdBucks and cannot be customized.
7 G0 a$ \9 r" e: d5 [{height} : This is a tag that represents the height (in pixels) of the ad spot. This value is set by AdBucks and cannot be customized.4 C$ T$ [3 I1 d5 b% [6 d& `# J7 j
{size} : This is a tag that represents a shortcut equivalent to {width}x{height}.
# Q0 Q0 p0 ?$ j" J3 M{year} : This is a tag that represents the current 4-digit year (2014).
% C/ V9 U ^( V1 r+ r+ \{month} : This is a tag that represents the current 2-digit month (09). Adxpansion:- k' W. G: _) h4 \0 x1 w) T& q
{zone}* f* Z7 T3 N4 w( O) C
{keyword}
1 ]. T5 V$ s4 T$ i- I, v% h{country} 50onRed:
- ]0 j- M9 |( B) o' |{country}, {bid}, {target}, {campaign_id}, {creative_id}, {target_id}, {domain}, and {click_id} . c+ n4 g T- W/ o2 V! m
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