之前设置追踪,在token方面设置出错,逛论坛无意发现这篇文章,感觉对新手可能有些用处,有需要的可以看下,除了看token,还可以看下iAmAttila用的流量平台{:soso_e113:} % q b) s8 W3 [1 w3 T9 {
iAmAttila’s TOP List of Traffic Source TOKENS 2 E8 e6 R& O0 v" c6 y
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ExoClick Dynamic Tracking Tokens/Scripts/API8 s4 H/ I) n4 x
Tokens Description
1 }% N' Z2 O# @+ {8 P{campaign_id} ID of the campaign.
' K' i0 ~$ W' V- p! P{variation_id} ID of the variation. (Banner or landing page)5 A5 y- }: b8 }) t* R8 |) i
{src_hostname} Domain name where the ad is displayed.
4 V" w1 d3 \: k0 w$ C$ l{site_id} ID of the site where the ad is displayed.
7 u" b0 o9 ]; P/ H) d" D5 c{zone_id} ID of the ad zone where the ad is displayed.
2 D! a# S3 `" I. \$ k' h3 e{category_id} ID of the category detected.9 m) F! N6 {9 e: v' y# r6 ]
{country} 3-char country code of the visitor.
* [- T( D6 l" ~8 G1 q6 E{time} Timestamp, used as a cache buster. MobPartner Dynamic Tracking Tokens/Scripts/API& N+ S$ W) O- e2 o
Tokens Description# w3 ?: P5 M% \6 a8 |
[=MOBTAG=] Reference ID specified by MobPartner to reconcile with their own system& `) E' B. s$ G6 N
[=DEVICEID=] The UDID of the Android device as device_id
% U& j- V5 Y3 ?[=ANDROIDID=] The parameter for Android ID as android_id
( U$ m2 k) y6 \/ Q6 h[=MACADDRESS=] The MAC address of the Android phone’s wifi adapter as mac_address l- {: r1 U5 l* U4 R
[=ODIN=] The ODIN of the Android device as odin
, F: M9 j/ M0 O$ v[=PUBLISHERID=] MobPartner’s publisher ID as sub_publisher
2 g J4 v2 i! ~4 e( D- U) f[=SERVICEID=] MobPartner’s service ID as sub_site
. g3 F$ z3 q7 ?( [& g9 A0 }' B[=CAMPAIGNID=] Campaign name or ID as sub_campaign
* O* o# h: {9 e8 P1 V" f5 G/ D5 v[=ACTIONID=] The action ID as sub_adgroup
0 V. Z& n+ B# y( J[=CREATIVEID=] Ad name or ID as sub_ad PopADS.net Dynamic Tracking Tokens/Macros/Scripts
4 N$ T: ]' x* h; K8 Q[WEBSITEID] – ID of the website that was source of the popunder,
* W E0 c% U6 b3 g' c! w[KEYWORD] – keyword that was used for keyword targeting,
) V. j( ]* Q1 v$ Q: [9 `5 ~[CATEGORYID] – ID of category that was used for targeting,
7 b5 W; B S, g: f/ A8 d[COUNTRY] – country of the visitor. PopCash Dynamic Tracking Tokens/Macros/Scripts
4 C+ G; O, ]5 f) ~* o o%siteid% – Site ID
( Q1 s c9 u3 o' M" i0 N%cc% – Country Code Plugrush Dynamic Tracking Tokens/Macros/Scripts' E+ O: Z0 n7 H: h
{$id} – a unique ID of the traffic source/website, u5 z5 |8 ?( |$ s( w
{$cc} – two letter country code of the visitor. z7 f# m7 M1 t$ F2 }, K0 ?( f
{$category} – the category of the traffic source/website3 P R" e7 r; }- i4 ~; n* m% o8 G
{$domain} – the domain of the traffic source/website! A. {: Y# j) |* k+ t+ s) S
{$trafficsource} – type of the traffic source (babelog, blog, dump, mgp, tgp or tube)
- g( P* _5 D+ z9 Z; `$ `: L Z/ M5 Q{$ad_id} – a unique ID of your ad (works on PlugTraffic only)6 f, @3 @" @! w% D% H
{$ad_ref} – your internal ad reference (works on PlugTraffic only) SiteScout Dynamic Tracking Tokens/Scripts/API, E, l+ `2 z: d! O4 B
Tokens Description4 l! ?) o2 w# L% ^, A2 M8 k7 s) v7 u
{adId} Passes the unique ID # of the ad that was clicked.) Q9 v" e7 X2 T
{siteId} Passes the unique ID # of the site where your ad was clicked.
- n9 w% ^! h' ]8 r/ N0 R- a* b{campaignId} Passes the unique ID # of the campaign that received the click.
/ D2 U! [+ L5 k{networkId} Passes the unique ID # of the exchange where your ad was clicked.
) t; ?9 q$ ^( ^$ f{postbackId} Passes the unique ID # of the visitor that clicked your ad.- @, W. l$ z* b6 C8 I- R& {* L
{domain} Passes the domain name where your ad was clicked.
) _+ f/ \" T M2 h6 A; _{pageUrl} Passes the URL of the page where your ad was clicked.
7 ?/ J# W! ?+ p3 _8 r) _6 v{demographicIds} Passes the ID(s) of the applicable audience segments.- R, k- o* x3 T% k/ r& y3 L; h4 w
{contextualIds} Passes the ID(s) of the applicable contextual categories.
" o& C/ a, B7 g/ `$ p. H% {{dpid} SHA1 hashed platform-specific ID (e.g., Android ID or UDID for iOS). (mobile only)& a) U# S: H- N4 w
{did} SHA1 hashed device ID; IMEI when available, or else MEID or ESN. (mobile only)0 N" S9 W, h- r. {
{uid} This value represents either {dpid} or {uid}, in that order of priority. (mobile only)
5 i& Y) i* {6 `& F$ b{carrier} Passes the carrier of the people that click your ads. (mobile only)% g5 Y$ g+ d" U+ _% h/ k" W* B
{device} Passes the device of the people that click your ads. (mobile only)
$ A1 y( C5 p$ V$ K; _' T& Y5 e, ~{appId} Passes a numeric ID (for Apple) or bundle name (for Google) specific to the mobile app responsible for generating the click. [Example values: “383763″ (Apple) or “com.google.mygoogleapp” (Google)] (mobile only)
) u8 |6 z+ M: _5 a{appType} Passes a string that outputs the origin or type of application responsible for the click. [Example values: “APP_STORE” (Apple) or “PLAY_STORE” (Google)] (mobile only) StartApp Dynamic Tracking Tokens/Scripts/API
0 q% D- F2 a; A/ {% W; DTokens Description
1 E9 L- |/ v5 N- B' H0 Luser_id get the Android ID or IDFA of the user who clicked your ad.% n8 f5 b3 q, Z
app_id get the App ID of the publishing app from which every click came.& k# u0 q4 Y6 S2 Y$ A! h
creative_name get the creative name as you inserted it on our portal.
7 {# ]) {8 X6 I( h/ I9 K: l7 Jcampaign_id get the campaign ID that was automatically assigned to your campaign on our portal.
9 E0 R; j6 s9 X/ Pbid_cost get the CPC bid you used for each click. Go2mobi Dynamic Tracking Tokens/Scripts/API
4 X1 ^6 F0 i) R% X' o' n: ~1 iTokens Description8 N- T) ^# W' u5 }( ^6 j1 p( j3 h' [
{clickid} Go2mobi unique click id
, P- K0 X- ?3 X* b( O7 P: [% ~( `{campaign} Go2mobi campaign id* a, [8 p- H1 C; T- U& q, }7 j
{pln} Exchange placement name
: l9 a# Z0 k/ S{plid} Exchange placement id
* U+ ~5 F2 p: V" q# w{crid} Go2mobi creative id r% y: P- [& P' H; k
{imp} Impression dimensions (width x height). ]2 U: s: Q! @0 F5 t/ e! S7 Y
{cc} Exchange country code of user2 R3 ]" V' J3 r
{referrer} HTTP referrer url (if applicable)
6 n" z, s/ L0 T4 w" y{referrer_domain} HTTP referrer domain (if applicable)
- m! c0 D! C9 d4 ^" z2 ~4 ^{isp} Carrier name of user1 p5 M1 m" P( S0 x
{ip} IP address of user, m! B% Q3 ~7 z' `3 G3 w( w6 s
{xip} Proxied IP address of user6 w% x, } n6 P$ \7 \/ z/ ~0 Y
{country} Carrier country of user
3 s: C( F3 S# ~1 G5 o. L5 e# s{region} Carrier region of user/ _4 I) H4 }: S) f
{city} Carrier region of user
5 s6 ]* e* y* c) @% i; G$ r{agent} Device user agent
I% m _' D% o; N2 A V{ua_hash} Device user agent SHA1 hash7 e6 o9 ^1 y- Y1 q
{device_vendor} Device make& Q0 Q- W `" s, R- V1 m+ d5 D5 t
{device_model} Device model
9 b" u E" r7 R: a* b{os} Device operating system+ S, W6 @( d: d' H* W: |+ l& V7 w
{os_verion} Device operating system version
# l( Q( m5 H, [{year} Device year of release Decisive.is Dynamic Tracking Tokens/Scripts/API
, H# h9 c6 q8 a9 ?Macro Field Info9 W, {: d* k, X) r$ n* U
{{{bidhash}}} Unique impression ID (Use this to track conversions/actions)) n4 h" ~! w9 z
{{{ad_id}}} Ad ID (Identifies the ad associated with the impression/click/conversion): G# I2 F9 D% e9 x: ]
{{{creative_id}}} Creative ID (Identifies the creative used in the ad)' O& s2 Y' V& n! }1 n, b: w G
{{{ad_name}}} Name of campaign
* Y5 t/ ^: D) \" J{{{carrier}}} Carrier used by mobile device (Verizon, AT&T, T-Mobile, …). D+ l7 \ G$ V, f# D- U7 A2 }
{{{os}}} OS of device (Android, iOS, BlackBerry OS, Windows Phone OS, …)) D4 v8 ]% X' b$ W
{{{os_version}}} OS Version (Android 4.0.4, iOS 6.0.2, …)
0 a1 f% U, r q; Q- d$ f{{{device}}} Device type (iPad, DROID RAZR, Kindle Fire, …)0 B* ~9 J" |$ `% F$ T7 o/ N+ L; I' y
{{{media}}} app or site3 `! M) Q3 l4 @! \2 B4 Y3 c! k
{{{country}}} Country of visitor (United States, Mexico, Canada, Germany, …)
! h$ P- r6 l! e, \# I6 y{{{ip}}} IP address of user
4 e/ ~ L9 k, e: g' ^ B/ f{{{app}}} Name of app where ad is placed
9 @+ m/ J* n1 w* i$ d) g3 v! G1 F{{{site}}} Name of site where ad is placed" S) z0 @, s0 K0 y f" A
{{{placement}}} Combination of site and app. Name of either site or app where ad is placed.
1 E& f: v9 q- K{{{ua}}} User agent string
( \3 a7 ?/ A0 e$ Q k" {* I/ R{{{category}}} IAB Category of site/app6 S- Y1 d, ~ D
{{{subcategory}}} IAB Subcategory of site/app
. E4 d [6 v$ d0 \6 n; \{{{idfa}}} iOS User IDFA Leadbolt Dynamic Tracking Tokens/Scripts/API [TRACK_ID] – Reference ID specified by LeadBolt to reconcile with their own third-party system+ o6 D; j" q+ c& g6 r& |" s
[CLK_ID] – Click ID as sub1. K5 Y5 ?/ P( |" r
[PUB_ID] – LeadBolt’s publisher as sub_publisher, K4 y! q& d, z0 }$ J
[AD_GROUP_ID] – Sub Ad Group as sub_ad_group
( `7 D Q/ e+ Y+ ~! K t' r& l[AD_ID] – Ad ID as sub_ad BuzzCity Dynamic Tracking Tokens/Scripts/API {clickcode} To substitute the unique clickcode value associated with this click
, T6 s/ z3 J' ?# ?" u2 a. V{pubid} To substitute the publisher ID associated with this click. You need special privilege to use this parameter. For more information , see PubID filtering./ b4 U% z. z! [3 ?9 S& \8 b
{random} To substitute a randomly generated value associated with this click: ?/ M0 H7 w2 {6 f/ }
{timestamp} To substitute an unix time value associated with this click. E.g. 1379453899 – Which represents ISO 8601:2013-09-17T21:38:19Z AirPush Dynamic Tracking Tokens/Scripts/API Tokens Description
' k, d- @& H. [4 K0 }%guid% GUID is an unique variable generated by Airpush when a click happens. This is automatically generated by Airpush.
I, }! Z5 t2 s/ ~& ]0 x5 a) b' M%d% IMEI (MD5 encrypted)$ c' n* a4 I/ E9 e4 H
%androidid% Device android id
1 y; d/ H" i9 B0 `$ V$ T* z%carrier% Carrier name
) u: D5 e- ^/ |% e9 ]4 f) T/ c%device% Phone model
6 b0 S7 R: g( N+ o& \6 U%manufacturer% Device manufacturer name
5 F. @+ Y+ Q. E* R) Y$ f%campaignid% Campaign Id) |1 d, ?3 [" R0 V" J
%creativeid% Creative Id
8 ]5 M8 K0 P' s# E& f) ]%ip% Device ip address
8 z# V1 L2 ?- z2 e! s: b: Y% W%state% State
3 `8 A b3 n0 U. V5 b%city% City
^ q- q9 L9 }% k%dapp% App Id
, Z* v. @3 `, L9 B7 t6 f0 P0 ~& c%pubid% Application Developer/Advertiser Id
" w' }9 E6 ~6 y, A2 P%framework% Device OS Version Traffic Force:% a) j0 a- E* v" F7 `
{site_id} – id of the site on whch the ad is shown5 a, P. f; O+ L$ i' x
{channel_id} – id of the channel on which the ad is shown9 G+ ] M# h3 R& \% [! {
{campaign_id} – id of the campaign
& R; S3 M8 d6 a{group_id} – id of the group
2 q8 F6 x; n q( \6 A8 \( p X{ad_id} – id of the ad
$ B W% _" N, t+ ^/ | h1 e{keywords} – list of keywords by which the ad was found
+ E& S9 W( w1 f# s$ W* g{v_country} – visitor country0 ~7 G X$ f v- [- s2 z) O
{v_language} – visitor language. \0 M2 E# E+ [
{v_browser} – visitor browser
1 E" f; z: {( {{v_os} – visitor operating system Traffic Factory:$ Y ]- P3 M- o
{campaign.id} Campaign’s id5 j( O+ X+ h& o7 K
{target.bid} Target’s bid
2 h& j; W3 L5 |* \ Q$ p{banner.id} Banner’s id. L `2 K$ M' y& [1 \
{banner.name} Name of the banner. V( ^" @, Y1 O' W9 x( a
{banner.size} Size of the banner e.g. "338×235"
1 L7 F7 b- O: x4 k: f{target.name} Campaign’s target name/ i1 o, }- _" q5 t- O1 K
{categories} The page’s categories! }5 i, [7 D G# c
{user.country} 3 letters ISO country code of the user’s country. e.g. "FRA" for France. e; ^2 O4 `& N: F# B, F& m2 u
{user.browser} User’s web browser4 p/ @' e/ Y+ X4 `4 |
{user.os} User’s operating system AdBucks:
k) A, d/ r6 S# C8 E{bannertag} : This is a tag that represents your banner. It is created in the Banner Macro Tag field when the banner is uploaded and can be edited later if needed.- F& Z1 q/ U5 s: g* X% `
{campaigntag} : This is a tag that represents your campaign. It can be changed in the bid editor.# \# P7 p( f, {; {; H
{spottag} : This is a tag that represents the spot (page location on the site) your ad appears on. This value is set by AdBucks and cannot be customized.% d: A: i1 @9 |" {( e+ U
{site} : This is a tag that represents the site your ad appears on. This value is set by AdBucks and cannot be customized.
, h; Z, N" J% M{width} : This is a tag that represents the width (in pixels) of the ad spot. This value is set by AdBucks and cannot be customized.
( x: s/ l% }/ f! l! y0 P{height} : This is a tag that represents the height (in pixels) of the ad spot. This value is set by AdBucks and cannot be customized.
2 [# M9 w- R6 a3 P- ^3 }* g2 V{size} : This is a tag that represents a shortcut equivalent to {width}x{height}.9 Y3 W. ~0 J* V9 @5 E3 L
{year} : This is a tag that represents the current 4-digit year (2014).
0 O; Q" t2 R7 k8 N{month} : This is a tag that represents the current 2-digit month (09). Adxpansion:
2 S1 }, l: K( x7 }{zone}1 o9 D6 @$ `& o7 u) @( e. T, l
{keyword}. }) d, U7 L- |/ U' G; }1 B/ G
{country} 50onRed:' b# q1 o; T/ |) o" \$ C2 f
{country}, {bid}, {target}, {campaign_id}, {creative_id}, {target_id}, {domain}, and {click_id}
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