之前设置追踪，在token方面设置出错，逛论坛无意发现这篇文章，感觉对新手可能有些用处，有需要的可以看下，除了看token,还可以看下iAmAttila用的流量平台{:soso_e113:} 0 _' t/ w8 [) I* B# I
iAmAttila’s TOP List of Traffic Source TOKENS ! X j* `9 \. }: Q
9 B1 Z% G! @- Y1 e5 b) rExoClick Dynamic Tracking Tokens/Scripts/API5 H! A ]5 p+ C
Tokens Description
9 `8 t w5 H0 h& H/ Y{campaign_id} ID of the campaign.
% T, \4 f: p0 |# ^" \{variation_id} ID of the variation. (Banner or landing page)* n: I i3 d+ e4 W! y' Y8 Z
{src_hostname} Domain name where the ad is displayed.; Z: v8 B. [( n* f1 H* ~4 _
{site_id} ID of the site where the ad is displayed.1 [4 t' d8 B! H. S; F$ _
{zone_id} ID of the ad zone where the ad is displayed.8 I H# |2 o7 C4 O3 a3 I
{category_id} ID of the category detected." x) _; [5 p4 U
{country} 3-char country code of the visitor.: P. ]# U0 j7 L3 T1 I1 [5 }
{time} Timestamp, used as a cache buster. MobPartner Dynamic Tracking Tokens/Scripts/API) E b# \$ P4 J4 p! i/ |+ F: b
Tokens Description
, i0 ?2 q( ^! P/ t5 c[=MOBTAG=] Reference ID specified by MobPartner to reconcile with their own system0 [. u+ R3 B( L# z* a
[=DEVICEID=] The UDID of the Android device as device_id
p8 l0 g9 _3 i[=ANDROIDID=] The parameter for Android ID as android_id' ` |) u& P+ q, E, C/ G; o/ z
[=MACADDRESS=] The MAC address of the Android phone’s wifi adapter as mac_address
" r$ T$ [ b3 Y9 P7 P; P[=ODIN=] The ODIN of the Android device as odin
) D% P4 M D7 c0 h[=PUBLISHERID=] MobPartner’s publisher ID as sub_publisher
4 \' ], A1 R& ~* x; A" E[=SERVICEID=] MobPartner’s service ID as sub_site
# ^1 t% ^( m: z# b* C[=CAMPAIGNID=] Campaign name or ID as sub_campaign; _0 C$ c# N: h" p7 @. W
[=ACTIONID=] The action ID as sub_adgroup
3 g: i8 t1 T/ f( _1 k0 _; `[=CREATIVEID=] Ad name or ID as sub_ad PopADS.net Dynamic Tracking Tokens/Macros/Scripts : e2 m6 n% B8 ^7 t- j
[WEBSITEID] – ID of the website that was source of the popunder," y: ]/ l. m, f0 j( z! ~- V8 P
[KEYWORD] – keyword that was used for keyword targeting,) {, X0 ^/ R0 {
[CATEGORYID] – ID of category that was used for targeting,
$ H5 d: s/ P2 e. e2 G7 h8 v[COUNTRY] – country of the visitor. PopCash Dynamic Tracking Tokens/Macros/Scripts
$ {3 o5 P# o/ O' Z5 _%siteid% – Site ID
0 _$ W/ r% V2 A" Z0 k2 ]%cc% – Country Code Plugrush Dynamic Tracking Tokens/Macros/Scripts
2 f5 U y/ O$ g+ F7 P; B6 Y{$id} – a unique ID of the traffic source/website0 g; \ `/ K7 [
{$cc} – two letter country code of the visitor$ V5 v! d8 b$ w/ S; J" o
{$category} – the category of the traffic source/website; i5 ~2 P& X$ q! J& N, R3 `" }- O
{$domain} – the domain of the traffic source/website
! c6 }: C; m, ?* _{$trafficsource} – type of the traffic source (babelog, blog, dump, mgp, tgp or tube) G+ t' _5 T+ \9 b: ]. q; C8 o
{$ad_id} – a unique ID of your ad (works on PlugTraffic only)+ `$ N9 B- Y5 y* x% Y( G9 O; B
{$ad_ref} – your internal ad reference (works on PlugTraffic only) SiteScout Dynamic Tracking Tokens/Scripts/API
8 S2 i- s2 z- i( T1 A0 {2 `$ _) }Tokens Description" `5 [3 \9 E0 \
{adId} Passes the unique ID # of the ad that was clicked.
0 U* Z% c! s7 c2 y# a{siteId} Passes the unique ID # of the site where your ad was clicked.- u9 S' {& g. G2 \# A* B0 c) z
{campaignId} Passes the unique ID # of the campaign that received the click.
/ `" H# r4 K' g3 x{networkId} Passes the unique ID # of the exchange where your ad was clicked.
* d: G+ s: Y+ H4 Q{postbackId} Passes the unique ID # of the visitor that clicked your ad.0 z( V, ]3 q% u( O0 G' u/ o
{domain} Passes the domain name where your ad was clicked.
% w' x0 c: K2 R: w% B7 L& m{pageUrl} Passes the URL of the page where your ad was clicked.
, {3 O: C. x$ X& m |2 t8 a) c9 [+ b{demographicIds} Passes the ID(s) of the applicable audience segments.
6 O; w) W/ ?' u( o2 ~2 P{contextualIds} Passes the ID(s) of the applicable contextual categories." g7 K Y0 N3 s4 W
{dpid} SHA1 hashed platform-specific ID (e.g., Android ID or UDID for iOS). (mobile only): i8 k/ g9 W) G8 j. o5 G+ }
{did} SHA1 hashed device ID; IMEI when available, or else MEID or ESN. (mobile only)# q/ y5 N( ~ H) A+ w5 U5 Q
{uid} This value represents either {dpid} or {uid}, in that order of priority. (mobile only)
# B/ }; R. T- i V+ b1 Q{carrier} Passes the carrier of the people that click your ads. (mobile only)" z2 T% F' V' c+ g% w% Z
{device} Passes the device of the people that click your ads. (mobile only)
* |: n) L5 |, `+ q5 _{appId} Passes a numeric ID (for Apple) or bundle name (for Google) specific to the mobile app responsible for generating the click. [Example values: “383763″ (Apple) or “com.google.mygoogleapp” (Google)] (mobile only)
( ?, K" I0 }7 q& O{appType} Passes a string that outputs the origin or type of application responsible for the click. [Example values: “APP_STORE” (Apple) or “PLAY_STORE” (Google)] (mobile only) StartApp Dynamic Tracking Tokens/Scripts/API% a4 q9 |3 b1 h, l
Tokens Description
* |4 t/ A \3 D" @user_id get the Android ID or IDFA of the user who clicked your ad.# g) B6 @: L) O8 ^
app_id get the App ID of the publishing app from which every click came.
6 r" q- Q* w0 Hcreative_name get the creative name as you inserted it on our portal.& |" s( ]" ~) z1 n8 T% Q8 s
campaign_id get the campaign ID that was automatically assigned to your campaign on our portal.
9 A) q# r; y" }9 }bid_cost get the CPC bid you used for each click. Go2mobi Dynamic Tracking Tokens/Scripts/API' w" P& q, L2 b9 g- |: J2 j- i
Tokens Description
3 s% l8 S# ]1 t/ J0 F/ n2 S{clickid} Go2mobi unique click id
5 W4 P1 s; X7 X# Q, W{campaign} Go2mobi campaign id+ o5 n7 q1 r' [2 s: D
{pln} Exchange placement name( k Q$ b1 {6 h! N
{plid} Exchange placement id
1 x' l* D. L0 z{crid} Go2mobi creative id) z0 k C: x+ O3 _5 s. P* d
{imp} Impression dimensions (width x height)
" F+ S) M) {+ ~# [{cc} Exchange country code of user
8 T+ F; W( _- l: ? {4 v* }{referrer} HTTP referrer url (if applicable)$ m9 {( ]5 e4 _$ f
{referrer_domain} HTTP referrer domain (if applicable)7 F* f! j. ]) z
{isp} Carrier name of user) c* ?$ j& y2 m3 A( @8 T3 ^
{ip} IP address of user
+ Y+ F8 l) F. z) ` _{xip} Proxied IP address of user- ]2 R2 o5 g# V. D
{country} Carrier country of user; _6 a8 t. p; }' Q1 S
{region} Carrier region of user
( B" r/ x. U( \% J" f{city} Carrier region of user
3 p: x9 v2 G4 l1 J7 G+ a. y) c{agent} Device user agent5 ^+ U! s* J1 ]( @0 d
{ua_hash} Device user agent SHA1 hash: H3 o7 \% L& w( V5 F
{device_vendor} Device make
; S7 V5 D$ Y. p& J# S1 {% H{device_model} Device model1 ~- V- C( n# h9 F: i
{os} Device operating system% l3 ^' t+ _8 x9 A: q
{os_verion} Device operating system version& M( e. ^6 s3 L
{year} Device year of release Decisive.is Dynamic Tracking Tokens/Scripts/API1 }: Y4 ]# j" G6 i3 d: q5 F
Macro Field Info
) q! }2 W [/ E7 @* e/ Z{{{bidhash}}} Unique impression ID (Use this to track conversions/actions)7 U5 F8 O* k7 _- j6 p
{{{ad_id}}} Ad ID (Identifies the ad associated with the impression/click/conversion)- a) a. [$ r: O% |1 j
{{{creative_id}}} Creative ID (Identifies the creative used in the ad)5 e2 a- `) a) `7 k
{{{ad_name}}} Name of campaign
* q7 B4 I& ^' Q7 T5 r2 \# f* _{{{carrier}}} Carrier used by mobile device (Verizon, AT&T, T-Mobile, …)
2 m" |, v7 b: e7 r+ T{{{os}}} OS of device (Android, iOS, BlackBerry OS, Windows Phone OS, …)) b5 c ? ?* d/ q: e0 U* A
{{{os_version}}} OS Version (Android 4.0.4, iOS 6.0.2, …)
" Y2 z" b) P( c{{{device}}} Device type (iPad, DROID RAZR, Kindle Fire, …) z, J8 v- |! y- t5 n3 S
{{{media}}} app or site( R5 i; _6 u, v# ?' T6 Z& f3 M
{{{country}}} Country of visitor (United States, Mexico, Canada, Germany, …)
) z e4 ], b; ^7 B{{{ip}}} IP address of user
k2 S0 y2 `3 z ^; c1 R{{{app}}} Name of app where ad is placed
1 S7 f. C6 X; L1 c5 h{{{site}}} Name of site where ad is placed
& C/ {# a# B6 D% S: j8 Z6 z' Q{{{placement}}} Combination of site and app. Name of either site or app where ad is placed.
% u! r$ \" k4 n7 b! A) b{{{ua}}} User agent string
* D# e- R0 l' J{{{category}}} IAB Category of site/app8 `+ k7 _2 K0 h) ^: Y5 r
{{{subcategory}}} IAB Subcategory of site/app
h! ]- {+ j( L- P1 K( F: P; ^( Q{{{idfa}}} iOS User IDFA Leadbolt Dynamic Tracking Tokens/Scripts/API [TRACK_ID] – Reference ID specified by LeadBolt to reconcile with their own third-party system
K5 h- v/ L3 _" T# O6 s4 G E[CLK_ID] – Click ID as sub16 L* i- l! X! B. {* b8 c/ G
[PUB_ID] – LeadBolt’s publisher as sub_publisher- M' W: D+ j3 @- }' c$ L7 Z
[AD_GROUP_ID] – Sub Ad Group as sub_ad_group
6 _7 L" X" U6 W5 J2 l$ @! N[AD_ID] – Ad ID as sub_ad BuzzCity Dynamic Tracking Tokens/Scripts/API {clickcode} To substitute the unique clickcode value associated with this click
2 {- a4 @; G& k$ r+ z0 m{pubid} To substitute the publisher ID associated with this click. You need special privilege to use this parameter. For more information , see PubID filtering.9 ]6 s Q' }8 h6 G/ G- S3 h
{random} To substitute a randomly generated value associated with this click
" ?5 p' }! c* Y$ |' g" o$ }# A# i/ Q{timestamp} To substitute an unix time value associated with this click. E.g. 1379453899 – Which represents ISO 8601:2013-09-17T21:38:19Z AirPush Dynamic Tracking Tokens/Scripts/API Tokens Description
! C% {( v t/ }; T, s& H%guid% GUID is an unique variable generated by Airpush when a click happens. This is automatically generated by Airpush.& a7 l+ q: K' o( |9 Q+ `
%d% IMEI (MD5 encrypted)
+ g( g: t( D9 K5 r" ]+ ]' ~9 c3 H%androidid% Device android id
2 u6 k) W4 k* i* F%carrier% Carrier name) N/ f$ b" R5 |) m" t
%device% Phone model
) ]/ c0 c. m4 [1 F4 A%manufacturer% Device manufacturer name! C: ?+ Z8 O* o% O; h; Z" h9 \
%campaignid% Campaign Id
/ {/ l8 I O! D, f, r9 m5 p4 c%creativeid% Creative Id
8 T% z* n' ]0 v1 O- i%ip% Device ip address o& d; u) }1 d* l; c
%state% State0 L( K+ X: J1 B& w) f1 B( j6 ~' u0 G
%city% City7 c. F5 y4 _* r9 W( Q
%dapp% App Id
& z5 H3 t2 ^/ G! n B4 a6 b4 G%pubid% Application Developer/Advertiser Id* i# T" Q& I& o3 E2 }! C: t2 q
%framework% Device OS Version Traffic Force:
+ ]) a# U2 v! F1 v4 \$ W{site_id} – id of the site on whch the ad is shown
4 ?8 J+ x9 m2 x* w) U# t, E{channel_id} – id of the channel on which the ad is shown6 } c! c; }2 t5 f( b# x) i' I
{campaign_id} – id of the campaign7 q+ ]% l- s0 m+ ]1 j' T
{group_id} – id of the group
# j/ _6 P& u6 i+ M1 e) A3 X{ad_id} – id of the ad, z- D/ ]( {) `' D
{keywords} – list of keywords by which the ad was found" }& k( t8 o- m& s& y g: W) \; f+ S
{v_country} – visitor country4 I6 I/ F+ g& [3 E
{v_language} – visitor language
9 n6 h2 h1 i; Q8 `, P{v_browser} – visitor browser0 F. `; C5 |7 L: ~* U6 Q( u1 c
{v_os} – visitor operating system Traffic Factory:
( F7 I: E, _4 t3 y{campaign.id} Campaign’s id
! |5 u7 r3 h7 S$ S, w{target.bid} Target’s bid
% r& [) D' y0 F$ s. X{banner.id} Banner’s id
) O# r& p5 R" p X{banner.name} Name of the banner+ L' B) I3 k) {6 A2 @+ h
{banner.size} Size of the banner e.g. "338×235"
* Y9 Z$ M5 e2 W0 q0 N* e{target.name} Campaign’s target name
% B; w8 i1 o b7 v{categories} The page’s categories
& M; a7 G) ~4 b* G3 h+ \( y{user.country} 3 letters ISO country code of the user’s country. e.g. "FRA" for France
$ F( d8 G8 X3 \3 U y9 b/ a{user.browser} User’s web browser
K- F1 I: k4 q& x# M! H{user.os} User’s operating system AdBucks:* H. J5 a- C3 R9 @. O1 i
{bannertag} : This is a tag that represents your banner. It is created in the Banner Macro Tag field when the banner is uploaded and can be edited later if needed.
5 e y# T$ W5 S7 f{campaigntag} : This is a tag that represents your campaign. It can be changed in the bid editor.; ^# Z8 h; @+ n% T+ }# F) e8 ?3 s
{spottag} : This is a tag that represents the spot (page location on the site) your ad appears on. This value is set by AdBucks and cannot be customized.
' e, a: S3 C/ k4 ^+ A% o$ ~{site} : This is a tag that represents the site your ad appears on. This value is set by AdBucks and cannot be customized.3 A) o& H% x0 C" l1 i- J+ e
{width} : This is a tag that represents the width (in pixels) of the ad spot. This value is set by AdBucks and cannot be customized.0 v, N/ M9 E8 A$ z% L0 s3 \
{height} : This is a tag that represents the height (in pixels) of the ad spot. This value is set by AdBucks and cannot be customized.7 i3 D) `5 I/ [. f6 P* G |
{size} : This is a tag that represents a shortcut equivalent to {width}x{height}.
% m3 I Q, H: {8 q& j{year} : This is a tag that represents the current 4-digit year (2014).+ E+ M$ M( O/ D4 G, J6 z6 U( M
{month} : This is a tag that represents the current 2-digit month (09). Adxpansion:1 \; g% E3 f2 C" ?& z; C7 y1 N
{zone}9 Z7 m5 I6 S1 i* h- ?9 t
{keyword}& }: L; z: H# m+ o* [" I0 X2 Y
{country} 50onRed:
' O9 y& V: A8 q1 ] ]{country}, {bid}, {target}, {campaign_id}, {creative_id}, {target_id}, {domain}, and {click_id} $ L( p4 S% g6 o
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