之前设置追踪,在token方面设置出错,逛论坛无意发现这篇文章,感觉对新手可能有些用处,有需要的可以看下,除了看token,还可以看下iAmAttila用的流量平台{:soso_e113:} ; @, ~5 G( V1 b. D6 k. v( C
iAmAttila’s TOP List of Traffic Source TOKENS 4 n7 Y8 U3 r" s+ K
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ExoClick Dynamic Tracking Tokens/Scripts/API- b$ a: R R) @/ o3 H
Tokens Description
$ U& q$ t) k1 j% d{campaign_id} ID of the campaign., h/ y* G+ S7 B5 T% g6 c6 T8 ]
{variation_id} ID of the variation. (Banner or landing page)
( ~, a* J" k2 T6 T9 {{src_hostname} Domain name where the ad is displayed.4 R: p) g* U7 I" F6 K
{site_id} ID of the site where the ad is displayed.
* k5 h+ |1 G( D( Y6 [% G X( I* R6 w{zone_id} ID of the ad zone where the ad is displayed.
4 z3 I5 }* y! m9 v{category_id} ID of the category detected.
, V& P3 l# D0 J7 e8 \{country} 3-char country code of the visitor., j/ q: w) J4 z2 ?, [5 H2 @4 }
{time} Timestamp, used as a cache buster. MobPartner Dynamic Tracking Tokens/Scripts/API
& R% v f& @% [( n0 b4 jTokens Description8 K6 v$ q& h. s ?9 Y: ?+ a
[=MOBTAG=] Reference ID specified by MobPartner to reconcile with their own system( t' a& c7 v9 f7 ~% }
[=DEVICEID=] The UDID of the Android device as device_id! r$ c" n; [- I% J; l
[=ANDROIDID=] The parameter for Android ID as android_id
8 c4 @. S0 X4 X4 H. A. s5 d[=MACADDRESS=] The MAC address of the Android phone’s wifi adapter as mac_address
( o. ~' j% f* q[=ODIN=] The ODIN of the Android device as odin
$ A/ `* K) i; e, |3 Y! k[=PUBLISHERID=] MobPartner’s publisher ID as sub_publisher
1 S- M7 P% }9 ~: _$ s[=SERVICEID=] MobPartner’s service ID as sub_site) i8 y3 D* W. g) o2 W$ {
[=CAMPAIGNID=] Campaign name or ID as sub_campaign
. l, f5 V! @; A9 p6 [ @! E5 v[=ACTIONID=] The action ID as sub_adgroup/ T! J. @: g, m, W# e8 p9 B U
[=CREATIVEID=] Ad name or ID as sub_ad PopADS.net Dynamic Tracking Tokens/Macros/Scripts , {+ Q6 g5 y) U- R: U8 k, B8 F
[WEBSITEID] – ID of the website that was source of the popunder,
( s3 l4 l0 S/ e8 ^6 _: q[KEYWORD] – keyword that was used for keyword targeting,5 A3 X; v% [2 n/ {
[CATEGORYID] – ID of category that was used for targeting,) {6 c. j2 Z4 Z) P8 `) ~& S
[COUNTRY] – country of the visitor. PopCash Dynamic Tracking Tokens/Macros/Scripts
]/ Z; @3 `1 L6 U+ m4 D2 ~. ]%siteid% – Site ID+ ^0 L3 U& g+ m
%cc% – Country Code Plugrush Dynamic Tracking Tokens/Macros/Scripts) T8 `8 Y) z3 _( w% P8 R
{$id} – a unique ID of the traffic source/website$ v! c* o8 i+ {! }2 c r @7 ~0 U8 g1 N( k
{$cc} – two letter country code of the visitor
" s4 O- j0 H7 \! C) w4 F/ X{$category} – the category of the traffic source/website
6 j' r, c3 k8 t! u& _* p{$domain} – the domain of the traffic source/website
6 |1 P6 ?$ x4 z/ S; N4 v) a{$trafficsource} – type of the traffic source (babelog, blog, dump, mgp, tgp or tube)
( x: g& L! c' g( V. e& j5 Z/ v{$ad_id} – a unique ID of your ad (works on PlugTraffic only)
0 {$ Y, O7 b7 u! z, }- P{$ad_ref} – your internal ad reference (works on PlugTraffic only) SiteScout Dynamic Tracking Tokens/Scripts/API$ `7 t) }6 f1 G& x% p
Tokens Description3 q6 v0 i$ k" P- X$ V
{adId} Passes the unique ID # of the ad that was clicked.
2 {$ g- H& c& K- S7 Y3 `4 G7 C/ E{siteId} Passes the unique ID # of the site where your ad was clicked.3 Y/ z( @. `3 b, P
{campaignId} Passes the unique ID # of the campaign that received the click.% G% q3 ^/ v- a) w
{networkId} Passes the unique ID # of the exchange where your ad was clicked.
# y& p2 d' l- V8 G{postbackId} Passes the unique ID # of the visitor that clicked your ad.
) c1 A- Y5 H3 i0 w; r ~; g+ S1 U{domain} Passes the domain name where your ad was clicked." J9 p4 O- M5 a/ c9 s
{pageUrl} Passes the URL of the page where your ad was clicked.
; M! ^$ Q; p* M{demographicIds} Passes the ID(s) of the applicable audience segments.& j4 Y% _+ Y! l4 l. o
{contextualIds} Passes the ID(s) of the applicable contextual categories." K+ U8 e! a+ n1 c# o/ v; m) A
{dpid} SHA1 hashed platform-specific ID (e.g., Android ID or UDID for iOS). (mobile only)2 o8 u# p, l, _8 `
{did} SHA1 hashed device ID; IMEI when available, or else MEID or ESN. (mobile only)
& r5 @2 i% R3 L$ u4 Q$ K; L{uid} This value represents either {dpid} or {uid}, in that order of priority. (mobile only)
2 @; J+ N. Z( W c- k1 L{carrier} Passes the carrier of the people that click your ads. (mobile only)
1 ~" x2 [3 \/ R% l9 _{device} Passes the device of the people that click your ads. (mobile only)
' j1 U9 o$ r7 [9 q% Z) V! O! z{appId} Passes a numeric ID (for Apple) or bundle name (for Google) specific to the mobile app responsible for generating the click. [Example values: “383763″ (Apple) or “com.google.mygoogleapp” (Google)] (mobile only)" ]7 x6 f$ |$ t4 q" v+ ]4 [
{appType} Passes a string that outputs the origin or type of application responsible for the click. [Example values: “APP_STORE” (Apple) or “PLAY_STORE” (Google)] (mobile only) StartApp Dynamic Tracking Tokens/Scripts/API% I0 f/ e" y$ ~# c
Tokens Description3 S" P0 B( R5 M- t% d* Q: A
user_id get the Android ID or IDFA of the user who clicked your ad.% ^ B$ U5 L y
app_id get the App ID of the publishing app from which every click came.
/ e8 P% C* y: k8 D8 Z& I( lcreative_name get the creative name as you inserted it on our portal.
7 ?( V+ j+ u j: tcampaign_id get the campaign ID that was automatically assigned to your campaign on our portal.
6 a& {2 m l' Ibid_cost get the CPC bid you used for each click. Go2mobi Dynamic Tracking Tokens/Scripts/API
0 e: ~9 |; f- S a8 I! F' cTokens Description
3 N0 Q& k: ^9 ^: j2 Y, J{clickid} Go2mobi unique click id; B- Z2 K% J* v* \
{campaign} Go2mobi campaign id7 n( m$ G/ r: b: w2 O7 k
{pln} Exchange placement name
- @! l/ J, s3 D{plid} Exchange placement id
A9 `# X3 r, \9 X{crid} Go2mobi creative id
9 B3 \/ u3 u1 ? h. A{imp} Impression dimensions (width x height)# O5 ~" S+ g5 M- O
{cc} Exchange country code of user
/ b1 i' F/ c7 m p8 z" R7 b# l{referrer} HTTP referrer url (if applicable)
4 H1 |) V C& J- }{referrer_domain} HTTP referrer domain (if applicable)
* f- Y" e S8 t2 D2 b{isp} Carrier name of user
4 v! q" F" `9 R{ip} IP address of user
$ t5 i1 `- `5 P ]) ]1 j) y5 t0 Q{xip} Proxied IP address of user1 P1 m! s: }) {) p9 |6 }" x
{country} Carrier country of user3 L% v4 G. i2 t* `2 T3 A
{region} Carrier region of user& D6 ]) h0 r1 d
{city} Carrier region of user
( a, O5 M6 U% {) o{agent} Device user agent
% {3 ~3 d* X# d{ua_hash} Device user agent SHA1 hash6 h2 l( z3 V y3 k
{device_vendor} Device make& f, R* T3 f1 [
{device_model} Device model
, D) R! I( ], n' s0 G- l- ^7 a{os} Device operating system
" W9 [0 |, Y3 z6 r6 h{os_verion} Device operating system version1 F" Y9 a M% Y. _. b* l* F
{year} Device year of release Decisive.is Dynamic Tracking Tokens/Scripts/API$ ]5 p# X3 V( w$ W0 q# L
Macro Field Info* @2 j' B0 P' e+ T6 ^6 ^8 T
{{{bidhash}}} Unique impression ID (Use this to track conversions/actions)2 N5 [+ k. e! R) E! I; P
{{{ad_id}}} Ad ID (Identifies the ad associated with the impression/click/conversion)
- E& j# a- p! G1 C3 @3 {{{{creative_id}}} Creative ID (Identifies the creative used in the ad)
]5 y0 Y7 z& H7 z" h/ I$ z{{{ad_name}}} Name of campaign
& G5 C3 Y2 x: W- w8 [2 L{{{carrier}}} Carrier used by mobile device (Verizon, AT&T, T-Mobile, …)
$ K! U2 i$ S8 {9 n Z4 W1 r7 ~1 ~' K{{{os}}} OS of device (Android, iOS, BlackBerry OS, Windows Phone OS, …)/ m8 \2 b! l+ C: P
{{{os_version}}} OS Version (Android 4.0.4, iOS 6.0.2, …)
$ ~$ j8 \6 r/ ?) ~$ y9 t! Z$ M{{{device}}} Device type (iPad, DROID RAZR, Kindle Fire, …). B" `. p4 W1 x7 s/ K2 w
{{{media}}} app or site
0 ^3 G( h8 Y8 X5 n{{{country}}} Country of visitor (United States, Mexico, Canada, Germany, …). Y8 u) ^5 R2 B+ a; T& `
{{{ip}}} IP address of user
! v. h N+ Q8 Q/ ~& |! |4 {7 a% [{{{app}}} Name of app where ad is placed
( W2 }" k8 m; V5 T0 e{{{site}}} Name of site where ad is placed9 P4 D C2 y/ S: }. a8 L( j" I
{{{placement}}} Combination of site and app. Name of either site or app where ad is placed.) c3 g( \1 a- c9 u, ]2 c' ~
{{{ua}}} User agent string
, Y* }) [7 R: d' [2 Q{{{category}}} IAB Category of site/app
8 h9 ` R: L$ e5 H{{{subcategory}}} IAB Subcategory of site/app- X9 O/ W3 S# }, x! {* l
{{{idfa}}} iOS User IDFA Leadbolt Dynamic Tracking Tokens/Scripts/API [TRACK_ID] – Reference ID specified by LeadBolt to reconcile with their own third-party system( c# M1 Q8 X3 ~7 s+ Q2 v
[CLK_ID] – Click ID as sub1
+ o, E" m: \9 K+ R[PUB_ID] – LeadBolt’s publisher as sub_publisher
: {. \. E5 Z- k5 n3 ?3 g' Z( t& p[AD_GROUP_ID] – Sub Ad Group as sub_ad_group8 `* _! h; R# h: {' }
[AD_ID] – Ad ID as sub_ad BuzzCity Dynamic Tracking Tokens/Scripts/API {clickcode} To substitute the unique clickcode value associated with this click
" B) K. P5 Q7 F, Q{pubid} To substitute the publisher ID associated with this click. You need special privilege to use this parameter. For more information , see PubID filtering.
0 q, r2 ?3 s# B- ?/ b% K$ j{random} To substitute a randomly generated value associated with this click
2 z7 W! g0 R, b' w0 p{timestamp} To substitute an unix time value associated with this click. E.g. 1379453899 – Which represents ISO 8601:2013-09-17T21:38:19Z AirPush Dynamic Tracking Tokens/Scripts/API Tokens Description
3 W: R, Y& ?6 Q4 d; h3 i%guid% GUID is an unique variable generated by Airpush when a click happens. This is automatically generated by Airpush.
+ b4 t/ `' g! t' g( M6 m$ i%d% IMEI (MD5 encrypted)
; V& }( P/ }& g. i2 R8 ?/ |( U/ c%androidid% Device android id9 L2 O2 f4 ]& m! H, e
%carrier% Carrier name
2 U. w. x5 z* |5 q' I7 o$ @%device% Phone model
' j3 f3 a$ M' g9 W! ]( W% ^! J%manufacturer% Device manufacturer name
% l- ~* c! Q% N2 N l+ W/ y$ f%campaignid% Campaign Id, E u. I z9 o
%creativeid% Creative Id- h2 E, ~, z7 R/ w' ]2 F
%ip% Device ip address
3 Y, T7 k0 {6 `$ \- v%state% State; Y* C- E2 j& b8 K+ w: q$ H
%city% City+ i) O, N, U# J9 V# X
%dapp% App Id: X4 |# m3 X8 O
%pubid% Application Developer/Advertiser Id9 Q5 p' A: U4 D) d% ]1 z- U
%framework% Device OS Version Traffic Force:' l3 b- U3 a+ r7 ?& m3 |
{site_id} – id of the site on whch the ad is shown* ~" e; z$ U: k5 |3 p h
{channel_id} – id of the channel on which the ad is shown, m0 q9 O% U9 S+ K- ]7 Y5 ?
{campaign_id} – id of the campaign
% C+ F' Z" G, M! ]$ f$ b, g{group_id} – id of the group
* a& A7 f+ n/ ^1 q) P{ad_id} – id of the ad
+ G) M' \6 V: t( X* G0 I$ o" f( |{keywords} – list of keywords by which the ad was found7 |" ~" L' Y; P2 o) P; Z6 O9 t
{v_country} – visitor country
5 V. k1 U7 a5 U5 W+ V{v_language} – visitor language
( \9 H( m5 f( t9 N, h. L1 c{v_browser} – visitor browser
\# p* F% d$ _{v_os} – visitor operating system Traffic Factory:
" @% Y1 }/ ?) C& x- f4 S6 x! F( q{campaign.id} Campaign’s id
3 q0 L9 [9 i, c4 u% }5 t{target.bid} Target’s bid
% M8 K/ l/ R' z3 ]/ j& B2 T{banner.id} Banner’s id
8 ?/ j9 E7 K* P9 [5 W0 w{banner.name} Name of the banner
, ~1 D6 ~3 F7 g$ F$ E$ z{banner.size} Size of the banner e.g. "338×235"
, o# T' d* J3 u/ ?7 R+ n: q4 G{target.name} Campaign’s target name0 M3 q. {8 U5 H! G0 u, p
{categories} The page’s categories: U# u5 S, w2 Q3 }3 F- C4 O- {
{user.country} 3 letters ISO country code of the user’s country. e.g. "FRA" for France
2 ~9 K8 R/ R% r2 ^{user.browser} User’s web browser- [$ B' ~0 E1 ?& G
{user.os} User’s operating system AdBucks:9 H5 Y; X" v5 N O4 A1 @
{bannertag} : This is a tag that represents your banner. It is created in the Banner Macro Tag field when the banner is uploaded and can be edited later if needed.0 W" e$ g: b" F- [
{campaigntag} : This is a tag that represents your campaign. It can be changed in the bid editor.' L ^3 W7 {7 E3 }0 Z' [& T3 |- @
{spottag} : This is a tag that represents the spot (page location on the site) your ad appears on. This value is set by AdBucks and cannot be customized.+ i6 ]7 A) F2 Q, y# w' @7 T6 e
{site} : This is a tag that represents the site your ad appears on. This value is set by AdBucks and cannot be customized.2 L6 @) {; U. Z7 Z, Q# u
{width} : This is a tag that represents the width (in pixels) of the ad spot. This value is set by AdBucks and cannot be customized. Q" ~+ M1 Z# e2 H! ]- d ]
{height} : This is a tag that represents the height (in pixels) of the ad spot. This value is set by AdBucks and cannot be customized.3 M$ z* e9 y6 T# f
{size} : This is a tag that represents a shortcut equivalent to {width}x{height}.
$ H; F- b; x& w i3 J1 \{year} : This is a tag that represents the current 4-digit year (2014).7 u. Z* [3 r( R! Q" n
{month} : This is a tag that represents the current 2-digit month (09). Adxpansion:
# Y/ o, Q1 A; [1 g{zone}
0 _2 n% R3 p7 g{keyword}9 E6 i, U9 w# ?4 O; o( F- j+ X
{country} 50onRed:5 f8 }0 [7 f V* a
{country}, {bid}, {target}, {campaign_id}, {creative_id}, {target_id}, {domain}, and {click_id}
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