之前设置追踪,在token方面设置出错,逛论坛无意发现这篇文章,感觉对新手可能有些用处,有需要的可以看下,除了看token,还可以看下iAmAttila用的流量平台{:soso_e113:} : U; K2 I# X: J
iAmAttila’s TOP List of Traffic Source TOKENS
* c T) |7 ?0 l3 B+ J4 [5 r9 u3 Y, J' }5 I X$ V! m8 f
ExoClick Dynamic Tracking Tokens/Scripts/API
. n+ E8 t- b5 TTokens Description" N# k& @& K' K: P* L0 Z+ c4 {0 Y
{campaign_id} ID of the campaign.
N& {1 m. X) D" K0 h# h{variation_id} ID of the variation. (Banner or landing page)' Z1 Q, ~1 H$ f
{src_hostname} Domain name where the ad is displayed.6 _, ]5 n. J1 a4 @6 |, v
{site_id} ID of the site where the ad is displayed.
4 |, y8 w. ]. \" W' g{zone_id} ID of the ad zone where the ad is displayed.
6 ?, d: ?& K* ]" p7 \' B( Z9 {3 V{category_id} ID of the category detected.% c8 c1 Z% V1 U9 H: j3 g
{country} 3-char country code of the visitor.8 t" s$ A! P" D. F9 W: k+ F; d
{time} Timestamp, used as a cache buster. MobPartner Dynamic Tracking Tokens/Scripts/API# u) S! U/ d+ B$ m
Tokens Description6 T& R3 S6 r9 n# D3 j
[=MOBTAG=] Reference ID specified by MobPartner to reconcile with their own system
! ]7 A& B1 j- b! s, w# `[=DEVICEID=] The UDID of the Android device as device_id- s0 h$ A+ x& C
[=ANDROIDID=] The parameter for Android ID as android_id
3 u- `8 i3 M4 H) T0 T7 u5 ~$ q[=MACADDRESS=] The MAC address of the Android phone’s wifi adapter as mac_address* X8 ?2 \5 U* X2 k' Z# p
[=ODIN=] The ODIN of the Android device as odin6 z' N" h+ p( J" m. @8 c: U
[=PUBLISHERID=] MobPartner’s publisher ID as sub_publisher
2 _+ Z+ M' ]" ^: S2 `! Z$ Q3 |[=SERVICEID=] MobPartner’s service ID as sub_site
8 ~+ V7 _3 e# ]* A' X. M1 D' s[=CAMPAIGNID=] Campaign name or ID as sub_campaign5 |: A' i |/ n1 m+ o% k
[=ACTIONID=] The action ID as sub_adgroup& h$ k: C2 x) j0 z H3 N+ T/ w* [
[=CREATIVEID=] Ad name or ID as sub_ad PopADS.net Dynamic Tracking Tokens/Macros/Scripts
$ r: \/ Z- R; D1 ~: s[WEBSITEID] – ID of the website that was source of the popunder,
, U' g* b4 E/ @! _[KEYWORD] – keyword that was used for keyword targeting,9 j: N; f9 z2 r% D! V9 ?9 o& H
[CATEGORYID] – ID of category that was used for targeting,) \% {/ K2 v2 {
[COUNTRY] – country of the visitor. PopCash Dynamic Tracking Tokens/Macros/Scripts% N; d4 N/ r; I' [
%siteid% – Site ID
3 A g+ U! k5 n% f% R: O4 ^0 Q%cc% – Country Code Plugrush Dynamic Tracking Tokens/Macros/Scripts
, ~; o! w2 [; c{$id} – a unique ID of the traffic source/website' q3 E7 h( h# {0 ~4 a0 V5 Y5 M
{$cc} – two letter country code of the visitor9 \+ b" h6 B+ v) N/ u; r
{$category} – the category of the traffic source/website9 \/ |& n$ Z) L; Y
{$domain} – the domain of the traffic source/website
/ U0 @) ?' p8 X' |% U{$trafficsource} – type of the traffic source (babelog, blog, dump, mgp, tgp or tube)* V5 L. L ?# M! a8 j( Q$ \ l
{$ad_id} – a unique ID of your ad (works on PlugTraffic only)9 E( d0 n8 ^" J
{$ad_ref} – your internal ad reference (works on PlugTraffic only) SiteScout Dynamic Tracking Tokens/Scripts/API+ j# L8 k! Q2 H" s% k, ~6 f' a
Tokens Description( B8 j0 m6 {/ x0 R# j2 w5 e, {
{adId} Passes the unique ID # of the ad that was clicked.2 W, j$ `+ G" v
{siteId} Passes the unique ID # of the site where your ad was clicked.
* v5 X* n* @: G{campaignId} Passes the unique ID # of the campaign that received the click.
7 C$ J) f( u9 T9 G! p{networkId} Passes the unique ID # of the exchange where your ad was clicked.
$ y, g0 T+ w1 c7 j{postbackId} Passes the unique ID # of the visitor that clicked your ad.
9 H6 I! x$ J, b6 |{domain} Passes the domain name where your ad was clicked.
& T+ {2 K( l' T, {+ b{pageUrl} Passes the URL of the page where your ad was clicked.
! Q' F# K% u! k! d{demographicIds} Passes the ID(s) of the applicable audience segments.
6 z! {( A! v, X' I{contextualIds} Passes the ID(s) of the applicable contextual categories.1 X3 B3 M; h$ {9 j' ~8 }7 s6 @
{dpid} SHA1 hashed platform-specific ID (e.g., Android ID or UDID for iOS). (mobile only)
. r' X0 h( d9 X5 t" ^{did} SHA1 hashed device ID; IMEI when available, or else MEID or ESN. (mobile only)# V& \/ B( H, j; S B4 p
{uid} This value represents either {dpid} or {uid}, in that order of priority. (mobile only)
3 A1 a* b4 L9 ^# ~ \( K2 f{carrier} Passes the carrier of the people that click your ads. (mobile only)
* ^) y% s. r* j. j& w: w{device} Passes the device of the people that click your ads. (mobile only)
, g4 Y* b" ^, p% @# q{appId} Passes a numeric ID (for Apple) or bundle name (for Google) specific to the mobile app responsible for generating the click. [Example values: “383763″ (Apple) or “com.google.mygoogleapp” (Google)] (mobile only)2 ]) f( X% p' L; n
{appType} Passes a string that outputs the origin or type of application responsible for the click. [Example values: “APP_STORE” (Apple) or “PLAY_STORE” (Google)] (mobile only) StartApp Dynamic Tracking Tokens/Scripts/API- w7 j; f z4 s6 n7 ~' i0 j7 U
Tokens Description- }6 u. z5 k2 v. A
user_id get the Android ID or IDFA of the user who clicked your ad.
, u2 p7 i4 x; r$ @app_id get the App ID of the publishing app from which every click came.
- l6 \0 O5 r N' i# d' qcreative_name get the creative name as you inserted it on our portal.0 t1 K8 `& o* R
campaign_id get the campaign ID that was automatically assigned to your campaign on our portal.7 x6 p+ U- e5 T
bid_cost get the CPC bid you used for each click. Go2mobi Dynamic Tracking Tokens/Scripts/API
6 X5 Z9 C# C6 a, x! i# v* E3 [Tokens Description, ^7 B3 ^+ V2 f0 q1 r6 F
{clickid} Go2mobi unique click id( o+ |8 P4 y) `/ f4 A# r
{campaign} Go2mobi campaign id
) w. \0 m3 [ e6 [, J{pln} Exchange placement name
, P0 I# v. E- i$ t{plid} Exchange placement id
9 ?) _0 f6 V8 t% [) O& Y! ^ _{crid} Go2mobi creative id
( Z9 l- }$ o% O1 o- s+ x{imp} Impression dimensions (width x height)5 Q! c$ v, a& s
{cc} Exchange country code of user
% [' R& X6 b( p9 o' S8 ^9 x{referrer} HTTP referrer url (if applicable)& Q7 v& ?; F7 f9 M* X3 x+ p
{referrer_domain} HTTP referrer domain (if applicable)
0 d2 T3 ^; E8 f{isp} Carrier name of user I2 e% b3 s, r5 j1 c7 g V
{ip} IP address of user" O( y* }# Y# N T
{xip} Proxied IP address of user
9 j8 X! [7 Y7 f; \% I1 p4 G: b" _{country} Carrier country of user
$ Z, F' z+ K$ H! N{region} Carrier region of user4 S9 k( j' H+ V5 H
{city} Carrier region of user
6 Z! w2 u3 M5 f5 ]- Y6 ^( U{agent} Device user agent$ n/ m6 ]3 ]& Q! H; _) \ Y+ f$ K
{ua_hash} Device user agent SHA1 hash
`- J* I2 E' ]$ l0 F, x* g; J{device_vendor} Device make
+ t" Q1 v6 U, p9 v{device_model} Device model
% S4 j1 O. {7 j( b{os} Device operating system
- y- W5 H' s, l% k{os_verion} Device operating system version- L3 N- K' E6 h( }
{year} Device year of release Decisive.is Dynamic Tracking Tokens/Scripts/API* } w3 `/ `5 F4 d c% k Z- N: J9 B8 ]
Macro Field Info
) n$ l* ]# J& I2 m( M9 V{{{bidhash}}} Unique impression ID (Use this to track conversions/actions)
; A* A1 I# a2 _4 |( U: s& d4 i{{{ad_id}}} Ad ID (Identifies the ad associated with the impression/click/conversion)' g5 k8 ?) H1 E
{{{creative_id}}} Creative ID (Identifies the creative used in the ad)
9 T( Y8 P3 j" V+ m{{{ad_name}}} Name of campaign" p7 y$ d5 d" o# n: y
{{{carrier}}} Carrier used by mobile device (Verizon, AT&T, T-Mobile, …)
, ~+ B- B# d+ V' M8 z9 j{{{os}}} OS of device (Android, iOS, BlackBerry OS, Windows Phone OS, …)
4 y. m: b5 u; Y# O1 W0 V5 o1 K3 M{{{os_version}}} OS Version (Android 4.0.4, iOS 6.0.2, …)
_, V% b. ]3 Q. z9 j{{{device}}} Device type (iPad, DROID RAZR, Kindle Fire, …)
3 b; s8 z( N8 t. D( s1 P{{{media}}} app or site/ o7 ?3 j' ?: Q7 F) i) W
{{{country}}} Country of visitor (United States, Mexico, Canada, Germany, …)
# p( j$ `7 p0 P+ F4 l6 W% j{{{ip}}} IP address of user
/ w$ j( y) R4 w{{{app}}} Name of app where ad is placed* H$ \5 x9 v2 o; ~
{{{site}}} Name of site where ad is placed
+ g% |$ p% f8 R; P$ d{{{placement}}} Combination of site and app. Name of either site or app where ad is placed./ f7 Y; B; r' U2 c1 ?# }5 L6 Z# a
{{{ua}}} User agent string% r; W; F: c0 P s( `) P8 t
{{{category}}} IAB Category of site/app
- U8 e& _+ D; h! d{{{subcategory}}} IAB Subcategory of site/app. T# h8 N( m& ~& ~: _
{{{idfa}}} iOS User IDFA Leadbolt Dynamic Tracking Tokens/Scripts/API [TRACK_ID] – Reference ID specified by LeadBolt to reconcile with their own third-party system; b# x4 g. m% X/ z! Z
[CLK_ID] – Click ID as sub1: i4 P& o, Q& q
[PUB_ID] – LeadBolt’s publisher as sub_publisher
% J9 C- M7 D% A3 J4 l$ o[AD_GROUP_ID] – Sub Ad Group as sub_ad_group
3 v% A2 `: K- B[AD_ID] – Ad ID as sub_ad BuzzCity Dynamic Tracking Tokens/Scripts/API {clickcode} To substitute the unique clickcode value associated with this click
: J T0 z& l2 P! t- Y8 }7 ^4 T{pubid} To substitute the publisher ID associated with this click. You need special privilege to use this parameter. For more information , see PubID filtering.' b2 u# d2 Q$ A
{random} To substitute a randomly generated value associated with this click4 ~# k. B: Z$ d$ l9 t* i9 q5 A- M
{timestamp} To substitute an unix time value associated with this click. E.g. 1379453899 – Which represents ISO 8601:2013-09-17T21:38:19Z AirPush Dynamic Tracking Tokens/Scripts/API Tokens Description; [" j/ k" b( |& L y
%guid% GUID is an unique variable generated by Airpush when a click happens. This is automatically generated by Airpush.
; D5 \- q4 i% I6 f- J( U4 }! o%d% IMEI (MD5 encrypted)3 f5 L) Q9 Y" l4 p
%androidid% Device android id: t2 m% l4 G1 e
%carrier% Carrier name* U0 ]3 F2 e5 M. o0 {( r l9 `
%device% Phone model
) }8 t o6 r+ Q) z* c%manufacturer% Device manufacturer name
: f/ I! n9 [8 _%campaignid% Campaign Id& Z& V- ?7 e# F' l% p
%creativeid% Creative Id
3 t# T- L* o5 P; L( V! b9 t%ip% Device ip address
f' {! H! E a9 T1 R6 E%state% State
3 a( _; ]/ m7 X6 O8 u4 d& j5 l%city% City3 A9 x9 l4 X1 I
%dapp% App Id" ?) y8 w) v, {9 C0 d: Y, X3 s) }
%pubid% Application Developer/Advertiser Id
+ @& z4 ? \- ~' A%framework% Device OS Version Traffic Force:% |1 H& i% _+ L; s% d5 K+ _
{site_id} – id of the site on whch the ad is shown7 c) P# K6 @( h9 y' c
{channel_id} – id of the channel on which the ad is shown! g( U! l4 J2 V s" Y
{campaign_id} – id of the campaign v# x1 R% a- R1 W+ u4 P
{group_id} – id of the group
% U' s) e# W$ W8 V; _{ad_id} – id of the ad
+ k9 ~9 i2 Z/ X' Y2 U5 }{keywords} – list of keywords by which the ad was found* R- A3 l0 w6 {7 z4 p
{v_country} – visitor country) b+ h( W) G% t: ~; i b" ?
{v_language} – visitor language5 i( `2 Y5 g/ F3 |
{v_browser} – visitor browser, _1 a0 j! [* P6 U
{v_os} – visitor operating system Traffic Factory:8 r+ R5 j7 F+ u8 Q( P$ [; w
{campaign.id} Campaign’s id
" p7 F# [- |: a" f& Y{target.bid} Target’s bid
$ ~( \8 v3 ]- L1 ?{banner.id} Banner’s id ~; U) N) x! O% T" h
{banner.name} Name of the banner
' M$ K4 ~! k$ n7 P( Q6 Z; V{banner.size} Size of the banner e.g. "338×235"7 v, h p s8 L6 D
{target.name} Campaign’s target name
- u* E; h; y2 ^& H7 Z4 L9 E{categories} The page’s categories$ u1 l7 e2 H f
{user.country} 3 letters ISO country code of the user’s country. e.g. "FRA" for France
. ~/ @0 t% R! Y) L& c% s" e2 K{user.browser} User’s web browser
* G& X8 m: N% Q6 z: X3 k{user.os} User’s operating system AdBucks:, Q! P* S, H) ~% j# \) ]2 Z. X) [; p
{bannertag} : This is a tag that represents your banner. It is created in the Banner Macro Tag field when the banner is uploaded and can be edited later if needed.
: @ G, C# X( y2 V" X+ S7 m{campaigntag} : This is a tag that represents your campaign. It can be changed in the bid editor.
# C- ^* @) h9 \8 l: h# M0 u9 d" D{spottag} : This is a tag that represents the spot (page location on the site) your ad appears on. This value is set by AdBucks and cannot be customized.+ \) S! {! U+ B) h; d; K
{site} : This is a tag that represents the site your ad appears on. This value is set by AdBucks and cannot be customized.% I# J! o! U' J e2 B
{width} : This is a tag that represents the width (in pixels) of the ad spot. This value is set by AdBucks and cannot be customized.
4 L* B; d; l8 S2 K q, z! @# e{height} : This is a tag that represents the height (in pixels) of the ad spot. This value is set by AdBucks and cannot be customized./ I1 x q) U8 k: O0 }; w* ?2 I
{size} : This is a tag that represents a shortcut equivalent to {width}x{height}.4 c& d. K! \. Q
{year} : This is a tag that represents the current 4-digit year (2014).2 P( d @: [) W: M! O1 W
{month} : This is a tag that represents the current 2-digit month (09). Adxpansion:+ B) u4 N! {4 H/ L9 i \: ]
{zone}
# Y. x1 B4 ]% q, G( y{keyword}3 z/ r! G2 U* P V, N* H
{country} 50onRed:
& k, R: h& ?* J# k) g- [8 i" ]{country}, {bid}, {target}, {campaign_id}, {creative_id}, {target_id}, {domain}, and {click_id}
% a4 B9 X, l% _( V& V A0 }
; r+ `# q+ J% P |