之前设置追踪，在token方面设置出错，逛论坛无意发现这篇文章，感觉对新手可能有些用处，有需要的可以看下，除了看token,还可以看下iAmAttila用的流量平台{:soso_e113:} & T7 O2 h9 G1 o3 q- Q1 D6 B
iAmAttila’s TOP List of Traffic Source TOKENS
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ExoClick Dynamic Tracking Tokens/Scripts/API
" P( s! k( R0 _' iTokens Description6 f8 x! Y( O4 e1 Y
{campaign_id} ID of the campaign.
( A8 ^/ l% s3 O{variation_id} ID of the variation. (Banner or landing page). @: ?- h2 m; H; c' b
{src_hostname} Domain name where the ad is displayed./ \: P, G* P ]* x8 R
{site_id} ID of the site where the ad is displayed.
. \) t' ?; N- ^" _- g- I" K{zone_id} ID of the ad zone where the ad is displayed.* `; g8 n( |; B% Q7 c2 E8 V8 h- k
{category_id} ID of the category detected.
) z0 O1 `% Z4 h# A{country} 3-char country code of the visitor.6 T( |& R, X2 J7 G8 R R7 v8 ]
{time} Timestamp, used as a cache buster. MobPartner Dynamic Tracking Tokens/Scripts/API
) x6 t! H" A: c6 f2 ]9 NTokens Description
* B0 j E( T2 @. b Q# W7 S[=MOBTAG=] Reference ID specified by MobPartner to reconcile with their own system
; J1 X6 t8 Y/ t8 k8 t8 N! T[=DEVICEID=] The UDID of the Android device as device_id1 @! n7 C6 e$ B0 k% o3 D1 `
[=ANDROIDID=] The parameter for Android ID as android_id
$ z% ~$ [8 i$ z' a9 _8 A[=MACADDRESS=] The MAC address of the Android phone’s wifi adapter as mac_address' o, u( t. A+ j( f6 A$ k
[=ODIN=] The ODIN of the Android device as odin
# M" e0 `+ V3 A1 w[=PUBLISHERID=] MobPartner’s publisher ID as sub_publisher I9 d4 p' h! U* X M
[=SERVICEID=] MobPartner’s service ID as sub_site# X) B7 r" A4 o& f
[=CAMPAIGNID=] Campaign name or ID as sub_campaign$ i4 o% \+ D) f9 g0 ?9 L
[=ACTIONID=] The action ID as sub_adgroup
) [ {* \. R2 s* O2 B6 M[=CREATIVEID=] Ad name or ID as sub_ad PopADS.net Dynamic Tracking Tokens/Macros/Scripts
' a4 k, |6 `) `% p[WEBSITEID] – ID of the website that was source of the popunder,
0 m7 a! X$ n% u5 @7 q! K[KEYWORD] – keyword that was used for keyword targeting,
3 V8 ?) \% X4 P( `7 f$ u0 S: }& i+ R[CATEGORYID] – ID of category that was used for targeting,
, [3 ~# ~/ u/ u9 m& R7 ][COUNTRY] – country of the visitor. PopCash Dynamic Tracking Tokens/Macros/Scripts
+ t! O5 u8 `7 Z%siteid% – Site ID
5 D8 c6 n( y$ R) P! W%cc% – Country Code Plugrush Dynamic Tracking Tokens/Macros/Scripts) O8 V7 n7 X; R
{$id} – a unique ID of the traffic source/website C f6 e3 Z( t/ ~
{$cc} – two letter country code of the visitor
4 X" _( F8 L3 n7 A{$category} – the category of the traffic source/website
( H6 u5 q0 L" o3 h6 X. `5 l{$domain} – the domain of the traffic source/website- `9 Y- p! @& P
{$trafficsource} – type of the traffic source (babelog, blog, dump, mgp, tgp or tube)
8 i# J7 _( k! {+ v+ Y{$ad_id} – a unique ID of your ad (works on PlugTraffic only)9 U; i/ k& N" k* o/ d9 x, c: V
{$ad_ref} – your internal ad reference (works on PlugTraffic only) SiteScout Dynamic Tracking Tokens/Scripts/API
- p" L6 r$ e! v9 f. Y. ^Tokens Description
+ K7 Z. c3 O8 U& Y; H{adId} Passes the unique ID # of the ad that was clicked.
! L4 a! s- x, q2 K* K{siteId} Passes the unique ID # of the site where your ad was clicked.: P& Q3 }4 i$ B2 P7 |
{campaignId} Passes the unique ID # of the campaign that received the click.1 ^$ v3 I! U2 D: }
{networkId} Passes the unique ID # of the exchange where your ad was clicked.
l9 G, A7 Z" I2 A% j, ^4 K0 ]% ?4 T{postbackId} Passes the unique ID # of the visitor that clicked your ad., H+ T9 ]8 T( \3 n+ q ~; I$ `1 p
{domain} Passes the domain name where your ad was clicked.4 {6 \6 X8 X* g+ ?* g. ^5 F
{pageUrl} Passes the URL of the page where your ad was clicked.7 Z6 z& H& V8 _$ d4 }* b" d
{demographicIds} Passes the ID(s) of the applicable audience segments.
$ p1 l9 @ q& D' \{contextualIds} Passes the ID(s) of the applicable contextual categories.
Z# C9 f9 j, X1 |# d{dpid} SHA1 hashed platform-specific ID (e.g., Android ID or UDID for iOS). (mobile only)0 ?4 A3 T% ^5 g i4 I3 w; w% l5 i! W
{did} SHA1 hashed device ID; IMEI when available, or else MEID or ESN. (mobile only)1 J8 o3 m: J5 [7 j6 ^
{uid} This value represents either {dpid} or {uid}, in that order of priority. (mobile only)- x X/ n+ M4 q7 p1 K4 n: l$ j
{carrier} Passes the carrier of the people that click your ads. (mobile only)6 q% Q8 l7 H& ^- L' Q
{device} Passes the device of the people that click your ads. (mobile only)
2 f, T7 e( e" P: \0 E: q6 R4 h{appId} Passes a numeric ID (for Apple) or bundle name (for Google) specific to the mobile app responsible for generating the click. [Example values: “383763″ (Apple) or “com.google.mygoogleapp” (Google)] (mobile only)
. A2 y. S! h6 m: E" ^8 O! k7 J/ g{appType} Passes a string that outputs the origin or type of application responsible for the click. [Example values: “APP_STORE” (Apple) or “PLAY_STORE” (Google)] (mobile only) StartApp Dynamic Tracking Tokens/Scripts/API
7 p2 [4 B( ^3 ^# R+ V/ I* STokens Description
7 P& R; q; M/ l+ R# Nuser_id get the Android ID or IDFA of the user who clicked your ad.
+ K% I) e X% X8 lapp_id get the App ID of the publishing app from which every click came.9 ?& S9 \7 t5 Y2 _
creative_name get the creative name as you inserted it on our portal.
/ h4 i3 G8 i3 q2 _, b+ [3 T8 R% Wcampaign_id get the campaign ID that was automatically assigned to your campaign on our portal.$ |0 S& b3 I0 p6 T
bid_cost get the CPC bid you used for each click. Go2mobi Dynamic Tracking Tokens/Scripts/API6 C, H/ f- Y0 g$ }
Tokens Description
2 [2 Q! a5 T0 H; y# I, T: K5 t{clickid} Go2mobi unique click id
0 o: m% f; T' c" J4 A( ^{campaign} Go2mobi campaign id
/ L' J, k# A& }/ X4 q{pln} Exchange placement name
g: k6 \+ i! M5 Y{plid} Exchange placement id+ F6 K/ x' y0 u- Y+ }; Y+ A
{crid} Go2mobi creative id W. F- m" ^2 i9 P- _$ S) _; u
{imp} Impression dimensions (width x height): N5 a# e1 [9 S- o8 B3 z! v
{cc} Exchange country code of user- Y4 _6 T- M0 p n! \
{referrer} HTTP referrer url (if applicable)- ]6 I( N. T7 S2 a9 F3 I. ?
{referrer_domain} HTTP referrer domain (if applicable)# I: ~. E& L) E( s/ r
{isp} Carrier name of user
) ]+ e) C9 A* | W ~{ip} IP address of user/ x7 j; s1 h3 o. X" O! k: N) I
{xip} Proxied IP address of user
3 x F9 @% K4 D" S2 ^, U{country} Carrier country of user
; r3 p6 o( P* F2 X( x1 r* Z, t{region} Carrier region of user
/ O9 a& D" r$ p. i{city} Carrier region of user
N- o: v, d( m' a" X{agent} Device user agent
2 }. x3 t6 {8 P. P! L{ua_hash} Device user agent SHA1 hash0 J# `$ \6 k* K, E$ D0 s3 A4 b
{device_vendor} Device make
7 i. M; V! B8 Z5 p3 q{device_model} Device model
, L" F0 S% c7 a7 r; `4 x8 {{os} Device operating system
1 p5 Z3 @/ a4 @* g: I0 j7 [5 c{os_verion} Device operating system version8 i, g. u O M
{year} Device year of release Decisive.is Dynamic Tracking Tokens/Scripts/API
3 ~0 [" }7 e M2 A$ y) ^; XMacro Field Info
7 h! \5 {* c {7 ]1 ?5 [) _, f{{{bidhash}}} Unique impression ID (Use this to track conversions/actions)
$ F( T* w ]+ L: P: ~7 i- P{{{ad_id}}} Ad ID (Identifies the ad associated with the impression/click/conversion)- a- G) a# g5 F W
{{{creative_id}}} Creative ID (Identifies the creative used in the ad)0 X% |2 R8 u6 V/ _# ~
{{{ad_name}}} Name of campaign
8 n ^8 L( o0 ? _9 i5 j{{{carrier}}} Carrier used by mobile device (Verizon, AT&T, T-Mobile, …)7 C: V6 m: ]8 ]) Y3 O+ }
{{{os}}} OS of device (Android, iOS, BlackBerry OS, Windows Phone OS, …)
' n) [9 j' [+ v: C* U/ o{{{os_version}}} OS Version (Android 4.0.4, iOS 6.0.2, …)
4 e1 u! E, r. V9 n$ v0 q5 V{{{device}}} Device type (iPad, DROID RAZR, Kindle Fire, …)4 a7 a# j# \$ i4 _/ E
{{{media}}} app or site, A6 L6 L" x$ O. i) m* K
{{{country}}} Country of visitor (United States, Mexico, Canada, Germany, …)
3 X9 O" m; ^) @$ @% p9 U3 w{{{ip}}} IP address of user
# h8 j7 j+ M$ b3 N3 Z6 y1 F/ i{{{app}}} Name of app where ad is placed
6 t& j( d7 @. }/ J+ F: ^{{{site}}} Name of site where ad is placed: m6 w6 @# |. k, u
{{{placement}}} Combination of site and app. Name of either site or app where ad is placed.0 w* J/ h3 a. l
{{{ua}}} User agent string+ M/ \! a8 x! b L/ H
{{{category}}} IAB Category of site/app
& W; E$ B: p% d, p* X{{{subcategory}}} IAB Subcategory of site/app# x" c7 }( C/ U( F+ f& w S c
{{{idfa}}} iOS User IDFA Leadbolt Dynamic Tracking Tokens/Scripts/API [TRACK_ID] – Reference ID specified by LeadBolt to reconcile with their own third-party system8 K P" m+ q3 N4 p+ w- ~5 E
[CLK_ID] – Click ID as sub1! d# g& t p6 ^: f! `
[PUB_ID] – LeadBolt’s publisher as sub_publisher9 \1 {% s( T% }9 C. x# E
[AD_GROUP_ID] – Sub Ad Group as sub_ad_group1 K; A: k5 f3 P
[AD_ID] – Ad ID as sub_ad BuzzCity Dynamic Tracking Tokens/Scripts/API {clickcode} To substitute the unique clickcode value associated with this click
" h. V5 o E4 l& H{pubid} To substitute the publisher ID associated with this click. You need special privilege to use this parameter. For more information , see PubID filtering./ n: K Y) l7 p3 I# Y/ F0 ?) r
{random} To substitute a randomly generated value associated with this click
; E2 M/ r* M0 x7 u* [{timestamp} To substitute an unix time value associated with this click. E.g. 1379453899 – Which represents ISO 8601:2013-09-17T21:38:19Z AirPush Dynamic Tracking Tokens/Scripts/API Tokens Description
3 o+ R/ b. u$ s: N J3 e, u4 c! M$ ^' E%guid% GUID is an unique variable generated by Airpush when a click happens. This is automatically generated by Airpush.
; h4 e$ O6 a0 t$ t%d% IMEI (MD5 encrypted)+ o9 ?2 \( c; N& t
%androidid% Device android id
- t" B( _9 j0 a3 C9 i# d; ]9 ~- X%carrier% Carrier name! b: i$ _: d9 d. J# [, G, ]
%device% Phone model" `: l) O: t4 p4 x
%manufacturer% Device manufacturer name
' `' U; i2 d; l/ ^" G( [$ ^%campaignid% Campaign Id" h1 m o( N2 Q$ K @1 W+ S5 i
%creativeid% Creative Id
+ J" F# S& W' i. \) q) j5 t$ F+ B2 o%ip% Device ip address8 n: I; Z) R, b- ^
%state% State
1 V7 v- p0 G+ w& K%city% City( h; w/ _% P5 t3 d2 L- I
%dapp% App Id
, x. _# x! F! @4 s$ Z7 Z, C%pubid% Application Developer/Advertiser Id8 E' N! R3 A; S, z7 J* u
%framework% Device OS Version Traffic Force:
{* q( E* Y% }" j+ P; X/ n{site_id} – id of the site on whch the ad is shown
: ]& M; ^3 g) K( s* K, j6 S{channel_id} – id of the channel on which the ad is shown3 g0 ^4 v% B# K5 e
{campaign_id} – id of the campaign
. X: x P: v. D$ |1 l2 P) ]{group_id} – id of the group4 K7 ~, F; m0 S0 T. \
{ad_id} – id of the ad
9 Y: Q0 \' h& u# }# ^( W8 c{keywords} – list of keywords by which the ad was found2 H4 {3 n" b# `) T- [9 L
{v_country} – visitor country8 A4 D. o, m& V7 V
{v_language} – visitor language5 ^7 r4 W9 N7 E; k8 Y
{v_browser} – visitor browser$ O1 [: E5 z6 ~2 e, `
{v_os} – visitor operating system Traffic Factory:
2 Q& T7 Z6 G: d9 g+ n) Y{campaign.id} Campaign’s id! R6 l; r0 `! T- ~2 V6 t
{target.bid} Target’s bid
4 h4 e/ j' p5 a* ?$ ?{banner.id} Banner’s id
# |9 _" \- Q+ F. D- m{banner.name} Name of the banner- P' U3 v8 W# y
{banner.size} Size of the banner e.g. "338×235"
8 o: p. z Q5 ^2 f% Z; m/ M% M{target.name} Campaign’s target name
6 z4 ?: [. e4 S' \/ M{categories} The page’s categories# C. _9 X* U7 J
{user.country} 3 letters ISO country code of the user’s country. e.g. "FRA" for France6 H/ W4 T1 G- ?0 p4 j; {- M5 Q
{user.browser} User’s web browser, G$ P7 S# ~( x1 l3 ]& v. l) H8 w
{user.os} User’s operating system AdBucks:
) y% r, ^0 |; a# c9 A' G/ d{bannertag} : This is a tag that represents your banner. It is created in the Banner Macro Tag field when the banner is uploaded and can be edited later if needed. C: j6 {4 \' b+ r2 A+ B/ o8 D# c/ l
{campaigntag} : This is a tag that represents your campaign. It can be changed in the bid editor.
5 Y" e. s2 q" n( s5 o( w& O: S$ C- e* [9 k{spottag} : This is a tag that represents the spot (page location on the site) your ad appears on. This value is set by AdBucks and cannot be customized.0 w6 Q o& W4 `4 S
{site} : This is a tag that represents the site your ad appears on. This value is set by AdBucks and cannot be customized.
7 d- K2 f; @% V{width} : This is a tag that represents the width (in pixels) of the ad spot. This value is set by AdBucks and cannot be customized.
3 h# I7 w. V: r1 v{height} : This is a tag that represents the height (in pixels) of the ad spot. This value is set by AdBucks and cannot be customized.
. L4 v( F. {; h7 ?{size} : This is a tag that represents a shortcut equivalent to {width}x{height}./ A+ p! [* C' F! { T' ^
{year} : This is a tag that represents the current 4-digit year (2014).
. R- ]" ^: `8 t, @7 Z6 e{month} : This is a tag that represents the current 2-digit month (09). Adxpansion:
- Z" Q' |+ O; D3 h3 B{zone}
! Z* D6 L2 L! C! f{keyword}, } s4 T% o2 r6 B' } J' x* A
{country} 50onRed: e+ j$ b: E6 t# S& J
{country}, {bid}, {target}, {campaign_id}, {creative_id}, {target_id}, {domain}, and {click_id}
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