之前设置追踪,在token方面设置出错,逛论坛无意发现这篇文章,感觉对新手可能有些用处,有需要的可以看下,除了看token,还可以看下iAmAttila用的流量平台{:soso_e113:}
( W! S5 Q0 O: ]8 V; U. SiAmAttila’s TOP List of Traffic Source TOKENS 3 a" P( F7 j* {4 y5 N; y' h7 D# _ b' w
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ExoClick Dynamic Tracking Tokens/Scripts/API2 W) f& d# R% j& v
Tokens Description
4 t/ T3 c6 R: s* B' f{campaign_id} ID of the campaign.1 l1 f. f' p# _# M: @ R W
{variation_id} ID of the variation. (Banner or landing page)
5 m! p& C; L4 }5 ^{src_hostname} Domain name where the ad is displayed." J8 v9 f$ s- M* @+ z
{site_id} ID of the site where the ad is displayed.
% _; W4 |# c5 R: b, b/ r* M; u- [0 F8 v{zone_id} ID of the ad zone where the ad is displayed.
- R; }) k1 t3 I, X8 y{category_id} ID of the category detected.
/ v- _+ P1 B/ f4 R3 B6 z1 O{country} 3-char country code of the visitor.
; ^5 [) B: S0 M- t* a1 w{time} Timestamp, used as a cache buster. MobPartner Dynamic Tracking Tokens/Scripts/API% C) W, o8 U5 {) q- X$ F% {1 j0 m/ w4 Q
Tokens Description9 N! Z/ `+ ?: K9 {, s
[=MOBTAG=] Reference ID specified by MobPartner to reconcile with their own system
; z1 O: s; |6 n) R[=DEVICEID=] The UDID of the Android device as device_id
$ ^! B# o* `2 e' b- Q; K1 b$ E3 w[=ANDROIDID=] The parameter for Android ID as android_id
2 f) Y; E- R! w. X* h! _3 W+ z; C, _[=MACADDRESS=] The MAC address of the Android phone’s wifi adapter as mac_address' N7 U) s; p; e; w5 d) j' s
[=ODIN=] The ODIN of the Android device as odin. n e/ s4 J- }2 l3 `. j0 j
[=PUBLISHERID=] MobPartner’s publisher ID as sub_publisher
% B" c! x- Z' @& y' w[=SERVICEID=] MobPartner’s service ID as sub_site, v5 a2 m! v0 X% R# H; A
[=CAMPAIGNID=] Campaign name or ID as sub_campaign
9 K/ M. d$ A- o. x* p) v0 H F+ e[=ACTIONID=] The action ID as sub_adgroup% {3 X9 _" e# ]) S. e
[=CREATIVEID=] Ad name or ID as sub_ad PopADS.net Dynamic Tracking Tokens/Macros/Scripts ) S5 u( o* U* |& a' V3 h
[WEBSITEID] – ID of the website that was source of the popunder,
9 w" U x0 A Q& ]: @, P6 V$ W[KEYWORD] – keyword that was used for keyword targeting,9 A' S K6 c# r2 ?6 [: A
[CATEGORYID] – ID of category that was used for targeting,
% q& v8 P1 B& e- r) n6 d$ E[COUNTRY] – country of the visitor. PopCash Dynamic Tracking Tokens/Macros/Scripts
& U# G+ Z; L4 S%siteid% – Site ID5 O5 i Z7 ]8 P8 [& \) H
%cc% – Country Code Plugrush Dynamic Tracking Tokens/Macros/Scripts7 g7 G) ^- u2 z% r
{$id} – a unique ID of the traffic source/website
' y" w7 M3 O O$ Q) A. ?9 G7 R{$cc} – two letter country code of the visitor2 L! v5 ~$ W) f
{$category} – the category of the traffic source/website
9 y6 t0 Y+ F& S* U{$domain} – the domain of the traffic source/website
- V% T) q! l* {+ I/ N{$trafficsource} – type of the traffic source (babelog, blog, dump, mgp, tgp or tube)% R; M& n7 n; K `) Y h& t4 v* _( e
{$ad_id} – a unique ID of your ad (works on PlugTraffic only)
2 K G, [% w( s; W{$ad_ref} – your internal ad reference (works on PlugTraffic only) SiteScout Dynamic Tracking Tokens/Scripts/API9 X3 B) `- `& ^7 t# ~
Tokens Description8 \& O" A8 b* G! u) S
{adId} Passes the unique ID # of the ad that was clicked.
- r9 q m& `" S( g g9 d{siteId} Passes the unique ID # of the site where your ad was clicked.) s7 ^: p# H. h! |0 [7 W$ Z
{campaignId} Passes the unique ID # of the campaign that received the click.
8 @- I) a2 j* d0 x) L. x* ]2 s. u{networkId} Passes the unique ID # of the exchange where your ad was clicked.
1 R0 w6 V/ ?9 ~$ Z% a3 ?{postbackId} Passes the unique ID # of the visitor that clicked your ad.
! E1 {( L0 \* d8 B{domain} Passes the domain name where your ad was clicked.
0 X6 `0 Y3 B$ ?) y1 D* m7 J{pageUrl} Passes the URL of the page where your ad was clicked./ S: T3 |' Q) l
{demographicIds} Passes the ID(s) of the applicable audience segments.
9 o2 v, v* v6 U& U, p{contextualIds} Passes the ID(s) of the applicable contextual categories.
' Z r) i9 L/ ~4 H3 ]{dpid} SHA1 hashed platform-specific ID (e.g., Android ID or UDID for iOS). (mobile only)$ d8 |4 ]8 S* \4 }$ S% R6 h; a
{did} SHA1 hashed device ID; IMEI when available, or else MEID or ESN. (mobile only)
8 P/ |1 q4 F: P: y& V{uid} This value represents either {dpid} or {uid}, in that order of priority. (mobile only)6 E" B" A/ C1 d+ q
{carrier} Passes the carrier of the people that click your ads. (mobile only)6 J: z0 z. z- \8 M b: F2 _
{device} Passes the device of the people that click your ads. (mobile only)/ G, C, W" a: U' g
{appId} Passes a numeric ID (for Apple) or bundle name (for Google) specific to the mobile app responsible for generating the click. [Example values: “383763″ (Apple) or “com.google.mygoogleapp” (Google)] (mobile only)
3 y2 N' A5 M9 V+ D- q$ G{appType} Passes a string that outputs the origin or type of application responsible for the click. [Example values: “APP_STORE” (Apple) or “PLAY_STORE” (Google)] (mobile only) StartApp Dynamic Tracking Tokens/Scripts/API0 C( _& h! ]- f
Tokens Description
& w! r0 Q4 p- G- q9 p& X x0 }user_id get the Android ID or IDFA of the user who clicked your ad.
! Y" {, p0 A; `% \+ q' v1 ]4 Rapp_id get the App ID of the publishing app from which every click came.
8 w5 V/ x4 M/ l; j: Hcreative_name get the creative name as you inserted it on our portal.# `1 E \8 s( _
campaign_id get the campaign ID that was automatically assigned to your campaign on our portal.. g* T8 i+ G* _$ d/ f0 f' M
bid_cost get the CPC bid you used for each click. Go2mobi Dynamic Tracking Tokens/Scripts/API
- _( {5 H9 ?) L7 X: aTokens Description
6 k& I! o4 B) _, e, `{clickid} Go2mobi unique click id
# i6 S; p5 y6 v# g2 `{campaign} Go2mobi campaign id F; C! f# a: c% n! W% I+ V h7 W
{pln} Exchange placement name" T# w3 i/ t' T' A: y3 j
{plid} Exchange placement id/ D" T# O0 g8 a+ A4 A
{crid} Go2mobi creative id
8 K. d, T/ G! F1 m) N8 I5 R' K{imp} Impression dimensions (width x height)! l- x* \1 _5 y( u) j
{cc} Exchange country code of user/ r, q5 ^3 _' f
{referrer} HTTP referrer url (if applicable)% q* i2 B3 p$ L+ i; a7 N% ]
{referrer_domain} HTTP referrer domain (if applicable), d1 Y3 K( O3 O' a1 ~* f& I
{isp} Carrier name of user: R$ ~0 F; N$ d: u. [
{ip} IP address of user
# @6 e* P( b# K* ]" {9 k{xip} Proxied IP address of user
; [ q: {% X( q; V( g{country} Carrier country of user( T% B2 S- r6 E7 U
{region} Carrier region of user0 g: O2 L& }! Z% \7 J& |
{city} Carrier region of user
2 ]+ u1 w' b5 l1 h{agent} Device user agent8 ~7 v; w# C! T5 ? t; v
{ua_hash} Device user agent SHA1 hash
7 n7 S& j' O5 f' N( w: k8 j6 u) `{device_vendor} Device make
8 f+ k' D* v9 Y{device_model} Device model
( A- e0 {1 ~6 y- ^ Y7 c: I{os} Device operating system& @: F* \" n! ~2 S0 z( n8 p! e
{os_verion} Device operating system version! \ A2 {2 Y& {7 ?- T4 ~
{year} Device year of release Decisive.is Dynamic Tracking Tokens/Scripts/API* P/ {% F& u+ u1 e* ]* U2 y* k
Macro Field Info
( W" t7 k3 Z% F{{{bidhash}}} Unique impression ID (Use this to track conversions/actions)' r: O8 N* k! c0 N& M+ w5 L
{{{ad_id}}} Ad ID (Identifies the ad associated with the impression/click/conversion) D- W/ \1 c% I, V- ` {# @
{{{creative_id}}} Creative ID (Identifies the creative used in the ad)
! s$ O# s" K6 h$ x8 c3 c, D; }{{{ad_name}}} Name of campaign: r# P8 `/ v! G5 a7 ?1 U
{{{carrier}}} Carrier used by mobile device (Verizon, AT&T, T-Mobile, …)
/ n4 z$ ]/ _: j) C/ i{{{os}}} OS of device (Android, iOS, BlackBerry OS, Windows Phone OS, …)
6 D! r# i5 G4 z* ^! {{{{os_version}}} OS Version (Android 4.0.4, iOS 6.0.2, …)
1 N1 K h& G* D2 B3 B{{{device}}} Device type (iPad, DROID RAZR, Kindle Fire, …); l9 K( J- m7 _" S5 q9 R3 m
{{{media}}} app or site
2 r. y8 [. B1 o6 P+ v{{{country}}} Country of visitor (United States, Mexico, Canada, Germany, …)
1 s& x/ K3 Y) l, o: e+ E{{{ip}}} IP address of user0 y. \0 |: L% f) Y% B& q
{{{app}}} Name of app where ad is placed; B9 k' Y! B5 {- J- g6 y2 S
{{{site}}} Name of site where ad is placed
( i' M" i3 q" l3 O{{{placement}}} Combination of site and app. Name of either site or app where ad is placed.
3 q9 q+ G. |3 x8 p3 I8 `{{{ua}}} User agent string5 [5 V5 C* g u1 X5 u, ^) {
{{{category}}} IAB Category of site/app/ _* S+ p2 B+ k. y5 z$ w
{{{subcategory}}} IAB Subcategory of site/app
1 Q* z' a: T+ V{{{idfa}}} iOS User IDFA Leadbolt Dynamic Tracking Tokens/Scripts/API [TRACK_ID] – Reference ID specified by LeadBolt to reconcile with their own third-party system8 B6 u0 {) |* U1 W0 H0 Y
[CLK_ID] – Click ID as sub1) A/ M7 K. {7 m9 `1 Z6 B! S6 A+ `
[PUB_ID] – LeadBolt’s publisher as sub_publisher
+ N+ ~" c$ f! e: P) p1 c$ u$ V0 C+ d[AD_GROUP_ID] – Sub Ad Group as sub_ad_group4 A; c7 v0 p# ^& M# }6 J
[AD_ID] – Ad ID as sub_ad BuzzCity Dynamic Tracking Tokens/Scripts/API {clickcode} To substitute the unique clickcode value associated with this click( T$ A; T! Q' s4 ?4 n
{pubid} To substitute the publisher ID associated with this click. You need special privilege to use this parameter. For more information , see PubID filtering.
0 K" g/ H, U, q7 ?{random} To substitute a randomly generated value associated with this click s& K2 @$ e3 n5 _. l! J: A
{timestamp} To substitute an unix time value associated with this click. E.g. 1379453899 – Which represents ISO 8601:2013-09-17T21:38:19Z AirPush Dynamic Tracking Tokens/Scripts/API Tokens Description
* e3 e/ ?" |' H0 {! S/ t; @5 G%guid% GUID is an unique variable generated by Airpush when a click happens. This is automatically generated by Airpush.6 v. u! R' P; p8 Z
%d% IMEI (MD5 encrypted)
6 l6 M3 Z8 D4 P) o; L%androidid% Device android id
4 Y" b7 i) q6 {+ a3 x6 ]%carrier% Carrier name; B7 f, h1 c& S' u& w
%device% Phone model; q, N1 q0 j3 ?+ V! ]' r' T, P g
%manufacturer% Device manufacturer name) f1 n" ?+ R( \. B$ z% ^( t2 x
%campaignid% Campaign Id
% G2 b7 L" M1 T0 F% i( h! z8 b%creativeid% Creative Id9 W! ~: z9 j* d5 F
%ip% Device ip address
' x* e% m5 m9 {( l3 t9 h. I9 z" K%state% State- g% ~5 x' {" D
%city% City
; h: ^1 p: _: n: ^1 A% q%dapp% App Id
& ~8 [: D/ t& S: F%pubid% Application Developer/Advertiser Id1 ^; e8 [8 E u5 X% `
%framework% Device OS Version Traffic Force:
% x9 a; t7 w6 {$ s9 P{site_id} – id of the site on whch the ad is shown
* S1 G6 A1 e5 b7 N{channel_id} – id of the channel on which the ad is shown) n; x! k8 X. [7 i3 ^( C# u5 g! `7 ]% ?2 H2 s
{campaign_id} – id of the campaign
7 u5 W9 K" C4 a2 s# p{group_id} – id of the group2 U8 X- [0 ] Y+ ]! Q C) I* Q
{ad_id} – id of the ad8 H5 M, h, z/ g9 ~/ v2 j1 S4 A
{keywords} – list of keywords by which the ad was found
, c g: S2 X3 e1 Z9 f4 G{v_country} – visitor country
* t' I. E2 W3 Q{v_language} – visitor language7 s! i% L T( d, ?: W
{v_browser} – visitor browser
, s% c, A- W+ A) }% B& b1 Z{v_os} – visitor operating system Traffic Factory: F$ r2 X m9 }& `# S1 ?6 x) w
{campaign.id} Campaign’s id
1 r3 c C% `5 Y9 N: q* w6 D{target.bid} Target’s bid
4 f" I1 @0 n2 Z6 _' [9 U% a2 R{banner.id} Banner’s id+ o9 {1 ^. F* ~$ j$ S
{banner.name} Name of the banner' n, J% M, q- m/ I, K
{banner.size} Size of the banner e.g. "338×235"; ]8 E V+ ?2 N2 R0 n
{target.name} Campaign’s target name
' T/ f% W, `+ }5 h9 Q; R8 ?5 m{categories} The page’s categories) H+ [% l, S+ H* x3 L# C4 P
{user.country} 3 letters ISO country code of the user’s country. e.g. "FRA" for France9 I1 Q4 T, ~) f) Z0 N
{user.browser} User’s web browser
$ V6 `5 Z, a d) P: H/ X4 Z{user.os} User’s operating system AdBucks:
0 J0 V, N3 l0 l( t0 s# j{bannertag} : This is a tag that represents your banner. It is created in the Banner Macro Tag field when the banner is uploaded and can be edited later if needed.) Z; F/ I3 e3 e& r+ C0 q0 i7 p
{campaigntag} : This is a tag that represents your campaign. It can be changed in the bid editor.3 v3 Y$ M+ M$ o6 C: m0 [5 l
{spottag} : This is a tag that represents the spot (page location on the site) your ad appears on. This value is set by AdBucks and cannot be customized." V9 C% F$ b4 J* P9 }
{site} : This is a tag that represents the site your ad appears on. This value is set by AdBucks and cannot be customized.
! H3 D/ @( H/ E0 g! S{width} : This is a tag that represents the width (in pixels) of the ad spot. This value is set by AdBucks and cannot be customized.
) v$ m8 I9 L- y' O) j8 g{height} : This is a tag that represents the height (in pixels) of the ad spot. This value is set by AdBucks and cannot be customized.. a5 P8 |6 u+ _. s2 [! ^
{size} : This is a tag that represents a shortcut equivalent to {width}x{height}.: ?* J" x7 O; G/ a
{year} : This is a tag that represents the current 4-digit year (2014).; m0 ^5 H: a, `
{month} : This is a tag that represents the current 2-digit month (09). Adxpansion:7 r% m) T2 L/ N& C6 Y) h; N: ^
{zone}2 T9 ]) h+ ^: U& b4 H }% p" s/ @/ q
{keyword}/ _4 h O1 P% Y+ f% ]
{country} 50onRed:% R2 m- T+ q- c( M" k
{country}, {bid}, {target}, {campaign_id}, {creative_id}, {target_id}, {domain}, and {click_id} 0 F# k& C% R2 Y: L
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