之前设置追踪，在token方面设置出错，逛论坛无意发现这篇文章，感觉对新手可能有些用处，有需要的可以看下，除了看token,还可以看下iAmAttila用的流量平台{:soso_e113:} : n+ F. g8 y$ x! p0 X, A
iAmAttila’s TOP List of Traffic Source TOKENS , J2 m, `9 f- C9 a) u# f
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ExoClick Dynamic Tracking Tokens/Scripts/API
& y# o4 D( ?/ z5 Q1 A6 qTokens Description
& S5 _ H; x% C) T{campaign_id} ID of the campaign.) f3 R! t- d9 T1 I9 R, r
{variation_id} ID of the variation. (Banner or landing page)* [5 D& H' Y7 w: V* M) z [
{src_hostname} Domain name where the ad is displayed.
+ I+ l& V, S6 ]{site_id} ID of the site where the ad is displayed., A, _6 k6 P" F; r& \
{zone_id} ID of the ad zone where the ad is displayed.2 z$ E" ^- M# O: K! |
{category_id} ID of the category detected.1 D0 v9 @6 F+ Q' f% r2 n1 d
{country} 3-char country code of the visitor.
4 t# U1 Z1 j' E- Y" Z0 F2 O8 c{time} Timestamp, used as a cache buster. MobPartner Dynamic Tracking Tokens/Scripts/API
3 l( h. j# m8 JTokens Description
) H4 @1 K: S2 j. P[=MOBTAG=] Reference ID specified by MobPartner to reconcile with their own system
' N) S2 c% P. E9 O+ v! I/ @" E[=DEVICEID=] The UDID of the Android device as device_id
* @3 }. @8 O& Z8 }, `: p3 }3 @% ][=ANDROIDID=] The parameter for Android ID as android_id
4 V6 a. P1 e" _! S[=MACADDRESS=] The MAC address of the Android phone’s wifi adapter as mac_address
3 ?- M8 g0 G# h[=ODIN=] The ODIN of the Android device as odin
* ]- j. t ~/ b[=PUBLISHERID=] MobPartner’s publisher ID as sub_publisher
3 s) Z" p" |2 M9 h& z0 K2 i- Q[=SERVICEID=] MobPartner’s service ID as sub_site
! \1 h0 R' I3 R/ }" \; A* R v[=CAMPAIGNID=] Campaign name or ID as sub_campaign
* H3 U* O+ n/ _[=ACTIONID=] The action ID as sub_adgroup
) N+ R' t x7 m[=CREATIVEID=] Ad name or ID as sub_ad PopADS.net Dynamic Tracking Tokens/Macros/Scripts # g! X4 l% x$ {) e( s
[WEBSITEID] – ID of the website that was source of the popunder,
, {& l0 z; X! F4 j[KEYWORD] – keyword that was used for keyword targeting,% p0 P/ Q/ f0 _+ V1 b6 [
[CATEGORYID] – ID of category that was used for targeting,- q4 z1 R7 \5 g! ]
[COUNTRY] – country of the visitor. PopCash Dynamic Tracking Tokens/Macros/Scripts
7 E5 G# x6 _/ c* w i%siteid% – Site ID, S$ F, Z' Q5 k" ]. L# r, k# ]
%cc% – Country Code Plugrush Dynamic Tracking Tokens/Macros/Scripts
' Y+ I i. H4 R. w0 _% V5 q{$id} – a unique ID of the traffic source/website' Y3 ^! F% _9 Z) J# T! V! t: C; y# I
{$cc} – two letter country code of the visitor
`4 V" G6 l' X$ B. H{$category} – the category of the traffic source/website. |% n% }& G1 J" ]: K L, W
{$domain} – the domain of the traffic source/website1 l) @# `* ^1 R) Z/ }, R
{$trafficsource} – type of the traffic source (babelog, blog, dump, mgp, tgp or tube) D k) Z0 l/ u$ k2 j' O+ f) Q
{$ad_id} – a unique ID of your ad (works on PlugTraffic only)
7 n* u; @& H1 ?$ y& N{$ad_ref} – your internal ad reference (works on PlugTraffic only) SiteScout Dynamic Tracking Tokens/Scripts/API1 | A! L, H; j5 S# ^ s! Y
Tokens Description
# F5 C; Z7 P, w3 W; C6 M{adId} Passes the unique ID # of the ad that was clicked.. j! L5 M5 N1 w) @, t# S2 H
{siteId} Passes the unique ID # of the site where your ad was clicked.5 k7 i- v( W" H8 F6 m- P+ ~9 H: o
{campaignId} Passes the unique ID # of the campaign that received the click.# A1 v5 k- y: u0 u8 s
{networkId} Passes the unique ID # of the exchange where your ad was clicked.$ N K6 F4 O* M2 E* u
{postbackId} Passes the unique ID # of the visitor that clicked your ad.
* E$ V: e$ ?$ y9 K! T+ A' Z{domain} Passes the domain name where your ad was clicked.. M5 t4 `, w, u; t
{pageUrl} Passes the URL of the page where your ad was clicked.
$ h7 D1 B: H, ^7 |+ N$ z" B. |{demographicIds} Passes the ID(s) of the applicable audience segments.
+ N+ t* Y {4 T! y{contextualIds} Passes the ID(s) of the applicable contextual categories.( ?# E3 Y/ J0 T9 N
{dpid} SHA1 hashed platform-specific ID (e.g., Android ID or UDID for iOS). (mobile only)
6 z+ q& N/ x9 d$ f{did} SHA1 hashed device ID; IMEI when available, or else MEID or ESN. (mobile only)- n% L+ n/ J0 a* I+ l3 i/ n( h
{uid} This value represents either {dpid} or {uid}, in that order of priority. (mobile only)
# P! i& d- e5 e. b3 Z+ H{carrier} Passes the carrier of the people that click your ads. (mobile only)
; f$ x* e4 @/ P{device} Passes the device of the people that click your ads. (mobile only)& x/ |" _: x0 [% F0 o1 I
{appId} Passes a numeric ID (for Apple) or bundle name (for Google) specific to the mobile app responsible for generating the click. [Example values: “383763″ (Apple) or “com.google.mygoogleapp” (Google)] (mobile only)3 H3 q9 x/ z' [/ X
{appType} Passes a string that outputs the origin or type of application responsible for the click. [Example values: “APP_STORE” (Apple) or “PLAY_STORE” (Google)] (mobile only) StartApp Dynamic Tracking Tokens/Scripts/API0 v- c3 @* E5 c; Z* s
Tokens Description" O) k- N4 d; n$ {* p# z$ ~/ t, O
user_id get the Android ID or IDFA of the user who clicked your ad.5 `9 d/ x3 |" V6 y6 x+ U
app_id get the App ID of the publishing app from which every click came., c7 g( W5 I0 O2 ]
creative_name get the creative name as you inserted it on our portal.
3 T5 R+ @3 H# _+ }; ^! _campaign_id get the campaign ID that was automatically assigned to your campaign on our portal.7 [& k5 y3 L0 _4 Z5 r4 b( ^
bid_cost get the CPC bid you used for each click. Go2mobi Dynamic Tracking Tokens/Scripts/API
* W" s# [6 \- [" k" e- ETokens Description, v H6 `8 H+ V. Q& T2 v( p8 @, e
{clickid} Go2mobi unique click id
+ K1 ]2 p7 d. A0 P{campaign} Go2mobi campaign id
6 l7 E3 k' a- s$ {{pln} Exchange placement name% j, g( s6 z2 D; c% e8 ]
{plid} Exchange placement id
7 f4 w0 ?6 l. q: C3 l1 i{crid} Go2mobi creative id
/ ~2 _ `# y6 U1 L+ G' `* i( {{imp} Impression dimensions (width x height)
" Z, j+ q3 [' H5 |2 N; C! j' q{cc} Exchange country code of user. A( {( j. r" b
{referrer} HTTP referrer url (if applicable)
& H* Z! f- e3 Y- o{referrer_domain} HTTP referrer domain (if applicable)! V( C" b1 a! ?. w; k
{isp} Carrier name of user
6 R9 E4 k3 Q# u# t' S9 D) F2 M! G7 ]! ]4 E{ip} IP address of user
% l) [" X y/ e5 Y1 D+ q4 y- l{xip} Proxied IP address of user
5 Q. L6 s# P2 S& F{country} Carrier country of user+ S( Z. \! p* ^$ ~- L+ w6 R) S
{region} Carrier region of user- l# N7 U9 W P Y* y8 N
{city} Carrier region of user
* p7 P" }. u: W6 L0 o0 X{agent} Device user agent
2 S! g4 i! j K* P4 E{ua_hash} Device user agent SHA1 hash+ e; J" t+ m1 z- u4 B
{device_vendor} Device make& r; }4 w) z5 w5 U a+ {7 d) W( ^
{device_model} Device model% X. V/ T- l* E9 H6 m n/ ~
{os} Device operating system' T/ K3 K- S- f3 Y% U
{os_verion} Device operating system version
) I6 f: a3 F1 ?& Q: ]$ q) ^{year} Device year of release Decisive.is Dynamic Tracking Tokens/Scripts/API( Q* j( _2 b4 k5 r
Macro Field Info
* J. I0 M+ O4 |! k$ I{{{bidhash}}} Unique impression ID (Use this to track conversions/actions): k8 ]9 W- A% x5 o; i- }' e( Z6 [
{{{ad_id}}} Ad ID (Identifies the ad associated with the impression/click/conversion)
' T" b* N% Y Z0 p6 ^: i* `{{{creative_id}}} Creative ID (Identifies the creative used in the ad)) G+ W* ?1 X7 C/ o; K+ u
{{{ad_name}}} Name of campaign
3 n$ \2 r. G9 T% ~! s/ c{{{carrier}}} Carrier used by mobile device (Verizon, AT&T, T-Mobile, …): ^7 T3 i: P! A# x# ]
{{{os}}} OS of device (Android, iOS, BlackBerry OS, Windows Phone OS, …)3 j- ?% @/ o+ L3 O: v0 x
{{{os_version}}} OS Version (Android 4.0.4, iOS 6.0.2, …)
, K/ ?7 @1 U- ?$ t# f/ g% s{{{device}}} Device type (iPad, DROID RAZR, Kindle Fire, …)8 y9 }" O0 I i+ I F1 j# Y
{{{media}}} app or site
3 H8 t! J% P, e! s) j{{{country}}} Country of visitor (United States, Mexico, Canada, Germany, …)
/ ~2 G) ?# P, S4 H2 J{{{ip}}} IP address of user2 v! K: \2 i) P, T& W
{{{app}}} Name of app where ad is placed1 B+ r) K! E6 X3 e- w
{{{site}}} Name of site where ad is placed/ _5 V5 G0 e9 J. ?* e1 G; V5 p
{{{placement}}} Combination of site and app. Name of either site or app where ad is placed.- v8 [' ~4 x9 x; J+ H& e
{{{ua}}} User agent string/ z( |2 H& j- R& z9 U, @% O* Z
{{{category}}} IAB Category of site/app# [5 Q0 C5 p ~, m) N
{{{subcategory}}} IAB Subcategory of site/app
( m' L- o2 u- r+ I; \' m{{{idfa}}} iOS User IDFA Leadbolt Dynamic Tracking Tokens/Scripts/API [TRACK_ID] – Reference ID specified by LeadBolt to reconcile with their own third-party system" c- B8 j! A4 g1 ? u
[CLK_ID] – Click ID as sub1
+ {: S0 m4 j" W2 W0 B8 L[PUB_ID] – LeadBolt’s publisher as sub_publisher
- K; c4 q% V1 w/ ~3 o[AD_GROUP_ID] – Sub Ad Group as sub_ad_group8 l0 G; b @8 j0 a
[AD_ID] – Ad ID as sub_ad BuzzCity Dynamic Tracking Tokens/Scripts/API {clickcode} To substitute the unique clickcode value associated with this click; b7 M4 _) T8 t- m
{pubid} To substitute the publisher ID associated with this click. You need special privilege to use this parameter. For more information , see PubID filtering.! k$ G- n) M9 w" W6 d: H
{random} To substitute a randomly generated value associated with this click' ^. {. ]' i" }- l& ^
{timestamp} To substitute an unix time value associated with this click. E.g. 1379453899 – Which represents ISO 8601:2013-09-17T21:38:19Z AirPush Dynamic Tracking Tokens/Scripts/API Tokens Description9 Y1 c& f1 N! y* ^. C1 \
%guid% GUID is an unique variable generated by Airpush when a click happens. This is automatically generated by Airpush.; z5 s Y9 X$ F
%d% IMEI (MD5 encrypted)
" Q* L* c/ C3 F( D/ b# {: P" w+ ?' i%androidid% Device android id
9 S+ y# H/ I+ o, i3 y* J) K%carrier% Carrier name
" t; K/ n+ M% [/ Y%device% Phone model2 k [4 R3 w7 }. [; |. T
%manufacturer% Device manufacturer name
2 w9 {+ C$ _3 Q9 F%campaignid% Campaign Id
: ~. l: L+ f4 e# V& b& b%creativeid% Creative Id
* K# l3 u; I: z+ \* e' y/ X%ip% Device ip address
1 L; T* ]3 i) ~. z0 \%state% State
" E8 O( G& T/ r# i%city% City
8 I3 S# h8 p4 o- g) z7 P& e: b) G%dapp% App Id, R! z' W5 {4 G a/ h2 i5 B' B
%pubid% Application Developer/Advertiser Id
8 x" Q0 a W/ d- z3 \" b%framework% Device OS Version Traffic Force:
1 g" M5 a ]% I9 P2 i: h{site_id} – id of the site on whch the ad is shown, S) J7 m: O8 K
{channel_id} – id of the channel on which the ad is shown: U+ B) W+ q+ B1 k) q- r7 N
{campaign_id} – id of the campaign1 z& S" |! T1 _! F* g- O h
{group_id} – id of the group! M4 o# H# P3 q% J/ {; e
{ad_id} – id of the ad& y( e. u0 W9 o: w
{keywords} – list of keywords by which the ad was found
4 I4 l" \6 C4 G' B# t{v_country} – visitor country4 u0 H5 ^3 z+ z; X
{v_language} – visitor language+ L* D& y; b& N0 B2 c5 S3 S3 ~
{v_browser} – visitor browser+ Y0 R* Q3 T6 k1 h9 @& P9 d
{v_os} – visitor operating system Traffic Factory:
9 ] s: e$ S! n{campaign.id} Campaign’s id
" q0 N1 N1 `( ]{target.bid} Target’s bid
2 N+ \/ f( u$ F8 y$ l: j$ D{banner.id} Banner’s id
0 ~9 Q, y4 F) |' L( E$ b{banner.name} Name of the banner
/ a9 @5 |7 l2 U9 a' u( [{banner.size} Size of the banner e.g. "338×235"" f1 [' ^4 J% I
{target.name} Campaign’s target name
( E; S. ^1 ] ` Z5 a{categories} The page’s categories+ m$ T/ b J" ^
{user.country} 3 letters ISO country code of the user’s country. e.g. "FRA" for France
0 A# _* _0 A# B{user.browser} User’s web browser
9 C. R; T3 [: Q{user.os} User’s operating system AdBucks:
: D- v) o& A" {" z9 V6 J& c- u8 c{bannertag} : This is a tag that represents your banner. It is created in the Banner Macro Tag field when the banner is uploaded and can be edited later if needed.
+ c* h# D4 b. @% p- @{campaigntag} : This is a tag that represents your campaign. It can be changed in the bid editor.: f) J' C) A* s$ h5 O, A3 i" p
{spottag} : This is a tag that represents the spot (page location on the site) your ad appears on. This value is set by AdBucks and cannot be customized.
' E7 _. S8 B) M2 m. ?# m8 ~5 W. M; v{site} : This is a tag that represents the site your ad appears on. This value is set by AdBucks and cannot be customized.
3 B5 V3 L _$ W{width} : This is a tag that represents the width (in pixels) of the ad spot. This value is set by AdBucks and cannot be customized.
- h% N1 B7 @2 d+ R- M- r" P; x/ r{height} : This is a tag that represents the height (in pixels) of the ad spot. This value is set by AdBucks and cannot be customized.
/ ?# o0 C7 J8 H2 T{size} : This is a tag that represents a shortcut equivalent to {width}x{height}.& \2 [$ J' Q6 ^0 f0 d# X& a. Y
{year} : This is a tag that represents the current 4-digit year (2014).1 e- X7 x% m3 x9 n
{month} : This is a tag that represents the current 2-digit month (09). Adxpansion:
$ ^* n5 X2 V {$ _% a, v* ^{zone}5 g& s; C: ^7 ]/ k1 p
{keyword}
7 x0 I5 S( Q# {: W% R{country} 50onRed:
) F/ d5 M0 x! w{country}, {bid}, {target}, {campaign_id}, {creative_id}, {target_id}, {domain}, and {click_id}
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