之前设置追踪，在token方面设置出错，逛论坛无意发现这篇文章，感觉对新手可能有些用处，有需要的可以看下，除了看token,还可以看下iAmAttila用的流量平台{:soso_e113:} / e- L5 |) I% }2 S6 d7 S( W0 f
iAmAttila’s TOP List of Traffic Source TOKENS
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ExoClick Dynamic Tracking Tokens/Scripts/API# R; S6 q* u# P) S5 s, n
Tokens Description' O& G* |1 F& t8 S( t$ Y, u; F' p! M3 t
{campaign_id} ID of the campaign.6 r+ ?) l8 V7 V6 N$ x; H
{variation_id} ID of the variation. (Banner or landing page) m9 X* O K/ l! x& o* A
{src_hostname} Domain name where the ad is displayed.
' j7 J/ r8 K0 h }& ]) N' f, {{site_id} ID of the site where the ad is displayed.
}$ [) n8 Z/ W6 g/ }7 k1 k{zone_id} ID of the ad zone where the ad is displayed.3 k4 u9 j. n, L
{category_id} ID of the category detected.
4 V1 [) ?1 k; h% L. ]9 [0 m' @{country} 3-char country code of the visitor.
" N' s8 c7 w6 a Q5 J; s{time} Timestamp, used as a cache buster. MobPartner Dynamic Tracking Tokens/Scripts/API
" ?" j* G: @ B: ^$ uTokens Description
/ }4 v1 t! g4 b: \1 V$ W e[=MOBTAG=] Reference ID specified by MobPartner to reconcile with their own system" G. k8 S( f% E& m& ?% D$ ]
[=DEVICEID=] The UDID of the Android device as device_id
4 V9 P" G* j6 M" e6 j% T+ I/ P[=ANDROIDID=] The parameter for Android ID as android_id1 \. f% C. Y% D: N
[=MACADDRESS=] The MAC address of the Android phone’s wifi adapter as mac_address5 i n" O9 Z% B ~* Y2 v
[=ODIN=] The ODIN of the Android device as odin
/ H2 Y1 g. @" n[=PUBLISHERID=] MobPartner’s publisher ID as sub_publisher
" V3 {& h# D& K5 N! u' h[=SERVICEID=] MobPartner’s service ID as sub_site/ a- i, i8 M5 F# f
[=CAMPAIGNID=] Campaign name or ID as sub_campaign0 U3 k" P6 `, t8 c' o* i. j. b2 s
[=ACTIONID=] The action ID as sub_adgroup4 f0 P* _; h; Z' d
[=CREATIVEID=] Ad name or ID as sub_ad PopADS.net Dynamic Tracking Tokens/Macros/Scripts
1 E2 B+ O4 d6 j; ?" b1 a4 L[WEBSITEID] – ID of the website that was source of the popunder,4 Q6 f; e. d: c/ S
[KEYWORD] – keyword that was used for keyword targeting,, h/ S4 E K. w
[CATEGORYID] – ID of category that was used for targeting,& j G5 j; K+ b
[COUNTRY] – country of the visitor. PopCash Dynamic Tracking Tokens/Macros/Scripts
% K/ Z, @6 r& |4 [# A%siteid% – Site ID
' q& U! W: s! ]- \%cc% – Country Code Plugrush Dynamic Tracking Tokens/Macros/Scripts# O" ~8 p, x( r. \
{$id} – a unique ID of the traffic source/website
3 k! U( a ?8 d) W{$cc} – two letter country code of the visitor
5 s; z; i; i* ~{$category} – the category of the traffic source/website
# W2 V1 \4 _6 u, ~+ E( r5 \{$domain} – the domain of the traffic source/website+ X1 w0 M5 ?8 e @ l& }
{$trafficsource} – type of the traffic source (babelog, blog, dump, mgp, tgp or tube)8 W9 Z; T4 A/ b" c" e
{$ad_id} – a unique ID of your ad (works on PlugTraffic only)9 p J/ R# V0 ~7 o- K5 ]# q
{$ad_ref} – your internal ad reference (works on PlugTraffic only) SiteScout Dynamic Tracking Tokens/Scripts/API
% h W; h6 b6 Z: D c9 L4 J' lTokens Description
$ S& h: U, }: w* \{adId} Passes the unique ID # of the ad that was clicked.
! N* A8 X0 p7 j& k' \{siteId} Passes the unique ID # of the site where your ad was clicked.0 k4 U e) Y S3 Q
{campaignId} Passes the unique ID # of the campaign that received the click.1 s0 ^! g& a/ z5 ^7 j
{networkId} Passes the unique ID # of the exchange where your ad was clicked.' Q+ C6 I8 r( g5 T
{postbackId} Passes the unique ID # of the visitor that clicked your ad.; Q$ a6 z, }* ~" o
{domain} Passes the domain name where your ad was clicked.% w. ^; x0 e+ t( E( _9 `: F8 F6 {" s
{pageUrl} Passes the URL of the page where your ad was clicked.- `6 _1 t- y) t; ], s
{demographicIds} Passes the ID(s) of the applicable audience segments.
/ d1 `8 s& V X. u+ U9 B{contextualIds} Passes the ID(s) of the applicable contextual categories.
- S( H% X: e* R, p* [/ O{dpid} SHA1 hashed platform-specific ID (e.g., Android ID or UDID for iOS). (mobile only)
T+ K' m3 K# P% U' ?0 K& `; |{did} SHA1 hashed device ID; IMEI when available, or else MEID or ESN. (mobile only)
, `" z3 p* j# b0 r{uid} This value represents either {dpid} or {uid}, in that order of priority. (mobile only)4 g$ H* E3 Y$ j
{carrier} Passes the carrier of the people that click your ads. (mobile only)( O5 B, E6 f( T8 h
{device} Passes the device of the people that click your ads. (mobile only)! e/ }2 f* R0 `5 E' L- ?$ H
{appId} Passes a numeric ID (for Apple) or bundle name (for Google) specific to the mobile app responsible for generating the click. [Example values: “383763″ (Apple) or “com.google.mygoogleapp” (Google)] (mobile only)
& m2 d7 s, ?, J! v. w{appType} Passes a string that outputs the origin or type of application responsible for the click. [Example values: “APP_STORE” (Apple) or “PLAY_STORE” (Google)] (mobile only) StartApp Dynamic Tracking Tokens/Scripts/API
d7 i. z3 r" Z/ h$ g* l, _Tokens Description; @0 B( _4 b* z v) Q+ J
user_id get the Android ID or IDFA of the user who clicked your ad.$ N# q+ u* l$ i! `% V* V7 k7 |( W
app_id get the App ID of the publishing app from which every click came.6 l/ `5 i0 S0 ?1 e
creative_name get the creative name as you inserted it on our portal.
& C) e% o, h M" H. z3 Y7 Jcampaign_id get the campaign ID that was automatically assigned to your campaign on our portal.
9 y, d5 m3 U) A2 o" q& P' ~, k4 Cbid_cost get the CPC bid you used for each click. Go2mobi Dynamic Tracking Tokens/Scripts/API
0 f- b# Z# i2 H1 P/ y' M% cTokens Description6 h) m% ~6 ?9 T
{clickid} Go2mobi unique click id
' Z8 }9 ^/ u, {! L! I{campaign} Go2mobi campaign id
% I5 X t% P. Y0 e: j1 v! @! l{pln} Exchange placement name
7 ]; }, S! k0 \( X$ j{plid} Exchange placement id
; [% a+ ]4 m2 k4 Z* Y* F& Q* f1 B{crid} Go2mobi creative id
3 m. D% ?1 x3 D{imp} Impression dimensions (width x height)6 i3 m! O" E. J3 ^) L; Z, r4 z
{cc} Exchange country code of user
; u3 B7 S4 _7 [2 U; O2 S4 z{referrer} HTTP referrer url (if applicable)
* ]3 l' Z* \2 d c{referrer_domain} HTTP referrer domain (if applicable)3 o m/ L! j4 H3 ?
{isp} Carrier name of user
3 p' M: A( |# b, p+ B4 k9 o{ip} IP address of user
$ J d3 Z* \" `+ ]. _5 ~{xip} Proxied IP address of user
3 r1 c* j7 O4 J/ I: y{country} Carrier country of user) k# }) X0 j8 C- G
{region} Carrier region of user6 `% T N6 D" ]2 E/ G
{city} Carrier region of user/ O) `" R: _) E& k: k. s
{agent} Device user agent2 `$ ` L- i- K& I' l+ C: h7 y
{ua_hash} Device user agent SHA1 hash2 \8 u5 s0 [4 @$ Y8 v9 B" c# F& R
{device_vendor} Device make( w1 o+ C+ V5 q$ O
{device_model} Device model9 J( \8 }$ H% L2 K! j! ?
{os} Device operating system7 D! Z" k, j* r+ l9 y2 u/ z
{os_verion} Device operating system version- c4 @) m& f( _
{year} Device year of release Decisive.is Dynamic Tracking Tokens/Scripts/API
3 r, V( B8 O. ^8 w% t4 g; ?" rMacro Field Info9 S6 i" [5 ~0 w: l: s
{{{bidhash}}} Unique impression ID (Use this to track conversions/actions)- \8 E F, I2 J8 l/ A9 t3 s
{{{ad_id}}} Ad ID (Identifies the ad associated with the impression/click/conversion), V. e( L" h% n5 v, U) z: D2 }1 |
{{{creative_id}}} Creative ID (Identifies the creative used in the ad) G* }! E6 c I V0 d
{{{ad_name}}} Name of campaign
, D: P; y, F) B5 q- D I" O Q1 t{{{carrier}}} Carrier used by mobile device (Verizon, AT&T, T-Mobile, …)4 _, Q6 w5 e. V) }9 W
{{{os}}} OS of device (Android, iOS, BlackBerry OS, Windows Phone OS, …)
4 V0 g2 S1 R' o( U9 n- \{{{os_version}}} OS Version (Android 4.0.4, iOS 6.0.2, …)
$ x# z8 @1 p( E! c0 N, G9 I: t{{{device}}} Device type (iPad, DROID RAZR, Kindle Fire, …)
1 K/ T7 d9 b0 I* U0 C4 B" L{{{media}}} app or site& L- ?" B% z! _# F0 r% \
{{{country}}} Country of visitor (United States, Mexico, Canada, Germany, …)2 J/ K' p( u, }! ~, G
{{{ip}}} IP address of user
& z ~5 k; a) Y% n{{{app}}} Name of app where ad is placed5 p4 V' ]7 S. j3 y0 Z
{{{site}}} Name of site where ad is placed" d6 B, ~) E2 {
{{{placement}}} Combination of site and app. Name of either site or app where ad is placed., M3 c, D( B+ C
{{{ua}}} User agent string: V, W4 u! j0 S8 `1 S& \ o* }
{{{category}}} IAB Category of site/app: ]# z/ a d) z
{{{subcategory}}} IAB Subcategory of site/app; v1 n3 f% F9 I( W1 j7 P& @' t
{{{idfa}}} iOS User IDFA Leadbolt Dynamic Tracking Tokens/Scripts/API [TRACK_ID] – Reference ID specified by LeadBolt to reconcile with their own third-party system( y( u1 N6 O, C& x; x! J
[CLK_ID] – Click ID as sub1
1 g ] `! |1 w5 h# R9 s[PUB_ID] – LeadBolt’s publisher as sub_publisher4 L( ~1 s) X4 l! p3 X8 r$ U* [
[AD_GROUP_ID] – Sub Ad Group as sub_ad_group
( v- }6 w* \0 [/ ~" j, D+ l/ }; Z& a[AD_ID] – Ad ID as sub_ad BuzzCity Dynamic Tracking Tokens/Scripts/API {clickcode} To substitute the unique clickcode value associated with this click
1 _6 y! @$ H2 \2 n( O, l{pubid} To substitute the publisher ID associated with this click. You need special privilege to use this parameter. For more information , see PubID filtering.' B' G" G! f4 Z' w" ?8 J+ B5 n
{random} To substitute a randomly generated value associated with this click: z; C; h! o4 b! d) n
{timestamp} To substitute an unix time value associated with this click. E.g. 1379453899 – Which represents ISO 8601:2013-09-17T21:38:19Z AirPush Dynamic Tracking Tokens/Scripts/API Tokens Description0 L5 I% r) `& @6 g0 u' \
%guid% GUID is an unique variable generated by Airpush when a click happens. This is automatically generated by Airpush.* V7 `" G/ T7 m! K* W
%d% IMEI (MD5 encrypted)( e; t7 J+ L5 E, e* f. d7 ^9 ~
%androidid% Device android id' o3 H# R/ m$ Y0 |* G. S7 u
%carrier% Carrier name
. `: Q" d* n! }% u A%device% Phone model2 k* ?! X/ W. u" d
%manufacturer% Device manufacturer name; h& o% s8 h5 f0 ?% N" x. [
%campaignid% Campaign Id0 C2 h; j. P4 X. r
%creativeid% Creative Id5 p* z2 _" W b/ P# t4 @" w
%ip% Device ip address
`5 ]) M1 ~4 ~%state% State
/ ]) C0 j4 t( P! q%city% City9 Z7 \6 z* F' `4 j6 q
%dapp% App Id; f5 b$ K) J$ x. M9 n# r6 s4 D' V
%pubid% Application Developer/Advertiser Id M5 k2 Q# n+ t1 y( c
%framework% Device OS Version Traffic Force:- U+ s+ n. f T i7 k, i% U
{site_id} – id of the site on whch the ad is shown
: J- H9 K! _, D' {6 d{channel_id} – id of the channel on which the ad is shown2 s4 z7 k' s: z! S Q% B
{campaign_id} – id of the campaign
% i) I; b5 y L{group_id} – id of the group2 t* ?, K! B& Q3 O5 Q, k; u+ d7 @
{ad_id} – id of the ad5 u) s6 Q2 A$ A# m* K
{keywords} – list of keywords by which the ad was found: z5 A% j7 k2 ?, B" [
{v_country} – visitor country
8 p1 J2 u G6 m _9 |; w{v_language} – visitor language
* P# D! D% {$ n1 P{v_browser} – visitor browser0 B2 U( @, T K6 w
{v_os} – visitor operating system Traffic Factory:, `7 Y' ^6 ^5 ^
{campaign.id} Campaign’s id L8 R( x4 G/ C* o! p6 B( i
{target.bid} Target’s bid- C! U( ~2 k* E2 u
{banner.id} Banner’s id( Y) ~" d/ _7 f9 Z4 _0 m0 m5 x4 F
{banner.name} Name of the banner
5 ]$ V/ k, Y1 N" t6 K P{banner.size} Size of the banner e.g. "338×235"3 E0 g! F% y7 }2 S, A9 o5 Z
{target.name} Campaign’s target name
8 b! \. R3 e* ?{categories} The page’s categories4 A8 ?% Y( Q. @, v
{user.country} 3 letters ISO country code of the user’s country. e.g. "FRA" for France6 j4 W4 q, `$ U3 e4 M& `% O/ Z
{user.browser} User’s web browser
, n+ _0 u7 ^# q: v{user.os} User’s operating system AdBucks:
) p" R" z+ O; B# M r: Q0 ?{bannertag} : This is a tag that represents your banner. It is created in the Banner Macro Tag field when the banner is uploaded and can be edited later if needed.
. i+ y; q; B2 T4 g2 r) f{campaigntag} : This is a tag that represents your campaign. It can be changed in the bid editor.
/ I( [( f2 r, c' ?6 M; S{spottag} : This is a tag that represents the spot (page location on the site) your ad appears on. This value is set by AdBucks and cannot be customized.1 S. i) ~4 T7 e* l
{site} : This is a tag that represents the site your ad appears on. This value is set by AdBucks and cannot be customized.
0 B b2 E( N6 V" W7 g/ _6 I{width} : This is a tag that represents the width (in pixels) of the ad spot. This value is set by AdBucks and cannot be customized.
7 a5 e' }5 Y0 `{height} : This is a tag that represents the height (in pixels) of the ad spot. This value is set by AdBucks and cannot be customized.4 l) t7 d2 F" U. z
{size} : This is a tag that represents a shortcut equivalent to {width}x{height}.
/ u2 |( B+ @* q" I( F{year} : This is a tag that represents the current 4-digit year (2014).
. {: a$ F5 Z2 ?7 P: a# B+ A0 h7 N{month} : This is a tag that represents the current 2-digit month (09). Adxpansion:
. ]$ c4 _* @2 v$ @& n{zone}
# Y" X! I3 J, v- P7 j7 F{keyword}
& _0 B5 l3 x9 _$ B{country} 50onRed:4 R, x' U: Q! I5 U
{country}, {bid}, {target}, {campaign_id}, {creative_id}, {target_id}, {domain}, and {click_id}
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