之前设置追踪，在token方面设置出错，逛论坛无意发现这篇文章，感觉对新手可能有些用处，有需要的可以看下，除了看token,还可以看下iAmAttila用的流量平台{:soso_e113:} 7 `) Y' P# N) r" @7 o, u0 a* {
iAmAttila’s TOP List of Traffic Source TOKENS , s9 M! d' P8 M& `; s4 A
7 q9 `3 F6 w: v4 N% x Q" G/ I3 KExoClick Dynamic Tracking Tokens/Scripts/API. E, {5 j' s3 S5 g3 Y
Tokens Description4 \8 }5 f2 F6 n" m: r' S2 g
{campaign_id} ID of the campaign.7 e7 P0 k9 s) v6 c. A# T( s
{variation_id} ID of the variation. (Banner or landing page)
# a$ ]* j: v7 z$ u{src_hostname} Domain name where the ad is displayed.% @+ W4 V4 O0 X$ s) F- h- E w
{site_id} ID of the site where the ad is displayed.! ~% \$ X* E, Z; ]; C6 n
{zone_id} ID of the ad zone where the ad is displayed.6 w" e: @$ E' @5 l' W
{category_id} ID of the category detected.
0 Y8 a! q* f9 {! ?# a2 U% p{country} 3-char country code of the visitor.7 I& r% Z# V7 q. Y3 k9 Q
{time} Timestamp, used as a cache buster. MobPartner Dynamic Tracking Tokens/Scripts/API w( f( C4 r- v2 b. y: J! L
Tokens Description
: i% M8 c/ b; F' a[=MOBTAG=] Reference ID specified by MobPartner to reconcile with their own system
5 D! T% U5 l, e/ U[=DEVICEID=] The UDID of the Android device as device_id7 g+ r! h" n* H" A Q
[=ANDROIDID=] The parameter for Android ID as android_id
# @* _& X& d8 o4 V. D. P& W, W[=MACADDRESS=] The MAC address of the Android phone’s wifi adapter as mac_address k: C7 A$ K/ F, l# t
[=ODIN=] The ODIN of the Android device as odin0 b) \( D3 V E3 v6 C
[=PUBLISHERID=] MobPartner’s publisher ID as sub_publisher3 J& S8 t2 D2 i8 c" U
[=SERVICEID=] MobPartner’s service ID as sub_site
- |) d" A$ Q5 L( g, s[=CAMPAIGNID=] Campaign name or ID as sub_campaign: `- s c3 j: F& O5 G
[=ACTIONID=] The action ID as sub_adgroup
$ c1 `! e* N0 V8 K0 p0 C( |[=CREATIVEID=] Ad name or ID as sub_ad PopADS.net Dynamic Tracking Tokens/Macros/Scripts
: K6 B. L+ p, _5 U& e" t) O[WEBSITEID] – ID of the website that was source of the popunder,
9 V1 A( N+ }" K9 L[KEYWORD] – keyword that was used for keyword targeting," `9 s' ^/ L% t4 z$ ]
[CATEGORYID] – ID of category that was used for targeting,/ R! _- \8 }' {9 d( O
[COUNTRY] – country of the visitor. PopCash Dynamic Tracking Tokens/Macros/Scripts" B0 i, B* d" P0 a
%siteid% – Site ID$ m' ?" j9 f! {2 U+ S/ f6 X+ Y8 R( w
%cc% – Country Code Plugrush Dynamic Tracking Tokens/Macros/Scripts
7 S/ b+ w) `% l8 }/ a" }: _{$id} – a unique ID of the traffic source/website s9 N: j- v. B9 V; S% U/ k, h
{$cc} – two letter country code of the visitor
! L3 u6 k7 u) l6 S3 H, z{$category} – the category of the traffic source/website& ~" ]( ]: M( F$ O8 I1 A
{$domain} – the domain of the traffic source/website
w9 t J1 o7 A6 R! u5 Y/ Y{$trafficsource} – type of the traffic source (babelog, blog, dump, mgp, tgp or tube)8 ^2 b9 y/ R) L) ]) m
{$ad_id} – a unique ID of your ad (works on PlugTraffic only)
- E" _! @$ Y- U5 Q/ G{$ad_ref} – your internal ad reference (works on PlugTraffic only) SiteScout Dynamic Tracking Tokens/Scripts/API
9 }9 }) {' l4 c1 rTokens Description/ J" E2 W5 h2 C Q8 g
{adId} Passes the unique ID # of the ad that was clicked.+ z5 m7 B G" X5 a* u; g; E
{siteId} Passes the unique ID # of the site where your ad was clicked.
1 J8 u+ c. n, y6 O* _3 ^# }{campaignId} Passes the unique ID # of the campaign that received the click.8 i% M3 P( \. U
{networkId} Passes the unique ID # of the exchange where your ad was clicked./ [5 k1 c& R0 S8 E3 Z
{postbackId} Passes the unique ID # of the visitor that clicked your ad." F% `+ Z/ p7 _$ r# Q
{domain} Passes the domain name where your ad was clicked.
) K/ D( q2 w: D( E% a{pageUrl} Passes the URL of the page where your ad was clicked.5 V0 @2 ?( v8 q$ \
{demographicIds} Passes the ID(s) of the applicable audience segments.
3 E p# t5 j' e v4 ^* L{contextualIds} Passes the ID(s) of the applicable contextual categories." V4 {0 b k" D" I- t9 _2 ?. y
{dpid} SHA1 hashed platform-specific ID (e.g., Android ID or UDID for iOS). (mobile only)
4 ^+ h h z( _8 r& n+ k{did} SHA1 hashed device ID; IMEI when available, or else MEID or ESN. (mobile only)2 q; l, S" ?' M5 R: a, }
{uid} This value represents either {dpid} or {uid}, in that order of priority. (mobile only)
/ D5 q+ ?- R4 z2 \1 y3 S9 ?{carrier} Passes the carrier of the people that click your ads. (mobile only)
& o: u; o8 n) l{device} Passes the device of the people that click your ads. (mobile only)
8 a e! m$ y5 e& s5 t" V6 M" b{appId} Passes a numeric ID (for Apple) or bundle name (for Google) specific to the mobile app responsible for generating the click. [Example values: “383763″ (Apple) or “com.google.mygoogleapp” (Google)] (mobile only). B' I& i' L, h" M
{appType} Passes a string that outputs the origin or type of application responsible for the click. [Example values: “APP_STORE” (Apple) or “PLAY_STORE” (Google)] (mobile only) StartApp Dynamic Tracking Tokens/Scripts/API6 k" \$ Y& O" v6 ^
Tokens Description" A& u% b" p$ G# j- f, [2 ]
user_id get the Android ID or IDFA of the user who clicked your ad.
* C6 ?$ J$ Z3 P1 g8 Iapp_id get the App ID of the publishing app from which every click came.3 E( X/ E! H" v; E
creative_name get the creative name as you inserted it on our portal.
" E" E" @7 G: Z- t) j$ t3 Ecampaign_id get the campaign ID that was automatically assigned to your campaign on our portal.
1 A4 ~+ @5 ^6 E: N1 i: O, n& G5 ebid_cost get the CPC bid you used for each click. Go2mobi Dynamic Tracking Tokens/Scripts/API
) X0 j) S( E- P, w1 s9 `Tokens Description; l! o" g. C, W$ E4 E
{clickid} Go2mobi unique click id
: c7 ^2 x4 l% q* @4 q( ~{campaign} Go2mobi campaign id# G" F* K& }6 g) q+ M
{pln} Exchange placement name
6 O( n) l( S) \{plid} Exchange placement id% T/ b- C, `# ?7 x0 r$ Z
{crid} Go2mobi creative id
9 L* \. I. n8 e& Q{imp} Impression dimensions (width x height)& Z/ m2 E8 ?4 }. Z! A% ?; a+ ?
{cc} Exchange country code of user% H) i6 e( s5 s
{referrer} HTTP referrer url (if applicable)
& r8 O3 r7 o: X X4 { ~! {{referrer_domain} HTTP referrer domain (if applicable); i- E/ Q+ ?' ^4 [9 `& t/ P L& Y( W
{isp} Carrier name of user
! y- N; c3 q' M{ip} IP address of user
* g O2 A+ e0 P+ u4 y- P{xip} Proxied IP address of user
9 N4 }# ~% \( k: _2 y, I9 w{country} Carrier country of user
6 o0 P/ |% f+ ?$ g. y" v{region} Carrier region of user" {, h6 q8 |& j1 l' O; S
{city} Carrier region of user, m% N1 ~5 E) A
{agent} Device user agent
* `6 A/ @6 f8 x+ [{ua_hash} Device user agent SHA1 hash! \- b+ p8 c) S, m
{device_vendor} Device make4 q; R1 B9 p# v% x* n/ Z
{device_model} Device model
1 D3 I" b; w; g. R3 X{os} Device operating system
: J, x$ }# m! B! ]# [/ w& b{os_verion} Device operating system version
! G' ]1 Q9 k' Q( E4 j{year} Device year of release Decisive.is Dynamic Tracking Tokens/Scripts/API
# s8 Y5 d. C9 tMacro Field Info$ `* u/ p; i- R" d4 f
{{{bidhash}}} Unique impression ID (Use this to track conversions/actions)
/ `' _- U A& t! s" ^{{{ad_id}}} Ad ID (Identifies the ad associated with the impression/click/conversion)
9 J5 E; d( i; [7 W6 b& L0 F7 Q: p/ H; o{{{creative_id}}} Creative ID (Identifies the creative used in the ad)/ b- N B- P: l0 ]* V0 k
{{{ad_name}}} Name of campaign
& p, }/ V0 I' F2 z{{{carrier}}} Carrier used by mobile device (Verizon, AT&T, T-Mobile, …): }% n8 \" J6 G# p4 J' M
{{{os}}} OS of device (Android, iOS, BlackBerry OS, Windows Phone OS, …)( X8 q5 t4 ~3 g
{{{os_version}}} OS Version (Android 4.0.4, iOS 6.0.2, …)
7 y/ ?) r* T7 r$ @+ j& o{{{device}}} Device type (iPad, DROID RAZR, Kindle Fire, …)/ e, w# a, ^# V' u! |! y$ D
{{{media}}} app or site( j8 M2 Z* h$ ? b& A
{{{country}}} Country of visitor (United States, Mexico, Canada, Germany, …)! Q# W/ Q# L3 g
{{{ip}}} IP address of user
( `( g0 ?0 M! O; p{{{app}}} Name of app where ad is placed
& a. [: y. E) e; j* H a6 a" v7 q{{{site}}} Name of site where ad is placed
& j+ Y2 J( ?& ?4 z, S{{{placement}}} Combination of site and app. Name of either site or app where ad is placed.
% M4 z9 H, J+ p* B{{{ua}}} User agent string+ i' P" N& a% E% F
{{{category}}} IAB Category of site/app' a# V; F! |! q1 F( K1 |: r5 ^- ^
{{{subcategory}}} IAB Subcategory of site/app, A/ X+ Q( w# s9 h8 c1 W
{{{idfa}}} iOS User IDFA Leadbolt Dynamic Tracking Tokens/Scripts/API [TRACK_ID] – Reference ID specified by LeadBolt to reconcile with their own third-party system
& k9 @+ |: J; x+ x( m[CLK_ID] – Click ID as sub14 Y. e) \4 `1 c3 r0 V
[PUB_ID] – LeadBolt’s publisher as sub_publisher( C9 ]$ n K: h; Q3 k% ]+ D5 _2 _
[AD_GROUP_ID] – Sub Ad Group as sub_ad_group
6 m# O+ j% x0 s3 T0 b/ O' c) w[AD_ID] – Ad ID as sub_ad BuzzCity Dynamic Tracking Tokens/Scripts/API {clickcode} To substitute the unique clickcode value associated with this click, v5 |( o% T& u( `, a5 _
{pubid} To substitute the publisher ID associated with this click. You need special privilege to use this parameter. For more information , see PubID filtering.& b, B$ N4 f( S2 v4 g# N
{random} To substitute a randomly generated value associated with this click1 v- Z" D' G1 w. Y/ C# O7 L7 @
{timestamp} To substitute an unix time value associated with this click. E.g. 1379453899 – Which represents ISO 8601:2013-09-17T21:38:19Z AirPush Dynamic Tracking Tokens/Scripts/API Tokens Description8 Q% S8 o- U$ u4 y# v) i+ u
%guid% GUID is an unique variable generated by Airpush when a click happens. This is automatically generated by Airpush.+ t6 ]) k+ c; D
%d% IMEI (MD5 encrypted)& U3 T" z4 }) F: ?
%androidid% Device android id/ n% ^' O3 L# z$ C. n) X4 I; ?
%carrier% Carrier name
" g& J6 ~: s ]1 q2 x$ [" N6 W2 t%device% Phone model" ^+ d/ m1 W2 v7 B$ A
%manufacturer% Device manufacturer name
+ w* c' J2 L4 C- x( O. }%campaignid% Campaign Id
: y# O3 Z2 j& y7 A1 |%creativeid% Creative Id
" Z G: N: S; R4 q%ip% Device ip address
% g: m, u3 e+ S8 W%state% State: f7 W1 P( `8 e" e5 Y+ O
%city% City
7 A! {( v% k6 h7 D" v$ |6 S+ L%dapp% App Id
7 M4 N" K8 Y) v3 T- r%pubid% Application Developer/Advertiser Id
" g6 F6 m* P4 V3 i( J%framework% Device OS Version Traffic Force:
8 E* I/ E6 B9 L{site_id} – id of the site on whch the ad is shown! k k! X- `% A% `
{channel_id} – id of the channel on which the ad is shown
. Z/ h; ~. M2 o3 K2 c# @" p( s{campaign_id} – id of the campaign
! G! P0 P; s$ q: ~7 m' ?{group_id} – id of the group+ j6 C8 S2 T! R5 E
{ad_id} – id of the ad8 b' O1 V8 ^ N/ a4 ]# U: ]
{keywords} – list of keywords by which the ad was found
/ u3 c; }5 S: ~; n/ X. j{v_country} – visitor country
0 c$ R* n! [! W* u. S, S. n{v_language} – visitor language
6 a' E$ N N1 J: p1 T$ v% W{v_browser} – visitor browser
, y' m" u8 w) h7 c! Q{v_os} – visitor operating system Traffic Factory:
' @$ w" ?5 X$ N) N{campaign.id} Campaign’s id
- K. ^( v8 @8 o P0 B0 n{target.bid} Target’s bid
! l# b% i5 q3 i4 r: @{banner.id} Banner’s id, B5 p% W. M6 e
{banner.name} Name of the banner
! v- H: H* n8 I; p2 U{banner.size} Size of the banner e.g. "338×235"
/ L1 W* \$ M) o) }% o/ Y5 S{target.name} Campaign’s target name
q t6 {3 j% L& }- A{categories} The page’s categories4 K# l5 d S/ M+ S: x; _* G6 u
{user.country} 3 letters ISO country code of the user’s country. e.g. "FRA" for France+ G8 ?) V, A1 a0 G E
{user.browser} User’s web browser
. i* k' @" X I& S{user.os} User’s operating system AdBucks:
# U0 d" e, J8 E{bannertag} : This is a tag that represents your banner. It is created in the Banner Macro Tag field when the banner is uploaded and can be edited later if needed.
3 M: s3 ~& ?4 s0 G) g) e{campaigntag} : This is a tag that represents your campaign. It can be changed in the bid editor." |5 a3 Q$ f5 ?+ }# A$ o1 z6 F
{spottag} : This is a tag that represents the spot (page location on the site) your ad appears on. This value is set by AdBucks and cannot be customized.; O- M Q W0 m: O0 T6 B! ~
{site} : This is a tag that represents the site your ad appears on. This value is set by AdBucks and cannot be customized.
, I5 E+ _ M: R0 I$ v{width} : This is a tag that represents the width (in pixels) of the ad spot. This value is set by AdBucks and cannot be customized.' F7 A& Z% ^4 W' w: _4 Q
{height} : This is a tag that represents the height (in pixels) of the ad spot. This value is set by AdBucks and cannot be customized.
4 `4 `# F; H' L/ y" a A{size} : This is a tag that represents a shortcut equivalent to {width}x{height}.' c7 l' Q: I# u
{year} : This is a tag that represents the current 4-digit year (2014)." H0 D' a, R% I( A/ y
{month} : This is a tag that represents the current 2-digit month (09). Adxpansion:
5 U y& }8 S0 W" }3 V- R$ h; r# @! `{zone}9 y/ A- R1 `' _( [
{keyword}5 T6 S1 M L W: w1 o5 t# e& q
{country} 50onRed:, B" L7 \# s+ P: l4 e) c
{country}, {bid}, {target}, {campaign_id}, {creative_id}, {target_id}, {domain}, and {click_id} ! N% N( W& y' M6 P; z% Q+ Z
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