之前设置追踪，在token方面设置出错，逛论坛无意发现这篇文章，感觉对新手可能有些用处，有需要的可以看下，除了看token,还可以看下iAmAttila用的流量平台{:soso_e113:} , R0 \" o! G/ g
iAmAttila’s TOP List of Traffic Source TOKENS
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ExoClick Dynamic Tracking Tokens/Scripts/API/ V! Z$ X r9 f- }
Tokens Description
9 g8 T+ j6 ^! y8 e1 Y! h w* M{campaign_id} ID of the campaign.
4 @: U0 X6 X; I. N2 N4 T" o{variation_id} ID of the variation. (Banner or landing page)4 e$ z: G/ @4 f
{src_hostname} Domain name where the ad is displayed. p$ ^' n3 h, ]3 [. [) x
{site_id} ID of the site where the ad is displayed.
+ Q) c, J5 P6 S% g! d, A& w{zone_id} ID of the ad zone where the ad is displayed.
* o' _. ^; F6 v8 W! V! p; f{category_id} ID of the category detected.
6 U+ h8 E/ p; q4 N( k{country} 3-char country code of the visitor.$ g& @7 q8 T" P0 c9 @. L
{time} Timestamp, used as a cache buster. MobPartner Dynamic Tracking Tokens/Scripts/API
8 z/ d p! e. G6 b9 |Tokens Description
$ g. M( }* l1 j- y& j0 o; W[=MOBTAG=] Reference ID specified by MobPartner to reconcile with their own system+ G; t! K) N" E9 C# _
[=DEVICEID=] The UDID of the Android device as device_id
" Q7 I5 t' L2 [ J1 w8 }[=ANDROIDID=] The parameter for Android ID as android_id
2 G3 C4 P: A. t- n" Z[=MACADDRESS=] The MAC address of the Android phone’s wifi adapter as mac_address
3 i* K& e$ ^' e( o[=ODIN=] The ODIN of the Android device as odin
6 W3 n) `- V1 z2 Y[=PUBLISHERID=] MobPartner’s publisher ID as sub_publisher
4 n+ B- `% ~' ]0 Z% R[=SERVICEID=] MobPartner’s service ID as sub_site
8 X. a! l9 Y6 C, q F( }1 d, Y |[=CAMPAIGNID=] Campaign name or ID as sub_campaign
6 t& J0 C8 [, O W6 _' k[=ACTIONID=] The action ID as sub_adgroup
( G q$ D7 y2 \4 S8 t[=CREATIVEID=] Ad name or ID as sub_ad PopADS.net Dynamic Tracking Tokens/Macros/Scripts
+ y7 J: i* |. p) w[WEBSITEID] – ID of the website that was source of the popunder,
0 W/ Y8 Z2 y; ?4 P7 ^5 B2 U5 Q[KEYWORD] – keyword that was used for keyword targeting,/ x4 T, H' \# a: J3 N: N1 J
[CATEGORYID] – ID of category that was used for targeting,# Y6 M, ~3 l- a5 S; M
[COUNTRY] – country of the visitor. PopCash Dynamic Tracking Tokens/Macros/Scripts7 i: F; p* o5 D. l6 z E8 P& T, D/ [
%siteid% – Site ID
7 @! {9 J+ Z' ~0 C%cc% – Country Code Plugrush Dynamic Tracking Tokens/Macros/Scripts
/ l& s0 Z7 E. q& W{$id} – a unique ID of the traffic source/website
6 T6 j4 n6 w6 P% x4 ?% x{$cc} – two letter country code of the visitor% B3 c3 e/ k+ U( R5 r) }1 x3 C; n
{$category} – the category of the traffic source/website
3 X5 t: x) l' s7 I{$domain} – the domain of the traffic source/website
1 X( p' ?: K$ \( D& h+ n{$trafficsource} – type of the traffic source (babelog, blog, dump, mgp, tgp or tube)/ k8 t ?; ^, S8 `5 i+ i
{$ad_id} – a unique ID of your ad (works on PlugTraffic only)
3 U; _0 R6 k- K" t, C0 G0 @. ^{$ad_ref} – your internal ad reference (works on PlugTraffic only) SiteScout Dynamic Tracking Tokens/Scripts/API0 x* A" Q- n. g
Tokens Description
* w' ], `) Q( l1 C5 N{adId} Passes the unique ID # of the ad that was clicked.
7 A; ?0 B' [2 ~5 t7 \4 |{siteId} Passes the unique ID # of the site where your ad was clicked.
) l! @2 V) o* c. _{campaignId} Passes the unique ID # of the campaign that received the click.3 h& \3 u9 V& }2 S
{networkId} Passes the unique ID # of the exchange where your ad was clicked.
0 e7 Z& Y6 C; J8 v% {* @8 V' j8 |{postbackId} Passes the unique ID # of the visitor that clicked your ad.$ G0 [8 `( i7 H
{domain} Passes the domain name where your ad was clicked.
; t* L" ^, m2 E( k& v3 w{pageUrl} Passes the URL of the page where your ad was clicked.6 f/ M* q1 \( V2 v# |0 p
{demographicIds} Passes the ID(s) of the applicable audience segments.2 N6 o/ T$ Z: e# o$ o
{contextualIds} Passes the ID(s) of the applicable contextual categories.
5 ]& ?4 h& P& |; ?{dpid} SHA1 hashed platform-specific ID (e.g., Android ID or UDID for iOS). (mobile only)
8 y6 [( Y8 c! y3 m1 L6 g& e% p{did} SHA1 hashed device ID; IMEI when available, or else MEID or ESN. (mobile only)- B: C, z# l. Y w ^5 k2 D" u8 G
{uid} This value represents either {dpid} or {uid}, in that order of priority. (mobile only)) P! z) o. M5 Y) j
{carrier} Passes the carrier of the people that click your ads. (mobile only)" U1 D1 a0 s, `6 u8 \: X
{device} Passes the device of the people that click your ads. (mobile only)
3 U/ ?: p' O6 j) a2 q) J{appId} Passes a numeric ID (for Apple) or bundle name (for Google) specific to the mobile app responsible for generating the click. [Example values: “383763″ (Apple) or “com.google.mygoogleapp” (Google)] (mobile only) r% R: J3 e) F3 Y' [
{appType} Passes a string that outputs the origin or type of application responsible for the click. [Example values: “APP_STORE” (Apple) or “PLAY_STORE” (Google)] (mobile only) StartApp Dynamic Tracking Tokens/Scripts/API
/ Y: ~6 |7 Y: U! ~Tokens Description0 V7 ] R/ `7 \8 W# V
user_id get the Android ID or IDFA of the user who clicked your ad.( ]4 \5 C) Z# D+ q! Y! Y$ }
app_id get the App ID of the publishing app from which every click came.
& m; O& d. E" |creative_name get the creative name as you inserted it on our portal.* T `7 h, n6 w% c! [0 I' X0 B+ y
campaign_id get the campaign ID that was automatically assigned to your campaign on our portal.! E7 v* A3 o/ i& _: c. s0 |
bid_cost get the CPC bid you used for each click. Go2mobi Dynamic Tracking Tokens/Scripts/API
, r# ]0 `" N) ~8 z) o8 v' p/ gTokens Description/ \& P) v( w" P9 S5 a
{clickid} Go2mobi unique click id5 c5 p$ {, V* E, V8 {( Z
{campaign} Go2mobi campaign id
/ {! t. p* `4 |6 o{pln} Exchange placement name* Z; J7 I$ g& b3 L; Q
{plid} Exchange placement id
G. F+ c# T# `& v. a% D1 [2 t{crid} Go2mobi creative id- |% Q6 `% n* H' ]
{imp} Impression dimensions (width x height)
0 n# F/ d% Z* O8 l# p{cc} Exchange country code of user
+ k* L) A& _. q( w: R{referrer} HTTP referrer url (if applicable)
% x$ @8 j( i$ e# |0 H3 f( x{referrer_domain} HTTP referrer domain (if applicable); Y& O, H) {6 [1 k
{isp} Carrier name of user4 W( i- H' S& i
{ip} IP address of user4 u' H$ S6 f. J+ s0 y b
{xip} Proxied IP address of user% o9 S0 B/ P! L9 s3 _
{country} Carrier country of user
3 m4 F3 t3 J% t* u7 e2 o5 ~{region} Carrier region of user
' Z+ K! E$ P6 O$ W8 v{city} Carrier region of user
/ s3 j" R$ U8 {3 L# ^{agent} Device user agent
6 |) N$ ?/ t/ C' F s{ua_hash} Device user agent SHA1 hash
+ Y) A- t4 j/ F& P4 m+ _) H{device_vendor} Device make! [) j; G+ i7 ?6 N7 d- K- x
{device_model} Device model' k8 B4 A8 Y* k. I4 M s. O
{os} Device operating system
5 z$ `1 _' |1 S; r{os_verion} Device operating system version
5 G9 g& x& \* c{year} Device year of release Decisive.is Dynamic Tracking Tokens/Scripts/API+ x+ Z7 o. I2 w& f( w
Macro Field Info6 Z% E3 r8 T* Z
{{{bidhash}}} Unique impression ID (Use this to track conversions/actions)) Y8 ~, v: I5 h1 z
{{{ad_id}}} Ad ID (Identifies the ad associated with the impression/click/conversion)
/ B! ]1 B4 _4 A1 Y* y% t{{{creative_id}}} Creative ID (Identifies the creative used in the ad)
" f& [1 E# P/ S* b' X9 v S. A9 u{{{ad_name}}} Name of campaign
; V$ t2 A' D7 w5 o{{{carrier}}} Carrier used by mobile device (Verizon, AT&T, T-Mobile, …)5 y7 R8 v. F, v/ ?# v
{{{os}}} OS of device (Android, iOS, BlackBerry OS, Windows Phone OS, …)
, b1 H) w# W4 F9 r4 j( n{{{os_version}}} OS Version (Android 4.0.4, iOS 6.0.2, …)
' I& B. k$ B7 X4 f5 x O1 E% V{{{device}}} Device type (iPad, DROID RAZR, Kindle Fire, …)
% q( \0 t* Y- s3 z3 C{{{media}}} app or site
! o Z ^. ^# Y{{{country}}} Country of visitor (United States, Mexico, Canada, Germany, …)
9 C/ _* [0 Q2 b; U" |{{{ip}}} IP address of user2 i1 y8 O# s0 x! v2 i: X1 a$ K/ y" i- n9 w
{{{app}}} Name of app where ad is placed: r* a* ^8 Q$ E! ~ h( Q
{{{site}}} Name of site where ad is placed
& M9 K& C$ k& t U- v% n N{{{placement}}} Combination of site and app. Name of either site or app where ad is placed.7 x) x! F) _: ^2 B) \ O
{{{ua}}} User agent string `* ]. J5 M6 r6 \& z
{{{category}}} IAB Category of site/app8 z+ p* I+ Z$ l8 @. C* S2 I
{{{subcategory}}} IAB Subcategory of site/app
# P5 N% M1 F. [{{{idfa}}} iOS User IDFA Leadbolt Dynamic Tracking Tokens/Scripts/API [TRACK_ID] – Reference ID specified by LeadBolt to reconcile with their own third-party system
# i; `' d( ~* x( m; ]* o[CLK_ID] – Click ID as sub1
# v9 o6 o, Y$ c" ~% C" t) D8 v[PUB_ID] – LeadBolt’s publisher as sub_publisher
& [: y% N+ [" @$ ^/ `( s[AD_GROUP_ID] – Sub Ad Group as sub_ad_group6 m* O" I% ^; R: u6 V k; h
[AD_ID] – Ad ID as sub_ad BuzzCity Dynamic Tracking Tokens/Scripts/API {clickcode} To substitute the unique clickcode value associated with this click' x2 u+ V! Y, S2 A& C9 t
{pubid} To substitute the publisher ID associated with this click. You need special privilege to use this parameter. For more information , see PubID filtering./ o7 G% x" K7 z
{random} To substitute a randomly generated value associated with this click( d0 R7 G/ A" L8 `
{timestamp} To substitute an unix time value associated with this click. E.g. 1379453899 – Which represents ISO 8601:2013-09-17T21:38:19Z AirPush Dynamic Tracking Tokens/Scripts/API Tokens Description
% {2 @. V) @) C, `% |' P%guid% GUID is an unique variable generated by Airpush when a click happens. This is automatically generated by Airpush.5 p* N0 b& m+ b
%d% IMEI (MD5 encrypted)! {6 z( H* _) T5 v
%androidid% Device android id
. v, `" X) B$ Z2 [: F" \0 ^%carrier% Carrier name6 K4 o/ e! a! S9 b
%device% Phone model' I; x& w7 D1 H" Z
%manufacturer% Device manufacturer name
9 ?/ @/ p4 _, T%campaignid% Campaign Id
p2 q# \$ k; p8 l; u6 {%creativeid% Creative Id
! l- u0 x* q. Z9 |# b%ip% Device ip address2 u$ G# K9 R! X5 P1 X
%state% State
& I& J/ v% D- g( N# [%city% City
3 F# Y1 `& z( i* C* A3 Z& c6 Z%dapp% App Id6 Y6 ~2 N6 U; C$ V0 }5 H X4 [
%pubid% Application Developer/Advertiser Id; ~8 N% d& F# Z( M( u
%framework% Device OS Version Traffic Force:
/ f* j9 B' L% x, W+ M{site_id} – id of the site on whch the ad is shown$ }' D/ X% c* m" C W
{channel_id} – id of the channel on which the ad is shown
I. l9 z! r0 B' J/ @- L{campaign_id} – id of the campaign6 M3 s* X+ G7 F% q- c( C
{group_id} – id of the group
3 ?* z g3 i- C8 m+ W7 H{ad_id} – id of the ad7 J& E; H+ [1 w& b1 J8 N
{keywords} – list of keywords by which the ad was found. v0 _* X1 l8 K( k
{v_country} – visitor country3 l5 v! u7 @- `3 ~
{v_language} – visitor language
$ v. N1 V3 o( H' V3 s+ J{v_browser} – visitor browser
& D* B; ^# P) k: t- v4 ]{v_os} – visitor operating system Traffic Factory:
$ G! B( t- ^. c{campaign.id} Campaign’s id
2 z0 r4 w( \" M{target.bid} Target’s bid, c1 h3 j9 w7 O0 K( J
{banner.id} Banner’s id" R+ @4 `7 j/ ?4 r; J
{banner.name} Name of the banner9 T; v# L* D5 e
{banner.size} Size of the banner e.g. "338×235"9 D* ~2 s" M6 H
{target.name} Campaign’s target name
8 x) Y7 P; E l{categories} The page’s categories, s& q8 E: M' y+ _$ X4 ]# X. m
{user.country} 3 letters ISO country code of the user’s country. e.g. "FRA" for France
6 K. o. S2 y. H2 c{user.browser} User’s web browser' f2 V- P X# N+ A0 p
{user.os} User’s operating system AdBucks:0 ]. A; k) Z6 r: Q* R3 B
{bannertag} : This is a tag that represents your banner. It is created in the Banner Macro Tag field when the banner is uploaded and can be edited later if needed.3 h5 j3 P( g/ Z+ q, ?
{campaigntag} : This is a tag that represents your campaign. It can be changed in the bid editor.
4 y* C6 p& e# C6 k2 ?$ v{spottag} : This is a tag that represents the spot (page location on the site) your ad appears on. This value is set by AdBucks and cannot be customized.4 d+ _# m! Y% O7 o: p
{site} : This is a tag that represents the site your ad appears on. This value is set by AdBucks and cannot be customized.
9 ^* q& a0 B) p* h' E: z{width} : This is a tag that represents the width (in pixels) of the ad spot. This value is set by AdBucks and cannot be customized.% k# ^; ]3 h- ~
{height} : This is a tag that represents the height (in pixels) of the ad spot. This value is set by AdBucks and cannot be customized.
7 {5 ~) \* N1 R{size} : This is a tag that represents a shortcut equivalent to {width}x{height}.1 K$ @! t' S4 \) i, M5 [
{year} : This is a tag that represents the current 4-digit year (2014).% D+ W9 B3 i/ s; E; h# R5 |) ^
{month} : This is a tag that represents the current 2-digit month (09). Adxpansion:
3 x% X. ^1 h) t* d{zone}
1 {: C5 j2 m; e7 b{keyword}
2 u5 b N4 C% q3 k{country} 50onRed:
% J7 N2 F! Q4 S' u1 T& |{country}, {bid}, {target}, {campaign_id}, {creative_id}, {target_id}, {domain}, and {click_id} - f" Y4 w& }1 ?8 m1 X0 s
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