之前设置追踪，在token方面设置出错，逛论坛无意发现这篇文章，感觉对新手可能有些用处，有需要的可以看下，除了看token,还可以看下iAmAttila用的流量平台{:soso_e113:} 7 d8 x" e9 i! e6 ?) a) i
iAmAttila’s TOP List of Traffic Source TOKENS $ e( ^6 a0 Y, u2 @* I% O, Y+ {
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ExoClick Dynamic Tracking Tokens/Scripts/API {& q, U h" {
Tokens Description. \( J0 A5 v7 Y; x7 N- _
{campaign_id} ID of the campaign.
( ?4 P' o6 \. |. [" S) ]5 m) w{variation_id} ID of the variation. (Banner or landing page)
9 @. y* y; u8 Y, i{src_hostname} Domain name where the ad is displayed.& S. d4 e: p4 Y. D
{site_id} ID of the site where the ad is displayed.
4 n7 C) L3 x9 y$ q9 N{zone_id} ID of the ad zone where the ad is displayed.( A# m9 X4 o/ F% V; I' {/ U# `
{category_id} ID of the category detected.$ R0 \; ]6 G5 V2 D, D2 s
{country} 3-char country code of the visitor.' T2 t; W9 `. a: ^( b+ Q' N
{time} Timestamp, used as a cache buster. MobPartner Dynamic Tracking Tokens/Scripts/API$ W. Q$ f, R9 K3 A: T# j% [
Tokens Description. M) [& l( x; {7 f6 I
[=MOBTAG=] Reference ID specified by MobPartner to reconcile with their own system$ ^8 n6 X) P5 y h' o; \
[=DEVICEID=] The UDID of the Android device as device_id
. k( ]& c; K8 k7 p8 [9 Z[=ANDROIDID=] The parameter for Android ID as android_id/ m$ u: V$ E- a. y8 s! R! d
[=MACADDRESS=] The MAC address of the Android phone’s wifi adapter as mac_address
! q+ V! i% t4 K {[=ODIN=] The ODIN of the Android device as odin
; f+ R: ?7 P- {[=PUBLISHERID=] MobPartner’s publisher ID as sub_publisher* P5 s' c- y I9 @3 ~
[=SERVICEID=] MobPartner’s service ID as sub_site
) ^& A1 P' y) ?4 [[=CAMPAIGNID=] Campaign name or ID as sub_campaign% n: f; |9 F$ r8 H) _
[=ACTIONID=] The action ID as sub_adgroup
. \% [, S: g! [[=CREATIVEID=] Ad name or ID as sub_ad PopADS.net Dynamic Tracking Tokens/Macros/Scripts 6 f9 b* h4 K& ~8 o' q# `. C
[WEBSITEID] – ID of the website that was source of the popunder,- K; l! S$ s) ^( R2 p& `
[KEYWORD] – keyword that was used for keyword targeting,
5 l: q6 v6 J0 a6 D2 A[CATEGORYID] – ID of category that was used for targeting,
& T9 |2 `9 J4 V+ _& }8 m0 F" A: ?8 ?[COUNTRY] – country of the visitor. PopCash Dynamic Tracking Tokens/Macros/Scripts
; [8 M5 s6 {' {0 J3 [0 [%siteid% – Site ID
3 W- M; w" q2 d%cc% – Country Code Plugrush Dynamic Tracking Tokens/Macros/Scripts
1 M i7 B2 Y+ A" t{$id} – a unique ID of the traffic source/website7 }( S K [+ M/ @( M
{$cc} – two letter country code of the visitor" I9 K& G1 J/ t; N2 _
{$category} – the category of the traffic source/website0 F9 v% h' a& i3 s4 ^- G
{$domain} – the domain of the traffic source/website
0 t& W, q( Y \" b{$trafficsource} – type of the traffic source (babelog, blog, dump, mgp, tgp or tube)0 ]- d4 D# r/ W1 f/ s' `
{$ad_id} – a unique ID of your ad (works on PlugTraffic only)
S! n& b3 @& F7 @" v; Q{$ad_ref} – your internal ad reference (works on PlugTraffic only) SiteScout Dynamic Tracking Tokens/Scripts/API2 _0 C, n- n' \$ B
Tokens Description0 Z7 U3 T2 [9 L/ D' D& L w& z# ~
{adId} Passes the unique ID # of the ad that was clicked.: G$ j0 b: c& f2 u g
{siteId} Passes the unique ID # of the site where your ad was clicked.$ g4 ?& U; I K l" u$ v
{campaignId} Passes the unique ID # of the campaign that received the click.
1 j) I3 y; K- t' u z4 I. y) ]& A5 X{networkId} Passes the unique ID # of the exchange where your ad was clicked.
* B% }. H0 \, b, O! H* a2 E{postbackId} Passes the unique ID # of the visitor that clicked your ad.5 _# K: {" L: ]( S+ Q1 p0 `: W
{domain} Passes the domain name where your ad was clicked.4 _, F4 B+ I# u0 }+ r
{pageUrl} Passes the URL of the page where your ad was clicked.
+ w- H c% P- Z2 L/ z* o1 \5 F5 c{demographicIds} Passes the ID(s) of the applicable audience segments.
2 ^+ L/ T6 T: m; _" m3 _{contextualIds} Passes the ID(s) of the applicable contextual categories.
& Y* ?. P; ^, E{dpid} SHA1 hashed platform-specific ID (e.g., Android ID or UDID for iOS). (mobile only)% A2 o. ]$ v8 G# R$ e3 j
{did} SHA1 hashed device ID; IMEI when available, or else MEID or ESN. (mobile only)2 i, Y4 j% t& A$ z; d+ E
{uid} This value represents either {dpid} or {uid}, in that order of priority. (mobile only)
& f3 f; V m: t1 f3 p# X" @7 \4 }{carrier} Passes the carrier of the people that click your ads. (mobile only)' Y. h4 |* X N- S2 o" D
{device} Passes the device of the people that click your ads. (mobile only)2 V9 k! @0 j: e1 F
{appId} Passes a numeric ID (for Apple) or bundle name (for Google) specific to the mobile app responsible for generating the click. [Example values: “383763″ (Apple) or “com.google.mygoogleapp” (Google)] (mobile only)5 r' e; }! Z1 ]1 s6 G# s8 i0 n
{appType} Passes a string that outputs the origin or type of application responsible for the click. [Example values: “APP_STORE” (Apple) or “PLAY_STORE” (Google)] (mobile only) StartApp Dynamic Tracking Tokens/Scripts/API
, @& U6 j7 J, ~% s" Q. _Tokens Description
0 p6 ~1 ]+ q0 @, z( f6 J9 ?' \user_id get the Android ID or IDFA of the user who clicked your ad.
! p& n' l3 f' R: dapp_id get the App ID of the publishing app from which every click came.: z1 g' A+ f! X8 g) K" h
creative_name get the creative name as you inserted it on our portal.$ l! N* p& j. F9 t$ K) R9 a( D
campaign_id get the campaign ID that was automatically assigned to your campaign on our portal.& I' W4 Y# w* G- d% |/ H
bid_cost get the CPC bid you used for each click. Go2mobi Dynamic Tracking Tokens/Scripts/API
/ ?" u ` Y$ g3 M" ~+ JTokens Description
/ M; q1 m% O- r# M) x5 `: e; B( N{clickid} Go2mobi unique click id
. ^! g$ X& v) n# U; c5 ]! T2 u6 G{campaign} Go2mobi campaign id! h/ `1 Z* w. l; z
{pln} Exchange placement name
* l+ i6 F# ~8 X' R: C/ h/ t{plid} Exchange placement id, }0 o+ W6 {/ S% a, ?* \5 u }
{crid} Go2mobi creative id
% \9 f/ A4 e4 G- p0 B3 a{imp} Impression dimensions (width x height)
6 Q% H1 v8 P7 o( i+ s{cc} Exchange country code of user
3 E! i) {2 _2 Z9 I{referrer} HTTP referrer url (if applicable)" b" b$ L: l/ x4 z' }! ^
{referrer_domain} HTTP referrer domain (if applicable)
2 A3 Q& S4 d! w Q{isp} Carrier name of user/ r/ R) I @( q6 a
{ip} IP address of user2 v9 g1 m3 b( ]2 L4 J& p0 Q1 U
{xip} Proxied IP address of user
4 J9 r7 }% s5 G6 \/ V8 ~7 ]{country} Carrier country of user
) J+ k: ]* K* k, \9 r{region} Carrier region of user8 P$ [, H$ m' q# h9 A5 u
{city} Carrier region of user
* j0 U( r5 b, M7 i! a" f{agent} Device user agent2 L1 X W! `1 k
{ua_hash} Device user agent SHA1 hash/ j- V; h9 K, R0 W( x
{device_vendor} Device make' w& J6 V# u# W3 F B9 Q1 s J# k) f r
{device_model} Device model* z5 E0 m2 |5 i: v" M) j$ f, X2 I
{os} Device operating system& R0 I8 ~& c& Z8 V$ T" T' _
{os_verion} Device operating system version
+ ?$ e* G& s( o8 c) N{year} Device year of release Decisive.is Dynamic Tracking Tokens/Scripts/API
3 e/ q# q9 W2 s# d# |Macro Field Info' _% u, O2 h; Q
{{{bidhash}}} Unique impression ID (Use this to track conversions/actions)# {" |3 y, l& b: j- k
{{{ad_id}}} Ad ID (Identifies the ad associated with the impression/click/conversion)
+ u8 c7 Q) Q2 h2 ^# L4 y{{{creative_id}}} Creative ID (Identifies the creative used in the ad)
% M$ l* q0 s' \7 t/ T7 @{{{ad_name}}} Name of campaign
" Z" O0 Q; ~; ~( F+ Y{{{carrier}}} Carrier used by mobile device (Verizon, AT&T, T-Mobile, …)
: |0 z5 l6 o1 g; |- y{{{os}}} OS of device (Android, iOS, BlackBerry OS, Windows Phone OS, …)
+ e v! R1 C$ o, `' ?. r8 y5 A{{{os_version}}} OS Version (Android 4.0.4, iOS 6.0.2, …)
% q; f# m/ d! ?7 |* }& X5 q5 N{{{device}}} Device type (iPad, DROID RAZR, Kindle Fire, …)
+ ]. Z, t0 |3 x8 p# O{{{media}}} app or site1 _9 l# c8 e1 ?$ d* E! {
{{{country}}} Country of visitor (United States, Mexico, Canada, Germany, …)! x3 q* [8 f# ], P/ L$ Z
{{{ip}}} IP address of user( P1 [. \) f; M
{{{app}}} Name of app where ad is placed$ N5 j! w$ y8 x9 C+ _( l5 K
{{{site}}} Name of site where ad is placed
+ |' i/ {6 F: u{{{placement}}} Combination of site and app. Name of either site or app where ad is placed.
8 w/ r- h5 t( V$ b. t{{{ua}}} User agent string
7 |1 U g( J' n1 B) V{{{category}}} IAB Category of site/app* Y5 P4 I: t' V. ~+ u- j' d5 }$ @. ]
{{{subcategory}}} IAB Subcategory of site/app
% T* G9 I# Z+ e/ r: D. ?. t{{{idfa}}} iOS User IDFA Leadbolt Dynamic Tracking Tokens/Scripts/API [TRACK_ID] – Reference ID specified by LeadBolt to reconcile with their own third-party system
Z, \& w' W& t! h+ E% m) e! l/ c[CLK_ID] – Click ID as sub1
) L/ n- H8 u8 t( A4 j0 a& `& W[PUB_ID] – LeadBolt’s publisher as sub_publisher
# N- Q! G; G7 [, R3 t8 F: `[AD_GROUP_ID] – Sub Ad Group as sub_ad_group
! f/ n. `+ X Z+ `7 l[AD_ID] – Ad ID as sub_ad BuzzCity Dynamic Tracking Tokens/Scripts/API {clickcode} To substitute the unique clickcode value associated with this click
# g6 O. K3 n2 [/ h- T, j6 z{pubid} To substitute the publisher ID associated with this click. You need special privilege to use this parameter. For more information , see PubID filtering." B0 l" _: j. p' K. H
{random} To substitute a randomly generated value associated with this click
% U& s# E3 v+ @4 J! Q$ \! h" `3 d{timestamp} To substitute an unix time value associated with this click. E.g. 1379453899 – Which represents ISO 8601:2013-09-17T21:38:19Z AirPush Dynamic Tracking Tokens/Scripts/API Tokens Description
# ?& g. I3 r' y8 ~0 a- C; I%guid% GUID is an unique variable generated by Airpush when a click happens. This is automatically generated by Airpush.
|' r7 Z, p7 ^%d% IMEI (MD5 encrypted)3 b, s; A4 u+ a. P: S1 q
%androidid% Device android id7 N. h2 V/ |8 p; z3 z
%carrier% Carrier name$ ~3 G2 b0 E8 r
%device% Phone model
5 w2 y2 t8 k: |! `; R9 f%manufacturer% Device manufacturer name9 `+ J5 A7 L9 {8 ^ A: r. G
%campaignid% Campaign Id* C% J2 C9 O3 d' x/ O+ n
%creativeid% Creative Id
4 V- T, z$ v# f d2 S5 D%ip% Device ip address; E0 I! c; ^, f, L( J
%state% State
# b% `/ r! Z' ^) U%city% City/ [2 I4 U1 }' b6 a, e
%dapp% App Id/ b6 h5 j; n1 w8 k" s% V
%pubid% Application Developer/Advertiser Id
- U& U, F& }: |; @3 U- ? M%framework% Device OS Version Traffic Force:
6 q8 }" L+ Z( G$ L% u{site_id} – id of the site on whch the ad is shown
" k9 u S$ G9 J x. R* V& n' J{channel_id} – id of the channel on which the ad is shown
6 \8 T! } N8 Z8 U: H2 c- k: X+ `) z$ Y{campaign_id} – id of the campaign
6 R: J* J# o) ^( Z0 R* L1 o{group_id} – id of the group
8 g7 g! d) I3 Q" O% O{ad_id} – id of the ad: s: F& ]' g3 I, I+ m% N6 L: o
{keywords} – list of keywords by which the ad was found
; E6 f) k+ y$ t, Z" a+ F{v_country} – visitor country, j% E1 ^7 \3 D
{v_language} – visitor language
- Z5 i) M, ]; t2 o{v_browser} – visitor browser* i: k$ s/ Q- Z( B2 @* `1 K
{v_os} – visitor operating system Traffic Factory:/ G, V7 h& |( h1 t: |% ]) w
{campaign.id} Campaign’s id3 p0 t7 A7 _3 D" A
{target.bid} Target’s bid
& w9 r1 P% k5 I0 Z{banner.id} Banner’s id2 x" n2 ^6 Q$ q4 f; f) t
{banner.name} Name of the banner( D! ]% Z( u5 @+ O5 J9 L
{banner.size} Size of the banner e.g. "338×235"
9 {" d3 l6 i3 B) X. t% {5 A; J{target.name} Campaign’s target name3 j) f2 A- \/ @0 G
{categories} The page’s categories/ e& o9 _5 q5 r7 L9 ]6 B D
{user.country} 3 letters ISO country code of the user’s country. e.g. "FRA" for France! F- `3 l5 h+ @5 k5 { q: `
{user.browser} User’s web browser
* W+ h. Z8 w2 X{user.os} User’s operating system AdBucks:' f) N# w' L6 f7 c
{bannertag} : This is a tag that represents your banner. It is created in the Banner Macro Tag field when the banner is uploaded and can be edited later if needed.
- {0 f3 J0 z; M- A, H{campaigntag} : This is a tag that represents your campaign. It can be changed in the bid editor.7 e2 S) ^$ \' J
{spottag} : This is a tag that represents the spot (page location on the site) your ad appears on. This value is set by AdBucks and cannot be customized.; w# h/ N% a. R" B# c5 R8 p
{site} : This is a tag that represents the site your ad appears on. This value is set by AdBucks and cannot be customized.7 f: V4 H1 _1 \; }8 ~. Y3 m
{width} : This is a tag that represents the width (in pixels) of the ad spot. This value is set by AdBucks and cannot be customized.. J/ |' k0 t) D% y% g( @; ^: Z
{height} : This is a tag that represents the height (in pixels) of the ad spot. This value is set by AdBucks and cannot be customized.& r" T! [. G- J
{size} : This is a tag that represents a shortcut equivalent to {width}x{height}.
" p; q6 f$ I ]# g `3 D{year} : This is a tag that represents the current 4-digit year (2014).& Y1 _ X7 e/ ?- P
{month} : This is a tag that represents the current 2-digit month (09). Adxpansion:
" P8 T( }; |( z2 j! v{zone}5 U+ \2 J& M8 g( N7 C- u( o
{keyword}
+ m5 G8 x' t: v& R! F{country} 50onRed:
6 ^4 |, x7 i2 W1 |- W, \{country}, {bid}, {target}, {campaign_id}, {creative_id}, {target_id}, {domain}, and {click_id} 5 z; k* v! ]) p; e) v. h
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发表于 2015-3-10 15:44:11
发表于 2015-3-11 10:13:31
发表于 2019-7-29 16:06:30