之前设置追踪，在token方面设置出错，逛论坛无意发现这篇文章，感觉对新手可能有些用处，有需要的可以看下，除了看token,还可以看下iAmAttila用的流量平台{:soso_e113:} & S1 }' ~# i1 L( h# u& x9 Z
iAmAttila’s TOP List of Traffic Source TOKENS
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ExoClick Dynamic Tracking Tokens/Scripts/API
1 g* N2 l/ A0 MTokens Description
. m M' p8 C1 \0 H{campaign_id} ID of the campaign.
' @' [/ W3 {* s$ D+ V( P* {{variation_id} ID of the variation. (Banner or landing page)
X @2 J% N$ d4 E9 w i{src_hostname} Domain name where the ad is displayed.
# H1 Q0 H8 B- b, N0 K3 d{site_id} ID of the site where the ad is displayed.
. a* u" e1 O; ]# F6 @6 k; [. U{zone_id} ID of the ad zone where the ad is displayed.6 h2 p( `' R/ | K: h. h& S
{category_id} ID of the category detected." R; W& M3 \7 F$ V
{country} 3-char country code of the visitor.
) l, Z1 H, I1 x( ~( F9 O{time} Timestamp, used as a cache buster. MobPartner Dynamic Tracking Tokens/Scripts/API
7 h! O9 n' i/ |9 g% r! L3 V1 t! pTokens Description* s C( E2 a7 I
[=MOBTAG=] Reference ID specified by MobPartner to reconcile with their own system9 ~: g# f8 G+ K) Z4 P; _8 p
[=DEVICEID=] The UDID of the Android device as device_id2 c2 U& d" k& ]
[=ANDROIDID=] The parameter for Android ID as android_id1 D# r2 w) r. o' {2 Q' {7 q4 q
[=MACADDRESS=] The MAC address of the Android phone’s wifi adapter as mac_address+ e4 d4 [; C5 m! G+ x
[=ODIN=] The ODIN of the Android device as odin O9 m* p% c& d
[=PUBLISHERID=] MobPartner’s publisher ID as sub_publisher$ r* o& p9 E3 J* w" c3 ~ [3 D, Z
[=SERVICEID=] MobPartner’s service ID as sub_site8 R. \+ P2 o7 s5 T
[=CAMPAIGNID=] Campaign name or ID as sub_campaign
1 A( d( i" ~0 E# z[=ACTIONID=] The action ID as sub_adgroup0 c1 H9 m% A) Y3 I$ T9 Q
[=CREATIVEID=] Ad name or ID as sub_ad PopADS.net Dynamic Tracking Tokens/Macros/Scripts 5 u* D% J i' [. P# j
[WEBSITEID] – ID of the website that was source of the popunder,
; G! ?! `1 X; n1 P5 ]8 B" `[KEYWORD] – keyword that was used for keyword targeting,, g( A: p8 Y3 k2 y; T
[CATEGORYID] – ID of category that was used for targeting,
0 |+ z: \, ~, c9 K5 I[COUNTRY] – country of the visitor. PopCash Dynamic Tracking Tokens/Macros/Scripts
5 r5 P$ K6 F$ Q1 H0 I%siteid% – Site ID
0 ?# e k n! l8 }$ t%cc% – Country Code Plugrush Dynamic Tracking Tokens/Macros/Scripts# o" E' S. h7 U( S& \
{$id} – a unique ID of the traffic source/website
1 ], h' n2 C' u/ [{$cc} – two letter country code of the visitor8 a* Z4 `: E) B7 o% D0 N- k3 W- ?
{$category} – the category of the traffic source/website
4 y1 n" l7 i, q5 E1 ]% M+ K$ K{$domain} – the domain of the traffic source/website4 K5 v4 F2 P+ W- G
{$trafficsource} – type of the traffic source (babelog, blog, dump, mgp, tgp or tube)
* l4 K2 f5 y# r1 {$ i4 g4 H0 k{$ad_id} – a unique ID of your ad (works on PlugTraffic only)
$ R2 U3 k8 l( S h% S{$ad_ref} – your internal ad reference (works on PlugTraffic only) SiteScout Dynamic Tracking Tokens/Scripts/API. s2 H$ r/ b( h1 G4 e
Tokens Description0 S6 ?3 G! R" n2 A2 c
{adId} Passes the unique ID # of the ad that was clicked.
6 \, l9 E! r# r{siteId} Passes the unique ID # of the site where your ad was clicked.! A9 c6 c9 b1 C
{campaignId} Passes the unique ID # of the campaign that received the click.6 g3 O: Z$ g$ X6 |
{networkId} Passes the unique ID # of the exchange where your ad was clicked.
& W. T6 h" r& c4 a d) I; e( C$ ]6 H3 i{postbackId} Passes the unique ID # of the visitor that clicked your ad.
7 }) P) R1 n" ]" G+ ]{domain} Passes the domain name where your ad was clicked.
1 N2 J. V; K* L E+ r8 h" B* m{pageUrl} Passes the URL of the page where your ad was clicked." W g0 F$ j W x
{demographicIds} Passes the ID(s) of the applicable audience segments.0 i' k4 |7 X* {6 |: T# \8 D$ X1 ^6 ]
{contextualIds} Passes the ID(s) of the applicable contextual categories./ _" F( e; e: U
{dpid} SHA1 hashed platform-specific ID (e.g., Android ID or UDID for iOS). (mobile only), C$ Q: Z) S* W' B5 D$ l
{did} SHA1 hashed device ID; IMEI when available, or else MEID or ESN. (mobile only)
% y4 W1 s) P8 N/ ]' C" m& ~ W- b( U{uid} This value represents either {dpid} or {uid}, in that order of priority. (mobile only)
$ L* e) k) a) B" X) a{carrier} Passes the carrier of the people that click your ads. (mobile only)
' n( t4 w% u. x j) j" }+ [{device} Passes the device of the people that click your ads. (mobile only)7 J9 d3 D* I2 @& C2 j
{appId} Passes a numeric ID (for Apple) or bundle name (for Google) specific to the mobile app responsible for generating the click. [Example values: “383763″ (Apple) or “com.google.mygoogleapp” (Google)] (mobile only)
- Q8 n% ^. B" X* @1 A; g{appType} Passes a string that outputs the origin or type of application responsible for the click. [Example values: “APP_STORE” (Apple) or “PLAY_STORE” (Google)] (mobile only) StartApp Dynamic Tracking Tokens/Scripts/API
% v5 f) j1 r9 k7 \9 ~1 P7 MTokens Description
1 g, p( e8 f7 I+ [5 a' h! Fuser_id get the Android ID or IDFA of the user who clicked your ad.- U. j0 Z2 k3 b: _9 N% s4 [. p, N
app_id get the App ID of the publishing app from which every click came.
* k+ j, ^' g; x; l' k1 N/ Kcreative_name get the creative name as you inserted it on our portal.
# N/ I3 |; ^4 D3 m% n, ~campaign_id get the campaign ID that was automatically assigned to your campaign on our portal.5 {& P! S+ b0 H; E0 y% H
bid_cost get the CPC bid you used for each click. Go2mobi Dynamic Tracking Tokens/Scripts/API# R4 P. P0 H, {) b' P. [/ i$ D
Tokens Description
" f: i/ N# `- j{clickid} Go2mobi unique click id
% K; `" `4 v. J; l{campaign} Go2mobi campaign id6 I3 e+ U5 s* F, `& N! i1 w, e
{pln} Exchange placement name
s- }+ h6 O1 G0 e{plid} Exchange placement id
+ X+ l, P# h3 b$ z" v{crid} Go2mobi creative id$ R8 G; D' D8 {7 L
{imp} Impression dimensions (width x height)9 h- y# B6 S+ z, h) }
{cc} Exchange country code of user
* Z) @, W1 G0 ~9 P{referrer} HTTP referrer url (if applicable)8 f6 b* U9 K* u7 Z+ P9 v$ d
{referrer_domain} HTTP referrer domain (if applicable)
4 u) ?7 v! O+ i; ^" z& a% E{isp} Carrier name of user
' m2 B; K' G0 q* r# c8 V9 x) h{ip} IP address of user
2 e2 h3 x; \* J( r{xip} Proxied IP address of user
* a3 W5 @" w. c{country} Carrier country of user
- ]/ c# J; _' {7 h{region} Carrier region of user" t9 b- \3 G$ L
{city} Carrier region of user2 c$ S3 q' f# j9 V! C, [+ I4 E
{agent} Device user agent2 p, h; S' f2 s. m4 @7 d
{ua_hash} Device user agent SHA1 hash
2 J8 D+ Y3 S! U. x. j/ [{device_vendor} Device make# @5 M- p7 B( f
{device_model} Device model" d$ F2 H5 A j+ k7 E2 E
{os} Device operating system
, @9 B2 y* l! ?9 c$ `, |{os_verion} Device operating system version
' o# x6 Z( y6 T- L0 b{year} Device year of release Decisive.is Dynamic Tracking Tokens/Scripts/API
6 A; ~4 X. X5 |5 jMacro Field Info
- n$ V% i& l$ t4 e{{{bidhash}}} Unique impression ID (Use this to track conversions/actions)( e/ I3 S" C+ f) K
{{{ad_id}}} Ad ID (Identifies the ad associated with the impression/click/conversion)/ K& u0 B8 N- o7 f* a
{{{creative_id}}} Creative ID (Identifies the creative used in the ad)/ ]) U( C4 S% b9 Z" Q5 d
{{{ad_name}}} Name of campaign
& Z5 t- b/ \# b W: a& S, S B/ a{{{carrier}}} Carrier used by mobile device (Verizon, AT&T, T-Mobile, …)
" o' w( O- B' ?9 w* {{{{os}}} OS of device (Android, iOS, BlackBerry OS, Windows Phone OS, …)0 W* y' U5 R+ ~4 J4 N
{{{os_version}}} OS Version (Android 4.0.4, iOS 6.0.2, …)0 N* s$ c# R3 Q4 r* }7 s: Y4 c
{{{device}}} Device type (iPad, DROID RAZR, Kindle Fire, …). o t8 e3 t9 o0 L
{{{media}}} app or site$ g0 l* I, r* b& p/ a. L. o# S
{{{country}}} Country of visitor (United States, Mexico, Canada, Germany, …)
2 r: y6 }) }* G+ J" J. s{{{ip}}} IP address of user
0 S$ k$ @2 e& u+ m2 W) z/ R{{{app}}} Name of app where ad is placed
. m ~3 X/ O' b{{{site}}} Name of site where ad is placed0 ~, s* }! t3 u; z7 d1 V# q
{{{placement}}} Combination of site and app. Name of either site or app where ad is placed.8 J# h- W5 }2 v
{{{ua}}} User agent string2 F' d) ^! y$ V' x
{{{category}}} IAB Category of site/app* |; L- X' f8 b) ^) G7 H
{{{subcategory}}} IAB Subcategory of site/app
: `. x g5 O7 B: R1 k% d7 B{{{idfa}}} iOS User IDFA Leadbolt Dynamic Tracking Tokens/Scripts/API [TRACK_ID] – Reference ID specified by LeadBolt to reconcile with their own third-party system
$ h* Q1 {3 n, F K/ w# u( @[CLK_ID] – Click ID as sub1
' _" B1 J7 ~6 F' ]' H[PUB_ID] – LeadBolt’s publisher as sub_publisher ?4 W8 H5 g' k. k0 }7 R; o; x5 U( Y7 u
[AD_GROUP_ID] – Sub Ad Group as sub_ad_group, a2 Z+ p$ p1 r P+ q0 d+ W
[AD_ID] – Ad ID as sub_ad BuzzCity Dynamic Tracking Tokens/Scripts/API {clickcode} To substitute the unique clickcode value associated with this click
5 D f; [0 o) \0 D) E# w6 d{pubid} To substitute the publisher ID associated with this click. You need special privilege to use this parameter. For more information , see PubID filtering.+ f; N! l, f/ j+ I+ E5 _& L
{random} To substitute a randomly generated value associated with this click
/ ] @5 \- Z$ g. S9 x( \{timestamp} To substitute an unix time value associated with this click. E.g. 1379453899 – Which represents ISO 8601:2013-09-17T21:38:19Z AirPush Dynamic Tracking Tokens/Scripts/API Tokens Description" T2 M5 }& J. y2 ~4 Z
%guid% GUID is an unique variable generated by Airpush when a click happens. This is automatically generated by Airpush.
r. H A6 A3 W# V' M+ O%d% IMEI (MD5 encrypted)
. J5 j$ T3 q J2 b5 @+ g- [%androidid% Device android id, L& k5 G' P9 W) c, [7 o: A
%carrier% Carrier name/ n4 \, `- ]% U* V/ d7 B J
%device% Phone model
- v7 [9 Z" K+ E2 ?& c- {0 p: L%manufacturer% Device manufacturer name9 a/ m3 l9 h* ]
%campaignid% Campaign Id
8 x" u2 v* ?1 E%creativeid% Creative Id
g0 C+ A4 h! ? z# a%ip% Device ip address$ P( T K1 {% x2 c# e% ?
%state% State
0 n4 b% n. F; ^# k6 v: [%city% City
; ?$ { k) [" U/ C& y: T%dapp% App Id
4 n g) z% k9 L$ k0 e0 J$ h%pubid% Application Developer/Advertiser Id
$ Q# g- M; V# a%framework% Device OS Version Traffic Force:. K6 i& w2 W: G. W7 L1 f
{site_id} – id of the site on whch the ad is shown
4 ^8 K0 x5 o2 E! }# x+ \ L* `{channel_id} – id of the channel on which the ad is shown
; a% c- f/ Y n' F' M- U2 P+ j{campaign_id} – id of the campaign
" ~! ^" U) o/ V( g. u{group_id} – id of the group% b, ~: N* S; ?4 D) t+ y
{ad_id} – id of the ad
6 E: E) U2 d2 Q* {3 ~% {{keywords} – list of keywords by which the ad was found: F2 q Q/ [ ?: a/ a7 |2 R; j
{v_country} – visitor country' g5 ]5 ^: M9 Y# \6 [
{v_language} – visitor language1 U% Y8 Q+ z% J9 S
{v_browser} – visitor browser- h! `+ @7 _7 Q7 O) j4 P
{v_os} – visitor operating system Traffic Factory:' M/ [6 q% b9 V! Z6 ?
{campaign.id} Campaign’s id
( W3 S0 A- J4 }{target.bid} Target’s bid- s% ]- p% ^- D$ U N
{banner.id} Banner’s id- V/ j) Z/ a* t1 c9 {, G, G
{banner.name} Name of the banner
% f- J$ N* ]( P z3 x{banner.size} Size of the banner e.g. "338×235"
1 w( M8 `/ }- r5 V{target.name} Campaign’s target name9 t9 ]) i2 J4 }4 @) x/ B1 s$ V
{categories} The page’s categories
1 i# c( _( I# T# x( m+ N1 c{user.country} 3 letters ISO country code of the user’s country. e.g. "FRA" for France3 ?* a3 W1 F" w: r
{user.browser} User’s web browser) l6 ^7 K$ S$ O0 v0 j
{user.os} User’s operating system AdBucks:$ F6 {! h. B3 E2 E
{bannertag} : This is a tag that represents your banner. It is created in the Banner Macro Tag field when the banner is uploaded and can be edited later if needed.5 Y5 q+ Y S4 v; ~2 G
{campaigntag} : This is a tag that represents your campaign. It can be changed in the bid editor.
3 U5 M- _, Y9 s+ ?* O# j{spottag} : This is a tag that represents the spot (page location on the site) your ad appears on. This value is set by AdBucks and cannot be customized.
. }0 ~9 S5 l/ b& w{site} : This is a tag that represents the site your ad appears on. This value is set by AdBucks and cannot be customized." _- s: q: k' D/ [) R
{width} : This is a tag that represents the width (in pixels) of the ad spot. This value is set by AdBucks and cannot be customized.
' O* Q0 }5 A/ g: g. y& s/ `: M{height} : This is a tag that represents the height (in pixels) of the ad spot. This value is set by AdBucks and cannot be customized.
4 c6 ]" l! U9 f6 m$ |, J2 h{size} : This is a tag that represents a shortcut equivalent to {width}x{height}.* z/ f7 @" a( `& \0 [5 R+ o7 A
{year} : This is a tag that represents the current 4-digit year (2014).
' z( N0 | |2 M9 J1 ^+ w+ ^. p{month} : This is a tag that represents the current 2-digit month (09). Adxpansion:/ A7 H& B8 h- L3 | c
{zone}$ F$ r) q" P- D+ {- g7 E/ {& R9 g
{keyword}
i' g3 V! a' K1 A# w$ ?{country} 50onRed:
5 O& A5 d8 S' x: U+ S5 C. M+ k3 b, V{country}, {bid}, {target}, {campaign_id}, {creative_id}, {target_id}, {domain}, and {click_id}
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