之前设置追踪,在token方面设置出错,逛论坛无意发现这篇文章,感觉对新手可能有些用处,有需要的可以看下,除了看token,还可以看下iAmAttila用的流量平台{:soso_e113:} # S, P6 d0 ?8 I& o8 e
iAmAttila’s TOP List of Traffic Source TOKENS
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f) D Z' L2 x! BExoClick Dynamic Tracking Tokens/Scripts/API7 C. P, n/ l* q; B. \
Tokens Description
. }& I6 d5 l& |' L! p) {5 u/ D{campaign_id} ID of the campaign.
, l9 Y% ?7 c3 W: e! e! K{variation_id} ID of the variation. (Banner or landing page)
/ t& R3 L4 B7 C4 E{src_hostname} Domain name where the ad is displayed.
" t3 J3 Z8 ^8 G/ y{site_id} ID of the site where the ad is displayed.0 B' W. Y" A- E/ C( C7 H; s w
{zone_id} ID of the ad zone where the ad is displayed.' r: W; j' T/ H5 r9 O/ H+ @
{category_id} ID of the category detected.
' w3 l8 m) x3 E3 j' ?3 g+ C* @{country} 3-char country code of the visitor.
. ~) I5 a9 T: w g& g4 P/ F: G{time} Timestamp, used as a cache buster. MobPartner Dynamic Tracking Tokens/Scripts/API
, Y+ e+ ~3 F$ `Tokens Description
6 `& g& q5 L: n- ^) V! }[=MOBTAG=] Reference ID specified by MobPartner to reconcile with their own system
; x3 Z: |# ?- J% M; K y! ^[=DEVICEID=] The UDID of the Android device as device_id
" }" ] v3 T6 f5 W/ x[=ANDROIDID=] The parameter for Android ID as android_id
, H, m/ K9 r9 z[=MACADDRESS=] The MAC address of the Android phone’s wifi adapter as mac_address
7 d4 u! n3 i @ X9 _! Y% G( P9 c[=ODIN=] The ODIN of the Android device as odin& v. K4 J3 u. w+ s* l
[=PUBLISHERID=] MobPartner’s publisher ID as sub_publisher! Y# y3 E5 q' Z. K/ d
[=SERVICEID=] MobPartner’s service ID as sub_site% y& J6 a$ j9 O& m
[=CAMPAIGNID=] Campaign name or ID as sub_campaign* Q- [. e& N0 }( h2 f! G
[=ACTIONID=] The action ID as sub_adgroup3 j) I/ x1 L7 O: n1 l% C$ e
[=CREATIVEID=] Ad name or ID as sub_ad PopADS.net Dynamic Tracking Tokens/Macros/Scripts
9 G9 I# J7 ?% A, q$ p[WEBSITEID] – ID of the website that was source of the popunder," B. s8 a7 ]. |' x. {- u3 t4 O
[KEYWORD] – keyword that was used for keyword targeting,
9 M Q4 u1 o- l& P7 p[CATEGORYID] – ID of category that was used for targeting,5 G0 _! V+ N* b6 \( d( g- y# L
[COUNTRY] – country of the visitor. PopCash Dynamic Tracking Tokens/Macros/Scripts' ^8 N# p3 T1 f! P
%siteid% – Site ID
8 G1 l8 P8 A5 o4 H%cc% – Country Code Plugrush Dynamic Tracking Tokens/Macros/Scripts' u) g! e- Y M P
{$id} – a unique ID of the traffic source/website
" ~1 k8 c/ c& Y8 k{$cc} – two letter country code of the visitor
% Q. b5 U( |/ `4 h{$category} – the category of the traffic source/website
2 |9 d# N5 u8 [& e, ~9 m6 \1 i{$domain} – the domain of the traffic source/website
; u( H6 }/ b; A7 w, [{$trafficsource} – type of the traffic source (babelog, blog, dump, mgp, tgp or tube)% }5 |2 _0 X7 E+ ]( D4 Y, n
{$ad_id} – a unique ID of your ad (works on PlugTraffic only)
: q7 v6 D. g4 T, \( f& K{$ad_ref} – your internal ad reference (works on PlugTraffic only) SiteScout Dynamic Tracking Tokens/Scripts/API- ?! ?+ N0 A0 L9 \
Tokens Description
6 B6 r N' b1 {- d' X1 V* X{adId} Passes the unique ID # of the ad that was clicked.
* O7 d- C. `: T5 _$ p{siteId} Passes the unique ID # of the site where your ad was clicked.
r% e1 T. i- f# X{campaignId} Passes the unique ID # of the campaign that received the click.
1 X9 J) m* k. U& E{networkId} Passes the unique ID # of the exchange where your ad was clicked.) E3 B8 p+ e% G9 A+ I' h" o' u2 g5 `
{postbackId} Passes the unique ID # of the visitor that clicked your ad.9 _; M* M* g f2 k! Y% C
{domain} Passes the domain name where your ad was clicked.
- B% @! G5 K) c# ~/ ^. B& Z; n{pageUrl} Passes the URL of the page where your ad was clicked.
; c7 b7 r8 O& m; l6 f0 |1 w{demographicIds} Passes the ID(s) of the applicable audience segments.
1 ^# G. N/ h' v: z0 ~{contextualIds} Passes the ID(s) of the applicable contextual categories.! C7 X" W0 a! P3 ?* D" h- ^- n2 N: u" p; U
{dpid} SHA1 hashed platform-specific ID (e.g., Android ID or UDID for iOS). (mobile only)
K. |5 X& F! b5 V{did} SHA1 hashed device ID; IMEI when available, or else MEID or ESN. (mobile only)
! i6 s" T# h1 \& q{uid} This value represents either {dpid} or {uid}, in that order of priority. (mobile only)
1 u5 K1 p2 ~; q{carrier} Passes the carrier of the people that click your ads. (mobile only)3 q9 M; X$ q9 d+ G8 G( E
{device} Passes the device of the people that click your ads. (mobile only)' Y( h. W; R5 Z
{appId} Passes a numeric ID (for Apple) or bundle name (for Google) specific to the mobile app responsible for generating the click. [Example values: “383763″ (Apple) or “com.google.mygoogleapp” (Google)] (mobile only)) h7 [, I0 G ~$ r- _& z8 Q; H
{appType} Passes a string that outputs the origin or type of application responsible for the click. [Example values: “APP_STORE” (Apple) or “PLAY_STORE” (Google)] (mobile only) StartApp Dynamic Tracking Tokens/Scripts/API
- P% g! V, g; lTokens Description. z- y$ G: Z8 ?3 B
user_id get the Android ID or IDFA of the user who clicked your ad.
& M- d' e# h" b# l0 {0 zapp_id get the App ID of the publishing app from which every click came.% q* e" P8 s2 Z9 _3 D
creative_name get the creative name as you inserted it on our portal." G5 J! W z) } H a7 x1 f
campaign_id get the campaign ID that was automatically assigned to your campaign on our portal.
7 W: z* J- l( k3 e4 Y2 F3 @- A Ubid_cost get the CPC bid you used for each click. Go2mobi Dynamic Tracking Tokens/Scripts/API
+ n3 }6 c! r9 L& L- W0 l0 t. HTokens Description, e+ p. o4 p5 ?) E, O% `6 t
{clickid} Go2mobi unique click id
7 I* ]! ~8 f. `' _# ~* l- |{campaign} Go2mobi campaign id
% e/ o. L( j" b. ?{pln} Exchange placement name# V3 O2 H F5 t8 H& k7 h
{plid} Exchange placement id
3 U( j% R m# b{crid} Go2mobi creative id3 C L& [7 a& v* N* n; u: z% Q
{imp} Impression dimensions (width x height)
3 g, u9 _7 M4 R{cc} Exchange country code of user( }& _3 v2 o- v2 `
{referrer} HTTP referrer url (if applicable)
% E- y/ ]/ e' o" s2 i5 T- S{referrer_domain} HTTP referrer domain (if applicable)
8 o9 V4 p; m, T5 I2 R{isp} Carrier name of user5 _: Z% \% l$ m4 e( }
{ip} IP address of user/ p0 z: ?8 M+ G1 D/ D5 N% k
{xip} Proxied IP address of user* B1 ~! w8 F; z, M+ n0 e, M
{country} Carrier country of user2 O' l1 z. ]6 }
{region} Carrier region of user
( l/ P, V8 |$ Z( o) K' N{city} Carrier region of user
! \! s9 T' m) J, Q! [9 l: Q{agent} Device user agent
3 w$ r3 Y/ V0 B; i5 |. s{ua_hash} Device user agent SHA1 hash
# A' B1 x" X% h! {- r{device_vendor} Device make
; W2 n9 h# x+ }6 A{device_model} Device model
+ T$ V$ \- g: z9 q. F{os} Device operating system
8 z8 W1 L" r& V$ s$ ?* M2 }{os_verion} Device operating system version
5 ?+ q ~4 J, z# ^{year} Device year of release Decisive.is Dynamic Tracking Tokens/Scripts/API
* d# H+ r/ M0 ~Macro Field Info% X8 |( @3 k( y: q
{{{bidhash}}} Unique impression ID (Use this to track conversions/actions)
' T+ n- ? r4 g. m! l% @{{{ad_id}}} Ad ID (Identifies the ad associated with the impression/click/conversion)
' W' h' q+ k1 ?! N{{{creative_id}}} Creative ID (Identifies the creative used in the ad)
+ p: _9 }' f7 t9 O# V3 i{{{ad_name}}} Name of campaign
, w5 T _( g) q' U, v- }& e7 I{{{carrier}}} Carrier used by mobile device (Verizon, AT&T, T-Mobile, …) N+ U; E" M1 C, S. h: Z
{{{os}}} OS of device (Android, iOS, BlackBerry OS, Windows Phone OS, …)
* n6 U; G( i# Y* e% f' `4 o{{{os_version}}} OS Version (Android 4.0.4, iOS 6.0.2, …)
" i- k' ]1 q0 y) T+ v+ T) a1 m{{{device}}} Device type (iPad, DROID RAZR, Kindle Fire, …) o* f3 @# L+ \3 [9 x1 E3 d2 I
{{{media}}} app or site! |2 n# E9 x9 d7 }
{{{country}}} Country of visitor (United States, Mexico, Canada, Germany, …)* q" z% _% E: h8 d/ V
{{{ip}}} IP address of user# S$ W# A, M, ~3 ^& M: H6 L
{{{app}}} Name of app where ad is placed4 z& h1 _- A. T5 \/ u
{{{site}}} Name of site where ad is placed, Z. {# p! Z2 V1 I8 N' R
{{{placement}}} Combination of site and app. Name of either site or app where ad is placed.( ]# l$ `# z. M6 k! V
{{{ua}}} User agent string; g2 @/ W" y7 n$ ~- s" ]- X6 q
{{{category}}} IAB Category of site/app: S5 p( w3 o& n
{{{subcategory}}} IAB Subcategory of site/app
8 _+ J( R a$ n: B, \7 `{{{idfa}}} iOS User IDFA Leadbolt Dynamic Tracking Tokens/Scripts/API [TRACK_ID] – Reference ID specified by LeadBolt to reconcile with their own third-party system. {1 G. M- h! u% n
[CLK_ID] – Click ID as sub1+ c' L* e) U# v2 f1 a
[PUB_ID] – LeadBolt’s publisher as sub_publisher7 `7 t+ [% [, U$ P: B6 ~
[AD_GROUP_ID] – Sub Ad Group as sub_ad_group6 e- [ B' m4 o* V% @
[AD_ID] – Ad ID as sub_ad BuzzCity Dynamic Tracking Tokens/Scripts/API {clickcode} To substitute the unique clickcode value associated with this click
9 [' \! U0 E, A+ |6 q" B9 P2 P# f{pubid} To substitute the publisher ID associated with this click. You need special privilege to use this parameter. For more information , see PubID filtering.3 @6 H3 a$ R# Y2 \% J0 ?
{random} To substitute a randomly generated value associated with this click
_5 t" X1 t5 ?6 a4 s( h! o{timestamp} To substitute an unix time value associated with this click. E.g. 1379453899 – Which represents ISO 8601:2013-09-17T21:38:19Z AirPush Dynamic Tracking Tokens/Scripts/API Tokens Description, P' t# J; Q, Y1 l! U: X0 S0 L) }, c
%guid% GUID is an unique variable generated by Airpush when a click happens. This is automatically generated by Airpush.
4 A$ D& y' v3 E: A5 K6 R%d% IMEI (MD5 encrypted)
# N; n3 N) B- |! c% `%androidid% Device android id
0 [2 d2 ?! y& N& f# C/ J6 Q%carrier% Carrier name) M: n; i, _/ B8 y
%device% Phone model
, ^; m, d0 b7 q: v A' V; T%manufacturer% Device manufacturer name
: X" m h$ I% x( I%campaignid% Campaign Id
# ^% V9 K5 o8 r# C c; D; {1 k%creativeid% Creative Id" _; }+ J7 [' k6 m
%ip% Device ip address
7 `6 B# b; Z8 c3 V. K%state% State: s; l) Y0 N9 o* o1 {
%city% City- M: q7 W* \5 C
%dapp% App Id4 k* J/ `4 [) D) ~, g! _
%pubid% Application Developer/Advertiser Id
7 p/ X P: Z9 ]9 {%framework% Device OS Version Traffic Force:( Z- g7 Y* R+ }0 s! D
{site_id} – id of the site on whch the ad is shown5 R, O/ ^4 ^( y& {- ] a0 t
{channel_id} – id of the channel on which the ad is shown3 b4 }1 B# h4 D: B4 m* H
{campaign_id} – id of the campaign
0 V0 I- V+ X) y7 |2 J{group_id} – id of the group
5 ]9 T% w2 D& [0 I3 k4 i' ]% K{ad_id} – id of the ad1 h! ?9 k1 C7 S1 M, [
{keywords} – list of keywords by which the ad was found/ |2 A G9 d/ Q$ ?* n4 L+ Y
{v_country} – visitor country' d9 K4 F. h' Q3 d9 c
{v_language} – visitor language
, T- E+ S$ m+ e4 y{v_browser} – visitor browser
z1 g) I" [% k9 Z4 f/ o- r. l{v_os} – visitor operating system Traffic Factory:
% M( h* q$ r" v2 a! T4 X5 F{campaign.id} Campaign’s id6 a8 m/ W- `" I# `/ ]$ e$ K. ^! \; ]& i
{target.bid} Target’s bid
1 ]1 Z0 Z, L9 T4 v6 r c7 `{banner.id} Banner’s id/ J# J2 I& ]# V c! [% }
{banner.name} Name of the banner
- y% k+ [9 X# P- y/ _: ~2 z0 |{banner.size} Size of the banner e.g. "338×235") t9 r/ T" F4 S0 Z, T; q
{target.name} Campaign’s target name
) o6 l. v5 m! J5 t# R4 v' X+ o{categories} The page’s categories
3 I" v" i Y( }* s6 l) }0 k{user.country} 3 letters ISO country code of the user’s country. e.g. "FRA" for France
% N* H! D6 Q* ~4 E0 d: L( Z{user.browser} User’s web browser
& s0 y- v f. u8 O' N! i5 P$ D{user.os} User’s operating system AdBucks:
/ S9 v/ X7 @8 Z. C1 F! D* G{bannertag} : This is a tag that represents your banner. It is created in the Banner Macro Tag field when the banner is uploaded and can be edited later if needed.4 c' x3 i$ }0 Z
{campaigntag} : This is a tag that represents your campaign. It can be changed in the bid editor.$ o, K6 [& Y$ K9 `: |1 _
{spottag} : This is a tag that represents the spot (page location on the site) your ad appears on. This value is set by AdBucks and cannot be customized.- s' A* G" T K& c: ]" Y
{site} : This is a tag that represents the site your ad appears on. This value is set by AdBucks and cannot be customized.
7 w4 W$ v+ X& c& T+ U{width} : This is a tag that represents the width (in pixels) of the ad spot. This value is set by AdBucks and cannot be customized.
; n8 f1 |8 _3 Z a2 ]6 D' Q{height} : This is a tag that represents the height (in pixels) of the ad spot. This value is set by AdBucks and cannot be customized.! b% |& W) d: n, E
{size} : This is a tag that represents a shortcut equivalent to {width}x{height}.
+ j$ |2 X& \5 q2 [3 i+ _{year} : This is a tag that represents the current 4-digit year (2014).
4 T1 [/ c, o% h$ T& O+ F; e{month} : This is a tag that represents the current 2-digit month (09). Adxpansion:1 r6 j3 G# P3 d2 J% r1 P+ } X J
{zone}
2 \# B6 p% q% l# }. {/ c{keyword}
8 M4 |/ f+ T8 s{country} 50onRed:8 T. b1 P5 r! @' i7 n& V7 W2 Q
{country}, {bid}, {target}, {campaign_id}, {creative_id}, {target_id}, {domain}, and {click_id}
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