之前设置追踪,在token方面设置出错,逛论坛无意发现这篇文章,感觉对新手可能有些用处,有需要的可以看下,除了看token,还可以看下iAmAttila用的流量平台{:soso_e113:}
+ I/ z7 _7 c1 SiAmAttila’s TOP List of Traffic Source TOKENS
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ExoClick Dynamic Tracking Tokens/Scripts/API3 ^5 a3 c6 n: ^+ _5 v" D- H
Tokens Description' G4 w4 C. L8 t& F# ]) |
{campaign_id} ID of the campaign.% m( M, B7 N7 _, T' X! M
{variation_id} ID of the variation. (Banner or landing page); {0 E+ O7 F# I3 k1 R
{src_hostname} Domain name where the ad is displayed.6 J9 j* l5 y: F G# r7 Y
{site_id} ID of the site where the ad is displayed.
# R. @) f2 z& c8 g0 y. Q5 y{zone_id} ID of the ad zone where the ad is displayed.
% z- G+ ~' j+ _% I5 |- a{category_id} ID of the category detected.2 D; s) W: o& G. c1 L! J, Z
{country} 3-char country code of the visitor.4 x& Y2 G6 j: b# K7 g
{time} Timestamp, used as a cache buster. MobPartner Dynamic Tracking Tokens/Scripts/API
& E$ G& C5 O* ?+ HTokens Description
' E" D- F8 @ J4 ^[=MOBTAG=] Reference ID specified by MobPartner to reconcile with their own system
2 r5 `4 }2 A1 [[=DEVICEID=] The UDID of the Android device as device_id
1 ]% i( g2 U& ]. R1 r! i+ L% [7 ^- V[=ANDROIDID=] The parameter for Android ID as android_id" F! f6 E# l) L: \3 L# t# y
[=MACADDRESS=] The MAC address of the Android phone’s wifi adapter as mac_address- o: p9 N7 M" e; K0 w+ W% W1 i& l
[=ODIN=] The ODIN of the Android device as odin0 K# W6 b2 q* M Q5 P
[=PUBLISHERID=] MobPartner’s publisher ID as sub_publisher
' p0 K4 X: i0 ]4 X/ X% L7 n[=SERVICEID=] MobPartner’s service ID as sub_site
* H) M1 Q0 G* `: |0 P6 g2 ^+ K[=CAMPAIGNID=] Campaign name or ID as sub_campaign
$ D- N) P- u% i, T' G[=ACTIONID=] The action ID as sub_adgroup
( F. N8 Q5 F7 L' K6 }; w. J; u( j6 r[=CREATIVEID=] Ad name or ID as sub_ad PopADS.net Dynamic Tracking Tokens/Macros/Scripts 1 f4 K1 e ]1 A7 N2 t) K; J0 V
[WEBSITEID] – ID of the website that was source of the popunder,5 J0 s, V* E s- A
[KEYWORD] – keyword that was used for keyword targeting,7 D! a3 m" `* R8 ?0 B
[CATEGORYID] – ID of category that was used for targeting,5 A- h* O {- a
[COUNTRY] – country of the visitor. PopCash Dynamic Tracking Tokens/Macros/Scripts7 U+ | h' X' V; k' s
%siteid% – Site ID
* p! s* [" j+ H0 L3 r0 h+ P; F%cc% – Country Code Plugrush Dynamic Tracking Tokens/Macros/Scripts
9 @6 O" X- `) A* M9 U{$id} – a unique ID of the traffic source/website q2 [( p" ^1 X1 M
{$cc} – two letter country code of the visitor1 ]" J5 O* k: w' B. Z( p
{$category} – the category of the traffic source/website
% x0 e V8 ?3 ]3 T) P, ^' m0 y( C{$domain} – the domain of the traffic source/website
& m* T$ k8 ^3 l# X8 @{$trafficsource} – type of the traffic source (babelog, blog, dump, mgp, tgp or tube)
% W. J R% l7 _% L; A/ E0 `: e1 S{$ad_id} – a unique ID of your ad (works on PlugTraffic only)- H. s7 @4 R% t+ C2 f% Q
{$ad_ref} – your internal ad reference (works on PlugTraffic only) SiteScout Dynamic Tracking Tokens/Scripts/API g* ]2 x) v6 p7 [9 {4 t/ x D6 K5 k4 j
Tokens Description
' J9 i0 |1 p0 I2 M+ D{adId} Passes the unique ID # of the ad that was clicked.3 J0 c. R! l1 m0 Z0 u
{siteId} Passes the unique ID # of the site where your ad was clicked.
, T) M& h" @+ Y+ U9 w{campaignId} Passes the unique ID # of the campaign that received the click.4 P' p1 M5 K @5 O
{networkId} Passes the unique ID # of the exchange where your ad was clicked.4 e* W( U$ z1 m8 v
{postbackId} Passes the unique ID # of the visitor that clicked your ad.
% J: u3 s- v5 l" ~' N3 U{domain} Passes the domain name where your ad was clicked.
. f% j5 ^, A# W! s6 h{pageUrl} Passes the URL of the page where your ad was clicked.8 _) t" O* p8 s' f
{demographicIds} Passes the ID(s) of the applicable audience segments.7 \9 i3 U, K& o. k$ X& o$ B) K
{contextualIds} Passes the ID(s) of the applicable contextual categories.
6 Q Q& k: L) @8 G) m{dpid} SHA1 hashed platform-specific ID (e.g., Android ID or UDID for iOS). (mobile only)
3 W. b' Y9 A# R& E( i* [{did} SHA1 hashed device ID; IMEI when available, or else MEID or ESN. (mobile only)8 c! N6 U. [$ W! ~
{uid} This value represents either {dpid} or {uid}, in that order of priority. (mobile only)
9 H! V9 D5 p) o{carrier} Passes the carrier of the people that click your ads. (mobile only)
, n1 z b w a# ^! ~{device} Passes the device of the people that click your ads. (mobile only)7 ~" G9 z' L) V# a! e
{appId} Passes a numeric ID (for Apple) or bundle name (for Google) specific to the mobile app responsible for generating the click. [Example values: “383763″ (Apple) or “com.google.mygoogleapp” (Google)] (mobile only)3 Z/ X v1 k2 b6 E6 x/ Y3 J
{appType} Passes a string that outputs the origin or type of application responsible for the click. [Example values: “APP_STORE” (Apple) or “PLAY_STORE” (Google)] (mobile only) StartApp Dynamic Tracking Tokens/Scripts/API
, s$ y0 A1 j4 B/ x1 V# i0 ITokens Description1 R7 e2 v7 ]# b7 {) `8 K
user_id get the Android ID or IDFA of the user who clicked your ad.
Y( i* n6 x& u4 X/ Z5 f% d3 {app_id get the App ID of the publishing app from which every click came.
! y! R- |5 N2 ]: `9 U6 h9 ecreative_name get the creative name as you inserted it on our portal.
& d! W) Y: ^' icampaign_id get the campaign ID that was automatically assigned to your campaign on our portal.
4 C' v. m, ?% [9 k* W$ Kbid_cost get the CPC bid you used for each click. Go2mobi Dynamic Tracking Tokens/Scripts/API' d7 P6 I9 Z! k6 a7 p
Tokens Description; t4 Z& t: ]: C$ T! S+ Z9 {
{clickid} Go2mobi unique click id
* L& ` H6 B/ y{campaign} Go2mobi campaign id( v8 m' {/ G) o6 W8 ^( ^' R4 i
{pln} Exchange placement name
$ k" @. d7 ?; Q8 [" o4 h! Z{plid} Exchange placement id
1 |/ B9 L: {* F4 J) P{crid} Go2mobi creative id# F7 B8 R4 U* ]7 e; b- K$ z
{imp} Impression dimensions (width x height)$ O/ Q+ A6 G" J- F0 y
{cc} Exchange country code of user- B v6 [( [. ^
{referrer} HTTP referrer url (if applicable)' y9 d) i) s C
{referrer_domain} HTTP referrer domain (if applicable)
4 {7 \ L8 Y% t1 s{isp} Carrier name of user& A- u( {- M! P' n
{ip} IP address of user" S% {0 q! h r
{xip} Proxied IP address of user
3 P# L0 @0 I$ g) F( e/ [2 v0 a{country} Carrier country of user
0 ^2 q/ R3 `/ |! {{region} Carrier region of user/ n+ H) F% o+ K9 \- |7 m3 _
{city} Carrier region of user
* g" b0 `" \, y1 e: W% N/ W{agent} Device user agent
6 b, d9 `! N6 O3 K{ua_hash} Device user agent SHA1 hash& F/ T& J3 P+ Y( j& R+ Z
{device_vendor} Device make7 X/ i/ B& b3 {4 F
{device_model} Device model
: p& T4 | E: z; @" w, s- [{os} Device operating system
; W2 @9 I {$ y" w{os_verion} Device operating system version
( w& z- h1 f, g% L{year} Device year of release Decisive.is Dynamic Tracking Tokens/Scripts/API2 W H; D6 N6 l, {5 Y- i' k5 }
Macro Field Info `; O! ]0 [) v2 W0 C
{{{bidhash}}} Unique impression ID (Use this to track conversions/actions)# i" ~5 a2 a2 l7 N: O
{{{ad_id}}} Ad ID (Identifies the ad associated with the impression/click/conversion): P' K5 j$ x6 g% t3 \: E
{{{creative_id}}} Creative ID (Identifies the creative used in the ad)
. k) Q( y; S' F( r{{{ad_name}}} Name of campaign! P o6 l O, B# Z+ I+ J$ v5 E
{{{carrier}}} Carrier used by mobile device (Verizon, AT&T, T-Mobile, …)/ |/ Z% \" ~( ~ K- O
{{{os}}} OS of device (Android, iOS, BlackBerry OS, Windows Phone OS, …)
* ~ k6 B O% m/ ?, R7 _- \2 g8 i{{{os_version}}} OS Version (Android 4.0.4, iOS 6.0.2, …)
/ v6 _' S7 a3 g! N{{{device}}} Device type (iPad, DROID RAZR, Kindle Fire, …)
% {' n9 b6 A* g) j* _6 x{{{media}}} app or site
- t8 X; J% |: t6 y ]% Z( v{{{country}}} Country of visitor (United States, Mexico, Canada, Germany, …)
8 m ~) u1 D" j( C{{{ip}}} IP address of user8 T( K, E/ f8 R, ~. U
{{{app}}} Name of app where ad is placed
) m8 ~" o4 ? W8 N- E{{{site}}} Name of site where ad is placed* w- `# \. |( I. X, X
{{{placement}}} Combination of site and app. Name of either site or app where ad is placed.' U( t4 z, J, s' }" a: I
{{{ua}}} User agent string( k; u. i1 [' H7 e9 ~
{{{category}}} IAB Category of site/app$ Z( y' Y$ c3 h R8 N, w
{{{subcategory}}} IAB Subcategory of site/app. P. o; [& `, b1 M9 b
{{{idfa}}} iOS User IDFA Leadbolt Dynamic Tracking Tokens/Scripts/API [TRACK_ID] – Reference ID specified by LeadBolt to reconcile with their own third-party system1 t+ [3 }5 Z4 O+ D$ N; N
[CLK_ID] – Click ID as sub1
q% g4 M! J! U/ F[PUB_ID] – LeadBolt’s publisher as sub_publisher
8 p# Y/ ~5 ^ s[AD_GROUP_ID] – Sub Ad Group as sub_ad_group
% j: |3 G- ^# |) |+ f0 u[AD_ID] – Ad ID as sub_ad BuzzCity Dynamic Tracking Tokens/Scripts/API {clickcode} To substitute the unique clickcode value associated with this click9 M$ Q' D) ~2 R8 R- \" p
{pubid} To substitute the publisher ID associated with this click. You need special privilege to use this parameter. For more information , see PubID filtering.
& s3 o# h2 N% @8 V/ ^1 h$ h{random} To substitute a randomly generated value associated with this click
+ C( h: Z4 W( Y7 b9 w: m& [* r{timestamp} To substitute an unix time value associated with this click. E.g. 1379453899 – Which represents ISO 8601:2013-09-17T21:38:19Z AirPush Dynamic Tracking Tokens/Scripts/API Tokens Description
3 I) A, u5 x/ O1 N%guid% GUID is an unique variable generated by Airpush when a click happens. This is automatically generated by Airpush.
2 V n2 z$ k+ w* x%d% IMEI (MD5 encrypted)
7 a" b. _( |1 f%androidid% Device android id
% C+ k1 }3 W6 \2 _7 l%carrier% Carrier name
- q6 z- q8 \1 ]6 o%device% Phone model
2 |1 l4 @% D7 y) A# `* L8 i%manufacturer% Device manufacturer name. U2 B9 d* Z( K7 d
%campaignid% Campaign Id6 p2 a( b. o; j& W* k$ M
%creativeid% Creative Id
6 j- `4 F q9 o+ e' t%ip% Device ip address
. V8 U O, N8 }8 h5 P* e%state% State2 D9 y; }2 @# r4 c; c; \; e
%city% City# e- V2 n) C/ f% y/ k5 v
%dapp% App Id4 N) x K) }5 s- |: \8 y* t
%pubid% Application Developer/Advertiser Id+ E, O! d+ l3 s0 \; L Y/ @' J
%framework% Device OS Version Traffic Force:
; i. K" L' M5 P6 z/ N- \{site_id} – id of the site on whch the ad is shown4 A6 h. f; N% _! S
{channel_id} – id of the channel on which the ad is shown
; Y' Y: m; E, @6 E{campaign_id} – id of the campaign! @- G2 g2 a/ \
{group_id} – id of the group
1 |. ~ v9 o8 S& l: j{ad_id} – id of the ad$ O. o3 k( ]) ]: S6 r8 S W
{keywords} – list of keywords by which the ad was found0 J* T: J9 {+ p C
{v_country} – visitor country
2 f- G/ @; x( e2 \% f{v_language} – visitor language: A8 w& }6 T) W! S3 l0 H8 D
{v_browser} – visitor browser$ O0 B2 K2 b' ]0 Q% ?, `
{v_os} – visitor operating system Traffic Factory:
: I, \8 i$ o6 B' U{campaign.id} Campaign’s id4 x+ z- ]& O4 S& t1 A1 u
{target.bid} Target’s bid, k- ]6 H) M. `; O& u
{banner.id} Banner’s id. E( h! [% B& N& R1 I
{banner.name} Name of the banner% d+ z$ j4 k9 Z$ w2 d
{banner.size} Size of the banner e.g. "338×235"3 U; ~) j1 m( S4 r' o2 Z
{target.name} Campaign’s target name( {$ q# }2 K/ T( q$ t9 c+ a( A7 W
{categories} The page’s categories
5 Q& k, Q; j9 F* a2 ~- h, R{user.country} 3 letters ISO country code of the user’s country. e.g. "FRA" for France
/ H! F2 G% v! a0 s Q{user.browser} User’s web browser
3 {/ b' I' E& F4 l{user.os} User’s operating system AdBucks:
2 U8 A$ k4 K$ y7 b5 t{bannertag} : This is a tag that represents your banner. It is created in the Banner Macro Tag field when the banner is uploaded and can be edited later if needed.
4 g+ m {% N8 [& }$ y- m6 U2 Z{campaigntag} : This is a tag that represents your campaign. It can be changed in the bid editor.6 z$ c6 H4 Q7 }
{spottag} : This is a tag that represents the spot (page location on the site) your ad appears on. This value is set by AdBucks and cannot be customized.
( p0 _( I/ i4 [# H+ b{site} : This is a tag that represents the site your ad appears on. This value is set by AdBucks and cannot be customized.; Q# ?- K4 |( E
{width} : This is a tag that represents the width (in pixels) of the ad spot. This value is set by AdBucks and cannot be customized.6 s+ Q, ]! j- O; A! r. f! E
{height} : This is a tag that represents the height (in pixels) of the ad spot. This value is set by AdBucks and cannot be customized.
' @; \6 }1 v5 f+ _: L{size} : This is a tag that represents a shortcut equivalent to {width}x{height}.
2 b# a! ^" N4 r9 v{year} : This is a tag that represents the current 4-digit year (2014). z) G( T! Q2 e0 B3 }5 l/ f
{month} : This is a tag that represents the current 2-digit month (09). Adxpansion:
* j3 u; Q* F5 S5 z" g5 Y" F3 p o{zone}! z; a( u: S- [& W" P4 ]
{keyword}
5 r. G! d1 Q7 k6 T" q; H; D% O{country} 50onRed:
' ]$ v$ L& C" P& Q{country}, {bid}, {target}, {campaign_id}, {creative_id}, {target_id}, {domain}, and {click_id}
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