之前设置追踪,在token方面设置出错,逛论坛无意发现这篇文章,感觉对新手可能有些用处,有需要的可以看下,除了看token,还可以看下iAmAttila用的流量平台{:soso_e113:} 3 ]( ?/ W& Q b4 D- o
iAmAttila’s TOP List of Traffic Source TOKENS 7 x! C0 N1 k* H, }4 S
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ExoClick Dynamic Tracking Tokens/Scripts/API
% g2 \9 Y( J8 P5 t0 rTokens Description
9 R- {' l G' S4 w/ J* r" P{campaign_id} ID of the campaign.! W+ l$ G+ s2 _3 I2 r* P' Z1 H/ {
{variation_id} ID of the variation. (Banner or landing page)
4 Q; \5 n q* _, C. G{src_hostname} Domain name where the ad is displayed.
- J$ ~" ?8 _& ~- z+ T, L/ e- i{site_id} ID of the site where the ad is displayed.) K8 s% \2 Q! V, }! E7 X
{zone_id} ID of the ad zone where the ad is displayed.
9 K/ _4 @. a* R9 }{category_id} ID of the category detected.
# M+ i L8 @- Z# A! e: M{country} 3-char country code of the visitor.
2 C7 z+ y0 |5 w8 h2 v; U{time} Timestamp, used as a cache buster. MobPartner Dynamic Tracking Tokens/Scripts/API5 M( N3 ?, b0 L, V8 a) P, l
Tokens Description8 L) d& _3 m5 H/ f
[=MOBTAG=] Reference ID specified by MobPartner to reconcile with their own system
' U- A: U' a0 v[=DEVICEID=] The UDID of the Android device as device_id
3 D/ i- l& S5 p/ B+ R$ d6 }# K[=ANDROIDID=] The parameter for Android ID as android_id
2 a1 x5 c. F$ ^" X# ]4 T[=MACADDRESS=] The MAC address of the Android phone’s wifi adapter as mac_address$ O/ b9 e# n7 O A( l& l$ @
[=ODIN=] The ODIN of the Android device as odin
- ^: Z* B% {0 C3 p$ M[=PUBLISHERID=] MobPartner’s publisher ID as sub_publisher
, F+ ]/ Q$ j5 g/ z[=SERVICEID=] MobPartner’s service ID as sub_site* \9 U5 E1 v& v* q
[=CAMPAIGNID=] Campaign name or ID as sub_campaign
6 K& z+ }% d& F2 n! D" w[=ACTIONID=] The action ID as sub_adgroup1 x) q5 p! r/ z. G0 h; m0 M7 `
[=CREATIVEID=] Ad name or ID as sub_ad PopADS.net Dynamic Tracking Tokens/Macros/Scripts
( D' M- t5 U+ f9 w+ K2 K! y9 v5 E[WEBSITEID] – ID of the website that was source of the popunder,( K& P" l( P; N# t7 P" f, }- s* w1 C
[KEYWORD] – keyword that was used for keyword targeting,
$ b" `# ?3 n; f$ S7 M$ I* k! U[CATEGORYID] – ID of category that was used for targeting," R8 l! ?5 y+ a+ S! d' E/ B
[COUNTRY] – country of the visitor. PopCash Dynamic Tracking Tokens/Macros/Scripts9 K. K6 t- V0 W; t. h. h
%siteid% – Site ID
5 j% B6 {) y1 {%cc% – Country Code Plugrush Dynamic Tracking Tokens/Macros/Scripts4 T! S( a0 L' E4 Q, p
{$id} – a unique ID of the traffic source/website
' n7 C) g3 p- U1 _$ d4 B% S{$cc} – two letter country code of the visitor
5 T5 Q) z& y. [3 S/ c{$category} – the category of the traffic source/website
1 M" ~* ^% t2 _{$domain} – the domain of the traffic source/website
* q0 l. Q% z1 S6 V{$trafficsource} – type of the traffic source (babelog, blog, dump, mgp, tgp or tube)
4 x# B8 Z1 l; M/ P5 ?{$ad_id} – a unique ID of your ad (works on PlugTraffic only)
/ s3 q5 R+ M7 a0 o- t% I{$ad_ref} – your internal ad reference (works on PlugTraffic only) SiteScout Dynamic Tracking Tokens/Scripts/API, |3 u+ J) t5 p" C/ B1 J
Tokens Description+ v/ D6 |( R, @7 a2 o0 V9 N) o4 f
{adId} Passes the unique ID # of the ad that was clicked.9 Y" i* E8 S% o$ W: H) ]$ s b5 I
{siteId} Passes the unique ID # of the site where your ad was clicked.
/ C Q$ B6 R9 S, r{campaignId} Passes the unique ID # of the campaign that received the click.
) }5 \2 ^4 ]3 f# g8 q: I{networkId} Passes the unique ID # of the exchange where your ad was clicked.( f9 c" y# Z; w+ z9 {; z1 R
{postbackId} Passes the unique ID # of the visitor that clicked your ad.
$ }, n: h7 M- q- D, E% u& A{domain} Passes the domain name where your ad was clicked.
/ O# c9 @/ u8 f" ?{pageUrl} Passes the URL of the page where your ad was clicked.
. B! ?0 e3 B: w/ \9 T{demographicIds} Passes the ID(s) of the applicable audience segments.* m0 G2 A6 F) d5 R/ U) C
{contextualIds} Passes the ID(s) of the applicable contextual categories.
. a) Q, d3 v4 Q$ d, u{dpid} SHA1 hashed platform-specific ID (e.g., Android ID or UDID for iOS). (mobile only): W) j) n2 U; @
{did} SHA1 hashed device ID; IMEI when available, or else MEID or ESN. (mobile only)
7 P$ i# ]$ |) D+ T( k! p. J2 C1 @{uid} This value represents either {dpid} or {uid}, in that order of priority. (mobile only)
3 x" y2 O* @1 H2 P% i{carrier} Passes the carrier of the people that click your ads. (mobile only)
6 q7 O4 f- ^: F0 C/ @6 @. I{device} Passes the device of the people that click your ads. (mobile only)
9 N) w* E; P' Z% H{appId} Passes a numeric ID (for Apple) or bundle name (for Google) specific to the mobile app responsible for generating the click. [Example values: “383763″ (Apple) or “com.google.mygoogleapp” (Google)] (mobile only)5 w& Z8 O- u% Q+ z5 m
{appType} Passes a string that outputs the origin or type of application responsible for the click. [Example values: “APP_STORE” (Apple) or “PLAY_STORE” (Google)] (mobile only) StartApp Dynamic Tracking Tokens/Scripts/API2 f8 H5 A' L& W7 E- v
Tokens Description& W! p# s! _+ J
user_id get the Android ID or IDFA of the user who clicked your ad.
) C/ E( r: |9 n+ f) Japp_id get the App ID of the publishing app from which every click came.
3 p( w; W9 D1 }# o5 c' }5 A! Ccreative_name get the creative name as you inserted it on our portal.
6 ~/ r, b; T6 N; L5 H- j! ecampaign_id get the campaign ID that was automatically assigned to your campaign on our portal.7 V9 G1 O+ r8 B O5 ~) F0 p. X) @
bid_cost get the CPC bid you used for each click. Go2mobi Dynamic Tracking Tokens/Scripts/API
! [, K6 H' L% k3 [4 h0 P: YTokens Description
& y6 W! n1 n0 ~ R* \{clickid} Go2mobi unique click id
) T3 Q6 H2 d' P& W{campaign} Go2mobi campaign id
3 d/ K, b' T5 C- p6 \. @{pln} Exchange placement name! X7 U. V& n A" m
{plid} Exchange placement id
# @! p% u) B$ ~: Q{crid} Go2mobi creative id1 b2 i) ]3 E9 v( g/ j5 r
{imp} Impression dimensions (width x height)
& K, V9 g4 A$ A5 ?$ C6 A. p{cc} Exchange country code of user
, v4 S, ]. Z# \! a; z0 O0 E{referrer} HTTP referrer url (if applicable)
* M y- }9 z: h' I4 d* l{referrer_domain} HTTP referrer domain (if applicable); z/ F* n8 K4 K. g! x/ a
{isp} Carrier name of user
1 I/ Z: M+ g$ g8 h{ip} IP address of user4 L) f& ?% L8 B( h$ B) b, S
{xip} Proxied IP address of user
3 D& G2 @2 r) p& l, R( ]7 Y3 v{country} Carrier country of user2 r' q9 K' ^" M% Y! L- i* ?
{region} Carrier region of user
+ y& ~9 I! J( X{city} Carrier region of user
. c% ~% @, A d5 Z, ]{agent} Device user agent6 F* w- ]$ U* f0 r) ^. ~
{ua_hash} Device user agent SHA1 hash
3 ?4 j& ~* E5 a% E# a5 r( J{device_vendor} Device make
# F) @' G, ]$ ?# V2 y+ b{device_model} Device model8 E+ i. `. M. o0 z2 }% m& n
{os} Device operating system
# |% M4 b2 t% v4 _* |{os_verion} Device operating system version: \- |# F0 @0 V3 E8 V
{year} Device year of release Decisive.is Dynamic Tracking Tokens/Scripts/API4 d( R4 f- v4 b( _
Macro Field Info1 y# j0 x5 Y: s0 H! l
{{{bidhash}}} Unique impression ID (Use this to track conversions/actions)
! `, I! b% G6 R. p4 @* l{{{ad_id}}} Ad ID (Identifies the ad associated with the impression/click/conversion)6 C5 l/ g/ w& g
{{{creative_id}}} Creative ID (Identifies the creative used in the ad)5 N8 I2 j2 P" x) f* [# Q
{{{ad_name}}} Name of campaign0 O, n/ y, \# u5 W `* j* u
{{{carrier}}} Carrier used by mobile device (Verizon, AT&T, T-Mobile, …)
' Q- r& E/ I* Q8 M/ B( ]2 |3 x{{{os}}} OS of device (Android, iOS, BlackBerry OS, Windows Phone OS, …) E% ?( O0 b9 {+ H. a6 g1 t
{{{os_version}}} OS Version (Android 4.0.4, iOS 6.0.2, …): [; U" p2 P5 ^! _1 A2 R1 F2 j
{{{device}}} Device type (iPad, DROID RAZR, Kindle Fire, …)
' x& P, f( |- y) ~; n5 @8 J. t# g{{{media}}} app or site
) X8 v% M/ X" @5 b/ R; O7 N{{{country}}} Country of visitor (United States, Mexico, Canada, Germany, …): H3 U# S1 e$ R6 z' l4 ?
{{{ip}}} IP address of user1 P. Q' j2 |2 s$ q: M
{{{app}}} Name of app where ad is placed9 H9 {; ?4 j3 {& c4 w. L
{{{site}}} Name of site where ad is placed: Y; \9 L7 [& d4 h: `" ?
{{{placement}}} Combination of site and app. Name of either site or app where ad is placed.
! r, S8 P; O# x( H! }. ?{{{ua}}} User agent string8 F9 R# }% h* _+ K
{{{category}}} IAB Category of site/app
# N8 L3 \" Q3 ~' l; r6 |1 ]. B{{{subcategory}}} IAB Subcategory of site/app
+ ?4 [& A8 a9 P- x{{{idfa}}} iOS User IDFA Leadbolt Dynamic Tracking Tokens/Scripts/API [TRACK_ID] – Reference ID specified by LeadBolt to reconcile with their own third-party system
; R6 }9 G5 t% n( r% W( ~0 W[CLK_ID] – Click ID as sub1
# O/ l; y# E% b- H- t[PUB_ID] – LeadBolt’s publisher as sub_publisher7 \3 e" k0 W8 z, t
[AD_GROUP_ID] – Sub Ad Group as sub_ad_group
& |) O, `- k& G1 J- a[AD_ID] – Ad ID as sub_ad BuzzCity Dynamic Tracking Tokens/Scripts/API {clickcode} To substitute the unique clickcode value associated with this click
& q$ Y- w% U& D1 ^{pubid} To substitute the publisher ID associated with this click. You need special privilege to use this parameter. For more information , see PubID filtering.( p- k& w3 F: y& k
{random} To substitute a randomly generated value associated with this click J0 t0 U) G6 j& C
{timestamp} To substitute an unix time value associated with this click. E.g. 1379453899 – Which represents ISO 8601:2013-09-17T21:38:19Z AirPush Dynamic Tracking Tokens/Scripts/API Tokens Description
2 e2 ]4 i: ]/ r+ o* V%guid% GUID is an unique variable generated by Airpush when a click happens. This is automatically generated by Airpush.
- W: g+ w8 X9 T%d% IMEI (MD5 encrypted)
V `# f4 |4 O: }%androidid% Device android id2 _& K" c+ H, Z
%carrier% Carrier name$ T, S# o# n+ I. k" ]' p) _
%device% Phone model
) j6 o9 R/ C/ | p$ {) m%manufacturer% Device manufacturer name1 n B1 ?# `- e, R; y2 _
%campaignid% Campaign Id
3 T" s/ R, U# B5 Z. N$ \( H8 @) M%creativeid% Creative Id
* A% _) n* d. [0 L7 Z%ip% Device ip address- e0 @( @* J$ S: T. ~
%state% State% C: f7 v0 D/ F) k5 Y. K
%city% City4 S$ ?3 }1 k0 E. S7 G$ t. M: b
%dapp% App Id
7 N3 X0 J4 ^0 Z" k9 _6 l- W1 O/ ~* \%pubid% Application Developer/Advertiser Id, f& B5 s4 I" b' y* m( H- G
%framework% Device OS Version Traffic Force:1 M }# B0 a) z
{site_id} – id of the site on whch the ad is shown
+ u! N# N& X. F7 M% _{channel_id} – id of the channel on which the ad is shown
% G% T3 N& C! h4 r/ c' `! B4 B{campaign_id} – id of the campaign, P; Y# O2 V* S
{group_id} – id of the group* h& [2 M! g. x9 S
{ad_id} – id of the ad
. Y( n& \5 r6 V" C; Z: Y+ E{keywords} – list of keywords by which the ad was found
- y7 L9 t7 r: m9 `2 M. V4 @{v_country} – visitor country
: y l' C2 E3 R" q+ q2 ~6 y{v_language} – visitor language. _. Q4 H; E; i; L' d$ Q. ]
{v_browser} – visitor browser0 \- ?6 l' o R5 n. m$ z
{v_os} – visitor operating system Traffic Factory:
0 y: V* Q1 b0 M5 X( M6 k5 ~{campaign.id} Campaign’s id, [' G9 q, i0 N9 y6 y
{target.bid} Target’s bid
0 o& O' a1 k* j" y) T: H" c% _( B1 B{banner.id} Banner’s id# I* V6 Y0 S# ^# d: b. I3 o
{banner.name} Name of the banner
, r& M; ^* w$ g& o{banner.size} Size of the banner e.g. "338×235"
/ ]& h2 Z4 h+ J5 w{target.name} Campaign’s target name1 ]: W/ M- N# ^) X! z8 @$ L) a
{categories} The page’s categories: o |5 N, w Z9 ?8 L; j$ g
{user.country} 3 letters ISO country code of the user’s country. e.g. "FRA" for France
; _: r9 ~- `7 k# r" Z{user.browser} User’s web browser: }7 r4 c% G/ P; a5 R
{user.os} User’s operating system AdBucks:
v x3 {5 ~) B" M- h7 H( T. T{bannertag} : This is a tag that represents your banner. It is created in the Banner Macro Tag field when the banner is uploaded and can be edited later if needed.
$ S$ V0 J3 W5 y# { }{campaigntag} : This is a tag that represents your campaign. It can be changed in the bid editor. F* ?6 Z/ i0 ]! r- o
{spottag} : This is a tag that represents the spot (page location on the site) your ad appears on. This value is set by AdBucks and cannot be customized.
' X8 ?% v5 C0 Q L4 {8 H) J{site} : This is a tag that represents the site your ad appears on. This value is set by AdBucks and cannot be customized.
7 w0 i7 O3 b3 w' ?7 W: J{width} : This is a tag that represents the width (in pixels) of the ad spot. This value is set by AdBucks and cannot be customized., _/ k& [ x! k
{height} : This is a tag that represents the height (in pixels) of the ad spot. This value is set by AdBucks and cannot be customized.
( d; z. }( K; h/ C3 r{size} : This is a tag that represents a shortcut equivalent to {width}x{height}.3 _ d$ p/ B5 K4 }. V/ B; `
{year} : This is a tag that represents the current 4-digit year (2014).1 M, Q3 Z/ R) W, y f
{month} : This is a tag that represents the current 2-digit month (09). Adxpansion:
. Q( Z( u D; ~{zone}" i: A$ l1 i% K! Q# `( J
{keyword}
2 i: W" c2 b- _8 I7 l$ A2 o{country} 50onRed:+ v T5 Q! k! f, I# @2 U
{country}, {bid}, {target}, {campaign_id}, {creative_id}, {target_id}, {domain}, and {click_id} 0 B2 y) K! }1 L3 w9 H
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