之前设置追踪,在token方面设置出错,逛论坛无意发现这篇文章,感觉对新手可能有些用处,有需要的可以看下,除了看token,还可以看下iAmAttila用的流量平台{:soso_e113:}
, O/ V7 T2 r. j7 ~; i* s' q/ `- }iAmAttila’s TOP List of Traffic Source TOKENS
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ExoClick Dynamic Tracking Tokens/Scripts/API5 ~( z% o* M$ T
Tokens Description0 u7 d1 T+ {' Y c+ p
{campaign_id} ID of the campaign.
4 n) D/ {" f; N+ p( z3 J9 P$ z{variation_id} ID of the variation. (Banner or landing page)0 i' ^" d) H/ R4 k, O
{src_hostname} Domain name where the ad is displayed.
% Y& F. d5 w( e{site_id} ID of the site where the ad is displayed.% g! e5 j* p: y. s
{zone_id} ID of the ad zone where the ad is displayed.
1 b7 c% o6 h) @ U( n{category_id} ID of the category detected., ]+ V1 m9 R- M! j( V
{country} 3-char country code of the visitor.
4 q. u- g8 Z2 U0 D{time} Timestamp, used as a cache buster. MobPartner Dynamic Tracking Tokens/Scripts/API6 h5 ~+ y! q! i% ]% ^9 c W: D
Tokens Description9 f* w$ `. H3 n. E" n5 |
[=MOBTAG=] Reference ID specified by MobPartner to reconcile with their own system% ~8 z% j8 R' }1 p ^7 N
[=DEVICEID=] The UDID of the Android device as device_id
' j" u# I% E, E% w* a[=ANDROIDID=] The parameter for Android ID as android_id
' z% \1 Q1 w) Q- u4 R[=MACADDRESS=] The MAC address of the Android phone’s wifi adapter as mac_address
4 P% |+ m7 G; l; b0 J9 O[=ODIN=] The ODIN of the Android device as odin
0 ~7 c' Y) Y7 K) A( N[=PUBLISHERID=] MobPartner’s publisher ID as sub_publisher7 z D6 i: O8 {- Y+ n# W
[=SERVICEID=] MobPartner’s service ID as sub_site+ @1 N& W0 l V7 Q- U, `- F
[=CAMPAIGNID=] Campaign name or ID as sub_campaign
5 k1 b/ V: u1 G8 H. S6 ^) H( [[=ACTIONID=] The action ID as sub_adgroup
2 p. L9 Q4 k0 t2 {2 B* m[=CREATIVEID=] Ad name or ID as sub_ad PopADS.net Dynamic Tracking Tokens/Macros/Scripts
! S1 y. V5 I. I9 n5 A[WEBSITEID] – ID of the website that was source of the popunder,; K6 I9 `9 G: I0 ~5 o
[KEYWORD] – keyword that was used for keyword targeting,
) ]* T' x3 B; G; X. u6 J[CATEGORYID] – ID of category that was used for targeting,2 p2 |- \: j( W; _. C. R! p$ j
[COUNTRY] – country of the visitor. PopCash Dynamic Tracking Tokens/Macros/Scripts
9 @0 |4 Q. }3 g$ D%siteid% – Site ID
& I5 b' |# L& T8 k8 k%cc% – Country Code Plugrush Dynamic Tracking Tokens/Macros/Scripts
) h% k- {1 g5 W. `{$id} – a unique ID of the traffic source/website4 s$ W- I6 W Y- Q
{$cc} – two letter country code of the visitor3 Y1 N2 D. c) k5 L6 V4 G
{$category} – the category of the traffic source/website" U& e5 x) a: B1 [
{$domain} – the domain of the traffic source/website3 A E/ t7 V* Q3 r& y0 k; \
{$trafficsource} – type of the traffic source (babelog, blog, dump, mgp, tgp or tube)
! f/ Z7 Q, B7 X* i% l{$ad_id} – a unique ID of your ad (works on PlugTraffic only)( C2 W+ b+ {* K6 Y0 M: A
{$ad_ref} – your internal ad reference (works on PlugTraffic only) SiteScout Dynamic Tracking Tokens/Scripts/API
4 p! q& e1 B2 QTokens Description
( [9 x2 ^: t4 @ U; \* R/ D1 h) }{adId} Passes the unique ID # of the ad that was clicked.
! z5 A3 t: w0 [0 b{siteId} Passes the unique ID # of the site where your ad was clicked.) ^( d+ Z# r! T ^% t8 \( w, V
{campaignId} Passes the unique ID # of the campaign that received the click.
* k n5 M, [3 v% h0 v{networkId} Passes the unique ID # of the exchange where your ad was clicked.
8 l" o% P1 F# W$ N{postbackId} Passes the unique ID # of the visitor that clicked your ad.+ E6 S; Y( d' o8 }( G+ Y4 a
{domain} Passes the domain name where your ad was clicked.
; } s! n- Z, i5 w& u( z{pageUrl} Passes the URL of the page where your ad was clicked., l* Z) n7 b5 e8 l
{demographicIds} Passes the ID(s) of the applicable audience segments.: D0 N2 `! B5 U; ] r/ T1 t S
{contextualIds} Passes the ID(s) of the applicable contextual categories.
# N. Y1 \& R1 P$ s{dpid} SHA1 hashed platform-specific ID (e.g., Android ID or UDID for iOS). (mobile only)/ `9 {4 D5 ~- s
{did} SHA1 hashed device ID; IMEI when available, or else MEID or ESN. (mobile only)& Q* R' A2 s/ d1 {/ B- V
{uid} This value represents either {dpid} or {uid}, in that order of priority. (mobile only)
1 _/ O% v$ F# b! _! ?( a{carrier} Passes the carrier of the people that click your ads. (mobile only)
C0 O T9 D4 C5 _ a{device} Passes the device of the people that click your ads. (mobile only)
2 M# B1 l: u! g" u. s4 n{appId} Passes a numeric ID (for Apple) or bundle name (for Google) specific to the mobile app responsible for generating the click. [Example values: “383763″ (Apple) or “com.google.mygoogleapp” (Google)] (mobile only)7 j6 p2 y D9 C8 x0 D
{appType} Passes a string that outputs the origin or type of application responsible for the click. [Example values: “APP_STORE” (Apple) or “PLAY_STORE” (Google)] (mobile only) StartApp Dynamic Tracking Tokens/Scripts/API
8 `9 T8 F* ~6 }" GTokens Description
& Q: N3 c2 M }. `user_id get the Android ID or IDFA of the user who clicked your ad. Y, }6 }: f2 t4 z$ q8 }
app_id get the App ID of the publishing app from which every click came.8 q7 ^/ }) ^/ P1 Y W
creative_name get the creative name as you inserted it on our portal.4 c, J( t3 p; Z+ O2 K* K# }2 n
campaign_id get the campaign ID that was automatically assigned to your campaign on our portal.' o `7 i0 ^: u5 u! |
bid_cost get the CPC bid you used for each click. Go2mobi Dynamic Tracking Tokens/Scripts/API
. S5 k! \5 B+ _6 e( [' fTokens Description
. ?( `0 K; o3 r. K8 a6 X3 g# p{clickid} Go2mobi unique click id
9 `1 u' _' g/ Z! v# T* K{campaign} Go2mobi campaign id
! x8 i$ s- b i{pln} Exchange placement name" u- j+ Q; W" G2 H9 I2 ]7 w
{plid} Exchange placement id
5 Y8 n5 ?* |) K5 Q! ~ Z( L) n{crid} Go2mobi creative id( s+ X/ r; b2 b; z6 w
{imp} Impression dimensions (width x height)
$ L; R* s3 x% D{cc} Exchange country code of user
& L( N% W7 j0 n ^8 f* C{referrer} HTTP referrer url (if applicable)% _0 b2 M3 q; Z. a" p" p0 ^% B
{referrer_domain} HTTP referrer domain (if applicable)
9 V$ Z2 {7 \' b7 Q{isp} Carrier name of user
; Q* S- B3 S- g( {* M{ip} IP address of user
. P" `/ \' R* h+ w \{xip} Proxied IP address of user. k+ k( E( L6 `' l+ T& ^
{country} Carrier country of user
6 I8 T$ T9 x1 t{region} Carrier region of user
, \7 q9 k8 B% C{city} Carrier region of user
' i6 h1 I$ K6 n! }# m: G, ~{agent} Device user agent7 x& E; @ _/ l) |4 |
{ua_hash} Device user agent SHA1 hash7 P1 _, L* o ]8 \, ?
{device_vendor} Device make
3 P' N/ S- W4 s$ |" O{device_model} Device model
& ?9 N1 w3 \, \9 ?{os} Device operating system6 W0 n5 m8 t! J
{os_verion} Device operating system version
4 j+ y3 K! {+ t{year} Device year of release Decisive.is Dynamic Tracking Tokens/Scripts/API
& A* P- q9 q) A0 K A) I: T+ aMacro Field Info5 L% m' g0 a5 u1 V$ w% P3 V4 `: r
{{{bidhash}}} Unique impression ID (Use this to track conversions/actions)
" O9 J4 q& j7 e0 m{{{ad_id}}} Ad ID (Identifies the ad associated with the impression/click/conversion)+ I0 t: m5 j+ L4 p( F. g- m; Q
{{{creative_id}}} Creative ID (Identifies the creative used in the ad)$ c! d! b \" L" U) I
{{{ad_name}}} Name of campaign
d. T1 e# k L* l{{{carrier}}} Carrier used by mobile device (Verizon, AT&T, T-Mobile, …)! g- P* Q8 a; N U. e* ?" K
{{{os}}} OS of device (Android, iOS, BlackBerry OS, Windows Phone OS, …)+ V; K; _* h* y
{{{os_version}}} OS Version (Android 4.0.4, iOS 6.0.2, …) _% ]$ Z+ a4 ?+ F
{{{device}}} Device type (iPad, DROID RAZR, Kindle Fire, …)
, i' Z4 K) A. n- e, ]6 ~: z{{{media}}} app or site
3 P0 M0 F' t0 X{{{country}}} Country of visitor (United States, Mexico, Canada, Germany, …)
0 x% _4 K3 `4 Y; h1 \! q{{{ip}}} IP address of user
7 |- r! F: f4 z+ S% P{{{app}}} Name of app where ad is placed
/ v$ E$ S; q! }3 J$ w: c{{{site}}} Name of site where ad is placed
1 ^6 I0 ^. _* F3 l3 D{{{placement}}} Combination of site and app. Name of either site or app where ad is placed.
% E- f+ O8 |" E4 |2 k3 W{{{ua}}} User agent string7 A) {8 H6 @- I2 K( p( E$ @
{{{category}}} IAB Category of site/app6 r$ G1 X% y5 _/ |. b# K
{{{subcategory}}} IAB Subcategory of site/app ]4 v0 Z/ H; G. f9 D
{{{idfa}}} iOS User IDFA Leadbolt Dynamic Tracking Tokens/Scripts/API [TRACK_ID] – Reference ID specified by LeadBolt to reconcile with their own third-party system
: E, s7 F2 ^$ S* Y; b0 J[CLK_ID] – Click ID as sub1 B8 W* @ v2 m9 c- r3 j
[PUB_ID] – LeadBolt’s publisher as sub_publisher
7 m1 T% e, F1 k! M% I& P+ u[AD_GROUP_ID] – Sub Ad Group as sub_ad_group0 Q8 Z o; ? \0 o8 y: i
[AD_ID] – Ad ID as sub_ad BuzzCity Dynamic Tracking Tokens/Scripts/API {clickcode} To substitute the unique clickcode value associated with this click
+ F' }- `7 B( x0 r; T, T{pubid} To substitute the publisher ID associated with this click. You need special privilege to use this parameter. For more information , see PubID filtering.
h( \; i* m9 R; q7 t$ F, v{random} To substitute a randomly generated value associated with this click
# K9 I, ^: V) W6 p* h6 C{timestamp} To substitute an unix time value associated with this click. E.g. 1379453899 – Which represents ISO 8601:2013-09-17T21:38:19Z AirPush Dynamic Tracking Tokens/Scripts/API Tokens Description
% j6 W! s( B( Y8 {$ d2 F%guid% GUID is an unique variable generated by Airpush when a click happens. This is automatically generated by Airpush.2 |' f: X" \2 e; x* P* C$ |
%d% IMEI (MD5 encrypted)
$ K5 F: F3 r. W6 q9 h%androidid% Device android id
* k5 t" B* ^* a% W% e: j%carrier% Carrier name1 k7 N, p5 }7 J9 o/ E7 F2 ^
%device% Phone model' l8 R8 S7 Z. u, f/ P4 o1 Z. B2 z
%manufacturer% Device manufacturer name
' B% H4 Y* x0 S$ I- ~# v+ w%campaignid% Campaign Id$ f& f- |- O" J0 B# U
%creativeid% Creative Id# i+ k6 h& T! G+ K" q3 \, a) D$ x, |
%ip% Device ip address$ |8 {2 C; H8 N& g
%state% State
4 W9 `6 _' L% D6 p/ c%city% City
9 `+ z. h* k1 k& o& g& D%dapp% App Id
r: K y* O" T%pubid% Application Developer/Advertiser Id ?) F! K' r! B5 a
%framework% Device OS Version Traffic Force:6 K5 j: n3 G, |- X( {) @
{site_id} – id of the site on whch the ad is shown; q2 u* _/ r/ l( j
{channel_id} – id of the channel on which the ad is shown# P: w/ E6 g, q6 m5 y
{campaign_id} – id of the campaign
7 i# H; Q' B( [; }/ F4 q{group_id} – id of the group3 }: D* Y9 U, f3 Y N s
{ad_id} – id of the ad9 K* e2 X1 ]" ~3 o( I
{keywords} – list of keywords by which the ad was found
( s4 g& E- `$ Z6 f, Z: y2 y! q' ^5 X{v_country} – visitor country8 O0 X/ F* K0 X8 `7 f
{v_language} – visitor language4 {, F6 x' B1 O5 j5 {/ r) q- k
{v_browser} – visitor browser
: w, I$ Y5 e6 D# r2 l{v_os} – visitor operating system Traffic Factory:
* E& x$ @0 [, U4 r7 F! C! }{campaign.id} Campaign’s id
0 Q% {' T6 M3 j+ R7 w: C{target.bid} Target’s bid C* O# F; O1 { D0 p$ V) W
{banner.id} Banner’s id
- s8 @% Y& E8 L+ F7 h) S5 w{banner.name} Name of the banner
2 y, e5 Y# c3 g5 U- T/ i4 m/ o8 x{banner.size} Size of the banner e.g. "338×235", b* I/ o9 ` _! b
{target.name} Campaign’s target name
: e# w6 O& v4 Q+ [. T# ~{categories} The page’s categories
: X( E0 Z2 O0 H" n/ J4 U( z2 u5 r{user.country} 3 letters ISO country code of the user’s country. e.g. "FRA" for France, T- F) Q/ e2 M2 ^! Z
{user.browser} User’s web browser
& h: N4 J* A; g2 f( m U9 B* L{user.os} User’s operating system AdBucks:3 q- G8 L- T: E3 d% g7 }9 N+ }6 U1 M
{bannertag} : This is a tag that represents your banner. It is created in the Banner Macro Tag field when the banner is uploaded and can be edited later if needed.
8 }6 Q3 n" o$ K{campaigntag} : This is a tag that represents your campaign. It can be changed in the bid editor.
; h# u5 D$ m! H/ g$ a{spottag} : This is a tag that represents the spot (page location on the site) your ad appears on. This value is set by AdBucks and cannot be customized.
! ?7 m' ?( g# t8 n/ b{site} : This is a tag that represents the site your ad appears on. This value is set by AdBucks and cannot be customized.
" M0 O/ I& w+ w' f- `" D: n{width} : This is a tag that represents the width (in pixels) of the ad spot. This value is set by AdBucks and cannot be customized. Z: F9 X8 e$ c; i5 |/ u2 L
{height} : This is a tag that represents the height (in pixels) of the ad spot. This value is set by AdBucks and cannot be customized.
; k& {. |* F9 a, D- r& Y{size} : This is a tag that represents a shortcut equivalent to {width}x{height}." R5 R/ r. [0 `/ L: t1 q: x
{year} : This is a tag that represents the current 4-digit year (2014).( \, O( h# L# X( D9 K8 B# B
{month} : This is a tag that represents the current 2-digit month (09). Adxpansion:2 R3 V; R) ?# `6 a
{zone}; Z' G( V& _* J1 ?7 c2 F
{keyword}+ w* d3 A5 U) H1 V& t. A" @/ L
{country} 50onRed:
: G+ L N5 ~1 r{country}, {bid}, {target}, {campaign_id}, {creative_id}, {target_id}, {domain}, and {click_id} ) J. R$ a% l! M% B1 F3 O
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