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几个流量平台的TOKENS

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发表于 2015-3-10 15:44:11 | 显示全部楼层 |阅读模式
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之前设置追踪,在token方面设置出错,逛论坛无意发现这篇文章,感觉对新手可能有些用处,有需要的可以看下,除了看token,还可以看下iAmAttila用的流量平台{:soso_e113:} 5 D; d4 [# G& Q, l) U2 M+ `
iAmAttila’s TOP List of Traffic Source TOKENS

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9 |) n' q- v* F6 n  o3 ?2 c

ExoClick Dynamic Tracking Tokens/Scripts/API
+ x1 U, N5 M7 U6 N$ }3 Q6 A1 oTokens        Description
) G# P% m7 d+ l: p$ G2 y% n{campaign_id}        ID of the campaign.! O4 \. D: `) L9 k
{variation_id}        ID of the variation. (Banner or landing page)
& [6 P# ~, z1 v* d{src_hostname}        Domain name where the ad is displayed.
0 L) b, b: d" j9 D0 r0 {$ ~{site_id}        ID of the site where the ad is displayed.
% }" z3 H# T/ ]{zone_id}        ID of the ad zone where the ad is displayed.
% j8 ~2 h7 m, v& |5 f- I. B- U3 t$ L5 C( O{category_id}        ID of the category detected.5 l: K* d1 y' ~" b  C
{country}        3-char country code of the visitor.
! A# g3 q) B3 x7 ^- r" B( U' }{time}        Timestamp, used as a cache buster.

MobPartner Dynamic Tracking Tokens/Scripts/API
- R; Q$ A# p9 U  jTokens        Description
5 r' P/ V+ Q: u) k[=MOBTAG=]        Reference ID specified by MobPartner to reconcile with their own system
/ l; d4 G) z" x1 Y  T0 t" N$ L7 C5 a+ g[=DEVICEID=]        The UDID of the Android device as device_id
% C4 u( N* V0 p6 b- l, }[=ANDROIDID=]        The parameter for Android ID as android_id
5 d0 `5 D: o' B[=MACADDRESS=]        The MAC address of the Android phone’s wifi adapter as mac_address% h) o! j6 e' h8 ^; R; Z
[=ODIN=]        The ODIN of the Android device as odin
3 i  i2 [! {: A) y" Y& L[=PUBLISHERID=]        MobPartner’s publisher ID as sub_publisher
6 r' b" }. P! V. U[=SERVICEID=]        MobPartner’s service ID as sub_site
, Z" B, v$ G: x4 t. x6 A: Q0 z# f[=CAMPAIGNID=]        Campaign name or ID as sub_campaign
1 R$ ?! r- q8 Y0 k  ^5 g( w[=ACTIONID=]        The action ID as sub_adgroup
- S6 y8 ?5 N0 H[=CREATIVEID=]        Ad name or ID as sub_ad

PopADS.net Dynamic Tracking Tokens/Macros/Scripts 2 Q9 h5 T3 J# z% n0 [
[WEBSITEID] – ID of the website that was source of the popunder,9 w2 K9 d/ `$ q" O
[KEYWORD] – keyword that was used for keyword targeting,: L! w1 V' C: K( P6 A" H( S
[CATEGORYID] – ID of category that was used for targeting,
' ~( e8 T2 ]3 y: g. c[COUNTRY] – country of the visitor.

PopCash Dynamic Tracking Tokens/Macros/Scripts1 e0 C/ k8 ~5 T5 n" A  o# e% Q; B
%siteid% – Site ID
4 o  o/ m- N& F%cc% – Country Code

Plugrush Dynamic Tracking Tokens/Macros/Scripts
  u1 k4 C& {3 N7 Y& Z7 U{$id} – a unique ID of the traffic source/website8 j8 E+ p+ P1 L* M$ Y
{$cc} – two letter country code of the visitor2 \! O8 ?/ k3 F! ?
{$category} – the category of the traffic source/website
* I0 [( G! I1 s2 n3 g" l4 h{$domain} – the domain of the traffic source/website
4 Q' d, W7 D* S+ c- _. u# ~{$trafficsource} – type of the traffic source (babelog, blog, dump, mgp, tgp or tube)- j! f. m: }6 z. _+ J* m
{$ad_id} – a unique ID of your ad (works on PlugTraffic only)5 |# q5 k4 W  \6 p9 _: t, l% M8 n
{$ad_ref} – your internal ad reference (works on PlugTraffic only)

SiteScout Dynamic Tracking Tokens/Scripts/API: }4 L3 U$ h& \$ U
Tokens        Description) e: ]' H; s* O5 l
{adId}        Passes the unique ID # of the ad that was clicked.4 N7 {! H4 X1 k3 l2 }1 S* j' l( G
{siteId}        Passes the unique ID # of the site where your ad was clicked.
. h0 O3 }! e5 B( v0 I{campaignId}        Passes the unique ID # of the campaign that received the click.
) w: c; f2 d( |5 A{networkId}        Passes the unique ID # of the exchange where your ad was clicked.$ Z9 M9 `4 j: x) i- e0 X
{postbackId}        Passes the unique ID # of the visitor that clicked your ad.
7 q: N' ]1 Q9 V{domain}        Passes the domain name where your ad was clicked.; E' ^* |7 ?- H$ n1 ]' G
{pageUrl}        Passes the URL of the page where your ad was clicked., ?; `1 |& t% F, l# z0 J7 }. w5 C
{demographicIds}        Passes the ID(s) of the applicable audience segments.# ]) V" Y) q- t
{contextualIds}        Passes the ID(s) of the applicable contextual categories.' R; b# y: G; Z( c' R0 G8 z
{dpid}        SHA1 hashed platform-specific ID (e.g., Android ID or UDID for iOS). (mobile only)
* m* x, X/ p" F" ~; V1 ~8 \- Q2 O{did}        SHA1 hashed device ID; IMEI when available, or else MEID or ESN. (mobile only)
+ K: A4 _# ^) H9 w8 Q; V2 }0 \1 [+ T{uid}        This value represents either {dpid} or {uid}, in that order of priority. (mobile only)
6 ?$ }3 A6 q. B( t) A{carrier}        Passes the carrier of the people that click your ads. (mobile only)+ E- \) B9 N- y% s" p
{device}        Passes the device of the people that click your ads. (mobile only)
6 C' ~2 ]+ Y: Q& \0 ]; P7 E* U{appId}        Passes a numeric ID (for Apple) or bundle name (for Google) specific to the mobile app responsible for generating the click. [Example values: “383763″ (Apple) or “com.google.mygoogleapp” (Google)] (mobile only)
1 [# _1 n" s8 ^' a% @{appType}        Passes a string that outputs the origin or type of application responsible for the click. [Example values: “APP_STORE” (Apple) or “PLAY_STORE” (Google)] (mobile only)

StartApp Dynamic Tracking Tokens/Scripts/API. q; E  O6 ~. s* |5 [
Tokens        Description: E8 f! \/ q2 P3 P: Y9 c$ H  b4 E
user_id        get the Android ID or IDFA of the user who clicked your ad.5 N# ?; |( G4 V) o) g& U+ F
app_id        get the App ID of the publishing app from which every click came.
# I6 U. y8 Y/ u, _! M" w' K: zcreative_name        get the creative name as you inserted it on our portal.
' K' i/ R6 _6 Zcampaign_id        get the campaign ID that was automatically assigned to your campaign on our portal.7 f3 p9 A& R( \6 ]- L8 j
bid_cost        get the CPC bid you used for each click.

Go2mobi Dynamic Tracking Tokens/Scripts/API
# }) j" N6 x6 c3 wTokens        Description( m. \1 `6 {. P. P+ y) D7 Q4 p( b6 s
{clickid}        Go2mobi unique click id
  Y. e# A% T6 b, U{campaign}        Go2mobi campaign id
+ Q% C- V$ M/ I" r- Z{pln}        Exchange placement name* a1 _; r* B* p* P
{plid}        Exchange placement id) r+ v+ {9 L4 N1 I5 }: ]8 i. E
{crid}        Go2mobi creative id
0 z, C3 G3 {7 t. p) `) z{imp}        Impression dimensions (width x height)
9 A- |$ @4 h2 n! l6 |( A{cc}        Exchange country code of user
! P1 N) u/ q5 G5 ~% h; a{referrer}        HTTP referrer url (if applicable)
$ U; c) F. T- h1 T{referrer_domain}        HTTP referrer domain (if applicable)0 _' i) K. }( K; C+ p! w( L5 U
{isp}        Carrier name of user
; y& w5 X# Q6 \- \6 ?, }{ip}        IP address of user. C( D* Y: A/ u! j8 k3 h2 p$ Y
{xip}        Proxied IP address of user
% y2 A0 K9 O. V{country}        Carrier country of user  c( M, q" N# ~7 V4 u0 f& h
{region}        Carrier region of user, f' @5 [* T) Q9 B
{city}        Carrier region of user& j2 _: v. T6 i  {8 G; Y
{agent}        Device user agent# m" O1 {  b, D9 a" w" m
{ua_hash}        Device user agent SHA1 hash$ k5 c" K/ t% ]+ ~) w( U1 [/ x
{device_vendor}        Device make# W* K* |. e4 D" h+ Y; R$ g) y
{device_model}        Device model
! w  ]: F  J8 h8 y6 W{os}        Device operating system
0 x. h! k( P, X{os_verion}        Device operating system version
, a9 X' \3 c6 G/ g/ U{year}        Device year of release

Decisive.is Dynamic Tracking Tokens/Scripts/API
8 |" N% U6 t2 M$ {
Macro        Field Info
& A; D9 e% o4 z9 r' P0 w5 W{{{bidhash}}}        Unique impression ID (Use this to track conversions/actions)
+ B6 S5 I/ a$ [0 n; r+ w2 G{{{ad_id}}}        Ad ID (Identifies the ad associated with the impression/click/conversion)
  w$ a6 ]) A- `/ C; C{{{creative_id}}}        Creative ID (Identifies the creative used in the ad)8 ?# `$ H" {% p' G
{{{ad_name}}}        Name of campaign& T0 n( i9 J" J) K. X9 e" L8 _
{{{carrier}}}        Carrier used by mobile device (Verizon, AT&T, T-Mobile, …)
; Y! p, U; F% r{{{os}}}        OS of device (Android, iOS, BlackBerry OS, Windows Phone OS, …)0 `  ~5 f9 K" V/ s# V0 ^
{{{os_version}}}        OS Version (Android 4.0.4, iOS 6.0.2, …)$ e( S6 T/ K/ k- W
{{{device}}}        Device type (iPad, DROID RAZR, Kindle Fire, …)) e& {4 M7 n1 S
{{{media}}}        app or site+ c1 O2 {+ u) y& \) u: R; {1 _
{{{country}}}        Country of visitor (United States, Mexico, Canada, Germany, …)0 f: |8 o- }; V. o
{{{ip}}}        IP address of user
0 ^4 v' [6 X& t$ `! y{{{app}}}        Name of app where ad is placed
' `. q4 d6 s- U* h/ Y2 b{{{site}}}        Name of site where ad is placed1 g& D% Y  x8 @4 o2 t  L2 s
{{{placement}}}        Combination of site and app. Name of either site or app where ad is placed.
  L1 K* n8 [/ ?( b{{{ua}}}        User agent string
7 @* U; m( N0 G& i4 t, [{{{category}}}        IAB Category of site/app
1 g' M* m( G' v) c{{{subcategory}}}        IAB Subcategory of site/app( L1 e8 f/ N: Y
{{{idfa}}}        iOS User IDFA

Leadbolt Dynamic Tracking Tokens/Scripts/API

[TRACK_ID] – Reference ID specified by LeadBolt to reconcile with their own third-party system
  W3 Y4 [& f+ |$ B9 _( j[CLK_ID] – Click ID as sub1
+ B7 \' T6 G4 }8 G% q! @0 I[PUB_ID] – LeadBolt’s publisher as sub_publisher
( j$ L) Z# ]& H* X# d  N/ ?) D1 _4 N[AD_GROUP_ID] – Sub Ad Group as sub_ad_group
1 Z/ ^- Q  j/ [* f! l[AD_ID] – Ad ID as sub_ad

BuzzCity Dynamic Tracking Tokens/Scripts/API

{clickcode}        To substitute the unique clickcode value associated with this click
* c+ x" Y; ]  a6 I( g{pubid}        To substitute the publisher ID associated with this click. You need special privilege to use this parameter. For more information , see PubID filtering.
+ n# L9 r2 @! q, j3 Y$ q{random}        To substitute a randomly generated value associated with this click7 O# K% y: m1 F+ y  {# Q$ Z
{timestamp}        To substitute an unix time value associated with this click. E.g. 1379453899 – Which represents ISO 8601:2013-09-17T21:38:19Z

AirPush Dynamic Tracking Tokens/Scripts/API

Tokens        Description
; T" B9 F: J4 d) V%guid%        GUID is an unique variable generated by Airpush when a click happens. This is automatically generated by Airpush.
4 C$ ^+ {5 P# ]; G& o6 f& E%d%        IMEI (MD5 encrypted)
2 g1 @- ~$ ]: v/ n! @( I%androidid%        Device android id# {- ]9 M4 k5 c" e
%carrier%        Carrier name
! y* G; N4 D7 [%device%        Phone model
$ l. u% I  v1 v: q6 l%manufacturer%        Device manufacturer name* S! F: N2 i4 F/ x6 }
%campaignid%        Campaign Id" v' T0 _- ?+ h- o& D0 l6 R
%creativeid%        Creative Id3 n* }% D9 c: `
%ip%        Device ip address
8 i0 L/ T# e! b% G4 o%state%        State
# h" z8 p1 r* s' K2 ?6 {1 n- q7 N%city%        City
' A* x0 @4 O, F$ [' b%dapp%        App Id, E- N6 _/ }6 L& i
%pubid%        Application Developer/Advertiser Id+ y0 a) B" S4 C
%framework%        Device OS Version

Traffic Force:1 A; _3 L* R* g0 O5 j: d. f8 e
{site_id} – id of the site on whch the ad is shown7 Z1 g" V, N% J2 d  d: t2 j7 g
{channel_id} – id of the channel on which the ad is shown
) l9 ~( a! u5 p+ v{campaign_id} – id of the campaign( P- n8 o% C0 }* C
{group_id} – id of the group+ q' X' f/ P* Y0 c
{ad_id} – id of the ad
, t! S: k( J2 l) l7 A7 P, O5 s{keywords} – list of keywords by which the ad was found
) w, ]$ q  m4 p3 x- G4 E{v_country} – visitor country
8 }. l$ \6 s- |$ `# \4 C{v_language} – visitor language
% A  e, ?' o. ?{v_browser} – visitor browser3 B! |4 x7 N, @  y9 P: ~
{v_os} – visitor operating system

Traffic Factory:) T2 Q9 {. k; [
{campaign.id} Campaign’s id, d. u7 x: t+ Z9 e8 r' u
{target.bid} Target’s bid- A% b& {  Y/ f6 z. `2 \% Z
{banner.id} Banner’s id* _7 z4 v! c( u
{banner.name} Name of the banner7 v" f" l2 q2 R9 a6 P) t( K2 N
{banner.size} Size of the banner e.g. "338×235"
. J9 V2 c! v5 {  B) G" y5 N{target.name} Campaign’s target name4 r2 N9 J2 r1 @8 t3 Y
{categories} The page’s categories4 Z2 q, z8 c) U9 x: z& W9 \
{user.country} 3 letters ISO country code of the user’s country. e.g. "FRA" for France: \  q% g4 x; z: P8 ]6 ]
{user.browser} User’s web browser) H- W: ^9 r& h+ u' I7 ^; b3 e. r0 W
{user.os} User’s operating system

AdBucks:; A9 y! ?; z* p1 ~/ I2 R! D
{bannertag} : This is a tag that represents your banner. It is created in the Banner Macro Tag field when the banner is uploaded and can be edited later if needed./ R* I, p+ A$ y4 r
{campaigntag} : This is a tag that represents your campaign. It can be changed in the bid editor.
6 p1 E4 D; k7 r2 w{spottag} : This is a tag that represents the spot (page location on the site) your ad appears on. This value is set by AdBucks and cannot be customized." G" `" U# d! _. `% V4 ]
{site} : This is a tag that represents the site your ad appears on. This value is set by AdBucks and cannot be customized.
( x; ]+ R/ s9 u: ~: ]{width} : This is a tag that represents the width (in pixels) of the ad spot. This value is set by AdBucks and cannot be customized.. L5 k- _4 J7 H% ?- D$ A9 K
{height} : This is a tag that represents the height (in pixels) of the ad spot. This value is set by AdBucks and cannot be customized.+ t: K! f& }: T0 Q. ?
{size} : This is a tag that represents a shortcut equivalent to {width}x{height}.4 a% Q. D& M7 M! P6 |( v6 g6 K
{year} : This is a tag that represents the current 4-digit year (2014).
$ K3 R5 d0 \* I4 t/ t* G{month} : This is a tag that represents the current 2-digit month (09).

Adxpansion:+ P. v- v  s7 E1 l
{zone}
! Q' d7 v4 `) Z& `9 V; \{keyword}/ y7 `6 V7 Z# w* R
{country}

50onRed:
# E$ }6 f' @# ?5 u- \{country}, {bid}, {target}, {campaign_id}, {creative_id}, {target_id}, {domain}, and {click_id}

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# m6 l" x, \. d+ ?

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参与人数 4广告币 +11 收起 理由
隐逸逍遥 + 2 很给力!
jackkate + 2 赞一个!
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发表于 2015-3-10 20:34:45 | 显示全部楼层
有一些网站的token已经更改了。
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发表于 2015-3-11 10:13:31 | 显示全部楼层
PLUGRUSH 好多追踪出来没用。没办法优化。
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发表于 2016-7-26 11:25:41 | 显示全部楼层
IM上怎么配置 popads --tokens  
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发表于 2016-8-4 08:01:24 | 显示全部楼层
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发表于 2018-4-27 19:03:07 | 显示全部楼层
没什么参考意义,
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发表于 2019-7-29 16:06:30 | 显示全部楼层
新手学习了
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