之前设置追踪，在token方面设置出错，逛论坛无意发现这篇文章，感觉对新手可能有些用处，有需要的可以看下，除了看token,还可以看下iAmAttila用的流量平台{:soso_e113:} L) }4 N* C3 D0 w5 S5 C; o7 f8 l
iAmAttila’s TOP List of Traffic Source TOKENS + C9 S$ s1 ?) e4 a
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ExoClick Dynamic Tracking Tokens/Scripts/API
* F7 `" z. m# H) NTokens Description
4 z4 a9 j9 f; C, J( A{campaign_id} ID of the campaign.: S" I% I% l, R) s$ e0 X
{variation_id} ID of the variation. (Banner or landing page)
- a: R/ I& G5 { ]' X{src_hostname} Domain name where the ad is displayed.
) |* @2 @; {: j; g r; W* e m{site_id} ID of the site where the ad is displayed.4 w( [4 I9 e- t* f" I& t4 B# R
{zone_id} ID of the ad zone where the ad is displayed.; z9 k% h! t! k- `; g# {! Z2 M! u
{category_id} ID of the category detected.' o/ N. j& Y# o- V' L4 w* u; D* u
{country} 3-char country code of the visitor.& \+ n% c2 B2 ?# O- V0 s G4 X
{time} Timestamp, used as a cache buster. MobPartner Dynamic Tracking Tokens/Scripts/API. [6 r& k+ F7 m; x" `4 O0 A
Tokens Description. J! C) j& N4 l* _8 ^- `
[=MOBTAG=] Reference ID specified by MobPartner to reconcile with their own system
9 j- C+ U- c/ w4 ^. L- q% ]# l[=DEVICEID=] The UDID of the Android device as device_id5 w+ q7 w! f0 S* |' M: S
[=ANDROIDID=] The parameter for Android ID as android_id9 O9 C' H* W4 U: r9 a% @
[=MACADDRESS=] The MAC address of the Android phone’s wifi adapter as mac_address
5 @ f) y! `1 D$ e3 y) @6 t[=ODIN=] The ODIN of the Android device as odin: | w, K) l& G8 m
[=PUBLISHERID=] MobPartner’s publisher ID as sub_publisher6 G( V( ?* ]& y1 y& {; V, _1 b
[=SERVICEID=] MobPartner’s service ID as sub_site
: J+ f; A0 \% a4 s' q5 }[=CAMPAIGNID=] Campaign name or ID as sub_campaign- p! s- P8 s% V! P5 R
[=ACTIONID=] The action ID as sub_adgroup- D2 v8 L% g S% _- d
[=CREATIVEID=] Ad name or ID as sub_ad PopADS.net Dynamic Tracking Tokens/Macros/Scripts 8 Y: q. S e1 W
[WEBSITEID] – ID of the website that was source of the popunder,
9 h7 a* l4 F( j4 j' S. ~[KEYWORD] – keyword that was used for keyword targeting,
# L: |4 m# J6 {' T# B3 P[CATEGORYID] – ID of category that was used for targeting,
; L% P& F4 Z/ K: x[COUNTRY] – country of the visitor. PopCash Dynamic Tracking Tokens/Macros/Scripts
$ P, s; X1 |' C9 R) c2 A. [- r$ c* f# M%siteid% – Site ID1 X$ i2 t1 R) \/ R4 c
%cc% – Country Code Plugrush Dynamic Tracking Tokens/Macros/Scripts
3 u/ k" j6 u# C7 q" _' A{$id} – a unique ID of the traffic source/website
# w2 q% O+ K0 j# g' F{$cc} – two letter country code of the visitor% E, k6 X" f0 P; q4 _! t6 T. J
{$category} – the category of the traffic source/website
% Y" F4 T7 c/ u3 I: _{$domain} – the domain of the traffic source/website* ~$ \* Q1 @) d9 L3 ^+ z: C/ ~
{$trafficsource} – type of the traffic source (babelog, blog, dump, mgp, tgp or tube)
7 b0 l, S3 y3 D7 `% [! ~{$ad_id} – a unique ID of your ad (works on PlugTraffic only)/ N) B- R, }7 A, d
{$ad_ref} – your internal ad reference (works on PlugTraffic only) SiteScout Dynamic Tracking Tokens/Scripts/API
* _0 J% _& {0 U# ?2 V" |Tokens Description. M- S+ L4 Y, X0 i" l" u
{adId} Passes the unique ID # of the ad that was clicked.' K: M* {9 i- r
{siteId} Passes the unique ID # of the site where your ad was clicked.+ q% Y& m1 r, E2 `
{campaignId} Passes the unique ID # of the campaign that received the click.
9 p7 W) ]8 F" s# {' v& d. T{networkId} Passes the unique ID # of the exchange where your ad was clicked.9 t: Z" u+ h9 Y, G2 Y
{postbackId} Passes the unique ID # of the visitor that clicked your ad.
) D8 `4 P) Y a; }{domain} Passes the domain name where your ad was clicked.) `$ o1 }7 Z: |/ Z; ?# u
{pageUrl} Passes the URL of the page where your ad was clicked.& U0 M% H& W/ i8 G: S2 T0 L" z/ O: P
{demographicIds} Passes the ID(s) of the applicable audience segments.- K- B6 z6 E! E- a, n) |
{contextualIds} Passes the ID(s) of the applicable contextual categories.
6 w$ h7 |4 u9 J7 e# i4 N$ }4 u{dpid} SHA1 hashed platform-specific ID (e.g., Android ID or UDID for iOS). (mobile only)4 B- v+ e& }' c( ^" T! Y" o& q
{did} SHA1 hashed device ID; IMEI when available, or else MEID or ESN. (mobile only)9 r# I! ]6 ~0 H0 d% Z7 @- B
{uid} This value represents either {dpid} or {uid}, in that order of priority. (mobile only)
5 N+ C) L% \+ U# P2 V{carrier} Passes the carrier of the people that click your ads. (mobile only)
V4 Q: {1 l( Q E: x2 C{device} Passes the device of the people that click your ads. (mobile only)9 ~, d, }3 G& Z5 ^+ e p' n7 z
{appId} Passes a numeric ID (for Apple) or bundle name (for Google) specific to the mobile app responsible for generating the click. [Example values: “383763″ (Apple) or “com.google.mygoogleapp” (Google)] (mobile only)5 h; @) B0 }2 g+ h T
{appType} Passes a string that outputs the origin or type of application responsible for the click. [Example values: “APP_STORE” (Apple) or “PLAY_STORE” (Google)] (mobile only) StartApp Dynamic Tracking Tokens/Scripts/API* N3 I Z1 E6 `9 x# w! g6 n9 ^- A
Tokens Description9 r1 i1 q( Z) s: x9 U& Z
user_id get the Android ID or IDFA of the user who clicked your ad.
# ~4 [% d: ^/ ?9 ?- s+ Happ_id get the App ID of the publishing app from which every click came.
7 p/ {; H% a+ _6 Lcreative_name get the creative name as you inserted it on our portal.
- o: [+ `7 N- H0 ~2 Ncampaign_id get the campaign ID that was automatically assigned to your campaign on our portal.& z. n$ ?4 u4 S9 ]) n1 t
bid_cost get the CPC bid you used for each click. Go2mobi Dynamic Tracking Tokens/Scripts/API
9 I1 u4 ?: U5 W# R8 WTokens Description
! j3 H+ t6 `* {1 q; J* N0 O{clickid} Go2mobi unique click id6 o8 t; L$ V9 c5 o- v- v
{campaign} Go2mobi campaign id
& K3 Z# i6 S, d{pln} Exchange placement name
' o9 w' [% [3 x5 E4 r8 _# {{plid} Exchange placement id
7 n: N3 G: T" E, P3 V{crid} Go2mobi creative id
5 {# L( g5 y& ?' l% F{imp} Impression dimensions (width x height)* C; J: n8 W, M+ K" G4 V" N! Q2 O
{cc} Exchange country code of user, y8 `, ]: m$ [* G" w& n
{referrer} HTTP referrer url (if applicable)3 L0 ~; ?: z: y- I
{referrer_domain} HTTP referrer domain (if applicable)! z4 V9 d. g8 S$ F1 F4 j" B% w% D
{isp} Carrier name of user, {' D$ C; d' _3 P, C$ ~
{ip} IP address of user
, H& [+ @4 R3 e{xip} Proxied IP address of user. _4 {! T& Z' {1 r! h
{country} Carrier country of user
; J& |. C( Q: I$ k O{region} Carrier region of user/ R3 a( Q- G+ t8 A8 M P
{city} Carrier region of user
: u) i) ^; {' n- ~! Q: ^1 ~0 y. `{agent} Device user agent) C9 }/ N$ w; R4 k
{ua_hash} Device user agent SHA1 hash
; w7 i. I7 X! e6 K- A6 \$ b" w/ @5 o{device_vendor} Device make4 Z+ W* S7 n X1 I& \& E4 K
{device_model} Device model! R0 o2 ]8 I/ z7 ^! ^/ F
{os} Device operating system
" Z( k3 B- } Q& c( b# \{os_verion} Device operating system version
# m( O/ `% [4 U x! Q1 ]{year} Device year of release Decisive.is Dynamic Tracking Tokens/Scripts/API; u. X7 {7 O, Q) `0 T0 A$ E
Macro Field Info
" c' O1 M- \* ^: `4 N; |" u{{{bidhash}}} Unique impression ID (Use this to track conversions/actions)
3 h: T/ f! o! B' }- v/ ^{{{ad_id}}} Ad ID (Identifies the ad associated with the impression/click/conversion)
6 I8 _9 g" j2 Y0 {5 r5 F2 h4 y{{{creative_id}}} Creative ID (Identifies the creative used in the ad)
* J* K t5 k; a" ]{{{ad_name}}} Name of campaign
2 ^/ {7 K: c& @* X{{{carrier}}} Carrier used by mobile device (Verizon, AT&T, T-Mobile, …)
% N8 c I% x, \7 O0 `/ r' N{{{os}}} OS of device (Android, iOS, BlackBerry OS, Windows Phone OS, …)8 Q- r& d" i' J. V/ u, \8 X+ b
{{{os_version}}} OS Version (Android 4.0.4, iOS 6.0.2, …)* w1 \, ?/ a1 J1 X$ R/ e
{{{device}}} Device type (iPad, DROID RAZR, Kindle Fire, …)6 `9 d. l' K2 v" J7 _* g# V2 B% P
{{{media}}} app or site9 H# d; {3 a' T
{{{country}}} Country of visitor (United States, Mexico, Canada, Germany, …)( _$ ?8 K/ w+ ^2 {5 Y1 C$ B( X
{{{ip}}} IP address of user
9 g- [% c- q) q q( d9 p{{{app}}} Name of app where ad is placed0 i% E4 Q' k6 R5 R
{{{site}}} Name of site where ad is placed
" `, f4 T% i1 n0 N" H% O{{{placement}}} Combination of site and app. Name of either site or app where ad is placed.
: M% c( K; X" s* z' F4 f" C" [{{{ua}}} User agent string
1 E" z G$ B, t{{{category}}} IAB Category of site/app
+ w, I% m1 Q- M0 B& j{{{subcategory}}} IAB Subcategory of site/app
( l2 x4 M8 ?7 B O; t{{{idfa}}} iOS User IDFA Leadbolt Dynamic Tracking Tokens/Scripts/API [TRACK_ID] – Reference ID specified by LeadBolt to reconcile with their own third-party system( b5 E3 S3 Q V8 V+ Z& b
[CLK_ID] – Click ID as sub1, S2 O" y; K, I; m
[PUB_ID] – LeadBolt’s publisher as sub_publisher
) u. h9 y+ v$ l, p' ?[AD_GROUP_ID] – Sub Ad Group as sub_ad_group
( S( L# p! V8 X1 G& {[AD_ID] – Ad ID as sub_ad BuzzCity Dynamic Tracking Tokens/Scripts/API {clickcode} To substitute the unique clickcode value associated with this click' r6 e7 v: Y" J/ |; o
{pubid} To substitute the publisher ID associated with this click. You need special privilege to use this parameter. For more information , see PubID filtering.6 d6 y0 j/ r1 n: O4 J
{random} To substitute a randomly generated value associated with this click
4 n, q- T& s1 D. K8 S. D: o: z{timestamp} To substitute an unix time value associated with this click. E.g. 1379453899 – Which represents ISO 8601:2013-09-17T21:38:19Z AirPush Dynamic Tracking Tokens/Scripts/API Tokens Description
) g% H0 T. K" h; k2 ^4 y%guid% GUID is an unique variable generated by Airpush when a click happens. This is automatically generated by Airpush.) l/ A6 E1 O! l: ?$ G" A2 Y" {
%d% IMEI (MD5 encrypted)
* }" \) ~4 h, F' w9 {0 J p7 W%androidid% Device android id# v$ ` G k0 T
%carrier% Carrier name
" ?1 l, l6 v5 u8 J5 T, M. m%device% Phone model& |9 ^* ^/ ~# `, b2 m% W
%manufacturer% Device manufacturer name
2 I" F7 U' S$ ]+ a/ M; B%campaignid% Campaign Id; p! ]' ]$ j4 q. u6 J. t
%creativeid% Creative Id$ D' V z; Z, e1 r6 G
%ip% Device ip address& E+ M! Q( R' ^9 w1 C
%state% State' f; H6 d+ d$ w/ J& L! l- x
%city% City
7 F6 D5 Z' U( t2 r, H) {%dapp% App Id" x& u M6 y+ ^$ e
%pubid% Application Developer/Advertiser Id5 z4 M6 T0 J( z, R% \/ C4 P
%framework% Device OS Version Traffic Force:
% v% u6 S% W" n$ n. H2 m. N{site_id} – id of the site on whch the ad is shown
$ z2 k+ Q5 @( z h- g# \{channel_id} – id of the channel on which the ad is shown
( g1 G: ]: T% B. j# U{campaign_id} – id of the campaign
0 \( @2 R9 {% G6 ^5 W% K8 }{group_id} – id of the group8 ^8 x7 m" P1 |5 M2 \
{ad_id} – id of the ad% e4 B5 k. o* z3 ]9 U \. X2 Y
{keywords} – list of keywords by which the ad was found' E9 {- C! {6 W) f
{v_country} – visitor country
- g: H/ H0 n2 O+ x2 B; }+ C5 g{v_language} – visitor language
" B* F0 S4 s# W. e2 h d9 w{v_browser} – visitor browser; h5 ]7 w2 w6 X `4 {6 G+ c
{v_os} – visitor operating system Traffic Factory:
" v3 y$ g# m" S6 B" U{campaign.id} Campaign’s id3 x, } Q z) L( U
{target.bid} Target’s bid
7 U! `6 n4 d! ]; M" W{banner.id} Banner’s id% C1 H M( H" }9 p* {- M! n, p/ ]
{banner.name} Name of the banner
, R* p% E& e# q! n{banner.size} Size of the banner e.g. "338×235"
" Q q( g2 T5 t ~$ a' b{target.name} Campaign’s target name
( a6 e \0 M# i' R( w( a- r+ }% L{categories} The page’s categories7 K. n$ v7 e& W; y# {
{user.country} 3 letters ISO country code of the user’s country. e.g. "FRA" for France
8 @) S, G7 D/ u/ r1 M r{user.browser} User’s web browser8 I t1 R* Z# Y( n4 K; ~
{user.os} User’s operating system AdBucks:7 g. ~; L( R. _! W
{bannertag} : This is a tag that represents your banner. It is created in the Banner Macro Tag field when the banner is uploaded and can be edited later if needed.
5 m2 i5 m6 m! Z( J, z) m{campaigntag} : This is a tag that represents your campaign. It can be changed in the bid editor.
% {: D R% i8 M# I- s2 l{spottag} : This is a tag that represents the spot (page location on the site) your ad appears on. This value is set by AdBucks and cannot be customized.5 z; @9 }1 o7 ?2 v6 k
{site} : This is a tag that represents the site your ad appears on. This value is set by AdBucks and cannot be customized.
- E' O! D, x8 F8 r$ K, m3 G{width} : This is a tag that represents the width (in pixels) of the ad spot. This value is set by AdBucks and cannot be customized.
5 B& L \* v# {) v{height} : This is a tag that represents the height (in pixels) of the ad spot. This value is set by AdBucks and cannot be customized.4 a1 y3 c/ Q* G" i" P" [# o
{size} : This is a tag that represents a shortcut equivalent to {width}x{height}.
+ T/ b" d9 I4 j* i7 z' q; x{year} : This is a tag that represents the current 4-digit year (2014).
6 w* a* L/ z: |, h2 c: `" D8 z- K6 i{month} : This is a tag that represents the current 2-digit month (09). Adxpansion:
( W+ O/ H* ]/ ~8 V7 m- } N& R{zone}
5 m: w8 \" p6 B{keyword}
- i# m; [2 D! T# k* }4 M{country} 50onRed:$ ` L! ^! \. `* n# r& p% t
{country}, {bid}, {target}, {campaign_id}, {creative_id}, {target_id}, {domain}, and {click_id}
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