之前设置追踪，在token方面设置出错，逛论坛无意发现这篇文章，感觉对新手可能有些用处，有需要的可以看下，除了看token,还可以看下iAmAttila用的流量平台{:soso_e113:} * o2 T j# s e$ Z6 i4 i6 N U
iAmAttila’s TOP List of Traffic Source TOKENS ! E( h, G% w( h! E2 Y: M% B+ l, o
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ExoClick Dynamic Tracking Tokens/Scripts/API
) z+ Q2 u# t% b& M' B1 Y$ ~Tokens Description
' z2 u# U. A- p0 h, z1 c ^: V& @{campaign_id} ID of the campaign.
# L6 L( n2 R6 e/ C9 i! e0 r% H# h{variation_id} ID of the variation. (Banner or landing page)
' V& o1 Y% p! g1 U# g+ |{src_hostname} Domain name where the ad is displayed.
K, T/ S6 ? Z3 d* @{site_id} ID of the site where the ad is displayed.
! g8 P6 w% t6 j. W{zone_id} ID of the ad zone where the ad is displayed.
) ]# Z; A+ R9 d( j0 ]0 l7 F{category_id} ID of the category detected.
6 t# [7 _; U+ o1 v0 C- Z{country} 3-char country code of the visitor." M9 R6 l V" I! G( z; ?( g3 G
{time} Timestamp, used as a cache buster. MobPartner Dynamic Tracking Tokens/Scripts/API- M# v% e7 b/ y `" @# H
Tokens Description
# j( D! H; _0 C1 F1 |[=MOBTAG=] Reference ID specified by MobPartner to reconcile with their own system
( b# {& N1 z' e) s[=DEVICEID=] The UDID of the Android device as device_id7 ~( }% c$ n g, ]4 c
[=ANDROIDID=] The parameter for Android ID as android_id5 _" ^! i: p' ^. J# E4 y
[=MACADDRESS=] The MAC address of the Android phone’s wifi adapter as mac_address4 V+ v/ m9 A+ C
[=ODIN=] The ODIN of the Android device as odin
( b" F! j7 r$ U' e* G4 n! S N[=PUBLISHERID=] MobPartner’s publisher ID as sub_publisher( z; ?2 k% h1 r7 p, N$ B3 [
[=SERVICEID=] MobPartner’s service ID as sub_site; c5 y$ w$ L" H7 s2 z
[=CAMPAIGNID=] Campaign name or ID as sub_campaign
4 q1 F+ O0 p8 s u[=ACTIONID=] The action ID as sub_adgroup
( D& J) ]: `- Y5 N( z0 W[=CREATIVEID=] Ad name or ID as sub_ad PopADS.net Dynamic Tracking Tokens/Macros/Scripts ; ~; B$ w8 T2 h0 K: t% ^# y5 I! B; F9 ]
[WEBSITEID] – ID of the website that was source of the popunder,
6 m& D6 C- {; R- d7 E! s[KEYWORD] – keyword that was used for keyword targeting,
! G, r2 Z1 h. k[CATEGORYID] – ID of category that was used for targeting,' B$ a. C C- ?, A! M# }
[COUNTRY] – country of the visitor. PopCash Dynamic Tracking Tokens/Macros/Scripts
% c9 A; [6 H. o( h; t, l& {# B%siteid% – Site ID( n' @9 W; [+ {/ P8 c
%cc% – Country Code Plugrush Dynamic Tracking Tokens/Macros/Scripts% C7 ]4 R m" ~# M, w: J9 [
{$id} – a unique ID of the traffic source/website' W% M1 n* Q1 c9 K
{$cc} – two letter country code of the visitor$ D5 a' Y& {# {1 a. B# O3 q" j
{$category} – the category of the traffic source/website. O" J! T- Z* N. E' u- g
{$domain} – the domain of the traffic source/website+ M- L6 m# i9 S7 R& c/ }
{$trafficsource} – type of the traffic source (babelog, blog, dump, mgp, tgp or tube)
" _/ W9 @ F) l) j0 G/ u6 ~9 Y2 u$ v{$ad_id} – a unique ID of your ad (works on PlugTraffic only)' L6 l0 r3 y/ }# y9 |$ _
{$ad_ref} – your internal ad reference (works on PlugTraffic only) SiteScout Dynamic Tracking Tokens/Scripts/API
g, n7 M& S; x6 ?8 p w: i! KTokens Description) u$ p' R3 ?% o5 y6 C" \
{adId} Passes the unique ID # of the ad that was clicked.& A# U, Z J, ~7 v# W3 H
{siteId} Passes the unique ID # of the site where your ad was clicked.9 c7 v9 W3 n2 V% V% n H
{campaignId} Passes the unique ID # of the campaign that received the click.2 U1 T! Z# U2 O8 c) |3 @) q
{networkId} Passes the unique ID # of the exchange where your ad was clicked.
" C# r. B1 G: [; ~{postbackId} Passes the unique ID # of the visitor that clicked your ad. g- f5 ?, E; o( u
{domain} Passes the domain name where your ad was clicked.8 Y+ W. V' b Q! O+ W- g5 N
{pageUrl} Passes the URL of the page where your ad was clicked.7 u( R# \7 d7 A1 \$ |
{demographicIds} Passes the ID(s) of the applicable audience segments.
2 R! j$ L. `/ M9 K- y( U* D{contextualIds} Passes the ID(s) of the applicable contextual categories.2 X" N+ A% a" `* c; S7 n, N5 B
{dpid} SHA1 hashed platform-specific ID (e.g., Android ID or UDID for iOS). (mobile only)
/ z! \" t7 X7 ?6 @/ }3 @' F{did} SHA1 hashed device ID; IMEI when available, or else MEID or ESN. (mobile only)
, ]$ V4 |1 t3 M( B( _1 f{uid} This value represents either {dpid} or {uid}, in that order of priority. (mobile only)
$ g* H$ Z8 ~" f, k' ^' x" [; l{carrier} Passes the carrier of the people that click your ads. (mobile only)
' k$ S* v8 w+ R, c3 o4 G6 D{device} Passes the device of the people that click your ads. (mobile only)
; T1 K9 ~8 _( {1 X' r( L{appId} Passes a numeric ID (for Apple) or bundle name (for Google) specific to the mobile app responsible for generating the click. [Example values: “383763″ (Apple) or “com.google.mygoogleapp” (Google)] (mobile only)5 r* |! J) _! s1 W5 s
{appType} Passes a string that outputs the origin or type of application responsible for the click. [Example values: “APP_STORE” (Apple) or “PLAY_STORE” (Google)] (mobile only) StartApp Dynamic Tracking Tokens/Scripts/API
+ C- }9 P) {. }, F) TTokens Description
! {+ k0 z) c$ x6 g4 p4 d4 luser_id get the Android ID or IDFA of the user who clicked your ad.6 W: j" z) ~' X H/ X: F |
app_id get the App ID of the publishing app from which every click came.3 K- `8 S! Y) Z2 @$ I0 U" ~8 W% S
creative_name get the creative name as you inserted it on our portal.
+ D8 A5 [% v$ [campaign_id get the campaign ID that was automatically assigned to your campaign on our portal.
2 [8 C5 @5 |, ?bid_cost get the CPC bid you used for each click. Go2mobi Dynamic Tracking Tokens/Scripts/API8 z9 k- P& _" s& V( Z0 R* E
Tokens Description
1 I) m+ @9 z% i2 c{clickid} Go2mobi unique click id
: _. e+ w( t& c* x* ]{campaign} Go2mobi campaign id
3 h# l. y$ u( w6 Y$ T! a3 U$ o{pln} Exchange placement name
! f) c1 V& @% z' K! e4 m$ o( ?8 x{plid} Exchange placement id/ B/ U# x4 C- h# |, \9 u' M' `) O
{crid} Go2mobi creative id( Q& U$ s, u8 d
{imp} Impression dimensions (width x height)
1 ^ C: ]! U2 c# }{cc} Exchange country code of user
! ]4 L0 y" z n1 ]3 U5 b$ B{referrer} HTTP referrer url (if applicable)
: _2 a5 l" f: |) Q5 J8 w{referrer_domain} HTTP referrer domain (if applicable)% c$ u& h3 y( c' J$ P! t% a& T
{isp} Carrier name of user- D3 D3 f, g, [( H. ?
{ip} IP address of user1 y, s, }( R$ z2 K/ w; P6 a8 ~1 w) P
{xip} Proxied IP address of user$ z5 C/ R M# Z2 b5 S( y
{country} Carrier country of user
! M7 U! n; l: F, y) D# U# v{region} Carrier region of user
: s2 k2 o$ V* u3 V3 s{city} Carrier region of user3 F* z7 D& l# d/ n2 |" |/ z `
{agent} Device user agent; Q! e$ e, i6 U g
{ua_hash} Device user agent SHA1 hash
: D5 Z( _$ u; l6 ^9 ]& G9 K{device_vendor} Device make& m2 O9 E# ]6 h3 B& |4 O
{device_model} Device model
& a g2 M: x/ l3 c{os} Device operating system" u. Y) ^9 _ q; R6 W/ I
{os_verion} Device operating system version! w c9 d0 F$ L& R
{year} Device year of release Decisive.is Dynamic Tracking Tokens/Scripts/API
* _4 u8 [6 y7 G- E' xMacro Field Info& e* x# {$ c, B- l
{{{bidhash}}} Unique impression ID (Use this to track conversions/actions)7 t- k) G4 g) [. u$ I( k
{{{ad_id}}} Ad ID (Identifies the ad associated with the impression/click/conversion)
+ G- d1 K$ \6 H7 O1 q7 u" t{{{creative_id}}} Creative ID (Identifies the creative used in the ad)
$ V3 E' r5 y! A$ X3 K: s" o4 ?' Y{{{ad_name}}} Name of campaign
* l0 K2 c9 g: P1 `" v( X- u d{{{carrier}}} Carrier used by mobile device (Verizon, AT&T, T-Mobile, …)+ s' o. b1 A# |( n/ {0 N) E% w0 D
{{{os}}} OS of device (Android, iOS, BlackBerry OS, Windows Phone OS, …)8 ^6 ?3 s) O4 J$ h* m, }; i) `0 K0 F
{{{os_version}}} OS Version (Android 4.0.4, iOS 6.0.2, …)
B7 s" V8 D; p6 }* N{{{device}}} Device type (iPad, DROID RAZR, Kindle Fire, …)* D7 P% m- f; }; P9 g# X2 |. |( w
{{{media}}} app or site' N: j" V+ p; H; _5 Y
{{{country}}} Country of visitor (United States, Mexico, Canada, Germany, …)
6 R3 M7 D8 f5 O( L{{{ip}}} IP address of user
; n' W" i; `: N{{{app}}} Name of app where ad is placed8 ~# A* U$ X0 D% B- [+ |* c0 o( @
{{{site}}} Name of site where ad is placed1 n8 B1 v6 o$ I7 t; N# q8 e" O" k
{{{placement}}} Combination of site and app. Name of either site or app where ad is placed.
1 b% B8 X8 E9 K% n& ~/ S) ?1 @{{{ua}}} User agent string9 a9 b l& [$ [+ Z1 F) w* W
{{{category}}} IAB Category of site/app/ p. w7 U6 T6 A( K
{{{subcategory}}} IAB Subcategory of site/app7 t) ^7 y2 T5 C n m# o; d
{{{idfa}}} iOS User IDFA Leadbolt Dynamic Tracking Tokens/Scripts/API [TRACK_ID] – Reference ID specified by LeadBolt to reconcile with their own third-party system
! t* K; z. G- M* | b$ \[CLK_ID] – Click ID as sub1; r2 |- Q) R4 r3 F
[PUB_ID] – LeadBolt’s publisher as sub_publisher
& q" r, J: q9 S3 G; j[AD_GROUP_ID] – Sub Ad Group as sub_ad_group; m5 x7 r) h1 D# V1 A) V
[AD_ID] – Ad ID as sub_ad BuzzCity Dynamic Tracking Tokens/Scripts/API {clickcode} To substitute the unique clickcode value associated with this click
. r. e& r2 o9 b2 F{pubid} To substitute the publisher ID associated with this click. You need special privilege to use this parameter. For more information , see PubID filtering.
; I! w: `( u0 N$ H8 @. M7 y" C{random} To substitute a randomly generated value associated with this click
+ J. c& I+ A# L0 Z L; R& B1 F{timestamp} To substitute an unix time value associated with this click. E.g. 1379453899 – Which represents ISO 8601:2013-09-17T21:38:19Z AirPush Dynamic Tracking Tokens/Scripts/API Tokens Description) s/ b! Y+ \; ^3 V$ {9 x
%guid% GUID is an unique variable generated by Airpush when a click happens. This is automatically generated by Airpush.; ]" Q O, u, P2 H
%d% IMEI (MD5 encrypted)
$ ^# t, r% K: A7 m% g# y1 b! I%androidid% Device android id. G3 t T1 g" `9 H! \( _
%carrier% Carrier name
4 q% q7 g2 X+ \3 t%device% Phone model
% K' E4 F. W0 c%manufacturer% Device manufacturer name. W) d x" @4 Z! q9 _! e
%campaignid% Campaign Id
. j; j! \- l- v%creativeid% Creative Id7 ^7 X' z% h1 M" }8 f8 i% r- j3 U
%ip% Device ip address' ^+ a: k% a% ]5 f
%state% State
' k, w- u- L* t+ Z1 ]%city% City7 J& _# O% i t
%dapp% App Id1 S# D( e9 \, x4 ?
%pubid% Application Developer/Advertiser Id7 }# O! K3 p' n9 n) j' C. _. ~
%framework% Device OS Version Traffic Force:: B& E5 U6 H3 ^* g
{site_id} – id of the site on whch the ad is shown
6 a! W) I+ p9 x" W- A0 N# L{channel_id} – id of the channel on which the ad is shown
; [! v( l2 D& H" Q. t{campaign_id} – id of the campaign P; T2 T1 ?/ X) t" s
{group_id} – id of the group
+ ^, F% V( C/ F% x9 k/ j1 G8 U{ad_id} – id of the ad/ S. S% {+ t$ n: `0 b
{keywords} – list of keywords by which the ad was found
$ v' s0 r# s/ f{v_country} – visitor country$ {& O5 A2 j G- r" g* |6 I; b
{v_language} – visitor language
' Q- p1 H& ]# ?/ y{v_browser} – visitor browser
" c c! w! p) @8 `6 `4 K" J{v_os} – visitor operating system Traffic Factory:
, Z2 l3 Z2 U/ f- j{campaign.id} Campaign’s id, B" a7 Y& L; o( i# ~ ]
{target.bid} Target’s bid
7 m, G5 o Y8 b5 {- p. o& a{banner.id} Banner’s id% ^( w6 R s: ~
{banner.name} Name of the banner5 a% ?* V* b0 y( n" k
{banner.size} Size of the banner e.g. "338×235"
9 O u; A; I# A% j9 Z; u9 k{target.name} Campaign’s target name: r" b, o# s3 j* N0 d
{categories} The page’s categories
# O) W4 m! O r{user.country} 3 letters ISO country code of the user’s country. e.g. "FRA" for France
- z: U4 ]+ H+ j8 X{user.browser} User’s web browser
; G0 o& l- C7 n0 z5 y{user.os} User’s operating system AdBucks:
9 x1 O5 M1 W% C4 r4 ?% r. N3 V{bannertag} : This is a tag that represents your banner. It is created in the Banner Macro Tag field when the banner is uploaded and can be edited later if needed.; @0 d# v, s' J1 r2 F
{campaigntag} : This is a tag that represents your campaign. It can be changed in the bid editor.
& G$ ^. q- q9 y K4 s$ Z{spottag} : This is a tag that represents the spot (page location on the site) your ad appears on. This value is set by AdBucks and cannot be customized.
" I. x4 v( s4 B) i. D; ]- H+ U! D7 ^. Z{site} : This is a tag that represents the site your ad appears on. This value is set by AdBucks and cannot be customized.2 M7 t8 n! ~. i3 A) O6 j
{width} : This is a tag that represents the width (in pixels) of the ad spot. This value is set by AdBucks and cannot be customized.4 n' t5 i/ E* P
{height} : This is a tag that represents the height (in pixels) of the ad spot. This value is set by AdBucks and cannot be customized.
0 y3 C3 t1 t8 W% t6 H, y8 S" R{size} : This is a tag that represents a shortcut equivalent to {width}x{height}.
7 `9 G% ]* r* }" z- R{year} : This is a tag that represents the current 4-digit year (2014).
5 t/ P2 F8 |" Y. T2 w2 z{month} : This is a tag that represents the current 2-digit month (09). Adxpansion:( i: X- B; ^+ |8 |8 L- G
{zone}
9 q/ R+ k6 J0 D: \1 b" Z{keyword}2 O' e: ~7 s4 f: o4 L- Z: y6 Z# W
{country} 50onRed:9 j, r ?. b7 F. \; o' {/ k
{country}, {bid}, {target}, {campaign_id}, {creative_id}, {target_id}, {domain}, and {click_id}
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