之前设置追踪,在token方面设置出错,逛论坛无意发现这篇文章,感觉对新手可能有些用处,有需要的可以看下,除了看token,还可以看下iAmAttila用的流量平台{:soso_e113:} 6 u; z9 v' T" R3 l+ D8 j$ @
iAmAttila’s TOP List of Traffic Source TOKENS 2 N: @6 V3 O3 J/ r5 \
) ?0 ]$ O$ W7 O- hExoClick Dynamic Tracking Tokens/Scripts/API' t- e& B4 u. `+ j0 i
Tokens Description
# B' G7 y, V2 [! z% A+ k{campaign_id} ID of the campaign.8 B- D8 d: y4 D2 }& k2 ]! \* f
{variation_id} ID of the variation. (Banner or landing page)
2 ~/ j5 I& M; w8 `{src_hostname} Domain name where the ad is displayed.! j |7 R- K! N& [* e; ]- ?3 i2 p
{site_id} ID of the site where the ad is displayed.( \0 S6 H+ p* U. B0 M. N
{zone_id} ID of the ad zone where the ad is displayed.8 r- @" a* t4 D
{category_id} ID of the category detected.
' X. R( {( \1 s, C4 h1 Y3 N{country} 3-char country code of the visitor." H( d% \+ l( N
{time} Timestamp, used as a cache buster. MobPartner Dynamic Tracking Tokens/Scripts/API4 V) x6 |$ \& r: U1 e1 m
Tokens Description* @5 n6 ~" Q: Q- U! d* F
[=MOBTAG=] Reference ID specified by MobPartner to reconcile with their own system
9 `) U' j4 J1 e, K& ?6 `3 T0 V4 X[=DEVICEID=] The UDID of the Android device as device_id
/ d6 @/ ^: {- ~[=ANDROIDID=] The parameter for Android ID as android_id" b7 E3 q* ^4 y0 m" f, b" B
[=MACADDRESS=] The MAC address of the Android phone’s wifi adapter as mac_address
) m! D6 _' s$ H8 O# @; G% a4 m% y[=ODIN=] The ODIN of the Android device as odin3 K- r8 o: _3 e- R& O. c5 u$ M' r
[=PUBLISHERID=] MobPartner’s publisher ID as sub_publisher: p- o( M" a) O: t0 {
[=SERVICEID=] MobPartner’s service ID as sub_site
9 y7 S1 |+ p, b; z+ g/ Z7 Y[=CAMPAIGNID=] Campaign name or ID as sub_campaign
* x# y: p3 @ W3 d, I( ?[=ACTIONID=] The action ID as sub_adgroup
) L1 g5 t+ G; r! q! e9 K[=CREATIVEID=] Ad name or ID as sub_ad PopADS.net Dynamic Tracking Tokens/Macros/Scripts
2 V7 e; n3 S6 z9 n/ a5 H1 a: u[WEBSITEID] – ID of the website that was source of the popunder,
$ T, G. B. s% G: }8 l[KEYWORD] – keyword that was used for keyword targeting,( Q) E6 T; e. {/ b) d) @% K
[CATEGORYID] – ID of category that was used for targeting,+ S! i8 a8 C; q# l
[COUNTRY] – country of the visitor. PopCash Dynamic Tracking Tokens/Macros/Scripts
+ h- b; y# [8 Z) H& p: o- E: a5 H8 T4 r9 q%siteid% – Site ID9 i1 R9 L: H) J$ T0 X; `& R/ B6 g
%cc% – Country Code Plugrush Dynamic Tracking Tokens/Macros/Scripts0 V3 Q( ~" a7 i- R) w
{$id} – a unique ID of the traffic source/website
+ ~. T9 b0 I/ W" j3 h Q3 ^! W3 M{$cc} – two letter country code of the visitor
% m) z# I& Y6 L1 W{$category} – the category of the traffic source/website
& t8 V0 h7 M5 c! c. d: m7 i{$domain} – the domain of the traffic source/website
0 S3 r. k J1 u, P2 _( z. l& t{$trafficsource} – type of the traffic source (babelog, blog, dump, mgp, tgp or tube)7 ]: j* \+ H& K7 E4 v7 A2 j/ L
{$ad_id} – a unique ID of your ad (works on PlugTraffic only)5 c( G: F) K' d4 t
{$ad_ref} – your internal ad reference (works on PlugTraffic only) SiteScout Dynamic Tracking Tokens/Scripts/API
, j" B5 G, `0 ]* s+ e9 E% ]3 B2 MTokens Description: s1 M! [6 D) y a
{adId} Passes the unique ID # of the ad that was clicked.
5 K! H8 X' y0 |2 v" {7 R{siteId} Passes the unique ID # of the site where your ad was clicked.) Z. E# ^. z$ D+ }! e+ O* X
{campaignId} Passes the unique ID # of the campaign that received the click.4 P4 M2 a5 F2 I1 i, [
{networkId} Passes the unique ID # of the exchange where your ad was clicked.
4 W- o+ K4 [: q" j* A: j{postbackId} Passes the unique ID # of the visitor that clicked your ad.
7 P* [* a( C+ j) y3 p{domain} Passes the domain name where your ad was clicked.
+ x- H* }9 K& P$ v* W3 C4 Z{pageUrl} Passes the URL of the page where your ad was clicked.2 N" W# e# ~6 `/ f) l2 f! z1 D
{demographicIds} Passes the ID(s) of the applicable audience segments.7 [% Y% k, Y" }* p' X
{contextualIds} Passes the ID(s) of the applicable contextual categories.
4 I) m- I( H; r3 {1 \6 q{dpid} SHA1 hashed platform-specific ID (e.g., Android ID or UDID for iOS). (mobile only)
) U% U* R6 t& n$ n0 E; v{did} SHA1 hashed device ID; IMEI when available, or else MEID or ESN. (mobile only)9 n/ D& A n6 O
{uid} This value represents either {dpid} or {uid}, in that order of priority. (mobile only)5 p; T0 n- K+ Y8 Y! c2 o! F
{carrier} Passes the carrier of the people that click your ads. (mobile only)
: q: _9 x& b i4 {9 `{device} Passes the device of the people that click your ads. (mobile only)8 T6 u! \9 `1 K# J
{appId} Passes a numeric ID (for Apple) or bundle name (for Google) specific to the mobile app responsible for generating the click. [Example values: “383763″ (Apple) or “com.google.mygoogleapp” (Google)] (mobile only)
3 [2 X/ M1 d/ D5 D5 `5 r" l+ @{appType} Passes a string that outputs the origin or type of application responsible for the click. [Example values: “APP_STORE” (Apple) or “PLAY_STORE” (Google)] (mobile only) StartApp Dynamic Tracking Tokens/Scripts/API
0 |4 G, W( ?* O ^* n5 w% p% P6 _2 \Tokens Description
8 U0 c9 c$ F' ?# e/ H2 ~* |: \user_id get the Android ID or IDFA of the user who clicked your ad.; ~+ V' F* k& y: g; u
app_id get the App ID of the publishing app from which every click came.
7 E ~* c' N$ u4 R3 o2 h7 `) ocreative_name get the creative name as you inserted it on our portal.
2 G3 t) ?* _( g3 l9 C& \5 D5 Zcampaign_id get the campaign ID that was automatically assigned to your campaign on our portal.' ?1 H# ` w/ j8 h8 b. H
bid_cost get the CPC bid you used for each click. Go2mobi Dynamic Tracking Tokens/Scripts/API/ y! K; x. Z6 a1 A0 l ]( [
Tokens Description( X% g, K% G6 q c( X6 @, |& Q9 W
{clickid} Go2mobi unique click id
6 K) J: v$ |" Z; e9 n{campaign} Go2mobi campaign id
) a9 l$ `' U4 Z{pln} Exchange placement name
2 k5 x$ H$ l$ t{plid} Exchange placement id7 D/ M) {" S- A6 I6 m+ P1 H
{crid} Go2mobi creative id
! G6 R' L0 U/ ^0 o H2 k- A/ R{imp} Impression dimensions (width x height)* Q6 f$ F) j8 w& e$ d! C
{cc} Exchange country code of user
# |1 T5 f _, W4 m2 j{referrer} HTTP referrer url (if applicable)
; A( p' p5 X1 v7 w# ^8 E6 L{referrer_domain} HTTP referrer domain (if applicable)
: x4 {: N: C/ M, T1 K9 p9 B{isp} Carrier name of user
, f+ W- h% H! |{ip} IP address of user! r, F) ^' _. Y1 q9 ^' d, N
{xip} Proxied IP address of user
7 k, C* K& L; w6 Q$ \{country} Carrier country of user; P, f- p, O! H
{region} Carrier region of user. d; J+ l' a5 g) P4 y
{city} Carrier region of user
$ }0 F- ]8 c' z1 k% q: X$ y9 z{agent} Device user agent/ V6 a8 I" p+ w3 r- i# n" S
{ua_hash} Device user agent SHA1 hash
1 J- p- m% T5 @# Z{device_vendor} Device make
/ L: v! _6 A: Z3 m$ B1 E) N9 ]{device_model} Device model" Q( E* [, a- A4 T9 ~
{os} Device operating system) n0 w* j" Z, A: m
{os_verion} Device operating system version$ z( Q: U' o3 I& T) ^
{year} Device year of release Decisive.is Dynamic Tracking Tokens/Scripts/API) a$ Q" H7 ?) g
Macro Field Info
' P1 n! ~1 j3 x. L5 L3 o6 ?{{{bidhash}}} Unique impression ID (Use this to track conversions/actions)6 u, ?- q: d. ^: p8 Z+ U
{{{ad_id}}} Ad ID (Identifies the ad associated with the impression/click/conversion)6 \4 o# H4 T) c* c8 w
{{{creative_id}}} Creative ID (Identifies the creative used in the ad)
0 H' m& y7 q" B( e* {( |{{{ad_name}}} Name of campaign
: I9 ^; ], G5 L# i9 G5 n0 B0 Z8 n# n% C{{{carrier}}} Carrier used by mobile device (Verizon, AT&T, T-Mobile, …)
' x! Y; r' y9 o i' Z{{{os}}} OS of device (Android, iOS, BlackBerry OS, Windows Phone OS, …)
" K0 ~& h( y4 J0 U{{{os_version}}} OS Version (Android 4.0.4, iOS 6.0.2, …)
3 S' \# l% X( t6 Z+ Y4 u3 ~) M' |{{{device}}} Device type (iPad, DROID RAZR, Kindle Fire, …)
; {3 a; v( c* `% l" I" V! n0 B8 G{{{media}}} app or site) T+ ]) J2 J: j
{{{country}}} Country of visitor (United States, Mexico, Canada, Germany, …)0 l( m% e1 P+ O8 c' _+ ?6 Q# |
{{{ip}}} IP address of user
# m( p( O/ ]0 {; t. O{{{app}}} Name of app where ad is placed
5 g. N! ], ^) C) ]$ ^ P{{{site}}} Name of site where ad is placed5 q+ j& X3 r+ \; D0 y
{{{placement}}} Combination of site and app. Name of either site or app where ad is placed.# e) k5 x/ `# h4 c, o/ Q) {
{{{ua}}} User agent string
/ d, Z. q% l; v$ R# m }; B' R) I/ ~{{{category}}} IAB Category of site/app
v* Z4 c3 y1 n4 U{{{subcategory}}} IAB Subcategory of site/app/ z7 ~& F) q1 P& S7 _
{{{idfa}}} iOS User IDFA Leadbolt Dynamic Tracking Tokens/Scripts/API [TRACK_ID] – Reference ID specified by LeadBolt to reconcile with their own third-party system
7 F' ^4 _+ `$ j[CLK_ID] – Click ID as sub1
# _0 X' L; n, t[PUB_ID] – LeadBolt’s publisher as sub_publisher4 X! m6 Q" p2 g ~
[AD_GROUP_ID] – Sub Ad Group as sub_ad_group/ Q, @# O7 f: I$ [; v. }; P, ]
[AD_ID] – Ad ID as sub_ad BuzzCity Dynamic Tracking Tokens/Scripts/API {clickcode} To substitute the unique clickcode value associated with this click$ {" a$ g4 y6 y* l% E7 R
{pubid} To substitute the publisher ID associated with this click. You need special privilege to use this parameter. For more information , see PubID filtering.
& j. c+ _) v5 W @{random} To substitute a randomly generated value associated with this click
( T7 L: Y# F' r3 S8 W{timestamp} To substitute an unix time value associated with this click. E.g. 1379453899 – Which represents ISO 8601:2013-09-17T21:38:19Z AirPush Dynamic Tracking Tokens/Scripts/API Tokens Description
: E e/ W9 Y" `- o6 m%guid% GUID is an unique variable generated by Airpush when a click happens. This is automatically generated by Airpush.2 Y, x7 B( \: l" W8 N
%d% IMEI (MD5 encrypted)
- d* N/ z3 p- N* m+ @* u: V- Z7 ?( n%androidid% Device android id
4 a( D0 ]) Z5 W2 O%carrier% Carrier name8 V- q5 p1 a7 }3 C- X6 k# D2 w
%device% Phone model
' p) i+ @2 x6 s2 y) U%manufacturer% Device manufacturer name
2 k: R! [. }9 T- [! i( N2 P6 m%campaignid% Campaign Id* U7 i' m6 R1 s" n, f8 r% z
%creativeid% Creative Id
! s, I/ |9 c2 T5 G, _8 j4 r9 z%ip% Device ip address+ v. \9 n3 h, k8 A* L
%state% State# D0 B- D8 ~7 H) x& u
%city% City
) J6 G% u2 p; j E4 v%dapp% App Id
) e# D$ Y5 E8 y8 \# l%pubid% Application Developer/Advertiser Id% ^+ q# ~8 ^: L* Q. o) Q+ v
%framework% Device OS Version Traffic Force:5 L& z! t1 \5 R4 d8 _1 V+ y" P: l
{site_id} – id of the site on whch the ad is shown
0 z" }" s( }) O- A3 C% o2 P{channel_id} – id of the channel on which the ad is shown: G" f' G# s" H) H9 g* g2 U4 C
{campaign_id} – id of the campaign
7 f8 e' a- b6 R# j* Y{group_id} – id of the group
0 \0 U( Z _" r' i2 I# K{ad_id} – id of the ad* l) q) y( l3 e" c* P: M
{keywords} – list of keywords by which the ad was found8 Q+ E* K9 w, P4 {
{v_country} – visitor country
: D7 A7 K) r+ A' @6 x{v_language} – visitor language
' M' C3 _- e- z9 s2 T$ z5 C{v_browser} – visitor browser9 Q t+ R4 f+ ~# U/ I5 |' b6 I
{v_os} – visitor operating system Traffic Factory:8 \$ \% w6 W& @) c9 N
{campaign.id} Campaign’s id+ S! R( l3 b2 ?0 t6 K
{target.bid} Target’s bid3 p. p" z1 L+ v7 n. n
{banner.id} Banner’s id
, C+ o a" `0 c! J ]" W, G! }! Q{banner.name} Name of the banner$ M1 r. s3 @7 U
{banner.size} Size of the banner e.g. "338×235"% h [6 i2 \6 n; G) |+ `/ J
{target.name} Campaign’s target name
, @- h1 ]0 w* Q8 S{categories} The page’s categories
3 w1 c" J' g8 z) d, ~5 ~+ n{user.country} 3 letters ISO country code of the user’s country. e.g. "FRA" for France
9 N3 F0 c" A' y{user.browser} User’s web browser- I3 W3 U$ j! D3 W' ~
{user.os} User’s operating system AdBucks:" C/ u. ~9 M; c j2 L
{bannertag} : This is a tag that represents your banner. It is created in the Banner Macro Tag field when the banner is uploaded and can be edited later if needed.
- h0 m* k$ t- w' i& E9 ~* c{campaigntag} : This is a tag that represents your campaign. It can be changed in the bid editor.6 V$ ]2 ?/ t) ^% D
{spottag} : This is a tag that represents the spot (page location on the site) your ad appears on. This value is set by AdBucks and cannot be customized.+ N- A4 W7 l8 ~& Q( r" a. s
{site} : This is a tag that represents the site your ad appears on. This value is set by AdBucks and cannot be customized.
1 p/ u, Y& d$ C0 n/ ~2 T( u{width} : This is a tag that represents the width (in pixels) of the ad spot. This value is set by AdBucks and cannot be customized.
. B: ~+ y l' a( a x4 J* Y{height} : This is a tag that represents the height (in pixels) of the ad spot. This value is set by AdBucks and cannot be customized.2 U# l5 `) O! A2 H
{size} : This is a tag that represents a shortcut equivalent to {width}x{height}.( u( {3 @3 N4 G0 B4 I4 |% C
{year} : This is a tag that represents the current 4-digit year (2014).8 Z" x: q7 ]( l) W
{month} : This is a tag that represents the current 2-digit month (09). Adxpansion:
5 a% J! w. z2 j{zone}
& q" }2 i- }; P I; j6 _: ^$ O{keyword}
; `6 W: g$ r7 y6 U+ j. X$ J4 ~0 J$ K{country} 50onRed:) ?6 b! P% P4 ]0 T! @+ ]
{country}, {bid}, {target}, {campaign_id}, {creative_id}, {target_id}, {domain}, and {click_id}
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