之前设置追踪，在token方面设置出错，逛论坛无意发现这篇文章，感觉对新手可能有些用处，有需要的可以看下，除了看token,还可以看下iAmAttila用的流量平台{:soso_e113:} % u, J/ {2 X& t+ S" e4 Y
iAmAttila’s TOP List of Traffic Source TOKENS - m$ b5 M; g$ a! _4 v% z
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ExoClick Dynamic Tracking Tokens/Scripts/API
* y7 S6 D; B0 X1 H/ R9 TTokens Description
4 s7 \; l# N, w, C' ]{campaign_id} ID of the campaign.
- ?# \0 p' y7 {# R* a: L{variation_id} ID of the variation. (Banner or landing page)
; X8 Q* ^& G# p& M% H5 A+ B9 Y{src_hostname} Domain name where the ad is displayed.
3 _. L7 B3 E, w1 H7 O' r{site_id} ID of the site where the ad is displayed.. T/ f" l6 K- u& n: G. v2 }3 H
{zone_id} ID of the ad zone where the ad is displayed." I% t3 x6 | A, |0 c! d* t
{category_id} ID of the category detected.
$ H" Z+ K% k# D% m{country} 3-char country code of the visitor.
% y$ G$ O9 k6 u' m% I{time} Timestamp, used as a cache buster. MobPartner Dynamic Tracking Tokens/Scripts/API
1 ?6 ?! C' k6 T( P5 P$ E8 [Tokens Description6 f8 J1 g: {- m3 M
[=MOBTAG=] Reference ID specified by MobPartner to reconcile with their own system8 @2 s+ H6 c! b5 r+ N5 J
[=DEVICEID=] The UDID of the Android device as device_id( |, A( ]& ]2 t) V3 \
[=ANDROIDID=] The parameter for Android ID as android_id% u( w% |; m1 q- E1 |3 m6 \: K
[=MACADDRESS=] The MAC address of the Android phone’s wifi adapter as mac_address
7 d; L( q c0 ]$ W+ ?* s- E[=ODIN=] The ODIN of the Android device as odin* b" X+ j+ }) B: z q, r
[=PUBLISHERID=] MobPartner’s publisher ID as sub_publisher
+ ?3 u, N7 }! i9 Q" j% ?4 Y[=SERVICEID=] MobPartner’s service ID as sub_site
# V/ g5 K2 ^: A1 I# i0 u[=CAMPAIGNID=] Campaign name or ID as sub_campaign
# c2 J8 c& t+ M. x) c e6 l; I[=ACTIONID=] The action ID as sub_adgroup5 ]- K: i3 J8 f7 D- }( U: V6 [0 S
[=CREATIVEID=] Ad name or ID as sub_ad PopADS.net Dynamic Tracking Tokens/Macros/Scripts 2 c( ^ G, g6 p) |/ G% i
[WEBSITEID] – ID of the website that was source of the popunder,2 y+ H0 A* `* A
[KEYWORD] – keyword that was used for keyword targeting,
+ b1 g+ Q8 R# P! ^& s- ~[CATEGORYID] – ID of category that was used for targeting,3 }1 e( L; l6 H( J4 t
[COUNTRY] – country of the visitor. PopCash Dynamic Tracking Tokens/Macros/Scripts
$ u, b, S b* P1 e1 D' m%siteid% – Site ID
' L) Z3 K b* o; p( T: L%cc% – Country Code Plugrush Dynamic Tracking Tokens/Macros/Scripts2 ~% r9 Z% k& J& S b. ]) s
{$id} – a unique ID of the traffic source/website
- U( m0 ^' j% S1 k9 e{$cc} – two letter country code of the visitor
3 K- q) m( |! `{$category} – the category of the traffic source/website
: a0 I! a$ F3 q{$domain} – the domain of the traffic source/website
- Q$ A* {+ d+ j& G: {, e{$trafficsource} – type of the traffic source (babelog, blog, dump, mgp, tgp or tube)( [, V' d& ~5 a0 }1 z
{$ad_id} – a unique ID of your ad (works on PlugTraffic only)+ ]5 z/ D6 Q& v% M
{$ad_ref} – your internal ad reference (works on PlugTraffic only) SiteScout Dynamic Tracking Tokens/Scripts/API
- @- R' E1 y# _+ mTokens Description% o5 N$ D4 ]0 d8 s' i7 F# z
{adId} Passes the unique ID # of the ad that was clicked.8 W* _( z* \$ K4 ^' ]3 ]2 w
{siteId} Passes the unique ID # of the site where your ad was clicked.$ `* y- c2 |" Z
{campaignId} Passes the unique ID # of the campaign that received the click.
6 Q. d; V. m, ]# b9 |/ d) `3 i{networkId} Passes the unique ID # of the exchange where your ad was clicked.
+ |; _+ b( X/ {6 P0 i; T{postbackId} Passes the unique ID # of the visitor that clicked your ad.+ q1 g$ F$ @8 f5 U$ p
{domain} Passes the domain name where your ad was clicked.
2 s8 Z5 f: {6 W6 |$ ^ e{pageUrl} Passes the URL of the page where your ad was clicked.- O8 Q0 O$ b* X; ] c* `% ]
{demographicIds} Passes the ID(s) of the applicable audience segments.0 i3 K# L; ~( @- H
{contextualIds} Passes the ID(s) of the applicable contextual categories.
7 Y3 u5 n1 v1 L! g1 j+ `: J6 t) ^{dpid} SHA1 hashed platform-specific ID (e.g., Android ID or UDID for iOS). (mobile only)
- d9 G6 P1 k: L$ d" {2 V{did} SHA1 hashed device ID; IMEI when available, or else MEID or ESN. (mobile only)
' c' k+ ?! }1 W& i2 _- [/ S" k{uid} This value represents either {dpid} or {uid}, in that order of priority. (mobile only)
; Z9 s9 n4 I& M0 u7 f! e{carrier} Passes the carrier of the people that click your ads. (mobile only)
, c5 W ?% T& u5 E' I{device} Passes the device of the people that click your ads. (mobile only)
7 n* H% g5 E3 a: w{appId} Passes a numeric ID (for Apple) or bundle name (for Google) specific to the mobile app responsible for generating the click. [Example values: “383763″ (Apple) or “com.google.mygoogleapp” (Google)] (mobile only)4 j, H5 w1 d! u. j2 ~
{appType} Passes a string that outputs the origin or type of application responsible for the click. [Example values: “APP_STORE” (Apple) or “PLAY_STORE” (Google)] (mobile only) StartApp Dynamic Tracking Tokens/Scripts/API
+ K1 ~# _& Y% MTokens Description
Y4 ?5 M: k- U& x. o1 Guser_id get the Android ID or IDFA of the user who clicked your ad.7 a5 C3 l. e! v$ s% o3 Z# c
app_id get the App ID of the publishing app from which every click came.( W+ b7 j. [: [; z; g- `
creative_name get the creative name as you inserted it on our portal.0 Q' t3 W- x5 u; z
campaign_id get the campaign ID that was automatically assigned to your campaign on our portal.
1 |2 |1 {+ `. D, bbid_cost get the CPC bid you used for each click. Go2mobi Dynamic Tracking Tokens/Scripts/API
: x4 w& Z. e' `7 rTokens Description2 w: e% m: h% N- G5 {
{clickid} Go2mobi unique click id/ {1 F U: v* P2 a6 p0 [: [) L
{campaign} Go2mobi campaign id
; b/ G0 Y- p% r7 u" D4 X3 B; i{pln} Exchange placement name
! H2 x8 \/ l0 [) F+ o( D3 ^{plid} Exchange placement id
5 W2 ~+ }" u! Z( L{crid} Go2mobi creative id
: l4 v/ x0 Y2 W% z+ T{imp} Impression dimensions (width x height)8 y' g8 V# k! F4 |4 ~) a; `
{cc} Exchange country code of user
% M9 v" K9 |7 G7 A6 x{referrer} HTTP referrer url (if applicable)
, c# O7 _8 {# r6 k{referrer_domain} HTTP referrer domain (if applicable)
% A' [' e% M0 g. F6 Q4 m{isp} Carrier name of user* R) ^ j) p8 Z" r
{ip} IP address of user
# M5 Y) D/ j+ t% j; K9 l8 _* {( S{xip} Proxied IP address of user. d, h0 O0 n$ r. l9 a( [# J
{country} Carrier country of user) f, }0 p- l4 @
{region} Carrier region of user/ D, P. G6 z# U `
{city} Carrier region of user, H3 k5 _3 W9 q6 h' \/ W7 [$ [# P
{agent} Device user agent! B! d/ i( T( |7 r, b
{ua_hash} Device user agent SHA1 hash
0 [0 u3 d3 O& |/ n! @% i' K- l. a{device_vendor} Device make
8 K) o+ y3 f5 L2 X) A{device_model} Device model& E) P" O7 G7 L
{os} Device operating system; c+ t0 @% m% j0 l
{os_verion} Device operating system version
! U4 {, g3 z: X, u: C, S; ?{year} Device year of release Decisive.is Dynamic Tracking Tokens/Scripts/API
( z v7 z3 ?' a h2 C/ cMacro Field Info! ^6 j& z0 l1 N S
{{{bidhash}}} Unique impression ID (Use this to track conversions/actions)6 F, D7 F6 R7 h+ I
{{{ad_id}}} Ad ID (Identifies the ad associated with the impression/click/conversion)2 k# t, [( e( A# Z3 m, }3 @
{{{creative_id}}} Creative ID (Identifies the creative used in the ad)" H& T( F( o5 X+ G: z+ @0 Z
{{{ad_name}}} Name of campaign' k4 a) [8 G/ [* q5 u1 f2 _" H
{{{carrier}}} Carrier used by mobile device (Verizon, AT&T, T-Mobile, …); Y- H- Y$ T9 ^7 w9 O
{{{os}}} OS of device (Android, iOS, BlackBerry OS, Windows Phone OS, …)6 }2 F, r# j0 {% Y, e& o$ r
{{{os_version}}} OS Version (Android 4.0.4, iOS 6.0.2, …)5 Y/ F& _/ X t# e3 G6 g6 i
{{{device}}} Device type (iPad, DROID RAZR, Kindle Fire, …)7 P% w+ {! A- O& e
{{{media}}} app or site
, Z( ?3 B4 V- d, t7 X# E{{{country}}} Country of visitor (United States, Mexico, Canada, Germany, …)* D2 E& I% K7 \
{{{ip}}} IP address of user
7 i" A' L$ Z3 x7 q3 o! W% [) g9 X7 x{{{app}}} Name of app where ad is placed
, K- U) Y4 F7 {; y! d1 ]1 q{{{site}}} Name of site where ad is placed
( i! g( H& T0 k! s1 V{{{placement}}} Combination of site and app. Name of either site or app where ad is placed.4 l* d" U5 ?- H9 ~/ }( i" R
{{{ua}}} User agent string
0 E8 a& A8 Z5 z) u9 U{{{category}}} IAB Category of site/app- ?9 E/ Z% J* j( @
{{{subcategory}}} IAB Subcategory of site/app
2 \/ M. |+ |5 _{{{idfa}}} iOS User IDFA Leadbolt Dynamic Tracking Tokens/Scripts/API [TRACK_ID] – Reference ID specified by LeadBolt to reconcile with their own third-party system
0 l; ^5 F% @1 |; }. ?' U[CLK_ID] – Click ID as sub1
1 I# d1 B' ^8 z n* K- j+ p. @5 S[PUB_ID] – LeadBolt’s publisher as sub_publisher! `' o$ i/ v: w$ j4 @$ U
[AD_GROUP_ID] – Sub Ad Group as sub_ad_group' \8 o S T4 W/ l
[AD_ID] – Ad ID as sub_ad BuzzCity Dynamic Tracking Tokens/Scripts/API {clickcode} To substitute the unique clickcode value associated with this click
8 {' t2 t/ Q8 _, @{pubid} To substitute the publisher ID associated with this click. You need special privilege to use this parameter. For more information , see PubID filtering.7 t$ E# a" ^1 j2 ?' m% A
{random} To substitute a randomly generated value associated with this click& x; q' e& C9 v r7 d9 Q
{timestamp} To substitute an unix time value associated with this click. E.g. 1379453899 – Which represents ISO 8601:2013-09-17T21:38:19Z AirPush Dynamic Tracking Tokens/Scripts/API Tokens Description' N- }5 s+ O+ R( Y2 i
%guid% GUID is an unique variable generated by Airpush when a click happens. This is automatically generated by Airpush.' q- O) h7 C4 T; M: d2 n
%d% IMEI (MD5 encrypted)
5 p5 I2 V! |5 _% [%androidid% Device android id
- C* f' f0 V" C3 ^; x%carrier% Carrier name8 h: g. `8 Q0 V( z Y4 b
%device% Phone model8 O( v9 |2 Z& y& y0 E
%manufacturer% Device manufacturer name1 N' r6 N& L d8 J: h0 `
%campaignid% Campaign Id- g$ j% M) k" [; @0 Z8 Y; ~. h, r
%creativeid% Creative Id
0 Q) F' S3 Y( C" L8 K( D%ip% Device ip address- R j- y1 ]' g( @6 ~3 c
%state% State
$ C- ~* s% h% F5 H; X: Y7 }%city% City0 l5 |- t+ j1 b3 ~
%dapp% App Id
' N6 o2 r+ @; x9 u%pubid% Application Developer/Advertiser Id, _! d; E" _' T8 [1 e
%framework% Device OS Version Traffic Force:
; `; W# Y% ^; A+ R# r" O8 X{site_id} – id of the site on whch the ad is shown
% z5 V) Z# t5 ?, V7 l3 m. ] W: R{channel_id} – id of the channel on which the ad is shown& e) N1 @1 l! U9 p6 B
{campaign_id} – id of the campaign p8 ]' `; n; p r
{group_id} – id of the group* w9 o8 j5 f' a$ @& \# ?
{ad_id} – id of the ad1 l" J+ k: K- z7 C
{keywords} – list of keywords by which the ad was found n1 f2 X/ i+ f
{v_country} – visitor country& G9 a L/ z+ K* ^' F
{v_language} – visitor language* a5 S' v5 w1 t5 n
{v_browser} – visitor browser" l" _& K8 K8 g6 }& w
{v_os} – visitor operating system Traffic Factory:" n8 V ]9 H/ c! @& K8 L
{campaign.id} Campaign’s id
( f& s! m& X& ?! Y% G) o, ^{target.bid} Target’s bid
1 B9 v0 p2 ^& J5 R3 d{banner.id} Banner’s id
" g+ C6 g/ P* L8 O{banner.name} Name of the banner- x7 |8 x; k3 n$ p2 M
{banner.size} Size of the banner e.g. "338×235"/ |0 a$ ?. x( k% R6 u
{target.name} Campaign’s target name
: I0 b- x' \, Z0 O& @, P{categories} The page’s categories
' v4 ?! Q0 q" N( v5 E{user.country} 3 letters ISO country code of the user’s country. e.g. "FRA" for France: `9 I# K9 P+ D* Q0 ^* J2 O3 l
{user.browser} User’s web browser
' k" X! }$ t" x9 N5 J1 H6 ~; S" A{user.os} User’s operating system AdBucks:
+ I% B& S9 U, H! t9 f5 b u( H/ F{bannertag} : This is a tag that represents your banner. It is created in the Banner Macro Tag field when the banner is uploaded and can be edited later if needed.- E: W3 z" \4 n& ~# ^% S8 N
{campaigntag} : This is a tag that represents your campaign. It can be changed in the bid editor." C% k5 O: T: h* s/ m& {. [. m
{spottag} : This is a tag that represents the spot (page location on the site) your ad appears on. This value is set by AdBucks and cannot be customized.
1 X- E8 @' E* E. x5 ?0 ^{site} : This is a tag that represents the site your ad appears on. This value is set by AdBucks and cannot be customized.6 L: [/ w8 C j. K7 a
{width} : This is a tag that represents the width (in pixels) of the ad spot. This value is set by AdBucks and cannot be customized.
. M v9 e7 c C* I4 t# i( Q{height} : This is a tag that represents the height (in pixels) of the ad spot. This value is set by AdBucks and cannot be customized.5 \% U. K% B$ O# @2 R1 k4 U: D5 A
{size} : This is a tag that represents a shortcut equivalent to {width}x{height}." t @8 U2 o5 ?: U
{year} : This is a tag that represents the current 4-digit year (2014).) f, f5 S0 ]3 v, E4 ^, m; f, m
{month} : This is a tag that represents the current 2-digit month (09). Adxpansion:+ ]. y/ O/ N6 E+ h9 \
{zone}( q9 ], @ b; x2 p @# F3 ?
{keyword}( i8 d n! z; ?
{country} 50onRed:; a9 |9 S2 f, Q2 ]; i
{country}, {bid}, {target}, {campaign_id}, {creative_id}, {target_id}, {domain}, and {click_id}
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