之前设置追踪,在token方面设置出错,逛论坛无意发现这篇文章,感觉对新手可能有些用处,有需要的可以看下,除了看token,还可以看下iAmAttila用的流量平台{:soso_e113:}
* [8 B: C( a b) F4 [3 X0 ziAmAttila’s TOP List of Traffic Source TOKENS / h8 o: V2 M+ g! w5 _! ^) L
# P6 G7 g* `4 `& U9 }ExoClick Dynamic Tracking Tokens/Scripts/API0 ^& t, v$ q. f- a
Tokens Description( L" r# Z' B! M7 p9 S
{campaign_id} ID of the campaign.# ?8 J- z r4 Y5 _: s: O" v( Q
{variation_id} ID of the variation. (Banner or landing page)* n0 r8 q& v- j6 X5 Z: m4 T& f
{src_hostname} Domain name where the ad is displayed.
" ^& q) ^9 B* Y) e0 s9 X{site_id} ID of the site where the ad is displayed.( V. Y% d7 s; G& b& H: e
{zone_id} ID of the ad zone where the ad is displayed.7 z r% T0 S/ d7 g& o
{category_id} ID of the category detected.5 ~+ @& G/ z' a' I& b
{country} 3-char country code of the visitor.
. F" K9 ~+ y) G/ _4 Z) C{time} Timestamp, used as a cache buster. MobPartner Dynamic Tracking Tokens/Scripts/API
1 \7 X4 v" G z% F+ e$ S3 L* T4 STokens Description$ m' J# N8 O+ b* _$ R6 {3 I5 G
[=MOBTAG=] Reference ID specified by MobPartner to reconcile with their own system
7 r( f. [' O6 i& L[=DEVICEID=] The UDID of the Android device as device_id
x5 b: S8 C* b! G% K5 j[=ANDROIDID=] The parameter for Android ID as android_id4 l3 l% a+ T# j% K( i' s( j; ~* Q2 S
[=MACADDRESS=] The MAC address of the Android phone’s wifi adapter as mac_address* w8 y! U2 m0 H' t
[=ODIN=] The ODIN of the Android device as odin
m& U% H# z5 I h6 V5 }8 X& M[=PUBLISHERID=] MobPartner’s publisher ID as sub_publisher- T" n% Q* r: T# E# {* j; s
[=SERVICEID=] MobPartner’s service ID as sub_site( C5 d7 O) ~' p' l
[=CAMPAIGNID=] Campaign name or ID as sub_campaign
1 z* \1 L7 d3 E* M' r) n8 z[=ACTIONID=] The action ID as sub_adgroup1 \; H4 {9 `2 w: E
[=CREATIVEID=] Ad name or ID as sub_ad PopADS.net Dynamic Tracking Tokens/Macros/Scripts
5 p/ o+ C- t0 y( d[WEBSITEID] – ID of the website that was source of the popunder,
# X. `+ J, W: P* a1 S8 L" a[KEYWORD] – keyword that was used for keyword targeting,0 F! H4 F6 W6 ]- x9 D
[CATEGORYID] – ID of category that was used for targeting,+ [: [1 s/ y) a
[COUNTRY] – country of the visitor. PopCash Dynamic Tracking Tokens/Macros/Scripts* z. y& e5 n; @3 T
%siteid% – Site ID
9 ?$ X* L1 X* k5 x: L( S {%cc% – Country Code Plugrush Dynamic Tracking Tokens/Macros/Scripts
" e. W# Y T7 g1 i{$id} – a unique ID of the traffic source/website
D8 V8 }- i- p. v6 Z. l9 b8 x7 O{$cc} – two letter country code of the visitor
) X3 _+ T8 h) d. S5 H' G/ \) B{$category} – the category of the traffic source/website" o6 n% _" _" ]+ C+ _+ ^/ a
{$domain} – the domain of the traffic source/website; k& Q- f5 L" P0 `9 z2 e8 ?& }
{$trafficsource} – type of the traffic source (babelog, blog, dump, mgp, tgp or tube)6 U1 k# m7 N" ]* r; b: p( Z7 r
{$ad_id} – a unique ID of your ad (works on PlugTraffic only)
/ K% O+ v+ O- R/ |! ^" e5 f7 P{$ad_ref} – your internal ad reference (works on PlugTraffic only) SiteScout Dynamic Tracking Tokens/Scripts/API# I- I }; {8 r! f7 P
Tokens Description
7 h% g2 N/ L; r: h( Y{adId} Passes the unique ID # of the ad that was clicked.
: |2 p: [1 Q3 ~8 U{siteId} Passes the unique ID # of the site where your ad was clicked.' d% R& L+ N8 ~. s9 R2 M2 t2 G
{campaignId} Passes the unique ID # of the campaign that received the click.7 f& P, Y8 O# k/ n( Z W
{networkId} Passes the unique ID # of the exchange where your ad was clicked.* h( y: z& A$ V# Q2 n) g/ R, S
{postbackId} Passes the unique ID # of the visitor that clicked your ad.8 U4 f. L; k7 o K9 f. z M4 V
{domain} Passes the domain name where your ad was clicked.7 s- ?! q3 L0 y9 J# s
{pageUrl} Passes the URL of the page where your ad was clicked.
( f* j$ _* p; b% m/ C$ D9 G{demographicIds} Passes the ID(s) of the applicable audience segments.& K4 l2 @2 r! ]" a4 k" g) n6 \
{contextualIds} Passes the ID(s) of the applicable contextual categories." D9 A# k# C# D. b6 n$ s
{dpid} SHA1 hashed platform-specific ID (e.g., Android ID or UDID for iOS). (mobile only)+ T' t- ^1 {0 O+ D* O
{did} SHA1 hashed device ID; IMEI when available, or else MEID or ESN. (mobile only)+ b# e) x+ D1 k, N* B) `+ B% w( @
{uid} This value represents either {dpid} or {uid}, in that order of priority. (mobile only)7 j$ `% }! x2 n1 u
{carrier} Passes the carrier of the people that click your ads. (mobile only)) w; Z' P7 |( b( x+ m( m* n* F5 r6 T
{device} Passes the device of the people that click your ads. (mobile only)" a, k, C/ \1 [2 {4 t
{appId} Passes a numeric ID (for Apple) or bundle name (for Google) specific to the mobile app responsible for generating the click. [Example values: “383763″ (Apple) or “com.google.mygoogleapp” (Google)] (mobile only)
. k+ H' M" Z% i! c: e# T{appType} Passes a string that outputs the origin or type of application responsible for the click. [Example values: “APP_STORE” (Apple) or “PLAY_STORE” (Google)] (mobile only) StartApp Dynamic Tracking Tokens/Scripts/API% w+ d+ T: y0 l6 M+ z# Y% J; O
Tokens Description4 r* b* u! F/ ~& t8 u
user_id get the Android ID or IDFA of the user who clicked your ad.: B- k% ?, r; A) }9 p0 ^. ^3 E" R
app_id get the App ID of the publishing app from which every click came.
# M7 Y0 h) W4 l/ {8 b( Mcreative_name get the creative name as you inserted it on our portal.
% ~6 h. H3 y* t) e3 Acampaign_id get the campaign ID that was automatically assigned to your campaign on our portal.' H5 t5 P- x5 H. |: `& ^# X( R7 S
bid_cost get the CPC bid you used for each click. Go2mobi Dynamic Tracking Tokens/Scripts/API9 X: K U6 N" c( t; D' Z
Tokens Description+ u0 |- l9 b3 X) [6 G# a
{clickid} Go2mobi unique click id
- f) g9 x, n7 X; ?2 B) {8 {{campaign} Go2mobi campaign id
$ K1 D% V0 n. {6 V& N1 m! `{pln} Exchange placement name
4 L1 ~$ @* I2 y0 k{plid} Exchange placement id3 @) O( x- i# Y' l- j5 ~/ v F
{crid} Go2mobi creative id
# L1 l4 E0 F5 g7 d{imp} Impression dimensions (width x height)
5 v+ Y' K5 x4 Y{cc} Exchange country code of user
) W% v! }& i! \( i; d{referrer} HTTP referrer url (if applicable)+ w5 ^7 A# M3 @6 I+ w3 p4 T: d+ k
{referrer_domain} HTTP referrer domain (if applicable)5 E5 k$ w# C. n9 @7 o4 Y
{isp} Carrier name of user& F- Q! s. {7 w6 M( i8 j `8 [
{ip} IP address of user; Y9 o* T b$ z7 {
{xip} Proxied IP address of user$ q3 [, _! e/ ~8 D$ B$ k3 d* W
{country} Carrier country of user
- X1 E' e, F1 S' | |+ M' G{region} Carrier region of user/ T' ~6 b7 n4 L3 H+ k( v
{city} Carrier region of user% a: r& ^, s; v
{agent} Device user agent% x% ^0 p/ Y2 z
{ua_hash} Device user agent SHA1 hash
. W* V7 k+ _" s! }- z$ |5 l{device_vendor} Device make3 m4 h! e9 D' Q+ b9 q# _
{device_model} Device model+ H4 D% ]( C: ^4 ?/ C+ q8 |
{os} Device operating system
6 a8 c2 Z( {* p0 e8 h! _{os_verion} Device operating system version
7 i% q; x7 P! U{year} Device year of release Decisive.is Dynamic Tracking Tokens/Scripts/API
]0 F' N J& U. ^) U/ SMacro Field Info/ c- I5 k! \! S% y
{{{bidhash}}} Unique impression ID (Use this to track conversions/actions)
. _1 E' u* O7 h& D$ l9 C{{{ad_id}}} Ad ID (Identifies the ad associated with the impression/click/conversion)
! ?: z5 B1 U- x! \+ ^; Q{{{creative_id}}} Creative ID (Identifies the creative used in the ad)
) e$ d* g; x& I8 C2 y5 V; `{{{ad_name}}} Name of campaign! s( d6 w( b) Z F4 h& j& U
{{{carrier}}} Carrier used by mobile device (Verizon, AT&T, T-Mobile, …)
7 p5 O" P" ^- ]1 @, U- J{{{os}}} OS of device (Android, iOS, BlackBerry OS, Windows Phone OS, …). U. o& x4 ^% X# N8 i
{{{os_version}}} OS Version (Android 4.0.4, iOS 6.0.2, …): H+ T2 M4 @; G
{{{device}}} Device type (iPad, DROID RAZR, Kindle Fire, …). G* Y! m' G i. {+ Z9 f
{{{media}}} app or site5 ^' L8 U5 B/ G$ K% }
{{{country}}} Country of visitor (United States, Mexico, Canada, Germany, …)
" C, M' g# Y# v4 a{{{ip}}} IP address of user
- `6 I0 T% u! a" ]6 v! n{{{app}}} Name of app where ad is placed
3 e. }8 z7 ^' J& |' ]1 ]& z. e{{{site}}} Name of site where ad is placed N: V6 U) s7 S. U+ V( d7 w
{{{placement}}} Combination of site and app. Name of either site or app where ad is placed.# K; K! I" C* }6 i, n
{{{ua}}} User agent string, Y# E" n9 k* t/ e+ }6 c
{{{category}}} IAB Category of site/app
. h: s3 q( H& ^* _& M; T3 i2 M{{{subcategory}}} IAB Subcategory of site/app% B& N9 p: X+ |1 H
{{{idfa}}} iOS User IDFA Leadbolt Dynamic Tracking Tokens/Scripts/API [TRACK_ID] – Reference ID specified by LeadBolt to reconcile with their own third-party system
9 C! d# ~. n8 X$ f0 q[CLK_ID] – Click ID as sub10 p+ g/ Z2 ?' J1 }$ q
[PUB_ID] – LeadBolt’s publisher as sub_publisher; L. D& T7 S$ q3 }% O2 e
[AD_GROUP_ID] – Sub Ad Group as sub_ad_group4 ~9 ]; T' K, Y3 X( a
[AD_ID] – Ad ID as sub_ad BuzzCity Dynamic Tracking Tokens/Scripts/API {clickcode} To substitute the unique clickcode value associated with this click
5 Q% n. ]9 t/ |7 F8 d0 g8 l7 l: ], A% T2 c{pubid} To substitute the publisher ID associated with this click. You need special privilege to use this parameter. For more information , see PubID filtering.
. z7 O$ Z# U) X5 e{random} To substitute a randomly generated value associated with this click/ @( i1 {- I/ j, i1 e' ~
{timestamp} To substitute an unix time value associated with this click. E.g. 1379453899 – Which represents ISO 8601:2013-09-17T21:38:19Z AirPush Dynamic Tracking Tokens/Scripts/API Tokens Description
7 O ~* R9 }+ L%guid% GUID is an unique variable generated by Airpush when a click happens. This is automatically generated by Airpush.# P8 M6 i7 h4 @
%d% IMEI (MD5 encrypted)
$ D. t" ~; D: k9 }- V%androidid% Device android id
9 d, A9 w3 ]- `& |, `0 t ]+ a1 j%carrier% Carrier name( {+ Z1 u9 X8 {. G' `( J& w! C
%device% Phone model( `( ~, @2 H; b+ Q
%manufacturer% Device manufacturer name( s2 C! {6 c& C' h, I
%campaignid% Campaign Id
: f a# q' U: Y5 t- j. `%creativeid% Creative Id
( r% Q" v9 t5 J5 k% _( d' ^%ip% Device ip address _( c9 i* V7 w$ t3 p
%state% State- M1 s% r) Z' u3 z( D% t
%city% City
6 B- G. ?0 n( a0 I%dapp% App Id
9 Q9 b t. B& d% k4 h' i%pubid% Application Developer/Advertiser Id; G; R" z) u4 A$ m6 j$ U- d
%framework% Device OS Version Traffic Force:+ d. R' `% F8 R/ N7 Z. i
{site_id} – id of the site on whch the ad is shown
+ z- @# x6 d' E{channel_id} – id of the channel on which the ad is shown/ V6 v. x m& D" b
{campaign_id} – id of the campaign$ d# o9 ?) x3 `* f/ n+ K
{group_id} – id of the group
+ J8 O m& M( r+ z{ad_id} – id of the ad5 U3 c! R8 w( R( c# @3 \; L" Q
{keywords} – list of keywords by which the ad was found
- O$ o$ v! N( t T7 E: i- u{v_country} – visitor country
& b8 ^% {( B* O) p+ v{v_language} – visitor language
: P+ p' v# s5 F9 X1 s5 X8 O{v_browser} – visitor browser" |* l9 H; C) o# U6 e
{v_os} – visitor operating system Traffic Factory:
4 Y6 q) l" K4 Z4 V9 r! ]{campaign.id} Campaign’s id
$ W. \+ m0 \1 |3 ?8 l( u6 g* Q0 @{target.bid} Target’s bid
D. R$ a$ i2 h/ U{banner.id} Banner’s id
/ W) d+ g: x" K8 j{banner.name} Name of the banner: a7 ]. a$ I3 G: O% u
{banner.size} Size of the banner e.g. "338×235"
2 A& B! E7 ]; [+ N! x{target.name} Campaign’s target name
+ ~- ^" C% H9 E7 y) u8 U& ?5 O8 X{categories} The page’s categories5 J6 r+ U1 |% n0 z
{user.country} 3 letters ISO country code of the user’s country. e.g. "FRA" for France! j4 X' H; e: f
{user.browser} User’s web browser
' s) G5 f" S9 i' `& U _3 ]7 P" m/ c{user.os} User’s operating system AdBucks:
' A) C* ?# M2 C" ]{bannertag} : This is a tag that represents your banner. It is created in the Banner Macro Tag field when the banner is uploaded and can be edited later if needed.
# g& e( f9 @0 W* c8 K5 ~5 U{campaigntag} : This is a tag that represents your campaign. It can be changed in the bid editor.- l, Y- [& A, u/ U* Y
{spottag} : This is a tag that represents the spot (page location on the site) your ad appears on. This value is set by AdBucks and cannot be customized.
& x( l5 F5 F( q* A& h{site} : This is a tag that represents the site your ad appears on. This value is set by AdBucks and cannot be customized.5 d5 e( y2 E; `& ~% I2 {1 [; U3 a: M
{width} : This is a tag that represents the width (in pixels) of the ad spot. This value is set by AdBucks and cannot be customized.
& k; x! X( p6 n{height} : This is a tag that represents the height (in pixels) of the ad spot. This value is set by AdBucks and cannot be customized.
& ]2 c$ h1 }, k, d3 [ W{size} : This is a tag that represents a shortcut equivalent to {width}x{height}.
* T. a: n3 \/ x1 G{year} : This is a tag that represents the current 4-digit year (2014).
9 b& R; C6 r7 L, ]7 z7 H{month} : This is a tag that represents the current 2-digit month (09). Adxpansion:
8 M$ J& j7 e- ?8 z{zone}
/ T7 d6 A9 r' R{keyword}/ ^+ j" W! O9 L
{country} 50onRed:2 e0 x* ^' I# x+ t/ O2 |
{country}, {bid}, {target}, {campaign_id}, {creative_id}, {target_id}, {domain}, and {click_id} 5 `+ c% N* F6 V, z) f
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