之前设置追踪,在token方面设置出错,逛论坛无意发现这篇文章,感觉对新手可能有些用处,有需要的可以看下,除了看token,还可以看下iAmAttila用的流量平台{:soso_e113:}
( Z# b. g7 o, `iAmAttila’s TOP List of Traffic Source TOKENS
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ExoClick Dynamic Tracking Tokens/Scripts/API
) y# f: p6 Q3 @8 e+ V5 b8 jTokens Description
- S6 ?4 l) t! z4 y, H{campaign_id} ID of the campaign.
; G+ j) t- u% K; j* v{variation_id} ID of the variation. (Banner or landing page)
8 Z7 k2 v# E: Z ]& f, ?4 v{src_hostname} Domain name where the ad is displayed.+ ^: M V/ c1 l9 e
{site_id} ID of the site where the ad is displayed.
1 c D; y% Y% q# G0 a- F{zone_id} ID of the ad zone where the ad is displayed.5 T2 ?; r; _7 m9 o! d
{category_id} ID of the category detected.' U2 v$ a+ ]) j
{country} 3-char country code of the visitor.7 X e& N( }4 F& p7 I% {
{time} Timestamp, used as a cache buster. MobPartner Dynamic Tracking Tokens/Scripts/API
, R6 W% J# L' V+ s: {, }Tokens Description4 _7 t$ ]$ o+ }: Z+ R) w& n
[=MOBTAG=] Reference ID specified by MobPartner to reconcile with their own system
1 H5 c j8 R2 s# i: o* K[=DEVICEID=] The UDID of the Android device as device_id
6 b* s5 w8 w( g% v0 p" J; ]" G[=ANDROIDID=] The parameter for Android ID as android_id; {% {* \' C: @/ W a0 d* j
[=MACADDRESS=] The MAC address of the Android phone’s wifi adapter as mac_address* R4 e: e/ H' Q
[=ODIN=] The ODIN of the Android device as odin
( T' _" n+ a9 k* Y+ A0 Z% x[=PUBLISHERID=] MobPartner’s publisher ID as sub_publisher7 `1 E7 G8 S3 d2 Y0 O1 r) J( K
[=SERVICEID=] MobPartner’s service ID as sub_site
& x1 i7 g2 [7 i* j1 h# p9 ~" `[=CAMPAIGNID=] Campaign name or ID as sub_campaign3 d8 D, P; F8 P0 ^) T$ }0 f* i
[=ACTIONID=] The action ID as sub_adgroup1 V5 l! ]3 ?; B& l" u% a/ R' K
[=CREATIVEID=] Ad name or ID as sub_ad PopADS.net Dynamic Tracking Tokens/Macros/Scripts
( [! ^( k8 A P) u[WEBSITEID] – ID of the website that was source of the popunder,
; I* w* a3 Z5 t0 Z% w( k% J# ~6 e[KEYWORD] – keyword that was used for keyword targeting,
) D( G/ Y" M4 x* i2 K0 L[CATEGORYID] – ID of category that was used for targeting,6 t9 P8 b, w! s
[COUNTRY] – country of the visitor. PopCash Dynamic Tracking Tokens/Macros/Scripts I$ c. j: ?* Y" A6 W
%siteid% – Site ID$ |; s6 w$ W( H8 a5 y: l
%cc% – Country Code Plugrush Dynamic Tracking Tokens/Macros/Scripts& R# I7 c" e! W
{$id} – a unique ID of the traffic source/website
; K) m! l" k u{$cc} – two letter country code of the visitor
) V1 E5 B: z, S5 c{$category} – the category of the traffic source/website
7 h; x! v! ~( X% y* S{$domain} – the domain of the traffic source/website G; N- }6 Q2 e5 ~/ ?8 g- R
{$trafficsource} – type of the traffic source (babelog, blog, dump, mgp, tgp or tube)1 d% F" C+ h( C& u' @1 X; I( S, O
{$ad_id} – a unique ID of your ad (works on PlugTraffic only); n7 X, g ~" L- t! e9 J1 i
{$ad_ref} – your internal ad reference (works on PlugTraffic only) SiteScout Dynamic Tracking Tokens/Scripts/API
+ I& u' a: G* N) eTokens Description/ Q& ^3 j/ a0 Y, W
{adId} Passes the unique ID # of the ad that was clicked.9 Z: G4 r4 m/ H" R
{siteId} Passes the unique ID # of the site where your ad was clicked." l5 u' @, j `5 j" j7 [- t3 a
{campaignId} Passes the unique ID # of the campaign that received the click.. D. \% a' G* ]- n" a% A
{networkId} Passes the unique ID # of the exchange where your ad was clicked.% V Y d4 K. V7 [
{postbackId} Passes the unique ID # of the visitor that clicked your ad.' X9 m) A C1 |9 m5 p5 r3 A
{domain} Passes the domain name where your ad was clicked.
5 ~: b5 {8 _: X8 ^5 [# }{pageUrl} Passes the URL of the page where your ad was clicked.3 ~' ]0 x, g. q' f/ v, K
{demographicIds} Passes the ID(s) of the applicable audience segments./ y$ Y' h9 h& K3 @& ]6 _
{contextualIds} Passes the ID(s) of the applicable contextual categories.
" |/ B. O k# w! ~9 e{dpid} SHA1 hashed platform-specific ID (e.g., Android ID or UDID for iOS). (mobile only)- _- o2 h) X! X1 Z- b5 Z/ \
{did} SHA1 hashed device ID; IMEI when available, or else MEID or ESN. (mobile only)
, }) O t) [# p{uid} This value represents either {dpid} or {uid}, in that order of priority. (mobile only)5 _5 r4 @' y/ ~
{carrier} Passes the carrier of the people that click your ads. (mobile only)
1 u+ X6 _# w3 m" q{device} Passes the device of the people that click your ads. (mobile only)
( z% Y! z+ \! Q' r, N. I" Q' G{appId} Passes a numeric ID (for Apple) or bundle name (for Google) specific to the mobile app responsible for generating the click. [Example values: “383763″ (Apple) or “com.google.mygoogleapp” (Google)] (mobile only)( v- V' }, L M1 v# z D
{appType} Passes a string that outputs the origin or type of application responsible for the click. [Example values: “APP_STORE” (Apple) or “PLAY_STORE” (Google)] (mobile only) StartApp Dynamic Tracking Tokens/Scripts/API
* D3 p5 [- Y n' R$ N! ^0 }: Y7 [$ WTokens Description, i& O- g! H5 |5 ?0 o
user_id get the Android ID or IDFA of the user who clicked your ad.
p3 A- w; Z6 h, ]1 m$ p N- ~app_id get the App ID of the publishing app from which every click came.! u" a. Z! e- N/ T" Q* \
creative_name get the creative name as you inserted it on our portal.
6 v( X( F' J1 w5 [! b- [campaign_id get the campaign ID that was automatically assigned to your campaign on our portal.
: E$ `1 A7 O5 l$ J! N5 d$ W8 qbid_cost get the CPC bid you used for each click. Go2mobi Dynamic Tracking Tokens/Scripts/API/ K4 Y2 A6 q+ o) P. \" j6 w
Tokens Description/ S+ m: l c! C2 L! _8 D
{clickid} Go2mobi unique click id$ M9 N# j, @* P4 a. Z2 |
{campaign} Go2mobi campaign id
0 _. Y$ Q$ K ~{pln} Exchange placement name
! [+ [- E( V+ j& V0 W{plid} Exchange placement id- {1 M$ X9 Q; x( @; S( d% [' g
{crid} Go2mobi creative id
$ K1 l% t8 v7 U# ^7 W{imp} Impression dimensions (width x height)1 I& _8 g% e& A: f, ]
{cc} Exchange country code of user2 Y9 R* P* R: }! x9 {
{referrer} HTTP referrer url (if applicable)
+ E, _5 `! k" ]* t{referrer_domain} HTTP referrer domain (if applicable)
1 s. _. S, N* ]# q1 G! ?{isp} Carrier name of user5 ]9 N$ n( f/ h7 {& _# L$ h" c
{ip} IP address of user
2 I+ x) ~5 s+ } Z; {{xip} Proxied IP address of user/ ?. f8 D" Y# T& `. u
{country} Carrier country of user
# A, Z: k2 G5 m4 ~# P{region} Carrier region of user
- |4 }. k/ Z% ~, u7 a{city} Carrier region of user
( R% @# u8 ^0 f8 Q0 O" ]+ O# e3 g{agent} Device user agent: c5 Z+ @, [3 P
{ua_hash} Device user agent SHA1 hash% j+ A1 n8 C1 P7 F6 L6 @: z
{device_vendor} Device make
9 W2 B" r2 ^9 F- k; O{device_model} Device model/ X" t6 F( C9 x: [
{os} Device operating system
( p, e0 ]: ~# U, T& p. q* N7 q3 \{os_verion} Device operating system version+ Z! ~* K. X2 E T& M
{year} Device year of release Decisive.is Dynamic Tracking Tokens/Scripts/API9 @2 o* S7 U3 x5 [, y! n
Macro Field Info
& m8 [. V' o: [6 u/ D' o* W; \{{{bidhash}}} Unique impression ID (Use this to track conversions/actions)0 F% B4 }1 i# H- F; g8 b
{{{ad_id}}} Ad ID (Identifies the ad associated with the impression/click/conversion)% v( i0 o# P5 \7 _% W0 |
{{{creative_id}}} Creative ID (Identifies the creative used in the ad)
: i! }! K* T. N% @3 U$ b{{{ad_name}}} Name of campaign* O& i) o9 h' k4 t5 ^9 H
{{{carrier}}} Carrier used by mobile device (Verizon, AT&T, T-Mobile, …); _+ [0 H& f- r1 Z0 e3 e
{{{os}}} OS of device (Android, iOS, BlackBerry OS, Windows Phone OS, …)2 t7 x* ~8 X- m0 w8 |
{{{os_version}}} OS Version (Android 4.0.4, iOS 6.0.2, …)1 H2 F+ @ v. r: \- O
{{{device}}} Device type (iPad, DROID RAZR, Kindle Fire, …), x# U$ B5 Y2 `! e
{{{media}}} app or site% ~3 ^& E7 Y9 I; c
{{{country}}} Country of visitor (United States, Mexico, Canada, Germany, …)" E! c( k( w; m9 |+ w U
{{{ip}}} IP address of user. l7 V6 M) o$ ?: q4 l! O
{{{app}}} Name of app where ad is placed6 |" t* U$ N6 N* f
{{{site}}} Name of site where ad is placed
, Q5 a( _7 ^, g4 n' ]) N{{{placement}}} Combination of site and app. Name of either site or app where ad is placed.% {: n. o8 d3 m
{{{ua}}} User agent string* j- I% w% b$ a6 W7 b8 ?
{{{category}}} IAB Category of site/app
0 R$ ?$ N3 `1 l{{{subcategory}}} IAB Subcategory of site/app- f0 w6 d% o. X- ^- i/ o
{{{idfa}}} iOS User IDFA Leadbolt Dynamic Tracking Tokens/Scripts/API [TRACK_ID] – Reference ID specified by LeadBolt to reconcile with their own third-party system& q: J n0 e8 l( F0 x( |9 J0 c
[CLK_ID] – Click ID as sub13 _! @- S/ W7 T4 B3 u" q( T; G+ W' G
[PUB_ID] – LeadBolt’s publisher as sub_publisher
4 Y, F B8 Y# I. w4 H7 J# B[AD_GROUP_ID] – Sub Ad Group as sub_ad_group
; W2 {& C! E+ k! @# i3 g$ J, Z[AD_ID] – Ad ID as sub_ad BuzzCity Dynamic Tracking Tokens/Scripts/API {clickcode} To substitute the unique clickcode value associated with this click4 }6 m# `$ M5 P# B% P; r0 V
{pubid} To substitute the publisher ID associated with this click. You need special privilege to use this parameter. For more information , see PubID filtering.
/ @/ N$ @7 r" g{random} To substitute a randomly generated value associated with this click
! _+ Z$ O0 f- B' w; n# z- s0 R{timestamp} To substitute an unix time value associated with this click. E.g. 1379453899 – Which represents ISO 8601:2013-09-17T21:38:19Z AirPush Dynamic Tracking Tokens/Scripts/API Tokens Description' l2 z3 I/ c J
%guid% GUID is an unique variable generated by Airpush when a click happens. This is automatically generated by Airpush.* X; m( T% m) s! f: y* `
%d% IMEI (MD5 encrypted)5 L$ u7 f8 p. Y( E8 v& W
%androidid% Device android id
8 M4 Y6 I9 ?4 R9 V%carrier% Carrier name
6 p% `- A/ a+ M# G3 w%device% Phone model& u2 w! ?/ k2 X* V# D2 g
%manufacturer% Device manufacturer name, x; y, _. C; [6 K0 @
%campaignid% Campaign Id4 @+ h$ @1 Z" w+ K* \
%creativeid% Creative Id
1 H; h( \; L8 M! ?9 \0 m%ip% Device ip address
* ]5 k( A5 E* @4 Y7 z& N" _8 Y! o" _%state% State1 K/ |8 y8 U" ^8 Y7 m s4 C; D
%city% City/ S6 H$ U' C! _- E3 `- Y" x
%dapp% App Id
% Y" i- q- m/ |4 z4 a/ A%pubid% Application Developer/Advertiser Id& |: _3 x: _! t& G
%framework% Device OS Version Traffic Force:
& P; m/ I3 T* p6 \, O9 A{site_id} – id of the site on whch the ad is shown
0 j. `9 t/ o& E{channel_id} – id of the channel on which the ad is shown
8 ^# u3 [8 Q# S+ W% T' f% B @{campaign_id} – id of the campaign
! `& ~; {' o* @5 [9 |: V{group_id} – id of the group
7 H6 o I! c% x+ g7 L7 J7 ^{ad_id} – id of the ad
6 z# D/ @2 s( v3 ^{keywords} – list of keywords by which the ad was found2 B+ D* Z& D' `( z* C3 k
{v_country} – visitor country
6 {. M, T) B M" V; J5 [{v_language} – visitor language
9 O8 m0 ^. \1 |9 w' I$ K1 m{v_browser} – visitor browser, H% C2 g' Q0 @% h3 c
{v_os} – visitor operating system Traffic Factory:
: t8 Q- _3 i7 i5 p; q$ o{campaign.id} Campaign’s id0 H7 \/ ]% x; o" I) | ]" [; B
{target.bid} Target’s bid" T! d( L6 _) Q+ f7 |7 c
{banner.id} Banner’s id
4 s( g( W- o* j+ L$ j% l. T{banner.name} Name of the banner
) ?. s' a J8 \+ `1 @# D{banner.size} Size of the banner e.g. "338×235"1 e% p$ z' K& C( h, Q( P1 ^
{target.name} Campaign’s target name
- x, E, E" u7 v* z" J, M6 k' [" c{categories} The page’s categories
% q7 h" y7 Q; k8 x{user.country} 3 letters ISO country code of the user’s country. e.g. "FRA" for France
, ~6 @6 S/ a, O4 |; H{user.browser} User’s web browser
- W4 a# l6 \$ u- }{user.os} User’s operating system AdBucks:
; U F+ l" P; M: [3 T! b{bannertag} : This is a tag that represents your banner. It is created in the Banner Macro Tag field when the banner is uploaded and can be edited later if needed.. Z5 b! Z; P, v5 d
{campaigntag} : This is a tag that represents your campaign. It can be changed in the bid editor.
3 f Z5 I4 e% @{spottag} : This is a tag that represents the spot (page location on the site) your ad appears on. This value is set by AdBucks and cannot be customized.
! y7 b( l- v; D! R{site} : This is a tag that represents the site your ad appears on. This value is set by AdBucks and cannot be customized., ^) n' n; h& |8 g- t# Z' F4 a
{width} : This is a tag that represents the width (in pixels) of the ad spot. This value is set by AdBucks and cannot be customized.2 z2 a" p( O. w8 e7 ^
{height} : This is a tag that represents the height (in pixels) of the ad spot. This value is set by AdBucks and cannot be customized.$ R" p0 D, E% |& F7 t) W2 M
{size} : This is a tag that represents a shortcut equivalent to {width}x{height}.: f: a* y: ~& c# N" Q; b
{year} : This is a tag that represents the current 4-digit year (2014).* q' [' V; R+ Z9 W$ @; d5 k- D
{month} : This is a tag that represents the current 2-digit month (09). Adxpansion:
+ ~% }) k% g4 W( y{zone}" D) ~5 ^2 q$ k4 O- @
{keyword}& q! u& e+ j& Q) a9 [
{country} 50onRed:
1 W/ l$ a, U5 F7 v# [{country}, {bid}, {target}, {campaign_id}, {creative_id}, {target_id}, {domain}, and {click_id} ; E) i/ E1 b0 k8 C8 g3 }% g
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