之前设置追踪,在token方面设置出错,逛论坛无意发现这篇文章,感觉对新手可能有些用处,有需要的可以看下,除了看token,还可以看下iAmAttila用的流量平台{:soso_e113:} | \) f! [3 s8 b: ?7 {3 h" {
iAmAttila’s TOP List of Traffic Source TOKENS
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ExoClick Dynamic Tracking Tokens/Scripts/API, G9 L6 s8 A1 c- }6 T+ i( f5 H
Tokens Description
( p6 b9 s! K9 N' F# ^5 g{campaign_id} ID of the campaign.- t& {) U8 v1 B& X% e5 r
{variation_id} ID of the variation. (Banner or landing page); R7 t; v' D# B- ~" I: A
{src_hostname} Domain name where the ad is displayed.
: E0 R: b, ^' T0 i+ A5 F{site_id} ID of the site where the ad is displayed.0 R# m$ u d" H
{zone_id} ID of the ad zone where the ad is displayed.& `3 W; Q+ K. H
{category_id} ID of the category detected./ D/ z4 i- [: W4 N* T
{country} 3-char country code of the visitor.
9 q1 k2 ^% t0 b& f{time} Timestamp, used as a cache buster. MobPartner Dynamic Tracking Tokens/Scripts/API) d5 I' {! |9 {" Z' D
Tokens Description
% H* G: { D4 B5 |( u! P[=MOBTAG=] Reference ID specified by MobPartner to reconcile with their own system
! j( a0 L. q/ e- X K8 s[=DEVICEID=] The UDID of the Android device as device_id
' `! x7 i; A7 {6 @) |) S[=ANDROIDID=] The parameter for Android ID as android_id
% P! X# A v/ M( _! c6 K% ][=MACADDRESS=] The MAC address of the Android phone’s wifi adapter as mac_address4 |* W' h2 U4 j; a, {3 C
[=ODIN=] The ODIN of the Android device as odin
$ Y3 `; p3 U% t+ _2 B- h[=PUBLISHERID=] MobPartner’s publisher ID as sub_publisher$ u" }; ?( x1 ?! {* d
[=SERVICEID=] MobPartner’s service ID as sub_site
) s0 C1 b8 o6 W: ^[=CAMPAIGNID=] Campaign name or ID as sub_campaign2 a: d9 V7 ~) L1 g7 x: E
[=ACTIONID=] The action ID as sub_adgroup* n" R; N- i. d4 l
[=CREATIVEID=] Ad name or ID as sub_ad PopADS.net Dynamic Tracking Tokens/Macros/Scripts ' L& t i5 \# g! w" x
[WEBSITEID] – ID of the website that was source of the popunder,
* }' l& [5 e/ N[KEYWORD] – keyword that was used for keyword targeting,
& F7 |* H" U9 @$ a# j& ?[CATEGORYID] – ID of category that was used for targeting,& w: L0 E6 l7 n
[COUNTRY] – country of the visitor. PopCash Dynamic Tracking Tokens/Macros/Scripts
$ r9 B/ m" v( ?! W%siteid% – Site ID
. w. y' P- t4 W! G1 W. ^%cc% – Country Code Plugrush Dynamic Tracking Tokens/Macros/Scripts
+ |" o+ X0 m9 |4 E' M{$id} – a unique ID of the traffic source/website! |7 u) S' L+ l+ g& z
{$cc} – two letter country code of the visitor
- ~- \$ @ z. v, s" N! ?{$category} – the category of the traffic source/website/ K: W2 c3 B" n; ^% L
{$domain} – the domain of the traffic source/website
* d+ {/ K. n% ^5 ^{$trafficsource} – type of the traffic source (babelog, blog, dump, mgp, tgp or tube)
+ ]6 U4 b" A J; @5 c{$ad_id} – a unique ID of your ad (works on PlugTraffic only)
6 w6 O: I. ^4 i& B# v+ E a{$ad_ref} – your internal ad reference (works on PlugTraffic only) SiteScout Dynamic Tracking Tokens/Scripts/API
9 _$ i# L b# T- I7 i! \* M1 _" B0 JTokens Description
8 T/ @# r7 ^+ X! E2 g4 t0 w{adId} Passes the unique ID # of the ad that was clicked.- a* B" s v( k8 M( `
{siteId} Passes the unique ID # of the site where your ad was clicked.
, u- D. ]3 ~+ E( ^5 {5 ~{campaignId} Passes the unique ID # of the campaign that received the click.
: q3 K, R- ?' K8 w7 ^" M! _5 v! o{networkId} Passes the unique ID # of the exchange where your ad was clicked.
5 r* n' t: }4 e; z" \2 @{postbackId} Passes the unique ID # of the visitor that clicked your ad.
1 ]# Y3 C* u5 i. d* W* m# b{domain} Passes the domain name where your ad was clicked.( f H) e; t# O' T. m$ F0 S7 h$ V
{pageUrl} Passes the URL of the page where your ad was clicked.) e. ^8 H. U3 Q7 x
{demographicIds} Passes the ID(s) of the applicable audience segments.+ f3 ?6 p* J* w2 Z2 [7 X6 F
{contextualIds} Passes the ID(s) of the applicable contextual categories.4 s! f& M: ^" p
{dpid} SHA1 hashed platform-specific ID (e.g., Android ID or UDID for iOS). (mobile only)
( g: H! I! D. M6 |# B{did} SHA1 hashed device ID; IMEI when available, or else MEID or ESN. (mobile only)
[* f- S- v$ x! @0 ^{uid} This value represents either {dpid} or {uid}, in that order of priority. (mobile only)
5 D3 h, J+ J/ f1 B. T4 t2 h& @{carrier} Passes the carrier of the people that click your ads. (mobile only). _0 D* b+ U3 x/ B
{device} Passes the device of the people that click your ads. (mobile only)& I: e$ b$ d* L6 v% k
{appId} Passes a numeric ID (for Apple) or bundle name (for Google) specific to the mobile app responsible for generating the click. [Example values: “383763″ (Apple) or “com.google.mygoogleapp” (Google)] (mobile only)1 U- t) V: K! b
{appType} Passes a string that outputs the origin or type of application responsible for the click. [Example values: “APP_STORE” (Apple) or “PLAY_STORE” (Google)] (mobile only) StartApp Dynamic Tracking Tokens/Scripts/API1 |, ], w% y3 Y3 _7 L6 h: a
Tokens Description0 E$ i* e" x7 `, L) {4 G3 I% @
user_id get the Android ID or IDFA of the user who clicked your ad.& e1 n& r) ~' G. L# \8 E
app_id get the App ID of the publishing app from which every click came.
! @! q7 w4 ]& d( Gcreative_name get the creative name as you inserted it on our portal.6 ]6 x% L2 f, W) V) ]5 y
campaign_id get the campaign ID that was automatically assigned to your campaign on our portal.
0 N9 S/ \& l1 t' }3 @0 T7 m# s4 tbid_cost get the CPC bid you used for each click. Go2mobi Dynamic Tracking Tokens/Scripts/API
! B( M6 C, l) @: v5 i, nTokens Description" r8 O; g0 e% |( b: M
{clickid} Go2mobi unique click id( G6 P) p- P) W
{campaign} Go2mobi campaign id
7 ^: G' m' B3 `0 J# h/ v3 }. F8 L2 ]{pln} Exchange placement name
" P w2 R1 ]1 ?: n$ n8 C{plid} Exchange placement id0 v. N. B' ~: ^
{crid} Go2mobi creative id3 ~' C8 q) N" X( K+ U: Y0 C9 q
{imp} Impression dimensions (width x height)
! ]5 x' ]! ^$ L) \7 v& M9 A{cc} Exchange country code of user& n# K, G6 E! o
{referrer} HTTP referrer url (if applicable)6 G" A1 H( q3 d
{referrer_domain} HTTP referrer domain (if applicable)
' j5 F! C, A. T2 ~# h) n: G" L{isp} Carrier name of user. p: J- l" F" ?4 j6 |0 { ~
{ip} IP address of user
' ]# ]) s5 A- c8 K; w; B6 O! d* V+ i{xip} Proxied IP address of user
0 s% Y. m3 U: I{country} Carrier country of user
/ l3 f7 I8 ?6 U{region} Carrier region of user# P" x; t) Q3 s9 |4 ?- z
{city} Carrier region of user
9 Z" A/ M5 Z2 h" e& n{agent} Device user agent
8 D; j1 R \* s' W{ua_hash} Device user agent SHA1 hash! p4 k1 H# M* f1 B+ i
{device_vendor} Device make4 i# B: d: ~: }! z, z
{device_model} Device model
8 D+ c9 q+ y( K* {9 r& ?$ M1 K9 A{os} Device operating system( \8 d! U' V* X% z
{os_verion} Device operating system version9 N$ y2 e/ i" d7 t% b
{year} Device year of release Decisive.is Dynamic Tracking Tokens/Scripts/API
* u3 v! z. @' sMacro Field Info4 R! J3 t9 s8 H" ^
{{{bidhash}}} Unique impression ID (Use this to track conversions/actions)& |$ a0 j( @* [5 X
{{{ad_id}}} Ad ID (Identifies the ad associated with the impression/click/conversion)
+ r1 ~) @' [+ s2 `! g9 m3 w) u{{{creative_id}}} Creative ID (Identifies the creative used in the ad)' A+ d. Z% f) m
{{{ad_name}}} Name of campaign
4 I& p- o. H+ `2 f' Y- {3 O! Z9 k1 D, Y{{{carrier}}} Carrier used by mobile device (Verizon, AT&T, T-Mobile, …)/ q! Q3 |& M+ {
{{{os}}} OS of device (Android, iOS, BlackBerry OS, Windows Phone OS, …)1 [, z( Y8 m' ~
{{{os_version}}} OS Version (Android 4.0.4, iOS 6.0.2, …)
; e: o% y) W- I8 l- E g/ b5 z{{{device}}} Device type (iPad, DROID RAZR, Kindle Fire, …)/ F% ~- O) e. c# {& x
{{{media}}} app or site" { c2 D6 Q/ a5 s# `8 E. j* ?
{{{country}}} Country of visitor (United States, Mexico, Canada, Germany, …)9 E1 L* q6 Z9 s# f% q, A
{{{ip}}} IP address of user
2 X; A0 R1 x9 l9 D{{{app}}} Name of app where ad is placed
8 A" K2 a6 O: T9 n8 x1 Q6 A{{{site}}} Name of site where ad is placed P* B) Q) h, G/ N
{{{placement}}} Combination of site and app. Name of either site or app where ad is placed.
8 D; e& Z; h4 F5 z! F3 s7 Y{{{ua}}} User agent string
5 s: i& W/ G; H# H4 N{{{category}}} IAB Category of site/app3 t! m+ Y" }% Y0 \( k- v/ [+ r
{{{subcategory}}} IAB Subcategory of site/app
2 }2 }$ ]9 r2 [" _% _' @{{{idfa}}} iOS User IDFA Leadbolt Dynamic Tracking Tokens/Scripts/API [TRACK_ID] – Reference ID specified by LeadBolt to reconcile with their own third-party system
Z, Z m1 t+ v( G0 u" L! q% O; T3 v[CLK_ID] – Click ID as sub17 G1 j+ p" h! B( `+ O& p
[PUB_ID] – LeadBolt’s publisher as sub_publisher
$ W6 ~, i. m! l0 X h6 v[AD_GROUP_ID] – Sub Ad Group as sub_ad_group
0 `, S; f( Q( G2 T C8 P; R[AD_ID] – Ad ID as sub_ad BuzzCity Dynamic Tracking Tokens/Scripts/API {clickcode} To substitute the unique clickcode value associated with this click
, L+ L `& ^ ?: D9 A1 I% k0 l{pubid} To substitute the publisher ID associated with this click. You need special privilege to use this parameter. For more information , see PubID filtering.! [" k$ D- }2 R: j5 D {
{random} To substitute a randomly generated value associated with this click
5 c0 \# E7 w8 `, U8 y- w{timestamp} To substitute an unix time value associated with this click. E.g. 1379453899 – Which represents ISO 8601:2013-09-17T21:38:19Z AirPush Dynamic Tracking Tokens/Scripts/API Tokens Description
+ b/ s8 r6 v$ I* O# _%guid% GUID is an unique variable generated by Airpush when a click happens. This is automatically generated by Airpush.0 m6 Q/ j: B) d) n8 |
%d% IMEI (MD5 encrypted)
2 h( }) X0 Y' w6 a, V: {* V$ G%androidid% Device android id4 W! X/ q" _9 r7 g9 l9 V
%carrier% Carrier name! U) f" d7 i4 [# m; k
%device% Phone model
1 r1 a% q K1 I4 W4 W4 M%manufacturer% Device manufacturer name
; o# e0 w, N) F' R- w8 n* C7 W7 r%campaignid% Campaign Id
% {2 z; I* [: y x( ^%creativeid% Creative Id, ^& w5 a4 X. b
%ip% Device ip address
+ R9 l' F5 r Z% a! v%state% State
; Y$ h3 @8 w, s; B%city% City
0 d% g$ J% h5 J! G! X; J8 D%dapp% App Id% j) G. `6 D* U! p% U
%pubid% Application Developer/Advertiser Id, Z/ }% W2 n' |. U G K
%framework% Device OS Version Traffic Force:) u. t( C7 ?2 L( h3 C
{site_id} – id of the site on whch the ad is shown; ^4 M) s, ~- o" I
{channel_id} – id of the channel on which the ad is shown) w0 C ]% r# a
{campaign_id} – id of the campaign6 d! D" Z% s5 Q+ D
{group_id} – id of the group
6 F& P5 @' Y% p4 @{ad_id} – id of the ad
$ `5 Y9 U6 F1 \{keywords} – list of keywords by which the ad was found( n U0 v' Q; L, a5 T6 d$ t: \
{v_country} – visitor country
$ x) ~0 }: h4 Z' J' N2 f8 I' ]3 Z/ I' x6 i{v_language} – visitor language
u+ @ O3 h7 H! e Q{v_browser} – visitor browser0 I7 J- Y- F- D& j: O c
{v_os} – visitor operating system Traffic Factory:
7 d [* P9 Z1 |, F! p/ T! `{campaign.id} Campaign’s id
: L4 {# w6 ^. _7 L1 D9 l{target.bid} Target’s bid$ l5 o3 B8 F/ V3 t8 _
{banner.id} Banner’s id
/ L5 H/ g1 w, r' j2 y, O6 k. E5 K{banner.name} Name of the banner8 _& y9 ?$ G1 y
{banner.size} Size of the banner e.g. "338×235"
% n7 X4 ?* t9 T( o{target.name} Campaign’s target name
: n7 [5 Y/ _2 V- l- r; d{categories} The page’s categories5 G( y# ^; N1 O# D
{user.country} 3 letters ISO country code of the user’s country. e.g. "FRA" for France
' A/ R8 L" s6 b' i( o. @. b" S7 i8 N{user.browser} User’s web browser9 ?9 k& f" {2 {; j) r7 L
{user.os} User’s operating system AdBucks:1 L4 g" M# A2 `* f0 p
{bannertag} : This is a tag that represents your banner. It is created in the Banner Macro Tag field when the banner is uploaded and can be edited later if needed." K& S8 ^/ M: J
{campaigntag} : This is a tag that represents your campaign. It can be changed in the bid editor.' _, j& @$ ~! \
{spottag} : This is a tag that represents the spot (page location on the site) your ad appears on. This value is set by AdBucks and cannot be customized.& z( u4 v& I3 m6 t1 B( ^: k/ S; I
{site} : This is a tag that represents the site your ad appears on. This value is set by AdBucks and cannot be customized." q- q+ W% V6 M1 R; p, F! T; c- R# M
{width} : This is a tag that represents the width (in pixels) of the ad spot. This value is set by AdBucks and cannot be customized.1 i; `, j! R4 N5 |4 E/ ?
{height} : This is a tag that represents the height (in pixels) of the ad spot. This value is set by AdBucks and cannot be customized.) @7 p' e+ z% ~2 S4 E
{size} : This is a tag that represents a shortcut equivalent to {width}x{height}.9 F- B. | @# [( k4 [4 m0 f
{year} : This is a tag that represents the current 4-digit year (2014).
$ F6 S$ F' T- w x$ {{month} : This is a tag that represents the current 2-digit month (09). Adxpansion:6 }! f# z9 w c/ Y5 V8 P6 L, v
{zone}
0 E8 U1 P& _* B{keyword}
/ N; d8 d" ^$ I/ Z* k: L{country} 50onRed:
; o; h$ m# [/ B$ e* Y{country}, {bid}, {target}, {campaign_id}, {creative_id}, {target_id}, {domain}, and {click_id}
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