之前设置追踪,在token方面设置出错,逛论坛无意发现这篇文章,感觉对新手可能有些用处,有需要的可以看下,除了看token,还可以看下iAmAttila用的流量平台{:soso_e113:}
5 r* F8 j6 p% x% O0 Q( M* }iAmAttila’s TOP List of Traffic Source TOKENS
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- Q- @2 k: L2 Y6 O0 i, ]ExoClick Dynamic Tracking Tokens/Scripts/API
. j( b: F9 F- S/ @+ x- FTokens Description
/ a: j0 ?7 h( Y& G/ ~( e# ?3 m{campaign_id} ID of the campaign.
) v- b4 O6 ?$ o2 L{variation_id} ID of the variation. (Banner or landing page)
' U, q& ~: \. s{src_hostname} Domain name where the ad is displayed.
4 X5 u: e6 S& R+ i$ M" X; M9 b$ }+ v. s{site_id} ID of the site where the ad is displayed.
; ^# y. u- `8 ^/ O* M{zone_id} ID of the ad zone where the ad is displayed.9 o. T8 a1 F' S# Y- T% n* R- R/ X. d
{category_id} ID of the category detected.
; t; A9 W% d6 u0 s e" T6 v{country} 3-char country code of the visitor.
1 f- e( N3 i8 v0 C, ]# y{time} Timestamp, used as a cache buster. MobPartner Dynamic Tracking Tokens/Scripts/API
7 H1 N6 P: k: LTokens Description& ^" ~% h) n& Q+ p4 q
[=MOBTAG=] Reference ID specified by MobPartner to reconcile with their own system! p8 k( n- M# F& P9 r
[=DEVICEID=] The UDID of the Android device as device_id% C% i6 l) }+ v/ [) v1 U, v
[=ANDROIDID=] The parameter for Android ID as android_id
; t |7 }( U6 ~7 A, W/ R* M[=MACADDRESS=] The MAC address of the Android phone’s wifi adapter as mac_address6 A3 F/ s6 n7 Q) m+ l
[=ODIN=] The ODIN of the Android device as odin
# l1 S' i4 A) D/ l[=PUBLISHERID=] MobPartner’s publisher ID as sub_publisher4 `0 q( ?! Q2 F: c C x3 n2 Z
[=SERVICEID=] MobPartner’s service ID as sub_site
/ b/ z. L# r# V/ g2 v" d1 @8 K. O[=CAMPAIGNID=] Campaign name or ID as sub_campaign. N1 m5 K& U! x+ x
[=ACTIONID=] The action ID as sub_adgroup- Q3 o8 S) W. p. X) u3 o7 N1 h
[=CREATIVEID=] Ad name or ID as sub_ad PopADS.net Dynamic Tracking Tokens/Macros/Scripts * X% W4 G1 C- }# Z$ @5 J1 N9 B+ o3 M
[WEBSITEID] – ID of the website that was source of the popunder,1 w* d% M% W% `: R8 g" Q! k2 H
[KEYWORD] – keyword that was used for keyword targeting,
6 j2 g! a& P3 R) X6 b1 }) r[CATEGORYID] – ID of category that was used for targeting,
/ S5 H' A" n6 I! a1 C* g2 P[COUNTRY] – country of the visitor. PopCash Dynamic Tracking Tokens/Macros/Scripts
) `/ w! ^! W/ t% Y8 ]%siteid% – Site ID9 U( R \0 {4 n3 ?; }' k2 `
%cc% – Country Code Plugrush Dynamic Tracking Tokens/Macros/Scripts
* V! d( b6 z6 ^0 K( ^: H5 V8 s{$id} – a unique ID of the traffic source/website# m8 }& t7 R" Z
{$cc} – two letter country code of the visitor/ z" C, u9 P7 I' D8 h% i
{$category} – the category of the traffic source/website% U3 H! B% L! v% B, a- w. H
{$domain} – the domain of the traffic source/website
9 o& r) Z+ x! v: M: [9 b# Z# M' ]{$trafficsource} – type of the traffic source (babelog, blog, dump, mgp, tgp or tube)& S/ I& h/ Q a
{$ad_id} – a unique ID of your ad (works on PlugTraffic only)! r% u- n; c: y( o5 w" d( F: e. }
{$ad_ref} – your internal ad reference (works on PlugTraffic only) SiteScout Dynamic Tracking Tokens/Scripts/API
0 P d) j# R/ sTokens Description
7 o5 T( M! u8 a7 }, u% z2 i; u7 a{adId} Passes the unique ID # of the ad that was clicked./ ~+ I0 M- m: a7 F
{siteId} Passes the unique ID # of the site where your ad was clicked.
% y) F9 R) ^. o; \. P6 ^! ^: m{campaignId} Passes the unique ID # of the campaign that received the click.3 C! h6 [0 G) C' W q' f. H
{networkId} Passes the unique ID # of the exchange where your ad was clicked.
- T( c* i- S" m2 a{postbackId} Passes the unique ID # of the visitor that clicked your ad.
0 N+ {% P$ v* w, O- p* z( e0 q{domain} Passes the domain name where your ad was clicked.
; y, z9 X- g ?* X; x# ?! l{pageUrl} Passes the URL of the page where your ad was clicked.
1 V# m$ Y- b$ O* o9 K- Z{demographicIds} Passes the ID(s) of the applicable audience segments.! W# b5 `2 I4 o/ R! G
{contextualIds} Passes the ID(s) of the applicable contextual categories.
% m' O6 n. j$ c# K{dpid} SHA1 hashed platform-specific ID (e.g., Android ID or UDID for iOS). (mobile only); V% h8 j1 J0 [1 Z" d" j f
{did} SHA1 hashed device ID; IMEI when available, or else MEID or ESN. (mobile only)
6 \7 Y, `$ f5 g2 N{uid} This value represents either {dpid} or {uid}, in that order of priority. (mobile only)
1 i7 P' E6 A: |9 {( G B{carrier} Passes the carrier of the people that click your ads. (mobile only)' b( ^3 [3 U+ s, v
{device} Passes the device of the people that click your ads. (mobile only)3 l B7 V, ~5 v+ ?7 F
{appId} Passes a numeric ID (for Apple) or bundle name (for Google) specific to the mobile app responsible for generating the click. [Example values: “383763″ (Apple) or “com.google.mygoogleapp” (Google)] (mobile only)% s3 A9 a0 Z- y. m2 U
{appType} Passes a string that outputs the origin or type of application responsible for the click. [Example values: “APP_STORE” (Apple) or “PLAY_STORE” (Google)] (mobile only) StartApp Dynamic Tracking Tokens/Scripts/API
9 A6 w5 u7 \( J. ~0 I* V% ]# OTokens Description
: E2 }# o3 T- Duser_id get the Android ID or IDFA of the user who clicked your ad.. {8 k* I+ v5 P9 ?. a
app_id get the App ID of the publishing app from which every click came.
o4 D; m( ]4 @# ncreative_name get the creative name as you inserted it on our portal.5 Z( b4 H6 e" L2 d. q) _
campaign_id get the campaign ID that was automatically assigned to your campaign on our portal.
% \, L' X! H; ]5 V, A. rbid_cost get the CPC bid you used for each click. Go2mobi Dynamic Tracking Tokens/Scripts/API
8 I8 k; m6 f* W5 Y/ P; e: ^3 k1 i+ RTokens Description3 d4 p7 e: f: R
{clickid} Go2mobi unique click id9 s. Y% a$ n! R3 m+ E$ e' U
{campaign} Go2mobi campaign id+ G8 ^: s; @. ?: \
{pln} Exchange placement name6 ]# S; @0 [$ h% S3 s) w) K @3 J$ U# b
{plid} Exchange placement id
5 N# [3 i, _% S( V9 H& B{crid} Go2mobi creative id
( M+ {# Z1 a9 a+ b{imp} Impression dimensions (width x height)
4 D$ d+ m3 X) E* ?' o6 i{cc} Exchange country code of user4 M! {5 O% `3 q& P
{referrer} HTTP referrer url (if applicable)4 T6 k; f" T* @( q
{referrer_domain} HTTP referrer domain (if applicable)$ a3 x2 b- g( f2 G8 `7 s9 c& _& U
{isp} Carrier name of user' t8 j2 l) X) G3 H
{ip} IP address of user
6 X! E! q; k3 H/ C{xip} Proxied IP address of user
, ?5 M; ?3 U% g) C{country} Carrier country of user( J. D4 \ p) i% v: f1 g
{region} Carrier region of user
, [ T% L2 U, B2 s0 s/ ^{city} Carrier region of user d+ b9 S8 @4 F
{agent} Device user agent
( F/ B- J- N G i, D8 @9 K& u{ua_hash} Device user agent SHA1 hash
3 i9 \6 I, Z$ ~% P9 ]: @* u{device_vendor} Device make
: I" }. w2 y7 j. d{device_model} Device model- D X" e3 N4 V$ t6 P l) R8 t
{os} Device operating system
; s, s& u; e% d* M0 p6 d6 r{os_verion} Device operating system version
: S, {1 v6 d- _( ^; N7 F5 E8 r{year} Device year of release Decisive.is Dynamic Tracking Tokens/Scripts/API2 F* X: V2 k1 J5 ?& y a
Macro Field Info
0 v. z# E8 l- p( O! Y4 V{{{bidhash}}} Unique impression ID (Use this to track conversions/actions)
' Z- u% D5 z6 N$ w: {( _4 A{{{ad_id}}} Ad ID (Identifies the ad associated with the impression/click/conversion)
4 _) C$ ~# d' K$ Y, k{{{creative_id}}} Creative ID (Identifies the creative used in the ad)
: A. B. `- }% U$ |{{{ad_name}}} Name of campaign
, D+ a& Z/ p( d" h: p2 N/ t{{{carrier}}} Carrier used by mobile device (Verizon, AT&T, T-Mobile, …)
' @. d% h6 E4 a6 v# O/ v{{{os}}} OS of device (Android, iOS, BlackBerry OS, Windows Phone OS, …)* A& V4 T% Q. C) E
{{{os_version}}} OS Version (Android 4.0.4, iOS 6.0.2, …); V/ W4 x7 }$ j* m
{{{device}}} Device type (iPad, DROID RAZR, Kindle Fire, …)
- P9 X, ?) x. @1 i5 w, [- D{{{media}}} app or site- Y+ ]1 K! X8 v! V5 `
{{{country}}} Country of visitor (United States, Mexico, Canada, Germany, …)1 @5 U+ Z4 e# c$ S
{{{ip}}} IP address of user; N" L; I2 S3 T0 o
{{{app}}} Name of app where ad is placed
% A0 c) @9 u) D" ~' a ~{{{site}}} Name of site where ad is placed. P! Z3 I8 X3 a4 u
{{{placement}}} Combination of site and app. Name of either site or app where ad is placed.6 n9 ?0 K! r {
{{{ua}}} User agent string
% A' H# r/ m& @ W2 g{{{category}}} IAB Category of site/app
* S& J1 I1 D5 U0 p& F2 @{{{subcategory}}} IAB Subcategory of site/app
# z/ c$ W" Z$ o{{{idfa}}} iOS User IDFA Leadbolt Dynamic Tracking Tokens/Scripts/API [TRACK_ID] – Reference ID specified by LeadBolt to reconcile with their own third-party system
6 g N; w7 ~9 Q% C[CLK_ID] – Click ID as sub1
6 z) t0 _% `4 r3 i( N[PUB_ID] – LeadBolt’s publisher as sub_publisher; e3 A4 _) |/ x+ c
[AD_GROUP_ID] – Sub Ad Group as sub_ad_group
+ G% O' u) T1 N5 Z X[AD_ID] – Ad ID as sub_ad BuzzCity Dynamic Tracking Tokens/Scripts/API {clickcode} To substitute the unique clickcode value associated with this click
# o0 t. f) o; j" R{pubid} To substitute the publisher ID associated with this click. You need special privilege to use this parameter. For more information , see PubID filtering.) y$ o: t- x4 _1 h; N
{random} To substitute a randomly generated value associated with this click* x$ I; \, y6 I* }# Q' r& w. \
{timestamp} To substitute an unix time value associated with this click. E.g. 1379453899 – Which represents ISO 8601:2013-09-17T21:38:19Z AirPush Dynamic Tracking Tokens/Scripts/API Tokens Description
6 F/ X, R/ Z% |%guid% GUID is an unique variable generated by Airpush when a click happens. This is automatically generated by Airpush.
' s+ j4 e7 j$ }+ J: U5 a u%d% IMEI (MD5 encrypted)
; F# y( C1 {4 G4 v) J%androidid% Device android id$ h2 Z. _ X, Z1 f/ ?2 Q Q
%carrier% Carrier name! z# N+ P9 V4 D0 i! h$ q
%device% Phone model" v8 @3 s% |7 O7 k0 z3 {
%manufacturer% Device manufacturer name
2 f7 S# }9 P6 Y& V+ \& F/ r%campaignid% Campaign Id
3 W0 I- x% F5 [" D%creativeid% Creative Id' ?. z! s5 V# X
%ip% Device ip address
5 f4 O+ v7 v1 Q%state% State
7 y2 n& |/ D! ^4 j, z9 D%city% City
' i5 ]4 m- F0 I Z M%dapp% App Id9 T# ?, y a4 n' O! B; h
%pubid% Application Developer/Advertiser Id
" h. q* A- {* b( k9 U%framework% Device OS Version Traffic Force:
" _* ^! l+ I6 N" G{site_id} – id of the site on whch the ad is shown
, G- T/ \8 j- A0 W* g7 E, C r{channel_id} – id of the channel on which the ad is shown+ f( W9 j( S: u
{campaign_id} – id of the campaign
! G$ s; I9 [0 D1 |5 c0 r{group_id} – id of the group
$ B( v+ R' t* C4 T" r{ad_id} – id of the ad
6 B: e7 U' y7 ]: V2 A{keywords} – list of keywords by which the ad was found
, k |; T( w( {5 V! g* m{v_country} – visitor country( k' H4 G% W/ w% @* n
{v_language} – visitor language8 S: U# \' h Z/ J" a. Z# f0 Q
{v_browser} – visitor browser
: n; b) l: ?( y# `' V{v_os} – visitor operating system Traffic Factory:. z" B( Z& L9 p( T, S& m
{campaign.id} Campaign’s id9 }. `5 Z" o8 p- B5 N* v$ W& [/ V
{target.bid} Target’s bid+ N$ L9 e" _5 u* [0 k! U
{banner.id} Banner’s id
* G b. ^7 J4 W# y" p5 d{banner.name} Name of the banner' J- f+ {0 C3 `& x1 R4 @
{banner.size} Size of the banner e.g. "338×235"5 R6 B" _* l* |- R4 _6 A
{target.name} Campaign’s target name9 Z, D0 N* X6 R, Y! Y0 o
{categories} The page’s categories
" s" T$ W9 ^4 s# D' f! V{user.country} 3 letters ISO country code of the user’s country. e.g. "FRA" for France7 M% T: ?# X0 ]: f+ A! j
{user.browser} User’s web browser
; ]8 F5 r) c/ y9 h{user.os} User’s operating system AdBucks:- T+ W& }9 y; t( \; i& K
{bannertag} : This is a tag that represents your banner. It is created in the Banner Macro Tag field when the banner is uploaded and can be edited later if needed.
- V, t0 m; W) f: c6 X" ^+ q{campaigntag} : This is a tag that represents your campaign. It can be changed in the bid editor.+ Y+ q* C* a7 k S `7 {2 j
{spottag} : This is a tag that represents the spot (page location on the site) your ad appears on. This value is set by AdBucks and cannot be customized.
9 b5 k5 c0 f; ], A9 p6 g{site} : This is a tag that represents the site your ad appears on. This value is set by AdBucks and cannot be customized.9 \, `, Y" r) E% G7 Q9 S2 l" Q
{width} : This is a tag that represents the width (in pixels) of the ad spot. This value is set by AdBucks and cannot be customized.$ u' b' Q/ V( W0 j( G$ @7 t/ M
{height} : This is a tag that represents the height (in pixels) of the ad spot. This value is set by AdBucks and cannot be customized.
- o7 W8 D/ H% a% [- H{size} : This is a tag that represents a shortcut equivalent to {width}x{height}.5 M4 S1 F: B$ b% g# l3 d/ M, L3 `
{year} : This is a tag that represents the current 4-digit year (2014).
+ y6 F* b0 C2 C) M6 |1 h{month} : This is a tag that represents the current 2-digit month (09). Adxpansion:) @1 _ \! {$ d) z, q; |8 }7 f, t
{zone}$ W7 O6 T6 s+ p E9 H1 D
{keyword}
& [' N5 f2 I! i$ }) }% Y6 w; _& H8 `{country} 50onRed:
2 m @% {* ~- j{country}, {bid}, {target}, {campaign_id}, {creative_id}, {target_id}, {domain}, and {click_id}
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