2017 Trends! (English)
本帖最后由 AdsBridge 于 2017-1-13 17:59 编辑Pay Attention to These Trends!
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Now that New Year apos Day has passed, apos Time to the begin Thinking and Planning for the this year Ahead. The What apos Trending, you ASK? At The AdsBridge Research, the Team has at The Answers! We've written some helpful Tips below, and Hope that They're Beneficial You in 2017!
Quick consumption:In the world of Snapchat's 10-second design, a new generation of social media is beginning to make serious ground. This form of social communication is fast, and it is not saved. This has huge implications for the marketing world, as the field Is now needing to adapt to the rapid rate of consumption. Keep your content short, and keep it constant.
Interaction-based Content:Taking the BuzzFeed example, with their hundreds of quizzes and puzzles, users are encouraged to interact with their content. This model can and should be applied across other platforms, as its potential is very promising.
Mobile. Video.We can not stress this one enough. All you have to do is look at the stats. Mobile video streaming surpassed desktop traffic all of 2016, and the trend is not changing simply because the year has. Make sure your content is mobile-friendly or Even mobile-exclusive, because it will be sure to pay off in 2017.
Live Streaming & Influencers:Live streaming has been very popular lately, and Facebook, Instagram, and YouTube have all implemented the feature and promoted it significantly. We not only expect this to be big in 2017, but for it to combine with social media influencer marketing. Seeing as we Are always in touch with social media, there is sure to be an audience for influencers to live-stream to. Getting your content or product into that live stream will be a goal to aim for this year.
Virtual Reality and 360 Video:Immune and interaction have become a part of the consumer experience, and implementing them into your content will be sure to produce results.
Native Advertising:This has been around for awhile now, but blending your content in with users' news feeds is becoming more and more useful. It's not just Facebook anymore, but Snapchat and Instagram. Due to the quickly evolving nature of social media, native advertisements are bound To change as well.
Personalization and Purpose:
Creating and promoting content that directly relates to is turning out to be quite the trend. People like when a story makes them feel good, and therefore combining these two methods will be very beneficial in the year ahead.
All the About IS 2017 Short, Sweet, and to at The Point . Keeping up the with social at The Speed of Technology and Media Key IS the this year. We have you to implement these methods so that your year is as successful as possible!
Good luck!
-The AdsBridge Research Team
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