之前设置追踪,在token方面设置出错,逛论坛无意发现这篇文章,感觉对新手可能有些用处,有需要的可以看下,除了看token,还可以看下iAmAttila用的流量平台{:soso_e113:} ' D! y; s1 c, {1 e/ Y1 [: V8 Z
iAmAttila’s TOP List of Traffic Source TOKENS
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2 d0 M0 d6 v3 m- ?% U; x# S6 n) [ExoClick Dynamic Tracking Tokens/Scripts/API
: ~$ @0 D" ~8 i, T$ h8 {8 C- |Tokens Description/ T; W) C ~, y$ r& F
{campaign_id} ID of the campaign.
s2 O4 L. O2 s( n! N* ~ B{variation_id} ID of the variation. (Banner or landing page)9 w- \' J( k/ ?+ S# `7 ]
{src_hostname} Domain name where the ad is displayed.( T$ O, U. Q, d5 j$ v# P
{site_id} ID of the site where the ad is displayed.3 z9 ?' j1 f. }; s* r3 E
{zone_id} ID of the ad zone where the ad is displayed.
* g3 f- o) Q! q7 @$ ~( ?{category_id} ID of the category detected.
- O+ ~' N4 [ z# |{country} 3-char country code of the visitor.2 u1 [: _8 I S/ s% X% V7 Q
{time} Timestamp, used as a cache buster. MobPartner Dynamic Tracking Tokens/Scripts/API
8 {- h# d9 b9 b3 B/ U$ o# X% TTokens Description
6 I5 L" U+ B& j( Y% X+ _! @. ?[=MOBTAG=] Reference ID specified by MobPartner to reconcile with their own system
/ L# P0 S+ R1 n. ]$ O0 D[=DEVICEID=] The UDID of the Android device as device_id
3 K7 R1 v, `1 u0 i" W& G! H[=ANDROIDID=] The parameter for Android ID as android_id
, D. @1 F( [3 @[=MACADDRESS=] The MAC address of the Android phone’s wifi adapter as mac_address4 w! M& O7 g5 _" {6 K9 m3 ]
[=ODIN=] The ODIN of the Android device as odin
C7 d, k2 b* N- M" a# F6 g8 y[=PUBLISHERID=] MobPartner’s publisher ID as sub_publisher! c# | M8 r# h) B: ~# ]
[=SERVICEID=] MobPartner’s service ID as sub_site: A- j& w2 ~4 z8 K( z K
[=CAMPAIGNID=] Campaign name or ID as sub_campaign
2 K0 z9 k: z) U7 d9 D* N4 ]- t[=ACTIONID=] The action ID as sub_adgroup
6 L+ _- ~6 H; m3 F[=CREATIVEID=] Ad name or ID as sub_ad PopADS.net Dynamic Tracking Tokens/Macros/Scripts 2 p; T3 X5 T8 O+ C7 F! a- V
[WEBSITEID] – ID of the website that was source of the popunder,2 e1 X/ d+ n5 M- v
[KEYWORD] – keyword that was used for keyword targeting,# }3 _: E! T9 ^; _; C3 x4 B
[CATEGORYID] – ID of category that was used for targeting,6 J, R. H+ ?' [ O* _) o
[COUNTRY] – country of the visitor. PopCash Dynamic Tracking Tokens/Macros/Scripts
R5 u- U3 v4 S/ ?: l% h0 |& m%siteid% – Site ID
" S8 F5 i* n4 B7 @# D7 _: M2 G @& r%cc% – Country Code Plugrush Dynamic Tracking Tokens/Macros/Scripts' I+ T) B$ ]% _8 y+ ~1 p; r
{$id} – a unique ID of the traffic source/website
( ?5 r! B* X* T. q# ?( x{$cc} – two letter country code of the visitor3 z6 e& o5 f( l$ V1 e/ E2 U) w2 t
{$category} – the category of the traffic source/website
$ M5 V# j$ o4 j# j{$domain} – the domain of the traffic source/website
# A1 ^+ T' r, x# S{$trafficsource} – type of the traffic source (babelog, blog, dump, mgp, tgp or tube)
~0 T& D0 F7 p% p{$ad_id} – a unique ID of your ad (works on PlugTraffic only)3 v' C6 Q- n# \9 _" n
{$ad_ref} – your internal ad reference (works on PlugTraffic only) SiteScout Dynamic Tracking Tokens/Scripts/API3 p2 Y0 g7 v& A4 D' x* H: {& E
Tokens Description
7 Q' K0 U/ } v; i( d1 r{adId} Passes the unique ID # of the ad that was clicked.+ ~1 o' T5 U a5 W: o$ n
{siteId} Passes the unique ID # of the site where your ad was clicked.
m# M: C7 d/ V8 v8 r7 E' I{campaignId} Passes the unique ID # of the campaign that received the click.$ N4 j+ M) x6 x; [; Z7 a& b
{networkId} Passes the unique ID # of the exchange where your ad was clicked.
$ F) ]$ q/ v/ ?; [) Z; P{postbackId} Passes the unique ID # of the visitor that clicked your ad.
2 y. o& X( h3 J" s, `5 r* ?{domain} Passes the domain name where your ad was clicked.
' f: F" A+ e m/ Q: t4 [4 p) h$ g{pageUrl} Passes the URL of the page where your ad was clicked.: m# |/ u; Q. d, C0 ~' b7 b
{demographicIds} Passes the ID(s) of the applicable audience segments.
' \9 |" o- x2 p7 F& S. Z8 ~+ N: b8 F{contextualIds} Passes the ID(s) of the applicable contextual categories.
' h9 ?: v0 g2 R/ L{dpid} SHA1 hashed platform-specific ID (e.g., Android ID or UDID for iOS). (mobile only)! {! G$ l/ y6 ?. ]" t
{did} SHA1 hashed device ID; IMEI when available, or else MEID or ESN. (mobile only)' a U- ]) k8 a* l
{uid} This value represents either {dpid} or {uid}, in that order of priority. (mobile only)! g$ g* M2 p7 X7 k! [
{carrier} Passes the carrier of the people that click your ads. (mobile only)% {5 h. m2 @' [1 O
{device} Passes the device of the people that click your ads. (mobile only)
: @# n, r) Q2 c3 O# M- [{appId} Passes a numeric ID (for Apple) or bundle name (for Google) specific to the mobile app responsible for generating the click. [Example values: “383763″ (Apple) or “com.google.mygoogleapp” (Google)] (mobile only)# C- | h" v. [. i5 p! ]
{appType} Passes a string that outputs the origin or type of application responsible for the click. [Example values: “APP_STORE” (Apple) or “PLAY_STORE” (Google)] (mobile only) StartApp Dynamic Tracking Tokens/Scripts/API
+ `* h3 p+ _/ O) C. f$ W- cTokens Description
3 r5 ?+ l+ i8 _) x( {6 t* B& r7 Kuser_id get the Android ID or IDFA of the user who clicked your ad.
' N- I# \/ R- b8 m7 M5 k/ J- ~! Fapp_id get the App ID of the publishing app from which every click came.
0 A6 H8 u: B8 k- P$ xcreative_name get the creative name as you inserted it on our portal.
- ^9 R- Z1 o. W: ~$ ycampaign_id get the campaign ID that was automatically assigned to your campaign on our portal.# n& q( q6 ~0 n& S. x; |
bid_cost get the CPC bid you used for each click. Go2mobi Dynamic Tracking Tokens/Scripts/API
+ o* q# c* |4 W' ?Tokens Description
+ [7 Y" C- V+ _- |, x/ d{clickid} Go2mobi unique click id
+ ?3 y+ b' M: w& O% p5 W{campaign} Go2mobi campaign id
1 k" h, l: R' o4 \{pln} Exchange placement name$ k- J9 F8 m( h+ f' a
{plid} Exchange placement id( X* G6 b7 C& T! E4 q% \
{crid} Go2mobi creative id) }, \. Z( r* f! v0 Y
{imp} Impression dimensions (width x height)
' k3 h; O! u7 w+ n# W1 w{cc} Exchange country code of user
% l# C, r7 J$ U: ^0 h{referrer} HTTP referrer url (if applicable)! [% p$ Y! @6 @0 E
{referrer_domain} HTTP referrer domain (if applicable)5 O [$ T3 l# _% {; H- u
{isp} Carrier name of user
: ]' {0 e; z* Z$ _: L{ip} IP address of user
' }5 u" I+ _1 R% q{xip} Proxied IP address of user
0 m' z6 `0 j p8 }3 \$ b; f{country} Carrier country of user) J/ Q" T( M4 G: s8 T% k
{region} Carrier region of user% e3 M. H. s4 U% s0 k( L; n6 q- X" K
{city} Carrier region of user/ S: |& H$ M! [5 G0 {9 u- I$ u
{agent} Device user agent
4 B0 N( K( T% q! b8 U3 h$ |8 _* o' L# p{ua_hash} Device user agent SHA1 hash; P0 |5 B$ N A9 Q! l; ]
{device_vendor} Device make
% C& p( f' c7 j# }: j1 C' U{device_model} Device model
) S! J: R8 t0 A: r{os} Device operating system
, k3 k- z: I+ w X8 \2 L1 w7 }$ J{os_verion} Device operating system version y* d( x9 {/ R% e, _
{year} Device year of release Decisive.is Dynamic Tracking Tokens/Scripts/API
$ `* R. F; x1 _) }) N" SMacro Field Info# b$ E% V3 e; W$ ^; H+ h- r; @' h
{{{bidhash}}} Unique impression ID (Use this to track conversions/actions): ~% O. K1 z4 R" ?9 H+ y
{{{ad_id}}} Ad ID (Identifies the ad associated with the impression/click/conversion)6 ?* Q' K* ]+ Y" f9 \/ H
{{{creative_id}}} Creative ID (Identifies the creative used in the ad)8 U) ?, z, R; q1 a
{{{ad_name}}} Name of campaign% U6 X' c5 D: N% s- W e
{{{carrier}}} Carrier used by mobile device (Verizon, AT&T, T-Mobile, …)
# r$ I/ v; v+ I9 V{{{os}}} OS of device (Android, iOS, BlackBerry OS, Windows Phone OS, …)) i# T v! O! S' C2 q3 \7 f0 l
{{{os_version}}} OS Version (Android 4.0.4, iOS 6.0.2, …) j4 R% r2 m4 I2 B
{{{device}}} Device type (iPad, DROID RAZR, Kindle Fire, …); M% k9 S9 `& t/ L* ~5 y
{{{media}}} app or site
8 V4 l% W* F4 X( g3 B+ T' {{{{country}}} Country of visitor (United States, Mexico, Canada, Germany, …); d5 i4 H0 h* f. B* R
{{{ip}}} IP address of user
" k/ `+ ~% ] C7 `5 R% u3 I{{{app}}} Name of app where ad is placed
! v$ A2 K4 [$ V: W* @; x{{{site}}} Name of site where ad is placed
/ X# v+ B ?# q# }+ `* B- G5 v7 x{{{placement}}} Combination of site and app. Name of either site or app where ad is placed.
; y i: L. ?$ H, R& N# I6 v{{{ua}}} User agent string
$ M) f/ i3 h' o* P{{{category}}} IAB Category of site/app$ V! A7 i4 ?5 P/ K2 ~/ Y* [' t% d
{{{subcategory}}} IAB Subcategory of site/app
: B0 [2 e. e$ [* F7 d2 T3 l{{{idfa}}} iOS User IDFA Leadbolt Dynamic Tracking Tokens/Scripts/API [TRACK_ID] – Reference ID specified by LeadBolt to reconcile with their own third-party system8 @2 u' c- r+ O: Y4 a h( v
[CLK_ID] – Click ID as sub1
& o' D# W# W* p+ O8 _" E' }[PUB_ID] – LeadBolt’s publisher as sub_publisher
' _8 Y, e+ C2 @: r& M5 N0 Q[AD_GROUP_ID] – Sub Ad Group as sub_ad_group- g* A! a% _# N
[AD_ID] – Ad ID as sub_ad BuzzCity Dynamic Tracking Tokens/Scripts/API {clickcode} To substitute the unique clickcode value associated with this click
6 P5 }1 C4 E) ~( U* r; \/ q A{pubid} To substitute the publisher ID associated with this click. You need special privilege to use this parameter. For more information , see PubID filtering.' }5 g! V) i3 [. R( R5 a: K! `
{random} To substitute a randomly generated value associated with this click8 n' J7 ?- W/ `0 y! o9 `
{timestamp} To substitute an unix time value associated with this click. E.g. 1379453899 – Which represents ISO 8601:2013-09-17T21:38:19Z AirPush Dynamic Tracking Tokens/Scripts/API Tokens Description
/ a& K; |5 U! s0 p" r( _- a; R+ ?%guid% GUID is an unique variable generated by Airpush when a click happens. This is automatically generated by Airpush.. G4 V) n: g5 q$ T
%d% IMEI (MD5 encrypted)$ R4 F6 X; g/ I. x9 P
%androidid% Device android id
! g6 M! j: l. p6 E%carrier% Carrier name( e" B2 X2 J6 P% B# G+ }
%device% Phone model4 g# }( C, Z1 z' \) l& `
%manufacturer% Device manufacturer name3 F s" z% H" K; }& Z. T
%campaignid% Campaign Id
2 |/ E% P4 S/ X) A%creativeid% Creative Id: P9 l/ e5 k$ j f9 W% [; Z
%ip% Device ip address
2 w+ O2 y! h: }7 G0 ]+ j1 B2 }- M4 V%state% State
3 h- I6 j; q1 T' f%city% City
, v; {& ]7 ~5 p7 v%dapp% App Id- {7 t" d- v( ], z) B$ k
%pubid% Application Developer/Advertiser Id4 J; M" a( E3 T
%framework% Device OS Version Traffic Force:
; S- `3 _% B% G2 Y. w! X; l8 o{site_id} – id of the site on whch the ad is shown
4 O- X# K/ P7 F, U% W) K" G* v9 J; S! q{channel_id} – id of the channel on which the ad is shown
$ o0 M2 B3 U$ x{campaign_id} – id of the campaign
# x! _' p' G1 `1 H{group_id} – id of the group, Z) T1 ?) A* A3 u
{ad_id} – id of the ad
* h9 f9 P& N1 p- G% O- ~{keywords} – list of keywords by which the ad was found
" o. f- F' Y3 V. k5 d{v_country} – visitor country; J, r) s0 b9 n+ e
{v_language} – visitor language: E; y& l: s1 N6 i, t! s) a
{v_browser} – visitor browser
3 B# z1 J+ Z5 D& q{v_os} – visitor operating system Traffic Factory:
8 {) Q6 d4 y- b: z9 A# Q{campaign.id} Campaign’s id
: Y8 w6 X% y& P, f: A{target.bid} Target’s bid1 N# M/ \* A7 ^; y: o' Y+ [* j
{banner.id} Banner’s id* W, T6 p. a, L: _3 U& r; x( H& c
{banner.name} Name of the banner; W% m/ o7 n$ E! K' e' i8 V7 Q
{banner.size} Size of the banner e.g. "338×235"
3 V; }. n/ H/ K [# [{target.name} Campaign’s target name
4 B+ v. k, @4 v{categories} The page’s categories# C# L& i( }6 F/ W' M$ Q
{user.country} 3 letters ISO country code of the user’s country. e.g. "FRA" for France
! c" Z' r4 m) z' N+ L, r. Z{user.browser} User’s web browser
0 Y ]( Z" f0 e% ?8 N- s2 E{user.os} User’s operating system AdBucks:. x9 ]/ ~3 z' c3 f1 V* I% ?
{bannertag} : This is a tag that represents your banner. It is created in the Banner Macro Tag field when the banner is uploaded and can be edited later if needed.
6 d; j; B. Z- W0 ?0 ~( }9 u5 D# m% H{campaigntag} : This is a tag that represents your campaign. It can be changed in the bid editor.
2 c z$ s4 A9 U4 p* _$ W$ j{spottag} : This is a tag that represents the spot (page location on the site) your ad appears on. This value is set by AdBucks and cannot be customized.
9 u e2 w* q7 H{site} : This is a tag that represents the site your ad appears on. This value is set by AdBucks and cannot be customized.- m8 o/ n6 {. v$ n
{width} : This is a tag that represents the width (in pixels) of the ad spot. This value is set by AdBucks and cannot be customized.
# |2 Z0 ]. L7 O! B& u8 H$ }- J{height} : This is a tag that represents the height (in pixels) of the ad spot. This value is set by AdBucks and cannot be customized.. k- ^5 K+ e/ t# n5 Z
{size} : This is a tag that represents a shortcut equivalent to {width}x{height}.6 B2 F" h4 H5 G* f- D R* _$ E
{year} : This is a tag that represents the current 4-digit year (2014).; \3 Y" r' |- b# i1 c y
{month} : This is a tag that represents the current 2-digit month (09). Adxpansion:
7 O* f' z5 b p, q" r{zone} t# H) ?2 C5 o; l0 a% i Q& M
{keyword}
/ z+ z+ S1 X& q/ j3 T8 n9 O{country} 50onRed:
" ^5 ~8 l+ i# @( u# X) O{country}, {bid}, {target}, {campaign_id}, {creative_id}, {target_id}, {domain}, and {click_id}
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