之前设置追踪，在token方面设置出错，逛论坛无意发现这篇文章，感觉对新手可能有些用处，有需要的可以看下，除了看token,还可以看下iAmAttila用的流量平台{:soso_e113:} % G) X; i, `8 ?4 s/ p0 X+ {
iAmAttila’s TOP List of Traffic Source TOKENS
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ExoClick Dynamic Tracking Tokens/Scripts/API
( n6 {* a" `$ T0 Q. ~( Y: @. F. gTokens Description
$ V3 {$ `3 {" a{campaign_id} ID of the campaign.
, z* s1 S) V% u{variation_id} ID of the variation. (Banner or landing page)7 t0 u/ N& g% e9 F& W1 w
{src_hostname} Domain name where the ad is displayed.
4 d! s. l: f4 x8 b6 A{site_id} ID of the site where the ad is displayed.
3 R$ T* k- P' v{zone_id} ID of the ad zone where the ad is displayed.( r- v8 m1 f) k" x* E8 t
{category_id} ID of the category detected.% J) |6 Z' U- i: e
{country} 3-char country code of the visitor.
3 G! H# L- V8 ?# b/ @1 s{time} Timestamp, used as a cache buster. MobPartner Dynamic Tracking Tokens/Scripts/API% k* }% {/ X% O+ [3 N5 R- g7 x( s) p
Tokens Description8 r5 w4 X l& U0 G. L& s6 S( y* m
[=MOBTAG=] Reference ID specified by MobPartner to reconcile with their own system/ s5 x1 r7 v5 o0 R5 [
[=DEVICEID=] The UDID of the Android device as device_id. s5 A# a+ B$ ?. f/ f
[=ANDROIDID=] The parameter for Android ID as android_id! g, @% O: M2 r
[=MACADDRESS=] The MAC address of the Android phone’s wifi adapter as mac_address; l2 i& p5 e9 {2 Q3 @) K* U6 L
[=ODIN=] The ODIN of the Android device as odin
. C4 f! ~# t1 G) ~% O8 a[=PUBLISHERID=] MobPartner’s publisher ID as sub_publisher
6 _6 E' [3 v1 v ~[=SERVICEID=] MobPartner’s service ID as sub_site; ~! A; q# j- A- v/ S
[=CAMPAIGNID=] Campaign name or ID as sub_campaign5 I$ l2 I& i g$ a1 | @
[=ACTIONID=] The action ID as sub_adgroup3 Q; C7 W1 N; Q$ I( l( [ p
[=CREATIVEID=] Ad name or ID as sub_ad PopADS.net Dynamic Tracking Tokens/Macros/Scripts " Q8 l7 H0 M' u$ Q8 v+ i/ A
[WEBSITEID] – ID of the website that was source of the popunder,2 B6 c0 j- O4 D$ k4 d4 c h
[KEYWORD] – keyword that was used for keyword targeting,
3 i3 Y0 D- [* T! F& R8 y[CATEGORYID] – ID of category that was used for targeting,7 ?; c7 g m+ B" r1 m
[COUNTRY] – country of the visitor. PopCash Dynamic Tracking Tokens/Macros/Scripts' f! f. Y) C$ c; C N
%siteid% – Site ID
& j4 {. Q& B( l+ T1 n; S% v%cc% – Country Code Plugrush Dynamic Tracking Tokens/Macros/Scripts
- V$ N9 m" ?# u' @" A- L1 J6 N7 ^{$id} – a unique ID of the traffic source/website
" v6 A) G' ^: S! U& [$ l1 e! o{$cc} – two letter country code of the visitor) I) S8 y/ z( H" J, L- K7 `. S3 ?
{$category} – the category of the traffic source/website
! c3 {) a K4 \8 Y, i* ^5 s{$domain} – the domain of the traffic source/website! E6 n9 ?# W6 z4 i) k U
{$trafficsource} – type of the traffic source (babelog, blog, dump, mgp, tgp or tube)
4 m( o* d9 {) R& U4 w" v) `5 h{$ad_id} – a unique ID of your ad (works on PlugTraffic only)
$ d l9 d; Z, }4 c{$ad_ref} – your internal ad reference (works on PlugTraffic only) SiteScout Dynamic Tracking Tokens/Scripts/API
4 J: k% d" Y% j6 n! l" L5 k) G O5 H0 LTokens Description ?$ C1 Z7 J7 w8 g9 W) Z. q
{adId} Passes the unique ID # of the ad that was clicked.
% ^2 s; J0 @; J1 S5 ?" G" ]( W{siteId} Passes the unique ID # of the site where your ad was clicked.- G; b1 [1 w! a) D6 r& M
{campaignId} Passes the unique ID # of the campaign that received the click.
3 c3 a) W$ {* [( b0 L$ n; L3 v- p{networkId} Passes the unique ID # of the exchange where your ad was clicked.3 Z% L( s4 }( P8 o: }. f
{postbackId} Passes the unique ID # of the visitor that clicked your ad.$ w3 s' g1 @. A- {4 |
{domain} Passes the domain name where your ad was clicked.
2 y9 D( F) {+ }9 I, h( M% G2 o3 t# u{pageUrl} Passes the URL of the page where your ad was clicked.0 |3 p: y4 c- i
{demographicIds} Passes the ID(s) of the applicable audience segments.
8 a* v4 L. N1 q e& Y% Z{contextualIds} Passes the ID(s) of the applicable contextual categories.5 C0 C: {! S; F. F2 ]* c: p( H
{dpid} SHA1 hashed platform-specific ID (e.g., Android ID or UDID for iOS). (mobile only)# T* U# D7 O. h% V* {, W! y
{did} SHA1 hashed device ID; IMEI when available, or else MEID or ESN. (mobile only)
+ u8 J' \6 P2 U i{uid} This value represents either {dpid} or {uid}, in that order of priority. (mobile only)% ?) m7 r! M l W6 i( d1 j k# |
{carrier} Passes the carrier of the people that click your ads. (mobile only)
& b6 T# @* Z& W$ W _/ I{device} Passes the device of the people that click your ads. (mobile only), o- {1 W* q- ?3 V
{appId} Passes a numeric ID (for Apple) or bundle name (for Google) specific to the mobile app responsible for generating the click. [Example values: “383763″ (Apple) or “com.google.mygoogleapp” (Google)] (mobile only), a. n Q& @& V# c* E
{appType} Passes a string that outputs the origin or type of application responsible for the click. [Example values: “APP_STORE” (Apple) or “PLAY_STORE” (Google)] (mobile only) StartApp Dynamic Tracking Tokens/Scripts/API5 G# s* ~% \* _' e# ^
Tokens Description5 ]3 T* N# H4 F) `: F& @7 N( F
user_id get the Android ID or IDFA of the user who clicked your ad.
9 Z, K2 H4 ]" Kapp_id get the App ID of the publishing app from which every click came.
) m5 _- F, V- Ucreative_name get the creative name as you inserted it on our portal.$ g a9 _# |, m0 Z( ~5 N$ h
campaign_id get the campaign ID that was automatically assigned to your campaign on our portal.
+ T; ?4 \7 {; D. U/ qbid_cost get the CPC bid you used for each click. Go2mobi Dynamic Tracking Tokens/Scripts/API9 ]3 Y @ C9 H3 J) G0 C5 k2 I
Tokens Description0 D% W/ U, }' \" K' o1 ~& y
{clickid} Go2mobi unique click id
m* o( C, @+ }, m4 |2 J" C3 ~{campaign} Go2mobi campaign id
/ n+ _" ~$ a! U3 p{pln} Exchange placement name5 s( i. J1 B. g* z6 q! I; B
{plid} Exchange placement id1 Y% y1 `8 r4 k
{crid} Go2mobi creative id* f6 X6 z0 c4 N- }9 f2 w
{imp} Impression dimensions (width x height)
7 w1 H1 ^& d4 ]$ v) S0 B/ D: ^4 E* p{cc} Exchange country code of user
" g. R1 g# }" i{referrer} HTTP referrer url (if applicable)
" i# t; R4 `2 ? V* p{referrer_domain} HTTP referrer domain (if applicable)
3 a; ^8 z. Q8 U: A/ C$ Q& i{isp} Carrier name of user. D8 M( E% m# m5 w
{ip} IP address of user9 [% k$ v9 K& ~/ G3 u. X: g
{xip} Proxied IP address of user, v _# ]" F* T; E5 z3 a
{country} Carrier country of user
5 }) y4 }4 v& b" }{region} Carrier region of user
8 ^% f! @3 B3 f _& r$ k{city} Carrier region of user
3 @1 ?5 X" R5 K( S9 q" w$ H{agent} Device user agent* D4 A* X' i% X0 t6 e0 p# j5 S0 B
{ua_hash} Device user agent SHA1 hash
1 I* A! }0 P3 m5 _ q; o Z{device_vendor} Device make4 ?: k4 G# G! H2 K4 I$ d
{device_model} Device model: a2 [6 V. i7 k
{os} Device operating system
% u9 {0 X3 I7 E0 q1 Y x2 s" h{os_verion} Device operating system version
" E, l( I6 ^' j, p, I{year} Device year of release Decisive.is Dynamic Tracking Tokens/Scripts/API* M& f( I+ O9 C; g9 |4 G* E2 f
Macro Field Info
6 f6 c4 b+ F* S( [" X{{{bidhash}}} Unique impression ID (Use this to track conversions/actions)- L, {& g4 o/ X9 L4 x
{{{ad_id}}} Ad ID (Identifies the ad associated with the impression/click/conversion)0 c9 y3 i3 x7 v2 [3 L3 v: r
{{{creative_id}}} Creative ID (Identifies the creative used in the ad)+ T9 _5 i- I! Z8 }9 Y) M
{{{ad_name}}} Name of campaign
% C1 i3 @1 ?* Z1 \7 K0 S{{{carrier}}} Carrier used by mobile device (Verizon, AT&T, T-Mobile, …)
8 _# d& i9 G# q3 i, W# H8 w{{{os}}} OS of device (Android, iOS, BlackBerry OS, Windows Phone OS, …)! S0 F. ^. j2 d9 K6 {2 v
{{{os_version}}} OS Version (Android 4.0.4, iOS 6.0.2, …)
5 J( P# M2 f: x{{{device}}} Device type (iPad, DROID RAZR, Kindle Fire, …)1 X, \6 `7 ^5 }, P. z1 f' T
{{{media}}} app or site h: b7 J2 q# z3 d1 s' c
{{{country}}} Country of visitor (United States, Mexico, Canada, Germany, …)
0 G3 s( g7 b1 C) X{{{ip}}} IP address of user
$ f& F6 b8 w* G- r: Q- z: c% v{{{app}}} Name of app where ad is placed
) `5 d, g+ P& h{{{site}}} Name of site where ad is placed* q8 n. O+ P, ]% m/ \) Y& |8 D
{{{placement}}} Combination of site and app. Name of either site or app where ad is placed., p0 T3 p+ I# E& S8 }* R
{{{ua}}} User agent string
# c: T* W" l! S' B+ M, \/ @{{{category}}} IAB Category of site/app% s4 {) s3 U9 r
{{{subcategory}}} IAB Subcategory of site/app
* C: N: S; ^; [{{{idfa}}} iOS User IDFA Leadbolt Dynamic Tracking Tokens/Scripts/API [TRACK_ID] – Reference ID specified by LeadBolt to reconcile with their own third-party system
6 J1 i- l/ a( [[CLK_ID] – Click ID as sub1( s) @0 @+ Z. P& L' w
[PUB_ID] – LeadBolt’s publisher as sub_publisher; M) @' m* J: T1 }6 x( D! T
[AD_GROUP_ID] – Sub Ad Group as sub_ad_group
" Y2 U7 G' O5 T- s[AD_ID] – Ad ID as sub_ad BuzzCity Dynamic Tracking Tokens/Scripts/API {clickcode} To substitute the unique clickcode value associated with this click
, {$ z' P% Y' e6 a{pubid} To substitute the publisher ID associated with this click. You need special privilege to use this parameter. For more information , see PubID filtering.
( Y) t+ e$ E4 ~2 n7 G; _3 {{random} To substitute a randomly generated value associated with this click
9 F$ [; g% `0 }$ I& g{timestamp} To substitute an unix time value associated with this click. E.g. 1379453899 – Which represents ISO 8601:2013-09-17T21:38:19Z AirPush Dynamic Tracking Tokens/Scripts/API Tokens Description
* K5 Z- \. a* y%guid% GUID is an unique variable generated by Airpush when a click happens. This is automatically generated by Airpush.
) b$ x) `5 W* k7 F9 Y%d% IMEI (MD5 encrypted) D; t3 b/ o# ?3 O
%androidid% Device android id: w d2 D# A( M
%carrier% Carrier name' u8 H% w i* Z) h
%device% Phone model0 w1 s: a' F( X0 Z# X
%manufacturer% Device manufacturer name
- ~. s6 B. f' g Q%campaignid% Campaign Id
8 B. W* z7 z8 Y%creativeid% Creative Id
3 y* {: _2 m# \%ip% Device ip address
E* [: s/ E9 z%state% State
: E! I" c7 z) M! ?%city% City
8 v) c" x7 ]- Z5 S8 I%dapp% App Id7 f) {+ ~7 _5 p T I
%pubid% Application Developer/Advertiser Id, ` w! z! J- }% d
%framework% Device OS Version Traffic Force:
& B$ w y9 E$ i2 e{site_id} – id of the site on whch the ad is shown
. e3 V0 \/ h' P, ^8 V- U{channel_id} – id of the channel on which the ad is shown7 G) k5 b/ h* A7 Y& X
{campaign_id} – id of the campaign8 M0 L4 T" C* A. W" R7 ^/ S
{group_id} – id of the group
7 n) E) G/ a: N{ad_id} – id of the ad2 W$ m0 h: }) O7 \, ]. {0 |
{keywords} – list of keywords by which the ad was found
. g' t# Z# z R$ ?{v_country} – visitor country% N1 W4 E' n s0 \
{v_language} – visitor language
$ D/ K' B8 V. e( a' Y3 V, x2 v" B{v_browser} – visitor browser
- ?! \, W. [8 b! c{v_os} – visitor operating system Traffic Factory:
d7 ~! Q) o7 Y. _6 `, n{campaign.id} Campaign’s id
1 K- a5 n% S9 q{target.bid} Target’s bid
, Y) d3 P2 o7 d1 d5 E' G{banner.id} Banner’s id( K4 R! h6 I' I* P' B8 z# B* k. ^
{banner.name} Name of the banner$ O4 X7 L+ {/ r# E& b
{banner.size} Size of the banner e.g. "338×235"
/ ~3 `4 |2 A5 ]& L3 ^9 N{target.name} Campaign’s target name6 x5 {7 @) l6 z9 G
{categories} The page’s categories+ ~; c0 k' S* D
{user.country} 3 letters ISO country code of the user’s country. e.g. "FRA" for France
. k1 d+ X) m E" w{user.browser} User’s web browser
. J5 `* H! q; u' a{user.os} User’s operating system AdBucks:
: j# Q: b2 d# V7 O{bannertag} : This is a tag that represents your banner. It is created in the Banner Macro Tag field when the banner is uploaded and can be edited later if needed.
1 Y5 _( a( j9 a$ B5 C{campaigntag} : This is a tag that represents your campaign. It can be changed in the bid editor.8 K0 v- x b5 l
{spottag} : This is a tag that represents the spot (page location on the site) your ad appears on. This value is set by AdBucks and cannot be customized.
( p' C0 h% P! |( T0 u: X7 z' \{site} : This is a tag that represents the site your ad appears on. This value is set by AdBucks and cannot be customized.# H4 X- k. `) W3 ^. b4 h* d. \
{width} : This is a tag that represents the width (in pixels) of the ad spot. This value is set by AdBucks and cannot be customized.
8 M+ B& a2 K! Q0 f& H$ u9 W! @- i{height} : This is a tag that represents the height (in pixels) of the ad spot. This value is set by AdBucks and cannot be customized.& g! F8 _2 d+ K' C- c* Z
{size} : This is a tag that represents a shortcut equivalent to {width}x{height}.
5 j' A) y+ [- Y R% M' e{year} : This is a tag that represents the current 4-digit year (2014).
, B. o+ d' i. I5 _" L{month} : This is a tag that represents the current 2-digit month (09). Adxpansion:
& ], P1 Z2 c& C/ X/ W2 [& V& u{zone}
. e$ m+ x# ]3 x4 E. N" }( H( {{keyword}
; C/ [$ J8 A) ^+ p+ J9 C{country} 50onRed:! U; g4 ]. z3 B8 j: c6 X6 T% y4 q
{country}, {bid}, {target}, {campaign_id}, {creative_id}, {target_id}, {domain}, and {click_id} 4 b2 F& |( h) T1 z1 E* E' z
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