之前设置追踪,在token方面设置出错,逛论坛无意发现这篇文章,感觉对新手可能有些用处,有需要的可以看下,除了看token,还可以看下iAmAttila用的流量平台{:soso_e113:} : b C) J4 b- d3 \
iAmAttila’s TOP List of Traffic Source TOKENS ' X) l* b+ U; Y: `$ M* k
1 e$ f/ m7 l A* CExoClick Dynamic Tracking Tokens/Scripts/API
; w/ h3 e6 w4 G& z. y. JTokens Description
1 F- n: F& [, }{campaign_id} ID of the campaign.
0 f2 S4 E) y- j- `( O6 d! |{variation_id} ID of the variation. (Banner or landing page)) F: K& u6 c: Q; d- A! S
{src_hostname} Domain name where the ad is displayed.
6 D3 F3 t8 ^* k4 p; d{site_id} ID of the site where the ad is displayed.# w; \2 `4 L8 x$ B+ E% C
{zone_id} ID of the ad zone where the ad is displayed.
% U! [1 |9 N1 i; r- b7 N{category_id} ID of the category detected.
7 p# [$ _( d6 }' w3 l{country} 3-char country code of the visitor.
Z1 t$ s2 O! N{time} Timestamp, used as a cache buster. MobPartner Dynamic Tracking Tokens/Scripts/API
: ` W/ `& b8 DTokens Description. z- j! N: v) R
[=MOBTAG=] Reference ID specified by MobPartner to reconcile with their own system
. O( b4 X1 C7 k1 S3 @( E[=DEVICEID=] The UDID of the Android device as device_id: o0 W4 H5 J' o4 [
[=ANDROIDID=] The parameter for Android ID as android_id7 i5 W' W( s* X, Y
[=MACADDRESS=] The MAC address of the Android phone’s wifi adapter as mac_address
L- S6 r7 Z6 i/ g' S8 f[=ODIN=] The ODIN of the Android device as odin! T0 V( j( [9 a! `" ^: U+ k, ]
[=PUBLISHERID=] MobPartner’s publisher ID as sub_publisher" I" ?$ b/ F* r H
[=SERVICEID=] MobPartner’s service ID as sub_site! a! n# o- \' @* q) o
[=CAMPAIGNID=] Campaign name or ID as sub_campaign
% U. j$ ~: `: w, g6 ]- V3 ][=ACTIONID=] The action ID as sub_adgroup ^# V6 V) w f6 U2 G% Y
[=CREATIVEID=] Ad name or ID as sub_ad PopADS.net Dynamic Tracking Tokens/Macros/Scripts 5 B; u0 S, E4 u+ y
[WEBSITEID] – ID of the website that was source of the popunder," a. g! O0 H6 N9 m, N3 k7 m
[KEYWORD] – keyword that was used for keyword targeting,8 u5 R! y- T) ~6 H* F* X6 T+ z% y
[CATEGORYID] – ID of category that was used for targeting,
: c2 |% m5 Z! `2 d[COUNTRY] – country of the visitor. PopCash Dynamic Tracking Tokens/Macros/Scripts s9 y! _% `; B' T9 q
%siteid% – Site ID3 j+ t( V& n z' ~/ ^: w
%cc% – Country Code Plugrush Dynamic Tracking Tokens/Macros/Scripts
6 {( n; Y8 F9 y; q{$id} – a unique ID of the traffic source/website) J: `0 [' o" L0 q' r) K# l
{$cc} – two letter country code of the visitor
# O$ x3 E7 Q# H; Y{$category} – the category of the traffic source/website
6 @# R5 t; ]4 |0 p' j5 I{$domain} – the domain of the traffic source/website
5 F. R+ t4 m' c{$trafficsource} – type of the traffic source (babelog, blog, dump, mgp, tgp or tube)* k4 i4 I4 h. ^9 z; ? H0 A
{$ad_id} – a unique ID of your ad (works on PlugTraffic only)
7 V6 F) Y' e& w{$ad_ref} – your internal ad reference (works on PlugTraffic only) SiteScout Dynamic Tracking Tokens/Scripts/API
4 C3 k: e4 B$ T, \2 BTokens Description
8 J- a& ?- p8 M9 `- q{adId} Passes the unique ID # of the ad that was clicked.
( X" G- `% ?2 w( Y{siteId} Passes the unique ID # of the site where your ad was clicked.
# ^% o) n+ h% |& w8 [# ?{campaignId} Passes the unique ID # of the campaign that received the click./ Y- J2 Z4 { e$ Y' }
{networkId} Passes the unique ID # of the exchange where your ad was clicked.
l1 ]8 ? V+ y; w{postbackId} Passes the unique ID # of the visitor that clicked your ad.: d P% {; u6 g5 D g
{domain} Passes the domain name where your ad was clicked.
3 _" | Q( U1 u" L1 |6 U{pageUrl} Passes the URL of the page where your ad was clicked.
2 z- ` O. Z/ L4 Y: f{demographicIds} Passes the ID(s) of the applicable audience segments.6 {7 I. L" i h) r
{contextualIds} Passes the ID(s) of the applicable contextual categories.
3 y$ K: c! |9 U6 V. |% |{dpid} SHA1 hashed platform-specific ID (e.g., Android ID or UDID for iOS). (mobile only)
9 ?& \7 _3 ~. @. y, n3 [/ ?1 ]* k{did} SHA1 hashed device ID; IMEI when available, or else MEID or ESN. (mobile only)$ \' P6 \$ {# p2 ^
{uid} This value represents either {dpid} or {uid}, in that order of priority. (mobile only)0 W* \) K2 W( @/ @' O9 z; z
{carrier} Passes the carrier of the people that click your ads. (mobile only)
$ C m* F& V! f{device} Passes the device of the people that click your ads. (mobile only)+ I/ s4 ^1 A3 ~) A
{appId} Passes a numeric ID (for Apple) or bundle name (for Google) specific to the mobile app responsible for generating the click. [Example values: “383763″ (Apple) or “com.google.mygoogleapp” (Google)] (mobile only)" Y |+ }" x, h* d. u9 a6 j& I
{appType} Passes a string that outputs the origin or type of application responsible for the click. [Example values: “APP_STORE” (Apple) or “PLAY_STORE” (Google)] (mobile only) StartApp Dynamic Tracking Tokens/Scripts/API$ ~* W5 k' u, d$ [$ J: L
Tokens Description
6 c$ x# k) ^/ ?8 a8 P0 f" }user_id get the Android ID or IDFA of the user who clicked your ad.$ x0 o/ x% z+ }/ n4 t
app_id get the App ID of the publishing app from which every click came.
8 Y4 W6 x; H4 U3 U0 P" p1 g+ u% Ecreative_name get the creative name as you inserted it on our portal.
* ]2 @% h; {( }0 y8 d. r$ r7 ecampaign_id get the campaign ID that was automatically assigned to your campaign on our portal.
1 L, I# Y/ o# s' B& z: x2 R* xbid_cost get the CPC bid you used for each click. Go2mobi Dynamic Tracking Tokens/Scripts/API" g7 w7 }7 l) y
Tokens Description
9 ?" B. p, y3 z/ @5 J4 j{clickid} Go2mobi unique click id
% h% i# Y- k( j! Q6 C2 @& |3 m{campaign} Go2mobi campaign id
6 M5 n9 S* [. t4 m3 J/ j{pln} Exchange placement name; @4 {9 b$ X0 _5 X. j
{plid} Exchange placement id
# F% f9 M6 h8 J. C% k{crid} Go2mobi creative id
/ O( Q Q5 ?# h$ X" A{imp} Impression dimensions (width x height)8 E- D0 T8 y9 ]8 `
{cc} Exchange country code of user
2 O, y( a$ e2 g7 H{referrer} HTTP referrer url (if applicable); Z0 P3 \& ]/ J6 K9 ?
{referrer_domain} HTTP referrer domain (if applicable)3 b% c2 c" \. J! F3 k
{isp} Carrier name of user" Z+ t1 g% t: x" \5 a. y
{ip} IP address of user
5 B: F- l- `/ @! M" Y( _{xip} Proxied IP address of user2 G: [4 Q* l7 _2 g
{country} Carrier country of user0 O3 b- K2 i c. g
{region} Carrier region of user2 I. i7 {) x8 G2 h& w- \
{city} Carrier region of user1 G/ |1 Q* [ | f6 l0 y5 z @: \1 e
{agent} Device user agent
: B( [% X3 V0 j3 R- T: ]{ua_hash} Device user agent SHA1 hash
5 e2 X4 z6 k" e4 }# d{device_vendor} Device make
2 w( d$ r: a1 R5 M! f" n{device_model} Device model& _8 z6 h, L4 {; m
{os} Device operating system
' y( D( @$ ^2 F" [- O3 R{os_verion} Device operating system version5 J6 B( P, e% k2 J* y. w
{year} Device year of release Decisive.is Dynamic Tracking Tokens/Scripts/API$ C' r. m( T% P0 R8 [: Y
Macro Field Info
" e! E4 M$ H# d# A# U3 ]' }, u{{{bidhash}}} Unique impression ID (Use this to track conversions/actions)- {6 o) x0 C Q8 p8 W1 v
{{{ad_id}}} Ad ID (Identifies the ad associated with the impression/click/conversion)3 H6 q! p% E8 M
{{{creative_id}}} Creative ID (Identifies the creative used in the ad)
! P0 a3 v9 R/ j! P& _$ Z5 y{{{ad_name}}} Name of campaign
/ m* z0 J3 G! X! V, ^{{{carrier}}} Carrier used by mobile device (Verizon, AT&T, T-Mobile, …)
; r/ r- x+ f' v9 h5 [, [0 Q5 z{{{os}}} OS of device (Android, iOS, BlackBerry OS, Windows Phone OS, …)* P0 a$ B6 m o3 E- w
{{{os_version}}} OS Version (Android 4.0.4, iOS 6.0.2, …)
8 ], ^0 X4 z+ C{{{device}}} Device type (iPad, DROID RAZR, Kindle Fire, …)" s! l3 u4 _& E0 H# n5 a
{{{media}}} app or site
5 c7 W2 d& y+ ^2 B' X{{{country}}} Country of visitor (United States, Mexico, Canada, Germany, …)' \0 C' S( A8 Y5 n; U' C
{{{ip}}} IP address of user/ H: g! n+ O4 ?: a9 a+ W. S
{{{app}}} Name of app where ad is placed
2 A* D6 ~' O; B1 x: P, v4 w{{{site}}} Name of site where ad is placed6 C/ _; ^9 M, w( S2 t# j; i0 Y
{{{placement}}} Combination of site and app. Name of either site or app where ad is placed.5 _& x) P+ @8 \: D+ I1 y4 D( z
{{{ua}}} User agent string) Q% H; F$ e; S/ x# [1 X9 E! h5 M
{{{category}}} IAB Category of site/app
* e; }: E1 A7 z4 ?5 N) D{{{subcategory}}} IAB Subcategory of site/app
5 C4 V" O. E" M2 U/ i{{{idfa}}} iOS User IDFA Leadbolt Dynamic Tracking Tokens/Scripts/API [TRACK_ID] – Reference ID specified by LeadBolt to reconcile with their own third-party system- ?! S5 E* h# e/ p+ |
[CLK_ID] – Click ID as sub14 l6 t% N x1 ~: M4 H
[PUB_ID] – LeadBolt’s publisher as sub_publisher3 N9 W# o5 C" @3 n, p
[AD_GROUP_ID] – Sub Ad Group as sub_ad_group/ Y/ T! T _8 n( f* S: a9 ]
[AD_ID] – Ad ID as sub_ad BuzzCity Dynamic Tracking Tokens/Scripts/API {clickcode} To substitute the unique clickcode value associated with this click; v& l* I W( F7 X
{pubid} To substitute the publisher ID associated with this click. You need special privilege to use this parameter. For more information , see PubID filtering.1 Z' |2 v4 _- X) X w
{random} To substitute a randomly generated value associated with this click
( Y) k' E( c* I# I{timestamp} To substitute an unix time value associated with this click. E.g. 1379453899 – Which represents ISO 8601:2013-09-17T21:38:19Z AirPush Dynamic Tracking Tokens/Scripts/API Tokens Description
+ r4 `) G- h( F, c2 Q7 V%guid% GUID is an unique variable generated by Airpush when a click happens. This is automatically generated by Airpush.0 Z3 R# I5 l/ F g
%d% IMEI (MD5 encrypted)
2 |8 ^ l) Q: _6 @%androidid% Device android id
8 Q5 c$ ~. M T2 o; v: t% t Q%carrier% Carrier name
. d( n# J/ r y: M/ N9 x/ k%device% Phone model F3 m& ]7 l1 `0 ] {. k8 o5 M
%manufacturer% Device manufacturer name* z8 [) P H5 a' G. c4 s
%campaignid% Campaign Id
6 b+ P$ d1 x1 L' V( M0 W' }%creativeid% Creative Id9 ~. N& T0 W1 w9 @! S. w; u' x
%ip% Device ip address
+ F/ v5 \- W) w1 y, b%state% State
. L) G" K/ ` o) l1 a%city% City5 V) W. ?# l( |: n. G
%dapp% App Id
: \2 Y3 Q) K( g%pubid% Application Developer/Advertiser Id% } w- L5 x" P) w5 O& b: \
%framework% Device OS Version Traffic Force:' C6 M$ z; {) }
{site_id} – id of the site on whch the ad is shown
Q6 u, z/ |, q% @ T6 k{channel_id} – id of the channel on which the ad is shown
9 o, d E% `# W; L& V2 a2 @{campaign_id} – id of the campaign6 R/ Z* ~# L* w; \2 o
{group_id} – id of the group
~4 @; t2 F4 \6 | H{ad_id} – id of the ad" e7 s7 Z3 Y) @7 ?( Y
{keywords} – list of keywords by which the ad was found
# B1 L! T% {$ A- b' x* }{v_country} – visitor country
1 I1 h6 b) n6 n* C4 P{v_language} – visitor language
2 X; I' K# k3 x% L& U{v_browser} – visitor browser
9 _9 _, W. M+ w{v_os} – visitor operating system Traffic Factory:
, J$ M/ S% P" }{campaign.id} Campaign’s id
1 l' i1 p1 k2 R( E{target.bid} Target’s bid# c$ x8 A$ J& E# J/ @, l; Z
{banner.id} Banner’s id
0 w* ?3 P; a! \7 b6 D{banner.name} Name of the banner5 Y, }, G2 T3 m% R/ T( f! ]
{banner.size} Size of the banner e.g. "338×235"
7 @# ^3 b: I6 w2 L{target.name} Campaign’s target name% a& |$ e+ [; v; p& l: Y, z9 |1 f
{categories} The page’s categories
- _0 ^. b9 a. V0 ~2 ]$ W- w9 Z{user.country} 3 letters ISO country code of the user’s country. e.g. "FRA" for France& W5 l0 x1 K! Y2 D
{user.browser} User’s web browser; z1 [9 [" e( V' I. _
{user.os} User’s operating system AdBucks:, _& r1 X/ g; |' K( K1 B2 J3 `6 M1 e
{bannertag} : This is a tag that represents your banner. It is created in the Banner Macro Tag field when the banner is uploaded and can be edited later if needed.
, X# E1 C; [1 e5 ?. l, y% |{campaigntag} : This is a tag that represents your campaign. It can be changed in the bid editor., T/ p: |% l( M7 L+ b: Q
{spottag} : This is a tag that represents the spot (page location on the site) your ad appears on. This value is set by AdBucks and cannot be customized.$ p/ b# p* H# _3 Z9 v
{site} : This is a tag that represents the site your ad appears on. This value is set by AdBucks and cannot be customized.
+ Z( g6 r' K9 |" q{width} : This is a tag that represents the width (in pixels) of the ad spot. This value is set by AdBucks and cannot be customized.$ c# Y+ R4 i8 y0 p* `
{height} : This is a tag that represents the height (in pixels) of the ad spot. This value is set by AdBucks and cannot be customized.
G. q7 a: _" H# j; M{size} : This is a tag that represents a shortcut equivalent to {width}x{height}." h; R" f$ _/ P5 p* W& c
{year} : This is a tag that represents the current 4-digit year (2014).- P$ l4 V9 }" y9 t) |6 o
{month} : This is a tag that represents the current 2-digit month (09). Adxpansion:" ~: P# d9 G6 M5 G' I! `: o& F
{zone}
1 b0 [) V6 v4 K! h7 ?# D( |! C{keyword}
2 G h4 ?; Z( D& K6 l. b' k{country} 50onRed:
) ^7 K- ]' O3 Q{country}, {bid}, {target}, {campaign_id}, {creative_id}, {target_id}, {domain}, and {click_id} % e; f: `6 y' B% V7 f
5 Z. ]/ B) m" E |