之前设置追踪,在token方面设置出错,逛论坛无意发现这篇文章,感觉对新手可能有些用处,有需要的可以看下,除了看token,还可以看下iAmAttila用的流量平台{:soso_e113:}
" a5 `4 }/ ]6 _& xiAmAttila’s TOP List of Traffic Source TOKENS ; g8 e" o) ]! [0 j4 ^% T6 y
6 r' x Q3 `5 {ExoClick Dynamic Tracking Tokens/Scripts/API
1 a; D0 p u, q' e! ~$ hTokens Description8 W' ^( p0 \; f& l3 `4 z' l
{campaign_id} ID of the campaign.% I7 a0 o5 H, w% A. r
{variation_id} ID of the variation. (Banner or landing page)
; g' T! i: B0 ^# x- q6 u{src_hostname} Domain name where the ad is displayed.
: U9 L+ P- Y# k# n! q{site_id} ID of the site where the ad is displayed.- P; j4 \/ T- U+ D( y5 ^
{zone_id} ID of the ad zone where the ad is displayed." ^# W8 {6 F( Z D/ R- ?0 `& C
{category_id} ID of the category detected.
7 p; D; [: q! n0 ]. n7 d& {{country} 3-char country code of the visitor.- \5 w, M. \/ G7 J3 }9 P
{time} Timestamp, used as a cache buster. MobPartner Dynamic Tracking Tokens/Scripts/API7 o7 \* C1 y' s+ k% W5 d
Tokens Description& f) v$ |) a$ J4 x3 z, ]2 {
[=MOBTAG=] Reference ID specified by MobPartner to reconcile with their own system' R9 W* f0 c& {! x. w5 `6 L3 d) d4 L
[=DEVICEID=] The UDID of the Android device as device_id5 X& l5 v9 Z' K2 A+ X
[=ANDROIDID=] The parameter for Android ID as android_id/ J' t& @3 L% _* W# V- ^9 ]
[=MACADDRESS=] The MAC address of the Android phone’s wifi adapter as mac_address# l) J( ]% l$ c) g/ y5 _
[=ODIN=] The ODIN of the Android device as odin
) o, z( g5 k0 X$ A" E[=PUBLISHERID=] MobPartner’s publisher ID as sub_publisher. F6 v6 d& d* f
[=SERVICEID=] MobPartner’s service ID as sub_site5 S8 q! k' r% B' r7 b0 ?) I% j
[=CAMPAIGNID=] Campaign name or ID as sub_campaign' C4 v3 d5 t' @7 H% C; w9 @0 f Q
[=ACTIONID=] The action ID as sub_adgroup
5 P& s. N9 H8 l; l[=CREATIVEID=] Ad name or ID as sub_ad PopADS.net Dynamic Tracking Tokens/Macros/Scripts
+ z2 y, A6 i9 c& w7 N[WEBSITEID] – ID of the website that was source of the popunder," U9 m: _/ S2 }: X' }
[KEYWORD] – keyword that was used for keyword targeting,, N2 B7 h- [ ^
[CATEGORYID] – ID of category that was used for targeting,
# u% r. e) n Y# `+ |[COUNTRY] – country of the visitor. PopCash Dynamic Tracking Tokens/Macros/Scripts
6 Q1 S1 S) h/ B& \7 ^$ Q%siteid% – Site ID0 A8 b+ w4 c8 S. R+ ~1 I& n" W% N
%cc% – Country Code Plugrush Dynamic Tracking Tokens/Macros/Scripts0 p( o8 }2 n5 o: E
{$id} – a unique ID of the traffic source/website
$ R1 v7 C9 F+ K+ I1 Q{$cc} – two letter country code of the visitor
( X( L/ F" g: E6 ?, j{$category} – the category of the traffic source/website
; b4 Q0 J2 _- N/ o{$domain} – the domain of the traffic source/website( J6 v4 W) K* c0 G) q/ \. s
{$trafficsource} – type of the traffic source (babelog, blog, dump, mgp, tgp or tube)3 O; q' n6 N' m: h7 S1 P. i5 A
{$ad_id} – a unique ID of your ad (works on PlugTraffic only)
' E7 W+ ^8 f e: d0 N0 }{$ad_ref} – your internal ad reference (works on PlugTraffic only) SiteScout Dynamic Tracking Tokens/Scripts/API
* P9 U7 I! d9 u, s2 {Tokens Description7 M/ a: B- C u; T$ c/ q
{adId} Passes the unique ID # of the ad that was clicked.5 @9 F2 ]. b3 C; ~) f, v
{siteId} Passes the unique ID # of the site where your ad was clicked.: q8 {& P) f8 I2 t
{campaignId} Passes the unique ID # of the campaign that received the click.1 N* @# J0 i- M* |
{networkId} Passes the unique ID # of the exchange where your ad was clicked.4 U* R9 c4 k# H7 n% P% L
{postbackId} Passes the unique ID # of the visitor that clicked your ad.
2 v4 P8 \! {+ D{domain} Passes the domain name where your ad was clicked.
6 g! | v! d6 |. o! ^{pageUrl} Passes the URL of the page where your ad was clicked.: b5 @" @1 O: N
{demographicIds} Passes the ID(s) of the applicable audience segments.
( k+ f6 V! B, i5 \3 A# }0 v- Y{contextualIds} Passes the ID(s) of the applicable contextual categories.
4 P' N" q; B. V) }0 `3 @. \{dpid} SHA1 hashed platform-specific ID (e.g., Android ID or UDID for iOS). (mobile only)
5 I2 @9 ?: ]% X" G! Q: }) z4 a2 Y{did} SHA1 hashed device ID; IMEI when available, or else MEID or ESN. (mobile only)* Y/ L, Z2 ]0 h* p/ I2 _
{uid} This value represents either {dpid} or {uid}, in that order of priority. (mobile only)
/ b. O7 r9 U+ c{carrier} Passes the carrier of the people that click your ads. (mobile only)
( R3 Z0 }7 }* C' z# C, r{device} Passes the device of the people that click your ads. (mobile only)" }4 Z0 O7 [8 S" `
{appId} Passes a numeric ID (for Apple) or bundle name (for Google) specific to the mobile app responsible for generating the click. [Example values: “383763″ (Apple) or “com.google.mygoogleapp” (Google)] (mobile only)
+ |' O2 C0 [' E: L( ^0 H* T{appType} Passes a string that outputs the origin or type of application responsible for the click. [Example values: “APP_STORE” (Apple) or “PLAY_STORE” (Google)] (mobile only) StartApp Dynamic Tracking Tokens/Scripts/API4 N$ Y/ V c, W5 q6 r
Tokens Description
7 ?/ b, s4 E$ l2 Vuser_id get the Android ID or IDFA of the user who clicked your ad.9 E! |: y5 D$ \
app_id get the App ID of the publishing app from which every click came.6 T8 h, f" }; r) K
creative_name get the creative name as you inserted it on our portal.0 C) c9 z) K. C4 ^$ B
campaign_id get the campaign ID that was automatically assigned to your campaign on our portal.; e% B, E7 J* X. z! v8 ~
bid_cost get the CPC bid you used for each click. Go2mobi Dynamic Tracking Tokens/Scripts/API
3 Z$ W- y/ {7 u. g" J! S. c+ ] [Tokens Description" c8 G- ^6 N0 s1 D
{clickid} Go2mobi unique click id4 e- N" s/ G: w: S/ {2 |* W
{campaign} Go2mobi campaign id( X& k6 I5 Z* f% E) L2 I4 q
{pln} Exchange placement name
% ?1 w) n1 d+ ]7 D& z" K( e# A, |$ n( D{plid} Exchange placement id. T6 Y" g4 }3 `+ N
{crid} Go2mobi creative id
`1 Y5 ?1 H5 D5 q) |7 N{imp} Impression dimensions (width x height)
f6 E/ G0 ~) b{cc} Exchange country code of user/ {6 S/ a0 y! P' w+ X
{referrer} HTTP referrer url (if applicable)
! ~% v; g. p* W2 d, o$ H; \{referrer_domain} HTTP referrer domain (if applicable)
8 V6 J7 O: f! _4 E7 m, c0 p{isp} Carrier name of user1 W0 W7 d0 f3 B6 O- {* u4 F
{ip} IP address of user
2 z ?% s4 s8 {; M( t{xip} Proxied IP address of user% w, B% E9 k' |6 j* C x
{country} Carrier country of user! r4 z6 N0 X- O2 J0 Y
{region} Carrier region of user, v: u2 w! d. Y; F
{city} Carrier region of user0 p M! N" h% P9 x) A7 N
{agent} Device user agent: A8 L0 I' x9 @) n% Z
{ua_hash} Device user agent SHA1 hash1 ]( U' X0 I+ |3 e: k' H( T
{device_vendor} Device make9 q+ q/ f. p2 d* k+ k
{device_model} Device model
$ e, }' t0 j/ Y{os} Device operating system
7 J+ T" `: G4 t, j{os_verion} Device operating system version' n; t; T7 i5 T. S/ _3 v. O
{year} Device year of release Decisive.is Dynamic Tracking Tokens/Scripts/API$ T5 \/ n' X& [- X1 l) u) ?# i
Macro Field Info9 E' k/ Q3 ~" s) P- [& Z0 w2 p" P
{{{bidhash}}} Unique impression ID (Use this to track conversions/actions)' n0 D, f5 W9 y- Q. f) I; o4 k
{{{ad_id}}} Ad ID (Identifies the ad associated with the impression/click/conversion)
8 s8 }& }" T6 J$ S/ b9 i{{{creative_id}}} Creative ID (Identifies the creative used in the ad)) u1 \ R z2 H- ^* u9 g/ U5 C( m
{{{ad_name}}} Name of campaign
; ?1 Q* A% w$ n5 l( M% o{{{carrier}}} Carrier used by mobile device (Verizon, AT&T, T-Mobile, …). H4 }4 I6 u+ @" J! C4 E
{{{os}}} OS of device (Android, iOS, BlackBerry OS, Windows Phone OS, …)
y% v8 M0 ^# n! O# W) \{{{os_version}}} OS Version (Android 4.0.4, iOS 6.0.2, …)
* a$ {( y, ^) ^* ]1 |4 r5 q# O' j{{{device}}} Device type (iPad, DROID RAZR, Kindle Fire, …)! j F& _( |% s- [) R! v
{{{media}}} app or site
; r7 s; h* y5 f2 M: }" ]{{{country}}} Country of visitor (United States, Mexico, Canada, Germany, …); Y) D O- y4 Y$ {' ]
{{{ip}}} IP address of user
. U6 L7 y8 h* s2 b6 e{{{app}}} Name of app where ad is placed
Y* m: Z5 V! H, _" |/ W{{{site}}} Name of site where ad is placed% v" T# P% d/ e( T9 a9 j
{{{placement}}} Combination of site and app. Name of either site or app where ad is placed.4 ^6 y# {, c1 i, ~7 i3 m( J
{{{ua}}} User agent string
) h2 \# w; j+ `; O q2 h4 e5 s; F" M{{{category}}} IAB Category of site/app
& ~; ]5 P7 {4 A{{{subcategory}}} IAB Subcategory of site/app I/ v! X2 M N
{{{idfa}}} iOS User IDFA Leadbolt Dynamic Tracking Tokens/Scripts/API [TRACK_ID] – Reference ID specified by LeadBolt to reconcile with their own third-party system
. I: `' h6 |( M7 o$ e/ T[CLK_ID] – Click ID as sub1, O" f: Z9 @! _* O- U9 }& U
[PUB_ID] – LeadBolt’s publisher as sub_publisher
) ?* x+ N* @+ k) Y6 f4 y- l6 U[AD_GROUP_ID] – Sub Ad Group as sub_ad_group0 O V/ j9 A1 Y: b1 O0 i0 b, Y1 _
[AD_ID] – Ad ID as sub_ad BuzzCity Dynamic Tracking Tokens/Scripts/API {clickcode} To substitute the unique clickcode value associated with this click+ l2 Q1 U; F8 D1 ?8 K! @ e
{pubid} To substitute the publisher ID associated with this click. You need special privilege to use this parameter. For more information , see PubID filtering.
8 z$ T1 O4 D+ m$ t{random} To substitute a randomly generated value associated with this click
0 ~* X9 s1 y; r) {) u8 [$ `{timestamp} To substitute an unix time value associated with this click. E.g. 1379453899 – Which represents ISO 8601:2013-09-17T21:38:19Z AirPush Dynamic Tracking Tokens/Scripts/API Tokens Description
: R+ O) ]6 c" C( p%guid% GUID is an unique variable generated by Airpush when a click happens. This is automatically generated by Airpush.
/ Z/ x- F% k+ m ?+ o%d% IMEI (MD5 encrypted)3 y& z& D- [9 {
%androidid% Device android id; \; N3 W% h* k3 S" [( G. G0 F
%carrier% Carrier name/ c9 y* Q6 W( w; J
%device% Phone model
- ^# Z9 @0 u7 G) U% s%manufacturer% Device manufacturer name! W$ P& C- `$ D2 h0 Y
%campaignid% Campaign Id ^5 _# F% r- U- U
%creativeid% Creative Id
; [- y0 Q2 ?% K$ E4 q2 t%ip% Device ip address
, Q1 n0 A! |& H. X& ?%state% State
# B& X) [8 n* c3 q%city% City
+ _" c/ q8 _/ j. ]' o/ F% h! A%dapp% App Id
! D7 `4 L2 A7 X: C8 M7 h [$ L%pubid% Application Developer/Advertiser Id8 P8 ~" }6 N5 t9 L {9 s& S, h
%framework% Device OS Version Traffic Force:3 Q" p8 g. L$ K8 |
{site_id} – id of the site on whch the ad is shown( R( r' M& F/ D# j% p0 l8 h
{channel_id} – id of the channel on which the ad is shown8 E* Z8 ^9 \1 [1 z# r. }: E2 Q
{campaign_id} – id of the campaign
+ [" h# g. g+ d/ a( b/ y{group_id} – id of the group
8 [4 V5 G$ d& M1 i j0 L{ad_id} – id of the ad/ g5 l! R6 @6 `7 T6 L5 j# \
{keywords} – list of keywords by which the ad was found& e$ s* a- s: @, \. T* K5 ^
{v_country} – visitor country0 Y. f' X1 A5 d- c5 B6 C9 x
{v_language} – visitor language a" R" D" h2 e/ t# n9 S; |& T
{v_browser} – visitor browser+ S7 Z0 D8 ?% A/ h3 n, w7 h
{v_os} – visitor operating system Traffic Factory:; Q2 w3 q6 I7 \8 X
{campaign.id} Campaign’s id& F1 c: g3 c8 k8 }
{target.bid} Target’s bid0 G+ o& N! k+ B- V: E' V
{banner.id} Banner’s id
; M) m$ H% t# F; F{banner.name} Name of the banner
2 b% r; c, G/ C: i1 Y{banner.size} Size of the banner e.g. "338×235"
% j5 p3 s' W/ z( ]; I{target.name} Campaign’s target name# Z3 j& I$ J- ]7 J$ ]. D
{categories} The page’s categories
- Y2 y, b* R. ^( D{user.country} 3 letters ISO country code of the user’s country. e.g. "FRA" for France% Y1 Y: Z" |# f. G( n! @8 g
{user.browser} User’s web browser# `* b$ C- j9 U
{user.os} User’s operating system AdBucks:
2 M3 y$ E# t% D' B. H5 g+ ~* W{bannertag} : This is a tag that represents your banner. It is created in the Banner Macro Tag field when the banner is uploaded and can be edited later if needed.) z' @% u' }8 P+ r- I2 G1 d! H
{campaigntag} : This is a tag that represents your campaign. It can be changed in the bid editor.3 d8 V, m7 _8 O
{spottag} : This is a tag that represents the spot (page location on the site) your ad appears on. This value is set by AdBucks and cannot be customized.
0 T( H* C6 g9 W; r4 ~5 @{site} : This is a tag that represents the site your ad appears on. This value is set by AdBucks and cannot be customized.
/ Z5 j! o9 X+ l0 ]{width} : This is a tag that represents the width (in pixels) of the ad spot. This value is set by AdBucks and cannot be customized.+ J* |% B' M) `1 k. v
{height} : This is a tag that represents the height (in pixels) of the ad spot. This value is set by AdBucks and cannot be customized.
& W/ O! }" R' j0 u$ g{size} : This is a tag that represents a shortcut equivalent to {width}x{height}.# } R$ _* k2 R8 M3 f
{year} : This is a tag that represents the current 4-digit year (2014).+ e8 p7 m2 ]. Q: d0 M( @, m" k, B
{month} : This is a tag that represents the current 2-digit month (09). Adxpansion:) Y a; Y" r$ G
{zone}5 P2 L- d# B$ Q, H8 e7 ?
{keyword}
) N% E& Y/ L3 D& Z! [" c) d{country} 50onRed:5 c$ R& v" P! Y: ^# ^3 d
{country}, {bid}, {target}, {campaign_id}, {creative_id}, {target_id}, {domain}, and {click_id} 1 @5 W/ |1 q: _0 }7 @1 f
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