之前设置追踪，在token方面设置出错，逛论坛无意发现这篇文章，感觉对新手可能有些用处，有需要的可以看下，除了看token,还可以看下iAmAttila用的流量平台{:soso_e113:} 3 i ]- S" c8 \% ?% l7 N: O6 J9 P/ R6 C
iAmAttila’s TOP List of Traffic Source TOKENS
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2 l% [/ l8 V; d2 f2 SExoClick Dynamic Tracking Tokens/Scripts/API+ [$ R5 z- f% |
Tokens Description# m+ [- F+ V" _# |
{campaign_id} ID of the campaign.3 H4 N9 A" Z/ B2 G+ O0 t
{variation_id} ID of the variation. (Banner or landing page)
3 L6 F) v4 M) H5 j2 _, w3 s9 i0 p{src_hostname} Domain name where the ad is displayed.
! n( }" a# W; N{site_id} ID of the site where the ad is displayed.
, q: F6 ?3 h# g1 {& {{zone_id} ID of the ad zone where the ad is displayed.
6 y) i4 T1 k/ @) T% V d' P+ r{category_id} ID of the category detected.. w; Q# K2 _( ^
{country} 3-char country code of the visitor.
+ h: v4 z' d. H' n' ^) G{time} Timestamp, used as a cache buster. MobPartner Dynamic Tracking Tokens/Scripts/API
; L" F3 ?$ Y" u$ K! ?+ TTokens Description! u0 w9 f# s1 W& [
[=MOBTAG=] Reference ID specified by MobPartner to reconcile with their own system
) _4 N6 C, q6 }5 x q' Q[=DEVICEID=] The UDID of the Android device as device_id
6 g/ x4 J7 Z: E) p8 V6 j6 u9 e[=ANDROIDID=] The parameter for Android ID as android_id' A6 L; A, ]0 {0 T- j3 |" I
[=MACADDRESS=] The MAC address of the Android phone’s wifi adapter as mac_address; J$ F* | \6 h
[=ODIN=] The ODIN of the Android device as odin: `* t4 [9 Z" o6 _) {
[=PUBLISHERID=] MobPartner’s publisher ID as sub_publisher8 _, B7 J5 p! t+ A5 r; M
[=SERVICEID=] MobPartner’s service ID as sub_site5 e% r6 v& y8 B. C% m% t g. f
[=CAMPAIGNID=] Campaign name or ID as sub_campaign
5 u7 d0 f1 D) T0 E1 r1 O[=ACTIONID=] The action ID as sub_adgroup
9 B3 J$ ~# v& P- Q! K. J[=CREATIVEID=] Ad name or ID as sub_ad PopADS.net Dynamic Tracking Tokens/Macros/Scripts 2 q% x( v W; l1 R9 S5 \! q5 B
[WEBSITEID] – ID of the website that was source of the popunder,1 B: }+ ^" W& o, @
[KEYWORD] – keyword that was used for keyword targeting,
3 {& {* C6 ]! m9 J; w[CATEGORYID] – ID of category that was used for targeting,
, [8 s9 ~0 U* k5 D[COUNTRY] – country of the visitor. PopCash Dynamic Tracking Tokens/Macros/Scripts
6 _; I) [: h6 a) \%siteid% – Site ID. c4 u; p$ M' z3 |: }1 Q
%cc% – Country Code Plugrush Dynamic Tracking Tokens/Macros/Scripts
0 A, F$ M4 Y# n, g8 V" q{$id} – a unique ID of the traffic source/website
& G- T. b, M9 E- v: @+ ]8 m{$cc} – two letter country code of the visitor$ b5 e. E5 E4 O
{$category} – the category of the traffic source/website
1 Z+ @& K& H) ?% s" f+ [, D{$domain} – the domain of the traffic source/website& J4 u4 }: x8 j. _. e( L4 ]
{$trafficsource} – type of the traffic source (babelog, blog, dump, mgp, tgp or tube)
; X) p$ m- O! U3 I7 O{$ad_id} – a unique ID of your ad (works on PlugTraffic only)% }8 x. j b2 N' Z+ @/ C4 e6 v
{$ad_ref} – your internal ad reference (works on PlugTraffic only) SiteScout Dynamic Tracking Tokens/Scripts/API2 c* a: b: q( a/ d, Z D8 H
Tokens Description
* q) [+ f) s" j) i$ @3 ]9 h{adId} Passes the unique ID # of the ad that was clicked.
& r; d Z' }, l{siteId} Passes the unique ID # of the site where your ad was clicked.. Z' |" a& D* c1 \3 r, Q! ?& E' o
{campaignId} Passes the unique ID # of the campaign that received the click.
# k2 V7 @- ~, O. W9 f! J9 a{networkId} Passes the unique ID # of the exchange where your ad was clicked.: ^! Q! p& r2 @) I( }, I& Z- z/ B
{postbackId} Passes the unique ID # of the visitor that clicked your ad.- g3 @$ \: E' L" I3 X, O
{domain} Passes the domain name where your ad was clicked.
1 a! f- a: R; u) F% x{pageUrl} Passes the URL of the page where your ad was clicked.7 W. F& a& q- r7 G% n7 ?9 x, d
{demographicIds} Passes the ID(s) of the applicable audience segments.5 J. n; \. J* j% f
{contextualIds} Passes the ID(s) of the applicable contextual categories.
4 V8 }# w% P" w: t/ G) X{dpid} SHA1 hashed platform-specific ID (e.g., Android ID or UDID for iOS). (mobile only) f8 k- F- Q5 k& s: B2 m
{did} SHA1 hashed device ID; IMEI when available, or else MEID or ESN. (mobile only)
, Z: f, S( C6 }( z; j% ~{uid} This value represents either {dpid} or {uid}, in that order of priority. (mobile only)
v% v3 ?# G4 v+ F! D{carrier} Passes the carrier of the people that click your ads. (mobile only)
$ P N. o r2 x C{device} Passes the device of the people that click your ads. (mobile only)
( p: A1 l! P4 u8 d{appId} Passes a numeric ID (for Apple) or bundle name (for Google) specific to the mobile app responsible for generating the click. [Example values: “383763″ (Apple) or “com.google.mygoogleapp” (Google)] (mobile only)* D( R; D- N/ u' o: L( n: n
{appType} Passes a string that outputs the origin or type of application responsible for the click. [Example values: “APP_STORE” (Apple) or “PLAY_STORE” (Google)] (mobile only) StartApp Dynamic Tracking Tokens/Scripts/API
: c V6 G3 b1 b; U uTokens Description- ^5 v0 x7 `) z& I5 \: t7 `" M
user_id get the Android ID or IDFA of the user who clicked your ad.
5 g/ y) M5 ~$ yapp_id get the App ID of the publishing app from which every click came.4 e; c I3 m- q9 Z% m% _
creative_name get the creative name as you inserted it on our portal.! R: W" }* o+ b1 X8 `
campaign_id get the campaign ID that was automatically assigned to your campaign on our portal.
" J7 {- N$ P7 L D8 e& p. ~bid_cost get the CPC bid you used for each click. Go2mobi Dynamic Tracking Tokens/Scripts/API+ H; r8 t7 l6 | u3 ^+ J
Tokens Description$ q) a% _2 r& p- j9 p) c* y
{clickid} Go2mobi unique click id
- I. ?: U# A. D% @{campaign} Go2mobi campaign id9 F5 r1 Q1 u- H7 ^& k
{pln} Exchange placement name( w+ [6 i6 o" w e9 z$ M
{plid} Exchange placement id
, K, Z/ V% n" B& e: d{crid} Go2mobi creative id
+ S: W* u% Y# | h{imp} Impression dimensions (width x height)
+ j2 g# F9 u# a) B{cc} Exchange country code of user
9 s2 f# @5 R- G" Q{referrer} HTTP referrer url (if applicable)$ }$ f3 `% h% L! R3 a: m$ X
{referrer_domain} HTTP referrer domain (if applicable)
4 _- H! \9 U4 A$ t) C/ C- ^& S{isp} Carrier name of user) K) T6 Y, q' N! B
{ip} IP address of user
' H" i; a" z9 K. c. F# k$ }, o) ~{xip} Proxied IP address of user
9 k. u9 p* ~1 E{country} Carrier country of user
% i0 ?: P; l( o! v# n+ l{region} Carrier region of user
# o4 `3 u# Q6 F* W3 m$ o* [) w P{city} Carrier region of user$ W+ j$ D) ^. w+ t
{agent} Device user agent' a( T+ Y5 K3 f- {& y
{ua_hash} Device user agent SHA1 hash
& m! }' f/ |! U% p{device_vendor} Device make5 ~6 O* @, o1 }0 `
{device_model} Device model
( ~2 @& h- V2 ^{os} Device operating system
# |0 P$ \* j7 G/ v{os_verion} Device operating system version
- ]1 c% t9 n: @. v{year} Device year of release Decisive.is Dynamic Tracking Tokens/Scripts/API' l+ D" l0 z: }) A& {
Macro Field Info
U/ u G! a4 S" g; w{{{bidhash}}} Unique impression ID (Use this to track conversions/actions)
) I$ \% k% v. ^& G4 p& `' f1 v{{{ad_id}}} Ad ID (Identifies the ad associated with the impression/click/conversion)1 C; x! F2 G0 m W
{{{creative_id}}} Creative ID (Identifies the creative used in the ad)8 }. |6 U' l9 d( M2 U
{{{ad_name}}} Name of campaign
; r# G$ q V. `, _' c# a7 X{{{carrier}}} Carrier used by mobile device (Verizon, AT&T, T-Mobile, …)) q' p0 f9 B* J! u6 ^% H
{{{os}}} OS of device (Android, iOS, BlackBerry OS, Windows Phone OS, …), x# \& }% d( b' Q
{{{os_version}}} OS Version (Android 4.0.4, iOS 6.0.2, …)* G0 G9 V! B4 x/ l
{{{device}}} Device type (iPad, DROID RAZR, Kindle Fire, …)
6 o0 `! ]( T! E8 n! Z* N$ [- j{{{media}}} app or site
/ k% K$ r/ ~( U9 g! R{{{country}}} Country of visitor (United States, Mexico, Canada, Germany, …)" n3 I6 J0 ^+ z; B9 x9 f3 B( e- y
{{{ip}}} IP address of user
3 U6 |$ x4 E4 U3 z# O6 r{{{app}}} Name of app where ad is placed# |6 Z# b9 v( Z% [7 d; Q
{{{site}}} Name of site where ad is placed
& J- y. V' d: D0 \2 e{{{placement}}} Combination of site and app. Name of either site or app where ad is placed.5 u2 h) B+ a2 H) j7 w' P* U9 p6 x
{{{ua}}} User agent string. N- p. h) R) R! ]1 j
{{{category}}} IAB Category of site/app1 g% Q. D/ _/ w3 ]5 N" T
{{{subcategory}}} IAB Subcategory of site/app) Z6 D5 j. \) Y0 m. M+ e: N
{{{idfa}}} iOS User IDFA Leadbolt Dynamic Tracking Tokens/Scripts/API [TRACK_ID] – Reference ID specified by LeadBolt to reconcile with their own third-party system
k, _: ?7 J5 Z$ b7 c2 d[CLK_ID] – Click ID as sub1( l) @ p" ]4 d8 g$ ]- b- I
[PUB_ID] – LeadBolt’s publisher as sub_publisher+ E0 p0 ?% k5 J" L
[AD_GROUP_ID] – Sub Ad Group as sub_ad_group) ^4 V- K, w$ w+ [- Y E
[AD_ID] – Ad ID as sub_ad BuzzCity Dynamic Tracking Tokens/Scripts/API {clickcode} To substitute the unique clickcode value associated with this click
# e& t, j# }* f3 i% g& g, e{pubid} To substitute the publisher ID associated with this click. You need special privilege to use this parameter. For more information , see PubID filtering.5 n) k8 b! [0 ] [( _* Q' p
{random} To substitute a randomly generated value associated with this click
6 s0 O/ ]; F& h. j{timestamp} To substitute an unix time value associated with this click. E.g. 1379453899 – Which represents ISO 8601:2013-09-17T21:38:19Z AirPush Dynamic Tracking Tokens/Scripts/API Tokens Description! C. Y" y+ d) W, ]0 O" V) d& ^0 }
%guid% GUID is an unique variable generated by Airpush when a click happens. This is automatically generated by Airpush.: o8 W: `. `2 |# [9 s. u
%d% IMEI (MD5 encrypted)
_0 E$ k1 A5 e%androidid% Device android id
" J" m" v, l5 o0 E3 k. M1 r%carrier% Carrier name @9 H3 t) T% G" J
%device% Phone model
3 F2 T4 ?& ~( a% Q& E% r' w4 v%manufacturer% Device manufacturer name
& o( h* O8 A1 i V) q%campaignid% Campaign Id% T' E: o' P I+ M' T, q9 B! A, _
%creativeid% Creative Id
4 {( o f/ ?: g* y%ip% Device ip address O9 m+ r+ _. a* I4 K0 Z. R
%state% State: b5 f* J- Q* i8 J: ?+ H; G& ]6 T
%city% City
" y4 O, h2 N* E2 T$ a& f%dapp% App Id4 k' r$ z }/ Y7 M
%pubid% Application Developer/Advertiser Id
2 c, q2 e7 Z3 y& o3 m) b3 U%framework% Device OS Version Traffic Force:0 F6 k/ A8 ]) y" g
{site_id} – id of the site on whch the ad is shown
7 L h% E( F) p: N& H9 r{channel_id} – id of the channel on which the ad is shown) V- S! u/ e9 C1 o! H& [0 }2 b* m
{campaign_id} – id of the campaign) b* h5 c( y8 W
{group_id} – id of the group
# B% n+ e8 T/ B1 e. A; o{ad_id} – id of the ad3 d4 S4 N' Q4 v" [2 B# G; J' k
{keywords} – list of keywords by which the ad was found
% v9 A' n" V# L# G' g# M5 D( C- n- ]! o{v_country} – visitor country
# Y" z# f+ h% p& {; y6 V2 m, B{v_language} – visitor language
, r0 v8 \ N; E8 N- d6 x{v_browser} – visitor browser. i- L+ l, A9 k# S: z! o, Z
{v_os} – visitor operating system Traffic Factory:9 p# Y3 k) j( ] t: O$ D
{campaign.id} Campaign’s id' O/ m/ G, f( l9 y( j. |% ]
{target.bid} Target’s bid
2 R- l" d7 U. ~) H{banner.id} Banner’s id
8 Z" _! O* g/ k% m{banner.name} Name of the banner5 ^1 Z2 e/ S' a+ _$ V. U( O
{banner.size} Size of the banner e.g. "338×235"
3 z* E' {, f% c; W{target.name} Campaign’s target name$ H5 l0 X+ l& ^
{categories} The page’s categories: a! i. y" }. H" |7 f, X( ?4 X2 G) X
{user.country} 3 letters ISO country code of the user’s country. e.g. "FRA" for France+ g' V! B$ Z' m* Z5 k: Z
{user.browser} User’s web browser+ t' y2 B: h; j: Z3 ]( P
{user.os} User’s operating system AdBucks:# P' t& E# T; ^% m
{bannertag} : This is a tag that represents your banner. It is created in the Banner Macro Tag field when the banner is uploaded and can be edited later if needed.8 i) P5 B' [- n0 l9 _" d% X+ Z4 P
{campaigntag} : This is a tag that represents your campaign. It can be changed in the bid editor." ~. ^) h, a& `2 [, g
{spottag} : This is a tag that represents the spot (page location on the site) your ad appears on. This value is set by AdBucks and cannot be customized.! z: ^) y/ g$ X$ s* M3 K" g
{site} : This is a tag that represents the site your ad appears on. This value is set by AdBucks and cannot be customized.9 B: }1 |8 v" q* r/ b$ {5 f
{width} : This is a tag that represents the width (in pixels) of the ad spot. This value is set by AdBucks and cannot be customized.4 P {0 v0 U6 W5 E* _: P
{height} : This is a tag that represents the height (in pixels) of the ad spot. This value is set by AdBucks and cannot be customized.8 \: h9 ~/ i3 o
{size} : This is a tag that represents a shortcut equivalent to {width}x{height}.% }6 ~+ O( s" i2 U A& |
{year} : This is a tag that represents the current 4-digit year (2014).* u% X. @5 O: I, [% k. A2 f0 Q
{month} : This is a tag that represents the current 2-digit month (09). Adxpansion:" D8 t! t4 h: _ {5 E3 A
{zone}
$ h4 Q' c1 ]8 r* E- f! u{keyword}' z+ V. _, w, T
{country} 50onRed:
+ g% [* r) ?8 m" v- s{country}, {bid}, {target}, {campaign_id}, {creative_id}, {target_id}, {domain}, and {click_id}
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