之前设置追踪,在token方面设置出错,逛论坛无意发现这篇文章,感觉对新手可能有些用处,有需要的可以看下,除了看token,还可以看下iAmAttila用的流量平台{:soso_e113:}
. x. V* j4 r0 j( n! |2 s- \. ~iAmAttila’s TOP List of Traffic Source TOKENS y; F/ X- q( ^2 N3 c+ I" h( W
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ExoClick Dynamic Tracking Tokens/Scripts/API
! U+ A8 a5 A! F$ F1 T; mTokens Description
% A+ \! ~% l1 @* s/ Z3 H7 ?: S$ {{campaign_id} ID of the campaign.
1 _2 m$ j' i# q H: D. d) P{variation_id} ID of the variation. (Banner or landing page)
/ |9 L* d' c6 X8 Z{src_hostname} Domain name where the ad is displayed.
+ J% o1 j- h8 g& T- ]3 J: S{site_id} ID of the site where the ad is displayed.; R/ R7 @% V. M0 W) b* O
{zone_id} ID of the ad zone where the ad is displayed.
0 h# i' \ x! ?( O5 b2 t T4 E1 y5 u{category_id} ID of the category detected.6 o/ Z9 Y7 p# \. o' J4 G
{country} 3-char country code of the visitor.6 B. L7 ~8 H$ H7 w5 Q7 M
{time} Timestamp, used as a cache buster. MobPartner Dynamic Tracking Tokens/Scripts/API7 S! h/ w7 i) O3 O5 ^* b
Tokens Description0 Y9 c9 w4 O" i; C( J
[=MOBTAG=] Reference ID specified by MobPartner to reconcile with their own system
8 g) J2 o- S A7 ]! o5 t/ T[=DEVICEID=] The UDID of the Android device as device_id
$ j1 J/ m% S% z8 |& ?- a5 D[=ANDROIDID=] The parameter for Android ID as android_id2 S- L" d9 q5 |7 O+ U
[=MACADDRESS=] The MAC address of the Android phone’s wifi adapter as mac_address W1 d# ~" O6 @. e
[=ODIN=] The ODIN of the Android device as odin5 x# w+ `1 A R9 F# d% q4 i8 ~
[=PUBLISHERID=] MobPartner’s publisher ID as sub_publisher k' k- P& T# T8 W5 [! ?% M
[=SERVICEID=] MobPartner’s service ID as sub_site3 f* H! I1 F7 k: H. O" a* N4 S
[=CAMPAIGNID=] Campaign name or ID as sub_campaign% F }7 | @. H( {5 Q/ {
[=ACTIONID=] The action ID as sub_adgroup
4 q, B+ s( V# e- y; `[=CREATIVEID=] Ad name or ID as sub_ad PopADS.net Dynamic Tracking Tokens/Macros/Scripts
4 c, Z1 F% R8 |[WEBSITEID] – ID of the website that was source of the popunder,6 U% A& x6 c. H- U0 I
[KEYWORD] – keyword that was used for keyword targeting,
$ _2 T e6 `6 H4 d- J[CATEGORYID] – ID of category that was used for targeting,
* U# o/ Q$ ~5 n9 |[COUNTRY] – country of the visitor. PopCash Dynamic Tracking Tokens/Macros/Scripts
8 S, F+ X) v! @* O( M. F%siteid% – Site ID/ C7 h4 q& z5 E# h5 H, t
%cc% – Country Code Plugrush Dynamic Tracking Tokens/Macros/Scripts) {; ~' T2 R% h! V. d# v1 N
{$id} – a unique ID of the traffic source/website6 E/ L; n- o% q8 z
{$cc} – two letter country code of the visitor
1 k# J8 ]! H4 I* g" @6 m{$category} – the category of the traffic source/website
' p# A+ e* @, I{$domain} – the domain of the traffic source/website" o+ ?, C2 b& J: x. Q
{$trafficsource} – type of the traffic source (babelog, blog, dump, mgp, tgp or tube)' ]* M; n( ?9 U p
{$ad_id} – a unique ID of your ad (works on PlugTraffic only)
: ]6 P2 [( J3 Y* k; |: }" F{$ad_ref} – your internal ad reference (works on PlugTraffic only) SiteScout Dynamic Tracking Tokens/Scripts/API
: O$ s7 k" L& v8 h* zTokens Description: F H1 T1 c6 T1 | t2 {' q
{adId} Passes the unique ID # of the ad that was clicked.: i2 ^( D% G* H3 R, N1 t3 W
{siteId} Passes the unique ID # of the site where your ad was clicked. e# F- Q* v$ j6 N
{campaignId} Passes the unique ID # of the campaign that received the click.
8 i5 g( v: [9 i9 h{networkId} Passes the unique ID # of the exchange where your ad was clicked.; f6 b$ @# A$ o4 |' J0 z2 \
{postbackId} Passes the unique ID # of the visitor that clicked your ad.
, p! _/ Y @2 w{domain} Passes the domain name where your ad was clicked.
- U( ?: |# l9 k, ~& M+ p" @% [{pageUrl} Passes the URL of the page where your ad was clicked.
8 _% c8 O R4 p) I{demographicIds} Passes the ID(s) of the applicable audience segments.+ `/ |$ U0 S |3 ]% r
{contextualIds} Passes the ID(s) of the applicable contextual categories.
8 `% ~" ~) x E( p8 u{dpid} SHA1 hashed platform-specific ID (e.g., Android ID or UDID for iOS). (mobile only)
7 [3 x$ H& T; p! h* M2 e! a{did} SHA1 hashed device ID; IMEI when available, or else MEID or ESN. (mobile only)& G X5 F9 u3 P0 P' t6 r9 |
{uid} This value represents either {dpid} or {uid}, in that order of priority. (mobile only)
) g4 }$ _ L5 ^# k5 U# A3 L2 s1 F{carrier} Passes the carrier of the people that click your ads. (mobile only)
! Z0 x$ b. ~# l. M( ^/ T# @1 V{device} Passes the device of the people that click your ads. (mobile only)
6 |% ?6 E4 e* n: R{appId} Passes a numeric ID (for Apple) or bundle name (for Google) specific to the mobile app responsible for generating the click. [Example values: “383763″ (Apple) or “com.google.mygoogleapp” (Google)] (mobile only). J; |! w* n* M! `
{appType} Passes a string that outputs the origin or type of application responsible for the click. [Example values: “APP_STORE” (Apple) or “PLAY_STORE” (Google)] (mobile only) StartApp Dynamic Tracking Tokens/Scripts/API! H0 Y- E6 f* V
Tokens Description
2 c0 v4 N3 o) E" \0 guser_id get the Android ID or IDFA of the user who clicked your ad.8 X( ]. W, x6 ~: N
app_id get the App ID of the publishing app from which every click came.
) n; B8 {; \6 w% Z; M ucreative_name get the creative name as you inserted it on our portal.4 }1 }/ k+ a- Q% W$ k& G
campaign_id get the campaign ID that was automatically assigned to your campaign on our portal.
: b8 w' _, |7 F+ W6 y8 \$ ]bid_cost get the CPC bid you used for each click. Go2mobi Dynamic Tracking Tokens/Scripts/API( \' N% G( A& n7 ?. O+ Y1 M
Tokens Description
7 L2 _7 X. o! E& f) F{clickid} Go2mobi unique click id: @3 U1 ^2 [# T" F/ x1 n+ X
{campaign} Go2mobi campaign id
- p5 b# w0 e0 ~, k2 p D3 i/ H( [/ L{pln} Exchange placement name! I: v8 l% u9 Y9 R8 i7 U
{plid} Exchange placement id
0 V! `; T) L% \! D8 u) D{crid} Go2mobi creative id; S- a. k1 y$ M/ a1 g4 |
{imp} Impression dimensions (width x height)- v. L# ]9 B, P& E: Z! O
{cc} Exchange country code of user
9 [8 t& R- D1 x# M! V( r( ~7 ], V{referrer} HTTP referrer url (if applicable)
3 u) X, O) H+ k: ]{referrer_domain} HTTP referrer domain (if applicable)
- }3 E+ @3 U7 ^9 {" n{isp} Carrier name of user
5 B0 P# n$ j( J. p! S. H$ F{ip} IP address of user9 I/ @" m1 e" i
{xip} Proxied IP address of user
* i9 x4 K, ?( l: t{country} Carrier country of user
; K& M$ d \ X+ @{region} Carrier region of user
. S' d% P: \3 S- Y9 ^2 k{city} Carrier region of user+ n/ N& G `& c. p; U: [
{agent} Device user agent
' c& T8 u# H* J{ua_hash} Device user agent SHA1 hash
i* Y6 O# o' }{device_vendor} Device make s7 b8 y. L& t0 d
{device_model} Device model
5 Y4 ^/ A9 T/ T7 D) m: I{os} Device operating system6 n" m) m% |0 {( m. v. d" A+ z
{os_verion} Device operating system version
7 b2 [ H5 Y" Y; V( o{year} Device year of release Decisive.is Dynamic Tracking Tokens/Scripts/API
# `7 r: E7 _: h2 V. B: y) hMacro Field Info, x: _5 @& B% J, P/ Y% P: ?6 Q" q
{{{bidhash}}} Unique impression ID (Use this to track conversions/actions)$ S" I% r: ^4 a, n
{{{ad_id}}} Ad ID (Identifies the ad associated with the impression/click/conversion)8 I" [# L3 A8 |8 C3 V0 S
{{{creative_id}}} Creative ID (Identifies the creative used in the ad)
# K/ I2 F, @0 c c Y7 h' x* T2 m% E7 N! Q{{{ad_name}}} Name of campaign; C2 ?8 A. g7 \
{{{carrier}}} Carrier used by mobile device (Verizon, AT&T, T-Mobile, …)
7 W. m/ D- x3 |6 D# a5 t5 q{{{os}}} OS of device (Android, iOS, BlackBerry OS, Windows Phone OS, …)
6 F1 C5 P. V, j L, f+ g X4 v{{{os_version}}} OS Version (Android 4.0.4, iOS 6.0.2, …)
1 ?% X5 F) A" Y. t, u{{{device}}} Device type (iPad, DROID RAZR, Kindle Fire, …)
8 U& u3 ?6 Y2 Y# n& X4 t6 Y{{{media}}} app or site+ y/ y& a6 V( f$ G4 M9 `
{{{country}}} Country of visitor (United States, Mexico, Canada, Germany, …). s+ y" e u+ R$ Q* D' s* N
{{{ip}}} IP address of user2 O+ q* X) l/ f# i4 s) ], ?. H
{{{app}}} Name of app where ad is placed1 |. k3 V- \& n" W. I2 t& z) J
{{{site}}} Name of site where ad is placed$ C. ^6 i. S( p& f k0 D* P
{{{placement}}} Combination of site and app. Name of either site or app where ad is placed.+ H; v( m2 w% ?- q w
{{{ua}}} User agent string
: n& c4 ?! z* e- X& f; l{{{category}}} IAB Category of site/app
5 }- |( `" t6 v* O- g{{{subcategory}}} IAB Subcategory of site/app& _' e0 {* h! w2 h9 H" G% B) Z
{{{idfa}}} iOS User IDFA Leadbolt Dynamic Tracking Tokens/Scripts/API [TRACK_ID] – Reference ID specified by LeadBolt to reconcile with their own third-party system2 [2 w* u8 N* j! w" f+ m p
[CLK_ID] – Click ID as sub1
# S( k7 A7 B, I9 A# z[PUB_ID] – LeadBolt’s publisher as sub_publisher; a* r. Y4 g- v1 i) M2 f. V
[AD_GROUP_ID] – Sub Ad Group as sub_ad_group1 c& M% x- Z: `; |& [3 t+ ]
[AD_ID] – Ad ID as sub_ad BuzzCity Dynamic Tracking Tokens/Scripts/API {clickcode} To substitute the unique clickcode value associated with this click+ Z. L3 i; m6 {- r2 J
{pubid} To substitute the publisher ID associated with this click. You need special privilege to use this parameter. For more information , see PubID filtering.- t' U# ^2 g" U( }8 Z, L( I9 o
{random} To substitute a randomly generated value associated with this click
& s8 Q; F+ R+ P# U! O{timestamp} To substitute an unix time value associated with this click. E.g. 1379453899 – Which represents ISO 8601:2013-09-17T21:38:19Z AirPush Dynamic Tracking Tokens/Scripts/API Tokens Description& K5 i( U8 i! K# f6 t+ z
%guid% GUID is an unique variable generated by Airpush when a click happens. This is automatically generated by Airpush.3 |& r# M/ U: ?4 [, r$ A6 B7 e
%d% IMEI (MD5 encrypted)7 t/ j0 x% m p9 n- m. c- ?
%androidid% Device android id6 y# I4 x6 ^' l5 R' s
%carrier% Carrier name
# n r$ `" E* v7 k%device% Phone model7 o- g8 O& W7 e4 v; @% x
%manufacturer% Device manufacturer name
$ e* S* A0 m5 L; j%campaignid% Campaign Id
! G" ~+ O& M, {6 @0 K; Q%creativeid% Creative Id
n, d" O j# @& M9 `. \%ip% Device ip address1 Z3 S9 I( {! H7 |! T0 O
%state% State
]: S4 g2 G c( H1 P. A%city% City3 q& k* t7 b* A) Q# p4 l+ J; N9 A
%dapp% App Id
; q- e# e+ h( @0 J%pubid% Application Developer/Advertiser Id: s5 q, |3 d& ^+ v0 j
%framework% Device OS Version Traffic Force:7 x+ l' |5 u/ X- M3 | J/ V
{site_id} – id of the site on whch the ad is shown6 L1 j1 | h; }2 |- v
{channel_id} – id of the channel on which the ad is shown. E @2 t1 i' z4 s" O/ T
{campaign_id} – id of the campaign
( E& W: f4 y. V5 ^# v' o; m) N{group_id} – id of the group
1 ^8 z6 I6 W# ^- l: w{ad_id} – id of the ad( ^/ q! e* F* F; a
{keywords} – list of keywords by which the ad was found
: M. s/ u3 R+ d4 q, S2 [! Z{v_country} – visitor country" S. }* ]3 h- @- ?, v9 W
{v_language} – visitor language0 T( C1 s# r) Z
{v_browser} – visitor browser
; N- g: P0 s6 Q" Q. @{v_os} – visitor operating system Traffic Factory:
1 ^2 ^2 ~% }2 X' R( w8 H, M) W{campaign.id} Campaign’s id$ ^* I3 q" O! S* B) l
{target.bid} Target’s bid
8 r* U M, Q- _: _/ T0 s0 x{banner.id} Banner’s id
% g% S) p' {1 h6 {{banner.name} Name of the banner/ a H$ S9 a" n8 _
{banner.size} Size of the banner e.g. "338×235"
; E2 J3 D6 C+ J{target.name} Campaign’s target name
1 \, W- p# l. }0 N$ l2 U{categories} The page’s categories m! T8 p( X# X) P
{user.country} 3 letters ISO country code of the user’s country. e.g. "FRA" for France. B# \" L6 h: x6 T* `$ e: s
{user.browser} User’s web browser
! Y( f% K. |, y8 A4 ]8 w/ y. Y8 v{user.os} User’s operating system AdBucks:8 I2 J( X8 u U g- o: Z
{bannertag} : This is a tag that represents your banner. It is created in the Banner Macro Tag field when the banner is uploaded and can be edited later if needed.
& |8 x$ |6 o& w! `& g{campaigntag} : This is a tag that represents your campaign. It can be changed in the bid editor.2 n, U' s4 T6 V( b) q5 |- ^
{spottag} : This is a tag that represents the spot (page location on the site) your ad appears on. This value is set by AdBucks and cannot be customized.
8 C% S8 e' s' H/ w3 {{site} : This is a tag that represents the site your ad appears on. This value is set by AdBucks and cannot be customized.
* X# M( ^( p" i2 v2 |{width} : This is a tag that represents the width (in pixels) of the ad spot. This value is set by AdBucks and cannot be customized.
9 p+ [' A4 y, y1 {* `& V( j+ l{height} : This is a tag that represents the height (in pixels) of the ad spot. This value is set by AdBucks and cannot be customized.9 K9 Z( R3 L0 T* C# [0 C! m
{size} : This is a tag that represents a shortcut equivalent to {width}x{height}.& z: Z, R, D |$ u' E, ~
{year} : This is a tag that represents the current 4-digit year (2014).9 d& T* m6 A! x
{month} : This is a tag that represents the current 2-digit month (09). Adxpansion:
0 n) ~# H& w; G* \$ C$ X: K{zone}
3 ~% X; B6 E d% Y+ G( M{keyword}
# j$ a+ c' e2 F{country} 50onRed:9 u, k2 t- [& q* |8 X
{country}, {bid}, {target}, {campaign_id}, {creative_id}, {target_id}, {domain}, and {click_id} ' G4 ]& G8 H e* A3 d
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