之前设置追踪,在token方面设置出错,逛论坛无意发现这篇文章,感觉对新手可能有些用处,有需要的可以看下,除了看token,还可以看下iAmAttila用的流量平台{:soso_e113:} # H$ w( r' j- w; p
iAmAttila’s TOP List of Traffic Source TOKENS T6 P# j j5 |/ T% F: M
# y2 ]# w& k/ k6 ~- g* i1 DExoClick Dynamic Tracking Tokens/Scripts/API
7 P/ R f4 x) J" }% {4 M) uTokens Description
7 x3 |. N: o4 W{campaign_id} ID of the campaign.
8 [+ p5 l1 t) w( r{variation_id} ID of the variation. (Banner or landing page)
$ D3 H1 Q/ W: R, q# }# ]{src_hostname} Domain name where the ad is displayed.
+ J! f5 L% c) B8 w) ?{site_id} ID of the site where the ad is displayed./ Z+ v; w6 P# ]% W
{zone_id} ID of the ad zone where the ad is displayed.
8 a M7 b" P1 c* @4 F- l8 a, s{category_id} ID of the category detected.
. I) K( A5 j2 i2 ?{country} 3-char country code of the visitor.- o7 q. X5 @ b& R
{time} Timestamp, used as a cache buster. MobPartner Dynamic Tracking Tokens/Scripts/API ^+ F4 U4 b. d( S0 H
Tokens Description1 r, H! b# l# h! k0 G) H
[=MOBTAG=] Reference ID specified by MobPartner to reconcile with their own system
/ t2 C* Z2 z0 e+ h, V[=DEVICEID=] The UDID of the Android device as device_id1 |+ ]" U# }# H- U- O; |8 j
[=ANDROIDID=] The parameter for Android ID as android_id
2 t7 Q' V& L$ g, |0 S) z) Q[=MACADDRESS=] The MAC address of the Android phone’s wifi adapter as mac_address
9 m% G6 m! A9 m+ o3 P[=ODIN=] The ODIN of the Android device as odin
d# t/ @* a9 ?2 L; U) h[=PUBLISHERID=] MobPartner’s publisher ID as sub_publisher; B. u6 c. a/ J- p) S. ~6 w
[=SERVICEID=] MobPartner’s service ID as sub_site1 {) J; ]+ ?; u0 ^) I' h2 @/ O
[=CAMPAIGNID=] Campaign name or ID as sub_campaign
$ Q) B2 [0 U- c2 i: ]% k7 ]! F[=ACTIONID=] The action ID as sub_adgroup
: h( U0 }2 U0 y* |+ z R6 ][=CREATIVEID=] Ad name or ID as sub_ad PopADS.net Dynamic Tracking Tokens/Macros/Scripts 4 H. A/ I. Q; Z9 h; f' C7 A
[WEBSITEID] – ID of the website that was source of the popunder,& x, h) S9 m9 Q% r+ Y
[KEYWORD] – keyword that was used for keyword targeting,
" Z9 e* t0 F- r% V[CATEGORYID] – ID of category that was used for targeting,. g5 V0 _! h! F9 d5 D* q$ V! O
[COUNTRY] – country of the visitor. PopCash Dynamic Tracking Tokens/Macros/Scripts- X ?( C7 w) \+ c! Y
%siteid% – Site ID. E$ o; B. A& U; x" C) e
%cc% – Country Code Plugrush Dynamic Tracking Tokens/Macros/Scripts" ]: D9 l, L$ X
{$id} – a unique ID of the traffic source/website
) ?% [* _" i) Q" p* P{$cc} – two letter country code of the visitor
4 Y# Y/ _' g& S& b2 {$ U{$category} – the category of the traffic source/website( e0 d( O+ `( i% t) P
{$domain} – the domain of the traffic source/website) `9 g9 q0 L# T* ?6 N) _2 _
{$trafficsource} – type of the traffic source (babelog, blog, dump, mgp, tgp or tube)
+ b! `# t! m6 V2 X* ]; r- x{$ad_id} – a unique ID of your ad (works on PlugTraffic only)
$ g% _1 U' ] m. W{$ad_ref} – your internal ad reference (works on PlugTraffic only) SiteScout Dynamic Tracking Tokens/Scripts/API
- C" @+ D+ `# A- n8 K4 w6 JTokens Description
% r2 F0 @8 @" r$ W. x2 L{adId} Passes the unique ID # of the ad that was clicked.
# h0 d c$ d& {/ V+ h{siteId} Passes the unique ID # of the site where your ad was clicked.6 A; H: b! G6 t @
{campaignId} Passes the unique ID # of the campaign that received the click.
- W! u, ?* P7 q" { q8 g{networkId} Passes the unique ID # of the exchange where your ad was clicked.
8 U6 ]) U% T7 w) w m{postbackId} Passes the unique ID # of the visitor that clicked your ad.
! Y: `4 z R1 }7 t6 t{domain} Passes the domain name where your ad was clicked.! I9 H( ]) w7 p7 n1 @9 X
{pageUrl} Passes the URL of the page where your ad was clicked. e- [+ P+ f# E5 k( X
{demographicIds} Passes the ID(s) of the applicable audience segments.1 j6 h( c& G; c. ?+ d
{contextualIds} Passes the ID(s) of the applicable contextual categories.
( l, W! |# r8 I5 I4 Z/ k{dpid} SHA1 hashed platform-specific ID (e.g., Android ID or UDID for iOS). (mobile only)2 |6 Y# ]4 t! i0 [
{did} SHA1 hashed device ID; IMEI when available, or else MEID or ESN. (mobile only)
9 C& i/ W5 t7 ]5 }4 }4 x7 a0 F{uid} This value represents either {dpid} or {uid}, in that order of priority. (mobile only)
/ h" w* c o$ _6 m9 v Z) i/ H{carrier} Passes the carrier of the people that click your ads. (mobile only)' L! F" b7 d5 h+ ^5 j* m
{device} Passes the device of the people that click your ads. (mobile only)! U8 O; i! z7 A1 W* `* M7 ^5 @
{appId} Passes a numeric ID (for Apple) or bundle name (for Google) specific to the mobile app responsible for generating the click. [Example values: “383763″ (Apple) or “com.google.mygoogleapp” (Google)] (mobile only)0 k4 c& m' b2 R/ Q3 g
{appType} Passes a string that outputs the origin or type of application responsible for the click. [Example values: “APP_STORE” (Apple) or “PLAY_STORE” (Google)] (mobile only) StartApp Dynamic Tracking Tokens/Scripts/API
$ ~3 W( {6 Y4 q. VTokens Description
: j% e! V3 l j; N6 D, p) ~/ ~user_id get the Android ID or IDFA of the user who clicked your ad.
% {+ k1 L6 h. Bapp_id get the App ID of the publishing app from which every click came.2 z) C4 J' Q2 x: u
creative_name get the creative name as you inserted it on our portal.; H+ K4 _ [. s
campaign_id get the campaign ID that was automatically assigned to your campaign on our portal.! H8 T. b8 B0 V+ g1 T% B6 `* W$ X' T
bid_cost get the CPC bid you used for each click. Go2mobi Dynamic Tracking Tokens/Scripts/API
/ j* k9 W* w7 d' ?" VTokens Description
) x& D# M! Z& F( i9 T; X6 j{clickid} Go2mobi unique click id* p0 }# r, I/ v1 t1 l7 i4 A
{campaign} Go2mobi campaign id9 S9 S3 o, n' |+ [/ T3 ?
{pln} Exchange placement name) a$ x+ m$ Y$ U5 L9 K$ a4 f, w
{plid} Exchange placement id
+ ]3 |3 R. ~; r& R3 y) `{crid} Go2mobi creative id- H5 t7 N \4 L( R
{imp} Impression dimensions (width x height), {/ p7 T4 m: {
{cc} Exchange country code of user
2 `3 t- S+ d- M{referrer} HTTP referrer url (if applicable)
4 c) K& I6 Z* o' t# v{referrer_domain} HTTP referrer domain (if applicable)0 r/ l. |* l) M; E
{isp} Carrier name of user2 m: d! w1 R9 A+ ]/ @& @' j, L" y
{ip} IP address of user
$ N% ~% T1 T# e& U9 h' m9 r{xip} Proxied IP address of user( C+ g* k2 |, s# ?0 e0 H6 h, ?/ `
{country} Carrier country of user
9 H& Q8 f/ M- P% W$ |{region} Carrier region of user
: V) p5 g) O' p& _! h{city} Carrier region of user
1 _5 C: [' w; j s# Z2 D( N- w{agent} Device user agent* X0 a4 v! j/ a% d1 }' |
{ua_hash} Device user agent SHA1 hash
' M' N" [7 I) e* m" v{device_vendor} Device make; O9 k9 R% [- e5 O$ u6 _
{device_model} Device model; p) O2 d' `7 k6 j
{os} Device operating system! a! A) m7 L% Q7 p
{os_verion} Device operating system version+ k: l- p7 l- {# N4 l
{year} Device year of release Decisive.is Dynamic Tracking Tokens/Scripts/API' m- t# C$ T1 Y H) O; V; H ?3 l% J
Macro Field Info
8 L$ d$ n9 _1 ]9 j{{{bidhash}}} Unique impression ID (Use this to track conversions/actions)
. l6 D2 D' W% A+ f{{{ad_id}}} Ad ID (Identifies the ad associated with the impression/click/conversion)# @- q5 m4 D+ j7 @: E
{{{creative_id}}} Creative ID (Identifies the creative used in the ad)
9 z1 ~7 l2 ~) z- l p% l{{{ad_name}}} Name of campaign ]7 I. v% I$ N6 ~) ~2 s0 p$ T
{{{carrier}}} Carrier used by mobile device (Verizon, AT&T, T-Mobile, …)
8 C9 ]( f/ ^ D- N1 |4 F: s% B( g4 n{{{os}}} OS of device (Android, iOS, BlackBerry OS, Windows Phone OS, …); |! S! J; l9 G; _3 ~$ V" b1 w+ x% s
{{{os_version}}} OS Version (Android 4.0.4, iOS 6.0.2, …)/ u* Q& D9 S5 g# D" P
{{{device}}} Device type (iPad, DROID RAZR, Kindle Fire, …)$ n1 b4 @( V' t) W
{{{media}}} app or site
& u) Y0 v2 Y. |$ }{{{country}}} Country of visitor (United States, Mexico, Canada, Germany, …)
9 y t {2 N4 Z& R9 R) ~4 j/ K{{{ip}}} IP address of user Q- n8 E6 U& L6 P
{{{app}}} Name of app where ad is placed
6 J* W8 F( q" ~6 u7 V0 @8 T: t' j2 {* @{{{site}}} Name of site where ad is placed
: Y& ~# p7 w+ i* u/ J{{{placement}}} Combination of site and app. Name of either site or app where ad is placed.
l* i. Q+ Z U' s& X{{{ua}}} User agent string+ E6 ?! T* T. ~. X; j
{{{category}}} IAB Category of site/app
% t; Z) T% [+ M, \. S( G2 F- C0 s9 G{{{subcategory}}} IAB Subcategory of site/app* V6 b6 [ D" r$ \) S% s
{{{idfa}}} iOS User IDFA Leadbolt Dynamic Tracking Tokens/Scripts/API [TRACK_ID] – Reference ID specified by LeadBolt to reconcile with their own third-party system( I1 }6 _$ [2 r( p+ D( Q8 r
[CLK_ID] – Click ID as sub18 a5 S* Y' w: v/ q6 M8 p
[PUB_ID] – LeadBolt’s publisher as sub_publisher
, j$ _( Z. \& ]( t3 m8 {0 ^: p[AD_GROUP_ID] – Sub Ad Group as sub_ad_group
# j2 Q, W# B P1 U[AD_ID] – Ad ID as sub_ad BuzzCity Dynamic Tracking Tokens/Scripts/API {clickcode} To substitute the unique clickcode value associated with this click) E2 b9 X& R6 d( m% ]; }
{pubid} To substitute the publisher ID associated with this click. You need special privilege to use this parameter. For more information , see PubID filtering.9 u! ]7 O& b5 m4 Z
{random} To substitute a randomly generated value associated with this click* ~$ s, {4 ]3 k+ ~1 e
{timestamp} To substitute an unix time value associated with this click. E.g. 1379453899 – Which represents ISO 8601:2013-09-17T21:38:19Z AirPush Dynamic Tracking Tokens/Scripts/API Tokens Description
4 o# t+ _; j7 G" o. j# Z }' {0 M' g%guid% GUID is an unique variable generated by Airpush when a click happens. This is automatically generated by Airpush.
: n0 z% O2 T! n( v0 A' q, S5 r' E%d% IMEI (MD5 encrypted)
- c7 U+ w. b, Q6 \! y%androidid% Device android id
5 J9 U/ b5 D. x) a" t6 p" H%carrier% Carrier name4 C* P; |- N" M8 l
%device% Phone model! |2 o. Q/ y) S( V0 Z+ S
%manufacturer% Device manufacturer name. c7 C. Y$ i# p: |! G; g
%campaignid% Campaign Id- K Y" t* X& M+ I2 Z* N% |
%creativeid% Creative Id6 G+ M1 P1 x1 s' N. |3 u/ h
%ip% Device ip address
Z6 \9 s# I% _4 ]%state% State' E7 z, ?# t& G$ j
%city% City) H9 W* Z7 n5 B5 Z( }- c* S2 ?: W
%dapp% App Id2 g& \8 R8 P2 G. j
%pubid% Application Developer/Advertiser Id
4 x8 V# f) ?3 X" r%framework% Device OS Version Traffic Force:8 k, }, X4 f5 A! q1 Y5 H# Y3 d+ ?2 J
{site_id} – id of the site on whch the ad is shown
9 C$ l# n5 @$ T. o{channel_id} – id of the channel on which the ad is shown
1 L% j. B- @' W6 M6 |2 v6 Q{campaign_id} – id of the campaign
( a$ N' P: U- O4 o2 b9 w8 a" G{group_id} – id of the group3 H! b0 n7 M6 r( B; l
{ad_id} – id of the ad6 J: T% Y: f4 v; | j, x
{keywords} – list of keywords by which the ad was found
3 k) u# y' D" E" ?/ X{v_country} – visitor country
& b) ]0 ?; k1 [ ^{v_language} – visitor language8 |3 G7 _. H3 H( n6 K& i# H* W: B9 _
{v_browser} – visitor browser, \# U9 Z5 T7 D; r. I. f6 a/ ]" H
{v_os} – visitor operating system Traffic Factory:
* ?; j# t- X" m& |( @4 d- R: x8 {{campaign.id} Campaign’s id
3 m' o& k# V" M. X, k{target.bid} Target’s bid
! R" K: w4 S5 s& T{banner.id} Banner’s id
& w( h5 X8 g4 D' N! A{banner.name} Name of the banner
, C* R9 m) T. r* h& A7 _{banner.size} Size of the banner e.g. "338×235"
; A7 f) A% d- n( ~6 q. h4 e. O{target.name} Campaign’s target name# e4 u4 g1 J5 a; K( y3 n% K9 E6 t
{categories} The page’s categories
) j8 b- v. ^9 o$ h2 Q5 f1 m. k V{user.country} 3 letters ISO country code of the user’s country. e.g. "FRA" for France
/ P4 Y4 a& n3 E" M{user.browser} User’s web browser
5 }. n* g: Y! z/ Z+ @* p; p{user.os} User’s operating system AdBucks:9 d, f3 _4 a; K, C. V _) {9 d! O
{bannertag} : This is a tag that represents your banner. It is created in the Banner Macro Tag field when the banner is uploaded and can be edited later if needed.
) P3 ^. F; a. f{campaigntag} : This is a tag that represents your campaign. It can be changed in the bid editor.
$ `7 Z2 U0 L' |9 X. }. O( j$ x" P( r2 o* s{spottag} : This is a tag that represents the spot (page location on the site) your ad appears on. This value is set by AdBucks and cannot be customized.3 Z" c$ b$ T! X# u
{site} : This is a tag that represents the site your ad appears on. This value is set by AdBucks and cannot be customized.
! a$ y# b" \. L# s7 n3 N{width} : This is a tag that represents the width (in pixels) of the ad spot. This value is set by AdBucks and cannot be customized. d; `( @- e' K! L: Z1 I ^# @
{height} : This is a tag that represents the height (in pixels) of the ad spot. This value is set by AdBucks and cannot be customized.$ I& v T& ^9 k/ g- ?
{size} : This is a tag that represents a shortcut equivalent to {width}x{height}.
$ B2 v; J- v6 i% S- ~ j2 x{year} : This is a tag that represents the current 4-digit year (2014).; T/ [% k' y9 H" v7 X
{month} : This is a tag that represents the current 2-digit month (09). Adxpansion:
$ l2 u* c o9 i- J1 N4 U+ m{zone}
2 ~( Z1 m y- f# q1 q{keyword}' a) A K; R8 y! s0 w, ]
{country} 50onRed:) k( V5 D/ M6 w/ n9 @3 z x( A
{country}, {bid}, {target}, {campaign_id}, {creative_id}, {target_id}, {domain}, and {click_id}
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