之前设置追踪,在token方面设置出错,逛论坛无意发现这篇文章,感觉对新手可能有些用处,有需要的可以看下,除了看token,还可以看下iAmAttila用的流量平台{:soso_e113:}
+ l: y0 f4 d/ Z* m3 CiAmAttila’s TOP List of Traffic Source TOKENS
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& s0 r/ q( W/ Q2 f1 F: `ExoClick Dynamic Tracking Tokens/Scripts/API' d# M# P* P; w' p" T
Tokens Description' \$ K6 {- Q$ @ s$ [( X3 a8 b) Q
{campaign_id} ID of the campaign.
! W4 s4 B0 e/ p, v# t4 E9 X7 I s{variation_id} ID of the variation. (Banner or landing page)
% r- s8 Y. E6 F% l: }0 M+ x' ~{src_hostname} Domain name where the ad is displayed., b( Y: q! L/ w8 L0 W& C$ [) e
{site_id} ID of the site where the ad is displayed.- ]8 k$ ?) X2 f* Q9 u# x: n& [
{zone_id} ID of the ad zone where the ad is displayed.
s. |5 e0 _" B% y) h" o{category_id} ID of the category detected.
2 O' {: Z* _0 ~ L{country} 3-char country code of the visitor.7 Z% ]. F$ d5 I0 {1 U
{time} Timestamp, used as a cache buster. MobPartner Dynamic Tracking Tokens/Scripts/API# O2 S, N5 e. r7 c/ ]4 |: I( O
Tokens Description' u1 [0 z4 c0 \- e! f2 p$ l" D
[=MOBTAG=] Reference ID specified by MobPartner to reconcile with their own system
* b w( [5 p: l) f! x2 w% R' N[=DEVICEID=] The UDID of the Android device as device_id
- d2 Q7 L- Y8 ^$ c" K% T[=ANDROIDID=] The parameter for Android ID as android_id
T; d h7 V; V2 |. N" Q: r* A9 r[=MACADDRESS=] The MAC address of the Android phone’s wifi adapter as mac_address
( g+ B0 ]3 q% w8 h( [4 N) N[=ODIN=] The ODIN of the Android device as odin
( ^+ g8 W D5 E. G( [5 z2 A& v4 C9 f[=PUBLISHERID=] MobPartner’s publisher ID as sub_publisher/ `6 T m# u1 D1 k8 b9 W, _7 h
[=SERVICEID=] MobPartner’s service ID as sub_site2 f/ [$ D8 \; ?
[=CAMPAIGNID=] Campaign name or ID as sub_campaign: a* z" l7 L1 @5 U
[=ACTIONID=] The action ID as sub_adgroup
& K6 Q* Y: y ?6 _8 x- m[=CREATIVEID=] Ad name or ID as sub_ad PopADS.net Dynamic Tracking Tokens/Macros/Scripts + m( C8 n- {- [$ K2 ]0 z
[WEBSITEID] – ID of the website that was source of the popunder,# W. c6 a3 C4 q, w0 H5 N
[KEYWORD] – keyword that was used for keyword targeting,
5 q, i2 ^1 P2 j8 I5 p; a3 X[CATEGORYID] – ID of category that was used for targeting,
7 h* |2 v5 i7 j3 ?6 ?! v8 _5 h' y[COUNTRY] – country of the visitor. PopCash Dynamic Tracking Tokens/Macros/Scripts
* ~% f) a8 H6 J- ^& r4 L%siteid% – Site ID
, R' M0 x/ G7 I* U* _3 _" M, r%cc% – Country Code Plugrush Dynamic Tracking Tokens/Macros/Scripts
0 Q5 L* L- N( s+ a i{$id} – a unique ID of the traffic source/website
1 C$ V9 f" h% U3 a{$cc} – two letter country code of the visitor
. n6 ]4 c2 ]% z6 Q1 |{$category} – the category of the traffic source/website
- j0 p7 ^- P0 a! U; ?4 k) _# K{$domain} – the domain of the traffic source/website
* T# k& s, ~* R$ m5 D0 I{$trafficsource} – type of the traffic source (babelog, blog, dump, mgp, tgp or tube)
9 _- N+ H) E: W7 h9 B8 l{$ad_id} – a unique ID of your ad (works on PlugTraffic only)
6 e4 h1 ?$ u2 T{$ad_ref} – your internal ad reference (works on PlugTraffic only) SiteScout Dynamic Tracking Tokens/Scripts/API
- @) m0 x. X1 I7 R( T5 ?0 vTokens Description% M6 C1 K3 e4 o8 r& e
{adId} Passes the unique ID # of the ad that was clicked. ~2 f- E; I, P, O) J% E
{siteId} Passes the unique ID # of the site where your ad was clicked.; a& o$ k$ N2 }
{campaignId} Passes the unique ID # of the campaign that received the click./ e0 M' B: C* p( v* k1 K! g: z
{networkId} Passes the unique ID # of the exchange where your ad was clicked.; J) h4 g9 X( X7 r
{postbackId} Passes the unique ID # of the visitor that clicked your ad.5 i$ u5 Z3 y4 N* W& B- z5 V. V
{domain} Passes the domain name where your ad was clicked.
4 `7 P" |0 @' F7 r% E# ~7 B{pageUrl} Passes the URL of the page where your ad was clicked.' Q7 s# Q3 X4 K' P$ {+ A6 j
{demographicIds} Passes the ID(s) of the applicable audience segments.5 _! d( Y- r: a# r
{contextualIds} Passes the ID(s) of the applicable contextual categories.
- ^& F& p ~; M: ^: M{dpid} SHA1 hashed platform-specific ID (e.g., Android ID or UDID for iOS). (mobile only): Y; S! v- U5 d/ u
{did} SHA1 hashed device ID; IMEI when available, or else MEID or ESN. (mobile only)1 N+ N' S8 R" ~0 K
{uid} This value represents either {dpid} or {uid}, in that order of priority. (mobile only)) ]8 M& y; T0 k. n
{carrier} Passes the carrier of the people that click your ads. (mobile only)
* J7 {& A; K+ z7 ^7 f; r+ j{device} Passes the device of the people that click your ads. (mobile only)
' N3 q4 P/ N" b4 t9 P* F2 k{appId} Passes a numeric ID (for Apple) or bundle name (for Google) specific to the mobile app responsible for generating the click. [Example values: “383763″ (Apple) or “com.google.mygoogleapp” (Google)] (mobile only)/ \; Y2 b. s/ w( r+ q: O
{appType} Passes a string that outputs the origin or type of application responsible for the click. [Example values: “APP_STORE” (Apple) or “PLAY_STORE” (Google)] (mobile only) StartApp Dynamic Tracking Tokens/Scripts/API
* ~: F" A% I) x5 h j: ~. iTokens Description$ ?# u+ D$ ^ V \$ M" j
user_id get the Android ID or IDFA of the user who clicked your ad.
5 K* l& b+ m& {6 S2 Fapp_id get the App ID of the publishing app from which every click came.) E5 W& z4 N! v0 U( n* k$ Z
creative_name get the creative name as you inserted it on our portal./ o& D2 i' }4 i
campaign_id get the campaign ID that was automatically assigned to your campaign on our portal.
5 l* Z1 Q3 x1 Y7 ~& v/ Obid_cost get the CPC bid you used for each click. Go2mobi Dynamic Tracking Tokens/Scripts/API
2 u5 L4 y$ F t5 I) RTokens Description
" S1 ~* f+ M% u5 N' @4 m# W _{clickid} Go2mobi unique click id
7 N8 @; j1 R; |. w; i{campaign} Go2mobi campaign id, D* G' U, I2 M* S
{pln} Exchange placement name6 C- j' O( f* L% Q j2 e
{plid} Exchange placement id
6 |7 T! i4 u; X{crid} Go2mobi creative id
4 f2 ~6 a9 t! F: l1 T{imp} Impression dimensions (width x height)
5 S Q) @6 W* L5 ^& ~{cc} Exchange country code of user
: C! f' R: t. B2 s! A+ U3 u/ Y{referrer} HTTP referrer url (if applicable)! p% X1 v" H" B! y. h# _4 U4 Q1 U
{referrer_domain} HTTP referrer domain (if applicable). g }& s. ?# G: W- `- \0 D
{isp} Carrier name of user
$ Q7 r' e* t( S7 L- h- u; H{ip} IP address of user8 x u) ]/ d& Y' k7 m
{xip} Proxied IP address of user
1 C2 z5 H ^- W+ `' F{country} Carrier country of user
. w k, T) M6 |% F4 W8 o+ y{region} Carrier region of user' k$ o5 W2 l; V, v+ b( e
{city} Carrier region of user- [) a$ A1 K, H# i) t' C, R
{agent} Device user agent* P# ]+ E3 D, v6 d( F
{ua_hash} Device user agent SHA1 hash, I3 W/ P; ?; k9 ?6 t! k
{device_vendor} Device make2 ]% L8 n6 Y5 ~9 `
{device_model} Device model
8 C0 d- M$ }* c) D4 F2 F{os} Device operating system; F1 |! M1 X# i* O3 @4 g
{os_verion} Device operating system version
5 {6 w; ]& L: X0 ^{year} Device year of release Decisive.is Dynamic Tracking Tokens/Scripts/API) }! f# ^. A# A" X) i2 f: P7 o
Macro Field Info
; F# f/ z0 G% t8 H/ w2 \{{{bidhash}}} Unique impression ID (Use this to track conversions/actions)1 ?+ ^& [, v# l5 x$ C
{{{ad_id}}} Ad ID (Identifies the ad associated with the impression/click/conversion)" D* S( y1 b7 w2 f" t
{{{creative_id}}} Creative ID (Identifies the creative used in the ad)
D1 u; a8 j0 ?+ K5 U5 l7 r{{{ad_name}}} Name of campaign
6 M. D, X4 E% c& b9 ^{{{carrier}}} Carrier used by mobile device (Verizon, AT&T, T-Mobile, …)
# k- `6 m/ J- M2 j9 D; b2 n{{{os}}} OS of device (Android, iOS, BlackBerry OS, Windows Phone OS, …)5 E3 h8 j2 K" I7 X$ _! e, u- K
{{{os_version}}} OS Version (Android 4.0.4, iOS 6.0.2, …)
3 n$ c! h5 [+ r P$ ^# X! |4 [{{{device}}} Device type (iPad, DROID RAZR, Kindle Fire, …)5 Z( w4 v: H+ A; B. S
{{{media}}} app or site3 V* z& d& E( \1 J& N
{{{country}}} Country of visitor (United States, Mexico, Canada, Germany, …)
, x' P9 s2 _& L{{{ip}}} IP address of user
' ?' g2 Q. M9 P9 x T t{{{app}}} Name of app where ad is placed, e8 A% M( n" A. }6 u
{{{site}}} Name of site where ad is placed$ T5 B' i8 S1 G8 K
{{{placement}}} Combination of site and app. Name of either site or app where ad is placed.$ W% i) M$ L, S% N/ ?4 I% d N
{{{ua}}} User agent string
' `; g; u m4 t8 ]$ \0 N4 e{{{category}}} IAB Category of site/app' e! v7 U$ w; V( A- {$ Z
{{{subcategory}}} IAB Subcategory of site/app' R* Z5 A3 Z: z! b6 Q) {8 d
{{{idfa}}} iOS User IDFA Leadbolt Dynamic Tracking Tokens/Scripts/API [TRACK_ID] – Reference ID specified by LeadBolt to reconcile with their own third-party system6 s* ^: u; W J9 E* I3 ~
[CLK_ID] – Click ID as sub1
3 M2 N2 c& p: C( x/ C[PUB_ID] – LeadBolt’s publisher as sub_publisher4 |2 j: I( }1 A' W) d8 n2 U2 K
[AD_GROUP_ID] – Sub Ad Group as sub_ad_group# n) j7 e; ^' D
[AD_ID] – Ad ID as sub_ad BuzzCity Dynamic Tracking Tokens/Scripts/API {clickcode} To substitute the unique clickcode value associated with this click
5 V( F" V5 M( w1 h{pubid} To substitute the publisher ID associated with this click. You need special privilege to use this parameter. For more information , see PubID filtering.
4 c- O% @0 y n+ r4 I{random} To substitute a randomly generated value associated with this click
1 I6 m6 V. J$ G3 B* ~+ n4 I T{timestamp} To substitute an unix time value associated with this click. E.g. 1379453899 – Which represents ISO 8601:2013-09-17T21:38:19Z AirPush Dynamic Tracking Tokens/Scripts/API Tokens Description- j% t: R- o0 O3 f* I4 k
%guid% GUID is an unique variable generated by Airpush when a click happens. This is automatically generated by Airpush.
% N0 r; D' q. t1 S%d% IMEI (MD5 encrypted), I8 n. C3 M1 }8 R5 l
%androidid% Device android id# [* A6 K9 R5 `7 u) R2 X) g) f
%carrier% Carrier name; D2 m8 P3 Y3 Z3 ~
%device% Phone model
9 w ~5 C w Z%manufacturer% Device manufacturer name
, I# ~! q7 m! H' C' M# R%campaignid% Campaign Id3 E8 l4 f3 l' w& H/ U
%creativeid% Creative Id
" b5 i+ L+ t% S1 T: F%ip% Device ip address" `6 \0 v8 q( A% o D
%state% State7 O4 ]! {4 U, J+ R
%city% City
9 L9 Z4 G& k h* @%dapp% App Id
# z3 D: r0 Y( z( U$ O! @( \0 o' v%pubid% Application Developer/Advertiser Id- C# p- d# a8 n$ ]" F5 h% R5 ?
%framework% Device OS Version Traffic Force:2 f1 t& ~* A7 d: r8 Z* A
{site_id} – id of the site on whch the ad is shown+ U1 p+ _% \* f) `
{channel_id} – id of the channel on which the ad is shown" t* s$ q" g0 ^( u
{campaign_id} – id of the campaign) V9 M8 N. x) j1 y$ [( G
{group_id} – id of the group
6 P! _ k9 h7 u9 h8 h) p{ad_id} – id of the ad
0 A" `* G! \6 {7 e2 v{keywords} – list of keywords by which the ad was found
# }! i H7 f3 N4 z& k{v_country} – visitor country2 J1 ?& M; q: O- \ \5 A. b" m+ z8 U
{v_language} – visitor language
. {; P& E( x- B, V% s{v_browser} – visitor browser
3 @: i8 {7 r" n$ E4 n' R2 H- {4 k{v_os} – visitor operating system Traffic Factory:
$ m, k: x, Y+ u* B{campaign.id} Campaign’s id
0 m4 {2 _9 \! w/ V5 c4 \, r, B6 V9 X: ]{target.bid} Target’s bid
: |* |; E+ a9 |3 t0 z7 }! b& A$ w{banner.id} Banner’s id
! [) N2 G3 a5 X2 R8 n{banner.name} Name of the banner9 L% q8 t# w: E2 s- g4 S% b& \
{banner.size} Size of the banner e.g. "338×235"# q* ]* u. C- j& u
{target.name} Campaign’s target name2 @; F$ C5 B! s: A
{categories} The page’s categories
1 O4 u8 J- L: H4 e{user.country} 3 letters ISO country code of the user’s country. e.g. "FRA" for France C- s1 W/ R( {8 l+ k
{user.browser} User’s web browser g( _& {. N0 {( F2 \! d- w
{user.os} User’s operating system AdBucks:
+ G j; Z# ^5 X/ ^2 h{bannertag} : This is a tag that represents your banner. It is created in the Banner Macro Tag field when the banner is uploaded and can be edited later if needed.
7 G' Q( d1 R( c7 N{campaigntag} : This is a tag that represents your campaign. It can be changed in the bid editor.. C7 f2 r4 h0 K6 L4 o* Z5 P9 Z. h
{spottag} : This is a tag that represents the spot (page location on the site) your ad appears on. This value is set by AdBucks and cannot be customized.' h$ F i' r w. k! H7 K
{site} : This is a tag that represents the site your ad appears on. This value is set by AdBucks and cannot be customized.
8 }9 @) F3 _" T2 q5 A{width} : This is a tag that represents the width (in pixels) of the ad spot. This value is set by AdBucks and cannot be customized.
1 J7 x3 t; M/ x{height} : This is a tag that represents the height (in pixels) of the ad spot. This value is set by AdBucks and cannot be customized.4 m- i& l7 l( j9 L: \. u/ B
{size} : This is a tag that represents a shortcut equivalent to {width}x{height}.
& Q) G1 R F5 D1 l& R( _; I{year} : This is a tag that represents the current 4-digit year (2014).0 _9 p* ^$ c/ t' G( \
{month} : This is a tag that represents the current 2-digit month (09). Adxpansion:
% x1 j: ]% g1 n A" G) u5 ?{zone}
8 ^/ e) ?# L6 O h{keyword}* T% t0 c# @4 {, N- A
{country} 50onRed:
0 b1 }- b6 X# J3 |$ i{country}, {bid}, {target}, {campaign_id}, {creative_id}, {target_id}, {domain}, and {click_id} / S a( d$ ]3 E9 O, n! s
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