之前设置追踪，在token方面设置出错，逛论坛无意发现这篇文章，感觉对新手可能有些用处，有需要的可以看下，除了看token,还可以看下iAmAttila用的流量平台{:soso_e113:} : a& i# @+ A* Q! y
iAmAttila’s TOP List of Traffic Source TOKENS
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ExoClick Dynamic Tracking Tokens/Scripts/API5 ^( m4 ~8 R: W8 \3 G! W- H( Q2 O x
Tokens Description. z C0 m$ r# l. `1 r
{campaign_id} ID of the campaign.& w: H3 G$ W' {# z
{variation_id} ID of the variation. (Banner or landing page)
/ t6 Y& o" ~/ c- @5 j7 _: r{src_hostname} Domain name where the ad is displayed.
( j" v# u0 {$ M; R% ?3 {2 S{site_id} ID of the site where the ad is displayed.
, U2 f5 k5 p7 f0 q9 K{zone_id} ID of the ad zone where the ad is displayed.
! e1 V6 L5 X. W{category_id} ID of the category detected.
# ?1 K* Z8 H# J/ D{country} 3-char country code of the visitor.( \' X2 h0 y) ]7 e
{time} Timestamp, used as a cache buster. MobPartner Dynamic Tracking Tokens/Scripts/API
0 E- e) y* u# c! ATokens Description8 Y9 a3 d6 x8 n
[=MOBTAG=] Reference ID specified by MobPartner to reconcile with their own system& D/ l# j) K* p# h+ L& \8 C/ a; Y
[=DEVICEID=] The UDID of the Android device as device_id
2 f4 e7 v% y l[=ANDROIDID=] The parameter for Android ID as android_id
+ `( o0 Z: @! f7 A: }[=MACADDRESS=] The MAC address of the Android phone’s wifi adapter as mac_address
8 k8 ^8 G7 ~ y( f[=ODIN=] The ODIN of the Android device as odin
5 Z E" t. Y7 `1 J2 M9 n[=PUBLISHERID=] MobPartner’s publisher ID as sub_publisher4 u. F2 I1 D+ d
[=SERVICEID=] MobPartner’s service ID as sub_site" Q2 T/ g; j+ [- W( G
[=CAMPAIGNID=] Campaign name or ID as sub_campaign
, ?8 V: ^. c# ~4 P2 x/ G0 E[=ACTIONID=] The action ID as sub_adgroup- ` S1 S# A% p7 E$ J( W5 v( J
[=CREATIVEID=] Ad name or ID as sub_ad PopADS.net Dynamic Tracking Tokens/Macros/Scripts 8 v. M* N& V( x. S( J6 O
[WEBSITEID] – ID of the website that was source of the popunder,
6 O8 a& g! c6 u$ d. R0 G- z8 r[KEYWORD] – keyword that was used for keyword targeting,
$ c A' f! Y3 f5 J7 M* [[CATEGORYID] – ID of category that was used for targeting,
2 p V1 d- B0 ~/ E n! ~4 T[COUNTRY] – country of the visitor. PopCash Dynamic Tracking Tokens/Macros/Scripts
7 r% b* ?% ?# @2 \ Y1 N! N%siteid% – Site ID
9 C' R) v7 K: |+ b( o$ u%cc% – Country Code Plugrush Dynamic Tracking Tokens/Macros/Scripts
4 Y( I5 a7 d' |2 F{$id} – a unique ID of the traffic source/website, x* P j7 ^* x; I3 s) ~
{$cc} – two letter country code of the visitor+ l9 E+ b5 h; O* S4 w
{$category} – the category of the traffic source/website
% r, o$ @! L& S, {& Z( S{$domain} – the domain of the traffic source/website
3 L$ d& N% F/ y* J; J% f6 I1 V{$trafficsource} – type of the traffic source (babelog, blog, dump, mgp, tgp or tube)
4 w3 ?0 O) _' w3 |2 i$ C8 [6 k{$ad_id} – a unique ID of your ad (works on PlugTraffic only)+ j& T8 b# V8 b" J0 L% O0 ~. t
{$ad_ref} – your internal ad reference (works on PlugTraffic only) SiteScout Dynamic Tracking Tokens/Scripts/API
, [. i* C! K& ?7 Z( \' |Tokens Description2 n8 R) b7 Y. r3 c+ c
{adId} Passes the unique ID # of the ad that was clicked.; y& w( ~ E& F7 i# ^, h1 a
{siteId} Passes the unique ID # of the site where your ad was clicked.$ I) J" W$ }6 C! H& B" f' H1 i
{campaignId} Passes the unique ID # of the campaign that received the click.
3 j; [% K2 v0 M! n+ i{networkId} Passes the unique ID # of the exchange where your ad was clicked.
5 n3 H/ p3 P9 U1 L {{postbackId} Passes the unique ID # of the visitor that clicked your ad.
& o; L* D+ B H$ H{domain} Passes the domain name where your ad was clicked.- s4 L+ D) [! r, S/ A7 t0 h
{pageUrl} Passes the URL of the page where your ad was clicked.. p. i* f$ o) C, t" I
{demographicIds} Passes the ID(s) of the applicable audience segments.: U8 C- O% V8 w7 ]2 M$ S3 {
{contextualIds} Passes the ID(s) of the applicable contextual categories.
5 V$ W& v" S# M8 i9 y1 }{dpid} SHA1 hashed platform-specific ID (e.g., Android ID or UDID for iOS). (mobile only). p, E0 s( [! T9 H5 a: M
{did} SHA1 hashed device ID; IMEI when available, or else MEID or ESN. (mobile only)( V( J" m+ I0 U! W, z8 Y/ C+ \
{uid} This value represents either {dpid} or {uid}, in that order of priority. (mobile only)
2 _% s6 W9 [: u9 I. C4 d{carrier} Passes the carrier of the people that click your ads. (mobile only)
5 o* }4 N5 e$ O% r# C{device} Passes the device of the people that click your ads. (mobile only)
$ H7 D, ?- i' M+ P/ B. l6 @0 ]{appId} Passes a numeric ID (for Apple) or bundle name (for Google) specific to the mobile app responsible for generating the click. [Example values: “383763″ (Apple) or “com.google.mygoogleapp” (Google)] (mobile only)
0 b; ]6 Z. `6 p J+ }{appType} Passes a string that outputs the origin or type of application responsible for the click. [Example values: “APP_STORE” (Apple) or “PLAY_STORE” (Google)] (mobile only) StartApp Dynamic Tracking Tokens/Scripts/API
$ ^# u! S1 g ^$ gTokens Description
/ E _! M' h1 {9 K2 x I7 u% Luser_id get the Android ID or IDFA of the user who clicked your ad.
" ~8 `7 R7 q( happ_id get the App ID of the publishing app from which every click came.
; {% O$ x3 \5 b% `! Jcreative_name get the creative name as you inserted it on our portal.
% w9 O8 i6 q! V% H0 W. pcampaign_id get the campaign ID that was automatically assigned to your campaign on our portal.
6 T, t0 V" ]$ N% K1 nbid_cost get the CPC bid you used for each click. Go2mobi Dynamic Tracking Tokens/Scripts/API( N" X7 |7 t* Y: m1 @
Tokens Description2 w6 D4 K8 Q' K2 N/ e
{clickid} Go2mobi unique click id
& [+ o1 N! F8 n a3 t. f{campaign} Go2mobi campaign id
5 Y5 D) |+ {5 O5 ~, C2 q6 A{pln} Exchange placement name8 ^+ Q. g5 T; R8 [4 R
{plid} Exchange placement id
# O" p- K3 c" }8 w5 ~6 B0 @' S{crid} Go2mobi creative id
1 f' c5 [8 T+ B9 h+ a{imp} Impression dimensions (width x height)
# l# r, q9 _# ]) M" e) [6 v{cc} Exchange country code of user
0 B; w) u) V4 N{referrer} HTTP referrer url (if applicable)# b1 Y, E7 U; N/ f0 G
{referrer_domain} HTTP referrer domain (if applicable)
) t* o2 o* x1 w2 `! g6 H$ o: w{isp} Carrier name of user
! ~! b2 d& s6 m. k2 g+ K{ip} IP address of user5 `1 l: v; r% q7 L# {' m# t7 x$ V, I
{xip} Proxied IP address of user
% w: Y9 N; F3 A% c{country} Carrier country of user1 B, H9 T, s+ ]6 M8 N
{region} Carrier region of user" Z1 q+ `* O! z+ T' R# y; s
{city} Carrier region of user7 O! \' @" Y7 w: x8 ~
{agent} Device user agent; ~$ F7 C, v5 c s4 b
{ua_hash} Device user agent SHA1 hash9 K; S! j6 h* h3 E% [
{device_vendor} Device make6 q7 }0 b: {4 p
{device_model} Device model3 ~3 K7 f4 |& `
{os} Device operating system9 u5 ~1 c1 [& j7 b/ \
{os_verion} Device operating system version
; Z, I) F+ l: Q. j{year} Device year of release Decisive.is Dynamic Tracking Tokens/Scripts/API
4 T% E P1 O/ S/ o0 ^3 A' m( SMacro Field Info
( Z" P- x5 v: c$ m' u{{{bidhash}}} Unique impression ID (Use this to track conversions/actions)
, m( y' ?7 |1 G{{{ad_id}}} Ad ID (Identifies the ad associated with the impression/click/conversion)
- y. C8 E; ?2 G$ Q0 b7 ^{{{creative_id}}} Creative ID (Identifies the creative used in the ad)
o w S2 ], t" p3 Q& o{{{ad_name}}} Name of campaign# F( U- D" J, n0 [
{{{carrier}}} Carrier used by mobile device (Verizon, AT&T, T-Mobile, …)0 j- V+ X5 @) Y. B3 ]6 V: @5 b) p
{{{os}}} OS of device (Android, iOS, BlackBerry OS, Windows Phone OS, …)7 |9 ~7 y+ f# `8 B! Q0 }
{{{os_version}}} OS Version (Android 4.0.4, iOS 6.0.2, …). w* C6 A# o/ D6 M. t* b
{{{device}}} Device type (iPad, DROID RAZR, Kindle Fire, …)
# n" x7 _+ P6 t4 c5 y{{{media}}} app or site
! b& k {! r z% m3 Q& _{{{country}}} Country of visitor (United States, Mexico, Canada, Germany, …)
: H0 u, z1 j% U# l8 H! K{{{ip}}} IP address of user
- N: k& I, T0 ]2 X- E{{{app}}} Name of app where ad is placed
; L1 X4 t5 ?; w1 I8 R* X{{{site}}} Name of site where ad is placed# c1 c8 H$ ~" G
{{{placement}}} Combination of site and app. Name of either site or app where ad is placed.
7 i+ n3 i) L v/ g- a2 h{{{ua}}} User agent string
* O. d, q$ T, D9 y{{{category}}} IAB Category of site/app1 S! P5 a0 C: Z0 u
{{{subcategory}}} IAB Subcategory of site/app
: V4 r+ ?9 {9 M+ r{{{idfa}}} iOS User IDFA Leadbolt Dynamic Tracking Tokens/Scripts/API [TRACK_ID] – Reference ID specified by LeadBolt to reconcile with their own third-party system
. u! R, V: ?( m* \1 p[CLK_ID] – Click ID as sub1
, ]! |3 u" f' z0 e+ U! V1 k) N[PUB_ID] – LeadBolt’s publisher as sub_publisher
! q. A x% I0 m' n1 T% ?[AD_GROUP_ID] – Sub Ad Group as sub_ad_group
9 O; ?# c) ^+ C/ U9 p: a/ G& r[AD_ID] – Ad ID as sub_ad BuzzCity Dynamic Tracking Tokens/Scripts/API {clickcode} To substitute the unique clickcode value associated with this click
( [: S5 [6 T6 _/ N# g{pubid} To substitute the publisher ID associated with this click. You need special privilege to use this parameter. For more information , see PubID filtering.
4 Y1 C. k) \9 ~# l6 X* G# x) g{random} To substitute a randomly generated value associated with this click- A' `! X4 R$ m q. _# f
{timestamp} To substitute an unix time value associated with this click. E.g. 1379453899 – Which represents ISO 8601:2013-09-17T21:38:19Z AirPush Dynamic Tracking Tokens/Scripts/API Tokens Description
/ @( v- f4 _0 p%guid% GUID is an unique variable generated by Airpush when a click happens. This is automatically generated by Airpush.
. D5 y7 \( e' E( q" q%d% IMEI (MD5 encrypted)
/ Z5 ?5 v" x7 n4 D" J" v% w%androidid% Device android id
& _6 ~. k; r- X/ q' E0 O$ o%carrier% Carrier name
0 l m% V0 z& ~/ i3 U( r9 G%device% Phone model/ D' j! A, B6 \+ @2 |" d1 x+ q
%manufacturer% Device manufacturer name9 ], H X) {$ ], u
%campaignid% Campaign Id
* W/ i0 M- x" j( y3 q%creativeid% Creative Id
& y- T' G) h: }# ?4 `%ip% Device ip address$ W: _- \9 n" F! y7 K. k2 Q5 f
%state% State
8 h5 o2 O% A' A%city% City
. M! O& K% h$ E# O/ B) h" {/ {%dapp% App Id, {; E0 H: Y1 ]/ X
%pubid% Application Developer/Advertiser Id. n K9 N$ f3 `% N$ q
%framework% Device OS Version Traffic Force:
5 c6 N/ j, h }* s0 t; E5 T{site_id} – id of the site on whch the ad is shown
' u3 b' Y' _1 ?0 O+ D{channel_id} – id of the channel on which the ad is shown
# \( \" c( p1 t/ e# q* ^{campaign_id} – id of the campaign
, U% H2 k6 ]2 d# w6 m! c# L{group_id} – id of the group1 p* F2 |* L8 g% e
{ad_id} – id of the ad7 Q) P7 H& y. [$ ]4 B0 D+ W
{keywords} – list of keywords by which the ad was found; u( T8 G- g. `& V9 D
{v_country} – visitor country
0 P7 C. Y0 [- L% ^ a' P{v_language} – visitor language
0 @* X+ N8 ^8 Y2 K% K2 y7 A0 R) [{v_browser} – visitor browser4 e/ [9 T% u! F. ~
{v_os} – visitor operating system Traffic Factory:& s2 ?* K4 z: _7 [& ~2 T
{campaign.id} Campaign’s id
" T" d" |9 Z( D: O: [{target.bid} Target’s bid n; S+ c: ~1 E
{banner.id} Banner’s id5 W6 O2 s0 l4 _$ }1 m1 o2 p
{banner.name} Name of the banner
5 `% P0 P/ ~7 h0 T; ]3 y1 r{banner.size} Size of the banner e.g. "338×235"
5 r: F8 E& S, Q7 ?- M{target.name} Campaign’s target name
" P! V9 [; k; X# o% F. @. M{categories} The page’s categories
! P5 \& d8 A$ s; [+ V$ t{user.country} 3 letters ISO country code of the user’s country. e.g. "FRA" for France2 \0 S" @; ]- p J! C8 S
{user.browser} User’s web browser
, a; c0 ?6 E' s& q k{user.os} User’s operating system AdBucks:+ A" A/ f3 j+ ~
{bannertag} : This is a tag that represents your banner. It is created in the Banner Macro Tag field when the banner is uploaded and can be edited later if needed.
* @3 A! h) P1 ^! L# i/ O& n% s2 W{campaigntag} : This is a tag that represents your campaign. It can be changed in the bid editor.
3 O O7 q ^# D9 x) h) x# O( }{spottag} : This is a tag that represents the spot (page location on the site) your ad appears on. This value is set by AdBucks and cannot be customized.
5 d/ |. W9 n5 ]! w4 t{site} : This is a tag that represents the site your ad appears on. This value is set by AdBucks and cannot be customized.5 l2 q, [9 i ?3 i" H: A
{width} : This is a tag that represents the width (in pixels) of the ad spot. This value is set by AdBucks and cannot be customized.9 K& H7 \8 N7 [/ [
{height} : This is a tag that represents the height (in pixels) of the ad spot. This value is set by AdBucks and cannot be customized.. b1 m- f4 b: @4 Q4 {# |6 Z: H
{size} : This is a tag that represents a shortcut equivalent to {width}x{height}.
1 {" Q: h# a1 t: q$ h{year} : This is a tag that represents the current 4-digit year (2014).% v- x3 H5 m: ]4 s8 Q
{month} : This is a tag that represents the current 2-digit month (09). Adxpansion:
$ P% i* G0 Y+ ^3 b+ K{zone}/ N4 z0 ^0 z4 H+ {; G% Y" G+ p# j
{keyword}
5 t; T8 ~# k3 Z! P& x{country} 50onRed:
7 |& U4 W/ Q3 S' y8 V" m9 p3 U{country}, {bid}, {target}, {campaign_id}, {creative_id}, {target_id}, {domain}, and {click_id} - Q" F7 e- v+ h8 ~) _; x) d. ?4 A6 f
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