之前设置追踪,在token方面设置出错,逛论坛无意发现这篇文章,感觉对新手可能有些用处,有需要的可以看下,除了看token,还可以看下iAmAttila用的流量平台{:soso_e113:}
& f* O# T0 [( Y7 v8 B. E: OiAmAttila’s TOP List of Traffic Source TOKENS # K9 s# U0 B, e( v, O
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ExoClick Dynamic Tracking Tokens/Scripts/API
. R6 @5 n+ X9 ?: u0 U7 C2 T3 ETokens Description$ S+ N( r+ m5 m
{campaign_id} ID of the campaign.
! m6 f( a" M( Y8 S* I{variation_id} ID of the variation. (Banner or landing page)
7 c. E6 W u! e% }6 m% ~{src_hostname} Domain name where the ad is displayed.; l/ @, C3 X: v
{site_id} ID of the site where the ad is displayed.! _5 E2 D1 X5 W% ]8 S& o
{zone_id} ID of the ad zone where the ad is displayed.
; V( K" Q9 C q+ g9 C{category_id} ID of the category detected.- \/ f. A0 u D' ?- r
{country} 3-char country code of the visitor.
W. K. L/ i& T{time} Timestamp, used as a cache buster. MobPartner Dynamic Tracking Tokens/Scripts/API
2 n+ N; N- z- n! ATokens Description5 ], T+ a2 J |% T5 _* l
[=MOBTAG=] Reference ID specified by MobPartner to reconcile with their own system
! J4 S( B. e1 y5 l! d[=DEVICEID=] The UDID of the Android device as device_id
& ~1 f* w1 L8 ^$ H; U8 u: `* r[=ANDROIDID=] The parameter for Android ID as android_id# Q7 W% [3 G' E: q4 p$ t
[=MACADDRESS=] The MAC address of the Android phone’s wifi adapter as mac_address
n f1 y' X# a" Y* B ~8 K1 C" E) M[=ODIN=] The ODIN of the Android device as odin! |8 a9 M$ o4 D" R
[=PUBLISHERID=] MobPartner’s publisher ID as sub_publisher P; E- @+ }% q. l4 m- h: t3 K
[=SERVICEID=] MobPartner’s service ID as sub_site
! x7 |( [1 x' t: h- p# Y1 R[=CAMPAIGNID=] Campaign name or ID as sub_campaign
5 @5 o. E* t! U: @: o3 l[=ACTIONID=] The action ID as sub_adgroup
! v) R# ?$ H' N _% l. R; A[=CREATIVEID=] Ad name or ID as sub_ad PopADS.net Dynamic Tracking Tokens/Macros/Scripts 4 T3 [: g5 W0 \ n* z
[WEBSITEID] – ID of the website that was source of the popunder,
- V9 X& r# r- A! K[KEYWORD] – keyword that was used for keyword targeting,
H5 i0 A7 N2 I1 d. E0 {2 l[CATEGORYID] – ID of category that was used for targeting,
: V: @, Q& z3 \( a* f5 u& f9 T7 ~[COUNTRY] – country of the visitor. PopCash Dynamic Tracking Tokens/Macros/Scripts
% A. I% [! ?/ K%siteid% – Site ID
- X! Z: I7 t; E: i- o! J3 b7 P% @%cc% – Country Code Plugrush Dynamic Tracking Tokens/Macros/Scripts
- y+ W# i, t" Z: R{$id} – a unique ID of the traffic source/website ]8 t' ?- `# F
{$cc} – two letter country code of the visitor0 |9 S# B/ v) Y
{$category} – the category of the traffic source/website* @( A3 X/ c% p6 _
{$domain} – the domain of the traffic source/website) A, h' c8 m% f" B
{$trafficsource} – type of the traffic source (babelog, blog, dump, mgp, tgp or tube)( R6 k5 ^$ z8 K' \8 z3 D
{$ad_id} – a unique ID of your ad (works on PlugTraffic only)
' n+ B0 `. |; W' D% W{$ad_ref} – your internal ad reference (works on PlugTraffic only) SiteScout Dynamic Tracking Tokens/Scripts/API$ y' q0 W+ I) a- z; _( Q6 O
Tokens Description
1 M( \- |2 Y" X2 n! x# c{adId} Passes the unique ID # of the ad that was clicked.
8 ]5 @# H% c" `2 K{siteId} Passes the unique ID # of the site where your ad was clicked.
& |* H m F: U/ E{campaignId} Passes the unique ID # of the campaign that received the click.
: A$ A1 r% S8 t9 O( m! D( y& f{networkId} Passes the unique ID # of the exchange where your ad was clicked.( `' X! O% [* ?
{postbackId} Passes the unique ID # of the visitor that clicked your ad.' N/ Y" w3 K9 C1 F4 N7 e% M
{domain} Passes the domain name where your ad was clicked.
4 z" }$ T: a8 v" g8 H{pageUrl} Passes the URL of the page where your ad was clicked.
; Q5 J2 j( l- l+ b! r4 L0 W6 c{demographicIds} Passes the ID(s) of the applicable audience segments.8 z& Y1 @2 S' h
{contextualIds} Passes the ID(s) of the applicable contextual categories.
6 x' b* ~$ Y/ z5 i{dpid} SHA1 hashed platform-specific ID (e.g., Android ID or UDID for iOS). (mobile only)
1 n$ p* G8 N% \8 Y Z{did} SHA1 hashed device ID; IMEI when available, or else MEID or ESN. (mobile only)
" c) H: U( ]4 q, v{uid} This value represents either {dpid} or {uid}, in that order of priority. (mobile only)
$ @# O }( y3 B" P3 V% ?{carrier} Passes the carrier of the people that click your ads. (mobile only)
9 s! \8 c# S l# D{device} Passes the device of the people that click your ads. (mobile only)) v4 h: ]& ]% l( H5 d
{appId} Passes a numeric ID (for Apple) or bundle name (for Google) specific to the mobile app responsible for generating the click. [Example values: “383763″ (Apple) or “com.google.mygoogleapp” (Google)] (mobile only)6 |9 u V9 ~% A! l8 y9 ~
{appType} Passes a string that outputs the origin or type of application responsible for the click. [Example values: “APP_STORE” (Apple) or “PLAY_STORE” (Google)] (mobile only) StartApp Dynamic Tracking Tokens/Scripts/API
% }6 h" v( y/ ~$ I/ V4 s$ v$ M, ~Tokens Description
* g5 ?8 n. G6 o1 z/ K p. Tuser_id get the Android ID or IDFA of the user who clicked your ad.
0 i2 k o5 c; _5 x5 Qapp_id get the App ID of the publishing app from which every click came.! d' c! I+ u/ |+ M9 K2 Z
creative_name get the creative name as you inserted it on our portal.
9 {$ R# N, P$ {. X9 u, p4 |4 Icampaign_id get the campaign ID that was automatically assigned to your campaign on our portal.
. v0 n0 U: A; y1 R, Y$ s% q' Cbid_cost get the CPC bid you used for each click. Go2mobi Dynamic Tracking Tokens/Scripts/API
' H$ \2 L r! w. c; @6 ^" dTokens Description
1 }1 K5 N: X2 i5 p' U{clickid} Go2mobi unique click id
* ^3 f0 l4 x' O W/ d W% N{campaign} Go2mobi campaign id
3 S% j; q0 t5 ]7 Y, ~{pln} Exchange placement name
: C; ^1 p. V( V{plid} Exchange placement id
" K! z9 b, I9 |+ V! j* p. L( z- A{crid} Go2mobi creative id
5 j7 \. M+ F* G* D" [- E# e{imp} Impression dimensions (width x height)
/ h4 s7 G7 u* `9 g. l7 q$ G{cc} Exchange country code of user! y/ d, r! n, _
{referrer} HTTP referrer url (if applicable)+ |! t0 P( O: E3 H' ~- q) h
{referrer_domain} HTTP referrer domain (if applicable)
2 S/ M4 X8 _" W5 U& M% B: _{isp} Carrier name of user' O+ e0 {: G! {# E, v6 h* E
{ip} IP address of user0 R' e# ^* Y0 n! Z# b
{xip} Proxied IP address of user
! u) G G1 |& g. T ?. |{country} Carrier country of user$ @& l7 d- c% I: M% I/ b& ?
{region} Carrier region of user' L3 y' x \; |( m! o7 h k
{city} Carrier region of user
& b3 ]0 ]0 _& W; e4 G{agent} Device user agent
. W2 ]$ q+ F. i6 V) s3 ~! ?% o{ua_hash} Device user agent SHA1 hash
) `4 d7 s, F0 }+ Y% D! Q* l3 j# E g{device_vendor} Device make U/ ^. b! g2 I
{device_model} Device model
. e4 ~9 f! @6 @1 I{os} Device operating system
+ I0 A7 Q% d! X2 N/ {1 C6 A) I{os_verion} Device operating system version
- m; }; a x. }6 y{year} Device year of release Decisive.is Dynamic Tracking Tokens/Scripts/API
% j& F3 a6 b qMacro Field Info8 N2 s6 U2 V6 H: o: H
{{{bidhash}}} Unique impression ID (Use this to track conversions/actions)9 u7 O4 @/ w! G% H* B5 t
{{{ad_id}}} Ad ID (Identifies the ad associated with the impression/click/conversion)
: R2 U/ _' i. o5 h/ A$ f5 C$ k) y{{{creative_id}}} Creative ID (Identifies the creative used in the ad): ~* d6 r* X0 N2 k' r) |1 T4 b
{{{ad_name}}} Name of campaign
+ b( v" i' E' q: f{{{carrier}}} Carrier used by mobile device (Verizon, AT&T, T-Mobile, …)6 c* u( s' m, o% ~, d+ o
{{{os}}} OS of device (Android, iOS, BlackBerry OS, Windows Phone OS, …)9 Y" F- z% n4 T& X# W2 _& }4 F) Q" @
{{{os_version}}} OS Version (Android 4.0.4, iOS 6.0.2, …)
( D/ B. {. l& ~5 c# e# S3 y/ s{{{device}}} Device type (iPad, DROID RAZR, Kindle Fire, …)4 s- M* l9 R" {5 m, V) n0 s! O
{{{media}}} app or site/ B$ Q4 f% M8 K. R: v
{{{country}}} Country of visitor (United States, Mexico, Canada, Germany, …)) ^4 i- K/ w9 T1 B
{{{ip}}} IP address of user/ P4 `" O6 L, \
{{{app}}} Name of app where ad is placed
; }: \: R# Z% A' \/ }0 r( o{{{site}}} Name of site where ad is placed* z( a$ H5 E, h% _
{{{placement}}} Combination of site and app. Name of either site or app where ad is placed.
* [% u# E0 E& R& G. P" X( u{{{ua}}} User agent string
( u, I8 g. }0 j6 M{{{category}}} IAB Category of site/app
9 Q1 f7 O) U7 J8 `2 W% r{{{subcategory}}} IAB Subcategory of site/app
, T- h; M0 E9 d4 j( [8 l# f{{{idfa}}} iOS User IDFA Leadbolt Dynamic Tracking Tokens/Scripts/API [TRACK_ID] – Reference ID specified by LeadBolt to reconcile with their own third-party system
; b/ R, v" V: ?. j B0 u[CLK_ID] – Click ID as sub1
3 t- B( n$ q8 d0 |. W- B5 y[PUB_ID] – LeadBolt’s publisher as sub_publisher
3 @* ~& f/ D# [ J: l$ N. d: O[AD_GROUP_ID] – Sub Ad Group as sub_ad_group
# |7 t8 D: p: n7 G[AD_ID] – Ad ID as sub_ad BuzzCity Dynamic Tracking Tokens/Scripts/API {clickcode} To substitute the unique clickcode value associated with this click
9 T4 O: C% o# q. G. Y& l{pubid} To substitute the publisher ID associated with this click. You need special privilege to use this parameter. For more information , see PubID filtering.
# a& s2 i" H. U( G$ x{random} To substitute a randomly generated value associated with this click2 s. |6 e& i S" } I/ X7 T
{timestamp} To substitute an unix time value associated with this click. E.g. 1379453899 – Which represents ISO 8601:2013-09-17T21:38:19Z AirPush Dynamic Tracking Tokens/Scripts/API Tokens Description8 q. Q7 n( f8 b, l5 {$ `; ?6 f' g
%guid% GUID is an unique variable generated by Airpush when a click happens. This is automatically generated by Airpush.
% H% K8 S+ \* o%d% IMEI (MD5 encrypted)# g, Q" k8 E* @3 Z# _' ]
%androidid% Device android id! ]( ^" {8 |- |+ f
%carrier% Carrier name* R$ c8 R% B. J9 z2 p/ E
%device% Phone model
1 W6 _5 G6 u* B4 O0 G" ?%manufacturer% Device manufacturer name
0 u, X! m9 W8 {$ d( s%campaignid% Campaign Id
: t0 @& n/ B: X$ x%creativeid% Creative Id4 A1 E/ O: W3 q& Y
%ip% Device ip address
$ l# {3 r( m7 U9 B%state% State
* H+ D/ [" T' C) J- M, P%city% City% l+ Q, M% c6 {( J! N1 L, w, h
%dapp% App Id
* X- q" ]( h. f/ i7 n8 u/ I8 s6 d%pubid% Application Developer/Advertiser Id8 W! w* L1 m! o. R3 J
%framework% Device OS Version Traffic Force:
+ W2 u7 F! Z1 \7 k5 ?{site_id} – id of the site on whch the ad is shown
2 }( F4 N7 _3 T+ \. o{channel_id} – id of the channel on which the ad is shown! u6 a3 V' g$ q" T9 O4 j9 O
{campaign_id} – id of the campaign
! a/ y7 A1 x' h{group_id} – id of the group# U2 L, k& X9 T; n T& y6 M) W5 y
{ad_id} – id of the ad
1 c# c/ t7 |7 F x{keywords} – list of keywords by which the ad was found) s) {# d8 l( b5 s2 w
{v_country} – visitor country4 ^% e+ H9 h. j7 Y# Q
{v_language} – visitor language
1 k9 t+ i# G; x& u{v_browser} – visitor browser1 o) U# `7 k6 o, y. ~
{v_os} – visitor operating system Traffic Factory:7 H, R$ W3 a* t0 x7 i- ^( n% K
{campaign.id} Campaign’s id
7 Z5 v6 c) L( {5 f{target.bid} Target’s bid
: `2 ~, ^/ w3 Q3 M) |& Q2 A{banner.id} Banner’s id
3 X! G- M2 ~& y+ T{banner.name} Name of the banner' M& H3 O5 B- b9 ?: W
{banner.size} Size of the banner e.g. "338×235"( M9 c+ ^$ K% t: P
{target.name} Campaign’s target name7 P0 T' Z1 G4 l3 J! ^
{categories} The page’s categories# Z5 g) {+ Y4 f3 P( h! ]0 b) W
{user.country} 3 letters ISO country code of the user’s country. e.g. "FRA" for France
- f. n% l z* I0 q4 I, r# n8 o{user.browser} User’s web browser
% v2 P' s; d1 G3 J3 }{user.os} User’s operating system AdBucks:
6 I6 c% U; Z2 I{bannertag} : This is a tag that represents your banner. It is created in the Banner Macro Tag field when the banner is uploaded and can be edited later if needed." [+ }1 |+ C' c; u6 c( t0 Z
{campaigntag} : This is a tag that represents your campaign. It can be changed in the bid editor.$ ?1 v# n- W. E2 a h
{spottag} : This is a tag that represents the spot (page location on the site) your ad appears on. This value is set by AdBucks and cannot be customized.
& |& Y8 D( C5 j3 Y' l9 p3 D. j{site} : This is a tag that represents the site your ad appears on. This value is set by AdBucks and cannot be customized.- Z8 ?/ \& U# Q
{width} : This is a tag that represents the width (in pixels) of the ad spot. This value is set by AdBucks and cannot be customized.: k4 p- y8 N, s: A0 }. R
{height} : This is a tag that represents the height (in pixels) of the ad spot. This value is set by AdBucks and cannot be customized.
% ]0 c$ w; q3 ]7 ?6 s{size} : This is a tag that represents a shortcut equivalent to {width}x{height}.
( g, W! V& Y3 o4 ^{year} : This is a tag that represents the current 4-digit year (2014)." O/ J# b1 B/ R: u
{month} : This is a tag that represents the current 2-digit month (09). Adxpansion:
8 g3 C$ l# a9 M V* c{zone}
5 t7 ^2 m6 r: F" F6 w* |{keyword}9 @5 Z7 q( l2 J, y6 r) D
{country} 50onRed:
: |* N; t6 H# K( q* B' W. o4 \{country}, {bid}, {target}, {campaign_id}, {creative_id}, {target_id}, {domain}, and {click_id} + o% ?; n5 G* f1 a- G0 j+ E
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