之前设置追踪，在token方面设置出错，逛论坛无意发现这篇文章，感觉对新手可能有些用处，有需要的可以看下，除了看token,还可以看下iAmAttila用的流量平台{:soso_e113:} 8 U- Z! A& a- {5 K
iAmAttila’s TOP List of Traffic Source TOKENS
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ExoClick Dynamic Tracking Tokens/Scripts/API
# A5 |5 |4 t8 j( ~Tokens Description4 _. z: j; O) v' r) c: a# t
{campaign_id} ID of the campaign.* \" ?( D3 j2 y* `. L4 B
{variation_id} ID of the variation. (Banner or landing page)" x7 N; a7 ]/ ~! p9 s1 R
{src_hostname} Domain name where the ad is displayed.
) }2 O8 ? W5 l p8 f{site_id} ID of the site where the ad is displayed.
* u, M8 R5 t0 j5 ^6 t4 Y{zone_id} ID of the ad zone where the ad is displayed.
9 M* v( l9 o }5 o- k{category_id} ID of the category detected.
G" w$ v+ c, n/ W9 U/ T3 b4 d9 O' G{country} 3-char country code of the visitor.
' J& T! J3 A8 S: _/ |{time} Timestamp, used as a cache buster. MobPartner Dynamic Tracking Tokens/Scripts/API# q/ K) X7 ?, D) a: i4 @* f' V; V& J
Tokens Description
' W0 I i' j% U+ \0 K( i[=MOBTAG=] Reference ID specified by MobPartner to reconcile with their own system8 Q4 V( ?/ E8 v \
[=DEVICEID=] The UDID of the Android device as device_id
1 O' x/ U* D& m[=ANDROIDID=] The parameter for Android ID as android_id
. K$ f9 z. n1 Z& s+ o. W[=MACADDRESS=] The MAC address of the Android phone’s wifi adapter as mac_address" Q0 V0 z8 u$ W" \9 d2 F$ E
[=ODIN=] The ODIN of the Android device as odin- J' n! _2 L* D8 @& K% V
[=PUBLISHERID=] MobPartner’s publisher ID as sub_publisher
2 P( i& [, T! J/ F. d[=SERVICEID=] MobPartner’s service ID as sub_site$ ~, Y$ Q5 M8 [, ^' R& V
[=CAMPAIGNID=] Campaign name or ID as sub_campaign. z4 S# b& w- \) H/ J
[=ACTIONID=] The action ID as sub_adgroup
$ A- x+ V1 Q& B0 `* \: I[=CREATIVEID=] Ad name or ID as sub_ad PopADS.net Dynamic Tracking Tokens/Macros/Scripts
; n5 ]# b& V J+ W[WEBSITEID] – ID of the website that was source of the popunder,! g" k$ b% z% \7 |! _5 C
[KEYWORD] – keyword that was used for keyword targeting,
, I1 `, s. E) y% c% r& `1 }[CATEGORYID] – ID of category that was used for targeting,
) y7 f* O# V9 E: a[COUNTRY] – country of the visitor. PopCash Dynamic Tracking Tokens/Macros/Scripts
' e& I6 O- Q' g- I%siteid% – Site ID H4 \9 @0 K$ F, z' |6 g
%cc% – Country Code Plugrush Dynamic Tracking Tokens/Macros/Scripts
3 m& l; S- x5 ?) c# A{$id} – a unique ID of the traffic source/website
1 v$ H) e/ ^% D( k, j{$cc} – two letter country code of the visitor
. V3 U! ] S0 } a* A6 Y6 |{$category} – the category of the traffic source/website; p% i& c! a4 g! S& @: X) l
{$domain} – the domain of the traffic source/website( s% l" d+ L1 K* j6 v9 C
{$trafficsource} – type of the traffic source (babelog, blog, dump, mgp, tgp or tube)
6 W; G2 m- e6 a! V{$ad_id} – a unique ID of your ad (works on PlugTraffic only)
. b6 R6 g- A* G! `3 G# N{$ad_ref} – your internal ad reference (works on PlugTraffic only) SiteScout Dynamic Tracking Tokens/Scripts/API9 \; m8 e6 G9 F2 p4 g( ]
Tokens Description! e1 P I; L+ p' g; `& X% A% Y
{adId} Passes the unique ID # of the ad that was clicked.
# q/ Q% F8 N" s{siteId} Passes the unique ID # of the site where your ad was clicked./ @; M/ B; S. E9 \: f) v6 h
{campaignId} Passes the unique ID # of the campaign that received the click.
6 r9 W8 X( a! z{networkId} Passes the unique ID # of the exchange where your ad was clicked.4 Q0 O; I; f; G) F1 ~. `$ a
{postbackId} Passes the unique ID # of the visitor that clicked your ad.
X- |: b5 w& O R6 Y) W{domain} Passes the domain name where your ad was clicked.9 ?* q. R6 k) l9 }# J
{pageUrl} Passes the URL of the page where your ad was clicked.6 }3 J& g' P( c w( R
{demographicIds} Passes the ID(s) of the applicable audience segments.7 N& S0 p( Y" W2 w. i/ |
{contextualIds} Passes the ID(s) of the applicable contextual categories.. s- e$ Y% ^$ i1 N. F
{dpid} SHA1 hashed platform-specific ID (e.g., Android ID or UDID for iOS). (mobile only)/ B% _) ~6 c' x4 I; v6 p
{did} SHA1 hashed device ID; IMEI when available, or else MEID or ESN. (mobile only)
$ X t( A. ]4 Z. h9 F& P* u7 s1 D{uid} This value represents either {dpid} or {uid}, in that order of priority. (mobile only)
1 ?! X7 {: g V2 y: Q3 H, X- } o{carrier} Passes the carrier of the people that click your ads. (mobile only)2 M( s( W- t6 x4 m
{device} Passes the device of the people that click your ads. (mobile only)- p* u# k% z" e
{appId} Passes a numeric ID (for Apple) or bundle name (for Google) specific to the mobile app responsible for generating the click. [Example values: “383763″ (Apple) or “com.google.mygoogleapp” (Google)] (mobile only)' Z- y0 @5 A. o
{appType} Passes a string that outputs the origin or type of application responsible for the click. [Example values: “APP_STORE” (Apple) or “PLAY_STORE” (Google)] (mobile only) StartApp Dynamic Tracking Tokens/Scripts/API7 |1 O7 h, _3 t' y; r
Tokens Description
& l J7 S& @! k( cuser_id get the Android ID or IDFA of the user who clicked your ad.# Z+ V/ T4 y. j: u, n! G
app_id get the App ID of the publishing app from which every click came.
& a( B$ \+ ^& L+ P/ ycreative_name get the creative name as you inserted it on our portal.
' g& a7 r' |: v8 Gcampaign_id get the campaign ID that was automatically assigned to your campaign on our portal.
7 i& H0 }! T5 Y& p$ @bid_cost get the CPC bid you used for each click. Go2mobi Dynamic Tracking Tokens/Scripts/API, ~- q- ~* ~# i4 p2 n
Tokens Description
; z4 A% p+ ~: d- a1 P" A5 r{clickid} Go2mobi unique click id
! F& e( M/ Q4 Q8 V1 F{campaign} Go2mobi campaign id6 t3 R) K! i- E+ H+ i% ]' U4 Y
{pln} Exchange placement name
! l5 r O$ V0 v/ e3 |9 l. J! Y{plid} Exchange placement id! F6 A! R/ x" N- Q$ F
{crid} Go2mobi creative id2 }1 U+ S& U( z" y& `( x/ P" E
{imp} Impression dimensions (width x height)3 @% K" P# D2 t; O7 a/ J l8 I
{cc} Exchange country code of user$ \ U7 u7 ~ v3 _, R1 r
{referrer} HTTP referrer url (if applicable). z0 T# T1 p7 n
{referrer_domain} HTTP referrer domain (if applicable)9 Z; R b, k' e
{isp} Carrier name of user0 F8 Z% W1 E2 K6 R2 X( v+ ?
{ip} IP address of user2 v4 K( q. w* {" r
{xip} Proxied IP address of user
4 O% d6 i1 @/ p5 b" h{country} Carrier country of user
) i: U, E; |3 W1 ]/ x{region} Carrier region of user" X, q2 x# c6 H' B: S
{city} Carrier region of user
) `- N5 h& k" R4 k* J" [{agent} Device user agent# f+ e! ?& r6 J' _3 i. R
{ua_hash} Device user agent SHA1 hash" E& ], e; B3 x$ v( u2 U' n
{device_vendor} Device make
# {' P( l) y+ v* s* a3 p1 d; {{device_model} Device model
1 q; m3 u3 Y! v8 T6 H! s{os} Device operating system
" p! X* e3 p7 A3 Z: j8 [6 w{os_verion} Device operating system version) i. |0 N; @) Y! C4 M) X+ v/ c
{year} Device year of release Decisive.is Dynamic Tracking Tokens/Scripts/API7 }$ M/ \3 Z1 D8 m8 x- r8 W2 ]" b
Macro Field Info
; I' M9 s8 ~ @! I+ J# u{{{bidhash}}} Unique impression ID (Use this to track conversions/actions); D5 j/ I# p6 [
{{{ad_id}}} Ad ID (Identifies the ad associated with the impression/click/conversion)) T7 q4 l( h5 m- g. N
{{{creative_id}}} Creative ID (Identifies the creative used in the ad)
' ~9 q1 L/ l# ]{{{ad_name}}} Name of campaign
1 i' f" o }* _' G, w* e% l$ w4 U9 s; {9 ?{{{carrier}}} Carrier used by mobile device (Verizon, AT&T, T-Mobile, …)
6 H7 _" P, G7 r{{{os}}} OS of device (Android, iOS, BlackBerry OS, Windows Phone OS, …)
. x% ~5 B* @! b, v n+ h" I{{{os_version}}} OS Version (Android 4.0.4, iOS 6.0.2, …)
7 n v) }& ?9 @: f{{{device}}} Device type (iPad, DROID RAZR, Kindle Fire, …): k- A+ b5 S# D
{{{media}}} app or site
4 F# e7 C3 P1 f4 }" \2 l( {& V# i{{{country}}} Country of visitor (United States, Mexico, Canada, Germany, …)8 {) O/ G: v4 w% [% r0 ?" t% z
{{{ip}}} IP address of user9 a: o4 \9 ^8 e9 ^+ e
{{{app}}} Name of app where ad is placed
: d% w% Z7 {, W; J, u, I. f{{{site}}} Name of site where ad is placed) Q! _$ d4 i1 @% s% i
{{{placement}}} Combination of site and app. Name of either site or app where ad is placed.0 l0 D( T) \. ~/ v
{{{ua}}} User agent string
t$ ?' V/ R0 n) K4 w" f1 O{{{category}}} IAB Category of site/app2 n r) T- s4 j. b) p7 m: V
{{{subcategory}}} IAB Subcategory of site/app# E2 i) C! k) y! C- p: A
{{{idfa}}} iOS User IDFA Leadbolt Dynamic Tracking Tokens/Scripts/API [TRACK_ID] – Reference ID specified by LeadBolt to reconcile with their own third-party system0 D% X0 V% g( V0 @+ `4 ^' M# z
[CLK_ID] – Click ID as sub19 J0 _# ]. m* f0 f+ f# r- C& i1 T, [
[PUB_ID] – LeadBolt’s publisher as sub_publisher+ I7 Y. o' g% f, H* W; Y0 N
[AD_GROUP_ID] – Sub Ad Group as sub_ad_group
( ~0 v) G2 v) M9 t; }$ y* k[AD_ID] – Ad ID as sub_ad BuzzCity Dynamic Tracking Tokens/Scripts/API {clickcode} To substitute the unique clickcode value associated with this click7 y; x0 U, I2 R7 \' Z6 P( X
{pubid} To substitute the publisher ID associated with this click. You need special privilege to use this parameter. For more information , see PubID filtering.
% c: c! M0 S7 A& S{random} To substitute a randomly generated value associated with this click
R3 H1 T- ~6 u{timestamp} To substitute an unix time value associated with this click. E.g. 1379453899 – Which represents ISO 8601:2013-09-17T21:38:19Z AirPush Dynamic Tracking Tokens/Scripts/API Tokens Description# X4 e7 q: M" p' S( L
%guid% GUID is an unique variable generated by Airpush when a click happens. This is automatically generated by Airpush.
1 S4 A7 k4 X2 E N- p/ O%d% IMEI (MD5 encrypted)
. C# x7 J0 J5 l/ ?# G- _%androidid% Device android id* g F3 v6 J! d5 R3 C7 L7 x7 r4 h* }
%carrier% Carrier name
7 X0 X7 ~6 s4 _7 W) ]%device% Phone model3 X* w* q7 B4 R' p1 ~+ R H
%manufacturer% Device manufacturer name
f( B5 S! y5 Z" C' C%campaignid% Campaign Id
4 d% h8 S/ S# g, T, _%creativeid% Creative Id
9 ? d1 @) C2 I3 q, y0 A%ip% Device ip address
- q' n8 v! g. p: w, K4 P ~* w%state% State& q4 O. E! J- y4 R% H) @: _
%city% City3 { r4 u2 O5 \9 N4 d$ d
%dapp% App Id, i, c/ D4 _- b, `! @$ ?5 q7 Z
%pubid% Application Developer/Advertiser Id
2 @8 d4 c4 b* U6 `1 r1 M%framework% Device OS Version Traffic Force:- l$ H- J) N' ?- Y$ E7 _. W& x
{site_id} – id of the site on whch the ad is shown
8 @9 q1 H( }! `2 Q& { s) t. D5 \{channel_id} – id of the channel on which the ad is shown7 S; D/ H/ [6 q0 Y( z* e/ [1 y0 e
{campaign_id} – id of the campaign
: r* J5 `4 T' ?{group_id} – id of the group+ y q. z8 v ?* C+ N) }
{ad_id} – id of the ad
k# i+ u2 N( r4 ^0 q. s+ P{keywords} – list of keywords by which the ad was found
" k' E; @. G2 u6 R2 \* [8 f{v_country} – visitor country) N/ Z) X6 E9 K5 R& t8 P4 Z' B
{v_language} – visitor language6 ]! C+ ^2 [! X
{v_browser} – visitor browser' J- t5 [- |7 a" {$ H
{v_os} – visitor operating system Traffic Factory:3 B' |' F2 H, B% X; x% i
{campaign.id} Campaign’s id
5 W4 D4 w/ k" a$ Z0 r) `3 U{target.bid} Target’s bid
7 \7 ?4 x, _9 ~+ {& a( ^' ?. k{banner.id} Banner’s id$ C. v, K w: r, ~/ X( u" U5 C
{banner.name} Name of the banner6 I# G8 v6 h+ t" u* H6 M9 [% \* B
{banner.size} Size of the banner e.g. "338×235"
3 J* ] R4 d$ }6 \{target.name} Campaign’s target name
- @, @' T0 L% R3 G1 z! y2 v6 ]- A; R{categories} The page’s categories
- n1 t/ F# Y" p1 f4 ~( M8 c{user.country} 3 letters ISO country code of the user’s country. e.g. "FRA" for France
4 e4 M g* u9 J; ^1 T' k{user.browser} User’s web browser6 v r: f* m9 a" V, N" n
{user.os} User’s operating system AdBucks:
# I8 N. F: j1 s: N# b: J) @{bannertag} : This is a tag that represents your banner. It is created in the Banner Macro Tag field when the banner is uploaded and can be edited later if needed.3 Z- ~" p% |, D1 K0 l7 K
{campaigntag} : This is a tag that represents your campaign. It can be changed in the bid editor.
* A, k: q/ |& U V0 ?, X{spottag} : This is a tag that represents the spot (page location on the site) your ad appears on. This value is set by AdBucks and cannot be customized.( m- F6 O2 g+ r9 T3 ^
{site} : This is a tag that represents the site your ad appears on. This value is set by AdBucks and cannot be customized.# C4 ]9 o) p; c8 Y& b+ q* e' `
{width} : This is a tag that represents the width (in pixels) of the ad spot. This value is set by AdBucks and cannot be customized.: z/ \: w8 z+ I! @2 m: B3 e+ p
{height} : This is a tag that represents the height (in pixels) of the ad spot. This value is set by AdBucks and cannot be customized.
+ H9 o: m9 H' j$ u$ |0 g{size} : This is a tag that represents a shortcut equivalent to {width}x{height}.
" s4 }, {+ w+ {- W: n* J{year} : This is a tag that represents the current 4-digit year (2014).
. _3 J1 z% P" }{month} : This is a tag that represents the current 2-digit month (09). Adxpansion:$ R& {' @7 n5 t6 X4 b0 i& b! V' }
{zone}
2 k( _' P6 ?+ o( V7 H5 T: v3 @{keyword}+ W) B) [. a! U$ |6 A% ~. T
{country} 50onRed:
+ V2 x6 I _' b+ @3 h{country}, {bid}, {target}, {campaign_id}, {creative_id}, {target_id}, {domain}, and {click_id}
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