之前设置追踪,在token方面设置出错,逛论坛无意发现这篇文章,感觉对新手可能有些用处,有需要的可以看下,除了看token,还可以看下iAmAttila用的流量平台{:soso_e113:} 4 b' u( w+ Q5 z0 [, g
iAmAttila’s TOP List of Traffic Source TOKENS
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ExoClick Dynamic Tracking Tokens/Scripts/API3 i; ]* T j( F4 l. z" g
Tokens Description$ Z; C: t0 S/ K" @
{campaign_id} ID of the campaign.
1 u/ c+ y- D7 g{variation_id} ID of the variation. (Banner or landing page)! ?1 d/ ^* o7 ^) O- J, v
{src_hostname} Domain name where the ad is displayed.: y! X! } f8 |' E5 A0 s8 A+ m
{site_id} ID of the site where the ad is displayed.& A2 |2 M( G$ E( L. z
{zone_id} ID of the ad zone where the ad is displayed.
( w9 M! d, u! {# P! I{category_id} ID of the category detected./ c/ p0 Y- B( `
{country} 3-char country code of the visitor./ F& u+ |# i) U" K; c% B5 S& h
{time} Timestamp, used as a cache buster. MobPartner Dynamic Tracking Tokens/Scripts/API0 t7 [ K- C3 s' N
Tokens Description8 B) `, ]% O) p5 \: [, C
[=MOBTAG=] Reference ID specified by MobPartner to reconcile with their own system9 E# M+ A, {/ Y" c: k/ Y& E
[=DEVICEID=] The UDID of the Android device as device_id6 T1 i% R% f- ]; a3 N2 f+ _
[=ANDROIDID=] The parameter for Android ID as android_id: D7 u5 Z% B& n+ k0 _
[=MACADDRESS=] The MAC address of the Android phone’s wifi adapter as mac_address
: Q2 k5 C7 O! m: Z: f[=ODIN=] The ODIN of the Android device as odin
' S! E6 o2 v4 P# V6 \[=PUBLISHERID=] MobPartner’s publisher ID as sub_publisher
* X4 {7 f2 k0 u/ h0 |[=SERVICEID=] MobPartner’s service ID as sub_site
4 }# J& ^* e% x[=CAMPAIGNID=] Campaign name or ID as sub_campaign
, ?' ^9 ]- C) M! P& k* F: n[=ACTIONID=] The action ID as sub_adgroup
) H4 `. y. S6 a$ P8 @[=CREATIVEID=] Ad name or ID as sub_ad PopADS.net Dynamic Tracking Tokens/Macros/Scripts . c$ |4 c9 ^1 l% v
[WEBSITEID] – ID of the website that was source of the popunder,
7 C1 y% i8 y1 K0 R; L+ m[KEYWORD] – keyword that was used for keyword targeting,# E0 b; L) s7 O7 }, P) ]! d, o- ~3 o+ f
[CATEGORYID] – ID of category that was used for targeting,
* b8 r& M% t/ e- f2 c[COUNTRY] – country of the visitor. PopCash Dynamic Tracking Tokens/Macros/Scripts4 R4 Q a/ P9 G' Z3 ^+ n5 l& P- J9 |
%siteid% – Site ID" V: ]9 s9 k& D: |' `7 J
%cc% – Country Code Plugrush Dynamic Tracking Tokens/Macros/Scripts6 M3 k) b2 _2 b- G6 F
{$id} – a unique ID of the traffic source/website0 I5 {; d& G+ g
{$cc} – two letter country code of the visitor* h6 G1 y" P$ k, V: |8 B. r
{$category} – the category of the traffic source/website
: A1 x4 Z/ N1 p{$domain} – the domain of the traffic source/website0 ]0 D7 s3 c# ]. O, k
{$trafficsource} – type of the traffic source (babelog, blog, dump, mgp, tgp or tube)
' o/ J& E- ~0 d0 U' ?. M{$ad_id} – a unique ID of your ad (works on PlugTraffic only)
! I9 c* v$ s( M{$ad_ref} – your internal ad reference (works on PlugTraffic only) SiteScout Dynamic Tracking Tokens/Scripts/API
T7 a2 }0 c7 N6 @Tokens Description
) K! W0 x; m, p) ~& f) Y{adId} Passes the unique ID # of the ad that was clicked.! G5 H1 J! i) d- y" B: r6 v8 B8 V
{siteId} Passes the unique ID # of the site where your ad was clicked.
8 l$ Y# B' \8 C5 f& I% I( q7 e{campaignId} Passes the unique ID # of the campaign that received the click.
6 K. L$ D/ ~+ U2 c( a3 z{networkId} Passes the unique ID # of the exchange where your ad was clicked.
4 ~$ ~( |- c: x8 a: z$ N9 X{postbackId} Passes the unique ID # of the visitor that clicked your ad.2 K V ^5 a6 D4 m% d
{domain} Passes the domain name where your ad was clicked.
. O+ W( E- g2 m: t+ N7 u{pageUrl} Passes the URL of the page where your ad was clicked.* M5 A3 E* F! {/ f, o% I% }
{demographicIds} Passes the ID(s) of the applicable audience segments.$ A7 u3 p; S- z4 U* i
{contextualIds} Passes the ID(s) of the applicable contextual categories.
$ E2 d6 I, M7 c7 K# \& I7 N{dpid} SHA1 hashed platform-specific ID (e.g., Android ID or UDID for iOS). (mobile only)1 d3 O& m2 g* W* K
{did} SHA1 hashed device ID; IMEI when available, or else MEID or ESN. (mobile only)& e9 Y& w' l( b9 K8 X7 Y% c% w* l
{uid} This value represents either {dpid} or {uid}, in that order of priority. (mobile only)" M, ]4 u# w- a* O% d
{carrier} Passes the carrier of the people that click your ads. (mobile only)
% _ \/ O! G9 d. K# M; \$ L{device} Passes the device of the people that click your ads. (mobile only)
: }% ?3 @& d' J5 z{appId} Passes a numeric ID (for Apple) or bundle name (for Google) specific to the mobile app responsible for generating the click. [Example values: “383763″ (Apple) or “com.google.mygoogleapp” (Google)] (mobile only)
( [4 Q w. ~+ z{appType} Passes a string that outputs the origin or type of application responsible for the click. [Example values: “APP_STORE” (Apple) or “PLAY_STORE” (Google)] (mobile only) StartApp Dynamic Tracking Tokens/Scripts/API) Q) Y! {# V& T( F1 A$ P2 u
Tokens Description
& N! j0 Q/ y+ A3 C. e% @, Nuser_id get the Android ID or IDFA of the user who clicked your ad.# C, F; x+ f; }2 N' K
app_id get the App ID of the publishing app from which every click came.
3 A! d( ?9 F/ u$ x; F) f `' Rcreative_name get the creative name as you inserted it on our portal.
5 V0 v9 |8 ~! N5 l% d! W2 K6 _campaign_id get the campaign ID that was automatically assigned to your campaign on our portal.
; n2 a e' L: Ubid_cost get the CPC bid you used for each click. Go2mobi Dynamic Tracking Tokens/Scripts/API+ u- R$ D* y7 L- g7 A
Tokens Description
, ~% Q# v7 K# m! N{clickid} Go2mobi unique click id
) O$ T y- M/ B{campaign} Go2mobi campaign id3 W% g" {- H9 ~: j9 }+ P" W
{pln} Exchange placement name
5 K! d: K) i( r{plid} Exchange placement id ^2 r% s( D1 |! `* F7 q
{crid} Go2mobi creative id5 ~0 y, c$ ^% Q3 I! _2 [
{imp} Impression dimensions (width x height)
7 z: n% Z3 t- c i' Z h" {{cc} Exchange country code of user
/ W1 |. |3 {& A$ s# D V) o" b- u{referrer} HTTP referrer url (if applicable)! B) p4 j' [& _
{referrer_domain} HTTP referrer domain (if applicable)& b s5 @0 @5 }4 X; l1 o8 Y+ C
{isp} Carrier name of user" ?, D1 K- g5 I+ t
{ip} IP address of user( l0 A& E- `9 O5 `2 a+ v9 _
{xip} Proxied IP address of user
$ ?4 _! z3 h3 D Q3 c8 _' m{country} Carrier country of user* J% Y" `/ }9 M# ~& B
{region} Carrier region of user
$ t; g/ h0 \6 i* F& X{city} Carrier region of user b" C/ k8 e% X1 q
{agent} Device user agent6 ^1 |, Z" H3 |. @( ?
{ua_hash} Device user agent SHA1 hash
& S/ E. C3 v, S8 h, }1 p5 I! e{device_vendor} Device make/ Y F# h3 u$ X2 S8 e6 g5 [) u9 a
{device_model} Device model
& x! t0 e2 ~) i: k- Q# d{os} Device operating system
/ \; K: ^3 O& {7 V{os_verion} Device operating system version5 ?" L8 D& ~. ~2 k
{year} Device year of release Decisive.is Dynamic Tracking Tokens/Scripts/API$ {4 V+ ~# `3 ]
Macro Field Info6 x6 r. J0 W& ^
{{{bidhash}}} Unique impression ID (Use this to track conversions/actions)
# o8 E* L9 R4 t# Z- B3 u{{{ad_id}}} Ad ID (Identifies the ad associated with the impression/click/conversion)
5 _% L% H5 r0 b$ I4 {( [8 ]{{{creative_id}}} Creative ID (Identifies the creative used in the ad)7 S4 |1 a. j& F: `
{{{ad_name}}} Name of campaign- ~1 I$ J6 J( S0 C7 f
{{{carrier}}} Carrier used by mobile device (Verizon, AT&T, T-Mobile, …)
$ \" d$ c! d# S: W F8 e/ c{{{os}}} OS of device (Android, iOS, BlackBerry OS, Windows Phone OS, …)
+ O$ V* a! |6 ]2 b5 K' m{{{os_version}}} OS Version (Android 4.0.4, iOS 6.0.2, …)
- k, I& W& z8 E{{{device}}} Device type (iPad, DROID RAZR, Kindle Fire, …)" ]) j c4 u! V9 l0 ?
{{{media}}} app or site& `$ x; t7 X1 ?
{{{country}}} Country of visitor (United States, Mexico, Canada, Germany, …)
# G! A0 ?- ~& R/ ?{{{ip}}} IP address of user2 o/ ^9 g& s" r+ }( p# O' n+ P6 I
{{{app}}} Name of app where ad is placed
% G7 v8 N! g3 x" e{{{site}}} Name of site where ad is placed2 P8 [. }6 |' U- X% T4 m9 [
{{{placement}}} Combination of site and app. Name of either site or app where ad is placed.1 f2 Y& {9 I8 M/ }! R
{{{ua}}} User agent string
. a/ M5 T1 p+ [% @3 M: [6 w{{{category}}} IAB Category of site/app/ a# q: U7 C9 O( ?$ }3 J- V
{{{subcategory}}} IAB Subcategory of site/app* O7 j5 D& N' Q6 _7 i! [
{{{idfa}}} iOS User IDFA Leadbolt Dynamic Tracking Tokens/Scripts/API [TRACK_ID] – Reference ID specified by LeadBolt to reconcile with their own third-party system
) R2 e9 V4 S0 R+ u[CLK_ID] – Click ID as sub1
2 I, a- g7 L( ^% [8 x! [( v[PUB_ID] – LeadBolt’s publisher as sub_publisher* Q1 k0 k( A( @& y
[AD_GROUP_ID] – Sub Ad Group as sub_ad_group
8 |/ ^. P" B7 j1 S[AD_ID] – Ad ID as sub_ad BuzzCity Dynamic Tracking Tokens/Scripts/API {clickcode} To substitute the unique clickcode value associated with this click
4 f( c- E* P) M{pubid} To substitute the publisher ID associated with this click. You need special privilege to use this parameter. For more information , see PubID filtering.
) ]- K6 S2 k3 [7 p{random} To substitute a randomly generated value associated with this click! M6 T/ z+ c* _9 w! a
{timestamp} To substitute an unix time value associated with this click. E.g. 1379453899 – Which represents ISO 8601:2013-09-17T21:38:19Z AirPush Dynamic Tracking Tokens/Scripts/API Tokens Description
# t6 D- f/ D* g+ _$ j" j$ k%guid% GUID is an unique variable generated by Airpush when a click happens. This is automatically generated by Airpush.9 X% k7 j2 S3 w0 | o& k
%d% IMEI (MD5 encrypted)
8 m6 b) X! a) V: l2 l3 t8 y%androidid% Device android id
$ O+ m: i5 k, t* o7 {! w9 Q4 v%carrier% Carrier name
& X1 U! l$ ^8 g y8 N( D6 C%device% Phone model
9 ~9 ~ D2 j6 J6 L%manufacturer% Device manufacturer name
5 D/ o- e! |) b" k. \# c X# ]* D%campaignid% Campaign Id
: w$ I p: C: Y' W! f%creativeid% Creative Id
( t# `" C+ |5 L%ip% Device ip address
* s. z e3 _% r* c( u& y5 ~: A%state% State/ Q, w. T+ q9 f m5 f8 a9 R
%city% City
( ~/ B: _, G& z0 R/ J Q%dapp% App Id
+ Y2 E& ~3 p: |; k3 C%pubid% Application Developer/Advertiser Id! |6 Z' O& G3 k5 U, V
%framework% Device OS Version Traffic Force:, A' ]: w; ^' J$ N# q5 q
{site_id} – id of the site on whch the ad is shown
5 h- B1 ^, N! Z4 p' E1 E{channel_id} – id of the channel on which the ad is shown- v" D/ {" a3 b& u/ c* u e; J
{campaign_id} – id of the campaign# O' d& D2 N, t7 i. \
{group_id} – id of the group
* h; E5 Z9 O/ T+ I" t8 a{ad_id} – id of the ad0 K$ [5 k. T& N
{keywords} – list of keywords by which the ad was found$ j) A' T7 Y4 T' u
{v_country} – visitor country% B9 O: C3 q4 f6 G: E
{v_language} – visitor language; e1 d; Y4 b7 ?7 D* @8 z. \- e
{v_browser} – visitor browser
# K$ ~" U: D; R, C1 h{v_os} – visitor operating system Traffic Factory:. S l/ k0 C$ T/ U* P2 d5 U. z
{campaign.id} Campaign’s id
* N- p5 C( k# d( t, W2 z! U{target.bid} Target’s bid. N. k* b$ `3 T* L/ N# N4 A
{banner.id} Banner’s id2 C/ E8 y4 u6 f
{banner.name} Name of the banner) ^! o! q8 U/ k5 c0 P; U( F
{banner.size} Size of the banner e.g. "338×235"! n# L( a" U; m
{target.name} Campaign’s target name! H3 w' R' P T- |
{categories} The page’s categories9 R& J$ ]# A9 c0 L5 F
{user.country} 3 letters ISO country code of the user’s country. e.g. "FRA" for France
7 G. y; w/ x; O! K{user.browser} User’s web browser# C {) e0 _" A: v5 n
{user.os} User’s operating system AdBucks:
* S2 K+ V0 H" x( \" n2 {$ i{bannertag} : This is a tag that represents your banner. It is created in the Banner Macro Tag field when the banner is uploaded and can be edited later if needed.
2 m, Q' P6 T9 c$ `/ F# `9 S{campaigntag} : This is a tag that represents your campaign. It can be changed in the bid editor.$ q% N( f2 i. [, ^: o, r9 J" d& V
{spottag} : This is a tag that represents the spot (page location on the site) your ad appears on. This value is set by AdBucks and cannot be customized.
9 S: U- e$ H/ v( h( t: L& b; [{site} : This is a tag that represents the site your ad appears on. This value is set by AdBucks and cannot be customized." x1 ?" w+ V# i6 ~) r6 Q- M
{width} : This is a tag that represents the width (in pixels) of the ad spot. This value is set by AdBucks and cannot be customized.- m* _ X+ D1 K4 ]
{height} : This is a tag that represents the height (in pixels) of the ad spot. This value is set by AdBucks and cannot be customized.6 K" M3 c! O1 m8 @) G, Z: h2 s
{size} : This is a tag that represents a shortcut equivalent to {width}x{height}.
3 o2 S( ]- Y1 C. `, I ~{year} : This is a tag that represents the current 4-digit year (2014).! K8 k! n( {$ i" n1 ~, m/ e- T
{month} : This is a tag that represents the current 2-digit month (09). Adxpansion:! C8 j/ w( ~* r: j8 q6 q. {5 b
{zone}; Q" A; m. W* `& k
{keyword}
6 u) t7 n( z9 ]9 @% h{country} 50onRed:
7 Z* L; C0 X x{country}, {bid}, {target}, {campaign_id}, {creative_id}, {target_id}, {domain}, and {click_id} : H: C* g2 V4 r
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