之前设置追踪,在token方面设置出错,逛论坛无意发现这篇文章,感觉对新手可能有些用处,有需要的可以看下,除了看token,还可以看下iAmAttila用的流量平台{:soso_e113:} , f/ S7 @1 o" B: v3 @, t u7 k
iAmAttila’s TOP List of Traffic Source TOKENS 9 E4 G: @) J5 ?1 _) }
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ExoClick Dynamic Tracking Tokens/Scripts/API
6 }# [- L( e9 s/ w/ \( A+ QTokens Description% v- ^" x8 f8 j q, _
{campaign_id} ID of the campaign.
/ O6 r1 F: w2 K# ~6 g{variation_id} ID of the variation. (Banner or landing page)
R! ^- z5 C2 g! S6 P{src_hostname} Domain name where the ad is displayed.4 G( O. M. l4 U! s; e+ r* O
{site_id} ID of the site where the ad is displayed.' ~ C8 @# s; i6 X% Y# S
{zone_id} ID of the ad zone where the ad is displayed.$ @) Q) W& m& S! Y5 L, `8 y
{category_id} ID of the category detected.
7 }& i+ e5 ?) x( z6 S{country} 3-char country code of the visitor.. Z! ~ r' q! Q4 O
{time} Timestamp, used as a cache buster. MobPartner Dynamic Tracking Tokens/Scripts/API
- T2 \- t% j9 J% N- q2 C! ~. vTokens Description
5 F8 Q: ~) v6 r[=MOBTAG=] Reference ID specified by MobPartner to reconcile with their own system% j/ [) t( C) c/ R8 z
[=DEVICEID=] The UDID of the Android device as device_id9 H; @2 K1 P( r: A& ]
[=ANDROIDID=] The parameter for Android ID as android_id
9 W- j, s; |+ L7 l/ E9 K* p0 f7 x[=MACADDRESS=] The MAC address of the Android phone’s wifi adapter as mac_address: {2 ? F7 p! V+ J4 N) N
[=ODIN=] The ODIN of the Android device as odin
. Y. A7 g; J. Y6 ^[=PUBLISHERID=] MobPartner’s publisher ID as sub_publisher9 S6 {1 `; t. W. U: [( J- G
[=SERVICEID=] MobPartner’s service ID as sub_site4 [5 d5 J$ J7 G# d9 t" V
[=CAMPAIGNID=] Campaign name or ID as sub_campaign, H# J- [: ^ o
[=ACTIONID=] The action ID as sub_adgroup
* {# w( G. m* T! m6 y& B8 M! Y[=CREATIVEID=] Ad name or ID as sub_ad PopADS.net Dynamic Tracking Tokens/Macros/Scripts + {* {6 Z0 z! C1 f+ V
[WEBSITEID] – ID of the website that was source of the popunder,
: w. x2 \ a& g6 K[KEYWORD] – keyword that was used for keyword targeting,
( O$ H a9 P( Z9 w( N( P9 D# ][CATEGORYID] – ID of category that was used for targeting,
5 ~' [1 T: b" ^0 p" B; g[COUNTRY] – country of the visitor. PopCash Dynamic Tracking Tokens/Macros/Scripts0 G d& E \ o8 S$ \3 D" y n
%siteid% – Site ID4 t( G0 O6 B6 w
%cc% – Country Code Plugrush Dynamic Tracking Tokens/Macros/Scripts$ A) x3 C/ Z8 O* p( x5 m' @, k
{$id} – a unique ID of the traffic source/website
' Z6 a3 L5 O' \) Q; p6 }{$cc} – two letter country code of the visitor
, s6 ^6 {/ O: V% F; K6 E{$category} – the category of the traffic source/website& H9 n$ g) A+ S K
{$domain} – the domain of the traffic source/website
* k# ^/ d& ~ n) _. G' v{$trafficsource} – type of the traffic source (babelog, blog, dump, mgp, tgp or tube)
( K$ x& M% j/ m! c$ }, R2 u4 }9 {{$ad_id} – a unique ID of your ad (works on PlugTraffic only)
+ ~/ e7 W& V/ j$ C: ?8 U{$ad_ref} – your internal ad reference (works on PlugTraffic only) SiteScout Dynamic Tracking Tokens/Scripts/API
$ X# T/ |% r2 MTokens Description" ^: m4 m) _: ]3 B$ F
{adId} Passes the unique ID # of the ad that was clicked.
5 A; j9 L; u) e: y& m& |{siteId} Passes the unique ID # of the site where your ad was clicked.. g, @8 L1 N1 t& f2 L6 j( @- J6 Y) @
{campaignId} Passes the unique ID # of the campaign that received the click.! a. T5 ]: l x, ^
{networkId} Passes the unique ID # of the exchange where your ad was clicked.
7 L1 d4 _/ t0 l{postbackId} Passes the unique ID # of the visitor that clicked your ad.
+ V t9 h, ?' m) h Q{domain} Passes the domain name where your ad was clicked.
- m2 U4 V' e D0 y" \3 x* i- C2 ]7 P{pageUrl} Passes the URL of the page where your ad was clicked.* U+ L. c) ]- G: H0 K( z
{demographicIds} Passes the ID(s) of the applicable audience segments.6 |" t0 O- J4 m/ l: A$ h* W0 i
{contextualIds} Passes the ID(s) of the applicable contextual categories.& J6 {6 v' |6 t2 R9 Z8 j% u! v
{dpid} SHA1 hashed platform-specific ID (e.g., Android ID or UDID for iOS). (mobile only)
`0 D4 E) ^3 j; D( s2 W{did} SHA1 hashed device ID; IMEI when available, or else MEID or ESN. (mobile only)* x7 g1 C* q* n% h/ Q
{uid} This value represents either {dpid} or {uid}, in that order of priority. (mobile only): r9 l" F( Z* H% n1 B _: u5 n
{carrier} Passes the carrier of the people that click your ads. (mobile only) Z+ a( n0 V' N
{device} Passes the device of the people that click your ads. (mobile only)
5 m. I# `* t: k# `{appId} Passes a numeric ID (for Apple) or bundle name (for Google) specific to the mobile app responsible for generating the click. [Example values: “383763″ (Apple) or “com.google.mygoogleapp” (Google)] (mobile only): \- x2 u* u7 A. c) w9 }% U
{appType} Passes a string that outputs the origin or type of application responsible for the click. [Example values: “APP_STORE” (Apple) or “PLAY_STORE” (Google)] (mobile only) StartApp Dynamic Tracking Tokens/Scripts/API5 \: A% O0 C7 O8 l
Tokens Description
' H( @8 b* u' s0 w2 y( quser_id get the Android ID or IDFA of the user who clicked your ad.
4 _! [2 m! F/ [5 fapp_id get the App ID of the publishing app from which every click came.6 j Y8 l6 v9 D
creative_name get the creative name as you inserted it on our portal.
+ f3 v8 g8 K# @. {9 {campaign_id get the campaign ID that was automatically assigned to your campaign on our portal.
. p; P" X4 z3 e; P8 Vbid_cost get the CPC bid you used for each click. Go2mobi Dynamic Tracking Tokens/Scripts/API
: o5 O0 N; M1 C: jTokens Description# A0 ?6 `- M2 j
{clickid} Go2mobi unique click id
# K. g; M/ f3 K5 Z! y# N( V) x6 j{campaign} Go2mobi campaign id
. {- C% g, d3 K0 {5 b{pln} Exchange placement name
1 G; A; d( K5 q; ]; j{plid} Exchange placement id1 a% |* p( \# c- t! D
{crid} Go2mobi creative id
4 t& a' {8 c) c; U5 ]{imp} Impression dimensions (width x height), S$ I# K" ]& w7 W. Z# f" \: w: F& n
{cc} Exchange country code of user
# ~$ U; ?( r9 T7 R, ~{referrer} HTTP referrer url (if applicable), B, _/ P& d$ t# n5 d4 Q% I
{referrer_domain} HTTP referrer domain (if applicable)
% j- \; ]5 u" J0 B d: n% X{isp} Carrier name of user. f. X* ^& T4 F- X
{ip} IP address of user% k5 Y0 c' z+ H( q' X* {1 C* {+ Y
{xip} Proxied IP address of user9 R% v% E4 A; G3 v
{country} Carrier country of user$ u/ [1 n4 Q' @, j$ r$ J6 D1 K
{region} Carrier region of user
& j7 o, G1 C( t" b% V$ n3 u{city} Carrier region of user
8 _/ m j% p0 O! a( z+ |{agent} Device user agent+ z/ P. \/ @0 Q! b4 \
{ua_hash} Device user agent SHA1 hash
* O" @0 l! a: g* x: }{device_vendor} Device make: H: `9 O0 ^$ ?! b7 m' n
{device_model} Device model
; L1 _( w; B. e: t4 p8 `/ T{os} Device operating system6 C- [' m" _5 i! q
{os_verion} Device operating system version& L" W0 N9 a) R$ V2 |
{year} Device year of release Decisive.is Dynamic Tracking Tokens/Scripts/API, s" V3 `; T0 d/ U: y3 a
Macro Field Info1 m0 v! e/ o" r: n+ D
{{{bidhash}}} Unique impression ID (Use this to track conversions/actions)
8 m/ |8 m! b7 d0 l2 l, `{{{ad_id}}} Ad ID (Identifies the ad associated with the impression/click/conversion)
$ Z+ o; `* m! S4 k7 s* r# t* C{{{creative_id}}} Creative ID (Identifies the creative used in the ad)
, N6 q# s' {) D* T{{{ad_name}}} Name of campaign
2 D% `2 ^( K2 ~. W- Z{{{carrier}}} Carrier used by mobile device (Verizon, AT&T, T-Mobile, …)9 m; M |, W( N) [ }8 ]' ~9 a
{{{os}}} OS of device (Android, iOS, BlackBerry OS, Windows Phone OS, …)! O' X& R* t4 o$ r5 v, r. X
{{{os_version}}} OS Version (Android 4.0.4, iOS 6.0.2, …)
$ t6 ^' k) o$ @! C" v [: R+ H{{{device}}} Device type (iPad, DROID RAZR, Kindle Fire, …)
' y0 d. H6 j9 N% s8 N, c{{{media}}} app or site" _1 Q- q8 W* f6 A: _$ e& W* C
{{{country}}} Country of visitor (United States, Mexico, Canada, Germany, …)3 i/ ~( a; V- \+ l
{{{ip}}} IP address of user
0 D3 F0 |2 W' A* h* m) ^{{{app}}} Name of app where ad is placed
( r# I1 u1 @& N6 H, a3 z* w' S{{{site}}} Name of site where ad is placed b; h$ Z, `- W2 w+ s
{{{placement}}} Combination of site and app. Name of either site or app where ad is placed.
4 l9 ^" E0 J$ y {$ W) e{{{ua}}} User agent string
; P) ^% ~# _1 a( H6 d5 k{{{category}}} IAB Category of site/app
" ?& |( w# h, |4 ]{{{subcategory}}} IAB Subcategory of site/app6 K6 T9 m4 a0 E4 ]
{{{idfa}}} iOS User IDFA Leadbolt Dynamic Tracking Tokens/Scripts/API [TRACK_ID] – Reference ID specified by LeadBolt to reconcile with their own third-party system: L' b, h1 T, B3 ^
[CLK_ID] – Click ID as sub1
& Z9 q, K5 w' c! r* N. g4 {[PUB_ID] – LeadBolt’s publisher as sub_publisher
6 n+ }3 g- U, p8 I[AD_GROUP_ID] – Sub Ad Group as sub_ad_group! O, ^0 i- A( S: G/ w, P
[AD_ID] – Ad ID as sub_ad BuzzCity Dynamic Tracking Tokens/Scripts/API {clickcode} To substitute the unique clickcode value associated with this click
/ @6 R0 s2 o* q( [5 D6 Z+ c8 w{pubid} To substitute the publisher ID associated with this click. You need special privilege to use this parameter. For more information , see PubID filtering.
: R8 Z" B @9 @* H: I6 p{random} To substitute a randomly generated value associated with this click' ]) ]1 ^: M; d% o$ r3 V( m" U% ?
{timestamp} To substitute an unix time value associated with this click. E.g. 1379453899 – Which represents ISO 8601:2013-09-17T21:38:19Z AirPush Dynamic Tracking Tokens/Scripts/API Tokens Description
% ]" r, s, O& V8 C1 y%guid% GUID is an unique variable generated by Airpush when a click happens. This is automatically generated by Airpush.: {. p" X8 Y( O; L0 L
%d% IMEI (MD5 encrypted)
: L4 S- X6 ]* v1 Z+ ^) y, D+ n: {) @%androidid% Device android id
) N! G6 Q$ J/ h- l%carrier% Carrier name
3 X* w- m5 B5 m: [' H/ ~# L0 |# A9 t6 q- Q" F%device% Phone model
0 y3 @* z& b) W! Q/ T5 f8 f%manufacturer% Device manufacturer name3 R) W: }* {# k) ^
%campaignid% Campaign Id
4 X/ ]* M0 d. n4 F, a% C y%creativeid% Creative Id
+ F; \! R' J, K%ip% Device ip address
/ T7 }9 \; W. `! y% x0 D%state% State0 b9 r2 X6 C( S' P! ]# x
%city% City) j2 W! t" o6 Y, J4 F
%dapp% App Id9 m% A; |5 f- ]9 w; a! ?) C
%pubid% Application Developer/Advertiser Id2 {% f9 v1 W. f: W# B
%framework% Device OS Version Traffic Force:4 E8 ]0 ^0 e& |& r- L
{site_id} – id of the site on whch the ad is shown
& U) h- [( L8 X3 _ p6 |" N{channel_id} – id of the channel on which the ad is shown
- ?- X" ?7 f* Q6 M7 a* `, u, n{campaign_id} – id of the campaign
5 W+ ]* g* v. c. O& k{group_id} – id of the group
3 t7 m3 V( h6 f: z{ad_id} – id of the ad$ r7 k1 e! [- \2 X; w# e O$ b
{keywords} – list of keywords by which the ad was found
. @) O+ y2 J) I4 A1 \! ^{v_country} – visitor country/ `8 s7 \+ j! ^: q
{v_language} – visitor language
) N( ~/ D0 I9 v, e1 _{v_browser} – visitor browser. j V0 f( ]# M& c, b
{v_os} – visitor operating system Traffic Factory:, i7 a* N* r2 g0 m+ R" l( I
{campaign.id} Campaign’s id
9 ?, q/ `- n! Y# ]. V; H s, R{target.bid} Target’s bid+ i% A* M8 f7 w$ _2 B1 V
{banner.id} Banner’s id# |0 E$ h# s/ h. X
{banner.name} Name of the banner9 N' Q/ t* i8 y: v9 y
{banner.size} Size of the banner e.g. "338×235". V; a' W" Q( _6 j2 s
{target.name} Campaign’s target name) {! k2 H P0 G8 \' N
{categories} The page’s categories
) Y/ q0 w7 d4 g2 K8 O" K{user.country} 3 letters ISO country code of the user’s country. e.g. "FRA" for France
& W' ^- X8 c) ]/ Q& u) P{user.browser} User’s web browser G1 H. \0 q! v5 m* j
{user.os} User’s operating system AdBucks:
# M+ s; b) g9 @6 l# ~. p2 N) S$ ]{bannertag} : This is a tag that represents your banner. It is created in the Banner Macro Tag field when the banner is uploaded and can be edited later if needed.3 s* u( f; M; E$ R" `1 s
{campaigntag} : This is a tag that represents your campaign. It can be changed in the bid editor.& L& h: V& \' `7 d
{spottag} : This is a tag that represents the spot (page location on the site) your ad appears on. This value is set by AdBucks and cannot be customized.4 @ f# n; n' b# E; r) ]
{site} : This is a tag that represents the site your ad appears on. This value is set by AdBucks and cannot be customized.
+ g" O# ^0 ~; u; S. e5 {( _. X{width} : This is a tag that represents the width (in pixels) of the ad spot. This value is set by AdBucks and cannot be customized.
$ C7 ?% _$ y2 n5 x& |0 l0 u/ |0 G{height} : This is a tag that represents the height (in pixels) of the ad spot. This value is set by AdBucks and cannot be customized.
- ?8 c: p% ?4 k! t{size} : This is a tag that represents a shortcut equivalent to {width}x{height}.+ \# i7 g* x) J+ p
{year} : This is a tag that represents the current 4-digit year (2014).* h0 E: p. B9 k0 V0 \
{month} : This is a tag that represents the current 2-digit month (09). Adxpansion:7 g( w( k7 |/ ~8 g) X$ _
{zone}
5 l! S, r H- Y) I' O{keyword}% z9 |1 W+ X2 U1 q# {
{country} 50onRed:
. a U: i. M# Q3 c* s{country}, {bid}, {target}, {campaign_id}, {creative_id}, {target_id}, {domain}, and {click_id}
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