之前设置追踪,在token方面设置出错,逛论坛无意发现这篇文章,感觉对新手可能有些用处,有需要的可以看下,除了看token,还可以看下iAmAttila用的流量平台{:soso_e113:} 7 z% N" ]0 c f/ H) k6 {3 ]9 F
iAmAttila’s TOP List of Traffic Source TOKENS
# u3 _8 ~: t/ ^" M" o) p
( H" p8 V3 F: n* j6 ?ExoClick Dynamic Tracking Tokens/Scripts/API7 V1 z' q3 i* S# X, b
Tokens Description
3 { \, `6 d2 }( `' @{campaign_id} ID of the campaign. S# b2 ]1 i5 A5 I
{variation_id} ID of the variation. (Banner or landing page)
2 A" v# D+ a- V& ]1 I7 M6 Z8 b7 Q{src_hostname} Domain name where the ad is displayed.0 z+ j7 J0 I! J1 @
{site_id} ID of the site where the ad is displayed.
+ [5 u, H- e; g3 Y" V; ?+ |# Z{zone_id} ID of the ad zone where the ad is displayed.. T& A" K$ v. I
{category_id} ID of the category detected.
1 m( k9 l1 W: Q2 A' {{country} 3-char country code of the visitor.# }- u, R5 k* p6 J- |2 S
{time} Timestamp, used as a cache buster. MobPartner Dynamic Tracking Tokens/Scripts/API I& c) x% K% m
Tokens Description% J# J8 ?7 i7 L9 r
[=MOBTAG=] Reference ID specified by MobPartner to reconcile with their own system1 Q$ E; q) z; f6 a( n
[=DEVICEID=] The UDID of the Android device as device_id
! E3 w# e) ^/ t1 t# j[=ANDROIDID=] The parameter for Android ID as android_id1 }; X7 m: Q& @( u9 h. d
[=MACADDRESS=] The MAC address of the Android phone’s wifi adapter as mac_address
2 g+ Q9 B; }) p/ i( Q' A[=ODIN=] The ODIN of the Android device as odin# N R5 Q% y6 h3 \6 b
[=PUBLISHERID=] MobPartner’s publisher ID as sub_publisher5 f6 t3 s9 X5 t% {7 F `
[=SERVICEID=] MobPartner’s service ID as sub_site/ N( U$ @( A+ {7 ?2 O
[=CAMPAIGNID=] Campaign name or ID as sub_campaign, g/ x" z+ g2 G
[=ACTIONID=] The action ID as sub_adgroup
2 _4 _6 X4 h' S% W[=CREATIVEID=] Ad name or ID as sub_ad PopADS.net Dynamic Tracking Tokens/Macros/Scripts
" y* q( B7 K$ x! I6 u ^8 ][WEBSITEID] – ID of the website that was source of the popunder,
$ s6 y& M5 k' y. N2 i) p[KEYWORD] – keyword that was used for keyword targeting,5 I2 l5 B S" H7 @4 x! e: A
[CATEGORYID] – ID of category that was used for targeting,- T/ `0 x+ W( V. [" U. e( f* Z
[COUNTRY] – country of the visitor. PopCash Dynamic Tracking Tokens/Macros/Scripts
, Z5 N$ C% Z* r6 v* U9 k0 t%siteid% – Site ID* \) v5 m8 Y+ P7 ?% q1 l
%cc% – Country Code Plugrush Dynamic Tracking Tokens/Macros/Scripts& W4 [" D4 j% K" z$ m2 ]' p1 W/ G9 J
{$id} – a unique ID of the traffic source/website4 m0 p0 M8 o$ E) R" O5 U
{$cc} – two letter country code of the visitor
3 p9 K% j; k: ?2 {* V' F{$category} – the category of the traffic source/website
& z" a. j1 {# H6 @- Z{$domain} – the domain of the traffic source/website; a! }4 n3 R& d# q% Q3 n2 N
{$trafficsource} – type of the traffic source (babelog, blog, dump, mgp, tgp or tube)
) y) I4 [8 S" f- n. K. f7 l5 P{$ad_id} – a unique ID of your ad (works on PlugTraffic only)3 H0 j4 r1 i* ^
{$ad_ref} – your internal ad reference (works on PlugTraffic only) SiteScout Dynamic Tracking Tokens/Scripts/API+ t4 [ v/ J# r& A6 n" A
Tokens Description" i. o# T' w9 N6 F
{adId} Passes the unique ID # of the ad that was clicked.
9 a! I+ F9 j2 }# C7 b; K{siteId} Passes the unique ID # of the site where your ad was clicked.! @0 f0 H: d3 W
{campaignId} Passes the unique ID # of the campaign that received the click.
% w$ B$ z& e2 t% F% v{networkId} Passes the unique ID # of the exchange where your ad was clicked.
0 \' H0 n3 R3 P k% |8 `{postbackId} Passes the unique ID # of the visitor that clicked your ad.9 p7 s, t) w" U( a" W6 Z
{domain} Passes the domain name where your ad was clicked.& e( ~8 i$ i, Z# C5 @& T
{pageUrl} Passes the URL of the page where your ad was clicked.3 ?8 B" \, c2 i: c! ]7 T
{demographicIds} Passes the ID(s) of the applicable audience segments.. M% t$ [ ?: V0 C' C
{contextualIds} Passes the ID(s) of the applicable contextual categories.
3 N' r; p' I' E3 J{dpid} SHA1 hashed platform-specific ID (e.g., Android ID or UDID for iOS). (mobile only)8 Z, z3 X; X# N/ A. a
{did} SHA1 hashed device ID; IMEI when available, or else MEID or ESN. (mobile only)8 [5 x) m9 J$ r" W4 F
{uid} This value represents either {dpid} or {uid}, in that order of priority. (mobile only)
) m! P! c/ Y% f# W8 k$ ?" [{carrier} Passes the carrier of the people that click your ads. (mobile only)- y8 F' x: e, s0 g) U0 g
{device} Passes the device of the people that click your ads. (mobile only); p+ E- ~0 s; \% W
{appId} Passes a numeric ID (for Apple) or bundle name (for Google) specific to the mobile app responsible for generating the click. [Example values: “383763″ (Apple) or “com.google.mygoogleapp” (Google)] (mobile only)+ I- T: _' F! F+ g! t Q+ e! r5 F
{appType} Passes a string that outputs the origin or type of application responsible for the click. [Example values: “APP_STORE” (Apple) or “PLAY_STORE” (Google)] (mobile only) StartApp Dynamic Tracking Tokens/Scripts/API
( l2 ^/ ?. h2 W$ h, FTokens Description& U! g: L. d) I" |& t( g6 j: ^
user_id get the Android ID or IDFA of the user who clicked your ad.' h, T$ L0 G/ k3 d% \5 w: F
app_id get the App ID of the publishing app from which every click came.
3 N4 v: M. p$ I% xcreative_name get the creative name as you inserted it on our portal.
1 _# `' V' c' _ Y% q6 M# Rcampaign_id get the campaign ID that was automatically assigned to your campaign on our portal.
1 t& m& u" e/ j# T% Y9 bbid_cost get the CPC bid you used for each click. Go2mobi Dynamic Tracking Tokens/Scripts/API X/ ?, ]: M o% a
Tokens Description
5 X9 S8 M! ?8 s. h{clickid} Go2mobi unique click id
9 Z i+ J p6 ~# l4 e5 m{campaign} Go2mobi campaign id" ?2 O8 D$ ~2 H8 c) @- \
{pln} Exchange placement name
|7 @% r2 ~9 q% w# F{plid} Exchange placement id
$ Z+ z+ O4 `6 }7 h{crid} Go2mobi creative id [" \) y1 v" X2 w5 ~
{imp} Impression dimensions (width x height)
7 R8 Q, Y9 ~+ k( \9 p{cc} Exchange country code of user) Q& z/ w- r' D+ F
{referrer} HTTP referrer url (if applicable)8 c& e) V; D* h, \7 `' o* c
{referrer_domain} HTTP referrer domain (if applicable)
, B: Y& q; B% z1 Z. ^5 I2 J{isp} Carrier name of user
/ K5 L6 G4 l5 ~1 w2 c) R W{ip} IP address of user
4 |0 ~0 g; x9 G- { P# w" g+ ?{xip} Proxied IP address of user
( A! \. \9 u q{country} Carrier country of user
$ K z+ v% O4 B) l3 m{region} Carrier region of user
0 u& }5 ~) ?: R8 w0 t" h{city} Carrier region of user
6 ]( N$ D) \1 J' v4 i& B; z" d{agent} Device user agent0 [$ s0 f" {8 ]- d! |
{ua_hash} Device user agent SHA1 hash
4 N+ A. o2 F U6 b{device_vendor} Device make! A" J9 E8 q) h- s! M" w* G
{device_model} Device model
& t4 s" M' o* [{os} Device operating system
3 ?$ G! q5 L9 J/ J9 ^( i( [7 R c{os_verion} Device operating system version$ ?1 x4 k, p+ L& W
{year} Device year of release Decisive.is Dynamic Tracking Tokens/Scripts/API0 c# p: o6 Y7 c2 [6 h
Macro Field Info
, w8 x5 d' c& x0 [# H, o9 I0 v8 F' l# m{{{bidhash}}} Unique impression ID (Use this to track conversions/actions)' {! [" G* I; h$ q, x
{{{ad_id}}} Ad ID (Identifies the ad associated with the impression/click/conversion)
7 R }. n# _! y{{{creative_id}}} Creative ID (Identifies the creative used in the ad)
) O' V# L- V2 O- N S{{{ad_name}}} Name of campaign% I) B9 U/ w# ` H5 ^% O
{{{carrier}}} Carrier used by mobile device (Verizon, AT&T, T-Mobile, …)
2 J) f( h! w7 [- N{{{os}}} OS of device (Android, iOS, BlackBerry OS, Windows Phone OS, …)
. I. F h: c5 @{{{os_version}}} OS Version (Android 4.0.4, iOS 6.0.2, …). H( t% S; c% D3 J* p! Z
{{{device}}} Device type (iPad, DROID RAZR, Kindle Fire, …)% r8 w+ l! z; W' o$ _& }. d
{{{media}}} app or site0 g2 ^6 ~$ t8 ~$ L! Y4 U& q
{{{country}}} Country of visitor (United States, Mexico, Canada, Germany, …)
; ^, a+ M' G6 m8 \) r' C{{{ip}}} IP address of user
1 O- Z2 S7 U, Z# l X ^: g{{{app}}} Name of app where ad is placed
9 h$ s6 I4 s- _) ~: C' A: ?5 P{{{site}}} Name of site where ad is placed0 o% n& A. q5 o0 q
{{{placement}}} Combination of site and app. Name of either site or app where ad is placed.
+ g! g, I* A( n7 @0 e( x{{{ua}}} User agent string
+ r5 o) Z. }) E0 u{{{category}}} IAB Category of site/app% g) S) m# C7 U. ?: b* o
{{{subcategory}}} IAB Subcategory of site/app6 O C. T4 w# [5 q: D$ b# m$ u
{{{idfa}}} iOS User IDFA Leadbolt Dynamic Tracking Tokens/Scripts/API [TRACK_ID] – Reference ID specified by LeadBolt to reconcile with their own third-party system; V" j+ {/ \: _
[CLK_ID] – Click ID as sub10 m" w( w. D+ H
[PUB_ID] – LeadBolt’s publisher as sub_publisher
5 G: M5 `" {3 r; c1 P$ Y[AD_GROUP_ID] – Sub Ad Group as sub_ad_group+ d7 J: V, u5 w( {2 x
[AD_ID] – Ad ID as sub_ad BuzzCity Dynamic Tracking Tokens/Scripts/API {clickcode} To substitute the unique clickcode value associated with this click4 q" m5 s, d5 g# f0 w, y4 q
{pubid} To substitute the publisher ID associated with this click. You need special privilege to use this parameter. For more information , see PubID filtering.3 u' s4 o7 X7 a6 t( P* u U$ k
{random} To substitute a randomly generated value associated with this click
! L1 \ t# j, M1 X5 O( \9 d{timestamp} To substitute an unix time value associated with this click. E.g. 1379453899 – Which represents ISO 8601:2013-09-17T21:38:19Z AirPush Dynamic Tracking Tokens/Scripts/API Tokens Description
: O! D& x# I! H- O4 {%guid% GUID is an unique variable generated by Airpush when a click happens. This is automatically generated by Airpush.. H+ l k r% V9 k9 `/ F+ ^
%d% IMEI (MD5 encrypted): O, v, v' R7 J9 K6 B4 v a# a
%androidid% Device android id
! C* b, J7 T* o+ p% ^' a%carrier% Carrier name! b4 \4 V, S2 H1 P; \
%device% Phone model9 {" @* Q1 N8 q4 b4 y
%manufacturer% Device manufacturer name
. g! ~& F: J- k7 K6 W0 ]%campaignid% Campaign Id. ~8 z( H$ t7 N+ T" l
%creativeid% Creative Id7 _3 p4 k& u5 Z; F
%ip% Device ip address! t4 d' u$ `" `% ]+ }
%state% State5 C6 _2 v; w' I5 g# v# M, `7 t
%city% City) x2 n C: W6 M1 k0 V3 u0 j5 P9 b
%dapp% App Id
1 b1 M' ?% R6 L( L%pubid% Application Developer/Advertiser Id) b" `& j# V6 V x# ~) o" c
%framework% Device OS Version Traffic Force:2 Z/ x8 C; P" h8 Q
{site_id} – id of the site on whch the ad is shown, a- |3 X4 Y) a
{channel_id} – id of the channel on which the ad is shown
) Z8 ^* v' n2 T8 z2 E1 @{campaign_id} – id of the campaign1 W7 A4 H/ D5 Z0 [
{group_id} – id of the group* h5 V, ~. ?2 ^# m: L
{ad_id} – id of the ad
) M2 ~0 H1 X0 A{keywords} – list of keywords by which the ad was found& P' G2 A% v+ M' {! q2 R
{v_country} – visitor country
+ b0 r- o5 w" P2 y{v_language} – visitor language
) F) F& S( j+ y+ [% ]8 g( T{v_browser} – visitor browser! l4 s9 Z3 ~; D
{v_os} – visitor operating system Traffic Factory:2 b. |. l& v" D5 W/ u: @, ]
{campaign.id} Campaign’s id1 O( k5 f- ~- M# `2 a0 w
{target.bid} Target’s bid
- j% W$ d1 |5 _3 u! R. P{banner.id} Banner’s id
" z/ y; b% S" T{banner.name} Name of the banner
% U; N0 A5 f) K, J7 {# b6 R. ?{banner.size} Size of the banner e.g. "338×235" S \& v6 G+ V8 ?# `5 i0 i
{target.name} Campaign’s target name/ R7 T: D- L ?3 q, B& N& j
{categories} The page’s categories
j+ {! l& i5 _" f{user.country} 3 letters ISO country code of the user’s country. e.g. "FRA" for France$ {1 p2 l, N. u4 W
{user.browser} User’s web browser4 z+ X, s0 ?. Z Z4 B2 M) i3 @5 l
{user.os} User’s operating system AdBucks:# W& x7 B, `7 g, m" o$ P
{bannertag} : This is a tag that represents your banner. It is created in the Banner Macro Tag field when the banner is uploaded and can be edited later if needed.
# k/ M# h9 a% j- D- X0 v* T$ \! i{campaigntag} : This is a tag that represents your campaign. It can be changed in the bid editor." S5 Q' l' U4 N( r& I: z
{spottag} : This is a tag that represents the spot (page location on the site) your ad appears on. This value is set by AdBucks and cannot be customized.
" H( W2 x, M. P( Y# Y! ~{site} : This is a tag that represents the site your ad appears on. This value is set by AdBucks and cannot be customized.. P3 G3 w4 e) n* k' t
{width} : This is a tag that represents the width (in pixels) of the ad spot. This value is set by AdBucks and cannot be customized.. d6 Q6 {: a8 |' i" ~) z2 \
{height} : This is a tag that represents the height (in pixels) of the ad spot. This value is set by AdBucks and cannot be customized.2 M5 V( f; b8 I! b/ v4 R
{size} : This is a tag that represents a shortcut equivalent to {width}x{height}.) D3 G+ S2 u* d% C
{year} : This is a tag that represents the current 4-digit year (2014).$ u# F; B8 y2 a* B) d/ n
{month} : This is a tag that represents the current 2-digit month (09). Adxpansion:
# u- k! A2 K, n$ \1 F{zone}+ `# I1 n7 b- w
{keyword}
. Q3 N. v: K" i0 W2 @6 |{country} 50onRed:
1 p3 f0 {5 \5 L9 f' A{country}, {bid}, {target}, {campaign_id}, {creative_id}, {target_id}, {domain}, and {click_id} 8 A4 f/ g5 T e/ V9 m8 m
, X* W8 `0 m8 J6 Z5 ^2 b3 A9 W" e; {
|