之前设置追踪，在token方面设置出错，逛论坛无意发现这篇文章，感觉对新手可能有些用处，有需要的可以看下，除了看token,还可以看下iAmAttila用的流量平台{:soso_e113:}
; Q( Q2 o! D( k$ Z. d7 }6 g1 W' }iAmAttila’s TOP List of Traffic Source TOKENS 7 ]' _$ j9 Z9 K a) ^ u; `
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ExoClick Dynamic Tracking Tokens/Scripts/API: I. P( Y! _" |- b: U) i
Tokens Description
# u9 ^: \; d9 F \ ]( u- ?+ o) U{campaign_id} ID of the campaign.3 J7 a4 E1 V f+ O3 q* j5 B
{variation_id} ID of the variation. (Banner or landing page)& J6 ~1 _+ X& |# n' i/ `- N
{src_hostname} Domain name where the ad is displayed.
7 @9 ~: L. {1 }6 t{site_id} ID of the site where the ad is displayed.
: E9 p7 K( T7 W8 a& B* `/ A{zone_id} ID of the ad zone where the ad is displayed.
5 w" s, j' c' K- G{category_id} ID of the category detected. H1 k5 _3 z9 o
{country} 3-char country code of the visitor.) _$ r" r6 [, J9 W- i2 ^3 u' s
{time} Timestamp, used as a cache buster. MobPartner Dynamic Tracking Tokens/Scripts/API. f! a, e7 A# j. e* M9 P- z
Tokens Description
* |) q7 }$ N$ O: E5 B[=MOBTAG=] Reference ID specified by MobPartner to reconcile with their own system2 T5 F3 y1 M" r# W- y
[=DEVICEID=] The UDID of the Android device as device_id3 Z, f2 h* g1 a; H0 Z8 D- H
[=ANDROIDID=] The parameter for Android ID as android_id
# @! s, w4 k0 v& V! Q) k! R[=MACADDRESS=] The MAC address of the Android phone’s wifi adapter as mac_address
; _- `! m+ k' U, Q+ r' D% G[=ODIN=] The ODIN of the Android device as odin8 ]$ R) I( |' S0 a# H2 m* q
[=PUBLISHERID=] MobPartner’s publisher ID as sub_publisher
; \' ]% }, L3 F+ G% ]( U[=SERVICEID=] MobPartner’s service ID as sub_site
* n( e% S: n1 x* V! V0 ^) d" t5 x[=CAMPAIGNID=] Campaign name or ID as sub_campaign
9 p6 L9 D/ |* C4 w" [0 u% m[=ACTIONID=] The action ID as sub_adgroup
0 c2 R; @: K. U[=CREATIVEID=] Ad name or ID as sub_ad PopADS.net Dynamic Tracking Tokens/Macros/Scripts
( [2 [2 K5 f9 G; }9 N& x[WEBSITEID] – ID of the website that was source of the popunder,5 M) I! u$ G, L# ~
[KEYWORD] – keyword that was used for keyword targeting,. U: M, U! s$ W. d3 N
[CATEGORYID] – ID of category that was used for targeting,! X# I* n% ~: [0 I/ d j' p- C
[COUNTRY] – country of the visitor. PopCash Dynamic Tracking Tokens/Macros/Scripts, j6 m; z7 d2 E$ M1 ^
%siteid% – Site ID
r) S% D& A2 _4 Q%cc% – Country Code Plugrush Dynamic Tracking Tokens/Macros/Scripts
0 i- m+ K/ E+ D5 Y0 D7 j% W{$id} – a unique ID of the traffic source/website
4 a; z& r: L4 G; V8 q{$cc} – two letter country code of the visitor/ c7 e3 Y2 L, M9 {& R- z2 A
{$category} – the category of the traffic source/website
5 h3 }* o# m# N7 c* f7 w6 O0 |{$domain} – the domain of the traffic source/website$ g T2 E x& m
{$trafficsource} – type of the traffic source (babelog, blog, dump, mgp, tgp or tube)
" f" R" [' W3 ?; t* S7 ]{$ad_id} – a unique ID of your ad (works on PlugTraffic only)- N2 l* ]3 Q1 _+ J- b9 O2 @' F( R. l
{$ad_ref} – your internal ad reference (works on PlugTraffic only) SiteScout Dynamic Tracking Tokens/Scripts/API% C. r: J i$ o+ P* _2 |
Tokens Description
* |0 _2 x* T. R1 ^& C0 D. N) x{adId} Passes the unique ID # of the ad that was clicked.
4 v6 f' m% b6 m; ~/ M{siteId} Passes the unique ID # of the site where your ad was clicked.8 t2 m* {8 P3 O: m$ i
{campaignId} Passes the unique ID # of the campaign that received the click.2 V/ g) D; u5 B' o! p5 S8 ?
{networkId} Passes the unique ID # of the exchange where your ad was clicked.% a( E9 V! v; d; s: O. }# f
{postbackId} Passes the unique ID # of the visitor that clicked your ad.
' b1 B* |8 I- U: u9 D' g0 k{domain} Passes the domain name where your ad was clicked.$ M% n* i1 R S; H+ H# S! Y
{pageUrl} Passes the URL of the page where your ad was clicked.7 v: a( I6 E- P) J: F- Y
{demographicIds} Passes the ID(s) of the applicable audience segments./ {% [: i3 E+ o$ T
{contextualIds} Passes the ID(s) of the applicable contextual categories.* h1 D2 {1 e2 h4 C3 w% S% v' k, i
{dpid} SHA1 hashed platform-specific ID (e.g., Android ID or UDID for iOS). (mobile only). j+ }' I. _/ q! c
{did} SHA1 hashed device ID; IMEI when available, or else MEID or ESN. (mobile only)
' T' ~! o8 j" C+ K# v{uid} This value represents either {dpid} or {uid}, in that order of priority. (mobile only)7 r7 u, ]9 h0 d# z- [- V) n
{carrier} Passes the carrier of the people that click your ads. (mobile only)* @* T1 Q" b% d& v: n1 J
{device} Passes the device of the people that click your ads. (mobile only)
4 }# W' \8 o {7 Q$ T7 W6 W# {& f{appId} Passes a numeric ID (for Apple) or bundle name (for Google) specific to the mobile app responsible for generating the click. [Example values: “383763″ (Apple) or “com.google.mygoogleapp” (Google)] (mobile only)
! A& ?0 o0 v6 m& l1 x' o" W' `) G6 c{appType} Passes a string that outputs the origin or type of application responsible for the click. [Example values: “APP_STORE” (Apple) or “PLAY_STORE” (Google)] (mobile only) StartApp Dynamic Tracking Tokens/Scripts/API
! p8 x9 e: l W9 l; pTokens Description2 Y% G5 x+ H5 ~ K0 K0 I+ ]
user_id get the Android ID or IDFA of the user who clicked your ad.
7 o1 Y' F: r' n8 v' L5 l& {* I9 E* Sapp_id get the App ID of the publishing app from which every click came.6 u) P6 R9 @8 I/ [
creative_name get the creative name as you inserted it on our portal.
; b/ x) A& W R L( f! Pcampaign_id get the campaign ID that was automatically assigned to your campaign on our portal.
+ i8 t; `9 w( X' k4 fbid_cost get the CPC bid you used for each click. Go2mobi Dynamic Tracking Tokens/Scripts/API9 ~. P, f8 L9 z2 ^) F
Tokens Description
( d, C* D" }: W1 R3 [: V{clickid} Go2mobi unique click id
6 X6 t4 [: L" j) `{campaign} Go2mobi campaign id0 w: g. [6 l+ V* ]
{pln} Exchange placement name
8 x# i$ L" d1 `{plid} Exchange placement id# w; Q2 A$ ^; h* K$ {2 j
{crid} Go2mobi creative id
) r. V& s& X( k. L. r{imp} Impression dimensions (width x height)" j+ g: _5 \) s
{cc} Exchange country code of user7 v2 h# g, b I8 [: L
{referrer} HTTP referrer url (if applicable)4 w( W6 n: m- x( P; z
{referrer_domain} HTTP referrer domain (if applicable)4 T/ M3 b! X4 i$ v1 J
{isp} Carrier name of user
$ ?$ u- e/ e# l8 d! S& i{ip} IP address of user
( c2 @( s y8 p5 G) s' F% g8 j) L{xip} Proxied IP address of user
7 Z. J9 j u4 E{country} Carrier country of user9 t) t; d$ O6 U' X" k
{region} Carrier region of user7 p" ^9 a& M- X2 |
{city} Carrier region of user A: B; a: L _4 i4 a
{agent} Device user agent
1 X, g' h5 l( U{ua_hash} Device user agent SHA1 hash U: V8 o% V. c, z8 j
{device_vendor} Device make/ a' a, K: Q4 ?. T
{device_model} Device model6 R. `8 z2 d+ \$ l5 f, @
{os} Device operating system* K- p0 y* {) S7 H7 ^
{os_verion} Device operating system version) j- W* k" Y' i: Z
{year} Device year of release Decisive.is Dynamic Tracking Tokens/Scripts/API
% W5 O0 h1 K% G- c2 C. |2 \ JMacro Field Info
6 f( N: O2 q! \5 A$ X9 G{{{bidhash}}} Unique impression ID (Use this to track conversions/actions)& `, F1 @! g9 v# m; \
{{{ad_id}}} Ad ID (Identifies the ad associated with the impression/click/conversion)0 K7 I4 R3 _1 Y& C
{{{creative_id}}} Creative ID (Identifies the creative used in the ad)
) J: Y- }; }) `; u+ u% o1 {; z( [{{{ad_name}}} Name of campaign; r0 C5 D) W, A$ u$ T' ?5 B5 L7 g* k
{{{carrier}}} Carrier used by mobile device (Verizon, AT&T, T-Mobile, …)
3 O& ]% @) H& A9 z P5 }{{{os}}} OS of device (Android, iOS, BlackBerry OS, Windows Phone OS, …)
) d$ V3 ?- f8 ~5 H7 o- b{{{os_version}}} OS Version (Android 4.0.4, iOS 6.0.2, …)
1 R& N9 \$ H) u; ^( K1 K{{{device}}} Device type (iPad, DROID RAZR, Kindle Fire, …)' T# y! n1 d. r7 p; g
{{{media}}} app or site: S- }6 r S5 a6 F* ?
{{{country}}} Country of visitor (United States, Mexico, Canada, Germany, …)
& f7 ~/ {2 K; Y4 e. U- D{{{ip}}} IP address of user2 i* @- A+ F, e2 \+ ?6 T0 N
{{{app}}} Name of app where ad is placed
! ~2 d7 Z% ^2 }" p{{{site}}} Name of site where ad is placed
# H. e+ ~5 f) p2 K{{{placement}}} Combination of site and app. Name of either site or app where ad is placed.- s$ t( R9 X) e
{{{ua}}} User agent string* x4 L% S0 U# T3 j
{{{category}}} IAB Category of site/app
! y6 Z4 R# h# A D{{{subcategory}}} IAB Subcategory of site/app1 ^; d3 ]* p1 W& ?: n' l! }9 c& l
{{{idfa}}} iOS User IDFA Leadbolt Dynamic Tracking Tokens/Scripts/API [TRACK_ID] – Reference ID specified by LeadBolt to reconcile with their own third-party system
$ y- o' G0 F: {) P7 b! W[CLK_ID] – Click ID as sub15 |4 n" Y# p1 Y/ S5 I0 e; Q
[PUB_ID] – LeadBolt’s publisher as sub_publisher. d1 @! K5 Z1 y, F8 n1 m, f# {
[AD_GROUP_ID] – Sub Ad Group as sub_ad_group, c4 Q6 X/ w; W$ h2 Q
[AD_ID] – Ad ID as sub_ad BuzzCity Dynamic Tracking Tokens/Scripts/API {clickcode} To substitute the unique clickcode value associated with this click
Q5 N9 u3 ]3 ]' K1 |{pubid} To substitute the publisher ID associated with this click. You need special privilege to use this parameter. For more information , see PubID filtering.. C; m* `! A; }/ Z
{random} To substitute a randomly generated value associated with this click U9 P, V( V) x; u2 r+ C
{timestamp} To substitute an unix time value associated with this click. E.g. 1379453899 – Which represents ISO 8601:2013-09-17T21:38:19Z AirPush Dynamic Tracking Tokens/Scripts/API Tokens Description# |* v3 t1 j) k" [5 E
%guid% GUID is an unique variable generated by Airpush when a click happens. This is automatically generated by Airpush.# I& f# p3 N c/ F- {( c
%d% IMEI (MD5 encrypted)
/ j2 u% @3 m' O& ~ H%androidid% Device android id
: {5 ~$ i3 |6 K) P%carrier% Carrier name
1 v6 m z* L0 ^* \' y%device% Phone model
3 B0 O f9 J0 |7 }6 s2 b%manufacturer% Device manufacturer name0 X; l3 i- Z' Q- w0 e0 M* y; |
%campaignid% Campaign Id
5 I' N' ?! |) [1 g%creativeid% Creative Id4 ^ E% G8 Y4 Z; C/ U
%ip% Device ip address6 o& s8 m2 k* W3 r3 f, e
%state% State
+ ]7 ]% K! m! n%city% City7 T: O1 h0 P( |0 x. H2 W/ j
%dapp% App Id8 m4 g, \2 ^ t
%pubid% Application Developer/Advertiser Id* \6 g! R1 j+ @
%framework% Device OS Version Traffic Force:$ c! S1 _; |# k* o g
{site_id} – id of the site on whch the ad is shown; Q4 s' D c: `, u6 O( R
{channel_id} – id of the channel on which the ad is shown6 z" x- n9 i0 ?. w
{campaign_id} – id of the campaign
3 i$ K8 z8 A: M+ Y{group_id} – id of the group5 |9 }/ l3 l1 I3 |( |
{ad_id} – id of the ad1 b8 p) V* A& b7 j4 s2 b% ~, B1 q
{keywords} – list of keywords by which the ad was found: I( r0 d# A1 i" [) X
{v_country} – visitor country
( z( b6 I% ~* k5 y) i{v_language} – visitor language
2 }. N. N0 g# r. k! ^{v_browser} – visitor browser$ N0 \- u# ]- `! F/ w- N; h
{v_os} – visitor operating system Traffic Factory:+ R: S- ^/ Z( B" Z1 [
{campaign.id} Campaign’s id
( l. g7 A% R4 k{target.bid} Target’s bid
2 O' Q' P& Y, \0 [& O8 h+ n) G{banner.id} Banner’s id3 X5 |1 |% g$ i& M8 P2 h
{banner.name} Name of the banner: E1 g3 Z( K4 v! p; K+ \
{banner.size} Size of the banner e.g. "338×235"
3 x1 w( C% ?: O; k( b4 k6 C! G$ P5 z{target.name} Campaign’s target name
& E0 X+ k8 p0 _* |, \8 r{categories} The page’s categories0 x: W) l' a, r& r* k& B/ q
{user.country} 3 letters ISO country code of the user’s country. e.g. "FRA" for France
" g7 M* D$ [. ?5 _" a. x{user.browser} User’s web browser0 L8 w" W# n, c! a f. c
{user.os} User’s operating system AdBucks:/ P0 T. s# S3 F9 I+ Q. |/ G+ A) j1 C. p
{bannertag} : This is a tag that represents your banner. It is created in the Banner Macro Tag field when the banner is uploaded and can be edited later if needed.- N) [7 R6 v& I
{campaigntag} : This is a tag that represents your campaign. It can be changed in the bid editor.
' l7 ?7 t6 T1 D# Q, [{spottag} : This is a tag that represents the spot (page location on the site) your ad appears on. This value is set by AdBucks and cannot be customized.
4 X$ Z" [: H1 c$ S7 F{site} : This is a tag that represents the site your ad appears on. This value is set by AdBucks and cannot be customized.4 e# c# m: O: H0 x7 I4 E
{width} : This is a tag that represents the width (in pixels) of the ad spot. This value is set by AdBucks and cannot be customized. o) k& L! L3 ^, ]2 z1 X
{height} : This is a tag that represents the height (in pixels) of the ad spot. This value is set by AdBucks and cannot be customized.
- B& D' S" u9 Y# W{size} : This is a tag that represents a shortcut equivalent to {width}x{height}.
2 E( v* Q0 n w; R3 D# x{year} : This is a tag that represents the current 4-digit year (2014).- h& q- g) m0 I6 c& h
{month} : This is a tag that represents the current 2-digit month (09). Adxpansion:
6 o4 e8 O: `9 ]: s{zone}
; ^ j5 m4 A& ~4 ], b+ Z1 H{keyword}
; O; l( t; ^& u1 b9 w$ ?8 g{country} 50onRed:2 X4 I Y$ S9 M, T. V; Z& N
{country}, {bid}, {target}, {campaign_id}, {creative_id}, {target_id}, {domain}, and {click_id}
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