之前设置追踪，在token方面设置出错，逛论坛无意发现这篇文章，感觉对新手可能有些用处，有需要的可以看下，除了看token,还可以看下iAmAttila用的流量平台{:soso_e113:}
, l# A4 c$ m% S* x$ g# u# t) M7 LiAmAttila’s TOP List of Traffic Source TOKENS
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ExoClick Dynamic Tracking Tokens/Scripts/API7 F* y. h! R3 j t( v
Tokens Description
4 c# Y' G8 k6 \7 K" Y{campaign_id} ID of the campaign.2 C. \. z, A- r. ~7 N9 C5 U5 T( a
{variation_id} ID of the variation. (Banner or landing page), Q: ~. o4 d( d9 Z5 E
{src_hostname} Domain name where the ad is displayed.
3 w9 a* E4 A1 Q8 z6 L- {+ {{site_id} ID of the site where the ad is displayed.
; i v- i$ w# I7 r) b{zone_id} ID of the ad zone where the ad is displayed.
( u, l% P% o% g( c" ?9 F{category_id} ID of the category detected.
1 f ^% @( J9 h* v9 i! y{country} 3-char country code of the visitor.
9 L8 T* h: i4 p, j6 s# w8 Z$ Q6 f{time} Timestamp, used as a cache buster. MobPartner Dynamic Tracking Tokens/Scripts/API
- l" B2 d9 H1 \4 y, wTokens Description, w* k" T& {* v% a# w6 @6 D) C$ t
[=MOBTAG=] Reference ID specified by MobPartner to reconcile with their own system
: `: r5 `! \. ?' x' {5 g[=DEVICEID=] The UDID of the Android device as device_id' x1 G ]; ?, O* z+ p4 I
[=ANDROIDID=] The parameter for Android ID as android_id) D# J7 x/ b( J' U4 }
[=MACADDRESS=] The MAC address of the Android phone’s wifi adapter as mac_address
* g* h" W* j( k[=ODIN=] The ODIN of the Android device as odin$ @) U: z" D' r/ D( Y& P
[=PUBLISHERID=] MobPartner’s publisher ID as sub_publisher
1 G0 ~9 r5 O1 w1 f; |[=SERVICEID=] MobPartner’s service ID as sub_site
f7 P, o/ y" L4 U" {) t[=CAMPAIGNID=] Campaign name or ID as sub_campaign5 Z! d$ s- ?+ N3 Q- P) X
[=ACTIONID=] The action ID as sub_adgroup7 M, [; ?3 E" v: _% p" ~* u
[=CREATIVEID=] Ad name or ID as sub_ad PopADS.net Dynamic Tracking Tokens/Macros/Scripts
3 g C4 p) x6 P$ d[WEBSITEID] – ID of the website that was source of the popunder,3 F% [" T' [' z
[KEYWORD] – keyword that was used for keyword targeting,$ h* b4 i( l, p9 `( o
[CATEGORYID] – ID of category that was used for targeting,- E; E1 {9 @( l# Q% L
[COUNTRY] – country of the visitor. PopCash Dynamic Tracking Tokens/Macros/Scripts
; V- I( }& k% d% d3 c%siteid% – Site ID
: S# N- B( c; n# `) V& I6 S- k%cc% – Country Code Plugrush Dynamic Tracking Tokens/Macros/Scripts
# b, A/ c ?, e# {0 Z" i{$id} – a unique ID of the traffic source/website
* a* T9 d* b: s: m Y{$cc} – two letter country code of the visitor
9 c; x$ P Q+ V- f x4 I9 J3 H{$category} – the category of the traffic source/website2 g& u6 Y9 N( }
{$domain} – the domain of the traffic source/website
; n8 f0 B/ N, X2 J e: R- T: x{$trafficsource} – type of the traffic source (babelog, blog, dump, mgp, tgp or tube)3 `- h+ R' k1 u
{$ad_id} – a unique ID of your ad (works on PlugTraffic only)
$ g9 h! g' j5 V" r' n9 h{$ad_ref} – your internal ad reference (works on PlugTraffic only) SiteScout Dynamic Tracking Tokens/Scripts/API
; [8 }: L6 X' G: i+ }Tokens Description5 O% ?8 ^! e4 c: z% {' z# e
{adId} Passes the unique ID # of the ad that was clicked.
) U0 V9 T( m, X{siteId} Passes the unique ID # of the site where your ad was clicked.$ v+ h, f- S# c& F' d3 B! q1 h
{campaignId} Passes the unique ID # of the campaign that received the click.8 o/ y) u* d- Q$ w
{networkId} Passes the unique ID # of the exchange where your ad was clicked., ]: w+ X% v* x" c* l7 O
{postbackId} Passes the unique ID # of the visitor that clicked your ad.
# m | Y9 D( J; V{domain} Passes the domain name where your ad was clicked.
3 t/ `: q u O0 G6 X' I{pageUrl} Passes the URL of the page where your ad was clicked.# a* R4 ?0 y' @ o% W2 k
{demographicIds} Passes the ID(s) of the applicable audience segments.
' r. C& v4 v+ f* h{contextualIds} Passes the ID(s) of the applicable contextual categories.6 I9 }' ^ ` l
{dpid} SHA1 hashed platform-specific ID (e.g., Android ID or UDID for iOS). (mobile only)9 T* @, u5 A" l3 P1 q8 G$ y
{did} SHA1 hashed device ID; IMEI when available, or else MEID or ESN. (mobile only)+ F) r* L: t2 E/ V/ m+ b$ |
{uid} This value represents either {dpid} or {uid}, in that order of priority. (mobile only)
3 o$ g8 D" H: Q4 U{carrier} Passes the carrier of the people that click your ads. (mobile only)# L! r6 X V/ G' s+ V
{device} Passes the device of the people that click your ads. (mobile only)' I# ^3 R6 E1 V6 j
{appId} Passes a numeric ID (for Apple) or bundle name (for Google) specific to the mobile app responsible for generating the click. [Example values: “383763″ (Apple) or “com.google.mygoogleapp” (Google)] (mobile only)' U: h# A$ u% ?; P m
{appType} Passes a string that outputs the origin or type of application responsible for the click. [Example values: “APP_STORE” (Apple) or “PLAY_STORE” (Google)] (mobile only) StartApp Dynamic Tracking Tokens/Scripts/API
3 B, t& v4 t8 s, Y: W; C- }Tokens Description
8 V5 E% q) e- @% Z8 `( J( {8 Xuser_id get the Android ID or IDFA of the user who clicked your ad.
& r$ y l: h( Y7 I' v; Japp_id get the App ID of the publishing app from which every click came.
3 e6 g, Y6 a9 M" Y; |creative_name get the creative name as you inserted it on our portal.8 {* }$ ^6 _+ ]/ g
campaign_id get the campaign ID that was automatically assigned to your campaign on our portal. [: }! L/ V, Z2 M8 F9 @/ a
bid_cost get the CPC bid you used for each click. Go2mobi Dynamic Tracking Tokens/Scripts/API
0 P/ V: ^. A9 b6 S3 fTokens Description0 g% w5 |3 ?& K, l
{clickid} Go2mobi unique click id
% e& a* A+ {7 s, e- ^ ^{campaign} Go2mobi campaign id
9 X. j* l/ O: c. | f$ f& J{pln} Exchange placement name% p- u$ Q$ ?( |
{plid} Exchange placement id
" |' Z, S6 I6 r% ? ]# p) J3 O{crid} Go2mobi creative id
5 X7 U3 Z7 Q$ I2 f' `0 i' I{imp} Impression dimensions (width x height)* \! o6 g! T+ R) V. d4 }
{cc} Exchange country code of user, D# l6 u9 ?: |) }# O( M
{referrer} HTTP referrer url (if applicable)' b. o. G* n1 y' p3 ^1 X8 R
{referrer_domain} HTTP referrer domain (if applicable)
- T1 ]6 A8 F/ o s$ Y$ L+ q* I{isp} Carrier name of user1 y: f4 i4 i/ i5 [- ?6 s
{ip} IP address of user" X+ _% d/ J1 ?2 k6 _5 R
{xip} Proxied IP address of user: s+ q; k2 R0 m1 N5 h
{country} Carrier country of user- v2 B& z) `2 T
{region} Carrier region of user
& q. v" ]% d0 J. s{city} Carrier region of user
# N- K7 ^0 Y x# M4 {8 `$ W0 Y6 K{agent} Device user agent
3 x2 G! ^- P; }3 `& w' b# x( |$ e{ua_hash} Device user agent SHA1 hash
, s( f& e6 ^5 w4 b% f! R7 x9 H{device_vendor} Device make0 X- z" O& f$ P P: C
{device_model} Device model
0 x. d8 x$ h0 Z0 [{os} Device operating system
* G% t; e; ?% s$ c! K{os_verion} Device operating system version" h2 |& L9 I' b- i, Q
{year} Device year of release Decisive.is Dynamic Tracking Tokens/Scripts/API
K& T$ x9 Z& N$ m! DMacro Field Info: u4 ?# U) t' V/ W% V5 ?4 N
{{{bidhash}}} Unique impression ID (Use this to track conversions/actions)
6 S% ]8 c1 t+ r, q{{{ad_id}}} Ad ID (Identifies the ad associated with the impression/click/conversion)
1 H. o Y& ~( t) r( w{{{creative_id}}} Creative ID (Identifies the creative used in the ad)" q4 V3 j* x: e8 D2 t" {
{{{ad_name}}} Name of campaign# D% ~% i; t! y N! w9 b& H
{{{carrier}}} Carrier used by mobile device (Verizon, AT&T, T-Mobile, …)
3 M b( y6 L v/ h: [3 A- N{{{os}}} OS of device (Android, iOS, BlackBerry OS, Windows Phone OS, …)
, C& ^6 R. E" K& z5 ~. L& P6 _{{{os_version}}} OS Version (Android 4.0.4, iOS 6.0.2, …)
) u# l8 J/ v/ a2 Q9 F3 O! f) L `{{{device}}} Device type (iPad, DROID RAZR, Kindle Fire, …)
! f; y* I( G3 i+ J* y C{{{media}}} app or site1 L9 }/ r! q% E: k+ }5 ?
{{{country}}} Country of visitor (United States, Mexico, Canada, Germany, …)
" C6 r, i6 D/ ]{{{ip}}} IP address of user
8 V O# f G- i/ e{{{app}}} Name of app where ad is placed
* L- j8 G* `9 h" r+ u6 ^6 R/ ~{{{site}}} Name of site where ad is placed9 i2 u# r5 T; [* {
{{{placement}}} Combination of site and app. Name of either site or app where ad is placed.2 E: A+ i/ @4 M) M) ~
{{{ua}}} User agent string) b9 b$ B4 b. y _
{{{category}}} IAB Category of site/app
- b# l0 o& Z" F' M5 n{{{subcategory}}} IAB Subcategory of site/app9 n+ u" c% l2 Y' J* ]8 D! V, B; t
{{{idfa}}} iOS User IDFA Leadbolt Dynamic Tracking Tokens/Scripts/API [TRACK_ID] – Reference ID specified by LeadBolt to reconcile with their own third-party system2 A, R- O+ C1 M# n+ I% S
[CLK_ID] – Click ID as sub1
% |$ h' t3 @: e, t: Y9 J[PUB_ID] – LeadBolt’s publisher as sub_publisher/ g4 ?9 [& b9 x
[AD_GROUP_ID] – Sub Ad Group as sub_ad_group- }- ^" W" W8 T- B' L
[AD_ID] – Ad ID as sub_ad BuzzCity Dynamic Tracking Tokens/Scripts/API {clickcode} To substitute the unique clickcode value associated with this click3 n/ Q4 ?9 f1 r: i9 x0 g+ G$ a
{pubid} To substitute the publisher ID associated with this click. You need special privilege to use this parameter. For more information , see PubID filtering.' q: m" e7 g6 n6 r/ G9 i9 {* g0 w
{random} To substitute a randomly generated value associated with this click8 ~! ]: f0 f+ k+ x5 b9 d# y2 z6 v9 T
{timestamp} To substitute an unix time value associated with this click. E.g. 1379453899 – Which represents ISO 8601:2013-09-17T21:38:19Z AirPush Dynamic Tracking Tokens/Scripts/API Tokens Description
- q+ @! Q" s& Z5 p! {# S6 M0 ^) _%guid% GUID is an unique variable generated by Airpush when a click happens. This is automatically generated by Airpush.
O( L/ Q# {! P. {1 v9 y%d% IMEI (MD5 encrypted), d- o3 G7 n" f% N2 u
%androidid% Device android id
8 [2 }: o; @ P& G6 Y- y+ y/ h%carrier% Carrier name0 i1 O- e% m. [9 r! |. }/ Z* s. N
%device% Phone model5 Y# d/ L0 D/ q6 K; {6 f6 ], |
%manufacturer% Device manufacturer name
4 y |% {5 F, W' g$ D4 V( {%campaignid% Campaign Id
0 h7 f1 A5 z2 S%creativeid% Creative Id3 ^+ V# {5 U+ U3 z8 s
%ip% Device ip address: G2 r8 |8 O+ [, l F. l+ D
%state% State
' N) N: W/ l% l1 B%city% City
1 z3 B$ b5 l+ Y. t R5 a%dapp% App Id
9 g9 a& m: K1 j%pubid% Application Developer/Advertiser Id3 Y d' S6 J5 {% n* _
%framework% Device OS Version Traffic Force:. v, a# V4 b {+ H# ?: I- T2 B; S
{site_id} – id of the site on whch the ad is shown
6 q& S1 d( Q- z7 Z2 _; ?{channel_id} – id of the channel on which the ad is shown
; ?; w' x. W' ~0 K- m/ P{campaign_id} – id of the campaign
6 W& R/ U: t: A$ _{group_id} – id of the group
1 l0 {7 Q/ x- C! P* c5 t2 K{ad_id} – id of the ad
0 \- {2 f3 o2 C& m{keywords} – list of keywords by which the ad was found% i. B- g0 c4 I5 M( e4 ^
{v_country} – visitor country
% v$ |6 \7 Z6 x{v_language} – visitor language
: m" G8 b# ^0 F% A9 N6 v6 S3 r{v_browser} – visitor browser4 ?4 d& V9 q7 b- i; b- I: I0 I
{v_os} – visitor operating system Traffic Factory:. P! x: f2 y W
{campaign.id} Campaign’s id* @: Q$ |7 R5 P { N: m. \7 \
{target.bid} Target’s bid- W/ V$ u- m# F3 M# z; }' ~3 e" T: D2 W
{banner.id} Banner’s id
Q( a# C( y% ~0 U{banner.name} Name of the banner: ]) m& E- V M: O9 a% ~
{banner.size} Size of the banner e.g. "338×235"7 v0 o* |9 W [/ u6 n6 |" E3 k% y
{target.name} Campaign’s target name9 \; e' V1 h! X1 |% C+ E, W
{categories} The page’s categories" V0 X1 F) D9 ~( D) S% Y6 y- B
{user.country} 3 letters ISO country code of the user’s country. e.g. "FRA" for France
7 q/ w( b) G* @+ W! s0 O{user.browser} User’s web browser# E) Z) ~5 q6 w6 z/ ~
{user.os} User’s operating system AdBucks:" l4 A% _$ A: T. l% o8 ?2 i
{bannertag} : This is a tag that represents your banner. It is created in the Banner Macro Tag field when the banner is uploaded and can be edited later if needed.9 t4 }& ~' f6 {9 r* d) j. C
{campaigntag} : This is a tag that represents your campaign. It can be changed in the bid editor.
; b& y3 C0 X o{spottag} : This is a tag that represents the spot (page location on the site) your ad appears on. This value is set by AdBucks and cannot be customized.
, ^' Z& I8 \" _+ y) W& z{site} : This is a tag that represents the site your ad appears on. This value is set by AdBucks and cannot be customized.
+ g* k( [3 U1 a; M7 k{width} : This is a tag that represents the width (in pixels) of the ad spot. This value is set by AdBucks and cannot be customized.! b# |4 [, o: V- ]6 g5 r: e8 A
{height} : This is a tag that represents the height (in pixels) of the ad spot. This value is set by AdBucks and cannot be customized.( Q( o* \9 q8 }* [
{size} : This is a tag that represents a shortcut equivalent to {width}x{height}.
9 Y2 o/ @1 x4 }- |# _, x* W9 T @{year} : This is a tag that represents the current 4-digit year (2014).
) Z$ I+ ^) a z v% R3 C{month} : This is a tag that represents the current 2-digit month (09). Adxpansion:
7 F: K5 e/ @, V' }; X2 E8 E3 n2 T{zone}
2 F, y. S8 O% V{keyword}
: L5 B! y. L; n3 R% x( ~5 \& x9 b{country} 50onRed:
% L/ t/ W2 E7 C/ F6 _7 ?. C( m5 E{country}, {bid}, {target}, {campaign_id}, {creative_id}, {target_id}, {domain}, and {click_id} 3 f) y, ^6 S. M0 f# G
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