之前设置追踪,在token方面设置出错,逛论坛无意发现这篇文章,感觉对新手可能有些用处,有需要的可以看下,除了看token,还可以看下iAmAttila用的流量平台{:soso_e113:} # a' V- {3 `0 O5 x' [
iAmAttila’s TOP List of Traffic Source TOKENS , M. [/ r- ?3 n, K& i* N
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ExoClick Dynamic Tracking Tokens/Scripts/API! F( _# C9 x2 c z: n
Tokens Description
$ G$ R9 J( p4 ^! a, z& z{campaign_id} ID of the campaign.' R( }$ n. s A0 p- X/ a. n
{variation_id} ID of the variation. (Banner or landing page)* g' O6 F' i( M! f8 t
{src_hostname} Domain name where the ad is displayed., C) ]; f0 v: h) h$ Z7 t( l! U
{site_id} ID of the site where the ad is displayed.
% R2 w8 I& {+ s# D, M1 N+ L) |{zone_id} ID of the ad zone where the ad is displayed.! h# W2 s n$ o
{category_id} ID of the category detected.5 S+ |8 n- M) ^1 t& k5 Y
{country} 3-char country code of the visitor.+ b: f" m* {/ l: U3 a/ I5 W
{time} Timestamp, used as a cache buster. MobPartner Dynamic Tracking Tokens/Scripts/API) o; B0 @8 P6 x g0 }
Tokens Description
" P) y* P; q) p2 A" K[=MOBTAG=] Reference ID specified by MobPartner to reconcile with their own system
3 H, w- l# i |5 s4 I0 U[=DEVICEID=] The UDID of the Android device as device_id5 E) ]) q. w" k) _1 g8 a% `
[=ANDROIDID=] The parameter for Android ID as android_id
4 h/ n7 U( P+ C[=MACADDRESS=] The MAC address of the Android phone’s wifi adapter as mac_address
6 }) D" m: T! d4 Q! O& K[=ODIN=] The ODIN of the Android device as odin
$ S- ?% Z0 m5 u1 A. k: ^: b# `[=PUBLISHERID=] MobPartner’s publisher ID as sub_publisher& C# N3 f5 L1 `$ N
[=SERVICEID=] MobPartner’s service ID as sub_site
3 o" _8 i9 K4 l4 k! [/ Z[=CAMPAIGNID=] Campaign name or ID as sub_campaign
$ h9 n" }0 h7 C# D[=ACTIONID=] The action ID as sub_adgroup
7 l) c5 ^/ v& b! r/ N0 [/ }[=CREATIVEID=] Ad name or ID as sub_ad PopADS.net Dynamic Tracking Tokens/Macros/Scripts
" _/ ?2 m. Z" B: c/ T1 @6 R[WEBSITEID] – ID of the website that was source of the popunder,% p6 g4 |3 r4 c! B s' r" k
[KEYWORD] – keyword that was used for keyword targeting,/ p/ H+ {0 e$ h, Q4 l1 C/ m8 u3 e
[CATEGORYID] – ID of category that was used for targeting,
" O! h, p0 G, m/ `* z[COUNTRY] – country of the visitor. PopCash Dynamic Tracking Tokens/Macros/Scripts
" ?" j/ m2 G7 K6 |( l/ S%siteid% – Site ID W B$ E* q, J
%cc% – Country Code Plugrush Dynamic Tracking Tokens/Macros/Scripts& J! o% ?- g6 y
{$id} – a unique ID of the traffic source/website
7 x, Z' l ]/ m6 \{$cc} – two letter country code of the visitor
- y2 ~2 g! C. b* \{$category} – the category of the traffic source/website8 J* v3 G& P4 u! p
{$domain} – the domain of the traffic source/website
3 H! w6 L9 d1 m{$trafficsource} – type of the traffic source (babelog, blog, dump, mgp, tgp or tube)! W$ z; g* q9 z& i2 w" @/ t
{$ad_id} – a unique ID of your ad (works on PlugTraffic only)
/ {1 ~9 q6 u4 f{$ad_ref} – your internal ad reference (works on PlugTraffic only) SiteScout Dynamic Tracking Tokens/Scripts/API
3 \) |& F9 e* J" _8 X3 BTokens Description5 @+ p( @& V! O" C2 J, E
{adId} Passes the unique ID # of the ad that was clicked.
1 ^1 Z- F' \1 m; R' g7 l{siteId} Passes the unique ID # of the site where your ad was clicked.
) S" N6 L9 Z, l. }# g4 B. i+ \& i{campaignId} Passes the unique ID # of the campaign that received the click.
) L" S8 \7 r0 F8 ?# P3 A: J{networkId} Passes the unique ID # of the exchange where your ad was clicked.% H! f! {6 X& Q8 e! b' m( p
{postbackId} Passes the unique ID # of the visitor that clicked your ad.2 Z7 u" i9 V" U0 b! ~
{domain} Passes the domain name where your ad was clicked.+ C1 A) `# ]7 e8 c, s
{pageUrl} Passes the URL of the page where your ad was clicked.6 ^4 x2 z. ~; D. J; J
{demographicIds} Passes the ID(s) of the applicable audience segments.
8 m0 j7 d. ] u p$ k{contextualIds} Passes the ID(s) of the applicable contextual categories.7 K- H! Z7 i r K3 K0 w# ]& a
{dpid} SHA1 hashed platform-specific ID (e.g., Android ID or UDID for iOS). (mobile only)" a6 `, Y% k# M3 {* C
{did} SHA1 hashed device ID; IMEI when available, or else MEID or ESN. (mobile only)0 O0 |$ G; g+ r. Z) t
{uid} This value represents either {dpid} or {uid}, in that order of priority. (mobile only)
3 f: Y, C+ w8 B( Q; l{carrier} Passes the carrier of the people that click your ads. (mobile only)
* g( D$ I; b7 d( M) c: p. g. h{device} Passes the device of the people that click your ads. (mobile only)& f/ i7 ?+ }# r% W
{appId} Passes a numeric ID (for Apple) or bundle name (for Google) specific to the mobile app responsible for generating the click. [Example values: “383763″ (Apple) or “com.google.mygoogleapp” (Google)] (mobile only)4 H+ j% u/ `% s- i3 U' i
{appType} Passes a string that outputs the origin or type of application responsible for the click. [Example values: “APP_STORE” (Apple) or “PLAY_STORE” (Google)] (mobile only) StartApp Dynamic Tracking Tokens/Scripts/API3 V( p7 c7 C0 \7 k+ ^ L
Tokens Description
y/ j5 q& _% H, Guser_id get the Android ID or IDFA of the user who clicked your ad.. C% f: g8 H5 U5 `9 c
app_id get the App ID of the publishing app from which every click came.
; H9 v3 ?) G1 k% o( }creative_name get the creative name as you inserted it on our portal.% L/ M4 l* N6 ?5 ^, c
campaign_id get the campaign ID that was automatically assigned to your campaign on our portal.7 k, G& q; U& ] v0 o a
bid_cost get the CPC bid you used for each click. Go2mobi Dynamic Tracking Tokens/Scripts/API
5 V8 l0 y7 I# n7 j( [, CTokens Description
8 h# x- K7 K8 C! p s; v{clickid} Go2mobi unique click id( |5 X- u- e( s0 ]
{campaign} Go2mobi campaign id& y+ i3 c1 q r, U& @- ^
{pln} Exchange placement name8 G* Y q- X7 X2 T+ T/ S1 Q9 Z9 B
{plid} Exchange placement id
% y6 O( v2 X% `/ z' N{crid} Go2mobi creative id# u0 T& ^. {3 o
{imp} Impression dimensions (width x height)3 t- L. P% L* M8 M4 {
{cc} Exchange country code of user
8 P' W: i d2 p! [4 {{referrer} HTTP referrer url (if applicable)5 O% Y/ _% J. J' z" ~3 c) e; P2 v
{referrer_domain} HTTP referrer domain (if applicable)
+ Z; J+ D9 b. j4 o' ~{isp} Carrier name of user
+ T, p/ w8 t7 p( k6 P{ip} IP address of user7 k, H! P6 H$ ?& T
{xip} Proxied IP address of user
( u% }) q3 c2 W& y, f/ D{country} Carrier country of user
& M, n3 D+ Y( J& g' q{region} Carrier region of user4 Z. B9 T v2 t2 S
{city} Carrier region of user
& }% K/ q) P0 \- K- D9 e{agent} Device user agent
4 H6 @$ u9 Z; f2 B8 l{ua_hash} Device user agent SHA1 hash
- w& Z' |. d" `6 A{device_vendor} Device make
; H" J' j; [) M3 a- s0 w$ S{device_model} Device model
6 o2 g# M6 k( y+ a9 o# }$ [5 x{os} Device operating system( F" e" b, C) i, y
{os_verion} Device operating system version- L, a4 d' ]7 {, R3 ~
{year} Device year of release Decisive.is Dynamic Tracking Tokens/Scripts/API2 n( Q" @" L c: [8 G' C! Y
Macro Field Info# l" Z5 g, d# _
{{{bidhash}}} Unique impression ID (Use this to track conversions/actions)! O/ A1 e' b4 e {3 Z
{{{ad_id}}} Ad ID (Identifies the ad associated with the impression/click/conversion)0 [4 S+ }0 s s% a( u. R6 `
{{{creative_id}}} Creative ID (Identifies the creative used in the ad); F( d( c0 C' x8 t
{{{ad_name}}} Name of campaign
' o i! a" i5 F0 p: X" @{{{carrier}}} Carrier used by mobile device (Verizon, AT&T, T-Mobile, …)
( J$ w2 m& B I2 X{{{os}}} OS of device (Android, iOS, BlackBerry OS, Windows Phone OS, …)
# \! l- T$ o j{{{os_version}}} OS Version (Android 4.0.4, iOS 6.0.2, …)3 c: h9 f' h6 u1 Q1 B
{{{device}}} Device type (iPad, DROID RAZR, Kindle Fire, …); Q; j8 n8 N* q# h+ T7 p3 P/ C
{{{media}}} app or site
+ H5 X" b% W+ w ?; Y{{{country}}} Country of visitor (United States, Mexico, Canada, Germany, …)
1 C2 J0 j U/ h, |{{{ip}}} IP address of user$ v. Q' s6 _( H6 t/ Y: |
{{{app}}} Name of app where ad is placed
% h7 H: K' C( L7 G1 m9 L8 V( j( Z1 B{{{site}}} Name of site where ad is placed0 O# u6 M9 Z5 [' x& ~' ^5 u
{{{placement}}} Combination of site and app. Name of either site or app where ad is placed.7 ~3 j6 z* w6 @2 \0 M
{{{ua}}} User agent string
* `6 _: s& F" M2 u! y- |9 a{{{category}}} IAB Category of site/app
6 N5 p. l- A' O3 C! J, h" |/ m. F' k{{{subcategory}}} IAB Subcategory of site/app, D7 D I2 z( r; N o( n
{{{idfa}}} iOS User IDFA Leadbolt Dynamic Tracking Tokens/Scripts/API [TRACK_ID] – Reference ID specified by LeadBolt to reconcile with their own third-party system
: ]) W J5 u* {' H) S! k+ C' @/ C[CLK_ID] – Click ID as sub19 _- h) Y$ c4 Z* Q# e3 L# r+ K
[PUB_ID] – LeadBolt’s publisher as sub_publisher' {2 w9 E% N" W6 h9 w$ R5 p8 Q
[AD_GROUP_ID] – Sub Ad Group as sub_ad_group
9 U0 j3 c9 t& T9 S$ H[AD_ID] – Ad ID as sub_ad BuzzCity Dynamic Tracking Tokens/Scripts/API {clickcode} To substitute the unique clickcode value associated with this click
h( }' O- ?; J( h$ a& S' M{pubid} To substitute the publisher ID associated with this click. You need special privilege to use this parameter. For more information , see PubID filtering.6 `" S8 b' o& p5 W; h! n
{random} To substitute a randomly generated value associated with this click
% T+ j. D+ [) B; ?. {1 j{timestamp} To substitute an unix time value associated with this click. E.g. 1379453899 – Which represents ISO 8601:2013-09-17T21:38:19Z AirPush Dynamic Tracking Tokens/Scripts/API Tokens Description
7 q5 D9 Q3 U5 D" L' ]%guid% GUID is an unique variable generated by Airpush when a click happens. This is automatically generated by Airpush.# D, {6 `5 q$ v' h/ w2 _
%d% IMEI (MD5 encrypted)/ C- ^1 ]# U+ a( D' x I) R. p, l& G
%androidid% Device android id
: ]; p- ^- _( m/ {* `%carrier% Carrier name/ i% G$ X) B3 k( V
%device% Phone model
" `# l) T& s$ i2 ^5 X4 ^" e0 M%manufacturer% Device manufacturer name
+ j# E+ P2 X* h# B0 j%campaignid% Campaign Id
( g4 y7 I4 m, D2 f0 [, [%creativeid% Creative Id- |7 I! b, U1 O- Z, j* Z9 L3 T
%ip% Device ip address
. ^# Z9 j; q. J/ t: a%state% State
, x t) u' Q1 u( z+ i9 n%city% City# v& P$ E: g2 ^: n/ e! u- z9 K
%dapp% App Id! ~; s, U" |' c$ d4 f
%pubid% Application Developer/Advertiser Id
, q& c' c8 j9 `% J) z/ @%framework% Device OS Version Traffic Force:) n9 N5 U" @6 B7 j0 E1 U3 n9 K
{site_id} – id of the site on whch the ad is shown
5 R1 [" j% I _; V2 K# i8 i! Z{channel_id} – id of the channel on which the ad is shown
. K. u. k% E' h) a5 j4 d{campaign_id} – id of the campaign" l. v: Z, W. j' ]3 e
{group_id} – id of the group
* Z3 F! `& E# z{ad_id} – id of the ad
$ V4 N( i) f* V# t ^; D, \4 K3 g{keywords} – list of keywords by which the ad was found$ m/ }/ z2 m' P/ D) h$ K5 V
{v_country} – visitor country
5 E& ^. p. L1 V, \2 z{v_language} – visitor language+ u4 Z c1 f0 \7 @; H2 I
{v_browser} – visitor browser1 I. v7 [* i6 `' Q5 A( k. \
{v_os} – visitor operating system Traffic Factory:) M5 N( a5 e, ]! o+ h( d/ G
{campaign.id} Campaign’s id% }3 n+ F* c% q- ?4 x
{target.bid} Target’s bid
2 T4 f7 F# \6 C7 k: _{banner.id} Banner’s id
& T* r% Q6 |9 C' Y{banner.name} Name of the banner
8 t% \. M+ s" O% q t$ s{banner.size} Size of the banner e.g. "338×235"
0 n" a: p; N; a8 b. X- _% [1 }1 l- A{target.name} Campaign’s target name7 R" Z$ k$ b4 {0 |
{categories} The page’s categories6 z6 ^& Z {' L1 e5 a9 F l' Z; |
{user.country} 3 letters ISO country code of the user’s country. e.g. "FRA" for France
+ c: {7 K5 r2 V1 L! K( `- d' x# z: L{user.browser} User’s web browser0 ^) H8 ^/ w1 V1 }
{user.os} User’s operating system AdBucks:
1 W) x: O- {; j! T$ j$ A, y9 ]{bannertag} : This is a tag that represents your banner. It is created in the Banner Macro Tag field when the banner is uploaded and can be edited later if needed.# S, `+ o7 R' |' R* u- c) v
{campaigntag} : This is a tag that represents your campaign. It can be changed in the bid editor.
@* [+ H7 L% b% h2 {9 R2 o{spottag} : This is a tag that represents the spot (page location on the site) your ad appears on. This value is set by AdBucks and cannot be customized.1 b: C$ }6 i5 A
{site} : This is a tag that represents the site your ad appears on. This value is set by AdBucks and cannot be customized.& T9 B7 H# _3 W: ^: r
{width} : This is a tag that represents the width (in pixels) of the ad spot. This value is set by AdBucks and cannot be customized.5 n6 u3 K/ A3 i. r' Q
{height} : This is a tag that represents the height (in pixels) of the ad spot. This value is set by AdBucks and cannot be customized.; C* Z+ X" {8 e0 ]/ s8 l2 I
{size} : This is a tag that represents a shortcut equivalent to {width}x{height}.) }2 `& r0 R: e; d
{year} : This is a tag that represents the current 4-digit year (2014).
: C x! u/ [; i1 R" V% J6 }{month} : This is a tag that represents the current 2-digit month (09). Adxpansion:
1 j) g: c8 G& i- _( L9 b{zone}# i5 f) I$ [- q1 _5 l+ `
{keyword}
1 W2 G) x% D6 ~" ^{country} 50onRed:% e) x4 E0 }6 g0 J0 E3 y$ \# L
{country}, {bid}, {target}, {campaign_id}, {creative_id}, {target_id}, {domain}, and {click_id}
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