之前设置追踪,在token方面设置出错,逛论坛无意发现这篇文章,感觉对新手可能有些用处,有需要的可以看下,除了看token,还可以看下iAmAttila用的流量平台{:soso_e113:}
% _1 x/ R' f. a+ v5 O0 r }iAmAttila’s TOP List of Traffic Source TOKENS # u2 {8 g5 I1 J7 b0 g$ v8 l
, [1 A1 Z2 G. G3 eExoClick Dynamic Tracking Tokens/Scripts/API
* F# Y, n' n0 W% O4 o$ @( BTokens Description
, d W" F5 h- i+ p% b) Y+ k{campaign_id} ID of the campaign.
; V: _9 w3 E& D/ o0 c{variation_id} ID of the variation. (Banner or landing page)' Y9 B. d. W+ c$ ?+ L& W; H8 S
{src_hostname} Domain name where the ad is displayed.
) D: E5 O5 t. ^5 j" Q( p{site_id} ID of the site where the ad is displayed.1 S, g7 L9 s: ]4 L. |" V8 K2 I; k1 a
{zone_id} ID of the ad zone where the ad is displayed.5 @' B" L* h- \7 t$ A/ |+ c2 S8 D; c
{category_id} ID of the category detected.
! S* J- b/ ^ z6 f( G8 P. r9 B/ f{country} 3-char country code of the visitor.
$ f! E( V0 v% j. G1 [) V{time} Timestamp, used as a cache buster. MobPartner Dynamic Tracking Tokens/Scripts/API
3 C' O, v- W* M) ?' ]3 e WTokens Description
, m- K# @# X A- M3 }8 g, t[=MOBTAG=] Reference ID specified by MobPartner to reconcile with their own system
u) u; ?2 @4 G! h4 L+ u2 P6 @8 k( M5 m[=DEVICEID=] The UDID of the Android device as device_id
" @" h) Q' `1 J6 l6 u; ?[=ANDROIDID=] The parameter for Android ID as android_id
7 j" z8 ?- i0 e8 o: k6 d2 N& C+ N/ Q[=MACADDRESS=] The MAC address of the Android phone’s wifi adapter as mac_address
$ T8 ]5 }4 d0 ^) q) d[=ODIN=] The ODIN of the Android device as odin/ Q& s4 P# d5 J
[=PUBLISHERID=] MobPartner’s publisher ID as sub_publisher% T. c) ^8 N. `& l
[=SERVICEID=] MobPartner’s service ID as sub_site
$ ^4 V$ d7 A! i2 [[=CAMPAIGNID=] Campaign name or ID as sub_campaign
' B$ b! X& z5 \7 D) k[=ACTIONID=] The action ID as sub_adgroup
/ D/ [1 Z: n6 g$ p0 C l% d; T[=CREATIVEID=] Ad name or ID as sub_ad PopADS.net Dynamic Tracking Tokens/Macros/Scripts ; j: m; y" w) v; F, Z& N! p% A' d. U
[WEBSITEID] – ID of the website that was source of the popunder,2 q' V6 d6 a! p l- B# A
[KEYWORD] – keyword that was used for keyword targeting,
% K9 t; }0 a& ~% l6 ~2 R. s) q4 M[CATEGORYID] – ID of category that was used for targeting,
3 K6 J0 Z$ Q1 |) V# {8 v7 V& H[COUNTRY] – country of the visitor. PopCash Dynamic Tracking Tokens/Macros/Scripts) F. N7 F# q8 T9 B
%siteid% – Site ID. \5 c6 |% N: M; s; r% L
%cc% – Country Code Plugrush Dynamic Tracking Tokens/Macros/Scripts% k1 x( j o& `1 k! }3 V8 Q3 b
{$id} – a unique ID of the traffic source/website5 c8 a8 S5 f, W$ I) d U
{$cc} – two letter country code of the visitor8 h: V& Z) r4 t" Z
{$category} – the category of the traffic source/website
: u& n0 O1 e. i- s+ b I1 q{$domain} – the domain of the traffic source/website
# `6 m' P: p9 t" W' c( i{$trafficsource} – type of the traffic source (babelog, blog, dump, mgp, tgp or tube)+ H' ?5 o5 L. _5 w: L
{$ad_id} – a unique ID of your ad (works on PlugTraffic only): b3 ]# ~0 H( _
{$ad_ref} – your internal ad reference (works on PlugTraffic only) SiteScout Dynamic Tracking Tokens/Scripts/API8 d& R E @) h4 G/ Y B
Tokens Description- |& O# w9 E8 R n
{adId} Passes the unique ID # of the ad that was clicked.
5 t0 `: Y4 t3 f0 d6 N; D3 L3 {- Y+ z' L{siteId} Passes the unique ID # of the site where your ad was clicked.* d) Y" x2 E8 c2 h E
{campaignId} Passes the unique ID # of the campaign that received the click.
1 h; f6 x% @3 J$ x( w/ V/ ?2 z{networkId} Passes the unique ID # of the exchange where your ad was clicked.' ]6 T3 k$ w7 i- O* I& W) I
{postbackId} Passes the unique ID # of the visitor that clicked your ad.4 a; s4 v$ G3 z3 \
{domain} Passes the domain name where your ad was clicked.
7 f* ?4 L. I% N) x6 G& I{pageUrl} Passes the URL of the page where your ad was clicked.
8 g3 M( t! B. N- Z+ t{demographicIds} Passes the ID(s) of the applicable audience segments.
( C0 p, W4 y9 h{contextualIds} Passes the ID(s) of the applicable contextual categories.: u! O' O0 X8 s5 v! e+ t, L7 B
{dpid} SHA1 hashed platform-specific ID (e.g., Android ID or UDID for iOS). (mobile only)
0 I4 I: m$ h; C' R6 l6 t% a g{did} SHA1 hashed device ID; IMEI when available, or else MEID or ESN. (mobile only)
% a9 p; ]0 f; h* L4 @5 ?" }{uid} This value represents either {dpid} or {uid}, in that order of priority. (mobile only)& k! E6 E+ Y: y# ]8 D$ E
{carrier} Passes the carrier of the people that click your ads. (mobile only)! ?7 W4 N, o& l/ b( @. C( o
{device} Passes the device of the people that click your ads. (mobile only)6 L& H0 N8 U* O6 R: ?' g' H0 N
{appId} Passes a numeric ID (for Apple) or bundle name (for Google) specific to the mobile app responsible for generating the click. [Example values: “383763″ (Apple) or “com.google.mygoogleapp” (Google)] (mobile only)# @# L7 o8 L8 ^3 `
{appType} Passes a string that outputs the origin or type of application responsible for the click. [Example values: “APP_STORE” (Apple) or “PLAY_STORE” (Google)] (mobile only) StartApp Dynamic Tracking Tokens/Scripts/API j5 Q& t! x& G. H" v5 ~
Tokens Description
! A6 H& R( d2 kuser_id get the Android ID or IDFA of the user who clicked your ad.
# I7 G1 M* T, {/ X- x2 W6 [app_id get the App ID of the publishing app from which every click came.
: [2 e( n, B/ _7 Acreative_name get the creative name as you inserted it on our portal.
! ~4 k$ n$ J+ jcampaign_id get the campaign ID that was automatically assigned to your campaign on our portal.; V" ]7 O% V3 A: }3 g
bid_cost get the CPC bid you used for each click. Go2mobi Dynamic Tracking Tokens/Scripts/API1 C7 I2 h/ v$ ?; z
Tokens Description
( C( V5 a( s. G) @9 ]* I{clickid} Go2mobi unique click id' X3 r: Y' f, o3 Y- ]
{campaign} Go2mobi campaign id( q, c; d& s4 l" o) p) |) E
{pln} Exchange placement name
- C# A" V- X A" B3 D{plid} Exchange placement id" o" O+ V4 P' R0 f
{crid} Go2mobi creative id
. c, Y3 s9 }: U9 q8 k! l{imp} Impression dimensions (width x height)8 P& Y y0 u9 C+ ^7 X2 _, r
{cc} Exchange country code of user5 q; U0 E" r* x$ v6 P! {5 @& E8 F
{referrer} HTTP referrer url (if applicable)
% o' ?1 M1 g. x( f& H& r3 A{referrer_domain} HTTP referrer domain (if applicable)- _& w+ o* g6 b9 l
{isp} Carrier name of user$ ~; h* [7 Y& Z
{ip} IP address of user0 ?5 i3 u0 A# ?, i' N' |
{xip} Proxied IP address of user
, F" R" v; I/ `- g0 C{country} Carrier country of user) a7 I4 p/ A) D( N5 S- R9 p
{region} Carrier region of user
- U$ U8 j+ e6 H4 z+ E{city} Carrier region of user
# W+ b" ~! N4 m' c1 i% P2 j{agent} Device user agent
9 f0 E* o# v& l. [2 R2 W{ua_hash} Device user agent SHA1 hash" [2 {; O: D O% e6 ]2 B' d
{device_vendor} Device make b+ ]7 Q' _6 g* }5 H# T! O
{device_model} Device model
0 N" c- s- S, A0 O7 u/ K{os} Device operating system
7 W* p" i: ?: [6 a3 ]% I# d{os_verion} Device operating system version$ ?. _, f7 |# h
{year} Device year of release Decisive.is Dynamic Tracking Tokens/Scripts/API
+ q" g g$ u, b' {/ c! LMacro Field Info
- e' |' o" ?' V- E3 b{{{bidhash}}} Unique impression ID (Use this to track conversions/actions)
7 l5 i) \3 x5 w4 H* q- A& L: _, O, c{{{ad_id}}} Ad ID (Identifies the ad associated with the impression/click/conversion)
# e, F) v# M" B4 |1 d5 Y9 i{{{creative_id}}} Creative ID (Identifies the creative used in the ad)
# G" k t! `% H& @+ A& x: H{{{ad_name}}} Name of campaign
0 z- H# I; M% i, u- s& G8 c{{{carrier}}} Carrier used by mobile device (Verizon, AT&T, T-Mobile, …)
4 d+ @. G; E) L* p+ }" O( S$ i{{{os}}} OS of device (Android, iOS, BlackBerry OS, Windows Phone OS, …)8 ?* s) q9 M" y3 a; z
{{{os_version}}} OS Version (Android 4.0.4, iOS 6.0.2, …)
9 ]0 t7 t9 |% \) [6 w' c{{{device}}} Device type (iPad, DROID RAZR, Kindle Fire, …)/ p: U) F& @& C6 Z
{{{media}}} app or site6 E. B Z' O! |3 ^
{{{country}}} Country of visitor (United States, Mexico, Canada, Germany, …)
/ c) J6 A$ ?) m5 ^{{{ip}}} IP address of user
9 o1 K+ f" j1 v5 w: I; \+ p: Q+ j, Z{{{app}}} Name of app where ad is placed
" q' @6 Q6 ?- C6 `{{{site}}} Name of site where ad is placed
9 Y7 E* l1 z" f{{{placement}}} Combination of site and app. Name of either site or app where ad is placed.
) o6 s$ c4 L1 p& n0 T2 ?( S{{{ua}}} User agent string
/ B9 T; [2 t: ?- T{{{category}}} IAB Category of site/app
_6 i6 w/ T" e3 W3 o# Q{{{subcategory}}} IAB Subcategory of site/app; h$ T) h0 G7 C0 O! K: m3 ^* h! b
{{{idfa}}} iOS User IDFA Leadbolt Dynamic Tracking Tokens/Scripts/API [TRACK_ID] – Reference ID specified by LeadBolt to reconcile with their own third-party system- |4 |' m: M3 F3 e5 R1 N( F/ I* P) A
[CLK_ID] – Click ID as sub1
- U# _1 R0 z* l% S[PUB_ID] – LeadBolt’s publisher as sub_publisher
$ K G6 v, A' X) C8 M2 y4 [. ?[AD_GROUP_ID] – Sub Ad Group as sub_ad_group
2 a5 G9 H2 I# v" p[AD_ID] – Ad ID as sub_ad BuzzCity Dynamic Tracking Tokens/Scripts/API {clickcode} To substitute the unique clickcode value associated with this click6 C: j+ M) q E m
{pubid} To substitute the publisher ID associated with this click. You need special privilege to use this parameter. For more information , see PubID filtering./ @* r. i$ Z* T- Y
{random} To substitute a randomly generated value associated with this click+ b7 w3 }* ~' l( v/ ^
{timestamp} To substitute an unix time value associated with this click. E.g. 1379453899 – Which represents ISO 8601:2013-09-17T21:38:19Z AirPush Dynamic Tracking Tokens/Scripts/API Tokens Description
: p/ i+ ^+ |' j% }8 q%guid% GUID is an unique variable generated by Airpush when a click happens. This is automatically generated by Airpush.( x* Q2 l( s; d1 S
%d% IMEI (MD5 encrypted)
0 D. F$ K: W/ S% l) v%androidid% Device android id
% A) |0 M9 A5 d3 M* l%carrier% Carrier name
+ `$ B) g0 R. t1 l2 n%device% Phone model0 y; @5 q: h3 }/ T. z6 R( S
%manufacturer% Device manufacturer name- w. e" b. ]9 u3 u
%campaignid% Campaign Id9 Q' ]: H* y9 v
%creativeid% Creative Id
( G; t- O! [) K+ @1 |8 j%ip% Device ip address
, |9 y* h2 l; [) Z A6 z%state% State
/ u; d& b* u' A2 b%city% City
/ l6 H' A4 b/ C. M3 B6 Y" a& r%dapp% App Id
, k: z, b$ S8 ]( _( l4 S7 R# F%pubid% Application Developer/Advertiser Id' V7 |+ h9 P6 i
%framework% Device OS Version Traffic Force:
' x7 g& y( A0 f0 ^' A. Q' {/ x{site_id} – id of the site on whch the ad is shown, b* D4 D) W' _0 \( F: v
{channel_id} – id of the channel on which the ad is shown
' T6 Y% L, g2 E1 `8 T{campaign_id} – id of the campaign
, ?7 J. K2 m& r& w' q4 f; U% a{group_id} – id of the group
! h4 c" I2 F8 N, P{ad_id} – id of the ad
6 t u) g: ~8 L' ]5 o{keywords} – list of keywords by which the ad was found
; a' \! ?. e- X1 a/ l{v_country} – visitor country
w( @' e0 S& X- A{v_language} – visitor language) e2 |$ y, ^! t7 V# }# E" g! }, V
{v_browser} – visitor browser
( s+ a; n$ D, ]* e{v_os} – visitor operating system Traffic Factory:$ V+ i, ~, ^/ l+ u4 X8 F/ i# X: X9 h
{campaign.id} Campaign’s id
* y7 M6 }! n: b0 m1 J& t{target.bid} Target’s bid. B) V7 y7 t# i% H& l
{banner.id} Banner’s id0 q! E* D8 I5 ~8 L7 x/ ^% B
{banner.name} Name of the banner
3 f! r! H8 w' D9 I! A{banner.size} Size of the banner e.g. "338×235"
3 K# G2 U) L j. h! p{target.name} Campaign’s target name3 @$ j( @( _* a0 v. C4 |
{categories} The page’s categories
5 l' e: H4 m- J; e% t# l{user.country} 3 letters ISO country code of the user’s country. e.g. "FRA" for France5 V, C8 E' ^' `: w/ Y
{user.browser} User’s web browser
- W8 P h3 ~. f& C{user.os} User’s operating system AdBucks:
8 j2 i' X' n I; Y' y4 w{bannertag} : This is a tag that represents your banner. It is created in the Banner Macro Tag field when the banner is uploaded and can be edited later if needed.: G7 o& _6 X4 G# h5 `4 G; G
{campaigntag} : This is a tag that represents your campaign. It can be changed in the bid editor. s& w& a- M/ \7 A; T7 R V* ?
{spottag} : This is a tag that represents the spot (page location on the site) your ad appears on. This value is set by AdBucks and cannot be customized. h' J- Z- o" Z) C, N
{site} : This is a tag that represents the site your ad appears on. This value is set by AdBucks and cannot be customized.
, z# [" n4 J( ` g{width} : This is a tag that represents the width (in pixels) of the ad spot. This value is set by AdBucks and cannot be customized.
. D/ ?1 s5 p4 ~/ v' t{height} : This is a tag that represents the height (in pixels) of the ad spot. This value is set by AdBucks and cannot be customized.
4 l/ b& \4 B: N) F# l3 j{size} : This is a tag that represents a shortcut equivalent to {width}x{height}.* u* `* m/ {: B. N6 A% e& c
{year} : This is a tag that represents the current 4-digit year (2014).) M; T$ a) d+ F y- w
{month} : This is a tag that represents the current 2-digit month (09). Adxpansion:
- z! v' [; {- x$ l( U8 @6 ^{zone} b) K1 c- S6 h
{keyword} X% R7 }& m3 `. I# k6 U2 E0 ^/ _
{country} 50onRed:
( n' a* V, x, ?' q{country}, {bid}, {target}, {campaign_id}, {creative_id}, {target_id}, {domain}, and {click_id} * a) I k) g9 h/ w
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