之前设置追踪，在token方面设置出错，逛论坛无意发现这篇文章，感觉对新手可能有些用处，有需要的可以看下，除了看token,还可以看下iAmAttila用的流量平台{:soso_e113:} / h* J: C9 V- a! s0 } _
iAmAttila’s TOP List of Traffic Source TOKENS , t4 M) r& o) @4 }
* Z8 G1 f& \0 z+ B0 ^6 UExoClick Dynamic Tracking Tokens/Scripts/API# N1 W' w5 A, Z9 h7 k5 f
Tokens Description
: V8 M9 g7 c0 ~* ]5 Q! \: u% |( X{campaign_id} ID of the campaign.9 C; O. f8 x0 B. h2 K; [" F |4 k
{variation_id} ID of the variation. (Banner or landing page). Z; {: z' x6 [# X% Q, I
{src_hostname} Domain name where the ad is displayed.
3 J# n! E, @) u1 G% b1 ]) F! @- L{site_id} ID of the site where the ad is displayed.
3 r8 G0 a5 w0 H/ ]{zone_id} ID of the ad zone where the ad is displayed.' O, L& f' G8 l* Y- e$ `7 t
{category_id} ID of the category detected.
" i W& W( ~. N. p{country} 3-char country code of the visitor.& r4 F/ ^) S$ ~5 N: v8 L% e
{time} Timestamp, used as a cache buster. MobPartner Dynamic Tracking Tokens/Scripts/API( R4 L, `) X) u6 g
Tokens Description$ F" M( w4 r G' \8 p
[=MOBTAG=] Reference ID specified by MobPartner to reconcile with their own system# i7 x7 z# w" m
[=DEVICEID=] The UDID of the Android device as device_id
. C+ H1 B+ @( G% u2 C" n- b2 v5 T[=ANDROIDID=] The parameter for Android ID as android_id7 B0 ^7 P+ K! J7 m+ [
[=MACADDRESS=] The MAC address of the Android phone’s wifi adapter as mac_address
' C! h2 ?' H2 ]6 e[=ODIN=] The ODIN of the Android device as odin
3 ~- l8 W; j+ H9 }" e[=PUBLISHERID=] MobPartner’s publisher ID as sub_publisher- l2 B8 W5 h( A. o' w% I
[=SERVICEID=] MobPartner’s service ID as sub_site
; n) o/ I3 \, L5 A4 K- a$ Y8 T[=CAMPAIGNID=] Campaign name or ID as sub_campaign
" U3 F9 H) ~' r/ u[=ACTIONID=] The action ID as sub_adgroup2 T1 K; I3 [2 k' P6 A* _" R
[=CREATIVEID=] Ad name or ID as sub_ad PopADS.net Dynamic Tracking Tokens/Macros/Scripts ! c7 q' P& b7 m; O) W3 V$ H
[WEBSITEID] – ID of the website that was source of the popunder,
3 P+ h# L0 _0 M8 p! ?+ E[KEYWORD] – keyword that was used for keyword targeting,
; r0 D4 I/ r \" e/ o[CATEGORYID] – ID of category that was used for targeting,7 v' g; ] p0 h5 N
[COUNTRY] – country of the visitor. PopCash Dynamic Tracking Tokens/Macros/Scripts' c, r: F# o h! M( ]5 p
%siteid% – Site ID4 ?* n4 Q7 Y$ Q8 Q8 N
%cc% – Country Code Plugrush Dynamic Tracking Tokens/Macros/Scripts
8 {- O" ]6 U( r9 |{$id} – a unique ID of the traffic source/website
0 T: c: X0 O' B0 _8 p3 h ] M{$cc} – two letter country code of the visitor( N/ Z% C0 i' M7 y, t
{$category} – the category of the traffic source/website" B2 N9 z! p2 Z- u0 P4 ^, s
{$domain} – the domain of the traffic source/website
# P4 u; Z& o- F$ u{$trafficsource} – type of the traffic source (babelog, blog, dump, mgp, tgp or tube)+ F i" G1 ~$ g0 z! ]5 k- s4 K
{$ad_id} – a unique ID of your ad (works on PlugTraffic only)3 y4 |8 _! O5 ], l9 n; d
{$ad_ref} – your internal ad reference (works on PlugTraffic only) SiteScout Dynamic Tracking Tokens/Scripts/API
8 i: o2 j7 X" R* n2 D" \% V. OTokens Description
$ \1 t* w/ K: ^0 Q3 Z{adId} Passes the unique ID # of the ad that was clicked.0 Z; T$ C# h9 i" f. x
{siteId} Passes the unique ID # of the site where your ad was clicked.
, K# ?7 _4 W; B! D: a& L' m0 a{campaignId} Passes the unique ID # of the campaign that received the click.
4 k7 H4 d+ F# q5 m' `9 p{networkId} Passes the unique ID # of the exchange where your ad was clicked.9 T9 ]% X( Y' d
{postbackId} Passes the unique ID # of the visitor that clicked your ad.
2 n2 R% s- v3 C5 I{domain} Passes the domain name where your ad was clicked.
$ z2 e3 v# g1 n, I( n6 A{pageUrl} Passes the URL of the page where your ad was clicked.
+ K/ Q- N" c# ~2 R; S& U1 g4 a{demographicIds} Passes the ID(s) of the applicable audience segments.
( ^; M6 c! h9 p4 S- P( H4 ~{contextualIds} Passes the ID(s) of the applicable contextual categories.
2 L) @# n' e4 G ^0 G" U1 F7 S{dpid} SHA1 hashed platform-specific ID (e.g., Android ID or UDID for iOS). (mobile only)$ ?* {3 K! x0 O5 N7 [! M9 M6 e
{did} SHA1 hashed device ID; IMEI when available, or else MEID or ESN. (mobile only)+ G% G w, t! \1 l* y& }' Z
{uid} This value represents either {dpid} or {uid}, in that order of priority. (mobile only)
# i3 ~5 l# l9 r: ?{carrier} Passes the carrier of the people that click your ads. (mobile only)
8 A6 `0 }1 w( {; v{device} Passes the device of the people that click your ads. (mobile only)
3 q, P8 b4 ^* t{appId} Passes a numeric ID (for Apple) or bundle name (for Google) specific to the mobile app responsible for generating the click. [Example values: “383763″ (Apple) or “com.google.mygoogleapp” (Google)] (mobile only)
/ ^. A: H- P- I! S& l( k' m( `# a{appType} Passes a string that outputs the origin or type of application responsible for the click. [Example values: “APP_STORE” (Apple) or “PLAY_STORE” (Google)] (mobile only) StartApp Dynamic Tracking Tokens/Scripts/API* i) j. {7 E" B4 p2 p
Tokens Description% B$ Y: V& k0 }
user_id get the Android ID or IDFA of the user who clicked your ad.9 l- ?8 I Q: c9 W% ~- g& Z
app_id get the App ID of the publishing app from which every click came.- A6 [0 W% t3 q, h. l
creative_name get the creative name as you inserted it on our portal.
( d+ `. d+ T2 J, e8 ccampaign_id get the campaign ID that was automatically assigned to your campaign on our portal.( O9 m( s- x" @; d7 w* Y, ]
bid_cost get the CPC bid you used for each click. Go2mobi Dynamic Tracking Tokens/Scripts/API
5 b- A5 X6 K" C5 [3 |Tokens Description! j# g1 R2 f+ m# `& W. S
{clickid} Go2mobi unique click id4 r7 E5 Q2 w7 M+ R4 B
{campaign} Go2mobi campaign id }9 I. f" X8 z: B! U
{pln} Exchange placement name+ I6 X4 k" E9 A
{plid} Exchange placement id& R' U# v+ L5 p ]& q' D6 B! A I3 `
{crid} Go2mobi creative id1 M' q3 Y5 p$ ~2 b
{imp} Impression dimensions (width x height)
2 v- n; K9 u; H" w. T( r{cc} Exchange country code of user
3 r" d5 u, W/ Z- t2 a* N{referrer} HTTP referrer url (if applicable)5 u J/ n& D1 R* G
{referrer_domain} HTTP referrer domain (if applicable)7 f0 H# ]8 H; l) N
{isp} Carrier name of user
) m+ z8 w' Y8 u7 s& p" n{ip} IP address of user8 X/ q% c( v0 C( M' _' s
{xip} Proxied IP address of user' O; m, q; [# k: r% y+ ^
{country} Carrier country of user
. m5 P% r& b5 l' ^{region} Carrier region of user5 Q$ O& L" J- D5 r3 M+ W- Z/ d+ m
{city} Carrier region of user9 \8 l* N3 u1 M9 X4 Q' Z( c
{agent} Device user agent2 O. B. T5 m6 J
{ua_hash} Device user agent SHA1 hash
$ r7 T7 K4 v9 F1 |% f2 N6 f5 S, j7 b{device_vendor} Device make
' U8 ~- C+ K" o6 l$ d% ?{device_model} Device model
; a6 L! l7 X' A{os} Device operating system" c7 q+ f) P. a C1 q8 P
{os_verion} Device operating system version
' R7 ]# z* T4 s% D{year} Device year of release Decisive.is Dynamic Tracking Tokens/Scripts/API% }6 N @" V! ]) t, ~* P& d
Macro Field Info/ i8 y" \; Q" z$ d! b0 X; p
{{{bidhash}}} Unique impression ID (Use this to track conversions/actions)' L+ D8 I! `- w: X
{{{ad_id}}} Ad ID (Identifies the ad associated with the impression/click/conversion)
6 y/ Y3 |* G( f" A% W{{{creative_id}}} Creative ID (Identifies the creative used in the ad)7 G- O6 }3 S1 q5 Y, J) J5 d. e4 k
{{{ad_name}}} Name of campaign
! I" \7 }# T/ ]. |4 N& m: l, r9 {6 S{{{carrier}}} Carrier used by mobile device (Verizon, AT&T, T-Mobile, …)% B F& |' T" G" h# I& k, w% w
{{{os}}} OS of device (Android, iOS, BlackBerry OS, Windows Phone OS, …)
$ }" n$ X2 J; n% s6 T# T2 ^* K, h{{{os_version}}} OS Version (Android 4.0.4, iOS 6.0.2, …): S$ j* @! _9 Y' G! L1 i0 Q
{{{device}}} Device type (iPad, DROID RAZR, Kindle Fire, …)
8 h! G( i; R8 Z2 X* U F* Y: e{{{media}}} app or site" Q! l; L# K- M v* G9 X, p
{{{country}}} Country of visitor (United States, Mexico, Canada, Germany, …)( t, ]1 F2 y: {
{{{ip}}} IP address of user
& ?& i/ e8 t6 S& q! v7 T! e- u{{{app}}} Name of app where ad is placed; S8 V n3 {: ]& M% r' v% w) r
{{{site}}} Name of site where ad is placed
/ k! O" p" B; B; W" L$ r& A2 |3 i2 `4 x{{{placement}}} Combination of site and app. Name of either site or app where ad is placed.
! o4 S& J K, w+ D( }6 v2 X8 E{{{ua}}} User agent string7 g l: ]1 K# Z0 V/ O
{{{category}}} IAB Category of site/app0 g7 T/ ~6 n" R3 I% [
{{{subcategory}}} IAB Subcategory of site/app/ u$ Y" e4 y! \5 I
{{{idfa}}} iOS User IDFA Leadbolt Dynamic Tracking Tokens/Scripts/API [TRACK_ID] – Reference ID specified by LeadBolt to reconcile with their own third-party system
. ~( K; `" h& U( w/ i& V[CLK_ID] – Click ID as sub1% L) @1 W. h6 \0 y# s
[PUB_ID] – LeadBolt’s publisher as sub_publisher
, }+ z; j0 ^0 \# x! y[AD_GROUP_ID] – Sub Ad Group as sub_ad_group
' |" _4 o% U2 r' x% F( f% N[AD_ID] – Ad ID as sub_ad BuzzCity Dynamic Tracking Tokens/Scripts/API {clickcode} To substitute the unique clickcode value associated with this click& v- b3 {" d: h- C4 i( l8 n
{pubid} To substitute the publisher ID associated with this click. You need special privilege to use this parameter. For more information , see PubID filtering.
& @/ z) ?$ J0 q3 R" [6 I s{random} To substitute a randomly generated value associated with this click2 _' Y, K: h8 z; _8 q
{timestamp} To substitute an unix time value associated with this click. E.g. 1379453899 – Which represents ISO 8601:2013-09-17T21:38:19Z AirPush Dynamic Tracking Tokens/Scripts/API Tokens Description) J. p' \7 D. @% K% |
%guid% GUID is an unique variable generated by Airpush when a click happens. This is automatically generated by Airpush.( i4 h& _6 @; E) N
%d% IMEI (MD5 encrypted)
% t: Q0 q' O5 V. y. U, m%androidid% Device android id
8 M& Z& J1 @( f. I1 j0 k" a. I%carrier% Carrier name) B) h$ P6 h* C" S' n) K7 Y" i* N
%device% Phone model7 b2 r* Q0 C6 U: H, c& V
%manufacturer% Device manufacturer name+ q; _3 E: O, ?1 f
%campaignid% Campaign Id. P: f- C- j9 I0 z; M/ M
%creativeid% Creative Id) V$ }5 W/ S9 I1 t% G% ^) e( C7 l
%ip% Device ip address9 N+ L$ n1 n. S$ l! ^# [0 m$ m- ~
%state% State, C1 N- T3 \9 F" u
%city% City6 A7 c- Z5 n) H% K
%dapp% App Id5 a- S |& y7 }+ K
%pubid% Application Developer/Advertiser Id
c5 m( E: J7 K5 Z" |2 K%framework% Device OS Version Traffic Force:# w C3 _0 r2 O5 |/ B
{site_id} – id of the site on whch the ad is shown
% E& t% f4 [7 A( I9 Z V$ b{channel_id} – id of the channel on which the ad is shown0 U% r% j; ^: {
{campaign_id} – id of the campaign$ B, A' C+ Z' r/ O" j& m
{group_id} – id of the group
; z" X" M( z0 W7 t7 \8 X% l{ad_id} – id of the ad
, w2 F! M5 z, K, }) x* ?) b7 w{keywords} – list of keywords by which the ad was found
8 _3 l) r) K% I5 I" y! U% a. x{v_country} – visitor country* _% X& D* D" e3 g" Y( g0 U7 @
{v_language} – visitor language/ h" O& { q P1 h6 [
{v_browser} – visitor browser
/ U c$ H- X7 L{v_os} – visitor operating system Traffic Factory:
$ | i4 d# w! p/ N' @- x. d; t{campaign.id} Campaign’s id" C, y0 T/ ?) d( O" l' H& q
{target.bid} Target’s bid
) E$ h; e( S) ` `! Q{banner.id} Banner’s id
1 g( L: j: I* _4 }" I2 ?{banner.name} Name of the banner
' |7 a- x9 |$ s/ c9 c# F$ Q{banner.size} Size of the banner e.g. "338×235"
0 M* f- g% m2 a1 F{target.name} Campaign’s target name/ L, O* K9 m! F* E6 s
{categories} The page’s categories( ~! C |. ~* A( ?' p* p; J5 Z; m
{user.country} 3 letters ISO country code of the user’s country. e.g. "FRA" for France: p- _) O- P# L6 m+ y
{user.browser} User’s web browser
5 e) ?& f" g3 a% m+ f{user.os} User’s operating system AdBucks:
; ^3 t7 A; X6 w) ?{bannertag} : This is a tag that represents your banner. It is created in the Banner Macro Tag field when the banner is uploaded and can be edited later if needed.
4 ?% e8 g1 @/ N2 o{campaigntag} : This is a tag that represents your campaign. It can be changed in the bid editor.! G& e+ C( A2 U& [( G
{spottag} : This is a tag that represents the spot (page location on the site) your ad appears on. This value is set by AdBucks and cannot be customized.
9 D- W! V4 J6 J1 Y" `" n. H{site} : This is a tag that represents the site your ad appears on. This value is set by AdBucks and cannot be customized.7 P7 z1 l5 f3 Y2 ?
{width} : This is a tag that represents the width (in pixels) of the ad spot. This value is set by AdBucks and cannot be customized.
1 Z4 B% s; a) E; y{height} : This is a tag that represents the height (in pixels) of the ad spot. This value is set by AdBucks and cannot be customized.
8 }$ `+ l6 k9 d{size} : This is a tag that represents a shortcut equivalent to {width}x{height}.1 O4 Q7 y$ C# w" k% s' \
{year} : This is a tag that represents the current 4-digit year (2014).
$ ]( d, a8 j& V$ }{month} : This is a tag that represents the current 2-digit month (09). Adxpansion:
3 {& B: P& A* h' w. u& X% X7 `3 [{zone}
3 Q3 u6 n3 o4 W) R+ a- {7 K{keyword}
6 o0 q8 @! ~& I T0 w{country} 50onRed:2 c& W, { `4 m3 S. F% K. L, t
{country}, {bid}, {target}, {campaign_id}, {creative_id}, {target_id}, {domain}, and {click_id}
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