之前设置追踪,在token方面设置出错,逛论坛无意发现这篇文章,感觉对新手可能有些用处,有需要的可以看下,除了看token,还可以看下iAmAttila用的流量平台{:soso_e113:} 0 B- d. a' T$ F9 {" }) I0 _, W
iAmAttila’s TOP List of Traffic Source TOKENS 2 |, j+ Q+ g' a- [/ K* o% G6 m
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ExoClick Dynamic Tracking Tokens/Scripts/API
* D2 I( r8 x L: g& H+ UTokens Description
$ I' _* K' ?5 W! e2 Q" ]+ Q{campaign_id} ID of the campaign.# {4 b% g l N8 J, H2 n
{variation_id} ID of the variation. (Banner or landing page)
2 R) H D9 q6 L* I{src_hostname} Domain name where the ad is displayed. Y* l ^2 B% J
{site_id} ID of the site where the ad is displayed.: J; e1 c1 t) @
{zone_id} ID of the ad zone where the ad is displayed.
, B2 Z' N8 g: |{category_id} ID of the category detected.+ i2 @+ ^1 g0 k! \8 h' Q0 q3 r6 @
{country} 3-char country code of the visitor.6 c( K% f, H9 U1 @, p* k$ T
{time} Timestamp, used as a cache buster. MobPartner Dynamic Tracking Tokens/Scripts/API6 C ?+ {4 a+ i+ s# k
Tokens Description
/ M0 y- D2 M# f/ f) r+ p1 {6 d# {; d[=MOBTAG=] Reference ID specified by MobPartner to reconcile with their own system
8 S% h" m! o$ W% @6 ~% L[=DEVICEID=] The UDID of the Android device as device_id* E) I( J7 j9 z$ g8 h
[=ANDROIDID=] The parameter for Android ID as android_id5 T5 J) c/ s `( E) `" g0 {/ x" Z( o
[=MACADDRESS=] The MAC address of the Android phone’s wifi adapter as mac_address$ n/ G9 U: j$ q6 y8 z
[=ODIN=] The ODIN of the Android device as odin) w$ v/ m6 L0 E; I0 x3 f
[=PUBLISHERID=] MobPartner’s publisher ID as sub_publisher( D5 B6 x, A: |( S
[=SERVICEID=] MobPartner’s service ID as sub_site
$ e3 H* e2 F6 P+ i! p0 G[=CAMPAIGNID=] Campaign name or ID as sub_campaign0 C1 k# L/ M) f- V4 G6 I3 L
[=ACTIONID=] The action ID as sub_adgroup
$ ]( Z9 f) |! @% s6 M' `2 D. G. e[=CREATIVEID=] Ad name or ID as sub_ad PopADS.net Dynamic Tracking Tokens/Macros/Scripts . {% K& s, ^4 K( b3 G5 a
[WEBSITEID] – ID of the website that was source of the popunder,& ~2 g7 x" _( `# G! Z2 a
[KEYWORD] – keyword that was used for keyword targeting,
) h7 j6 K: B4 ^$ Q4 M. f! [$ v[CATEGORYID] – ID of category that was used for targeting," o) t9 _. `. a1 w; ~3 e0 Q" m2 N
[COUNTRY] – country of the visitor. PopCash Dynamic Tracking Tokens/Macros/Scripts( P: V+ m+ a' O1 N, p5 T! `
%siteid% – Site ID$ i; K; l/ u1 ^0 Y3 s
%cc% – Country Code Plugrush Dynamic Tracking Tokens/Macros/Scripts
6 F8 s, K: Z& }7 T- G8 G3 S{$id} – a unique ID of the traffic source/website
* @9 |7 u: z' b# h{$cc} – two letter country code of the visitor' u& S7 ]0 d. k. B: ~
{$category} – the category of the traffic source/website& R6 c, ^6 o( a
{$domain} – the domain of the traffic source/website
& O D( j# P" F. i0 |/ r{$trafficsource} – type of the traffic source (babelog, blog, dump, mgp, tgp or tube)$ J7 r$ N) C! ^% F% b* s# q
{$ad_id} – a unique ID of your ad (works on PlugTraffic only)
% j, ]# }$ ?# W7 s$ F" {0 a{$ad_ref} – your internal ad reference (works on PlugTraffic only) SiteScout Dynamic Tracking Tokens/Scripts/API3 ]$ d( p8 h! [2 W
Tokens Description
( Z, [* a+ F! ` G* \{adId} Passes the unique ID # of the ad that was clicked.
2 @4 B, q3 [. C) y, L2 Z9 F2 o{siteId} Passes the unique ID # of the site where your ad was clicked.# V& _/ F+ b4 \, R. y
{campaignId} Passes the unique ID # of the campaign that received the click.
) t- H- G M/ N" t! H4 l2 k{networkId} Passes the unique ID # of the exchange where your ad was clicked.# o% n% z* X1 D2 T8 b. y
{postbackId} Passes the unique ID # of the visitor that clicked your ad.1 R1 w' z0 x0 _, g3 r- y
{domain} Passes the domain name where your ad was clicked.
W) K! n2 ~$ }4 u{pageUrl} Passes the URL of the page where your ad was clicked.
, u+ i; o/ r e7 F" h+ G. c! d{demographicIds} Passes the ID(s) of the applicable audience segments.
e \" P5 e, A0 r9 I{contextualIds} Passes the ID(s) of the applicable contextual categories.; W; R" C- w9 k
{dpid} SHA1 hashed platform-specific ID (e.g., Android ID or UDID for iOS). (mobile only)
4 j8 N# w; C% R# v- _* Y" w{did} SHA1 hashed device ID; IMEI when available, or else MEID or ESN. (mobile only)1 z9 V" S5 p* a6 Z! d" ^" J
{uid} This value represents either {dpid} or {uid}, in that order of priority. (mobile only)
8 q7 q. G+ k" H{carrier} Passes the carrier of the people that click your ads. (mobile only)
) \) |( I/ t: J4 O4 E! ]3 z{device} Passes the device of the people that click your ads. (mobile only)/ ^" q+ d: }$ B
{appId} Passes a numeric ID (for Apple) or bundle name (for Google) specific to the mobile app responsible for generating the click. [Example values: “383763″ (Apple) or “com.google.mygoogleapp” (Google)] (mobile only)
- R) C( Z h0 i9 I5 ^{appType} Passes a string that outputs the origin or type of application responsible for the click. [Example values: “APP_STORE” (Apple) or “PLAY_STORE” (Google)] (mobile only) StartApp Dynamic Tracking Tokens/Scripts/API4 N( d: x; O+ H* U3 d9 P
Tokens Description
2 m* y+ h8 V2 W. A6 E: Y; vuser_id get the Android ID or IDFA of the user who clicked your ad.
4 x+ n7 Y5 M4 R; K3 K2 w4 Dapp_id get the App ID of the publishing app from which every click came.# Y5 F3 E. @1 d2 F# J( |) x
creative_name get the creative name as you inserted it on our portal.
1 S/ L9 V) K: L) z; _4 e2 Ccampaign_id get the campaign ID that was automatically assigned to your campaign on our portal.
; Y3 z' X, B: d9 R" A4 ubid_cost get the CPC bid you used for each click. Go2mobi Dynamic Tracking Tokens/Scripts/API, F4 N, W6 X! ~: |& K8 H0 P$ E1 g
Tokens Description
1 b4 v& ?; ^9 J% I7 O3 J/ c3 e% W{clickid} Go2mobi unique click id
. g8 F# c+ `0 |7 R$ Z- Y+ z/ L{campaign} Go2mobi campaign id" R! |% J! O3 ~: X+ {
{pln} Exchange placement name) d/ O! `' \! O- y) @
{plid} Exchange placement id' D( ^4 G0 U; E% h) N/ P
{crid} Go2mobi creative id$ u1 e+ s' I* d( L5 T/ K
{imp} Impression dimensions (width x height)
' ^3 f8 a9 ~# W# A; X1 P: ^{cc} Exchange country code of user4 A% P4 U* z, M2 V- s6 k
{referrer} HTTP referrer url (if applicable)
) U! H4 o v, [! s% Q3 x* B{referrer_domain} HTTP referrer domain (if applicable)
8 `) k# V" s5 X% w; I$ [/ S{isp} Carrier name of user6 V: {, c/ @' x: ]8 V3 `& j
{ip} IP address of user
( J8 Z! \5 L5 [1 R$ n{xip} Proxied IP address of user3 ]! A5 u& a/ b
{country} Carrier country of user
6 o7 z$ j7 ?7 S$ J3 O7 j5 C{region} Carrier region of user5 J- [9 f* k @7 a I l/ d& X
{city} Carrier region of user
' N% f* O: u1 M1 [4 n{agent} Device user agent6 B' R) j' S' r
{ua_hash} Device user agent SHA1 hash
, o. d3 a' c3 b: g. d8 S+ U! w. P, j{device_vendor} Device make: a# r: c% Q R
{device_model} Device model
! L4 z$ g1 K E* W# l" O6 m! i{os} Device operating system
$ _* k8 s! s' g9 W* l X3 B n{os_verion} Device operating system version% l- b# s7 t. z' V) k! [) G
{year} Device year of release Decisive.is Dynamic Tracking Tokens/Scripts/API, a: }8 v/ T1 C7 c. |$ ~$ e
Macro Field Info
9 z5 S' L1 `: H4 Z! I" z6 g4 y{{{bidhash}}} Unique impression ID (Use this to track conversions/actions)
3 a; N4 @- f) S9 |3 ^- @{{{ad_id}}} Ad ID (Identifies the ad associated with the impression/click/conversion)
4 o1 d8 e! Q/ A2 B" D0 K{{{creative_id}}} Creative ID (Identifies the creative used in the ad)/ W, _' K6 _6 _3 t [3 V: M
{{{ad_name}}} Name of campaign; c4 N! {9 J( c' w' \
{{{carrier}}} Carrier used by mobile device (Verizon, AT&T, T-Mobile, …)9 |2 @! d: _4 `+ `7 Z/ K3 o
{{{os}}} OS of device (Android, iOS, BlackBerry OS, Windows Phone OS, …)3 E7 K/ x9 L0 }( B1 o
{{{os_version}}} OS Version (Android 4.0.4, iOS 6.0.2, …)
- P! R3 G6 j6 H{{{device}}} Device type (iPad, DROID RAZR, Kindle Fire, …)6 H4 C8 C! _& A% S
{{{media}}} app or site M5 U/ x- b8 U
{{{country}}} Country of visitor (United States, Mexico, Canada, Germany, …)
7 N5 P0 k; [- ]+ k O7 i3 I) W{{{ip}}} IP address of user
# ?! e1 v+ n4 c/ i{{{app}}} Name of app where ad is placed V1 G! ~$ j% a$ ?5 b; @9 P$ g
{{{site}}} Name of site where ad is placed: x6 G% C' Z( b# S4 @
{{{placement}}} Combination of site and app. Name of either site or app where ad is placed.' ]" Y. H" H. o! z$ v/ e! F
{{{ua}}} User agent string. [* c7 y" c. ]5 C. `# w
{{{category}}} IAB Category of site/app1 L) m( x1 _2 L# |7 \
{{{subcategory}}} IAB Subcategory of site/app
0 ^( i( c( h4 p/ f{{{idfa}}} iOS User IDFA Leadbolt Dynamic Tracking Tokens/Scripts/API [TRACK_ID] – Reference ID specified by LeadBolt to reconcile with their own third-party system' K1 m2 V0 b8 ~" ^
[CLK_ID] – Click ID as sub1/ E" ]2 a# B+ ?
[PUB_ID] – LeadBolt’s publisher as sub_publisher- l# I1 K2 G B- ]2 q
[AD_GROUP_ID] – Sub Ad Group as sub_ad_group
+ Z# [% F z8 w/ Y[AD_ID] – Ad ID as sub_ad BuzzCity Dynamic Tracking Tokens/Scripts/API {clickcode} To substitute the unique clickcode value associated with this click
4 N Z p1 `1 s{pubid} To substitute the publisher ID associated with this click. You need special privilege to use this parameter. For more information , see PubID filtering.
: j( s. p7 Z1 K3 W5 W/ Y{random} To substitute a randomly generated value associated with this click/ G8 L: ~1 T. S1 K& E
{timestamp} To substitute an unix time value associated with this click. E.g. 1379453899 – Which represents ISO 8601:2013-09-17T21:38:19Z AirPush Dynamic Tracking Tokens/Scripts/API Tokens Description
! N3 I# l# E: F E6 s%guid% GUID is an unique variable generated by Airpush when a click happens. This is automatically generated by Airpush.
b1 _: n! T0 d8 _, k%d% IMEI (MD5 encrypted)( L+ n$ v3 Z8 r+ i* x
%androidid% Device android id
$ B' Y% {# ?2 e, V5 |, I9 u' {. _%carrier% Carrier name; q$ w H3 S0 o* H3 Q0 \
%device% Phone model( A# |8 r- `/ b/ I. A
%manufacturer% Device manufacturer name- C# |9 Q8 W; R$ |0 m
%campaignid% Campaign Id
- e6 G+ Y w- J8 u%creativeid% Creative Id
9 ?) \$ k9 R4 T, ?% i) W%ip% Device ip address
9 r6 |3 k' o+ o! j# p; U%state% State5 o& \- z8 D: I! ~1 z# A
%city% City- ^9 e8 b: \' }" K$ ~, X
%dapp% App Id
" j% F9 S0 p1 P% O/ R7 J e%pubid% Application Developer/Advertiser Id% a7 p$ K6 T" i- w
%framework% Device OS Version Traffic Force:
# n3 [ o" m% d9 T{site_id} – id of the site on whch the ad is shown; f2 h* O- z7 Q3 m0 G6 J5 R$ Z
{channel_id} – id of the channel on which the ad is shown
6 o H6 \! |" L ?! }{campaign_id} – id of the campaign* o- }1 ]9 _: O4 E, H3 e9 b
{group_id} – id of the group3 u) h7 v3 A0 |) _
{ad_id} – id of the ad% R( k; E: e; E, {0 P- V- y5 k
{keywords} – list of keywords by which the ad was found, e% W8 J: B: m7 _! p4 c. @2 n& V
{v_country} – visitor country# C/ x* V* |9 H; X$ z7 n
{v_language} – visitor language) W% Y! W' m1 a7 |8 z- i
{v_browser} – visitor browser
( v" L/ a# A0 P2 x2 w3 H{v_os} – visitor operating system Traffic Factory:
4 a/ a5 h+ y* v7 s{campaign.id} Campaign’s id. h( M7 n7 o( `' O6 m+ x
{target.bid} Target’s bid
! s* A( \/ L, S+ |% A6 o& S) F; E{banner.id} Banner’s id
; F' \6 I" ]# W$ S7 k1 Q{banner.name} Name of the banner
" n3 A9 u2 h7 s/ h( W" c{banner.size} Size of the banner e.g. "338×235"
- k5 R0 p. `, M2 o1 M: `{target.name} Campaign’s target name; {% p1 ]+ T' w+ } L! }3 {& P
{categories} The page’s categories# y( P, v5 b, b$ `& n9 U
{user.country} 3 letters ISO country code of the user’s country. e.g. "FRA" for France$ x. b% m2 s0 h0 o
{user.browser} User’s web browser* P) D. a7 A' X( g* g; f$ p
{user.os} User’s operating system AdBucks:
/ y/ o! z, `5 U t{bannertag} : This is a tag that represents your banner. It is created in the Banner Macro Tag field when the banner is uploaded and can be edited later if needed.
* q f9 ~1 e4 G{campaigntag} : This is a tag that represents your campaign. It can be changed in the bid editor.
* L; _2 x7 p$ n3 I- F6 v; a{spottag} : This is a tag that represents the spot (page location on the site) your ad appears on. This value is set by AdBucks and cannot be customized.
& h7 k3 g: V# ?; c/ t4 |" b8 s{site} : This is a tag that represents the site your ad appears on. This value is set by AdBucks and cannot be customized.# v+ ^/ L: q$ R
{width} : This is a tag that represents the width (in pixels) of the ad spot. This value is set by AdBucks and cannot be customized.% Q& I* M+ H( O+ X6 `7 Z
{height} : This is a tag that represents the height (in pixels) of the ad spot. This value is set by AdBucks and cannot be customized.$ ]3 I# w- d8 T% ]" Z9 ?' n8 n
{size} : This is a tag that represents a shortcut equivalent to {width}x{height}., p: X- G+ `+ m
{year} : This is a tag that represents the current 4-digit year (2014).
. o; K$ B. J. ], E! m$ G4 M{month} : This is a tag that represents the current 2-digit month (09). Adxpansion:, M3 y+ P8 V; `+ @
{zone}# ]9 y0 o! r4 L% K
{keyword}9 s9 |' I/ w, Z$ Z8 t+ `# g) ?# Q
{country} 50onRed:
E7 {% X2 f- E: y+ r! d{country}, {bid}, {target}, {campaign_id}, {creative_id}, {target_id}, {domain}, and {click_id} ( s, x" Q6 [: E3 p' Y6 D
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