之前设置追踪,在token方面设置出错,逛论坛无意发现这篇文章,感觉对新手可能有些用处,有需要的可以看下,除了看token,还可以看下iAmAttila用的流量平台{:soso_e113:} / B9 {0 P4 S# x' x, Z. x, U
iAmAttila’s TOP List of Traffic Source TOKENS * S3 @0 m& Y$ c2 j% W6 f
: A& \, w3 p! RExoClick Dynamic Tracking Tokens/Scripts/API& V; [( E' ~% E- N3 D
Tokens Description, K" d" c: p- B5 k
{campaign_id} ID of the campaign.1 j6 K* F! S* Q
{variation_id} ID of the variation. (Banner or landing page)$ l+ b( u- d& M- q ?6 ~# P
{src_hostname} Domain name where the ad is displayed.7 A2 \' ?0 [5 f+ P7 K. Q
{site_id} ID of the site where the ad is displayed.
2 @. G {! D! D4 d8 H2 `+ g{zone_id} ID of the ad zone where the ad is displayed./ e8 f' n$ L! D1 K A
{category_id} ID of the category detected.; A0 u% i5 C! n, R# y& A9 k& e
{country} 3-char country code of the visitor.* q/ c9 d% _3 t; J3 V) `
{time} Timestamp, used as a cache buster. MobPartner Dynamic Tracking Tokens/Scripts/API% t2 `4 ^( [3 Z2 w" ^
Tokens Description$ U4 V+ M C A
[=MOBTAG=] Reference ID specified by MobPartner to reconcile with their own system( }( @$ k8 S/ f A
[=DEVICEID=] The UDID of the Android device as device_id1 _( s( o. b/ N8 K) L# H& l2 ^& r
[=ANDROIDID=] The parameter for Android ID as android_id7 Q) L5 }- y( Z! r- k
[=MACADDRESS=] The MAC address of the Android phone’s wifi adapter as mac_address
- \0 ^/ D" G$ M/ N4 K/ [% O' C[=ODIN=] The ODIN of the Android device as odin
& @0 J2 a/ n$ V7 i" ^[=PUBLISHERID=] MobPartner’s publisher ID as sub_publisher& f I- O/ A% h! \
[=SERVICEID=] MobPartner’s service ID as sub_site3 ?" w, I1 _; w5 v9 m. N
[=CAMPAIGNID=] Campaign name or ID as sub_campaign
6 {( b+ `/ u; x* j6 M( }8 t) e& M[=ACTIONID=] The action ID as sub_adgroup' F8 C! O+ S$ c2 m; m
[=CREATIVEID=] Ad name or ID as sub_ad PopADS.net Dynamic Tracking Tokens/Macros/Scripts
) S% k! I5 }: z5 X$ O: l% K[WEBSITEID] – ID of the website that was source of the popunder,1 b% C* U) t; o/ w* L: \ q5 T
[KEYWORD] – keyword that was used for keyword targeting,9 c, }: H; [( Y# t+ S- A8 }
[CATEGORYID] – ID of category that was used for targeting,
8 m2 N( Y$ Z' ?( L- K! i[COUNTRY] – country of the visitor. PopCash Dynamic Tracking Tokens/Macros/Scripts0 i% ?- k) e9 A
%siteid% – Site ID
# ^7 d; @# q- @& N, w5 h1 v8 }%cc% – Country Code Plugrush Dynamic Tracking Tokens/Macros/Scripts
. X$ w2 E4 ~2 z4 [8 H9 H9 `# j{$id} – a unique ID of the traffic source/website
0 \# B/ ^1 {7 a1 N' p( M8 V5 w{$cc} – two letter country code of the visitor
# O) P( J3 b) a2 Y/ @{$category} – the category of the traffic source/website' y% b1 S$ i& a$ }& U+ m
{$domain} – the domain of the traffic source/website* M( m4 W* {$ S. @9 h% ^
{$trafficsource} – type of the traffic source (babelog, blog, dump, mgp, tgp or tube)4 P$ @) Z+ u( ?
{$ad_id} – a unique ID of your ad (works on PlugTraffic only)$ w7 K( \* M7 H9 S
{$ad_ref} – your internal ad reference (works on PlugTraffic only) SiteScout Dynamic Tracking Tokens/Scripts/API* m; w& @' {' d* J" i
Tokens Description
( i* Q) G; q/ I* }, g0 n2 w2 a{adId} Passes the unique ID # of the ad that was clicked.6 L l, j& y& C* R' K8 S
{siteId} Passes the unique ID # of the site where your ad was clicked., R" F% U/ F# n& N, F: R! m. k
{campaignId} Passes the unique ID # of the campaign that received the click.7 F1 V- U5 S7 ?
{networkId} Passes the unique ID # of the exchange where your ad was clicked.1 q6 g6 Q' [) V% _2 H3 j6 _( M
{postbackId} Passes the unique ID # of the visitor that clicked your ad.3 b" N: @# E1 A' x% F
{domain} Passes the domain name where your ad was clicked.) V7 A! X4 ?* m
{pageUrl} Passes the URL of the page where your ad was clicked. [- Z+ |. J% o
{demographicIds} Passes the ID(s) of the applicable audience segments.
: H* b4 ]+ J0 d{contextualIds} Passes the ID(s) of the applicable contextual categories.# c% x2 t2 G$ i9 A( }9 u# k7 W! R1 U
{dpid} SHA1 hashed platform-specific ID (e.g., Android ID or UDID for iOS). (mobile only)
# u* Q$ e; `" b0 ?1 M{did} SHA1 hashed device ID; IMEI when available, or else MEID or ESN. (mobile only)
/ H- H- a% E6 l! V' U% E$ Q5 z{uid} This value represents either {dpid} or {uid}, in that order of priority. (mobile only)
: q* A5 w& B5 y$ A& B; i{carrier} Passes the carrier of the people that click your ads. (mobile only)
! a: w. k( A [+ ?) l; B' x% Z{device} Passes the device of the people that click your ads. (mobile only)& ^6 l4 c; X- h( o( E3 O
{appId} Passes a numeric ID (for Apple) or bundle name (for Google) specific to the mobile app responsible for generating the click. [Example values: “383763″ (Apple) or “com.google.mygoogleapp” (Google)] (mobile only)
# [4 c% h/ S# e6 ~1 \; F{appType} Passes a string that outputs the origin or type of application responsible for the click. [Example values: “APP_STORE” (Apple) or “PLAY_STORE” (Google)] (mobile only) StartApp Dynamic Tracking Tokens/Scripts/API
9 O r! C9 s$ [Tokens Description$ w* a* n$ L- ~# \6 `5 \! H0 v
user_id get the Android ID or IDFA of the user who clicked your ad.; V6 M8 Z9 {4 F2 M# a- ~7 p
app_id get the App ID of the publishing app from which every click came.
, [+ n* E( ?; Qcreative_name get the creative name as you inserted it on our portal.
5 d! i6 O0 m* Z( F, pcampaign_id get the campaign ID that was automatically assigned to your campaign on our portal.
X. w4 L5 y' Z, N. W6 ~, ebid_cost get the CPC bid you used for each click. Go2mobi Dynamic Tracking Tokens/Scripts/API
& ?5 {# v; a4 f0 v* K6 vTokens Description2 l* c1 g- O1 h& {* I+ i8 z& O2 H
{clickid} Go2mobi unique click id9 O/ Q: q' A! ]% S* z: \
{campaign} Go2mobi campaign id
. [+ n/ h' O8 }3 S" C{pln} Exchange placement name2 b+ B* y; o# ?/ q2 m& T3 h
{plid} Exchange placement id ~' ^; C8 c5 k6 X1 R, A
{crid} Go2mobi creative id
; T- {6 t7 ^' D! L& s, x{imp} Impression dimensions (width x height)8 z7 C5 k5 v7 f6 z; \( L* H
{cc} Exchange country code of user3 T# D0 H/ m1 J' Q$ B
{referrer} HTTP referrer url (if applicable)9 h6 o( X$ S' j3 H/ s
{referrer_domain} HTTP referrer domain (if applicable)4 M' l( {8 v6 r: B
{isp} Carrier name of user
5 D) y: ?1 T- G& w{ip} IP address of user8 D/ |9 p8 m: c1 [/ ^8 p
{xip} Proxied IP address of user
; r0 g( i" x$ c6 ]: ]9 o{country} Carrier country of user
' _* L9 g$ f* ?7 K, M1 Z% }2 _{region} Carrier region of user
0 A( S6 }" S4 x9 z7 @5 B @{city} Carrier region of user
3 ?1 o. T- I; e7 n{agent} Device user agent
4 I5 u% W* A4 w{ua_hash} Device user agent SHA1 hash
* `, y! ~: j6 G8 E2 C{device_vendor} Device make' Z+ v6 r) ]& @# G, S7 W
{device_model} Device model0 ~) J; f7 j* p4 g- w" S6 b
{os} Device operating system
$ y) k0 n6 Q2 Z# f) T. E# E{os_verion} Device operating system version8 H: F8 T9 u% h/ ]7 }$ p
{year} Device year of release Decisive.is Dynamic Tracking Tokens/Scripts/API* q) ]' M% H3 ^) r" d- X
Macro Field Info
% `+ ?" }3 y8 w# Y" ~{{{bidhash}}} Unique impression ID (Use this to track conversions/actions)! v+ C9 h3 Q& |( k) y. b
{{{ad_id}}} Ad ID (Identifies the ad associated with the impression/click/conversion)- S# @+ A, k' q" s% W8 R! F6 E; V9 o5 D
{{{creative_id}}} Creative ID (Identifies the creative used in the ad)
9 g4 t* F+ V; S{{{ad_name}}} Name of campaign g1 Q& q( e1 F; y, k0 f% ~
{{{carrier}}} Carrier used by mobile device (Verizon, AT&T, T-Mobile, …)! G* L, x8 Z3 |& H
{{{os}}} OS of device (Android, iOS, BlackBerry OS, Windows Phone OS, …)7 \; T5 N7 D9 H u! s9 J' \
{{{os_version}}} OS Version (Android 4.0.4, iOS 6.0.2, …) r9 [5 B5 h' A$ r0 V
{{{device}}} Device type (iPad, DROID RAZR, Kindle Fire, …)- V2 p( Y, R# a8 S' R% K4 s
{{{media}}} app or site" G7 l* N! I2 g( x+ _7 ]
{{{country}}} Country of visitor (United States, Mexico, Canada, Germany, …)+ Z# c% o3 N- t/ s! f
{{{ip}}} IP address of user
4 I* _7 `( K/ N9 @& q! m{{{app}}} Name of app where ad is placed
# N8 _! A3 `( O" m9 a% J4 X" P{{{site}}} Name of site where ad is placed
) |2 q0 A! ~ ]( \0 A{{{placement}}} Combination of site and app. Name of either site or app where ad is placed.
+ U& G7 e" s$ V2 S9 d5 i{{{ua}}} User agent string# c6 c, ^. l; w9 x$ p5 p
{{{category}}} IAB Category of site/app( @" s( n+ A4 M
{{{subcategory}}} IAB Subcategory of site/app% Z7 q2 M+ u$ Q5 p% E- Q
{{{idfa}}} iOS User IDFA Leadbolt Dynamic Tracking Tokens/Scripts/API [TRACK_ID] – Reference ID specified by LeadBolt to reconcile with their own third-party system
, F" `( l! d4 Z$ T' |# Q3 ][CLK_ID] – Click ID as sub1
: G4 ~2 G; o4 v/ x[PUB_ID] – LeadBolt’s publisher as sub_publisher0 M3 h) R. E/ c
[AD_GROUP_ID] – Sub Ad Group as sub_ad_group
9 X b y' W# S6 o7 Q0 F# E[AD_ID] – Ad ID as sub_ad BuzzCity Dynamic Tracking Tokens/Scripts/API {clickcode} To substitute the unique clickcode value associated with this click
# Q3 d! k- Z* t7 P0 p% N9 k{pubid} To substitute the publisher ID associated with this click. You need special privilege to use this parameter. For more information , see PubID filtering.; P C" s" I, c9 g
{random} To substitute a randomly generated value associated with this click
5 K8 {" F9 i! H0 L- [% V{timestamp} To substitute an unix time value associated with this click. E.g. 1379453899 – Which represents ISO 8601:2013-09-17T21:38:19Z AirPush Dynamic Tracking Tokens/Scripts/API Tokens Description, k; w% K% i" f
%guid% GUID is an unique variable generated by Airpush when a click happens. This is automatically generated by Airpush.& h y8 r. g1 i5 X3 m& x
%d% IMEI (MD5 encrypted)
- _. c: ]$ Z, s5 Q/ B: G, t) j, ?) A%androidid% Device android id3 {$ C2 a- W7 k& {- q ]
%carrier% Carrier name# {( D) h s# A+ U
%device% Phone model
' ^; J4 Q5 k* u$ L%manufacturer% Device manufacturer name
$ \2 `; z/ x- y. t) ]/ M u%campaignid% Campaign Id! a8 L+ Y/ c+ I6 e% N
%creativeid% Creative Id
7 t h) B- ^* U%ip% Device ip address t0 P6 ~/ y4 j9 [9 t& N' k9 ~
%state% State5 L0 k% f$ I, w8 u f/ K
%city% City
5 l; S; W- M0 b! d5 v# Y1 R%dapp% App Id
0 {2 y" g' e" h7 B; D$ ]%pubid% Application Developer/Advertiser Id; F6 V. m* }1 p
%framework% Device OS Version Traffic Force:
. [0 D- M, G5 ]5 L- Z{site_id} – id of the site on whch the ad is shown1 D, d+ @, z9 F4 r
{channel_id} – id of the channel on which the ad is shown o) X3 z1 X/ ^/ o
{campaign_id} – id of the campaign3 e n7 p, I) z. d. i- C
{group_id} – id of the group
, s7 K6 ~- H/ X# X{ad_id} – id of the ad% d$ V# X" A( E$ X" q+ Q
{keywords} – list of keywords by which the ad was found! q$ P ~# | w9 j- M% {( Z$ B
{v_country} – visitor country8 N2 ^" Q) i( \9 D: n) H9 y9 f
{v_language} – visitor language
% q+ A) v+ F$ i4 R{v_browser} – visitor browser
, f2 L# t0 p0 Z8 H- h0 a' T3 t# i$ e{v_os} – visitor operating system Traffic Factory:8 e$ e% N- v6 L5 o
{campaign.id} Campaign’s id/ M% y2 A, k- m _5 _$ R
{target.bid} Target’s bid
0 y8 Q2 e; j& \. _{banner.id} Banner’s id+ X. j& m8 w- R) k8 K) z
{banner.name} Name of the banner1 E4 h5 ~( E5 x+ @* M8 N: L* N
{banner.size} Size of the banner e.g. "338×235"2 W8 G% u9 ^- S+ [, X7 Z- x
{target.name} Campaign’s target name
5 h W+ o1 _, k9 l{categories} The page’s categories3 y" h: A0 Y% f( i. i& H
{user.country} 3 letters ISO country code of the user’s country. e.g. "FRA" for France
+ ^1 h& n* l0 M% [: i{user.browser} User’s web browser9 J; h7 r# b4 ? F6 J' o
{user.os} User’s operating system AdBucks:
) n7 B- V: ~$ p+ r9 p8 e. C{bannertag} : This is a tag that represents your banner. It is created in the Banner Macro Tag field when the banner is uploaded and can be edited later if needed.$ l. H0 w5 h2 Y, @( P2 v
{campaigntag} : This is a tag that represents your campaign. It can be changed in the bid editor.* `) K7 I! y5 f2 N
{spottag} : This is a tag that represents the spot (page location on the site) your ad appears on. This value is set by AdBucks and cannot be customized.
# A8 L! D2 }, z( b& ]{site} : This is a tag that represents the site your ad appears on. This value is set by AdBucks and cannot be customized.; p0 h& m1 ]. A3 V
{width} : This is a tag that represents the width (in pixels) of the ad spot. This value is set by AdBucks and cannot be customized.
9 k1 f, l8 r9 y5 G4 e{height} : This is a tag that represents the height (in pixels) of the ad spot. This value is set by AdBucks and cannot be customized.
0 R+ ?( y9 `7 V$ w+ z4 E& d$ j{size} : This is a tag that represents a shortcut equivalent to {width}x{height}.
+ M r f7 B Q. O0 }{year} : This is a tag that represents the current 4-digit year (2014).' S! D: E% c1 o
{month} : This is a tag that represents the current 2-digit month (09). Adxpansion:
# E3 m; v o# `0 @8 s/ q{zone}4 |, u8 d2 \4 p1 {5 q
{keyword}; u1 [, @. j/ H; _3 F7 L
{country} 50onRed:
8 S9 \# a( x @) k# M; d, u3 ?{country}, {bid}, {target}, {campaign_id}, {creative_id}, {target_id}, {domain}, and {click_id} 0 y! }$ b6 N! J' C5 J
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