之前设置追踪,在token方面设置出错,逛论坛无意发现这篇文章,感觉对新手可能有些用处,有需要的可以看下,除了看token,还可以看下iAmAttila用的流量平台{:soso_e113:} : R! _: n" N9 B$ x2 E5 U
iAmAttila’s TOP List of Traffic Source TOKENS * e) m& M( U0 D; T! m3 Z
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ExoClick Dynamic Tracking Tokens/Scripts/API2 _% o& _1 d1 Y8 L8 e, ~3 _
Tokens Description, U( Y- B& a' S7 J2 W" t9 B
{campaign_id} ID of the campaign.2 u! |- P' r* }2 h: ]4 W! [" A; {, }
{variation_id} ID of the variation. (Banner or landing page)+ V' W3 F! H8 t( \8 H. S' E
{src_hostname} Domain name where the ad is displayed., N1 {- B; A3 c7 d* d
{site_id} ID of the site where the ad is displayed.
0 ?" Z8 z5 }' N1 C- K& M{zone_id} ID of the ad zone where the ad is displayed.
; y6 k4 B9 e3 y6 E+ U6 W{category_id} ID of the category detected.# P) G0 \( S% ~8 @
{country} 3-char country code of the visitor.
2 G8 P3 z. V- ?# O% R! E{time} Timestamp, used as a cache buster. MobPartner Dynamic Tracking Tokens/Scripts/API3 W4 Y8 |5 C- J
Tokens Description
) Z2 O+ Y: g3 M% F3 \% v9 R[=MOBTAG=] Reference ID specified by MobPartner to reconcile with their own system
6 ~5 s2 v4 y9 W8 P. q- H[=DEVICEID=] The UDID of the Android device as device_id1 b9 ~. G! d2 @ K
[=ANDROIDID=] The parameter for Android ID as android_id
$ I b+ ]' n8 a8 C: m" d[=MACADDRESS=] The MAC address of the Android phone’s wifi adapter as mac_address
+ _8 t, P n% C[=ODIN=] The ODIN of the Android device as odin
4 x7 ]. }0 B% p3 c% O: _5 q[=PUBLISHERID=] MobPartner’s publisher ID as sub_publisher6 @ h$ \! C! g/ ~
[=SERVICEID=] MobPartner’s service ID as sub_site
5 Q" [/ E# S, s5 t' u& G[=CAMPAIGNID=] Campaign name or ID as sub_campaign
: b P& O" r& G( L2 S8 ^% ]% F[=ACTIONID=] The action ID as sub_adgroup0 o/ m0 R6 S. b1 B y9 ?
[=CREATIVEID=] Ad name or ID as sub_ad PopADS.net Dynamic Tracking Tokens/Macros/Scripts
: A, t5 Y1 C9 M4 d[WEBSITEID] – ID of the website that was source of the popunder,% |! k. H0 w) P+ I' L! o
[KEYWORD] – keyword that was used for keyword targeting,
% W% J4 O _* p7 `: |+ k7 N; s9 f6 Q" m[CATEGORYID] – ID of category that was used for targeting,5 M8 F9 C6 z# k5 g5 F" p: ?
[COUNTRY] – country of the visitor. PopCash Dynamic Tracking Tokens/Macros/Scripts
3 P6 u' g( ?5 v5 l: u2 O%siteid% – Site ID
, }" R4 p b) V b+ I _$ I%cc% – Country Code Plugrush Dynamic Tracking Tokens/Macros/Scripts
6 @4 p: r8 _' k# f- q& U{$id} – a unique ID of the traffic source/website1 B# w5 V# p5 S4 }7 U7 i& {
{$cc} – two letter country code of the visitor
! ^3 @3 U& L' o3 l{$category} – the category of the traffic source/website
9 i8 R& h- n7 P. t0 `9 H8 I- l: ]1 M% V{$domain} – the domain of the traffic source/website4 F0 J( j8 ^' m/ c& w
{$trafficsource} – type of the traffic source (babelog, blog, dump, mgp, tgp or tube)
, W/ S7 v9 z3 }9 }{$ad_id} – a unique ID of your ad (works on PlugTraffic only)
6 h" M- ] v& S4 z; F{$ad_ref} – your internal ad reference (works on PlugTraffic only) SiteScout Dynamic Tracking Tokens/Scripts/API
$ B4 s/ L' Y) V$ f3 M! e, @Tokens Description
9 c: d0 ?- E" `; w6 l% L& j{adId} Passes the unique ID # of the ad that was clicked.; u" z' C! D9 H( M' O/ d
{siteId} Passes the unique ID # of the site where your ad was clicked.
7 v" O+ j5 l- D( _2 P) g0 C+ m n{campaignId} Passes the unique ID # of the campaign that received the click.
2 J) H% A2 ^7 m+ {* V{networkId} Passes the unique ID # of the exchange where your ad was clicked.
) x8 a9 z$ _6 [; \{postbackId} Passes the unique ID # of the visitor that clicked your ad.' }5 J/ G7 s4 X( s, W! r
{domain} Passes the domain name where your ad was clicked.
& G7 S3 `" y! B' y{pageUrl} Passes the URL of the page where your ad was clicked.
, M/ L2 d, ]! W3 J, B0 F# y{demographicIds} Passes the ID(s) of the applicable audience segments.5 M: V! @; J. ], H5 V5 ^, N
{contextualIds} Passes the ID(s) of the applicable contextual categories.
7 @5 L3 H- G% B) `7 N{dpid} SHA1 hashed platform-specific ID (e.g., Android ID or UDID for iOS). (mobile only)
8 ]9 ]4 @$ u! o% M2 v. q{did} SHA1 hashed device ID; IMEI when available, or else MEID or ESN. (mobile only)
% F- e O& }: I M{uid} This value represents either {dpid} or {uid}, in that order of priority. (mobile only)5 y$ S4 R6 ?/ Z+ _( m- F$ K3 u; R
{carrier} Passes the carrier of the people that click your ads. (mobile only)/ k& M& l- D8 |7 D. j% D! U7 V& g
{device} Passes the device of the people that click your ads. (mobile only)8 }' I0 U; P/ x$ Z: o" E8 d) D( g
{appId} Passes a numeric ID (for Apple) or bundle name (for Google) specific to the mobile app responsible for generating the click. [Example values: “383763″ (Apple) or “com.google.mygoogleapp” (Google)] (mobile only)5 }6 q) B9 K6 }1 l& N
{appType} Passes a string that outputs the origin or type of application responsible for the click. [Example values: “APP_STORE” (Apple) or “PLAY_STORE” (Google)] (mobile only) StartApp Dynamic Tracking Tokens/Scripts/API
8 |3 y/ J/ @, a: F8 |. k+ bTokens Description
+ }. d5 z/ D5 f' H) G( F0 k" iuser_id get the Android ID or IDFA of the user who clicked your ad.
. ^( g+ j& @5 kapp_id get the App ID of the publishing app from which every click came.
- `: T# ?/ m/ g3 T; G) c2 x" {creative_name get the creative name as you inserted it on our portal. g9 G; }3 t9 ]& C+ {% a
campaign_id get the campaign ID that was automatically assigned to your campaign on our portal./ y- `& k! P1 G9 j, L, ~
bid_cost get the CPC bid you used for each click. Go2mobi Dynamic Tracking Tokens/Scripts/API5 J+ U3 Y4 D2 g! t( A
Tokens Description
" n- S4 S# `, q o- d; |% Z{clickid} Go2mobi unique click id( t9 m" b9 ^: \
{campaign} Go2mobi campaign id
" I0 J! c3 y: g+ S{pln} Exchange placement name
. U6 p4 y5 u7 v/ |0 j{plid} Exchange placement id
4 K8 _- r: Z0 b3 V G0 h( A' c{crid} Go2mobi creative id* S5 P% ]3 m; w, \+ M4 e
{imp} Impression dimensions (width x height)4 ^0 V7 }) h: S! {1 B
{cc} Exchange country code of user
, Z, g; ~4 B0 ?+ _{referrer} HTTP referrer url (if applicable)" J) c; B }/ m5 p: c9 @& ?
{referrer_domain} HTTP referrer domain (if applicable)
" u$ P% B; A5 e2 T1 ?3 P{isp} Carrier name of user+ v4 L4 L9 @6 x2 S3 u* P
{ip} IP address of user5 L/ j5 p2 {+ m8 `; \
{xip} Proxied IP address of user- a5 b7 V5 p E! }/ p
{country} Carrier country of user
1 [" D8 H8 F' ]+ E6 n{region} Carrier region of user
& T2 L3 U& A' k; C{city} Carrier region of user
7 S X, D9 ?7 }( U6 l{agent} Device user agent
, V9 O# H1 M2 D+ D L+ q+ g{ua_hash} Device user agent SHA1 hash, x4 G* n5 s1 R7 p- y0 l# a3 c
{device_vendor} Device make8 q( w. c0 |! k
{device_model} Device model
0 f: D; }2 k. a! n( A& m8 M ~$ \{os} Device operating system O3 o8 z3 m6 K5 `
{os_verion} Device operating system version
0 j9 I1 k/ h8 u3 R{year} Device year of release Decisive.is Dynamic Tracking Tokens/Scripts/API* u. H: e4 a0 t; _' I
Macro Field Info
5 k l p* o$ `2 _: P4 U) }1 ~* c{{{bidhash}}} Unique impression ID (Use this to track conversions/actions)
& Y+ n! Z5 O3 D{{{ad_id}}} Ad ID (Identifies the ad associated with the impression/click/conversion)
9 K, [0 q: ~# J) x7 K{{{creative_id}}} Creative ID (Identifies the creative used in the ad)
9 F7 \8 o4 D* G& z$ f" a{{{ad_name}}} Name of campaign9 V2 ]9 A& F% w6 ~' u; {
{{{carrier}}} Carrier used by mobile device (Verizon, AT&T, T-Mobile, …). D+ X- V, ?9 _; Z
{{{os}}} OS of device (Android, iOS, BlackBerry OS, Windows Phone OS, …)1 b- v. l+ P4 ?' ]# [8 K
{{{os_version}}} OS Version (Android 4.0.4, iOS 6.0.2, …)
8 ?2 h b) R% [4 Y4 I' Z+ c/ y{{{device}}} Device type (iPad, DROID RAZR, Kindle Fire, …)
4 a8 ?2 B' H8 {2 {# q{{{media}}} app or site! H& W; k$ O7 h
{{{country}}} Country of visitor (United States, Mexico, Canada, Germany, …)
! i6 o# l ^! h7 f$ B8 t{{{ip}}} IP address of user. E) e0 I8 q! D- O# N' X+ q
{{{app}}} Name of app where ad is placed; r: d5 p' c9 B5 R
{{{site}}} Name of site where ad is placed9 i$ x; V+ s- I0 X
{{{placement}}} Combination of site and app. Name of either site or app where ad is placed.0 ^0 X% T* i/ J! o% g
{{{ua}}} User agent string
: X4 [! ^6 T* M# g- S2 C# S" y{{{category}}} IAB Category of site/app
8 {9 M- M: v( n! ^, q& e{{{subcategory}}} IAB Subcategory of site/app) H/ M6 R+ ^5 w" N$ N8 a% B) ]% B
{{{idfa}}} iOS User IDFA Leadbolt Dynamic Tracking Tokens/Scripts/API [TRACK_ID] – Reference ID specified by LeadBolt to reconcile with their own third-party system5 _1 E2 }5 U- S( ~" w0 `
[CLK_ID] – Click ID as sub1
$ ?/ o+ X G y[PUB_ID] – LeadBolt’s publisher as sub_publisher
' `1 i1 ^* ?4 s2 q9 A[AD_GROUP_ID] – Sub Ad Group as sub_ad_group
9 h6 l! d( _ R! {7 u/ I[AD_ID] – Ad ID as sub_ad BuzzCity Dynamic Tracking Tokens/Scripts/API {clickcode} To substitute the unique clickcode value associated with this click* l" |1 t0 G+ x0 f! z
{pubid} To substitute the publisher ID associated with this click. You need special privilege to use this parameter. For more information , see PubID filtering.
2 |/ h% F; S# @3 ?7 W0 |* w: B{random} To substitute a randomly generated value associated with this click: ^& ]% q4 y3 L
{timestamp} To substitute an unix time value associated with this click. E.g. 1379453899 – Which represents ISO 8601:2013-09-17T21:38:19Z AirPush Dynamic Tracking Tokens/Scripts/API Tokens Description+ I! ]4 W- u2 N, G: D% V) n% J
%guid% GUID is an unique variable generated by Airpush when a click happens. This is automatically generated by Airpush.
9 I* l" C0 j2 m%d% IMEI (MD5 encrypted)
" G+ x2 X" u0 e9 ]$ W; C& ^ b0 x%androidid% Device android id
3 g, z. p- ^& l4 W# ~5 }%carrier% Carrier name
/ V8 Q) O+ y, f8 E4 k9 ?$ C%device% Phone model, n* I" z: D& q2 h- n
%manufacturer% Device manufacturer name' O! J" P, }+ i; K# {* w7 ^7 P$ N; d
%campaignid% Campaign Id4 |4 b, p0 @2 c w; v
%creativeid% Creative Id3 Q0 V# Y* J1 V8 a/ `- b+ i" N% C
%ip% Device ip address: N7 v4 ^, w9 K) m- @2 M
%state% State- M7 C, l+ \7 l, A" d$ f9 v: {
%city% City
& T# G* S+ L/ T' H%dapp% App Id
! H0 m( F6 L+ d+ f: y%pubid% Application Developer/Advertiser Id' m+ `2 N# t H# ]8 i3 x
%framework% Device OS Version Traffic Force:
E0 g6 ^- n+ ~. M{site_id} – id of the site on whch the ad is shown) D' I2 L# b7 C( n) }
{channel_id} – id of the channel on which the ad is shown3 y7 _' I( X5 j
{campaign_id} – id of the campaign3 {; i% d v3 F) Y% l
{group_id} – id of the group8 ?- l/ T) z# q' t& h3 r, s
{ad_id} – id of the ad
! v- q7 s2 `) ~; J' C7 D7 C{keywords} – list of keywords by which the ad was found" Z& @9 E) K2 p7 k1 L
{v_country} – visitor country
/ S& B7 m% S# y# R{v_language} – visitor language
' B% V# P0 E3 P/ \4 l6 Z6 ]0 @& n{v_browser} – visitor browser1 f6 R: E! s4 R# t
{v_os} – visitor operating system Traffic Factory:# [' T6 ~, E% a( j# Z1 L/ p
{campaign.id} Campaign’s id& E% Z* W! s! q }% [
{target.bid} Target’s bid0 j& G& e4 l# ^/ L& c
{banner.id} Banner’s id
0 l0 _: h6 a, `3 ^5 }' E{banner.name} Name of the banner
1 C* H% C; C" n4 J, f7 {' ]{banner.size} Size of the banner e.g. "338×235"
f8 k2 q1 o! \! g{target.name} Campaign’s target name% U3 Q2 I' x: j$ B: Z
{categories} The page’s categories
6 E0 q$ `( |+ v' r8 H. |1 y: {{user.country} 3 letters ISO country code of the user’s country. e.g. "FRA" for France4 |2 T3 m& Q4 y
{user.browser} User’s web browser8 X* m/ R& o! r' P9 }* k3 u
{user.os} User’s operating system AdBucks:/ z6 ^# W$ e; S
{bannertag} : This is a tag that represents your banner. It is created in the Banner Macro Tag field when the banner is uploaded and can be edited later if needed.% h3 }. R8 d4 t( i v7 {3 Y
{campaigntag} : This is a tag that represents your campaign. It can be changed in the bid editor.
" h, l0 \# B+ F{spottag} : This is a tag that represents the spot (page location on the site) your ad appears on. This value is set by AdBucks and cannot be customized.
4 b7 b) y4 h9 r0 a{site} : This is a tag that represents the site your ad appears on. This value is set by AdBucks and cannot be customized.3 x _" h0 r+ R/ |) X/ [( O$ u
{width} : This is a tag that represents the width (in pixels) of the ad spot. This value is set by AdBucks and cannot be customized.& R/ d2 Q; y2 l6 D
{height} : This is a tag that represents the height (in pixels) of the ad spot. This value is set by AdBucks and cannot be customized.7 ^2 {/ |1 Q! X2 J7 f" n2 s- I
{size} : This is a tag that represents a shortcut equivalent to {width}x{height}.. `8 Y( y, w8 _4 t# h* f ]# w
{year} : This is a tag that represents the current 4-digit year (2014).
1 D% b3 {# |# f R{month} : This is a tag that represents the current 2-digit month (09). Adxpansion:
6 r6 Y) y1 G( j/ d9 }9 k. Q3 _ v{zone}! L4 b& }: h {, |+ K ?
{keyword} p8 g0 O% z/ N! Q8 p
{country} 50onRed:
2 |5 u8 d9 Z7 f8 ~' F1 y{country}, {bid}, {target}, {campaign_id}, {creative_id}, {target_id}, {domain}, and {click_id} 9 W5 h7 }( G+ U8 W% W
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