之前设置追踪，在token方面设置出错，逛论坛无意发现这篇文章，感觉对新手可能有些用处，有需要的可以看下，除了看token,还可以看下iAmAttila用的流量平台{:soso_e113:} , I/ X; K9 o' `' r% b; e. d
iAmAttila’s TOP List of Traffic Source TOKENS / b4 ~ W& _: S' s, o" R
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ExoClick Dynamic Tracking Tokens/Scripts/API' }. g6 T' T m- {! O i8 q
Tokens Description
/ v- x l$ b: O3 J7 L{campaign_id} ID of the campaign.) M: i, t8 u6 b5 J9 T
{variation_id} ID of the variation. (Banner or landing page)
! Q6 p8 i3 z: {9 t6 h{src_hostname} Domain name where the ad is displayed.- ^2 o, i! i# w4 z! q" g
{site_id} ID of the site where the ad is displayed.
; S2 Q6 v$ T+ }2 \" ]{zone_id} ID of the ad zone where the ad is displayed.
; B6 _* L8 @6 l5 V4 O" L5 v% E{category_id} ID of the category detected.
- f9 B" l+ i& [! H- y{country} 3-char country code of the visitor.& X3 Y2 R' f3 b2 E/ N0 ?4 X
{time} Timestamp, used as a cache buster. MobPartner Dynamic Tracking Tokens/Scripts/API
' d3 G. V1 e9 |5 G4 W9 E4 A+ MTokens Description
# M7 E2 W) Q, U: X( [; h. V[=MOBTAG=] Reference ID specified by MobPartner to reconcile with their own system- m9 u% f) w8 v) q% ~& J: M o
[=DEVICEID=] The UDID of the Android device as device_id+ x/ r# h$ F. }) B) t
[=ANDROIDID=] The parameter for Android ID as android_id
) J) |5 \9 T H$ \) V3 _[=MACADDRESS=] The MAC address of the Android phone’s wifi adapter as mac_address
( t1 y" Z, d, F y0 j1 E[=ODIN=] The ODIN of the Android device as odin
$ P) `! p [) c7 A[=PUBLISHERID=] MobPartner’s publisher ID as sub_publisher
: G [: n5 h+ c$ }* }; R! h[=SERVICEID=] MobPartner’s service ID as sub_site& c; g) p4 Q5 \% v2 Z* U" ^" I
[=CAMPAIGNID=] Campaign name or ID as sub_campaign/ B% Y/ Q; X2 E- @2 V. ]6 {
[=ACTIONID=] The action ID as sub_adgroup3 i& F4 v% M* Y- ^+ ~. i6 G& J& v0 [
[=CREATIVEID=] Ad name or ID as sub_ad PopADS.net Dynamic Tracking Tokens/Macros/Scripts
* |# D2 _0 w/ R8 H' s# ~[WEBSITEID] – ID of the website that was source of the popunder,: V: a: s' _$ l" ?
[KEYWORD] – keyword that was used for keyword targeting,. E3 B1 ?, O/ {0 y% R I$ _/ e3 v
[CATEGORYID] – ID of category that was used for targeting,$ x4 R! l) u, P: y& e6 r5 D
[COUNTRY] – country of the visitor. PopCash Dynamic Tracking Tokens/Macros/Scripts
. R; Y% U% l: p%siteid% – Site ID- b4 g5 Z% \" ]! v
%cc% – Country Code Plugrush Dynamic Tracking Tokens/Macros/Scripts9 ^; L4 r* Z7 y! Z! i1 W) H8 Z
{$id} – a unique ID of the traffic source/website( z2 @! P3 x* w8 V, c
{$cc} – two letter country code of the visitor- V1 s0 ?1 X5 M+ p2 Q) @
{$category} – the category of the traffic source/website
7 e" p% o7 M1 H{$domain} – the domain of the traffic source/website
" W& @' F2 ^6 d7 q! Z{$trafficsource} – type of the traffic source (babelog, blog, dump, mgp, tgp or tube)$ ?! _. u0 U0 z, p: t& @
{$ad_id} – a unique ID of your ad (works on PlugTraffic only)9 w3 M/ ~% P7 L& g/ `5 L# y% i& s
{$ad_ref} – your internal ad reference (works on PlugTraffic only) SiteScout Dynamic Tracking Tokens/Scripts/API
* y: i$ H% q) O/ w, a8 }& e9 {Tokens Description) }! H& H# z O
{adId} Passes the unique ID # of the ad that was clicked.( j/ X- p) Q6 F
{siteId} Passes the unique ID # of the site where your ad was clicked.
0 W. Z n; J" W+ p. h+ u9 }{campaignId} Passes the unique ID # of the campaign that received the click.
+ @1 m: |7 T* m I7 H{networkId} Passes the unique ID # of the exchange where your ad was clicked.) J0 q+ i3 K0 p. H* u5 R5 p7 X* t# u
{postbackId} Passes the unique ID # of the visitor that clicked your ad.
8 T* g/ ]- z' i7 _{domain} Passes the domain name where your ad was clicked.
7 D& \0 q! Y% j# f) S* E{pageUrl} Passes the URL of the page where your ad was clicked.
4 W% C$ X3 z9 g; Y2 w{demographicIds} Passes the ID(s) of the applicable audience segments.
/ H8 p- o3 ^. r7 c" N3 C{contextualIds} Passes the ID(s) of the applicable contextual categories.: V2 P7 E8 H, u1 E! ?
{dpid} SHA1 hashed platform-specific ID (e.g., Android ID or UDID for iOS). (mobile only)5 H9 j H0 d) ]" `5 ]- H. Y3 N
{did} SHA1 hashed device ID; IMEI when available, or else MEID or ESN. (mobile only)
1 H: x7 f! ]' @- C/ b{uid} This value represents either {dpid} or {uid}, in that order of priority. (mobile only)
5 f+ H" X: g. g" L- ~{carrier} Passes the carrier of the people that click your ads. (mobile only)8 @6 N- i" }9 d' V7 C% Z I8 h
{device} Passes the device of the people that click your ads. (mobile only)
4 \ e( b9 S! T3 D2 z6 q{appId} Passes a numeric ID (for Apple) or bundle name (for Google) specific to the mobile app responsible for generating the click. [Example values: “383763″ (Apple) or “com.google.mygoogleapp” (Google)] (mobile only)4 P! r9 ]$ z b9 I5 L" T" X2 O
{appType} Passes a string that outputs the origin or type of application responsible for the click. [Example values: “APP_STORE” (Apple) or “PLAY_STORE” (Google)] (mobile only) StartApp Dynamic Tracking Tokens/Scripts/API9 x0 U; E) R+ }4 i1 }* Y. P
Tokens Description
! J0 r6 D" C( y- B! [: |user_id get the Android ID or IDFA of the user who clicked your ad.
' I3 h/ }! Q9 _" u9 Q( Vapp_id get the App ID of the publishing app from which every click came.8 l$ z( m. w2 s9 x) b1 Y, }
creative_name get the creative name as you inserted it on our portal.
! f5 @" E- t& `5 S) |9 D9 A% Xcampaign_id get the campaign ID that was automatically assigned to your campaign on our portal.
7 ?8 Q# J- s9 W) obid_cost get the CPC bid you used for each click. Go2mobi Dynamic Tracking Tokens/Scripts/API
+ B6 s+ J2 M; z1 Q9 G9 [! rTokens Description
6 ?, m8 z o( O# Y{clickid} Go2mobi unique click id* ]- Y6 q- I: ?9 G C/ K5 ?4 |# l8 Y
{campaign} Go2mobi campaign id
: {& H% L" W7 n* ]* t9 K' C# L{pln} Exchange placement name
; D9 i9 A1 M4 M1 }{plid} Exchange placement id& D x7 o2 ~2 |) ~: `8 h9 m
{crid} Go2mobi creative id/ _) t" i [/ l" F l2 b
{imp} Impression dimensions (width x height)
8 A0 A) l8 {! I7 A& {{cc} Exchange country code of user
( c+ o |: z( r- d- x{referrer} HTTP referrer url (if applicable)0 c7 D9 g1 k$ ^/ Q
{referrer_domain} HTTP referrer domain (if applicable)
9 l& {$ m) M$ H# ]0 b{isp} Carrier name of user5 z" E9 Z8 o3 c+ e& a7 ]
{ip} IP address of user* q' ^& c4 s3 [+ ~7 I
{xip} Proxied IP address of user+ ]( S: u7 U; E8 o9 r
{country} Carrier country of user0 s7 T2 I1 @& l7 X
{region} Carrier region of user: p: ~5 {; s# w- D+ W, b; A% L* W
{city} Carrier region of user2 u! ^5 r& H# L6 K! K, D
{agent} Device user agent
" T" O! n1 W9 D( F+ R2 e{ua_hash} Device user agent SHA1 hash5 m( n% c' W3 o" Q$ J1 x
{device_vendor} Device make
% I& q; ^0 U) r8 z0 L{device_model} Device model
4 c! r/ A* Q0 @: V/ s{os} Device operating system
6 z3 ?* ]3 x) h& c8 _3 s{os_verion} Device operating system version
5 Y2 C1 l" z0 W' U5 q4 S7 Y, u{year} Device year of release Decisive.is Dynamic Tracking Tokens/Scripts/API
2 ]# D+ r6 i5 ^* T7 s2 G( AMacro Field Info1 O2 Y6 [- J; T. \
{{{bidhash}}} Unique impression ID (Use this to track conversions/actions)0 [+ `+ S( e9 J1 d; a: k& l8 P5 h
{{{ad_id}}} Ad ID (Identifies the ad associated with the impression/click/conversion). C! }% l1 P5 c6 W" j& x0 V# a; c
{{{creative_id}}} Creative ID (Identifies the creative used in the ad)
' B0 ~: v6 ?+ |{{{ad_name}}} Name of campaign
9 s3 d! [7 U* A3 s+ t{{{carrier}}} Carrier used by mobile device (Verizon, AT&T, T-Mobile, …)% }& d" R" A2 J4 @0 ]
{{{os}}} OS of device (Android, iOS, BlackBerry OS, Windows Phone OS, …)
5 o) K9 V Y; M. {! f* p* k3 a{{{os_version}}} OS Version (Android 4.0.4, iOS 6.0.2, …)
; m' {$ z! Y1 m{{{device}}} Device type (iPad, DROID RAZR, Kindle Fire, …)- {2 d9 r# |5 J- z# V
{{{media}}} app or site+ G9 n6 _7 L+ W& Q
{{{country}}} Country of visitor (United States, Mexico, Canada, Germany, …)
/ O: k2 O! f2 f; w{{{ip}}} IP address of user8 L1 _! Z, b) O; S- M" [
{{{app}}} Name of app where ad is placed
; E' u% o# e6 [! h- c% P9 M( v{{{site}}} Name of site where ad is placed" `9 P8 ^2 `1 M6 v4 d
{{{placement}}} Combination of site and app. Name of either site or app where ad is placed.- F) {8 o( I: L$ ?3 T: O
{{{ua}}} User agent string1 ?, U7 \# C6 f! u8 l
{{{category}}} IAB Category of site/app
1 Q6 d8 }$ y' [( M2 m. d; A# j{{{subcategory}}} IAB Subcategory of site/app
2 ~! J) @, ~* n5 v; m; S7 a+ V{{{idfa}}} iOS User IDFA Leadbolt Dynamic Tracking Tokens/Scripts/API [TRACK_ID] – Reference ID specified by LeadBolt to reconcile with their own third-party system
9 p @) b, F) Z0 J5 i+ p5 O[CLK_ID] – Click ID as sub18 S( f Q7 j; T- I3 T' w
[PUB_ID] – LeadBolt’s publisher as sub_publisher" [8 k/ M' Q& o+ K
[AD_GROUP_ID] – Sub Ad Group as sub_ad_group
5 c" Z: z: E0 Z2 W7 h( V, a[AD_ID] – Ad ID as sub_ad BuzzCity Dynamic Tracking Tokens/Scripts/API {clickcode} To substitute the unique clickcode value associated with this click
: f; C: \ e7 ~{pubid} To substitute the publisher ID associated with this click. You need special privilege to use this parameter. For more information , see PubID filtering.2 D0 T. E+ n8 L3 _5 T
{random} To substitute a randomly generated value associated with this click
% B- Y- z* g- T% x$ M7 R8 N7 a{timestamp} To substitute an unix time value associated with this click. E.g. 1379453899 – Which represents ISO 8601:2013-09-17T21:38:19Z AirPush Dynamic Tracking Tokens/Scripts/API Tokens Description& w$ F) ~# K2 u' ^$ N: n
%guid% GUID is an unique variable generated by Airpush when a click happens. This is automatically generated by Airpush.; x" H" o7 S, c* @7 n# T, ?
%d% IMEI (MD5 encrypted)6 ]1 p1 v( s5 o- t
%androidid% Device android id( }8 [- g3 N c1 G0 P) w5 ^$ A& T: W
%carrier% Carrier name
& s$ ~8 E8 `! T f6 V6 u3 P%device% Phone model
9 }. B' w; P( m; e2 u% l0 }%manufacturer% Device manufacturer name
# F! K+ k% D) _3 O%campaignid% Campaign Id2 L: m/ h8 V& a3 Q) ~% ]+ ^; D
%creativeid% Creative Id) n& k. D' q M" X1 Y! h( [/ O
%ip% Device ip address* c: w) s E" x4 L$ d; a
%state% State( K( h9 \9 |) M1 b L4 B. B! q
%city% City( s. w: x+ \% H1 u" A; M
%dapp% App Id2 l5 Y3 R9 \4 U, j5 h
%pubid% Application Developer/Advertiser Id
- r$ D" q! d, ^ I%framework% Device OS Version Traffic Force:
* l+ M J5 v7 T$ K* Q{site_id} – id of the site on whch the ad is shown6 T. e1 @* K) }% V" w" J
{channel_id} – id of the channel on which the ad is shown
/ i: o6 o ^1 |! n& E{campaign_id} – id of the campaign
( D1 W* h9 B$ @{group_id} – id of the group
4 B" w5 N* H/ b( j( @( R+ k9 h$ b7 }{ad_id} – id of the ad
5 M- o2 m6 l7 t; Z{keywords} – list of keywords by which the ad was found$ ^; K+ N1 n+ m. x9 a+ H9 h1 s5 f
{v_country} – visitor country. E) U- I' Q& u" [% }* E& G
{v_language} – visitor language% h: t9 y9 Q1 {# ]5 z$ R: G1 V
{v_browser} – visitor browser1 W( x& T3 T* @. V8 Y
{v_os} – visitor operating system Traffic Factory:+ ?) @4 v! _0 X3 w- N
{campaign.id} Campaign’s id
; [0 j3 k8 u# f{target.bid} Target’s bid
6 h+ t0 r- |( z! K% t{banner.id} Banner’s id$ K U0 V* l. D# \
{banner.name} Name of the banner
( p. a4 ? t! z H% D+ k3 _{banner.size} Size of the banner e.g. "338×235" @ w$ L& a; L+ a
{target.name} Campaign’s target name
4 w4 C" [! N0 P7 `) C{categories} The page’s categories) r7 h; b; M& a; u" ]
{user.country} 3 letters ISO country code of the user’s country. e.g. "FRA" for France& ?0 |8 l. q( f; P
{user.browser} User’s web browser& h9 R! T( Q# P. F% f5 a% m
{user.os} User’s operating system AdBucks:; L. r! b; g( K, r% }: r
{bannertag} : This is a tag that represents your banner. It is created in the Banner Macro Tag field when the banner is uploaded and can be edited later if needed.
6 ?& o( I g( T4 i# `5 G8 R7 a{campaigntag} : This is a tag that represents your campaign. It can be changed in the bid editor.! l! k7 W% k* D4 |) t! n) O4 C) _4 [' \% N
{spottag} : This is a tag that represents the spot (page location on the site) your ad appears on. This value is set by AdBucks and cannot be customized.
+ J9 K9 J/ O6 s{site} : This is a tag that represents the site your ad appears on. This value is set by AdBucks and cannot be customized.
# n7 I, | h- H; o F2 K4 |{width} : This is a tag that represents the width (in pixels) of the ad spot. This value is set by AdBucks and cannot be customized." {( d/ Y5 u" }3 Y' _
{height} : This is a tag that represents the height (in pixels) of the ad spot. This value is set by AdBucks and cannot be customized.
m5 o' H2 R6 C% x{size} : This is a tag that represents a shortcut equivalent to {width}x{height}.) ]+ q; I' P- l; R8 C
{year} : This is a tag that represents the current 4-digit year (2014).5 Y2 S; p/ `. E( j0 d4 u; O1 E0 @1 t
{month} : This is a tag that represents the current 2-digit month (09). Adxpansion:2 K' ~- C$ K0 q% A
{zone}
1 W; _& k: j' N/ J0 }{keyword}4 j/ g+ \: O, B8 p- O
{country} 50onRed:
* P& J& _( l$ [; D: f" A' \{country}, {bid}, {target}, {campaign_id}, {creative_id}, {target_id}, {domain}, and {click_id} 7 w. t) m `) v' y" U; O
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