之前设置追踪,在token方面设置出错,逛论坛无意发现这篇文章,感觉对新手可能有些用处,有需要的可以看下,除了看token,还可以看下iAmAttila用的流量平台{:soso_e113:}
! v$ ]% O' ~7 [$ _iAmAttila’s TOP List of Traffic Source TOKENS
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* |* |' b/ A/ l) e% w8 [" \ExoClick Dynamic Tracking Tokens/Scripts/API
, J# s e7 G2 o7 X$ c4 aTokens Description
& u U& k7 \+ K* }$ d( f{campaign_id} ID of the campaign.. j' ^3 k m; P, F- ?) o8 l4 L
{variation_id} ID of the variation. (Banner or landing page)
4 I& s6 O% E4 {2 R+ b{src_hostname} Domain name where the ad is displayed.
. K W V( x% G' V c+ J' d8 H{site_id} ID of the site where the ad is displayed.
; r/ T0 t+ w) R4 F, A{zone_id} ID of the ad zone where the ad is displayed., m2 f1 a2 u# u0 @7 Z+ a
{category_id} ID of the category detected. c* a. @- R+ |
{country} 3-char country code of the visitor.
, g* [" a) L4 j, u! t! ], C7 |{time} Timestamp, used as a cache buster. MobPartner Dynamic Tracking Tokens/Scripts/API
% w& j) r) v1 M4 F+ tTokens Description
; j8 e6 S) m) L+ q1 s[=MOBTAG=] Reference ID specified by MobPartner to reconcile with their own system
% z$ x" q$ w3 Q" i3 J[=DEVICEID=] The UDID of the Android device as device_id' u- x B4 o: H0 ^9 b5 b
[=ANDROIDID=] The parameter for Android ID as android_id& |- X* h# p3 o, r- h
[=MACADDRESS=] The MAC address of the Android phone’s wifi adapter as mac_address) v" N% \: D; W& k6 U8 G
[=ODIN=] The ODIN of the Android device as odin# q' y% f7 g, c; y2 q3 C4 O9 a
[=PUBLISHERID=] MobPartner’s publisher ID as sub_publisher
* V0 @+ A4 H; Y$ t[=SERVICEID=] MobPartner’s service ID as sub_site0 U- h0 y7 u9 l6 j; i( ?/ e
[=CAMPAIGNID=] Campaign name or ID as sub_campaign4 o' s+ O& T( w; R8 Q, E
[=ACTIONID=] The action ID as sub_adgroup
5 G5 z' V' o, y. O[=CREATIVEID=] Ad name or ID as sub_ad PopADS.net Dynamic Tracking Tokens/Macros/Scripts
$ S& d# a. w; i0 i) D[WEBSITEID] – ID of the website that was source of the popunder,
/ b( _ J$ a( H( a, v+ M[KEYWORD] – keyword that was used for keyword targeting,
, k/ \) Z3 U5 t: @; o+ O[CATEGORYID] – ID of category that was used for targeting,
8 Y( k& v. l/ v2 H4 b[COUNTRY] – country of the visitor. PopCash Dynamic Tracking Tokens/Macros/Scripts, O. U" H( s" a
%siteid% – Site ID$ k' I6 x+ c# i: ?0 K
%cc% – Country Code Plugrush Dynamic Tracking Tokens/Macros/Scripts H9 W0 R9 ]0 G( `# Q
{$id} – a unique ID of the traffic source/website
- q' `/ R# D3 H$ W2 V: R3 }6 ?8 ]: a{$cc} – two letter country code of the visitor
7 s5 ?0 [' F4 R9 M: D{$category} – the category of the traffic source/website
% w$ j/ [# W f3 [" j( Z{$domain} – the domain of the traffic source/website
0 S" J# w: K( K7 c G2 }{$trafficsource} – type of the traffic source (babelog, blog, dump, mgp, tgp or tube)
: D* ^% [4 Q* w" `, w! K{$ad_id} – a unique ID of your ad (works on PlugTraffic only)/ [7 W3 x7 f7 [+ }$ n
{$ad_ref} – your internal ad reference (works on PlugTraffic only) SiteScout Dynamic Tracking Tokens/Scripts/API
. I, E. r6 U4 S" `Tokens Description
+ V/ R) O: ? ^) K% v+ x{adId} Passes the unique ID # of the ad that was clicked.+ h6 h- {9 m% b4 a1 M
{siteId} Passes the unique ID # of the site where your ad was clicked.
; a2 V* K+ {% @! G4 d{campaignId} Passes the unique ID # of the campaign that received the click." H) v% Q/ i: Z1 u; H
{networkId} Passes the unique ID # of the exchange where your ad was clicked.
5 F T: W9 U$ t" s& q; U{postbackId} Passes the unique ID # of the visitor that clicked your ad.: v- s; H' F8 |" t+ P3 j
{domain} Passes the domain name where your ad was clicked.
) D3 `5 z3 o. t' h7 r7 p{pageUrl} Passes the URL of the page where your ad was clicked.
/ W5 k; B, @% M{demographicIds} Passes the ID(s) of the applicable audience segments.
. ~" x- m3 |: S0 D. N) U{contextualIds} Passes the ID(s) of the applicable contextual categories.
0 P) Y6 N4 q/ {3 Y6 [{dpid} SHA1 hashed platform-specific ID (e.g., Android ID or UDID for iOS). (mobile only)
" |7 {- a5 D0 k$ o, h3 N$ T& I{did} SHA1 hashed device ID; IMEI when available, or else MEID or ESN. (mobile only)! U7 t4 {* o" m: c. ?2 c$ i9 ], Q
{uid} This value represents either {dpid} or {uid}, in that order of priority. (mobile only)
( r& h" Y" O2 J, P) _5 y. `/ k{carrier} Passes the carrier of the people that click your ads. (mobile only)) p' X v0 w* e5 A. S
{device} Passes the device of the people that click your ads. (mobile only)
4 @" L' h* Q& J! G{appId} Passes a numeric ID (for Apple) or bundle name (for Google) specific to the mobile app responsible for generating the click. [Example values: “383763″ (Apple) or “com.google.mygoogleapp” (Google)] (mobile only)
* R( H0 |! |3 E, Q- L- O{appType} Passes a string that outputs the origin or type of application responsible for the click. [Example values: “APP_STORE” (Apple) or “PLAY_STORE” (Google)] (mobile only) StartApp Dynamic Tracking Tokens/Scripts/API n2 h8 [! b+ W. A9 _
Tokens Description
+ L6 Y A3 B9 M' ~- o2 Fuser_id get the Android ID or IDFA of the user who clicked your ad.
# ?! Z, d. `% M# Zapp_id get the App ID of the publishing app from which every click came.
( L! ?0 I/ P, z! q# l) J( Vcreative_name get the creative name as you inserted it on our portal.
/ ^! k2 W" [! e4 A- x: a+ Scampaign_id get the campaign ID that was automatically assigned to your campaign on our portal.
! s7 I" L! B$ b. T* vbid_cost get the CPC bid you used for each click. Go2mobi Dynamic Tracking Tokens/Scripts/API4 y5 Q" a( N: k6 B8 g
Tokens Description
" B( y# }# j. V. A% f9 O0 s{clickid} Go2mobi unique click id
( f$ V+ n8 y7 I4 |" v D; Q5 b{campaign} Go2mobi campaign id) a' l- X5 x+ ^+ L6 s5 X
{pln} Exchange placement name1 c. o# U5 m, _; `' ~: T$ `
{plid} Exchange placement id
' j& W- q+ v& t. m! D{crid} Go2mobi creative id
* B* I" |4 @$ I# g3 T{imp} Impression dimensions (width x height)# s3 g4 Z! r0 M
{cc} Exchange country code of user
& h h; l& b& U. ]{referrer} HTTP referrer url (if applicable)
: N1 l4 k2 B8 G: H9 Z& @+ Q{referrer_domain} HTTP referrer domain (if applicable)
* H8 U* D* ?& J8 [{isp} Carrier name of user
" J$ `! H2 M( E- s6 O8 u{ip} IP address of user* L6 A7 X$ b X' w# i8 P2 e9 [
{xip} Proxied IP address of user8 d; V2 k: q# O) B. n8 h
{country} Carrier country of user
' s. n! D. z1 ]+ [: _+ J{region} Carrier region of user
7 {' Z% o4 `0 F$ V1 v5 T{city} Carrier region of user! }/ u& e! m4 S% ?7 C$ b$ ^
{agent} Device user agent& e% [ Y- i( ^1 w
{ua_hash} Device user agent SHA1 hash
- `1 y! y& @7 m( z6 t9 T, N{device_vendor} Device make8 {: h3 S2 D, C7 y+ C
{device_model} Device model
, e( ?8 w) ^2 c% S9 P: s/ h4 ^{os} Device operating system
1 ^8 B- r9 Q' U" { A: t' I1 o6 D3 T{os_verion} Device operating system version
" `6 i, H; s! C5 L{year} Device year of release Decisive.is Dynamic Tracking Tokens/Scripts/API
! t0 |/ c$ o' XMacro Field Info
) [6 E1 N4 A- m{{{bidhash}}} Unique impression ID (Use this to track conversions/actions)8 J* @! m& ^7 D: z- F" z0 W+ S) }
{{{ad_id}}} Ad ID (Identifies the ad associated with the impression/click/conversion)5 j* M7 S8 r5 l- `* Y
{{{creative_id}}} Creative ID (Identifies the creative used in the ad)
' g& j& L! X! @6 j{{{ad_name}}} Name of campaign3 ?! { ?6 u v$ ?& Q
{{{carrier}}} Carrier used by mobile device (Verizon, AT&T, T-Mobile, …)5 f1 r K) X( {0 S8 A$ i
{{{os}}} OS of device (Android, iOS, BlackBerry OS, Windows Phone OS, …), I) z, s1 g1 m
{{{os_version}}} OS Version (Android 4.0.4, iOS 6.0.2, …). C" V5 ~* Q/ @ _- M; M3 b
{{{device}}} Device type (iPad, DROID RAZR, Kindle Fire, …)
E) d1 P. @# r; w& v+ X. g" U{{{media}}} app or site+ ~- Z3 T! x$ d0 h( c, m' N
{{{country}}} Country of visitor (United States, Mexico, Canada, Germany, …)( U' h& M- X/ d0 j" Y0 ^7 \9 |" W
{{{ip}}} IP address of user; J) q7 Z7 ]0 I7 a9 j8 l
{{{app}}} Name of app where ad is placed" u/ o* h4 {+ Q5 M2 J; F+ s p
{{{site}}} Name of site where ad is placed
+ t9 Q8 ]1 X, S, l8 B{{{placement}}} Combination of site and app. Name of either site or app where ad is placed.3 V a9 l- n+ d+ W! @: W$ s2 v
{{{ua}}} User agent string
0 _7 g3 t# H2 T* m- E3 E! c" n{{{category}}} IAB Category of site/app
+ T( I, ]' M* J- T{{{subcategory}}} IAB Subcategory of site/app0 P3 K* r3 M$ z9 V6 s- Z
{{{idfa}}} iOS User IDFA Leadbolt Dynamic Tracking Tokens/Scripts/API [TRACK_ID] – Reference ID specified by LeadBolt to reconcile with their own third-party system
4 C4 i! T: J1 v! l0 W% W[CLK_ID] – Click ID as sub1
( H% f$ k) v0 |[PUB_ID] – LeadBolt’s publisher as sub_publisher
% [* b" p+ P7 J3 P( @( l[AD_GROUP_ID] – Sub Ad Group as sub_ad_group$ M$ h' p0 W, T& O; d7 h
[AD_ID] – Ad ID as sub_ad BuzzCity Dynamic Tracking Tokens/Scripts/API {clickcode} To substitute the unique clickcode value associated with this click. H4 G; H- M- ^& Q' O" k; O5 k. h
{pubid} To substitute the publisher ID associated with this click. You need special privilege to use this parameter. For more information , see PubID filtering.; a( b! ^, N- @2 D: K0 e
{random} To substitute a randomly generated value associated with this click
7 ~, b7 R: r# l6 {{timestamp} To substitute an unix time value associated with this click. E.g. 1379453899 – Which represents ISO 8601:2013-09-17T21:38:19Z AirPush Dynamic Tracking Tokens/Scripts/API Tokens Description
5 @9 g- z: [0 k7 _" L$ k%guid% GUID is an unique variable generated by Airpush when a click happens. This is automatically generated by Airpush.
; r/ {) b# r) V* Q%d% IMEI (MD5 encrypted)' v* n7 ?7 J5 z- S- A+ e$ j5 J' w
%androidid% Device android id* s* J' n: ?/ V8 R& K
%carrier% Carrier name0 v8 F1 u h( L ^5 X2 s" F/ @
%device% Phone model
5 ^# i% L' A+ C% g1 g%manufacturer% Device manufacturer name! w7 G# g3 p1 b* x5 \
%campaignid% Campaign Id
# ^2 M h; V% z, h' `8 k%creativeid% Creative Id+ n2 [2 m, G9 ^# ^
%ip% Device ip address! P, M( `5 ]; M
%state% State! v, ?4 m U3 @; P# i
%city% City) ~- [/ L% A7 u
%dapp% App Id
+ a- i+ Y9 N* i, L4 N( C%pubid% Application Developer/Advertiser Id
% j$ G. ~% O0 S }%framework% Device OS Version Traffic Force:
# L2 U6 W7 o0 {9 |3 w{site_id} – id of the site on whch the ad is shown7 x, B% _% o; s# Q8 r: Z3 e1 w
{channel_id} – id of the channel on which the ad is shown
0 U- N) j8 E7 I+ i h) E1 m. K. o{campaign_id} – id of the campaign& A1 b6 [; q' \1 j3 l
{group_id} – id of the group
, n( {1 a) h9 i+ G* m4 n{ad_id} – id of the ad
( ^* P, K5 k8 r% Q4 \1 v8 _) |& t{keywords} – list of keywords by which the ad was found$ @4 P! z# [8 p) q x
{v_country} – visitor country
`9 e) g# d" O# ~{v_language} – visitor language( r% _* p/ [. M
{v_browser} – visitor browser
& f% @4 e$ }. [0 P9 w' M/ l$ v{v_os} – visitor operating system Traffic Factory:( ?- z$ Q1 F; S& m/ ~/ s
{campaign.id} Campaign’s id" v% M) D7 C% D0 j2 N9 z' f3 F1 j
{target.bid} Target’s bid8 G1 `% w7 b) E! ~3 |+ i* [8 P
{banner.id} Banner’s id6 }( t) k5 z) w
{banner.name} Name of the banner. B: P+ S$ R2 a( a# j
{banner.size} Size of the banner e.g. "338×235"1 y; V2 v$ k6 ?( q. }* _
{target.name} Campaign’s target name; l- D3 U. F% F, i! d/ }/ [
{categories} The page’s categories" K- g8 }/ C! Y5 F
{user.country} 3 letters ISO country code of the user’s country. e.g. "FRA" for France
+ h( Z# o" K' H# }) A7 ~6 q H% d* j{user.browser} User’s web browser
2 X' D! p1 x- Z" K{user.os} User’s operating system AdBucks:
: k9 a; y* C$ i) r- @( F5 n{bannertag} : This is a tag that represents your banner. It is created in the Banner Macro Tag field when the banner is uploaded and can be edited later if needed.
* r0 l S7 B# F4 e3 j m- n{campaigntag} : This is a tag that represents your campaign. It can be changed in the bid editor., |$ F. ~8 B& u. i0 w! c7 g. k8 |
{spottag} : This is a tag that represents the spot (page location on the site) your ad appears on. This value is set by AdBucks and cannot be customized.' H4 t# v7 t, |/ g. J4 ~
{site} : This is a tag that represents the site your ad appears on. This value is set by AdBucks and cannot be customized.. T4 I$ A1 t/ y* l6 `
{width} : This is a tag that represents the width (in pixels) of the ad spot. This value is set by AdBucks and cannot be customized.4 n8 C% u& d1 x
{height} : This is a tag that represents the height (in pixels) of the ad spot. This value is set by AdBucks and cannot be customized.7 g- M" D( ?6 n/ U6 |! F
{size} : This is a tag that represents a shortcut equivalent to {width}x{height}.- W! m& n+ f0 ]7 H) B* Q, o
{year} : This is a tag that represents the current 4-digit year (2014).
1 G- P" a2 n$ x1 c3 t* j6 q& s0 T{month} : This is a tag that represents the current 2-digit month (09). Adxpansion:
( v$ I1 g! Y* P{zone}
7 `! h# _7 c* b' j{keyword}% Y8 Z5 H. M2 u, h1 o& e% `4 k+ U0 o
{country} 50onRed:
4 x: O% u6 E. l C# Z2 W$ E{country}, {bid}, {target}, {campaign_id}, {creative_id}, {target_id}, {domain}, and {click_id}
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