之前设置追踪,在token方面设置出错,逛论坛无意发现这篇文章,感觉对新手可能有些用处,有需要的可以看下,除了看token,还可以看下iAmAttila用的流量平台{:soso_e113:} 1 e+ P8 ^$ k0 E
iAmAttila’s TOP List of Traffic Source TOKENS . `) w. L. e; c/ U2 ~9 r
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ExoClick Dynamic Tracking Tokens/Scripts/API" [* P) U) V7 T- w
Tokens Description
3 z) @8 i5 b* f+ M+ _% ^ o{campaign_id} ID of the campaign.' Q9 w3 M& _* K* [; J' [3 o" m
{variation_id} ID of the variation. (Banner or landing page)
: |* b7 x8 U2 | D# G; x{src_hostname} Domain name where the ad is displayed.4 z0 Q0 c) }9 f+ Q9 @
{site_id} ID of the site where the ad is displayed.% l" A" S4 j5 a$ N- w% ?/ _
{zone_id} ID of the ad zone where the ad is displayed.
( R6 b* K8 }# Z0 \4 E* a+ I8 F) w{category_id} ID of the category detected.
9 z/ r, a) x" n2 T! E7 P{country} 3-char country code of the visitor.
$ O' q: @9 a( m' P" P{time} Timestamp, used as a cache buster. MobPartner Dynamic Tracking Tokens/Scripts/API
$ g" E+ {6 g6 U8 bTokens Description- D7 u( _1 V: J T- \( c
[=MOBTAG=] Reference ID specified by MobPartner to reconcile with their own system9 ?1 Z) Z( L* l; l7 y+ _; \. j
[=DEVICEID=] The UDID of the Android device as device_id$ R8 y3 o F5 q
[=ANDROIDID=] The parameter for Android ID as android_id
+ P& i8 C' u I; F* K7 @" l[=MACADDRESS=] The MAC address of the Android phone’s wifi adapter as mac_address
- P) S" a f) H c[=ODIN=] The ODIN of the Android device as odin
e+ a+ n/ H1 I( A+ q[=PUBLISHERID=] MobPartner’s publisher ID as sub_publisher0 c+ ^' T0 t6 m
[=SERVICEID=] MobPartner’s service ID as sub_site' f# B; d) P7 _" S: _6 j- U+ z
[=CAMPAIGNID=] Campaign name or ID as sub_campaign
0 |/ z* y6 a5 I2 G# Y6 H7 |+ v7 u[=ACTIONID=] The action ID as sub_adgroup9 F7 \- B( h: v+ M, g
[=CREATIVEID=] Ad name or ID as sub_ad PopADS.net Dynamic Tracking Tokens/Macros/Scripts 6 e4 S8 r& `# x" M. s. C
[WEBSITEID] – ID of the website that was source of the popunder,
7 _" W7 ]8 z/ u( c[KEYWORD] – keyword that was used for keyword targeting,* o0 ]; X# B1 k7 G$ S; E
[CATEGORYID] – ID of category that was used for targeting,
7 o- C7 h% w! [9 X) P$ X) G. R[COUNTRY] – country of the visitor. PopCash Dynamic Tracking Tokens/Macros/Scripts
/ A, w5 |: t0 L%siteid% – Site ID
" {& G u- i- j%cc% – Country Code Plugrush Dynamic Tracking Tokens/Macros/Scripts p( C' u$ t# a; ^
{$id} – a unique ID of the traffic source/website
# t5 K* w6 u1 e6 P' j{$cc} – two letter country code of the visitor
3 }# o# b% j8 x: i; I{$category} – the category of the traffic source/website: T; ` a6 H. q: b* ^
{$domain} – the domain of the traffic source/website m; B0 K8 ~8 |# }
{$trafficsource} – type of the traffic source (babelog, blog, dump, mgp, tgp or tube)& ]' H9 s. J- d. V0 o' f" t3 B# C
{$ad_id} – a unique ID of your ad (works on PlugTraffic only)$ c, ], ~5 x0 e( h% G
{$ad_ref} – your internal ad reference (works on PlugTraffic only) SiteScout Dynamic Tracking Tokens/Scripts/API% ^ A& b+ Q+ [% ?' J8 U
Tokens Description2 k# [: X; x$ l4 \' p
{adId} Passes the unique ID # of the ad that was clicked.0 y; ~- j7 k( Z; i2 O! r
{siteId} Passes the unique ID # of the site where your ad was clicked.4 K i2 P7 f( A+ ^' k2 m- g9 m
{campaignId} Passes the unique ID # of the campaign that received the click.9 D7 o$ i2 e' |+ w1 s, ~( r
{networkId} Passes the unique ID # of the exchange where your ad was clicked.
% ^% o }5 d2 B$ d( N{postbackId} Passes the unique ID # of the visitor that clicked your ad.
; S/ y5 Y$ L+ B9 O: C- c2 x# x{domain} Passes the domain name where your ad was clicked./ \+ e9 l2 x* C* o+ r
{pageUrl} Passes the URL of the page where your ad was clicked., S% e( S& f& X; i
{demographicIds} Passes the ID(s) of the applicable audience segments./ a0 _& Q/ G/ A/ w
{contextualIds} Passes the ID(s) of the applicable contextual categories.
2 S) p) O6 t3 }, p/ V9 p! Z( J" ]{dpid} SHA1 hashed platform-specific ID (e.g., Android ID or UDID for iOS). (mobile only)7 b& [0 j6 ]( f, k' s9 v6 M* C1 \0 x
{did} SHA1 hashed device ID; IMEI when available, or else MEID or ESN. (mobile only)
' k1 b$ l$ L% d( |{uid} This value represents either {dpid} or {uid}, in that order of priority. (mobile only) J8 L" H9 d: Z. K8 \
{carrier} Passes the carrier of the people that click your ads. (mobile only)4 }3 w6 J5 A1 ^
{device} Passes the device of the people that click your ads. (mobile only)/ f. i4 @6 g ]% c- [, o
{appId} Passes a numeric ID (for Apple) or bundle name (for Google) specific to the mobile app responsible for generating the click. [Example values: “383763″ (Apple) or “com.google.mygoogleapp” (Google)] (mobile only)
+ w1 C" [; R" ?{appType} Passes a string that outputs the origin or type of application responsible for the click. [Example values: “APP_STORE” (Apple) or “PLAY_STORE” (Google)] (mobile only) StartApp Dynamic Tracking Tokens/Scripts/API3 r, b/ Y9 V3 E) c5 r# `, q M
Tokens Description
5 d6 x; j' z& Quser_id get the Android ID or IDFA of the user who clicked your ad.
0 Y- f* K- r! z* X$ Q- M9 Y Wapp_id get the App ID of the publishing app from which every click came.$ }' p# D9 N; `
creative_name get the creative name as you inserted it on our portal.# b$ y, V" g! C- F5 s6 i- D( F
campaign_id get the campaign ID that was automatically assigned to your campaign on our portal.
9 d# a7 U4 M! A& Cbid_cost get the CPC bid you used for each click. Go2mobi Dynamic Tracking Tokens/Scripts/API
' I% r# x2 R3 |5 D3 f r7 B3 OTokens Description
1 M( v& V7 u& D( N3 S# q, K{clickid} Go2mobi unique click id
- W" C- N0 v% B{campaign} Go2mobi campaign id% C+ _3 B9 h# L
{pln} Exchange placement name' d) U6 K$ y$ k' m, w+ \
{plid} Exchange placement id9 t; B( c* q0 G
{crid} Go2mobi creative id
# S; q2 {. S4 ], n$ z7 N, z, _{imp} Impression dimensions (width x height)7 h. Q5 f1 x# G3 |3 V" N0 |
{cc} Exchange country code of user
- w5 q( X, w1 h' D{referrer} HTTP referrer url (if applicable); W& }+ b O) T6 q9 T3 V" W( |
{referrer_domain} HTTP referrer domain (if applicable)% @6 ]. L0 o* n) f
{isp} Carrier name of user
& b' P9 O* X/ F) D0 }7 g{ip} IP address of user
/ k3 Y7 I. C: q9 c2 x{xip} Proxied IP address of user
5 `* m. y+ ~8 O& A$ l+ A; y8 ~( m{country} Carrier country of user
. M/ G3 Q2 _5 h' y{region} Carrier region of user
% p2 _6 L& w( W' M{city} Carrier region of user
c$ d0 h4 c0 A+ `{agent} Device user agent
, g, z$ R8 _3 F. P- m{ua_hash} Device user agent SHA1 hash
& F; C( b9 _8 j& W- g{device_vendor} Device make
N3 ?9 A' L J3 K{device_model} Device model
3 y2 r' b9 p( t4 C4 P! |( l2 [{os} Device operating system
# B8 o5 A4 D; n2 c& C) s! q' P{os_verion} Device operating system version
$ a' r7 B4 ^0 D, Q7 u{year} Device year of release Decisive.is Dynamic Tracking Tokens/Scripts/API8 n% G& J$ Z5 u/ p* _/ f
Macro Field Info, b6 |. O7 g5 _
{{{bidhash}}} Unique impression ID (Use this to track conversions/actions)# f( C: c& C& [1 N) R
{{{ad_id}}} Ad ID (Identifies the ad associated with the impression/click/conversion)
) I2 S3 h+ t; k9 ]. \ t0 W4 n{{{creative_id}}} Creative ID (Identifies the creative used in the ad)# s3 R; \9 l- c" N: U
{{{ad_name}}} Name of campaign& e' D9 K( C6 B0 B1 i
{{{carrier}}} Carrier used by mobile device (Verizon, AT&T, T-Mobile, …)1 P- l7 M- I! z1 ]0 D& D, I2 ?
{{{os}}} OS of device (Android, iOS, BlackBerry OS, Windows Phone OS, …)! v/ [4 |$ \ ^; A f$ j) K* t
{{{os_version}}} OS Version (Android 4.0.4, iOS 6.0.2, …)
9 a2 ~ ]. ]4 Q% ]' M* u) d& b{{{device}}} Device type (iPad, DROID RAZR, Kindle Fire, …)9 G& z1 [/ {( n6 A8 @5 x3 _$ D
{{{media}}} app or site
9 p4 ^/ R- S) ^/ }$ j( o! z{{{country}}} Country of visitor (United States, Mexico, Canada, Germany, …)
6 O. z1 E" p0 l/ v3 g{{{ip}}} IP address of user
" E' @) r9 i c# \/ s{{{app}}} Name of app where ad is placed! s( k* e9 W9 G8 z8 ?
{{{site}}} Name of site where ad is placed3 D7 O& D! s! y( R9 Z
{{{placement}}} Combination of site and app. Name of either site or app where ad is placed.
: t; m5 l! c/ F; Z( {{{{ua}}} User agent string5 \; x$ G9 I9 T8 s# ^4 o. m5 ~( F, v
{{{category}}} IAB Category of site/app; @) P% B0 Y' p/ k7 l1 W' w
{{{subcategory}}} IAB Subcategory of site/app0 c! w% s5 |, g% t \+ o4 l* |
{{{idfa}}} iOS User IDFA Leadbolt Dynamic Tracking Tokens/Scripts/API [TRACK_ID] – Reference ID specified by LeadBolt to reconcile with their own third-party system
% u' A" I2 i3 N* p6 _0 v/ i[CLK_ID] – Click ID as sub1. X3 W( I4 m: C
[PUB_ID] – LeadBolt’s publisher as sub_publisher% x# I7 p( k9 D7 i2 a9 s8 v
[AD_GROUP_ID] – Sub Ad Group as sub_ad_group7 j9 G1 ?6 ?8 ?( {" T
[AD_ID] – Ad ID as sub_ad BuzzCity Dynamic Tracking Tokens/Scripts/API {clickcode} To substitute the unique clickcode value associated with this click
) e- s: V6 v J: z1 k{pubid} To substitute the publisher ID associated with this click. You need special privilege to use this parameter. For more information , see PubID filtering.
4 j6 { R0 [1 _" b{random} To substitute a randomly generated value associated with this click8 e& v3 k0 W/ ^2 f7 K! B7 r2 X
{timestamp} To substitute an unix time value associated with this click. E.g. 1379453899 – Which represents ISO 8601:2013-09-17T21:38:19Z AirPush Dynamic Tracking Tokens/Scripts/API Tokens Description. d$ W' d( v6 D8 C- _- n* |
%guid% GUID is an unique variable generated by Airpush when a click happens. This is automatically generated by Airpush.
8 L% h" y& V( K%d% IMEI (MD5 encrypted)' j1 R. C7 w& E# A5 e
%androidid% Device android id
4 ^4 w5 ~ m- @0 j& M0 h2 B( I4 D%carrier% Carrier name4 k3 ]: m2 v: i! x: S% a
%device% Phone model1 K; C. w: u- V' D" n3 T8 x
%manufacturer% Device manufacturer name
$ i+ ^* l2 Q' q+ s%campaignid% Campaign Id
' s4 N1 K) V6 g/ N3 s9 `- P' ?%creativeid% Creative Id# }) t, s+ E [7 h
%ip% Device ip address
& R( r u& K0 w# e/ f%state% State
0 m. a! A) {, [: J3 f+ u%city% City
}7 k5 t- V/ H+ ?%dapp% App Id! A& U$ h4 }) X4 t* i# s# p# D0 ]
%pubid% Application Developer/Advertiser Id+ H4 Y( \" V# E0 X+ l$ _/ E2 p
%framework% Device OS Version Traffic Force:; b. e; K6 ^: |/ m4 T) a
{site_id} – id of the site on whch the ad is shown
( ^ `. }3 X: z. T3 e2 y! u{channel_id} – id of the channel on which the ad is shown
+ U9 p( K4 g% c9 C7 S1 j{campaign_id} – id of the campaign
6 L- P4 D! f" M Q5 L- G{group_id} – id of the group, l8 w1 {0 `0 }( z$ \8 I
{ad_id} – id of the ad% y0 [2 c) u! Q
{keywords} – list of keywords by which the ad was found# h* J9 @- u E, Q0 G6 |
{v_country} – visitor country
& i0 t: ?; ?9 {+ s A. P{v_language} – visitor language
/ f% W' T: _( Q X9 X! Y! A{v_browser} – visitor browser0 M' K- C2 n' p
{v_os} – visitor operating system Traffic Factory:
& a' U' x/ w7 G) [{campaign.id} Campaign’s id
; {# _' c8 Y5 u. |0 L{target.bid} Target’s bid
+ L5 `. {4 l- q6 ]6 u4 M T{banner.id} Banner’s id- \0 e( _; M. u, p
{banner.name} Name of the banner
* T# M W+ o# }{banner.size} Size of the banner e.g. "338×235"- B u# n$ V, H1 g& q
{target.name} Campaign’s target name
, `0 c D' @- \) K{categories} The page’s categories) r2 f# S, u0 c( }6 I! w% T
{user.country} 3 letters ISO country code of the user’s country. e.g. "FRA" for France
1 c/ Q! ]' i% G$ s4 Y1 k{user.browser} User’s web browser
- [$ q* h7 Y4 n6 E8 v% ^{user.os} User’s operating system AdBucks:
$ Z2 @3 r; o' V$ Z: m- G. j{bannertag} : This is a tag that represents your banner. It is created in the Banner Macro Tag field when the banner is uploaded and can be edited later if needed.
7 I( [% w4 @9 y& `; |0 L{campaigntag} : This is a tag that represents your campaign. It can be changed in the bid editor.. e3 d9 }- P, O$ X! S( t9 ~2 N3 f
{spottag} : This is a tag that represents the spot (page location on the site) your ad appears on. This value is set by AdBucks and cannot be customized.) m5 f6 E3 k3 D# h* O) b
{site} : This is a tag that represents the site your ad appears on. This value is set by AdBucks and cannot be customized.
% {# ^- O8 k( F) ]7 V{width} : This is a tag that represents the width (in pixels) of the ad spot. This value is set by AdBucks and cannot be customized.
% u+ I& D& d( ?- U% U{height} : This is a tag that represents the height (in pixels) of the ad spot. This value is set by AdBucks and cannot be customized.
; J9 ~ x8 j- E0 U$ \9 I{size} : This is a tag that represents a shortcut equivalent to {width}x{height}.1 C" y" {* D9 O$ ^5 K
{year} : This is a tag that represents the current 4-digit year (2014).
- e; g/ M( d- Y{month} : This is a tag that represents the current 2-digit month (09). Adxpansion:
+ D8 d* e. e. g" _: P{zone}
1 C( W8 V6 a$ a$ ]( M" H{keyword}
, ?2 K" w9 f5 o& p* O( n4 G# i6 v{country} 50onRed:0 t8 [, m" O ]4 D$ }
{country}, {bid}, {target}, {campaign_id}, {creative_id}, {target_id}, {domain}, and {click_id}
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