之前设置追踪,在token方面设置出错,逛论坛无意发现这篇文章,感觉对新手可能有些用处,有需要的可以看下,除了看token,还可以看下iAmAttila用的流量平台{:soso_e113:} ) @3 a2 @- b# J7 h
iAmAttila’s TOP List of Traffic Source TOKENS ; v7 a5 \1 }2 v7 V; \5 D
: Y& n1 |$ E& \! G5 l5 N9 U
ExoClick Dynamic Tracking Tokens/Scripts/API1 {- e z$ X+ Z. Z# Z
Tokens Description
. l v3 K* I# Q G5 M{campaign_id} ID of the campaign.
( O9 ]% a7 a, \* |4 t5 b{variation_id} ID of the variation. (Banner or landing page)
' H/ t" W- H8 m* d5 I* ^2 ], [{src_hostname} Domain name where the ad is displayed.
! E4 ^6 g. F; `! O n9 X4 a{site_id} ID of the site where the ad is displayed.- S4 F9 N7 a( h5 x
{zone_id} ID of the ad zone where the ad is displayed.' G. e8 r) L- _( _6 y! O( ?
{category_id} ID of the category detected., d. x- w' U" R8 m. E: D
{country} 3-char country code of the visitor.) `+ t+ @3 w/ ^4 C1 d
{time} Timestamp, used as a cache buster. MobPartner Dynamic Tracking Tokens/Scripts/API$ k( u$ o! r* h
Tokens Description
* k5 r! b1 B0 {( r- T) W0 b: m[=MOBTAG=] Reference ID specified by MobPartner to reconcile with their own system: ^+ ~; E( X7 J% x9 y# z- |7 y
[=DEVICEID=] The UDID of the Android device as device_id3 Z: F" H4 V5 v$ r* u, \
[=ANDROIDID=] The parameter for Android ID as android_id
3 a, W2 E% l; _( T% Y* B4 a[=MACADDRESS=] The MAC address of the Android phone’s wifi adapter as mac_address% U7 y- D r' J# G; h
[=ODIN=] The ODIN of the Android device as odin# Z- T' `5 ]$ N: x. ^1 A/ x
[=PUBLISHERID=] MobPartner’s publisher ID as sub_publisher
& w. \! X9 }6 B' p* [1 p4 M[=SERVICEID=] MobPartner’s service ID as sub_site/ g. X: Z, B8 u1 k$ ]
[=CAMPAIGNID=] Campaign name or ID as sub_campaign
, Z4 k) o4 T. Y8 L( ~[=ACTIONID=] The action ID as sub_adgroup$ i0 n5 f% A+ Y1 ~: t9 b; D
[=CREATIVEID=] Ad name or ID as sub_ad PopADS.net Dynamic Tracking Tokens/Macros/Scripts 7 W* `2 a$ h. k# D# `- _
[WEBSITEID] – ID of the website that was source of the popunder,% ?( A7 H0 e! i7 h; I7 P3 a
[KEYWORD] – keyword that was used for keyword targeting,
* x& [ n( R) d J[CATEGORYID] – ID of category that was used for targeting,% a( I! H$ U- `* H e1 i, L
[COUNTRY] – country of the visitor. PopCash Dynamic Tracking Tokens/Macros/Scripts
' Y& K7 G7 o; @- ~* |! e. g%siteid% – Site ID1 D% I1 l- M: E! P2 C: N+ D( ]
%cc% – Country Code Plugrush Dynamic Tracking Tokens/Macros/Scripts! d$ a. V4 u+ c/ Q
{$id} – a unique ID of the traffic source/website
( K$ g. i2 ?6 N. F; {' A{$cc} – two letter country code of the visitor
5 p0 }6 z {' _* f9 y{$category} – the category of the traffic source/website; w, h% q0 [) ] T; s/ `
{$domain} – the domain of the traffic source/website4 i/ O. K8 \2 e6 C- r/ }8 M
{$trafficsource} – type of the traffic source (babelog, blog, dump, mgp, tgp or tube)
1 B5 h9 N- s0 _& _( ~, z{$ad_id} – a unique ID of your ad (works on PlugTraffic only)! x4 }; _" b9 A6 H
{$ad_ref} – your internal ad reference (works on PlugTraffic only) SiteScout Dynamic Tracking Tokens/Scripts/API
& u- [! V( Y# }# a7 |0 t$ L) }Tokens Description
& n) J9 `. p' o" o2 O{adId} Passes the unique ID # of the ad that was clicked.
( A' w/ V/ s7 c{siteId} Passes the unique ID # of the site where your ad was clicked.
. U, v; k, s7 n, t9 \{campaignId} Passes the unique ID # of the campaign that received the click.
, o- s6 f J1 t5 W% r( Z+ V{networkId} Passes the unique ID # of the exchange where your ad was clicked.
) ~4 a. t5 @) }; R{postbackId} Passes the unique ID # of the visitor that clicked your ad.
1 K- q' }5 Z/ c: _& S{domain} Passes the domain name where your ad was clicked.
3 z5 _* b) R% s$ k{pageUrl} Passes the URL of the page where your ad was clicked.3 z a2 e) T8 T4 q6 j( Q3 U( \; M
{demographicIds} Passes the ID(s) of the applicable audience segments.& q1 K% ^, U1 n2 T+ P* Y0 o
{contextualIds} Passes the ID(s) of the applicable contextual categories.
- Z' r$ V9 _4 c5 V; ]' r. R{dpid} SHA1 hashed platform-specific ID (e.g., Android ID or UDID for iOS). (mobile only)
4 t8 ~: U) i9 y& ]4 j$ A# C4 y1 H{did} SHA1 hashed device ID; IMEI when available, or else MEID or ESN. (mobile only)# C1 d! t/ }7 H( V& u+ ~
{uid} This value represents either {dpid} or {uid}, in that order of priority. (mobile only)( w/ ?* o& j7 g* H
{carrier} Passes the carrier of the people that click your ads. (mobile only)
4 m5 t. P1 ~% C2 m7 T% h{device} Passes the device of the people that click your ads. (mobile only) P P3 `7 p. F, Y, W) s# D9 H
{appId} Passes a numeric ID (for Apple) or bundle name (for Google) specific to the mobile app responsible for generating the click. [Example values: “383763″ (Apple) or “com.google.mygoogleapp” (Google)] (mobile only)/ t! j/ J' J" Q( }) k# h/ x
{appType} Passes a string that outputs the origin or type of application responsible for the click. [Example values: “APP_STORE” (Apple) or “PLAY_STORE” (Google)] (mobile only) StartApp Dynamic Tracking Tokens/Scripts/API: o; k9 W9 `/ n9 }9 S
Tokens Description d7 W! n6 ~. P. a
user_id get the Android ID or IDFA of the user who clicked your ad.. R/ ~6 o+ q$ P8 J
app_id get the App ID of the publishing app from which every click came.$ P( I: e5 i7 \- p; X
creative_name get the creative name as you inserted it on our portal.; Z1 s: W- ?3 z, ^" P$ Q' s- |
campaign_id get the campaign ID that was automatically assigned to your campaign on our portal.
" k# E1 V2 ?+ Q4 a8 \* z- ibid_cost get the CPC bid you used for each click. Go2mobi Dynamic Tracking Tokens/Scripts/API
0 J; v/ D* e- _Tokens Description
/ u& A! F4 }) \8 y0 z* m' e{clickid} Go2mobi unique click id' |4 V0 A" I) }! x/ X
{campaign} Go2mobi campaign id# \' j* b1 m7 m" t, d
{pln} Exchange placement name
" `+ U9 H9 M- K4 S" q" K0 F{plid} Exchange placement id. ?2 z; K7 {! e& R/ ^% l
{crid} Go2mobi creative id
1 |2 _% t# l7 o- z4 l% Y{imp} Impression dimensions (width x height)
; z/ V2 m+ @' t" z1 A- J) O{cc} Exchange country code of user
R! i5 S2 D! H5 ]/ A+ J{referrer} HTTP referrer url (if applicable)
+ B T0 V: b4 }& q, p/ `{referrer_domain} HTTP referrer domain (if applicable)
2 a9 J2 q% e8 V _2 _{isp} Carrier name of user
* v$ L# |; ?0 k1 j3 X) D% t& ` {{ip} IP address of user
/ k2 r+ E( L% n y. R{xip} Proxied IP address of user
' m, p7 X* u- S9 D/ F$ u{country} Carrier country of user/ u Z( k4 h7 I) ^; B& p+ U* V* b
{region} Carrier region of user
P: ]' z6 n' P. q/ ~{city} Carrier region of user% g0 M7 w+ f1 {
{agent} Device user agent
4 y" g' j6 g9 U; U% E6 t{ua_hash} Device user agent SHA1 hash
) e; _) x4 v, y7 J- q2 [{device_vendor} Device make' ~, P( z' s5 f5 A
{device_model} Device model( H: F) w2 U+ x
{os} Device operating system8 e$ Z2 x3 F7 m! ^) F) d0 F
{os_verion} Device operating system version
- u: |6 y- R. L( |: M{year} Device year of release Decisive.is Dynamic Tracking Tokens/Scripts/API" w6 Q' t3 q: J& U/ U1 G: g1 p
Macro Field Info
5 _3 _* f# }; b9 J: [ I y{{{bidhash}}} Unique impression ID (Use this to track conversions/actions)
) K$ |% C; M, r5 F& R9 X{{{ad_id}}} Ad ID (Identifies the ad associated with the impression/click/conversion), ?6 a/ I+ W5 ~
{{{creative_id}}} Creative ID (Identifies the creative used in the ad). R7 @8 u# R- S
{{{ad_name}}} Name of campaign
# w+ A" J2 ?7 p2 T6 y# X5 u7 z{{{carrier}}} Carrier used by mobile device (Verizon, AT&T, T-Mobile, …)- e. K& T( Z2 I, X
{{{os}}} OS of device (Android, iOS, BlackBerry OS, Windows Phone OS, …)' k0 }5 e& h3 p! O
{{{os_version}}} OS Version (Android 4.0.4, iOS 6.0.2, …)% S$ l. K6 F, T
{{{device}}} Device type (iPad, DROID RAZR, Kindle Fire, …)
?: m' _) t4 ]4 O2 H) |0 i1 z{{{media}}} app or site
( S d) U h/ F3 e! e{{{country}}} Country of visitor (United States, Mexico, Canada, Germany, …)
- s3 \* c0 q: l' J{{{ip}}} IP address of user6 ^5 ?1 G8 G" ]4 I9 J
{{{app}}} Name of app where ad is placed$ w3 u# B0 c6 B+ L* w
{{{site}}} Name of site where ad is placed
5 e' z1 @ ?/ s- }{{{placement}}} Combination of site and app. Name of either site or app where ad is placed.- H# G( B( S' [% J8 s3 V8 W, J6 F
{{{ua}}} User agent string
$ {0 W" M, e- v{{{category}}} IAB Category of site/app
+ p' R/ v* n" \8 ]. j{{{subcategory}}} IAB Subcategory of site/app
2 B7 b5 e2 l' J{{{idfa}}} iOS User IDFA Leadbolt Dynamic Tracking Tokens/Scripts/API [TRACK_ID] – Reference ID specified by LeadBolt to reconcile with their own third-party system- g8 W0 d7 O. ]* c7 _
[CLK_ID] – Click ID as sub1
% R1 X2 A3 d* Q( Y5 N% h[PUB_ID] – LeadBolt’s publisher as sub_publisher. p- {) x8 d# X5 R' ^ E7 J2 M; I
[AD_GROUP_ID] – Sub Ad Group as sub_ad_group
+ J) B% q' i+ B9 G8 s* u% k[AD_ID] – Ad ID as sub_ad BuzzCity Dynamic Tracking Tokens/Scripts/API {clickcode} To substitute the unique clickcode value associated with this click3 O g( s: H. e: @8 |! h
{pubid} To substitute the publisher ID associated with this click. You need special privilege to use this parameter. For more information , see PubID filtering.; [$ K1 i) A3 Q2 V2 H+ K
{random} To substitute a randomly generated value associated with this click
+ a5 T4 T" q( g{timestamp} To substitute an unix time value associated with this click. E.g. 1379453899 – Which represents ISO 8601:2013-09-17T21:38:19Z AirPush Dynamic Tracking Tokens/Scripts/API Tokens Description
- {( w+ b3 O/ L; C%guid% GUID is an unique variable generated by Airpush when a click happens. This is automatically generated by Airpush.
$ `7 N1 w& a/ L3 Q. r( _6 |%d% IMEI (MD5 encrypted)
- u, |7 m' G* ?- B. A1 f%androidid% Device android id2 P2 b* n5 T# {; f' v; Q
%carrier% Carrier name! V* A1 Z9 k9 G" }& p$ ^
%device% Phone model
) w- D% D8 {' ?% O0 z7 w1 K: I%manufacturer% Device manufacturer name
3 j8 ?. m4 U4 S%campaignid% Campaign Id/ c; r& j$ v8 T4 i3 M" t7 t
%creativeid% Creative Id
8 ]3 D5 H$ g5 `$ ?0 M%ip% Device ip address
% \; w! U& A5 ?" a' z' C) E%state% State
* Z; X7 m5 A6 H/ {! ]/ _% c1 S3 M8 X%city% City
3 d. c* l$ d) o! j* {1 U%dapp% App Id7 ]4 B. ]& f* b$ ]7 X5 f( J
%pubid% Application Developer/Advertiser Id2 l+ ~: O8 c4 q: u0 G, m. s
%framework% Device OS Version Traffic Force:( R1 W3 u L7 a4 _5 o0 M
{site_id} – id of the site on whch the ad is shown) I W2 A) J. q% O% z
{channel_id} – id of the channel on which the ad is shown2 g: l0 P" I5 r. g+ _) e; z
{campaign_id} – id of the campaign6 {6 |! `3 N! C
{group_id} – id of the group8 N3 a2 |, ^1 V/ q
{ad_id} – id of the ad
$ T" T6 @( U' W: u6 Y{keywords} – list of keywords by which the ad was found
; ~0 i$ U: I% a( L. D. p{v_country} – visitor country
9 H& V4 s1 b ~8 E4 u* n/ g2 s{v_language} – visitor language* A9 Y/ l4 @' \& {/ l1 ?
{v_browser} – visitor browser
+ f7 O. R/ i( ]1 j G; J{v_os} – visitor operating system Traffic Factory:6 {8 j8 S1 ]7 z3 Z# Q. l: u
{campaign.id} Campaign’s id. k. y( L5 N3 U9 ?. m a, X1 a+ [
{target.bid} Target’s bid
+ d9 ]$ B" |7 |7 f6 t" C{banner.id} Banner’s id4 z# D: J( C/ Q, ] I! ~
{banner.name} Name of the banner
3 d j, O+ l/ K+ q2 O: X; f: d' H{banner.size} Size of the banner e.g. "338×235"* E& E# |2 \ I5 I3 A/ \
{target.name} Campaign’s target name8 M& [2 S: S4 u- M. n, u
{categories} The page’s categories
, n" Q/ V3 {2 `{user.country} 3 letters ISO country code of the user’s country. e.g. "FRA" for France& k) U6 O# C. N* F# P5 ]2 T
{user.browser} User’s web browser
) j8 r" I7 z4 x4 R9 c{user.os} User’s operating system AdBucks:' w1 }. N* `) F; e6 R$ n) M# I
{bannertag} : This is a tag that represents your banner. It is created in the Banner Macro Tag field when the banner is uploaded and can be edited later if needed.
f: Z& c' Z R3 q! h, T{campaigntag} : This is a tag that represents your campaign. It can be changed in the bid editor.; y% m, E: K4 h4 _6 {
{spottag} : This is a tag that represents the spot (page location on the site) your ad appears on. This value is set by AdBucks and cannot be customized.
. s$ x/ l' \& `' Z7 y* I6 F{site} : This is a tag that represents the site your ad appears on. This value is set by AdBucks and cannot be customized.
! f& c3 Y/ c% c/ |{width} : This is a tag that represents the width (in pixels) of the ad spot. This value is set by AdBucks and cannot be customized.
9 ?/ [! A4 @0 n$ S{height} : This is a tag that represents the height (in pixels) of the ad spot. This value is set by AdBucks and cannot be customized.
* o- m$ X- c5 C. r% s4 Q& S5 ~{size} : This is a tag that represents a shortcut equivalent to {width}x{height}.7 E$ I K: S- `1 `- v) ]6 s( {# n
{year} : This is a tag that represents the current 4-digit year (2014).+ q% _# w) b5 }5 ]4 @7 q
{month} : This is a tag that represents the current 2-digit month (09). Adxpansion:9 F0 `: n2 q7 e3 H. F
{zone}6 j1 x s8 [1 W" |2 W; u
{keyword}
% s( m7 A2 ]* }& ?2 J% v5 k/ h{country} 50onRed:
6 u8 L' W/ |7 z. v( s{country}, {bid}, {target}, {campaign_id}, {creative_id}, {target_id}, {domain}, and {click_id} ' T% Q/ m6 V- W) k9 ~
( f+ t8 x6 K/ r7 X9 I) T; o% Z |