之前设置追踪,在token方面设置出错,逛论坛无意发现这篇文章,感觉对新手可能有些用处,有需要的可以看下,除了看token,还可以看下iAmAttila用的流量平台{:soso_e113:} + Z# v7 m9 \3 ~% [8 y
iAmAttila’s TOP List of Traffic Source TOKENS
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5 B2 t! e; ^ `9 F2 L9 \5 ]+ jExoClick Dynamic Tracking Tokens/Scripts/API# A: ?0 a0 e( ^# N" n' |! Z$ A8 B
Tokens Description
, h7 u& t. ?8 Z6 c2 Y{campaign_id} ID of the campaign.& v# l1 R* V8 j7 x
{variation_id} ID of the variation. (Banner or landing page)
# ]0 J9 g/ S Q) g{src_hostname} Domain name where the ad is displayed.
; {( M9 b: s, K5 m, E$ {$ V- Q{site_id} ID of the site where the ad is displayed.
k) }9 }: a& Q* B- U, W{zone_id} ID of the ad zone where the ad is displayed.2 D; N8 x8 _/ f7 N# P+ x' d; P m
{category_id} ID of the category detected.
8 q9 O$ u/ t+ a+ Y7 a3 q{country} 3-char country code of the visitor.* ?% b) I( @, z" c: [
{time} Timestamp, used as a cache buster. MobPartner Dynamic Tracking Tokens/Scripts/API
, M2 G: H- D9 Y. dTokens Description
: `5 k* A4 t) P4 O8 k0 A- Z[=MOBTAG=] Reference ID specified by MobPartner to reconcile with their own system
2 b$ Z% _1 V6 R# ^5 R! `) G' U$ R! J[=DEVICEID=] The UDID of the Android device as device_id
4 \% F8 K" g6 `7 o7 D[=ANDROIDID=] The parameter for Android ID as android_id. e. ]' d! [& }8 U2 N- f8 k+ U
[=MACADDRESS=] The MAC address of the Android phone’s wifi adapter as mac_address3 Q. i4 Q: p, }( }+ {
[=ODIN=] The ODIN of the Android device as odin
+ q0 x m5 r# Q: {/ m, m[=PUBLISHERID=] MobPartner’s publisher ID as sub_publisher5 ~5 v0 J1 g& B
[=SERVICEID=] MobPartner’s service ID as sub_site
7 B1 g; E |# N4 _6 S. |5 h[=CAMPAIGNID=] Campaign name or ID as sub_campaign
7 K9 h% E' Z4 w6 E[=ACTIONID=] The action ID as sub_adgroup
+ i* T) b! W) U3 K, e[=CREATIVEID=] Ad name or ID as sub_ad PopADS.net Dynamic Tracking Tokens/Macros/Scripts
% M# }. P8 l% u2 U4 A7 h[WEBSITEID] – ID of the website that was source of the popunder,
" `. v3 M9 O' I# g! x" @' I# T: B[KEYWORD] – keyword that was used for keyword targeting,
( T8 u0 J7 |4 t[CATEGORYID] – ID of category that was used for targeting,
' t% \' j/ E: ^. N+ z* n5 B[COUNTRY] – country of the visitor. PopCash Dynamic Tracking Tokens/Macros/Scripts6 `- k4 T4 i- C7 b
%siteid% – Site ID
( P" E T5 z# O$ O+ R( v%cc% – Country Code Plugrush Dynamic Tracking Tokens/Macros/Scripts9 i2 |2 L6 H" {
{$id} – a unique ID of the traffic source/website
% u) A ]6 m* h/ L0 b' Y{$cc} – two letter country code of the visitor2 [7 i" k2 F( I( M% q
{$category} – the category of the traffic source/website; w, f* H# [- n' K/ S3 q" l9 ?
{$domain} – the domain of the traffic source/website( j4 W% T3 X* R4 R
{$trafficsource} – type of the traffic source (babelog, blog, dump, mgp, tgp or tube)
( C3 m0 h; Q+ k2 Z{$ad_id} – a unique ID of your ad (works on PlugTraffic only)
1 J* s% g3 B$ \" m h% W' L- I{$ad_ref} – your internal ad reference (works on PlugTraffic only) SiteScout Dynamic Tracking Tokens/Scripts/API, A) E- e# s+ v' o
Tokens Description
. U- L8 f3 R0 s) N2 X{adId} Passes the unique ID # of the ad that was clicked.
* b1 [" B: x* u4 R% e2 v{siteId} Passes the unique ID # of the site where your ad was clicked.
8 d1 h% \% K! e. s4 w+ e{campaignId} Passes the unique ID # of the campaign that received the click., H5 B5 t. d9 ]+ d6 C3 q
{networkId} Passes the unique ID # of the exchange where your ad was clicked.
4 ^) X' y. I# R{postbackId} Passes the unique ID # of the visitor that clicked your ad.) v- K1 ?8 O9 H! h7 Q
{domain} Passes the domain name where your ad was clicked.! \& ~& [" K4 M% s3 _& v! C
{pageUrl} Passes the URL of the page where your ad was clicked.1 R5 x4 P" N* O; j$ p3 X
{demographicIds} Passes the ID(s) of the applicable audience segments.
S: h8 X! Q3 K, h0 h{contextualIds} Passes the ID(s) of the applicable contextual categories.
3 y' `9 d* w9 u/ E{dpid} SHA1 hashed platform-specific ID (e.g., Android ID or UDID for iOS). (mobile only)
9 G& q; l( j: Q! e{did} SHA1 hashed device ID; IMEI when available, or else MEID or ESN. (mobile only)$ N; R; j& l# x
{uid} This value represents either {dpid} or {uid}, in that order of priority. (mobile only) v+ W- i6 n2 {8 R7 l, i
{carrier} Passes the carrier of the people that click your ads. (mobile only)
* B7 f7 \! P" b4 \$ p' ^( S: {{device} Passes the device of the people that click your ads. (mobile only)
# E# R' r* @6 A& R8 J! i{appId} Passes a numeric ID (for Apple) or bundle name (for Google) specific to the mobile app responsible for generating the click. [Example values: “383763″ (Apple) or “com.google.mygoogleapp” (Google)] (mobile only)/ f% q# ], [' v0 P
{appType} Passes a string that outputs the origin or type of application responsible for the click. [Example values: “APP_STORE” (Apple) or “PLAY_STORE” (Google)] (mobile only) StartApp Dynamic Tracking Tokens/Scripts/API
) W6 _4 t6 R5 C0 HTokens Description
4 A O9 i: w. W; Xuser_id get the Android ID or IDFA of the user who clicked your ad.; t! D. R3 W1 X
app_id get the App ID of the publishing app from which every click came.* x1 c* T, ]( g5 f$ W" n+ X7 F
creative_name get the creative name as you inserted it on our portal.2 |% e. k; }8 m
campaign_id get the campaign ID that was automatically assigned to your campaign on our portal.
' ?; R/ W2 J& h$ k* `bid_cost get the CPC bid you used for each click. Go2mobi Dynamic Tracking Tokens/Scripts/API
" ?* D b* {, HTokens Description
, i7 q9 N. @( G; ]* M{clickid} Go2mobi unique click id3 S( N4 J1 |4 g: u' S6 Z2 U) ^8 D
{campaign} Go2mobi campaign id7 X5 x5 B) q1 t4 W
{pln} Exchange placement name
5 x& }4 Q6 Q; c, @, s9 |{plid} Exchange placement id+ ^6 x8 p* V& [ p. l9 s
{crid} Go2mobi creative id n$ @' T$ T4 _; g1 D/ W; @
{imp} Impression dimensions (width x height)
7 U1 I2 r ^# n: Q9 r3 J{cc} Exchange country code of user1 M+ ?+ N! p2 [2 t3 e
{referrer} HTTP referrer url (if applicable)0 S, x- i. t6 i! _# [2 c
{referrer_domain} HTTP referrer domain (if applicable)2 k$ {7 Y1 c" |; Y# e
{isp} Carrier name of user* e9 _( d' A4 @' `7 {5 r
{ip} IP address of user, S- ~, m: L0 u% A: K) J6 y8 q
{xip} Proxied IP address of user
+ H3 \8 p5 o0 c/ D2 W+ b{country} Carrier country of user" g( G7 | d F& v$ L8 {$ V
{region} Carrier region of user
. r% H( o7 @ a! q' O{city} Carrier region of user& @/ S: D8 U" r8 W8 h9 P
{agent} Device user agent) p: e4 R0 |% p
{ua_hash} Device user agent SHA1 hash
( k/ p+ H# W; w% N6 `, T{device_vendor} Device make/ L( O: V6 D4 D0 M% O6 x' v
{device_model} Device model
" m, ~- }4 @# ]: e, N/ K, [ Q{os} Device operating system
. x- b# S1 T) {. S{os_verion} Device operating system version- v6 u' n% _2 G0 {, j1 E
{year} Device year of release Decisive.is Dynamic Tracking Tokens/Scripts/API# Z; o9 K$ M3 s& q
Macro Field Info6 ?2 L c+ _+ |2 l/ M. z
{{{bidhash}}} Unique impression ID (Use this to track conversions/actions)
; ^2 O' D1 d) l0 U{{{ad_id}}} Ad ID (Identifies the ad associated with the impression/click/conversion)
! K- f4 Y, n8 ]& y; G6 _& M{{{creative_id}}} Creative ID (Identifies the creative used in the ad)
7 l* c P: h6 z{{{ad_name}}} Name of campaign- w) f- J, }3 z0 Z* H
{{{carrier}}} Carrier used by mobile device (Verizon, AT&T, T-Mobile, …)
' S1 u5 ^) `( v9 Z j{{{os}}} OS of device (Android, iOS, BlackBerry OS, Windows Phone OS, …)+ [2 i" ]4 N! K3 c
{{{os_version}}} OS Version (Android 4.0.4, iOS 6.0.2, …)
, k6 F+ H& P# D! w% m3 A{{{device}}} Device type (iPad, DROID RAZR, Kindle Fire, …)
0 ]& M, {2 k+ p8 f{{{media}}} app or site
4 p# @) Y: C0 O, Z{{{country}}} Country of visitor (United States, Mexico, Canada, Germany, …)* I" w" b+ b% v6 O7 s2 Q
{{{ip}}} IP address of user
2 Z- w- O f6 u2 p7 m% f{{{app}}} Name of app where ad is placed$ x& U1 K% A4 i* T2 t
{{{site}}} Name of site where ad is placed
* E v- J9 m% q/ z H{{{placement}}} Combination of site and app. Name of either site or app where ad is placed.( G+ {% |8 I, T
{{{ua}}} User agent string+ j0 M. e- w6 l F7 f
{{{category}}} IAB Category of site/app5 I2 U" C& v* A/ p
{{{subcategory}}} IAB Subcategory of site/app
) }1 i/ q5 b1 m; P* Y& i2 @/ Y" w{{{idfa}}} iOS User IDFA Leadbolt Dynamic Tracking Tokens/Scripts/API [TRACK_ID] – Reference ID specified by LeadBolt to reconcile with their own third-party system
2 }4 U4 \7 y" S; Q[CLK_ID] – Click ID as sub1
( n G. G. k4 k! }9 _9 ^/ n7 [1 h[PUB_ID] – LeadBolt’s publisher as sub_publisher
% {9 o: P' c2 J, R, E" g[AD_GROUP_ID] – Sub Ad Group as sub_ad_group$ j; P B4 t' u, Q
[AD_ID] – Ad ID as sub_ad BuzzCity Dynamic Tracking Tokens/Scripts/API {clickcode} To substitute the unique clickcode value associated with this click6 Q; ^6 Q, i' p1 U8 A) N' m1 }
{pubid} To substitute the publisher ID associated with this click. You need special privilege to use this parameter. For more information , see PubID filtering.
* b! P8 N7 K5 l, U{random} To substitute a randomly generated value associated with this click+ \9 l( {, H" L
{timestamp} To substitute an unix time value associated with this click. E.g. 1379453899 – Which represents ISO 8601:2013-09-17T21:38:19Z AirPush Dynamic Tracking Tokens/Scripts/API Tokens Description" K# ?! Y% e6 k% Y9 x
%guid% GUID is an unique variable generated by Airpush when a click happens. This is automatically generated by Airpush.
N( ]5 q8 q# D2 f; M, _3 r g%d% IMEI (MD5 encrypted)
& @. [* Y% E1 ^, E+ x0 U%androidid% Device android id0 t6 P$ D) |( l& r, a% n
%carrier% Carrier name
& }* J. z3 D0 A3 s% P$ n%device% Phone model
0 T% a9 @! L4 i5 j9 H- x& A%manufacturer% Device manufacturer name; {0 z# K; h7 V. U
%campaignid% Campaign Id
; n" s6 T+ P8 H, j& B0 _4 q; n%creativeid% Creative Id
6 e4 e+ {) Q' D) r# g%ip% Device ip address8 z! C H3 Y- ?0 O: O+ Z7 R* Z
%state% State; r7 l' v3 O6 Y, P4 ?6 C
%city% City
4 G7 P0 F' q2 c& t3 Y v/ b& b%dapp% App Id) ?7 {: x' |9 }) K0 a( \4 {
%pubid% Application Developer/Advertiser Id
! @: }$ l' @" y%framework% Device OS Version Traffic Force:( O1 w8 |! c7 w6 X2 x
{site_id} – id of the site on whch the ad is shown& ? Y. \. a7 m& L0 c- A
{channel_id} – id of the channel on which the ad is shown( q% E) q# }: ]2 j0 [$ p$ v. a( ~8 A
{campaign_id} – id of the campaign
: ]& p$ F1 x, T! Y# i' e* p{group_id} – id of the group
7 X, h, i; n3 y0 V{ad_id} – id of the ad
+ ^7 E6 s0 m! D* |9 b' I2 q1 p{keywords} – list of keywords by which the ad was found
' }; ~) W: b; N1 S) m! h5 E2 g+ j{v_country} – visitor country* a3 o7 s" R* A# {6 Y, A) ~% {7 u1 l
{v_language} – visitor language$ D. \ ~( t7 D5 g& P }0 M( I
{v_browser} – visitor browser: ?. F( v4 z8 R
{v_os} – visitor operating system Traffic Factory:
4 ?# ?& ]5 F& r' D' P: T{campaign.id} Campaign’s id/ N& I, B% p0 ^! @ @% p7 b
{target.bid} Target’s bid
4 N$ j% ]& Y$ Z5 T4 {{banner.id} Banner’s id
& M7 j8 p8 k. d. I) N" Q{banner.name} Name of the banner
8 V3 p: x9 ]9 _{banner.size} Size of the banner e.g. "338×235"* V. H6 C9 O) Y2 Q
{target.name} Campaign’s target name5 r! I5 h0 }5 h3 |' v
{categories} The page’s categories
9 }* o# M* W5 m& ?{user.country} 3 letters ISO country code of the user’s country. e.g. "FRA" for France
* m4 ?9 E5 z, L0 E# N& F{user.browser} User’s web browser5 y. n% i6 b C- n- `
{user.os} User’s operating system AdBucks:
* m! d! x7 P& f% w' d! ?3 O% l{bannertag} : This is a tag that represents your banner. It is created in the Banner Macro Tag field when the banner is uploaded and can be edited later if needed.1 A$ q' a( r1 @- }$ n
{campaigntag} : This is a tag that represents your campaign. It can be changed in the bid editor.
g- p# u1 O6 j4 ?- G3 H8 d{spottag} : This is a tag that represents the spot (page location on the site) your ad appears on. This value is set by AdBucks and cannot be customized.0 L/ E2 |; X- Y! \5 l
{site} : This is a tag that represents the site your ad appears on. This value is set by AdBucks and cannot be customized.
9 X. e% N0 \$ g4 a{width} : This is a tag that represents the width (in pixels) of the ad spot. This value is set by AdBucks and cannot be customized.
2 P' U# c/ y/ E' b, W- \" Y/ x* [{height} : This is a tag that represents the height (in pixels) of the ad spot. This value is set by AdBucks and cannot be customized.' O, t5 [0 ?' O% _( u. _. R- n- w: C
{size} : This is a tag that represents a shortcut equivalent to {width}x{height}.
' e3 [" u; h/ t+ o) k1 h' x0 T{year} : This is a tag that represents the current 4-digit year (2014). G& e* ~0 ]2 Q- n4 O; H
{month} : This is a tag that represents the current 2-digit month (09). Adxpansion:
3 W6 g9 g4 g9 _2 u+ d! P- S) ~ N{zone}
0 c% U( O7 x. x{keyword}. u; ~1 ^" z2 L# g
{country} 50onRed:
8 O( r# `% V1 d6 W9 z{country}, {bid}, {target}, {campaign_id}, {creative_id}, {target_id}, {domain}, and {click_id}
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