之前设置追踪，在token方面设置出错，逛论坛无意发现这篇文章，感觉对新手可能有些用处，有需要的可以看下，除了看token,还可以看下iAmAttila用的流量平台{:soso_e113:} 4 `6 a0 T5 M6 x% o
iAmAttila’s TOP List of Traffic Source TOKENS
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ExoClick Dynamic Tracking Tokens/Scripts/API8 e2 J& w0 z3 ^4 o9 ~: D
Tokens Description7 W9 Y# L" L2 o7 M6 A
{campaign_id} ID of the campaign.& V# `5 d/ t; P5 i
{variation_id} ID of the variation. (Banner or landing page)
2 M. l# r1 f+ ^# J; i9 h+ M; N{src_hostname} Domain name where the ad is displayed.2 T7 H0 T# x7 ?8 m
{site_id} ID of the site where the ad is displayed.
+ d! h5 N9 r* S) P7 O/ N3 W2 N{zone_id} ID of the ad zone where the ad is displayed.
7 k% `0 |" W8 n) Z) S: y) }5 z- l: w{category_id} ID of the category detected.* S% y( V) ]0 q0 q4 @
{country} 3-char country code of the visitor.) q+ d$ }4 g4 w
{time} Timestamp, used as a cache buster. MobPartner Dynamic Tracking Tokens/Scripts/API
4 E) }3 s3 z* G/ ATokens Description
, q* f; I" L% M" D6 l+ u4 u[=MOBTAG=] Reference ID specified by MobPartner to reconcile with their own system0 w3 r4 Q! D3 ]: Q; z
[=DEVICEID=] The UDID of the Android device as device_id0 j7 F" R1 G, i+ ?
[=ANDROIDID=] The parameter for Android ID as android_id
/ Q, P4 G& ]; I$ t! f. j* n$ U[=MACADDRESS=] The MAC address of the Android phone’s wifi adapter as mac_address
3 } s! i$ v/ f3 p- ~3 x% A! B* n[=ODIN=] The ODIN of the Android device as odin5 t" w7 U+ c8 N9 a2 { [5 m, J
[=PUBLISHERID=] MobPartner’s publisher ID as sub_publisher
3 g. }- T$ c' W[=SERVICEID=] MobPartner’s service ID as sub_site; l& F0 G% a: `: h
[=CAMPAIGNID=] Campaign name or ID as sub_campaign, y* }9 Q5 k- m5 f
[=ACTIONID=] The action ID as sub_adgroup6 x6 l; K$ C* ~' t8 `
[=CREATIVEID=] Ad name or ID as sub_ad PopADS.net Dynamic Tracking Tokens/Macros/Scripts % ^/ O3 i7 n% K5 `1 f
[WEBSITEID] – ID of the website that was source of the popunder,
; ]4 r" C5 d* n. p) j) j$ f5 T[KEYWORD] – keyword that was used for keyword targeting,6 R/ l: P4 |+ l* x) W a8 e
[CATEGORYID] – ID of category that was used for targeting,9 p3 `# |# ~2 `/ J/ C, l3 |& @
[COUNTRY] – country of the visitor. PopCash Dynamic Tracking Tokens/Macros/Scripts3 F; y+ u1 v6 q' J4 q8 U
%siteid% – Site ID
. ?) v: {% P$ e6 b/ c& Y+ E%cc% – Country Code Plugrush Dynamic Tracking Tokens/Macros/Scripts1 x$ I! k: \( l5 N1 C% \4 e0 ^7 S
{$id} – a unique ID of the traffic source/website0 [: n8 @8 Q! f+ e- ?
{$cc} – two letter country code of the visitor
3 J, r8 U$ k! k. j. b- K& S{$category} – the category of the traffic source/website
' X) p7 I* s' `4 D% _{$domain} – the domain of the traffic source/website
8 O1 a( G8 @' E& _8 G{$trafficsource} – type of the traffic source (babelog, blog, dump, mgp, tgp or tube)
6 h( [- U2 S7 L# O6 D{$ad_id} – a unique ID of your ad (works on PlugTraffic only)
8 r0 U& ~6 c* I7 ]{$ad_ref} – your internal ad reference (works on PlugTraffic only) SiteScout Dynamic Tracking Tokens/Scripts/API) c. z- h# S' L9 G; V7 g. m
Tokens Description
1 A8 q1 o1 O; |$ k# ~ Z; o{adId} Passes the unique ID # of the ad that was clicked.
; T/ V9 C- V! T/ A{siteId} Passes the unique ID # of the site where your ad was clicked.8 ?' d/ ]8 R) a1 m$ i) N
{campaignId} Passes the unique ID # of the campaign that received the click." X; ~1 O2 ~8 q j. Y: o9 L6 u2 V
{networkId} Passes the unique ID # of the exchange where your ad was clicked.
0 X8 J G- w1 J" s6 r7 o{postbackId} Passes the unique ID # of the visitor that clicked your ad.
. W0 R$ z6 [8 G{domain} Passes the domain name where your ad was clicked./ |0 g4 k" m: r+ Z: X( k
{pageUrl} Passes the URL of the page where your ad was clicked.2 C& ?" A; F1 C9 r p6 @
{demographicIds} Passes the ID(s) of the applicable audience segments.1 f& c- J; d0 Z! Q6 i* L
{contextualIds} Passes the ID(s) of the applicable contextual categories.
$ g, ~% h& y9 R6 Q6 u{dpid} SHA1 hashed platform-specific ID (e.g., Android ID or UDID for iOS). (mobile only)
* _. ~1 y: M8 `6 n6 \' B( b$ ]& r( s{did} SHA1 hashed device ID; IMEI when available, or else MEID or ESN. (mobile only)1 |" s) L. B- ?0 I
{uid} This value represents either {dpid} or {uid}, in that order of priority. (mobile only)* g3 O( q$ e) R: E
{carrier} Passes the carrier of the people that click your ads. (mobile only)
* c, }& j5 B) v{device} Passes the device of the people that click your ads. (mobile only)5 \% f/ V0 |$ e+ `- }' [
{appId} Passes a numeric ID (for Apple) or bundle name (for Google) specific to the mobile app responsible for generating the click. [Example values: “383763″ (Apple) or “com.google.mygoogleapp” (Google)] (mobile only)2 `# R# O- [7 Z h
{appType} Passes a string that outputs the origin or type of application responsible for the click. [Example values: “APP_STORE” (Apple) or “PLAY_STORE” (Google)] (mobile only) StartApp Dynamic Tracking Tokens/Scripts/API$ t) X: \' s& p
Tokens Description
1 L- D9 ~0 b' S5 t2 u9 X, suser_id get the Android ID or IDFA of the user who clicked your ad.9 H3 L% u+ I6 A! r7 v& l
app_id get the App ID of the publishing app from which every click came.6 J6 s8 l: B% L) M2 I7 @
creative_name get the creative name as you inserted it on our portal.; [3 r0 s. C) T0 f0 A
campaign_id get the campaign ID that was automatically assigned to your campaign on our portal.) o9 C7 i4 }1 \6 I9 U& e9 A
bid_cost get the CPC bid you used for each click. Go2mobi Dynamic Tracking Tokens/Scripts/API
% x# O8 r- H+ ?; F! uTokens Description
/ Z" O$ ~( d' X( P$ w ]+ x2 F{clickid} Go2mobi unique click id
2 d1 s4 w/ S) X& C{campaign} Go2mobi campaign id
" x6 d L" y8 x% \{pln} Exchange placement name9 t% g' ?$ h! X: X, x7 v
{plid} Exchange placement id
% _+ P+ T# U+ d{crid} Go2mobi creative id! J. N1 R, U! A+ @
{imp} Impression dimensions (width x height)! C% B: l: v6 t- l, Z
{cc} Exchange country code of user
, e+ `$ Z q' s1 N! i{referrer} HTTP referrer url (if applicable)- _, ^0 D2 R9 s! v4 |/ C; E- `
{referrer_domain} HTTP referrer domain (if applicable)* S+ {# z e, J0 u' |' w
{isp} Carrier name of user
" N. Z# w; j, }{ip} IP address of user5 C3 |( k2 Z6 |' W
{xip} Proxied IP address of user
) T1 ^) g- }% E4 \7 X& S; t{country} Carrier country of user9 S, Z* V2 K, X% F5 |
{region} Carrier region of user. H3 ]- S2 l7 F' T( H2 R
{city} Carrier region of user
& o0 x0 O0 S) y1 f/ O+ i6 E& Q{agent} Device user agent7 U8 [6 h" e/ O
{ua_hash} Device user agent SHA1 hash
+ T( `, T! m9 ]$ ?5 t8 {4 ?, Q{device_vendor} Device make
8 r. ]# n: ^, {! A{device_model} Device model# B5 K1 Q6 n) W
{os} Device operating system$ _9 D( P* e K" e( T) Z9 b" n* r
{os_verion} Device operating system version: I$ {0 N9 V% E8 K
{year} Device year of release Decisive.is Dynamic Tracking Tokens/Scripts/API
2 K! N# r# c+ i. dMacro Field Info+ h6 I1 |" C; }# o5 b, r
{{{bidhash}}} Unique impression ID (Use this to track conversions/actions)
2 [9 I; U p4 L% n% b6 ^9 \+ S+ A4 T; r{{{ad_id}}} Ad ID (Identifies the ad associated with the impression/click/conversion), F. S1 G) b" d" ~3 O2 R
{{{creative_id}}} Creative ID (Identifies the creative used in the ad)0 e* j0 t6 V5 |# D2 l
{{{ad_name}}} Name of campaign2 T* N: d" m6 P# ?% E3 J t* S& }/ C
{{{carrier}}} Carrier used by mobile device (Verizon, AT&T, T-Mobile, …)
+ T' p: \3 G4 w& Y& N$ R{{{os}}} OS of device (Android, iOS, BlackBerry OS, Windows Phone OS, …)
7 y- c/ H5 E5 k{{{os_version}}} OS Version (Android 4.0.4, iOS 6.0.2, …)
9 o: K# O* o6 b( V- h2 p{{{device}}} Device type (iPad, DROID RAZR, Kindle Fire, …)% F; N! Q* j; J' V" v
{{{media}}} app or site8 L# X5 a; z4 O W# R, M
{{{country}}} Country of visitor (United States, Mexico, Canada, Germany, …). `2 `; v. R6 ^% U* j; v" _
{{{ip}}} IP address of user
# X4 d; ?: ? S3 ~7 }5 N# |7 _# B{{{app}}} Name of app where ad is placed1 y6 \6 I# }$ F9 P3 E
{{{site}}} Name of site where ad is placed
1 B m. ^, x% H: s; s{{{placement}}} Combination of site and app. Name of either site or app where ad is placed.1 I, r L' }7 ?# [9 }9 I* L
{{{ua}}} User agent string
4 Y8 M, Z5 W) ]" m{{{category}}} IAB Category of site/app# d) I, h8 E, Y W8 t
{{{subcategory}}} IAB Subcategory of site/app r# p0 i$ A8 V, M) _
{{{idfa}}} iOS User IDFA Leadbolt Dynamic Tracking Tokens/Scripts/API [TRACK_ID] – Reference ID specified by LeadBolt to reconcile with their own third-party system$ R! L8 B# g+ {
[CLK_ID] – Click ID as sub1
. n& q2 K5 g3 \* f$ ?: Z7 B[PUB_ID] – LeadBolt’s publisher as sub_publisher/ Q5 A; x& l( l1 h- |# R- ?; P/ L
[AD_GROUP_ID] – Sub Ad Group as sub_ad_group1 D$ ?* N/ C4 C- Y
[AD_ID] – Ad ID as sub_ad BuzzCity Dynamic Tracking Tokens/Scripts/API {clickcode} To substitute the unique clickcode value associated with this click, B) K! {0 [) Y: @& n$ E
{pubid} To substitute the publisher ID associated with this click. You need special privilege to use this parameter. For more information , see PubID filtering.
' P9 K/ Z. @& \& q{random} To substitute a randomly generated value associated with this click7 L5 Z2 ?1 K: I
{timestamp} To substitute an unix time value associated with this click. E.g. 1379453899 – Which represents ISO 8601:2013-09-17T21:38:19Z AirPush Dynamic Tracking Tokens/Scripts/API Tokens Description: D1 `1 @$ f/ F$ O+ Y/ K
%guid% GUID is an unique variable generated by Airpush when a click happens. This is automatically generated by Airpush.
|6 d- Y4 I# V( e6 B4 e3 i%d% IMEI (MD5 encrypted)( J5 H/ ?+ M3 _, n0 U
%androidid% Device android id
( G9 B( f! U/ |2 R: ]6 u4 `%carrier% Carrier name& V3 o7 U9 }/ J# O, J0 s
%device% Phone model
, I$ m- B3 J3 R/ k+ ^ o3 U%manufacturer% Device manufacturer name
h8 D, G4 N3 g9 f%campaignid% Campaign Id
. K! z. A: l6 @( g$ B% w1 b4 d%creativeid% Creative Id* H: Y$ D2 a: I% U
%ip% Device ip address- T5 a) c5 C' f7 J" m4 _# s) i+ [
%state% State9 f3 U9 L( M3 k
%city% City4 |. t# c2 U V
%dapp% App Id7 d K4 @8 S) K% O, _9 k
%pubid% Application Developer/Advertiser Id
% s- s" o" D+ }* q/ J* R%framework% Device OS Version Traffic Force:
2 a8 }2 V! q9 D' { E. B{site_id} – id of the site on whch the ad is shown
3 Q7 A: J. S$ X{channel_id} – id of the channel on which the ad is shown( z R1 n3 i! \0 F0 H
{campaign_id} – id of the campaign
/ b5 D9 s+ M p* k# o$ [; M( B{group_id} – id of the group. A( u' o& o* c- X, w; s2 J
{ad_id} – id of the ad
6 @9 d$ t9 H% ^9 T% P e% m& O{keywords} – list of keywords by which the ad was found. }' P% x* Q. }
{v_country} – visitor country8 H" ~ O( V; n {/ X/ i1 r- _
{v_language} – visitor language
0 n$ I* E/ L K3 m{v_browser} – visitor browser
( l* X5 r! g u+ J5 U9 ^! M! ^{v_os} – visitor operating system Traffic Factory:$ {' x) T% u8 l @ x- O7 O
{campaign.id} Campaign’s id! z9 C. H. J( C8 k5 A
{target.bid} Target’s bid
7 `; m2 }9 j5 F9 Y; q{banner.id} Banner’s id, M5 v _; B6 K: [
{banner.name} Name of the banner
0 r" X8 [% \7 I. t{banner.size} Size of the banner e.g. "338×235"2 q: \' L) U' y6 t
{target.name} Campaign’s target name) E9 ~4 |+ V* i0 O: V9 J0 g
{categories} The page’s categories Q+ p; }3 `/ e
{user.country} 3 letters ISO country code of the user’s country. e.g. "FRA" for France/ h4 R9 y7 n6 ?9 D% r" T
{user.browser} User’s web browser
4 k$ L; J2 Y1 n9 w; ~3 I, M7 @) L/ b+ G{user.os} User’s operating system AdBucks:6 }' ?" \+ @) w8 t/ }
{bannertag} : This is a tag that represents your banner. It is created in the Banner Macro Tag field when the banner is uploaded and can be edited later if needed.# |. }) G- f0 [5 G; ] o; n
{campaigntag} : This is a tag that represents your campaign. It can be changed in the bid editor.+ J' k, y4 m4 p5 O" P' K! ]
{spottag} : This is a tag that represents the spot (page location on the site) your ad appears on. This value is set by AdBucks and cannot be customized.7 i8 B( j+ g# ~4 {" c6 [
{site} : This is a tag that represents the site your ad appears on. This value is set by AdBucks and cannot be customized.
0 R3 O' w+ r! y) t. V6 U' u{width} : This is a tag that represents the width (in pixels) of the ad spot. This value is set by AdBucks and cannot be customized." B( i* o$ M3 k! j& G
{height} : This is a tag that represents the height (in pixels) of the ad spot. This value is set by AdBucks and cannot be customized.
# @! E3 i% `* |* L+ _{size} : This is a tag that represents a shortcut equivalent to {width}x{height}. t ~% [* E0 @; V
{year} : This is a tag that represents the current 4-digit year (2014).( A5 K3 c! y( U! |* A P
{month} : This is a tag that represents the current 2-digit month (09). Adxpansion:% D. O( M0 K% L% \) L
{zone}' D( o1 }4 K4 f- \5 |, U
{keyword}8 T; N0 o& r2 \& N0 r1 R- f
{country} 50onRed:
- {0 |6 y7 m7 D6 f6 k{country}, {bid}, {target}, {campaign_id}, {creative_id}, {target_id}, {domain}, and {click_id} 9 N7 w5 h7 C! R
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