之前设置追踪，在token方面设置出错，逛论坛无意发现这篇文章，感觉对新手可能有些用处，有需要的可以看下，除了看token,还可以看下iAmAttila用的流量平台{:soso_e113:} * w) J c# _0 Z9 v/ C' L- S) G) I
iAmAttila’s TOP List of Traffic Source TOKENS
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8 Y( r( e9 l! hExoClick Dynamic Tracking Tokens/Scripts/API+ c3 ?" N& N( f9 Z/ @, m P
Tokens Description
- Q0 Z1 M$ y! W) Y{campaign_id} ID of the campaign.: E0 g/ I- A3 Q- A# Y
{variation_id} ID of the variation. (Banner or landing page)
: L: J+ E( a+ V6 X% r' L{src_hostname} Domain name where the ad is displayed.
3 C- Z# {' S3 Z& k# ]4 O& s; E{site_id} ID of the site where the ad is displayed.
0 a) J: n8 o0 }6 t8 J) S( y{zone_id} ID of the ad zone where the ad is displayed.
9 s/ N0 u/ R* ^$ \- K. ~1 h{category_id} ID of the category detected.1 @7 s; C( R. K! c0 X ?
{country} 3-char country code of the visitor.
1 X- r7 s3 `0 L+ T3 b2 {/ g7 h& l{time} Timestamp, used as a cache buster. MobPartner Dynamic Tracking Tokens/Scripts/API
; y; H# d1 Q" S2 bTokens Description
8 F5 r' i" _* K6 m; h% \[=MOBTAG=] Reference ID specified by MobPartner to reconcile with their own system9 Q$ S* @5 y+ [; x
[=DEVICEID=] The UDID of the Android device as device_id
' D# l. x' G; ^9 A. f* E2 X[=ANDROIDID=] The parameter for Android ID as android_id
" M6 P$ G6 L% Q @* S! w& y' x' H[=MACADDRESS=] The MAC address of the Android phone’s wifi adapter as mac_address
% F1 r7 m$ H; G% X! f[=ODIN=] The ODIN of the Android device as odin
3 I( U1 {) l# c# o# T[=PUBLISHERID=] MobPartner’s publisher ID as sub_publisher& v0 u6 o+ W0 I- {, h
[=SERVICEID=] MobPartner’s service ID as sub_site( `' x! H* s% b. z' }7 y
[=CAMPAIGNID=] Campaign name or ID as sub_campaign
' F; U3 |9 @$ d K6 d- W[=ACTIONID=] The action ID as sub_adgroup
7 c3 X3 q& Y! i5 i3 F[=CREATIVEID=] Ad name or ID as sub_ad PopADS.net Dynamic Tracking Tokens/Macros/Scripts ! @1 Y+ a* u) x/ [+ Z
[WEBSITEID] – ID of the website that was source of the popunder,
2 r9 _" ^1 D T* ?* h[KEYWORD] – keyword that was used for keyword targeting,
2 L9 o, A0 s$ U- v- w[CATEGORYID] – ID of category that was used for targeting, x* X' ?. c+ j7 }) j
[COUNTRY] – country of the visitor. PopCash Dynamic Tracking Tokens/Macros/Scripts
+ C2 P, o. a4 ]4 d- G2 R& W/ z%siteid% – Site ID" I: i4 {' {4 b# p1 T2 o d
%cc% – Country Code Plugrush Dynamic Tracking Tokens/Macros/Scripts* x7 h3 T7 n1 h% ]) y" Z9 j+ P
{$id} – a unique ID of the traffic source/website
. \2 d2 M% Q) [) j- u{$cc} – two letter country code of the visitor
5 ~# z' G1 w( s# X# @{$category} – the category of the traffic source/website
. Q, L' W/ n* X& N$ w6 Y{$domain} – the domain of the traffic source/website
, J( B: z9 R, D4 s{$trafficsource} – type of the traffic source (babelog, blog, dump, mgp, tgp or tube)
( z& \% J% v! f3 ^$ Q* W5 N{$ad_id} – a unique ID of your ad (works on PlugTraffic only)
5 L5 [- \' M' W5 q& w6 L7 ~{$ad_ref} – your internal ad reference (works on PlugTraffic only) SiteScout Dynamic Tracking Tokens/Scripts/API) T( V; r v: @# _. @- u
Tokens Description! V6 s3 d8 N+ m% L# H, c
{adId} Passes the unique ID # of the ad that was clicked.
+ p, x6 @8 X1 t2 k$ a( }{siteId} Passes the unique ID # of the site where your ad was clicked.0 |8 Y' r! h# o; N, j1 f
{campaignId} Passes the unique ID # of the campaign that received the click.) |! [+ x/ y/ |" Q1 E3 k3 }' ]
{networkId} Passes the unique ID # of the exchange where your ad was clicked.( n" ?7 D; S; |, M# G
{postbackId} Passes the unique ID # of the visitor that clicked your ad.
/ ]! w# y& p# \{domain} Passes the domain name where your ad was clicked.
" q: n' i6 h( P5 |& S7 T* w{pageUrl} Passes the URL of the page where your ad was clicked.6 P4 ~1 S' n, |7 V
{demographicIds} Passes the ID(s) of the applicable audience segments.
1 p* |1 ~ e: n ^- |: q6 b{contextualIds} Passes the ID(s) of the applicable contextual categories.
1 w' [, t/ d% `! K{dpid} SHA1 hashed platform-specific ID (e.g., Android ID or UDID for iOS). (mobile only)
* a% s7 E' j& ]2 p% ?{did} SHA1 hashed device ID; IMEI when available, or else MEID or ESN. (mobile only)
5 e1 v5 h! P! X. p% Z- a{uid} This value represents either {dpid} or {uid}, in that order of priority. (mobile only)4 C# h& o+ P2 w- \
{carrier} Passes the carrier of the people that click your ads. (mobile only)! _; N8 T! y4 ^
{device} Passes the device of the people that click your ads. (mobile only)) o$ _5 p) r5 V& ^/ ]
{appId} Passes a numeric ID (for Apple) or bundle name (for Google) specific to the mobile app responsible for generating the click. [Example values: “383763″ (Apple) or “com.google.mygoogleapp” (Google)] (mobile only)) i5 r# W8 @+ o5 m
{appType} Passes a string that outputs the origin or type of application responsible for the click. [Example values: “APP_STORE” (Apple) or “PLAY_STORE” (Google)] (mobile only) StartApp Dynamic Tracking Tokens/Scripts/API( V6 |% z% q+ q' }( H1 @; B
Tokens Description5 B: F0 g4 o9 j% l% t; K
user_id get the Android ID or IDFA of the user who clicked your ad.' m: o; {: u0 ^( O. B
app_id get the App ID of the publishing app from which every click came.0 I7 W3 ]3 d! z$ M4 t1 q- V
creative_name get the creative name as you inserted it on our portal.: m. G9 u0 |# F# L( z
campaign_id get the campaign ID that was automatically assigned to your campaign on our portal.
5 V7 i! t7 y+ Q7 M4 N2 |: {" f4 Cbid_cost get the CPC bid you used for each click. Go2mobi Dynamic Tracking Tokens/Scripts/API
, }: V$ l/ Q* _. ~ Z* M WTokens Description
/ O3 u2 @7 H( i: ^1 @( {{clickid} Go2mobi unique click id, q3 J. m- ^6 F1 ~
{campaign} Go2mobi campaign id5 ]$ _( i9 g: f+ ~5 c: }
{pln} Exchange placement name
& t, W% p% J5 v3 Y% O8 x( q3 k{plid} Exchange placement id
8 I) @# | z& |/ Z7 G# Q. S{crid} Go2mobi creative id
# B5 y$ O* Y5 {* {, Z{imp} Impression dimensions (width x height)
2 L0 q. E' x' E, E# g0 U3 y{cc} Exchange country code of user
k0 q o( G( d+ ~2 r{referrer} HTTP referrer url (if applicable)$ j2 h. [+ O3 a+ Z+ }
{referrer_domain} HTTP referrer domain (if applicable)
M9 |7 F" A- p' [4 [7 _9 ~{isp} Carrier name of user
! `( }% }$ @; M" N1 Y S- \2 L{ip} IP address of user5 B' p0 Z8 g3 @) A$ Z' s* n
{xip} Proxied IP address of user
9 N& L) s9 I1 v% M4 q$ q) { o) K{country} Carrier country of user9 B5 l: g( N! a E" {
{region} Carrier region of user
8 h7 o) M6 `8 B6 Y{city} Carrier region of user
- p) o% n" _8 N{agent} Device user agent
7 p% n) z. o& i; t7 |{ua_hash} Device user agent SHA1 hash
! ^, {9 u$ O. v( |% C8 M5 {{device_vendor} Device make; p5 t: C2 u7 g; w. Q$ y: P
{device_model} Device model% E3 G6 X3 i2 H5 [. H6 h
{os} Device operating system
" G( @: ^- ^: q' f" Y$ b, {. u{os_verion} Device operating system version" v3 N; V" T7 V
{year} Device year of release Decisive.is Dynamic Tracking Tokens/Scripts/API
" e) h; Z0 o1 q8 T0 @& dMacro Field Info9 Z- z k( D6 I$ G [3 x
{{{bidhash}}} Unique impression ID (Use this to track conversions/actions)0 h7 |. }$ |' h* ]) m+ N/ p
{{{ad_id}}} Ad ID (Identifies the ad associated with the impression/click/conversion). e( b: P7 j/ P3 S* I
{{{creative_id}}} Creative ID (Identifies the creative used in the ad)/ L# J k5 b( A0 e: j- t) I; b
{{{ad_name}}} Name of campaign
4 F1 ^1 T. h: J# {{{{carrier}}} Carrier used by mobile device (Verizon, AT&T, T-Mobile, …)
K" k0 N0 Z4 r- Z5 i{{{os}}} OS of device (Android, iOS, BlackBerry OS, Windows Phone OS, …)9 }* {$ T" J# [6 `3 R7 `- V0 B
{{{os_version}}} OS Version (Android 4.0.4, iOS 6.0.2, …)! W9 N* [) e) C% O' o
{{{device}}} Device type (iPad, DROID RAZR, Kindle Fire, …)
1 ^6 l2 p/ W! b$ K' i& Q{{{media}}} app or site
' f8 A9 {" E" h5 q0 O, E, g8 h{{{country}}} Country of visitor (United States, Mexico, Canada, Germany, …), n' b2 {0 v! [9 R
{{{ip}}} IP address of user
0 F' p4 @ M& \1 a+ T" h* A{{{app}}} Name of app where ad is placed( E1 N: {1 A) Y( j( x
{{{site}}} Name of site where ad is placed
; A- c, t6 T6 ]7 l6 Z5 A{{{placement}}} Combination of site and app. Name of either site or app where ad is placed.
' o5 ^) v6 A( u5 @8 f& P. [/ e{{{ua}}} User agent string
; E/ `/ S8 f* G# Z; ]5 [{{{category}}} IAB Category of site/app
# D8 c! S: m1 b' B{{{subcategory}}} IAB Subcategory of site/app
& A/ N2 i2 F% V4 t% J7 K{{{idfa}}} iOS User IDFA Leadbolt Dynamic Tracking Tokens/Scripts/API [TRACK_ID] – Reference ID specified by LeadBolt to reconcile with their own third-party system# ?# p& o3 m i/ h* J
[CLK_ID] – Click ID as sub1
: `. [! s+ A6 h3 h, N7 Q# s/ }( L[PUB_ID] – LeadBolt’s publisher as sub_publisher: N f! E, g8 g
[AD_GROUP_ID] – Sub Ad Group as sub_ad_group0 Z @* Y7 L }3 N5 {7 A! a
[AD_ID] – Ad ID as sub_ad BuzzCity Dynamic Tracking Tokens/Scripts/API {clickcode} To substitute the unique clickcode value associated with this click
; D, ]7 i- D6 I, J{pubid} To substitute the publisher ID associated with this click. You need special privilege to use this parameter. For more information , see PubID filtering.3 H) a, w9 ?2 P; S9 H9 X, x
{random} To substitute a randomly generated value associated with this click
+ m( [2 b4 r, a; E{timestamp} To substitute an unix time value associated with this click. E.g. 1379453899 – Which represents ISO 8601:2013-09-17T21:38:19Z AirPush Dynamic Tracking Tokens/Scripts/API Tokens Description
. O2 z" e2 g: W! W' V%guid% GUID is an unique variable generated by Airpush when a click happens. This is automatically generated by Airpush.
. }% S& \% M$ t+ a' A6 T7 Z' T8 B- M%d% IMEI (MD5 encrypted)
8 d- l# B4 i9 E%androidid% Device android id
' L) w' a9 ^! y2 `%carrier% Carrier name! X5 `" j* ~ q3 U$ i# M' F: w0 u4 o
%device% Phone model
2 a5 V1 i" Y& {%manufacturer% Device manufacturer name
& ?0 N) J1 J! P( \: B%campaignid% Campaign Id% N2 e% V* A) c) g% x3 j" `- Z
%creativeid% Creative Id, k* n. |: q% M0 l
%ip% Device ip address9 ?2 k1 ^# n$ y1 f8 h$ l( c; L
%state% State/ x0 y4 [# s7 z1 V% [
%city% City9 C* x( P! z2 N) ~
%dapp% App Id5 S1 _! l# ^( N; L
%pubid% Application Developer/Advertiser Id: d8 s8 Y6 X8 t' s$ U) Z' X
%framework% Device OS Version Traffic Force:
( M, v) \7 X1 D W4 U{site_id} – id of the site on whch the ad is shown
5 l$ b( t3 v+ y; a$ P7 U{channel_id} – id of the channel on which the ad is shown
" K4 z5 l" p' I) q; H, S. d{campaign_id} – id of the campaign
& F# z) O9 _% O6 @& ^{group_id} – id of the group
2 K! i9 Z0 q0 C- g5 b{ad_id} – id of the ad9 y: U& k/ T: h! J2 Y4 y
{keywords} – list of keywords by which the ad was found8 c( a2 N7 F% b9 J5 K% v
{v_country} – visitor country
' d' S9 U5 M' X: n& W8 X* w{v_language} – visitor language1 o1 A+ f$ [: ?9 K) ?: p0 N! H) [
{v_browser} – visitor browser
" c8 Y& Y% Z4 c9 j2 b9 E{v_os} – visitor operating system Traffic Factory:: ]5 G4 t0 ]; \0 w3 F9 x/ t& b
{campaign.id} Campaign’s id8 Z4 X) n: a, g( j
{target.bid} Target’s bid
9 S& j! h$ A# i. s1 L6 [% y, Y! d{banner.id} Banner’s id
8 V, X, y! U6 `, {{banner.name} Name of the banner" X1 T5 H- p7 G0 J. Y7 X
{banner.size} Size of the banner e.g. "338×235"
+ c9 K5 h. j* R3 D{target.name} Campaign’s target name
% H8 U: Z% N9 L" c{categories} The page’s categories0 y3 }# ` \3 V$ o4 z; L
{user.country} 3 letters ISO country code of the user’s country. e.g. "FRA" for France
: @! q! ]8 X' g, | N0 P \{user.browser} User’s web browser: G( {; `& x; V
{user.os} User’s operating system AdBucks:
/ g/ `, |: R# O6 H{bannertag} : This is a tag that represents your banner. It is created in the Banner Macro Tag field when the banner is uploaded and can be edited later if needed.
; m J; R6 n: U9 X9 R{campaigntag} : This is a tag that represents your campaign. It can be changed in the bid editor.0 f# v% J% I. Y7 |2 w5 g
{spottag} : This is a tag that represents the spot (page location on the site) your ad appears on. This value is set by AdBucks and cannot be customized.
/ n5 {% W" W8 v6 @9 x{site} : This is a tag that represents the site your ad appears on. This value is set by AdBucks and cannot be customized.6 v1 G8 C" b |
{width} : This is a tag that represents the width (in pixels) of the ad spot. This value is set by AdBucks and cannot be customized.
5 ~: a2 A8 v% a. h1 t5 S+ f) w{height} : This is a tag that represents the height (in pixels) of the ad spot. This value is set by AdBucks and cannot be customized.
( }4 R! b/ M, ?1 G{size} : This is a tag that represents a shortcut equivalent to {width}x{height}.
- r* o+ {# w n) x( G* L/ Y1 Y9 k{year} : This is a tag that represents the current 4-digit year (2014).
8 I, o6 t5 v' ~* j% F, a; Y4 z( n4 }0 P{month} : This is a tag that represents the current 2-digit month (09). Adxpansion:! ]3 z" u: Y& b
{zone}
1 e7 f2 [6 E% Z% N{keyword}# s" N5 h( o. b& b" b! l
{country} 50onRed:
8 z: ^' C2 Y" f3 Z v: `; `9 t{country}, {bid}, {target}, {campaign_id}, {creative_id}, {target_id}, {domain}, and {click_id} 4 R; ?; G0 z: q3 n
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发表于 2015-3-10 15:44:11
发表于 2015-3-11 10:13:31
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