之前设置追踪,在token方面设置出错,逛论坛无意发现这篇文章,感觉对新手可能有些用处,有需要的可以看下,除了看token,还可以看下iAmAttila用的流量平台{:soso_e113:} 2 r! ]' [! q' E+ ?" t6 x) v2 Y4 [. ~
iAmAttila’s TOP List of Traffic Source TOKENS
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' _6 m4 m6 R* D# C" UExoClick Dynamic Tracking Tokens/Scripts/API
3 j8 I) I" F3 w! B( hTokens Description
- z- C. T/ Q: h# w( i{campaign_id} ID of the campaign.
5 I0 m- x$ b3 U. T1 h{variation_id} ID of the variation. (Banner or landing page)
# W# K6 {- V' j+ X2 _7 ? D/ @{src_hostname} Domain name where the ad is displayed.
- ^8 _5 l) w9 L4 F0 E' b. ~% L{site_id} ID of the site where the ad is displayed.& ?1 l" U0 o. M9 H# B
{zone_id} ID of the ad zone where the ad is displayed.+ B" t) W) k& ^
{category_id} ID of the category detected.
8 ^# Z/ X7 `1 o{country} 3-char country code of the visitor." P, }3 J( A" h, T, _$ u
{time} Timestamp, used as a cache buster. MobPartner Dynamic Tracking Tokens/Scripts/API
+ D" W8 Y1 x9 L7 p! y. u) d6 GTokens Description7 C4 U0 R/ A' ^ O. d0 \8 V
[=MOBTAG=] Reference ID specified by MobPartner to reconcile with their own system
m: x. M. z8 y+ p/ R9 \5 ~[=DEVICEID=] The UDID of the Android device as device_id
% N+ N6 f* Q6 A/ m[=ANDROIDID=] The parameter for Android ID as android_id
) f0 H# `4 ~, ^[=MACADDRESS=] The MAC address of the Android phone’s wifi adapter as mac_address
+ f+ b9 e: D" R/ Y, B[=ODIN=] The ODIN of the Android device as odin3 s( h$ W: Q t( a# {. N. P; Y
[=PUBLISHERID=] MobPartner’s publisher ID as sub_publisher+ k0 z2 W$ I& _! J
[=SERVICEID=] MobPartner’s service ID as sub_site
I# l6 ?( D! Q! y$ ^+ ?9 [[=CAMPAIGNID=] Campaign name or ID as sub_campaign
* P5 A# n/ ^! d2 s' W& X[=ACTIONID=] The action ID as sub_adgroup
9 U3 F8 b& z2 j5 c% u- Q[=CREATIVEID=] Ad name or ID as sub_ad PopADS.net Dynamic Tracking Tokens/Macros/Scripts : e+ y$ ?# R7 _3 z
[WEBSITEID] – ID of the website that was source of the popunder,
) N( s/ O% E: V7 _1 m6 [[KEYWORD] – keyword that was used for keyword targeting,
2 H( P+ l+ O; O4 R[CATEGORYID] – ID of category that was used for targeting,/ z6 J2 I& M8 T& y% R s( e+ Y( H: S/ t
[COUNTRY] – country of the visitor. PopCash Dynamic Tracking Tokens/Macros/Scripts
: P1 ?3 c' ~1 W+ u; s%siteid% – Site ID T, {# K! R5 } [4 o8 Y- z% j3 z
%cc% – Country Code Plugrush Dynamic Tracking Tokens/Macros/Scripts
o2 Z6 O) y3 h& n( @& N Y{$id} – a unique ID of the traffic source/website4 [0 [! V6 q5 s# b5 P+ \
{$cc} – two letter country code of the visitor
) V$ y i8 B0 v) c$ B{$category} – the category of the traffic source/website' k: ]# M& h) w9 O; j: R0 R: `
{$domain} – the domain of the traffic source/website
) C6 m# q0 u1 r{$trafficsource} – type of the traffic source (babelog, blog, dump, mgp, tgp or tube)6 ]/ @: A" ]& J/ ~1 x
{$ad_id} – a unique ID of your ad (works on PlugTraffic only)" Y8 `' i$ q+ R* p, O
{$ad_ref} – your internal ad reference (works on PlugTraffic only) SiteScout Dynamic Tracking Tokens/Scripts/API
1 r2 O& \) P9 E' ATokens Description9 {1 Y j, y z
{adId} Passes the unique ID # of the ad that was clicked.. C$ e1 [3 `- f. z" V* w# K5 e
{siteId} Passes the unique ID # of the site where your ad was clicked.3 m4 c: @% }7 v: _+ p1 w8 @
{campaignId} Passes the unique ID # of the campaign that received the click.5 S) y0 B% S9 Q% u! c
{networkId} Passes the unique ID # of the exchange where your ad was clicked.
0 K: \7 n; Z& T$ u{postbackId} Passes the unique ID # of the visitor that clicked your ad.
( L" R- g; b$ t0 c5 P! N+ G! T0 a{domain} Passes the domain name where your ad was clicked.& C% D. t$ e4 a3 E. o( j9 `
{pageUrl} Passes the URL of the page where your ad was clicked.4 K( m9 N; }: \- ^: V9 E$ G
{demographicIds} Passes the ID(s) of the applicable audience segments.2 b5 ]; K" q+ J! r Z$ ^
{contextualIds} Passes the ID(s) of the applicable contextual categories.
. c7 k e. D5 J! ~6 @0 p{dpid} SHA1 hashed platform-specific ID (e.g., Android ID or UDID for iOS). (mobile only)
- d+ q9 e0 N+ q0 M5 v) G{did} SHA1 hashed device ID; IMEI when available, or else MEID or ESN. (mobile only)/ }' O4 @8 q* m# S* ?+ Q
{uid} This value represents either {dpid} or {uid}, in that order of priority. (mobile only): G( b7 G. k2 H1 S1 s9 b
{carrier} Passes the carrier of the people that click your ads. (mobile only)/ {3 H; B* z; z' R
{device} Passes the device of the people that click your ads. (mobile only)
2 q% _$ y3 `7 M4 \{appId} Passes a numeric ID (for Apple) or bundle name (for Google) specific to the mobile app responsible for generating the click. [Example values: “383763″ (Apple) or “com.google.mygoogleapp” (Google)] (mobile only)! B" w& `% z! ]3 \! h
{appType} Passes a string that outputs the origin or type of application responsible for the click. [Example values: “APP_STORE” (Apple) or “PLAY_STORE” (Google)] (mobile only) StartApp Dynamic Tracking Tokens/Scripts/API
: M6 [( N0 c1 c s7 Q yTokens Description& m+ p' V& O6 `. @
user_id get the Android ID or IDFA of the user who clicked your ad.: `, y1 _- c7 F4 R; ^
app_id get the App ID of the publishing app from which every click came.
# R' P& p7 d& Q9 Hcreative_name get the creative name as you inserted it on our portal.5 P3 q: J/ S; i/ Z
campaign_id get the campaign ID that was automatically assigned to your campaign on our portal.* M9 ?) K5 k3 Z
bid_cost get the CPC bid you used for each click. Go2mobi Dynamic Tracking Tokens/Scripts/API/ R/ W7 l, V2 [, E$ I* _; z+ y" f$ f
Tokens Description
- l$ J2 {4 y- n$ Q$ }{clickid} Go2mobi unique click id
+ \! s2 k& J* k{campaign} Go2mobi campaign id
# E8 t6 p1 g/ o. k) u- s{pln} Exchange placement name
1 K" O a" V" w8 h9 g{plid} Exchange placement id7 q3 o4 t' e: A+ K& k9 O, |) q4 C" @
{crid} Go2mobi creative id
+ D$ g* d4 `) u7 w4 Q{imp} Impression dimensions (width x height)8 C" b( x: T f: M+ J* U7 ?
{cc} Exchange country code of user
* E- p4 w0 y2 M{referrer} HTTP referrer url (if applicable)
1 X; G- }, X+ J4 m( Q{referrer_domain} HTTP referrer domain (if applicable)
; d! u* `0 d5 m3 A7 |1 v4 ~5 v- |& ^{isp} Carrier name of user; `* `: O- a* @& J% e/ T ]- d, A
{ip} IP address of user
; e l H9 \ B4 L0 m) }9 t% x! ?& w; Z{xip} Proxied IP address of user
c2 x' G" Y6 C' u, U4 s{country} Carrier country of user; T: W% T- P7 k& N7 D1 K/ A- r
{region} Carrier region of user7 B2 y3 u0 a% T# Y' s% `1 v
{city} Carrier region of user) A: ~% \ W" w/ h" }& N
{agent} Device user agent, i7 N f6 N$ M# n' c$ v
{ua_hash} Device user agent SHA1 hash
/ _8 x0 X; H5 a4 G{device_vendor} Device make
! w; T& m o/ s' c% b# j V{device_model} Device model
% l( b- v, S/ q6 Q: z" d3 q% D! q5 e{os} Device operating system* K# E0 V- m1 {
{os_verion} Device operating system version
, E- L5 V3 t7 Y* d8 r{year} Device year of release Decisive.is Dynamic Tracking Tokens/Scripts/API
+ \, V/ F* Y/ K. [9 Z3 zMacro Field Info
5 S- S! R/ P4 `{{{bidhash}}} Unique impression ID (Use this to track conversions/actions), }0 z3 b& g1 v' f, ^3 `: m$ Z) s$ C
{{{ad_id}}} Ad ID (Identifies the ad associated with the impression/click/conversion) _3 m! ]- Z$ E' m& t4 Q7 q/ Y, q
{{{creative_id}}} Creative ID (Identifies the creative used in the ad)- S0 {! `$ m: m: i' t+ ~) l5 p8 U
{{{ad_name}}} Name of campaign
3 l S: \# Z, c# E2 A$ C{{{carrier}}} Carrier used by mobile device (Verizon, AT&T, T-Mobile, …)$ @+ k1 m* F! P3 F; ]% v+ w# L
{{{os}}} OS of device (Android, iOS, BlackBerry OS, Windows Phone OS, …)3 w, J' l/ P+ I f5 C- G
{{{os_version}}} OS Version (Android 4.0.4, iOS 6.0.2, …). o. s, r! r. l8 ~
{{{device}}} Device type (iPad, DROID RAZR, Kindle Fire, …)% r! d5 l- }5 I) u F4 G! H
{{{media}}} app or site
" \4 g9 l9 y3 `9 p9 p{{{country}}} Country of visitor (United States, Mexico, Canada, Germany, …): ?3 V- t. @/ l* u% J
{{{ip}}} IP address of user" M+ J* T7 J/ i( b! A' H2 K+ ~: d
{{{app}}} Name of app where ad is placed
# a/ e( Y' k2 m( D{{{site}}} Name of site where ad is placed
; K! J$ x! i8 B! _5 l{{{placement}}} Combination of site and app. Name of either site or app where ad is placed.
& S t% t% ^8 p( y; ~0 ]{{{ua}}} User agent string
* O* v+ ]: M) ?" ~& U{{{category}}} IAB Category of site/app! S- p$ y3 {+ {1 ^0 P1 `/ m2 ^9 J
{{{subcategory}}} IAB Subcategory of site/app6 U; _6 v) E6 V# u) N8 |( F& x5 e
{{{idfa}}} iOS User IDFA Leadbolt Dynamic Tracking Tokens/Scripts/API [TRACK_ID] – Reference ID specified by LeadBolt to reconcile with their own third-party system
1 h+ N) i0 u& ^3 f7 n9 C+ `[CLK_ID] – Click ID as sub1
. p) B0 r* K% d( q. }[PUB_ID] – LeadBolt’s publisher as sub_publisher
, K- k8 U; G* \4 N4 l) y9 i. [7 e[AD_GROUP_ID] – Sub Ad Group as sub_ad_group8 P+ ~" C; M, t1 |! r: f# [
[AD_ID] – Ad ID as sub_ad BuzzCity Dynamic Tracking Tokens/Scripts/API {clickcode} To substitute the unique clickcode value associated with this click
8 H: v6 c) {; v4 K" O{pubid} To substitute the publisher ID associated with this click. You need special privilege to use this parameter. For more information , see PubID filtering.
2 L) i- b4 {* T( \ E{random} To substitute a randomly generated value associated with this click
3 ~8 B. P1 h+ }8 ?2 }{timestamp} To substitute an unix time value associated with this click. E.g. 1379453899 – Which represents ISO 8601:2013-09-17T21:38:19Z AirPush Dynamic Tracking Tokens/Scripts/API Tokens Description4 w5 ^8 J; q. w0 b
%guid% GUID is an unique variable generated by Airpush when a click happens. This is automatically generated by Airpush.. F7 r$ x5 x: j: Y0 ]
%d% IMEI (MD5 encrypted)
' i) l( {3 E8 W2 ^2 K9 h%androidid% Device android id, m# ^4 q$ p% D5 T f- t) A
%carrier% Carrier name
* l, G7 c7 A- [1 @$ @%device% Phone model0 v& Y6 {7 b# R$ s
%manufacturer% Device manufacturer name
. N4 @% I6 O( l1 h%campaignid% Campaign Id4 L( P" _9 L) r. i2 w
%creativeid% Creative Id) ^0 X5 s( ^8 f. K' f
%ip% Device ip address
& u% w9 L; ^: D8 j1 Z! `( C%state% State
$ ~6 M- n& G y$ O+ m%city% City
& l7 @% F# z6 `1 v%dapp% App Id0 e, k' W1 E, ], K% S) B; \8 `
%pubid% Application Developer/Advertiser Id6 \ a4 L7 r0 \& U* B2 o! B3 L
%framework% Device OS Version Traffic Force:2 _5 L6 Z$ `; D6 S
{site_id} – id of the site on whch the ad is shown" O+ d: |4 n4 h( j
{channel_id} – id of the channel on which the ad is shown4 r# N0 Z# r% L4 p
{campaign_id} – id of the campaign& }3 p* c. \! J/ J+ m
{group_id} – id of the group9 z- c; |3 k) A d1 H2 C0 I8 v1 R5 S9 }) r
{ad_id} – id of the ad4 x1 G% x( u- y& x% J9 G7 J* G
{keywords} – list of keywords by which the ad was found% z! v" y" D8 T* ~& V0 k
{v_country} – visitor country
8 G, N/ O& C) A. d6 N9 |{v_language} – visitor language
. j2 ]" H& }, W( A# h- Q. z; ^{v_browser} – visitor browser$ G A* P) [/ R3 A4 d
{v_os} – visitor operating system Traffic Factory:) [; `( ]1 U6 \4 g9 ]1 r
{campaign.id} Campaign’s id
+ x/ b0 t h2 G {{target.bid} Target’s bid
" K9 v$ t7 L( S( i6 ~{banner.id} Banner’s id
. _; ?/ q# e( Y8 B5 d" U) ]. G{banner.name} Name of the banner
6 D. r; L# F# y$ T{banner.size} Size of the banner e.g. "338×235"9 E9 t1 ~' V* B% N
{target.name} Campaign’s target name
; K/ E# W0 e- w1 L{categories} The page’s categories
& T& q. J. I9 y$ E3 ^( G) a{user.country} 3 letters ISO country code of the user’s country. e.g. "FRA" for France: A6 o) H8 ~' i; X' i
{user.browser} User’s web browser
, E0 q% B4 G' ~{user.os} User’s operating system AdBucks:
" D+ `& T: J5 \: W! w{bannertag} : This is a tag that represents your banner. It is created in the Banner Macro Tag field when the banner is uploaded and can be edited later if needed.$ g2 j3 |* M) K& k; u) \: q7 l- d
{campaigntag} : This is a tag that represents your campaign. It can be changed in the bid editor./ {0 J* h1 r/ E2 V. l4 `
{spottag} : This is a tag that represents the spot (page location on the site) your ad appears on. This value is set by AdBucks and cannot be customized.
% D& S. K, ~* _$ U3 V5 z{site} : This is a tag that represents the site your ad appears on. This value is set by AdBucks and cannot be customized.
! c# w: M$ K! V, k. K{width} : This is a tag that represents the width (in pixels) of the ad spot. This value is set by AdBucks and cannot be customized.$ H$ R+ j/ e* F5 n/ ]: y# T' V1 H
{height} : This is a tag that represents the height (in pixels) of the ad spot. This value is set by AdBucks and cannot be customized.
. R9 B+ H& x) ~) b% k{size} : This is a tag that represents a shortcut equivalent to {width}x{height}.2 _/ P% I6 q Y
{year} : This is a tag that represents the current 4-digit year (2014).9 n" {4 L7 B( ]) B; @% q% ?
{month} : This is a tag that represents the current 2-digit month (09). Adxpansion:
6 D2 Q. @4 } a{zone}
9 E3 T" f4 s8 { Z# `1 S{keyword}: a( j: ~6 Q7 q
{country} 50onRed:
( D& C( m8 v0 D9 ]0 T) \{country}, {bid}, {target}, {campaign_id}, {creative_id}, {target_id}, {domain}, and {click_id} 3 j8 ]2 T" b) D% ~7 u
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