之前设置追踪，在token方面设置出错，逛论坛无意发现这篇文章，感觉对新手可能有些用处，有需要的可以看下，除了看token,还可以看下iAmAttila用的流量平台{:soso_e113:}
0 J8 v) {7 S4 U$ _/ T! giAmAttila’s TOP List of Traffic Source TOKENS
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ExoClick Dynamic Tracking Tokens/Scripts/API9 x* C! f* M+ ~* |- j
Tokens Description
6 D; S! S x# ]! U{campaign_id} ID of the campaign.
( a d _2 s! ~$ X6 E4 b s{variation_id} ID of the variation. (Banner or landing page)
8 T) O8 v+ Q. k* ^1 \{src_hostname} Domain name where the ad is displayed.: I1 g- K3 W( G
{site_id} ID of the site where the ad is displayed.& |. ^6 c2 y- x
{zone_id} ID of the ad zone where the ad is displayed.- L% f0 m* e' w; r
{category_id} ID of the category detected.
% G- r6 y6 y' }6 q9 [{country} 3-char country code of the visitor.
# ]( H) Z7 e5 V+ t' w{time} Timestamp, used as a cache buster. MobPartner Dynamic Tracking Tokens/Scripts/API0 D3 I! \3 x/ `8 A3 n( O7 ?
Tokens Description
) z; y1 a, \, {! ?: o& K) i[=MOBTAG=] Reference ID specified by MobPartner to reconcile with their own system/ `) b: F% }9 k7 o$ h4 E
[=DEVICEID=] The UDID of the Android device as device_id
% a4 k& ~* w, v6 o" X/ s[=ANDROIDID=] The parameter for Android ID as android_id2 p( N8 A) d0 j' F9 E( ?9 w2 K) ]
[=MACADDRESS=] The MAC address of the Android phone’s wifi adapter as mac_address9 V7 v4 W5 i7 z- Z. o7 ?
[=ODIN=] The ODIN of the Android device as odin* v% y2 q) c+ F5 L7 h
[=PUBLISHERID=] MobPartner’s publisher ID as sub_publisher0 D- V* m8 b. J' l5 f
[=SERVICEID=] MobPartner’s service ID as sub_site
. q+ p, f" ^9 X9 z[=CAMPAIGNID=] Campaign name or ID as sub_campaign9 n. `' ~& e' d
[=ACTIONID=] The action ID as sub_adgroup
0 Q: Y( Y4 T' {6 @/ c[=CREATIVEID=] Ad name or ID as sub_ad PopADS.net Dynamic Tracking Tokens/Macros/Scripts
0 @ N+ D. o* B* E1 h7 M[WEBSITEID] – ID of the website that was source of the popunder,6 V/ S: J( B8 Y5 B+ H" I
[KEYWORD] – keyword that was used for keyword targeting,, }( q4 L) d+ b- }6 q3 ~; Q/ G
[CATEGORYID] – ID of category that was used for targeting,
5 n7 V1 Z' R1 |" h[COUNTRY] – country of the visitor. PopCash Dynamic Tracking Tokens/Macros/Scripts
1 e4 D6 f( ~, y% F%siteid% – Site ID/ @* W5 T1 B S) d ~
%cc% – Country Code Plugrush Dynamic Tracking Tokens/Macros/Scripts
\4 X7 c/ `- g! Y8 V. T+ E{$id} – a unique ID of the traffic source/website
* d/ O- [0 S% l, P- B: I{$cc} – two letter country code of the visitor
$ i+ R, m+ m8 W2 T{$category} – the category of the traffic source/website
" w2 P5 H, ?" y& K K{$domain} – the domain of the traffic source/website
* M' Q1 V1 C7 P, U{$trafficsource} – type of the traffic source (babelog, blog, dump, mgp, tgp or tube)
, t) X) ^0 | N) `% ]( p& F7 n; G! g{$ad_id} – a unique ID of your ad (works on PlugTraffic only)) ]9 w, e! w6 N7 k) j! W
{$ad_ref} – your internal ad reference (works on PlugTraffic only) SiteScout Dynamic Tracking Tokens/Scripts/API
/ w* P: a: V6 I5 r J6 e; pTokens Description
2 _( J1 z+ p# \{adId} Passes the unique ID # of the ad that was clicked.
2 U2 E9 u9 _2 y. e) G+ l4 Y{siteId} Passes the unique ID # of the site where your ad was clicked.6 {9 n6 Y# E$ R6 w% l& N: T3 p% o
{campaignId} Passes the unique ID # of the campaign that received the click.
- x. ?/ V* p" Z$ Y- t* N2 G6 }% Q0 D{networkId} Passes the unique ID # of the exchange where your ad was clicked.: z" h& @! m( z2 D
{postbackId} Passes the unique ID # of the visitor that clicked your ad.# b+ G+ M0 O W7 U: F
{domain} Passes the domain name where your ad was clicked.
A9 x3 D* f- X7 N% J3 v" A# j/ B4 r{pageUrl} Passes the URL of the page where your ad was clicked.* n [2 x9 _; x6 \
{demographicIds} Passes the ID(s) of the applicable audience segments.
5 k9 n* Z. t/ l+ V, ?: u- A4 }% w{contextualIds} Passes the ID(s) of the applicable contextual categories.
* x0 l6 d& P% E6 B" Z4 _{dpid} SHA1 hashed platform-specific ID (e.g., Android ID or UDID for iOS). (mobile only)
2 {* x9 ?6 V; B# F3 `{did} SHA1 hashed device ID; IMEI when available, or else MEID or ESN. (mobile only)
$ B- n3 M& h7 {# _ F6 V{uid} This value represents either {dpid} or {uid}, in that order of priority. (mobile only)
- L2 ~) R7 w* C. I4 F* n* D{carrier} Passes the carrier of the people that click your ads. (mobile only)
1 D' N/ m) M! ]/ I7 Y, w1 X{device} Passes the device of the people that click your ads. (mobile only)# x+ U1 f: }$ e/ c. a6 q; {
{appId} Passes a numeric ID (for Apple) or bundle name (for Google) specific to the mobile app responsible for generating the click. [Example values: “383763″ (Apple) or “com.google.mygoogleapp” (Google)] (mobile only)
) ]( I8 m( Y7 u2 I! O+ @{appType} Passes a string that outputs the origin or type of application responsible for the click. [Example values: “APP_STORE” (Apple) or “PLAY_STORE” (Google)] (mobile only) StartApp Dynamic Tracking Tokens/Scripts/API
$ T \) {8 N3 ]Tokens Description9 |: `* t- Z2 s# @) G$ n- D
user_id get the Android ID or IDFA of the user who clicked your ad.
3 p; D* c0 M. B; o N) y8 dapp_id get the App ID of the publishing app from which every click came.
0 x, e7 Q# j& N. _creative_name get the creative name as you inserted it on our portal.' R% i. i+ f2 k# i2 ?: K$ L) A
campaign_id get the campaign ID that was automatically assigned to your campaign on our portal.: c! a" O5 l5 }/ q2 t) v
bid_cost get the CPC bid you used for each click. Go2mobi Dynamic Tracking Tokens/Scripts/API
9 _" ~+ ~9 v- N7 _+ o$ P) R: I! KTokens Description) Y# J2 A5 L5 `4 K f+ ?/ u* T
{clickid} Go2mobi unique click id1 C& c5 [' C3 U' S3 P9 l, o
{campaign} Go2mobi campaign id4 c" s, j+ q$ c3 j5 Q2 H) a: [8 J+ Z6 {
{pln} Exchange placement name/ G: I' a+ q) U4 g
{plid} Exchange placement id8 i6 Z F# H, h K3 Y$ g6 G
{crid} Go2mobi creative id( S' Y5 E' x8 K0 V+ [/ r
{imp} Impression dimensions (width x height)
1 n+ N( v6 y8 [' ~# \{cc} Exchange country code of user
: _( B, |! ?) J{referrer} HTTP referrer url (if applicable)& L; Z/ z( d5 x
{referrer_domain} HTTP referrer domain (if applicable)
, h# y0 h: X5 S1 z+ o% U5 ^{isp} Carrier name of user
j. f/ [+ V6 [: c* h* Q K4 H{ip} IP address of user
, s1 v: o/ S% J{xip} Proxied IP address of user
& T( x5 f& q$ @/ d) @ i' d$ i{country} Carrier country of user* u1 |+ O' X" e8 X8 N* ^9 l% [
{region} Carrier region of user
, D K6 D4 f5 F% l{city} Carrier region of user9 @/ p5 F( |/ a" A8 r7 r
{agent} Device user agent
- Z0 q6 z6 G- I. |0 R2 Q5 z& n{ua_hash} Device user agent SHA1 hash
. l* S1 W' f/ Y/ P2 t' E. F{device_vendor} Device make+ ]1 Q2 Z* g, d
{device_model} Device model1 F9 S+ w. m5 S3 A
{os} Device operating system7 w0 Y9 p8 d2 J: l
{os_verion} Device operating system version
& u5 m4 V$ G$ |4 i{year} Device year of release Decisive.is Dynamic Tracking Tokens/Scripts/API
+ d8 X% U$ P) A- ?) G9 ^Macro Field Info# W* U. b! i$ }4 G* T# h$ G- [5 G" x
{{{bidhash}}} Unique impression ID (Use this to track conversions/actions)' e5 h! B2 F7 [' L6 B7 x: E
{{{ad_id}}} Ad ID (Identifies the ad associated with the impression/click/conversion)$ t1 X2 N( Z9 z! `; ~, u- j9 B
{{{creative_id}}} Creative ID (Identifies the creative used in the ad)
/ }; r) U- e# b3 z) A{{{ad_name}}} Name of campaign
$ a/ X1 G( |4 b! r2 Q{{{carrier}}} Carrier used by mobile device (Verizon, AT&T, T-Mobile, …)* W" v, B2 D- p3 y
{{{os}}} OS of device (Android, iOS, BlackBerry OS, Windows Phone OS, …)
8 C. u" `2 v: M: m1 G{{{os_version}}} OS Version (Android 4.0.4, iOS 6.0.2, …)
0 Q8 U- l* t/ w. M{{{device}}} Device type (iPad, DROID RAZR, Kindle Fire, …)& A% `1 p; X/ t3 h9 z/ R2 ^9 v
{{{media}}} app or site
! @0 ~4 r6 `) f$ { j{{{country}}} Country of visitor (United States, Mexico, Canada, Germany, …)
* H# U- E0 |( E# L3 O3 q/ Z! \{{{ip}}} IP address of user
9 ]& a. ]6 L" W) k7 i{{{app}}} Name of app where ad is placed
n3 y* Y; e- j/ ^{{{site}}} Name of site where ad is placed
C# K. n1 S6 b I$ M+ k{{{placement}}} Combination of site and app. Name of either site or app where ad is placed.* J, y/ |4 i+ F7 ?, n* f
{{{ua}}} User agent string
; s0 Q) p n Z4 t{{{category}}} IAB Category of site/app
9 C# i/ t* Q: x" l{{{subcategory}}} IAB Subcategory of site/app
4 `% @% }3 j- x6 V{{{idfa}}} iOS User IDFA Leadbolt Dynamic Tracking Tokens/Scripts/API [TRACK_ID] – Reference ID specified by LeadBolt to reconcile with their own third-party system. h6 A# W' h% V, D
[CLK_ID] – Click ID as sub1
' w+ P4 m1 o/ Y; J$ B[PUB_ID] – LeadBolt’s publisher as sub_publisher
; L! t0 u6 y6 C" \0 f7 u: I[AD_GROUP_ID] – Sub Ad Group as sub_ad_group" Q2 ~: w% p0 ~5 b+ L. y* j& A
[AD_ID] – Ad ID as sub_ad BuzzCity Dynamic Tracking Tokens/Scripts/API {clickcode} To substitute the unique clickcode value associated with this click
5 u. `4 O- B9 P1 p& d1 z6 I3 d- F+ j{pubid} To substitute the publisher ID associated with this click. You need special privilege to use this parameter. For more information , see PubID filtering.
# s6 n3 B- ^6 h3 J{random} To substitute a randomly generated value associated with this click
P" @: T1 N- p& w+ @% b{timestamp} To substitute an unix time value associated with this click. E.g. 1379453899 – Which represents ISO 8601:2013-09-17T21:38:19Z AirPush Dynamic Tracking Tokens/Scripts/API Tokens Description0 h1 [" Z% ]: P' {, t
%guid% GUID is an unique variable generated by Airpush when a click happens. This is automatically generated by Airpush.
9 C. R6 e( `; m%d% IMEI (MD5 encrypted)
& A0 I; ~! y( S$ L& N: O! @%androidid% Device android id
* }+ [, c4 |9 p3 O7 @% _%carrier% Carrier name1 T! `% V+ J- f5 _: i3 |. _/ |
%device% Phone model
1 t6 q1 ~: }) H- C, g. t% X5 z%manufacturer% Device manufacturer name
4 h9 O+ W0 U& j! {. G%campaignid% Campaign Id; R5 ]: i) O" \( k" u6 x
%creativeid% Creative Id
3 B" H7 {8 b- X6 G; Q%ip% Device ip address
- R, S9 Z% i* L, @) `. g%state% State
4 h5 |) M5 g" {5 W5 p9 [%city% City
; ^! l5 C6 z! [4 p; u%dapp% App Id8 _! H* X# s+ Y0 b
%pubid% Application Developer/Advertiser Id' m1 K7 Q% ~7 m. w/ d0 B2 G
%framework% Device OS Version Traffic Force:
0 C" C F R' I{site_id} – id of the site on whch the ad is shown7 G) N5 Z j9 ]5 m; y
{channel_id} – id of the channel on which the ad is shown% {+ o9 D V1 X C
{campaign_id} – id of the campaign
% A* u% O2 K$ I) N( b8 ~{group_id} – id of the group! z7 ~+ p* c1 c1 O5 y" u7 B) `
{ad_id} – id of the ad
G7 T6 P! A1 d- c1 \. U C5 N" x$ i! n{keywords} – list of keywords by which the ad was found R# A% s$ w7 V/ ^
{v_country} – visitor country
1 F. ]) `; F9 w" _8 A' B{v_language} – visitor language
# K* {% ]" Y( T6 b* v{v_browser} – visitor browser
" r3 E& ^, ~$ R1 @* \{v_os} – visitor operating system Traffic Factory:
# C3 C. P1 A7 b+ S- e- @{campaign.id} Campaign’s id
% @4 g& ?. ^5 u5 o* u8 k{target.bid} Target’s bid
3 U+ j$ B5 } E, C1 c{banner.id} Banner’s id1 E% d* x& @: Q( F! w( F
{banner.name} Name of the banner
' d" E. {9 b; x& I{banner.size} Size of the banner e.g. "338×235"
' _+ D2 B1 [8 L/ E! H. L$ S3 p{target.name} Campaign’s target name( B6 F& @- m9 X6 v
{categories} The page’s categories) Q0 x$ L' k7 I) f; ]5 h/ Q
{user.country} 3 letters ISO country code of the user’s country. e.g. "FRA" for France* [- b5 n1 Y! B3 s2 W
{user.browser} User’s web browser
8 e _9 m4 c# ~: Q. b. E3 z( I. a' |' e{user.os} User’s operating system AdBucks:
; ?% V9 l' e$ r1 U5 I ~, i{bannertag} : This is a tag that represents your banner. It is created in the Banner Macro Tag field when the banner is uploaded and can be edited later if needed./ }& _4 x$ I4 h- c! h8 f
{campaigntag} : This is a tag that represents your campaign. It can be changed in the bid editor.
1 h& m u- H1 M- L+ ]6 j{spottag} : This is a tag that represents the spot (page location on the site) your ad appears on. This value is set by AdBucks and cannot be customized./ V& H, Q; z6 n5 ^+ r! l) [
{site} : This is a tag that represents the site your ad appears on. This value is set by AdBucks and cannot be customized.
\7 R1 a& {- W{width} : This is a tag that represents the width (in pixels) of the ad spot. This value is set by AdBucks and cannot be customized.
( _. _9 ]$ x, ~9 t0 o- g# f7 ?{height} : This is a tag that represents the height (in pixels) of the ad spot. This value is set by AdBucks and cannot be customized.. g: _8 q8 q. G5 J
{size} : This is a tag that represents a shortcut equivalent to {width}x{height}.0 ?8 I, z. I7 P5 T
{year} : This is a tag that represents the current 4-digit year (2014).
4 k% z0 \) G, X% k{month} : This is a tag that represents the current 2-digit month (09). Adxpansion:
( J% J0 \2 X* W{zone}
* T, f5 V9 V- u{keyword}; T: ]- k# k- N6 Y7 M# W
{country} 50onRed:
5 m; K$ u, E9 l8 ?- G{country}, {bid}, {target}, {campaign_id}, {creative_id}, {target_id}, {domain}, and {click_id}
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