之前设置追踪，在token方面设置出错，逛论坛无意发现这篇文章，感觉对新手可能有些用处，有需要的可以看下，除了看token,还可以看下iAmAttila用的流量平台{:soso_e113:} $ e8 z" T/ f/ F- {4 f* e$ E
iAmAttila’s TOP List of Traffic Source TOKENS
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1 b$ t f* n0 T+ R4 {+ E7 j* OExoClick Dynamic Tracking Tokens/Scripts/API$ j6 T0 b1 S6 W, X/ ]
Tokens Description
3 p* R6 H/ M3 b( ?{campaign_id} ID of the campaign.$ E/ |# I' }# D) r B. `! e' R
{variation_id} ID of the variation. (Banner or landing page)
" \+ h7 }* H' O) S{src_hostname} Domain name where the ad is displayed.' U1 k5 T* Q0 K8 j
{site_id} ID of the site where the ad is displayed.# i7 Z1 N [# G6 m, Z) M4 t- N
{zone_id} ID of the ad zone where the ad is displayed.
. x( x0 V( |" n. v- v1 C{category_id} ID of the category detected.
% K" n4 V+ p+ @, S. u5 X9 Q{country} 3-char country code of the visitor.
8 c: [& n" t& ]% s{time} Timestamp, used as a cache buster. MobPartner Dynamic Tracking Tokens/Scripts/API
0 _! Y2 A. Y/ E& iTokens Description
0 f& T' N2 ?5 Z% r/ v[=MOBTAG=] Reference ID specified by MobPartner to reconcile with their own system6 g$ g4 E7 Y# @. \# Q( V2 `1 Y$ }% e
[=DEVICEID=] The UDID of the Android device as device_id
* g! A* c! U* @- q[=ANDROIDID=] The parameter for Android ID as android_id- w! @0 d7 t; y
[=MACADDRESS=] The MAC address of the Android phone’s wifi adapter as mac_address/ P9 ]" e( y5 W" K, e
[=ODIN=] The ODIN of the Android device as odin5 b% S( @; ~/ X7 K( Q
[=PUBLISHERID=] MobPartner’s publisher ID as sub_publisher5 u6 y9 C! u% f2 W# b
[=SERVICEID=] MobPartner’s service ID as sub_site
" ]- _ |) a! x6 W4 F; A[=CAMPAIGNID=] Campaign name or ID as sub_campaign! J/ L* o) w7 w7 o+ s) w% Y1 X, R
[=ACTIONID=] The action ID as sub_adgroup
! _: ]! Z( ^& A# p* ]5 Q3 |[=CREATIVEID=] Ad name or ID as sub_ad PopADS.net Dynamic Tracking Tokens/Macros/Scripts
" x+ I1 R: i3 f: t0 S7 W[WEBSITEID] – ID of the website that was source of the popunder,
+ L1 Z7 S2 Z' @* c[KEYWORD] – keyword that was used for keyword targeting,
& b9 t$ O2 b) B[CATEGORYID] – ID of category that was used for targeting,
6 V( C( a( u( M9 k9 k0 E( V[COUNTRY] – country of the visitor. PopCash Dynamic Tracking Tokens/Macros/Scripts
. u4 `8 @. a9 N g%siteid% – Site ID1 A+ p9 i# q; B, S0 C
%cc% – Country Code Plugrush Dynamic Tracking Tokens/Macros/Scripts' E- w7 P. R6 r3 k, T
{$id} – a unique ID of the traffic source/website s: g2 e! C6 A$ E: r- n/ Q' i q
{$cc} – two letter country code of the visitor$ |4 j K: r; u" x4 s( }; b
{$category} – the category of the traffic source/website. r8 J( m# D, E( X
{$domain} – the domain of the traffic source/website
6 K/ H* g, t0 S( h0 e9 E{$trafficsource} – type of the traffic source (babelog, blog, dump, mgp, tgp or tube)
4 e9 n! `) B, u9 M8 I3 r{$ad_id} – a unique ID of your ad (works on PlugTraffic only)
& G' T+ O+ V' |$ q( P: A+ O{$ad_ref} – your internal ad reference (works on PlugTraffic only) SiteScout Dynamic Tracking Tokens/Scripts/API
0 [5 p [: e& I+ G o6 t( `Tokens Description0 ~8 b- t* c/ ^- t
{adId} Passes the unique ID # of the ad that was clicked.0 N' k' L" F+ d3 a
{siteId} Passes the unique ID # of the site where your ad was clicked.
0 C# `. ~( A2 T1 v8 {{campaignId} Passes the unique ID # of the campaign that received the click.
2 F# j+ ^5 }# W! T3 ?5 T& W+ Q% W( b$ L{networkId} Passes the unique ID # of the exchange where your ad was clicked.9 L/ F B+ h1 k4 g* Q
{postbackId} Passes the unique ID # of the visitor that clicked your ad.! M0 c8 d/ z# r$ V
{domain} Passes the domain name where your ad was clicked.' j9 m8 h n. g+ h
{pageUrl} Passes the URL of the page where your ad was clicked.$ e2 m1 ?0 a& H3 S- m. N
{demographicIds} Passes the ID(s) of the applicable audience segments.# S3 e D# }$ r: U
{contextualIds} Passes the ID(s) of the applicable contextual categories.
6 g8 [3 o4 J$ H{dpid} SHA1 hashed platform-specific ID (e.g., Android ID or UDID for iOS). (mobile only)
( i V0 ?, ^+ a" @1 X5 M{did} SHA1 hashed device ID; IMEI when available, or else MEID or ESN. (mobile only)
8 z! S; c; S8 r) b @ b4 K$ g{uid} This value represents either {dpid} or {uid}, in that order of priority. (mobile only)2 @! F- v) [6 F4 M- F
{carrier} Passes the carrier of the people that click your ads. (mobile only)
- L" s2 \- j) ~% u{device} Passes the device of the people that click your ads. (mobile only)
0 d- O) l0 k# O) h{appId} Passes a numeric ID (for Apple) or bundle name (for Google) specific to the mobile app responsible for generating the click. [Example values: “383763″ (Apple) or “com.google.mygoogleapp” (Google)] (mobile only)% ]7 G2 D$ [! X- y* |3 W9 b, z" |* S
{appType} Passes a string that outputs the origin or type of application responsible for the click. [Example values: “APP_STORE” (Apple) or “PLAY_STORE” (Google)] (mobile only) StartApp Dynamic Tracking Tokens/Scripts/API7 K" Z# Z' d1 ^: y) J' D/ N
Tokens Description* j, N: J0 H! o' H1 R
user_id get the Android ID or IDFA of the user who clicked your ad.# g2 `9 e- s, w9 Y, L
app_id get the App ID of the publishing app from which every click came.5 B! G; n3 g$ F
creative_name get the creative name as you inserted it on our portal.( c" q8 e/ i9 y! w8 e' ]% F+ y6 F
campaign_id get the campaign ID that was automatically assigned to your campaign on our portal.
# ^2 y' m, t1 X; ?4 X% R2 K3 Ibid_cost get the CPC bid you used for each click. Go2mobi Dynamic Tracking Tokens/Scripts/API
4 z. a* l$ R2 l5 N* LTokens Description% K! J/ O+ D7 R5 v) h
{clickid} Go2mobi unique click id
" l+ \4 }; |7 Y" L" b+ S1 f{campaign} Go2mobi campaign id
3 _4 y0 M. e5 C: M{pln} Exchange placement name$ Z- N7 J( L O
{plid} Exchange placement id
! v) }: Y! h3 h4 M{crid} Go2mobi creative id, }0 ]: t* f& d
{imp} Impression dimensions (width x height)
! j, O0 f7 B3 j6 V- L{cc} Exchange country code of user
2 Y3 r# s1 r0 a4 k/ @{referrer} HTTP referrer url (if applicable)
" X2 u8 {) ^4 }' a3 P" e{referrer_domain} HTTP referrer domain (if applicable)
8 j* L1 h+ x8 [5 a2 N! s3 F/ t{isp} Carrier name of user
# v2 ^# Z( s9 r) x" r0 ]" Z{ip} IP address of user- X8 |: z6 Z- ?0 x* W6 c/ j& M
{xip} Proxied IP address of user: d- u* K- q1 Q
{country} Carrier country of user
9 r4 g ^' D2 z9 s* ]! I{region} Carrier region of user* t$ T% ?6 X! E9 ~
{city} Carrier region of user. q) ^& H/ q$ m9 S
{agent} Device user agent1 t; B- d4 G& C
{ua_hash} Device user agent SHA1 hash
- `" Z% Z( |. S7 B6 T9 @5 O8 Q$ b- R{device_vendor} Device make
; `6 P- W2 ~: A) t# W3 |{device_model} Device model# ^" ~; C( M7 l7 z# s' y7 p; W
{os} Device operating system
E3 ~* W, V6 h8 a. X y5 c{os_verion} Device operating system version
( Y: P# B! I: s{year} Device year of release Decisive.is Dynamic Tracking Tokens/Scripts/API
) {* Y. ?, }, O" P! H& cMacro Field Info
% z1 p: }, T2 j9 u1 z+ c! d! x- h+ C{{{bidhash}}} Unique impression ID (Use this to track conversions/actions)
/ P/ R3 m3 w9 p4 T9 @- g{{{ad_id}}} Ad ID (Identifies the ad associated with the impression/click/conversion)
2 v* e3 }1 u! y+ B& L. E- I{{{creative_id}}} Creative ID (Identifies the creative used in the ad)! q" B6 @( k8 ^. W G1 {: |* K. B( ?
{{{ad_name}}} Name of campaign6 C: p& F/ j2 J/ a6 B f& i
{{{carrier}}} Carrier used by mobile device (Verizon, AT&T, T-Mobile, …)3 I/ |- @4 I. `3 Z
{{{os}}} OS of device (Android, iOS, BlackBerry OS, Windows Phone OS, …), i( e8 p. A' i- M
{{{os_version}}} OS Version (Android 4.0.4, iOS 6.0.2, …)/ U5 v R9 _* W2 d
{{{device}}} Device type (iPad, DROID RAZR, Kindle Fire, …)+ C x2 f, Q" f" P; r6 \
{{{media}}} app or site
6 Z: J4 M$ M! d4 ^6 L0 m7 P% [( u{{{country}}} Country of visitor (United States, Mexico, Canada, Germany, …)5 y: ^3 H+ P9 [
{{{ip}}} IP address of user/ F B( z" l/ {0 ~ E& A
{{{app}}} Name of app where ad is placed
& b ~* S* F9 V) p5 h# ]% R{{{site}}} Name of site where ad is placed9 ?; L" c' F5 O& T X
{{{placement}}} Combination of site and app. Name of either site or app where ad is placed.
2 Q8 G( E. @6 ~+ g: C{{{ua}}} User agent string! {3 t( `$ C! T& {1 L$ P" X
{{{category}}} IAB Category of site/app
8 z5 F2 e! ]0 Z; d; C- ~{{{subcategory}}} IAB Subcategory of site/app
1 [7 C' l0 K; g{{{idfa}}} iOS User IDFA Leadbolt Dynamic Tracking Tokens/Scripts/API [TRACK_ID] – Reference ID specified by LeadBolt to reconcile with their own third-party system6 j5 k/ ~0 R0 ^( O6 t
[CLK_ID] – Click ID as sub1: a% C9 i$ V; B) H3 E8 @
[PUB_ID] – LeadBolt’s publisher as sub_publisher
& _2 [$ [, e* ?3 m[AD_GROUP_ID] – Sub Ad Group as sub_ad_group
) u! ^( |$ @. H: B& {" p: Q[AD_ID] – Ad ID as sub_ad BuzzCity Dynamic Tracking Tokens/Scripts/API {clickcode} To substitute the unique clickcode value associated with this click
) e: f; c# V( I5 n. q% E6 y{pubid} To substitute the publisher ID associated with this click. You need special privilege to use this parameter. For more information , see PubID filtering.& V- c- d, w/ R& g8 W! g2 o
{random} To substitute a randomly generated value associated with this click
7 @* [" B5 C) ^{timestamp} To substitute an unix time value associated with this click. E.g. 1379453899 – Which represents ISO 8601:2013-09-17T21:38:19Z AirPush Dynamic Tracking Tokens/Scripts/API Tokens Description
3 b6 e5 U3 D" D- ~7 O9 d. M: p; ?# h%guid% GUID is an unique variable generated by Airpush when a click happens. This is automatically generated by Airpush.
7 U# ]$ f% @' Z- }%d% IMEI (MD5 encrypted)
6 F2 I# u% {% X%androidid% Device android id
- X! I) I. N7 p0 I% N%carrier% Carrier name
4 n1 e6 g) O/ Z9 s" F* O3 g \%device% Phone model# V: ^3 P" K$ _. B
%manufacturer% Device manufacturer name
/ O8 d! M8 F% ]%campaignid% Campaign Id
# L, [% d; R2 t; S! X' N%creativeid% Creative Id& x) ]# r5 M5 s" d }, \: c
%ip% Device ip address
3 D! u% d" |$ o( m3 ^%state% State3 R! K4 F' T9 g0 ~, f8 h
%city% City+ B& Y' z8 a; w7 A/ h2 G# q! v
%dapp% App Id: ?8 J; o- }' z8 L! [! v4 O/ g
%pubid% Application Developer/Advertiser Id+ v0 i/ o/ A. G
%framework% Device OS Version Traffic Force:9 h7 | F9 G$ d! i$ O
{site_id} – id of the site on whch the ad is shown) Z/ ?8 @! F: |: @' w" K- r/ ~
{channel_id} – id of the channel on which the ad is shown) r) ?2 ]& s# f, X, O
{campaign_id} – id of the campaign3 a4 e f4 M; T' S
{group_id} – id of the group7 n; a2 g# o5 D
{ad_id} – id of the ad& B! h/ h7 A T3 m
{keywords} – list of keywords by which the ad was found7 n* O# A! r7 u$ X7 f- v! h8 Y( B9 R
{v_country} – visitor country
' ~4 d1 d$ \4 ^6 r{v_language} – visitor language- C& j G1 K( j1 r" z5 ^4 m
{v_browser} – visitor browser p0 ]5 o, t$ ]" H* X6 x: y
{v_os} – visitor operating system Traffic Factory:4 |$ I# {1 |+ Z/ {# A! Y
{campaign.id} Campaign’s id3 Y& _* P! d# F
{target.bid} Target’s bid
2 ^! A+ j2 S0 S& }" R7 T{banner.id} Banner’s id, g$ [ f, {' R* W! r+ w
{banner.name} Name of the banner) k' Z F' O2 }- ]5 ]; I
{banner.size} Size of the banner e.g. "338×235"
E* W9 r2 F6 u{target.name} Campaign’s target name
+ \6 o( e, j0 X# t! _8 H8 w% b( N. Q{categories} The page’s categories: P+ w; ~) \1 \; ], Q" M
{user.country} 3 letters ISO country code of the user’s country. e.g. "FRA" for France3 d6 h9 q) h6 W$ ^8 g, d8 \
{user.browser} User’s web browser
, S& a% }( V) r# M% c* ?$ G; [- w{user.os} User’s operating system AdBucks: }' A: p: Y' w, `% b5 W; x {
{bannertag} : This is a tag that represents your banner. It is created in the Banner Macro Tag field when the banner is uploaded and can be edited later if needed.
% m9 a) k! Q$ M3 m7 t{campaigntag} : This is a tag that represents your campaign. It can be changed in the bid editor.) W+ d9 U3 ?1 U0 s3 J1 ], v
{spottag} : This is a tag that represents the spot (page location on the site) your ad appears on. This value is set by AdBucks and cannot be customized.
: ^' }" i2 `8 _{site} : This is a tag that represents the site your ad appears on. This value is set by AdBucks and cannot be customized. v; |# x3 b8 w4 [- W
{width} : This is a tag that represents the width (in pixels) of the ad spot. This value is set by AdBucks and cannot be customized.
O1 ?9 g, H9 m2 G( V. a{height} : This is a tag that represents the height (in pixels) of the ad spot. This value is set by AdBucks and cannot be customized.
) O3 R3 i) i: K& F* M, {4 |$ W{size} : This is a tag that represents a shortcut equivalent to {width}x{height}.6 B. H S% q! E* P7 g
{year} : This is a tag that represents the current 4-digit year (2014).; ]& v! K- S* T$ ?% k* Y( j( | ~
{month} : This is a tag that represents the current 2-digit month (09). Adxpansion:
+ c- E( `8 @$ X{zone}
% p# \9 R9 o4 ^ l n( N% m{keyword}: ]7 B: S/ a/ H4 ~, p
{country} 50onRed:
' b- A. [2 a/ W% `{country}, {bid}, {target}, {campaign_id}, {creative_id}, {target_id}, {domain}, and {click_id}
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