之前设置追踪,在token方面设置出错,逛论坛无意发现这篇文章,感觉对新手可能有些用处,有需要的可以看下,除了看token,还可以看下iAmAttila用的流量平台{:soso_e113:}
# S) m- j# y0 x4 c8 d: I6 B# G* ViAmAttila’s TOP List of Traffic Source TOKENS
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% P( p0 l+ q7 \6 W( Y; g" xExoClick Dynamic Tracking Tokens/Scripts/API
) O% ^+ B9 \7 lTokens Description
! [$ H* y' _9 O& B4 E6 @{campaign_id} ID of the campaign.; D( e- Q) w$ b; I
{variation_id} ID of the variation. (Banner or landing page)6 Z& ] S+ U' d: v R4 Q
{src_hostname} Domain name where the ad is displayed.+ z/ B% y( E# k4 s' d
{site_id} ID of the site where the ad is displayed.
$ U. \. L9 p7 B+ M% {% m: W3 q9 P ~' a{zone_id} ID of the ad zone where the ad is displayed.- ~4 [! m* c2 i) y% m
{category_id} ID of the category detected.+ v7 o( Z. d) q: Z4 F A
{country} 3-char country code of the visitor.
- ?% j2 Q# Z, X0 w8 K2 h# x{time} Timestamp, used as a cache buster. MobPartner Dynamic Tracking Tokens/Scripts/API6 h( P2 l6 l+ w
Tokens Description& `! M S0 j1 G# \6 Q% J! |
[=MOBTAG=] Reference ID specified by MobPartner to reconcile with their own system
; M Z* J; t! t) E2 d[=DEVICEID=] The UDID of the Android device as device_id5 N' P$ N* [$ b2 S1 M% j8 n
[=ANDROIDID=] The parameter for Android ID as android_id
% I7 K9 l$ A) E4 ~# O p; S' I% K& R[=MACADDRESS=] The MAC address of the Android phone’s wifi adapter as mac_address
7 o5 U# b% I! X0 c+ r8 n6 j[=ODIN=] The ODIN of the Android device as odin
! ?; `- u0 M; O/ q5 T& P" J0 g[=PUBLISHERID=] MobPartner’s publisher ID as sub_publisher
3 T8 T9 v! ^/ |! F- J- h; M[=SERVICEID=] MobPartner’s service ID as sub_site
. e( L! F2 U+ e% Y) q/ ?[=CAMPAIGNID=] Campaign name or ID as sub_campaign
( Y& f4 v# ^3 R) x[=ACTIONID=] The action ID as sub_adgroup
7 x& W8 K$ |( ^ ^" O[=CREATIVEID=] Ad name or ID as sub_ad PopADS.net Dynamic Tracking Tokens/Macros/Scripts ! k$ j5 S# s5 a, P2 L
[WEBSITEID] – ID of the website that was source of the popunder,4 H4 z* @% F% w$ k2 s7 ?- D. r
[KEYWORD] – keyword that was used for keyword targeting,) R0 y4 ~: z7 h% j! U) [) y
[CATEGORYID] – ID of category that was used for targeting,3 ]2 |2 f3 `. W8 E, R1 k( O
[COUNTRY] – country of the visitor. PopCash Dynamic Tracking Tokens/Macros/Scripts
( J+ O$ I6 X5 ~7 b) o%siteid% – Site ID! C8 {# m" I/ A
%cc% – Country Code Plugrush Dynamic Tracking Tokens/Macros/Scripts6 ^# x/ G) Q. l# R& q* I& J
{$id} – a unique ID of the traffic source/website
6 R& i7 Z3 R2 }- Q6 Z{$cc} – two letter country code of the visitor
. D$ A( G5 |7 `+ G$ Y i{$category} – the category of the traffic source/website
8 ^: N# }! w( E4 o; [{$domain} – the domain of the traffic source/website
- C4 q5 g. j6 h9 R* D{$trafficsource} – type of the traffic source (babelog, blog, dump, mgp, tgp or tube)
3 m- P+ A* B! G) y5 h; R1 o9 x{$ad_id} – a unique ID of your ad (works on PlugTraffic only)
! V/ f; s1 j" i( r3 e{$ad_ref} – your internal ad reference (works on PlugTraffic only) SiteScout Dynamic Tracking Tokens/Scripts/API
' {8 Y! y+ I# ^8 Y# X7 l1 K8 a0 nTokens Description
0 T, K. s8 r9 z{adId} Passes the unique ID # of the ad that was clicked.
; ]2 q s6 P0 L# [% T* G- r{siteId} Passes the unique ID # of the site where your ad was clicked.$ T+ b+ A) p: E& F' u
{campaignId} Passes the unique ID # of the campaign that received the click.
8 S: R0 I5 ]( _* p* J- n{networkId} Passes the unique ID # of the exchange where your ad was clicked.
1 |- [3 m1 }8 u; ]7 X{postbackId} Passes the unique ID # of the visitor that clicked your ad.
# w% a0 Y+ h r: J! q H{domain} Passes the domain name where your ad was clicked.
6 f1 x9 k6 v+ H{pageUrl} Passes the URL of the page where your ad was clicked.$ K" X! e- r3 n ?& [" K. Y! z
{demographicIds} Passes the ID(s) of the applicable audience segments.
, w4 ?( S9 ]1 @' B% f1 y{contextualIds} Passes the ID(s) of the applicable contextual categories.
/ [, w$ t0 b- o; v) \{dpid} SHA1 hashed platform-specific ID (e.g., Android ID or UDID for iOS). (mobile only)$ X1 v# Q+ Y5 a4 B) G& }2 I2 T1 Z
{did} SHA1 hashed device ID; IMEI when available, or else MEID or ESN. (mobile only)
* W: e2 P3 \& ^: _/ q( E1 a3 P& p{uid} This value represents either {dpid} or {uid}, in that order of priority. (mobile only)% U0 L, R6 U( H/ p/ L* k7 g
{carrier} Passes the carrier of the people that click your ads. (mobile only)
) s* w! u$ q; T6 k' Z! r J{device} Passes the device of the people that click your ads. (mobile only)+ ~' R1 W( n# G& i- H1 B: n$ r. f
{appId} Passes a numeric ID (for Apple) or bundle name (for Google) specific to the mobile app responsible for generating the click. [Example values: “383763″ (Apple) or “com.google.mygoogleapp” (Google)] (mobile only)
, C# o) f- P1 Q& G1 c; \/ Y{appType} Passes a string that outputs the origin or type of application responsible for the click. [Example values: “APP_STORE” (Apple) or “PLAY_STORE” (Google)] (mobile only) StartApp Dynamic Tracking Tokens/Scripts/API2 f' [: Q9 G: I; O
Tokens Description( r! r' t% f* v: D
user_id get the Android ID or IDFA of the user who clicked your ad.
# a& w9 v% R4 i3 S* W: L- @app_id get the App ID of the publishing app from which every click came., f! I: ~: Y5 h
creative_name get the creative name as you inserted it on our portal.
+ P0 ?& n; }& pcampaign_id get the campaign ID that was automatically assigned to your campaign on our portal.& P. `/ z2 U0 e1 `/ x
bid_cost get the CPC bid you used for each click. Go2mobi Dynamic Tracking Tokens/Scripts/API, m/ s- {: L, r% K2 f9 k$ ~
Tokens Description
) P% f+ E5 P4 H; k% x0 v2 @{clickid} Go2mobi unique click id. K! l" F+ \( V+ R
{campaign} Go2mobi campaign id t I: ]& {# j
{pln} Exchange placement name
, T3 T% ?+ R- j1 L# f" Z7 o3 L{plid} Exchange placement id* y+ B( x. L9 ~: t7 [5 b- I/ A% u( P
{crid} Go2mobi creative id
: O0 K) \7 y4 h{imp} Impression dimensions (width x height)! ^# P8 |0 L! h& Z3 ^4 O
{cc} Exchange country code of user# [% H- s& h1 Z6 E
{referrer} HTTP referrer url (if applicable)4 G" o6 F4 A6 y
{referrer_domain} HTTP referrer domain (if applicable)! _- {2 ? w( s z" t' h2 I. F
{isp} Carrier name of user4 D' p5 d( T _$ I3 c& k: n, H
{ip} IP address of user! m4 U3 {* |" } [1 ?3 R& H
{xip} Proxied IP address of user! D. B1 T- a& `* w# ]; i2 v
{country} Carrier country of user
" _4 f" E5 d2 A$ X. X3 Z{region} Carrier region of user
4 Z$ @* E6 N4 R# v{city} Carrier region of user
' B4 n8 I1 U0 v7 L{agent} Device user agent
8 z: v* E$ F3 m o+ q{ua_hash} Device user agent SHA1 hash
: p/ {( e$ F* D( O/ z; q{device_vendor} Device make4 E% w- E% z- Z$ O
{device_model} Device model, j9 g. N) m/ o2 q, g
{os} Device operating system
3 V8 q+ M+ N! v% e4 Q5 A9 n{os_verion} Device operating system version
+ Z1 A: J" q# E0 w: w{year} Device year of release Decisive.is Dynamic Tracking Tokens/Scripts/API& w) p; U0 |+ e& n: g) k# L
Macro Field Info
4 U, }7 g P: v g/ Z9 m& @{{{bidhash}}} Unique impression ID (Use this to track conversions/actions)
: u z4 `; F- _2 Q" F, c{{{ad_id}}} Ad ID (Identifies the ad associated with the impression/click/conversion)
3 F; E# m& Y6 j% V, h) o{{{creative_id}}} Creative ID (Identifies the creative used in the ad)
8 |+ C Q4 _# N* `) i" r, f8 q{{{ad_name}}} Name of campaign
& v0 u8 e9 g) B5 p4 B{{{carrier}}} Carrier used by mobile device (Verizon, AT&T, T-Mobile, …)
0 T1 T# m/ I! d4 J: b{{{os}}} OS of device (Android, iOS, BlackBerry OS, Windows Phone OS, …)
4 y; J/ J% ~6 ?5 a4 n% U{{{os_version}}} OS Version (Android 4.0.4, iOS 6.0.2, …)
0 Q9 i0 _2 i# ]/ k{{{device}}} Device type (iPad, DROID RAZR, Kindle Fire, …)
; f" f1 x5 s* Q{{{media}}} app or site3 r8 a* O# ~8 {* f
{{{country}}} Country of visitor (United States, Mexico, Canada, Germany, …)1 [) w2 D9 [# j6 @' P7 d6 q' e
{{{ip}}} IP address of user2 A1 k k3 q5 ~; u
{{{app}}} Name of app where ad is placed
! R8 J- f$ b9 _4 o2 [" {3 w{{{site}}} Name of site where ad is placed
5 f& A: h$ |. p/ o{{{placement}}} Combination of site and app. Name of either site or app where ad is placed.
1 R1 I& U9 t4 ?! o1 C2 B5 v: ~5 Z{{{ua}}} User agent string2 f# Z- U! ~4 U! d2 ^, {
{{{category}}} IAB Category of site/app3 O* X& P/ q4 J3 }! e/ c& P+ _: @/ g- q
{{{subcategory}}} IAB Subcategory of site/app
: w* n4 ?! G6 M& L2 e{{{idfa}}} iOS User IDFA Leadbolt Dynamic Tracking Tokens/Scripts/API [TRACK_ID] – Reference ID specified by LeadBolt to reconcile with their own third-party system
# I/ P; f4 k* \' P/ T' f. k0 E2 e[CLK_ID] – Click ID as sub1
' W0 u7 b1 z& \! N* ^2 a[PUB_ID] – LeadBolt’s publisher as sub_publisher
8 k9 ^; t% e: }" r) E6 d3 j[AD_GROUP_ID] – Sub Ad Group as sub_ad_group* D0 w0 }5 m" k7 n6 K9 U* m
[AD_ID] – Ad ID as sub_ad BuzzCity Dynamic Tracking Tokens/Scripts/API {clickcode} To substitute the unique clickcode value associated with this click
& k6 U/ j2 @& @6 P1 V: ^8 @6 z* u{pubid} To substitute the publisher ID associated with this click. You need special privilege to use this parameter. For more information , see PubID filtering.
) G- @# ?# T+ l0 K6 B, R{random} To substitute a randomly generated value associated with this click
4 ^% J0 ]! K" B [{timestamp} To substitute an unix time value associated with this click. E.g. 1379453899 – Which represents ISO 8601:2013-09-17T21:38:19Z AirPush Dynamic Tracking Tokens/Scripts/API Tokens Description
3 ~2 w! {/ d6 `: h% K%guid% GUID is an unique variable generated by Airpush when a click happens. This is automatically generated by Airpush.
! D( P3 D& h; Z, s%d% IMEI (MD5 encrypted)6 {# F5 L+ q! }
%androidid% Device android id
9 k* b$ ^/ X8 H! X+ x, d%carrier% Carrier name
3 y! q( S0 c) m; K! R- X. D X%device% Phone model) b, W- [5 ^) n9 c6 @. V
%manufacturer% Device manufacturer name; n' f8 L% N7 y6 x7 f
%campaignid% Campaign Id
9 O* _9 h* z6 H%creativeid% Creative Id
* r: b& E9 K) O& O%ip% Device ip address* @6 X* m4 o! k! q0 A3 s' T
%state% State* w6 H- ~$ F3 `+ f1 Q
%city% City
: a C. N, f/ v! @8 v%dapp% App Id0 h3 n5 P+ K0 x# z" u2 ]
%pubid% Application Developer/Advertiser Id0 I1 U9 M, o' F# R
%framework% Device OS Version Traffic Force:! u) g0 T4 h& X0 p |7 F( j+ m
{site_id} – id of the site on whch the ad is shown& Z) T7 b. C6 O8 q
{channel_id} – id of the channel on which the ad is shown j4 b8 U- q) |$ q5 a
{campaign_id} – id of the campaign5 X ?2 F0 N2 T# r
{group_id} – id of the group; S5 V4 H8 n" y, `0 B e0 y: k
{ad_id} – id of the ad# o1 s) ~! s/ _* }0 T' S* Z
{keywords} – list of keywords by which the ad was found
N. x" f% ?0 c{v_country} – visitor country J: x6 `3 F9 g! j; ], y
{v_language} – visitor language& h% K, o" M1 J" [
{v_browser} – visitor browser6 m2 `6 w4 Z$ a, T% X8 O
{v_os} – visitor operating system Traffic Factory:
8 o0 q- @# T9 R* d{campaign.id} Campaign’s id W3 c* K& y0 C" m2 U
{target.bid} Target’s bid/ i5 l3 g5 O" y
{banner.id} Banner’s id
2 u7 s2 P% S6 t" |. R{banner.name} Name of the banner
: r$ `9 K$ r5 `7 n2 |+ I{banner.size} Size of the banner e.g. "338×235"' M0 x9 f5 V8 w9 T7 Y
{target.name} Campaign’s target name
& t9 ^' u; ?) G9 \" R# o& P& s{categories} The page’s categories( F) K) r- J; I! u; S8 y! u' h
{user.country} 3 letters ISO country code of the user’s country. e.g. "FRA" for France, I0 }7 ]: R g! v- g# J9 g
{user.browser} User’s web browser( W4 I) Y! ]! Q# _! Y
{user.os} User’s operating system AdBucks:, p: I4 T1 Z8 b4 L% `; ]
{bannertag} : This is a tag that represents your banner. It is created in the Banner Macro Tag field when the banner is uploaded and can be edited later if needed., w2 U: r$ ?9 P+ I; t$ K
{campaigntag} : This is a tag that represents your campaign. It can be changed in the bid editor./ i0 N3 N; J7 V! {+ @5 p: W' ^
{spottag} : This is a tag that represents the spot (page location on the site) your ad appears on. This value is set by AdBucks and cannot be customized.4 }$ i, i/ v( x4 y
{site} : This is a tag that represents the site your ad appears on. This value is set by AdBucks and cannot be customized.% |8 ]: N; r! C* }9 ?- T
{width} : This is a tag that represents the width (in pixels) of the ad spot. This value is set by AdBucks and cannot be customized./ O+ a. y7 J9 C: L) h
{height} : This is a tag that represents the height (in pixels) of the ad spot. This value is set by AdBucks and cannot be customized.
2 u- o$ `0 Q, d0 `) J{size} : This is a tag that represents a shortcut equivalent to {width}x{height}., X- \6 V* j4 ]# ]& i
{year} : This is a tag that represents the current 4-digit year (2014).6 z& k/ s3 j( ~/ p7 d) w
{month} : This is a tag that represents the current 2-digit month (09). Adxpansion:
; ?8 m6 R: o$ \1 ?{zone} {* T6 R1 O( {; j- b9 l# E" q! l
{keyword}
e7 Q5 F; F& \. B* ~2 a' F{country} 50onRed:' U b( L4 A$ s$ S0 L
{country}, {bid}, {target}, {campaign_id}, {creative_id}, {target_id}, {domain}, and {click_id} ' U5 K( r7 U; |$ B
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