之前设置追踪,在token方面设置出错,逛论坛无意发现这篇文章,感觉对新手可能有些用处,有需要的可以看下,除了看token,还可以看下iAmAttila用的流量平台{:soso_e113:}
/ P2 x j* [$ OiAmAttila’s TOP List of Traffic Source TOKENS # ~; u" M: z; Z* h9 R* Q( y. q' I
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ExoClick Dynamic Tracking Tokens/Scripts/API
: H$ B6 w/ H1 d( {9 \9 |Tokens Description
! W+ U" b7 U, q6 T& G$ W0 s{campaign_id} ID of the campaign.4 O) F: A( K* E$ j! \ ? f" M
{variation_id} ID of the variation. (Banner or landing page)
7 i/ q% t# ?6 e/ \{src_hostname} Domain name where the ad is displayed.3 h9 U1 a, K; c2 |5 k; x
{site_id} ID of the site where the ad is displayed.( Q% k) T' E; j" q7 N/ y
{zone_id} ID of the ad zone where the ad is displayed.
4 J) d6 N1 r. Y( }' m% I{category_id} ID of the category detected.
: Y/ s7 e3 b2 G' K$ `( X* R{country} 3-char country code of the visitor.4 X! j/ n% s3 q+ t' J$ t
{time} Timestamp, used as a cache buster. MobPartner Dynamic Tracking Tokens/Scripts/API# e6 F1 O: i* L$ c g! t# W, ?
Tokens Description
* c6 N. v; ~' c9 `[=MOBTAG=] Reference ID specified by MobPartner to reconcile with their own system
6 l+ H w! i/ M, P% r2 ^; W[=DEVICEID=] The UDID of the Android device as device_id
/ o9 \- K" ~& f: K7 V+ V/ l[=ANDROIDID=] The parameter for Android ID as android_id. T/ N( g2 D, [3 M+ `) B2 V
[=MACADDRESS=] The MAC address of the Android phone’s wifi adapter as mac_address
, H+ Q, w2 T" L: c `/ k9 `9 w2 H' @" @[=ODIN=] The ODIN of the Android device as odin0 y8 b- @+ D3 |5 G
[=PUBLISHERID=] MobPartner’s publisher ID as sub_publisher4 O& E4 r! L# |- S: J4 E; a9 S
[=SERVICEID=] MobPartner’s service ID as sub_site* X$ c; ~7 Y0 }: f; V+ n( Q/ ^
[=CAMPAIGNID=] Campaign name or ID as sub_campaign
* O& Q- o: [) _: ~0 w3 S) T/ i[=ACTIONID=] The action ID as sub_adgroup
* T" t% ^4 g3 [+ b0 q[=CREATIVEID=] Ad name or ID as sub_ad PopADS.net Dynamic Tracking Tokens/Macros/Scripts - N) p+ f/ E) g6 H5 h0 h: [
[WEBSITEID] – ID of the website that was source of the popunder,
- i/ U. m# l- B6 G' `& ?* j+ x[KEYWORD] – keyword that was used for keyword targeting,& ~& B4 c( j0 N H) D
[CATEGORYID] – ID of category that was used for targeting,' _5 \- c' r B* L
[COUNTRY] – country of the visitor. PopCash Dynamic Tracking Tokens/Macros/Scripts1 ^" Q/ {; O( y) R0 n2 S# J
%siteid% – Site ID8 C. @! G0 ?- ?: Y4 n7 S
%cc% – Country Code Plugrush Dynamic Tracking Tokens/Macros/Scripts
0 s# l$ z" X6 S( R& a! `{$id} – a unique ID of the traffic source/website
$ _1 `/ E/ ^; m( C4 A{$cc} – two letter country code of the visitor- [. k- t5 b1 q: l3 i
{$category} – the category of the traffic source/website
7 Q# m+ d' _. T% F+ `{$domain} – the domain of the traffic source/website
8 |- H. p' z! o+ ?8 W1 m{$trafficsource} – type of the traffic source (babelog, blog, dump, mgp, tgp or tube)
# x, {( L* w; ?2 e! l6 r{$ad_id} – a unique ID of your ad (works on PlugTraffic only)$ m+ D' L, F3 A7 V9 I* A
{$ad_ref} – your internal ad reference (works on PlugTraffic only) SiteScout Dynamic Tracking Tokens/Scripts/API
8 q, S+ g6 I% D% d3 N" hTokens Description
0 y+ `6 j+ w, C{adId} Passes the unique ID # of the ad that was clicked.
) ~5 V! h" s8 i! J7 ?{siteId} Passes the unique ID # of the site where your ad was clicked.
% i4 N: c1 s: q5 A4 c! ` B{campaignId} Passes the unique ID # of the campaign that received the click.
6 V, \7 a" F7 `( j+ E' @{networkId} Passes the unique ID # of the exchange where your ad was clicked.. [7 U0 k$ h' {% I# c
{postbackId} Passes the unique ID # of the visitor that clicked your ad.
0 f. C+ Q8 c$ r, G- R' ^6 S{domain} Passes the domain name where your ad was clicked.
& `: l' s) ~- w) x6 M{pageUrl} Passes the URL of the page where your ad was clicked.
1 v; ^" i% w: Z: j{demographicIds} Passes the ID(s) of the applicable audience segments.# g, Y: o" E) F9 H# F
{contextualIds} Passes the ID(s) of the applicable contextual categories.0 v6 k" J: P' R! d+ r; R
{dpid} SHA1 hashed platform-specific ID (e.g., Android ID or UDID for iOS). (mobile only)
, N$ U: C5 b8 L$ G{did} SHA1 hashed device ID; IMEI when available, or else MEID or ESN. (mobile only)
, M' B3 r, K q+ }6 ^0 [3 B{uid} This value represents either {dpid} or {uid}, in that order of priority. (mobile only)
+ D& t. B9 k# I- ~* ^0 \. P{carrier} Passes the carrier of the people that click your ads. (mobile only). U, V4 Z8 ^+ D% G) J @3 Y' O
{device} Passes the device of the people that click your ads. (mobile only)* e/ Q* ~/ @! B, c( j& ~1 ]
{appId} Passes a numeric ID (for Apple) or bundle name (for Google) specific to the mobile app responsible for generating the click. [Example values: “383763″ (Apple) or “com.google.mygoogleapp” (Google)] (mobile only)
; U2 n$ r' \ h6 ~$ Y9 [{appType} Passes a string that outputs the origin or type of application responsible for the click. [Example values: “APP_STORE” (Apple) or “PLAY_STORE” (Google)] (mobile only) StartApp Dynamic Tracking Tokens/Scripts/API
2 s* H7 Q5 y0 uTokens Description
" D+ s- k. V$ \$ v6 I0 P' luser_id get the Android ID or IDFA of the user who clicked your ad.
" d! i6 J1 G' s6 C; Dapp_id get the App ID of the publishing app from which every click came.
' I/ X3 d* z1 p# gcreative_name get the creative name as you inserted it on our portal.# Q ?- X3 n: z' J- P
campaign_id get the campaign ID that was automatically assigned to your campaign on our portal.& Q% Z, l( J+ z* J, D8 T
bid_cost get the CPC bid you used for each click. Go2mobi Dynamic Tracking Tokens/Scripts/API, q1 o* y4 b1 o& F$ i" R
Tokens Description4 g8 @2 q9 p9 ~ S+ ]
{clickid} Go2mobi unique click id
& m% L1 C5 n$ W7 C, ?{campaign} Go2mobi campaign id
/ g- g) j9 q/ }; J{pln} Exchange placement name
& C, j+ t& i% ]{plid} Exchange placement id: G0 E* {7 `4 K9 F! j
{crid} Go2mobi creative id
% m3 U- W; i+ F) T! T' |" [{imp} Impression dimensions (width x height)
0 _) W7 l* d) l, }6 k! {7 u* u& I{cc} Exchange country code of user; t* Z% N9 {) ?# P7 |1 M b
{referrer} HTTP referrer url (if applicable)
2 C4 v [# n9 N* \8 A8 r( F{referrer_domain} HTTP referrer domain (if applicable)0 g4 j4 }. o# D' ~ f, D6 F+ c) Z
{isp} Carrier name of user' R6 h. ^% { k2 k4 I7 Q, }9 h
{ip} IP address of user
0 e9 v T. j z( a{xip} Proxied IP address of user; I8 P5 i! @% s: A
{country} Carrier country of user
2 e8 e; g& ^4 ^# a N{region} Carrier region of user
; a* w b7 U* X5 V{city} Carrier region of user
7 ?0 h2 @/ b0 ^, t{agent} Device user agent
6 ?) { \* X8 w9 `9 o4 O x{ua_hash} Device user agent SHA1 hash. Z5 _4 g" C& }, ^+ e
{device_vendor} Device make7 R7 ]/ i- H9 F1 D) P
{device_model} Device model: l0 N/ A. v4 M5 v6 m5 Y
{os} Device operating system
+ H, w; c+ z* K, h7 a5 ]{os_verion} Device operating system version M% P9 f7 ^1 m7 w* _& a
{year} Device year of release Decisive.is Dynamic Tracking Tokens/Scripts/API, k& I" d8 e: f" J3 e& H, k
Macro Field Info
' D% |4 R: G" c' \4 k{{{bidhash}}} Unique impression ID (Use this to track conversions/actions)
: _2 T* D, y& ?$ e. @' i' m; |{{{ad_id}}} Ad ID (Identifies the ad associated with the impression/click/conversion)
. j: q6 ~8 I. e{{{creative_id}}} Creative ID (Identifies the creative used in the ad)
7 @3 x2 {1 m5 R3 W{{{ad_name}}} Name of campaign
) {: L1 p9 D8 r, x{{{carrier}}} Carrier used by mobile device (Verizon, AT&T, T-Mobile, …)
% |! Q C3 g- M( l{{{os}}} OS of device (Android, iOS, BlackBerry OS, Windows Phone OS, …)
3 i) l% D e0 x% ]8 D- a+ Y8 f' K{{{os_version}}} OS Version (Android 4.0.4, iOS 6.0.2, …)
- ]5 U5 X: R+ m6 n4 t{{{device}}} Device type (iPad, DROID RAZR, Kindle Fire, …)
1 c8 G4 g) u7 C, R2 z{{{media}}} app or site
( g7 d) N2 D! W, r$ d9 h7 | q{{{country}}} Country of visitor (United States, Mexico, Canada, Germany, …)8 S: A' Q: Y. t( i+ q h* W5 ?
{{{ip}}} IP address of user' Y( B( ~3 D' }8 C
{{{app}}} Name of app where ad is placed
( V9 W* y4 W. a( ` y; N9 _{{{site}}} Name of site where ad is placed; w3 M! o8 U& C/ j' i# C
{{{placement}}} Combination of site and app. Name of either site or app where ad is placed.
3 L0 A4 E) X+ r2 S0 F, f0 ?: c{{{ua}}} User agent string+ R- y4 r( s6 v9 g; ~! d- }9 i
{{{category}}} IAB Category of site/app" F+ r+ E3 v2 D$ h' ?5 g
{{{subcategory}}} IAB Subcategory of site/app: E. t1 M7 q# X Z
{{{idfa}}} iOS User IDFA Leadbolt Dynamic Tracking Tokens/Scripts/API [TRACK_ID] – Reference ID specified by LeadBolt to reconcile with their own third-party system( c$ s1 I0 \5 S' U/ S( J/ w H
[CLK_ID] – Click ID as sub1
$ s9 _( p b l, G* D[PUB_ID] – LeadBolt’s publisher as sub_publisher& P8 | z5 S* c
[AD_GROUP_ID] – Sub Ad Group as sub_ad_group; q; J! U) `# g8 M F# _& @
[AD_ID] – Ad ID as sub_ad BuzzCity Dynamic Tracking Tokens/Scripts/API {clickcode} To substitute the unique clickcode value associated with this click4 X3 D8 D. |3 J& s' \* _/ N
{pubid} To substitute the publisher ID associated with this click. You need special privilege to use this parameter. For more information , see PubID filtering.6 a% E. }: x( t* ?9 y
{random} To substitute a randomly generated value associated with this click) W) y6 }" V& W8 b5 X
{timestamp} To substitute an unix time value associated with this click. E.g. 1379453899 – Which represents ISO 8601:2013-09-17T21:38:19Z AirPush Dynamic Tracking Tokens/Scripts/API Tokens Description
& v; Z/ j2 B& E4 }%guid% GUID is an unique variable generated by Airpush when a click happens. This is automatically generated by Airpush.8 R) a! e4 Z; q e
%d% IMEI (MD5 encrypted)& d E. h' d# j' T: ^9 U; F+ g& }) Z
%androidid% Device android id
' E! \& s3 q5 N%carrier% Carrier name: e9 k( {' p8 K1 ^4 f. u
%device% Phone model) C( Q5 }6 ]/ M
%manufacturer% Device manufacturer name
8 ]$ Y- {. b0 M. d" E%campaignid% Campaign Id
; p5 S9 ^* z1 G8 E O; q%creativeid% Creative Id4 f/ i& a [2 Q% r x0 P; q* j% Z6 Y
%ip% Device ip address
8 d+ |0 f, a( p, z# A0 X' Z5 f%state% State( v4 y9 p3 v$ h! e& Q1 x
%city% City; `9 i9 x, E, R, t
%dapp% App Id( f! ^3 a$ e: H# H
%pubid% Application Developer/Advertiser Id3 c b& N0 e5 f" c! o
%framework% Device OS Version Traffic Force:0 S% d% M5 l/ G2 F! ^; H
{site_id} – id of the site on whch the ad is shown
' O" O" F* H3 x0 J( K5 j, ]4 \{channel_id} – id of the channel on which the ad is shown) Q3 O) m- J* f8 T6 q$ s
{campaign_id} – id of the campaign* |: T# {$ J# m5 X8 d
{group_id} – id of the group
. W* f3 ]# B4 L' Q: Y0 M{ad_id} – id of the ad
( ?, W! V0 Z7 A! j V' y{keywords} – list of keywords by which the ad was found# @7 { ]- Y- i( y( @* e, e
{v_country} – visitor country3 V' ~, u' b' i) H
{v_language} – visitor language" d3 K2 y) \: J) h: x: c
{v_browser} – visitor browser
, {; i% s C6 y{v_os} – visitor operating system Traffic Factory:
6 k. ?* z/ n8 }: X{campaign.id} Campaign’s id% Q7 e3 x6 u7 l2 L! u
{target.bid} Target’s bid" n' l+ t* t0 |; b
{banner.id} Banner’s id
+ v" a* n( j. {$ v2 V+ O, ~; [( H% g{banner.name} Name of the banner( V2 f' J* O6 j0 \& X
{banner.size} Size of the banner e.g. "338×235"
/ C {; t1 ]1 Q5 g+ H9 X{target.name} Campaign’s target name0 C3 w5 N6 ^2 @% T7 m
{categories} The page’s categories% a) I2 y) F2 D0 z% n3 Q4 e
{user.country} 3 letters ISO country code of the user’s country. e.g. "FRA" for France" N3 Y6 d. `2 N1 F" b
{user.browser} User’s web browser
0 F$ A9 `8 a( Y1 ~3 M# g" c{user.os} User’s operating system AdBucks:
" J2 a2 F/ b& l" B1 g{bannertag} : This is a tag that represents your banner. It is created in the Banner Macro Tag field when the banner is uploaded and can be edited later if needed." v" g, }4 A1 q! U% n9 z2 G5 z
{campaigntag} : This is a tag that represents your campaign. It can be changed in the bid editor.
, W4 i7 m6 |" S8 v% A% n: @{spottag} : This is a tag that represents the spot (page location on the site) your ad appears on. This value is set by AdBucks and cannot be customized.; {: q2 W, `; p7 L& j" c3 m8 F& z
{site} : This is a tag that represents the site your ad appears on. This value is set by AdBucks and cannot be customized.
1 ^* c8 L: a: _ k: x{width} : This is a tag that represents the width (in pixels) of the ad spot. This value is set by AdBucks and cannot be customized.
5 P& x* ^# B( ?& [8 t- K{height} : This is a tag that represents the height (in pixels) of the ad spot. This value is set by AdBucks and cannot be customized.
1 v L1 ?1 J) d{size} : This is a tag that represents a shortcut equivalent to {width}x{height}.
' [- Q4 L0 l8 k{year} : This is a tag that represents the current 4-digit year (2014)./ B/ N, b! Q! A9 g
{month} : This is a tag that represents the current 2-digit month (09). Adxpansion:
# I: l) L4 T \! \, e{zone}
$ e% |: L/ l" s{keyword}
) o- Q2 R# }8 e5 h{country} 50onRed:
- ?% e7 T3 M5 I{country}, {bid}, {target}, {campaign_id}, {creative_id}, {target_id}, {domain}, and {click_id}
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