之前设置追踪,在token方面设置出错,逛论坛无意发现这篇文章,感觉对新手可能有些用处,有需要的可以看下,除了看token,还可以看下iAmAttila用的流量平台{:soso_e113:} 8 G, j; r) O! f7 L V9 J' Z
iAmAttila’s TOP List of Traffic Source TOKENS 4 O) y" H2 o, v2 c1 Z& E: g3 X. [8 N
# j, d& m3 x% w. zExoClick Dynamic Tracking Tokens/Scripts/API
6 ?, r t3 m& o9 }* ^' Y# tTokens Description
& B. L; I% ]$ y. z% T% [{campaign_id} ID of the campaign.2 f2 C+ b9 t G2 f' z
{variation_id} ID of the variation. (Banner or landing page)$ i1 K) O4 V9 F& }6 j
{src_hostname} Domain name where the ad is displayed.9 ]% o0 ^. c9 `% ^% Z* x% S
{site_id} ID of the site where the ad is displayed.: [6 Y6 E+ n" \* h- T
{zone_id} ID of the ad zone where the ad is displayed.% u8 H c) h2 P! l& V. E) `% I) K
{category_id} ID of the category detected.4 g* O+ Y2 |- n
{country} 3-char country code of the visitor.
4 I2 s" f s. I{time} Timestamp, used as a cache buster. MobPartner Dynamic Tracking Tokens/Scripts/API, {$ c& h( H- ?
Tokens Description
/ A0 U8 U7 [: x! f$ M[=MOBTAG=] Reference ID specified by MobPartner to reconcile with their own system
+ C% A7 k* H. a, J[=DEVICEID=] The UDID of the Android device as device_id o# k+ Q9 n( T1 s5 s4 W
[=ANDROIDID=] The parameter for Android ID as android_id- F. z2 f* p2 z7 x% |1 O: |& R- Y; R
[=MACADDRESS=] The MAC address of the Android phone’s wifi adapter as mac_address/ v" k X! O7 v( C
[=ODIN=] The ODIN of the Android device as odin! I. y% R8 q9 _4 }
[=PUBLISHERID=] MobPartner’s publisher ID as sub_publisher# ]4 I' c3 C C5 N; c) E
[=SERVICEID=] MobPartner’s service ID as sub_site
; d. q/ I6 j; c. |5 r[=CAMPAIGNID=] Campaign name or ID as sub_campaign b8 Q% `! m$ E: o# }1 j [
[=ACTIONID=] The action ID as sub_adgroup, n, a+ G1 Q! T& }) l8 `6 y. b/ L
[=CREATIVEID=] Ad name or ID as sub_ad PopADS.net Dynamic Tracking Tokens/Macros/Scripts 5 b: y3 N' H, {$ e
[WEBSITEID] – ID of the website that was source of the popunder,1 K% k# O8 K ]' i: ~
[KEYWORD] – keyword that was used for keyword targeting,
* F& g) Y" E( ]+ r[CATEGORYID] – ID of category that was used for targeting,
% }. l+ i! f+ Y6 k9 G( R[COUNTRY] – country of the visitor. PopCash Dynamic Tracking Tokens/Macros/Scripts7 @: R$ G$ G; ^$ o! P0 I* l @
%siteid% – Site ID
7 C7 n5 l; O1 y h8 D# R' F%cc% – Country Code Plugrush Dynamic Tracking Tokens/Macros/Scripts% l# ^, h1 ]- P
{$id} – a unique ID of the traffic source/website) v6 [/ z( y% [9 W' B+ z
{$cc} – two letter country code of the visitor
- Y& M& V$ q) [ ?{$category} – the category of the traffic source/website
% \ ]) H( u6 I1 [5 X& z{$domain} – the domain of the traffic source/website2 J; u4 E0 h1 o$ O! q8 N2 o& p
{$trafficsource} – type of the traffic source (babelog, blog, dump, mgp, tgp or tube)1 M7 h( g1 q% K4 o) D
{$ad_id} – a unique ID of your ad (works on PlugTraffic only)
' T5 W, {) p+ ^6 m{$ad_ref} – your internal ad reference (works on PlugTraffic only) SiteScout Dynamic Tracking Tokens/Scripts/API
- h: P9 w6 c8 p$ j$ Z2 aTokens Description" @& L) Q6 O7 j# I
{adId} Passes the unique ID # of the ad that was clicked.9 w9 g0 l2 U& j. K
{siteId} Passes the unique ID # of the site where your ad was clicked.+ _7 r2 ^/ X# R1 u4 U( {! I
{campaignId} Passes the unique ID # of the campaign that received the click., H5 x4 G- G% c4 U+ x4 W$ |
{networkId} Passes the unique ID # of the exchange where your ad was clicked.
6 C( O' t* n8 x) _2 B- q2 N+ s7 h{postbackId} Passes the unique ID # of the visitor that clicked your ad.
' }. u3 s! M/ e! ^{domain} Passes the domain name where your ad was clicked.) n. h" `% u! G" t& H3 Q; X/ k5 |
{pageUrl} Passes the URL of the page where your ad was clicked.+ u8 k1 T/ h+ k( i) C+ F: m+ f
{demographicIds} Passes the ID(s) of the applicable audience segments.$ f3 P% @1 |& t, U7 w: [
{contextualIds} Passes the ID(s) of the applicable contextual categories.
, o$ ~2 s& ^& i) a- G{dpid} SHA1 hashed platform-specific ID (e.g., Android ID or UDID for iOS). (mobile only)
7 x+ {, _9 N* v' g; N& G{did} SHA1 hashed device ID; IMEI when available, or else MEID or ESN. (mobile only): N" A5 {3 ~4 Z% W5 i
{uid} This value represents either {dpid} or {uid}, in that order of priority. (mobile only)
8 Q c3 L% u# G4 k8 l0 T{carrier} Passes the carrier of the people that click your ads. (mobile only)8 \% X( O: ?0 S- b$ q
{device} Passes the device of the people that click your ads. (mobile only)
5 y6 S1 r" N+ K! L( D{appId} Passes a numeric ID (for Apple) or bundle name (for Google) specific to the mobile app responsible for generating the click. [Example values: “383763″ (Apple) or “com.google.mygoogleapp” (Google)] (mobile only)
$ X0 _) p: Z8 L5 c# L{appType} Passes a string that outputs the origin or type of application responsible for the click. [Example values: “APP_STORE” (Apple) or “PLAY_STORE” (Google)] (mobile only) StartApp Dynamic Tracking Tokens/Scripts/API* ]8 Q, x; i+ L z" I* s( v |+ j
Tokens Description7 v- L* j+ n5 {& S, E4 h4 E
user_id get the Android ID or IDFA of the user who clicked your ad.
4 C4 O( F g; zapp_id get the App ID of the publishing app from which every click came./ n7 U7 I8 N- ~
creative_name get the creative name as you inserted it on our portal.
4 t* k4 ?" {2 icampaign_id get the campaign ID that was automatically assigned to your campaign on our portal.% d( Y% D6 H# J: Z0 ?
bid_cost get the CPC bid you used for each click. Go2mobi Dynamic Tracking Tokens/Scripts/API
7 H- [: X/ r; f* T) VTokens Description+ o& v6 ^: o1 S# A$ \% c' t
{clickid} Go2mobi unique click id5 G0 o7 F8 F1 k0 {/ d% M
{campaign} Go2mobi campaign id4 o* R" E$ h$ @0 f7 H
{pln} Exchange placement name
& J2 e8 C, r, o6 Z8 e{plid} Exchange placement id9 n4 k! T$ f3 i1 Y* H9 F% `& i
{crid} Go2mobi creative id' G, ?5 @5 O* b, \
{imp} Impression dimensions (width x height)
9 K: Q& T1 N% o" r{cc} Exchange country code of user
8 T: h: T h3 p" h. h$ b* T{referrer} HTTP referrer url (if applicable)
7 E8 U" b3 H% t: V6 g* k5 H. c{referrer_domain} HTTP referrer domain (if applicable)
( q" d( h; `- E6 H8 ~{isp} Carrier name of user7 {6 c5 ~! u* H! t. {' s3 s
{ip} IP address of user
, b; K' F4 c; O" g% Y0 R{xip} Proxied IP address of user) ]1 N5 R8 Z# @1 v* P- E
{country} Carrier country of user" o/ R- o2 ?: w4 s2 B
{region} Carrier region of user
k+ h' l( x: N \{city} Carrier region of user! a0 ^3 k/ l7 o1 A5 {1 g
{agent} Device user agent
d+ O( G/ r( N+ ]$ O{ua_hash} Device user agent SHA1 hash
1 I, J" n" F1 ~6 _{device_vendor} Device make/ ]& N. R" b. E
{device_model} Device model! f4 a' r# _ R( e' N8 y
{os} Device operating system2 G% j+ W4 t; m5 }5 q& Z4 | r$ _
{os_verion} Device operating system version
3 W w7 o! b+ S2 M{year} Device year of release Decisive.is Dynamic Tracking Tokens/Scripts/API* w# H8 P- n! X6 X" h8 K8 s
Macro Field Info
9 }; {3 W3 G* {) h5 _+ K! ~: g$ {: W* b{{{bidhash}}} Unique impression ID (Use this to track conversions/actions)
1 i, g" J3 G9 j8 j{{{ad_id}}} Ad ID (Identifies the ad associated with the impression/click/conversion)9 H( q" e/ z- k: X
{{{creative_id}}} Creative ID (Identifies the creative used in the ad)# K9 g4 ~, Z6 h5 g2 n0 {& z
{{{ad_name}}} Name of campaign$ A6 b* F: y g) L; U# Q# |6 R
{{{carrier}}} Carrier used by mobile device (Verizon, AT&T, T-Mobile, …)
+ q6 C) x2 ]* p{{{os}}} OS of device (Android, iOS, BlackBerry OS, Windows Phone OS, …)
% q! e5 C( R- B{{{os_version}}} OS Version (Android 4.0.4, iOS 6.0.2, …)4 Y0 d. K, I# i: r4 I0 L
{{{device}}} Device type (iPad, DROID RAZR, Kindle Fire, …)" ]0 x! z' x3 N+ B
{{{media}}} app or site
3 e* h& R& U" Z$ } R$ c{{{country}}} Country of visitor (United States, Mexico, Canada, Germany, …)9 V2 K* ~1 v. n( M
{{{ip}}} IP address of user4 z, D; N+ i& F1 o1 c. j& ], k' _
{{{app}}} Name of app where ad is placed
# B5 [9 m. h8 X& X. a* k y( z: e{{{site}}} Name of site where ad is placed
8 `5 C% ^( q! G: ?9 e' c4 f{{{placement}}} Combination of site and app. Name of either site or app where ad is placed.5 u W- x7 I! R9 s
{{{ua}}} User agent string6 z# d* }+ ]0 h s5 K( D
{{{category}}} IAB Category of site/app
6 F: [; }8 A* b{{{subcategory}}} IAB Subcategory of site/app0 h( {* P% {- T$ b9 S0 k, u
{{{idfa}}} iOS User IDFA Leadbolt Dynamic Tracking Tokens/Scripts/API [TRACK_ID] – Reference ID specified by LeadBolt to reconcile with their own third-party system
% H' S7 e1 Y5 Y$ x+ Q9 D# [7 k& Y" P8 P[CLK_ID] – Click ID as sub14 y. q% @9 B5 n8 }- w6 f
[PUB_ID] – LeadBolt’s publisher as sub_publisher
9 k o0 @- P7 M! d3 U: `. r[AD_GROUP_ID] – Sub Ad Group as sub_ad_group K7 Z; O' X% r, J
[AD_ID] – Ad ID as sub_ad BuzzCity Dynamic Tracking Tokens/Scripts/API {clickcode} To substitute the unique clickcode value associated with this click
: U0 H/ z/ l, c. |* Q{pubid} To substitute the publisher ID associated with this click. You need special privilege to use this parameter. For more information , see PubID filtering.
8 K6 r0 x' O! V& K" D0 m5 q' ^7 W{random} To substitute a randomly generated value associated with this click' }0 P5 O% ]3 F/ B
{timestamp} To substitute an unix time value associated with this click. E.g. 1379453899 – Which represents ISO 8601:2013-09-17T21:38:19Z AirPush Dynamic Tracking Tokens/Scripts/API Tokens Description
3 y0 |4 S4 P! Q' ^' g%guid% GUID is an unique variable generated by Airpush when a click happens. This is automatically generated by Airpush.7 X( l8 } F+ s# l- W
%d% IMEI (MD5 encrypted)
* f' t% H+ w8 H$ M t9 Y) G2 m6 L%androidid% Device android id
, v* m4 x, |) ?3 b%carrier% Carrier name
6 {6 c ~7 j$ U%device% Phone model
$ J ~% y. X: y4 X" y. n( o%manufacturer% Device manufacturer name
; O7 x n* c4 n9 W%campaignid% Campaign Id
/ t* B3 a6 b! D5 Z0 z+ I# ^+ e8 ?8 p%creativeid% Creative Id
3 l; l: o- {) z$ t) u: n%ip% Device ip address
b4 v) I6 Z7 j$ E7 e0 w' l%state% State
" }) p8 W3 y8 p%city% City
3 o0 W# r- e8 t4 Z) R* Y%dapp% App Id
* P7 t2 j& ?8 H) M1 W9 ~%pubid% Application Developer/Advertiser Id% ?9 _0 b# z" z: i, M2 O; [
%framework% Device OS Version Traffic Force:! N9 A3 W0 D5 Y* I( B3 b9 W
{site_id} – id of the site on whch the ad is shown2 Q6 g- X. z. R( {
{channel_id} – id of the channel on which the ad is shown
& [, i: U. H; N. L) o! s' j{campaign_id} – id of the campaign8 J' u j E6 p1 c2 b8 R
{group_id} – id of the group8 T* |$ E1 z7 j, W* w. F
{ad_id} – id of the ad2 s- U" } @' w
{keywords} – list of keywords by which the ad was found
9 j/ c+ l+ s$ `+ O0 i+ X{v_country} – visitor country
' d1 e4 N+ y _1 S% C. E{v_language} – visitor language# p0 m- _5 x" l6 B1 r
{v_browser} – visitor browser
4 \3 x4 r& i' Y{v_os} – visitor operating system Traffic Factory: c% r, R6 Q' t( b. @+ G: C
{campaign.id} Campaign’s id; W7 m4 \( y) [8 b2 Q! q
{target.bid} Target’s bid
. w$ W: Y5 D* j{banner.id} Banner’s id
! ?& f% Y& ]1 l* r* c- B0 q1 b{banner.name} Name of the banner' [% j4 @- [+ P3 P4 l5 l
{banner.size} Size of the banner e.g. "338×235"
- I+ s; D( U' \1 s{target.name} Campaign’s target name/ H( H2 [4 |# x6 G5 c
{categories} The page’s categories }# t+ R5 _& x5 q
{user.country} 3 letters ISO country code of the user’s country. e.g. "FRA" for France3 k- |- X1 {% z+ n/ O5 z" b1 {! v
{user.browser} User’s web browser* h2 _# E- X- ]% e# O- S
{user.os} User’s operating system AdBucks:
3 u' x+ P8 Y* Q' F, c2 ?) T; e4 m{bannertag} : This is a tag that represents your banner. It is created in the Banner Macro Tag field when the banner is uploaded and can be edited later if needed.
1 j0 j/ e) H: a{campaigntag} : This is a tag that represents your campaign. It can be changed in the bid editor.5 o/ v) |+ q& g* m5 @6 b
{spottag} : This is a tag that represents the spot (page location on the site) your ad appears on. This value is set by AdBucks and cannot be customized.
7 R" {+ b6 F- {6 b' r{site} : This is a tag that represents the site your ad appears on. This value is set by AdBucks and cannot be customized.8 J( h2 g. M9 L. ?# V' {$ u
{width} : This is a tag that represents the width (in pixels) of the ad spot. This value is set by AdBucks and cannot be customized.& w9 D- n+ [+ ?2 X
{height} : This is a tag that represents the height (in pixels) of the ad spot. This value is set by AdBucks and cannot be customized.
4 D( H. l5 Z; Q/ t- m! O7 N( v1 T{size} : This is a tag that represents a shortcut equivalent to {width}x{height}.
( m8 O( {% c& d$ s; P( v{year} : This is a tag that represents the current 4-digit year (2014).
. C% q( |6 E7 r. c{month} : This is a tag that represents the current 2-digit month (09). Adxpansion:
0 s, [+ R7 |( h [6 N{zone} g3 x1 } l u4 Z
{keyword}4 u' W# v( E0 F$ S; a$ p
{country} 50onRed:5 d+ Y F( T- g6 I! r
{country}, {bid}, {target}, {campaign_id}, {creative_id}, {target_id}, {domain}, and {click_id}
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