之前设置追踪，在token方面设置出错，逛论坛无意发现这篇文章，感觉对新手可能有些用处，有需要的可以看下，除了看token,还可以看下iAmAttila用的流量平台{:soso_e113:} # `. r' Z! \: `& f8 K4 ]
iAmAttila’s TOP List of Traffic Source TOKENS
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ExoClick Dynamic Tracking Tokens/Scripts/API
0 s6 }& g% V# N4 F0 a" CTokens Description6 p9 U( J2 M( Y! g+ f% E
{campaign_id} ID of the campaign.
8 c0 e( o. B# ~6 `3 k1 w |{variation_id} ID of the variation. (Banner or landing page)' Z D1 j8 \- D0 E- _. f9 N: I
{src_hostname} Domain name where the ad is displayed.
- m3 ]8 n1 a# W4 t! v{site_id} ID of the site where the ad is displayed.: { A% }; z- G
{zone_id} ID of the ad zone where the ad is displayed.
+ N6 {; N! y+ O1 j5 z{category_id} ID of the category detected.
1 ` v* H- x2 M3 A) n/ t7 M- h# V{country} 3-char country code of the visitor.
) ]9 A5 `6 y& o{time} Timestamp, used as a cache buster. MobPartner Dynamic Tracking Tokens/Scripts/API& f* L' g) N3 J9 a8 a
Tokens Description
1 ]/ ? J$ e) r+ C% v[=MOBTAG=] Reference ID specified by MobPartner to reconcile with their own system
5 D, ] S, D" c4 W1 J: |- Z[=DEVICEID=] The UDID of the Android device as device_id
9 P* k7 H( @, w4 }2 w[=ANDROIDID=] The parameter for Android ID as android_id( [3 g" _9 O/ u% \, @; r8 c ~) \
[=MACADDRESS=] The MAC address of the Android phone’s wifi adapter as mac_address3 {# E& w& c5 e+ r) ~' K. d
[=ODIN=] The ODIN of the Android device as odin
) l0 f; d5 @( ?4 ]* S) \[=PUBLISHERID=] MobPartner’s publisher ID as sub_publisher
9 v) j& P _. ]- T- W[=SERVICEID=] MobPartner’s service ID as sub_site( d- J" j2 T2 L, D; t) L8 T
[=CAMPAIGNID=] Campaign name or ID as sub_campaign
: |4 o5 o2 ~$ k/ y9 O4 Q* }[=ACTIONID=] The action ID as sub_adgroup
+ ~' G- K9 A9 g[=CREATIVEID=] Ad name or ID as sub_ad PopADS.net Dynamic Tracking Tokens/Macros/Scripts 1 h# D9 Y; W, G) o1 l
[WEBSITEID] – ID of the website that was source of the popunder,
, J* @5 ~* ?+ @+ ]6 y: e[KEYWORD] – keyword that was used for keyword targeting,% Q0 ?8 f3 v/ H' @6 N+ Y
[CATEGORYID] – ID of category that was used for targeting,' ?3 G4 K. r" E/ Z# g
[COUNTRY] – country of the visitor. PopCash Dynamic Tracking Tokens/Macros/Scripts4 Y8 o# c: t) b
%siteid% – Site ID
* |+ t& s! E) S%cc% – Country Code Plugrush Dynamic Tracking Tokens/Macros/Scripts2 B7 K7 g7 A5 O1 t x& \+ h; m8 y
{$id} – a unique ID of the traffic source/website" Y$ F/ F* F$ o
{$cc} – two letter country code of the visitor
! o0 g7 V% s% M n{$category} – the category of the traffic source/website
5 ^2 r; h9 f( K7 r1 e{$domain} – the domain of the traffic source/website @; T/ N) |% I+ m }+ W( A6 C
{$trafficsource} – type of the traffic source (babelog, blog, dump, mgp, tgp or tube)
7 p4 _& j6 X; [+ {5 o{$ad_id} – a unique ID of your ad (works on PlugTraffic only)" E' ^3 }! ?3 `( S3 D, S5 d2 C
{$ad_ref} – your internal ad reference (works on PlugTraffic only) SiteScout Dynamic Tracking Tokens/Scripts/API9 X- p1 R8 V4 p& S+ {* h2 t- y
Tokens Description2 j. l& U" G" u" r- K4 w
{adId} Passes the unique ID # of the ad that was clicked.: c5 I6 J. C" o) l2 [; `
{siteId} Passes the unique ID # of the site where your ad was clicked.
$ J- h( J2 m3 F# T+ k7 s{campaignId} Passes the unique ID # of the campaign that received the click.( B5 Q9 u) o' t; n! x1 W- T* j8 U
{networkId} Passes the unique ID # of the exchange where your ad was clicked.0 t O2 \ g7 y! D- ^5 Y2 J
{postbackId} Passes the unique ID # of the visitor that clicked your ad.) j) D- ~; N: P: W* Z$ p
{domain} Passes the domain name where your ad was clicked.: B6 k+ n9 }8 f8 M9 ~
{pageUrl} Passes the URL of the page where your ad was clicked.& S/ f& E' E- X9 O! ?/ z
{demographicIds} Passes the ID(s) of the applicable audience segments.3 l* O1 n0 m2 T6 w, N- }
{contextualIds} Passes the ID(s) of the applicable contextual categories.
1 X6 J8 V6 e# M' r3 G: E# Q{dpid} SHA1 hashed platform-specific ID (e.g., Android ID or UDID for iOS). (mobile only)
0 A! W# J9 E; H8 c a{did} SHA1 hashed device ID; IMEI when available, or else MEID or ESN. (mobile only)
. _- W t: o: L g$ p! P{uid} This value represents either {dpid} or {uid}, in that order of priority. (mobile only)
9 P) h* P# z& v5 \0 F5 E{carrier} Passes the carrier of the people that click your ads. (mobile only)9 s5 K. }4 X, `1 ]; @9 q
{device} Passes the device of the people that click your ads. (mobile only)2 j8 {( h2 z5 M4 l% B7 q
{appId} Passes a numeric ID (for Apple) or bundle name (for Google) specific to the mobile app responsible for generating the click. [Example values: “383763″ (Apple) or “com.google.mygoogleapp” (Google)] (mobile only)
% G2 F' |2 b+ f4 r8 x1 q0 q6 m{appType} Passes a string that outputs the origin or type of application responsible for the click. [Example values: “APP_STORE” (Apple) or “PLAY_STORE” (Google)] (mobile only) StartApp Dynamic Tracking Tokens/Scripts/API: s! y9 x" U3 }) v& N
Tokens Description
- J" g# K N7 [( ^/ i# Luser_id get the Android ID or IDFA of the user who clicked your ad.
, {9 C+ w' ?- B/ c8 ~5 L! C$ s7 Eapp_id get the App ID of the publishing app from which every click came.
: }! D' t- [5 S2 U0 g, \: Q& Bcreative_name get the creative name as you inserted it on our portal.
8 ]! C5 N5 A" Q, S6 R+ B: Icampaign_id get the campaign ID that was automatically assigned to your campaign on our portal.* S0 d7 u) Q: G' Y. g7 }( e- [
bid_cost get the CPC bid you used for each click. Go2mobi Dynamic Tracking Tokens/Scripts/API
* g u5 `+ Y/ O# OTokens Description
6 F7 G% G; P% s{clickid} Go2mobi unique click id
; e) p: z- C8 D- E9 L& T{campaign} Go2mobi campaign id
: Z3 e" |3 J( Y9 D{pln} Exchange placement name! n! v" R1 c" Y* }* s9 k! I
{plid} Exchange placement id& r. ]% v" h+ C: ]
{crid} Go2mobi creative id
# N' Q7 ]+ E, L{imp} Impression dimensions (width x height)) Q9 ~( N3 u: }/ |% [* [
{cc} Exchange country code of user
8 F$ q1 N8 U4 l9 V; l: }{referrer} HTTP referrer url (if applicable)- ]8 ^, ]9 o, F* T# z
{referrer_domain} HTTP referrer domain (if applicable)% N5 E' j7 Q! R
{isp} Carrier name of user& Q' I5 k* I( f; A: C a1 G
{ip} IP address of user: ~. c0 R2 D1 F1 d
{xip} Proxied IP address of user
J# `; z4 g& m{country} Carrier country of user; \% d% i+ h5 L, E9 T1 \2 h
{region} Carrier region of user
K7 b& _1 y/ Z$ D# M h2 {{city} Carrier region of user2 b9 z. m @1 H
{agent} Device user agent
( w6 z0 |$ Z. ?2 g6 y) V% V{ua_hash} Device user agent SHA1 hash4 m& W" l: V( L3 U5 o
{device_vendor} Device make
/ I, _; j: e: ~. X6 `{device_model} Device model
) L4 ^/ f5 z% }' j# ~{os} Device operating system2 d0 V( E: b8 z+ c+ @
{os_verion} Device operating system version& ]1 b3 w, Y4 Y3 x
{year} Device year of release Decisive.is Dynamic Tracking Tokens/Scripts/API
$ \7 R. r+ U- x) i/ nMacro Field Info/ k7 H) |2 i4 a4 T+ X7 f6 H1 t
{{{bidhash}}} Unique impression ID (Use this to track conversions/actions)
& L: }0 |; [5 z( M% j{{{ad_id}}} Ad ID (Identifies the ad associated with the impression/click/conversion)
' e+ p# h0 R+ ]4 ]+ a/ {{{{creative_id}}} Creative ID (Identifies the creative used in the ad)3 o% D& [2 e& g! |, V. y, } Q4 `) F7 ]
{{{ad_name}}} Name of campaign4 l- ~6 V, _0 a& N4 I
{{{carrier}}} Carrier used by mobile device (Verizon, AT&T, T-Mobile, …)
& O8 `( G4 O! B2 k{{{os}}} OS of device (Android, iOS, BlackBerry OS, Windows Phone OS, …)5 s- R! G0 N, s4 z( j" |+ t3 N9 S
{{{os_version}}} OS Version (Android 4.0.4, iOS 6.0.2, …)/ N& `& N! g' s8 N: ?8 v4 ?; G
{{{device}}} Device type (iPad, DROID RAZR, Kindle Fire, …)' ~/ n8 I) {& X# w8 Z
{{{media}}} app or site4 R( z; Z/ `! O: c* b8 T' s
{{{country}}} Country of visitor (United States, Mexico, Canada, Germany, …)
& U; V/ |5 H% o{{{ip}}} IP address of user1 v0 n2 X! _" V. V; t+ K! r) [! A
{{{app}}} Name of app where ad is placed
4 H& l3 ]5 [% g5 j! H{{{site}}} Name of site where ad is placed
/ {9 g' c: G! l{{{placement}}} Combination of site and app. Name of either site or app where ad is placed.
' s2 e4 @: x) q{{{ua}}} User agent string# H0 x3 I! I5 V4 {9 Y {6 X
{{{category}}} IAB Category of site/app+ p. ]# ~" S, j: l/ P% O
{{{subcategory}}} IAB Subcategory of site/app1 G K/ V' p+ y7 e7 T
{{{idfa}}} iOS User IDFA Leadbolt Dynamic Tracking Tokens/Scripts/API [TRACK_ID] – Reference ID specified by LeadBolt to reconcile with their own third-party system
0 }3 \- k2 O3 t6 x[CLK_ID] – Click ID as sub1
$ n& r/ \' z4 u' @[PUB_ID] – LeadBolt’s publisher as sub_publisher
t9 w" S& ?% c1 c. [. x[AD_GROUP_ID] – Sub Ad Group as sub_ad_group
9 G$ d. W4 K7 O# J4 n9 G[AD_ID] – Ad ID as sub_ad BuzzCity Dynamic Tracking Tokens/Scripts/API {clickcode} To substitute the unique clickcode value associated with this click
0 A5 ?; d$ f# I" ]+ y{pubid} To substitute the publisher ID associated with this click. You need special privilege to use this parameter. For more information , see PubID filtering.
2 s7 C# p/ E0 j9 ^! Q! n8 O( F$ D{random} To substitute a randomly generated value associated with this click# Q0 K/ D8 a2 A; u5 O. l
{timestamp} To substitute an unix time value associated with this click. E.g. 1379453899 – Which represents ISO 8601:2013-09-17T21:38:19Z AirPush Dynamic Tracking Tokens/Scripts/API Tokens Description+ ?6 s! E/ b: s2 y- I1 }; \, d
%guid% GUID is an unique variable generated by Airpush when a click happens. This is automatically generated by Airpush.0 N) _0 _: T, F7 X4 T+ A
%d% IMEI (MD5 encrypted)
/ S C B' Q( W4 G% T8 {$ U7 J8 y%androidid% Device android id( D$ I# f1 U \& _
%carrier% Carrier name
: h. }. i# j7 i, O4 r7 `- n%device% Phone model+ P) Q4 F2 D7 z1 a! ?* N0 M: n
%manufacturer% Device manufacturer name) t6 u# b y+ ?5 i$ }! d- {
%campaignid% Campaign Id# `5 P, M2 ]- q7 b5 c
%creativeid% Creative Id5 c7 q" g, G2 x1 y
%ip% Device ip address
2 x3 {8 Z v1 J% o" l%state% State
! r" K7 e* ^) t2 b7 p%city% City
- [2 R" }0 T( v! ^; W%dapp% App Id& X+ j$ X" a% ?- T
%pubid% Application Developer/Advertiser Id
) M/ L$ v+ ~0 S& K; \# y, r0 M%framework% Device OS Version Traffic Force:
6 d1 K k* I& ~9 |$ T{site_id} – id of the site on whch the ad is shown0 D* N3 [+ o* H" i" h
{channel_id} – id of the channel on which the ad is shown2 M" [: M/ t w: b6 X
{campaign_id} – id of the campaign
6 i& a, O5 S' Z! U; t, s{group_id} – id of the group" {5 C( R) y' x
{ad_id} – id of the ad6 }( ^, R! J- [4 @. Y0 Z4 ^
{keywords} – list of keywords by which the ad was found
' l" v0 u7 _# i{v_country} – visitor country
' I) T7 p T9 C, U8 A, x# A{v_language} – visitor language
J+ J& H! {( M2 b! m{v_browser} – visitor browser+ n" p/ O3 D4 W$ E
{v_os} – visitor operating system Traffic Factory:
+ K. M% e8 v6 T! d5 m, a! }* z. e{campaign.id} Campaign’s id* [, n P- I& a& x1 t
{target.bid} Target’s bid& E5 E0 k# m7 ^7 B
{banner.id} Banner’s id
3 K8 V) D7 t2 ]{banner.name} Name of the banner# |; P# C6 w+ p- E( [
{banner.size} Size of the banner e.g. "338×235"
' ? x$ i; u2 o{target.name} Campaign’s target name" N! H8 f7 S1 Y+ ^) u0 A
{categories} The page’s categories
2 \% l0 l9 y3 z' F" x{user.country} 3 letters ISO country code of the user’s country. e.g. "FRA" for France- S' b) X9 G2 J1 ?( H
{user.browser} User’s web browser& `+ P, r$ s- |
{user.os} User’s operating system AdBucks:3 u W- l; W0 p0 k
{bannertag} : This is a tag that represents your banner. It is created in the Banner Macro Tag field when the banner is uploaded and can be edited later if needed.
* l+ I0 c' G, v6 W# p* F{campaigntag} : This is a tag that represents your campaign. It can be changed in the bid editor.
! g& x6 T6 ?! s: [{spottag} : This is a tag that represents the spot (page location on the site) your ad appears on. This value is set by AdBucks and cannot be customized./ }2 t9 P6 h/ {0 @) G- M
{site} : This is a tag that represents the site your ad appears on. This value is set by AdBucks and cannot be customized.: F9 N' D' {3 L9 y
{width} : This is a tag that represents the width (in pixels) of the ad spot. This value is set by AdBucks and cannot be customized.
$ O N0 B$ A4 O: _: _6 G; v- D{height} : This is a tag that represents the height (in pixels) of the ad spot. This value is set by AdBucks and cannot be customized.
' {( C2 b1 s7 X3 `{size} : This is a tag that represents a shortcut equivalent to {width}x{height}.
8 e0 j: L6 S. _{year} : This is a tag that represents the current 4-digit year (2014).* u* `' [6 `& D8 {* T
{month} : This is a tag that represents the current 2-digit month (09). Adxpansion:) t4 |* \+ Q/ Z, \) L4 F) S, g
{zone}. B! ]0 [' u0 O, T
{keyword}
) R9 g7 A7 ~6 }- J! `{country} 50onRed:
4 e6 f" k* _7 O! s! A{country}, {bid}, {target}, {campaign_id}, {creative_id}, {target_id}, {domain}, and {click_id}
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发表于 2015-3-10 15:44:11
发表于 2015-3-11 10:13:31
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