之前设置追踪,在token方面设置出错,逛论坛无意发现这篇文章,感觉对新手可能有些用处,有需要的可以看下,除了看token,还可以看下iAmAttila用的流量平台{:soso_e113:} 2 |$ ?" u0 Y* x0 j+ _! g+ C
iAmAttila’s TOP List of Traffic Source TOKENS
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1 J( k. y, c! n" ?9 M6 y" W/ s" U" {ExoClick Dynamic Tracking Tokens/Scripts/API
! v; P; {& P# Q8 m2 \Tokens Description
+ f4 q; n; R9 b, `; j8 Y{campaign_id} ID of the campaign.
5 q0 p& D# C* d6 B8 X D& j{variation_id} ID of the variation. (Banner or landing page)
, u7 w- ]3 n. z" p1 G+ p( ^{src_hostname} Domain name where the ad is displayed.# p! \, A$ W4 F
{site_id} ID of the site where the ad is displayed.
! {( g, k9 t) ?{zone_id} ID of the ad zone where the ad is displayed.. W7 h5 h5 W4 T+ r6 H
{category_id} ID of the category detected.: k! g! f$ K; \. k/ o8 |/ b
{country} 3-char country code of the visitor.3 ?% I5 Z5 l' t2 C0 r/ e) Y
{time} Timestamp, used as a cache buster. MobPartner Dynamic Tracking Tokens/Scripts/API
8 k. J/ Z1 C5 _9 `Tokens Description
! V( C1 L: n; D( k# V! z( m6 Z[=MOBTAG=] Reference ID specified by MobPartner to reconcile with their own system8 H! p5 U% {, B i) v2 B
[=DEVICEID=] The UDID of the Android device as device_id
1 e7 p5 A' O. K) Q7 j[=ANDROIDID=] The parameter for Android ID as android_id" h% ?% W, H3 t) e, Q
[=MACADDRESS=] The MAC address of the Android phone’s wifi adapter as mac_address
) |3 `- i4 |. C% Q3 ~- W5 J9 C[=ODIN=] The ODIN of the Android device as odin
! J5 ^4 S& o' \6 }1 u5 r8 D8 l[=PUBLISHERID=] MobPartner’s publisher ID as sub_publisher4 n; V6 c7 {# d/ D: g- S$ K
[=SERVICEID=] MobPartner’s service ID as sub_site* }* o, B5 j Q" ?6 T, @
[=CAMPAIGNID=] Campaign name or ID as sub_campaign9 u7 g% A8 o6 h6 g; f! T, _2 z z
[=ACTIONID=] The action ID as sub_adgroup! Z e$ W+ i& k
[=CREATIVEID=] Ad name or ID as sub_ad PopADS.net Dynamic Tracking Tokens/Macros/Scripts ! }' c" E3 L+ F
[WEBSITEID] – ID of the website that was source of the popunder,
& s& h' R% |6 D( x/ n[KEYWORD] – keyword that was used for keyword targeting,
9 S8 M! v& Q$ D F6 i$ G[CATEGORYID] – ID of category that was used for targeting,
1 h" J! N7 a( I" e[COUNTRY] – country of the visitor. PopCash Dynamic Tracking Tokens/Macros/Scripts
6 D, O" }2 T. z6 u%siteid% – Site ID9 e L c" F$ ?- M9 ]8 C
%cc% – Country Code Plugrush Dynamic Tracking Tokens/Macros/Scripts
/ S& N* a# }2 Y6 @% I# U{$id} – a unique ID of the traffic source/website
/ A/ Y" l0 p# j& V{$cc} – two letter country code of the visitor! X" A' n2 I5 x. G3 _* Q" ]
{$category} – the category of the traffic source/website Z' y8 s+ a6 Q1 a" ~' w1 \1 l7 X
{$domain} – the domain of the traffic source/website
4 `$ T( }6 r" h{$trafficsource} – type of the traffic source (babelog, blog, dump, mgp, tgp or tube)
$ J- U4 h, P! Q g{$ad_id} – a unique ID of your ad (works on PlugTraffic only)
# v% j+ r& c9 h8 Z: o{$ad_ref} – your internal ad reference (works on PlugTraffic only) SiteScout Dynamic Tracking Tokens/Scripts/API
. x, b1 u+ a# n( E ?) DTokens Description
% w( y, ~% g$ `; x6 C- c{adId} Passes the unique ID # of the ad that was clicked.8 D; g9 @# Z* N6 `( ]
{siteId} Passes the unique ID # of the site where your ad was clicked.
! U+ ?0 N, s8 k. [{campaignId} Passes the unique ID # of the campaign that received the click.
# Y% @8 c! s4 {* v8 O1 a{networkId} Passes the unique ID # of the exchange where your ad was clicked.
4 M& P3 f" x, v4 n* \( S( w{postbackId} Passes the unique ID # of the visitor that clicked your ad.' n( M) t+ M$ \/ V& P: S# p
{domain} Passes the domain name where your ad was clicked., V4 X# Q6 c) v* n: E
{pageUrl} Passes the URL of the page where your ad was clicked.7 A6 p' t+ d4 K; x) y8 {9 c
{demographicIds} Passes the ID(s) of the applicable audience segments.
$ T! @% }% Z6 z% X4 P, \- I{contextualIds} Passes the ID(s) of the applicable contextual categories.5 I- }1 X3 ]/ m
{dpid} SHA1 hashed platform-specific ID (e.g., Android ID or UDID for iOS). (mobile only)
. x0 \" }. t u. i{did} SHA1 hashed device ID; IMEI when available, or else MEID or ESN. (mobile only)
9 C9 w8 s* \; t. W$ U{uid} This value represents either {dpid} or {uid}, in that order of priority. (mobile only)
) q* ~, _ v: r+ P0 z{carrier} Passes the carrier of the people that click your ads. (mobile only)
9 C. `' X) E3 t& R% N& F7 ^& E% v{device} Passes the device of the people that click your ads. (mobile only)1 F4 n3 ^& A' T" g7 \- b
{appId} Passes a numeric ID (for Apple) or bundle name (for Google) specific to the mobile app responsible for generating the click. [Example values: “383763″ (Apple) or “com.google.mygoogleapp” (Google)] (mobile only). z/ K/ g2 C I7 a
{appType} Passes a string that outputs the origin or type of application responsible for the click. [Example values: “APP_STORE” (Apple) or “PLAY_STORE” (Google)] (mobile only) StartApp Dynamic Tracking Tokens/Scripts/API1 `. M$ o! x/ m/ }: c5 k$ L* x
Tokens Description% ?! T* R0 y2 m X; L
user_id get the Android ID or IDFA of the user who clicked your ad.# \" c1 Z: p* O3 @( a! t$ i+ I
app_id get the App ID of the publishing app from which every click came.
0 y9 h2 d6 X" Pcreative_name get the creative name as you inserted it on our portal.
B; g G1 V6 W2 q) r* wcampaign_id get the campaign ID that was automatically assigned to your campaign on our portal.
( a( M1 V% w% d. T7 Mbid_cost get the CPC bid you used for each click. Go2mobi Dynamic Tracking Tokens/Scripts/API8 |) p3 A* B X& Y0 G
Tokens Description
- |/ y9 ^5 ?5 J2 S{clickid} Go2mobi unique click id
6 [+ m) X7 J; C$ T' t4 x) i9 |{campaign} Go2mobi campaign id H" u. ^ F" c0 F. a. i2 `. G7 j& B
{pln} Exchange placement name- e$ F+ t+ J8 v5 y$ H% t
{plid} Exchange placement id
5 G# Z) B# O; L: S U6 K{crid} Go2mobi creative id
9 p9 R" \$ Q y4 N W, `{imp} Impression dimensions (width x height)
+ q4 U* n# {/ i' o9 x* ?{cc} Exchange country code of user
, }2 ?7 |+ D; M7 F3 Z{referrer} HTTP referrer url (if applicable)+ N* c( A- J h2 E4 W; n* @
{referrer_domain} HTTP referrer domain (if applicable)% |, ?7 P: F O. h# C: z9 |
{isp} Carrier name of user
( s7 d8 x# T. i. ^0 \{ip} IP address of user1 K: H- ^4 x5 b; q; O
{xip} Proxied IP address of user
& y. Z# d: U8 |& x{country} Carrier country of user ]: F9 P( W$ A4 T/ ~3 B9 j3 Q
{region} Carrier region of user
8 R* {. J% m, O- [# r{city} Carrier region of user4 d" |& V1 f2 I6 ~. k0 [0 B+ i I
{agent} Device user agent
3 j7 E4 g. S. D( f{ua_hash} Device user agent SHA1 hash. c: `4 |' m9 F
{device_vendor} Device make
) M' b( M/ P2 P{device_model} Device model
- k0 d1 T* b. u3 J+ C- y7 s# H{os} Device operating system
5 F# Y# W( R" A* r{os_verion} Device operating system version
0 J, }7 Z- t; |' A% p& L{year} Device year of release Decisive.is Dynamic Tracking Tokens/Scripts/API2 F( M6 [* a) |4 C+ b6 t4 y: R
Macro Field Info" g2 E9 p- h ?7 H8 r+ L& E% k q
{{{bidhash}}} Unique impression ID (Use this to track conversions/actions)6 j) u6 K% t& d {' ]3 D
{{{ad_id}}} Ad ID (Identifies the ad associated with the impression/click/conversion)
# w; e7 w% A. ^7 J& F/ H{{{creative_id}}} Creative ID (Identifies the creative used in the ad)7 f# |' p/ k6 b; q: s3 i8 ?% Y5 `" q2 W
{{{ad_name}}} Name of campaign3 D2 n+ G6 b4 [8 g3 ] V+ W
{{{carrier}}} Carrier used by mobile device (Verizon, AT&T, T-Mobile, …)
# t3 c4 c5 F4 J$ P. |$ v8 l{{{os}}} OS of device (Android, iOS, BlackBerry OS, Windows Phone OS, …)% b+ a. G; X1 ^
{{{os_version}}} OS Version (Android 4.0.4, iOS 6.0.2, …)# V% S6 i. u' P. c2 ^7 _: `3 u
{{{device}}} Device type (iPad, DROID RAZR, Kindle Fire, …)
* \; L8 i. R6 b! A* \* O( }$ J$ S: y{{{media}}} app or site
8 G8 q9 i1 v" x( H0 D2 u9 @) P{{{country}}} Country of visitor (United States, Mexico, Canada, Germany, …), Z) Z- g4 Z7 M4 O) A1 N9 l/ g
{{{ip}}} IP address of user
# n9 S6 \7 g3 U& [ r% f$ z{{{app}}} Name of app where ad is placed
5 Q2 d! X3 ^3 ?0 {{{{site}}} Name of site where ad is placed
1 t+ Q' r, ^) U" ?. m{{{placement}}} Combination of site and app. Name of either site or app where ad is placed.! C9 I9 a& J1 B( k2 n( m
{{{ua}}} User agent string1 y$ }' n: P2 q2 G
{{{category}}} IAB Category of site/app
9 F# O/ N$ H( B6 B* ?8 |{{{subcategory}}} IAB Subcategory of site/app4 ~' O$ P9 B& F
{{{idfa}}} iOS User IDFA Leadbolt Dynamic Tracking Tokens/Scripts/API [TRACK_ID] – Reference ID specified by LeadBolt to reconcile with their own third-party system$ e7 e# @4 c5 Q" [" Q a
[CLK_ID] – Click ID as sub1
: O& M. f" {3 U/ ?' w[PUB_ID] – LeadBolt’s publisher as sub_publisher4 i( Y, T& Y* A) O* r
[AD_GROUP_ID] – Sub Ad Group as sub_ad_group
8 B7 E# a, G, \9 C, R[AD_ID] – Ad ID as sub_ad BuzzCity Dynamic Tracking Tokens/Scripts/API {clickcode} To substitute the unique clickcode value associated with this click
: t! R6 J( i; f6 Y5 N2 u* a. e# e5 {{pubid} To substitute the publisher ID associated with this click. You need special privilege to use this parameter. For more information , see PubID filtering.
# e3 j/ e4 W* Z+ E5 i3 z7 N{random} To substitute a randomly generated value associated with this click2 Q( o' l% m$ r2 l `% b
{timestamp} To substitute an unix time value associated with this click. E.g. 1379453899 – Which represents ISO 8601:2013-09-17T21:38:19Z AirPush Dynamic Tracking Tokens/Scripts/API Tokens Description
+ r8 m5 w5 d/ N: F- E%guid% GUID is an unique variable generated by Airpush when a click happens. This is automatically generated by Airpush.
' W! T( j) @7 ?! u3 k%d% IMEI (MD5 encrypted)
9 V0 ]2 a: P y. o. i! [9 C0 p%androidid% Device android id
4 @: ~( @$ S0 o( n d+ o. |; c9 F%carrier% Carrier name8 { X: ]- F1 D9 v! F& G
%device% Phone model
# _5 `8 }% N! Z4 n% @- y0 W%manufacturer% Device manufacturer name- {8 U( |7 f/ T' h" |
%campaignid% Campaign Id% F: I% b2 ]2 E8 v
%creativeid% Creative Id' _ [$ v! m; d
%ip% Device ip address
; I# i/ A, D+ J, C9 U" q' o5 z" l- p- O%state% State, u" L A) N& Q4 G
%city% City" w B- E: J* x
%dapp% App Id' D, L0 y% ]- {# }) X, Z
%pubid% Application Developer/Advertiser Id
4 e" E2 Q: T9 n4 u* X- i6 a" f" ]%framework% Device OS Version Traffic Force:9 p, _# [$ l: W
{site_id} – id of the site on whch the ad is shown
2 a7 @4 b3 P5 k6 i9 Z{channel_id} – id of the channel on which the ad is shown
9 R |5 U6 g& e0 f9 Y& b{campaign_id} – id of the campaign
" c c/ }2 m% k" i$ e9 u/ ^- Y{group_id} – id of the group
' D/ J$ g9 E3 J5 n. V2 L: [2 D{ad_id} – id of the ad
/ m6 W1 v4 P% P0 Y{keywords} – list of keywords by which the ad was found
" Z: J) l2 i+ }/ |1 N1 R{v_country} – visitor country M( _/ z8 y# M0 K' p0 }5 [) Y
{v_language} – visitor language
7 \) ^2 F ]4 O{v_browser} – visitor browser
5 S: u: k' m0 t) K$ Q9 V& h{v_os} – visitor operating system Traffic Factory:. j7 j: g1 S+ P/ [* E) x9 \2 i5 ~
{campaign.id} Campaign’s id, n1 K. o# x( R4 e: R" u5 v l# ]
{target.bid} Target’s bid
7 J+ O' W5 Z! P3 z. _# `{banner.id} Banner’s id
/ {' v9 O3 V' ^' b# l0 `{banner.name} Name of the banner
2 O2 y) B) p) |/ d& j{banner.size} Size of the banner e.g. "338×235"# B4 k' w( c5 ?9 C* x
{target.name} Campaign’s target name9 u: z- t- B$ v8 ]5 P" ^
{categories} The page’s categories
1 Y: o- J0 I* Q0 N. x{user.country} 3 letters ISO country code of the user’s country. e.g. "FRA" for France* P" x3 T) ?9 D0 _& A( |
{user.browser} User’s web browser
9 ^5 N/ l& ^ C; Q+ k{user.os} User’s operating system AdBucks:
; ]1 D9 \( u7 W) R+ M: p{bannertag} : This is a tag that represents your banner. It is created in the Banner Macro Tag field when the banner is uploaded and can be edited later if needed.! u+ p4 \' z+ _) P$ f, E5 x' Q$ r
{campaigntag} : This is a tag that represents your campaign. It can be changed in the bid editor.3 J2 w/ z, D" Q( A" F, ?
{spottag} : This is a tag that represents the spot (page location on the site) your ad appears on. This value is set by AdBucks and cannot be customized.6 Q9 Y* O$ Z; L7 W o7 o2 N
{site} : This is a tag that represents the site your ad appears on. This value is set by AdBucks and cannot be customized.
1 j0 b" w, e4 O& u* q8 a6 x9 R% Q{width} : This is a tag that represents the width (in pixels) of the ad spot. This value is set by AdBucks and cannot be customized.9 T+ w- p. v U. d& o! {2 |; M
{height} : This is a tag that represents the height (in pixels) of the ad spot. This value is set by AdBucks and cannot be customized./ o/ [6 B7 |6 `+ X& A, Q# J1 T# X
{size} : This is a tag that represents a shortcut equivalent to {width}x{height}.
# F9 G7 m* [( i& ?{year} : This is a tag that represents the current 4-digit year (2014).( y) M8 c3 B, t Q) ]. u
{month} : This is a tag that represents the current 2-digit month (09). Adxpansion:# [ v2 |4 k+ N. l, L* I) d% g
{zone}$ S- R: p& y) l1 d5 q9 M
{keyword}
6 O8 {8 p: `9 x2 K+ A8 x! I{country} 50onRed:
& ^5 Y) K2 d m$ C{country}, {bid}, {target}, {campaign_id}, {creative_id}, {target_id}, {domain}, and {click_id} 3 R# X. {6 e4 x; F
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