之前设置追踪,在token方面设置出错,逛论坛无意发现这篇文章,感觉对新手可能有些用处,有需要的可以看下,除了看token,还可以看下iAmAttila用的流量平台{:soso_e113:}
l% z) o, M# A9 u" C7 ZiAmAttila’s TOP List of Traffic Source TOKENS
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ExoClick Dynamic Tracking Tokens/Scripts/API
: |/ w5 {3 `0 s4 E0 ~Tokens Description1 o! n9 I$ C9 D1 j
{campaign_id} ID of the campaign. i( G' `" B4 F4 w' v
{variation_id} ID of the variation. (Banner or landing page)9 j# b# x9 {, Z4 L2 X; }
{src_hostname} Domain name where the ad is displayed.0 K" k. ~" c' |* |8 v
{site_id} ID of the site where the ad is displayed.
: q3 k+ m/ m/ p3 x2 ~. F8 E% s/ b{zone_id} ID of the ad zone where the ad is displayed., K) c' y$ ~8 ^1 M
{category_id} ID of the category detected.
5 w6 M" j/ o+ @) H( }6 V( g{country} 3-char country code of the visitor.
t7 R/ G8 v$ K" F* [2 \{time} Timestamp, used as a cache buster. MobPartner Dynamic Tracking Tokens/Scripts/API
' f, x3 W. S/ tTokens Description" J E5 `1 r2 u, ~7 u1 T( L
[=MOBTAG=] Reference ID specified by MobPartner to reconcile with their own system
p! ?) {+ z$ D[=DEVICEID=] The UDID of the Android device as device_id- N, [) W7 O2 z9 g* `; j2 S' h
[=ANDROIDID=] The parameter for Android ID as android_id8 C: A9 B' l. n; \. [% m6 S. q! g8 r# g
[=MACADDRESS=] The MAC address of the Android phone’s wifi adapter as mac_address0 n) K6 g. k2 S5 D" |# N
[=ODIN=] The ODIN of the Android device as odin9 o+ ~$ z; _+ H; p
[=PUBLISHERID=] MobPartner’s publisher ID as sub_publisher
0 z& f0 J/ h7 b+ ?! ~, f3 w$ y6 Y[=SERVICEID=] MobPartner’s service ID as sub_site% g1 k1 z- E+ q
[=CAMPAIGNID=] Campaign name or ID as sub_campaign
# P R6 i! b; s& p[=ACTIONID=] The action ID as sub_adgroup
" f8 S/ I0 Z. v3 K4 K) w& F _# e, t[=CREATIVEID=] Ad name or ID as sub_ad PopADS.net Dynamic Tracking Tokens/Macros/Scripts 3 Y; J) U8 a* L4 o/ e( j
[WEBSITEID] – ID of the website that was source of the popunder,
# k {9 N( x- i3 y* @9 `[KEYWORD] – keyword that was used for keyword targeting,
# J- N5 w( n) }9 n3 @3 T7 A. X# Z[CATEGORYID] – ID of category that was used for targeting,
6 R2 y2 `( ?' p( I0 ]) C1 {[COUNTRY] – country of the visitor. PopCash Dynamic Tracking Tokens/Macros/Scripts
9 d. X" a" P0 d8 ~%siteid% – Site ID
8 M* y% J3 U. l* r+ ^%cc% – Country Code Plugrush Dynamic Tracking Tokens/Macros/Scripts3 {8 D' E0 ^2 \9 E+ ?8 I
{$id} – a unique ID of the traffic source/website5 R: G7 p' L- a" m
{$cc} – two letter country code of the visitor4 a2 x6 v H# k! U# s; U p
{$category} – the category of the traffic source/website- ~3 a/ u$ P7 y8 e' e
{$domain} – the domain of the traffic source/website
4 ?$ x! a* ~# f3 i4 `{$trafficsource} – type of the traffic source (babelog, blog, dump, mgp, tgp or tube)
- H2 |* T7 @& n{$ad_id} – a unique ID of your ad (works on PlugTraffic only)) A9 \% H8 ]6 P4 E* a' F# T, w
{$ad_ref} – your internal ad reference (works on PlugTraffic only) SiteScout Dynamic Tracking Tokens/Scripts/API/ n H, L' `0 y {) O. K3 _
Tokens Description
2 r% r# ?- N' I$ h6 O{adId} Passes the unique ID # of the ad that was clicked." O1 g5 T0 c2 a& w- f; R& h2 d
{siteId} Passes the unique ID # of the site where your ad was clicked.
; Z7 c- r5 U- i{campaignId} Passes the unique ID # of the campaign that received the click.# ?/ Y; e/ v: b
{networkId} Passes the unique ID # of the exchange where your ad was clicked.5 V* s$ G. L* k+ V- j3 u* p2 {" R
{postbackId} Passes the unique ID # of the visitor that clicked your ad.2 N$ |" h2 [" z- k
{domain} Passes the domain name where your ad was clicked.
6 N7 `) E6 A A; t8 y{pageUrl} Passes the URL of the page where your ad was clicked.
% B: C2 x: c% P, J2 ?/ \) t i{demographicIds} Passes the ID(s) of the applicable audience segments.
! J: o! x( g& `, E" x, H: }1 m{contextualIds} Passes the ID(s) of the applicable contextual categories.
3 V! b5 I: U# G: v( B" k3 }{dpid} SHA1 hashed platform-specific ID (e.g., Android ID or UDID for iOS). (mobile only)
7 Q: k3 P4 D$ @+ p2 {0 C; ?1 `: d{did} SHA1 hashed device ID; IMEI when available, or else MEID or ESN. (mobile only)2 G* b% `, @5 Y0 u! a- q8 @
{uid} This value represents either {dpid} or {uid}, in that order of priority. (mobile only)6 O' N* \8 j0 V8 ^5 j. T3 M
{carrier} Passes the carrier of the people that click your ads. (mobile only)
$ e7 P% Q+ Q% ~7 G{device} Passes the device of the people that click your ads. (mobile only)
/ n/ a" e$ z0 J: L0 f" h1 e" C: s{appId} Passes a numeric ID (for Apple) or bundle name (for Google) specific to the mobile app responsible for generating the click. [Example values: “383763″ (Apple) or “com.google.mygoogleapp” (Google)] (mobile only)# c3 I& h$ ]3 |- Y' @
{appType} Passes a string that outputs the origin or type of application responsible for the click. [Example values: “APP_STORE” (Apple) or “PLAY_STORE” (Google)] (mobile only) StartApp Dynamic Tracking Tokens/Scripts/API
8 ~" x. Y7 h, G# S4 x# @$ Y# F: QTokens Description2 w) G+ O* ~( W/ G
user_id get the Android ID or IDFA of the user who clicked your ad.
" l0 H2 B8 d) K/ S' t% kapp_id get the App ID of the publishing app from which every click came.
+ y3 G. A# f5 a2 i; \# Dcreative_name get the creative name as you inserted it on our portal.' G/ _9 I& i4 P+ y% e1 J9 ?
campaign_id get the campaign ID that was automatically assigned to your campaign on our portal.' u$ H t' U3 {3 y+ j
bid_cost get the CPC bid you used for each click. Go2mobi Dynamic Tracking Tokens/Scripts/API( J* {( T% T7 S1 [1 \5 w
Tokens Description& o8 \6 r6 Q9 N
{clickid} Go2mobi unique click id
+ }& H: S0 y) y' `{campaign} Go2mobi campaign id- O! a2 D' A# {5 ~8 g" O
{pln} Exchange placement name
( c! P& e0 s# J& d% t! c" S. k{plid} Exchange placement id
9 E5 j1 K) B5 ]) c0 m1 o/ U/ Q# s{crid} Go2mobi creative id# x: p6 B \0 Z; X
{imp} Impression dimensions (width x height)
3 z& C0 \- [/ I{cc} Exchange country code of user3 u9 m) R- B5 v# D
{referrer} HTTP referrer url (if applicable)
, v# O( F' h9 x9 W* G6 N7 z{referrer_domain} HTTP referrer domain (if applicable)! s) \6 ?4 F: j+ {
{isp} Carrier name of user
9 K6 Y0 M, m- T) p' x{ip} IP address of user
$ b4 Z* f4 E$ {) m5 b# [{xip} Proxied IP address of user# r3 ]& P- g$ N: E* r! h" B
{country} Carrier country of user3 w2 D: Q1 v5 ~* w
{region} Carrier region of user. B: j8 ]2 [* F1 Q; X
{city} Carrier region of user- x8 c/ L. p0 u% h0 i2 C( Q
{agent} Device user agent
# k7 I( I( i( _- h0 I6 `: l{ua_hash} Device user agent SHA1 hash5 x/ V) A% q0 e
{device_vendor} Device make
/ C5 e/ k0 @& A7 ~( G% k{device_model} Device model i+ S* |/ g2 Y$ E4 V
{os} Device operating system
E- U/ c( g0 q+ k; _" S{os_verion} Device operating system version0 V9 z% S. w/ b' R5 H; m( M( H
{year} Device year of release Decisive.is Dynamic Tracking Tokens/Scripts/API9 u4 h; V- C! K, k( J- }/ i
Macro Field Info5 {& {; u9 M# w. h. H; x8 h
{{{bidhash}}} Unique impression ID (Use this to track conversions/actions)
4 a$ E9 S6 U# `% [{{{ad_id}}} Ad ID (Identifies the ad associated with the impression/click/conversion). c" S" X5 I5 d7 V
{{{creative_id}}} Creative ID (Identifies the creative used in the ad)
- S5 j# ^7 I4 U: W{{{ad_name}}} Name of campaign
* d. {4 d( p4 S- R3 z{{{carrier}}} Carrier used by mobile device (Verizon, AT&T, T-Mobile, …)
3 ~4 r+ Z: G! C{{{os}}} OS of device (Android, iOS, BlackBerry OS, Windows Phone OS, …)8 W/ p) V1 z& y" D
{{{os_version}}} OS Version (Android 4.0.4, iOS 6.0.2, …)2 W4 _) l- r+ B
{{{device}}} Device type (iPad, DROID RAZR, Kindle Fire, …)
* I4 w, ]6 R6 ^7 b9 ^, f{{{media}}} app or site; ?( C( t. `( \. n. y* j
{{{country}}} Country of visitor (United States, Mexico, Canada, Germany, …) R, J) P/ J0 {: x, j0 X
{{{ip}}} IP address of user
3 ~ g& }* i& s/ N{{{app}}} Name of app where ad is placed
% s& B# ^2 P3 I$ Z7 e{{{site}}} Name of site where ad is placed
+ c: W/ \* s i( t8 ~1 t* g{{{placement}}} Combination of site and app. Name of either site or app where ad is placed.
" ~6 m9 {+ v3 t3 G" y/ t% u6 C{{{ua}}} User agent string
1 D, @$ Y4 Y5 x$ D# l{{{category}}} IAB Category of site/app
% ?# N6 E* U* R4 E. I{{{subcategory}}} IAB Subcategory of site/app
% W" X* O& s+ n9 h{{{idfa}}} iOS User IDFA Leadbolt Dynamic Tracking Tokens/Scripts/API [TRACK_ID] – Reference ID specified by LeadBolt to reconcile with their own third-party system* V, `0 `& J. ]- k
[CLK_ID] – Click ID as sub1# a- k! ^! p& A
[PUB_ID] – LeadBolt’s publisher as sub_publisher
; J# @. r3 L% o M8 P) F6 S[AD_GROUP_ID] – Sub Ad Group as sub_ad_group
# i, m4 T: a$ i[AD_ID] – Ad ID as sub_ad BuzzCity Dynamic Tracking Tokens/Scripts/API {clickcode} To substitute the unique clickcode value associated with this click
3 L% a& \# U' {1 }8 Q4 ?$ q{pubid} To substitute the publisher ID associated with this click. You need special privilege to use this parameter. For more information , see PubID filtering.
/ G. Y- ^+ Y9 r3 }6 _( C; W7 I$ e{random} To substitute a randomly generated value associated with this click
3 j) f/ Y7 I8 C1 a' M1 c. r{timestamp} To substitute an unix time value associated with this click. E.g. 1379453899 – Which represents ISO 8601:2013-09-17T21:38:19Z AirPush Dynamic Tracking Tokens/Scripts/API Tokens Description
+ U3 k1 f% [" ^8 h%guid% GUID is an unique variable generated by Airpush when a click happens. This is automatically generated by Airpush.
2 n& Z( E1 j* \: |%d% IMEI (MD5 encrypted)
; x2 \9 n8 u) n1 c4 T0 [+ W8 L8 h%androidid% Device android id& u7 g9 h& }) Y* F
%carrier% Carrier name
1 \* I @8 n1 v4 N' a9 ^9 m%device% Phone model+ X" z0 {) D0 i' J; ?$ g/ }! U2 q! d7 ~$ h
%manufacturer% Device manufacturer name5 |2 m( a0 s0 Z9 y3 L. H
%campaignid% Campaign Id8 S* ?" I1 }8 U C6 C/ d3 I7 J. J
%creativeid% Creative Id
0 {% J4 H% z! O3 _0 g4 o%ip% Device ip address
* W3 |3 R5 V* n) o$ Z%state% State1 I W6 _6 ~4 Q8 n" }) u- g
%city% City
; ^ K( z0 h: U5 V%dapp% App Id
3 ? N) ]0 B- S2 E7 S+ p" X) C%pubid% Application Developer/Advertiser Id
/ a; _. _5 j2 }( Y& R%framework% Device OS Version Traffic Force:8 ?% _% _- f: M9 Q5 x
{site_id} – id of the site on whch the ad is shown
" Q: b* N; c& T' U2 J* ~{channel_id} – id of the channel on which the ad is shown/ s& w$ j) [3 ]# _" n& `' ~
{campaign_id} – id of the campaign
+ K. R: G, `5 ]9 W+ C4 ]* w{group_id} – id of the group8 u; R3 d- f5 x: X
{ad_id} – id of the ad& D/ N. l3 z" X
{keywords} – list of keywords by which the ad was found
( j% C' _. X f8 H: o{v_country} – visitor country7 a# M$ f% L/ Q, T `( O
{v_language} – visitor language/ o6 ^% ]1 l% T/ D; d
{v_browser} – visitor browser& _: h3 E6 ?/ Q3 p
{v_os} – visitor operating system Traffic Factory:8 r9 w, ?4 U$ ]+ t+ e
{campaign.id} Campaign’s id6 T- u3 t2 P9 S# k$ p4 B
{target.bid} Target’s bid
: [4 O1 O. B2 y4 x) |$ _6 h{banner.id} Banner’s id
: `" M$ @7 {+ B/ X{banner.name} Name of the banner# z( R# d- c* b" Z8 k) B* Y
{banner.size} Size of the banner e.g. "338×235"
7 _+ s& p2 @ N4 C{target.name} Campaign’s target name
0 M5 }7 N# t9 V% j1 e) v( l* g{categories} The page’s categories
# [7 F9 ~' U- S& p3 R4 b{user.country} 3 letters ISO country code of the user’s country. e.g. "FRA" for France' P; ], N" F; `/ `6 U4 B; F( l% I) |
{user.browser} User’s web browser
3 J2 w5 s. r4 E) o6 n) P0 Z# [3 O{user.os} User’s operating system AdBucks:( H7 a$ b) {3 f- o4 X' G h1 Q3 E* e
{bannertag} : This is a tag that represents your banner. It is created in the Banner Macro Tag field when the banner is uploaded and can be edited later if needed.& [. o% @1 C" |$ }3 ?7 q
{campaigntag} : This is a tag that represents your campaign. It can be changed in the bid editor. I# U4 G3 Q0 O- J3 ?+ P
{spottag} : This is a tag that represents the spot (page location on the site) your ad appears on. This value is set by AdBucks and cannot be customized.
y, `1 o3 A' x: V- `{site} : This is a tag that represents the site your ad appears on. This value is set by AdBucks and cannot be customized.
" x$ H3 Y d/ y7 s{width} : This is a tag that represents the width (in pixels) of the ad spot. This value is set by AdBucks and cannot be customized.5 j# u- B' Z2 T; ]# J
{height} : This is a tag that represents the height (in pixels) of the ad spot. This value is set by AdBucks and cannot be customized.0 I% Y5 q4 X( k* S1 m+ T- r W6 k+ Q
{size} : This is a tag that represents a shortcut equivalent to {width}x{height}.+ }2 n+ W6 Q" ~6 l4 y6 o
{year} : This is a tag that represents the current 4-digit year (2014).3 x9 T2 ^1 [, i7 h! M" j- T
{month} : This is a tag that represents the current 2-digit month (09). Adxpansion:
; d+ E% S: a8 M6 l, z9 @8 W{zone}
/ \$ D( S t9 g{keyword}; y; ^5 f! ?7 |3 m) \5 f6 g
{country} 50onRed:
" V3 a7 S4 h/ w& P# |& R, u{country}, {bid}, {target}, {campaign_id}, {creative_id}, {target_id}, {domain}, and {click_id} # B3 [3 I6 ?3 d, E9 x- k
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