之前设置追踪，在token方面设置出错，逛论坛无意发现这篇文章，感觉对新手可能有些用处，有需要的可以看下，除了看token,还可以看下iAmAttila用的流量平台{:soso_e113:} ; |# `: L' X, n5 a
iAmAttila’s TOP List of Traffic Source TOKENS . p* O* v' K% O8 e7 `- m9 z( H
7 z0 Q7 E6 _! }5 ZExoClick Dynamic Tracking Tokens/Scripts/API+ S( y+ Z- p+ H' f0 B
Tokens Description
/ S" S3 m1 O7 Y, z0 @{campaign_id} ID of the campaign.
. d- d2 S3 f& k- t- Y{variation_id} ID of the variation. (Banner or landing page)9 d% n% R( b' E$ K3 v. E/ `) t1 F4 U
{src_hostname} Domain name where the ad is displayed.) r, x+ I3 F3 p7 c0 F& h( g
{site_id} ID of the site where the ad is displayed.9 e! j* X, a4 S
{zone_id} ID of the ad zone where the ad is displayed.- N* z& H1 U8 K8 y
{category_id} ID of the category detected.
# a3 @4 f. y0 N/ N4 C9 w* O& x5 |5 {{country} 3-char country code of the visitor.
* U! ]8 K0 C+ Z. }0 e{time} Timestamp, used as a cache buster. MobPartner Dynamic Tracking Tokens/Scripts/API
, S* K( w, _6 G5 V1 oTokens Description
' q2 l1 m/ O8 C F* d5 W4 u[=MOBTAG=] Reference ID specified by MobPartner to reconcile with their own system7 M5 g2 n! N1 W; U# Z+ Q6 q
[=DEVICEID=] The UDID of the Android device as device_id
: U# w) z% @+ i9 L4 O o# W[=ANDROIDID=] The parameter for Android ID as android_id
1 Z3 ^9 h0 E5 ^0 u( P[=MACADDRESS=] The MAC address of the Android phone’s wifi adapter as mac_address/ k" o. |# M8 Z- ^: B7 _- ?! X
[=ODIN=] The ODIN of the Android device as odin9 t) p1 h' I) g) n3 s6 k; l: k
[=PUBLISHERID=] MobPartner’s publisher ID as sub_publisher
" D3 m, j/ S3 T% z6 O[=SERVICEID=] MobPartner’s service ID as sub_site/ e. }! y; L( e1 N$ z. h/ i
[=CAMPAIGNID=] Campaign name or ID as sub_campaign! Q$ ~: S9 u, J2 [
[=ACTIONID=] The action ID as sub_adgroup7 I( M8 Q' k3 j3 n/ W0 B
[=CREATIVEID=] Ad name or ID as sub_ad PopADS.net Dynamic Tracking Tokens/Macros/Scripts
' I* j% K7 E7 f[WEBSITEID] – ID of the website that was source of the popunder,
5 s$ I, u' b: E8 L3 v8 V[KEYWORD] – keyword that was used for keyword targeting,9 D, [8 H; q* i9 p$ D% h
[CATEGORYID] – ID of category that was used for targeting," |1 c8 T0 U) z8 m
[COUNTRY] – country of the visitor. PopCash Dynamic Tracking Tokens/Macros/Scripts3 x" G6 ~: n% F) w
%siteid% – Site ID4 ?6 a' t, e$ c: v3 f% D2 d
%cc% – Country Code Plugrush Dynamic Tracking Tokens/Macros/Scripts# K7 q$ z @2 Y( K4 C7 ]& G
{$id} – a unique ID of the traffic source/website) J% a- u! \2 ]* [ r, j" L, y6 w5 w9 h
{$cc} – two letter country code of the visitor
0 B+ E& N6 F! [) \7 Q6 I{$category} – the category of the traffic source/website6 y# I; b( L+ X% X+ L+ R: B
{$domain} – the domain of the traffic source/website
5 U* }. A3 R! d2 k% I, ]% ?{$trafficsource} – type of the traffic source (babelog, blog, dump, mgp, tgp or tube)
4 c5 I! V- K4 ?3 U% _7 M/ O" C{$ad_id} – a unique ID of your ad (works on PlugTraffic only)& K& ]1 p! \- D N
{$ad_ref} – your internal ad reference (works on PlugTraffic only) SiteScout Dynamic Tracking Tokens/Scripts/API
: s4 ]9 g0 w3 t4 r( wTokens Description
& g' m3 C2 i3 ?7 m1 q{adId} Passes the unique ID # of the ad that was clicked.8 R! J* s5 C2 I2 Q* @
{siteId} Passes the unique ID # of the site where your ad was clicked.
c" z. L4 Z& {4 z% @$ w{campaignId} Passes the unique ID # of the campaign that received the click.
0 u( V- s- F0 n7 E$ {{networkId} Passes the unique ID # of the exchange where your ad was clicked.- @" q$ U& P1 F
{postbackId} Passes the unique ID # of the visitor that clicked your ad.0 t+ ~( ]" x# x9 s. U& |2 H
{domain} Passes the domain name where your ad was clicked.3 C/ W( y$ Q) G4 {7 c, v
{pageUrl} Passes the URL of the page where your ad was clicked.) z& X3 F7 Q1 E) Y. A7 k2 a
{demographicIds} Passes the ID(s) of the applicable audience segments.3 t2 L& J! }% {& O) I
{contextualIds} Passes the ID(s) of the applicable contextual categories.: |: H- `0 n- K
{dpid} SHA1 hashed platform-specific ID (e.g., Android ID or UDID for iOS). (mobile only)
8 L) x- M6 [$ R{did} SHA1 hashed device ID; IMEI when available, or else MEID or ESN. (mobile only)( A3 u+ A0 d$ g0 _& J
{uid} This value represents either {dpid} or {uid}, in that order of priority. (mobile only)& C6 Q+ _3 C& h$ v" s' h
{carrier} Passes the carrier of the people that click your ads. (mobile only)' g5 h& e" a# ?2 i2 B
{device} Passes the device of the people that click your ads. (mobile only)9 V7 | m' L# |- R6 T6 O7 J5 ~* u/ c0 ^
{appId} Passes a numeric ID (for Apple) or bundle name (for Google) specific to the mobile app responsible for generating the click. [Example values: “383763″ (Apple) or “com.google.mygoogleapp” (Google)] (mobile only)
! Y3 e% u' m8 q0 `* }6 Y8 M{appType} Passes a string that outputs the origin or type of application responsible for the click. [Example values: “APP_STORE” (Apple) or “PLAY_STORE” (Google)] (mobile only) StartApp Dynamic Tracking Tokens/Scripts/API$ c6 \) q( v9 W( j( a0 W* c2 B+ x
Tokens Description$ R6 `% H9 r; Z; I* Q3 ^+ s
user_id get the Android ID or IDFA of the user who clicked your ad.
! X: K2 z: Q; Mapp_id get the App ID of the publishing app from which every click came.+ ` P. P6 i9 e0 `% z! X6 T6 m
creative_name get the creative name as you inserted it on our portal.6 ?: B3 J7 \3 [) N+ U, n) _+ B
campaign_id get the campaign ID that was automatically assigned to your campaign on our portal.! H. @5 H! B" z+ n. N' @5 E
bid_cost get the CPC bid you used for each click. Go2mobi Dynamic Tracking Tokens/Scripts/API
. T$ U2 s* t. _) P3 N- _Tokens Description1 N9 ? q' M6 x' D. b3 Z; Z
{clickid} Go2mobi unique click id
4 ^4 y( ^% K" E* {2 e$ u{campaign} Go2mobi campaign id; ] H9 L) Y' H& z$ n8 }
{pln} Exchange placement name5 m. t7 ]4 W; m1 |( \4 i
{plid} Exchange placement id
5 y- \ E$ d$ U+ u9 k{crid} Go2mobi creative id
6 d6 m. A R! ?( c. ?3 g% N9 p{imp} Impression dimensions (width x height)% _) |8 [/ b% E
{cc} Exchange country code of user# G- v3 c: v. }- }6 i+ M8 \- l. G. r
{referrer} HTTP referrer url (if applicable)# v1 r' w: D. q/ z q, p- ]
{referrer_domain} HTTP referrer domain (if applicable)
5 H# \$ J1 \) B/ w" @- c7 o% F4 f; e{isp} Carrier name of user
. \9 A' {" o4 L; g{ip} IP address of user
+ H- E. b8 E: j{xip} Proxied IP address of user$ |! s3 p/ Y6 u( P' u; q
{country} Carrier country of user
5 C" }# F) E# r K. i{region} Carrier region of user
' b% K9 Z, `2 w0 [+ ]/ h u- |3 E{city} Carrier region of user
" [! Y0 c. s: I2 r" \2 Q2 B{agent} Device user agent! ^6 O7 F( T( i8 F, B8 k3 b* }
{ua_hash} Device user agent SHA1 hash# A& V, c# ?, Y6 }* y
{device_vendor} Device make: i0 n% M4 q. L* b: t
{device_model} Device model! ~' E* Y( d$ ^, o
{os} Device operating system
' N' f. y1 u. i/ j{os_verion} Device operating system version
* Y8 L. D2 E' v! D$ u. y+ q% m' X{year} Device year of release Decisive.is Dynamic Tracking Tokens/Scripts/API
. Y0 c7 w' r* y: y0 {Macro Field Info/ {. v$ ]6 a% o: A) e' D
{{{bidhash}}} Unique impression ID (Use this to track conversions/actions)4 n, m2 @+ U% d& K2 d
{{{ad_id}}} Ad ID (Identifies the ad associated with the impression/click/conversion)
" P$ w# w+ L5 H0 Y4 B. ^6 N{{{creative_id}}} Creative ID (Identifies the creative used in the ad)
! a W3 T6 n* z2 B{{{ad_name}}} Name of campaign; a/ s7 Y3 c: E! O+ `6 q
{{{carrier}}} Carrier used by mobile device (Verizon, AT&T, T-Mobile, …)8 i+ f% E [' S& h" F E, J; c- w6 b
{{{os}}} OS of device (Android, iOS, BlackBerry OS, Windows Phone OS, …), F. r4 C: ?* B9 B5 ~9 H
{{{os_version}}} OS Version (Android 4.0.4, iOS 6.0.2, …)0 A5 u, N6 a+ u2 f* K
{{{device}}} Device type (iPad, DROID RAZR, Kindle Fire, …)
5 a( U9 I0 ?9 F* x( [4 e7 h: u* x{{{media}}} app or site
5 n1 k2 x) i+ V7 z: F{{{country}}} Country of visitor (United States, Mexico, Canada, Germany, …)
+ Z: b$ p# B- u! d2 D9 R{{{ip}}} IP address of user
1 S$ C# Z. p4 R7 U# C+ |/ y0 Q{{{app}}} Name of app where ad is placed
" z, c! l$ V' n9 L6 T# F/ i{{{site}}} Name of site where ad is placed. q1 t& N( _" q7 u' W" V& Y5 w/ i9 y
{{{placement}}} Combination of site and app. Name of either site or app where ad is placed.
. Q: z$ z3 o6 v$ \{{{ua}}} User agent string) r+ O) _7 J, a' v
{{{category}}} IAB Category of site/app% R/ k- {4 `$ g5 b# N/ T- o Z1 Z
{{{subcategory}}} IAB Subcategory of site/app
0 L. X: X3 m. \8 j6 U" k l{{{idfa}}} iOS User IDFA Leadbolt Dynamic Tracking Tokens/Scripts/API [TRACK_ID] – Reference ID specified by LeadBolt to reconcile with their own third-party system
6 d4 M( L M' \; w" U' c* M[CLK_ID] – Click ID as sub1: A5 G( F; g1 L& H
[PUB_ID] – LeadBolt’s publisher as sub_publisher e. c7 t4 U) Z& f
[AD_GROUP_ID] – Sub Ad Group as sub_ad_group
: o) p6 b1 l9 V- D8 g7 p( d, ~5 _[AD_ID] – Ad ID as sub_ad BuzzCity Dynamic Tracking Tokens/Scripts/API {clickcode} To substitute the unique clickcode value associated with this click; C: m8 a5 h) n( E7 }) e
{pubid} To substitute the publisher ID associated with this click. You need special privilege to use this parameter. For more information , see PubID filtering.
& W6 K$ I' n5 S0 d% _. |& m{random} To substitute a randomly generated value associated with this click
$ M, E1 K. b! |8 s0 ^* s" }; Q; Z+ w{timestamp} To substitute an unix time value associated with this click. E.g. 1379453899 – Which represents ISO 8601:2013-09-17T21:38:19Z AirPush Dynamic Tracking Tokens/Scripts/API Tokens Description
: P/ \ ?. [3 a5 ?1 p6 a' g9 O%guid% GUID is an unique variable generated by Airpush when a click happens. This is automatically generated by Airpush.
& c; {% C0 F0 z8 o7 A, N%d% IMEI (MD5 encrypted)
& s M3 M4 h9 U) i; A%androidid% Device android id
) o% W+ u+ [4 N%carrier% Carrier name
7 P( Q! \9 {: c/ x! n5 e) S: z& j%device% Phone model% ~0 [5 e3 g. H2 p0 q
%manufacturer% Device manufacturer name, {5 m7 I: G5 z. P% ^! |! O! P
%campaignid% Campaign Id
0 Z" ?: m+ G. T! B$ G) Q& f3 j& X%creativeid% Creative Id
l: l1 k5 x3 o: v9 F8 |. a/ ?%ip% Device ip address
( j, H$ J$ }$ A$ t+ n7 i%state% State( V( i3 m1 A3 M" F9 F) {
%city% City& @/ k- _7 j+ w8 f% m( v
%dapp% App Id
1 E4 s5 V7 ^9 S w%pubid% Application Developer/Advertiser Id' ?1 V2 T) o5 {0 D$ v" L y d0 e
%framework% Device OS Version Traffic Force:) \! b' X' j t) q2 T% k& H
{site_id} – id of the site on whch the ad is shown! M1 R" m0 y. k" E2 p" \0 L
{channel_id} – id of the channel on which the ad is shown, h, p# ~: ?% Q, U
{campaign_id} – id of the campaign
+ S0 }6 v |; q' D; n$ M4 `{group_id} – id of the group
0 C4 n8 Y0 e0 H& x; y! ]7 G7 Y{ad_id} – id of the ad
# L+ u- s. `9 \{keywords} – list of keywords by which the ad was found2 a, B% ~& Z9 D/ p$ l' j
{v_country} – visitor country3 ?; S$ f2 R1 u" I
{v_language} – visitor language
' j, P; O% N1 U{v_browser} – visitor browser
8 s/ ], w8 _$ N' u8 ~/ e* k{v_os} – visitor operating system Traffic Factory:1 P1 r* _ c V h) F
{campaign.id} Campaign’s id7 k$ o7 Z. C8 r
{target.bid} Target’s bid
h8 e7 {# B+ i! C{banner.id} Banner’s id6 P0 h3 d/ h- X7 a3 c7 k% ^" ^7 H+ |
{banner.name} Name of the banner+ H+ C% f2 ? v* B" ?8 `
{banner.size} Size of the banner e.g. "338×235"5 t! s, ^- q# O7 ^8 [6 d
{target.name} Campaign’s target name9 g: e% c2 i7 A, ?
{categories} The page’s categories' M7 a1 b7 L) z3 D5 {* c
{user.country} 3 letters ISO country code of the user’s country. e.g. "FRA" for France
$ P' J# ?9 }8 \9 ~* ?{user.browser} User’s web browser
- c+ W- {0 b6 ?3 N; l. {{user.os} User’s operating system AdBucks:' {- t0 {5 M' t* H- I
{bannertag} : This is a tag that represents your banner. It is created in the Banner Macro Tag field when the banner is uploaded and can be edited later if needed.- ?" e! N6 B% `, M, x8 w# }4 a
{campaigntag} : This is a tag that represents your campaign. It can be changed in the bid editor.
) L1 H7 M% {3 x5 e{spottag} : This is a tag that represents the spot (page location on the site) your ad appears on. This value is set by AdBucks and cannot be customized.8 W0 ?5 g3 G* z+ Q0 r& V
{site} : This is a tag that represents the site your ad appears on. This value is set by AdBucks and cannot be customized.; p) X/ @) o* A# d3 Q
{width} : This is a tag that represents the width (in pixels) of the ad spot. This value is set by AdBucks and cannot be customized.9 w; } Q4 E8 @; X1 H( c% i, {' P
{height} : This is a tag that represents the height (in pixels) of the ad spot. This value is set by AdBucks and cannot be customized.: B1 g# e) n, A7 S9 z
{size} : This is a tag that represents a shortcut equivalent to {width}x{height}.+ X+ X; ]! B$ S4 s# v7 G H2 ?
{year} : This is a tag that represents the current 4-digit year (2014).( @( a/ w" X/ Z) S: O
{month} : This is a tag that represents the current 2-digit month (09). Adxpansion:
! L+ ^+ Z+ Q s/ E; R{zone}
9 t; y5 d* l b: s+ B# j{keyword}
, l+ n! I: C! |7 ^/ Q+ \{country} 50onRed:
, S7 D# r2 i F# L" O/ C3 d7 k4 t5 |{country}, {bid}, {target}, {campaign_id}, {creative_id}, {target_id}, {domain}, and {click_id}
5 j+ i& |& k2 F8 ~1 J7 {
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