之前设置追踪,在token方面设置出错,逛论坛无意发现这篇文章,感觉对新手可能有些用处,有需要的可以看下,除了看token,还可以看下iAmAttila用的流量平台{:soso_e113:} ! k6 K/ v" B1 \3 K; Q
iAmAttila’s TOP List of Traffic Source TOKENS ) i7 a! X( m- T+ K. B5 A
- V' }, L+ m3 @( ]ExoClick Dynamic Tracking Tokens/Scripts/API! `5 h3 m/ E) T( f! \
Tokens Description
$ o2 B; i5 w+ |3 | J& H/ a{campaign_id} ID of the campaign.
, N9 T @) S1 f+ `) }{variation_id} ID of the variation. (Banner or landing page); q% K d( h" U' U8 S
{src_hostname} Domain name where the ad is displayed.9 }3 U# k5 s3 K
{site_id} ID of the site where the ad is displayed.
$ U* T* d5 t2 n1 `! t0 V1 S6 q{zone_id} ID of the ad zone where the ad is displayed./ W" s7 l' v+ b
{category_id} ID of the category detected.
, ^4 i8 U7 I. i8 e, K, x3 Z9 T{country} 3-char country code of the visitor.( U" z# A2 a+ d. m1 l- o C4 v: c; b
{time} Timestamp, used as a cache buster. MobPartner Dynamic Tracking Tokens/Scripts/API
9 }+ D- L2 Q; o: GTokens Description
. i! E5 {8 R" `+ ~/ c q; q) p[=MOBTAG=] Reference ID specified by MobPartner to reconcile with their own system
2 M8 r9 v+ f T( d# E, y1 d h[=DEVICEID=] The UDID of the Android device as device_id
3 I: i$ E" V8 u[=ANDROIDID=] The parameter for Android ID as android_id
$ o0 ^! o3 q: D$ l# R0 U0 f[=MACADDRESS=] The MAC address of the Android phone’s wifi adapter as mac_address
5 e3 {! R, ]3 u4 N& `3 I( q0 e[=ODIN=] The ODIN of the Android device as odin% _$ e6 J) s/ G
[=PUBLISHERID=] MobPartner’s publisher ID as sub_publisher( I! c/ H t1 u2 h8 T
[=SERVICEID=] MobPartner’s service ID as sub_site9 O& R% ^, f2 y* H! X
[=CAMPAIGNID=] Campaign name or ID as sub_campaign
; d) x8 ?1 e( t& L' e$ u4 U1 d2 O/ N, j[=ACTIONID=] The action ID as sub_adgroup" I! j/ I D8 S9 V" n6 j9 `$ t
[=CREATIVEID=] Ad name or ID as sub_ad PopADS.net Dynamic Tracking Tokens/Macros/Scripts $ e9 B& R0 Y1 V. e
[WEBSITEID] – ID of the website that was source of the popunder,
# A, {. @+ {2 {5 i[KEYWORD] – keyword that was used for keyword targeting,
- d' T0 n, f7 q6 s$ c3 H3 x[CATEGORYID] – ID of category that was used for targeting,
! m8 v* s/ _) C[COUNTRY] – country of the visitor. PopCash Dynamic Tracking Tokens/Macros/Scripts" P/ }3 l3 T% g* V
%siteid% – Site ID
4 g% Q9 e% ~# J" l0 C) {* p%cc% – Country Code Plugrush Dynamic Tracking Tokens/Macros/Scripts, }. I7 [, G$ V5 q/ E5 O
{$id} – a unique ID of the traffic source/website
' P: D5 n* ^( P9 [& x/ G{$cc} – two letter country code of the visitor
0 p( u9 x& j2 l0 p* u6 c$ Q{$category} – the category of the traffic source/website7 j/ g+ m0 ?9 M, {' |9 u
{$domain} – the domain of the traffic source/website
- T+ W. Z9 Z; n: T) p. W) }{$trafficsource} – type of the traffic source (babelog, blog, dump, mgp, tgp or tube)+ l: X N8 `# H0 o& z5 |2 O
{$ad_id} – a unique ID of your ad (works on PlugTraffic only)6 b. ^1 d V0 P& f' j
{$ad_ref} – your internal ad reference (works on PlugTraffic only) SiteScout Dynamic Tracking Tokens/Scripts/API7 D8 z4 I0 l2 ]! X
Tokens Description
`) X# i5 _% W5 `$ v{adId} Passes the unique ID # of the ad that was clicked./ Q7 P1 a9 Q% L7 G" ^2 `% C
{siteId} Passes the unique ID # of the site where your ad was clicked.6 n# B( F2 P, d V
{campaignId} Passes the unique ID # of the campaign that received the click.
5 u# H! f- n" p! v& o$ ]{networkId} Passes the unique ID # of the exchange where your ad was clicked.9 u4 K q4 V7 }# z5 Q
{postbackId} Passes the unique ID # of the visitor that clicked your ad.' o, F4 h3 t9 J1 L
{domain} Passes the domain name where your ad was clicked.
3 W0 F) M. K L; ~1 M5 p/ e{pageUrl} Passes the URL of the page where your ad was clicked.( i( Z ~9 Q+ ~5 _1 _) A9 r
{demographicIds} Passes the ID(s) of the applicable audience segments.
, L8 s7 O2 [ w{contextualIds} Passes the ID(s) of the applicable contextual categories.: @0 M3 \1 v1 X
{dpid} SHA1 hashed platform-specific ID (e.g., Android ID or UDID for iOS). (mobile only): K& ~/ J* U7 K7 n" T# _3 a1 r
{did} SHA1 hashed device ID; IMEI when available, or else MEID or ESN. (mobile only)
9 D# ~' j4 q6 @. i5 m: W{uid} This value represents either {dpid} or {uid}, in that order of priority. (mobile only)8 H1 Z4 N& o0 I& g8 B) J i- \2 G
{carrier} Passes the carrier of the people that click your ads. (mobile only)6 s* N9 x- C! b! l0 n
{device} Passes the device of the people that click your ads. (mobile only)4 E/ ~1 k" H) j5 b
{appId} Passes a numeric ID (for Apple) or bundle name (for Google) specific to the mobile app responsible for generating the click. [Example values: “383763″ (Apple) or “com.google.mygoogleapp” (Google)] (mobile only)
' p5 e0 d3 y: o0 N{appType} Passes a string that outputs the origin or type of application responsible for the click. [Example values: “APP_STORE” (Apple) or “PLAY_STORE” (Google)] (mobile only) StartApp Dynamic Tracking Tokens/Scripts/API! n) H& `$ a ]
Tokens Description
& n$ F) k, v1 l/ Guser_id get the Android ID or IDFA of the user who clicked your ad. _ ?9 |6 O# a' A% E0 i$ W
app_id get the App ID of the publishing app from which every click came.+ f( W% D& \2 n4 e. l8 z
creative_name get the creative name as you inserted it on our portal.9 ]% G- H$ y: `
campaign_id get the campaign ID that was automatically assigned to your campaign on our portal.' G4 K5 \1 K3 k& q
bid_cost get the CPC bid you used for each click. Go2mobi Dynamic Tracking Tokens/Scripts/API5 n+ |4 G) h* X6 C P
Tokens Description" R' V" U3 |( P/ J8 h$ D
{clickid} Go2mobi unique click id8 G! v O% N! y8 \! Y$ n- F
{campaign} Go2mobi campaign id
) t( P" S4 u+ S3 L( @{pln} Exchange placement name
- l* Q2 B; m% r' h( |$ X7 N/ S{plid} Exchange placement id( Y$ N% U" H; G" b" n2 F
{crid} Go2mobi creative id& y# c7 U, S! s: T" t4 e' [
{imp} Impression dimensions (width x height)3 E! Y5 ~/ m; i
{cc} Exchange country code of user+ T& A2 ?! Q* j6 A2 a
{referrer} HTTP referrer url (if applicable)
; S) N, H5 P& Q' q$ q1 x) k{referrer_domain} HTTP referrer domain (if applicable)6 \9 ]' g* |6 u# V$ i6 s8 @! W9 _- P5 ^
{isp} Carrier name of user0 t7 ]7 K$ m* E# t
{ip} IP address of user0 g. P M3 G/ a; |: Q+ q
{xip} Proxied IP address of user
6 v# O! `2 P+ M/ m{country} Carrier country of user+ V7 [ p5 d1 F
{region} Carrier region of user! Y* y+ b" _# b6 G) r0 C
{city} Carrier region of user
% S( _$ r6 x* ^4 k, J{agent} Device user agent
6 _9 P T* H$ P1 U' T5 L$ w{ua_hash} Device user agent SHA1 hash6 B8 v$ L( k4 ?" }- J
{device_vendor} Device make" G, ~: ?$ U% h8 O* p, C
{device_model} Device model
. |& C3 b6 K% m0 W1 |- }0 s& T% s{os} Device operating system" `1 ^+ v; U) K9 O- p
{os_verion} Device operating system version
* `( i& H; }4 ?7 D: C7 T/ p{year} Device year of release Decisive.is Dynamic Tracking Tokens/Scripts/API' |# b" i6 J1 G1 h/ \, r, E! U
Macro Field Info& L& e! p$ r0 u
{{{bidhash}}} Unique impression ID (Use this to track conversions/actions)# ]% h$ d7 U# Q: S" p# B
{{{ad_id}}} Ad ID (Identifies the ad associated with the impression/click/conversion)
, X9 p2 A2 u' v, ]+ ?! D( o5 \{{{creative_id}}} Creative ID (Identifies the creative used in the ad)
- h8 h- f& [7 R, E! _+ O2 Y/ c{{{ad_name}}} Name of campaign
9 O1 Z' m8 z2 j5 q/ `' \, I( j{{{carrier}}} Carrier used by mobile device (Verizon, AT&T, T-Mobile, …)
7 p8 j {! ?2 d n# }; n8 ?{{{os}}} OS of device (Android, iOS, BlackBerry OS, Windows Phone OS, …)4 [6 C/ y+ a3 `. Y) f
{{{os_version}}} OS Version (Android 4.0.4, iOS 6.0.2, …). t- _: s; {& V0 M: B
{{{device}}} Device type (iPad, DROID RAZR, Kindle Fire, …)
. B5 ], l+ j6 v1 g% d8 l8 I R{{{media}}} app or site* b* T' Q6 J; \; X2 C1 _" w
{{{country}}} Country of visitor (United States, Mexico, Canada, Germany, …)) K+ x% X5 a% c6 I" d# D
{{{ip}}} IP address of user
" ^" R" h" I; D7 ^% j) E" c{{{app}}} Name of app where ad is placed
% P- i5 E9 R) ], Q$ B# a+ _' [( r{{{site}}} Name of site where ad is placed
5 I+ b6 Q4 ` K) T0 G/ H{{{placement}}} Combination of site and app. Name of either site or app where ad is placed.
/ O- e% ~' @8 |$ [* u% T! t{{{ua}}} User agent string+ i( M0 h# w' t
{{{category}}} IAB Category of site/app
8 H" V' H; D' E8 c' H6 y{{{subcategory}}} IAB Subcategory of site/app
' ^9 W [( j" v; F+ D{{{idfa}}} iOS User IDFA Leadbolt Dynamic Tracking Tokens/Scripts/API [TRACK_ID] – Reference ID specified by LeadBolt to reconcile with their own third-party system
4 A. I6 l) A5 r+ s {6 z3 S% ^[CLK_ID] – Click ID as sub1
& o) ^2 v& |$ o; d% P[PUB_ID] – LeadBolt’s publisher as sub_publisher
/ D# k7 b" H7 o1 _! x: t1 F+ k8 x% Z[AD_GROUP_ID] – Sub Ad Group as sub_ad_group p' `* U F+ b- T8 c }( Y/ M
[AD_ID] – Ad ID as sub_ad BuzzCity Dynamic Tracking Tokens/Scripts/API {clickcode} To substitute the unique clickcode value associated with this click
9 q) j3 Y1 q' {$ [{pubid} To substitute the publisher ID associated with this click. You need special privilege to use this parameter. For more information , see PubID filtering.* D9 q: E e) m+ t, O! y7 _
{random} To substitute a randomly generated value associated with this click1 [- f& X; q3 C- G
{timestamp} To substitute an unix time value associated with this click. E.g. 1379453899 – Which represents ISO 8601:2013-09-17T21:38:19Z AirPush Dynamic Tracking Tokens/Scripts/API Tokens Description
, V0 v3 S7 C! i4 O& s' w%guid% GUID is an unique variable generated by Airpush when a click happens. This is automatically generated by Airpush.
# z; v: j P# {- n6 g' ?# a! i# D%d% IMEI (MD5 encrypted)
) x+ M( S+ n6 k {7 {$ D/ |" O; U%androidid% Device android id! x$ I. i' Q, {3 ?) ?
%carrier% Carrier name, J9 q7 n) ?7 z. p
%device% Phone model
, D/ s1 O9 M- h$ u%manufacturer% Device manufacturer name
" o! i+ X& ?- i7 l* N# I$ m5 {( q8 u%campaignid% Campaign Id. m! Q. q" O* g0 U" d, R6 p
%creativeid% Creative Id0 V0 O& l2 _" \6 q
%ip% Device ip address& f* q1 }! N; B& y8 w
%state% State
; A) z7 S1 m& W- h2 J6 `%city% City4 f$ j2 J/ M& M' @" x- Y' M
%dapp% App Id& ^+ w1 [7 b/ |* q# I- u, q
%pubid% Application Developer/Advertiser Id
9 b3 h4 K9 X; Y+ \5 C! A0 L+ q%framework% Device OS Version Traffic Force:9 A7 m! ?8 n6 D8 i: U, I* u
{site_id} – id of the site on whch the ad is shown9 i* g% [( _) h" j+ q: t y
{channel_id} – id of the channel on which the ad is shown8 [# B, S s" `1 {
{campaign_id} – id of the campaign
h' H' t4 P+ a. J* Q{group_id} – id of the group7 j! }! v) z' R+ H3 `% Q0 _7 B% w
{ad_id} – id of the ad; u5 o0 v! h$ @
{keywords} – list of keywords by which the ad was found
* U- {" R1 W$ e& q9 I{v_country} – visitor country6 N" A7 A/ j- K1 q1 @8 V: R t
{v_language} – visitor language
6 k+ @( e* M! c6 }1 G/ Z, a{v_browser} – visitor browser* d: _- b& x4 O" a
{v_os} – visitor operating system Traffic Factory:
: N" l" C+ X$ E( m4 M4 {4 U{campaign.id} Campaign’s id9 j$ o. K6 B* @! y* B
{target.bid} Target’s bid
6 v4 @0 I9 s+ E{banner.id} Banner’s id
! o+ u V( B7 r4 E{banner.name} Name of the banner
- p6 f- Q. `8 a8 N& u{banner.size} Size of the banner e.g. "338×235"* ^7 |7 t$ e" ]9 C
{target.name} Campaign’s target name" L7 H4 \4 k: j$ T9 ]/ h- [/ I
{categories} The page’s categories
) M2 n, f. h7 [5 j+ G{user.country} 3 letters ISO country code of the user’s country. e.g. "FRA" for France
# {! ?% d- i) b( T{user.browser} User’s web browser
& @5 a+ C! O( w# L{user.os} User’s operating system AdBucks:
# l2 G' F4 H9 r5 a, E{bannertag} : This is a tag that represents your banner. It is created in the Banner Macro Tag field when the banner is uploaded and can be edited later if needed.9 p* v) ~6 S8 B( f( d
{campaigntag} : This is a tag that represents your campaign. It can be changed in the bid editor./ v1 D6 | S0 l- O, Q6 `* o, ?
{spottag} : This is a tag that represents the spot (page location on the site) your ad appears on. This value is set by AdBucks and cannot be customized.& y2 a& [: i7 o; U" i$ Z
{site} : This is a tag that represents the site your ad appears on. This value is set by AdBucks and cannot be customized.
: E y7 S7 ]7 d{width} : This is a tag that represents the width (in pixels) of the ad spot. This value is set by AdBucks and cannot be customized.
; k. i- k; J9 x+ L4 D{height} : This is a tag that represents the height (in pixels) of the ad spot. This value is set by AdBucks and cannot be customized.
0 D0 @" N$ u1 K$ Q. h{size} : This is a tag that represents a shortcut equivalent to {width}x{height}.. Q$ u: U9 O6 `. s3 ?( G
{year} : This is a tag that represents the current 4-digit year (2014).% R9 f7 d0 K( s1 T3 B
{month} : This is a tag that represents the current 2-digit month (09). Adxpansion:
% h( t7 ^$ w, p) B{zone}
, e0 q% h" d% D5 Z* R6 I" z* w{keyword}
; f& X5 p' [) F8 Z9 h& x) s+ @{country} 50onRed:- ^- M2 V8 Y- S' D* Q
{country}, {bid}, {target}, {campaign_id}, {creative_id}, {target_id}, {domain}, and {click_id}
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