之前设置追踪,在token方面设置出错,逛论坛无意发现这篇文章,感觉对新手可能有些用处,有需要的可以看下,除了看token,还可以看下iAmAttila用的流量平台{:soso_e113:} ; F/ _: x* \& I5 |5 Z: V3 F# [
iAmAttila’s TOP List of Traffic Source TOKENS ( L' \3 c' Q6 i4 D# X
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ExoClick Dynamic Tracking Tokens/Scripts/API
, E; c' M7 p7 \/ z( fTokens Description, a# G8 t6 |/ K
{campaign_id} ID of the campaign.2 I. j) d4 [1 t
{variation_id} ID of the variation. (Banner or landing page)
3 }5 A" d* t( q, ^/ y% X( l{src_hostname} Domain name where the ad is displayed.
$ M% l8 M. v; `1 |: h{site_id} ID of the site where the ad is displayed.
8 R9 e. ?) q1 C/ ?, t{zone_id} ID of the ad zone where the ad is displayed.% ^ ] j/ e3 |$ {
{category_id} ID of the category detected.
8 i. K8 U! N7 T2 H' ^{country} 3-char country code of the visitor.
) w. |- i6 {$ j7 u5 o6 g$ u{time} Timestamp, used as a cache buster. MobPartner Dynamic Tracking Tokens/Scripts/API2 ?% G/ T ?2 T$ }7 j9 u v
Tokens Description& x+ @' n# x j- P- v3 U
[=MOBTAG=] Reference ID specified by MobPartner to reconcile with their own system/ ?+ l2 x' r2 d8 X7 b+ F
[=DEVICEID=] The UDID of the Android device as device_id6 s4 Y u D6 ]5 z
[=ANDROIDID=] The parameter for Android ID as android_id
! Z7 `" S" _& l; n[=MACADDRESS=] The MAC address of the Android phone’s wifi adapter as mac_address
% F5 `* Q1 p# Z5 D[=ODIN=] The ODIN of the Android device as odin7 v% I) S$ \' _7 s0 F, {7 Y+ D
[=PUBLISHERID=] MobPartner’s publisher ID as sub_publisher
, `: {( N8 I j) T# c& w4 t[=SERVICEID=] MobPartner’s service ID as sub_site, J$ {5 E+ p* c O R
[=CAMPAIGNID=] Campaign name or ID as sub_campaign
+ L& x8 [0 D/ I9 q[=ACTIONID=] The action ID as sub_adgroup9 ?" N) l. |, \7 { I
[=CREATIVEID=] Ad name or ID as sub_ad PopADS.net Dynamic Tracking Tokens/Macros/Scripts
4 k0 q* r3 u6 z" B( A: [[WEBSITEID] – ID of the website that was source of the popunder,( t: G5 c3 R2 v& ~5 q
[KEYWORD] – keyword that was used for keyword targeting,
! c1 C; ?, S0 z+ @+ O, a" w[CATEGORYID] – ID of category that was used for targeting,
1 `; E! s% d2 I4 c9 e, a[COUNTRY] – country of the visitor. PopCash Dynamic Tracking Tokens/Macros/Scripts
# }8 p4 x5 H/ d6 m%siteid% – Site ID
9 j. a9 K' d$ T! D% p/ x) [%cc% – Country Code Plugrush Dynamic Tracking Tokens/Macros/Scripts# ]5 C B4 J( }0 w
{$id} – a unique ID of the traffic source/website
# T' ], ]' {3 ?{$cc} – two letter country code of the visitor
7 H# Z' C0 U; y3 m& n- U% @$ F{$category} – the category of the traffic source/website
% h+ a! L$ S, k% S, m{$domain} – the domain of the traffic source/website
" S* T e9 F' `6 X9 x{$trafficsource} – type of the traffic source (babelog, blog, dump, mgp, tgp or tube)5 V$ z3 T& J7 r( s' _
{$ad_id} – a unique ID of your ad (works on PlugTraffic only)
2 F% l1 j' q2 Q% l{$ad_ref} – your internal ad reference (works on PlugTraffic only) SiteScout Dynamic Tracking Tokens/Scripts/API# y( B% C/ T4 t: g
Tokens Description
x, @0 ?& Y( O, b8 m{adId} Passes the unique ID # of the ad that was clicked.9 v3 v+ @8 Y7 s1 K* y2 s, n( Z
{siteId} Passes the unique ID # of the site where your ad was clicked.+ x2 {4 U% H. n) b+ l
{campaignId} Passes the unique ID # of the campaign that received the click.
' {0 E+ m' z0 m r1 I. L8 B) s{networkId} Passes the unique ID # of the exchange where your ad was clicked.% c& ?7 t2 C6 [! V
{postbackId} Passes the unique ID # of the visitor that clicked your ad.
1 m# Q) }7 I. n. n+ M* S/ {) C& Z. @{domain} Passes the domain name where your ad was clicked.
# C* k( f1 D' k1 @% k3 ?{pageUrl} Passes the URL of the page where your ad was clicked.; u/ V* r6 C4 _6 A
{demographicIds} Passes the ID(s) of the applicable audience segments.' a. G/ O; Y! @0 E8 I
{contextualIds} Passes the ID(s) of the applicable contextual categories.+ \$ E) G) c8 F$ E
{dpid} SHA1 hashed platform-specific ID (e.g., Android ID or UDID for iOS). (mobile only)
8 C, u" b8 \& o: [- x' ^9 R{did} SHA1 hashed device ID; IMEI when available, or else MEID or ESN. (mobile only)
! O# F6 a \* r% V{uid} This value represents either {dpid} or {uid}, in that order of priority. (mobile only)2 W3 T. U! U( v; K# E
{carrier} Passes the carrier of the people that click your ads. (mobile only)" n9 D7 o; A, L( I% p3 ?; i$ C% p
{device} Passes the device of the people that click your ads. (mobile only)
, ^2 g9 _% v) B; f% V' L9 U# i/ H- s{appId} Passes a numeric ID (for Apple) or bundle name (for Google) specific to the mobile app responsible for generating the click. [Example values: “383763″ (Apple) or “com.google.mygoogleapp” (Google)] (mobile only)1 G: f/ U- c, D" [
{appType} Passes a string that outputs the origin or type of application responsible for the click. [Example values: “APP_STORE” (Apple) or “PLAY_STORE” (Google)] (mobile only) StartApp Dynamic Tracking Tokens/Scripts/API- X" H# ^. x* r1 ?6 q3 o5 ?# q
Tokens Description5 I) M3 K* K' V9 `
user_id get the Android ID or IDFA of the user who clicked your ad.) p' R1 P: q. X
app_id get the App ID of the publishing app from which every click came.* |2 Z3 n3 j& Q& {9 R3 s
creative_name get the creative name as you inserted it on our portal.2 d/ y& `/ D1 ]1 i: h* {' b
campaign_id get the campaign ID that was automatically assigned to your campaign on our portal.2 m. p" r/ G6 G
bid_cost get the CPC bid you used for each click. Go2mobi Dynamic Tracking Tokens/Scripts/API
h4 M) Y' u5 L' M& x0 eTokens Description1 `& x8 q1 x( x) u4 E5 v
{clickid} Go2mobi unique click id5 ~7 e \7 K7 D6 Z9 ~
{campaign} Go2mobi campaign id
- h! h2 H$ N( }2 ?4 i, q8 {! ?{pln} Exchange placement name
. D. G) z* _* W* M0 K{plid} Exchange placement id
' A1 @) v' _4 j{crid} Go2mobi creative id
7 z8 v/ y- z$ R' b) B" j" @{imp} Impression dimensions (width x height)
3 H# |7 u' g* r" n{cc} Exchange country code of user: X9 A: F/ ^( F2 `1 h
{referrer} HTTP referrer url (if applicable)/ {2 u+ P4 y( M
{referrer_domain} HTTP referrer domain (if applicable)5 z' h7 C% Y: K& ~5 Y( Q; T
{isp} Carrier name of user0 S# ~! a2 ^. b3 y1 O6 G
{ip} IP address of user2 O6 Q! m& R) y2 p6 \
{xip} Proxied IP address of user' [8 h% m! v9 N' r! C+ b- Q' O9 i
{country} Carrier country of user
4 q% D0 ?1 `3 R1 A& [# }, S. ]{region} Carrier region of user# n1 e, b" B7 ], m' K, F
{city} Carrier region of user
' K$ w) n6 V) l% V4 h l0 Z2 \1 b{agent} Device user agent
" ]7 p; T3 F, b! k/ ]( G, ]2 F{ua_hash} Device user agent SHA1 hash( Z% T0 e6 X# u+ D7 M
{device_vendor} Device make
' K* k, r6 S/ N% H{device_model} Device model3 `6 a* |5 g. y
{os} Device operating system
; D# s+ E2 d- \' P n{os_verion} Device operating system version
2 J. q8 ]% i6 b3 U* ^& n/ k{year} Device year of release Decisive.is Dynamic Tracking Tokens/Scripts/API
& g, F7 y0 r4 wMacro Field Info! |6 H$ T6 E( Y
{{{bidhash}}} Unique impression ID (Use this to track conversions/actions)" y1 q2 T$ _% t8 b2 B* Q& S' E
{{{ad_id}}} Ad ID (Identifies the ad associated with the impression/click/conversion)
6 B( k4 @$ v+ P. @9 Q9 _8 N{{{creative_id}}} Creative ID (Identifies the creative used in the ad)% X; L: ~$ k3 u/ p2 \
{{{ad_name}}} Name of campaign' ?! C2 v: f" l$ G
{{{carrier}}} Carrier used by mobile device (Verizon, AT&T, T-Mobile, …)
& e: Y3 P. R7 v" L{{{os}}} OS of device (Android, iOS, BlackBerry OS, Windows Phone OS, …), H2 Z- C2 z% c+ c# ~
{{{os_version}}} OS Version (Android 4.0.4, iOS 6.0.2, …); J$ c0 e( S0 ]
{{{device}}} Device type (iPad, DROID RAZR, Kindle Fire, …)- O1 F/ E! C+ G4 T: R. E! {; p1 V
{{{media}}} app or site
0 F0 K$ B f! N( W0 E{{{country}}} Country of visitor (United States, Mexico, Canada, Germany, …)+ r" X) {, E* b& R/ u I% p9 z* ^
{{{ip}}} IP address of user
; n( E. A. P5 Z{{{app}}} Name of app where ad is placed
* ]+ I/ v4 I& ]{{{site}}} Name of site where ad is placed5 \! P9 [+ r$ z6 a0 Q3 f& s, U! Z
{{{placement}}} Combination of site and app. Name of either site or app where ad is placed.
3 w7 S0 m2 n9 k0 ~& c5 O2 r{{{ua}}} User agent string5 b# K; j4 N9 O' N% U
{{{category}}} IAB Category of site/app e" f: A; T* C, p( q' G0 s
{{{subcategory}}} IAB Subcategory of site/app( \- o% K: [3 F9 w1 m5 k# H. W% m8 i
{{{idfa}}} iOS User IDFA Leadbolt Dynamic Tracking Tokens/Scripts/API [TRACK_ID] – Reference ID specified by LeadBolt to reconcile with their own third-party system
5 L+ k& c7 j! e9 g3 ][CLK_ID] – Click ID as sub1
! j I8 ~, I9 _! k[PUB_ID] – LeadBolt’s publisher as sub_publisher4 ~0 W2 G" Y: g4 J5 M
[AD_GROUP_ID] – Sub Ad Group as sub_ad_group" }# d" n, C: R8 q5 `7 @1 h
[AD_ID] – Ad ID as sub_ad BuzzCity Dynamic Tracking Tokens/Scripts/API {clickcode} To substitute the unique clickcode value associated with this click* P% u" @0 [3 ~4 b( o0 Z
{pubid} To substitute the publisher ID associated with this click. You need special privilege to use this parameter. For more information , see PubID filtering.; [) f5 Z6 t5 X% k, z D
{random} To substitute a randomly generated value associated with this click
7 o k; [' i. T. |{timestamp} To substitute an unix time value associated with this click. E.g. 1379453899 – Which represents ISO 8601:2013-09-17T21:38:19Z AirPush Dynamic Tracking Tokens/Scripts/API Tokens Description# v9 r9 o0 m8 c. j1 T# ]0 }0 |
%guid% GUID is an unique variable generated by Airpush when a click happens. This is automatically generated by Airpush.
9 C, ?+ R/ U+ U& v7 d9 y%d% IMEI (MD5 encrypted)( D3 X+ S; W$ A8 ~
%androidid% Device android id
4 i' j5 S2 K5 ~; g/ S3 P%carrier% Carrier name
/ \9 t+ l7 e% q w%device% Phone model: G8 ]- @0 o5 r% K+ v: S! J% n: }
%manufacturer% Device manufacturer name
, ~+ n8 \; B0 a) G/ [/ ~%campaignid% Campaign Id9 o9 q2 `+ q$ H/ J6 w- }% s0 c2 A
%creativeid% Creative Id
/ w7 q1 r$ V5 g% r+ H, w Z. o%ip% Device ip address/ S: A; ^( x! d4 Q9 j, Z
%state% State
! y/ ] t4 P/ `% V7 L%city% City T/ S* ~8 x a) I/ ?
%dapp% App Id
' N/ K' _* P+ T. G6 K' A `%pubid% Application Developer/Advertiser Id
) o. h+ y: I/ I: A%framework% Device OS Version Traffic Force:
$ J ]0 S" h" C$ k p' J1 n" q{site_id} – id of the site on whch the ad is shown% {5 B. N. i% r; [2 j8 A5 r4 B. n
{channel_id} – id of the channel on which the ad is shown5 O4 X2 n; c/ R! {6 T. a
{campaign_id} – id of the campaign6 q2 N/ L1 V. k" V# _
{group_id} – id of the group+ P# b' f4 ^$ B8 a
{ad_id} – id of the ad
5 a; n1 k }+ c# `* S{keywords} – list of keywords by which the ad was found+ c3 d( F5 U0 k! v
{v_country} – visitor country7 u) u3 p) n& P3 w
{v_language} – visitor language" y7 B* i, J, S+ J4 y6 {# K% J
{v_browser} – visitor browser* B1 [0 y/ F* M5 u7 `7 Z; l1 J
{v_os} – visitor operating system Traffic Factory:% B: o, [5 Q$ o& V" Y' ~
{campaign.id} Campaign’s id9 F5 M) U! W0 I
{target.bid} Target’s bid
7 g/ S; X, k" ?, e) H: e/ [{banner.id} Banner’s id5 q6 Z6 R/ q. H. m. ^/ I! M
{banner.name} Name of the banner
! U/ i" s. [3 g: d- D+ K. { R$ L{banner.size} Size of the banner e.g. "338×235"3 J% ?! Y; y$ F5 G+ V3 N( G5 n
{target.name} Campaign’s target name6 W$ x& o u7 s' e8 n# a
{categories} The page’s categories
$ d% M0 Y1 V( x+ F- O; Z, @{user.country} 3 letters ISO country code of the user’s country. e.g. "FRA" for France# ~) u8 {+ _, ^, _# Z d h$ O
{user.browser} User’s web browser% @0 H: |0 \3 L0 q3 w& r" Z
{user.os} User’s operating system AdBucks:/ z! F! a) G3 J. m* W* S
{bannertag} : This is a tag that represents your banner. It is created in the Banner Macro Tag field when the banner is uploaded and can be edited later if needed.- [% r# X' ]" T7 Y& F
{campaigntag} : This is a tag that represents your campaign. It can be changed in the bid editor.1 n; u- G. G% T2 S
{spottag} : This is a tag that represents the spot (page location on the site) your ad appears on. This value is set by AdBucks and cannot be customized./ U% |6 N4 x" n) r9 s7 w- B
{site} : This is a tag that represents the site your ad appears on. This value is set by AdBucks and cannot be customized.
- M8 W0 R: n3 @1 u! p' h# a{width} : This is a tag that represents the width (in pixels) of the ad spot. This value is set by AdBucks and cannot be customized.- \, x% x8 Z& K. p+ u" Y2 D- I( g
{height} : This is a tag that represents the height (in pixels) of the ad spot. This value is set by AdBucks and cannot be customized.7 r* b: }0 z' r9 A' o3 C
{size} : This is a tag that represents a shortcut equivalent to {width}x{height}.
: Z+ U( P+ K7 }{year} : This is a tag that represents the current 4-digit year (2014).
" ~- O8 y) d) I( j6 b* @8 m{month} : This is a tag that represents the current 2-digit month (09). Adxpansion:
5 k/ u% s/ M; g1 B. s5 t+ ?{zone}
: [/ U; i) q- h% y/ X% w{keyword}
5 W. k W( }: V# S: c{country} 50onRed:: K$ k$ M! ~5 O6 y) Z' [) ^
{country}, {bid}, {target}, {campaign_id}, {creative_id}, {target_id}, {domain}, and {click_id}
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