之前设置追踪，在token方面设置出错，逛论坛无意发现这篇文章，感觉对新手可能有些用处，有需要的可以看下，除了看token,还可以看下iAmAttila用的流量平台{:soso_e113:}
9 @& x8 i/ |/ Z- giAmAttila’s TOP List of Traffic Source TOKENS 7 v5 y r+ }& T) Z) o, }
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ExoClick Dynamic Tracking Tokens/Scripts/API0 Z6 b5 W5 l4 H) J
Tokens Description
4 E# Z1 _& |# k) h9 N) P7 n{campaign_id} ID of the campaign.
) U! x4 q1 r0 X5 j: D6 A( ^" G6 U{variation_id} ID of the variation. (Banner or landing page)3 p1 v# b9 s: W, \/ |
{src_hostname} Domain name where the ad is displayed.1 v, ^ j; B4 D8 N1 N
{site_id} ID of the site where the ad is displayed.
. l- ^/ g" n5 E5 Q1 j{zone_id} ID of the ad zone where the ad is displayed.
9 a4 |$ Y4 M' \{category_id} ID of the category detected.2 Z5 L+ O a" S: I1 \
{country} 3-char country code of the visitor.
! w+ W# u7 J4 {2 H{time} Timestamp, used as a cache buster. MobPartner Dynamic Tracking Tokens/Scripts/API0 H9 t% Q1 h7 b8 l5 l2 Q
Tokens Description
/ H" m8 u* y: }8 O- i: Q' C6 Q[=MOBTAG=] Reference ID specified by MobPartner to reconcile with their own system
) c/ U3 s$ f5 M; {( a- _[=DEVICEID=] The UDID of the Android device as device_id% }" ]# D4 k+ p- i4 N* z4 T( t
[=ANDROIDID=] The parameter for Android ID as android_id
7 s6 O5 l3 n1 T% [8 C( d) P/ b[=MACADDRESS=] The MAC address of the Android phone’s wifi adapter as mac_address
/ i) u, W0 z A4 I+ l, }% F2 F! c[=ODIN=] The ODIN of the Android device as odin& w5 y. g% r. M! o! p/ c
[=PUBLISHERID=] MobPartner’s publisher ID as sub_publisher2 G3 L; o" p* M" v& l3 {6 S, P' j
[=SERVICEID=] MobPartner’s service ID as sub_site! W1 y+ l3 Q& C* r8 h/ h# t' J/ I9 B
[=CAMPAIGNID=] Campaign name or ID as sub_campaign
7 b" k, ?, j6 i/ g4 M% ^' c& c) P[=ACTIONID=] The action ID as sub_adgroup% f6 _3 n/ |! K" [
[=CREATIVEID=] Ad name or ID as sub_ad PopADS.net Dynamic Tracking Tokens/Macros/Scripts
( M/ m- G0 h }7 i: [- W[WEBSITEID] – ID of the website that was source of the popunder,% a+ L' C4 ~9 c* K5 x: T2 }
[KEYWORD] – keyword that was used for keyword targeting,& G0 F$ n3 b& G- ~8 s+ ~3 E% ?: | O
[CATEGORYID] – ID of category that was used for targeting,( i7 _8 R, i: Q' p: E
[COUNTRY] – country of the visitor. PopCash Dynamic Tracking Tokens/Macros/Scripts8 W5 S C" g( I
%siteid% – Site ID4 {8 r$ W7 }, ~; D7 ]
%cc% – Country Code Plugrush Dynamic Tracking Tokens/Macros/Scripts1 I$ I& f5 ~7 D* s, m4 K4 B1 u6 d8 ]
{$id} – a unique ID of the traffic source/website! Q. X' N5 J d
{$cc} – two letter country code of the visitor
) U0 t5 p* I( B7 f0 T{$category} – the category of the traffic source/website( S5 t/ C$ u, a2 q3 I) R4 o: E7 w
{$domain} – the domain of the traffic source/website
9 [0 t o0 n* Y{$trafficsource} – type of the traffic source (babelog, blog, dump, mgp, tgp or tube)
( D$ f' W9 I# {! K- @" U; x{$ad_id} – a unique ID of your ad (works on PlugTraffic only): s8 {/ h! p4 Y2 g
{$ad_ref} – your internal ad reference (works on PlugTraffic only) SiteScout Dynamic Tracking Tokens/Scripts/API
! b2 w2 @. c* f& U, S+ b* WTokens Description
3 d: l' B4 A2 D1 }1 ?% p{adId} Passes the unique ID # of the ad that was clicked., H' G8 h0 Y- T" |$ m* r. M
{siteId} Passes the unique ID # of the site where your ad was clicked.: R/ \1 q/ e0 U. _% I) u; n. }
{campaignId} Passes the unique ID # of the campaign that received the click.
F. v( T# u! n0 {{networkId} Passes the unique ID # of the exchange where your ad was clicked.
+ F$ s8 O, i- ?) j{postbackId} Passes the unique ID # of the visitor that clicked your ad.
" P5 \9 L. v$ S) [{domain} Passes the domain name where your ad was clicked.( A2 p# v5 M9 X
{pageUrl} Passes the URL of the page where your ad was clicked.
& F4 g; s& R' j, i- I ^: \{demographicIds} Passes the ID(s) of the applicable audience segments.1 g8 [3 K9 b: ~1 _
{contextualIds} Passes the ID(s) of the applicable contextual categories.
8 d2 l$ c% O4 ?{dpid} SHA1 hashed platform-specific ID (e.g., Android ID or UDID for iOS). (mobile only)
8 m0 y. k G8 `{did} SHA1 hashed device ID; IMEI when available, or else MEID or ESN. (mobile only)2 o8 t, \7 e3 @* z
{uid} This value represents either {dpid} or {uid}, in that order of priority. (mobile only)$ I6 v. j# E: x7 o5 V" w! W: a" {. `
{carrier} Passes the carrier of the people that click your ads. (mobile only)9 a, r6 D; o- ~" G5 V! X+ x
{device} Passes the device of the people that click your ads. (mobile only)& S& ^8 b$ C9 V1 O5 @
{appId} Passes a numeric ID (for Apple) or bundle name (for Google) specific to the mobile app responsible for generating the click. [Example values: “383763″ (Apple) or “com.google.mygoogleapp” (Google)] (mobile only)
+ S, L8 q4 h1 n- Y0 o& K{appType} Passes a string that outputs the origin or type of application responsible for the click. [Example values: “APP_STORE” (Apple) or “PLAY_STORE” (Google)] (mobile only) StartApp Dynamic Tracking Tokens/Scripts/API, S$ [0 k* N% k& D Y1 V) E: d: Y4 {
Tokens Description! n0 z3 w( \$ v" g- W
user_id get the Android ID or IDFA of the user who clicked your ad.4 b" _! B& q g/ }7 H
app_id get the App ID of the publishing app from which every click came./ T- H; J/ R0 c/ S4 i, d
creative_name get the creative name as you inserted it on our portal.- P+ a" f9 L- K3 C* d
campaign_id get the campaign ID that was automatically assigned to your campaign on our portal.
# H4 Z m0 q* q: ?, n! O9 }bid_cost get the CPC bid you used for each click. Go2mobi Dynamic Tracking Tokens/Scripts/API3 j# H# q) r7 Z. H% {
Tokens Description/ S8 p8 u1 [; v" \* c
{clickid} Go2mobi unique click id
1 b6 J! J Z3 p, j% ?$ m* O{campaign} Go2mobi campaign id
/ \3 t) L0 U% @{pln} Exchange placement name
' [& B! \7 K0 p{plid} Exchange placement id
, t% E: i& @! R& C0 d{crid} Go2mobi creative id1 i' D- C; J2 t6 H7 S
{imp} Impression dimensions (width x height)
& f0 J8 m# O @2 o( {3 F' M{cc} Exchange country code of user7 X- a2 D! A3 Z
{referrer} HTTP referrer url (if applicable)! _% B) I+ G' q* _# N# ~1 x
{referrer_domain} HTTP referrer domain (if applicable)
# M" n1 y2 b. W{isp} Carrier name of user+ j5 D9 t _. |0 t* ^
{ip} IP address of user
$ u3 B7 h8 t8 o7 y( K{xip} Proxied IP address of user
0 l/ K Y; B r. w{country} Carrier country of user
( n: ^! I0 n: [' ]# q4 \" H{region} Carrier region of user
- c- P3 b/ E* m: X: H" V6 T. z/ z{city} Carrier region of user
9 X/ K) q% t9 ^# q6 h7 e{agent} Device user agent
2 p9 `* G$ R o5 b# B{ua_hash} Device user agent SHA1 hash
: y a) x/ ~8 X6 p{device_vendor} Device make0 f& A! a; P) _1 S( P
{device_model} Device model
) j3 {0 c/ W% N{os} Device operating system, ^( l B/ p5 c% Y2 t
{os_verion} Device operating system version7 p* d' T, M$ e, |, p
{year} Device year of release Decisive.is Dynamic Tracking Tokens/Scripts/API$ c }3 Q4 }" R3 \0 t
Macro Field Info
3 |% T8 a# q" Z{{{bidhash}}} Unique impression ID (Use this to track conversions/actions)
4 L2 T# n% C$ A$ U. v, \; S{{{ad_id}}} Ad ID (Identifies the ad associated with the impression/click/conversion); E( {$ Q1 [: _' y3 B
{{{creative_id}}} Creative ID (Identifies the creative used in the ad)* m/ Y: ], J# b
{{{ad_name}}} Name of campaign
. E. ^& Y# r" u: m$ B- Y$ M{{{carrier}}} Carrier used by mobile device (Verizon, AT&T, T-Mobile, …)! T- o/ u' Y5 B8 R: w4 Y2 S1 @
{{{os}}} OS of device (Android, iOS, BlackBerry OS, Windows Phone OS, …)* p5 ?! r1 G: H8 e3 M# J5 F0 J
{{{os_version}}} OS Version (Android 4.0.4, iOS 6.0.2, …)+ ~% a8 U8 ?8 ?) W- ]; y
{{{device}}} Device type (iPad, DROID RAZR, Kindle Fire, …)7 z& s6 x1 i) W0 A3 Y3 B+ A; K
{{{media}}} app or site% V' h& t* k: w- }( c
{{{country}}} Country of visitor (United States, Mexico, Canada, Germany, …); ~; l1 K; P7 i4 _+ D
{{{ip}}} IP address of user
$ }* K1 i( y: s0 Q* R7 H: s7 V{{{app}}} Name of app where ad is placed
0 Z. u m% ^, D* I0 W+ R{{{site}}} Name of site where ad is placed
$ L0 k6 O7 M& D! f{{{placement}}} Combination of site and app. Name of either site or app where ad is placed.
9 t0 K3 v. N$ R6 B{{{ua}}} User agent string& i6 p# \) c( ]) \) O4 f
{{{category}}} IAB Category of site/app
H( R6 I$ Z6 A7 [9 v9 M( G& ?{{{subcategory}}} IAB Subcategory of site/app! k; x2 l* a/ x9 ^+ G: R' Z
{{{idfa}}} iOS User IDFA Leadbolt Dynamic Tracking Tokens/Scripts/API [TRACK_ID] – Reference ID specified by LeadBolt to reconcile with their own third-party system4 h- r0 z% o: {3 ~$ e
[CLK_ID] – Click ID as sub1
. w3 V1 k n' i( i[PUB_ID] – LeadBolt’s publisher as sub_publisher
9 i( A4 R5 \3 ~. w2 r0 Y- ?( R[AD_GROUP_ID] – Sub Ad Group as sub_ad_group$ \/ D8 h7 y) i' u3 T
[AD_ID] – Ad ID as sub_ad BuzzCity Dynamic Tracking Tokens/Scripts/API {clickcode} To substitute the unique clickcode value associated with this click
: C! r2 B" _2 v! L5 w{pubid} To substitute the publisher ID associated with this click. You need special privilege to use this parameter. For more information , see PubID filtering.- r* W$ E% o$ F9 X4 h$ Z
{random} To substitute a randomly generated value associated with this click3 E# x" R1 `1 {# D2 e! P: Q
{timestamp} To substitute an unix time value associated with this click. E.g. 1379453899 – Which represents ISO 8601:2013-09-17T21:38:19Z AirPush Dynamic Tracking Tokens/Scripts/API Tokens Description! q2 l/ K& j# X$ M, E
%guid% GUID is an unique variable generated by Airpush when a click happens. This is automatically generated by Airpush.
- t# k2 m, f6 u( F( c4 G%d% IMEI (MD5 encrypted)( B1 B" a. c" Y3 W2 b
%androidid% Device android id! x% Y0 s- s5 |! {
%carrier% Carrier name3 R7 m3 p: a7 b# G0 V7 V
%device% Phone model
N# [! m0 X' p& |%manufacturer% Device manufacturer name
# j" K' Q) q q8 P$ \, R; ]+ `%campaignid% Campaign Id* g+ S% p, `# L* o& [/ A
%creativeid% Creative Id
7 _0 D Q ^, w+ K4 [% N$ b%ip% Device ip address
# B K! u- S" V7 f5 l- h%state% State
0 e% z# K" f( E# Y%city% City7 S2 {/ x7 i; B. ?
%dapp% App Id: ^: x" o% G3 E8 P
%pubid% Application Developer/Advertiser Id3 ` Z' i/ x4 O9 N1 c: m
%framework% Device OS Version Traffic Force:
. |, X* c: p) [: `2 U. Q* x{site_id} – id of the site on whch the ad is shown0 k! a6 h+ b$ V* k5 \# i9 P) O) [
{channel_id} – id of the channel on which the ad is shown2 y R3 T8 q( n& F, j
{campaign_id} – id of the campaign
. J! W1 h! ?4 X4 h/ v( ]6 \7 }0 R{group_id} – id of the group
8 W# ]7 n; E% V8 W7 J0 M( _# z$ ]9 r{ad_id} – id of the ad
, L7 k( u( o7 |2 {6 b E9 C{keywords} – list of keywords by which the ad was found
% y4 \9 h$ v4 N6 K{v_country} – visitor country
. q! X. c3 k3 @2 Z! k, I8 ]. N{v_language} – visitor language
0 ] F% F! Y" y1 D5 P2 o: ?{v_browser} – visitor browser" A: Q" E8 a5 v1 r* e/ Y# y# F
{v_os} – visitor operating system Traffic Factory:
2 B* _0 B2 I4 m{campaign.id} Campaign’s id
% K* l* |# F( x0 Y{target.bid} Target’s bid% S; D9 @) C# k; o
{banner.id} Banner’s id
& p+ P0 F; h- V3 L' R{banner.name} Name of the banner
& k o1 O8 r/ B3 G7 c, `{banner.size} Size of the banner e.g. "338×235" r# |+ A6 d& ]1 i, S
{target.name} Campaign’s target name
8 e5 V; ~; {" ^% } P$ _/ e0 T{categories} The page’s categories8 g+ J% \$ N: B1 T3 M) x
{user.country} 3 letters ISO country code of the user’s country. e.g. "FRA" for France
' g; t1 C- I, j8 t a{user.browser} User’s web browser
, o& L P8 e- Q% U9 z! f& }# H" V% Q{user.os} User’s operating system AdBucks:
: R* v/ T9 g4 \+ k% P1 D{bannertag} : This is a tag that represents your banner. It is created in the Banner Macro Tag field when the banner is uploaded and can be edited later if needed.
& o* \) [4 j: R- Q h8 f9 a{campaigntag} : This is a tag that represents your campaign. It can be changed in the bid editor.7 p; D. k6 W# e* L
{spottag} : This is a tag that represents the spot (page location on the site) your ad appears on. This value is set by AdBucks and cannot be customized.9 E8 T! F Y `
{site} : This is a tag that represents the site your ad appears on. This value is set by AdBucks and cannot be customized.
% d/ L: K. X: K7 g% n{width} : This is a tag that represents the width (in pixels) of the ad spot. This value is set by AdBucks and cannot be customized.
- {, h9 y# `1 D" ^6 p6 L" {( N{height} : This is a tag that represents the height (in pixels) of the ad spot. This value is set by AdBucks and cannot be customized.
/ m4 N2 N" b' G- n% N" q3 N{size} : This is a tag that represents a shortcut equivalent to {width}x{height}.* _- o. {# M5 n \; E
{year} : This is a tag that represents the current 4-digit year (2014).
' W( w* @3 t) ]6 j( @{month} : This is a tag that represents the current 2-digit month (09). Adxpansion:
+ o- z7 b2 Q! ?4 y. m$ t7 A) @8 g% F{zone}
4 M! H/ p- R) _2 H$ R: U5 s. U{keyword}
. c, g) ?8 e1 b" N0 w{country} 50onRed:
" ?! H( i+ [/ G{country}, {bid}, {target}, {campaign_id}, {creative_id}, {target_id}, {domain}, and {click_id} : h/ h% i3 `) J7 K3 F% S
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