之前设置追踪,在token方面设置出错,逛论坛无意发现这篇文章,感觉对新手可能有些用处,有需要的可以看下,除了看token,还可以看下iAmAttila用的流量平台{:soso_e113:} 0 G- S, G B- b: N
iAmAttila’s TOP List of Traffic Source TOKENS & V+ W( J, \6 h4 t# ]7 {
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ExoClick Dynamic Tracking Tokens/Scripts/API
/ c% N, Y4 `* s7 {+ C2 rTokens Description
; F/ u0 |0 \3 X{campaign_id} ID of the campaign.
1 G& l a5 G7 {- D- a0 Q# k6 R{variation_id} ID of the variation. (Banner or landing page)/ [9 {' |. y2 A1 `4 W& H# A
{src_hostname} Domain name where the ad is displayed.2 a$ j) {0 A" \
{site_id} ID of the site where the ad is displayed.
1 ~: B& s1 P$ G& x{zone_id} ID of the ad zone where the ad is displayed.
+ V4 @" ^$ ~3 L! s5 c{category_id} ID of the category detected.
" \) Z P3 Q4 Y) k{country} 3-char country code of the visitor.& M2 K* ~* B; c
{time} Timestamp, used as a cache buster. MobPartner Dynamic Tracking Tokens/Scripts/API: h: V! p' F6 D p [8 N# l
Tokens Description
; o/ J3 s" l0 I4 U! s$ `' Q[=MOBTAG=] Reference ID specified by MobPartner to reconcile with their own system7 V$ q5 A' Q5 i; d; f/ o0 n
[=DEVICEID=] The UDID of the Android device as device_id* S' {5 e+ D6 u! o0 R
[=ANDROIDID=] The parameter for Android ID as android_id
. @ t/ C4 x- @/ c[=MACADDRESS=] The MAC address of the Android phone’s wifi adapter as mac_address; T+ Q6 q- V, S* M: \0 U
[=ODIN=] The ODIN of the Android device as odin, i* T; y6 _6 v1 |2 h0 f) I
[=PUBLISHERID=] MobPartner’s publisher ID as sub_publisher
! E2 G4 ~' W! ]1 s2 i6 ~/ Z[=SERVICEID=] MobPartner’s service ID as sub_site
6 U; w$ o) V$ x" N5 }8 W[=CAMPAIGNID=] Campaign name or ID as sub_campaign
$ B& V5 o! |5 g7 K% ^) z[=ACTIONID=] The action ID as sub_adgroup
! R# Q2 {3 w6 j0 @+ R[=CREATIVEID=] Ad name or ID as sub_ad PopADS.net Dynamic Tracking Tokens/Macros/Scripts - {2 d' M; B7 X4 c+ l
[WEBSITEID] – ID of the website that was source of the popunder,4 w. D0 M$ C6 l# e
[KEYWORD] – keyword that was used for keyword targeting,
7 ^* e+ ~8 y8 W8 _% ?; I. [[CATEGORYID] – ID of category that was used for targeting, `* s/ G: g' G% m( h; I% }( |& q8 c
[COUNTRY] – country of the visitor. PopCash Dynamic Tracking Tokens/Macros/Scripts
" a; H3 `. P4 @9 `. W4 s%siteid% – Site ID
6 O; h% J9 L8 s7 T%cc% – Country Code Plugrush Dynamic Tracking Tokens/Macros/Scripts
; a S$ }' }' ?* L$ t{$id} – a unique ID of the traffic source/website- K/ k( m' }1 s
{$cc} – two letter country code of the visitor" H4 d( I) w b" {) }- D9 c @: s
{$category} – the category of the traffic source/website
! X6 H. c8 Z# ~% o9 g{$domain} – the domain of the traffic source/website
& E/ f3 h5 ]% g/ [9 v+ b; }{$trafficsource} – type of the traffic source (babelog, blog, dump, mgp, tgp or tube); C9 j: _6 O' S1 O0 \& b/ S" X8 W
{$ad_id} – a unique ID of your ad (works on PlugTraffic only)
& l- R+ i% }/ m{$ad_ref} – your internal ad reference (works on PlugTraffic only) SiteScout Dynamic Tracking Tokens/Scripts/API3 a$ O0 ?- s) K& z3 h: Q! w
Tokens Description
- Q" P& `& D$ @6 _{adId} Passes the unique ID # of the ad that was clicked.0 @; h( u! j4 A) H
{siteId} Passes the unique ID # of the site where your ad was clicked.2 d# N( V7 w& e$ t. ^. m5 q
{campaignId} Passes the unique ID # of the campaign that received the click." X4 T7 {7 [7 M: O4 E) V
{networkId} Passes the unique ID # of the exchange where your ad was clicked.
2 p4 F/ R) F5 {# O{postbackId} Passes the unique ID # of the visitor that clicked your ad.2 m* n* b- [! n3 F
{domain} Passes the domain name where your ad was clicked.
' i6 N0 J4 x' a4 ^" l$ c5 H8 A% r( t* y2 U{pageUrl} Passes the URL of the page where your ad was clicked.
2 F# i: d- h, a0 V{demographicIds} Passes the ID(s) of the applicable audience segments.- N/ h' i0 _* _
{contextualIds} Passes the ID(s) of the applicable contextual categories.4 Q0 q( k8 }) f) u
{dpid} SHA1 hashed platform-specific ID (e.g., Android ID or UDID for iOS). (mobile only)3 y7 q$ ?: ~# ~$ n& p! v# X3 q) `/ Q) r
{did} SHA1 hashed device ID; IMEI when available, or else MEID or ESN. (mobile only)
; {! q: I2 e% C o* C{uid} This value represents either {dpid} or {uid}, in that order of priority. (mobile only)# p* X" b; P# b% @& P
{carrier} Passes the carrier of the people that click your ads. (mobile only) J$ I) J' x7 J) E. h
{device} Passes the device of the people that click your ads. (mobile only)
7 L$ J) j6 T; a D- C{appId} Passes a numeric ID (for Apple) or bundle name (for Google) specific to the mobile app responsible for generating the click. [Example values: “383763″ (Apple) or “com.google.mygoogleapp” (Google)] (mobile only)
$ P2 _+ L h; v* j& A( Y7 B$ K{appType} Passes a string that outputs the origin or type of application responsible for the click. [Example values: “APP_STORE” (Apple) or “PLAY_STORE” (Google)] (mobile only) StartApp Dynamic Tracking Tokens/Scripts/API6 | L1 l- W8 W
Tokens Description
4 y+ d: H/ B0 r. r( Iuser_id get the Android ID or IDFA of the user who clicked your ad.
- ^4 t/ ~: g! U9 J0 Mapp_id get the App ID of the publishing app from which every click came.
) H( O1 O* w' s9 a5 P2 Qcreative_name get the creative name as you inserted it on our portal.# @0 [ z/ H) N0 I6 G
campaign_id get the campaign ID that was automatically assigned to your campaign on our portal.: Q# n6 \ A" N5 K/ w7 J
bid_cost get the CPC bid you used for each click. Go2mobi Dynamic Tracking Tokens/Scripts/API
) x: E+ \( w( F1 K+ ?! O0 {7 RTokens Description5 Z. j% A( t6 i' ^
{clickid} Go2mobi unique click id: w; e' H' h% D" | z' n& i
{campaign} Go2mobi campaign id
6 {9 u( |9 l+ b Z; n& r4 N8 T2 c9 }{pln} Exchange placement name3 m, `! v+ `2 w
{plid} Exchange placement id" E; L1 D! S6 s% g! Y
{crid} Go2mobi creative id; S" l2 M7 W# `& Y# ^4 i( A
{imp} Impression dimensions (width x height)6 [& B% F. u, j; T* f6 V* L! s! |. B" `
{cc} Exchange country code of user, x5 B! ^" U6 |0 Z$ E9 M
{referrer} HTTP referrer url (if applicable)
# e" m3 ?$ Y& k+ A. I{referrer_domain} HTTP referrer domain (if applicable)
) l9 _. P l! u{isp} Carrier name of user
6 X6 s6 r! j# z# h" [( h$ a{ip} IP address of user
1 F. b* ` M2 }9 _: r6 h{xip} Proxied IP address of user
" {% V7 {8 Z( M9 V{country} Carrier country of user
2 v+ u' M& y4 \ f g$ I- a{region} Carrier region of user
, B% n. \" h. w' ?% A3 m( V1 @. }9 E{city} Carrier region of user
. O- H6 Y6 a0 u, W D{agent} Device user agent2 W, U/ D" b9 ?
{ua_hash} Device user agent SHA1 hash
- @2 q( g& U1 I' l4 V; u* `/ j$ B{device_vendor} Device make3 A; n" D1 J) I I0 }) I
{device_model} Device model
% |: y% Q2 O( N9 l9 E$ h2 U- N& K{os} Device operating system
, R+ {1 v' _7 B) N5 u$ y9 X% D! L) J{os_verion} Device operating system version
+ J4 h$ K( r$ H$ l( K9 z; p) Q{year} Device year of release Decisive.is Dynamic Tracking Tokens/Scripts/API
. ~' b0 e; i+ P9 Y, ~! b: ]Macro Field Info
3 ?9 w8 e( I. y/ z6 x1 u! W2 D/ d{{{bidhash}}} Unique impression ID (Use this to track conversions/actions); p; C- k- a* q
{{{ad_id}}} Ad ID (Identifies the ad associated with the impression/click/conversion)
; R% t# P' |9 X. ]& k* t{{{creative_id}}} Creative ID (Identifies the creative used in the ad)) q! D- f1 s$ N3 G9 r" b$ ?. E' d
{{{ad_name}}} Name of campaign2 r* h" e e" R$ M9 p& G% V6 z; x
{{{carrier}}} Carrier used by mobile device (Verizon, AT&T, T-Mobile, …)
7 F+ r& I7 \5 E9 f" v! l3 K% N$ l{{{os}}} OS of device (Android, iOS, BlackBerry OS, Windows Phone OS, …)
% N z( B# a; v) c% s{{{os_version}}} OS Version (Android 4.0.4, iOS 6.0.2, …)
# ~6 @5 Z/ `/ L8 k: T{{{device}}} Device type (iPad, DROID RAZR, Kindle Fire, …)
, b1 F6 w4 |* J) _" _* N: \# x# @6 Q{{{media}}} app or site% _1 S" z& W8 h1 P q! e
{{{country}}} Country of visitor (United States, Mexico, Canada, Germany, …)- p) \$ k7 [; R$ x/ \) |5 X4 F( n3 i
{{{ip}}} IP address of user
. Y! h) a* y' a! n+ [{{{app}}} Name of app where ad is placed
/ h8 w5 C; k' }' v{{{site}}} Name of site where ad is placed4 s: I9 [# x+ @6 B `: N
{{{placement}}} Combination of site and app. Name of either site or app where ad is placed.9 `* V$ ?; a* a: j' L
{{{ua}}} User agent string
# H* F& l; Y; v, G# }9 N' ?; U9 }{{{category}}} IAB Category of site/app
+ z3 q) Z* r" x' \{{{subcategory}}} IAB Subcategory of site/app% S) V' A1 r( i! ?, e, P5 o: q
{{{idfa}}} iOS User IDFA Leadbolt Dynamic Tracking Tokens/Scripts/API [TRACK_ID] – Reference ID specified by LeadBolt to reconcile with their own third-party system. D9 E. E# v7 z1 H7 R: x. O
[CLK_ID] – Click ID as sub10 x" L8 ?6 j5 S9 V
[PUB_ID] – LeadBolt’s publisher as sub_publisher8 k7 ~9 m5 D' e" n$ q, @2 h: o
[AD_GROUP_ID] – Sub Ad Group as sub_ad_group
" `. @' |% O, }- G" u) H[AD_ID] – Ad ID as sub_ad BuzzCity Dynamic Tracking Tokens/Scripts/API {clickcode} To substitute the unique clickcode value associated with this click# H7 b T8 k% f; t- }9 w' f' b# \/ g; Y
{pubid} To substitute the publisher ID associated with this click. You need special privilege to use this parameter. For more information , see PubID filtering.
$ N' [5 j! _( E+ {{random} To substitute a randomly generated value associated with this click
% E4 r/ _0 r) D3 Q% P6 H' j{timestamp} To substitute an unix time value associated with this click. E.g. 1379453899 – Which represents ISO 8601:2013-09-17T21:38:19Z AirPush Dynamic Tracking Tokens/Scripts/API Tokens Description6 @# Q7 {3 u: K
%guid% GUID is an unique variable generated by Airpush when a click happens. This is automatically generated by Airpush.
$ Z# B. E D: ^%d% IMEI (MD5 encrypted)
# f; U4 v( V3 j$ S* `%androidid% Device android id7 t* l7 f7 `5 p: c0 L
%carrier% Carrier name$ R! b ]( a( C# ]# m5 y
%device% Phone model: R; m% T j' f5 s
%manufacturer% Device manufacturer name
# B7 `, j: E; q% b7 u1 x%campaignid% Campaign Id4 V3 ^1 ~0 ^8 S
%creativeid% Creative Id4 _ {$ B! l; r1 B& o' L. L
%ip% Device ip address+ X( v. i# _5 c9 V
%state% State" E3 _7 R3 F7 i C& o+ f" v5 X
%city% City
" V$ f0 V5 ^# R- o%dapp% App Id
; Y2 u X4 V# J5 M( g: Z" @%pubid% Application Developer/Advertiser Id
; T6 K1 y; D, U/ A%framework% Device OS Version Traffic Force:4 J- {# w2 a" ? Y
{site_id} – id of the site on whch the ad is shown) i* t# I" j& D8 M" e; p
{channel_id} – id of the channel on which the ad is shown
( G. b/ e& Z1 @9 N/ ?{campaign_id} – id of the campaign
2 K* {* b% A+ v; ?{group_id} – id of the group
; ~2 K& b, {# i0 ]( b4 {6 }% P{ad_id} – id of the ad# R- o. L: [6 e
{keywords} – list of keywords by which the ad was found/ y/ L) k$ D7 i
{v_country} – visitor country
4 U6 z7 w+ Y/ F) @/ b% Y4 ?# }. k{v_language} – visitor language
! l: Z6 R" f+ `- l4 d/ i( X{v_browser} – visitor browser
- y; G, R9 S7 b/ \{v_os} – visitor operating system Traffic Factory:) l0 f1 G2 H$ s) Q7 y
{campaign.id} Campaign’s id
! w v: z" [% Z' j# k- P4 t{target.bid} Target’s bid
( Y/ ^4 P" O5 B, y1 z0 @{banner.id} Banner’s id
+ X" M5 H; z: W& g8 I{banner.name} Name of the banner
- y) c0 D2 z! M9 N" x7 e: N{banner.size} Size of the banner e.g. "338×235"
$ s$ u5 i) H( G{target.name} Campaign’s target name* Q9 Y* N6 ~$ O6 U' `8 J9 r
{categories} The page’s categories% ^/ u- N( _! T# Y, o/ P2 m) |
{user.country} 3 letters ISO country code of the user’s country. e.g. "FRA" for France# r; J5 l/ ^1 m' u: J
{user.browser} User’s web browser' y% T5 ~6 s y; _! A$ E t
{user.os} User’s operating system AdBucks:
7 e" r- p- b+ @{bannertag} : This is a tag that represents your banner. It is created in the Banner Macro Tag field when the banner is uploaded and can be edited later if needed.
+ D- ^; R; [, \6 }3 v6 Y{campaigntag} : This is a tag that represents your campaign. It can be changed in the bid editor.
: c, Q7 _# r( D& b B* Z{spottag} : This is a tag that represents the spot (page location on the site) your ad appears on. This value is set by AdBucks and cannot be customized./ \( {; G9 I3 j0 f( r
{site} : This is a tag that represents the site your ad appears on. This value is set by AdBucks and cannot be customized.
: W& a6 @( d* @2 w, l+ h0 l8 K{width} : This is a tag that represents the width (in pixels) of the ad spot. This value is set by AdBucks and cannot be customized.
6 a3 n$ Z7 Q6 A- Y1 `{height} : This is a tag that represents the height (in pixels) of the ad spot. This value is set by AdBucks and cannot be customized.
! P" t- }' L* l{size} : This is a tag that represents a shortcut equivalent to {width}x{height}.- L! R8 M; m4 v" k0 _/ E; t+ e
{year} : This is a tag that represents the current 4-digit year (2014).
; e- H5 u1 r: u+ d0 `; K/ |, Q{month} : This is a tag that represents the current 2-digit month (09). Adxpansion:
: F2 \$ e) E' [ T7 v6 Y1 J1 A{zone}# |8 w g. e! T8 l' @
{keyword}
7 X5 e6 w3 A, |. L/ e4 L{country} 50onRed:- Q* F& h! N. y, P9 n
{country}, {bid}, {target}, {campaign_id}, {creative_id}, {target_id}, {domain}, and {click_id}
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