之前设置追踪,在token方面设置出错,逛论坛无意发现这篇文章,感觉对新手可能有些用处,有需要的可以看下,除了看token,还可以看下iAmAttila用的流量平台{:soso_e113:} # z4 m3 s' k/ u* a( c3 j- Q1 a
iAmAttila’s TOP List of Traffic Source TOKENS 4 J. P- Q7 ^' d. g1 Z
5 v. u# k, M( \6 g2 l
ExoClick Dynamic Tracking Tokens/Scripts/API5 [5 N, J. ]* ?8 W+ E Q
Tokens Description% S8 P h* r. g6 O9 W
{campaign_id} ID of the campaign.% k$ q9 H8 K" g0 U, y
{variation_id} ID of the variation. (Banner or landing page): I! I2 v; N8 R4 \' S+ j1 V6 P0 Q0 {" v
{src_hostname} Domain name where the ad is displayed." t# ~1 r+ M: R9 t4 k4 C
{site_id} ID of the site where the ad is displayed.
' L. k% I7 x* y: [7 ^$ I{zone_id} ID of the ad zone where the ad is displayed.; N' Z! J/ X0 a1 S$ D) `, n# T
{category_id} ID of the category detected.2 l2 h( h* d7 a$ E" w+ {, A- \& q
{country} 3-char country code of the visitor.( M# I* V+ D. I
{time} Timestamp, used as a cache buster. MobPartner Dynamic Tracking Tokens/Scripts/API. y: C" O ?4 \2 ?+ j& X! T
Tokens Description! T7 m/ N0 c6 l" t; y: Y
[=MOBTAG=] Reference ID specified by MobPartner to reconcile with their own system
/ W! X U/ J% a2 Z' m[=DEVICEID=] The UDID of the Android device as device_id: N5 m/ k1 `: ?- z; g
[=ANDROIDID=] The parameter for Android ID as android_id
. o; p% H& r# X( F9 k2 \, t& b[=MACADDRESS=] The MAC address of the Android phone’s wifi adapter as mac_address
2 j% P7 D1 ?, x7 C* n[=ODIN=] The ODIN of the Android device as odin4 a2 j) h# P5 ~, c& H4 g4 y
[=PUBLISHERID=] MobPartner’s publisher ID as sub_publisher
6 g7 D& i6 t7 p2 `8 E) U[=SERVICEID=] MobPartner’s service ID as sub_site# n& C4 E; j* G6 p# O# Q$ ]/ @
[=CAMPAIGNID=] Campaign name or ID as sub_campaign
3 r9 b% D2 ^% q, `2 ][=ACTIONID=] The action ID as sub_adgroup
0 a9 B; ~8 E1 d( I g# w* ~[=CREATIVEID=] Ad name or ID as sub_ad PopADS.net Dynamic Tracking Tokens/Macros/Scripts
" S1 ]% W9 \ u( O1 b& _! U: p$ ][WEBSITEID] – ID of the website that was source of the popunder,
6 L7 }. X) ]! ?5 l# }3 ?[KEYWORD] – keyword that was used for keyword targeting,3 h2 L( Q0 x% O
[CATEGORYID] – ID of category that was used for targeting,
( {$ ~( w% J. e; V$ |9 \+ u[COUNTRY] – country of the visitor. PopCash Dynamic Tracking Tokens/Macros/Scripts
$ P4 V0 W. h$ P# o3 ?) Z4 i%siteid% – Site ID/ `& T, ?: [% e1 @0 K
%cc% – Country Code Plugrush Dynamic Tracking Tokens/Macros/Scripts! o; k0 v/ H3 ^6 o$ g7 g: g4 l t
{$id} – a unique ID of the traffic source/website" v9 L; f. m8 ` }9 T" c
{$cc} – two letter country code of the visitor1 q+ o! p" ~( C7 ]7 D
{$category} – the category of the traffic source/website- ~2 W& t+ ]1 A' C$ t( v7 ^
{$domain} – the domain of the traffic source/website. a D8 u$ A5 w
{$trafficsource} – type of the traffic source (babelog, blog, dump, mgp, tgp or tube)
5 L0 I( i9 ^% z5 v2 s! x: f: }{$ad_id} – a unique ID of your ad (works on PlugTraffic only). h" B8 V5 N/ ~% X- ?# \5 R( R
{$ad_ref} – your internal ad reference (works on PlugTraffic only) SiteScout Dynamic Tracking Tokens/Scripts/API
" u c$ ^+ b6 X( j: kTokens Description; @/ ?0 `$ I6 Q. p. A/ X: `3 }$ p
{adId} Passes the unique ID # of the ad that was clicked.# e. g$ Y4 K; C: v
{siteId} Passes the unique ID # of the site where your ad was clicked.
& x% a1 `) P3 v: n) W, u1 r+ p{campaignId} Passes the unique ID # of the campaign that received the click.
+ Q7 q/ M1 q0 J+ L1 j6 b# E6 ]3 }9 Y{networkId} Passes the unique ID # of the exchange where your ad was clicked.
* v J; H' Y! o: W{postbackId} Passes the unique ID # of the visitor that clicked your ad.* m+ i1 x+ ^1 {9 ] b! L% ^
{domain} Passes the domain name where your ad was clicked.
* K9 d4 l, H, \1 e4 \6 _% l{pageUrl} Passes the URL of the page where your ad was clicked.
' d, ?* q/ O% c( Z8 W8 Q* \{demographicIds} Passes the ID(s) of the applicable audience segments.5 c9 u$ f2 Z; b1 z4 X
{contextualIds} Passes the ID(s) of the applicable contextual categories.7 a8 `2 T5 S2 V! w
{dpid} SHA1 hashed platform-specific ID (e.g., Android ID or UDID for iOS). (mobile only): | Q3 H4 U4 e! L
{did} SHA1 hashed device ID; IMEI when available, or else MEID or ESN. (mobile only)
2 P( s& W$ J v2 _8 g{uid} This value represents either {dpid} or {uid}, in that order of priority. (mobile only)
/ J; C% l3 l1 N" x: j0 e{carrier} Passes the carrier of the people that click your ads. (mobile only)
: J" k5 L8 G' z( Y* @& ~6 m{device} Passes the device of the people that click your ads. (mobile only)
n6 ~+ E0 ^. j9 }4 k{appId} Passes a numeric ID (for Apple) or bundle name (for Google) specific to the mobile app responsible for generating the click. [Example values: “383763″ (Apple) or “com.google.mygoogleapp” (Google)] (mobile only)0 h6 `2 v8 o) @
{appType} Passes a string that outputs the origin or type of application responsible for the click. [Example values: “APP_STORE” (Apple) or “PLAY_STORE” (Google)] (mobile only) StartApp Dynamic Tracking Tokens/Scripts/API& H: y9 [" n2 E0 `9 D0 `, ^/ B
Tokens Description
5 J; e* O( {" M9 @) }user_id get the Android ID or IDFA of the user who clicked your ad.: D) j" i h* C2 v. Q+ A
app_id get the App ID of the publishing app from which every click came.
; H$ V# ^& K l! ]3 e; Qcreative_name get the creative name as you inserted it on our portal.
, P9 P( Z$ s xcampaign_id get the campaign ID that was automatically assigned to your campaign on our portal.5 @$ ]/ I1 F/ m: p- x
bid_cost get the CPC bid you used for each click. Go2mobi Dynamic Tracking Tokens/Scripts/API8 L8 F+ Z- L/ W/ Q; y1 {1 c4 Z
Tokens Description3 M/ S; \# C. d$ M' D- w
{clickid} Go2mobi unique click id; H9 `0 {; r' t$ `' K
{campaign} Go2mobi campaign id. @3 G+ z8 t2 U0 T
{pln} Exchange placement name. n. a. o8 C0 R# \
{plid} Exchange placement id0 m' s0 n6 s) o+ o" ^
{crid} Go2mobi creative id# d: t# L7 o8 g; g
{imp} Impression dimensions (width x height)4 ?* K2 ?$ {" A0 o2 h3 _
{cc} Exchange country code of user
' [: `2 W8 m3 V. G' L( Y{referrer} HTTP referrer url (if applicable)
7 i! p8 @' k M' h+ E' D{referrer_domain} HTTP referrer domain (if applicable)
( n ^2 Y0 N/ Q& U! T{isp} Carrier name of user0 `; p* ?: @/ I% y: x
{ip} IP address of user- M9 K$ P: b- q( ?* a$ Y
{xip} Proxied IP address of user: n, T$ t) B8 C
{country} Carrier country of user4 G2 i5 T2 Q; {. ~; N0 Q/ Y- A* w
{region} Carrier region of user* F5 E& m: N; L6 C
{city} Carrier region of user7 R& d7 T5 R% m
{agent} Device user agent
4 c3 `8 q; D! S6 E! |{ua_hash} Device user agent SHA1 hash
) B* K4 i9 Y: L0 E% p2 ~{device_vendor} Device make0 M/ ?9 D4 @) S1 s1 h
{device_model} Device model8 \8 n( z8 k# ], h# X# C
{os} Device operating system: D- U7 b/ ]$ @" Q
{os_verion} Device operating system version. v! x8 F4 _/ m6 M% O
{year} Device year of release Decisive.is Dynamic Tracking Tokens/Scripts/API
, B; o, y: Q3 y. H% qMacro Field Info2 C5 Q- U% D- E$ a! U
{{{bidhash}}} Unique impression ID (Use this to track conversions/actions). B% u* Q1 L* V, b$ {* F3 j) {" G
{{{ad_id}}} Ad ID (Identifies the ad associated with the impression/click/conversion)8 ~* o6 k( M% f7 f7 H( L/ B
{{{creative_id}}} Creative ID (Identifies the creative used in the ad)
3 [% T+ d R+ U/ ?0 [& J6 t{{{ad_name}}} Name of campaign
0 Q2 \1 p/ q. T) l) u{{{carrier}}} Carrier used by mobile device (Verizon, AT&T, T-Mobile, …); P' V7 q% H: L! q! i
{{{os}}} OS of device (Android, iOS, BlackBerry OS, Windows Phone OS, …): N5 D7 v% }' _4 U$ a8 J2 [" j) l
{{{os_version}}} OS Version (Android 4.0.4, iOS 6.0.2, …)% d0 ^3 B6 Y) j1 ?, w9 u& w
{{{device}}} Device type (iPad, DROID RAZR, Kindle Fire, …)* _: r0 \( d) ? w8 x, ~
{{{media}}} app or site; |/ d- M8 |2 X2 B9 A
{{{country}}} Country of visitor (United States, Mexico, Canada, Germany, …)
+ _! {4 Y! d8 r! b/ I( Z{{{ip}}} IP address of user1 o: g6 I& W, ~) v) B4 ~3 O2 o
{{{app}}} Name of app where ad is placed
9 k: W6 _; p' p8 K$ d{{{site}}} Name of site where ad is placed
- A1 X" Z8 v5 k5 V+ C{{{placement}}} Combination of site and app. Name of either site or app where ad is placed.. f. V# T3 ]* T$ }4 t5 L) g
{{{ua}}} User agent string
. Y3 T- \ {3 X: ?8 @6 c5 e{{{category}}} IAB Category of site/app
, j4 |8 u. Z1 p5 `6 q2 H{{{subcategory}}} IAB Subcategory of site/app2 v& \7 ^- n. B1 j
{{{idfa}}} iOS User IDFA Leadbolt Dynamic Tracking Tokens/Scripts/API [TRACK_ID] – Reference ID specified by LeadBolt to reconcile with their own third-party system6 a( Z, g9 G3 m
[CLK_ID] – Click ID as sub15 ^5 H2 a: q! w3 i# h, O O
[PUB_ID] – LeadBolt’s publisher as sub_publisher& p$ E1 C* S3 p3 Y2 {: E) ~
[AD_GROUP_ID] – Sub Ad Group as sub_ad_group6 q8 g6 u& Z0 f+ t* `9 ]
[AD_ID] – Ad ID as sub_ad BuzzCity Dynamic Tracking Tokens/Scripts/API {clickcode} To substitute the unique clickcode value associated with this click& J2 L0 s; f+ X9 F! e
{pubid} To substitute the publisher ID associated with this click. You need special privilege to use this parameter. For more information , see PubID filtering.* S$ r3 x) z* E5 e9 I3 q
{random} To substitute a randomly generated value associated with this click
8 k2 F7 s2 ?4 O) ~{timestamp} To substitute an unix time value associated with this click. E.g. 1379453899 – Which represents ISO 8601:2013-09-17T21:38:19Z AirPush Dynamic Tracking Tokens/Scripts/API Tokens Description/ G4 B( H: d* D9 C" u
%guid% GUID is an unique variable generated by Airpush when a click happens. This is automatically generated by Airpush.+ L9 u4 U3 W9 L5 A8 W1 h6 l
%d% IMEI (MD5 encrypted)2 p& e' B. \" o
%androidid% Device android id
\4 W" t+ n. `( R%carrier% Carrier name0 T! K) Z- z* a& H
%device% Phone model
: [9 y4 K/ w( {* M. O) i8 [%manufacturer% Device manufacturer name0 y4 L; n2 P; m+ Z) a4 c5 w8 K7 g
%campaignid% Campaign Id4 |3 }+ i1 o8 e3 Q* v. O& n
%creativeid% Creative Id6 q1 Z. q+ D5 h% P9 X
%ip% Device ip address
5 v' A5 s8 H6 `* {. w# H% N%state% State5 @* i2 j/ k8 i& Z
%city% City
9 a- f7 w5 }, X m0 s' n%dapp% App Id0 k4 ]& C5 `& J0 K9 r Q
%pubid% Application Developer/Advertiser Id3 o7 M; j0 a/ \* s1 s6 R
%framework% Device OS Version Traffic Force:4 m1 @/ j1 y+ R3 F! @" c
{site_id} – id of the site on whch the ad is shown
+ }: o2 ?8 z9 w( P* z. f{channel_id} – id of the channel on which the ad is shown
7 W# u8 S* k% {6 s+ r{campaign_id} – id of the campaign) R0 {* j! R9 z* M
{group_id} – id of the group
# p) b+ ~5 l! I' }0 M{ad_id} – id of the ad
, v, U% Q2 p: ]' |) j{keywords} – list of keywords by which the ad was found3 F& B2 D8 }; P* X
{v_country} – visitor country
) M1 _- z: z/ t2 @8 [/ n{v_language} – visitor language
. ^' a& j+ M# T) Y5 t" R6 P. D{v_browser} – visitor browser+ y9 _9 s: n, c: K' ^+ i
{v_os} – visitor operating system Traffic Factory:
1 k) O) N9 q) d{campaign.id} Campaign’s id% _6 r/ h8 d, V9 j. m( ~
{target.bid} Target’s bid
" u$ a7 d& I/ N5 O{banner.id} Banner’s id) {3 X5 u6 S' M' `) a/ f
{banner.name} Name of the banner0 f1 P1 ] D9 O: B3 }
{banner.size} Size of the banner e.g. "338×235"# S1 c" b, B& e9 [9 t
{target.name} Campaign’s target name& z3 U( b6 R5 p
{categories} The page’s categories
; e: ]8 y8 t# R9 H3 l{user.country} 3 letters ISO country code of the user’s country. e.g. "FRA" for France
4 j) B5 A- j$ C8 \0 x{user.browser} User’s web browser: ]9 U0 q% C9 X0 R6 D* l* s$ t/ u
{user.os} User’s operating system AdBucks:
7 A. s0 k1 l* G9 \( x{bannertag} : This is a tag that represents your banner. It is created in the Banner Macro Tag field when the banner is uploaded and can be edited later if needed. U% l9 o4 ^- P6 s @3 U
{campaigntag} : This is a tag that represents your campaign. It can be changed in the bid editor.
' ` D* P: D! b$ w{spottag} : This is a tag that represents the spot (page location on the site) your ad appears on. This value is set by AdBucks and cannot be customized.& u% L' ~% X: X9 W% P( `( ^, m
{site} : This is a tag that represents the site your ad appears on. This value is set by AdBucks and cannot be customized.
& V7 u) Y8 J4 J) K9 s6 r{width} : This is a tag that represents the width (in pixels) of the ad spot. This value is set by AdBucks and cannot be customized.
5 d' ]8 c! f' g$ `{height} : This is a tag that represents the height (in pixels) of the ad spot. This value is set by AdBucks and cannot be customized.; q$ S( a8 J k) q8 \
{size} : This is a tag that represents a shortcut equivalent to {width}x{height}.
, j; g; L/ j# M{year} : This is a tag that represents the current 4-digit year (2014).
6 T* u/ M# P& n1 h( g: w( M. B{month} : This is a tag that represents the current 2-digit month (09). Adxpansion:3 L% Z+ O9 ^1 I8 V
{zone}0 n; k. u2 \. Z' H: L" a1 n- S0 P
{keyword}8 Y) w6 [- _& j& c; a( J" |% b
{country} 50onRed:
, [$ k' N* d' t. N: t# f{country}, {bid}, {target}, {campaign_id}, {creative_id}, {target_id}, {domain}, and {click_id} 2 T9 C6 G* q5 B3 S9 ^
2 A/ I9 \0 [5 i2 G |