之前设置追踪,在token方面设置出错,逛论坛无意发现这篇文章,感觉对新手可能有些用处,有需要的可以看下,除了看token,还可以看下iAmAttila用的流量平台{:soso_e113:} 4 ~6 f+ x. V! o$ X" h
iAmAttila’s TOP List of Traffic Source TOKENS % ]" G$ L; j: h* H& b
) B q, R0 ?3 F+ B) b. w5 Z. R8 LExoClick Dynamic Tracking Tokens/Scripts/API" |/ }, _' P: j9 S% q: @
Tokens Description
; f8 B: [ `# O: m' e# ]{campaign_id} ID of the campaign./ I8 l. j% |8 [9 }) C
{variation_id} ID of the variation. (Banner or landing page)
* v' q$ ^! V4 X+ F+ q# O{src_hostname} Domain name where the ad is displayed.
* ~' G; T* H- M6 U, m0 U{site_id} ID of the site where the ad is displayed.; e5 [+ b1 P N H" J! \6 C
{zone_id} ID of the ad zone where the ad is displayed.3 U- z9 h4 _0 I
{category_id} ID of the category detected.
% B7 |( m5 s1 t- ~{country} 3-char country code of the visitor.
" \- _' n. \- |8 b6 }! b{time} Timestamp, used as a cache buster. MobPartner Dynamic Tracking Tokens/Scripts/API" `; P$ Q1 a4 X4 `: M. C
Tokens Description" {1 n& i* q' b7 t. P3 ~0 B
[=MOBTAG=] Reference ID specified by MobPartner to reconcile with their own system
* D3 j3 K1 x0 q9 Y; m: N+ ]( l3 K[=DEVICEID=] The UDID of the Android device as device_id/ S7 ]* z" L0 X* Z
[=ANDROIDID=] The parameter for Android ID as android_id
: B9 v& b# u- N/ Z6 B5 ?, s[=MACADDRESS=] The MAC address of the Android phone’s wifi adapter as mac_address
+ S/ ] C; ]' ?3 _" Z[=ODIN=] The ODIN of the Android device as odin, b; Q5 F/ Q) s. l1 c
[=PUBLISHERID=] MobPartner’s publisher ID as sub_publisher9 B3 z+ n: G+ S: ?+ g
[=SERVICEID=] MobPartner’s service ID as sub_site6 [* j9 r; f+ p! X
[=CAMPAIGNID=] Campaign name or ID as sub_campaign
) H3 K! }4 c# u \$ B8 M U[=ACTIONID=] The action ID as sub_adgroup
& w+ h* z8 V$ P- `- W A" W" G* m[=CREATIVEID=] Ad name or ID as sub_ad PopADS.net Dynamic Tracking Tokens/Macros/Scripts
6 I. E1 l% K/ X2 j7 _[WEBSITEID] – ID of the website that was source of the popunder,
! a) G* H1 l# g9 t+ H( R! w8 p1 ~[KEYWORD] – keyword that was used for keyword targeting,( M; F) g& ?' X$ z$ q/ I
[CATEGORYID] – ID of category that was used for targeting,4 T/ r9 w7 f* y) H+ o
[COUNTRY] – country of the visitor. PopCash Dynamic Tracking Tokens/Macros/Scripts
4 w% [- w3 j4 m" K%siteid% – Site ID
# E1 u; e5 J* D3 I%cc% – Country Code Plugrush Dynamic Tracking Tokens/Macros/Scripts% q% M0 R; h1 U/ k& `$ `1 B4 M$ x
{$id} – a unique ID of the traffic source/website
& l8 a x% |* [9 f; T2 N{$cc} – two letter country code of the visitor3 @" V2 G2 a& |6 c! L
{$category} – the category of the traffic source/website
4 r% F f6 y. V{$domain} – the domain of the traffic source/website
# X0 |* g1 j1 {; D" y{$trafficsource} – type of the traffic source (babelog, blog, dump, mgp, tgp or tube)
/ o& g5 v7 y% ]1 } b, ^' M& e{$ad_id} – a unique ID of your ad (works on PlugTraffic only)$ z( W. d) A9 G7 N2 g/ U
{$ad_ref} – your internal ad reference (works on PlugTraffic only) SiteScout Dynamic Tracking Tokens/Scripts/API
$ j* {2 V( q7 l; {6 s: n' b9 J. dTokens Description% o; k$ l: r7 i4 _2 d! P1 u
{adId} Passes the unique ID # of the ad that was clicked.
% f% t! B! ~+ }* L* p) q3 I{siteId} Passes the unique ID # of the site where your ad was clicked.1 u( J0 H c' p4 _
{campaignId} Passes the unique ID # of the campaign that received the click.( J) Q+ M. \! @8 i7 G; q& U& N
{networkId} Passes the unique ID # of the exchange where your ad was clicked.1 M5 C: _2 x3 V3 V
{postbackId} Passes the unique ID # of the visitor that clicked your ad.5 T- l( N+ p- w- Y* o' X; B7 a
{domain} Passes the domain name where your ad was clicked.
N; c' D& ` {+ X6 c! K9 i. J$ |{pageUrl} Passes the URL of the page where your ad was clicked.1 v1 x( O; g. L m) e7 v! G3 E
{demographicIds} Passes the ID(s) of the applicable audience segments.$ e7 p8 T9 `+ u K6 D
{contextualIds} Passes the ID(s) of the applicable contextual categories.
: _ J4 c% E/ G2 F; M% J{dpid} SHA1 hashed platform-specific ID (e.g., Android ID or UDID for iOS). (mobile only)9 Z1 ?- i' i& y- R
{did} SHA1 hashed device ID; IMEI when available, or else MEID or ESN. (mobile only)
. b9 o+ J7 l9 |) |0 n2 W4 n{uid} This value represents either {dpid} or {uid}, in that order of priority. (mobile only)% ?" W! a! W" F9 P
{carrier} Passes the carrier of the people that click your ads. (mobile only)4 a; f$ J+ b$ P' C. R3 p9 i- I* v
{device} Passes the device of the people that click your ads. (mobile only)! w9 l: K; W/ O- [1 v: Y. ^
{appId} Passes a numeric ID (for Apple) or bundle name (for Google) specific to the mobile app responsible for generating the click. [Example values: “383763″ (Apple) or “com.google.mygoogleapp” (Google)] (mobile only)+ c- {6 f1 M0 Z
{appType} Passes a string that outputs the origin or type of application responsible for the click. [Example values: “APP_STORE” (Apple) or “PLAY_STORE” (Google)] (mobile only) StartApp Dynamic Tracking Tokens/Scripts/API2 z* E3 O! l: B$ D3 S0 u3 G1 S
Tokens Description
! o# S3 K- j N) a: c' \$ N6 Guser_id get the Android ID or IDFA of the user who clicked your ad.
- K; f2 C9 v) tapp_id get the App ID of the publishing app from which every click came.3 k; u" [9 T( S) U- j2 Q
creative_name get the creative name as you inserted it on our portal.6 }6 q' ]- H6 _; L( a( V
campaign_id get the campaign ID that was automatically assigned to your campaign on our portal.
1 V% t& E3 J) r* K5 j& {, Lbid_cost get the CPC bid you used for each click. Go2mobi Dynamic Tracking Tokens/Scripts/API. z( @9 x. A; k1 G& U
Tokens Description1 n* O5 a* b2 X( [* l' R# w+ U
{clickid} Go2mobi unique click id4 }3 [( G4 l/ D8 b
{campaign} Go2mobi campaign id
/ W5 h0 s4 k$ f$ d. \# N. W{pln} Exchange placement name
8 z; e; X" P" s! A4 H) u: u' [{plid} Exchange placement id6 v" z9 h9 T5 c2 D! ^( V% g
{crid} Go2mobi creative id
& o; s0 _2 _0 y: V+ e. A; G{imp} Impression dimensions (width x height)3 t5 d) |6 ]: ~; q) w3 T! O
{cc} Exchange country code of user, P2 E- J7 }9 Y7 K, L5 _
{referrer} HTTP referrer url (if applicable)
# _$ k9 ?1 n* }- C/ v{referrer_domain} HTTP referrer domain (if applicable)
! c* [3 v2 q$ {5 ?9 h$ `{isp} Carrier name of user
4 Y1 R- w- O: [* }7 i4 R- S8 G{ip} IP address of user% N! ^9 E. E! X# l& J
{xip} Proxied IP address of user
$ E/ Y8 [2 G0 ~$ V8 [3 d: `4 U{country} Carrier country of user- H' h" B1 [, K9 }, I* u. s
{region} Carrier region of user4 P+ i% d0 d( a$ K) [
{city} Carrier region of user
# ^& ~, [1 |9 M# n{agent} Device user agent
+ q) B+ H, @* s m* r{ua_hash} Device user agent SHA1 hash. _' J% ^* w; i7 L' W0 N
{device_vendor} Device make! O' M7 U; Y% k' X# B$ H1 a* P
{device_model} Device model
+ f) \2 W9 ^% W+ Y. I{os} Device operating system' q: P2 V6 W, }
{os_verion} Device operating system version
. n* J0 h" r- s3 y: V$ {{year} Device year of release Decisive.is Dynamic Tracking Tokens/Scripts/API
/ S- P) s4 O9 ?! |; g- XMacro Field Info
% g; t; {% T% `# G{{{bidhash}}} Unique impression ID (Use this to track conversions/actions): I8 ]$ }) o" }( f6 @5 G, B* S
{{{ad_id}}} Ad ID (Identifies the ad associated with the impression/click/conversion)
9 V# W* K7 y. e) @{{{creative_id}}} Creative ID (Identifies the creative used in the ad)
0 ]% U! S, G7 Y1 L! I( T- l/ Y{{{ad_name}}} Name of campaign
w( y) r( o6 j{{{carrier}}} Carrier used by mobile device (Verizon, AT&T, T-Mobile, …) j- T% t5 i* \
{{{os}}} OS of device (Android, iOS, BlackBerry OS, Windows Phone OS, …)
5 \, l( C1 E$ Z, r+ r. r0 r6 P0 u{{{os_version}}} OS Version (Android 4.0.4, iOS 6.0.2, …)
( P# r9 M6 e* ~ {/ T4 S: V{{{device}}} Device type (iPad, DROID RAZR, Kindle Fire, …)+ t6 r0 X' @6 L; d( j! X0 E
{{{media}}} app or site
6 k" |0 z( W( N/ {/ U( |9 G{{{country}}} Country of visitor (United States, Mexico, Canada, Germany, …)
9 X- `+ R; [! V1 d2 M% R{{{ip}}} IP address of user9 p8 P% i2 R' u( w5 j8 L- A' t
{{{app}}} Name of app where ad is placed
; h, {/ z7 n" v& E7 `- r5 `{{{site}}} Name of site where ad is placed
! Q* q2 c/ v: N0 J) \" y! o9 s{{{placement}}} Combination of site and app. Name of either site or app where ad is placed.& O" n" f$ N6 a0 j$ h8 G
{{{ua}}} User agent string
$ p" i/ V) @- E9 t: G{{{category}}} IAB Category of site/app. G6 j; p! s. N3 Y
{{{subcategory}}} IAB Subcategory of site/app
3 g% m& S! A/ o{{{idfa}}} iOS User IDFA Leadbolt Dynamic Tracking Tokens/Scripts/API [TRACK_ID] – Reference ID specified by LeadBolt to reconcile with their own third-party system$ o6 d5 ^( r) y! H9 v
[CLK_ID] – Click ID as sub1
: m" y4 Z4 @# Y3 F! ?! L- w' P[PUB_ID] – LeadBolt’s publisher as sub_publisher
. B* l1 m% S; L- R[AD_GROUP_ID] – Sub Ad Group as sub_ad_group& Y& f& c0 A% N% }4 `
[AD_ID] – Ad ID as sub_ad BuzzCity Dynamic Tracking Tokens/Scripts/API {clickcode} To substitute the unique clickcode value associated with this click
" w% g# P. @% r{pubid} To substitute the publisher ID associated with this click. You need special privilege to use this parameter. For more information , see PubID filtering.
l$ M7 m7 b" i6 A+ F{random} To substitute a randomly generated value associated with this click
: ?8 P$ N: Z0 d% J{timestamp} To substitute an unix time value associated with this click. E.g. 1379453899 – Which represents ISO 8601:2013-09-17T21:38:19Z AirPush Dynamic Tracking Tokens/Scripts/API Tokens Description, y) k& G! r# @ P+ [$ A
%guid% GUID is an unique variable generated by Airpush when a click happens. This is automatically generated by Airpush.
! }' ~0 A, O0 m2 ]7 k% R%d% IMEI (MD5 encrypted)
, R A) G3 l: `%androidid% Device android id+ M. J9 @9 J7 A. h ~
%carrier% Carrier name
( `0 v% H/ x5 n. p+ F%device% Phone model, F- v7 s' n( `/ b5 V6 P, a& f5 S
%manufacturer% Device manufacturer name' ~; p" Q* ~6 r8 _9 e; L
%campaignid% Campaign Id
V; }. H9 ]# G. [%creativeid% Creative Id
) J1 y f& b8 ~- e%ip% Device ip address
1 }' v9 h# R9 i9 G4 f%state% State; `* o8 q+ d* p9 v- E4 K
%city% City" B6 q1 r/ b5 Z% ~. N2 ?
%dapp% App Id0 ?: V# f9 e" B- Z" v- x% d& X4 r, c
%pubid% Application Developer/Advertiser Id2 q* Q6 X% C2 [5 a b% w) q. z3 Z6 s
%framework% Device OS Version Traffic Force:
3 l7 [/ I# Z6 b, V6 t/ F{site_id} – id of the site on whch the ad is shown$ D' h- I3 s J: B+ Y7 P
{channel_id} – id of the channel on which the ad is shown. R5 b* w, {. T9 V% V6 Z" o6 r( U1 s' ~" J
{campaign_id} – id of the campaign
+ N$ {. }7 b* i5 Z# {{group_id} – id of the group9 M* `, a! a; ^( x$ v) T: B
{ad_id} – id of the ad
& i/ ~1 d7 C% @: {. _( B8 ^{keywords} – list of keywords by which the ad was found
$ n$ k2 w9 o9 G- Z1 `8 [" X{v_country} – visitor country
( g% \# \% }' X. O! [{v_language} – visitor language7 N: J$ A* b+ a3 m: V# m' w
{v_browser} – visitor browser
+ l* H. ^5 c- Q" w4 }{v_os} – visitor operating system Traffic Factory:! |) u5 u. Y9 ~6 h- V
{campaign.id} Campaign’s id+ @" B, W3 e$ U# \7 @
{target.bid} Target’s bid
( x# z! n; G- m7 b# X{banner.id} Banner’s id" L$ I* q7 u. O) A; b
{banner.name} Name of the banner
/ |: l' ] ^: \{banner.size} Size of the banner e.g. "338×235"+ C" ?2 L! X/ U
{target.name} Campaign’s target name+ y9 V, H8 ?+ ~6 R
{categories} The page’s categories. j6 \8 _* K: P' b
{user.country} 3 letters ISO country code of the user’s country. e.g. "FRA" for France) e7 Z" b! Z9 y6 y
{user.browser} User’s web browser6 o- x% {# {) }, Y/ ~
{user.os} User’s operating system AdBucks:6 `3 F2 y' b0 b+ U
{bannertag} : This is a tag that represents your banner. It is created in the Banner Macro Tag field when the banner is uploaded and can be edited later if needed.
, _- e0 Y, F" y4 [) ?+ g7 J& Y/ T( z{campaigntag} : This is a tag that represents your campaign. It can be changed in the bid editor.
4 v1 q' F. R, q& s, i3 f! G5 F{spottag} : This is a tag that represents the spot (page location on the site) your ad appears on. This value is set by AdBucks and cannot be customized.
% t, l2 G/ i$ h+ {4 z9 ?0 _{site} : This is a tag that represents the site your ad appears on. This value is set by AdBucks and cannot be customized.- j( y! i1 ^8 W! j& `2 i* v
{width} : This is a tag that represents the width (in pixels) of the ad spot. This value is set by AdBucks and cannot be customized.
2 n g6 O/ b& z, E( w{height} : This is a tag that represents the height (in pixels) of the ad spot. This value is set by AdBucks and cannot be customized.
# _6 p. Z* H! e" t3 F{size} : This is a tag that represents a shortcut equivalent to {width}x{height}.
5 a2 X! u' Z. a. O4 J$ m{year} : This is a tag that represents the current 4-digit year (2014).
2 ^- K' A5 `& c6 z{month} : This is a tag that represents the current 2-digit month (09). Adxpansion:
0 {/ o) z: P J& @/ e& d{zone}
$ [& P1 [2 c. D- {6 s{keyword}
& X1 y" Y9 F1 J. \* ?2 S& J{country} 50onRed:" J, L5 Q9 C V! Z
{country}, {bid}, {target}, {campaign_id}, {creative_id}, {target_id}, {domain}, and {click_id}
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