之前设置追踪,在token方面设置出错,逛论坛无意发现这篇文章,感觉对新手可能有些用处,有需要的可以看下,除了看token,还可以看下iAmAttila用的流量平台{:soso_e113:} + ^- Y9 K. U# E7 O$ E; z
iAmAttila’s TOP List of Traffic Source TOKENS
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3 m! w, R* c; K2 U* k! y g7 \1 l$ k- x. IExoClick Dynamic Tracking Tokens/Scripts/API
7 e2 J' c( y Z- @7 }+ qTokens Description1 H% [% I' T% h ~& H1 X/ k& p
{campaign_id} ID of the campaign.3 ^$ I0 Z+ `/ _ ?) T& Q1 B
{variation_id} ID of the variation. (Banner or landing page)9 l* B$ @; ]! D1 t7 y
{src_hostname} Domain name where the ad is displayed.
' s9 f" F8 o0 v" ?; C+ p{site_id} ID of the site where the ad is displayed.6 `' X% c, T9 }7 l" Y6 I' x
{zone_id} ID of the ad zone where the ad is displayed.. S% p% m/ W4 K- q
{category_id} ID of the category detected.
9 t# B1 E! t3 @ h3 E3 b$ P{country} 3-char country code of the visitor.* p: p* r {2 `' L/ k
{time} Timestamp, used as a cache buster. MobPartner Dynamic Tracking Tokens/Scripts/API
5 _) E" i2 A* y% P8 ?Tokens Description
s: `' M" y1 x2 u+ m8 Q3 U[=MOBTAG=] Reference ID specified by MobPartner to reconcile with their own system
' Z5 C( n0 |1 c( _: n2 N[=DEVICEID=] The UDID of the Android device as device_id0 z, f) K1 j: v7 n8 `$ Y
[=ANDROIDID=] The parameter for Android ID as android_id
6 @* n3 D& a8 C+ S: i[=MACADDRESS=] The MAC address of the Android phone’s wifi adapter as mac_address
6 Z/ V ~' p. x, ]9 O[=ODIN=] The ODIN of the Android device as odin# t0 |& Q9 S* t( t6 t
[=PUBLISHERID=] MobPartner’s publisher ID as sub_publisher5 [$ D* }5 e! g" j; d* G# \5 L
[=SERVICEID=] MobPartner’s service ID as sub_site* N7 [9 r; X: ]: H/ {
[=CAMPAIGNID=] Campaign name or ID as sub_campaign
) `* C% k! s1 d% T! _[=ACTIONID=] The action ID as sub_adgroup
$ Q1 l5 q! i! q9 ~[=CREATIVEID=] Ad name or ID as sub_ad PopADS.net Dynamic Tracking Tokens/Macros/Scripts
V' E8 i# D4 O, Z: I[WEBSITEID] – ID of the website that was source of the popunder,7 p0 l. r. e! @3 G6 Z) Y
[KEYWORD] – keyword that was used for keyword targeting,5 N) p/ A! ~; I+ \' D6 W& }' E
[CATEGORYID] – ID of category that was used for targeting,* `1 Z) M- ]$ X% C4 ~3 k4 S6 l
[COUNTRY] – country of the visitor. PopCash Dynamic Tracking Tokens/Macros/Scripts
7 Z; b1 o2 U# k: O%siteid% – Site ID
! Z* G# i/ ?0 x5 A0 v( v%cc% – Country Code Plugrush Dynamic Tracking Tokens/Macros/Scripts
, ^0 p0 ]3 s% U9 `6 R& F. F# D{$id} – a unique ID of the traffic source/website+ B i. K9 r* e5 o
{$cc} – two letter country code of the visitor
8 B! h9 _, k. q+ r{$category} – the category of the traffic source/website0 _4 M1 N: M; ?* f
{$domain} – the domain of the traffic source/website/ E8 E/ I2 I9 I: a3 |
{$trafficsource} – type of the traffic source (babelog, blog, dump, mgp, tgp or tube)
. i% O1 j( H7 C2 L{$ad_id} – a unique ID of your ad (works on PlugTraffic only)9 B' [4 o, X' f4 h7 B F
{$ad_ref} – your internal ad reference (works on PlugTraffic only) SiteScout Dynamic Tracking Tokens/Scripts/API
* ^5 l0 y( B$ t4 F- P5 `Tokens Description5 n" E! O' {4 A2 U: n
{adId} Passes the unique ID # of the ad that was clicked.7 H6 o; @" q0 c4 g+ W
{siteId} Passes the unique ID # of the site where your ad was clicked.
0 t3 z' D% S! S9 B0 j{campaignId} Passes the unique ID # of the campaign that received the click.
. J; {" `. x+ k& ]9 D* Y{networkId} Passes the unique ID # of the exchange where your ad was clicked.' V' Z6 b! s) Y: {& c L& |
{postbackId} Passes the unique ID # of the visitor that clicked your ad.
+ R6 z9 G* J( }+ R1 X{domain} Passes the domain name where your ad was clicked.
; B8 t, q7 @, b. N' [ [: Q2 h{pageUrl} Passes the URL of the page where your ad was clicked.7 j( n) ~2 f$ A' |) x
{demographicIds} Passes the ID(s) of the applicable audience segments.) [2 r) V( y' u2 f/ L( h
{contextualIds} Passes the ID(s) of the applicable contextual categories.
, h( O2 J+ \: f( A' G+ p1 n1 n5 ]) }& B{dpid} SHA1 hashed platform-specific ID (e.g., Android ID or UDID for iOS). (mobile only)1 m7 x) p& b1 y/ d) _
{did} SHA1 hashed device ID; IMEI when available, or else MEID or ESN. (mobile only)
! e8 x. u7 f/ P( W: c# g+ v% l{uid} This value represents either {dpid} or {uid}, in that order of priority. (mobile only)( N O3 t1 _0 Q. ]' O
{carrier} Passes the carrier of the people that click your ads. (mobile only)- X8 }5 H2 V7 h2 H
{device} Passes the device of the people that click your ads. (mobile only)
( L4 S N9 I# f1 D{appId} Passes a numeric ID (for Apple) or bundle name (for Google) specific to the mobile app responsible for generating the click. [Example values: “383763″ (Apple) or “com.google.mygoogleapp” (Google)] (mobile only)+ `9 A+ a$ F. u+ n
{appType} Passes a string that outputs the origin or type of application responsible for the click. [Example values: “APP_STORE” (Apple) or “PLAY_STORE” (Google)] (mobile only) StartApp Dynamic Tracking Tokens/Scripts/API7 j! G1 Y/ `( y7 R8 e$ b7 W% T
Tokens Description
: M' k9 I- z% g! @! I% duser_id get the Android ID or IDFA of the user who clicked your ad.0 w6 a% G# \0 y. ^4 G) U( J" j0 S1 u
app_id get the App ID of the publishing app from which every click came.) w# l7 ]" p" l6 o0 L9 N" C
creative_name get the creative name as you inserted it on our portal.
2 E( C% r W O0 k) C n B7 Mcampaign_id get the campaign ID that was automatically assigned to your campaign on our portal.. Y5 l: {' D6 R4 t- ]
bid_cost get the CPC bid you used for each click. Go2mobi Dynamic Tracking Tokens/Scripts/API2 i7 X/ P; f V3 [. q6 C+ i! q
Tokens Description) O& e- r! D' N3 r: N
{clickid} Go2mobi unique click id# A# ?7 o- E. ] x9 O& n1 }
{campaign} Go2mobi campaign id1 w; X4 b1 D+ M5 c7 a
{pln} Exchange placement name0 y! [1 r1 ^6 n- C
{plid} Exchange placement id! b3 @/ o3 y" N1 n
{crid} Go2mobi creative id" ]) t4 T: @. L
{imp} Impression dimensions (width x height)
: b! \: u* `- H* p( k( a1 w. d{cc} Exchange country code of user
& _) w1 M+ J' H. U{referrer} HTTP referrer url (if applicable)& i/ p; c6 l* S8 a0 S9 A8 g2 r
{referrer_domain} HTTP referrer domain (if applicable)
5 o9 P/ i' Q$ X8 b' c0 C, K{isp} Carrier name of user
- `/ |. z( ~0 e! d+ R{ip} IP address of user W6 a7 }3 b N+ O# r2 f
{xip} Proxied IP address of user
5 K$ l* ]! ]4 {7 P: T ]{country} Carrier country of user
8 L: H) S2 j7 d8 F2 Y{region} Carrier region of user
- _( K1 ^' J3 N( }% @3 s: f{city} Carrier region of user( ~: q# I+ }( S( k* ?: i1 _, i
{agent} Device user agent1 ?8 O9 M- e( ?- G
{ua_hash} Device user agent SHA1 hash
6 w6 d. i) K1 F3 K% f5 J{device_vendor} Device make
& U4 S5 S0 e2 s; F! f" w{device_model} Device model
$ y P, d; |5 t) N8 ]{os} Device operating system4 ~! T& N7 U( h/ \2 a, P3 @: \
{os_verion} Device operating system version. r9 m; t5 F; u
{year} Device year of release Decisive.is Dynamic Tracking Tokens/Scripts/API
9 p3 x$ R' j3 j0 }" }' e# WMacro Field Info
, ?) T3 t" q' r8 k8 X9 M{{{bidhash}}} Unique impression ID (Use this to track conversions/actions)
. T! X- s4 D/ }{{{ad_id}}} Ad ID (Identifies the ad associated with the impression/click/conversion)! Z+ B' F0 D2 j' q' G3 N: m
{{{creative_id}}} Creative ID (Identifies the creative used in the ad)
' k* n$ p+ u% r8 |' {7 ]7 p{{{ad_name}}} Name of campaign
" U& f# U& V9 x3 z, f{{{carrier}}} Carrier used by mobile device (Verizon, AT&T, T-Mobile, …)
& B1 l( d, G$ E) g{{{os}}} OS of device (Android, iOS, BlackBerry OS, Windows Phone OS, …)0 G, ~5 D- _( z7 }) u' V
{{{os_version}}} OS Version (Android 4.0.4, iOS 6.0.2, …)5 _ `8 \# b* \ r6 |7 c1 A9 ?
{{{device}}} Device type (iPad, DROID RAZR, Kindle Fire, …)
5 y; D2 h3 F h' F+ v: C2 W{{{media}}} app or site
g( D. n( C' f$ l! `7 s" T{{{country}}} Country of visitor (United States, Mexico, Canada, Germany, …)- j- D; w% f* Z# W# y
{{{ip}}} IP address of user: ^7 k8 G3 `% G
{{{app}}} Name of app where ad is placed
$ ~3 W0 `4 x% T U- @/ h" S{{{site}}} Name of site where ad is placed$ ^7 _$ m$ e5 u5 H& L8 S
{{{placement}}} Combination of site and app. Name of either site or app where ad is placed.2 C8 } g2 e) [" O3 B0 E! p: |
{{{ua}}} User agent string1 U% V+ c1 w/ i8 S! w! t. M
{{{category}}} IAB Category of site/app
# K8 t% c) m# ?2 f7 X* c, {7 G{{{subcategory}}} IAB Subcategory of site/app% B/ H- [' r* ` P
{{{idfa}}} iOS User IDFA Leadbolt Dynamic Tracking Tokens/Scripts/API [TRACK_ID] – Reference ID specified by LeadBolt to reconcile with their own third-party system! N4 S& C9 \+ O" B& {
[CLK_ID] – Click ID as sub1
. O6 T4 _0 U' F' g. J" K! p[PUB_ID] – LeadBolt’s publisher as sub_publisher4 b/ X; Z8 K- z4 [3 z" P
[AD_GROUP_ID] – Sub Ad Group as sub_ad_group: ?- y& Z# V8 a9 f0 O# ^9 [2 B8 v
[AD_ID] – Ad ID as sub_ad BuzzCity Dynamic Tracking Tokens/Scripts/API {clickcode} To substitute the unique clickcode value associated with this click
b) P, u0 ^: t! |- s( V{pubid} To substitute the publisher ID associated with this click. You need special privilege to use this parameter. For more information , see PubID filtering. _# {4 _0 z8 G7 [
{random} To substitute a randomly generated value associated with this click
4 c6 S/ U C* S9 D. o' ~{timestamp} To substitute an unix time value associated with this click. E.g. 1379453899 – Which represents ISO 8601:2013-09-17T21:38:19Z AirPush Dynamic Tracking Tokens/Scripts/API Tokens Description
0 Z1 N3 E6 _+ Y t; X1 M! N%guid% GUID is an unique variable generated by Airpush when a click happens. This is automatically generated by Airpush.
. z, i Y' H) o%d% IMEI (MD5 encrypted)
' L+ P1 U l, \( {! G5 O4 y: \%androidid% Device android id
0 R* g% W' ~% W- O, S0 I* g# A%carrier% Carrier name
8 |1 q. D' n5 J0 E%device% Phone model* J* o' ], \- |( O8 H. ^
%manufacturer% Device manufacturer name3 `# I0 J' l+ T& n$ D$ }
%campaignid% Campaign Id
2 ]9 R% u5 g* t) e+ ^" @# z& _%creativeid% Creative Id0 R" @5 d( X" s2 W! g
%ip% Device ip address1 E ?, u: Q9 G& L8 O" C9 E
%state% State
7 i* y, k% O5 M6 I: B%city% City
5 {- c0 C% j; s/ ]" e8 t%dapp% App Id
$ ~% B) l, j9 m$ E%pubid% Application Developer/Advertiser Id
2 L' f6 z( v5 Y8 }% q%framework% Device OS Version Traffic Force:
i+ T& E" \+ P2 `2 o. J: W0 s# p{site_id} – id of the site on whch the ad is shown. w( P: C, h/ v& e% j& x- J% P
{channel_id} – id of the channel on which the ad is shown
9 b/ C1 m( m' P" l- M$ ]+ z{campaign_id} – id of the campaign
. T+ I# A. ^" P i/ O{group_id} – id of the group
1 ]1 h7 ^8 m/ ]1 j9 k+ L4 e{ad_id} – id of the ad
! f- O5 ^) D2 I3 h' R7 c9 _$ s% V{keywords} – list of keywords by which the ad was found
' v4 F& E2 G, H) J8 W{v_country} – visitor country. J: y/ ~ Q2 ?& P0 ~
{v_language} – visitor language
3 z; J4 T4 j4 d R+ s{v_browser} – visitor browser# _8 }+ |2 Y: `0 h6 I
{v_os} – visitor operating system Traffic Factory:' j2 z& ~! b' U' d- k! m9 x) s! h
{campaign.id} Campaign’s id+ i+ E9 U% e& D8 _6 g
{target.bid} Target’s bid5 p- ?/ ?0 _, a
{banner.id} Banner’s id ^8 }* Z! g& C/ C4 e7 g
{banner.name} Name of the banner# z# ?8 b' j" o& r8 h, I
{banner.size} Size of the banner e.g. "338×235"4 a$ a/ {% R' r* E5 o
{target.name} Campaign’s target name- j. k- z4 s4 [+ f) S5 A
{categories} The page’s categories! v* Y) D: a4 Q* F$ k, b1 \
{user.country} 3 letters ISO country code of the user’s country. e.g. "FRA" for France
3 |) L, p0 `3 C{user.browser} User’s web browser
# _- {) w" W' i, N+ y' R; g{user.os} User’s operating system AdBucks:3 ^# [# W; W" F2 D: x P, r
{bannertag} : This is a tag that represents your banner. It is created in the Banner Macro Tag field when the banner is uploaded and can be edited later if needed.
0 X( v. Y1 `9 H1 J G9 G{campaigntag} : This is a tag that represents your campaign. It can be changed in the bid editor.
1 @* R+ f8 ?3 k/ j{spottag} : This is a tag that represents the spot (page location on the site) your ad appears on. This value is set by AdBucks and cannot be customized.9 m& c0 Y: g# M& s! {& {. m5 d
{site} : This is a tag that represents the site your ad appears on. This value is set by AdBucks and cannot be customized.
7 e' n C8 ^( @) l{width} : This is a tag that represents the width (in pixels) of the ad spot. This value is set by AdBucks and cannot be customized. K! A; j0 p7 N3 Z
{height} : This is a tag that represents the height (in pixels) of the ad spot. This value is set by AdBucks and cannot be customized.
( c) ^* I, z A- Z" N{size} : This is a tag that represents a shortcut equivalent to {width}x{height}.
1 R4 L: q6 G1 S! J{year} : This is a tag that represents the current 4-digit year (2014).; ~+ v& O w0 ^& A$ V
{month} : This is a tag that represents the current 2-digit month (09). Adxpansion:
* l0 J3 B: R$ A{zone}: ~8 e, K4 i+ a) {( r* u
{keyword}7 S. u( H9 J$ u- C4 D
{country} 50onRed:' x/ l4 q% ]: ]
{country}, {bid}, {target}, {campaign_id}, {creative_id}, {target_id}, {domain}, and {click_id} + Z" Q# K6 F8 W1 N/ \* d( Z
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