之前设置追踪,在token方面设置出错,逛论坛无意发现这篇文章,感觉对新手可能有些用处,有需要的可以看下,除了看token,还可以看下iAmAttila用的流量平台{:soso_e113:}
8 C& m! {5 i9 K1 aiAmAttila’s TOP List of Traffic Source TOKENS ' i5 u( D% c$ K. s$ K9 ]6 b
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ExoClick Dynamic Tracking Tokens/Scripts/API1 I5 l9 Y3 ^: Z: ?
Tokens Description
: n* J; h( W* K1 t' T{campaign_id} ID of the campaign.
! x2 P' V# g r{variation_id} ID of the variation. (Banner or landing page)
- I; H- `* ~3 {{src_hostname} Domain name where the ad is displayed.
1 y w5 z9 @2 ?2 Z{site_id} ID of the site where the ad is displayed.: A% S3 R0 d) f
{zone_id} ID of the ad zone where the ad is displayed.
5 r! n9 f. d i5 Y( r5 ]: e5 W{category_id} ID of the category detected.
q5 z+ u- X! C{country} 3-char country code of the visitor." J1 c$ B# P( b% h. S
{time} Timestamp, used as a cache buster. MobPartner Dynamic Tracking Tokens/Scripts/API6 A* w4 Z2 |! q* R8 z% y1 e/ T, ~
Tokens Description
. i% h/ h+ ?9 a; X$ f[=MOBTAG=] Reference ID specified by MobPartner to reconcile with their own system
# A1 s! [2 M) `1 X E[=DEVICEID=] The UDID of the Android device as device_id$ M- d1 [* O8 _" z% C) ?
[=ANDROIDID=] The parameter for Android ID as android_id
; _9 A) ?* f% J[=MACADDRESS=] The MAC address of the Android phone’s wifi adapter as mac_address: o% K8 N+ a9 y9 g# L! p
[=ODIN=] The ODIN of the Android device as odin% }2 i2 k$ i& v8 ~' U0 N J5 J
[=PUBLISHERID=] MobPartner’s publisher ID as sub_publisher
2 Y2 t: h7 g# X! R, w9 s[=SERVICEID=] MobPartner’s service ID as sub_site( l$ ~% U/ W* J
[=CAMPAIGNID=] Campaign name or ID as sub_campaign
9 A" R* I+ u/ P[=ACTIONID=] The action ID as sub_adgroup
* [2 u" f" R3 H, ][=CREATIVEID=] Ad name or ID as sub_ad PopADS.net Dynamic Tracking Tokens/Macros/Scripts
" E' ]7 V% I5 D# d[WEBSITEID] – ID of the website that was source of the popunder,
; v3 E+ ~* L* V/ C: X$ f[KEYWORD] – keyword that was used for keyword targeting,
- i# K, e5 v2 y7 P[CATEGORYID] – ID of category that was used for targeting,
+ N3 V) w1 a% Y2 c2 K[COUNTRY] – country of the visitor. PopCash Dynamic Tracking Tokens/Macros/Scripts) ^3 T7 \" ~- u- E
%siteid% – Site ID
8 H5 P) q8 H* \$ d%cc% – Country Code Plugrush Dynamic Tracking Tokens/Macros/Scripts e8 Y( @/ ~" c! F- G
{$id} – a unique ID of the traffic source/website
c; U; U' Y; d6 H5 t( V1 w. x( }{$cc} – two letter country code of the visitor
4 k2 q& U; _- T) d0 X+ i T; Z; [{$category} – the category of the traffic source/website
4 m1 R; ? n* \{$domain} – the domain of the traffic source/website2 o. g( D/ Q8 m$ ?& D
{$trafficsource} – type of the traffic source (babelog, blog, dump, mgp, tgp or tube)) z/ |0 R1 a! A5 T& @! L+ [8 W3 N% p
{$ad_id} – a unique ID of your ad (works on PlugTraffic only)
4 \) f3 a4 b" z9 U# l* E4 r{$ad_ref} – your internal ad reference (works on PlugTraffic only) SiteScout Dynamic Tracking Tokens/Scripts/API, c( S) z) s. s2 w7 L
Tokens Description
8 J1 z% r8 p( ]: s9 J/ j{adId} Passes the unique ID # of the ad that was clicked.
) [- H# V& h/ J" y; r{siteId} Passes the unique ID # of the site where your ad was clicked.' G* W$ R5 Q; K ^, h8 ?; [
{campaignId} Passes the unique ID # of the campaign that received the click.0 K1 L0 H& v0 [; e9 i+ }
{networkId} Passes the unique ID # of the exchange where your ad was clicked.
1 c+ D R7 f" R5 t W, t1 z{postbackId} Passes the unique ID # of the visitor that clicked your ad.
) y3 n- l! @8 i/ ?{domain} Passes the domain name where your ad was clicked.) y6 P& \. Z- x+ e% |( n4 N
{pageUrl} Passes the URL of the page where your ad was clicked.
, d3 d! `7 s* v+ |7 d. O& Q. f{demographicIds} Passes the ID(s) of the applicable audience segments.
# X# X' P* P2 b' A. d- M{contextualIds} Passes the ID(s) of the applicable contextual categories.
4 w; f6 ^4 `, X( F6 A1 ]{dpid} SHA1 hashed platform-specific ID (e.g., Android ID or UDID for iOS). (mobile only)9 e r3 S$ s. @% A
{did} SHA1 hashed device ID; IMEI when available, or else MEID or ESN. (mobile only)
: B9 g" r. q% F% x{uid} This value represents either {dpid} or {uid}, in that order of priority. (mobile only)
! v3 `. s, A# [, a: O' L( c C{carrier} Passes the carrier of the people that click your ads. (mobile only)8 y# a% U: r5 J! G7 j
{device} Passes the device of the people that click your ads. (mobile only)- t5 j* a8 N1 P l+ U6 f
{appId} Passes a numeric ID (for Apple) or bundle name (for Google) specific to the mobile app responsible for generating the click. [Example values: “383763″ (Apple) or “com.google.mygoogleapp” (Google)] (mobile only). X! @( b- Y( i3 U4 M1 V |
{appType} Passes a string that outputs the origin or type of application responsible for the click. [Example values: “APP_STORE” (Apple) or “PLAY_STORE” (Google)] (mobile only) StartApp Dynamic Tracking Tokens/Scripts/API" k7 ~0 N- Y# n& U
Tokens Description+ G$ d. d: C& `# m% N4 \
user_id get the Android ID or IDFA of the user who clicked your ad.$ j/ U3 f+ Q* J' q" I2 }# K; ~* `
app_id get the App ID of the publishing app from which every click came.3 T; B: J" F6 z: E/ P/ D( h. u7 F
creative_name get the creative name as you inserted it on our portal.) W2 `% e; [9 L. _% i6 F
campaign_id get the campaign ID that was automatically assigned to your campaign on our portal.
2 q8 K' n* t% z0 ybid_cost get the CPC bid you used for each click. Go2mobi Dynamic Tracking Tokens/Scripts/API* i* W+ Q: z; A& I! [" f; {
Tokens Description
7 x. N0 P, P& M{clickid} Go2mobi unique click id- a7 G. ^9 v/ J/ k$ _/ E
{campaign} Go2mobi campaign id; N6 W' ?" W, e* E
{pln} Exchange placement name
. f" D X2 K9 i* v6 m S{plid} Exchange placement id7 F* c1 f! [* X& j0 j' N
{crid} Go2mobi creative id
0 G* h& q) ]& x F{imp} Impression dimensions (width x height)) H3 a& G+ S5 E5 Z5 k, ^- G
{cc} Exchange country code of user2 u! g' S8 a# \3 u
{referrer} HTTP referrer url (if applicable)
# W8 U0 o- c: l. J3 k: D/ P{referrer_domain} HTTP referrer domain (if applicable)
: w" ~9 X/ Y* A4 g( b/ F4 N{isp} Carrier name of user
- C0 P' g( L0 G+ x+ v: d b9 b{ip} IP address of user% x2 A& f( M8 G) Y/ E: |1 }" i
{xip} Proxied IP address of user
; _, w- r# ^8 _0 d2 z) ?. k{country} Carrier country of user
9 V F1 i2 p& r7 @2 C{region} Carrier region of user0 d/ L% y% q; ]7 r8 }7 g) B
{city} Carrier region of user- _7 S- F. P7 r0 ^. s
{agent} Device user agent3 y* z1 W8 s0 D* T3 r7 m. A
{ua_hash} Device user agent SHA1 hash- F3 o* m5 S& K5 O# g. d
{device_vendor} Device make9 Z; K8 I/ P4 T3 b. ]: W
{device_model} Device model
: h% s8 j1 g& s1 e: ?{os} Device operating system+ v+ r: {& p. t! f
{os_verion} Device operating system version
4 x& p) C) L/ j4 m! Z{year} Device year of release Decisive.is Dynamic Tracking Tokens/Scripts/API
' H) U- g1 L H' I& ?" zMacro Field Info
! O; ^: ^* n$ [" R! i{{{bidhash}}} Unique impression ID (Use this to track conversions/actions)
/ V l" N* {3 h' h* l{{{ad_id}}} Ad ID (Identifies the ad associated with the impression/click/conversion)
6 J: P/ y: W7 A5 n: E{{{creative_id}}} Creative ID (Identifies the creative used in the ad)1 f: G5 ] \. u# `# K1 l& B
{{{ad_name}}} Name of campaign
0 D G, R( t! ?" [# ?9 A# \{{{carrier}}} Carrier used by mobile device (Verizon, AT&T, T-Mobile, …)
; M' K* B7 n) A7 r9 p e) Q{{{os}}} OS of device (Android, iOS, BlackBerry OS, Windows Phone OS, …)
' v! M0 Q( g' i" K{{{os_version}}} OS Version (Android 4.0.4, iOS 6.0.2, …)& x( F$ w1 [( N$ B$ W4 Z4 c
{{{device}}} Device type (iPad, DROID RAZR, Kindle Fire, …)6 l, F, I9 Y, f$ P+ c* Z3 p
{{{media}}} app or site
! s% ?+ J/ O$ R& Q0 F{{{country}}} Country of visitor (United States, Mexico, Canada, Germany, …)5 N: u0 h) k- v: H8 d! t2 M
{{{ip}}} IP address of user
/ A- O% \1 K) s+ ~{{{app}}} Name of app where ad is placed
1 R. K, h \0 S/ a3 I{{{site}}} Name of site where ad is placed% R4 S8 H. I$ X' n! q7 t3 y# `" E
{{{placement}}} Combination of site and app. Name of either site or app where ad is placed.
# ^- C4 m% y" b5 l{{{ua}}} User agent string
) b0 Y- u4 S- C3 y{{{category}}} IAB Category of site/app; i S h* {4 R* h" S, {: }# L6 V5 D
{{{subcategory}}} IAB Subcategory of site/app$ N. ~$ ]/ `; |/ c
{{{idfa}}} iOS User IDFA Leadbolt Dynamic Tracking Tokens/Scripts/API [TRACK_ID] – Reference ID specified by LeadBolt to reconcile with their own third-party system
) g# n/ Q2 l4 ~( ~! \[CLK_ID] – Click ID as sub1! F" y! g `2 K3 x) T3 n, |
[PUB_ID] – LeadBolt’s publisher as sub_publisher
! I: k1 w: M: O4 ^" H% ?9 ?3 B[AD_GROUP_ID] – Sub Ad Group as sub_ad_group' R# e" f- B$ U3 o' q8 U
[AD_ID] – Ad ID as sub_ad BuzzCity Dynamic Tracking Tokens/Scripts/API {clickcode} To substitute the unique clickcode value associated with this click+ g* ]4 C K* f& o! o
{pubid} To substitute the publisher ID associated with this click. You need special privilege to use this parameter. For more information , see PubID filtering.
- @4 q8 e' Z) o6 w6 u{random} To substitute a randomly generated value associated with this click
9 G! O% P6 G6 ^/ l6 i7 `{timestamp} To substitute an unix time value associated with this click. E.g. 1379453899 – Which represents ISO 8601:2013-09-17T21:38:19Z AirPush Dynamic Tracking Tokens/Scripts/API Tokens Description1 Y* [1 n7 Q6 _1 n
%guid% GUID is an unique variable generated by Airpush when a click happens. This is automatically generated by Airpush., j9 @# D+ @5 w5 K
%d% IMEI (MD5 encrypted)! O3 t8 G5 s* {, s$ d) g
%androidid% Device android id- y, j9 W x7 c, f2 W4 d
%carrier% Carrier name% W1 J2 p% s! a! b0 i. G
%device% Phone model
6 N) U" [( }3 l, E/ j3 t%manufacturer% Device manufacturer name$ ]0 [( @: q1 N" ]. O
%campaignid% Campaign Id
8 h& p2 n' u0 r& O%creativeid% Creative Id
* a. D4 @* B. N. L: r( ^- R%ip% Device ip address
5 o3 f" X7 \3 H4 S" W( a! G; u; D+ \%state% State$ P( ?- p4 i+ S1 o$ E* Y4 C
%city% City
' }8 ?4 K7 Y. Q4 s8 @6 M6 X%dapp% App Id% w3 M7 b9 K: o
%pubid% Application Developer/Advertiser Id
0 `0 G9 o1 M. p9 O%framework% Device OS Version Traffic Force:
1 _; n- d4 n2 @- _5 V7 {{site_id} – id of the site on whch the ad is shown
1 Y3 u$ ?% m& B- W{channel_id} – id of the channel on which the ad is shown% H: G7 q X9 \# V) X
{campaign_id} – id of the campaign
" Q: L: s: W0 ^7 ~{group_id} – id of the group0 |/ J/ F) b H* y3 B- z
{ad_id} – id of the ad
) _2 _: l( E/ m. L8 t/ B: r/ _{keywords} – list of keywords by which the ad was found
# b( b0 e$ \- Y* a, ?{v_country} – visitor country
6 U2 z) X- e7 a4 |, I& h& o{v_language} – visitor language
" _4 q% ~) [& {8 t+ f{v_browser} – visitor browser- z8 Q9 M/ p7 z
{v_os} – visitor operating system Traffic Factory:* z3 g6 C x: n/ n4 d
{campaign.id} Campaign’s id8 l6 X" ^0 _1 n: N* s# \# l
{target.bid} Target’s bid
6 Z7 |( g/ J. x# X5 P- N{banner.id} Banner’s id, F5 a8 K, {2 J$ L9 P, m1 u# d
{banner.name} Name of the banner
5 }1 @2 i" r3 a1 O* ?{banner.size} Size of the banner e.g. "338×235"/ r, s w$ `$ ]0 Y
{target.name} Campaign’s target name9 h4 l7 A' O0 h: J
{categories} The page’s categories
2 i1 S# V) ~3 }0 s{user.country} 3 letters ISO country code of the user’s country. e.g. "FRA" for France9 k0 H( e8 o) n1 |8 g1 X5 K
{user.browser} User’s web browser
8 I& j8 a5 s, B7 H* R! s" d{user.os} User’s operating system AdBucks:
* H. U( P% `* L; f! r{bannertag} : This is a tag that represents your banner. It is created in the Banner Macro Tag field when the banner is uploaded and can be edited later if needed.
& Z) E' M- }$ ?6 n( D d1 L- b+ d{campaigntag} : This is a tag that represents your campaign. It can be changed in the bid editor.
1 J. x- E! i; V" N, q* n! D3 t{spottag} : This is a tag that represents the spot (page location on the site) your ad appears on. This value is set by AdBucks and cannot be customized.
! o8 e; i9 F: f{site} : This is a tag that represents the site your ad appears on. This value is set by AdBucks and cannot be customized.
; R+ U8 y3 B) p r* j' [{width} : This is a tag that represents the width (in pixels) of the ad spot. This value is set by AdBucks and cannot be customized.
. `( Q$ y6 e7 i# J$ c+ M E3 R{height} : This is a tag that represents the height (in pixels) of the ad spot. This value is set by AdBucks and cannot be customized.! [! p! o, R3 H3 |; p1 p/ H
{size} : This is a tag that represents a shortcut equivalent to {width}x{height}.
; a* [0 e# R9 R1 M{year} : This is a tag that represents the current 4-digit year (2014)., |/ x$ c- [ l$ I$ u. b K
{month} : This is a tag that represents the current 2-digit month (09). Adxpansion:
& ]+ \' [0 Z' m{zone}2 |: `& U+ x& H3 O/ M
{keyword}
: w" s! Q0 k9 E{country} 50onRed: @) ~% l* Y+ ^4 d6 t: F& F4 b
{country}, {bid}, {target}, {campaign_id}, {creative_id}, {target_id}, {domain}, and {click_id}
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