之前设置追踪，在token方面设置出错，逛论坛无意发现这篇文章，感觉对新手可能有些用处，有需要的可以看下，除了看token,还可以看下iAmAttila用的流量平台{:soso_e113:}
% P7 a* a9 y8 p3 ?% F: l, PiAmAttila’s TOP List of Traffic Source TOKENS . c3 [8 x4 @7 i( F. l
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ExoClick Dynamic Tracking Tokens/Scripts/API
* m6 a4 m7 C# A5 J' z" LTokens Description
0 m/ L/ X. u+ H: }; I% z{campaign_id} ID of the campaign.& |' u) z- W; m* r2 T/ m
{variation_id} ID of the variation. (Banner or landing page)8 [! U0 W* [! y: a
{src_hostname} Domain name where the ad is displayed.& \, t8 Z1 [/ P/ A
{site_id} ID of the site where the ad is displayed.- j, Z1 E) a2 {" r4 S- C
{zone_id} ID of the ad zone where the ad is displayed./ n* h: Y0 ]$ }0 D
{category_id} ID of the category detected.! h' ^' q: T1 Q' h$ P& w) S
{country} 3-char country code of the visitor.
3 v t; |; Y, R& c( T9 N{time} Timestamp, used as a cache buster. MobPartner Dynamic Tracking Tokens/Scripts/API
, ` n1 R9 s7 u) ^5 WTokens Description
1 c4 q! D9 Y9 `; a) {4 G7 i[=MOBTAG=] Reference ID specified by MobPartner to reconcile with their own system/ p& W5 M6 v& e8 {" H) }
[=DEVICEID=] The UDID of the Android device as device_id
1 m6 k" b! d, n" {[=ANDROIDID=] The parameter for Android ID as android_id# G4 _- c. M0 o/ N* ^
[=MACADDRESS=] The MAC address of the Android phone’s wifi adapter as mac_address1 A* l5 }8 _$ }4 P) v1 n
[=ODIN=] The ODIN of the Android device as odin
( n1 [; Q8 w6 a0 g5 A. L5 O[=PUBLISHERID=] MobPartner’s publisher ID as sub_publisher. H4 w& B* Y8 M/ v% B( n
[=SERVICEID=] MobPartner’s service ID as sub_site
( z# I2 f ]$ x$ ]' T0 `[=CAMPAIGNID=] Campaign name or ID as sub_campaign
" m b8 A! K& Q/ k8 z) W: y# j[=ACTIONID=] The action ID as sub_adgroup5 W6 m- U/ c: [
[=CREATIVEID=] Ad name or ID as sub_ad PopADS.net Dynamic Tracking Tokens/Macros/Scripts
' x, z/ o7 |) b8 O) \; G: x[WEBSITEID] – ID of the website that was source of the popunder,% P& r& C, K. x1 X
[KEYWORD] – keyword that was used for keyword targeting,
, p0 g9 I7 ]9 e" {) E3 Q* J[CATEGORYID] – ID of category that was used for targeting,
* g, n7 C% L1 q0 E. n[COUNTRY] – country of the visitor. PopCash Dynamic Tracking Tokens/Macros/Scripts& P; R9 b6 G/ j* J3 s$ I8 `
%siteid% – Site ID0 ]7 d" K0 q* i. K9 m) V
%cc% – Country Code Plugrush Dynamic Tracking Tokens/Macros/Scripts$ s3 \6 I! j2 d8 g% f9 I
{$id} – a unique ID of the traffic source/website
. O% Z( `+ L j7 a{$cc} – two letter country code of the visitor6 y8 @, f+ I. [1 I& \. n9 z+ R3 U
{$category} – the category of the traffic source/website
8 `2 }8 u/ v) o# S4 Q{$domain} – the domain of the traffic source/website
6 n- G& Z: C- R& ]5 i3 C{$trafficsource} – type of the traffic source (babelog, blog, dump, mgp, tgp or tube)
, P+ E+ t/ \" h0 K6 o; M{$ad_id} – a unique ID of your ad (works on PlugTraffic only)
4 r+ I+ N$ J* T! ^8 [. |/ a9 h) ?{$ad_ref} – your internal ad reference (works on PlugTraffic only) SiteScout Dynamic Tracking Tokens/Scripts/API
# v4 N" A; U0 A$ I, K; OTokens Description) V# o2 L4 @# C' ?
{adId} Passes the unique ID # of the ad that was clicked.
/ z* X, l F6 Y+ M0 k5 g" U{siteId} Passes the unique ID # of the site where your ad was clicked.
9 j! Q# V( ]4 i9 `- o" v2 C{campaignId} Passes the unique ID # of the campaign that received the click.! h$ y0 o# L0 L/ L' E
{networkId} Passes the unique ID # of the exchange where your ad was clicked.
( o- n" Q9 s8 ]0 h0 T- I{postbackId} Passes the unique ID # of the visitor that clicked your ad. V, U0 k( l, ~; E
{domain} Passes the domain name where your ad was clicked.
7 s6 x2 Z U+ p5 A% ^{pageUrl} Passes the URL of the page where your ad was clicked.. ]: E# L% j& p# W% F" ]' u# Y" s8 z% I+ a
{demographicIds} Passes the ID(s) of the applicable audience segments.# y! x& K; C2 x7 @; ?8 G
{contextualIds} Passes the ID(s) of the applicable contextual categories.
' D9 G& h- f" Z l+ H+ y) h{dpid} SHA1 hashed platform-specific ID (e.g., Android ID or UDID for iOS). (mobile only)
8 g. X# [& o) a- ]- w/ e, a# L2 Y; w+ u{did} SHA1 hashed device ID; IMEI when available, or else MEID or ESN. (mobile only)
0 ^: F1 d# R o% q c1 h{uid} This value represents either {dpid} or {uid}, in that order of priority. (mobile only)
# ]* ]: _. y2 z/ D/ E5 q{carrier} Passes the carrier of the people that click your ads. (mobile only)
$ L* D$ M- }" `! U{device} Passes the device of the people that click your ads. (mobile only)2 @! {/ H% {7 ^/ g& r: ~
{appId} Passes a numeric ID (for Apple) or bundle name (for Google) specific to the mobile app responsible for generating the click. [Example values: “383763″ (Apple) or “com.google.mygoogleapp” (Google)] (mobile only)- B2 ~, d/ A0 p% V) i' w
{appType} Passes a string that outputs the origin or type of application responsible for the click. [Example values: “APP_STORE” (Apple) or “PLAY_STORE” (Google)] (mobile only) StartApp Dynamic Tracking Tokens/Scripts/API
7 x1 T8 ~9 [/ {. b; \Tokens Description' n3 k5 f6 P) @8 @5 o+ B7 n9 F9 P
user_id get the Android ID or IDFA of the user who clicked your ad.
. ]$ ?4 Y2 T/ B3 [1 v' K' ^# oapp_id get the App ID of the publishing app from which every click came.8 X$ m" V2 k& d* O @, e
creative_name get the creative name as you inserted it on our portal.
1 k! [1 r$ e8 t8 Ycampaign_id get the campaign ID that was automatically assigned to your campaign on our portal.
; `) s7 e: w# J& M1 m: Mbid_cost get the CPC bid you used for each click. Go2mobi Dynamic Tracking Tokens/Scripts/API7 p+ R7 j( z3 {2 _* i& X5 @1 S( Y
Tokens Description( T; j- d ?. i
{clickid} Go2mobi unique click id8 k z* ~. y. I
{campaign} Go2mobi campaign id" k- w0 p& C7 `
{pln} Exchange placement name6 O" p' e$ i+ z1 l$ o. P
{plid} Exchange placement id* d) x$ ]; V" r. T7 D5 j* P0 Z
{crid} Go2mobi creative id
) ~- a9 c# X2 i3 t{imp} Impression dimensions (width x height)( e& p y# u! E1 [0 C
{cc} Exchange country code of user4 _5 {, U* k( g$ M' k% z2 u) c$ A
{referrer} HTTP referrer url (if applicable)9 x( O+ u" X2 n$ v3 C7 J# s) I& O
{referrer_domain} HTTP referrer domain (if applicable)
0 j6 v# I' f- `6 [* ~+ @6 _; B* e{isp} Carrier name of user
0 F- p: _+ d1 O& d( \) |: P4 Q{ip} IP address of user. d" B3 R( K* S$ |
{xip} Proxied IP address of user& p. s4 o; _2 J7 S
{country} Carrier country of user
. ^0 H' m8 V v# E" z{region} Carrier region of user- z& [- n- g9 }8 b& H% F! J
{city} Carrier region of user" F# b& {) |. j& B& g! H) {
{agent} Device user agent
0 `+ F! p. h6 h g3 K$ T{ua_hash} Device user agent SHA1 hash- _2 z) p9 X; b8 D) T4 b' k
{device_vendor} Device make
+ c' Q3 b) h% O [1 T{device_model} Device model: ?9 O7 J- p0 r* s% {5 `
{os} Device operating system
2 [; c* g9 k2 A9 |! f& F* o{os_verion} Device operating system version
2 U7 ~% j( m& C3 x: i{year} Device year of release Decisive.is Dynamic Tracking Tokens/Scripts/API: @- e n$ @( U f+ F* O! V
Macro Field Info: `& j1 ~8 D6 \
{{{bidhash}}} Unique impression ID (Use this to track conversions/actions)
1 \3 n u! B. _2 [{{{ad_id}}} Ad ID (Identifies the ad associated with the impression/click/conversion)
% |9 @2 t) i G3 e6 E{{{creative_id}}} Creative ID (Identifies the creative used in the ad)
2 a2 T5 w5 f" D3 F0 b8 h. A* Y1 @% a{{{ad_name}}} Name of campaign+ i u) f9 @) m& }/ V
{{{carrier}}} Carrier used by mobile device (Verizon, AT&T, T-Mobile, …)& ?7 x) G5 e( A
{{{os}}} OS of device (Android, iOS, BlackBerry OS, Windows Phone OS, …)$ G6 p' S( a; S# m. T+ |+ _
{{{os_version}}} OS Version (Android 4.0.4, iOS 6.0.2, …)1 U9 x: M( q) n
{{{device}}} Device type (iPad, DROID RAZR, Kindle Fire, …)
+ F9 ^$ L6 C. {( E) K1 z- g- P& L{{{media}}} app or site
9 B; e4 j9 W& d( r- D5 K{{{country}}} Country of visitor (United States, Mexico, Canada, Germany, …)* I" Y4 Q( w# n! O
{{{ip}}} IP address of user. U6 L3 z* T% { A( k. _
{{{app}}} Name of app where ad is placed& ] n1 h- |9 I! \9 j$ Y3 Q
{{{site}}} Name of site where ad is placed( L) |! B4 }2 y1 m- _( i0 H9 X
{{{placement}}} Combination of site and app. Name of either site or app where ad is placed./ L* |+ d$ B1 [0 D# w8 Z, v( }
{{{ua}}} User agent string
. D; a6 x. x4 M- }7 K$ n7 l{{{category}}} IAB Category of site/app
" y0 l/ u l. N5 [$ N{{{subcategory}}} IAB Subcategory of site/app( a& O# J- f& ]: W3 r
{{{idfa}}} iOS User IDFA Leadbolt Dynamic Tracking Tokens/Scripts/API [TRACK_ID] – Reference ID specified by LeadBolt to reconcile with their own third-party system
' {3 v! c" I% }# e* a- O[CLK_ID] – Click ID as sub1! ~" t. a6 H& F' ]6 |0 S4 e3 K
[PUB_ID] – LeadBolt’s publisher as sub_publisher
8 @7 I8 Y( z+ ][AD_GROUP_ID] – Sub Ad Group as sub_ad_group
. h0 A- s; q0 L4 G: U[AD_ID] – Ad ID as sub_ad BuzzCity Dynamic Tracking Tokens/Scripts/API {clickcode} To substitute the unique clickcode value associated with this click
# @! S2 p, d# S4 S, g{pubid} To substitute the publisher ID associated with this click. You need special privilege to use this parameter. For more information , see PubID filtering.
9 @) [ ?. K% L# J' J+ @6 F{random} To substitute a randomly generated value associated with this click V4 |' X" U" e3 m" c. k6 a
{timestamp} To substitute an unix time value associated with this click. E.g. 1379453899 – Which represents ISO 8601:2013-09-17T21:38:19Z AirPush Dynamic Tracking Tokens/Scripts/API Tokens Description" V+ H9 j; _* O! S1 F; M8 L- d
%guid% GUID is an unique variable generated by Airpush when a click happens. This is automatically generated by Airpush.
0 s$ Y! C. Z$ \& u2 l# v* J%d% IMEI (MD5 encrypted)
, |3 Z" P% D- @3 J# X' q( ?4 V; i%androidid% Device android id
5 V6 ~- [$ E* J%carrier% Carrier name" D6 a) h: W8 l; k+ P
%device% Phone model
7 ]7 }5 D; ?! ?%manufacturer% Device manufacturer name! U8 ?8 x3 Z. P% }6 _
%campaignid% Campaign Id
7 _% e3 Y9 L3 e- y% A%creativeid% Creative Id5 w6 [; z4 V3 [" U4 o# t8 j
%ip% Device ip address
7 E( y% v2 W2 v {( O# W5 \%state% State# r( }9 N5 a. y- q4 O% j0 M1 F" a% G4 m
%city% City
. C* }# b9 h+ K& J%dapp% App Id
$ }& o! F9 ~$ z4 ?%pubid% Application Developer/Advertiser Id0 p- e( `) J/ M0 Z) x/ T2 Y" ~) O" k$ O
%framework% Device OS Version Traffic Force:
4 k$ }6 | B9 t6 o4 x{site_id} – id of the site on whch the ad is shown B( D1 o+ E& Y4 W8 {2 n+ S
{channel_id} – id of the channel on which the ad is shown3 Q2 z. G, @4 L, m/ i7 S
{campaign_id} – id of the campaign( ]5 b1 ]; o2 E$ R: M2 f2 i
{group_id} – id of the group5 ]# m: D b, U7 a* ]8 Q
{ad_id} – id of the ad* L' s" }! B, @4 k2 ^
{keywords} – list of keywords by which the ad was found/ S% l' j# N3 o! }
{v_country} – visitor country, m( o& j9 w" c4 W* D
{v_language} – visitor language
. t, D$ n/ y, J+ {. F" z9 ]{v_browser} – visitor browser. ^" [% ~- r, T' V6 y' b+ f; m
{v_os} – visitor operating system Traffic Factory:8 M, f: u0 o8 b7 x, c' I$ d
{campaign.id} Campaign’s id
# x) {# W" K7 |) G4 [3 S: C{target.bid} Target’s bid6 P. k }0 V7 ~: S; c5 l
{banner.id} Banner’s id
0 e% q5 _" K( ]- F5 x{banner.name} Name of the banner, Q2 ]: g) K6 u6 O4 i/ a* F+ j# I. P
{banner.size} Size of the banner e.g. "338×235"
% l+ l) p5 o, M- B9 e% ~( N{target.name} Campaign’s target name7 |( A: |' h/ t3 T
{categories} The page’s categories2 h/ w3 B4 l; n0 m% e
{user.country} 3 letters ISO country code of the user’s country. e.g. "FRA" for France
2 f: `' w* W% [; L2 l& K. b" c0 o{user.browser} User’s web browser
. K: S3 p+ v+ ]$ x: E{user.os} User’s operating system AdBucks:6 V2 H6 Z: Y0 J* R0 u1 l7 A
{bannertag} : This is a tag that represents your banner. It is created in the Banner Macro Tag field when the banner is uploaded and can be edited later if needed.4 g4 V2 v) V8 |5 e8 e$ ?
{campaigntag} : This is a tag that represents your campaign. It can be changed in the bid editor.( ]4 O* W* [- R' v. K
{spottag} : This is a tag that represents the spot (page location on the site) your ad appears on. This value is set by AdBucks and cannot be customized.
1 G' X7 a: X1 @0 q6 @ g{site} : This is a tag that represents the site your ad appears on. This value is set by AdBucks and cannot be customized.' u6 ^: l5 N3 M; {
{width} : This is a tag that represents the width (in pixels) of the ad spot. This value is set by AdBucks and cannot be customized.
9 ~+ F* F! s ?9 G1 H{height} : This is a tag that represents the height (in pixels) of the ad spot. This value is set by AdBucks and cannot be customized.
/ q; J, A/ D2 t! r{size} : This is a tag that represents a shortcut equivalent to {width}x{height}.
* Q" R5 F( Q; H2 S{year} : This is a tag that represents the current 4-digit year (2014).$ o9 ^6 b! l- }, v3 {' D
{month} : This is a tag that represents the current 2-digit month (09). Adxpansion:
" P+ n' A7 N& D{zone}
( ], K7 k" R- F* O* B0 Q{keyword}) p3 ]# K9 V% U# ]$ t5 [
{country} 50onRed:8 W9 T1 [" \- ~7 w2 Q9 R& f
{country}, {bid}, {target}, {campaign_id}, {creative_id}, {target_id}, {domain}, and {click_id} 2 n: Z/ n! C: y; V6 U
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