之前设置追踪,在token方面设置出错,逛论坛无意发现这篇文章,感觉对新手可能有些用处,有需要的可以看下,除了看token,还可以看下iAmAttila用的流量平台{:soso_e113:} 0 s7 G' h+ h, f6 ~% _
iAmAttila’s TOP List of Traffic Source TOKENS
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ExoClick Dynamic Tracking Tokens/Scripts/API4 G7 ]. @1 c3 G8 J0 Z
Tokens Description
$ W* p3 l3 a8 u3 }4 W J, ^{campaign_id} ID of the campaign.
+ u( F4 l* e5 o5 F0 E{variation_id} ID of the variation. (Banner or landing page)/ j* ?! d( {- V$ }& `$ X- z/ @
{src_hostname} Domain name where the ad is displayed.( |9 f* i7 h0 q4 ]
{site_id} ID of the site where the ad is displayed.. h- F/ K. P! F- ~
{zone_id} ID of the ad zone where the ad is displayed.+ [7 i0 W' l* M( y9 |
{category_id} ID of the category detected.
1 h# ` ^$ g9 k9 q) a8 w# w l) f# O{country} 3-char country code of the visitor.2 B3 p5 A4 k( X3 J4 a: h
{time} Timestamp, used as a cache buster. MobPartner Dynamic Tracking Tokens/Scripts/API
8 M, u2 K4 ~% A; U) I! b5 a3 rTokens Description
& X8 N4 D& }7 G6 ]$ s[=MOBTAG=] Reference ID specified by MobPartner to reconcile with their own system
& U8 R9 N# s r( q[=DEVICEID=] The UDID of the Android device as device_id
5 E4 i7 v2 O# H& v8 `9 w7 K[=ANDROIDID=] The parameter for Android ID as android_id( b- ?$ x! H9 E: m, T
[=MACADDRESS=] The MAC address of the Android phone’s wifi adapter as mac_address$ |. }$ H, _! T( L" H
[=ODIN=] The ODIN of the Android device as odin: {- v# P3 r% w& ^4 U
[=PUBLISHERID=] MobPartner’s publisher ID as sub_publisher9 d6 f/ \5 i. z# w' n
[=SERVICEID=] MobPartner’s service ID as sub_site7 r4 c4 z8 P I, J) ^; M% g, l
[=CAMPAIGNID=] Campaign name or ID as sub_campaign- p8 F* Q) m# z, m1 ~
[=ACTIONID=] The action ID as sub_adgroup
! i0 q/ |6 [ P$ m) U7 s+ q[=CREATIVEID=] Ad name or ID as sub_ad PopADS.net Dynamic Tracking Tokens/Macros/Scripts
6 f/ R9 r1 e$ G[WEBSITEID] – ID of the website that was source of the popunder, r) F$ O8 M2 I5 S+ B" x
[KEYWORD] – keyword that was used for keyword targeting,
# J) h& I9 d+ a% i( _3 ~! J! h[CATEGORYID] – ID of category that was used for targeting,2 t) _: C" y8 u' v0 x
[COUNTRY] – country of the visitor. PopCash Dynamic Tracking Tokens/Macros/Scripts
2 {! l( ], }5 H%siteid% – Site ID# j- ]; ^8 J$ [2 ~1 [4 q
%cc% – Country Code Plugrush Dynamic Tracking Tokens/Macros/Scripts
9 z1 o( O6 v8 T. ^{$id} – a unique ID of the traffic source/website
+ m; d4 u( a$ O# D9 ~" x" b$ U{$cc} – two letter country code of the visitor
# g% c, t, R+ G* C% u{$category} – the category of the traffic source/website* ?- l$ B0 x9 N' X* h+ J
{$domain} – the domain of the traffic source/website
$ Z' i% i( u* B/ P/ c; p1 A{$trafficsource} – type of the traffic source (babelog, blog, dump, mgp, tgp or tube)
, h" B* m; m9 D* M9 A{$ad_id} – a unique ID of your ad (works on PlugTraffic only)+ {/ e' L& c* j& [: L# d
{$ad_ref} – your internal ad reference (works on PlugTraffic only) SiteScout Dynamic Tracking Tokens/Scripts/API
( u4 t- A, I( b3 @5 _* \Tokens Description3 j& h, f' l) p$ b1 n" V7 n- P
{adId} Passes the unique ID # of the ad that was clicked.
3 z) p. C+ |& a{siteId} Passes the unique ID # of the site where your ad was clicked./ C: H2 ]" I0 V4 F
{campaignId} Passes the unique ID # of the campaign that received the click.0 k2 K; F" {7 U! F" R$ B
{networkId} Passes the unique ID # of the exchange where your ad was clicked.. W$ \+ _- e. c# P
{postbackId} Passes the unique ID # of the visitor that clicked your ad.
4 Y# ]7 M3 @" S* v j8 U% `& t+ P{domain} Passes the domain name where your ad was clicked.
1 k( p: T1 u" H* d1 h+ x) h; `% `# v{pageUrl} Passes the URL of the page where your ad was clicked.
/ }0 |/ G& c3 ~( J) j: Q, G8 ]: i, L6 n{demographicIds} Passes the ID(s) of the applicable audience segments.
' ^" l' X/ W- z& C- }{contextualIds} Passes the ID(s) of the applicable contextual categories.& r3 Z" F0 ]' z7 Y; o1 b
{dpid} SHA1 hashed platform-specific ID (e.g., Android ID or UDID for iOS). (mobile only)
7 q/ }, H- f5 z{did} SHA1 hashed device ID; IMEI when available, or else MEID or ESN. (mobile only)
- z9 q# J) ^) o% q6 n{uid} This value represents either {dpid} or {uid}, in that order of priority. (mobile only)' u& ?+ e; |, X1 ]4 S
{carrier} Passes the carrier of the people that click your ads. (mobile only)6 N# z" P7 d2 U. g
{device} Passes the device of the people that click your ads. (mobile only)
( q0 l2 R. J' Y" g2 }{appId} Passes a numeric ID (for Apple) or bundle name (for Google) specific to the mobile app responsible for generating the click. [Example values: “383763″ (Apple) or “com.google.mygoogleapp” (Google)] (mobile only)$ h4 E* i1 w2 Y) J5 \
{appType} Passes a string that outputs the origin or type of application responsible for the click. [Example values: “APP_STORE” (Apple) or “PLAY_STORE” (Google)] (mobile only) StartApp Dynamic Tracking Tokens/Scripts/API
2 S/ O! L) N, K7 q' m' tTokens Description) ~6 L: c4 l; U- v5 ?+ l: p% k
user_id get the Android ID or IDFA of the user who clicked your ad.* \; Z- s2 y, V' y( f. |- R
app_id get the App ID of the publishing app from which every click came.
2 w; S+ v" T6 q9 n8 rcreative_name get the creative name as you inserted it on our portal.
1 p ~8 g8 c6 k5 _# g% pcampaign_id get the campaign ID that was automatically assigned to your campaign on our portal.* a4 @- D" W9 w, ?& B& @4 L
bid_cost get the CPC bid you used for each click. Go2mobi Dynamic Tracking Tokens/Scripts/API! j8 ^" M3 w" h7 O
Tokens Description6 j! M% e( e3 e- n8 e7 M
{clickid} Go2mobi unique click id- {: n. H+ H$ I& s' S9 H
{campaign} Go2mobi campaign id# m O& ]9 W# m7 a7 l
{pln} Exchange placement name
- O E0 v# ~, z$ d. @0 d{plid} Exchange placement id
* \& Z! C8 M( P{crid} Go2mobi creative id
1 g5 j- U1 C/ b" Q{imp} Impression dimensions (width x height)6 V# |6 L* j& o( g( u, x
{cc} Exchange country code of user
2 b" ?; f& i" p1 e( j4 L4 E2 k j{referrer} HTTP referrer url (if applicable)+ ?% F! A1 q3 ^5 f3 J
{referrer_domain} HTTP referrer domain (if applicable)
) d6 w- }2 M% z{isp} Carrier name of user
" v' J- z p, D9 ^# Q{ip} IP address of user
* p/ ]; v* p- A( Q6 a# X{xip} Proxied IP address of user% V7 i' [3 z1 p, A0 ~
{country} Carrier country of user
/ G7 r+ U/ L: ^{region} Carrier region of user
) o! A" V* ]( H. e' o, S{city} Carrier region of user; |* ]2 }# P* c5 D5 y2 ]
{agent} Device user agent
* s' S) N( g5 U3 b/ U' q{ua_hash} Device user agent SHA1 hash/ L3 }2 A1 ^2 \4 J
{device_vendor} Device make8 F Q" D% |2 P! J) h
{device_model} Device model- Z1 {5 T3 r, Q
{os} Device operating system& ]: T0 r8 m, {% q! P, d
{os_verion} Device operating system version# ?6 @$ W% a. @) E6 m4 M
{year} Device year of release Decisive.is Dynamic Tracking Tokens/Scripts/API
, L# D/ U% f- {# H5 V' E8 hMacro Field Info0 g i) h% A- u
{{{bidhash}}} Unique impression ID (Use this to track conversions/actions)/ K u( c, R/ b4 R, h( V% W% z
{{{ad_id}}} Ad ID (Identifies the ad associated with the impression/click/conversion)5 p! k7 w* Y7 |6 D$ O
{{{creative_id}}} Creative ID (Identifies the creative used in the ad)
5 J- l7 e- Y5 C5 S: [9 f{{{ad_name}}} Name of campaign8 n: i9 @5 D O( D, t
{{{carrier}}} Carrier used by mobile device (Verizon, AT&T, T-Mobile, …)& _# q/ M% t; j ?
{{{os}}} OS of device (Android, iOS, BlackBerry OS, Windows Phone OS, …). Y0 D) Y. B* S( }) u
{{{os_version}}} OS Version (Android 4.0.4, iOS 6.0.2, …)
! r- p7 G5 U1 d{{{device}}} Device type (iPad, DROID RAZR, Kindle Fire, …)
6 r1 a: Y Y9 z8 Z{{{media}}} app or site
+ y; v/ Y; |# ^% u$ R1 h6 Y{{{country}}} Country of visitor (United States, Mexico, Canada, Germany, …)
, `" q* v2 {7 x3 c8 l9 c0 `* j, G, }; ?{{{ip}}} IP address of user2 x7 z7 q( l3 Q% h
{{{app}}} Name of app where ad is placed# U/ ^' _: a i4 {9 t
{{{site}}} Name of site where ad is placed
/ p. C9 M1 o! B, l{{{placement}}} Combination of site and app. Name of either site or app where ad is placed.
' K7 Q3 T; r$ g. ? v, @/ `{{{ua}}} User agent string: H( B. R5 d% Z# _0 q/ o
{{{category}}} IAB Category of site/app
" N; k/ a( n. i! L0 Z{{{subcategory}}} IAB Subcategory of site/app
3 |7 s: X3 d i% @4 L# w/ X$ V d{{{idfa}}} iOS User IDFA Leadbolt Dynamic Tracking Tokens/Scripts/API [TRACK_ID] – Reference ID specified by LeadBolt to reconcile with their own third-party system5 Q, J2 H4 v4 `
[CLK_ID] – Click ID as sub1
2 B& ?/ D2 h; D2 _[PUB_ID] – LeadBolt’s publisher as sub_publisher! Q: A: a: i2 a
[AD_GROUP_ID] – Sub Ad Group as sub_ad_group
& `( q( ?+ T. n[AD_ID] – Ad ID as sub_ad BuzzCity Dynamic Tracking Tokens/Scripts/API {clickcode} To substitute the unique clickcode value associated with this click
7 R: C9 S: ?7 E{pubid} To substitute the publisher ID associated with this click. You need special privilege to use this parameter. For more information , see PubID filtering.
% P/ t4 D' y% o( D1 [/ h2 n{random} To substitute a randomly generated value associated with this click' ^6 k7 O7 G( q D! N
{timestamp} To substitute an unix time value associated with this click. E.g. 1379453899 – Which represents ISO 8601:2013-09-17T21:38:19Z AirPush Dynamic Tracking Tokens/Scripts/API Tokens Description: J* J/ u: |: Q; @/ u
%guid% GUID is an unique variable generated by Airpush when a click happens. This is automatically generated by Airpush.* Y! [3 r# H( Y' u+ p
%d% IMEI (MD5 encrypted), c9 j" w, _2 \2 l, `' R! u6 U
%androidid% Device android id
4 A- z8 n! ] U# ^%carrier% Carrier name) d7 j8 r/ V/ W: O+ H0 p: k
%device% Phone model) i* F# u) C# o/ G- R
%manufacturer% Device manufacturer name: B$ L. {5 {" G. z( Q, [
%campaignid% Campaign Id6 r3 |9 Y2 O9 j! u) M
%creativeid% Creative Id" y" Y7 S9 i# _# |& @9 L. N2 U
%ip% Device ip address
9 e& U( d" ` x%state% State* ]1 I3 r4 O- ], T7 M: @* k, e
%city% City
4 E# T4 {+ Q6 R9 N5 Q9 h ?: w) R2 W%dapp% App Id: H' p; H- ?- c" ?4 d: ]- \3 k
%pubid% Application Developer/Advertiser Id
0 C( {: N) X4 U5 g1 n: O%framework% Device OS Version Traffic Force:
5 B$ Z4 z6 b* x; G( H; L{site_id} – id of the site on whch the ad is shown
3 m4 U) |9 i4 ^; p9 ]+ y- e6 I{channel_id} – id of the channel on which the ad is shown4 U- J! B6 K- F8 c4 J. k# K$ t3 j
{campaign_id} – id of the campaign
" M( N! l2 G) Z0 [/ d' E. M# C1 x" ~* M{group_id} – id of the group
7 K0 N% a& x+ S8 J! b2 {) G{ad_id} – id of the ad9 l' W. S) V( D, q; K
{keywords} – list of keywords by which the ad was found8 O6 e. L' L4 t
{v_country} – visitor country. Q# W/ a1 u* j8 w8 [
{v_language} – visitor language
- G4 Q: D7 F2 x9 m/ F0 m6 y( N# V{v_browser} – visitor browser/ _; |" Z# a8 y( l5 u* i! [
{v_os} – visitor operating system Traffic Factory:! q7 x* N; {8 X* |# U; ^' Y! n% w& U2 k
{campaign.id} Campaign’s id
! m- u4 f' |! T6 J6 R{target.bid} Target’s bid! U# \. G" c" i$ I3 w
{banner.id} Banner’s id
7 x" Y8 i- G% U1 I, ~' E{banner.name} Name of the banner+ _0 |4 t* r; H) \( A
{banner.size} Size of the banner e.g. "338×235"1 _# J2 `2 ^8 ?0 N' w
{target.name} Campaign’s target name/ B! r" U( H7 M- y
{categories} The page’s categories
8 q; B# @- p0 f: H{user.country} 3 letters ISO country code of the user’s country. e.g. "FRA" for France
' e1 z* s, y8 P/ r! F1 }5 x{user.browser} User’s web browser) i! W. l" H& f& |" ]
{user.os} User’s operating system AdBucks:( K# H; L6 s0 _+ h, R0 [
{bannertag} : This is a tag that represents your banner. It is created in the Banner Macro Tag field when the banner is uploaded and can be edited later if needed.
{8 N2 L0 o0 d2 _ ~{campaigntag} : This is a tag that represents your campaign. It can be changed in the bid editor.
0 O+ {! i( K8 v{spottag} : This is a tag that represents the spot (page location on the site) your ad appears on. This value is set by AdBucks and cannot be customized.
3 l Z# j" z* R \{site} : This is a tag that represents the site your ad appears on. This value is set by AdBucks and cannot be customized.
' e, o6 j8 H" E2 R; N; v+ A{width} : This is a tag that represents the width (in pixels) of the ad spot. This value is set by AdBucks and cannot be customized.
1 x* F* r; S8 U5 a6 q{height} : This is a tag that represents the height (in pixels) of the ad spot. This value is set by AdBucks and cannot be customized. B' J. L" i2 p3 t7 z8 c
{size} : This is a tag that represents a shortcut equivalent to {width}x{height}.6 d! ?+ t3 k" V/ j7 P, {
{year} : This is a tag that represents the current 4-digit year (2014).! o6 D' y1 l/ J' M
{month} : This is a tag that represents the current 2-digit month (09). Adxpansion:: O/ l6 }) v, m6 P3 r
{zone}+ t2 k2 ^# h8 ]
{keyword}
3 Z0 t* u3 H! j$ S- l# }5 v{country} 50onRed:
9 v) M! ]* s" ]6 A0 c{country}, {bid}, {target}, {campaign_id}, {creative_id}, {target_id}, {domain}, and {click_id}
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