之前设置追踪,在token方面设置出错,逛论坛无意发现这篇文章,感觉对新手可能有些用处,有需要的可以看下,除了看token,还可以看下iAmAttila用的流量平台{:soso_e113:} - ]6 a1 O9 V: a" X- r
iAmAttila’s TOP List of Traffic Source TOKENS
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ExoClick Dynamic Tracking Tokens/Scripts/API
0 S1 d! X/ j" uTokens Description
/ k! L/ p: {5 n6 g{campaign_id} ID of the campaign.
+ y; i! `0 e# O& s& m, ]{variation_id} ID of the variation. (Banner or landing page)2 }# |" c* F7 i" D
{src_hostname} Domain name where the ad is displayed.
0 Q$ \* G6 {" n: V8 a( S{site_id} ID of the site where the ad is displayed.5 w9 E2 m, v$ @" Z
{zone_id} ID of the ad zone where the ad is displayed.
8 R' A# n( u; h' e% a9 I{category_id} ID of the category detected.
4 P4 ~% W; `6 C$ w+ _$ I0 Q{country} 3-char country code of the visitor.( p' N- D4 V* I- l3 K
{time} Timestamp, used as a cache buster. MobPartner Dynamic Tracking Tokens/Scripts/API
5 P( M: h) e- V# V g: J. MTokens Description
$ p [. g4 Y5 P[=MOBTAG=] Reference ID specified by MobPartner to reconcile with their own system
( v4 y# \4 b6 p' M7 R9 V0 @[=DEVICEID=] The UDID of the Android device as device_id1 @- ]7 b0 o9 P* B k
[=ANDROIDID=] The parameter for Android ID as android_id
1 W0 g: J2 X. ^) \: T d[=MACADDRESS=] The MAC address of the Android phone’s wifi adapter as mac_address5 u {/ U" l: \ g) a# l, N
[=ODIN=] The ODIN of the Android device as odin5 l3 s; o7 x3 ?
[=PUBLISHERID=] MobPartner’s publisher ID as sub_publisher
! n+ `$ _( g( _2 S: j3 r[=SERVICEID=] MobPartner’s service ID as sub_site9 `: S. [3 S9 r- R; X, g
[=CAMPAIGNID=] Campaign name or ID as sub_campaign
- n- n4 P8 R, ~, R[=ACTIONID=] The action ID as sub_adgroup U3 B* g* F+ v [
[=CREATIVEID=] Ad name or ID as sub_ad PopADS.net Dynamic Tracking Tokens/Macros/Scripts : L4 u: |; v. E9 x
[WEBSITEID] – ID of the website that was source of the popunder,. O: Y6 S5 M" h E2 c' k: h
[KEYWORD] – keyword that was used for keyword targeting,) X# J {# f) D B
[CATEGORYID] – ID of category that was used for targeting,
8 T4 W/ C: d. D! ]$ b& ?' ~0 y1 u[COUNTRY] – country of the visitor. PopCash Dynamic Tracking Tokens/Macros/Scripts
- L) o# \2 ?. y2 X%siteid% – Site ID
! r3 L5 x9 \- J8 m; n9 d% J/ p%cc% – Country Code Plugrush Dynamic Tracking Tokens/Macros/Scripts
% l4 g- x3 c7 Z2 q/ ^3 [% r8 J+ T{$id} – a unique ID of the traffic source/website# Y' @2 j7 E& T7 K: i6 g
{$cc} – two letter country code of the visitor4 a0 R1 P# ~( F; f! Y$ A
{$category} – the category of the traffic source/website! g2 s8 ~5 l. c- A4 i
{$domain} – the domain of the traffic source/website
% l* ], k& B: ?! w3 o{$trafficsource} – type of the traffic source (babelog, blog, dump, mgp, tgp or tube)
4 ~) \& N: \; |, @{$ad_id} – a unique ID of your ad (works on PlugTraffic only)
$ f7 n: |. N3 J{$ad_ref} – your internal ad reference (works on PlugTraffic only) SiteScout Dynamic Tracking Tokens/Scripts/API
# s5 Q" L& v! ^( Z; JTokens Description& g# J( B+ n1 E( t; |. v
{adId} Passes the unique ID # of the ad that was clicked.
. P8 j0 S' y. G) Q' |6 E{siteId} Passes the unique ID # of the site where your ad was clicked.' n' i; {# ~+ N f( R6 D
{campaignId} Passes the unique ID # of the campaign that received the click.
. Y! F( a4 e0 w{networkId} Passes the unique ID # of the exchange where your ad was clicked.
: U8 D* l; ~/ G$ C: `7 C{postbackId} Passes the unique ID # of the visitor that clicked your ad.
2 A# j I0 A) S5 Z{domain} Passes the domain name where your ad was clicked.
9 l" y$ |! W- L9 f7 [/ A{pageUrl} Passes the URL of the page where your ad was clicked.
! Q0 g% w) P( v9 z3 m{demographicIds} Passes the ID(s) of the applicable audience segments.$ y8 @" R9 L5 L& U
{contextualIds} Passes the ID(s) of the applicable contextual categories.! W7 [8 i [4 |4 W1 E6 n8 ]$ M" l
{dpid} SHA1 hashed platform-specific ID (e.g., Android ID or UDID for iOS). (mobile only): X+ G! l D5 A; g
{did} SHA1 hashed device ID; IMEI when available, or else MEID or ESN. (mobile only)
% y# t) {9 {2 W" \$ p V0 s& f0 Y9 e{uid} This value represents either {dpid} or {uid}, in that order of priority. (mobile only)8 ?- q' X+ {6 ^$ h
{carrier} Passes the carrier of the people that click your ads. (mobile only)/ r. A! t: y8 `& s
{device} Passes the device of the people that click your ads. (mobile only)
6 u4 i1 C4 |+ Y0 V+ F( y6 `) v: Q{appId} Passes a numeric ID (for Apple) or bundle name (for Google) specific to the mobile app responsible for generating the click. [Example values: “383763″ (Apple) or “com.google.mygoogleapp” (Google)] (mobile only)
8 q( x0 l6 f5 @5 |9 ]2 `{appType} Passes a string that outputs the origin or type of application responsible for the click. [Example values: “APP_STORE” (Apple) or “PLAY_STORE” (Google)] (mobile only) StartApp Dynamic Tracking Tokens/Scripts/API
4 g9 N9 L, M" N) e$ @$ k* BTokens Description
% {( W, D+ x: K: l, U7 ]& e1 `user_id get the Android ID or IDFA of the user who clicked your ad.2 H# J0 S1 z& ?; C
app_id get the App ID of the publishing app from which every click came.' T! a+ [' `6 N) `/ ?
creative_name get the creative name as you inserted it on our portal.
$ p0 e9 ?3 X6 Vcampaign_id get the campaign ID that was automatically assigned to your campaign on our portal.1 E9 R! Y4 ~. w/ X
bid_cost get the CPC bid you used for each click. Go2mobi Dynamic Tracking Tokens/Scripts/API
, B% C7 e( T/ Y- D V' eTokens Description
9 F, `3 w/ { [{clickid} Go2mobi unique click id0 F" H1 E+ j( ?' b, f
{campaign} Go2mobi campaign id* O; D: T! q5 C! f ~
{pln} Exchange placement name
4 e" b I" u# K, j) w{plid} Exchange placement id
# G1 ]6 c" W: w{crid} Go2mobi creative id8 `- S. z& K3 v* s9 ]7 f2 y s1 X" [
{imp} Impression dimensions (width x height)
" Z4 J) R% b* v$ |* ]$ \{cc} Exchange country code of user
' j+ v g0 e* F; m: `/ I4 a+ f{referrer} HTTP referrer url (if applicable); V6 |$ a! u% M/ ]6 s
{referrer_domain} HTTP referrer domain (if applicable)
- s. v% E6 O+ e% w2 i9 p* c: d{isp} Carrier name of user: j4 j2 |* V& F6 E E
{ip} IP address of user8 P. O: w+ a+ D+ n3 |' H
{xip} Proxied IP address of user
8 g0 n6 _' n" s& _) |{country} Carrier country of user" K. c" }" ~4 J. I K; {
{region} Carrier region of user2 t$ U; ^& r! R- [
{city} Carrier region of user
8 @: C* d$ V% x! T4 j+ n{agent} Device user agent
" s/ P0 W7 s: l* S{ua_hash} Device user agent SHA1 hash7 I9 A/ ~* b) ~- W( w) k8 l( [
{device_vendor} Device make' ~7 g& a2 q4 i6 _* r: q R
{device_model} Device model
7 m3 n. U7 d* k: N# L( T5 b{os} Device operating system
3 x6 p$ @& A: o9 m$ \- q3 n{os_verion} Device operating system version
" M$ k/ M3 @. d" q{year} Device year of release Decisive.is Dynamic Tracking Tokens/Scripts/API$ E# R: ?5 ]' l. ?8 y# Y
Macro Field Info7 M* m( U; [/ y1 {8 C
{{{bidhash}}} Unique impression ID (Use this to track conversions/actions)
6 p7 j9 I f7 B8 G2 z8 b: z{{{ad_id}}} Ad ID (Identifies the ad associated with the impression/click/conversion)) u9 E3 t7 ^. @0 F- h
{{{creative_id}}} Creative ID (Identifies the creative used in the ad)
" ?# B/ p4 G3 i6 H{{{ad_name}}} Name of campaign8 y$ O# z! } p2 r2 j. f3 B" r* B
{{{carrier}}} Carrier used by mobile device (Verizon, AT&T, T-Mobile, …)) v, a" r1 U# d% C+ w
{{{os}}} OS of device (Android, iOS, BlackBerry OS, Windows Phone OS, …)
( _( d+ i# G1 k/ v1 A" `{{{os_version}}} OS Version (Android 4.0.4, iOS 6.0.2, …)
9 a: ]( S) ~& S, `{{{device}}} Device type (iPad, DROID RAZR, Kindle Fire, …)
* o* r( D& Z/ U7 e* d5 S4 x{{{media}}} app or site
% m9 v' D* P0 P5 d" O2 l" L7 \ g! E' ?{{{country}}} Country of visitor (United States, Mexico, Canada, Germany, …)/ Y( o6 A) G- h. I% s6 T; R" M- H4 }" B
{{{ip}}} IP address of user# F" q! ^! k! ^- z0 Z' Y
{{{app}}} Name of app where ad is placed
* Q9 z' ?: p/ N5 O{{{site}}} Name of site where ad is placed
$ C2 ?' u5 Z; d& N! k& ^+ v{{{placement}}} Combination of site and app. Name of either site or app where ad is placed.
6 a7 _" u- \3 J5 k. W3 i- e; k" x+ s8 O{{{ua}}} User agent string
) }1 y, Z- p2 Y6 O6 b{{{category}}} IAB Category of site/app
7 K2 T, v4 u; a8 ?) D{{{subcategory}}} IAB Subcategory of site/app
* {; ?3 @& G3 d+ d$ o7 t* V{{{idfa}}} iOS User IDFA Leadbolt Dynamic Tracking Tokens/Scripts/API [TRACK_ID] – Reference ID specified by LeadBolt to reconcile with their own third-party system0 {- {( o% [ {) z, N
[CLK_ID] – Click ID as sub1
) p4 w9 x F; [3 ^; ?[PUB_ID] – LeadBolt’s publisher as sub_publisher# `6 G9 ^+ e) n0 R
[AD_GROUP_ID] – Sub Ad Group as sub_ad_group
. y( l$ M" E# i+ q[AD_ID] – Ad ID as sub_ad BuzzCity Dynamic Tracking Tokens/Scripts/API {clickcode} To substitute the unique clickcode value associated with this click
. |! ?: g$ {6 n/ k: s{pubid} To substitute the publisher ID associated with this click. You need special privilege to use this parameter. For more information , see PubID filtering.
) F( Q5 P" P8 {$ b{random} To substitute a randomly generated value associated with this click
+ U- ^2 V: S! l3 s' r5 B{timestamp} To substitute an unix time value associated with this click. E.g. 1379453899 – Which represents ISO 8601:2013-09-17T21:38:19Z AirPush Dynamic Tracking Tokens/Scripts/API Tokens Description7 s! R5 \5 [# `: {6 l* n
%guid% GUID is an unique variable generated by Airpush when a click happens. This is automatically generated by Airpush.
& E# r& n7 W3 ^' N%d% IMEI (MD5 encrypted)0 r: n4 H- E, E' u
%androidid% Device android id' E; d) E6 Z8 T# G# Z5 ^
%carrier% Carrier name
' ^) \; S* |) v3 E7 `& w%device% Phone model
2 S L; G: ]0 H: n; f# h%manufacturer% Device manufacturer name
9 T9 |! t* B, k; K" T3 R%campaignid% Campaign Id D3 D$ R$ ?. Y) V1 t) k1 Q
%creativeid% Creative Id
1 L7 G8 l5 f# i5 Q( V- D: A& |. M%ip% Device ip address- e6 s1 A* b; [8 p+ ~
%state% State
% e3 v4 |( M; s1 x%city% City
! `1 G; f7 d0 P0 F) J%dapp% App Id5 r6 J- R+ A% y: m
%pubid% Application Developer/Advertiser Id7 p9 ~5 y; G" z( y
%framework% Device OS Version Traffic Force:% a+ I `! E4 [. {& }
{site_id} – id of the site on whch the ad is shown
9 t8 m- }% m6 [% B* s{channel_id} – id of the channel on which the ad is shown6 \8 v. E, g5 M( d8 `) I a$ e
{campaign_id} – id of the campaign
0 K: c; H$ u$ }{group_id} – id of the group
+ w M7 e4 T; G( v7 U4 _{ad_id} – id of the ad
1 U+ M8 h/ J: G{keywords} – list of keywords by which the ad was found
6 ^0 t5 @1 |' G4 p. q1 e{v_country} – visitor country" I' ~. m- G- J, @5 D5 Q0 H
{v_language} – visitor language" w: s6 h2 V- M! ^! B, Y5 d1 A( k
{v_browser} – visitor browser, @6 s2 F3 ]: ]* V2 y4 b
{v_os} – visitor operating system Traffic Factory:9 W$ j" z4 P8 I: ~" b L2 m5 o. }
{campaign.id} Campaign’s id
, ?7 h0 }# T f; L" F2 w{target.bid} Target’s bid2 D. c: _2 R+ a
{banner.id} Banner’s id3 d* `+ X% c$ Y5 V
{banner.name} Name of the banner
, `7 l, y3 H$ t O( f, s{banner.size} Size of the banner e.g. "338×235"2 ^/ l7 | D' S+ z0 }
{target.name} Campaign’s target name
4 c7 I7 J1 Y) H/ Z4 M& k{categories} The page’s categories p, D3 X& b) T
{user.country} 3 letters ISO country code of the user’s country. e.g. "FRA" for France
% n3 f- Z; j- w5 w$ S% w2 W{user.browser} User’s web browser
^3 ]1 l# E9 Q3 b/ s- X2 P* K* L: w1 r2 ^{user.os} User’s operating system AdBucks:
, u" A% o) A( N4 n3 a) C{bannertag} : This is a tag that represents your banner. It is created in the Banner Macro Tag field when the banner is uploaded and can be edited later if needed.7 {2 m9 o6 k5 @+ C7 j3 t; K2 O
{campaigntag} : This is a tag that represents your campaign. It can be changed in the bid editor.
& J1 T9 }8 ~0 R4 j% Z3 _ V{spottag} : This is a tag that represents the spot (page location on the site) your ad appears on. This value is set by AdBucks and cannot be customized.7 p5 S! z$ ]: U# u; `% P( k R, ?6 Q- J
{site} : This is a tag that represents the site your ad appears on. This value is set by AdBucks and cannot be customized.
5 p f+ H/ y/ y2 k8 [# P+ I{width} : This is a tag that represents the width (in pixels) of the ad spot. This value is set by AdBucks and cannot be customized./ P# l; x7 f: j' G6 \
{height} : This is a tag that represents the height (in pixels) of the ad spot. This value is set by AdBucks and cannot be customized.
W: B) ]$ M- {8 M) j; |{size} : This is a tag that represents a shortcut equivalent to {width}x{height}.
( G: o7 \$ p# z' a{year} : This is a tag that represents the current 4-digit year (2014).
0 h* d }5 b a) ]% V{month} : This is a tag that represents the current 2-digit month (09). Adxpansion:
- f: P4 e: X' ~5 h# S8 y5 s8 r- \{zone}9 c0 t& v! k- a# H$ E! M6 N
{keyword}
0 O+ Y& u7 k. f. r8 m% O; e{country} 50onRed:
8 b6 S1 g* Q5 Y$ F) t{country}, {bid}, {target}, {campaign_id}, {creative_id}, {target_id}, {domain}, and {click_id} * P6 c9 l+ p1 ~. F& V q# w1 X
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