之前设置追踪,在token方面设置出错,逛论坛无意发现这篇文章,感觉对新手可能有些用处,有需要的可以看下,除了看token,还可以看下iAmAttila用的流量平台{:soso_e113:} 6 y8 s+ v9 y7 B. V9 q
iAmAttila’s TOP List of Traffic Source TOKENS
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ExoClick Dynamic Tracking Tokens/Scripts/API: ]6 ~% R. c7 r) @+ i1 ~2 L/ V( `
Tokens Description
! {$ }$ m# |2 @! x/ H7 r- [{campaign_id} ID of the campaign.; C* [* ?8 ?% _& J% X+ ?$ ? |
{variation_id} ID of the variation. (Banner or landing page)
0 D: r: r/ E- J% |% X{src_hostname} Domain name where the ad is displayed.) @. F# A3 x; ` N1 T
{site_id} ID of the site where the ad is displayed.; U( C& C' a) l4 X# E* \0 q0 G( ?! S
{zone_id} ID of the ad zone where the ad is displayed.) e# G" N0 \+ Q# @8 [
{category_id} ID of the category detected.) |: R# a5 l+ j9 [: m( X: n
{country} 3-char country code of the visitor.
. O; ]& w3 T8 ^, @/ z3 M. h$ r{time} Timestamp, used as a cache buster. MobPartner Dynamic Tracking Tokens/Scripts/API. \7 }3 ?! m1 ^1 l
Tokens Description
5 ]# z4 `0 z" o/ |+ B[=MOBTAG=] Reference ID specified by MobPartner to reconcile with their own system1 ]& _. x) [ _ o' Y; N% ?
[=DEVICEID=] The UDID of the Android device as device_id% F7 B2 [; l( O' n
[=ANDROIDID=] The parameter for Android ID as android_id
# B/ { V; X( m1 C4 n[=MACADDRESS=] The MAC address of the Android phone’s wifi adapter as mac_address
2 S! d- P& ?6 L7 a, m! H6 t | f[=ODIN=] The ODIN of the Android device as odin
$ L+ Z u7 B# Z" |; {4 y8 D[=PUBLISHERID=] MobPartner’s publisher ID as sub_publisher0 ~7 t$ Q: ^. Y9 q
[=SERVICEID=] MobPartner’s service ID as sub_site: `, J. h/ y6 W- V
[=CAMPAIGNID=] Campaign name or ID as sub_campaign2 J% X1 Z0 t Q( t, q* V
[=ACTIONID=] The action ID as sub_adgroup2 t! o1 I: o8 v8 A- G7 W
[=CREATIVEID=] Ad name or ID as sub_ad PopADS.net Dynamic Tracking Tokens/Macros/Scripts
( q9 l8 \5 P0 _) g[WEBSITEID] – ID of the website that was source of the popunder,
4 S0 q# N* |# `9 j0 \* j3 e6 Q[KEYWORD] – keyword that was used for keyword targeting,
4 A% O" k6 A& `[CATEGORYID] – ID of category that was used for targeting,# w( A. ~$ t4 A! v0 m0 a
[COUNTRY] – country of the visitor. PopCash Dynamic Tracking Tokens/Macros/Scripts! R$ R# j. y1 Q: w# i% S
%siteid% – Site ID2 J- \# @" N0 S! f3 O$ j
%cc% – Country Code Plugrush Dynamic Tracking Tokens/Macros/Scripts, W% S3 g$ x" G* M
{$id} – a unique ID of the traffic source/website
% G- u* U i7 Z{$cc} – two letter country code of the visitor/ k) c+ \: G8 A
{$category} – the category of the traffic source/website
. f3 ~- I- P* @, y{$domain} – the domain of the traffic source/website0 Q! q: V: Z( B8 C' n O5 b
{$trafficsource} – type of the traffic source (babelog, blog, dump, mgp, tgp or tube). {/ x' K- C2 W0 K/ p/ h
{$ad_id} – a unique ID of your ad (works on PlugTraffic only)
0 _3 s/ w; |/ A: L% F2 F{$ad_ref} – your internal ad reference (works on PlugTraffic only) SiteScout Dynamic Tracking Tokens/Scripts/API
. x& S3 z2 R! e. j l- h; g7 GTokens Description
# o9 F+ m- n: [9 d* y" w{adId} Passes the unique ID # of the ad that was clicked.
0 V5 w* K: Y" f- F& ?9 [{siteId} Passes the unique ID # of the site where your ad was clicked.: D2 l: y! {& V
{campaignId} Passes the unique ID # of the campaign that received the click.
% [, N1 y m/ j. Y% l% e% m- c{networkId} Passes the unique ID # of the exchange where your ad was clicked.* n( s; d+ X# e: K# \: x
{postbackId} Passes the unique ID # of the visitor that clicked your ad.1 {* ?% r, a+ }, ~7 g( P
{domain} Passes the domain name where your ad was clicked.+ i/ {6 m# w7 f0 w
{pageUrl} Passes the URL of the page where your ad was clicked.
' G; q% V8 K8 k{demographicIds} Passes the ID(s) of the applicable audience segments.) f+ J' t. T3 `$ z( }
{contextualIds} Passes the ID(s) of the applicable contextual categories.
5 @4 h8 O) b. w% e2 ]{dpid} SHA1 hashed platform-specific ID (e.g., Android ID or UDID for iOS). (mobile only)
! x. V0 ~ z; e: W+ C# l{did} SHA1 hashed device ID; IMEI when available, or else MEID or ESN. (mobile only)
5 L7 ^; Y& d& A5 c V{uid} This value represents either {dpid} or {uid}, in that order of priority. (mobile only)
. t/ i/ _8 q |! d- V+ H1 f# X{carrier} Passes the carrier of the people that click your ads. (mobile only)0 T) }3 T* H' n9 t
{device} Passes the device of the people that click your ads. (mobile only)) k0 v w7 q# C; U
{appId} Passes a numeric ID (for Apple) or bundle name (for Google) specific to the mobile app responsible for generating the click. [Example values: “383763″ (Apple) or “com.google.mygoogleapp” (Google)] (mobile only)( Q, Z$ n3 G; ~' \
{appType} Passes a string that outputs the origin or type of application responsible for the click. [Example values: “APP_STORE” (Apple) or “PLAY_STORE” (Google)] (mobile only) StartApp Dynamic Tracking Tokens/Scripts/API# o0 H* F% N, X; Q2 \8 E! K
Tokens Description
. A% L# O/ r: {: ]9 Puser_id get the Android ID or IDFA of the user who clicked your ad.
# N& x" d5 \- o0 f% iapp_id get the App ID of the publishing app from which every click came.! d: V* m% _' P7 b/ L7 H2 e
creative_name get the creative name as you inserted it on our portal.7 N U' N2 W4 Q0 o/ m) [" m% s& H
campaign_id get the campaign ID that was automatically assigned to your campaign on our portal.& x- j( r0 d" R& n- \2 T, A
bid_cost get the CPC bid you used for each click. Go2mobi Dynamic Tracking Tokens/Scripts/API
: G8 F6 O9 `, B# a3 `- PTokens Description6 _* n0 C* _* D& \! D- s2 G) u- c
{clickid} Go2mobi unique click id
6 G/ o8 N. w8 u$ @( R! t: |{campaign} Go2mobi campaign id" m1 J+ w' n; \1 b6 S9 L) P
{pln} Exchange placement name n+ s, K8 x' c$ V) u1 T
{plid} Exchange placement id6 W9 x: K' X9 t( e& \
{crid} Go2mobi creative id, Y( _( q( S9 u: r- G5 S
{imp} Impression dimensions (width x height)) l$ g; ~! T. D2 Y) s9 T1 j
{cc} Exchange country code of user7 O' X" A7 T1 `( U6 U( s
{referrer} HTTP referrer url (if applicable)
) A% `" w% R R7 ?) f' U{referrer_domain} HTTP referrer domain (if applicable)
1 E9 p& a: D8 D) R% z{isp} Carrier name of user
: ?, n% \( U, r L( v) z0 P, q{ip} IP address of user
7 x7 ]; m2 ]/ ~{xip} Proxied IP address of user
1 n# a( _0 o& Y# b M{country} Carrier country of user: y r: U$ o+ b! k% i9 y. B
{region} Carrier region of user
; }5 P+ m' @8 N; P8 M{city} Carrier region of user' o+ R Q3 W, @& B
{agent} Device user agent
& o( ~. F) k _' D* q* f{ua_hash} Device user agent SHA1 hash
5 C Q0 t9 Z0 \ U* Q" A4 Q! e{device_vendor} Device make0 ~; V) {9 ]; r; K( n
{device_model} Device model
6 X5 ?9 S% E' v( K{os} Device operating system: c' o+ I- S) l8 i8 K
{os_verion} Device operating system version
) F6 Z8 \+ b6 M: s) t6 Z. P/ Q! W2 B y{year} Device year of release Decisive.is Dynamic Tracking Tokens/Scripts/API+ \- Y @% A! y
Macro Field Info0 r& b) `( t* k6 X% J* x# g0 A
{{{bidhash}}} Unique impression ID (Use this to track conversions/actions)
! v9 E8 w; l- `, N6 B6 m% Z{{{ad_id}}} Ad ID (Identifies the ad associated with the impression/click/conversion)( p. N+ o. E) T8 b- ^% p2 ^
{{{creative_id}}} Creative ID (Identifies the creative used in the ad)
3 t E L9 Q4 R( Y1 p% Z{{{ad_name}}} Name of campaign
5 X/ O) H1 T3 M. O: f$ L+ n% O{{{carrier}}} Carrier used by mobile device (Verizon, AT&T, T-Mobile, …)" m: R% q* Y5 d/ c" W& I
{{{os}}} OS of device (Android, iOS, BlackBerry OS, Windows Phone OS, …)
! S" V" @/ O) ?4 G9 D. n4 d{{{os_version}}} OS Version (Android 4.0.4, iOS 6.0.2, …)
) A( G% N$ g& A{{{device}}} Device type (iPad, DROID RAZR, Kindle Fire, …)& d! o; F' Z0 B2 T; G& }* k
{{{media}}} app or site& B3 r8 S, k0 d. H _
{{{country}}} Country of visitor (United States, Mexico, Canada, Germany, …)( h- x: S$ Y7 H9 ?7 m- {5 X5 w: o# b A
{{{ip}}} IP address of user/ n( }4 r$ ]. c6 @9 Z
{{{app}}} Name of app where ad is placed
: b: g2 K# S& }# c6 i/ F$ [ _{{{site}}} Name of site where ad is placed. p6 D; A$ }% N; M4 e: }( y, j
{{{placement}}} Combination of site and app. Name of either site or app where ad is placed.
2 f/ }$ J- E2 u9 Z! i# m4 V{{{ua}}} User agent string$ r/ m) k: R+ G4 q3 w: B9 s
{{{category}}} IAB Category of site/app; f* k- k$ Z4 d2 O6 G' K. F
{{{subcategory}}} IAB Subcategory of site/app
5 j) N A0 G: |# l{{{idfa}}} iOS User IDFA Leadbolt Dynamic Tracking Tokens/Scripts/API [TRACK_ID] – Reference ID specified by LeadBolt to reconcile with their own third-party system
5 {4 T/ i% v0 P6 X/ E9 p[CLK_ID] – Click ID as sub18 `. Y) g1 X/ J$ I
[PUB_ID] – LeadBolt’s publisher as sub_publisher9 l& @% e/ M u8 \' p: s; m6 D3 F
[AD_GROUP_ID] – Sub Ad Group as sub_ad_group- ^4 L9 t3 z+ X. A
[AD_ID] – Ad ID as sub_ad BuzzCity Dynamic Tracking Tokens/Scripts/API {clickcode} To substitute the unique clickcode value associated with this click
; g1 K8 C8 T5 k& |. S* O# ^: I{pubid} To substitute the publisher ID associated with this click. You need special privilege to use this parameter. For more information , see PubID filtering.$ E- g0 k) c$ ]' D0 u9 `+ ?
{random} To substitute a randomly generated value associated with this click
6 `2 ]& T4 E& {- V{timestamp} To substitute an unix time value associated with this click. E.g. 1379453899 – Which represents ISO 8601:2013-09-17T21:38:19Z AirPush Dynamic Tracking Tokens/Scripts/API Tokens Description
. K0 M! V' k: L( h%guid% GUID is an unique variable generated by Airpush when a click happens. This is automatically generated by Airpush.
/ [) H9 A. J0 N# R1 K* x" e%d% IMEI (MD5 encrypted)
6 A! o* q. o5 P/ |, {4 [%androidid% Device android id& k' G' X6 |; {& ^5 E) n
%carrier% Carrier name
8 M+ m0 q5 d9 ]9 G* W; m/ c9 d%device% Phone model, o5 D# L5 Q5 n) V
%manufacturer% Device manufacturer name5 J1 G- B z& i- X# V
%campaignid% Campaign Id
7 _4 m) ^# {9 v3 m2 p%creativeid% Creative Id
' r8 n' W- t! f$ |%ip% Device ip address- @1 B) L8 P4 \+ t
%state% State
7 y* q' _: j6 w%city% City
5 Q3 u9 @$ i8 P% E%dapp% App Id Q O/ i6 W( P; [1 O
%pubid% Application Developer/Advertiser Id y3 x4 h: k$ ^3 y
%framework% Device OS Version Traffic Force:/ _% c6 i9 M. ^
{site_id} – id of the site on whch the ad is shown- m% v, u7 V5 s- P$ h/ v
{channel_id} – id of the channel on which the ad is shown
' D+ j. D6 u: U6 I{campaign_id} – id of the campaign- f: p9 Y% O' U! O1 n
{group_id} – id of the group
J( h! ` P$ [( V6 X- [; @7 f, k{ad_id} – id of the ad
! h; k) c* p5 D; ]" Z3 l{keywords} – list of keywords by which the ad was found
: \' V) T0 H' S1 X' i E; J{v_country} – visitor country7 D- i8 i" R- b1 D( e, k
{v_language} – visitor language" d/ l" z2 R$ y5 K1 B
{v_browser} – visitor browser. _! E3 f2 q6 a- \# U% q/ N6 I
{v_os} – visitor operating system Traffic Factory:" B. s* ]: z3 {9 {7 p* h
{campaign.id} Campaign’s id
4 @( B/ a8 f: @. m{target.bid} Target’s bid
8 h' w6 U; v( S- `& k{banner.id} Banner’s id/ }; D# X4 d/ S8 a& R7 L
{banner.name} Name of the banner5 C6 u. }8 @; \. X- ]+ P
{banner.size} Size of the banner e.g. "338×235"+ P$ E8 ~' i& d3 l& g
{target.name} Campaign’s target name; F; I7 p( z! u2 L) b' o% t$ F2 Y+ t
{categories} The page’s categories
% @ p8 E7 b; h N1 f{user.country} 3 letters ISO country code of the user’s country. e.g. "FRA" for France
8 p$ O7 E/ L( }) V& e. F{user.browser} User’s web browser
2 m u; n, H$ }3 H{user.os} User’s operating system AdBucks:# M- [, P5 b$ u z% K$ V$ f
{bannertag} : This is a tag that represents your banner. It is created in the Banner Macro Tag field when the banner is uploaded and can be edited later if needed.1 a0 O8 ^9 u) N% g
{campaigntag} : This is a tag that represents your campaign. It can be changed in the bid editor.
) t' B3 P" g0 K+ v3 x{spottag} : This is a tag that represents the spot (page location on the site) your ad appears on. This value is set by AdBucks and cannot be customized.- B E7 p7 P! P
{site} : This is a tag that represents the site your ad appears on. This value is set by AdBucks and cannot be customized.
1 S) W7 p! {! O# x# t( p- a( l% t{width} : This is a tag that represents the width (in pixels) of the ad spot. This value is set by AdBucks and cannot be customized. s. n& [" @+ _$ H2 s
{height} : This is a tag that represents the height (in pixels) of the ad spot. This value is set by AdBucks and cannot be customized.
1 L! H. G& C0 g" s; Y{size} : This is a tag that represents a shortcut equivalent to {width}x{height}.3 F' J/ L# Q; Q9 y4 a$ o! _
{year} : This is a tag that represents the current 4-digit year (2014).
6 h9 n! N( Y+ A- f{month} : This is a tag that represents the current 2-digit month (09). Adxpansion:8 o3 U* c5 Z3 E- D8 S
{zone}
! } U- Z7 J# f$ y2 i. h6 J{keyword}& D9 h' Z% `5 ]% s- Q' u1 n
{country} 50onRed:2 U7 H, F* H3 @: N: [
{country}, {bid}, {target}, {campaign_id}, {creative_id}, {target_id}, {domain}, and {click_id} / w6 [2 b R. s6 ]: ^4 n
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