之前设置追踪,在token方面设置出错,逛论坛无意发现这篇文章,感觉对新手可能有些用处,有需要的可以看下,除了看token,还可以看下iAmAttila用的流量平台{:soso_e113:}
' C( W% Q# p7 wiAmAttila’s TOP List of Traffic Source TOKENS
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& w; Q2 {% I3 R c* gExoClick Dynamic Tracking Tokens/Scripts/API
7 J/ ]3 ]; J: x! fTokens Description
, p. O) `1 U8 ^+ z) x{campaign_id} ID of the campaign.
* W2 \! x# f' H& w8 o+ g{variation_id} ID of the variation. (Banner or landing page)- H, X8 M% L. v1 Z1 s/ s
{src_hostname} Domain name where the ad is displayed.
. E# d. p) J* k$ Y; \7 t6 M{site_id} ID of the site where the ad is displayed.
* l) Y/ h9 k: V% l{zone_id} ID of the ad zone where the ad is displayed.
|, X( a) U$ G; e{category_id} ID of the category detected.( y# T& |$ D( m7 n
{country} 3-char country code of the visitor.; o! U% \+ R/ e' X" M5 d
{time} Timestamp, used as a cache buster. MobPartner Dynamic Tracking Tokens/Scripts/API2 u ?3 I8 S* w ~8 L1 _& |4 L2 s
Tokens Description
0 i' }2 N% x' W9 K9 F- N" U[=MOBTAG=] Reference ID specified by MobPartner to reconcile with their own system3 }1 V% Z0 ]; b3 \+ R# D, c) O
[=DEVICEID=] The UDID of the Android device as device_id3 k u$ ^6 N9 V; m0 {2 `
[=ANDROIDID=] The parameter for Android ID as android_id
# G) N, i) W) U0 {* p! ?: g8 n[=MACADDRESS=] The MAC address of the Android phone’s wifi adapter as mac_address
r( X$ i/ r/ D[=ODIN=] The ODIN of the Android device as odin
7 E* h- ?: }5 {8 F# [[=PUBLISHERID=] MobPartner’s publisher ID as sub_publisher
$ ~/ W. f& z% T[=SERVICEID=] MobPartner’s service ID as sub_site4 |; q2 J! v- Z0 m' D; x7 ~$ B
[=CAMPAIGNID=] Campaign name or ID as sub_campaign
% K% g. A- r. b1 f[=ACTIONID=] The action ID as sub_adgroup2 f( D3 f w- U% d; E4 L! U
[=CREATIVEID=] Ad name or ID as sub_ad PopADS.net Dynamic Tracking Tokens/Macros/Scripts 5 I* P! U: \/ u9 `( b8 E
[WEBSITEID] – ID of the website that was source of the popunder,
% S8 l* Y* K$ k9 y/ n[KEYWORD] – keyword that was used for keyword targeting,
. G; b; h/ d5 O( h5 H[CATEGORYID] – ID of category that was used for targeting, g2 C5 E4 b; O' [0 M0 k0 V
[COUNTRY] – country of the visitor. PopCash Dynamic Tracking Tokens/Macros/Scripts) `# I. o0 }1 m" l- [3 ]0 t; A
%siteid% – Site ID
, W- l; j& h3 `# y' W" P%cc% – Country Code Plugrush Dynamic Tracking Tokens/Macros/Scripts2 P2 d! K& z: J/ z ]& l1 z
{$id} – a unique ID of the traffic source/website
+ j, v* j, T Z/ _{$cc} – two letter country code of the visitor: V! K7 b# J" p" r2 j
{$category} – the category of the traffic source/website( {1 A n: v# x& S
{$domain} – the domain of the traffic source/website" J7 K3 B0 m$ X: N
{$trafficsource} – type of the traffic source (babelog, blog, dump, mgp, tgp or tube)8 a9 h) s( _% w/ \! H. ~ E$ b) ^0 ?) V
{$ad_id} – a unique ID of your ad (works on PlugTraffic only), a7 G: }$ A& b& p3 X. K. F
{$ad_ref} – your internal ad reference (works on PlugTraffic only) SiteScout Dynamic Tracking Tokens/Scripts/API
0 m! C" e& e6 j7 g6 a$ FTokens Description+ l6 S1 ^5 O: L2 l$ B: c
{adId} Passes the unique ID # of the ad that was clicked. w$ N+ v8 u1 C7 u
{siteId} Passes the unique ID # of the site where your ad was clicked.
2 d: i) M% A& d0 A4 @" N8 \{campaignId} Passes the unique ID # of the campaign that received the click.
! x" S- H/ X8 s& z2 W* W0 d{networkId} Passes the unique ID # of the exchange where your ad was clicked.# S6 v: y* M+ R
{postbackId} Passes the unique ID # of the visitor that clicked your ad.
% N$ F k3 H6 X o3 b: e{domain} Passes the domain name where your ad was clicked.: v5 _/ a/ d8 `* S' D
{pageUrl} Passes the URL of the page where your ad was clicked.
* P) c/ x0 i( i3 v- ~{demographicIds} Passes the ID(s) of the applicable audience segments.4 A! y, f/ o2 V9 S
{contextualIds} Passes the ID(s) of the applicable contextual categories.% L9 C- b6 [! G$ e( z- l
{dpid} SHA1 hashed platform-specific ID (e.g., Android ID or UDID for iOS). (mobile only)
5 y3 ^' U7 M- L& h) P{did} SHA1 hashed device ID; IMEI when available, or else MEID or ESN. (mobile only)
% c$ i6 B6 \0 y2 k, Q{uid} This value represents either {dpid} or {uid}, in that order of priority. (mobile only)
' R- u/ c! g, d2 r% l9 Q{carrier} Passes the carrier of the people that click your ads. (mobile only)
3 P# J6 G4 w& T$ ^4 U, @3 w{device} Passes the device of the people that click your ads. (mobile only)
$ w, L+ m2 R- o `* A* a{appId} Passes a numeric ID (for Apple) or bundle name (for Google) specific to the mobile app responsible for generating the click. [Example values: “383763″ (Apple) or “com.google.mygoogleapp” (Google)] (mobile only)
, u D7 T, M& e. U) M{appType} Passes a string that outputs the origin or type of application responsible for the click. [Example values: “APP_STORE” (Apple) or “PLAY_STORE” (Google)] (mobile only) StartApp Dynamic Tracking Tokens/Scripts/API* B0 k4 O. O: M
Tokens Description
/ C2 j+ [2 t3 h9 R! luser_id get the Android ID or IDFA of the user who clicked your ad.
# }/ Y% n# l5 ~' x, c% ^# Iapp_id get the App ID of the publishing app from which every click came.# d4 ?8 C6 ?5 P- P( }6 a
creative_name get the creative name as you inserted it on our portal.
9 J- \0 S5 D7 Y/ s" x) Jcampaign_id get the campaign ID that was automatically assigned to your campaign on our portal.) s% ]3 p" [( B: C
bid_cost get the CPC bid you used for each click. Go2mobi Dynamic Tracking Tokens/Scripts/API- M3 ^. k* @# L1 {4 g4 U# p
Tokens Description- K; T1 C# T4 B& l1 R2 L' O" D/ [( |
{clickid} Go2mobi unique click id
* r- z6 ~0 W W4 `8 c{campaign} Go2mobi campaign id
. I- N( A( _3 g6 S; J{pln} Exchange placement name
% h" P( j( h3 {% p{plid} Exchange placement id* X3 \. K: i( B6 _2 B
{crid} Go2mobi creative id( f- }1 Y: w9 D! a, Q- w
{imp} Impression dimensions (width x height)% Z) G0 p& S& r7 g6 Q! `
{cc} Exchange country code of user
* j8 f' R. W6 v) I& N. F( Y B2 Q6 O{referrer} HTTP referrer url (if applicable)' }- a6 K, t. |( _! s Z4 y5 {
{referrer_domain} HTTP referrer domain (if applicable)( E6 F- d: U$ A& G6 H
{isp} Carrier name of user! [* E$ b- e; J5 q: h; f2 E* Z
{ip} IP address of user! f- N, l/ X/ D; d
{xip} Proxied IP address of user
/ `1 J8 W. k: i1 _ m( m3 B{country} Carrier country of user
$ j9 r/ ~; w- c2 P{region} Carrier region of user* q" d! \, ]; d0 n8 k) P+ L9 f
{city} Carrier region of user; |1 l0 T6 }, X, I, e; q$ w
{agent} Device user agent
7 [' }5 i7 n0 s. g& H6 |: C; K{ua_hash} Device user agent SHA1 hash9 h5 ~# r7 @: w2 O! V, Y
{device_vendor} Device make
% r6 o: ^% h/ k" Y# z _{device_model} Device model
7 |% N3 \# Q" t3 @+ `{os} Device operating system
e {' v5 N& E$ F8 n{os_verion} Device operating system version" I; ^4 d) }" Q. ^1 Q" \3 @
{year} Device year of release Decisive.is Dynamic Tracking Tokens/Scripts/API( X5 ]' E- o& V
Macro Field Info
9 I ~# J3 S0 h7 K0 m& m{{{bidhash}}} Unique impression ID (Use this to track conversions/actions)
* f9 |4 [: H4 g0 a& E! }/ |8 m, t{{{ad_id}}} Ad ID (Identifies the ad associated with the impression/click/conversion)+ i! T- T7 ]3 ]9 x3 p& @
{{{creative_id}}} Creative ID (Identifies the creative used in the ad)
- l- h3 H/ e" m. N) D0 t7 y{{{ad_name}}} Name of campaign
, \; Z- Q5 s& A3 ]6 S/ C) _{{{carrier}}} Carrier used by mobile device (Verizon, AT&T, T-Mobile, …)- c9 N. X! v0 [9 a5 m
{{{os}}} OS of device (Android, iOS, BlackBerry OS, Windows Phone OS, …)
7 |8 I/ p+ R; b9 v+ r' `2 X, ?/ I{{{os_version}}} OS Version (Android 4.0.4, iOS 6.0.2, …)
, t- P5 c* R+ T) y9 M9 d{{{device}}} Device type (iPad, DROID RAZR, Kindle Fire, …)0 \8 ?: j- v0 J. }
{{{media}}} app or site9 x7 X$ D# f6 V% B9 Z
{{{country}}} Country of visitor (United States, Mexico, Canada, Germany, …)! O+ O, P: E# C7 T* W; G
{{{ip}}} IP address of user3 N! |5 j ^; o7 z V4 V! W6 b6 N
{{{app}}} Name of app where ad is placed9 [3 i. X+ C3 g7 Y, h
{{{site}}} Name of site where ad is placed
+ Q0 k/ K/ Y- }# n9 G{{{placement}}} Combination of site and app. Name of either site or app where ad is placed.4 U6 D7 I$ f5 U$ D4 v
{{{ua}}} User agent string
9 ~2 q( ~: E: B7 @0 ~{{{category}}} IAB Category of site/app' |- G; C' q3 K' x2 d
{{{subcategory}}} IAB Subcategory of site/app2 H7 T3 G& \9 h7 N7 F$ C
{{{idfa}}} iOS User IDFA Leadbolt Dynamic Tracking Tokens/Scripts/API [TRACK_ID] – Reference ID specified by LeadBolt to reconcile with their own third-party system- W% g) Y& P) e+ b+ k7 m
[CLK_ID] – Click ID as sub16 x* |% Q* r4 H) |! _& z
[PUB_ID] – LeadBolt’s publisher as sub_publisher
, ` n! V4 j* f" \[AD_GROUP_ID] – Sub Ad Group as sub_ad_group
8 l2 n. V5 N! w3 c( u1 f6 {[AD_ID] – Ad ID as sub_ad BuzzCity Dynamic Tracking Tokens/Scripts/API {clickcode} To substitute the unique clickcode value associated with this click# v) E2 [4 J' X6 v! `
{pubid} To substitute the publisher ID associated with this click. You need special privilege to use this parameter. For more information , see PubID filtering.
( P5 ]8 e2 D: E: w$ P2 l{random} To substitute a randomly generated value associated with this click% A5 g1 h# X# S3 E; T+ V1 P
{timestamp} To substitute an unix time value associated with this click. E.g. 1379453899 – Which represents ISO 8601:2013-09-17T21:38:19Z AirPush Dynamic Tracking Tokens/Scripts/API Tokens Description
: _4 m, B8 ]: y5 \/ n0 X%guid% GUID is an unique variable generated by Airpush when a click happens. This is automatically generated by Airpush.
$ ?" u& L9 f: V3 Z/ U9 H! s/ [%d% IMEI (MD5 encrypted)
- b& C r$ e7 B: L# a9 W%androidid% Device android id
5 o* }- Y5 D5 n2 S0 Z( s%carrier% Carrier name7 S8 F" ]! A, m8 ?5 S9 s, L
%device% Phone model4 L4 e- x5 Z- y% w/ G* r
%manufacturer% Device manufacturer name
W' I$ Z6 z: ^1 L3 i* L" X%campaignid% Campaign Id9 n: L7 |* q; Z' C$ [+ y
%creativeid% Creative Id
1 S- S$ m3 I8 _% g4 O%ip% Device ip address$ j9 t5 q( Y9 t1 z' Q: h# {/ s; {5 Q
%state% State! h; G$ \2 B+ b! E# E5 H
%city% City3 k9 ~% `9 D g
%dapp% App Id
4 U" v# F# q/ I. d' U$ u%pubid% Application Developer/Advertiser Id/ u6 b1 S$ L7 k
%framework% Device OS Version Traffic Force:* L, m) Z; e' a: ^+ a. Z$ f* Z% S
{site_id} – id of the site on whch the ad is shown( d$ H& t; F3 Q6 ~2 {& T4 d: p
{channel_id} – id of the channel on which the ad is shown
5 c$ G0 A/ U5 b K* G( l& }1 m{campaign_id} – id of the campaign
0 o8 J5 z: b2 H$ J/ D3 O8 H{group_id} – id of the group* _. t5 ^4 \, i0 z5 U
{ad_id} – id of the ad8 r- v+ f9 q# v7 z7 e1 p
{keywords} – list of keywords by which the ad was found
2 p* p1 l3 }- \ j1 i; k{v_country} – visitor country
$ ~8 y% b) p. [: S# x" O{v_language} – visitor language
! R- y' _8 e( a* A! v5 |{v_browser} – visitor browser3 ~2 q* A& s Z, B% H8 g1 A+ [' D
{v_os} – visitor operating system Traffic Factory:; }3 ]+ l2 P# w' X, R
{campaign.id} Campaign’s id
, n' ]2 \& u1 m6 X' i& z8 i8 E{target.bid} Target’s bid
, Z% T8 O$ u* k( d. s* c: W: Y{banner.id} Banner’s id. D! |, @+ _' u1 W" J
{banner.name} Name of the banner) @, U; m5 o0 |4 q3 q. V
{banner.size} Size of the banner e.g. "338×235"
. f: ]/ @) F( U' K- Y) B7 G{target.name} Campaign’s target name9 {7 j% F- R/ \0 J
{categories} The page’s categories$ g: Q* s- _; v0 O( M- |
{user.country} 3 letters ISO country code of the user’s country. e.g. "FRA" for France
' C: p" ~. a V k{user.browser} User’s web browser
* x1 g; O0 d7 A' \% Y7 X9 U- ?{user.os} User’s operating system AdBucks:, ^( r; y1 i- X
{bannertag} : This is a tag that represents your banner. It is created in the Banner Macro Tag field when the banner is uploaded and can be edited later if needed.
" Y' S4 x c t, f{campaigntag} : This is a tag that represents your campaign. It can be changed in the bid editor.
- ?4 C1 P" P5 m, n: u$ B5 x! V{spottag} : This is a tag that represents the spot (page location on the site) your ad appears on. This value is set by AdBucks and cannot be customized.
/ {5 Y$ N* J/ f. I% p9 O{site} : This is a tag that represents the site your ad appears on. This value is set by AdBucks and cannot be customized.
$ n+ ^ ^1 h8 W6 H4 L- r: v8 R' v{width} : This is a tag that represents the width (in pixels) of the ad spot. This value is set by AdBucks and cannot be customized.
6 S! Y$ _7 |: I7 O- f/ l{height} : This is a tag that represents the height (in pixels) of the ad spot. This value is set by AdBucks and cannot be customized.% g2 Z6 o3 t! g
{size} : This is a tag that represents a shortcut equivalent to {width}x{height}.
# W$ p# `" G# C( i/ p O( g9 o) f- Q{year} : This is a tag that represents the current 4-digit year (2014).
5 o9 @$ n) L0 ~$ I; d" _{month} : This is a tag that represents the current 2-digit month (09). Adxpansion:
" \; x' C0 ~* p t4 f- Q; l{zone}
% r8 `5 R$ a% y3 W{keyword}: R2 M$ S5 w8 U- l+ Y1 Y& E
{country} 50onRed:9 L" r# F2 K% {9 P% f1 o. c2 W1 M3 v
{country}, {bid}, {target}, {campaign_id}, {creative_id}, {target_id}, {domain}, and {click_id} 5 N3 W: V n* v, U1 I% D6 Q
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