之前设置追踪，在token方面设置出错，逛论坛无意发现这篇文章，感觉对新手可能有些用处，有需要的可以看下，除了看token,还可以看下iAmAttila用的流量平台{:soso_e113:} 1 F- N3 ?8 I6 I! O* j6 X) i8 ^
iAmAttila’s TOP List of Traffic Source TOKENS
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' E; q6 ]4 o+ i2 V2 LExoClick Dynamic Tracking Tokens/Scripts/API
9 G" x+ ~5 Y' Q( WTokens Description
4 r$ s& n# a* ~8 j. J$ {* I0 r{campaign_id} ID of the campaign.+ ~; w \) d3 h6 `2 F
{variation_id} ID of the variation. (Banner or landing page)
, E. V: z8 G$ {$ ~; F{src_hostname} Domain name where the ad is displayed.. r* Y" K& p8 G7 `( E7 R
{site_id} ID of the site where the ad is displayed.
5 e; ?+ k$ E+ `- b" l% P{zone_id} ID of the ad zone where the ad is displayed.
9 x; L( l3 H7 A8 ^, D2 C{category_id} ID of the category detected.
1 r& _* W7 q* u& x2 L+ C6 V{country} 3-char country code of the visitor.
6 P( z! ^8 W4 P. A4 @5 s8 b{time} Timestamp, used as a cache buster. MobPartner Dynamic Tracking Tokens/Scripts/API3 i5 Q% t) L6 T& D) |9 g
Tokens Description
$ i0 }4 c( E8 F* }[=MOBTAG=] Reference ID specified by MobPartner to reconcile with their own system
1 V! L; d/ A/ y* ^, L% H! m9 t& E' m[=DEVICEID=] The UDID of the Android device as device_id
) K( T: J& D9 r3 P[=ANDROIDID=] The parameter for Android ID as android_id
8 T5 ^* [* \# }* K; [$ \[=MACADDRESS=] The MAC address of the Android phone’s wifi adapter as mac_address
4 g( A* ?' k0 o0 A1 w; K0 T[=ODIN=] The ODIN of the Android device as odin
+ w! {; e. F/ d! X( k[=PUBLISHERID=] MobPartner’s publisher ID as sub_publisher
, y i+ J8 a# s) h4 G4 [[=SERVICEID=] MobPartner’s service ID as sub_site
+ D9 ^% x) H7 I# V2 k[=CAMPAIGNID=] Campaign name or ID as sub_campaign; R9 Y" C, D: w N
[=ACTIONID=] The action ID as sub_adgroup& r* K/ j" k- v$ U
[=CREATIVEID=] Ad name or ID as sub_ad PopADS.net Dynamic Tracking Tokens/Macros/Scripts
0 Z/ m* d8 h/ M5 f$ g& h1 A6 i[WEBSITEID] – ID of the website that was source of the popunder,! g8 d, B' h% w! r8 V
[KEYWORD] – keyword that was used for keyword targeting,3 Y/ s' i5 W! v: A# q$ {" |: B; O7 k
[CATEGORYID] – ID of category that was used for targeting,' J1 s/ t* @& {1 ^9 }( u6 w
[COUNTRY] – country of the visitor. PopCash Dynamic Tracking Tokens/Macros/Scripts
6 k6 X. j+ O0 B, d2 D& a g4 o! u%siteid% – Site ID9 m, ?3 ]! a+ X( P- K& N5 F
%cc% – Country Code Plugrush Dynamic Tracking Tokens/Macros/Scripts
$ A; s% h5 v( u/ {0 M6 m8 g- t7 o+ d{$id} – a unique ID of the traffic source/website- X6 _: Y3 O( z8 \7 a
{$cc} – two letter country code of the visitor2 ^& @" ]& S" x% I& T& r( X
{$category} – the category of the traffic source/website& a# b* O2 @. |, i5 e* c
{$domain} – the domain of the traffic source/website, B" T" Y* d; _) Y$ p6 X1 |
{$trafficsource} – type of the traffic source (babelog, blog, dump, mgp, tgp or tube)
6 K' A$ k+ P3 f4 _! s6 p$ I" y{$ad_id} – a unique ID of your ad (works on PlugTraffic only)$ K" W5 N/ Q# F d& G: \1 M+ t* M' c
{$ad_ref} – your internal ad reference (works on PlugTraffic only) SiteScout Dynamic Tracking Tokens/Scripts/API
: x# i4 M4 A, b! K# w9 R$ lTokens Description
" [( t9 `* b% ^' w{adId} Passes the unique ID # of the ad that was clicked.
# e9 i( x3 T( u{siteId} Passes the unique ID # of the site where your ad was clicked.1 g+ K3 \+ ~' _+ c( m
{campaignId} Passes the unique ID # of the campaign that received the click.
4 G& b6 e, _( K( J0 z{networkId} Passes the unique ID # of the exchange where your ad was clicked.) W" N% U7 m+ [ t( F5 T
{postbackId} Passes the unique ID # of the visitor that clicked your ad.
( P$ V) g# `6 D( W{domain} Passes the domain name where your ad was clicked.
9 A& P" H) u1 g7 m- C{pageUrl} Passes the URL of the page where your ad was clicked.+ F7 g; p% l, S7 i
{demographicIds} Passes the ID(s) of the applicable audience segments.5 Z! P8 ]* b( n/ z' f! I, y
{contextualIds} Passes the ID(s) of the applicable contextual categories.
$ O' p: x5 D6 G' n( L9 j+ W{dpid} SHA1 hashed platform-specific ID (e.g., Android ID or UDID for iOS). (mobile only)
. X, f2 p& W& A6 ]+ U7 k( \' k# W{did} SHA1 hashed device ID; IMEI when available, or else MEID or ESN. (mobile only)
- q% N& Y+ ^6 Y5 E* r/ Z& x1 V{uid} This value represents either {dpid} or {uid}, in that order of priority. (mobile only)
/ b2 K) U8 r. x+ F{carrier} Passes the carrier of the people that click your ads. (mobile only)
. Z6 P7 M9 l+ i. g, X* j{device} Passes the device of the people that click your ads. (mobile only)
2 u# h) p9 H0 H4 | p4 B0 g{appId} Passes a numeric ID (for Apple) or bundle name (for Google) specific to the mobile app responsible for generating the click. [Example values: “383763″ (Apple) or “com.google.mygoogleapp” (Google)] (mobile only)+ G- P$ q/ {5 h7 Q& K; v
{appType} Passes a string that outputs the origin or type of application responsible for the click. [Example values: “APP_STORE” (Apple) or “PLAY_STORE” (Google)] (mobile only) StartApp Dynamic Tracking Tokens/Scripts/API
& E5 S9 n; f6 M& ^+ j) E2 gTokens Description
, G* V7 x4 W+ xuser_id get the Android ID or IDFA of the user who clicked your ad.
& J+ w0 I5 R. r5 O& R. u1 sapp_id get the App ID of the publishing app from which every click came.) b, l; @5 H+ M; S: V s) U( v
creative_name get the creative name as you inserted it on our portal.# L/ \+ L' `( o M0 ^, W9 k* a- d6 R
campaign_id get the campaign ID that was automatically assigned to your campaign on our portal.3 g) X r' e5 L
bid_cost get the CPC bid you used for each click. Go2mobi Dynamic Tracking Tokens/Scripts/API
; |) u+ H. ^0 |( G0 yTokens Description# x8 R* w$ X9 D& K: F
{clickid} Go2mobi unique click id
' l$ ~6 A, g; F. k. ^0 G{campaign} Go2mobi campaign id, ]# X& G. S# Y/ e, D+ b' {. S
{pln} Exchange placement name6 u/ Z1 g3 u" {, K
{plid} Exchange placement id
2 k2 I7 D2 c9 r3 o% j{crid} Go2mobi creative id! N- V) l* K& G* p
{imp} Impression dimensions (width x height)8 g- h- c% q h. d1 W
{cc} Exchange country code of user
0 _4 h. M1 A1 W4 E8 x: w. M U{referrer} HTTP referrer url (if applicable): e- t. a; S, |& G9 Z
{referrer_domain} HTTP referrer domain (if applicable)
* @. V1 j4 a8 k* l) s2 l9 k; [{isp} Carrier name of user
9 s6 W0 ?/ W% d+ B' b{ip} IP address of user
2 l) T4 |0 v9 Q8 h4 H2 I{xip} Proxied IP address of user9 e+ F9 p6 Z m/ j2 R/ j7 R+ E
{country} Carrier country of user
; j( U1 Y( C5 ?+ T6 v) K3 D{region} Carrier region of user; C! p/ p" I* o( ?( b; t6 @) ?. o
{city} Carrier region of user, I1 L. _, D! F9 u7 z
{agent} Device user agent
2 s8 m* k0 C- g7 ^# m% z+ o _{ua_hash} Device user agent SHA1 hash
. l* |- F) q. e, G{device_vendor} Device make
3 g* H6 w; \2 \' W/ x1 |{device_model} Device model
. L) }/ ^! ^! z5 U& X, C# l{os} Device operating system# ]. z; A( X" H
{os_verion} Device operating system version9 g4 F& Y* _) E) Y8 q; }
{year} Device year of release Decisive.is Dynamic Tracking Tokens/Scripts/API0 k# J, {& h% p8 C
Macro Field Info; { j) ^3 C3 Q0 P1 s1 y. R' b
{{{bidhash}}} Unique impression ID (Use this to track conversions/actions)2 c6 C+ Y4 x1 D/ }
{{{ad_id}}} Ad ID (Identifies the ad associated with the impression/click/conversion)3 Z$ Y4 [8 ?0 t' D/ y
{{{creative_id}}} Creative ID (Identifies the creative used in the ad)
4 d" ^2 n+ G, a1 G{{{ad_name}}} Name of campaign* D6 w3 F6 ]- m7 ^' {: Z
{{{carrier}}} Carrier used by mobile device (Verizon, AT&T, T-Mobile, …)- F3 y1 w' h8 s
{{{os}}} OS of device (Android, iOS, BlackBerry OS, Windows Phone OS, …)
: e. o B0 U% ?8 k! |7 Y{{{os_version}}} OS Version (Android 4.0.4, iOS 6.0.2, …)
5 `% k! S6 { P' S; J1 z{{{device}}} Device type (iPad, DROID RAZR, Kindle Fire, …)
& x6 q1 y% c+ U- g1 k: s{{{media}}} app or site+ M& Z+ S; ^0 D X* H
{{{country}}} Country of visitor (United States, Mexico, Canada, Germany, …)
8 z+ Z) Z! V9 \1 M5 X{{{ip}}} IP address of user7 I$ |) `( K6 p
{{{app}}} Name of app where ad is placed7 d6 w9 R g) _- ~3 b! i
{{{site}}} Name of site where ad is placed
7 y/ w% s/ z% o{{{placement}}} Combination of site and app. Name of either site or app where ad is placed.
; _( |) P3 n7 A \* h% J5 _( N{{{ua}}} User agent string
2 \8 t% Y: N/ J, w/ w! K{{{category}}} IAB Category of site/app! q( ]# V [% d8 O( ]' L( w
{{{subcategory}}} IAB Subcategory of site/app
! X, k- C9 J" y{{{idfa}}} iOS User IDFA Leadbolt Dynamic Tracking Tokens/Scripts/API [TRACK_ID] – Reference ID specified by LeadBolt to reconcile with their own third-party system
/ |) A* I5 |1 ?* e4 t/ V- x[CLK_ID] – Click ID as sub1
+ X9 u5 k# D5 L6 Z( p, n. n' W[PUB_ID] – LeadBolt’s publisher as sub_publisher3 b8 z8 s) G+ ^+ Y! E
[AD_GROUP_ID] – Sub Ad Group as sub_ad_group3 t4 O/ X9 t) d0 d" v
[AD_ID] – Ad ID as sub_ad BuzzCity Dynamic Tracking Tokens/Scripts/API {clickcode} To substitute the unique clickcode value associated with this click" t3 w9 g W, p# H, `
{pubid} To substitute the publisher ID associated with this click. You need special privilege to use this parameter. For more information , see PubID filtering.- s5 _4 D% }* j; T4 W% _. B
{random} To substitute a randomly generated value associated with this click, F$ @5 w8 f4 J& h
{timestamp} To substitute an unix time value associated with this click. E.g. 1379453899 – Which represents ISO 8601:2013-09-17T21:38:19Z AirPush Dynamic Tracking Tokens/Scripts/API Tokens Description
/ y# T# }# f9 L* v0 A9 \( U0 l; T%guid% GUID is an unique variable generated by Airpush when a click happens. This is automatically generated by Airpush.5 a; S# P/ V7 s
%d% IMEI (MD5 encrypted). t* a' Q h3 H0 q& ?5 J# `
%androidid% Device android id: M9 |9 P- ~4 W( L# l
%carrier% Carrier name
' |# h M" }' h7 k9 H%device% Phone model5 |; h/ }9 t6 ~) b) x7 D
%manufacturer% Device manufacturer name- |: Y8 |1 v' z: b7 U2 H
%campaignid% Campaign Id( k3 U7 f- v, m: ?3 \; H
%creativeid% Creative Id
# A. w8 t% b, D z( U. [+ R%ip% Device ip address
0 i' Z- I. V: ?( U%state% State
, t+ M8 ]8 f1 R/ S) w2 H. V%city% City! y! e0 A0 I- l" e
%dapp% App Id5 [2 x) x# j& } Z; B& Z+ c
%pubid% Application Developer/Advertiser Id
# a9 I% a" m, R* ]' }) ?%framework% Device OS Version Traffic Force:
$ ~/ v/ g6 v; r, j, j P# d{site_id} – id of the site on whch the ad is shown
: G3 Y: _5 x/ K{channel_id} – id of the channel on which the ad is shown
* `% Y% A7 k4 e2 j; @1 \7 A6 F{campaign_id} – id of the campaign4 |& D v8 P. d u5 c5 @
{group_id} – id of the group
$ z5 c) @7 R3 V: @2 A{ad_id} – id of the ad
* u; l/ b8 K7 n' F{keywords} – list of keywords by which the ad was found- O9 V3 O6 M( \& D4 j& `
{v_country} – visitor country, `; s+ z4 T% t1 ~3 m0 ?, p
{v_language} – visitor language
) t( m1 C5 p; `' T, ?{v_browser} – visitor browser
7 O% K' {# Z' ~% Y3 e{v_os} – visitor operating system Traffic Factory:
5 C; \* m# Q3 d{campaign.id} Campaign’s id
( a" Q/ G6 o% {, b! {{target.bid} Target’s bid
1 I' q; B3 ?* Z, [4 N' y( U) x{banner.id} Banner’s id) F4 k+ y* |9 u, }2 S N' P
{banner.name} Name of the banner3 w& Q+ C8 B% {7 Z2 o
{banner.size} Size of the banner e.g. "338×235"+ `+ @) W% A& J4 _& v! b0 \# }( f& Q
{target.name} Campaign’s target name$ g3 [& d4 z- C0 m% {8 b1 @' Q
{categories} The page’s categories/ J9 ]5 b6 g: b2 Y3 p
{user.country} 3 letters ISO country code of the user’s country. e.g. "FRA" for France/ O' {5 G# g' U2 s. N0 ]2 `! h
{user.browser} User’s web browser
; u5 F) q6 F. X{user.os} User’s operating system AdBucks:; b( x$ _* H' B3 T" G% a
{bannertag} : This is a tag that represents your banner. It is created in the Banner Macro Tag field when the banner is uploaded and can be edited later if needed.) E X* u) s! d9 B" F; L8 i
{campaigntag} : This is a tag that represents your campaign. It can be changed in the bid editor.! |1 k- Z$ p! O7 U' |
{spottag} : This is a tag that represents the spot (page location on the site) your ad appears on. This value is set by AdBucks and cannot be customized.; B5 C' P. |: R1 a6 h
{site} : This is a tag that represents the site your ad appears on. This value is set by AdBucks and cannot be customized." ~+ v. W" U2 c/ R' m0 u$ h& A( ?
{width} : This is a tag that represents the width (in pixels) of the ad spot. This value is set by AdBucks and cannot be customized.
8 Y" w. ~7 P8 `+ D" A{height} : This is a tag that represents the height (in pixels) of the ad spot. This value is set by AdBucks and cannot be customized.
- |9 g7 A* h9 `# K) J) K; u{size} : This is a tag that represents a shortcut equivalent to {width}x{height}.% T" `# V( O2 `& b
{year} : This is a tag that represents the current 4-digit year (2014).
: m8 Y* I8 W- f: W0 I' Y2 P{month} : This is a tag that represents the current 2-digit month (09). Adxpansion:
; K6 S* Z9 Y4 H1 r{zone}
' t/ n# B/ r$ j* O{keyword}
5 a% }) G' {, W- K" X7 m F{country} 50onRed:* G$ y @/ K3 l; c# K$ n; s, n2 K
{country}, {bid}, {target}, {campaign_id}, {creative_id}, {target_id}, {domain}, and {click_id} * d1 c/ O- ^' n' Q* e6 e8 I" \. a1 n
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