之前设置追踪,在token方面设置出错,逛论坛无意发现这篇文章,感觉对新手可能有些用处,有需要的可以看下,除了看token,还可以看下iAmAttila用的流量平台{:soso_e113:} ( z0 ?; f4 {3 J K+ W, R
iAmAttila’s TOP List of Traffic Source TOKENS
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ExoClick Dynamic Tracking Tokens/Scripts/API
# x5 b1 ~, i$ `3 p( iTokens Description
J( _3 U# p& n! L{campaign_id} ID of the campaign./ _2 v5 B( l8 [2 O. V
{variation_id} ID of the variation. (Banner or landing page)
& A" _! i# E4 G$ U3 T A( V{src_hostname} Domain name where the ad is displayed.) o" T, L( b: |8 q! ?4 N& u {- Q
{site_id} ID of the site where the ad is displayed.3 ^8 K: b B( m
{zone_id} ID of the ad zone where the ad is displayed.
$ {# B5 g+ l/ l" ?7 F* P/ v{category_id} ID of the category detected.% B" n! L9 a( S' h9 y( v1 I
{country} 3-char country code of the visitor.
( |% j% ?8 ]$ V9 ]{time} Timestamp, used as a cache buster. MobPartner Dynamic Tracking Tokens/Scripts/API' o8 e; x# Y/ N
Tokens Description
& H O+ s: S/ Y; {5 \" U[=MOBTAG=] Reference ID specified by MobPartner to reconcile with their own system7 _, w* s- w* a: F% O& T
[=DEVICEID=] The UDID of the Android device as device_id
+ F9 x( t# U4 Q/ F, V- p[=ANDROIDID=] The parameter for Android ID as android_id
% H% K# b* _. s% D$ z- F[=MACADDRESS=] The MAC address of the Android phone’s wifi adapter as mac_address3 o- }9 J5 E6 {6 D3 {, m
[=ODIN=] The ODIN of the Android device as odin+ o% O) U1 i* f; z' B
[=PUBLISHERID=] MobPartner’s publisher ID as sub_publisher
& A, K% y' s- M& j6 n e/ v[=SERVICEID=] MobPartner’s service ID as sub_site7 [' K" f: b# a( W2 m# D! V
[=CAMPAIGNID=] Campaign name or ID as sub_campaign
/ L e! U# c1 k* O, D; s3 h[=ACTIONID=] The action ID as sub_adgroup, G+ `3 ^( p% w) B* _: I" t4 h7 b
[=CREATIVEID=] Ad name or ID as sub_ad PopADS.net Dynamic Tracking Tokens/Macros/Scripts
0 ~% m7 {6 g- S/ y4 M4 k7 ^+ B0 M- p- q[WEBSITEID] – ID of the website that was source of the popunder,
1 V# Z f, w& m: l9 J9 F8 U' c[KEYWORD] – keyword that was used for keyword targeting,3 L; K1 K$ O8 \6 K* `
[CATEGORYID] – ID of category that was used for targeting,5 Z5 W( P! p8 q8 D3 p7 W
[COUNTRY] – country of the visitor. PopCash Dynamic Tracking Tokens/Macros/Scripts7 B2 t) b9 Q6 Z0 _6 h" G. P9 Y
%siteid% – Site ID o! N( U- v% x( H& [
%cc% – Country Code Plugrush Dynamic Tracking Tokens/Macros/Scripts1 o1 V1 C4 |. R1 W' C
{$id} – a unique ID of the traffic source/website
* q) T9 i" @ o" @% r+ e- P{$cc} – two letter country code of the visitor
- \! R, K: q Y5 m( k{$category} – the category of the traffic source/website
5 i( H, ^+ f; x$ v: `; M{$domain} – the domain of the traffic source/website
- @: p) h" k0 d M2 z{$trafficsource} – type of the traffic source (babelog, blog, dump, mgp, tgp or tube)
7 ^0 D& r9 E; h" A. E- F7 Q9 c( V{$ad_id} – a unique ID of your ad (works on PlugTraffic only)6 o9 b, v# h q- h
{$ad_ref} – your internal ad reference (works on PlugTraffic only) SiteScout Dynamic Tracking Tokens/Scripts/API* q- |) L- W" c( R$ f
Tokens Description
5 c" L1 k0 q; |' `5 A7 s{adId} Passes the unique ID # of the ad that was clicked.
* ^8 b2 o9 T& u9 x8 B. L{siteId} Passes the unique ID # of the site where your ad was clicked.
% _: Z, c8 R- t1 [( G5 X{campaignId} Passes the unique ID # of the campaign that received the click.
* {$ ?2 y* l. }, U{networkId} Passes the unique ID # of the exchange where your ad was clicked.1 o) w. |5 m. Z- c8 t+ R' V) E% ~
{postbackId} Passes the unique ID # of the visitor that clicked your ad.
2 P6 u9 ], a+ m7 v" X3 r; Q. Y{domain} Passes the domain name where your ad was clicked.# `! j3 {9 o' y6 m* i; U
{pageUrl} Passes the URL of the page where your ad was clicked.
0 a) @+ `* @6 v3 d4 w* e{demographicIds} Passes the ID(s) of the applicable audience segments.
/ F+ G+ J! |# h: f( d, c+ |5 @1 b. g{contextualIds} Passes the ID(s) of the applicable contextual categories.
6 T+ y! O* R3 O1 R{dpid} SHA1 hashed platform-specific ID (e.g., Android ID or UDID for iOS). (mobile only)2 v% Z& O9 g6 F" B" ~* T
{did} SHA1 hashed device ID; IMEI when available, or else MEID or ESN. (mobile only)
- ?! ?5 x0 ?, _2 B1 E5 D{uid} This value represents either {dpid} or {uid}, in that order of priority. (mobile only)
; r# P* V: Z% f{carrier} Passes the carrier of the people that click your ads. (mobile only)4 g6 F! Q4 m. e' d1 E% p3 }
{device} Passes the device of the people that click your ads. (mobile only)
r8 K6 n/ p4 m x/ @3 i S% L, c{appId} Passes a numeric ID (for Apple) or bundle name (for Google) specific to the mobile app responsible for generating the click. [Example values: “383763″ (Apple) or “com.google.mygoogleapp” (Google)] (mobile only)
! _ y/ ?, S6 [' K0 k{appType} Passes a string that outputs the origin or type of application responsible for the click. [Example values: “APP_STORE” (Apple) or “PLAY_STORE” (Google)] (mobile only) StartApp Dynamic Tracking Tokens/Scripts/API
) g: c) s. N3 ?1 D2 M" ? UTokens Description
, f' J8 Z* L6 Q. N7 X5 W& Puser_id get the Android ID or IDFA of the user who clicked your ad.+ C7 a; w- l r" c J
app_id get the App ID of the publishing app from which every click came.
$ I! G& M8 {0 hcreative_name get the creative name as you inserted it on our portal.4 ^$ A# c3 k3 h. }; a1 c; J
campaign_id get the campaign ID that was automatically assigned to your campaign on our portal.3 ?' O* s0 S8 r& o- c) z# {6 x
bid_cost get the CPC bid you used for each click. Go2mobi Dynamic Tracking Tokens/Scripts/API
+ _3 H9 h7 {/ z+ D* zTokens Description( A3 g) l0 U; Z, \/ Q
{clickid} Go2mobi unique click id
Y5 d+ [. u8 Y7 y# }- g{campaign} Go2mobi campaign id
& y% n& ~) C. b* _! O4 y{pln} Exchange placement name
" K- \; P3 O/ V7 C# [- T0 K: m{plid} Exchange placement id# }% G9 N E6 B" m/ Y3 h& K
{crid} Go2mobi creative id% a6 q% i. l! ?. u7 m3 u
{imp} Impression dimensions (width x height)+ S- o" ^2 D& i8 A5 J* h
{cc} Exchange country code of user
7 ]4 A- h% q' h! C, \- w# i; G/ d{referrer} HTTP referrer url (if applicable)
" ^& \! K1 z7 N/ _- c% D{referrer_domain} HTTP referrer domain (if applicable)+ s, I' Q' Y v
{isp} Carrier name of user
6 b) I1 r0 d/ W: G3 t* B* ^$ e" l{ip} IP address of user
O% c: w* N3 @! h9 b/ C{xip} Proxied IP address of user0 }: F4 E3 ^, _6 R+ t) [
{country} Carrier country of user
/ w$ g% Q7 x5 c6 a# j) X5 H{region} Carrier region of user
- G) ~0 Q: a+ G4 b4 P- ^! i; y{city} Carrier region of user& m j) b9 \- ?" D
{agent} Device user agent
, B! ~* _- G9 c) g3 |" L1 U0 D{ua_hash} Device user agent SHA1 hash
+ h' V9 a0 c9 y1 B/ m{device_vendor} Device make5 Y2 c% g4 y& ^8 E, j, ^% z5 N
{device_model} Device model
( Y' h& V9 _6 ?' D/ `{os} Device operating system+ y! M V1 d, W
{os_verion} Device operating system version# R- u1 u4 ?) H$ M' p# v1 j
{year} Device year of release Decisive.is Dynamic Tracking Tokens/Scripts/API
# \7 p5 \% l( H9 a6 f1 KMacro Field Info
* B0 @4 k( z2 d9 [{{{bidhash}}} Unique impression ID (Use this to track conversions/actions)! ~# a& h- s, a2 y, A$ i' g: n
{{{ad_id}}} Ad ID (Identifies the ad associated with the impression/click/conversion); d9 O1 r6 o0 R
{{{creative_id}}} Creative ID (Identifies the creative used in the ad)
# y! `! F$ m1 {' P* o$ K9 a, s4 ]{{{ad_name}}} Name of campaign
2 o; L4 y, R j( M8 i{{{carrier}}} Carrier used by mobile device (Verizon, AT&T, T-Mobile, …)3 z: Z3 f) W+ ]5 c( d$ J7 w
{{{os}}} OS of device (Android, iOS, BlackBerry OS, Windows Phone OS, …)% f6 f' J+ @* C% [
{{{os_version}}} OS Version (Android 4.0.4, iOS 6.0.2, …)1 ] [/ {9 S( c: m
{{{device}}} Device type (iPad, DROID RAZR, Kindle Fire, …)
. N7 ]7 Z0 a4 V{{{media}}} app or site
' X0 t E# q5 | p{{{country}}} Country of visitor (United States, Mexico, Canada, Germany, …)
$ b1 `, a; v- F, a& i1 F{{{ip}}} IP address of user
6 D1 E. e" J$ t{{{app}}} Name of app where ad is placed
' G# g3 Z# l1 I9 ~0 c{{{site}}} Name of site where ad is placed
# e7 {9 p9 n6 ^8 N{{{placement}}} Combination of site and app. Name of either site or app where ad is placed./ v/ a# }3 I* o( v
{{{ua}}} User agent string
2 ]: c2 `" |* O{{{category}}} IAB Category of site/app
r1 N$ e j: e' r8 B! B& p6 x) y{{{subcategory}}} IAB Subcategory of site/app4 o/ a% X4 {- j2 r/ w
{{{idfa}}} iOS User IDFA Leadbolt Dynamic Tracking Tokens/Scripts/API [TRACK_ID] – Reference ID specified by LeadBolt to reconcile with their own third-party system
6 s' N" Y) S6 E0 [[CLK_ID] – Click ID as sub1
1 y, A" ?0 N* Q. [6 J9 J[PUB_ID] – LeadBolt’s publisher as sub_publisher$ { @3 N$ \0 D' c$ I& L( x7 D
[AD_GROUP_ID] – Sub Ad Group as sub_ad_group
9 j; B* U) e- N" F3 v) `[AD_ID] – Ad ID as sub_ad BuzzCity Dynamic Tracking Tokens/Scripts/API {clickcode} To substitute the unique clickcode value associated with this click
/ t" Z; e* O8 r, \! h s{pubid} To substitute the publisher ID associated with this click. You need special privilege to use this parameter. For more information , see PubID filtering.- l0 \; m$ H) D3 o0 P# N
{random} To substitute a randomly generated value associated with this click' Z) Y$ ]0 B( [: u, J$ h
{timestamp} To substitute an unix time value associated with this click. E.g. 1379453899 – Which represents ISO 8601:2013-09-17T21:38:19Z AirPush Dynamic Tracking Tokens/Scripts/API Tokens Description
. Y. p0 m. ~& a* A%guid% GUID is an unique variable generated by Airpush when a click happens. This is automatically generated by Airpush., l2 h) x' W. N4 Z* X4 l5 _
%d% IMEI (MD5 encrypted)" E, b+ q' Z, b' }2 I/ P
%androidid% Device android id! V7 W6 J7 q4 x4 K0 f
%carrier% Carrier name
* n7 C9 r! S/ E%device% Phone model1 Z1 V; c5 m3 I% b6 h
%manufacturer% Device manufacturer name
+ P" s9 \/ {1 C; Q0 G7 q4 [9 r%campaignid% Campaign Id
( f4 \8 u) h2 X9 D7 n%creativeid% Creative Id7 W% G1 P0 P1 L: N0 L
%ip% Device ip address4 U+ r: t8 j! I% d! X
%state% State
Z$ T" D6 k( U! z6 t" F3 m%city% City
Q% [5 ?! _5 ]%dapp% App Id2 d. F. A2 D( i1 Y
%pubid% Application Developer/Advertiser Id
0 } }5 v0 E: {$ O7 A! f, K%framework% Device OS Version Traffic Force:
7 [" Q: [* U4 I, I& e" Q{site_id} – id of the site on whch the ad is shown9 A5 H1 Q& o6 R+ v* I4 l3 z
{channel_id} – id of the channel on which the ad is shown3 \" l2 v6 g' X2 @# S+ r
{campaign_id} – id of the campaign, T; x9 [- Q, a; o/ G% `* H
{group_id} – id of the group
0 q4 b3 W! T* J& g$ M$ y{ad_id} – id of the ad1 {% O# D a8 V& s
{keywords} – list of keywords by which the ad was found
3 W L8 o- d4 v. U, y2 v: _4 ^2 d{v_country} – visitor country
: i7 [, b, L9 }4 j{v_language} – visitor language- ^- C. ^+ o- C4 F8 S
{v_browser} – visitor browser5 T5 `4 G& g+ b8 Z8 \
{v_os} – visitor operating system Traffic Factory:
# i8 N6 X3 c0 @! b' e" a{campaign.id} Campaign’s id
; d4 B7 G$ L+ L{target.bid} Target’s bid
$ r5 m8 _4 v6 F* ~( N{banner.id} Banner’s id! k2 O# x9 e8 p
{banner.name} Name of the banner
% F, E* x: r. D1 W$ b. r{banner.size} Size of the banner e.g. "338×235"
% k& {, X- x( U8 t: G1 I6 R: t{target.name} Campaign’s target name
; \; B( i4 p4 B{categories} The page’s categories0 X V5 U, g7 k" X& ]" n
{user.country} 3 letters ISO country code of the user’s country. e.g. "FRA" for France# `7 i1 z" x9 \- {6 \. \$ s. X- n
{user.browser} User’s web browser
, j7 W* n& W; ~( f! G9 Z. g% `$ R{user.os} User’s operating system AdBucks:
: f& O( P/ Y* e$ D, D; G! ^% P+ C{bannertag} : This is a tag that represents your banner. It is created in the Banner Macro Tag field when the banner is uploaded and can be edited later if needed.% I' c& l# q7 R, u
{campaigntag} : This is a tag that represents your campaign. It can be changed in the bid editor.: H" y6 V4 }4 q& K- T
{spottag} : This is a tag that represents the spot (page location on the site) your ad appears on. This value is set by AdBucks and cannot be customized.
1 R X ?1 G0 t% W3 Y1 t9 w{site} : This is a tag that represents the site your ad appears on. This value is set by AdBucks and cannot be customized.
9 v7 p( N- D; \3 S/ g' A) F- {{width} : This is a tag that represents the width (in pixels) of the ad spot. This value is set by AdBucks and cannot be customized.
9 e/ f1 l- \+ N5 R* \- @: {& N4 f{height} : This is a tag that represents the height (in pixels) of the ad spot. This value is set by AdBucks and cannot be customized.6 j. X% S9 p3 G' f8 k& O
{size} : This is a tag that represents a shortcut equivalent to {width}x{height}.5 u6 d9 j. _! H9 M+ K
{year} : This is a tag that represents the current 4-digit year (2014).: y( l4 F; d/ e4 H* _1 t. I
{month} : This is a tag that represents the current 2-digit month (09). Adxpansion:
# [0 W5 C: n! }; i{zone}
: }9 U" ^3 v: C! b/ k- a9 s9 G{keyword}
4 [0 c7 _8 n0 p% R; |{country} 50onRed:
; H' T+ x! M- e3 _8 z+ r# B) ^{country}, {bid}, {target}, {campaign_id}, {creative_id}, {target_id}, {domain}, and {click_id} 6 Q3 c: g; ]7 f' ]- k6 [+ `; E
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