之前设置追踪,在token方面设置出错,逛论坛无意发现这篇文章,感觉对新手可能有些用处,有需要的可以看下,除了看token,还可以看下iAmAttila用的流量平台{:soso_e113:} 5 G- x% e) B4 [1 h e' e* D
iAmAttila’s TOP List of Traffic Source TOKENS
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ExoClick Dynamic Tracking Tokens/Scripts/API
' E8 @% S5 G# c0 M# QTokens Description
. w" u) B0 t+ j' d{campaign_id} ID of the campaign.2 T: s- w5 E9 ?9 s9 a) H
{variation_id} ID of the variation. (Banner or landing page). D% Z6 W! n$ T5 [$ ^
{src_hostname} Domain name where the ad is displayed.
# f4 b; R# {, _% a2 w5 Q I{site_id} ID of the site where the ad is displayed.& j( Q: P5 x* q |: \
{zone_id} ID of the ad zone where the ad is displayed.
$ U5 l% z2 r/ I/ u9 P! R' K{category_id} ID of the category detected.+ M( c5 t/ I1 I) w6 c7 C3 c: t
{country} 3-char country code of the visitor.
1 f$ d4 U! n4 i2 {6 N6 F z; E/ n* R{time} Timestamp, used as a cache buster. MobPartner Dynamic Tracking Tokens/Scripts/API
' ~5 e( G' K( gTokens Description. G2 u8 o; d# V# g
[=MOBTAG=] Reference ID specified by MobPartner to reconcile with their own system
; R) c' l0 _) W) t Z- S[=DEVICEID=] The UDID of the Android device as device_id& @' ~/ [' q6 g+ I& c: R) L
[=ANDROIDID=] The parameter for Android ID as android_id
# L$ z/ `$ D; W) O: H4 s0 i1 h[=MACADDRESS=] The MAC address of the Android phone’s wifi adapter as mac_address Z }' e. h! I) O
[=ODIN=] The ODIN of the Android device as odin& a: L" H0 U6 p8 y8 w. l
[=PUBLISHERID=] MobPartner’s publisher ID as sub_publisher8 `0 d* I8 K7 H) U- [* l' ~& S
[=SERVICEID=] MobPartner’s service ID as sub_site
$ v5 s# d6 ]; M+ b[=CAMPAIGNID=] Campaign name or ID as sub_campaign" q0 |6 b5 W% u, s" Y% ^# ~
[=ACTIONID=] The action ID as sub_adgroup! A# l. F/ Z$ s" j
[=CREATIVEID=] Ad name or ID as sub_ad PopADS.net Dynamic Tracking Tokens/Macros/Scripts
) U; N; n6 R: d; R- r% p- d[WEBSITEID] – ID of the website that was source of the popunder, A. W0 [' J" q/ q1 D- l
[KEYWORD] – keyword that was used for keyword targeting,% f4 j7 J) ?) ?5 x) ]) C
[CATEGORYID] – ID of category that was used for targeting,3 O y4 I( j3 S# F
[COUNTRY] – country of the visitor. PopCash Dynamic Tracking Tokens/Macros/Scripts
% d4 J( G6 X' i q! a%siteid% – Site ID
( }7 U; e9 [7 D8 ?( f U; U5 d%cc% – Country Code Plugrush Dynamic Tracking Tokens/Macros/Scripts; z1 H3 t! V' d- _ B& q, O: ]
{$id} – a unique ID of the traffic source/website, Q1 c5 n3 z. Z! |! o
{$cc} – two letter country code of the visitor
- c1 j- s& R0 M3 v5 g) n& u{$category} – the category of the traffic source/website, B4 }, }0 ?, U1 ^2 R
{$domain} – the domain of the traffic source/website* v* @, e; J% a6 O
{$trafficsource} – type of the traffic source (babelog, blog, dump, mgp, tgp or tube)
( M5 M8 b2 ~& m& u{$ad_id} – a unique ID of your ad (works on PlugTraffic only)' {1 R" A n& `$ {8 c% G
{$ad_ref} – your internal ad reference (works on PlugTraffic only) SiteScout Dynamic Tracking Tokens/Scripts/API. @) J, O5 e) P6 |% f9 x& v
Tokens Description
0 X2 ^% Q6 E2 M0 H1 q$ w% @{adId} Passes the unique ID # of the ad that was clicked.
" r* q- \9 z3 [2 Y4 f m{siteId} Passes the unique ID # of the site where your ad was clicked.
% o8 ~+ t% j$ {! Z1 o2 |+ @: Y m3 S{campaignId} Passes the unique ID # of the campaign that received the click.
2 T. k' u! t+ `) O{networkId} Passes the unique ID # of the exchange where your ad was clicked.
+ A" G1 K6 T% b r+ x* I9 |5 L, M{postbackId} Passes the unique ID # of the visitor that clicked your ad.
1 e7 B. S3 Q; k3 R3 _ L7 m+ k{domain} Passes the domain name where your ad was clicked.
/ w, E* P8 i, g& O# T# a9 L1 o{pageUrl} Passes the URL of the page where your ad was clicked.
( v& U) A8 Z$ e6 |* d" ^) h& t{demographicIds} Passes the ID(s) of the applicable audience segments.' x# t4 ?, W& P( D) X3 `0 d
{contextualIds} Passes the ID(s) of the applicable contextual categories.
, ]3 w' E2 ]3 P/ V# c7 ` J{dpid} SHA1 hashed platform-specific ID (e.g., Android ID or UDID for iOS). (mobile only)
$ V9 r; N- q7 O i ~2 q: r9 J{did} SHA1 hashed device ID; IMEI when available, or else MEID or ESN. (mobile only)
5 F6 w$ s0 d1 G0 z+ H{uid} This value represents either {dpid} or {uid}, in that order of priority. (mobile only)6 |1 L3 {% y! v6 k$ q& x$ F9 W
{carrier} Passes the carrier of the people that click your ads. (mobile only)- w# v7 f7 W/ l0 L
{device} Passes the device of the people that click your ads. (mobile only)
) h+ v6 }; }- L7 ^& N D7 a{appId} Passes a numeric ID (for Apple) or bundle name (for Google) specific to the mobile app responsible for generating the click. [Example values: “383763″ (Apple) or “com.google.mygoogleapp” (Google)] (mobile only)
- F7 x! |: j% U) m- g" e{appType} Passes a string that outputs the origin or type of application responsible for the click. [Example values: “APP_STORE” (Apple) or “PLAY_STORE” (Google)] (mobile only) StartApp Dynamic Tracking Tokens/Scripts/API/ P6 `9 v; G' a: U5 H; \; E$ L: e( @
Tokens Description
2 r7 U' D. Y `: fuser_id get the Android ID or IDFA of the user who clicked your ad.# V+ l2 Q* L% w1 u3 e7 p- K
app_id get the App ID of the publishing app from which every click came.) a3 j% i! ?- \( D( i; o
creative_name get the creative name as you inserted it on our portal.8 P" o! ]) r* v) H$ ~
campaign_id get the campaign ID that was automatically assigned to your campaign on our portal.3 m- F* ^8 h' a
bid_cost get the CPC bid you used for each click. Go2mobi Dynamic Tracking Tokens/Scripts/API
# x. f" x+ _: L, N9 r' \* QTokens Description
/ T7 l5 ] Z, b4 a6 t{clickid} Go2mobi unique click id
3 K3 D/ N' o/ h" s( {{campaign} Go2mobi campaign id6 c, d3 w! C/ H# t' v$ t
{pln} Exchange placement name
" G. C/ x7 O8 }$ o{plid} Exchange placement id
* p0 N! w5 [4 B5 ?& h6 W# ~" r0 l{crid} Go2mobi creative id
1 J; a, w k3 o0 `& g$ H{imp} Impression dimensions (width x height)2 N V w: r1 k! E/ {, m9 J. @
{cc} Exchange country code of user: ]2 @9 s \$ r$ |$ }% M( ^% v
{referrer} HTTP referrer url (if applicable) x" v8 m5 H z) g% P/ f
{referrer_domain} HTTP referrer domain (if applicable)
) u$ P+ y# Y# o; h2 s( F0 V{isp} Carrier name of user* y, g% q) U( d/ B( }% Y
{ip} IP address of user& L3 E5 v2 d' Z8 H
{xip} Proxied IP address of user+ O8 ~# C+ r0 N9 ?* \
{country} Carrier country of user( l8 l* r0 G- f' t. h
{region} Carrier region of user
2 b' w3 S4 k1 `8 H& x7 V7 ]3 X5 q- s{city} Carrier region of user, c7 P. j8 O* t
{agent} Device user agent* \1 y; d; s! Y1 e3 R: G1 a
{ua_hash} Device user agent SHA1 hash
% y/ O( v1 b5 \# D6 x% K{device_vendor} Device make) a1 T4 A( @8 ]. f
{device_model} Device model
! s4 ?: a6 Q8 D: c{os} Device operating system# Q+ } \" u8 ]8 v9 ?" j0 L7 \
{os_verion} Device operating system version
. \' C; B( X/ J; r9 O8 J8 R{year} Device year of release Decisive.is Dynamic Tracking Tokens/Scripts/API$ \& Z9 N1 H1 R' ~- i5 |
Macro Field Info% z% E- F. K, z! D
{{{bidhash}}} Unique impression ID (Use this to track conversions/actions)- M* w. X, v) l* {5 [
{{{ad_id}}} Ad ID (Identifies the ad associated with the impression/click/conversion)
, L% V. |* w9 I9 q; X{{{creative_id}}} Creative ID (Identifies the creative used in the ad)- W. o7 {# S+ o- p( i+ F
{{{ad_name}}} Name of campaign7 f3 t! L9 l2 c, G* }
{{{carrier}}} Carrier used by mobile device (Verizon, AT&T, T-Mobile, …)
* r' G- b8 f# G! H7 \{{{os}}} OS of device (Android, iOS, BlackBerry OS, Windows Phone OS, …)* e. ? T2 B) Z
{{{os_version}}} OS Version (Android 4.0.4, iOS 6.0.2, …)1 i! c h+ j. c0 I
{{{device}}} Device type (iPad, DROID RAZR, Kindle Fire, …)
7 @/ c) b4 i9 p% S! P{{{media}}} app or site& I1 a; Q' a: F$ _) u( A$ f
{{{country}}} Country of visitor (United States, Mexico, Canada, Germany, …)5 v1 |% d5 ~- i9 k; l
{{{ip}}} IP address of user7 Y4 n7 C. s" V0 `
{{{app}}} Name of app where ad is placed
/ ~$ m& T" Q& ?1 n- p' o) w{{{site}}} Name of site where ad is placed9 T g$ R5 X6 R2 I* x
{{{placement}}} Combination of site and app. Name of either site or app where ad is placed.
/ F1 ^& S; ^9 \! U) P5 [/ p0 v{{{ua}}} User agent string
' u! w. \) }6 b4 C{{{category}}} IAB Category of site/app
/ G& m* b9 y H p9 c3 M{{{subcategory}}} IAB Subcategory of site/app# T }5 c" ^# U; @ f
{{{idfa}}} iOS User IDFA Leadbolt Dynamic Tracking Tokens/Scripts/API [TRACK_ID] – Reference ID specified by LeadBolt to reconcile with their own third-party system
- q% [1 ]) q4 `2 O[CLK_ID] – Click ID as sub1
6 Z$ V7 ~$ g8 U[PUB_ID] – LeadBolt’s publisher as sub_publisher
; S$ }% [, N5 a1 i; {[AD_GROUP_ID] – Sub Ad Group as sub_ad_group
1 B- }! F8 p. U, e[AD_ID] – Ad ID as sub_ad BuzzCity Dynamic Tracking Tokens/Scripts/API {clickcode} To substitute the unique clickcode value associated with this click( Y( D2 K! Q' m( T' d& E0 g
{pubid} To substitute the publisher ID associated with this click. You need special privilege to use this parameter. For more information , see PubID filtering.
! T7 G7 R( h: ~; @{random} To substitute a randomly generated value associated with this click" q4 O3 W' T; q1 {# z
{timestamp} To substitute an unix time value associated with this click. E.g. 1379453899 – Which represents ISO 8601:2013-09-17T21:38:19Z AirPush Dynamic Tracking Tokens/Scripts/API Tokens Description
5 d% w9 k8 S3 B%guid% GUID is an unique variable generated by Airpush when a click happens. This is automatically generated by Airpush.
$ _/ A0 T2 V, |8 P6 E%d% IMEI (MD5 encrypted)" T8 q2 N3 W+ M: |2 q# b" }' ?9 z5 Z
%androidid% Device android id M! T5 C6 ]( [& t) d' X8 c
%carrier% Carrier name
9 P# B, x: V5 e2 N%device% Phone model, s) I2 y# r6 t( g X, t" @
%manufacturer% Device manufacturer name
& V7 ~! a1 a7 ^2 m0 f%campaignid% Campaign Id
! @* b8 W3 Q0 B& q, v# c%creativeid% Creative Id
* J8 u" K: t9 {9 N+ J%ip% Device ip address
3 [5 I. i* ^! e( ]%state% State
" d+ {( w3 l* }%city% City: D) U1 C, X1 G' C5 j
%dapp% App Id
' L: }4 Q% W2 z) x%pubid% Application Developer/Advertiser Id
0 e6 a6 u% v \' n5 B" A( [%framework% Device OS Version Traffic Force:
2 l8 A; ]0 d! _- m) M8 d{site_id} – id of the site on whch the ad is shown2 z5 Z& x T3 M7 }2 g
{channel_id} – id of the channel on which the ad is shown) B6 C( J; ]+ ?$ `; ]; Q
{campaign_id} – id of the campaign" j4 I; k1 O# @
{group_id} – id of the group
9 q! C ~1 a4 o3 p0 R+ d{ad_id} – id of the ad
6 w1 d1 A5 G2 l2 a. s" g! J{keywords} – list of keywords by which the ad was found% ?* q# r* ?( [- |! n
{v_country} – visitor country
+ a$ K- M1 p+ Z% L* Z7 k8 h: K{v_language} – visitor language
% \! Q! V& k8 e; M0 M! Z3 z f{v_browser} – visitor browser( j3 u, n4 X/ q1 m
{v_os} – visitor operating system Traffic Factory:& F( i$ n! E! a. ]! r: |- B
{campaign.id} Campaign’s id: I1 L' Q- f! t+ Y* I( ]& a
{target.bid} Target’s bid/ I$ Y: w, x7 {$ A# Q
{banner.id} Banner’s id
2 ` N; N# T# q) e* U" s* Y1 x* J{banner.name} Name of the banner8 K' `8 L. z4 A+ E6 ~9 f4 r
{banner.size} Size of the banner e.g. "338×235"9 q) O T6 j, E
{target.name} Campaign’s target name' s/ V; M4 O: L
{categories} The page’s categories5 c% U* o$ v0 N- `/ C
{user.country} 3 letters ISO country code of the user’s country. e.g. "FRA" for France
1 |! K* ]0 y( b3 j$ L) `{user.browser} User’s web browser- \; ]4 e, v) y
{user.os} User’s operating system AdBucks:, ]4 y2 n8 n: D# u0 w
{bannertag} : This is a tag that represents your banner. It is created in the Banner Macro Tag field when the banner is uploaded and can be edited later if needed.
- r- o5 m! \9 \{campaigntag} : This is a tag that represents your campaign. It can be changed in the bid editor.$ d2 }1 l1 F7 P
{spottag} : This is a tag that represents the spot (page location on the site) your ad appears on. This value is set by AdBucks and cannot be customized. O) I6 V3 o/ r4 b/ [
{site} : This is a tag that represents the site your ad appears on. This value is set by AdBucks and cannot be customized.
2 \% N3 d M6 H{width} : This is a tag that represents the width (in pixels) of the ad spot. This value is set by AdBucks and cannot be customized.
- U+ x/ d4 ^& i8 o( z3 U{height} : This is a tag that represents the height (in pixels) of the ad spot. This value is set by AdBucks and cannot be customized.0 n2 o7 [. K8 G1 C3 u# N5 l1 x( G
{size} : This is a tag that represents a shortcut equivalent to {width}x{height}.* e. F1 t, G. M6 n. V
{year} : This is a tag that represents the current 4-digit year (2014)./ j" Y ? D' q5 @' c( Z1 ?/ d
{month} : This is a tag that represents the current 2-digit month (09). Adxpansion:, g% e0 Q& m% V( L, n% z
{zone}8 P2 u0 A, z" o" u, X) m
{keyword}+ Y9 u* G# g# I* e9 \) N
{country} 50onRed:
! p1 c. b% z4 e" p' z{country}, {bid}, {target}, {campaign_id}, {creative_id}, {target_id}, {domain}, and {click_id} . g2 V! [5 Z" ]
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