之前设置追踪，在token方面设置出错，逛论坛无意发现这篇文章，感觉对新手可能有些用处，有需要的可以看下，除了看token,还可以看下iAmAttila用的流量平台{:soso_e113:} 4 K% _$ b2 D, o+ E
iAmAttila’s TOP List of Traffic Source TOKENS : }# x0 x/ m2 T2 K- U: d
2 D5 g5 G& t9 f. R; |1 Y3 T6 CExoClick Dynamic Tracking Tokens/Scripts/API
) Q5 s" G2 V8 n& }" mTokens Description. I' z8 R( n e" O# |
{campaign_id} ID of the campaign.
% p1 r' o" @' h/ G, o{variation_id} ID of the variation. (Banner or landing page)$ B$ w3 A. |3 k# I2 ?7 l
{src_hostname} Domain name where the ad is displayed.1 y0 x% A' I+ {9 y, z8 a4 n% F- `
{site_id} ID of the site where the ad is displayed.
2 r) k, n- X4 L' t% t$ p9 h{zone_id} ID of the ad zone where the ad is displayed.
( S n- Y! G Y; O{category_id} ID of the category detected.& J8 y: q$ y# n- l: ?
{country} 3-char country code of the visitor.
1 X5 J# Y8 `. x5 [! u& X) S{time} Timestamp, used as a cache buster. MobPartner Dynamic Tracking Tokens/Scripts/API* C/ }6 Z0 A2 V A3 H4 K1 d) \# H( S
Tokens Description# c: q1 Y, T' t! f% u; d8 ~
[=MOBTAG=] Reference ID specified by MobPartner to reconcile with their own system
- i1 p7 _7 w f2 ][=DEVICEID=] The UDID of the Android device as device_id, D+ @5 W1 x5 O, ]/ e9 r' i
[=ANDROIDID=] The parameter for Android ID as android_id
) L! b2 ^- X0 Y, {[=MACADDRESS=] The MAC address of the Android phone’s wifi adapter as mac_address3 i/ h/ C+ e/ `* _
[=ODIN=] The ODIN of the Android device as odin
4 q' Z! I: ]2 B0 ~' F0 H, J[=PUBLISHERID=] MobPartner’s publisher ID as sub_publisher
" |3 M7 u i+ E4 n2 \[=SERVICEID=] MobPartner’s service ID as sub_site
$ |- A/ u7 u4 G" ]' _- p[=CAMPAIGNID=] Campaign name or ID as sub_campaign
h* C K9 s; s: A" q$ C[=ACTIONID=] The action ID as sub_adgroup
3 x4 C) m* \/ F0 q$ V( Y[=CREATIVEID=] Ad name or ID as sub_ad PopADS.net Dynamic Tracking Tokens/Macros/Scripts
: n! Z2 z! c* g8 P! C[WEBSITEID] – ID of the website that was source of the popunder,
& r# R \; Q) @4 y3 x& ~[KEYWORD] – keyword that was used for keyword targeting,( s5 @+ A! ~. H7 G8 B% L
[CATEGORYID] – ID of category that was used for targeting,
% R7 Y) a& v5 d3 |[COUNTRY] – country of the visitor. PopCash Dynamic Tracking Tokens/Macros/Scripts
6 h6 [- Q/ C6 f( A# N* x! V%siteid% – Site ID
, d0 I- D" K$ O5 a%cc% – Country Code Plugrush Dynamic Tracking Tokens/Macros/Scripts6 K4 Y$ P u& ]/ {, f8 {
{$id} – a unique ID of the traffic source/website
3 f \3 f1 [$ B; O' P) ?{$cc} – two letter country code of the visitor) Q* v1 v2 r. E
{$category} – the category of the traffic source/website
. o3 `4 Z2 O. v9 s" ]# L: i& C$ }( u{$domain} – the domain of the traffic source/website4 S2 w. {) D8 V+ O
{$trafficsource} – type of the traffic source (babelog, blog, dump, mgp, tgp or tube)& g) j9 u, n, }) h- r
{$ad_id} – a unique ID of your ad (works on PlugTraffic only)
- W( l+ R! @/ o3 Q2 d) ]4 l{$ad_ref} – your internal ad reference (works on PlugTraffic only) SiteScout Dynamic Tracking Tokens/Scripts/API
" O: a) N, z& y& pTokens Description2 |0 U* e! e$ w! v+ M
{adId} Passes the unique ID # of the ad that was clicked.. v p0 N1 r7 o
{siteId} Passes the unique ID # of the site where your ad was clicked.
9 m3 b; d8 J, C- w( ?% R0 e{campaignId} Passes the unique ID # of the campaign that received the click.$ `+ H! w: P9 |2 {0 W
{networkId} Passes the unique ID # of the exchange where your ad was clicked., m* x9 M( o W
{postbackId} Passes the unique ID # of the visitor that clicked your ad.
# Q+ I+ B1 Q* N; R( W{domain} Passes the domain name where your ad was clicked." ], ]/ k$ Q4 B5 j5 |$ a
{pageUrl} Passes the URL of the page where your ad was clicked.# K4 o2 t3 S" A$ B
{demographicIds} Passes the ID(s) of the applicable audience segments.
! o% i4 c( Q9 t3 f$ [{contextualIds} Passes the ID(s) of the applicable contextual categories.
/ T6 ]. ~, Q3 [2 Y{dpid} SHA1 hashed platform-specific ID (e.g., Android ID or UDID for iOS). (mobile only)5 u9 ?% r* J0 i1 w
{did} SHA1 hashed device ID; IMEI when available, or else MEID or ESN. (mobile only)- V. Q" y7 D I
{uid} This value represents either {dpid} or {uid}, in that order of priority. (mobile only); M: Y$ E. @; D1 f! f0 i0 p
{carrier} Passes the carrier of the people that click your ads. (mobile only)
2 |! u1 T0 m6 o& P" L{device} Passes the device of the people that click your ads. (mobile only) {: b0 u+ L! H( A$ k4 |
{appId} Passes a numeric ID (for Apple) or bundle name (for Google) specific to the mobile app responsible for generating the click. [Example values: “383763″ (Apple) or “com.google.mygoogleapp” (Google)] (mobile only)
: Z2 }+ B& U, X; A{appType} Passes a string that outputs the origin or type of application responsible for the click. [Example values: “APP_STORE” (Apple) or “PLAY_STORE” (Google)] (mobile only) StartApp Dynamic Tracking Tokens/Scripts/API2 j7 i' x2 g' p* @) a3 ~
Tokens Description9 b1 l( A9 I7 W1 g
user_id get the Android ID or IDFA of the user who clicked your ad.! S0 E" ^# m$ c) x: d
app_id get the App ID of the publishing app from which every click came.
/ I f$ i! @$ x2 A9 {creative_name get the creative name as you inserted it on our portal.
1 X3 s/ c- Y; m9 A7 lcampaign_id get the campaign ID that was automatically assigned to your campaign on our portal.
$ \- k( \! o) G: j; Gbid_cost get the CPC bid you used for each click. Go2mobi Dynamic Tracking Tokens/Scripts/API* R1 d0 Y; w; Q A! j
Tokens Description1 g1 m' H7 U" G X9 L! I# l$ p
{clickid} Go2mobi unique click id
: D3 k' y3 e3 S% [{campaign} Go2mobi campaign id
6 _$ J8 t' G4 Z8 u{pln} Exchange placement name
) b5 j( |/ V) j6 }' M{plid} Exchange placement id
X; z: F1 P6 m, a5 E. O" b1 T{crid} Go2mobi creative id
5 Q5 Y7 [; e8 M/ t; C4 ~{imp} Impression dimensions (width x height)
$ t+ ~. d8 ~1 j- V4 [* v4 T{cc} Exchange country code of user; A! u9 z/ G3 x8 j) ?! b8 b
{referrer} HTTP referrer url (if applicable)
a n |* ]2 A. \* d( C{referrer_domain} HTTP referrer domain (if applicable)
; |) Z' H+ U4 Y# l) Y) F{isp} Carrier name of user
8 v1 q. S5 ~2 Q1 q1 c1 a5 b1 j3 r. \{ip} IP address of user
" @6 b& Q" g3 h{xip} Proxied IP address of user
3 i% P5 F4 V0 T$ j/ i& u+ ^3 t" E{country} Carrier country of user3 p, T2 t1 z. @2 g! a
{region} Carrier region of user X* c' ] H6 l8 j: I6 P
{city} Carrier region of user
% k# m5 ~: @: w. c. j1 T: D4 L( m{agent} Device user agent
% ^) \. J0 p, u- {7 H) Z. `{ua_hash} Device user agent SHA1 hash
; k( ]% P- y- n{device_vendor} Device make) M( F' R; T! u! l% s' K+ e9 k
{device_model} Device model6 e& U. I/ a; g' y
{os} Device operating system) S2 z3 x0 h, L9 P
{os_verion} Device operating system version
' [% D$ j8 ^! e{year} Device year of release Decisive.is Dynamic Tracking Tokens/Scripts/API: Z% s" c. \+ D! O: O9 ]- c
Macro Field Info
8 u/ H" _: |, [4 z0 ~{{{bidhash}}} Unique impression ID (Use this to track conversions/actions)) f R& H7 G" J# L$ ?* z
{{{ad_id}}} Ad ID (Identifies the ad associated with the impression/click/conversion)4 z& N6 q, v2 ^5 C1 H5 P- c0 f! y4 d4 v
{{{creative_id}}} Creative ID (Identifies the creative used in the ad)
1 J+ {; D5 _5 ~# G7 `8 O0 r, {{{{ad_name}}} Name of campaign+ ?# g3 s# \, S( s
{{{carrier}}} Carrier used by mobile device (Verizon, AT&T, T-Mobile, …)
& }0 K4 l5 m( ^2 g+ b2 i3 w{{{os}}} OS of device (Android, iOS, BlackBerry OS, Windows Phone OS, …)
! K3 b! H0 h) o9 y% e- o+ Z: Z( n$ S{{{os_version}}} OS Version (Android 4.0.4, iOS 6.0.2, …)" ?+ y# ^/ Y; {; t; p
{{{device}}} Device type (iPad, DROID RAZR, Kindle Fire, …)
0 H- o4 P5 X5 N y# v2 M{{{media}}} app or site
6 H) m- l7 J) [% y{{{country}}} Country of visitor (United States, Mexico, Canada, Germany, …)4 a; X9 K8 D& s7 u# D
{{{ip}}} IP address of user) ], R6 B* p& Y, I& [- u/ ]
{{{app}}} Name of app where ad is placed; K. X: c* w+ Y5 q; y
{{{site}}} Name of site where ad is placed4 p& s6 h( S, M) |
{{{placement}}} Combination of site and app. Name of either site or app where ad is placed., i" d% I; Q, T' _$ T% `) z$ y
{{{ua}}} User agent string/ r3 f1 L7 w/ q0 D7 |
{{{category}}} IAB Category of site/app' f' C( y9 c! D/ H1 F" s' K
{{{subcategory}}} IAB Subcategory of site/app
) l3 D6 z' U& s5 }{{{idfa}}} iOS User IDFA Leadbolt Dynamic Tracking Tokens/Scripts/API [TRACK_ID] – Reference ID specified by LeadBolt to reconcile with their own third-party system
Q3 n$ l: v3 I, o[CLK_ID] – Click ID as sub1
: I; G; h% A0 H: U[PUB_ID] – LeadBolt’s publisher as sub_publisher
, h1 x* O' G) O[AD_GROUP_ID] – Sub Ad Group as sub_ad_group8 L" Y# n8 C6 z. v1 h1 k! q
[AD_ID] – Ad ID as sub_ad BuzzCity Dynamic Tracking Tokens/Scripts/API {clickcode} To substitute the unique clickcode value associated with this click9 v/ o& B& O* i e4 r% D
{pubid} To substitute the publisher ID associated with this click. You need special privilege to use this parameter. For more information , see PubID filtering.7 s8 F: g) [" k1 l1 }! ]# b
{random} To substitute a randomly generated value associated with this click Y' D9 w: e. `- B
{timestamp} To substitute an unix time value associated with this click. E.g. 1379453899 – Which represents ISO 8601:2013-09-17T21:38:19Z AirPush Dynamic Tracking Tokens/Scripts/API Tokens Description G+ Q. ]2 s0 @* Q( q B0 K5 m
%guid% GUID is an unique variable generated by Airpush when a click happens. This is automatically generated by Airpush.% Y) \* \/ S+ v/ @. \$ i
%d% IMEI (MD5 encrypted); z9 |* M5 G# `% i. e
%androidid% Device android id5 ^4 D B9 V. n: ]8 Z' A
%carrier% Carrier name: u: ^# s3 o4 I1 I4 Z$ i) {% Z
%device% Phone model! T2 u/ x0 d6 ?; w, |
%manufacturer% Device manufacturer name
5 `: H3 Q6 \0 T9 @%campaignid% Campaign Id
- \: b$ j9 w+ V( u. c7 z+ ]%creativeid% Creative Id
" E3 E: S' F8 i%ip% Device ip address9 z# o' ~) b2 _& V0 O% V
%state% State9 u8 y) }' ~7 a+ O& e/ F
%city% City5 A `& a/ r2 o+ s% w; @
%dapp% App Id+ M8 ^. Q. a5 V
%pubid% Application Developer/Advertiser Id
6 Z+ _( h, @& |' c%framework% Device OS Version Traffic Force:
+ O6 w6 ~4 m6 Q0 Y, r3 [% ]5 k{site_id} – id of the site on whch the ad is shown* \# p! u4 Y0 {1 d3 N
{channel_id} – id of the channel on which the ad is shown
* l8 t: e( l5 X9 z, I0 g! w{campaign_id} – id of the campaign6 S& a$ f" o# E" _0 x# n$ e
{group_id} – id of the group7 s- g4 E. T* [6 ?
{ad_id} – id of the ad
0 i1 k+ c% w# w9 z3 d- ?& }2 l{keywords} – list of keywords by which the ad was found" |! }5 I: x1 y+ H/ J' y
{v_country} – visitor country
1 R; c9 c9 D# D% ]{v_language} – visitor language5 B4 {# R. T4 H5 q
{v_browser} – visitor browser
( f7 D3 O) k$ C$ s/ k{v_os} – visitor operating system Traffic Factory:
7 @6 }" [& G- ^' e1 {- e{campaign.id} Campaign’s id
& J1 a9 a3 ~! b! h# k' v7 ?! c{target.bid} Target’s bid
8 d( K0 N% s3 r9 E{banner.id} Banner’s id
3 u( L- y! T b R{banner.name} Name of the banner
# o' }: w( G# s2 b+ l- t I2 g& m7 O{banner.size} Size of the banner e.g. "338×235"
/ z- o( L ?& s% n e( b9 e6 Q* [{target.name} Campaign’s target name
: [3 r ^: N$ b1 r6 X& o{categories} The page’s categories$ C* d! z) C* j7 q. L/ `) f
{user.country} 3 letters ISO country code of the user’s country. e.g. "FRA" for France N# M- D: ?- }0 S2 e- ?' r
{user.browser} User’s web browser% T3 S' f$ W$ x8 V1 h
{user.os} User’s operating system AdBucks:/ s. l" f" h: v0 X* _* n( W
{bannertag} : This is a tag that represents your banner. It is created in the Banner Macro Tag field when the banner is uploaded and can be edited later if needed. o% G: {8 T0 Q
{campaigntag} : This is a tag that represents your campaign. It can be changed in the bid editor.
5 ?; A! ^" b) P8 T{spottag} : This is a tag that represents the spot (page location on the site) your ad appears on. This value is set by AdBucks and cannot be customized.
; F+ y& I. d! ^6 b$ T{site} : This is a tag that represents the site your ad appears on. This value is set by AdBucks and cannot be customized.
/ u" r7 t Z' [; P( L{width} : This is a tag that represents the width (in pixels) of the ad spot. This value is set by AdBucks and cannot be customized.
1 V5 A' x/ B: K; q! `0 D{height} : This is a tag that represents the height (in pixels) of the ad spot. This value is set by AdBucks and cannot be customized.
3 t# K1 T2 i- m, V! c' {8 K{size} : This is a tag that represents a shortcut equivalent to {width}x{height}.& H, _. O; `' A
{year} : This is a tag that represents the current 4-digit year (2014).
* j$ J2 }$ @- d" K1 b" c) y{month} : This is a tag that represents the current 2-digit month (09). Adxpansion:
$ ^7 N( {4 g7 `2 e( }" f{zone}
% @* [: k" R, Z9 x, c U{keyword}' l9 T% j g% C( G3 a3 E. J* D& d
{country} 50onRed:$ Y8 i6 J b; H S' Z5 Y( W# o
{country}, {bid}, {target}, {campaign_id}, {creative_id}, {target_id}, {domain}, and {click_id} ! U3 x$ S; q% g8 r2 E( ]6 e
- ^% I5 }8 b8 v6 |; b) {
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