之前设置追踪,在token方面设置出错,逛论坛无意发现这篇文章,感觉对新手可能有些用处,有需要的可以看下,除了看token,还可以看下iAmAttila用的流量平台{:soso_e113:} " J! @8 L# N: O
iAmAttila’s TOP List of Traffic Source TOKENS W& S1 Y) \0 t V7 `
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ExoClick Dynamic Tracking Tokens/Scripts/API
$ W) X+ r9 G! ^9 d2 W; tTokens Description1 l5 w) F K: g# ~5 ]
{campaign_id} ID of the campaign.
2 E6 g+ j' r6 {( l5 Q. p( t; U& K{variation_id} ID of the variation. (Banner or landing page)* h2 T7 y2 |" p
{src_hostname} Domain name where the ad is displayed.7 G/ D& K7 d$ [" A
{site_id} ID of the site where the ad is displayed.) C$ v" T( H" _; J
{zone_id} ID of the ad zone where the ad is displayed.' @& Y8 F, B" k& A
{category_id} ID of the category detected.
) T# Q" y" ^9 F3 Y8 C. G{country} 3-char country code of the visitor.0 I" L' T2 L# ]- M$ J' ?
{time} Timestamp, used as a cache buster. MobPartner Dynamic Tracking Tokens/Scripts/API$ A" g; K0 C# Z Z# R7 p3 H1 j
Tokens Description7 r/ R' k$ W. K1 E& ?6 a* g
[=MOBTAG=] Reference ID specified by MobPartner to reconcile with their own system
6 c# N: j. d$ [; u: T9 j/ @[=DEVICEID=] The UDID of the Android device as device_id
5 U$ P3 P$ p% ~; [- L1 r[=ANDROIDID=] The parameter for Android ID as android_id
1 K! L( b& Z" S[=MACADDRESS=] The MAC address of the Android phone’s wifi adapter as mac_address G" L2 S. K5 U+ z2 { a+ Q
[=ODIN=] The ODIN of the Android device as odin3 A% t8 p% v0 j6 p* Z
[=PUBLISHERID=] MobPartner’s publisher ID as sub_publisher( k" ]' [/ e8 V9 F$ `# d# G# c5 ?
[=SERVICEID=] MobPartner’s service ID as sub_site, J% j! R1 K# t n H) Q
[=CAMPAIGNID=] Campaign name or ID as sub_campaign
% x% H! p; F( T0 p* u+ A: @9 c[=ACTIONID=] The action ID as sub_adgroup
4 m( R W7 w! q1 O3 F7 ?" p u8 g[=CREATIVEID=] Ad name or ID as sub_ad PopADS.net Dynamic Tracking Tokens/Macros/Scripts 7 h. x4 g0 B" q/ n0 N
[WEBSITEID] – ID of the website that was source of the popunder,
$ s0 c8 l3 N* k[KEYWORD] – keyword that was used for keyword targeting,* U* X7 Q' }5 b9 w
[CATEGORYID] – ID of category that was used for targeting,
) H5 u5 p3 G0 ]" z[COUNTRY] – country of the visitor. PopCash Dynamic Tracking Tokens/Macros/Scripts3 U6 D: M0 Z) {3 B( i( ~# \3 S0 {
%siteid% – Site ID6 i' v6 J$ g' P5 e2 _* q
%cc% – Country Code Plugrush Dynamic Tracking Tokens/Macros/Scripts
2 r- }0 l/ C$ ~' u5 ~{$id} – a unique ID of the traffic source/website
% U$ F- J, J" x/ j{$cc} – two letter country code of the visitor, }2 s; e# {6 O" I" J8 ~
{$category} – the category of the traffic source/website. B$ C# c) R, E+ P
{$domain} – the domain of the traffic source/website: M+ p2 K7 ^9 G5 j) M% H
{$trafficsource} – type of the traffic source (babelog, blog, dump, mgp, tgp or tube)
6 b$ |# ~- `) H3 Q% ^* Q# Q{$ad_id} – a unique ID of your ad (works on PlugTraffic only)
6 Q; k. H9 w0 {: z% L r* ^& `{$ad_ref} – your internal ad reference (works on PlugTraffic only) SiteScout Dynamic Tracking Tokens/Scripts/API, [7 x _+ y3 w$ U* h. I
Tokens Description
& F* h$ ~8 E$ d% E{adId} Passes the unique ID # of the ad that was clicked.2 n; \) B7 @: Y4 g. G
{siteId} Passes the unique ID # of the site where your ad was clicked.4 o* g5 q. Y) a- h8 D
{campaignId} Passes the unique ID # of the campaign that received the click.
: W( w4 q' r5 Y% r6 A: s{networkId} Passes the unique ID # of the exchange where your ad was clicked.
+ U+ U4 U/ m7 U8 N! C" P9 A{postbackId} Passes the unique ID # of the visitor that clicked your ad.
" {( x. w- h" d! b' z{domain} Passes the domain name where your ad was clicked.
: N: W @! n- b3 h5 N5 N) I3 H{pageUrl} Passes the URL of the page where your ad was clicked.. W- G5 [! g Q
{demographicIds} Passes the ID(s) of the applicable audience segments.2 v8 V! t; r0 z) \
{contextualIds} Passes the ID(s) of the applicable contextual categories.) G+ H Z! l! d# [( W' ~
{dpid} SHA1 hashed platform-specific ID (e.g., Android ID or UDID for iOS). (mobile only)
2 u3 c0 i5 d' }- u& C) a+ ]0 M{did} SHA1 hashed device ID; IMEI when available, or else MEID or ESN. (mobile only)* Z+ |/ \$ c: q, X9 S; [
{uid} This value represents either {dpid} or {uid}, in that order of priority. (mobile only)
) p# i' g9 K' z# `- l1 q{carrier} Passes the carrier of the people that click your ads. (mobile only)
) T- [( k. i' a- R* A{device} Passes the device of the people that click your ads. (mobile only)4 F, `# C. W- N8 i
{appId} Passes a numeric ID (for Apple) or bundle name (for Google) specific to the mobile app responsible for generating the click. [Example values: “383763″ (Apple) or “com.google.mygoogleapp” (Google)] (mobile only)! L" _4 A8 n) k
{appType} Passes a string that outputs the origin or type of application responsible for the click. [Example values: “APP_STORE” (Apple) or “PLAY_STORE” (Google)] (mobile only) StartApp Dynamic Tracking Tokens/Scripts/API
, {: Q {- w0 Q& D6 c0 nTokens Description
5 V9 X) A9 x" h Z9 }7 e" Buser_id get the Android ID or IDFA of the user who clicked your ad.
. r+ E( G3 d/ ?+ Wapp_id get the App ID of the publishing app from which every click came.
( N3 V3 C3 z9 }0 Mcreative_name get the creative name as you inserted it on our portal.
3 U+ Q# e7 Z- \& N8 M, ucampaign_id get the campaign ID that was automatically assigned to your campaign on our portal.
1 y( N' x1 F [7 Y( L$ t6 Qbid_cost get the CPC bid you used for each click. Go2mobi Dynamic Tracking Tokens/Scripts/API
; c! z7 U) o. a3 ^5 @; V4 mTokens Description
) l9 {2 q) G" k( }% b6 G{clickid} Go2mobi unique click id# V5 E* a; u7 m) m
{campaign} Go2mobi campaign id7 A' `7 E% ^7 R$ D1 _
{pln} Exchange placement name( d! i* f: ~" V# N
{plid} Exchange placement id
& `9 b% G: x+ d. @{crid} Go2mobi creative id
! L& d7 g, A( E% k8 e/ q' L7 i{imp} Impression dimensions (width x height)8 D0 e7 P+ p" Y
{cc} Exchange country code of user- T5 d" Q1 z" U+ R
{referrer} HTTP referrer url (if applicable)* Q7 l1 G7 `3 F: h W5 L
{referrer_domain} HTTP referrer domain (if applicable)5 M% [6 `8 l: N+ ~* }4 g+ m
{isp} Carrier name of user
* G5 _( `. }* {+ t{ip} IP address of user
1 P! I- R4 _. b3 M{xip} Proxied IP address of user% e2 w' Y8 k6 B
{country} Carrier country of user+ G9 L$ L3 `8 Q. [7 q6 w' f
{region} Carrier region of user
$ ~) v) `' b1 F, [$ m G! G{city} Carrier region of user+ b# p9 U$ `* `3 N) Y
{agent} Device user agent
( W2 `# a+ \) G- y, \{ua_hash} Device user agent SHA1 hash
7 u; u" W. w2 Z8 t5 A2 U6 n3 z& P{device_vendor} Device make8 w2 \ t4 c: @* Z, g4 R: |
{device_model} Device model
& d7 j1 d( g4 n* a{os} Device operating system/ B/ D$ ?3 E6 F$ {* w: A
{os_verion} Device operating system version( |! j9 Y: T; {5 N% ]( J8 \$ R7 Y" ]
{year} Device year of release Decisive.is Dynamic Tracking Tokens/Scripts/API
+ s1 p' P* B5 o7 ~8 r3 V3 BMacro Field Info4 K# v4 u% ~3 B
{{{bidhash}}} Unique impression ID (Use this to track conversions/actions)3 k$ _4 G S* O; z0 S
{{{ad_id}}} Ad ID (Identifies the ad associated with the impression/click/conversion)
& c, M9 @! ~8 _- L, F{{{creative_id}}} Creative ID (Identifies the creative used in the ad)1 q' S. M' P0 ~, j
{{{ad_name}}} Name of campaign0 G# i$ G" u/ ~: ^4 r2 q+ R) s
{{{carrier}}} Carrier used by mobile device (Verizon, AT&T, T-Mobile, …)& k! A' y m4 T1 }2 D: L% d, ^
{{{os}}} OS of device (Android, iOS, BlackBerry OS, Windows Phone OS, …)
3 k1 Q9 F {5 E- Z, ^{{{os_version}}} OS Version (Android 4.0.4, iOS 6.0.2, …)
$ V2 X1 f2 J' H{{{device}}} Device type (iPad, DROID RAZR, Kindle Fire, …)& E1 T; X/ i. z0 k0 [% |5 P
{{{media}}} app or site
% ^& C' b, s8 b" a3 e. N3 \5 }{{{country}}} Country of visitor (United States, Mexico, Canada, Germany, …)
4 C+ u* a+ `' \{{{ip}}} IP address of user
" @7 y9 h, L3 K{{{app}}} Name of app where ad is placed
' D) V; Q; F# K9 _1 z; K& Z{{{site}}} Name of site where ad is placed
: L s4 |6 I# ^+ y{{{placement}}} Combination of site and app. Name of either site or app where ad is placed.
; B! O$ [5 I4 o- K/ {{{{ua}}} User agent string0 w% R/ I- j2 u6 d7 M( I, s, x/ D1 e
{{{category}}} IAB Category of site/app; v, T9 m$ a* f2 }- W
{{{subcategory}}} IAB Subcategory of site/app# l- r8 H1 K, O
{{{idfa}}} iOS User IDFA Leadbolt Dynamic Tracking Tokens/Scripts/API [TRACK_ID] – Reference ID specified by LeadBolt to reconcile with their own third-party system9 J/ r% k7 f0 [
[CLK_ID] – Click ID as sub14 i) X: q2 w4 B3 x/ ^9 F! o
[PUB_ID] – LeadBolt’s publisher as sub_publisher8 A( H; r1 S$ C$ J0 p# d
[AD_GROUP_ID] – Sub Ad Group as sub_ad_group! `" u/ s/ z* z3 A& t: p8 X
[AD_ID] – Ad ID as sub_ad BuzzCity Dynamic Tracking Tokens/Scripts/API {clickcode} To substitute the unique clickcode value associated with this click4 A C! O7 C7 P6 t, x0 C% [+ [1 e
{pubid} To substitute the publisher ID associated with this click. You need special privilege to use this parameter. For more information , see PubID filtering.
& b& @0 K/ b4 t( Q{random} To substitute a randomly generated value associated with this click. E- M+ l3 q' R, l
{timestamp} To substitute an unix time value associated with this click. E.g. 1379453899 – Which represents ISO 8601:2013-09-17T21:38:19Z AirPush Dynamic Tracking Tokens/Scripts/API Tokens Description
2 H. s+ O7 d/ K) ?$ n$ W%guid% GUID is an unique variable generated by Airpush when a click happens. This is automatically generated by Airpush.5 z0 R! z9 ` i4 l0 H+ Y; a* a
%d% IMEI (MD5 encrypted)
& @* _, m9 C8 p0 c%androidid% Device android id# ^ g* i8 q5 h6 e$ S
%carrier% Carrier name
1 z T0 b, l4 M%device% Phone model2 G/ I% W6 W4 g
%manufacturer% Device manufacturer name
% o9 {3 x& Y5 n" v* _: a t%campaignid% Campaign Id
5 Y% S5 s: i, z4 F" |5 t%creativeid% Creative Id/ I/ D- D4 J7 D5 M7 z# o% G9 w
%ip% Device ip address
/ q) q' O7 Z8 z; P1 e/ x4 I2 m1 T# \%state% State. p$ G8 ~8 |6 M$ a" e* w( f& |6 n
%city% City, `; c$ M$ v( W4 ]; h9 q! W
%dapp% App Id
8 x5 A: t0 S7 q. t%pubid% Application Developer/Advertiser Id
k a+ G4 a# d9 }& u! I%framework% Device OS Version Traffic Force:
- Z* w% ]' u1 d, K$ I{site_id} – id of the site on whch the ad is shown0 ?7 J, ^- |! f+ I
{channel_id} – id of the channel on which the ad is shown3 t- j- @4 X/ B! _" t
{campaign_id} – id of the campaign g* w2 l P5 t; b; [
{group_id} – id of the group
" e1 `0 [9 ?4 ?9 d) o; j9 F8 a) u{ad_id} – id of the ad i5 ^* b% l5 G8 ?* ]. z
{keywords} – list of keywords by which the ad was found
" z. V4 ~& W) q' ?$ g! j" e9 e{v_country} – visitor country4 _% L3 D. `' {7 o3 z/ y
{v_language} – visitor language
9 `0 R, |4 }& f{v_browser} – visitor browser
% J6 V" f' w' k6 L$ I{v_os} – visitor operating system Traffic Factory:1 Y L; {7 i, f/ b6 a: B
{campaign.id} Campaign’s id" b% j$ X( E, e
{target.bid} Target’s bid3 k( l, Z, n% B' F
{banner.id} Banner’s id" A1 r% {# s2 N% c
{banner.name} Name of the banner
7 E4 K( O3 V2 G6 u& M% n{banner.size} Size of the banner e.g. "338×235"
8 ?. n# H: l$ d i% h* K{target.name} Campaign’s target name
9 v5 a& h2 P' S5 E{categories} The page’s categories
* j6 W; [0 k% m9 G6 z3 }4 v{user.country} 3 letters ISO country code of the user’s country. e.g. "FRA" for France m/ }8 o* }5 Q* @" v% M" [
{user.browser} User’s web browser
% k+ t2 f5 G R. M( b{user.os} User’s operating system AdBucks:
' x# h( B0 ~7 E4 v1 u{bannertag} : This is a tag that represents your banner. It is created in the Banner Macro Tag field when the banner is uploaded and can be edited later if needed.
; U6 l) i8 V; c D{campaigntag} : This is a tag that represents your campaign. It can be changed in the bid editor.
+ f6 S1 r8 a( X' E& k; R{spottag} : This is a tag that represents the spot (page location on the site) your ad appears on. This value is set by AdBucks and cannot be customized.
' k8 V' }$ L* G9 ]; f) X& ^2 t0 u{site} : This is a tag that represents the site your ad appears on. This value is set by AdBucks and cannot be customized.
7 v$ { ]8 [( Q" q7 h1 c{width} : This is a tag that represents the width (in pixels) of the ad spot. This value is set by AdBucks and cannot be customized., j( w. g4 f) d H
{height} : This is a tag that represents the height (in pixels) of the ad spot. This value is set by AdBucks and cannot be customized.
2 i- _' w2 F7 ]: {9 S{size} : This is a tag that represents a shortcut equivalent to {width}x{height}.
3 ~! t: q# ?9 p# g! o{year} : This is a tag that represents the current 4-digit year (2014).6 S4 o8 s2 q: ~' u" V% c1 {
{month} : This is a tag that represents the current 2-digit month (09). Adxpansion:& E( f% A# E# c c9 I4 d
{zone}
# |3 H% B0 H5 D9 p6 g{keyword}8 F: u) y( J4 `$ b) r* v# K$ Z
{country} 50onRed:
* v, {! G i" X( f$ |6 B! x{country}, {bid}, {target}, {campaign_id}, {creative_id}, {target_id}, {domain}, and {click_id}
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