之前设置追踪,在token方面设置出错,逛论坛无意发现这篇文章,感觉对新手可能有些用处,有需要的可以看下,除了看token,还可以看下iAmAttila用的流量平台{:soso_e113:} 3 F) J+ v# V2 P X
iAmAttila’s TOP List of Traffic Source TOKENS ' p4 A `9 |( l0 x2 n% ^8 q- y6 T4 D% u
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ExoClick Dynamic Tracking Tokens/Scripts/API2 L, D1 h( y4 f% f
Tokens Description
. s7 t; G; g. e% C{campaign_id} ID of the campaign.! Y6 Z9 u$ k8 F: v
{variation_id} ID of the variation. (Banner or landing page)
; h/ C) b2 ~: I% v; u2 `4 P6 G \{src_hostname} Domain name where the ad is displayed.
- C, K1 ~$ B3 M/ ^4 J! D/ s{site_id} ID of the site where the ad is displayed.
- I; h6 a x" @{zone_id} ID of the ad zone where the ad is displayed.
9 _1 j4 ~* ~/ W+ U9 ^/ ?' i{category_id} ID of the category detected.
/ P% l2 f6 D! F0 @' z4 j{country} 3-char country code of the visitor.
% m, Y. Y' c* u- F) ?{time} Timestamp, used as a cache buster. MobPartner Dynamic Tracking Tokens/Scripts/API
- `. c2 m* O" p! A" w. T3 p1 {Tokens Description/ ^- ~, L2 a7 ^2 ]
[=MOBTAG=] Reference ID specified by MobPartner to reconcile with their own system ~# E! z: l. K" D! @
[=DEVICEID=] The UDID of the Android device as device_id
3 C) R( L0 Q( j6 T5 L& u% S7 W7 ~8 d[=ANDROIDID=] The parameter for Android ID as android_id# K0 Q' _' g& B% `* j+ |+ V0 ^! p/ g
[=MACADDRESS=] The MAC address of the Android phone’s wifi adapter as mac_address1 B" [$ T' j7 T R/ c6 p
[=ODIN=] The ODIN of the Android device as odin
8 |! m' W5 s1 e" j3 i- B6 _[=PUBLISHERID=] MobPartner’s publisher ID as sub_publisher) X# T" @! H* a2 B; g! i( K) z
[=SERVICEID=] MobPartner’s service ID as sub_site) i% a, {' p7 n2 [$ ]: R* q( X
[=CAMPAIGNID=] Campaign name or ID as sub_campaign
! _( F- D/ e, b[=ACTIONID=] The action ID as sub_adgroup
8 H# A. m. e6 {3 t* s[=CREATIVEID=] Ad name or ID as sub_ad PopADS.net Dynamic Tracking Tokens/Macros/Scripts & q5 ^' b6 f R8 p# M0 K q
[WEBSITEID] – ID of the website that was source of the popunder,( D; }% R3 ^) o$ ?
[KEYWORD] – keyword that was used for keyword targeting,
' L0 k* Q: I5 v; q! j& u9 F; \[CATEGORYID] – ID of category that was used for targeting,$ |; y4 p2 t( G7 ~' f9 |7 L% _
[COUNTRY] – country of the visitor. PopCash Dynamic Tracking Tokens/Macros/Scripts1 j4 m( y X O4 T3 Z
%siteid% – Site ID6 X( q _$ ^9 V# o$ |: A3 u
%cc% – Country Code Plugrush Dynamic Tracking Tokens/Macros/Scripts
: [0 G( r1 D- y{$id} – a unique ID of the traffic source/website
4 ~2 f6 A6 |. O2 o( \{$cc} – two letter country code of the visitor
; d, [* T0 e1 ~% M3 f' q. ~4 T3 V{$category} – the category of the traffic source/website
b) ^6 M% R* U. S" e{$domain} – the domain of the traffic source/website/ ] \0 [( d/ I% v3 i# _
{$trafficsource} – type of the traffic source (babelog, blog, dump, mgp, tgp or tube)
$ `/ d e- Y- `% j1 s{$ad_id} – a unique ID of your ad (works on PlugTraffic only)
, ~+ }& ~+ L# T{$ad_ref} – your internal ad reference (works on PlugTraffic only) SiteScout Dynamic Tracking Tokens/Scripts/API
$ R: K i" J7 `8 `/ d0 A, QTokens Description/ ~- ?+ H9 w. g, T; U
{adId} Passes the unique ID # of the ad that was clicked.
2 i2 m T% t1 \5 i. @" {6 y1 \& ]{siteId} Passes the unique ID # of the site where your ad was clicked.
. ^. g7 `( T5 J, ]! {{campaignId} Passes the unique ID # of the campaign that received the click.
& ]' Q, @+ ~) `$ {9 |1 g2 ]{networkId} Passes the unique ID # of the exchange where your ad was clicked.
4 K& H$ ^& p4 D( I+ D; o+ z. O{postbackId} Passes the unique ID # of the visitor that clicked your ad.0 L; l& @" } l
{domain} Passes the domain name where your ad was clicked.' \. I7 o7 z- W- q D
{pageUrl} Passes the URL of the page where your ad was clicked.
4 Q; @: l0 `! u{demographicIds} Passes the ID(s) of the applicable audience segments.
0 b5 K9 ^. Z9 g6 }/ ]6 n" e{contextualIds} Passes the ID(s) of the applicable contextual categories.! X0 H3 y/ G$ X( x& i' S; g
{dpid} SHA1 hashed platform-specific ID (e.g., Android ID or UDID for iOS). (mobile only)
8 [& k7 [6 {/ q: d/ W{did} SHA1 hashed device ID; IMEI when available, or else MEID or ESN. (mobile only)
R, J, P; H Z; o! G9 m{uid} This value represents either {dpid} or {uid}, in that order of priority. (mobile only)
# _) ]9 ]% q) j9 {0 x2 C. u{carrier} Passes the carrier of the people that click your ads. (mobile only)
0 R' a2 R5 T/ E% I{device} Passes the device of the people that click your ads. (mobile only)7 O, Q+ x! u2 }& Y- K
{appId} Passes a numeric ID (for Apple) or bundle name (for Google) specific to the mobile app responsible for generating the click. [Example values: “383763″ (Apple) or “com.google.mygoogleapp” (Google)] (mobile only)
; l+ F+ Y; [6 e) n3 g9 c5 W{appType} Passes a string that outputs the origin or type of application responsible for the click. [Example values: “APP_STORE” (Apple) or “PLAY_STORE” (Google)] (mobile only) StartApp Dynamic Tracking Tokens/Scripts/API% ~. W, d: W* X% j, R Q. T% E; Y7 i
Tokens Description
3 w' C4 z+ E, i; N4 ^; D' e2 euser_id get the Android ID or IDFA of the user who clicked your ad.
/ h8 \. t& N) m' \2 `& Tapp_id get the App ID of the publishing app from which every click came./ N' m( r s0 {3 S5 U2 e! }
creative_name get the creative name as you inserted it on our portal.
9 ^! Q3 e3 g: g! c; ?- J9 Bcampaign_id get the campaign ID that was automatically assigned to your campaign on our portal.
; e# J/ R g1 s0 F3 W& j8 abid_cost get the CPC bid you used for each click. Go2mobi Dynamic Tracking Tokens/Scripts/API
1 d+ K) r% y1 \% F; HTokens Description
5 N! [! s, r9 {* Z% G8 f# R{clickid} Go2mobi unique click id
5 Z" z0 Z3 n6 n; I{campaign} Go2mobi campaign id4 e$ n' A! W9 L9 t: ~
{pln} Exchange placement name3 d% c5 c4 l ]; B2 [- m8 o
{plid} Exchange placement id
& e0 I, m/ }! [; s( x{crid} Go2mobi creative id1 `8 P; v7 x3 n- _) ~
{imp} Impression dimensions (width x height)
8 ]3 M5 K" c+ M! w* E{cc} Exchange country code of user
- M1 I3 U4 C9 ~: N1 M" w{referrer} HTTP referrer url (if applicable)
: N3 q: W8 S1 }! g{referrer_domain} HTTP referrer domain (if applicable)
* v$ v1 o# j+ C; f1 F7 x{isp} Carrier name of user; X7 T e1 P8 D5 Y, E p
{ip} IP address of user0 Y* |( ~+ s' |& |
{xip} Proxied IP address of user4 i- l$ t$ w2 l
{country} Carrier country of user; f4 u8 z) M C5 k; c4 E$ ^$ [% K
{region} Carrier region of user4 |' R$ N6 d. f# A! M) U3 {" D
{city} Carrier region of user0 }/ [' g) b. R. @, X
{agent} Device user agent" n: V n! f- O4 ~. q$ `8 G
{ua_hash} Device user agent SHA1 hash# ]# ]7 u: \% L7 c
{device_vendor} Device make3 t3 F6 r( a/ ^9 v( }" l
{device_model} Device model
, Y- n B; h' E5 P# @* @. b- g{os} Device operating system6 P# I! Z7 p6 W5 U$ b2 k7 ?5 B( j
{os_verion} Device operating system version7 C) {; H5 E( B. b1 g
{year} Device year of release Decisive.is Dynamic Tracking Tokens/Scripts/API( ]5 }, e5 I+ R: k3 n2 l9 Z
Macro Field Info
. |0 X- ?9 ]6 N) N{{{bidhash}}} Unique impression ID (Use this to track conversions/actions)& A# u5 u$ K3 S9 a, \
{{{ad_id}}} Ad ID (Identifies the ad associated with the impression/click/conversion)
$ d& ]6 z6 A! B' [0 y$ n{{{creative_id}}} Creative ID (Identifies the creative used in the ad)
! _: i' c4 [' T1 f5 v7 P{{{ad_name}}} Name of campaign
4 O8 [9 f1 M* ]. H5 Y" e{{{carrier}}} Carrier used by mobile device (Verizon, AT&T, T-Mobile, …)1 W! [0 V, c7 C; z) D$ v2 J
{{{os}}} OS of device (Android, iOS, BlackBerry OS, Windows Phone OS, …)# H: w! h- ]! k$ J+ M
{{{os_version}}} OS Version (Android 4.0.4, iOS 6.0.2, …)
# d, N; [' ?; B. h/ ^& a{{{device}}} Device type (iPad, DROID RAZR, Kindle Fire, …)0 c# J. v" T# _0 Q. u
{{{media}}} app or site+ w+ ~2 m0 o/ t& k5 V
{{{country}}} Country of visitor (United States, Mexico, Canada, Germany, …)
V9 [7 `5 `+ R& G) g) o- X{{{ip}}} IP address of user
$ q# n9 _+ Q/ @1 w{{{app}}} Name of app where ad is placed
2 ]/ `+ I3 Y! \1 W0 J, c; A7 W, g{{{site}}} Name of site where ad is placed- H; I9 r1 H- P. o; l+ ~
{{{placement}}} Combination of site and app. Name of either site or app where ad is placed.
. ?. }& V- Q/ W. p7 \, b! _{{{ua}}} User agent string
* {; U- S% L" U# d{{{category}}} IAB Category of site/app0 J8 N! R" N: m
{{{subcategory}}} IAB Subcategory of site/app' C8 c. J2 D+ j& D- n5 M; q
{{{idfa}}} iOS User IDFA Leadbolt Dynamic Tracking Tokens/Scripts/API [TRACK_ID] – Reference ID specified by LeadBolt to reconcile with their own third-party system$ j. |* N( H0 |9 S2 i) y' X+ w
[CLK_ID] – Click ID as sub1* r3 e* l8 i1 d2 J0 G3 Y% u
[PUB_ID] – LeadBolt’s publisher as sub_publisher+ C7 K5 y2 s$ [7 h5 h7 X
[AD_GROUP_ID] – Sub Ad Group as sub_ad_group: q; e( Q# T& A/ v' j/ M2 p0 {
[AD_ID] – Ad ID as sub_ad BuzzCity Dynamic Tracking Tokens/Scripts/API {clickcode} To substitute the unique clickcode value associated with this click
m0 Q; z! A) L& h' F, s1 r0 Z7 T{pubid} To substitute the publisher ID associated with this click. You need special privilege to use this parameter. For more information , see PubID filtering.
! v% C3 K6 s" {# g{random} To substitute a randomly generated value associated with this click7 G" s/ Z5 B5 O
{timestamp} To substitute an unix time value associated with this click. E.g. 1379453899 – Which represents ISO 8601:2013-09-17T21:38:19Z AirPush Dynamic Tracking Tokens/Scripts/API Tokens Description
5 m+ s" T E6 U9 ^; {%guid% GUID is an unique variable generated by Airpush when a click happens. This is automatically generated by Airpush.
1 q9 V) C3 E$ c, f1 e8 {2 }1 ]) C%d% IMEI (MD5 encrypted): t2 n) _* r6 ?' B; n) [
%androidid% Device android id
" A( `1 s6 r0 O. W; {- K6 x%carrier% Carrier name$ z) V7 Y/ v, P/ J- J5 i
%device% Phone model
: F" x9 @4 k) G+ M _9 j%manufacturer% Device manufacturer name
1 q/ A, O: S. B6 A4 M2 X%campaignid% Campaign Id
+ W" W8 m. n1 g8 T%creativeid% Creative Id
/ B0 z5 [7 Y Q%ip% Device ip address
0 S) K8 E$ i) B6 q3 S0 N, \%state% State
. J1 b% K8 a+ r: B7 F6 B2 j8 \8 E% X9 B%city% City
2 z. d# M& O5 W1 }% k0 h8 A' [%dapp% App Id# b& [. M, ]% M" n4 O2 |
%pubid% Application Developer/Advertiser Id
; }; v. \9 i a%framework% Device OS Version Traffic Force:. ^, e1 F3 W! H
{site_id} – id of the site on whch the ad is shown5 {/ g7 x% q* C, V$ R# D
{channel_id} – id of the channel on which the ad is shown$ c+ X$ V7 [9 _+ ~) ?
{campaign_id} – id of the campaign0 N- L5 z% b: S6 r: y A
{group_id} – id of the group
* `5 ?; m9 B! }" E; L- _1 L{ad_id} – id of the ad
3 b2 q1 u y7 d0 n{keywords} – list of keywords by which the ad was found
, x1 A. d, c/ c6 G9 q' ~{v_country} – visitor country+ ?( a2 H Y! J7 e% k
{v_language} – visitor language( ]0 ?2 E$ ^8 H
{v_browser} – visitor browser
; D8 q/ \5 f& g; L{v_os} – visitor operating system Traffic Factory:* A0 H G L+ n" d- X% {
{campaign.id} Campaign’s id; n2 [7 i6 E/ W: Z. m
{target.bid} Target’s bid; H: N9 _; s3 J2 ~
{banner.id} Banner’s id
- q6 J, q$ _$ I{banner.name} Name of the banner
1 g$ s2 k3 \) r7 q3 H; W{banner.size} Size of the banner e.g. "338×235"* ^# I9 P8 o( t& g1 y
{target.name} Campaign’s target name! }1 E0 E# t! c$ o$ H: y, t- g
{categories} The page’s categories& s2 G, N' v# P! x
{user.country} 3 letters ISO country code of the user’s country. e.g. "FRA" for France
* A: s/ P5 F5 G/ Q2 L2 t2 s2 A/ e{user.browser} User’s web browser
3 w( k9 e7 [- M9 ~$ F{user.os} User’s operating system AdBucks:* X2 [0 y' J$ `& P% [
{bannertag} : This is a tag that represents your banner. It is created in the Banner Macro Tag field when the banner is uploaded and can be edited later if needed., k! s& g ^( y K5 _* D% h
{campaigntag} : This is a tag that represents your campaign. It can be changed in the bid editor.
/ [. s- A- W0 \! \, W{spottag} : This is a tag that represents the spot (page location on the site) your ad appears on. This value is set by AdBucks and cannot be customized." z7 X& X A. C: M4 | f
{site} : This is a tag that represents the site your ad appears on. This value is set by AdBucks and cannot be customized.* }& }$ v& x% Z3 b" U9 G1 @
{width} : This is a tag that represents the width (in pixels) of the ad spot. This value is set by AdBucks and cannot be customized.
/ u. B* u0 y: J: I{height} : This is a tag that represents the height (in pixels) of the ad spot. This value is set by AdBucks and cannot be customized.! G! f/ Y4 ]+ ^! U
{size} : This is a tag that represents a shortcut equivalent to {width}x{height}.) L0 h% ?& ?. l% h0 b! } W
{year} : This is a tag that represents the current 4-digit year (2014).1 ~2 N7 Y6 b9 U- Z5 t( D' E5 U
{month} : This is a tag that represents the current 2-digit month (09). Adxpansion: K/ F- I+ L8 {) }+ b9 [+ B" X& E
{zone}
! m& @1 V& R" M& e{keyword} H! R1 w$ N8 \$ y* X
{country} 50onRed:# i y9 A, M% ?, ]
{country}, {bid}, {target}, {campaign_id}, {creative_id}, {target_id}, {domain}, and {click_id}
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