之前设置追踪,在token方面设置出错,逛论坛无意发现这篇文章,感觉对新手可能有些用处,有需要的可以看下,除了看token,还可以看下iAmAttila用的流量平台{:soso_e113:} / ~ @3 a" |8 G+ Q) n& ?8 x) N; O
iAmAttila’s TOP List of Traffic Source TOKENS 1 f8 I2 I- g* n4 ], ~
6 N. e, T7 l% {# ^6 TExoClick Dynamic Tracking Tokens/Scripts/API: W4 ` \$ T3 ?* P
Tokens Description
0 x: P8 \: E9 [' f; S{campaign_id} ID of the campaign.' ?4 p0 o7 V+ x3 D d1 u7 Y, ^1 m c
{variation_id} ID of the variation. (Banner or landing page)6 [* r1 ~5 z" B- }* ]. v6 X
{src_hostname} Domain name where the ad is displayed. g6 ~; U+ y" T
{site_id} ID of the site where the ad is displayed.5 M4 D2 c$ F B
{zone_id} ID of the ad zone where the ad is displayed.
: x7 [8 F: w" r: e% {5 o! G{category_id} ID of the category detected.. i8 Z* b: H5 _7 O, @" e2 S# \
{country} 3-char country code of the visitor.
$ y4 A2 w2 L) K, X{time} Timestamp, used as a cache buster. MobPartner Dynamic Tracking Tokens/Scripts/API& h1 k/ Q' `0 o6 j" N- X
Tokens Description3 k" G8 X: i) @8 D
[=MOBTAG=] Reference ID specified by MobPartner to reconcile with their own system/ m, f$ Y! ~9 D- z" }7 J( }6 J( ]
[=DEVICEID=] The UDID of the Android device as device_id
2 _# d; r3 R4 {8 n% p6 D[=ANDROIDID=] The parameter for Android ID as android_id
4 v8 I" x( {+ l" u[=MACADDRESS=] The MAC address of the Android phone’s wifi adapter as mac_address2 \7 q' O7 e+ J0 r
[=ODIN=] The ODIN of the Android device as odin2 ?/ S/ R9 \; L+ ~
[=PUBLISHERID=] MobPartner’s publisher ID as sub_publisher9 ~1 T5 S9 L/ v4 Q# R4 v/ b
[=SERVICEID=] MobPartner’s service ID as sub_site
8 j1 a7 S& y; A, P/ x9 u* i. d[=CAMPAIGNID=] Campaign name or ID as sub_campaign
8 }: ^: V* T' P1 x% w+ m[=ACTIONID=] The action ID as sub_adgroup# Z5 o; |( t; i5 f% C* q9 l7 r% ^
[=CREATIVEID=] Ad name or ID as sub_ad PopADS.net Dynamic Tracking Tokens/Macros/Scripts ]! k- v5 c- d- K& O
[WEBSITEID] – ID of the website that was source of the popunder,1 C; q$ x. Q. p
[KEYWORD] – keyword that was used for keyword targeting,
2 h6 z9 j3 {/ f8 ~ R- z' C[CATEGORYID] – ID of category that was used for targeting,
( I8 @/ S6 e! A9 _' P[COUNTRY] – country of the visitor. PopCash Dynamic Tracking Tokens/Macros/Scripts' C& y- M7 J( }2 v w7 K3 D
%siteid% – Site ID
5 @- O5 D, |0 t2 d%cc% – Country Code Plugrush Dynamic Tracking Tokens/Macros/Scripts
3 e: J& v! f+ J$ X, I: g{$id} – a unique ID of the traffic source/website
( d- U+ @& U% R: h{$cc} – two letter country code of the visitor9 X% M U! W8 J: l
{$category} – the category of the traffic source/website
; h+ H. z( T$ X9 G. f{$domain} – the domain of the traffic source/website8 t1 g4 M) o: y- t, i1 y
{$trafficsource} – type of the traffic source (babelog, blog, dump, mgp, tgp or tube)4 t2 e5 h% F7 H3 p2 W; y' W
{$ad_id} – a unique ID of your ad (works on PlugTraffic only)
9 {$ y( U7 S* M' m1 ^) A5 x{$ad_ref} – your internal ad reference (works on PlugTraffic only) SiteScout Dynamic Tracking Tokens/Scripts/API% C% |1 G5 W# ~0 D7 u) r. J/ I
Tokens Description
* X5 k0 F* o C3 e1 `$ Z9 C7 z6 S{adId} Passes the unique ID # of the ad that was clicked.6 T7 `& I+ b6 S" z f
{siteId} Passes the unique ID # of the site where your ad was clicked.
! U$ ^0 p: z$ E4 z' C& q2 r{campaignId} Passes the unique ID # of the campaign that received the click., L4 a' x; V2 e3 \3 D! E
{networkId} Passes the unique ID # of the exchange where your ad was clicked." K8 a% }3 t1 N- n
{postbackId} Passes the unique ID # of the visitor that clicked your ad.
! T4 c7 l3 v; S c1 N{domain} Passes the domain name where your ad was clicked.4 q! D/ C: i8 {- ^( S+ D
{pageUrl} Passes the URL of the page where your ad was clicked.
" t" H4 D5 F7 s1 k& v. E7 O. C' J{demographicIds} Passes the ID(s) of the applicable audience segments. |% \; R m$ O" }0 i
{contextualIds} Passes the ID(s) of the applicable contextual categories.
# l5 _& Q6 D- v9 J/ v+ {{dpid} SHA1 hashed platform-specific ID (e.g., Android ID or UDID for iOS). (mobile only)) z! J2 _( d9 G7 ]
{did} SHA1 hashed device ID; IMEI when available, or else MEID or ESN. (mobile only)3 D% F' N3 w; f# p. a }& N
{uid} This value represents either {dpid} or {uid}, in that order of priority. (mobile only)4 j3 v6 Y0 w/ [. P
{carrier} Passes the carrier of the people that click your ads. (mobile only)1 G p' F/ P3 b& J% f0 g. r
{device} Passes the device of the people that click your ads. (mobile only)
6 H$ j0 e5 I( X1 j( W$ |1 z{appId} Passes a numeric ID (for Apple) or bundle name (for Google) specific to the mobile app responsible for generating the click. [Example values: “383763″ (Apple) or “com.google.mygoogleapp” (Google)] (mobile only)4 H; A: f/ A* _4 i5 X
{appType} Passes a string that outputs the origin or type of application responsible for the click. [Example values: “APP_STORE” (Apple) or “PLAY_STORE” (Google)] (mobile only) StartApp Dynamic Tracking Tokens/Scripts/API
2 ~0 \3 ]- M7 t8 W) Q9 mTokens Description+ V: f6 ~* z+ ?- a3 ?; \# W. f6 K3 J
user_id get the Android ID or IDFA of the user who clicked your ad.
1 A5 U! j; x+ g4 aapp_id get the App ID of the publishing app from which every click came.2 B1 \$ W) _7 D d( }9 q
creative_name get the creative name as you inserted it on our portal.4 S, P) R8 }; t. A
campaign_id get the campaign ID that was automatically assigned to your campaign on our portal.
2 P& a4 x0 V5 p- hbid_cost get the CPC bid you used for each click. Go2mobi Dynamic Tracking Tokens/Scripts/API
, w* s) [ a7 G* y) }. ~6 |7 ATokens Description
# W, ^( R, t' _3 r9 @{clickid} Go2mobi unique click id% S% m" G1 J3 l9 F( O
{campaign} Go2mobi campaign id# \! Z: q) R5 C- P
{pln} Exchange placement name
- P( d- w$ l; X{plid} Exchange placement id8 x# E- H/ N! Z# k/ n
{crid} Go2mobi creative id0 e2 i, X4 j6 W: z6 g9 k
{imp} Impression dimensions (width x height)0 ]2 a8 Y0 [, a6 }! C; _
{cc} Exchange country code of user
. G2 R- b: I/ Q; k$ _{referrer} HTTP referrer url (if applicable)
$ r- W, J. J6 m% b1 i% W. u{referrer_domain} HTTP referrer domain (if applicable)2 Q, a/ E1 D: l# F" z
{isp} Carrier name of user
& L. ~9 M& u- Z l4 u5 n4 X{ip} IP address of user! }9 J) Z9 k7 q: e: N
{xip} Proxied IP address of user5 u' n$ _: I5 U; s+ R0 q# w, j
{country} Carrier country of user
' Q; b6 [( a2 A{region} Carrier region of user
9 S! @- K% E" b9 g; o{city} Carrier region of user9 a/ G2 V. B( V! @. J
{agent} Device user agent+ Q7 d9 @, C4 h5 h
{ua_hash} Device user agent SHA1 hash
5 v9 |! @7 R! F0 s" x* X! \* G{device_vendor} Device make
8 \' ]# J8 A; I{device_model} Device model
% p, B5 D+ g# j6 Y$ ^) S3 G% V{os} Device operating system5 L1 ^) b1 q8 j0 Q/ U# e2 s- f& ^
{os_verion} Device operating system version
8 F7 w: ^, W& D( }! j: [{year} Device year of release Decisive.is Dynamic Tracking Tokens/Scripts/API
4 t. W; ~+ N3 e2 w% e0 oMacro Field Info
/ n9 k$ i# }/ ?: n' ?, q+ r4 b- d{{{bidhash}}} Unique impression ID (Use this to track conversions/actions)5 C& X5 i4 G: }5 B" l1 i* l# k# b, i
{{{ad_id}}} Ad ID (Identifies the ad associated with the impression/click/conversion)
$ E# m# x) A& h{{{creative_id}}} Creative ID (Identifies the creative used in the ad)
* e. ]( x4 H: W5 o& f{{{ad_name}}} Name of campaign
3 G1 ]9 j3 z/ g% m" d0 j' @. h$ U{{{carrier}}} Carrier used by mobile device (Verizon, AT&T, T-Mobile, …)
3 L2 |' f7 T( [9 u3 x{{{os}}} OS of device (Android, iOS, BlackBerry OS, Windows Phone OS, …)9 n2 t& b4 v' N/ {. l2 p' f) b
{{{os_version}}} OS Version (Android 4.0.4, iOS 6.0.2, …) g Q$ f" t6 \, F* e) t6 u0 c
{{{device}}} Device type (iPad, DROID RAZR, Kindle Fire, …)
4 m' M* m( s1 D. I' P" N{{{media}}} app or site, g0 I1 n; H" t+ }# E7 s$ I
{{{country}}} Country of visitor (United States, Mexico, Canada, Germany, …)
9 }0 h8 {+ w3 m H0 V{{{ip}}} IP address of user
$ ^1 v- _9 X8 C G* O{{{app}}} Name of app where ad is placed
5 \3 }* V, y; F/ E{{{site}}} Name of site where ad is placed1 S" h2 E$ ^( L2 K8 z. e
{{{placement}}} Combination of site and app. Name of either site or app where ad is placed.! B; H! A) `+ F, o/ @
{{{ua}}} User agent string2 P; g9 C$ b' K4 q+ k
{{{category}}} IAB Category of site/app
9 i$ Q4 P" e" f) l{{{subcategory}}} IAB Subcategory of site/app
' |9 A" d! E8 e! d) o5 ]5 {+ |{{{idfa}}} iOS User IDFA Leadbolt Dynamic Tracking Tokens/Scripts/API [TRACK_ID] – Reference ID specified by LeadBolt to reconcile with their own third-party system* T, `: ^; H' f! V5 i
[CLK_ID] – Click ID as sub1
: O. I# T* o: c0 Y' ~$ V[PUB_ID] – LeadBolt’s publisher as sub_publisher
( {- _1 t" n3 g: m! F" [- |[AD_GROUP_ID] – Sub Ad Group as sub_ad_group/ p3 b! s \" n8 f1 Z0 G2 u
[AD_ID] – Ad ID as sub_ad BuzzCity Dynamic Tracking Tokens/Scripts/API {clickcode} To substitute the unique clickcode value associated with this click
) R$ j, o, X+ [# R. M5 R$ L5 _{pubid} To substitute the publisher ID associated with this click. You need special privilege to use this parameter. For more information , see PubID filtering.
! _! m N1 A x9 m{random} To substitute a randomly generated value associated with this click5 S! n7 I% _; s
{timestamp} To substitute an unix time value associated with this click. E.g. 1379453899 – Which represents ISO 8601:2013-09-17T21:38:19Z AirPush Dynamic Tracking Tokens/Scripts/API Tokens Description
6 j) P. J* a( d: J' F/ f%guid% GUID is an unique variable generated by Airpush when a click happens. This is automatically generated by Airpush.
) m& q' R z7 N3 j- @%d% IMEI (MD5 encrypted). ?8 m+ M% t/ E5 i9 X: K* l
%androidid% Device android id( v+ h/ Z% r8 M3 @5 U: b% |
%carrier% Carrier name
/ t' g5 g$ h- ?: q! _& i%device% Phone model
. @! f- B- U; c2 e l7 m%manufacturer% Device manufacturer name8 c2 ^ y7 f* @# ~, D
%campaignid% Campaign Id
' [* A, Y4 |6 h$ [" k) E%creativeid% Creative Id* U: h! s! T( K6 a% B
%ip% Device ip address7 U+ ?' X- j. X: T7 V) c, F- [/ Y
%state% State
. q/ {7 U: e; u2 M$ H%city% City8 y5 e' Y8 T* }2 ~/ T# f
%dapp% App Id
4 d4 s e2 Z- h9 W7 N% q%pubid% Application Developer/Advertiser Id
) s+ a# H7 B9 z. h8 B+ G( A" i%framework% Device OS Version Traffic Force:
8 ^) f! }6 e7 `7 a{site_id} – id of the site on whch the ad is shown7 ?0 X' V- o( ~# {# t
{channel_id} – id of the channel on which the ad is shown
/ g" b+ L3 z( m' ]3 S{campaign_id} – id of the campaign! Z4 L: i4 H6 N/ M5 k. u+ H
{group_id} – id of the group
! t2 |5 c' S1 S% V6 \4 E, i{ad_id} – id of the ad
2 H( z* [, _- Z2 L4 J{keywords} – list of keywords by which the ad was found
% O/ E* x$ ~6 n$ i* r1 B{v_country} – visitor country, a" }( h% E2 p; W4 o; L7 [6 s
{v_language} – visitor language, v. x, R4 H, C# R2 L- P
{v_browser} – visitor browser
4 x, |3 t" T* g7 h+ Y{v_os} – visitor operating system Traffic Factory:
8 E9 v+ ~6 y/ X. z2 t% l. y: y{campaign.id} Campaign’s id
# h. z( v8 u$ n6 O" }5 F9 l! f( {{target.bid} Target’s bid
+ j# ^, w, [. _" e, S{banner.id} Banner’s id
8 A) \# i% v/ f5 U# j5 @{banner.name} Name of the banner. y+ C* w4 f& j( q) Y
{banner.size} Size of the banner e.g. "338×235"
y; U6 m: |1 H+ u{target.name} Campaign’s target name3 I% a% M# D+ @6 @) K% i0 V9 \+ w
{categories} The page’s categories
" X+ R( Q# } f& @{user.country} 3 letters ISO country code of the user’s country. e.g. "FRA" for France
$ c) v& D' t( Z$ Q" `! i3 A! _# T \{user.browser} User’s web browser, n3 ^# L! w9 d+ v! b& k' }
{user.os} User’s operating system AdBucks:
' ?7 n9 o. w' w& Q- R{bannertag} : This is a tag that represents your banner. It is created in the Banner Macro Tag field when the banner is uploaded and can be edited later if needed.
. J5 H Y5 n& K' U% b9 j{campaigntag} : This is a tag that represents your campaign. It can be changed in the bid editor.
) w: @) e" o, K& f{spottag} : This is a tag that represents the spot (page location on the site) your ad appears on. This value is set by AdBucks and cannot be customized.
. l* g, J I2 h4 t+ j- E/ ` Q2 O{site} : This is a tag that represents the site your ad appears on. This value is set by AdBucks and cannot be customized.- D& K t0 V; }5 j
{width} : This is a tag that represents the width (in pixels) of the ad spot. This value is set by AdBucks and cannot be customized. y- ]( G2 y- ]+ H/ V
{height} : This is a tag that represents the height (in pixels) of the ad spot. This value is set by AdBucks and cannot be customized.% B% ]* Z1 A G" H6 D
{size} : This is a tag that represents a shortcut equivalent to {width}x{height}.
3 j5 F; B, H5 q e{year} : This is a tag that represents the current 4-digit year (2014).1 S3 p& a2 R( M2 q3 a- N2 O3 P
{month} : This is a tag that represents the current 2-digit month (09). Adxpansion:& y4 a. w- `% n& d* k+ [% S q
{zone}! U3 _. ]* P8 u2 L: _! M) A
{keyword}
6 _7 u2 u0 M! `6 B9 V, X{country} 50onRed:
2 ]- b$ Q8 M6 {0 [4 ^; K/ H{country}, {bid}, {target}, {campaign_id}, {creative_id}, {target_id}, {domain}, and {click_id} * O9 Q- K0 f/ o0 Q% Y
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