之前设置追踪，在token方面设置出错，逛论坛无意发现这篇文章，感觉对新手可能有些用处，有需要的可以看下，除了看token,还可以看下iAmAttila用的流量平台{:soso_e113:}
5 q* E" v& u7 `5 |+ B2 giAmAttila’s TOP List of Traffic Source TOKENS 7 i" |7 |% m6 h4 Y2 S& J! m
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ExoClick Dynamic Tracking Tokens/Scripts/API/ U1 O$ y0 i. d$ L: ?
Tokens Description
$ \7 [: e& v; ~2 ^7 ?7 K{campaign_id} ID of the campaign.
) }3 A; y$ ^+ l- o0 `; w{variation_id} ID of the variation. (Banner or landing page)
3 Z+ q& A8 ^) @7 ?9 K5 i; _% {{src_hostname} Domain name where the ad is displayed.. j* w5 ]3 Y9 d+ l
{site_id} ID of the site where the ad is displayed.
; k+ o% _) _! q* u; U# J{zone_id} ID of the ad zone where the ad is displayed.2 G6 q8 u; u" T4 @ S7 N( Z
{category_id} ID of the category detected.
' r8 o- T! u( N7 m4 |{country} 3-char country code of the visitor.
1 c: M2 c( q4 d" c{time} Timestamp, used as a cache buster. MobPartner Dynamic Tracking Tokens/Scripts/API
$ B* H9 i5 D5 C( `) B% Z6 o, ZTokens Description# l. _8 a$ Z$ V8 K0 F. Y
[=MOBTAG=] Reference ID specified by MobPartner to reconcile with their own system8 `% E1 C) n2 k V2 Z5 W4 k! w
[=DEVICEID=] The UDID of the Android device as device_id
; N) z& j# S! F/ P4 q, o0 h[=ANDROIDID=] The parameter for Android ID as android_id: j, L& H6 E3 T
[=MACADDRESS=] The MAC address of the Android phone’s wifi adapter as mac_address
- p' z+ l1 e6 k, ]$ T3 `[=ODIN=] The ODIN of the Android device as odin3 I9 a8 \5 `# ? E2 T5 {
[=PUBLISHERID=] MobPartner’s publisher ID as sub_publisher, K4 O! R$ p! t2 a& w& q2 l
[=SERVICEID=] MobPartner’s service ID as sub_site' |: @( v, @" p3 s' P" S% l
[=CAMPAIGNID=] Campaign name or ID as sub_campaign- @5 R- k( l6 n: o( I8 T
[=ACTIONID=] The action ID as sub_adgroup
g2 a, d; |* [7 C+ f5 O, o+ ][=CREATIVEID=] Ad name or ID as sub_ad PopADS.net Dynamic Tracking Tokens/Macros/Scripts
( H' w' E9 K- k: R, K8 P: O[WEBSITEID] – ID of the website that was source of the popunder,
& b% ]4 d8 s" L, J, l) ]' i2 ^4 [8 `[KEYWORD] – keyword that was used for keyword targeting,
) c+ e6 P! Y- h* H% \[CATEGORYID] – ID of category that was used for targeting,
- F0 p. n7 \$ R! X! ?[COUNTRY] – country of the visitor. PopCash Dynamic Tracking Tokens/Macros/Scripts2 v& R$ i$ P+ v4 u1 L7 d7 ?: b2 d
%siteid% – Site ID
1 S3 b" [* ]- B" l. n% V, u) _%cc% – Country Code Plugrush Dynamic Tracking Tokens/Macros/Scripts4 r: {" P2 T- u% e. @, `
{$id} – a unique ID of the traffic source/website
8 e1 {0 A9 p! V4 A4 ]# S{$cc} – two letter country code of the visitor3 l( u5 _, J ?, s0 A; P& R7 w4 A
{$category} – the category of the traffic source/website$ @0 U0 D. X3 t
{$domain} – the domain of the traffic source/website
0 _3 ?# |$ T# [+ P! p{$trafficsource} – type of the traffic source (babelog, blog, dump, mgp, tgp or tube)* [% m& Z* z4 g. Q
{$ad_id} – a unique ID of your ad (works on PlugTraffic only)$ K) E* I: z# p. o8 S6 @7 k6 S
{$ad_ref} – your internal ad reference (works on PlugTraffic only) SiteScout Dynamic Tracking Tokens/Scripts/API
8 v* z; x3 C- k" p4 ITokens Description3 P, H: a( @3 N0 p/ u: d0 H" l
{adId} Passes the unique ID # of the ad that was clicked.
" z5 m" G6 l* ?0 ^# R! ~{siteId} Passes the unique ID # of the site where your ad was clicked.) `- k' e7 U; a) [+ z
{campaignId} Passes the unique ID # of the campaign that received the click.# I2 Z) R7 n) Q" V
{networkId} Passes the unique ID # of the exchange where your ad was clicked.
+ c# k( S2 N0 i: B' l: B9 E& q{postbackId} Passes the unique ID # of the visitor that clicked your ad.5 E* K0 Z; b U8 ]) }+ j
{domain} Passes the domain name where your ad was clicked.! `% e } a$ ~# e6 l/ H
{pageUrl} Passes the URL of the page where your ad was clicked./ b, c5 M7 [9 x- Q4 [$ A# l
{demographicIds} Passes the ID(s) of the applicable audience segments.
+ ?$ b/ X, s. E8 H- R$ s{contextualIds} Passes the ID(s) of the applicable contextual categories. B0 J5 m8 ?( H) o( u, X: F2 e
{dpid} SHA1 hashed platform-specific ID (e.g., Android ID or UDID for iOS). (mobile only)7 g, Y) `( A2 R5 B n" I! X, d
{did} SHA1 hashed device ID; IMEI when available, or else MEID or ESN. (mobile only)
, s5 J- ?. G: a{uid} This value represents either {dpid} or {uid}, in that order of priority. (mobile only), W0 i8 T$ W v( u6 d6 ~
{carrier} Passes the carrier of the people that click your ads. (mobile only)# |# @0 h) T$ W& Q" ~
{device} Passes the device of the people that click your ads. (mobile only)
8 y+ S+ a. q j9 X9 y{appId} Passes a numeric ID (for Apple) or bundle name (for Google) specific to the mobile app responsible for generating the click. [Example values: “383763″ (Apple) or “com.google.mygoogleapp” (Google)] (mobile only)
6 ^- ?1 `# D4 Q( |{appType} Passes a string that outputs the origin or type of application responsible for the click. [Example values: “APP_STORE” (Apple) or “PLAY_STORE” (Google)] (mobile only) StartApp Dynamic Tracking Tokens/Scripts/API& Y+ B% l' W9 z7 e. [" W
Tokens Description
, Y' \' l4 ^- ~1 Nuser_id get the Android ID or IDFA of the user who clicked your ad.
; x0 T4 j& T9 r5 _3 h$ x8 R; Zapp_id get the App ID of the publishing app from which every click came.
: d4 d* L9 H/ T* rcreative_name get the creative name as you inserted it on our portal.
, T( a+ s* \" @campaign_id get the campaign ID that was automatically assigned to your campaign on our portal.
8 L2 Y9 h! [6 d9 g6 t( ybid_cost get the CPC bid you used for each click. Go2mobi Dynamic Tracking Tokens/Scripts/API
% }2 A- P) E% X- l1 x1 h# TTokens Description9 X2 t9 ?: N. x4 j" W1 M
{clickid} Go2mobi unique click id
1 s/ g( J7 q i" y& s{campaign} Go2mobi campaign id
0 a! D) n/ W. J* {{pln} Exchange placement name
8 h* }' ^9 B. H; b& b; \; R{plid} Exchange placement id' g t6 v3 e; `( J
{crid} Go2mobi creative id5 f, P- o3 P- Z6 x t8 g
{imp} Impression dimensions (width x height) r8 \: a& I8 L4 |+ [2 P1 ?
{cc} Exchange country code of user% M. X+ C1 K2 w0 |8 @
{referrer} HTTP referrer url (if applicable); N0 R- d$ [: f& t$ C
{referrer_domain} HTTP referrer domain (if applicable)4 B: |. M& Z; p6 r2 v
{isp} Carrier name of user& J" y4 c: Y8 v* p9 {
{ip} IP address of user
9 }5 ~7 f/ N. o0 ~2 E8 ]{xip} Proxied IP address of user
; K4 r5 ^. r+ d. a- S0 ]+ w) m" l+ J{country} Carrier country of user
& R3 i* v, @) t# I7 i( P{region} Carrier region of user# D# n4 |% i; C. ~/ }9 H: f T+ o
{city} Carrier region of user/ y4 Y: L' S5 I% k
{agent} Device user agent; j- d5 H+ {. P K T1 I
{ua_hash} Device user agent SHA1 hash* Z! U6 f- [0 o, e
{device_vendor} Device make: U) {4 T$ X5 A& R5 f* p; B4 _
{device_model} Device model
* J+ K0 h% l1 J0 D0 _{os} Device operating system
2 }9 _+ q. \6 T4 `+ o/ @{os_verion} Device operating system version
) X) F. S% } C6 g( G! h{year} Device year of release Decisive.is Dynamic Tracking Tokens/Scripts/API9 @9 P- g; ? h4 `
Macro Field Info
, x4 C; U+ |; n y{{{bidhash}}} Unique impression ID (Use this to track conversions/actions). D8 O7 \0 J; O1 i6 V9 R: ?% b
{{{ad_id}}} Ad ID (Identifies the ad associated with the impression/click/conversion)1 L+ ^) Z) ?' M( ^+ v
{{{creative_id}}} Creative ID (Identifies the creative used in the ad). |7 K/ ~) s9 z: I* }
{{{ad_name}}} Name of campaign9 U. z' z* r% N; W3 d4 {1 W1 G3 W7 ~
{{{carrier}}} Carrier used by mobile device (Verizon, AT&T, T-Mobile, …)
* O% S5 x- w2 B: V3 y{{{os}}} OS of device (Android, iOS, BlackBerry OS, Windows Phone OS, …)
J) f x5 b& s2 z{{{os_version}}} OS Version (Android 4.0.4, iOS 6.0.2, …)/ T! ]/ w: \7 u c/ u
{{{device}}} Device type (iPad, DROID RAZR, Kindle Fire, …)# }6 s. c5 h& \" ?! m
{{{media}}} app or site
+ k/ a5 l2 k5 Y6 B2 ^{{{country}}} Country of visitor (United States, Mexico, Canada, Germany, …)
5 |) G9 B: `2 x, z; F5 U{{{ip}}} IP address of user1 ?. ~9 v# Z8 e: h
{{{app}}} Name of app where ad is placed4 t' N! h8 U0 P: l; a5 ]4 q
{{{site}}} Name of site where ad is placed& u' ]2 }; \) m$ b i
{{{placement}}} Combination of site and app. Name of either site or app where ad is placed.: t. q) c" W: Z; l% i( ~
{{{ua}}} User agent string
4 a0 D' c5 n" q! B) F7 c{{{category}}} IAB Category of site/app
. {0 B0 z: V: U+ E{{{subcategory}}} IAB Subcategory of site/app
& U3 z9 |1 \7 l" c$ c. z$ k{{{idfa}}} iOS User IDFA Leadbolt Dynamic Tracking Tokens/Scripts/API [TRACK_ID] – Reference ID specified by LeadBolt to reconcile with their own third-party system
8 C( w' [ _! n A8 i$ G[CLK_ID] – Click ID as sub1
7 J* N+ U2 @/ \[PUB_ID] – LeadBolt’s publisher as sub_publisher" U7 b" W& f$ B* _4 W0 p
[AD_GROUP_ID] – Sub Ad Group as sub_ad_group9 P" b3 o( K9 N T
[AD_ID] – Ad ID as sub_ad BuzzCity Dynamic Tracking Tokens/Scripts/API {clickcode} To substitute the unique clickcode value associated with this click
# n7 P9 l5 c" y9 A) [3 E; k{pubid} To substitute the publisher ID associated with this click. You need special privilege to use this parameter. For more information , see PubID filtering.
+ I4 k2 `! v) D7 |, c! K( K) F{random} To substitute a randomly generated value associated with this click, Z# g& ^4 s+ k% A! N, |* e( G! J
{timestamp} To substitute an unix time value associated with this click. E.g. 1379453899 – Which represents ISO 8601:2013-09-17T21:38:19Z AirPush Dynamic Tracking Tokens/Scripts/API Tokens Description/ i, n) N" l, C0 }
%guid% GUID is an unique variable generated by Airpush when a click happens. This is automatically generated by Airpush.
7 T- }& U$ {3 Y- D+ ~* E- s" _%d% IMEI (MD5 encrypted)
: S5 t3 E" P# K$ l$ @$ G1 b%androidid% Device android id
" {1 E" z1 _1 L8 S4 f5 E%carrier% Carrier name
' x7 b8 K z6 O; T2 N%device% Phone model3 b+ A- i F7 m6 ] {) F
%manufacturer% Device manufacturer name6 b7 l% o- v5 z: e
%campaignid% Campaign Id
$ c( ~! j7 O9 A%creativeid% Creative Id( P6 A' A. }- l8 |
%ip% Device ip address4 H d8 y* g9 h! {: K$ `- C
%state% State4 j& A# a! f; Z
%city% City
' D1 p1 }' F7 {1 s' ~%dapp% App Id
5 m! v) F. f c( c8 f0 s%pubid% Application Developer/Advertiser Id/ c7 M6 j# ~" W) `) O( \
%framework% Device OS Version Traffic Force:8 t7 b# \% a/ k, X, o( L
{site_id} – id of the site on whch the ad is shown
) }9 y8 P6 w- V. R{channel_id} – id of the channel on which the ad is shown! ?2 M( d f5 `* d
{campaign_id} – id of the campaign! V. z: @& B% ?. P/ U: |# t
{group_id} – id of the group1 h! E+ \; x+ Q! v) D2 L. U
{ad_id} – id of the ad
! O% |9 C! i! l, h, \0 J{keywords} – list of keywords by which the ad was found
2 z* b- x/ z1 S, H- s" v{v_country} – visitor country4 c( G5 w' C. N g; ?( i
{v_language} – visitor language3 Q' V0 l. _( T; y( W7 s
{v_browser} – visitor browser& t+ h+ t) ~+ L- [" E- V2 U
{v_os} – visitor operating system Traffic Factory:
3 G. G$ D2 n8 }3 e! T; i N{campaign.id} Campaign’s id! G) M( m5 R2 g6 o/ f: P2 Z2 F
{target.bid} Target’s bid# g5 D L7 r* S; f
{banner.id} Banner’s id8 Q- J: M6 `2 U9 V0 K5 |
{banner.name} Name of the banner
* `2 _* X3 m# C; S$ z{banner.size} Size of the banner e.g. "338×235"3 g4 s2 o, T8 Z9 N& J. F6 `
{target.name} Campaign’s target name$ u2 S5 g( X8 F9 U% S+ Y+ c
{categories} The page’s categories; \5 x6 d( T: K% Z, i0 q+ Y
{user.country} 3 letters ISO country code of the user’s country. e.g. "FRA" for France& k, s- w* h7 I/ X9 i3 }! I
{user.browser} User’s web browser8 ~4 d9 r$ N; o
{user.os} User’s operating system AdBucks:
& k, G/ \! l \4 b" m{bannertag} : This is a tag that represents your banner. It is created in the Banner Macro Tag field when the banner is uploaded and can be edited later if needed.
" y$ A' `2 W o{campaigntag} : This is a tag that represents your campaign. It can be changed in the bid editor.7 v) r9 Z# r$ t v
{spottag} : This is a tag that represents the spot (page location on the site) your ad appears on. This value is set by AdBucks and cannot be customized.5 @6 K( I. t) K9 J6 k( Q
{site} : This is a tag that represents the site your ad appears on. This value is set by AdBucks and cannot be customized.
/ D. b9 b! Q' P3 K5 V{width} : This is a tag that represents the width (in pixels) of the ad spot. This value is set by AdBucks and cannot be customized.' `# E' g6 {- P7 B& [6 b5 j8 e2 l
{height} : This is a tag that represents the height (in pixels) of the ad spot. This value is set by AdBucks and cannot be customized.+ r0 S6 Z! l% M7 p# r- H
{size} : This is a tag that represents a shortcut equivalent to {width}x{height}.
! e& D. t/ x& W- I; x& ^3 m{year} : This is a tag that represents the current 4-digit year (2014).
( Q! y. g; t# s7 ]{month} : This is a tag that represents the current 2-digit month (09). Adxpansion:
1 C0 O. G: i- e" {. ]) n3 i7 e" l{zone}6 j0 R3 ~. I& q4 f' V! O* a7 C
{keyword}
& z' g1 Y8 Y# ?; p. l9 k1 I{country} 50onRed:
! g5 \8 b. o8 L, T6 ?/ Z{country}, {bid}, {target}, {campaign_id}, {creative_id}, {target_id}, {domain}, and {click_id} ; D9 S7 Q/ t+ R( N& ]: l" h. q
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