之前设置追踪,在token方面设置出错,逛论坛无意发现这篇文章,感觉对新手可能有些用处,有需要的可以看下,除了看token,还可以看下iAmAttila用的流量平台{:soso_e113:}
: }9 `+ t4 h" c4 f5 l. wiAmAttila’s TOP List of Traffic Source TOKENS 6 }9 \/ F8 U3 u d
. L- U) h) j$ N) W' wExoClick Dynamic Tracking Tokens/Scripts/API
) r# M- {. D' [! G* o' hTokens Description
. X3 c1 r$ L8 Z! z( I{campaign_id} ID of the campaign.
2 I/ l. Q+ F: ~; E6 @- L5 _* A{variation_id} ID of the variation. (Banner or landing page)
: f/ D3 n- S8 R1 \" u; S* Y{src_hostname} Domain name where the ad is displayed.; s8 t' ?* P$ G5 e
{site_id} ID of the site where the ad is displayed.
) R+ {; R8 O, J4 x{zone_id} ID of the ad zone where the ad is displayed.. n% k! e! N1 @. U4 h: {
{category_id} ID of the category detected./ @9 x) h8 S" i# A1 ?# Q* w8 v" x
{country} 3-char country code of the visitor.0 E8 @" k8 q5 K% O8 c3 O
{time} Timestamp, used as a cache buster. MobPartner Dynamic Tracking Tokens/Scripts/API
1 a9 g1 |& }+ u# w3 c& aTokens Description
" c# T5 {9 V9 p( v[=MOBTAG=] Reference ID specified by MobPartner to reconcile with their own system
# c# ]2 s6 v/ S2 i[=DEVICEID=] The UDID of the Android device as device_id( c; P, F6 f& \. w& I& s$ J2 n W
[=ANDROIDID=] The parameter for Android ID as android_id+ _$ n/ f2 x; U8 h1 z, [. C
[=MACADDRESS=] The MAC address of the Android phone’s wifi adapter as mac_address* A, ^. Z: }0 a; r: @0 R3 H0 z
[=ODIN=] The ODIN of the Android device as odin
: Q1 x$ s' M$ g9 i7 q[=PUBLISHERID=] MobPartner’s publisher ID as sub_publisher% ]4 h5 l3 B' t1 ^+ d( `
[=SERVICEID=] MobPartner’s service ID as sub_site$ ]% c2 C4 Q1 f& S$ Y4 E6 |. h; m
[=CAMPAIGNID=] Campaign name or ID as sub_campaign% r+ c6 q' v5 ^7 [
[=ACTIONID=] The action ID as sub_adgroup
$ A5 b: `' O; [1 D[=CREATIVEID=] Ad name or ID as sub_ad PopADS.net Dynamic Tracking Tokens/Macros/Scripts : Q0 g; y4 ^: r, n( M$ |
[WEBSITEID] – ID of the website that was source of the popunder,7 ]: _ N% ]7 q& }
[KEYWORD] – keyword that was used for keyword targeting,& G+ N, ?$ s9 r9 T0 k! Q
[CATEGORYID] – ID of category that was used for targeting,5 ?0 f: r7 \& S# u- w7 {
[COUNTRY] – country of the visitor. PopCash Dynamic Tracking Tokens/Macros/Scripts7 h/ u# M, G" @& s
%siteid% – Site ID9 J. G) n# @ E
%cc% – Country Code Plugrush Dynamic Tracking Tokens/Macros/Scripts/ y% {" Z# X2 A8 g( l
{$id} – a unique ID of the traffic source/website
6 e- a# |/ ^8 Z W( c4 a, b% u' H1 \{$cc} – two letter country code of the visitor
( ~5 e! |' J" R; g' u; S4 w{$category} – the category of the traffic source/website4 E2 @ Q1 q0 Y% ~9 M8 H
{$domain} – the domain of the traffic source/website
2 Z" q; N0 w, N. y {1 T: I( b{$trafficsource} – type of the traffic source (babelog, blog, dump, mgp, tgp or tube)
/ n' Q& q1 I g3 m0 w% V: s{$ad_id} – a unique ID of your ad (works on PlugTraffic only)
4 W) y, q) d1 H: C1 i{$ad_ref} – your internal ad reference (works on PlugTraffic only) SiteScout Dynamic Tracking Tokens/Scripts/API
! w, E7 ~& H, g& E5 u' \6 m& wTokens Description. y2 g, X5 A* U$ S& L
{adId} Passes the unique ID # of the ad that was clicked.7 @, f! @9 u* l8 w3 H) Q
{siteId} Passes the unique ID # of the site where your ad was clicked.: a# I; q. U) s# p; S: I
{campaignId} Passes the unique ID # of the campaign that received the click.. X5 K' b) h4 T: k: n0 {# [
{networkId} Passes the unique ID # of the exchange where your ad was clicked.
1 B N2 B3 N- p& U{postbackId} Passes the unique ID # of the visitor that clicked your ad.
5 P" ?: _$ b( |* Q. [5 K{domain} Passes the domain name where your ad was clicked. X" k7 y) b0 d$ m& f
{pageUrl} Passes the URL of the page where your ad was clicked.
( o$ r! n5 r5 s) W7 a, O* C" d. x: n{demographicIds} Passes the ID(s) of the applicable audience segments./ m6 t8 Z& L4 o% b
{contextualIds} Passes the ID(s) of the applicable contextual categories.+ W7 b2 n+ U3 M8 K( \! a. Q
{dpid} SHA1 hashed platform-specific ID (e.g., Android ID or UDID for iOS). (mobile only)7 M) V+ t+ Y, v
{did} SHA1 hashed device ID; IMEI when available, or else MEID or ESN. (mobile only)
% q, A- h5 u4 X/ v; t{uid} This value represents either {dpid} or {uid}, in that order of priority. (mobile only)+ c2 S. v. Y, A c5 s, S
{carrier} Passes the carrier of the people that click your ads. (mobile only)
& T: v& c" a5 J3 S) M' o% ]{device} Passes the device of the people that click your ads. (mobile only)9 N, O% ?3 X8 G1 N
{appId} Passes a numeric ID (for Apple) or bundle name (for Google) specific to the mobile app responsible for generating the click. [Example values: “383763″ (Apple) or “com.google.mygoogleapp” (Google)] (mobile only)
! Q) f; K. c3 V{appType} Passes a string that outputs the origin or type of application responsible for the click. [Example values: “APP_STORE” (Apple) or “PLAY_STORE” (Google)] (mobile only) StartApp Dynamic Tracking Tokens/Scripts/API% V9 B B9 O5 g' N& V+ B! V
Tokens Description
7 j0 f' t# o3 _' O4 C \# G" K2 suser_id get the Android ID or IDFA of the user who clicked your ad./ a; \& m' ]$ R- B. F; f
app_id get the App ID of the publishing app from which every click came.
5 V* O: M x2 M! ~ C6 [# ecreative_name get the creative name as you inserted it on our portal.
6 |2 X! ?5 D1 g/ ~% E- f% v) dcampaign_id get the campaign ID that was automatically assigned to your campaign on our portal.1 i' ]2 M* Y6 n# p( U9 k
bid_cost get the CPC bid you used for each click. Go2mobi Dynamic Tracking Tokens/Scripts/API
: n+ r6 P- Q [6 z- K& cTokens Description' A& w) d- A* F9 m) W
{clickid} Go2mobi unique click id
: t0 n7 c7 e& R% Q+ `7 H- _{campaign} Go2mobi campaign id/ d9 H6 M' E% d4 p* M) a
{pln} Exchange placement name6 ^7 |: ~ X, W( D
{plid} Exchange placement id
8 [, q/ _( S+ `" S/ i{crid} Go2mobi creative id
+ ^' A4 m) ^; X9 @9 L! S% i{imp} Impression dimensions (width x height)* b% d& x. J: S4 C! c
{cc} Exchange country code of user
# P. D# j' P/ N! I- k0 d) e{referrer} HTTP referrer url (if applicable)
, v$ D+ X9 B1 q$ N3 t% O{referrer_domain} HTTP referrer domain (if applicable)
# b) f) {& B1 W{isp} Carrier name of user
$ K6 i3 m3 k$ {8 r+ m% H; ?{ip} IP address of user
) v# i/ l" @; E9 A' l{xip} Proxied IP address of user! k. r# U3 J. \1 l! Q7 u
{country} Carrier country of user$ |8 i1 q5 K9 A* U% ^: e1 w
{region} Carrier region of user
3 A1 |! g7 Q$ D{city} Carrier region of user- K' E/ `( _8 r
{agent} Device user agent
A7 s+ x4 A0 B( a5 ?{ua_hash} Device user agent SHA1 hash' l' o( |& ^% w$ }" g
{device_vendor} Device make
w+ \+ M5 ]$ v/ R: ~) [{device_model} Device model
5 e: r# h0 D' y! w. c% C{os} Device operating system) }) D& G5 }& L" P! v* q: H9 G8 B
{os_verion} Device operating system version, K) p- M3 {4 m6 H* z
{year} Device year of release Decisive.is Dynamic Tracking Tokens/Scripts/API* h m$ E& p0 {5 A! b) N7 n
Macro Field Info# g2 y' x; l! O8 x; s- m1 H; i h }4 q
{{{bidhash}}} Unique impression ID (Use this to track conversions/actions)
4 X( d& C+ u& \3 F1 E{{{ad_id}}} Ad ID (Identifies the ad associated with the impression/click/conversion)* n9 w/ H8 A4 z8 Y" |- D
{{{creative_id}}} Creative ID (Identifies the creative used in the ad)% w( F0 J' a K$ Z$ x
{{{ad_name}}} Name of campaign
- g# g0 h* n& ?, M$ c X{{{carrier}}} Carrier used by mobile device (Verizon, AT&T, T-Mobile, …)
) ^0 ?: `+ I( ^. |0 M- Q{{{os}}} OS of device (Android, iOS, BlackBerry OS, Windows Phone OS, …)8 b+ M7 Z( O% K% `
{{{os_version}}} OS Version (Android 4.0.4, iOS 6.0.2, …)7 c% y, ] O3 ]' [
{{{device}}} Device type (iPad, DROID RAZR, Kindle Fire, …)
' I% M6 @( C; f{{{media}}} app or site
B7 ^- j( a4 {' g( Z{{{country}}} Country of visitor (United States, Mexico, Canada, Germany, …)
8 ?! m3 K" g& h{{{ip}}} IP address of user
2 X2 W: B2 v1 e! s, u4 O8 \{{{app}}} Name of app where ad is placed5 \: D" ~5 g6 c" Z
{{{site}}} Name of site where ad is placed0 M# M4 H0 p+ u. B
{{{placement}}} Combination of site and app. Name of either site or app where ad is placed.9 M7 ~3 w' D' h8 I5 h
{{{ua}}} User agent string
% m/ t* @2 z0 `1 u1 v4 e{{{category}}} IAB Category of site/app
; A; E, {& z2 Z+ w& V" u{{{subcategory}}} IAB Subcategory of site/app
- ]4 k0 Z0 Y0 n& ^{{{idfa}}} iOS User IDFA Leadbolt Dynamic Tracking Tokens/Scripts/API [TRACK_ID] – Reference ID specified by LeadBolt to reconcile with their own third-party system
* S% x7 p) A: o9 n- ]3 O( k[CLK_ID] – Click ID as sub1; z' ] q2 Q2 o& z6 o5 M
[PUB_ID] – LeadBolt’s publisher as sub_publisher7 o5 g( h2 e3 O& g
[AD_GROUP_ID] – Sub Ad Group as sub_ad_group
, H$ Z2 s4 ^1 P5 R) x+ v. X) m& \[AD_ID] – Ad ID as sub_ad BuzzCity Dynamic Tracking Tokens/Scripts/API {clickcode} To substitute the unique clickcode value associated with this click3 s- t" n4 @9 q" R+ A! _7 p
{pubid} To substitute the publisher ID associated with this click. You need special privilege to use this parameter. For more information , see PubID filtering.5 F5 l$ }" c C6 d
{random} To substitute a randomly generated value associated with this click
( Q; [+ l5 D8 ~) S2 G{timestamp} To substitute an unix time value associated with this click. E.g. 1379453899 – Which represents ISO 8601:2013-09-17T21:38:19Z AirPush Dynamic Tracking Tokens/Scripts/API Tokens Description7 c) x3 o/ q3 @
%guid% GUID is an unique variable generated by Airpush when a click happens. This is automatically generated by Airpush.$ l2 `& V* E+ s+ n; t
%d% IMEI (MD5 encrypted)
2 Y3 b' [1 \5 S0 R4 ?" Z%androidid% Device android id
# R# q8 K- _4 Z* B- T& z/ |%carrier% Carrier name
H6 a3 j; r( F+ r0 d" L0 d2 B! Y%device% Phone model
+ I _& j `. L%manufacturer% Device manufacturer name
% o: ~7 w9 }' s/ d K7 r: I: K%campaignid% Campaign Id
/ m% d! g1 |& ]4 v* h$ L%creativeid% Creative Id6 k& Y0 J( K, M B8 O* w/ b
%ip% Device ip address
( P& i: A( e9 F6 F2 P$ g& B%state% State# l& h p3 L, g8 X: L2 A' ?/ r6 n
%city% City3 ~. A) n, f, x! A- u9 |9 C3 f
%dapp% App Id
4 }. S, g# W1 v" o3 P%pubid% Application Developer/Advertiser Id7 G+ [7 I: Z* @3 K% C; g
%framework% Device OS Version Traffic Force:
$ V% p# p2 G' W+ B9 l3 H- T% e5 z{site_id} – id of the site on whch the ad is shown
7 x+ m* i" ~& {{channel_id} – id of the channel on which the ad is shown
2 H2 @+ W) e1 h# ?- F{campaign_id} – id of the campaign
+ \* D" B; e0 F{group_id} – id of the group) s' `4 a5 b1 h9 I
{ad_id} – id of the ad
, J/ O, l) o: O0 r- T{keywords} – list of keywords by which the ad was found
0 S/ s9 c* V7 j6 C g' P* |{v_country} – visitor country
$ T/ R! j8 M# Q8 Z, j" p{v_language} – visitor language; |- |9 Q: V, f N5 w+ h% E
{v_browser} – visitor browser
; |5 v0 \3 h6 `; T{v_os} – visitor operating system Traffic Factory:
8 ^* k% W( I* U5 }{campaign.id} Campaign’s id
u2 L6 e+ f; W3 {{target.bid} Target’s bid
0 z1 B T2 |( o8 U. l+ k9 f& A{banner.id} Banner’s id. V$ A+ w. p. a% R3 f0 Z5 T% [7 s
{banner.name} Name of the banner: ~# S: ?# C |+ f. N" Q) S
{banner.size} Size of the banner e.g. "338×235"
; h2 |- \9 I2 N. W& \) l{target.name} Campaign’s target name* n! C. V) h Z! p/ W# M+ K
{categories} The page’s categories' o' ?" d7 z- [
{user.country} 3 letters ISO country code of the user’s country. e.g. "FRA" for France
/ k3 Y9 y3 m& m9 J{user.browser} User’s web browser
Q! {! m" B6 h y{user.os} User’s operating system AdBucks:5 O" f) ~' S) n3 u F
{bannertag} : This is a tag that represents your banner. It is created in the Banner Macro Tag field when the banner is uploaded and can be edited later if needed.! ^; c8 G3 ?+ E0 G) X
{campaigntag} : This is a tag that represents your campaign. It can be changed in the bid editor.
% j( \. |$ {9 ^- L7 l% ^{spottag} : This is a tag that represents the spot (page location on the site) your ad appears on. This value is set by AdBucks and cannot be customized.; R* H1 D6 w7 U# H
{site} : This is a tag that represents the site your ad appears on. This value is set by AdBucks and cannot be customized.
! q3 Z# D- @, D$ u" ^{width} : This is a tag that represents the width (in pixels) of the ad spot. This value is set by AdBucks and cannot be customized.8 Z C% `8 \4 D0 A0 F, J2 ^- w
{height} : This is a tag that represents the height (in pixels) of the ad spot. This value is set by AdBucks and cannot be customized.5 y7 L9 l- x7 k
{size} : This is a tag that represents a shortcut equivalent to {width}x{height}.
% N* y' c) I0 P6 X{year} : This is a tag that represents the current 4-digit year (2014).
' U2 p. s) E) O{month} : This is a tag that represents the current 2-digit month (09). Adxpansion:
0 w- O+ Y( d$ ^8 H! K{zone}
$ Z6 u+ v3 A' \& S, P{keyword}
* Z2 ~, R* B) R9 J# J{country} 50onRed:4 J# ?2 p6 S/ o2 ]
{country}, {bid}, {target}, {campaign_id}, {creative_id}, {target_id}, {domain}, and {click_id}
: a, B: f: ~- N) s* B
$ j* J3 O. `; ~2 L |