之前设置追踪,在token方面设置出错,逛论坛无意发现这篇文章,感觉对新手可能有些用处,有需要的可以看下,除了看token,还可以看下iAmAttila用的流量平台{:soso_e113:}
/ F/ z4 o7 U, A# ?iAmAttila’s TOP List of Traffic Source TOKENS
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ExoClick Dynamic Tracking Tokens/Scripts/API
0 b; J* g9 |& O% \9 i1 ?3 ATokens Description
; Z! Y. d7 {% Z/ Q{campaign_id} ID of the campaign.
$ L4 j1 M. P% z8 A+ N/ c2 @, V{variation_id} ID of the variation. (Banner or landing page)
& z$ A2 ]) [3 O4 M( x{src_hostname} Domain name where the ad is displayed.2 d5 u1 x! I, i* @
{site_id} ID of the site where the ad is displayed.6 T& y+ @3 c" d
{zone_id} ID of the ad zone where the ad is displayed." o [4 U$ A( r2 a& S
{category_id} ID of the category detected. y6 a9 _% l+ ]2 c8 h9 L2 V* K
{country} 3-char country code of the visitor.
; }9 S/ I7 G! l- F$ i{time} Timestamp, used as a cache buster. MobPartner Dynamic Tracking Tokens/Scripts/API- `2 u. d b7 o: W/ Y
Tokens Description
" a+ ]9 Z5 a# H" J: T9 S[=MOBTAG=] Reference ID specified by MobPartner to reconcile with their own system F9 j$ P/ y, o6 p& s9 Z
[=DEVICEID=] The UDID of the Android device as device_id% G; N! k7 k; u
[=ANDROIDID=] The parameter for Android ID as android_id0 }7 s0 ]! N8 U
[=MACADDRESS=] The MAC address of the Android phone’s wifi adapter as mac_address
4 D! r+ v) C1 u, o[=ODIN=] The ODIN of the Android device as odin, L2 N! n$ U2 x
[=PUBLISHERID=] MobPartner’s publisher ID as sub_publisher9 n" u Y! E) l. y8 U2 @6 S
[=SERVICEID=] MobPartner’s service ID as sub_site( f5 f0 {: ?" U' u
[=CAMPAIGNID=] Campaign name or ID as sub_campaign
9 z4 z. ^( K1 p& v! E- J3 w[=ACTIONID=] The action ID as sub_adgroup
# y* [1 ^4 p% Z9 i[=CREATIVEID=] Ad name or ID as sub_ad PopADS.net Dynamic Tracking Tokens/Macros/Scripts & X1 R3 k' w/ Q
[WEBSITEID] – ID of the website that was source of the popunder,, N8 M7 M1 L& x$ U* K
[KEYWORD] – keyword that was used for keyword targeting,
, y2 J5 ?8 w) \" K4 L1 [, y/ ][CATEGORYID] – ID of category that was used for targeting,' y4 j" x2 {1 f/ P
[COUNTRY] – country of the visitor. PopCash Dynamic Tracking Tokens/Macros/Scripts3 c! m" [7 U5 g6 T
%siteid% – Site ID& q1 r- g( n: [/ f% M9 V( C# g
%cc% – Country Code Plugrush Dynamic Tracking Tokens/Macros/Scripts
- ?& s) z; j3 L/ Q! T- T" U4 c- Q$ q{$id} – a unique ID of the traffic source/website
( }# N' y- @- z{$cc} – two letter country code of the visitor
& q" Q/ _$ I6 @4 z1 o{$category} – the category of the traffic source/website
4 G& E9 A6 _+ b2 H. d! a) [2 Y{$domain} – the domain of the traffic source/website
' w3 Z. _' m3 H- S& W8 I2 ]{$trafficsource} – type of the traffic source (babelog, blog, dump, mgp, tgp or tube)
5 J; m' {, P+ w# i% }, i{$ad_id} – a unique ID of your ad (works on PlugTraffic only)" ]( e! W0 z* n! u% A) S
{$ad_ref} – your internal ad reference (works on PlugTraffic only) SiteScout Dynamic Tracking Tokens/Scripts/API8 I! I$ n L. I& N0 x- z+ Q
Tokens Description
* L" {, H3 g% p) z{adId} Passes the unique ID # of the ad that was clicked.* a; b- @- w- f/ p
{siteId} Passes the unique ID # of the site where your ad was clicked.
: X/ Z" l. o6 k8 y1 n' x{campaignId} Passes the unique ID # of the campaign that received the click.
: R2 o. m/ U; w5 j* E{networkId} Passes the unique ID # of the exchange where your ad was clicked. b* [4 d: e* @3 B2 }3 T8 h
{postbackId} Passes the unique ID # of the visitor that clicked your ad.
. `" S1 Y J# s; \{domain} Passes the domain name where your ad was clicked.
, g' P5 j4 h. d( S/ g, B, k7 C{pageUrl} Passes the URL of the page where your ad was clicked.! [4 c1 R0 [1 P5 g) _
{demographicIds} Passes the ID(s) of the applicable audience segments.3 n$ u0 U& P3 |5 n2 Q
{contextualIds} Passes the ID(s) of the applicable contextual categories.0 B- L/ A0 A) B- t" I4 P8 J
{dpid} SHA1 hashed platform-specific ID (e.g., Android ID or UDID for iOS). (mobile only)) Z$ c2 ?5 o9 y. @3 e& {, a
{did} SHA1 hashed device ID; IMEI when available, or else MEID or ESN. (mobile only)$ I9 Z* R( ~0 J# b9 Y- j& ]5 k
{uid} This value represents either {dpid} or {uid}, in that order of priority. (mobile only). V1 ?7 r) O" s$ R( u
{carrier} Passes the carrier of the people that click your ads. (mobile only)) |# j) x7 i3 \
{device} Passes the device of the people that click your ads. (mobile only)0 B% F7 n' I! o9 h6 L2 V
{appId} Passes a numeric ID (for Apple) or bundle name (for Google) specific to the mobile app responsible for generating the click. [Example values: “383763″ (Apple) or “com.google.mygoogleapp” (Google)] (mobile only)' @# w2 l# y7 M& I3 H+ K
{appType} Passes a string that outputs the origin or type of application responsible for the click. [Example values: “APP_STORE” (Apple) or “PLAY_STORE” (Google)] (mobile only) StartApp Dynamic Tracking Tokens/Scripts/API2 a$ k0 Z( M/ B% t
Tokens Description9 O- p; ~' x" g8 r
user_id get the Android ID or IDFA of the user who clicked your ad./ ~/ b! t; Y0 x5 Y% j3 D6 Y; {
app_id get the App ID of the publishing app from which every click came.( M& O! ~) B& A7 f% G
creative_name get the creative name as you inserted it on our portal.; ]" G1 `4 O* N
campaign_id get the campaign ID that was automatically assigned to your campaign on our portal.
/ |+ v8 L% ^& K" Q! fbid_cost get the CPC bid you used for each click. Go2mobi Dynamic Tracking Tokens/Scripts/API
5 m( a: M/ P9 F7 N' t8 @Tokens Description
( _0 r+ A4 R4 |: g0 s ?4 S{clickid} Go2mobi unique click id5 Q2 s& Y- q1 e0 ]" i
{campaign} Go2mobi campaign id: w8 _& ]* u8 } y* l
{pln} Exchange placement name; i3 M8 t; n& T% K
{plid} Exchange placement id3 q* j! W% p) |1 k& {
{crid} Go2mobi creative id) D$ K9 i/ v0 `- w0 d
{imp} Impression dimensions (width x height)! l7 ?, e. b& M+ g- W4 P
{cc} Exchange country code of user- C. A T v4 H* d$ S
{referrer} HTTP referrer url (if applicable)+ G( i- k6 y/ F# }
{referrer_domain} HTTP referrer domain (if applicable)
6 C4 A) x5 D0 g{isp} Carrier name of user1 f7 G N. m3 m/ F: J4 n
{ip} IP address of user+ q4 U8 i0 @5 H. O& g p1 C
{xip} Proxied IP address of user
: C' ~- m5 J d) M{country} Carrier country of user6 G* E+ J$ x9 b# Q |4 G
{region} Carrier region of user
: K$ S6 r: }. ^6 K2 y: r4 X{city} Carrier region of user) u( u; |+ \, a" ?3 H* N9 W2 F6 J
{agent} Device user agent
5 m# \, ?/ S5 w: s* ]{ua_hash} Device user agent SHA1 hash+ Z5 t: D( E( B( n. q
{device_vendor} Device make
, ^2 h, d( w' Y1 x{device_model} Device model! [2 G7 X! a5 A* e( X& }0 P! o3 n& H3 {
{os} Device operating system
0 a9 V% ?' ~+ |- Z! E9 {0 ]3 l; n{os_verion} Device operating system version3 n& s$ m$ [% T2 t- ^
{year} Device year of release Decisive.is Dynamic Tracking Tokens/Scripts/API8 s& g. q, J' x$ ?
Macro Field Info
( s9 X0 P0 g: {' P2 Y0 z8 e{{{bidhash}}} Unique impression ID (Use this to track conversions/actions)
6 S- F# S8 v U2 ^0 R; u{{{ad_id}}} Ad ID (Identifies the ad associated with the impression/click/conversion)
6 c2 ?6 Q! T9 ~: M{{{creative_id}}} Creative ID (Identifies the creative used in the ad): X) O0 @* n) ^3 x6 Y1 R3 U( n* y/ k
{{{ad_name}}} Name of campaign
& l$ w$ T# f. ^) e5 B3 l# J8 q{{{carrier}}} Carrier used by mobile device (Verizon, AT&T, T-Mobile, …)4 l7 q2 A/ {) _5 Z: A" ^# e) q0 u
{{{os}}} OS of device (Android, iOS, BlackBerry OS, Windows Phone OS, …)
6 K7 k) X j* k) I{{{os_version}}} OS Version (Android 4.0.4, iOS 6.0.2, …)
4 i) n( g4 u5 b- Z- I; m' s. z' y{{{device}}} Device type (iPad, DROID RAZR, Kindle Fire, …)/ {( B0 z6 Z/ e8 I6 \
{{{media}}} app or site: K& K% ~5 p& `9 ?) u( h) }- j
{{{country}}} Country of visitor (United States, Mexico, Canada, Germany, …)- O* M( ^5 O: W6 L; @0 `) [' }
{{{ip}}} IP address of user! w1 d: V4 v: I9 r* N
{{{app}}} Name of app where ad is placed2 Y) S% F h! @$ T
{{{site}}} Name of site where ad is placed
5 ]# U: j l' P" e" \{{{placement}}} Combination of site and app. Name of either site or app where ad is placed.
- e+ ]+ _ p# j) q$ D1 }: ~6 y{{{ua}}} User agent string2 y. _- F) L& ?( H
{{{category}}} IAB Category of site/app
. s% y* t+ r |$ i% ]- U ~1 ~{{{subcategory}}} IAB Subcategory of site/app! B3 N3 J( B1 g6 R, ?
{{{idfa}}} iOS User IDFA Leadbolt Dynamic Tracking Tokens/Scripts/API [TRACK_ID] – Reference ID specified by LeadBolt to reconcile with their own third-party system
+ p9 `* t- Y, [% p; J[CLK_ID] – Click ID as sub1
2 G. i3 r% S6 E" p- O[PUB_ID] – LeadBolt’s publisher as sub_publisher0 K& P% M* r5 |* m" a% [! x4 J
[AD_GROUP_ID] – Sub Ad Group as sub_ad_group
* G: ?) h4 F: T, b* e' S- V[AD_ID] – Ad ID as sub_ad BuzzCity Dynamic Tracking Tokens/Scripts/API {clickcode} To substitute the unique clickcode value associated with this click8 u3 w2 g0 C/ ]6 U; v% L V8 O
{pubid} To substitute the publisher ID associated with this click. You need special privilege to use this parameter. For more information , see PubID filtering.
9 _$ s# e5 @. H{random} To substitute a randomly generated value associated with this click2 f) Y$ | T: i' W8 k
{timestamp} To substitute an unix time value associated with this click. E.g. 1379453899 – Which represents ISO 8601:2013-09-17T21:38:19Z AirPush Dynamic Tracking Tokens/Scripts/API Tokens Description
+ E& n$ W) W9 I%guid% GUID is an unique variable generated by Airpush when a click happens. This is automatically generated by Airpush.
9 ]( C: Q5 H! i P, J& M& t%d% IMEI (MD5 encrypted)
4 d3 R9 U% M, ^' t* `%androidid% Device android id3 G: n( g4 q8 O5 a
%carrier% Carrier name c4 m0 p1 `3 Y' f3 A4 k
%device% Phone model# Q* l5 K9 f# e5 _* @
%manufacturer% Device manufacturer name: N& e* K* P% B" _( Y; h6 h
%campaignid% Campaign Id( T/ H1 T+ X( U' a
%creativeid% Creative Id* \2 c( u" t }3 x8 b* w
%ip% Device ip address) K& c; f' j/ v r3 d
%state% State: S4 H0 N+ R$ \3 Y* }" z
%city% City6 ^" U: [' I7 H/ v0 u. {
%dapp% App Id
1 c$ i3 ?; B. P& v%pubid% Application Developer/Advertiser Id- d6 m* a1 H6 r$ ~* _* Z( e/ _
%framework% Device OS Version Traffic Force:
0 V1 j, X" N$ J U$ h( b{site_id} – id of the site on whch the ad is shown
, a4 C2 l' _" ]# J( m: ] {# f{channel_id} – id of the channel on which the ad is shown
! M1 d/ o3 \6 c/ z{campaign_id} – id of the campaign
) q: [7 m6 r- @. F7 I{group_id} – id of the group: c7 F* L e, n& T, z
{ad_id} – id of the ad
0 x3 g. {; N% G7 g- l3 O2 T+ }{keywords} – list of keywords by which the ad was found
, f& t( T/ ]' P& w{v_country} – visitor country7 J) g2 Y% y; S2 r7 F2 b! p
{v_language} – visitor language
0 ^' {' d9 y" a9 s8 i; G9 l, p{v_browser} – visitor browser9 c& `* E" A" q/ w4 i( s3 w& i) g
{v_os} – visitor operating system Traffic Factory:0 ^9 g4 {3 \2 u( Q5 c
{campaign.id} Campaign’s id
6 E$ d) J- h( Q{target.bid} Target’s bid/ V4 P& }! E2 r+ h2 E* n9 q
{banner.id} Banner’s id
9 ^- t& K& _$ b. N v{banner.name} Name of the banner
9 k5 h! ~3 ~* D- C; T3 y4 N+ J{banner.size} Size of the banner e.g. "338×235"
! H8 U, ^9 E$ r/ e' t( Q{target.name} Campaign’s target name
* O8 g# c2 i! Z* H{categories} The page’s categories4 I" w- D" m* S# w
{user.country} 3 letters ISO country code of the user’s country. e.g. "FRA" for France
' R0 w& R* s9 }' p! i, E0 c{user.browser} User’s web browser
6 T Z8 } M0 X, V: y1 Z1 ~1 O{user.os} User’s operating system AdBucks:
, h/ e: q$ ]; H* d! Y& }; b{bannertag} : This is a tag that represents your banner. It is created in the Banner Macro Tag field when the banner is uploaded and can be edited later if needed.2 F9 u; Q; I1 i4 g3 ~
{campaigntag} : This is a tag that represents your campaign. It can be changed in the bid editor.
% P9 c& E6 u( T0 H7 s{spottag} : This is a tag that represents the spot (page location on the site) your ad appears on. This value is set by AdBucks and cannot be customized.( W7 c S* z. C+ W* n
{site} : This is a tag that represents the site your ad appears on. This value is set by AdBucks and cannot be customized.
3 y* E7 k# f( V }{width} : This is a tag that represents the width (in pixels) of the ad spot. This value is set by AdBucks and cannot be customized.
1 M( T) j0 s! @* B% a{height} : This is a tag that represents the height (in pixels) of the ad spot. This value is set by AdBucks and cannot be customized.8 h# S. K/ f M, t( { c \
{size} : This is a tag that represents a shortcut equivalent to {width}x{height}.
' c w: Y2 d+ K5 h& r{year} : This is a tag that represents the current 4-digit year (2014).
* S+ L4 J& t# B! W; L! o* z3 L3 s. L{month} : This is a tag that represents the current 2-digit month (09). Adxpansion:
9 O, g8 E- ~. l W) A{zone}
3 |# L2 g" I" z, ?: G- R: E. }{keyword}
. f# [# c! T) Y{country} 50onRed:3 u( u9 Z7 h0 |, k( M
{country}, {bid}, {target}, {campaign_id}, {creative_id}, {target_id}, {domain}, and {click_id}
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