这个来自于一个 Neverblue 的 AM， 提供了一些思路 $ n% d' K( F( i6 ?, n" O; |, S9 N2 H
也许是因为文化的诧异，国内的人不明白这种offer 怎么推广. \" R4 P' E) J2 K0 E
; o) ]% j' c/ x2 R9 ]; Z0 ^When a parent provides input on their daughter moving out, wouldn’t they want to know how to have her avoid dense areas of sex offenders 1 J& k$ g* ^, L0 _Choosing neighborhoods to move to where a family is just starting out, avoid pedophiles and live worry-free; m: N2 v/ ?/ U8 f
Online dating, before they take it to the next step and meet face to face, why not run a check to see if they are everything they say they are 2 \ T! p @& p' }8 p( M ; C1 _% l8 o/ n: E7 L" ^9 r/ l- ?) L+ E% p
Not only can users search for criminals in these groups, they can also use it for gathering demographic and census data to help weigh options when planning to move to different areas within the US.- A. F1 ^$ m+ u4 k
2 `6 }* X8 B& J! I4 x/ N
Take the reverse of this approach, target audiences who might think they have records, and want to find out what’s been made public – 50% of users actually end up searching themselves! 0 `: N4 T# d: l( {9 R" R4 L% v2 U " d/ B& E' m& d0 y: }) J$ E0 y2 n
上面是一些可以考虑的角度，其实也可以散发开来 6 D, C' J+ a1 U% C; H& m , ?9 S9 Q) V. b: U% R! `/ d对于流量来源，PPV 和 in-text， 还有email 是比较简单的。。。display 可能就会需要一定的分析 和target 了 f0 x9 H8 u& j- i # X% f6 o. _2 x3 F' r7 ~0 _: a% k尤其是在PPV 上，各种欺骗性的LP，可以获得很高的转换率。。。 4 U" v8 Z" B/ i( d% M. u ( {9 G1 H6 D5 G/ g从我这边的experience 来看， instant check mate 确实是一个比较稳定的offer， 和 credit report 的offer 有一拼了 4 L( b0 U( ^, e( Z 5 @3 |4 G- I0 A) y D( i最近可能是广告商在搞年末突击。。各家network 都在搞这个offer 的 promotion6 S- A- N$ J( K) u* c
; o5 }7 e7 h6 k0 F) v
发表于 2013-11-9 09:15:14
发表于 2013-11-9 09:53:48
好像spy了几个这种LP，试试去
楼主
发表于 2014-9-14 22:47:00
