之前设置追踪,在token方面设置出错,逛论坛无意发现这篇文章,感觉对新手可能有些用处,有需要的可以看下,除了看token,还可以看下iAmAttila用的流量平台{:soso_e113:}
8 o: }9 w" G# Q+ H% i, DiAmAttila’s TOP List of Traffic Source TOKENS " O; |; r0 g8 l. o% o/ ?* J
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ExoClick Dynamic Tracking Tokens/Scripts/API
1 M5 x7 ^, b( l: n# t9 w+ ATokens Description$ w* c6 p- }2 M6 _3 f4 O/ y; q2 O+ J
{campaign_id} ID of the campaign.$ u( ^. c6 g C) g, A. I9 c" v) k
{variation_id} ID of the variation. (Banner or landing page)2 C3 V7 ?! e4 \$ a b, R
{src_hostname} Domain name where the ad is displayed.
0 B c& g1 z. {- I! ~$ ^: a{site_id} ID of the site where the ad is displayed.1 P3 I7 n- O+ }: k# v: m
{zone_id} ID of the ad zone where the ad is displayed.
7 K: J" x( \# \+ G! e{category_id} ID of the category detected.& F3 F) |1 a6 I( l
{country} 3-char country code of the visitor.2 W7 T/ q5 P+ y' o- T
{time} Timestamp, used as a cache buster. MobPartner Dynamic Tracking Tokens/Scripts/API# c' c5 }; B8 C) K- g9 F! w6 d
Tokens Description* y3 r3 M D4 c- d
[=MOBTAG=] Reference ID specified by MobPartner to reconcile with their own system1 M' G8 x, J6 G
[=DEVICEID=] The UDID of the Android device as device_id4 [& _3 w" g0 P. `! T& N
[=ANDROIDID=] The parameter for Android ID as android_id1 V1 R, h a+ [" b% w5 O8 Q
[=MACADDRESS=] The MAC address of the Android phone’s wifi adapter as mac_address
" N _+ A w' Y2 p[=ODIN=] The ODIN of the Android device as odin7 H5 c- h2 @7 y0 Y4 G4 H6 q) J
[=PUBLISHERID=] MobPartner’s publisher ID as sub_publisher
3 j: F! h' q' z. q9 g[=SERVICEID=] MobPartner’s service ID as sub_site
9 ^" \! D; D; q# ?5 Y4 C- L, ^* d[=CAMPAIGNID=] Campaign name or ID as sub_campaign2 X1 F$ l# \# G* Y# N7 I- Y
[=ACTIONID=] The action ID as sub_adgroup
9 L A5 U$ d+ o3 d6 Q4 r; R4 `[=CREATIVEID=] Ad name or ID as sub_ad PopADS.net Dynamic Tracking Tokens/Macros/Scripts
6 D/ z o" l L6 W, }) A& X[WEBSITEID] – ID of the website that was source of the popunder,4 \& |! n3 o8 W o& ?/ D& N
[KEYWORD] – keyword that was used for keyword targeting,, M U8 s( F+ F9 Y
[CATEGORYID] – ID of category that was used for targeting,' x/ U# c8 `# n" u5 Z
[COUNTRY] – country of the visitor. PopCash Dynamic Tracking Tokens/Macros/Scripts, ~% x" ~$ z8 e
%siteid% – Site ID0 q; G8 `0 Y) c9 u! h% r
%cc% – Country Code Plugrush Dynamic Tracking Tokens/Macros/Scripts
% D: e% r/ U9 ^) Q- U* r7 x$ d{$id} – a unique ID of the traffic source/website
/ H1 ?1 Z+ X. t' ~! e$ x4 z{$cc} – two letter country code of the visitor. l% |5 y3 X+ a, J. ]
{$category} – the category of the traffic source/website
5 j9 X: [: q/ r7 \8 ]" H5 Z{$domain} – the domain of the traffic source/website
: ]( D$ ^- s+ R" s6 @{$trafficsource} – type of the traffic source (babelog, blog, dump, mgp, tgp or tube)
8 L$ p% R7 U2 e* Z{$ad_id} – a unique ID of your ad (works on PlugTraffic only)% |* V+ F6 Y n1 g: T
{$ad_ref} – your internal ad reference (works on PlugTraffic only) SiteScout Dynamic Tracking Tokens/Scripts/API! O* U5 j3 M: w0 S2 n6 z
Tokens Description' N0 f) V2 l. A4 q3 n- z
{adId} Passes the unique ID # of the ad that was clicked.$ g3 @2 Q3 f; {6 m# i2 Y
{siteId} Passes the unique ID # of the site where your ad was clicked.$ T# D0 K& r& X6 X2 f, D& z& B
{campaignId} Passes the unique ID # of the campaign that received the click.. n7 F9 N6 u/ k
{networkId} Passes the unique ID # of the exchange where your ad was clicked.
. P* q/ z4 @% W4 w. |, _{postbackId} Passes the unique ID # of the visitor that clicked your ad.
6 L4 O- Q; t7 N7 M{domain} Passes the domain name where your ad was clicked.: r: K( X; M; ~5 J$ [% V: f* X
{pageUrl} Passes the URL of the page where your ad was clicked.
" ?5 Y( k3 S; `/ a. l. C6 S{demographicIds} Passes the ID(s) of the applicable audience segments.& l9 B0 w; k1 X/ D$ u& K
{contextualIds} Passes the ID(s) of the applicable contextual categories.2 J" o0 J$ [& R: w
{dpid} SHA1 hashed platform-specific ID (e.g., Android ID or UDID for iOS). (mobile only)% D* Y& j" h) K2 P# F9 W
{did} SHA1 hashed device ID; IMEI when available, or else MEID or ESN. (mobile only)
5 q4 w: m. V+ i5 |2 z- @{uid} This value represents either {dpid} or {uid}, in that order of priority. (mobile only): i' @4 K0 g; n" u$ c
{carrier} Passes the carrier of the people that click your ads. (mobile only)
- F( o7 m' h* w0 e C{device} Passes the device of the people that click your ads. (mobile only)
( Z* D2 B. L3 C# m) }3 B& X7 y5 w W{appId} Passes a numeric ID (for Apple) or bundle name (for Google) specific to the mobile app responsible for generating the click. [Example values: “383763″ (Apple) or “com.google.mygoogleapp” (Google)] (mobile only)
5 n' `% K" L6 s( _4 d{appType} Passes a string that outputs the origin or type of application responsible for the click. [Example values: “APP_STORE” (Apple) or “PLAY_STORE” (Google)] (mobile only) StartApp Dynamic Tracking Tokens/Scripts/API0 \: Q6 c, q$ G; m+ r K
Tokens Description, F- n. R% M$ L2 Q4 ^
user_id get the Android ID or IDFA of the user who clicked your ad.
: I, z4 _; l3 t; Q y1 `+ [3 ?app_id get the App ID of the publishing app from which every click came.
3 Q4 u" w d* S G$ Ocreative_name get the creative name as you inserted it on our portal./ {. Q4 U' d5 l; N1 ~/ h& ?/ q
campaign_id get the campaign ID that was automatically assigned to your campaign on our portal.( W" o' f7 g. s& j2 u' T% r
bid_cost get the CPC bid you used for each click. Go2mobi Dynamic Tracking Tokens/Scripts/API
1 ~2 \$ w; z' g& k, ]9 V B6 TTokens Description
+ \1 j$ J. \ O+ X/ W* V{clickid} Go2mobi unique click id+ h; l" k! J6 o3 m0 \, U, \
{campaign} Go2mobi campaign id
/ G/ n. i* A# f. m( K{pln} Exchange placement name
) C5 o' g; X% l- q |{plid} Exchange placement id
! L5 e+ p# K* P" }0 q: S) E5 J{crid} Go2mobi creative id
. j% o' k' g5 r3 s6 U{imp} Impression dimensions (width x height)3 j ~/ \5 N% F- G
{cc} Exchange country code of user
7 o" T) T1 K( \: ?{referrer} HTTP referrer url (if applicable) c9 @0 f- p" C t8 B% G7 P) S3 @+ O
{referrer_domain} HTTP referrer domain (if applicable)5 w- p9 u2 M4 f- F8 ~9 E
{isp} Carrier name of user
( M0 B+ H& y1 X2 Y/ x6 |: w{ip} IP address of user3 f4 m: y7 w0 r6 M T( y
{xip} Proxied IP address of user
8 g2 S5 n$ ~2 O( [7 E3 \2 R{country} Carrier country of user6 Z9 x/ @; ^& |8 X/ S% f
{region} Carrier region of user% F* k8 X: q4 b2 L
{city} Carrier region of user. c( A8 Y$ ]; B: `8 K
{agent} Device user agent, o# _! h4 w3 e S
{ua_hash} Device user agent SHA1 hash
7 @, l7 g- L+ S9 h{device_vendor} Device make W+ a* q4 C! n: X6 a% a
{device_model} Device model0 x0 F' k5 P5 a, `3 e4 g' v8 W
{os} Device operating system
* T0 x, Z2 p; `2 h! ]- K3 j6 I{os_verion} Device operating system version
! f9 y _# b+ M2 f/ V{year} Device year of release Decisive.is Dynamic Tracking Tokens/Scripts/API) R- |4 _$ z2 x2 I# [ q' `( [
Macro Field Info3 [1 W6 _0 P" E$ ?
{{{bidhash}}} Unique impression ID (Use this to track conversions/actions)1 O+ _. t! R1 s' n( p6 \1 N
{{{ad_id}}} Ad ID (Identifies the ad associated with the impression/click/conversion)
$ ]# j1 p( n9 n0 h. U{{{creative_id}}} Creative ID (Identifies the creative used in the ad)
2 A- ?. y& d2 ?! G{{{ad_name}}} Name of campaign
$ R& f( N7 Z0 C- X1 s{{{carrier}}} Carrier used by mobile device (Verizon, AT&T, T-Mobile, …)
$ {3 E$ [0 |6 _# `$ B{{{os}}} OS of device (Android, iOS, BlackBerry OS, Windows Phone OS, …); q1 {! {, Z! u4 T0 O+ I
{{{os_version}}} OS Version (Android 4.0.4, iOS 6.0.2, …)
9 M6 H: [* Q& T1 S/ j/ S{{{device}}} Device type (iPad, DROID RAZR, Kindle Fire, …)5 Y: w) ]9 V! C- a: R5 k
{{{media}}} app or site$ y8 _# _$ v2 h
{{{country}}} Country of visitor (United States, Mexico, Canada, Germany, …)8 S$ F7 h, n t7 G
{{{ip}}} IP address of user5 E; I& Q& K/ u5 } y
{{{app}}} Name of app where ad is placed
: b8 G7 ?/ Z+ Z5 c: a% w{{{site}}} Name of site where ad is placed! ^% H, A9 G% l7 Z$ F
{{{placement}}} Combination of site and app. Name of either site or app where ad is placed.
) B @8 {* i- U5 ]* p{{{ua}}} User agent string7 a1 W5 L* M; f+ p
{{{category}}} IAB Category of site/app
$ r% h8 G, N2 c$ v' N% d{{{subcategory}}} IAB Subcategory of site/app
. Z! W! |7 F* t7 l4 q{{{idfa}}} iOS User IDFA Leadbolt Dynamic Tracking Tokens/Scripts/API [TRACK_ID] – Reference ID specified by LeadBolt to reconcile with their own third-party system
8 E9 X& b6 }0 m% L) s[CLK_ID] – Click ID as sub14 J/ X" }. a# E/ g- w
[PUB_ID] – LeadBolt’s publisher as sub_publisher0 Z! V8 ~* E: f) G0 S
[AD_GROUP_ID] – Sub Ad Group as sub_ad_group3 j; l2 @! E4 o! r( ~8 Q' |
[AD_ID] – Ad ID as sub_ad BuzzCity Dynamic Tracking Tokens/Scripts/API {clickcode} To substitute the unique clickcode value associated with this click
! u) A6 |6 ` R/ r{pubid} To substitute the publisher ID associated with this click. You need special privilege to use this parameter. For more information , see PubID filtering.
( f' c7 H# W: Y: J3 @ h; u{random} To substitute a randomly generated value associated with this click
9 J+ g3 R1 j r! H8 N{timestamp} To substitute an unix time value associated with this click. E.g. 1379453899 – Which represents ISO 8601:2013-09-17T21:38:19Z AirPush Dynamic Tracking Tokens/Scripts/API Tokens Description
2 I' G7 P/ `9 G1 ? o%guid% GUID is an unique variable generated by Airpush when a click happens. This is automatically generated by Airpush.1 ]# a8 n# b5 y; F2 M e F9 w
%d% IMEI (MD5 encrypted)
# N) d; R( y# `# `' Y4 ?. R1 ^$ y%androidid% Device android id# }" z2 \/ B. z# F% Z8 f
%carrier% Carrier name
' [: ?1 s2 ^4 H. q$ K* B%device% Phone model. b2 R" x7 M3 i4 M
%manufacturer% Device manufacturer name/ p D+ d- ?( T4 J2 C
%campaignid% Campaign Id
8 @+ I$ z% h7 m4 W8 O%creativeid% Creative Id$ f3 m# n o" u6 R2 v, S
%ip% Device ip address
4 ]) _4 _! ?1 X L%state% State
1 m9 f& R$ \& G2 x%city% City
3 M, ?+ T1 _$ m* ]8 N%dapp% App Id
2 D3 Q# V* u8 W' E2 \" w%pubid% Application Developer/Advertiser Id1 g- T$ S$ B1 z, Z
%framework% Device OS Version Traffic Force:
# f' j5 P( z. }( O{site_id} – id of the site on whch the ad is shown
! S; ^, B. U# n6 O{channel_id} – id of the channel on which the ad is shown( F8 p- g5 k6 c4 S
{campaign_id} – id of the campaign
# ~/ E E/ I9 P/ }1 V) u{group_id} – id of the group
; [4 y4 O& e( G, x7 T6 Q{ad_id} – id of the ad. Z5 M3 ?) B# J( a5 ?4 B
{keywords} – list of keywords by which the ad was found" V( m! ?( p) q, N: o' i
{v_country} – visitor country
. [4 ?% R& B0 f) ^# H1 U{v_language} – visitor language- B+ C |: {' {* {
{v_browser} – visitor browser
$ m% ]* W9 ~( |, {{v_os} – visitor operating system Traffic Factory:
+ p) C/ \* F/ }( b/ P9 H, A; p{campaign.id} Campaign’s id
. W; Y* x7 v, b3 n; r) K{target.bid} Target’s bid
8 _/ p8 U5 G; M$ O1 N, t) @: l{banner.id} Banner’s id) _# c% p9 v3 [/ h, F+ x. ~. Z
{banner.name} Name of the banner, \$ G3 y" V% r' P5 ^( f6 T
{banner.size} Size of the banner e.g. "338×235"% j) B4 ]( p: x g/ W$ E
{target.name} Campaign’s target name$ C1 o0 D5 y v8 o5 ] ~
{categories} The page’s categories
' G$ K+ ]$ c# o$ g: [( B{user.country} 3 letters ISO country code of the user’s country. e.g. "FRA" for France
0 Z) B% V. v c- r' I& {{user.browser} User’s web browser: u b0 _2 v \" Y
{user.os} User’s operating system AdBucks:3 z0 J5 s: W; R1 r! ^! O7 k
{bannertag} : This is a tag that represents your banner. It is created in the Banner Macro Tag field when the banner is uploaded and can be edited later if needed./ N P9 x/ N- r, L' b
{campaigntag} : This is a tag that represents your campaign. It can be changed in the bid editor.4 c7 J" l; C1 {2 D5 S; f
{spottag} : This is a tag that represents the spot (page location on the site) your ad appears on. This value is set by AdBucks and cannot be customized.
4 o( f: Y7 y5 S* B+ z3 m! O{site} : This is a tag that represents the site your ad appears on. This value is set by AdBucks and cannot be customized.
3 B) z* v0 G4 r- @3 t3 Q& d{width} : This is a tag that represents the width (in pixels) of the ad spot. This value is set by AdBucks and cannot be customized.
2 L0 P: Q* R% E2 T" E' T{height} : This is a tag that represents the height (in pixels) of the ad spot. This value is set by AdBucks and cannot be customized.# s; t# o8 Q" R+ }" S: d* l* A5 S% Z
{size} : This is a tag that represents a shortcut equivalent to {width}x{height}.3 D$ c, @4 k% j1 ^
{year} : This is a tag that represents the current 4-digit year (2014).
/ k2 Q8 T# {2 S) W{month} : This is a tag that represents the current 2-digit month (09). Adxpansion:
1 [; w1 x/ Z" F1 } a1 A{zone}
# V& e% w$ o7 j8 d{keyword}7 D' t4 ~( q" [$ D) n ^7 h6 h: M, ?6 m
{country} 50onRed:
/ N# z. y- }, @* F; R{country}, {bid}, {target}, {campaign_id}, {creative_id}, {target_id}, {domain}, and {click_id}
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