之前设置追踪,在token方面设置出错,逛论坛无意发现这篇文章,感觉对新手可能有些用处,有需要的可以看下,除了看token,还可以看下iAmAttila用的流量平台{:soso_e113:}
1 `4 i; A) Q% n. {4 s! r" U7 NiAmAttila’s TOP List of Traffic Source TOKENS 3 q, r* k# I& i! P( P2 v! V
, F/ _' [- d# }. a% I" L1 B$ l0 L
ExoClick Dynamic Tracking Tokens/Scripts/API
! L' n3 L. ^3 t4 ~Tokens Description) `; W' D1 k: a8 f8 C0 Q0 ?
{campaign_id} ID of the campaign.. f$ X4 g' W# t# P% U4 u
{variation_id} ID of the variation. (Banner or landing page)
! ~/ d: E2 ~: J. o{src_hostname} Domain name where the ad is displayed.
5 R: s; G" }3 H# g& ?{site_id} ID of the site where the ad is displayed.4 o- ^1 L" n2 r
{zone_id} ID of the ad zone where the ad is displayed. i; |9 ^* s1 j6 t0 g
{category_id} ID of the category detected.
2 S, [/ E5 M/ z6 [9 W9 C{country} 3-char country code of the visitor.
4 |& I8 Q( C& X( P- q* }{time} Timestamp, used as a cache buster. MobPartner Dynamic Tracking Tokens/Scripts/API8 |. a, G" @! |8 M. F& P
Tokens Description7 c3 P! ` h% R8 @
[=MOBTAG=] Reference ID specified by MobPartner to reconcile with their own system
4 a6 E- W# Z% u0 K6 {( x[=DEVICEID=] The UDID of the Android device as device_id
2 {$ g7 }! q# R0 j O& P* S, ?4 i[=ANDROIDID=] The parameter for Android ID as android_id8 {+ ~, c) V# Z0 z- H, `& m
[=MACADDRESS=] The MAC address of the Android phone’s wifi adapter as mac_address
7 k/ W9 {0 [' s, p* p' J[=ODIN=] The ODIN of the Android device as odin
9 w* T2 o4 w3 }% K[=PUBLISHERID=] MobPartner’s publisher ID as sub_publisher
% [! C9 @- d: g! ]) _- h& ?[=SERVICEID=] MobPartner’s service ID as sub_site
0 T' I$ ]; U+ X! b, \. S' ][=CAMPAIGNID=] Campaign name or ID as sub_campaign' Y" r `9 E) f
[=ACTIONID=] The action ID as sub_adgroup
" d! \, u8 s3 s% }# V& Q[=CREATIVEID=] Ad name or ID as sub_ad PopADS.net Dynamic Tracking Tokens/Macros/Scripts $ ^6 A5 a' v) [$ s. p o
[WEBSITEID] – ID of the website that was source of the popunder,
2 P: C2 t2 ]! D0 h9 {7 a; N[KEYWORD] – keyword that was used for keyword targeting,
& ~0 N) W) y8 L[CATEGORYID] – ID of category that was used for targeting,* ~0 L. Y+ c+ P3 g3 `, p% p+ C
[COUNTRY] – country of the visitor. PopCash Dynamic Tracking Tokens/Macros/Scripts
+ d5 f s9 H& d; q' Q4 P3 F3 n%siteid% – Site ID
3 P5 ^) a( L+ a% V% Y0 W' q: \%cc% – Country Code Plugrush Dynamic Tracking Tokens/Macros/Scripts2 t. t- k" A- A/ s9 O
{$id} – a unique ID of the traffic source/website
$ I$ E; \% i q8 E8 g! @{$cc} – two letter country code of the visitor
/ N( W: L' S/ o- W{$category} – the category of the traffic source/website+ h5 E0 u3 Y; j/ i# _3 {
{$domain} – the domain of the traffic source/website0 T: ?5 C+ [" H8 z2 g+ t; q: X
{$trafficsource} – type of the traffic source (babelog, blog, dump, mgp, tgp or tube)7 z/ q4 R4 ] A- H
{$ad_id} – a unique ID of your ad (works on PlugTraffic only)) S8 {- [5 u& d8 \5 k- L
{$ad_ref} – your internal ad reference (works on PlugTraffic only) SiteScout Dynamic Tracking Tokens/Scripts/API
) \/ v3 p; t, n( ?Tokens Description
/ S) x8 O8 f5 k7 y( f5 d0 {{adId} Passes the unique ID # of the ad that was clicked.
/ t( N2 r2 z5 f# k5 m" R{siteId} Passes the unique ID # of the site where your ad was clicked.
, y) K1 ]4 i, y% c# I. A t{campaignId} Passes the unique ID # of the campaign that received the click.+ O6 }. o: l! L/ c, @3 v
{networkId} Passes the unique ID # of the exchange where your ad was clicked.
) M+ C/ x2 K+ L* C+ ^3 K{postbackId} Passes the unique ID # of the visitor that clicked your ad., w" S6 ?1 X! I, C) n: S+ l7 \9 U2 Q
{domain} Passes the domain name where your ad was clicked." X& R% ~) p8 K6 N
{pageUrl} Passes the URL of the page where your ad was clicked.
2 @* J( S4 j( o4 B( {- f: G+ |+ T{demographicIds} Passes the ID(s) of the applicable audience segments.# v4 y: `7 y {" |; \
{contextualIds} Passes the ID(s) of the applicable contextual categories.* A3 m* \4 K q& d% d5 \
{dpid} SHA1 hashed platform-specific ID (e.g., Android ID or UDID for iOS). (mobile only)( y R4 @. w N1 _' v+ R5 D
{did} SHA1 hashed device ID; IMEI when available, or else MEID or ESN. (mobile only)2 ?0 Q8 A+ A; X0 A
{uid} This value represents either {dpid} or {uid}, in that order of priority. (mobile only)$ `; j' o: ^, _* x/ m D- E2 `: a
{carrier} Passes the carrier of the people that click your ads. (mobile only)
8 Q9 ~8 Q; e, p7 h$ y/ c2 C* [! V% O{device} Passes the device of the people that click your ads. (mobile only)& V8 _1 U+ d% K0 g# @
{appId} Passes a numeric ID (for Apple) or bundle name (for Google) specific to the mobile app responsible for generating the click. [Example values: “383763″ (Apple) or “com.google.mygoogleapp” (Google)] (mobile only)
$ L, V, L/ U% A, \/ j2 @{appType} Passes a string that outputs the origin or type of application responsible for the click. [Example values: “APP_STORE” (Apple) or “PLAY_STORE” (Google)] (mobile only) StartApp Dynamic Tracking Tokens/Scripts/API( E4 }! P( U. v' U8 G
Tokens Description% t' U, C& C/ B
user_id get the Android ID or IDFA of the user who clicked your ad., p1 f& y& ]9 k; \( ]: a
app_id get the App ID of the publishing app from which every click came./ e, }' t2 \' Q. W1 \% e* E) c+ U
creative_name get the creative name as you inserted it on our portal.: g1 J7 m5 z& ^) s' l# r
campaign_id get the campaign ID that was automatically assigned to your campaign on our portal." {6 M, q; ^( r* L' T4 \
bid_cost get the CPC bid you used for each click. Go2mobi Dynamic Tracking Tokens/Scripts/API
6 V+ r0 N3 K5 n4 R& { GTokens Description
5 U" Y- c7 W V& N2 s7 q{clickid} Go2mobi unique click id L% S t+ X8 H, b
{campaign} Go2mobi campaign id
$ V+ z2 [0 z6 x6 B4 g6 e$ v3 T{pln} Exchange placement name' t- b3 x5 s4 C3 a
{plid} Exchange placement id
$ ^8 m: z6 Q5 f& U" Z# D% p{crid} Go2mobi creative id
1 f$ O: c2 @# V% z{imp} Impression dimensions (width x height), O2 R' _. z) J
{cc} Exchange country code of user4 v4 F: H# Y4 D* i+ y% @4 N
{referrer} HTTP referrer url (if applicable)/ Q: b# j! `7 @, X
{referrer_domain} HTTP referrer domain (if applicable)
& N$ \" }- g% O# i{isp} Carrier name of user
( K- ^3 G3 Q8 i{ip} IP address of user
2 ~9 s: ~+ c8 b$ U; X4 s{xip} Proxied IP address of user4 Z- R5 b- n- h7 ^: r8 _$ k/ L% e
{country} Carrier country of user( s$ U4 c/ c" w
{region} Carrier region of user- H& f) f* B( R7 v) [
{city} Carrier region of user# P+ _1 c+ `1 S4 V4 J- X1 H: g
{agent} Device user agent5 m; t- U2 Y( b7 A& s x
{ua_hash} Device user agent SHA1 hash
6 X( q# ^" n: Y& S9 j{device_vendor} Device make+ `' u7 r' B0 i2 K" E! ^
{device_model} Device model
/ J- C5 T. \$ L4 h+ p{os} Device operating system
# _) p$ G7 C% ?& i- J+ I4 `{os_verion} Device operating system version
* q% s& S5 f7 b u# I0 V, h{year} Device year of release Decisive.is Dynamic Tracking Tokens/Scripts/API E) N9 k1 O6 A0 ~1 B1 X
Macro Field Info
7 M2 Z$ |9 b1 Y: k{{{bidhash}}} Unique impression ID (Use this to track conversions/actions)
9 a2 X8 D; X0 ]/ r( k4 Z- z0 L{{{ad_id}}} Ad ID (Identifies the ad associated with the impression/click/conversion), Y" Z' l5 Y1 J8 {' W) V4 ` p
{{{creative_id}}} Creative ID (Identifies the creative used in the ad)
& b) B' H4 p" V) ?6 F3 ~* }) y7 m2 b4 @{{{ad_name}}} Name of campaign5 x/ O. z+ Q! g, v, {+ g
{{{carrier}}} Carrier used by mobile device (Verizon, AT&T, T-Mobile, …)3 ?, I, p: f- t3 J; i
{{{os}}} OS of device (Android, iOS, BlackBerry OS, Windows Phone OS, …)
# ~+ k& Z# t6 ]1 z V{{{os_version}}} OS Version (Android 4.0.4, iOS 6.0.2, …)
5 p# \/ V6 [& g+ S! \/ ]{{{device}}} Device type (iPad, DROID RAZR, Kindle Fire, …) A' K/ b" b; x* d$ s9 @3 }
{{{media}}} app or site0 z- [2 H# o, j! c: Q8 }. s
{{{country}}} Country of visitor (United States, Mexico, Canada, Germany, …): U9 L+ m; l9 q/ e& @" C* o
{{{ip}}} IP address of user- I8 j* t2 s$ G* Z: n
{{{app}}} Name of app where ad is placed9 _0 d5 V" }6 W8 f* h/ y5 Q
{{{site}}} Name of site where ad is placed
1 g9 t$ }9 p2 ~1 P1 \0 f0 K{{{placement}}} Combination of site and app. Name of either site or app where ad is placed.$ j8 }6 Y3 n6 o1 b/ e, Q, V$ X
{{{ua}}} User agent string' R: t- h( x$ N
{{{category}}} IAB Category of site/app& o& v: p/ {2 n
{{{subcategory}}} IAB Subcategory of site/app
0 Y1 W" ~( r- U{{{idfa}}} iOS User IDFA Leadbolt Dynamic Tracking Tokens/Scripts/API [TRACK_ID] – Reference ID specified by LeadBolt to reconcile with their own third-party system. [! R+ Z2 C8 \8 v
[CLK_ID] – Click ID as sub1
6 w3 j) H1 q+ m# @0 v- j; Y: v' f[PUB_ID] – LeadBolt’s publisher as sub_publisher
# j; n6 r7 {9 D; U) B$ e4 \[AD_GROUP_ID] – Sub Ad Group as sub_ad_group
8 N9 I9 M# O: J, f4 l/ n[AD_ID] – Ad ID as sub_ad BuzzCity Dynamic Tracking Tokens/Scripts/API {clickcode} To substitute the unique clickcode value associated with this click6 s2 j3 v8 n% j; R+ J+ b, i% m" I
{pubid} To substitute the publisher ID associated with this click. You need special privilege to use this parameter. For more information , see PubID filtering.3 P) P7 w9 y+ |$ v1 W& J% S
{random} To substitute a randomly generated value associated with this click g( e6 N0 U4 d' a
{timestamp} To substitute an unix time value associated with this click. E.g. 1379453899 – Which represents ISO 8601:2013-09-17T21:38:19Z AirPush Dynamic Tracking Tokens/Scripts/API Tokens Description
: g& ?6 N! V0 F( N: Q" l5 D%guid% GUID is an unique variable generated by Airpush when a click happens. This is automatically generated by Airpush.+ k' q% T9 g- m# h5 F$ |
%d% IMEI (MD5 encrypted)
u* h* n% z9 o# y%androidid% Device android id
, k! r5 E: d J%carrier% Carrier name
% O0 W+ |# z' x! a$ I% @& _! Z- o; b%device% Phone model: F) T( }8 r; ]% y5 y: O! j
%manufacturer% Device manufacturer name' p1 f. H A" ^2 G
%campaignid% Campaign Id* Y7 C {7 L) ~
%creativeid% Creative Id& \/ ~* q! S& S0 R. p- j1 k V1 w/ i
%ip% Device ip address2 ]1 F/ p, P [8 K! }1 H
%state% State
- E% h q5 t* O# m%city% City
. a; ^4 Y6 u: y+ ^4 m%dapp% App Id
2 B" ?+ D( q) v: e; d, A$ Z%pubid% Application Developer/Advertiser Id
. P6 _/ |- \* c8 P7 I1 Q; H%framework% Device OS Version Traffic Force:) z% _/ w; P" g& K( L( g
{site_id} – id of the site on whch the ad is shown( Z; H2 U" f* A- N* s2 }1 E
{channel_id} – id of the channel on which the ad is shown
/ E: A/ y W$ H: a9 y9 P( a1 A. Z{campaign_id} – id of the campaign
6 z3 L' Q: W! d{group_id} – id of the group- w' y5 I3 K# C- k# T4 L
{ad_id} – id of the ad3 t i- ]/ g& z; a4 R3 R
{keywords} – list of keywords by which the ad was found
1 J# [) ^) H8 x& B+ d( k{v_country} – visitor country- I0 y+ p3 }1 h
{v_language} – visitor language" L! m# V4 R2 l# L: k
{v_browser} – visitor browser
( ]3 D( B3 J; d' J! W{v_os} – visitor operating system Traffic Factory:
1 \; p; C4 i3 C{campaign.id} Campaign’s id7 N* `9 o, X/ L! C3 v) L
{target.bid} Target’s bid
* b* B( U6 C, ?2 s, h5 H{banner.id} Banner’s id/ W3 A7 x4 S8 c: ?; B
{banner.name} Name of the banner
e+ A: Q7 `' V{banner.size} Size of the banner e.g. "338×235"$ ]) [% q0 U1 }& y
{target.name} Campaign’s target name
+ t$ C( t8 W) _' q- ?* I' o{categories} The page’s categories
2 h" C7 [ Z$ V' y. H& {8 L{user.country} 3 letters ISO country code of the user’s country. e.g. "FRA" for France5 R* S' w* S+ R9 K7 j* ^6 h, c
{user.browser} User’s web browser
0 L6 C4 {2 |) L+ K{user.os} User’s operating system AdBucks:
8 s; B' T7 n- r& x3 A0 r6 T+ z& E{bannertag} : This is a tag that represents your banner. It is created in the Banner Macro Tag field when the banner is uploaded and can be edited later if needed.7 B) E1 o. W* s0 a
{campaigntag} : This is a tag that represents your campaign. It can be changed in the bid editor.
/ K' g# \+ k) z* _( c- b{spottag} : This is a tag that represents the spot (page location on the site) your ad appears on. This value is set by AdBucks and cannot be customized.- l1 V. P3 I$ w S2 ^! K' }
{site} : This is a tag that represents the site your ad appears on. This value is set by AdBucks and cannot be customized.
5 w9 F% B! P9 ]8 Q9 J+ ]{width} : This is a tag that represents the width (in pixels) of the ad spot. This value is set by AdBucks and cannot be customized.
5 j( @0 ?" q* S8 ?{height} : This is a tag that represents the height (in pixels) of the ad spot. This value is set by AdBucks and cannot be customized.
- F9 f7 x9 K' ~9 u" }. ]% \( z: a{size} : This is a tag that represents a shortcut equivalent to {width}x{height}.
( k; D* ~. _5 x. E+ i1 u' r{year} : This is a tag that represents the current 4-digit year (2014).- c R0 w) p: C4 {: u O: M; V ]
{month} : This is a tag that represents the current 2-digit month (09). Adxpansion:% A9 @; E% s& H0 c
{zone}3 s/ G: W5 D6 y
{keyword}: r) H4 u9 a0 L2 S8 C. {
{country} 50onRed:
K8 e# C4 u% V( X+ ^{country}, {bid}, {target}, {campaign_id}, {creative_id}, {target_id}, {domain}, and {click_id}
' r* p/ |. l M C. P) X5 {: o1 z- I( c e% j: F; |% Q
|