之前设置追踪,在token方面设置出错,逛论坛无意发现这篇文章,感觉对新手可能有些用处,有需要的可以看下,除了看token,还可以看下iAmAttila用的流量平台{:soso_e113:}
% @+ i# `1 z: ]" w3 ?# `iAmAttila’s TOP List of Traffic Source TOKENS 9 _# v) m4 ~) u' q; |3 t: C
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ExoClick Dynamic Tracking Tokens/Scripts/API4 G5 O" Y7 s5 e6 z
Tokens Description
# N5 H) `: ~/ v" {0 i2 n) P{campaign_id} ID of the campaign.
+ c4 {, \4 T; o$ Q3 v- A* D{variation_id} ID of the variation. (Banner or landing page)
M3 S# ~) r3 c* x1 e/ m- }{src_hostname} Domain name where the ad is displayed.
% u# K i7 J: K/ w9 {7 d{site_id} ID of the site where the ad is displayed.
) h3 E- ]9 y a{zone_id} ID of the ad zone where the ad is displayed.
' X7 B ^! B8 j9 A; H{category_id} ID of the category detected.
2 J& E% X% Y+ ~& q/ ?! _{country} 3-char country code of the visitor.9 U. |7 T' l6 A, d
{time} Timestamp, used as a cache buster. MobPartner Dynamic Tracking Tokens/Scripts/API2 z5 `; Y+ W }5 f. `8 A* p/ i
Tokens Description
5 U! |7 K: S) I O[=MOBTAG=] Reference ID specified by MobPartner to reconcile with their own system
7 I9 ^0 j4 a$ |5 S! H- Q- b4 O[=DEVICEID=] The UDID of the Android device as device_id
' h: S0 W: A6 \[=ANDROIDID=] The parameter for Android ID as android_id
- U' G5 b, v. _6 P[=MACADDRESS=] The MAC address of the Android phone’s wifi adapter as mac_address$ |$ e6 n$ R% ?9 |. V' E3 H
[=ODIN=] The ODIN of the Android device as odin
! h) x9 E! T* ?' g[=PUBLISHERID=] MobPartner’s publisher ID as sub_publisher
, J) L9 A, r+ N! S3 L[=SERVICEID=] MobPartner’s service ID as sub_site5 C* [# e9 V8 ~& v" }
[=CAMPAIGNID=] Campaign name or ID as sub_campaign0 s% U y2 G: }
[=ACTIONID=] The action ID as sub_adgroup) I2 t) M$ }: m
[=CREATIVEID=] Ad name or ID as sub_ad PopADS.net Dynamic Tracking Tokens/Macros/Scripts
* F9 k" y0 w, [6 ~0 b/ q[WEBSITEID] – ID of the website that was source of the popunder,7 L# j: l( a- U# v+ J& x9 U( s
[KEYWORD] – keyword that was used for keyword targeting,: T$ W7 K+ H2 N& G6 V* O
[CATEGORYID] – ID of category that was used for targeting,# J- ?+ c3 R& {# h! V$ G- x( ^! T+ ^
[COUNTRY] – country of the visitor. PopCash Dynamic Tracking Tokens/Macros/Scripts
# J+ r0 r7 ~# R: s3 L0 @: b%siteid% – Site ID( q6 U& O4 N2 o& ?$ i" [4 ~! `
%cc% – Country Code Plugrush Dynamic Tracking Tokens/Macros/Scripts$ k1 u# u' H( E, z7 j
{$id} – a unique ID of the traffic source/website
6 \2 T, |) L9 E9 B' S{$cc} – two letter country code of the visitor
# N+ O. s% B. [3 N, ~' ~& W! l" d$ d! U. ~{$category} – the category of the traffic source/website
4 X, X; {6 }7 b$ h/ l{$domain} – the domain of the traffic source/website2 V& ?3 t* ], r7 G; K. c
{$trafficsource} – type of the traffic source (babelog, blog, dump, mgp, tgp or tube)
! S$ B$ W- A F: b{$ad_id} – a unique ID of your ad (works on PlugTraffic only)
\ z9 d1 M) b( k1 b. y{$ad_ref} – your internal ad reference (works on PlugTraffic only) SiteScout Dynamic Tracking Tokens/Scripts/API5 z+ s7 w, ]7 y$ B7 G9 {9 [
Tokens Description
( F! C7 D, X. ~, o& `- w3 {' T! ]{adId} Passes the unique ID # of the ad that was clicked.
- e; s# @! u& R; a: ?& l{siteId} Passes the unique ID # of the site where your ad was clicked.
$ S! G3 u/ o' b" a/ m{campaignId} Passes the unique ID # of the campaign that received the click.
6 A' d7 {0 b' @{networkId} Passes the unique ID # of the exchange where your ad was clicked.
( P/ g. z0 s- \$ J6 g0 Q{postbackId} Passes the unique ID # of the visitor that clicked your ad.+ V6 @* f, K7 Y9 N
{domain} Passes the domain name where your ad was clicked.8 J( O, a1 G: C6 q5 ]" `
{pageUrl} Passes the URL of the page where your ad was clicked.
' v0 Q5 E1 W) ~7 l{demographicIds} Passes the ID(s) of the applicable audience segments.- k; w1 u+ J1 ]* x' X! n% m
{contextualIds} Passes the ID(s) of the applicable contextual categories.
( U/ m9 y' r( m) F9 C{dpid} SHA1 hashed platform-specific ID (e.g., Android ID or UDID for iOS). (mobile only)" z' N8 q l& w3 e$ o! j
{did} SHA1 hashed device ID; IMEI when available, or else MEID or ESN. (mobile only)! G2 [- k: U: p
{uid} This value represents either {dpid} or {uid}, in that order of priority. (mobile only)
" ~1 F9 P6 d8 u! O" r{carrier} Passes the carrier of the people that click your ads. (mobile only)
* w5 P8 G( Z' n7 j{device} Passes the device of the people that click your ads. (mobile only)
' q0 g2 Y9 h; n( q& J1 e) V{appId} Passes a numeric ID (for Apple) or bundle name (for Google) specific to the mobile app responsible for generating the click. [Example values: “383763″ (Apple) or “com.google.mygoogleapp” (Google)] (mobile only)
( t1 D& {: ?+ e5 q3 h{appType} Passes a string that outputs the origin or type of application responsible for the click. [Example values: “APP_STORE” (Apple) or “PLAY_STORE” (Google)] (mobile only) StartApp Dynamic Tracking Tokens/Scripts/API
, N# k9 G, ^2 m6 V& p2 O; {Tokens Description. U0 r$ ? i- ] v* L; a
user_id get the Android ID or IDFA of the user who clicked your ad.# ]2 P# Y2 W' z9 ]; T3 g( c0 a
app_id get the App ID of the publishing app from which every click came.2 X7 u& l& Y6 v1 @3 D
creative_name get the creative name as you inserted it on our portal.
2 u5 R- K1 o) qcampaign_id get the campaign ID that was automatically assigned to your campaign on our portal.0 l5 N- h/ F: c, M9 E
bid_cost get the CPC bid you used for each click. Go2mobi Dynamic Tracking Tokens/Scripts/API
/ u# l( n1 e) m+ J: zTokens Description4 D F3 Q f! }6 f _
{clickid} Go2mobi unique click id5 h5 q# N1 I. U3 R# u: R q( f
{campaign} Go2mobi campaign id
+ _. i2 T6 t' I \6 _{pln} Exchange placement name9 c! Q x# z) w: a, B
{plid} Exchange placement id
/ D2 `3 u$ @& A1 Z! o{crid} Go2mobi creative id' ~( q, b/ ?4 J: o) _& _% c# F
{imp} Impression dimensions (width x height)2 J2 Z+ {, D r( I3 v
{cc} Exchange country code of user
7 |5 {7 ?# U4 F{referrer} HTTP referrer url (if applicable)
6 Y, S! {! r3 \' U8 b+ R. w+ A{referrer_domain} HTTP referrer domain (if applicable)
+ t4 j e5 w- }2 c. W{isp} Carrier name of user! J, e3 v {( r5 K4 w8 a) ?
{ip} IP address of user# r( J( }* L7 D0 {
{xip} Proxied IP address of user" T @" K4 U1 v `6 u
{country} Carrier country of user% Y3 I! g' a2 R+ `. x& g' i3 ~0 |, V
{region} Carrier region of user
. O- J) X- r2 ?$ A{city} Carrier region of user, c* T/ O5 m% z3 |2 m' d2 A+ w
{agent} Device user agent
* E5 r3 ?% ?: x8 G{ua_hash} Device user agent SHA1 hash/ _3 H' F, y6 S; I- D& `
{device_vendor} Device make
# b' `/ w- v+ U{device_model} Device model
6 I/ t3 }, n7 X# |- y! V8 u6 p{os} Device operating system
3 R' \# G9 q( S$ [6 o{os_verion} Device operating system version/ V( o: u6 m& E! r/ o) S% s, h
{year} Device year of release Decisive.is Dynamic Tracking Tokens/Scripts/API+ z+ S) m, P: ~9 @
Macro Field Info
" b6 d6 ~) O# C3 Z+ `2 V- ~) g{{{bidhash}}} Unique impression ID (Use this to track conversions/actions)
7 S, \# K7 N& f{{{ad_id}}} Ad ID (Identifies the ad associated with the impression/click/conversion). h5 J) d9 j0 m4 s0 I6 _# d, P
{{{creative_id}}} Creative ID (Identifies the creative used in the ad)
0 p% q$ W( i1 Z' T2 ], j9 M( I{{{ad_name}}} Name of campaign* s( d. M: s) z- N9 ?0 f
{{{carrier}}} Carrier used by mobile device (Verizon, AT&T, T-Mobile, …)
5 U% K5 ?0 y* t* C: n3 C9 n2 {{{{os}}} OS of device (Android, iOS, BlackBerry OS, Windows Phone OS, …)+ V _7 e5 `, ?9 `5 Q! U$ D
{{{os_version}}} OS Version (Android 4.0.4, iOS 6.0.2, …)
6 V- q7 B! w+ i4 }6 q s* D$ ?% x{{{device}}} Device type (iPad, DROID RAZR, Kindle Fire, …)0 i( ?2 t" _7 p- I8 y( G# o& l
{{{media}}} app or site
& x- O3 w8 v) ?% b{{{country}}} Country of visitor (United States, Mexico, Canada, Germany, …)
7 a4 K/ j( y5 d{{{ip}}} IP address of user$ s/ ^" T6 B: O) o. m% W
{{{app}}} Name of app where ad is placed
8 _; G' c' }9 u2 P3 O! ^ y{{{site}}} Name of site where ad is placed3 `" j. C$ Y9 S
{{{placement}}} Combination of site and app. Name of either site or app where ad is placed.
, m( V2 P8 B$ U9 y% U" V+ _{{{ua}}} User agent string
) V7 ^$ Q& w ~{{{category}}} IAB Category of site/app3 |1 |% X3 N4 s' A' W
{{{subcategory}}} IAB Subcategory of site/app3 n% x/ W2 [ i
{{{idfa}}} iOS User IDFA Leadbolt Dynamic Tracking Tokens/Scripts/API [TRACK_ID] – Reference ID specified by LeadBolt to reconcile with their own third-party system/ S1 c: T3 `7 s' ~
[CLK_ID] – Click ID as sub1( X8 J0 m _0 @7 z
[PUB_ID] – LeadBolt’s publisher as sub_publisher$ y6 P3 c4 I, o+ r8 L3 R3 ]
[AD_GROUP_ID] – Sub Ad Group as sub_ad_group
2 a3 }# Y, q, c; }1 [0 }" M[AD_ID] – Ad ID as sub_ad BuzzCity Dynamic Tracking Tokens/Scripts/API {clickcode} To substitute the unique clickcode value associated with this click
5 A/ s' E, [" o# V4 v9 d3 p{pubid} To substitute the publisher ID associated with this click. You need special privilege to use this parameter. For more information , see PubID filtering.' R2 U- E- C. j$ k+ R3 _8 b9 B
{random} To substitute a randomly generated value associated with this click
. [0 M( l+ H. q9 F{timestamp} To substitute an unix time value associated with this click. E.g. 1379453899 – Which represents ISO 8601:2013-09-17T21:38:19Z AirPush Dynamic Tracking Tokens/Scripts/API Tokens Description
( b' o% O0 V5 G+ `$ k' f- L%guid% GUID is an unique variable generated by Airpush when a click happens. This is automatically generated by Airpush.* C+ x5 a7 i, q: Q
%d% IMEI (MD5 encrypted)! s; o: ~) L5 A2 @6 s
%androidid% Device android id# J3 l% S% x4 D6 \4 _) C
%carrier% Carrier name
1 e. ~$ s( H8 x4 {0 n3 k) a%device% Phone model8 \4 }' n# _7 Y4 P
%manufacturer% Device manufacturer name
' {% j& f5 h5 {- h! m& T# b* v0 P%campaignid% Campaign Id# O9 u0 E. R9 i6 q) G% Y! i1 b
%creativeid% Creative Id
5 L5 j/ U: y+ h) M%ip% Device ip address) r( a4 Y* i( B
%state% State
4 v/ e1 S6 ], }%city% City' V2 j- B0 a7 u" R, a2 u- `
%dapp% App Id/ D$ k! i7 L' I# N" s3 z
%pubid% Application Developer/Advertiser Id
- y7 P& A* n1 K2 p! D%framework% Device OS Version Traffic Force:% u' ~2 p) I8 ?
{site_id} – id of the site on whch the ad is shown3 P* ~) W4 s/ v9 N
{channel_id} – id of the channel on which the ad is shown
" c9 d6 w# }7 K9 c{campaign_id} – id of the campaign3 W! Y: b% l$ |
{group_id} – id of the group$ e9 [. o% \1 J5 N) G
{ad_id} – id of the ad
; {/ L/ ?- L$ t9 x) n( b{keywords} – list of keywords by which the ad was found, o* l( [+ k; n% z- ~
{v_country} – visitor country
9 u! ~1 K# u* N3 M{v_language} – visitor language2 Y2 E2 |7 a- w4 F* I$ o9 u
{v_browser} – visitor browser, y) f/ P1 A; A$ @$ P
{v_os} – visitor operating system Traffic Factory:- X9 Z: O( G* p8 J9 U
{campaign.id} Campaign’s id
4 |# q( M4 {* N' f{target.bid} Target’s bid
1 g) Q9 g8 s2 t, T) a$ Y q1 q{banner.id} Banner’s id% q) F7 r2 \. f; c% f; ?9 f
{banner.name} Name of the banner2 F4 N# H; q y# p+ r0 Q. h1 `
{banner.size} Size of the banner e.g. "338×235"
9 ?8 x- U7 z& {: x{target.name} Campaign’s target name$ B: ^, ? R" d+ H. x9 m" k8 R
{categories} The page’s categories
2 o; i2 p1 n* n{user.country} 3 letters ISO country code of the user’s country. e.g. "FRA" for France6 `3 O% |9 e* R; W
{user.browser} User’s web browser
- G0 o; [1 T" r0 n9 D7 G% M! w{user.os} User’s operating system AdBucks:: H: N# ^4 N S" r+ R
{bannertag} : This is a tag that represents your banner. It is created in the Banner Macro Tag field when the banner is uploaded and can be edited later if needed.
/ z ?0 F" N! e! U6 h{campaigntag} : This is a tag that represents your campaign. It can be changed in the bid editor.
% b1 ?0 B2 N5 H+ t{spottag} : This is a tag that represents the spot (page location on the site) your ad appears on. This value is set by AdBucks and cannot be customized.$ e d$ @1 g! h; R4 W) Q
{site} : This is a tag that represents the site your ad appears on. This value is set by AdBucks and cannot be customized.7 d& B! l; D" p. e0 t$ n
{width} : This is a tag that represents the width (in pixels) of the ad spot. This value is set by AdBucks and cannot be customized.
& T. Y2 A4 b- {" F* S( M3 q! |{height} : This is a tag that represents the height (in pixels) of the ad spot. This value is set by AdBucks and cannot be customized.
4 [1 @: T9 p1 R6 ^2 ^4 G: H{size} : This is a tag that represents a shortcut equivalent to {width}x{height}.
: ~, ]6 F7 N4 M{year} : This is a tag that represents the current 4-digit year (2014).
" |% A& E- u5 h d4 l{month} : This is a tag that represents the current 2-digit month (09). Adxpansion:7 S; s; W; w$ S% \* }. y
{zone}, B2 Q- v* I, F) D o6 [
{keyword}
- }! u% g! x8 n! u1 ^; M, w{country} 50onRed:! t/ E4 m: o" C6 G. }
{country}, {bid}, {target}, {campaign_id}, {creative_id}, {target_id}, {domain}, and {click_id}
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