之前设置追踪，在token方面设置出错，逛论坛无意发现这篇文章，感觉对新手可能有些用处，有需要的可以看下，除了看token,还可以看下iAmAttila用的流量平台{:soso_e113:} 0 v' e( b' V+ k+ ? f5 z
iAmAttila’s TOP List of Traffic Source TOKENS 2 {# b; `& v0 `8 C$ `6 {
8 j3 d, g$ c2 M, E4 i7 TExoClick Dynamic Tracking Tokens/Scripts/API
8 J9 `. n8 Y k, p% jTokens Description
+ Z8 x/ U0 l' ~( I" k{campaign_id} ID of the campaign.
9 s A6 r8 a0 K% M8 K{variation_id} ID of the variation. (Banner or landing page)
9 T) q. Y) [; K6 }2 I{src_hostname} Domain name where the ad is displayed.5 X5 p* G" H e" r9 _6 H' j ~
{site_id} ID of the site where the ad is displayed.
& `# l |9 Y$ H/ d{zone_id} ID of the ad zone where the ad is displayed.6 L+ n9 k0 J0 W- Z- x/ Q
{category_id} ID of the category detected.) n/ c# U# h* c" R3 i
{country} 3-char country code of the visitor.
5 `7 f! K T/ M% _+ i% n+ T4 _{time} Timestamp, used as a cache buster. MobPartner Dynamic Tracking Tokens/Scripts/API" a0 s+ Z1 _; l5 M" u3 P3 K
Tokens Description
- Z+ }' V- v# \3 T ^' {4 {4 U[=MOBTAG=] Reference ID specified by MobPartner to reconcile with their own system8 `; F; w7 r* Y/ |1 e: s2 `( o
[=DEVICEID=] The UDID of the Android device as device_id
7 u6 e1 j" i) {* h( [5 t& u$ K0 |[=ANDROIDID=] The parameter for Android ID as android_id
. W( x$ p6 q$ v- Z0 ^1 {[=MACADDRESS=] The MAC address of the Android phone’s wifi adapter as mac_address- g4 p4 s, g+ }; P) x" N+ v
[=ODIN=] The ODIN of the Android device as odin9 Z1 {! S" B) n
[=PUBLISHERID=] MobPartner’s publisher ID as sub_publisher
5 ~" H+ C+ g' \! T9 M[=SERVICEID=] MobPartner’s service ID as sub_site+ A. Y1 m l1 ^0 ?! }0 O1 f: g
[=CAMPAIGNID=] Campaign name or ID as sub_campaign
% g8 f5 h3 u5 c7 ]( j[=ACTIONID=] The action ID as sub_adgroup
' a: R9 w8 J& H' }[=CREATIVEID=] Ad name or ID as sub_ad PopADS.net Dynamic Tracking Tokens/Macros/Scripts
" u- h ?8 x" B; T0 w K[WEBSITEID] – ID of the website that was source of the popunder,
) b% d& t3 G5 E" x! S1 P[KEYWORD] – keyword that was used for keyword targeting,
+ k& w" W6 Z0 ^) n- U6 P" y2 s; f[CATEGORYID] – ID of category that was used for targeting,& @% ~1 F' V/ E" ]3 j3 w
[COUNTRY] – country of the visitor. PopCash Dynamic Tracking Tokens/Macros/Scripts
2 |$ u7 S p) Y+ N%siteid% – Site ID
* x$ A7 @' u Z1 t: k$ d%cc% – Country Code Plugrush Dynamic Tracking Tokens/Macros/Scripts
1 O0 C6 n: ^3 f- m. l; ^{$id} – a unique ID of the traffic source/website7 N; K5 l& A. c+ A1 O: l- h
{$cc} – two letter country code of the visitor, H. W2 x$ A0 i6 q
{$category} – the category of the traffic source/website
% y3 [+ F8 l- |# U' [{$domain} – the domain of the traffic source/website
7 [5 A4 w5 U$ B: N{$trafficsource} – type of the traffic source (babelog, blog, dump, mgp, tgp or tube): O) I7 n( |: |* i
{$ad_id} – a unique ID of your ad (works on PlugTraffic only)+ O1 O# I4 C* b0 U; Q3 b
{$ad_ref} – your internal ad reference (works on PlugTraffic only) SiteScout Dynamic Tracking Tokens/Scripts/API! i3 x) U8 z1 W8 y
Tokens Description+ [1 B- j# I& g5 M9 a
{adId} Passes the unique ID # of the ad that was clicked.
; i& t' n0 N# z8 O; F' E$ d7 n! k{siteId} Passes the unique ID # of the site where your ad was clicked.- p" U8 M. b3 H5 b7 x- f
{campaignId} Passes the unique ID # of the campaign that received the click.8 `. i) {0 c- m" z( f# x
{networkId} Passes the unique ID # of the exchange where your ad was clicked.
2 b* J0 ?9 |' z& y{postbackId} Passes the unique ID # of the visitor that clicked your ad.% {" {& A' x Z4 \5 `1 N( S6 j
{domain} Passes the domain name where your ad was clicked.0 U& ^, Q4 L, `5 q" ^" {9 Y" S- V$ a
{pageUrl} Passes the URL of the page where your ad was clicked./ S" w6 @+ e4 q/ j" \( E: s) Z5 I
{demographicIds} Passes the ID(s) of the applicable audience segments.
( W& b7 X$ J* ]: m8 D T$ |$ w{contextualIds} Passes the ID(s) of the applicable contextual categories.2 O4 |0 P6 r, T2 X+ ^
{dpid} SHA1 hashed platform-specific ID (e.g., Android ID or UDID for iOS). (mobile only)8 Y) T2 [* D/ W0 B4 R
{did} SHA1 hashed device ID; IMEI when available, or else MEID or ESN. (mobile only)4 J& e4 Y4 H; X. b
{uid} This value represents either {dpid} or {uid}, in that order of priority. (mobile only)
2 E" A, }9 ?# }; _+ M" Z( ]# c{carrier} Passes the carrier of the people that click your ads. (mobile only)0 o9 j# t& E; u; ]: [4 B
{device} Passes the device of the people that click your ads. (mobile only)
7 u$ w, v/ G4 ` }2 P: X& w( z{appId} Passes a numeric ID (for Apple) or bundle name (for Google) specific to the mobile app responsible for generating the click. [Example values: “383763″ (Apple) or “com.google.mygoogleapp” (Google)] (mobile only)
) T! m3 ^7 i2 ]1 X. l6 \# q{appType} Passes a string that outputs the origin or type of application responsible for the click. [Example values: “APP_STORE” (Apple) or “PLAY_STORE” (Google)] (mobile only) StartApp Dynamic Tracking Tokens/Scripts/API- Z! [( [1 C* B- O% I
Tokens Description
( b; T! z3 |/ c; ]+ K5 Q9 yuser_id get the Android ID or IDFA of the user who clicked your ad.
- U r) P* }( h* b1 ^: {% napp_id get the App ID of the publishing app from which every click came.
+ ?2 q( M9 y* c2 b+ q; f2 F4 o# K. ?creative_name get the creative name as you inserted it on our portal.
$ K* n. _2 u5 p/ Y% @( g' Ucampaign_id get the campaign ID that was automatically assigned to your campaign on our portal.# y( q; x3 S/ k; b8 Q# J% K) Y0 \, ?
bid_cost get the CPC bid you used for each click. Go2mobi Dynamic Tracking Tokens/Scripts/API9 S I* }$ I( ?$ W% V' T# c
Tokens Description0 U$ u) ^( _. V6 n l* y6 G5 [
{clickid} Go2mobi unique click id' ^5 m: l. o5 \
{campaign} Go2mobi campaign id5 w! F& ^4 Q# J6 g: s! w
{pln} Exchange placement name' y- ]7 W) \8 r( {3 O5 h+ _
{plid} Exchange placement id
) f3 p; v m) N{crid} Go2mobi creative id l- T3 o) o4 }( u( T, s: I. I
{imp} Impression dimensions (width x height)
8 U4 T8 P' q9 O$ T! w" ~8 }. k4 j{cc} Exchange country code of user" h6 `! {* p2 S E
{referrer} HTTP referrer url (if applicable)/ M2 U' ~' `1 i% ^- ]6 U# j- g6 e
{referrer_domain} HTTP referrer domain (if applicable)
" o7 y* J0 ? l" a0 ]) _{isp} Carrier name of user% I; u* _: h. a# u4 B, G% ^
{ip} IP address of user- C% ?; [' G* x# Z; f
{xip} Proxied IP address of user
; _' g' v0 L/ p. r/ I' ?{country} Carrier country of user8 z A* _8 f/ E. @* g+ n
{region} Carrier region of user
8 p# t1 q0 z$ O& o1 z$ I* ?{city} Carrier region of user' |5 n: u" B7 e P9 T8 |( a3 u' A$ Z
{agent} Device user agent
4 @- i3 |$ a: S3 @7 e{ua_hash} Device user agent SHA1 hash6 k, T1 v& B- C3 ]
{device_vendor} Device make
$ L# }7 o: W" Z- j, W{device_model} Device model* k" z$ m( e% j8 [4 W! a
{os} Device operating system
& u, A- V9 S" j. T{os_verion} Device operating system version
. T9 p/ Z) }2 D: h' R H{year} Device year of release Decisive.is Dynamic Tracking Tokens/Scripts/API2 {. e v+ K2 F) v3 b
Macro Field Info
9 d9 b, Z1 y+ n, o4 `/ G0 n{{{bidhash}}} Unique impression ID (Use this to track conversions/actions)3 ?! e* U4 E; _% W# p+ J" C
{{{ad_id}}} Ad ID (Identifies the ad associated with the impression/click/conversion)4 r2 c: c+ ]5 w3 j: K
{{{creative_id}}} Creative ID (Identifies the creative used in the ad)/ v: b9 _* o7 z- F- \' Y3 P
{{{ad_name}}} Name of campaign
; H. t, a4 K/ Q8 }# S( Y4 A/ U{{{carrier}}} Carrier used by mobile device (Verizon, AT&T, T-Mobile, …)
4 a& j' e% @: _* I' k$ I{{{os}}} OS of device (Android, iOS, BlackBerry OS, Windows Phone OS, …)
+ j9 x4 q+ x; B{{{os_version}}} OS Version (Android 4.0.4, iOS 6.0.2, …)" `6 G1 r) f; Z
{{{device}}} Device type (iPad, DROID RAZR, Kindle Fire, …) x: z3 x0 s5 B" t. U! K$ w
{{{media}}} app or site
: b: B; V' r6 g7 \' K$ I: ^. ^6 J{{{country}}} Country of visitor (United States, Mexico, Canada, Germany, …)
- o. b* A. Q/ D4 }0 G9 W{{{ip}}} IP address of user
$ E/ S, U; k+ K7 E4 A{{{app}}} Name of app where ad is placed
& f2 I8 y1 Z) r6 t7 s& c6 e{{{site}}} Name of site where ad is placed+ N" |, Z9 ?7 b/ Z a
{{{placement}}} Combination of site and app. Name of either site or app where ad is placed.0 U ~( A8 q7 e3 i& r1 z
{{{ua}}} User agent string; c M8 G, ^% H" b& V& y7 [
{{{category}}} IAB Category of site/app* L" M [4 `/ d r
{{{subcategory}}} IAB Subcategory of site/app
' K: @5 { I K/ m{{{idfa}}} iOS User IDFA Leadbolt Dynamic Tracking Tokens/Scripts/API [TRACK_ID] – Reference ID specified by LeadBolt to reconcile with their own third-party system% u# F& O5 j2 |; P$ Y
[CLK_ID] – Click ID as sub1! M: P& ^% v5 G( V, l" K# n. @ J
[PUB_ID] – LeadBolt’s publisher as sub_publisher& ~. B1 n1 {) r* o6 c3 C
[AD_GROUP_ID] – Sub Ad Group as sub_ad_group9 k# m1 j8 y0 `! r2 V2 [
[AD_ID] – Ad ID as sub_ad BuzzCity Dynamic Tracking Tokens/Scripts/API {clickcode} To substitute the unique clickcode value associated with this click4 c& {( I) k, m$ G# z
{pubid} To substitute the publisher ID associated with this click. You need special privilege to use this parameter. For more information , see PubID filtering.
9 |" B% @4 y; n" H3 v- \{random} To substitute a randomly generated value associated with this click
( b5 g2 l+ i- y{timestamp} To substitute an unix time value associated with this click. E.g. 1379453899 – Which represents ISO 8601:2013-09-17T21:38:19Z AirPush Dynamic Tracking Tokens/Scripts/API Tokens Description$ r: E+ K5 @$ }. P* Y) r. b
%guid% GUID is an unique variable generated by Airpush when a click happens. This is automatically generated by Airpush.
5 j: h: i4 i* L* ]) l%d% IMEI (MD5 encrypted)9 u" r6 v8 x( P! h
%androidid% Device android id$ _# o: ~* i- G2 R
%carrier% Carrier name p/ j2 f$ D) u
%device% Phone model
7 a$ o4 r+ m: _$ u) t. |+ Y%manufacturer% Device manufacturer name
0 a% s) f6 [1 A# W1 k; J. `8 C%campaignid% Campaign Id
5 A. i- H5 x1 n3 M. J% r8 u/ A%creativeid% Creative Id: o& V; u) m9 T7 a
%ip% Device ip address( N/ [8 ]/ X- e7 l5 c1 m+ L/ w8 K
%state% State) q- A9 i2 I7 o9 e2 u# _: C
%city% City
; Z8 x% C: w w8 Y$ ~! u%dapp% App Id% _8 m% H6 \" z, `
%pubid% Application Developer/Advertiser Id8 M; L0 y4 f* j( _: h5 _( V% n
%framework% Device OS Version Traffic Force:6 l- ?& Z) \ ]2 W8 B
{site_id} – id of the site on whch the ad is shown! c+ E1 d6 P9 ~$ ~
{channel_id} – id of the channel on which the ad is shown
6 D/ E$ K" u$ P& u: I/ z{campaign_id} – id of the campaign% v% C8 M' x3 m
{group_id} – id of the group& W$ g( T$ K, t/ d9 E, |
{ad_id} – id of the ad. V( U2 {1 u5 E4 F. y" b+ `
{keywords} – list of keywords by which the ad was found3 G9 D! y# n; A+ z; {8 u4 F
{v_country} – visitor country
% e+ n- I2 W. L{v_language} – visitor language; \" ]8 \* \" a) W; s3 `3 h
{v_browser} – visitor browser% R0 L' [' I5 H$ l) W/ X$ c3 w9 A
{v_os} – visitor operating system Traffic Factory:
" V5 j% n) ~6 f0 C' r8 x0 P{campaign.id} Campaign’s id5 N# d7 ]7 U& u/ d9 U- D6 _# I2 v
{target.bid} Target’s bid
0 }, s, o) f! i$ H% h{banner.id} Banner’s id
5 d: G& [% {& J4 d1 d' K. ?{banner.name} Name of the banner# q+ y9 y& l! a+ b* j2 w |
{banner.size} Size of the banner e.g. "338×235"
. m& M8 F0 N! p! A6 C{target.name} Campaign’s target name
# ~" ~, z6 y2 _/ w. i{categories} The page’s categories
3 X* U9 J* A9 c# e* e{user.country} 3 letters ISO country code of the user’s country. e.g. "FRA" for France4 Z9 g5 K$ N, \# }3 d7 N& i1 x
{user.browser} User’s web browser6 a: M( }. M. q4 H
{user.os} User’s operating system AdBucks:/ L0 h$ d# Z7 M, ~* O
{bannertag} : This is a tag that represents your banner. It is created in the Banner Macro Tag field when the banner is uploaded and can be edited later if needed.
2 G/ H$ {5 u2 O+ k0 c{campaigntag} : This is a tag that represents your campaign. It can be changed in the bid editor.' [0 y& q4 }6 c% P7 Q9 h0 o. g
{spottag} : This is a tag that represents the spot (page location on the site) your ad appears on. This value is set by AdBucks and cannot be customized.# r) H% E1 q' p# `" Q% q" |
{site} : This is a tag that represents the site your ad appears on. This value is set by AdBucks and cannot be customized.
" @1 q7 |2 T7 o0 i{width} : This is a tag that represents the width (in pixels) of the ad spot. This value is set by AdBucks and cannot be customized.
+ V' `7 p- A9 N6 F8 |: r! g/ d$ |: _{height} : This is a tag that represents the height (in pixels) of the ad spot. This value is set by AdBucks and cannot be customized.
% Y( E2 Z9 w: T6 m% v{size} : This is a tag that represents a shortcut equivalent to {width}x{height}.
7 U# X) z" H* [, w0 y8 Q. r{year} : This is a tag that represents the current 4-digit year (2014).$ z2 i5 p7 L5 G# }
{month} : This is a tag that represents the current 2-digit month (09). Adxpansion:
* n; p& m: |0 O, V( p{zone}" t5 x- b8 _( {
{keyword}/ c, i0 g; P$ n' N9 }
{country} 50onRed:
% h' g$ {6 n! J# |, X{country}, {bid}, {target}, {campaign_id}, {creative_id}, {target_id}, {domain}, and {click_id} 6 f/ Y+ \& m% [' t
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